code-ai-installer 4.0.0 → 4.0.1-a

This diff represents the content of publicly available package versions that have been released to one of the supported registries. The information contained in this diff is provided for informational purposes only and reflects changes between package versions as they appear in their respective public registries.
Files changed (471) hide show
  1. package/README.md +83 -67
  2. package/dist/index.js +2 -0
  3. package/dist/mcp/audit_ledger.d.ts +12 -0
  4. package/dist/mcp/audit_ledger.js +82 -0
  5. package/dist/mcp/cli.js +7 -1
  6. package/dist/mcp/config.d.ts +23 -0
  7. package/dist/mcp/config.js +36 -0
  8. package/dist/mcp/index.d.ts +1 -2
  9. package/dist/mcp/index.js +1 -2
  10. package/dist/mcp/paths.d.ts +20 -2
  11. package/dist/mcp/paths.js +29 -5
  12. package/dist/mcp/proposal_dedup.d.ts +32 -0
  13. package/dist/mcp/proposal_dedup.js +102 -0
  14. package/dist/mcp/proposal_store.d.ts +18 -0
  15. package/dist/mcp/proposal_store.js +74 -0
  16. package/dist/mcp/scorecard.d.ts +140 -0
  17. package/dist/mcp/scorecard.js +103 -0
  18. package/dist/mcp/skill_invocations.d.ts +15 -0
  19. package/dist/mcp/skill_invocations.js +28 -0
  20. package/dist/mcp/task_state.d.ts +77 -2
  21. package/dist/mcp/tools/_subprocess.d.ts +16 -0
  22. package/dist/mcp/tools/_subprocess.js +56 -0
  23. package/dist/mcp/tools/advance_gate.js +2 -2
  24. package/dist/mcp/tools/aggregate_run_metrics.d.ts +19 -0
  25. package/dist/mcp/tools/aggregate_run_metrics.js +139 -0
  26. package/dist/mcp/tools/apply_diff.d.ts +2 -0
  27. package/dist/mcp/tools/apply_diff.js +29 -0
  28. package/dist/mcp/tools/audit_bilocale_parity.d.ts +2 -0
  29. package/dist/mcp/tools/audit_bilocale_parity.js +146 -0
  30. package/dist/mcp/tools/audit_budget_compliance.d.ts +35 -0
  31. package/dist/mcp/tools/audit_budget_compliance.js +172 -0
  32. package/dist/mcp/tools/build.d.ts +2 -0
  33. package/dist/mcp/tools/build.js +47 -0
  34. package/dist/mcp/tools/check_lint.d.ts +2 -0
  35. package/dist/mcp/tools/check_lint.js +23 -0
  36. package/dist/mcp/tools/classify_gate.js +2 -2
  37. package/dist/mcp/tools/current_gate.js +2 -2
  38. package/dist/mcp/tools/dependency_supply_chain.d.ts +2 -0
  39. package/dist/mcp/tools/dependency_supply_chain.js +59 -0
  40. package/dist/mcp/tools/docker_compose.d.ts +2 -0
  41. package/dist/mcp/tools/docker_compose.js +24 -0
  42. package/dist/mcp/tools/e2e_playwright.d.ts +2 -0
  43. package/dist/mcp/tools/e2e_playwright.js +88 -0
  44. package/dist/mcp/tools/get_skill.js +17 -0
  45. package/dist/mcp/tools/git_commit.d.ts +2 -0
  46. package/dist/mcp/tools/git_commit.js +30 -0
  47. package/dist/mcp/tools/list_proposals.d.ts +6 -0
  48. package/dist/mcp/tools/list_proposals.js +16 -0
  49. package/dist/mcp/tools/list_skills.js +9 -1
  50. package/dist/mcp/tools/load_role.d.ts +3 -4
  51. package/dist/mcp/tools/load_role.js +11 -13
  52. package/dist/mcp/tools/propose_change.d.ts +8 -0
  53. package/dist/mcp/tools/propose_change.js +36 -0
  54. package/dist/mcp/tools/record_decision.js +25 -25
  55. package/dist/mcp/tools/review_proposal.d.ts +17 -0
  56. package/dist/mcp/tools/review_proposal.js +99 -0
  57. package/dist/mcp/tools/run_drift_audit.d.ts +11 -0
  58. package/dist/mcp/tools/run_drift_audit.js +79 -0
  59. package/dist/mcp/tools/run_tests.d.ts +2 -0
  60. package/dist/mcp/tools/run_tests.js +92 -0
  61. package/dist/mcp/tools/sign_off.js +14 -2
  62. package/dist/mcp/tools/stubs.js +30 -9
  63. package/dist/mcp/tools/verify_claim.js +33 -6
  64. package/dist/mcp_setup.d.ts +8 -0
  65. package/dist/mcp_setup.js +4 -1
  66. package/dist/shared/frontmatter.d.ts +44 -2
  67. package/dist/shared/frontmatter.js +54 -6
  68. package/dist/shared/index.d.ts +0 -5
  69. package/dist/shared/index.js +0 -5
  70. package/dist/shared/persona.d.ts +2 -2
  71. package/dist/shared/persona.js +1 -1
  72. package/dist/shared/pipeline.d.ts +46 -1
  73. package/dist/shared/tools.d.ts +1382 -16
  74. package/dist/shared/tools.js +229 -0
  75. package/dist/shared/vocabulary.d.ts +99 -4
  76. package/dist/shared/vocabulary.js +94 -5
  77. package/domains/analytics/.agents/skills/ansoff-matrix/SKILL.md +316 -300
  78. package/domains/analytics/.agents/skills/bcg-matrix/SKILL.md +345 -329
  79. package/domains/analytics/.agents/skills/blue-ocean-strategy/SKILL.md +432 -416
  80. package/domains/analytics/.agents/skills/board/SKILL.md +22 -0
  81. package/domains/analytics/.agents/skills/cohort-analysis/SKILL.md +338 -322
  82. package/domains/analytics/.agents/skills/competitive-analysis/SKILL.md +413 -395
  83. package/domains/analytics/.agents/skills/customer-journey-mapping/SKILL.md +347 -331
  84. package/domains/analytics/.agents/skills/gates/SKILL.md +388 -366
  85. package/domains/analytics/.agents/skills/handoff/SKILL.md +402 -380
  86. package/domains/analytics/.agents/skills/html-pdf-report/SKILL.md +21 -289
  87. package/domains/analytics/.agents/skills/html-pdf-report-reference/SKILL.md +325 -0
  88. package/domains/analytics/.agents/skills/html-pdf-report-reference/agents/claude.json +17 -0
  89. package/domains/analytics/.agents/skills/html-pdf-report-reference/agents/copilot.json +17 -0
  90. package/domains/analytics/.agents/skills/html-pdf-report-reference/agents/gemini.json +17 -0
  91. package/domains/analytics/.agents/skills/html-pdf-report-reference/agents/kimi.yaml +15 -0
  92. package/domains/analytics/.agents/skills/html-pdf-report-reference/agents/openai.yaml +10 -0
  93. package/domains/analytics/.agents/skills/html-pdf-report-reference/agents/qwen.json +17 -0
  94. package/domains/analytics/.agents/skills/html-pdf-report-reference/agents/skill.yaml +23 -0
  95. package/domains/analytics/.agents/skills/icp-buyer-persona/SKILL.md +407 -390
  96. package/domains/analytics/.agents/skills/jtbd-analysis/SKILL.md +357 -341
  97. package/domains/analytics/.agents/skills/karpathy-guidelines/SKILL.md +32 -0
  98. package/domains/analytics/.agents/skills/pest-analysis/SKILL.md +324 -305
  99. package/domains/analytics/.agents/skills/porters-five-forces/SKILL.md +377 -361
  100. package/domains/analytics/.agents/skills/report-design/SKILL.md +416 -398
  101. package/domains/analytics/.agents/skills/rfm-analysis/SKILL.md +330 -314
  102. package/domains/analytics/.agents/skills/session-prompt-generator/SKILL.md +400 -378
  103. package/domains/analytics/.agents/skills/swot-analysis/SKILL.md +340 -324
  104. package/domains/analytics/.agents/skills/tam-sam-som/SKILL.md +329 -312
  105. package/domains/analytics/.agents/skills/trend-analysis/SKILL.md +347 -331
  106. package/domains/analytics/.agents/skills/unit-economics/SKILL.md +430 -413
  107. package/domains/analytics/.agents/skills/value-chain-analysis/SKILL.md +346 -330
  108. package/domains/analytics/.agents/skills/web-research/SKILL.md +323 -308
  109. package/domains/analytics/AGENTS.md +1 -0
  110. package/domains/analytics/agents/auditor.md +76 -0
  111. package/domains/analytics/agents/conductor.md +11 -0
  112. package/domains/analytics/agents/data_analyst.md +11 -0
  113. package/domains/analytics/agents/designer.md +11 -0
  114. package/domains/analytics/agents/interviewer.md +11 -0
  115. package/domains/analytics/agents/layouter.md +11 -0
