@oriro/orirocli 0.1.11 → 0.3.1

This diff represents the content of publicly available package versions that have been released to one of the supported registries. The information contained in this diff is provided for informational purposes only and reflects changes between package versions as they appear in their respective public registries.
Files changed (1263) hide show
  1. package/ATTRIBUTION.md +53 -53
  2. package/LICENSE +21 -21
  3. package/README.md +10 -9
  4. package/dist/cli.js +1866 -190
  5. package/package.json +65 -64
  6. package/skills/1password/SKILL.md +118 -118
  7. package/skills/1password/references/cli-examples.md +29 -29
  8. package/skills/1password/references/get-started.md +21 -21
  9. package/skills/21stdev/SKILL.md +64 -64
  10. package/skills/algorithmic-art/LICENSE +21 -21
  11. package/skills/algorithmic-art/SKILL.md +446 -446
  12. package/skills/algorithmic-art/templates/generator_template.js +223 -223
  13. package/skills/algorithmic-art/templates/viewer.html +598 -598
  14. package/skills/apple-notes/SKILL.md +81 -81
  15. package/skills/apple-reminders/SKILL.md +122 -122
  16. package/skills/bear-notes/SKILL.md +111 -111
  17. package/skills/blogwatcher/SKILL.md +73 -73
  18. package/skills/blucli/SKILL.md +51 -51
  19. package/skills/brand-guidelines/LICENSE +21 -21
  20. package/skills/brand-guidelines/SKILL.md +76 -76
  21. package/skills/business/biz-analysis/LICENSE +21 -21
  22. package/skills/business/biz-analysis/SKILL.md +103 -103
  23. package/skills/business/biz-corporate-strategy/LICENSE +21 -21
  24. package/skills/business/biz-corporate-strategy/SKILL.md +76 -76
  25. package/skills/business/biz-customer-success/LICENSE +21 -21
  26. package/skills/business/biz-customer-success/SKILL.md +55 -55
  27. package/skills/business/biz-entrepreneurship/LICENSE +21 -21
  28. package/skills/business/biz-entrepreneurship/SKILL.md +72 -72
  29. package/skills/business/biz-hr/LICENSE +21 -21
  30. package/skills/business/biz-hr/SKILL.md +67 -67
  31. package/skills/business/biz-international/LICENSE +21 -21
  32. package/skills/business/biz-international/SKILL.md +51 -51
  33. package/skills/business/biz-leadership/LICENSE +21 -21
  34. package/skills/business/biz-leadership/SKILL.md +106 -106
  35. package/skills/business/biz-marketing-strategy/LICENSE +21 -21
  36. package/skills/business/biz-marketing-strategy/SKILL.md +119 -119
  37. package/skills/business/biz-negotiation/LICENSE +21 -21
  38. package/skills/business/biz-negotiation/SKILL.md +152 -152
  39. package/skills/business/biz-operations/LICENSE +21 -21
  40. package/skills/business/biz-operations/SKILL.md +74 -74
  41. package/skills/business/biz-project/LICENSE +21 -21
  42. package/skills/business/biz-project/SKILL.md +203 -203
  43. package/skills/business/biz-risk/LICENSE +21 -21
  44. package/skills/business/biz-risk/SKILL.md +85 -85
  45. package/skills/business/biz-sales/LICENSE +21 -21
  46. package/skills/business/biz-sales/SKILL.md +92 -92
  47. package/skills/business/biz-startup-ops/LICENSE +21 -21
  48. package/skills/business/biz-startup-ops/SKILL.md +70 -70
  49. package/skills/business/biz-strategy/LICENSE +21 -21
  50. package/skills/business/biz-strategy/SKILL.md +233 -233
  51. package/skills/business/biz-supply-chain-advanced/LICENSE +21 -21
  52. package/skills/business/biz-supply-chain-advanced/SKILL.md +68 -68
  53. package/skills/business/fin-chartered-exams/LICENSE +21 -21
  54. package/skills/business/fin-chartered-exams/SKILL.md +69 -69
  55. package/skills/camsnap/SKILL.md +49 -49
  56. package/skills/canvas/SKILL.md +82 -82
  57. package/skills/canvas-design/LICENSE +21 -21
  58. package/skills/canvas-design/SKILL.md +140 -140
  59. package/skills/canvas-design/canvas-fonts/ArsenalSC-OFL.txt +93 -93
  60. package/skills/canvas-design/canvas-fonts/BigShoulders-OFL.txt +93 -93
  61. package/skills/canvas-design/canvas-fonts/Boldonse-OFL.txt +93 -93
  62. package/skills/canvas-design/canvas-fonts/BricolageGrotesque-OFL.txt +93 -93
  63. package/skills/canvas-design/canvas-fonts/CrimsonPro-OFL.txt +93 -93
