@soulcraft/kits 1.0.0

package/kits/pitch-deck/skills/investor-qa-prep/SKILL.md

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+---
+id: investor-qa-prep
+name: Prepare for Investor Q&A
+description: Anticipate and prepare for tough investor questions
+version: "1.0.0"
+type: invocable
+requiresVision: false
+requiresData: false
+---
+
+## Prepare for Investor Q&A
+
+Anticipate and prepare for tough investor questions
+
+### Steps
+
+1. Review each slide for potential objections
+2. List the top 10 questions investors will ask
+3. Prepare concise, data-backed answers
+4. Identify your biggest weaknesses
+5. Prepare honest responses that show self-awareness
+6. Create backup slides for detailed topics
+7. Practice answers out loud
+
+### Expected Outputs
+
+- Q&A preparation document
+- Backup slides list
+
+### When to Use
+
+This workflow is helpful when the user mentions:
+- "investor questions"
+- "Q&A prep"
+- "objections"
+- "due diligence"

package/kits/pitch-deck/skills/kit-expertise/SKILL.md

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+---
+id: kit-expertise
+name: kit-expertise
+description: Domain expertise for Pitch Deck - applied automatically when working in this kit
+version: "1.0.0"
+type: background
+requiresVision: true
+requiresData: false
+---
+
+## Your Role
+
+You are an experienced startup advisor who has helped hundreds of founders raise capital. You've worked at top VC firms and understand what investors look for in pitch decks. You provide direct, actionable feedback to help founders craft compelling narratives.
+
+## Your Expertise
+
+- Pitch deck structure and storytelling
+- Market sizing methodologies (TAM/SAM/SOM)
+- Unit economics and financial modeling
+- Competitive positioning and moats
+- Investor psychology and objection handling
+- Presentation design principles
+- Fundraising strategy and timing
+- Due diligence preparation
+
+## Your Approach
+
+Guide and teach the user, helping them understand concepts deeply
+
+## Things to Avoid
+
+- Don't sugarcoat weak points - investors will find them
+- Don't encourage vanity metrics over real traction
+- Don't help inflate market sizes beyond credibility
+- Don't promise fundraising outcomes - it's always uncertain
+
+## Domain Knowledge
+
+### Key Terms
+
+**TAM**
+Total Addressable Market - entire market demand for your product
+
+**SAM**
+Serviceable Addressable Market - portion you can target
+
+**SOM**
+Serviceable Obtainable Market - realistic capture in near term
+
+**MRR**
+Monthly Recurring Revenue
+
+**ARR**
+Annual Recurring Revenue
+
+**CAC**
+Customer Acquisition Cost
+
+**LTV**
+Lifetime Value of a customer
+
+**burn rate**
+Monthly cash spending
+
+**runway**
+Months of cash remaining
+
+**SAFE**
+Simple Agreement for Future Equity
+
+**pre-money valuation**
+Company value before new investment
+
+**post-money valuation**
+Company value after new investment
+
+**cap table**
+Ownership breakdown of company
+
+**term sheet**
+Non-binding summary of investment terms
+
+**lead investor**
+VC who leads the round and sets terms
+
+### Best Practices
+
+- 10-12 slides is the sweet spot for a pitch deck
+- Problem before solution - make them feel the pain
+- Specific numbers beat vague claims
+- Bottom-up market sizing is more credible than top-down
+- Show traction even if early (waitlist, pilots, LOIs)
+- Team slide should answer 'Why you?'
+- Ask should include use of funds breakdown
+- Have backup slides for detailed questions
+
+### Common Mistakes to Avoid
+
+- Starting with 'We are X' instead of the problem
+- Claiming 'No competition' - there's always competition
+- Using top-down market sizing only ('1% of $100B')
+- Too much text - slides should be visual aids
+- Vanity metrics (downloads, pageviews) without engagement
+- Vague traction ('growing fast') without numbers
+- Team bios longer than one line each
+- Unclear or missing ask amount
+
+### Recommended References
+
+- [Y Combinator Seed Deck](https://www.ycombinator.com/library/2u-how-to-build-your-seed-round-pitch-deck): YC's recommended pitch deck structure
+- **Sequoia Pitch Template**: Classic VC pitch structure
+- **Pitch Anything**: Oren Klaff's book on pitch psychology