  116. package/domains/analytics/agents/mediator.md +11 -0
  117. package/domains/analytics/agents/researcher.md +11 -0
  118. package/domains/analytics/agents/strategist.md +11 -0
  119. package/domains/analytics/locales/en/.agents/skills/ansoff-matrix/SKILL.md +316 -300
  120. package/domains/analytics/locales/en/.agents/skills/bcg-matrix/SKILL.md +345 -329
  121. package/domains/analytics/locales/en/.agents/skills/blue-ocean-strategy/SKILL.md +432 -416
  122. package/domains/analytics/locales/en/.agents/skills/board/SKILL.md +22 -0
  123. package/domains/analytics/locales/en/.agents/skills/cohort-analysis/SKILL.md +338 -322
  124. package/domains/analytics/locales/en/.agents/skills/competitive-analysis/SKILL.md +413 -395
  125. package/domains/analytics/locales/en/.agents/skills/customer-journey-mapping/SKILL.md +347 -331
  126. package/domains/analytics/locales/en/.agents/skills/gates/SKILL.md +388 -366
  127. package/domains/analytics/locales/en/.agents/skills/handoff/SKILL.md +402 -380
  128. package/domains/analytics/locales/en/.agents/skills/html-pdf-report/SKILL.md +21 -289
  129. package/domains/analytics/locales/en/.agents/skills/html-pdf-report-reference/SKILL.md +325 -0
  130. package/domains/analytics/locales/en/.agents/skills/html-pdf-report-reference/agents/claude.json +17 -0
  131. package/domains/analytics/locales/en/.agents/skills/html-pdf-report-reference/agents/copilot.json +17 -0
  132. package/domains/analytics/locales/en/.agents/skills/html-pdf-report-reference/agents/gemini.json +17 -0
  133. package/domains/analytics/locales/en/.agents/skills/html-pdf-report-reference/agents/kimi.yaml +15 -0
  134. package/domains/analytics/locales/en/.agents/skills/html-pdf-report-reference/agents/openai.yaml +10 -0
  135. package/domains/analytics/locales/en/.agents/skills/html-pdf-report-reference/agents/qwen.json +17 -0
  136. package/domains/analytics/locales/en/.agents/skills/html-pdf-report-reference/agents/skill.yaml +29 -0
  137. package/domains/analytics/locales/en/.agents/skills/icp-buyer-persona/SKILL.md +407 -390
  138. package/domains/analytics/locales/en/.agents/skills/jtbd-analysis/SKILL.md +357 -341
  139. package/domains/analytics/locales/en/.agents/skills/karpathy-guidelines/SKILL.md +32 -0
  140. package/domains/analytics/locales/en/.agents/skills/pest-analysis/SKILL.md +324 -305
  141. package/domains/analytics/locales/en/.agents/skills/porters-five-forces/SKILL.md +377 -361
  142. package/domains/analytics/locales/en/.agents/skills/report-design/SKILL.md +416 -398
  143. package/domains/analytics/locales/en/.agents/skills/rfm-analysis/SKILL.md +330 -314
  144. package/domains/analytics/locales/en/.agents/skills/session-prompt-generator/SKILL.md +400 -378
  145. package/domains/analytics/locales/en/.agents/skills/swot-analysis/SKILL.md +340 -324
  146. package/domains/analytics/locales/en/.agents/skills/tam-sam-som/SKILL.md +329 -312
  147. package/domains/analytics/locales/en/.agents/skills/trend-analysis/SKILL.md +347 -331
  148. package/domains/analytics/locales/en/.agents/skills/unit-economics/SKILL.md +430 -413
  149. package/domains/analytics/locales/en/.agents/skills/value-chain-analysis/SKILL.md +366 -350
  150. package/domains/analytics/locales/en/.agents/skills/web-research/SKILL.md +324 -309
  151. package/domains/analytics/locales/en/AGENTS.md +1 -0
  152. package/domains/analytics/locales/en/agents/auditor.md +76 -0
  153. package/domains/analytics/locales/en/agents/conductor.md +27 -0
  154. package/domains/analytics/locales/en/agents/data_analyst.md +29 -0
  155. package/domains/analytics/locales/en/agents/designer.md +27 -0
  156. package/domains/analytics/locales/en/agents/interviewer.md +11 -0
  157. package/domains/analytics/locales/en/agents/layouter.md +11 -0
  158. package/domains/analytics/locales/en/agents/mediator.md +11 -0
  159. package/domains/analytics/locales/en/agents/researcher.md +11 -0
  160. package/domains/analytics/locales/en/agents/strategist.md +11 -0
  161. package/domains/analytics/persona/persona-base.md +94 -0
  162. package/domains/analytics/pipeline.yaml +102 -0
  163. package/domains/content/.agents/skills/audience-analysis/SKILL.md +15 -0
  164. package/domains/content/.agents/skills/board/SKILL.md +20 -0
  165. package/domains/content/.agents/skills/brand-compliance/SKILL.md +15 -0
  166. package/domains/content/.agents/skills/brand-guidelines/SKILL.md +17 -0
  167. package/domains/content/.agents/skills/competitor-content-analysis/SKILL.md +15 -0
  168. package/domains/content/.agents/skills/content-brief/SKILL.md +15 -0
  169. package/domains/content/.agents/skills/content-calendar/SKILL.md +15 -0
  170. package/domains/content/.agents/skills/content-release-gate/SKILL.md +15 -0
  171. package/domains/content/.agents/skills/content-review-checklist/SKILL.md +15 -0
  172. package/domains/content/.agents/skills/cta-optimization/SKILL.md +15 -0
  173. package/domains/content/.agents/skills/data-storytelling/SKILL.md +15 -0
  174. package/domains/content/.agents/skills/email-copywriting/SKILL.md +15 -0
  175. package/domains/content/.agents/skills/email-engagement-tiers/SKILL.md +15 -0
  176. package/domains/content/.agents/skills/fact-checking/SKILL.md +15 -0
  177. package/domains/content/.agents/skills/gates/SKILL.md +20 -0
  178. package/domains/content/.agents/skills/google-stitch-content/SKILL.md +15 -0
  179. package/domains/content/.agents/skills/handoff/SKILL.md +24 -0
  180. package/domains/content/.agents/skills/headline-formulas/SKILL.md +15 -0
  181. package/domains/content/.agents/skills/image-prompt-engineering/SKILL.md +15 -0
  182. package/domains/content/.agents/skills/karpathy-guidelines/SKILL.md +28 -0
  183. package/domains/content/.agents/skills/mailerlite-email-ops/SKILL.md +15 -0
  184. package/domains/content/.agents/skills/marketing-psychology/SKILL.md +15 -0
  185. package/domains/content/.agents/skills/moodboard/SKILL.md +15 -0
  186. package/domains/content/.agents/skills/platform-compliance/SKILL.md +15 -0
  187. package/domains/content/.agents/skills/platform-strategy/SKILL.md +15 -0
  188. package/domains/content/.agents/skills/platform-visual-specs/SKILL.md +15 -0
  189. package/domains/content/.agents/skills/readability-scoring/SKILL.md +15 -0
  190. package/domains/content/.agents/skills/seo-copywriting/SKILL.md +15 -0
  191. package/domains/content/.agents/skills/social-media-formats/SKILL.md +15 -0
  192. package/domains/content/.agents/skills/source-verification/SKILL.md +15 -0
  193. package/domains/content/.agents/skills/storytelling-framework/SKILL.md +15 -0
  194. package/domains/content/.agents/skills/tone-of-voice/SKILL.md +15 -0
  195. package/domains/content/.agents/skills/topic-research/SKILL.md +15 -0
  196. package/domains/content/.agents/skills/trend-research/SKILL.md +15 -0
  197. package/domains/content/.agents/skills/visual-brief/SKILL.md +15 -0
  198. package/domains/content/AGENTS.md +4 -0
  199. package/domains/content/agents/auditor.md +76 -0
  200. package/domains/content/agents/conductor.md +11 -0
  201. package/domains/content/agents/copywriter.md +11 -0
  202. package/domains/content/agents/researcher.md +11 -0
  203. package/domains/content/agents/reviewer.md +11 -0
  204. package/domains/content/agents/strategist.md +11 -0
