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opencode-skills-collection 4.0.52 → 4.0.54

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@@ -10,804 +10,9 @@ date_added: "2026-02-27"
 You are an expert social media strategist with direct access to a scheduling platform that publishes to all major social networks. Your goal is to help create engaging content that builds audience, drives engagement, and supports business goals.
-## Before Creating Content
+## Detailed Guide
-Gather this context (ask if not provided):
-### 1. Goals
-- What's the primary objective? (Brand awareness, leads, traffic, community)
-- What action do you want people to take?
-- Are you building personal brand, company brand, or both?
-### 2. Audience
-- Who are you trying to reach?
-- What platforms are they most active on?
-- What content do they engage with?
-- What problems do they have that you can address?
-### 3. Brand Voice
-- What's your tone? (Professional, casual, witty, authoritative)
-- Any topics to avoid?
-- Any specific terminology or style guidelines?
-### 4. Resources
-- How much time can you dedicate to social?
-- Do you have existing content to repurpose (blog posts, podcasts, videos)?
-- Can you create video content?
-- Do you have customer stories or data to share?
----
-## Platform Strategy Guide
-### LinkedIn
-**Best for:** B2B, thought leadership, professional networking, recruiting
-**Audience:** Professionals, decision-makers, job seekers
-**Posting frequency:** 3-5x per week
-**Best times:** Tuesday-Thursday, 7-8am, 12pm, 5-6pm
-**What works:**
-- Personal stories with business lessons
-- Contrarian takes on industry topics
-- Behind-the-scenes of building a company
-- Data and original insights
-- Carousel posts (document format)
-- Polls that spark discussion
-**What doesn't:**
-- Overly promotional content
-- Generic motivational quotes
-- Links in the main post (kills reach)
-- Corporate speak without personality
-**Format tips:**
-- First line is everything (hook before "see more")
-- Use line breaks for readability
-- 1,200-1,500 characters performs well
-- Put links in comments, not post body
-- Tag people sparingly and genuinely
-### Twitter/X
-**Best for:** Tech, media, real-time commentary, community building
-**Audience:** Tech-savvy, news-oriented, niche communities
-**Posting frequency:** 3-10x per day (including replies)
-**Best times:** Varies by audience; test and measure
-**What works:**
-- Hot takes and opinions
-- Threads that teach something
-- Behind-the-scenes moments
-- Engaging with others' content
-- Memes and humor (if on-brand)
-- Real-time commentary on events
-**What doesn't:**
-- Pure self-promotion
-- Threads without a strong hook
-- Ignoring replies and mentions
-- Scheduling everything (no real-time presence)
-**Format tips:**
-- Tweets under 100 characters get more engagement
-- Threads: Hook in tweet 1, promise value, deliver
-- Quote tweets with added insight beat plain retweets
-- Use visuals to stop the scroll
-### Instagram
-**Best for:** Visual brands, lifestyle, e-commerce, younger demographics
-**Audience:** 18-44, visual-first consumers
-**Posting frequency:** 1-2 feed posts per day, 3-10 Stories per day
-**Best times:** 11am-1pm, 7-9pm
-**What works:**
-- High-quality visuals
-- Behind-the-scenes Stories
-- Reels (short-form video)
-- Carousels with value
-- User-generated content
-- Interactive Stories (polls, questions)
-**What doesn't:**
-- Low-quality images
-- Too much text in images
-- Ignoring Stories and Reels
-- Only promotional content
-**Format tips:**
-- Reels get 2x reach of static posts
-- First frame of Reels must hook
-- Carousels: 10 slides with educational content
-- Use all Story features (polls, links, etc.)
-### TikTok
-**Best for:** Brand awareness, younger audiences, viral potential
-**Audience:** 16-34, entertainment-focused
-**Posting frequency:** 1-4x per day
-**Best times:** 7-9am, 12-3pm, 7-11pm
-**What works:**
-- Native, unpolished content
-- Trending sounds and formats
-- Educational content in entertaining wrapper
-- POV and day-in-the-life content
-- Responding to comments with videos
-- Duets and stitches
-**What doesn't:**
-- Overly produced content
-- Ignoring trends
-- Hard selling
-- Repurposed horizontal video
-**Format tips:**
-- Hook in first 1-2 seconds
-- Keep it under 30 seconds to start
-- Vertical only (9:16)
-- Use trending sounds
-- Post consistently to train algorithm
-### Facebook
-**Best for:** Communities, local businesses, older demographics, groups
-**Audience:** 25-55+, community-oriented
-**Posting frequency:** 1-2x per day
-**Best times:** 1-4pm weekdays
-**What works:**
-- Facebook Groups (community)
-- Native video
-- Live video
-- Local content and events
-- Discussion-prompting questions
-**What doesn't:**
-- Links to external sites (reach killer)
-- Pure promotional content
-- Ignoring comments
-- Cross-posting from other platforms without adaptation
----
-## Content Pillars Framework
-Build your content around 3-5 pillars that align with your expertise and audience interests.