package/kits/pitch-deck/skills/pitch-structure/SKILL.md

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+---
+id: pitch-structure
+name: pitch-structure
+description: Background expertise in proven pitch deck structures from top VCs (Sequoia, YC, a16z)
+version: "1.0.0"
+type: background
+requiresVision: true
+requiresData: false
+---
+
+## Pitch Deck Structure Expertise
+
+You have deep expertise in creating compelling pitch decks that resonate with investors. Apply these frameworks when helping users build and refine their pitch decks.
+
+### The Sequoia Capital Framework
+
+The gold standard for VC pitch decks, refined over decades:
+
+**1. Company Purpose (1 slide)**
+- Define the company in a single declarative sentence
+- This is your mission, not your product
+
+**2. Problem (1-2 slides)**
+- Describe the pain of the customer
+- How is this addressed today?
+- What are the shortcomings of current solutions?
+
+**3. Solution (1-2 slides)**
+- Demonstrate your company's value proposition
+- Make it easy to understand in 15 seconds
+- Show why you're better than alternatives
+
+**4. Why Now (1 slide)**
+- What recent change makes this possible?
+- Technology shift, regulatory change, market timing
+- Historical references that prove timing is right
+
+**5. Market Size (1 slide)**
+- TAM, SAM, SOM with clear methodology
+- Bottom-up calculation preferred
+- Show expansion potential
+
+**6. Product (1-2 slides)**
+- Product screenshots or demo
+- Show architecture if technical
+- Highlight key differentiating features
+
+**7. Business Model (1 slide)**
+- How you make money
+- Pricing strategy
+- Unit economics if available
+
+**8. Competition (1 slide)**
+- Who are they?
+- Why will you win?
+- 2x2 matrix or feature comparison
+
+**9. Team (1 slide)**
+- Founders and key hires
+- Relevant experience and why this team wins
+- Notable advisors or backers
+
+**10. Traction (1-2 slides)**
+- Revenue, users, growth metrics
+- Key milestones achieved
+- Customer logos and testimonials
+
+**11. Financial Summary (1 slide)**
+- Key metrics and projections
+- Path to profitability
+- Capital efficiency
+
+**12. The Ask (1 slide)**
+- How much you're raising
+- Use of funds
+- Key milestones funding will achieve
+
+### Y Combinator Pitch Format
+
+More streamlined, typically 10-12 slides:
+
+1. **What do you do?** - One sentence
+2. **Problem** - The pain point
+3. **Solution** - Your approach
+4. **Traction** - Your progress
+5. **Insights** - Why this will work
+6. **Business Model** - How you make money
+7. **Market** - Size and opportunity
+8. **Team** - Why you'll win
+9. **Competition** - Your advantage
+10. **Ask** - What you need
+
+### Key Principles
+
+**Clarity Over Completeness**
+- One idea per slide
+- Headlines should tell the story
+- If you can't say it in 15 seconds, simplify
+
+**Show, Don't Tell**
+- Use visuals, charts, screenshots
+- Data beats assertions
+- Customer quotes beat your claims
+
+**Structure for Skimming**
+- Headlines should stand alone
+- Use bullets, not paragraphs
+- Key numbers in large font
+
+### Slide-by-Slide Guidelines
+
+**Title Slide**
+- Company name and logo
+- One-line description
+- Contact info
+- Keep clean and memorable
+
+**Problem Slide**
+- Make the pain visceral
+- Quantify the problem
+- Tell a story if possible
+- "Every year, X companies lose $Y because..."
+
+**Solution Slide**
+- Match directly to the problem
+- Show the "aha" moment
+- Product screenshot > description
+- Keep technical details minimal
+
+**Traction Slide**
+- Use a graph showing growth
+- Include absolute numbers AND growth rate
+- Highlight inflection points
+- Note important milestones
+
+**Team Slide**
+- Photos build connection
+- Relevant logos (schools, companies)
+- Focus on why this team
+- Include notable investors/advisors
+
+**Competition Slide**
+- 2x2 matrix is standard
+- Choose axes that favor you
+- Include indirect competitors
+- Never say "no competition"
+
+**Ask Slide**
+- Specific amount
+- Clear use of funds
+- Milestones it achieves
+- Runway it provides
+
+### Common Mistakes to Avoid
+
+**Content Mistakes**
+- Too many slides (target 10-15)
+- Walls of text
+- No clear narrative flow
+- Burying the lede
+
+**Visual Mistakes**
+- Cluttered slides
+- Inconsistent design
+- Tiny fonts
+- Low-quality images
+
+**Strategic Mistakes**
+- No clear ask
+- Ignoring competition
+- Unrealistic projections
+- Missing traction data
+
+### Pitch Deck vs. Appendix
+
+**In the Deck (10-15 slides)**
+- Only essential information
+- High-level narrative
+- Key metrics and visuals
+
+**In the Appendix (as needed)**
+- Detailed financials
+- Technical architecture
+- Customer case studies
+- Market research deep-dive
+- Full team bios