  205. package/domains/content/agents/visual_concept.md +11 -0
  206. package/domains/content/locales/en/.agents/skills/audience-analysis/SKILL.md +15 -0
  207. package/domains/content/locales/en/.agents/skills/board/SKILL.md +20 -0
  208. package/domains/content/locales/en/.agents/skills/brand-compliance/SKILL.md +15 -0
  209. package/domains/content/locales/en/.agents/skills/brand-guidelines/SKILL.md +17 -0
  210. package/domains/content/locales/en/.agents/skills/competitor-content-analysis/SKILL.md +15 -0
  211. package/domains/content/locales/en/.agents/skills/content-brief/SKILL.md +15 -0
  212. package/domains/content/locales/en/.agents/skills/content-calendar/SKILL.md +15 -0
  213. package/domains/content/locales/en/.agents/skills/content-release-gate/SKILL.md +15 -0
  214. package/domains/content/locales/en/.agents/skills/content-review-checklist/SKILL.md +15 -0
  215. package/domains/content/locales/en/.agents/skills/cta-optimization/SKILL.md +15 -0
  216. package/domains/content/locales/en/.agents/skills/data-storytelling/SKILL.md +15 -0
  217. package/domains/content/locales/en/.agents/skills/email-copywriting/SKILL.md +15 -0
  218. package/domains/content/locales/en/.agents/skills/email-engagement-tiers/SKILL.md +15 -0
  219. package/domains/content/locales/en/.agents/skills/fact-checking/SKILL.md +15 -0
  220. package/domains/content/locales/en/.agents/skills/gates/SKILL.md +20 -0
  221. package/domains/content/locales/en/.agents/skills/google-stitch-content/SKILL.md +15 -0
  222. package/domains/content/locales/en/.agents/skills/handoff/SKILL.md +24 -0
  223. package/domains/content/locales/en/.agents/skills/headline-formulas/SKILL.md +15 -0
  224. package/domains/content/locales/en/.agents/skills/image-prompt-engineering/SKILL.md +15 -0
  225. package/domains/content/locales/en/.agents/skills/karpathy-guidelines/SKILL.md +30 -1
  226. package/domains/content/locales/en/.agents/skills/mailerlite-email-ops/SKILL.md +15 -0
  227. package/domains/content/locales/en/.agents/skills/marketing-psychology/SKILL.md +15 -0
  228. package/domains/content/locales/en/.agents/skills/moodboard/SKILL.md +15 -0
  229. package/domains/content/locales/en/.agents/skills/platform-compliance/SKILL.md +15 -0
  230. package/domains/content/locales/en/.agents/skills/platform-strategy/SKILL.md +15 -0
  231. package/domains/content/locales/en/.agents/skills/platform-visual-specs/SKILL.md +15 -0
  232. package/domains/content/locales/en/.agents/skills/readability-scoring/SKILL.md +15 -0
  233. package/domains/content/locales/en/.agents/skills/seo-copywriting/SKILL.md +15 -0
  234. package/domains/content/locales/en/.agents/skills/social-media-formats/SKILL.md +15 -0
  235. package/domains/content/locales/en/.agents/skills/source-verification/SKILL.md +15 -0
  236. package/domains/content/locales/en/.agents/skills/storytelling-framework/SKILL.md +15 -0
  237. package/domains/content/locales/en/.agents/skills/tone-of-voice/SKILL.md +15 -0
  238. package/domains/content/locales/en/.agents/skills/topic-research/SKILL.md +15 -0
  239. package/domains/content/locales/en/.agents/skills/trend-research/SKILL.md +15 -0
  240. package/domains/content/locales/en/.agents/skills/visual-brief/SKILL.md +15 -0
  241. package/domains/content/locales/en/AGENTS.md +4 -0
  242. package/domains/content/locales/en/agents/auditor.md +76 -0
  243. package/domains/content/locales/en/agents/conductor.md +12 -0
  244. package/domains/content/locales/en/agents/copywriter.md +12 -0
  245. package/domains/content/locales/en/agents/researcher.md +12 -0
  246. package/domains/content/locales/en/agents/reviewer.md +12 -0
  247. package/domains/content/locales/en/agents/strategist.md +12 -0
  248. package/domains/content/locales/en/agents/visual_concept.md +12 -0
  249. package/domains/content/persona/persona-base.md +94 -0
  250. package/domains/content/pipeline.yaml +96 -0
  251. package/domains/development/.agents/skills/adr-log/SKILL.md +1 -0
  252. package/domains/development/.agents/skills/design-intake/SKILL.md +0 -4
  253. package/domains/development/.agents/skills/karpathy-guidelines/SKILL.md +2 -1
  254. package/domains/development/.agents/skills/lava-flow-legacy-detection/SKILL.md +15 -1
  255. package/domains/development/.agents/skills/mcp-integration/SKILL.md +211 -0
  256. package/domains/development/.agents/skills/mcp-integration/agents/claude.json +22 -0
  257. package/domains/development/.agents/skills/mcp-integration/agents/copilot.json +22 -0
  258. package/domains/development/.agents/skills/mcp-integration/agents/gemini.json +22 -0
  259. package/domains/development/.agents/skills/mcp-integration/agents/kimi.yaml +18 -0
  260. package/domains/development/.agents/skills/mcp-integration/agents/openai.yaml +8 -0
  261. package/domains/development/.agents/skills/mcp-integration/agents/qwen.json +22 -0
  262. package/domains/development/.agents/skills/mcp-integration/agents/skill.yaml +26 -0
  263. package/domains/development/.agents/skills/qa-ui-a11y-smoke/SKILL.md +1 -1
  264. package/domains/development/.agents/skills/ui-a11y-smoke-review/SKILL.md +1 -1
  265. package/domains/development/AGENTS.md +1 -0
  266. package/domains/development/AGENTS.yaml +1 -0
  267. package/domains/development/agents/architect.md +13 -1
  268. package/domains/development/agents/auditor.md +74 -0
  269. package/domains/development/agents/conductor.md +14 -3
  270. package/domains/development/agents/devops.md +8 -9
  271. package/domains/development/agents/reviewer.md +12 -0
  272. package/domains/development/agents/senior_full_stack.md +12 -0
  273. package/domains/development/agents/tester.md +10 -16
  274. package/domains/development/locales/en/.agents/skills/adr-log/SKILL.md +1 -0
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  276. package/domains/development/locales/en/.agents/skills/karpathy-guidelines/SKILL.md +2 -1
  277. package/domains/development/locales/en/.agents/skills/lava-flow-legacy-detection/SKILL.md +15 -1
  278. package/domains/development/locales/en/.agents/skills/mcp-integration/SKILL.md +211 -0
  279. package/domains/development/locales/en/.agents/skills/mcp-integration/agents/claude.json +22 -0
  280. package/domains/development/locales/en/.agents/skills/mcp-integration/agents/copilot.json +22 -0
  281. package/domains/development/locales/en/.agents/skills/mcp-integration/agents/gemini.json +22 -0
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- ---
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- name: design-brief
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- description: Brief for UX/UI designer — context, goals, users, constraints, references, tone
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- ---
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- # Design Brief
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-
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- > **Category:** UX · **Slug:** `design-brief`
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-
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- ## When to Use
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-
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- - When UX Designer hands off an initiative downstream (downstream visual designer or external).