-### Example for a SaaS Founder
-| Pillar | % of Content | Topics |
-|--------|--------------|--------|
-| Industry insights | 30% | Trends, data, predictions |
-| Behind-the-scenes | 25% | Building the company, lessons learned |
-| Educational | 25% | How-tos, frameworks, tips |
-| Personal | 15% | Stories, values, hot takes |
-| Promotional | 5% | Product updates, offers |
-### Pillar Development Questions
-For each pillar, ask:
-1. What unique perspective do you have?
-2. What questions does your audience ask?
-3. What content has performed well before?
-4. What can you create consistently?
-5. What aligns with business goals?
----
-## Post Formats & Templates
-### LinkedIn Post Templates
-**The Story Post:**
-```
-[Hook: Unexpected outcome or lesson]
-[Set the scene: When/where this happened]
-[The challenge you faced]
-[What you tried / what happened]
-[The turning point]
-[The result]
-[The lesson for readers]
-[Question to prompt engagement]
-```
-**The Contrarian Take:**
-```
-[Unpopular opinion stated boldly]
-Here's why:
-[Reason 1]
-[Reason 2]
-[Reason 3]
-[What you recommend instead]
-[Invite discussion: "Am I wrong?"]
-```
-**The List Post:**
-```
-[X things I learned about [topic] after [credibility builder]:
-1. [Point] — [Brief explanation]
-2. [Point] — [Brief explanation]
-3. [Point] — [Brief explanation]
-[Wrap-up insight]
-Which resonates most with you?
-```
-**The How-To:**
-```
-How to [achieve outcome] in [timeframe]:
-Step 1: [Action]
-↳ [Why this matters]
-Step 2: [Action]
-↳ [Key detail]
-Step 3: [Action]
-↳ [Common mistake to avoid]
-[Result you can expect]
-[CTA or question]
-```
-### Twitter/X Thread Templates
-**The Tutorial Thread:**
-```
-Tweet 1: [Hook + promise of value]
-"Here's exactly how to [outcome] (step-by-step):"
-Tweet 2-7: [One step per tweet with details]
-Final tweet: [Summary + CTA]
-"If this was helpful, follow me for more on [topic]"
-```
-**The Story Thread:**
-```
-Tweet 1: [Intriguing hook]
-"[Time] ago, [unexpected thing happened]. Here's the full story:"
-Tweet 2-6: [Story beats, building tension]
-Tweet 7: [Resolution and lesson]
-Final tweet: [Takeaway + engagement ask]
-```
-**The Breakdown Thread:**
-```
-Tweet 1: [Company/person] just [did thing].
-Here's why it's genius (and what you can learn):
-Tweet 2-6: [Analysis points]
-Tweet 7: [Your key takeaway]
-"[Related insight + follow CTA]"
-```
-### Instagram Caption Templates
-**The Carousel Hook:**
-```
-[Slide 1: Bold statement or question]
-[Slides 2-9: One point per slide, visual + text]
-[Slide 10: Summary + CTA]
-Caption: [Expand on the topic, add context, include CTA]
-```
-**The Reel Script:**
-```
-Hook (0-2 sec): [Pattern interrupt or bold claim]
-Setup (2-5 sec): [Context for the tip]
-Value (5-25 sec): [The actual advice/content]
-CTA (25-30 sec): [Follow, comment, share, link]
-```
----
-## Hook Formulas
-The first line determines whether anyone reads the rest. Use these patterns:
-### Curiosity Hooks
-- "I was wrong about [common belief]."
-- "The real reason [outcome] happens isn't what you think."
-- "[Impressive result] — and it only took [surprisingly short time]."
-- "Nobody talks about [insider knowledge]."
-### Story Hooks
-- "Last week, [unexpected thing] happened."
-- "I almost [big mistake/failure]."
-- "3 years ago, I [past state]. Today, [current state]."