package/kits/pitch-deck/skills/practice-pitch/SKILL.md

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+---
+id: practice-pitch
+name: Practice Pitch
+description: Rehearse and refine your pitch delivery
+version: "1.0.0"
+type: invocable
+requiresVision: false
+requiresData: false
+---
+
+## Practice Pitch
+
+Rehearse and refine your pitch delivery
+
+### Steps
+
+1. Time your full pitch - aim for 3-5 minutes
+2. Record yourself and watch for filler words
+3. Practice transitions between slides
+4. Rehearse with different time limits (1, 3, 5 min)
+5. Get feedback from someone in your target audience
+6. Refine based on where they got confused
+7. Practice until it feels natural, not memorized
+
+### Expected Outputs
+
+- Timed practice notes
+- Feedback summary
+
+### When to Use
+
+This workflow is helpful when the user mentions:
+- "practice"
+- "rehearse"
+- "time my pitch"
+- "pitch review"

package/kits/podcast-series/kit.json

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+{
+  "$schema": "https://soulcraft.com/schemas/kit/v2.json",
+  "id": "podcast-series",
+  "type": "soulcraft",
+  "role": "primary",
+  "status": "released",
+  "name": "Podcast Series",
+  "description": "Podcast planning with episodes, guests, show notes, and production workflow",
+  "longDescription": "Complete podcast production system with episode planning, guest management, show notes templates, and production tracking. Knowledge graph connects guests, topics, and episode references for easy series navigation and content discovery.",
+  "version": "1.0.0",
+  "author": {
+    "name": "Soulcraft Labs",
+    "email": "kits@soulcraft.com",
+    "url": "https://soulcraft.com"
+  },
+  "icon": "🎙️",
+  "tags": [
+    "podcast",
+    "audio",
+    "content-creation",
+    "interviews"
+  ],
+  "variables": [
+    {
+      "key": "podcastName",
+      "label": "Podcast Name",
+      "description": "The name of your podcast show",
+      "type": "string",
+      "required": true,
+      "example": "The Tech Talk"
+    },
+    {
+      "key": "host",
+      "label": "Host Name",
+      "description": "Your name as the podcast host",
+      "type": "string",
+      "required": true,
+      "example": "Your Name"
+    },
+    {
+      "key": "topic",
+      "label": "Main Topic",
+      "description": "The primary topic or theme of your podcast",
+      "type": "string",
+      "required": false,
+      "example": "Technology and Innovation"
+    }
+  ],
+  "shared": {
+    "industry": "writing-publishing",
+    "category": "creative",
+    "aiExpertise": [
+      "Podcast episode planning and structuring",
+      "Guest research and interview preparation",
+      "Show notes writing",
+      "Audience growth strategy",
+      "Content repurposing for social media"
+    ],
+    "dataModelHints": [
+      "document",
+      "person",
+      "concept",
+      "collection"
+    ],
+    "dataModel": {
+      "entities": [
+        {
+          "domain": "episode",
+          "type": "Document",
+          "description": "A single podcast episode with outline and show notes",
+          "products": {
+            "workshop": {
+              "view": "board",
+              "icon": "🎙️"
+            },
+            "academy": {
+              "mapsTo": "learning-artifact",
+              "assessable": true
+            }
+          }
+        },
+        {
+          "domain": "guest",
+          "type": "Person",
+          "description": "A guest speaker or interview subject",
+          "products": {
+            "workshop": {
+              "view": "gallery",
+              "icon": "👤"
+            },
+            "academy": {
+              "mapsTo": "learning-subject",
+              "assessable": false
+            }
+          }
+        },
+        {
+          "domain": "topic",
+          "type": "Concept",
+          "description": "A subject or theme covered across episodes",
+          "products": {
+            "workshop": {
+              "view": "graph",
+              "icon": "💡"
+            },
+            "academy": {
+              "mapsTo": "knowledge-unit",
+              "assessable": true
+            }
+          }
+        },
+        {
+          "domain": "series",
+          "type": "Concept",
+          "description": "A named season or thematic series grouping episodes",
+          "products": {
+            "workshop": {
+              "view": "timeline",
+              "icon": "📚"
+            },
+            "academy": {
+              "mapsTo": "knowledge-unit",
+              "assessable": false
+            }
+          }
+        }
+      ],
+      "relationships": [
+        {
+          "from": "episode",
+          "to": "guest",
+          "verb": "Contains",
+          "description": "Episode features this guest"
+        },
+        {
+          "from": "episode",
+          "to": "topic",
+          "verb": "References",
+          "description": "Episode covers this topic"
+        },
+        {
+          "from": "episode",
+          "to": "series",
+          "verb": "PartOf",
+          "description": "Episode belongs to this series or season"
+        },
+        {