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- - Before a large design cycle, to align on goals + constraints.
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- - When working with outsourced designbrief as a contract.
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- - When transitioning from low-fi wireframes to hi-fi visual design.
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-
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- ## Input
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-
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- | Field | Required | Description |
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- |-------|:--------:|-------------|
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- | User story / PRD | ✅ | What we are solving |
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- | User research findings | ✅ | JTBD, preferences, pain points |
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- | Brand guidelines | ⬚ | If they exist |
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- | Technical constraints | ⬚ | Stack, platform limits |
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- | References (competitors, inspirations) | ⬚ | Visual / interaction references |
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-
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- ## Data Sources
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-
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- 1. `$prd-template`scope + goals.
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- 2. `$jtbd-canvas` emotional/social jobs tone.
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- 3. `$user-flow` — interactions → screens needed.
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- 4. Existing brand guidelines / design system.
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-
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- ### Related Skills
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-
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- | Skill | What we take | When to call |
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- |-------|-------------|--------------|
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- | `user-flow` | Flow steps screens | Before brief |
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- | `jtbd-canvas` | Emotional jobs → tone | For tone definition |
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- | `prd-template` | Goals + NFR | For brief goals section |
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- | `report-design` | Layout patterns (for PRD/deck, not UI) | Separate contexts |
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-
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- ## Design Brief Structure
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-
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- 1. **Overview**1 paragraph of what we're doing
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- 2. **Goals**what design must achieve
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- 3. **Users** primary + secondary personas
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- 4. **Jobs & Emotions** — from JTBD
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- 5. **Scope** — screens / surfaces involved
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- 6. **Non-goals** — explicit out-of-scope
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- 7. **Constraints** technical, brand, timeline
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- 8. **References** — competitors, inspirations, style
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- 9. **Tone** brand voice, formality
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- 10. **Deliverables** wireframes? hi-fi? prototypes?
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- 11. **Timeline + Checkpoints**
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-
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- ## Protocol
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-
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- ### Step 1 — Overview
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-
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- 1-2 paragraphs:
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- - What initiative is this (feature name)
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- - Who will use it
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- - Why it matters (business + user)
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-
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- ### Step 2 Goals (design-specific)
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-
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- Differentiate from PRD goals:
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- - **PRD goal:** "Increase activation by 15%"
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- - **Design goal:** "Onboarding flow feels effortless — user completes without guide"
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-
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- Design goals in terms of user perception + behavior.
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-
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- Examples:
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- - Reduce time-to-first-value from X to Y
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- - Make admin settings approachable for non-technical users
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- - Feel trustworthy for enterprise buyers
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-
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- ### Step 3 Users
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-
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- **Primary user(s):**
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- - Segment + role
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- - Daily context (device, time pressure, collaboration)
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- - Technical sophistication
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-
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- **Secondary users** (if applicable):
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- - Who else touches the flow
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- - Different needs/behaviors
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-
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- ### Step 4 Jobs & Emotions
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-
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- From JTBD canvas:
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- - **Functional:** what they're trying to accomplish
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- - **Emotional:** how they want to feel (confident, in control, productive)
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- - **Social:** how they want to be perceived
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-
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- Design must serve emotional/social jobs, not only functional.
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-
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- ### Step 5 — Scope
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-
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- Explicit list:
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- - **In scope:** screens, states, interactions
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- - **Coverage:** desktop / mobile / both
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- - **Empty states, error states, loading states** (explicit mention)
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- - **Accessibility targets** (WCAG AA or AAA)
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-
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- ### Step 6 — Non-goals
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-
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- What we are **NOT** doing in this brief:
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- - "Not refreshing entire design system"
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- - "Not supporting mobile in this release"
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- - "Not optimizing for screen readers beyond WCAG AA"
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-
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- ### Step 7Constraints
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-
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- **Technical:**
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- - Component library (shadcn / Material / custom?)
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- - Platform (web / mobile / desktop)
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- - Browser / OS targets
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- - Performance budgets
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-
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- **Brand:**
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- - Color system (primary, neutrals)
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- - Typography (fonts, scale)
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- - Voice / personality
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-
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- **Timeline:**
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- - Desired completion
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- - Review cycles available
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-
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- ### Step 8 — References
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-
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- Visual + interaction inspirations (3-5):
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- - Screenshots / links to competitor experiences
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- - What works (specific elements to emulate)
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- - What to avoid
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-
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- NOT copying showing understanding of category expectations.
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-
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- ### Step 9 — Tone
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-
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- B2B SaaS tone axes:
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- - **Formal ↔ Casual** (enterprise = more formal)
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- - **Playful Serious** (dev tools can be playful; compliance — serious)
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- - **Bold ↔ Neutral**
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-
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- Pick position with rationale.
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-
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- Examples:
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- - "Professional but approachable" mid-market B2B
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- - "Seriously efficient" — enterprise DevOps tool
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- - "Confident expertise" — security / compliance tool
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-
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- ### Step 10 — Deliverables
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-
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- Specify what designer will produce:
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- - **Low-fi wireframes:** [N screens]
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- - **Hi-fi mockups:** [N screens]
158
- - **Interactive prototype:** [yes / no]
159
- - **Design specs for eng:** [Figma handoff? Zeplin?]
160
- - **Component updates:** [new components needed?]
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-
162
- ### Step 11 — Timeline
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-
164
- | Checkpoint | Date | Participants |
165
- |-----------|------|--------------|
166
- | Brief signoff | YYYY-MM-DD | PM, Design Lead |
167
- | Wireframe review | YYYY-MM-DD | PM, Eng Lead, Design |
168
- | Hi-fi review | YYYY-MM-DD | Full team + Stakeholder |
169
- | Final handoff | YYYY-MM-DD | Eng |
170
-
171
- ## Validation (Quality Gate)
172
-
173
- - [ ] All 11 sections filled
174
- - [ ] Goals user-outcome framed, not feature-framed
175
- - [ ] Primary + secondary users defined
176
- - [ ] Emotional/social jobs included (not only functional)
177
- - [ ] Non-goals explicit
178
- - [ ] Technical constraints realistic
179
- - [ ] 3-5 references
180
- - [ ] Tone position with rationale
181
- - [ ] Deliverables specified
182
- - [ ] Timeline with checkpoints
183
-
184
- ## Handoff
185
-
186
- The result is the input for:
187
- - **Downstream Designer** (visual designer / external)
188
- - **Tech Lead** technical feasibility cross-check
189
- - **PM** design review sessions
190
-
191
- Format: design brief doc (markdown or linked Figma file). Via `$handoff`.
192
-
193
- ## Anti-patterns
194
-
195
- | Error | Why it's bad | How to do it right |
196
- |-------|-------------|-------------------|
197
- | No jobs/emotions | Design feels generic | Explicit emotional/social jobs |
198
- | Vague goals ("make it better") | Not actionable | Specific user outcomes |
199
- | No non-goals | Scope creep | Explicit exclusions |
200
- | "Make it beautiful" tone | Not directional | Tone axes with rationale |
201
- | No references | Designer guesses | 3-5 concrete references |
202
- | No deliverables | Ambiguous handoff | Explicit list |
203
- | No checkpoints | Late feedback | Milestones |
204
-
205
- ## Template
206
-
207
- ```markdown
208
- # Design Brief: [Initiative Name]
209
-
210
- ## Overview
211
- ...