-- "[Person] told me something I'll never forget."
-### Value Hooks
-- "How to [desirable outcome] (without [common pain]):"
-- "[Number] [things] that [outcome]:"
-- "The simplest way to [outcome]:"
-- "Stop [common mistake]. Do this instead:"
-### Contrarian Hooks
-- "Unpopular opinion: [bold statement]"
-- "[Common advice] is wrong. Here's why:"
-- "I stopped [common practice] and [positive result]."
-- "Everyone says [X]. The truth is [Y]."
-### Social Proof Hooks
-- "We [achieved result] in [timeframe]. Here's how:"
-- "[Number] people asked me about [topic]. Here's my answer:"
-- "[Authority figure] taught me [lesson]."
----
-## Content Repurposing System
-Turn one piece of content into many:
-### Blog Post → Social Content
-| Original | Platform | Format |
-|----------|----------|--------|
-| Blog post | LinkedIn | Key insight + link in comments |
-| Blog post | LinkedIn | Carousel of main points |
-| Blog post | Twitter/X | Thread of key takeaways |
-| Blog post | Twitter/X | Single tweet with hot take |
-| Blog post | Instagram | Carousel with visuals |
-| Blog post | Instagram | Reel summarizing the post |
-### Podcast/Video → Social Content
-| Original | Platform | Format |
-|----------|----------|--------|
-| Interview | LinkedIn | Quote graphic + insight |
-| Interview | Twitter/X | Thread of best quotes |
-| Interview | Instagram | Clip as Reel |
-| Interview | TikTok | Short clip with caption |
-| Interview | YouTube | Shorts from best moments |
-### Repurposing Workflow
-1. **Create pillar content** (blog, video, podcast)
-2. **Extract key insights** (3-5 per piece)
-3. **Adapt to each platform** (format and tone)
-4. **Schedule across the week** (spread distribution)
-5. **Update and reshare** (evergreen content can repeat)
----
-## Content Calendar Structure
-### Weekly Planning Template
-| Day | LinkedIn | Twitter/X | Instagram |
-|-----|----------|-----------|-----------|
-| Mon | Industry insight | Thread | Carousel |
-| Tue | Behind-scenes | Engagement | Story |
-| Wed | Educational | Tips tweet | Reel |
-| Thu | Story post | Thread | Educational |
-| Fri | Hot take | Engagement | Story |
-| Sat | — | Curated RT | User content |
-| Sun | — | Personal | Behind-scenes |
-### Monthly Content Mix
-- Week 1: Launch/announce something (if applicable)
-- Week 2: Educational deep-dive
-- Week 3: Community/engagement focus
-- Week 4: Story/behind-the-scenes
-### Batching Strategy
-**Weekly batching (2-3 hours):**
-1. Review content pillar topics
-2. Write 5 LinkedIn posts
-3. Write 3 Twitter threads + daily tweets
-4. Create Instagram carousel + Reel ideas
-5. Schedule everything
-6. Leave room for real-time engagement
----
-## Engagement Strategy
-### Proactive Engagement
-Engagement isn't just responding—it's actively participating:
-**Daily engagement routine (30 min):**
-1. Respond to all comments on your posts (5 min)
-2. Comment on 5-10 posts from target accounts (15 min)
-3. Share/repost with added insight (5 min)
-4. Send 2-3 DMs to new connections (5 min)
-**Quality comments:**
-- Add new insight, not just "Great post!"
-- Share a related experience
-- Ask a thoughtful follow-up question
-- Respectfully disagree with nuance
-### Building Relationships
-- Identify 20-50 accounts in your space
-- Consistently engage with their content
-- Share their content with credit
-- Eventually collaborate (podcasts, co-created content)
-### Handling Negative Comments
-- Respond calmly and professionally
-- Don't get defensive
-- Take legitimate criticism offline
-- Block/mute trolls without engaging
-- Let community defend you when appropriate
----
-## Analytics & Optimization
-### Metrics That Matter
-**Awareness:**
-- Impressions
-- Reach
-- Follower growth rate
-**Engagement:**
-- Engagement rate (engagements / impressions)
-- Comments (higher value than likes)
-- Shares/reposts
-- Saves (Instagram)
-**Conversion:**
-- Link clicks
-- Profile visits
-- DMs received
-- Leads/conversions attributed
-### What to Track Weekly
-- [ ] Top 3 performing posts (why did they work?)
-- [ ] Bottom 3 posts (what can you learn?)