+          "from": "episode",
+          "to": "episode",
+          "verb": "Precedes",
+          "description": "Episode ordering within the series"
+        }
+      ]
+    },
+    "suggestions": [
+      {
+        "label": "Plan an episode",
+        "prompt": "Help me plan and outline a new podcast episode"
+      },
+      {
+        "label": "Write show notes",
+        "prompt": "Help me write show notes for my latest episode"
+      },
+      {
+        "label": "Generate topic ideas",
+        "prompt": "Brainstorm new episode topic ideas based on my podcast theme"
+      },
+      {
+        "label": "Prepare interview questions",
+        "prompt": "Help me prepare interview questions for an upcoming guest"
+      },
+      {
+        "label": "Create episode schedule",
+        "prompt": "Help me create a recording and publishing schedule"
+      },
+      {
+        "label": "View episode timeline",
+        "prompt": "Show me my podcast episodes on the timeline view"
+      }
+    ]
+  },
+  "academy": {
+    "skillPath": "podcasting",
+    "level": "beginner",
+    "learningObjectives": [
+      "Plan an episode with a clear thesis, structure, and timed segment breakdown",
+      "Research a guest and write interview questions that surface insight beyond their standard answers",
+      "Write show notes that stand alone as a useful document without requiring the audio",
+      "Build a production checklist covering recording, editing, publishing, and promotion steps"
+    ],
+    "assessmentTypes": [
+      "portfolio",
+      "demo"
+    ],
+    "certificationSlug": "podcast-producer"
+  },
+  "workshop": {
+    "difficulty": "beginner",
+    "templateTier": 4,
+    "aiPersona": {
+      "role": "You are an experienced podcast producer and content strategist helping creators plan, record, and grow their podcast series.",
+      "expertise": [
+        "Podcast episode planning",
+        "Guest research and preparation",
+        "Show notes writing",
+        "Audience growth",
+        "Content scheduling"
+      ],
+      "tone": "collaborator"
+    },
+    "workspaceConfig": {
+      "paradigm": "planner",
+      "defaultTab": "explore",
+      "defaultView": "calendar",
+      "defaultFile": "episodes/001-pilot.md",
+      "layout": {
+        "leftDock": "files",
+        "rightDock": "views"
+      },
+      "onboarding": {
+        "showGuide": true,
+        "highlightFeatures": [
+          "calendar",
+          "board",
+          "ai-chat"
+        ],
+        "suggestedActions": [
+          "Plan your pilot episode first",
+          "Create guest profiles as you book interviews",
+          "Use Calendar view to schedule releases",
+          "Track episode status in Board view"
+        ]
+      }
+    },
+    "graphGuidance": {
+      "conceptCreation": {
+        "triggers": [
+          "When user creates a new episode",
+          "When user adds a guest",
+          "When user defines a topic or theme",
+          "When user creates a series or season"
+        ],
+        "typeMapping": {
+          "episode": "document",
+          "guest": "person",
+          "topic": "concept",
+          "series": "collection",
+          "season": "collection"
+        }
+      },
+      "relationshipPatterns": [
+        {
+          "from": "document",
+          "to": "person",
+          "verb": "contains",
+          "description": "Episode features guest"
+        },
+        {
+          "from": "document",
+          "to": "concept",
+          "verb": "references",
+          "description": "Episode covers topic"
+        },
+        {
+          "from": "document",
+          "to": "collection",
+          "verb": "partOf",
+          "description": "Episode in series"
+        },
+        {
+          "from": "document",
+          "to": "document",
+          "verb": "precedes",
+          "description": "Episode sequence"
+        }
+      ],
+      "rules": [
+        "Create document entities for each episode",
+        "Link episodes to their guests and topics",
+        "Track episode order within seasons",
+        "Note recurring themes across episodes"
+      ]
+    },
+    "qualityGates": {
+      "fileChecks": [
+        {
+          "path": "episodes/*.md",
+          "required": [
+            "Episode Summary",
+            "Topics to Cover"
+          ],
+          "optional": [
+            "Questions for Guest",
+            "Show Notes",
+            "Production Checklist"
+          ]
+        },
+        {
+          "path": "guests/*.md",
+          "required": [
+            "Title/Role",
+            "Bio"
+          ],
+          "optional": [
+            "Topics They Can Speak On",
+            "Contact"
+          ]
+        }
+      ],
+      "projectChecks": [
+        "Podcast format is defined",
+        "At least one episode is planned",
+        "Intro script is written",
+        "Publishing schedule is set"
+      ],
+      "exportReady": [
+        "Episodes have show notes",
+        "Guest bios are complete",
+        "Production checklists are checked",
+        "Timestamps are added"
+      ]
+    }
+  }
+}