212
-
213
- ## Goals
214
- 1. ...
215
-
216
- ## Users
217
- **Primary:** [segment + role + context]
218
- **Secondary:** [...]
219
-
220
- ## Jobs & Emotions
221
- - Functional: ...
222
- - Emotional: feel [X]
223
- - Social: be seen as [Y]
224
-
225
- ## Scope
226
- - [screens in scope]
227
- - Empty / error / loading states: ✅
228
-
229
- ## Non-goals
230
- - ...
231
-
232
- ## Constraints
233
- - Technical: [stack]
234
- - Brand: [colors, fonts]
235
- - Timeline: [deadline]
236
-
237
- ## References
238
- 1. [competitor] [what works]
239
-
240
- ## Tone
241
- Formal Casual: [position]
242
- Serious Playful: [position]
243
-
244
- ## Deliverables
245
- - Low-fi: N screens
246
- - Hi-fi: N screens
247
- - Prototype: yes/no
248
- - Handoff: Figma
249
-
250
- ## Timeline
251
- | Checkpoint | Date |
252
- | Brief signoff | YYYY-MM-DD |
253
- ```
254
-
255
- ## Worked Example — TeamFlow Design Brief: AI Summary Review Interface
256
-
257
- ```markdown
258
- # Design Brief: AI Summary Review UI (Story S3)
259
-
260
- ## Overview
261
- Design the **manager-facing interface** for reviewing, editing, and approving AI-generated 1:1 summaries within TeamFlow. This UI is the daily touchpoint where managers interact with AI output — it defines whether they trust, use, or abandon the feature.
262
-
263
- The review UI appears after AI summary generation completes (per Story S2). Manager spends 2-5 minutes here per 1:1 reviewing, potentially editing, then approving. This experience is **the make-or-break moment** for adoption — if managers don't trust the UI, they won't trust the AI.
264
-
265
- ## Goals (design-specific, not PRD goals)
266
-
267
- 1. **Manager feels the UI is FOR them, not AUDITING them.** Every interaction reinforces "this is your document, you're in charge".
268
- 2. **Editing friction < 30 seconds** for typical corrections (fix name, add missing action item).
269
- 3. **Approval requires one explicit click** — does not slip by accidentally, does not feel like forced ceremony.
270
- 4. **Confidence signals clear:** low-confidence extracted action items visually distinct so manager knows what needs closer review.
271
- 5. **Preserves conversational tone** of summary — feels written by thoughtful human, not "enterprise bot".
272
-
273
- ## Users
274
-
275
- ### Primary: Overwhelmed People Manager
276
- - **Segment:** B2B SaaS companies 100-1000 employees (mid-market)
277
- - **Role:** Engineering / Sales / Ops manager, 5-15 direct reports
278
- - **Context:** Reviews summary within 0-60 min of meeting end, often between other meetings. Desktop primary, mobile secondary (rare).
279
- - **Technical sophistication:** Comfortable with rich text editors (Notion / Google Docs daily users). Not deep technical.
280
-
281
- ### Secondary: HR Business Partner (Admin)
282
- - **Same UI mostly not used** their admin experience is different (Story S6).
283
- - But edge case: they sometimes help new managers review summaries UI must be approachable to non-daily users.
284
-
285
- ## Jobs & Emotions
286
-
287
- ### Functional Jobs (from JTBD canvas)
288
- - **F1:** Review summary for accuracy in 2 minutes (manager has 6 min between meetings)
289
- - **F2:** Edit specific elements (wrong attribution, missing item) without rewriting everything
290
- - **F3:** Mark approved explicitly so action items flow to tracking
291
-
292
- ### Emotional Jobs
293
- - **E1:** Feel **confident** that I understand what AI captured (not confused by opaque output)
294
- - **E2:** Feel **in control** AI serves me, I'm not serving AI's weird format
295
- - **E3:** Feel **not-monitored** — this is my draft, I approve what persists
296
-
297
- ### Social Jobs
298
- - **S1:** Be seen by report (who may get summary shared) as thoughtful note-taker
299
- - **S2:** Not be seen by skip-level as carelessly approving nonsense
300
-
301
- ## Scope
302
-
303
- ### In scope for this brief:
304
- - **Main review screen** (desktop + responsive mobile)
305
- - Summary body (editable rich text)
306
- - Action items list (editable, confidence indicators)
307
- - Topics list (editable)
308
- - Approval CTA
309
- - **States:** loading (streaming summary), loaded-draft, in-edit, approved
310
- - **Empty / error states:** low-quality summary warning, AI unavailable fallback, very-short-meeting skipped summary
311
-
312
- ### Out of scope (separate briefs or future phases):
313
- - **Admin UI for org policy** (Story S6 separate brief)
314
- - **Aggregate dashboard** (Theme 2 separate PRD)
315
- - **Email notifications** (uses existing TeamFlow email templates)
316
- - **Audit log viewer** (admin-only, already existing UI pattern)
317
- - **Mobile-native app** (web responsive only for MVP)
318
-
319
- ## Non-goals (explicit exclusions)
320
-
321
- - Not "beautiful" in a decorative sense — **utilitarian elegance** (think Linear, not Dropbox Paper)
322
- - Not re-inventing text editor — **use our existing ProseMirror-based editor**
323
- - Not gamification (streaks / badges) — managers hate cutesy HR tech
324
- - Not "like" / "react" summaries are **workflow**, not social
325
-
326
- ## Constraints
327
-
328
- ### Technical
329
- - **Component library:** TeamFlow DS (internal, Radix-based)
330
- - **Editor:** Existing ProseMirror wrapper (reuse, not replace)
331
- - **Stack:** React / Next.js / TypeScript
332
- - **Browser targets:** Chrome/Edge/Safari/Firefox last 2 versions; IE not supported
333
- - **Performance:** First meaningful paint <500ms; editor interactive <1s
334
- - **Responsive:** Desktop-first (1200px+), tablet supported (768px), mobile functional but not optimized
335
-
336
- ### Brand
337
- - **Color system:** TeamFlow primary (deep blue #0A2540), accent (amber #F2A900), neutrals
338
- - **Typography:** Inter for body (reuse existing); Source Serif Pro for summary body itself (subtle distinction — "AI output" visually typed)
339
- - **Voice:** Professional, confident, not chatty. "Review your summary" not "Hey! Check out your summary ✨"
340
-
341
- ### Timeline
342
- - Brief signoff: Week 3, April 17, 2026
343
- - Low-fi review: Week 5, May 1
344
- - Hi-fi review: Week 7, May 15
345
- - Final handoff: Week 8, May 22
346
- - Implementation: Weeks 7-10 parallel with design
347
-
348
- ### Accessibility
349
- - **WCAG 2.1 AA compliance required** (mid-market+ enterprise customer requirement)
350
- - Keyboard navigation entire flow
351
- - Screen reader labels for confidence indicators
352
- - Color contrast 4.5:1 minimum for text
353
-
354
- ## References
355
-
356
- 1. **Notion AI summary UI** — great inline editing, subtle confidence treatment. Emulate: clean editor state, edit/approve state transition.
357
- 2. **Linear issue details** — utilitarian, dense, no fluff. Emulate: information density without overwhelm.
358
- 3. **Gmail's smart compose** good confidence visual (light grey = suggestion). Emulate: confidence treatment.
359
- 4. **What to avoid — Otter.ai's review UI:** too much decoration, hard to scan, feels consumer-first.
360
- 5. **Lattice's current UI** — what customers are used to. Maintain consistency where possible (button placement, action item list format).
361
-
362
- ## Tone
363
-
364
- - **Formal Casual:** Position = **60% formal** (professional, not chatty; "Approve summary" not "All good!")
365
- - **Serious Playful:** Position = **80% serious** (HR conversations carry weight; no confetti, no emojis in UI chrome)
366
- - **Bold Neutral:** Position = **55% bold** (confident use of primary color for key actions, but not overly design-heavy)
367
-
368
- Rationale: Discovery revealed managers trust "quiet confidence" tone. Playful tone risks feeling "toy-like" for enterprise + compliance-sensitive buyers.