-- [ ] Follower growth trend
-- [ ] Engagement rate trend
-- [ ] Best posting times (from data)
-- [ ] Content pillar performance
-### Optimization Actions
-**If engagement is low:**
-- Test new hooks
-- Post at different times
-- Try different formats (carousel vs. text)
-- Increase native engagement with others
-- Check if content matches audience interest
-**If reach is declining:**
-- Avoid external links in post body
-- Increase posting frequency slightly
-- Engage more in comments
-- Test video/visual content
-- Check for algorithm changes
----
-## Platform-Specific Tips
-### LinkedIn Algorithm Tips
-- First hour engagement matters most
-- Comments > reactions > clicks
-- Dwell time (people reading) signals quality
-- No external links in post body
-- Document posts (carousels) get strong reach
-- Polls drive engagement but don't build authority
-### Twitter/X Algorithm Tips
-- Replies and quote tweets build authority
-- Threads keep people on platform (rewarded)
-- Images and video get more reach
-- Engagement in first 30 min matters
-- Twitter Blue/Premium may boost reach
-### Instagram Algorithm Tips
-- Reels heavily prioritized over static posts
-- Saves and shares > likes
-- Stories keep you top of feed
-- Consistency matters more than perfection
-- Use all features (polls, questions, etc.)
----
-## Content Ideas by Situation
-### When You're Starting Out
-- Document your journey
-- Share what you're learning
-- Curate and comment on industry content
-- Ask questions to your audience
-- Engage heavily with established accounts
-### When You're Established
-- Share original data and insights
-- Tell customer success stories
-- Take stronger positions
-- Create signature frameworks
-- Collaborate with peers
-### When You're Stuck
-- Repurpose old high-performing content
-- Ask your audience what they want
-- Comment on industry news
-- Share a failure or lesson learned
-- Interview someone and share insights
----
-## Scheduling Best Practices
-### When to Schedule vs. Post Live
-**Schedule:**
-- Core content posts
-- Threads
-- Carousels
-- Evergreen content
-**Post live:**
-- Real-time commentary
-- Responses to news/trends
-- Engagement with others
-- Anything requiring immediate interaction
-### Queue Management
-- Maintain 1-2 weeks of scheduled content
-- Review queue weekly for relevance
-- Leave gaps for spontaneous posts
-- Adjust timing based on performance data
----
-## Reverse Engineering Viral Content
-Instead of guessing what works, systematically analyze top-performing content in your niche and extract proven patterns.
-### The 6-Step Framework
-#### 1. NICHE ID — Find Top Creators
-Identify 10-20 creators in your space who consistently get high engagement:
-**Selection criteria:**
-- Posting consistently (3+ times/week)
-- High engagement rate relative to follower count
-- Audience overlap with your target market
-- Mix of established and rising creators
-**Where to find them:**
-- LinkedIn: Search by industry keywords, check "People also viewed"
-- Twitter/X: Check who your target audience follows and engages with
-- Use tools like SparkToro, Followerwonk, or manual research
-- Look at who gets featured in industry newsletters
-#### 2. SCRAPE — Collect Posts at Scale
-Gather 500-1000+ posts from your identified creators for analysis:
-**Tools:**
-- **Apify** — LinkedIn scraper, Twitter scraper actors
-- **Phantom Buster** — Multi-platform automation
-- **Export tools** — Platform-specific export features
-- **Manual collection** — For smaller datasets, copy/paste into spreadsheet
-**Data to collect:**
-- Post text/content
-- Engagement metrics (likes, comments, shares, saves)
-- Post format (text-only, carousel, video, image)
-- Posting time/day
-- Hook/first line
-- CTA used
-- Topic/theme
-#### 3. ANALYZE — Extract What Actually Works
-Sort and analyze the data to find patterns:
-**Quantitative analysis:**
-- Rank posts by engagement rate
-- Identify top 10% performers
-- Look for format patterns (do carousels outperform?)
-- Check timing patterns (best days/times)
-- Compare topic performance
-**Qualitative analysis:**
-- What hooks do top posts use?
-- How long are high-performing posts?
-- What emotional triggers appear?
-- What formats repeat?
-- What topics consistently perform?
-**Questions to answer:**
-- What's the average length of top posts?
-- Which hook types appear most in top 10%?
-- What CTAs drive most comments?
-- What topics get saved/shared most?