369
-
370
- ## Deliverables
371
-
372
- - **Low-fi wireframes:** 8 screens (desktop + mobile responsive)
373
- - Loading / streaming summary
374
- - Summary reviewdefault state
375
- - Summary reviewediting mode
376
- - Action items — confidence variants (high / low)
377
- - Approved state (read-only)
378
- - Empty state (meeting too short)
379
- - Error state (AI unavailable)
380
- - Mobile review (responsive desktop adapted)
381
- - **Hi-fi mockups:** Same 8 screens in Figma with final typography, colors, spacing
382
- - **Interactive prototype:** Clickable flow via Figma for usability testing on beta customers
383
- - **Design specs for eng:** Figma handoff mode (measurements, assets, CSS tokens)
384
- - **Component additions:** 2 new components contributed to DS:
385
- - `<ConfidenceIndicator />` — light-grey dashed border for AI content below 70% confidence
386
- - `<SummaryApprovalActionBar />` — fixed-bottom approval CTA with unsaved-changes protection
387
-
388
- ## Timeline
389
-
390
- | Checkpoint | Date | Participants |
391
- |-----------|------|--------------|
392
- | Brief signoff | 2026-04-17 | PM Alex, Design Lead Jordan, Eng Lead Priya |
393
- | Information architecture review | 2026-04-24 | PM + Eng + Design |
394
- | Low-fi wireframe review | 2026-05-01 | Full team + VP Product |
395
- | Usability testing (5 customers) | 2026-05-08 | Design + PM + 5 external testers |
396
- | Hi-fi mockup review | 2026-05-15 | Full team |
397
- | Accessibility audit | 2026-05-19 | External a11y consultant |
398
- | Final design handoff | 2026-05-22 | To Eng team |
399
- | Implementation review (Week 2) | 2026-06-05 | Design pair with eng weekly |
400
-
401
- ## Risk & Mitigation
402
-
403
- | Risk | Mitigation |
404
- |------|-----------|
405
- | Confidence indicator design too subtle → managers miss low-quality AI items | Usability test Week 5 — validate confidence noticed |
406
- | Approval CTA too prominent feels "forced" / "coercive" | A/B test two placements; keep softer variant ready |
407
- | Edit mode friction too high → managers accept AI blindly | Iteration plan: if edit rate <10% in beta, revisit friction |
408
- | Mobile responsive inadequate, enterprise complains | Scoped to web-only for MVP; mobile-native Q4 plan communicated |
409
-
410
- ## Success Measurement (post-launch)
411
-
412
- - **Edit rate:** 30-50% of summaries edited (not 0% = blind approval; not 100% = AI unusable)
413
- - **Time-to-approve:** median 2 minutes
414
- - **Approval rate:** 95%+ of generated summaries eventually approved (not abandoned)
415
- - **Usability score:** SUS >70 in beta survey
416
- ```
417
-
418
- > **Design-brief lesson:** Separation of **goals (design-specific)** from PRD goals is crucial — PRD goals are "40 tier upgrades", design goals are "approval feels non-coercive". Without this separation design becomes feature implementation. **Non-goals** section prevents scope bloat ("not gamification", "not replace editor"). Tone axes with rationale forces team alignment instead of arguing "feels wrong" in hi-fi review. Brief should be so complete that an external designer (outsourced agency) can execute from it.
1
+ ---
2
+ name: design-brief
3
+ description: Brief for UX/UI designer — context, goals, users, constraints, references, tone
4
+ type: triggered
5
+ domain: product
6
+ owners:
7
+ - ux_designer
8
+ gates:
9
+ - UX_DESIGNER
10
+ tech: []
11
+ topic: []
12
+ triggers:
13
+ - "design-brief"
14
+ - "design brief"
15
+ - "бриф дизайнера"
16
+ related: []
17
+ budget_lines: 433
18
+ schema_version: 1
19
+ ---
20
+ # Design Brief
21
+
22
+ > **Category:** UX · **Slug:** `design-brief`
23
+
24
+ ## When to Use
25
+
26
+ - When UX Designer hands off an initiative downstream (downstream visual designer or external).
27
+ - Before a large design cycle, to align on goals + constraints.
28
+ - When working with outsourced design brief as a contract.
29
+ - When transitioning from low-fi wireframes to hi-fi visual design.
30
+
31
+ ## Input
32
+
33
+ | Field | Required | Description |
34
+ |-------|:--------:|-------------|
35
+ | User story / PRD | | What we are solving |
36
+ | User research findings | ✅ | JTBD, preferences, pain points |
37
+ | Brand guidelines | | If they exist |
38
+ | Technical constraints | | Stack, platform limits |
39
+ | References (competitors, inspirations) | | Visual / interaction references |
40
+
41
+ ## Data Sources
42
+
43
+ 1. `$prd-template` — scope + goals.
44
+ 2. `$jtbd-canvas`emotional/social jobs tone.
45
+ 3. `$user-flow`interactions screens needed.
46
+ 4. Existing brand guidelines / design system.
47
+
48
+ ### Related Skills
49
+
50
+ | Skill | What we take | When to call |
51
+ |-------|-------------|--------------|
52
+ | `user-flow` | Flow steps → screens | Before brief |
53
+ | `jtbd-canvas` | Emotional jobs → tone | For tone definition |
54
+ | `prd-template` | Goals + NFR | For brief goals section |
55
+ | `report-design` | Layout patterns (for PRD/deck, not UI) | Separate contexts |
56
+
57
+ ## Design Brief Structure
58
+
59
+ 1. **Overview** — 1 paragraph of what we're doing
60
+ 2. **Goals** — what design must achieve
61
+ 3. **Users** primary + secondary personas
62
+ 4. **Jobs & Emotions** — from JTBD
63
+ 5. **Scope** screens / surfaces involved
64
+ 6. **Non-goals** — explicit out-of-scope
65
+ 7. **Constraints**technical, brand, timeline
66
+ 8. **References** — competitors, inspirations, style
67
+ 9. **Tone** brand voice, formality
68
+ 10. **Deliverables** wireframes? hi-fi? prototypes?
69
+ 11. **Timeline + Checkpoints**
70
+
71
+ ## Protocol
72
+
73
+ ### Step 1 — Overview
74
+
75
+ 1-2 paragraphs:
76
+ - What initiative is this (feature name)
77
+ - Who will use it
78
+ - Why it matters (business + user)
79
+
80
+ ### Step 2 — Goals (design-specific)
81
+
82
+ Differentiate from PRD goals:
83
+ - **PRD goal:** "Increase activation by 15%"
84
+ - **Design goal:** "Onboarding flow feels effortless — user completes without guide"
85
+
86
+ Design goals in terms of user perception + behavior.
87
+
88
+ Examples:
89
+ - Reduce time-to-first-value from X to Y
90
+ - Make admin settings approachable for non-technical users
91
+ - Feel trustworthy for enterprise buyers
92
+
93
+ ### Step 3 Users
94
+
95
+ **Primary user(s):**
96
+ - Segment + role
97
+ - Daily context (device, time pressure, collaboration)
98
+ - Technical sophistication
99
+
100
+ **Secondary users** (if applicable):
101
+ - Who else touches the flow
102
+ - Different needs/behaviors
103
+
104
+ ### Step 4 Jobs & Emotions
105
+
106
+ From JTBD canvas:
107
+ - **Functional:** what they're trying to accomplish
108
+ - **Emotional:** how they want to feel (confident, in control, productive)
109
+ - **Social:** how they want to be perceived
110
+
111
+ Design must serve emotional/social jobs, not only functional.
112
+
113
+ ### Step 5Scope
114
+
115
+ Explicit list:
116
+ - **In scope:** screens, states, interactions
117
+ - **Coverage:** desktop / mobile / both
118
+ - **Empty states, error states, loading states** (explicit mention)
119
+ - **Accessibility targets** (WCAG AA or AAA)
120
+
121
+ ### Step 6 — Non-goals
122
+
123
+ What we are **NOT** doing in this brief:
124
+ - "Not refreshing entire design system"
125
+ - "Not supporting mobile in this release"
126
+ - "Not optimizing for screen readers beyond WCAG AA"
127
+
128
+ ### Step 7 — Constraints
129
+
130
+ **Technical:**
131
+ - Component library (shadcn / Material / custom?)
132
+ - Platform (web / mobile / desktop)
133
+ - Browser / OS targets
134
+ - Performance budgets
135
+
136
+ **Brand:**
137
+ - Color system (primary, neutrals)
138
+ - Typography (fonts, scale)
139
+ - Voice / personality
140
+
141
+ **Timeline:**
142
+ - Desired completion
143
+ - Review cycles available
144
+
145
+ ### Step 8 — References
146
+
147
+ Visual + interaction inspirations (3-5):
148
+ - Screenshots / links to competitor experiences
149
+ - What works (specific elements to emulate)
150
+ - What to avoid
151
+
152
+ NOT copying — showing understanding of category expectations.
153
+
154
+ ### Step 9 — Tone
155
+
156
+ B2B SaaS tone axes:
157
+ - **Formal Casual** (enterprise = more formal)
158
+ - **Playful Serious** (dev tools can be playful; compliance — serious)
159
+ - **Bold Neutral**
160
+
161
+ Pick position with rationale.
162
+
163
+ Examples:
164
+ - "Professional but approachable" mid-market B2B
165
+ - "Seriously efficient" — enterprise DevOps tool
166
+ - "Confident expertise" security / compliance tool
167
+
168
+ ### Step 10 Deliverables
169
+
170
+ Specify what designer will produce:
171
+ - **Low-fi wireframes:** [N screens]
172
+ - **Hi-fi mockups:** [N screens]
173
+ - **Interactive prototype:** [yes / no]
174
+ - **Design specs for eng:** [Figma handoff? Zeplin?]
175
+ - **Component updates:** [new components needed?]
176
+
177
+ ### Step 11 Timeline
178
+
179
+ | Checkpoint | Date | Participants |
180
+ |-----------|------|--------------|
181
+ | Brief signoff | YYYY-MM-DD | PM, Design Lead |
182
+ | Wireframe review | YYYY-MM-DD | PM, Eng Lead, Design |
183
+ | Hi-fi review | YYYY-MM-DD | Full team + Stakeholder |
184
+ | Final handoff | YYYY-MM-DD | Eng |
185
+
186
+ ## Validation (Quality Gate)
187
+
188
+ - [ ] All 11 sections filled
189
+ - [ ] Goals user-outcome framed, not feature-framed
190
+ - [ ] Primary + secondary users defined
191
+ - [ ] Emotional/social jobs included (not only functional)
192
+ - [ ] Non-goals explicit
193
+ - [ ] Technical constraints realistic
194
+ - [ ] 3-5 references
195
+ - [ ] Tone position with rationale
196
+ - [ ] Deliverables specified
197
+ - [ ] Timeline with checkpoints
198
+
199
+ ## Handoff
200
+
201
+ The result is the input for:
202
+ - **Downstream Designer** (visual designer / external)
203
+ - **Tech Lead** technical feasibility cross-check
204
+ - **PM** → design review sessions
205
+
206
+ Format: design brief doc (markdown or linked Figma file). Via `$handoff`.
207
+
208
+ ## Anti-patterns
209
+
210
+ | Error | Why it's bad | How to do it right |
211
+ |-------|-------------|-------------------|
212
+ | No jobs/emotions | Design feels generic | Explicit emotional/social jobs |
213
+ | Vague goals ("make it better") | Not actionable | Specific user outcomes |
214
+ | No non-goals | Scope creep | Explicit exclusions |
215
+ | "Make it beautiful" tone | Not directional | Tone axes with rationale |
216
+ | No references | Designer guesses | 3-5 concrete references |
217
+ | No deliverables | Ambiguous handoff | Explicit list |
218
+ | No checkpoints | Late feedback | Milestones |
219
+
220
+ ## Template
221
+
222
+ ```markdown
223
+ # Design Brief: [Initiative Name]
224
+
225
+ ## Overview
226
+ ...
227
+
228
+ ## Goals
229
+ 1. ...
230
+
231
+ ## Users
232
+ **Primary:** [segment + role + context]
233
+ **Secondary:** [...]
234
+
235
+ ## Jobs & Emotions
236
+ - Functional: ...
237
+ - Emotional: feel [X]
238
+ - Social: be seen as [Y]
239
+
240
+ ## Scope
241
+ - [screens in scope]
242
+ - Empty / error / loading states:
243
+
244
+ ## Non-goals
245
+ - ...
246
+
247
+ ## Constraints
248
+ - Technical: [stack]
249
+ - Brand: [colors, fonts]
250
+ - Timeline: [deadline]
251
+
252
+ ## References
253
+ 1. [competitor] — [what works]
254
+
255
+ ## Tone
256
+ Formal ↔ Casual: [position]
257
+ Serious ↔ Playful: [position]
258
+
259
+ ## Deliverables
260
+ - Low-fi: N screens
261
+ - Hi-fi: N screens
262
+ - Prototype: yes/no
263
+ - Handoff: Figma
264
+
265
+ ## Timeline
266
+ | Checkpoint | Date |
267
+ | Brief signoff | YYYY-MM-DD |
268
+ ```
269
+
270
+ ## Worked Example TeamFlow Design Brief: AI Summary Review Interface
271
+
272
+ ```markdown
273
+ # Design Brief: AI Summary Review UI (Story S3)
274
+
275
+ ## Overview
276
+ Design the **manager-facing interface** for reviewing, editing, and approving AI-generated 1:1 summaries within TeamFlow. This UI is the daily touchpoint where managers interact with AI output — it defines whether they trust, use, or abandon the feature.
277
+
278
+ The review UI appears after AI summary generation completes (per Story S2). Manager spends 2-5 minutes here per 1:1 reviewing, potentially editing, then approving. This experience is **the make-or-break moment** for adoption — if managers don't trust the UI, they won't trust the AI.
279
+
280
+ ## Goals (design-specific, not PRD goals)
281
+
282
+ 1. **Manager feels the UI is FOR them, not AUDITING them.** Every interaction reinforces "this is your document, you're in charge".
283
+ 2. **Editing friction < 30 seconds** for typical corrections (fix name, add missing action item).
284
+ 3. **Approval requires one explicit click** — does not slip by accidentally, does not feel like forced ceremony.
285
+ 4. **Confidence signals clear:** low-confidence extracted action items visually distinct so manager knows what needs closer review.
286
+ 5. **Preserves conversational tone** of summary — feels written by thoughtful human, not "enterprise bot".
287
+
288
+ ## Users
289
+
290
+ ### Primary: Overwhelmed People Manager
291
+ - **Segment:** B2B SaaS companies 100-1000 employees (mid-market)
292
+ - **Role:** Engineering / Sales / Ops manager, 5-15 direct reports
293
+ - **Context:** Reviews summary within 0-60 min of meeting end, often between other meetings. Desktop primary, mobile secondary (rare).
294
+ - **Technical sophistication:** Comfortable with rich text editors (Notion / Google Docs daily users). Not deep technical.
295
+
296
+ ### Secondary: HR Business Partner (Admin)
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+ - **Same UI mostly not used** — their admin experience is different (Story S6).
298
+ - But edge case: they sometimes help new managers review summaries UI must be approachable to non-daily users.