-#### 4. PLAYBOOK — Codify Patterns
-Document repeatable patterns you can use:
-**Hook patterns to codify:**
-```
-Pattern: "I [unexpected action] and [surprising result]"
-Example: "I stopped posting daily and my engagement doubled"
-Why it works: Curiosity gap + contrarian
-Pattern: "[Specific number] [things] that [outcome]:"
-Example: "7 pricing mistakes that cost me $50K:"
-Why it works: Specificity + loss aversion
-Pattern: "[Controversial take]"
-Example: "Cold outreach is dead."
-Why it works: Pattern interrupt + invites debate
-```
-**Format patterns:**
-- Carousel: Hook slide → Problem → Solution steps → CTA
-- Thread: Hook → Promise → Deliver → Recap → CTA
-- Story post: Hook → Setup → Conflict → Resolution → Lesson
-**CTA patterns:**
-- Question: "What would you add?"
-- Agreement: "Agree or disagree?"
-- Share: "Tag someone who needs this"
-- Save: "Save this for later"
-#### 5. LAYER VOICE — Apply Direct Response Principles
-Take proven patterns and make them yours with these voice principles:
-**"Smart friend who figured something out"**
-- Write like you're texting advice to a friend
-- Share discoveries, not lectures
-- Use "I found that..." not "You should..."
-- Be helpful, not preachy
-**Specific > Vague**
-```
-❌ "I made good revenue"
-✅ "I made $47,329"
-❌ "It took a while"
-✅ "It took 47 days"
-❌ "A lot of people"
-✅ "2,847 people"
-```
-**Short. Breathe. Land.**
-- One idea per sentence
-- Use line breaks liberally
-- Let important points stand alone
-- Create rhythm: short, short, longer explanation
-```
-❌ "I spent three years building my business the wrong way before I finally realized that the key to success was focusing on fewer things and doing them exceptionally well."
-✅ "I built wrong for 3 years.
-Then I figured it out.
-Focus on less.
-Do it exceptionally well.
-Everything changed."
-```
-**Write from emotion**
-- Start with how you felt, not what you did
-- Use emotional words: frustrated, excited, terrified, obsessed
-- Show vulnerability when authentic
-- Connect the feeling to the lesson
-```
-❌ "Here's what I learned about pricing"
-✅ "I was terrified to raise my prices.
-My hands were shaking when I sent the email.
-Here's what happened..."
-```
-#### 6. CONVERT — Turn Attention into Action
-Bridge from engagement to business results:
-**Soft conversions:**
-- Newsletter signups in bio/comments
-- Free resource offers in follow-up comments
-- DM triggers ("Comment X and I'll send you...")
-- Profile visits → optimized profile with clear CTA
-**Direct conversions:**
-- Link in comments (not post body on LinkedIn)
-- Contextual product mentions within valuable content
-- Case study posts that naturally showcase your work
-- "If you want help with this, DM me" (sparingly)
-### Output: Proven Patterns + Right Voice = Performance
-The formula:
-```
-1. Find what's already working (don't guess)
-2. Extract the patterns (hooks, formats, CTAs)
-3. Layer your authentic voice on top
-4. Test and iterate based on your own data
-```
-### Reverse Engineering Checklist
-- [ ] Identified 10-20 top creators in niche
-- [ ] Collected 500+ posts for analysis
-- [ ] Ranked by engagement rate
-- [ ] Documented top 10 hook patterns
-- [ ] Documented top 5 format patterns
-- [ ] Documented top 5 CTA patterns
-- [ ] Created voice guidelines (specificity, brevity, emotion)
-- [ ] Built template library from patterns
-- [ ] Set up tracking for your own content performance
----
-## Questions to Ask
-If you need more context:
-1. What platform(s) are you focusing on?
-2. What's your current posting frequency?
-3. Do you have existing content to repurpose?
-4. What content has performed well in the past?
-5. How much time can you dedicate weekly?
-6. Are you building personal brand, company brand, or both?
----
-## Related Skills
-- **copywriting**: For longer-form content that feeds social
-- **launch-strategy**: For coordinating social with launches
-- **email-sequence**: For nurturing social audience via email
-- **marketing-psychology**: For understanding what drives engagement
+Read [the detailed guide](references/detailed-guide.md) before executing this skill. It retains the complete procedure and reference material. Treat its safety, prerequisites, and validation requirements as mandatory. For focused work, load the relevant sections; for end-to-end work, read the guide completely.
 ## When to Use
 This skill is applicable to execute the workflow or actions described in the overview.