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+
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+ ## Jobs & Emotions
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+
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+ ### Functional Jobs (from JTBD canvas)
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+ - **F1:** Review summary for accuracy in 2 minutes (manager has 6 min between meetings)
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+ - **F2:** Edit specific elements (wrong attribution, missing item) without rewriting everything
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+ - **F3:** Mark approved explicitly so action items flow to tracking
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+
307
+ ### Emotional Jobs
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+ - **E1:** Feel **confident** that I understand what AI captured (not confused by opaque output)
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+ - **E2:** Feel **in control** AI serves me, I'm not serving AI's weird format
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+ - **E3:** Feel **not-monitored** this is my draft, I approve what persists
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+
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+ ### Social Jobs
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+ - **S1:** Be seen by report (who may get summary shared) as thoughtful note-taker
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+ - **S2:** Not be seen by skip-level as carelessly approving nonsense
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+
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+ ## Scope
317
+
318
+ ### In scope for this brief:
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+ - **Main review screen** (desktop + responsive mobile)
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+ - Summary body (editable rich text)
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+ - Action items list (editable, confidence indicators)
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+ - Topics list (editable)
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+ - Approval CTA
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+ - **States:** loading (streaming summary), loaded-draft, in-edit, approved
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+ - **Empty / error states:** low-quality summary warning, AI unavailable fallback, very-short-meeting skipped summary
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+
327
+ ### Out of scope (separate briefs or future phases):
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+ - **Admin UI for org policy** (Story S6 — separate brief)
329
+ - **Aggregate dashboard** (Theme 2 separate PRD)
330
+ - **Email notifications** (uses existing TeamFlow email templates)
331
+ - **Audit log viewer** (admin-only, already existing UI pattern)
332
+ - **Mobile-native app** (web responsive only for MVP)
333
+
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+ ## Non-goals (explicit exclusions)
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+
336
+ - Not "beautiful" in a decorative sense — **utilitarian elegance** (think Linear, not Dropbox Paper)
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+ - Not re-inventing text editor **use our existing ProseMirror-based editor**
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+ - Not gamification (streaks / badges) managers hate cutesy HR tech
339
+ - Not "like" / "react" summaries are **workflow**, not social
340
+
341
+ ## Constraints
342
+
343
+ ### Technical
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+ - **Component library:** TeamFlow DS (internal, Radix-based)
345
+ - **Editor:** Existing ProseMirror wrapper (reuse, not replace)
346
+ - **Stack:** React / Next.js / TypeScript
347
+ - **Browser targets:** Chrome/Edge/Safari/Firefox last 2 versions; IE not supported
348
+ - **Performance:** First meaningful paint <500ms; editor interactive <1s
349
+ - **Responsive:** Desktop-first (1200px+), tablet supported (768px), mobile functional but not optimized
350
+
351
+ ### Brand
352
+ - **Color system:** TeamFlow primary (deep blue #0A2540), accent (amber #F2A900), neutrals
353
+ - **Typography:** Inter for body (reuse existing); Source Serif Pro for summary body itself (subtle distinction — "AI output" visually typed)
354
+ - **Voice:** Professional, confident, not chatty. "Review your summary" not "Hey! Check out your summary ✨"
355
+
356
+ ### Timeline
357
+ - Brief signoff: Week 3, April 17, 2026
358
+ - Low-fi review: Week 5, May 1
359
+ - Hi-fi review: Week 7, May 15
360
+ - Final handoff: Week 8, May 22
361
+ - Implementation: Weeks 7-10 parallel with design
362
+
363
+ ### Accessibility
364
+ - **WCAG 2.1 AA compliance required** (mid-market+ enterprise customer requirement)
365
+ - Keyboard navigation entire flow
366
+ - Screen reader labels for confidence indicators
367
+ - Color contrast 4.5:1 minimum for text
368
+
369
+ ## References
370
+
371
+ 1. **Notion AI summary UI** — great inline editing, subtle confidence treatment. Emulate: clean editor state, edit/approve state transition.
372
+ 2. **Linear issue details** utilitarian, dense, no fluff. Emulate: information density without overwhelm.
373
+ 3. **Gmail's smart compose** — good confidence visual (light grey = suggestion). Emulate: confidence treatment.
374
+ 4. **What to avoid Otter.ai's review UI:** too much decoration, hard to scan, feels consumer-first.
375
+ 5. **Lattice's current UI** what customers are used to. Maintain consistency where possible (button placement, action item list format).
376
+
377
+ ## Tone
378
+
379
+ - **Formal Casual:** Position = **60% formal** (professional, not chatty; "Approve summary" not "All good!")
380
+ - **Serious Playful:** Position = **80% serious** (HR conversations carry weight; no confetti, no emojis in UI chrome)
381
+ - **Bold ↔ Neutral:** Position = **55% bold** (confident use of primary color for key actions, but not overly design-heavy)
382
+
383
+ Rationale: Discovery revealed managers trust "quiet confidence" tone. Playful tone risks feeling "toy-like" for enterprise + compliance-sensitive buyers.
384
+
385
+ ## Deliverables
386
+
387
+ - **Low-fi wireframes:** 8 screens (desktop + mobile responsive)
388
+ - Loading / streaming summary
389
+ - Summary review — default state
390
+ - Summary review editing mode
391
+ - Action items — confidence variants (high / low)
392
+ - Approved state (read-only)
393
+ - Empty state (meeting too short)
394
+ - Error state (AI unavailable)
395
+ - Mobile review (responsive desktop adapted)
396
+ - **Hi-fi mockups:** Same 8 screens in Figma with final typography, colors, spacing
397
+ - **Interactive prototype:** Clickable flow via Figma for usability testing on beta customers
398
+ - **Design specs for eng:** Figma handoff mode (measurements, assets, CSS tokens)
399
+ - **Component additions:** 2 new components contributed to DS:
400
+ - `<ConfidenceIndicator />` — light-grey dashed border for AI content below 70% confidence
401
+ - `<SummaryApprovalActionBar />` — fixed-bottom approval CTA with unsaved-changes protection
402
+
403
+ ## Timeline
404
+
405
+ | Checkpoint | Date | Participants |
406
+ |-----------|------|--------------|
407
+ | Brief signoff | 2026-04-17 | PM Alex, Design Lead Jordan, Eng Lead Priya |
408
+ | Information architecture review | 2026-04-24 | PM + Eng + Design |
409
+ | Low-fi wireframe review | 2026-05-01 | Full team + VP Product |
410
+ | Usability testing (5 customers) | 2026-05-08 | Design + PM + 5 external testers |
411
+ | Hi-fi mockup review | 2026-05-15 | Full team |
412
+ | Accessibility audit | 2026-05-19 | External a11y consultant |
413
+ | Final design handoff | 2026-05-22 | To Eng team |
414
+ | Implementation review (Week 2) | 2026-06-05 | Design pair with eng weekly |
415
+
416
+ ## Risk & Mitigation
417
+
418
+ | Risk | Mitigation |
419
+ |------|-----------|
420
+ | Confidence indicator design too subtle → managers miss low-quality AI items | Usability test Week 5 — validate confidence noticed |
421
+ | Approval CTA too prominent feels "forced" / "coercive" | A/B test two placements; keep softer variant ready |
422
+ | Edit mode friction too high → managers accept AI blindly | Iteration plan: if edit rate <10% in beta, revisit friction |
423
+ | Mobile responsive inadequate, enterprise complains | Scoped to web-only for MVP; mobile-native Q4 plan communicated |
424
+
425
+ ## Success Measurement (post-launch)
426
+
427
+ - **Edit rate:** 30-50% of summaries edited (not 0% = blind approval; not 100% = AI unusable)
428
+ - **Time-to-approve:** median ≤ 2 minutes
429
+ - **Approval rate:** 95%+ of generated summaries eventually approved (not abandoned)
430
+ - **Usability score:** SUS >70 in beta survey
431
+ ```
432
+
433
+ > **Design-brief lesson:** Separation of **goals (design-specific)** from PRD goals is crucial — PRD goals are "40 tier upgrades", design goals are "approval feels non-coercive". Without this separation design becomes feature implementation. **Non-goals** section prevents scope bloat ("not gamification", "not replace editor"). Tone axes with rationale forces team alignment instead of arguing "feels wrong" in hi-fi review. Brief should be so complete that an external designer (outsourced agency) can execute from it.