  64. package/skills/canvas-design/canvas-fonts/DMMono-OFL.txt +93 -93
  65. package/skills/canvas-design/canvas-fonts/EricaOne-OFL.txt +94 -94
  66. package/skills/canvas-design/canvas-fonts/GeistMono-OFL.txt +93 -93
  67. package/skills/canvas-design/canvas-fonts/Gloock-OFL.txt +93 -93
  68. package/skills/canvas-design/canvas-fonts/IBMPlexMono-OFL.txt +93 -93
  69. package/skills/canvas-design/canvas-fonts/InstrumentSans-OFL.txt +93 -93
  70. package/skills/canvas-design/canvas-fonts/JetBrainsMono-OFL.txt +93 -93
  71. package/skills/canvas-design/canvas-fonts/Jura-OFL.txt +93 -93
  72. package/skills/canvas-design/canvas-fonts/LibreBaskerville-OFL.txt +93 -93
  73. package/skills/canvas-design/canvas-fonts/Lora-OFL.txt +93 -93
  74. package/skills/canvas-design/canvas-fonts/NationalPark-OFL.txt +93 -93
  75. package/skills/canvas-design/canvas-fonts/Outfit-OFL.txt +93 -93
  76. package/skills/canvas-design/canvas-fonts/PixelifySans-OFL.txt +93 -93
  77. package/skills/canvas-design/canvas-fonts/RedHatMono-OFL.txt +93 -93
  78. package/skills/canvas-design/canvas-fonts/Silkscreen-OFL.txt +93 -93
  79. package/skills/canvas-design/canvas-fonts/SmoochSans-OFL.txt +93 -93
  80. package/skills/canvas-design/canvas-fonts/Tektur-OFL.txt +93 -93
  81. package/skills/canvas-design/canvas-fonts/WorkSans-OFL.txt +93 -93
  82. package/skills/canvas-design/canvas-fonts/YoungSerif-OFL.txt +93 -93
  83. package/skills/coding-agent/SKILL.md +146 -146
  84. package/skills/communication/comm-business-writing/LICENSE +21 -21
  85. package/skills/communication/comm-business-writing/SKILL.md +67 -67
  86. package/skills/communication/comm-cross-cultural/LICENSE +21 -21
  87. package/skills/communication/comm-cross-cultural/SKILL.md +88 -88
  88. package/skills/communication/comm-journalism/LICENSE +21 -21
  89. package/skills/communication/comm-journalism/SKILL.md +81 -81
  90. package/skills/communication/comm-linguistics/LICENSE +21 -21
  91. package/skills/communication/comm-linguistics/SKILL.md +82 -82
  92. package/skills/communication/comm-negotiation/LICENSE +21 -21
  93. package/skills/communication/comm-negotiation/SKILL.md +120 -120
  94. package/skills/communication/comm-presentations/LICENSE +21 -21
  95. package/skills/communication/comm-presentations/SKILL.md +93 -93
  96. package/skills/communication/comm-public-speaking/LICENSE +21 -21
  97. package/skills/communication/comm-public-speaking/SKILL.md +68 -68
  98. package/skills/communication/comm-writing/LICENSE +21 -21
  99. package/skills/communication/comm-writing/SKILL.md +69 -69
  100. package/skills/craft/ai-engineering/LICENSE +21 -21
  101. package/skills/craft/ai-engineering/SKILL.md +828 -828
  102. package/skills/craft/app-builder-guide/LICENSE +21 -21
  103. package/skills/craft/app-builder-guide/SKILL.md +332 -332
  104. package/skills/craft/become-an-ai-engineer-26/CONTRIBUTING.md +46 -46
  105. package/skills/craft/become-an-ai-engineer-26/LICENSE +21 -21
  106. package/skills/craft/become-an-ai-engineer-26/README.md +270 -270
  107. package/skills/craft/become-an-ai-engineer-26/SKILL.md +667 -667
  108. package/skills/craft/become-an-ai-engineer-26/community/BUILDS.md +13 -13
  109. package/skills/craft/become-an-ai-engineer-26/community/DISCUSSIONS.md +8 -8
  110. package/skills/craft/become-an-ai-engineer-26/phases/phase-0-mental-models/README.md +14 -14
  111. package/skills/craft/become-an-ai-engineer-26/phases/phase-0-mental-models/project/TEMPLATE.md +33 -33
  112. package/skills/craft/become-an-ai-engineer-26/phases/phase-1-first-agent/README.md +25 -25
  113. package/skills/craft/become-an-ai-engineer-26/phases/phase-1-first-agent/code/raw_loop.py +126 -126
  114. package/skills/craft/become-an-ai-engineer-26/phases/phase-2-architecture/README.md +17 -17
  115. package/skills/craft/become-an-ai-engineer-26/phases/phase-3-harness/README.md +17 -17
  116. package/skills/craft/become-an-ai-engineer-26/phases/phase-4-evals/README.md +21 -21
  117. package/skills/craft/become-an-ai-engineer-26/phases/phase-4-evals/code/.github/workflows/eval.yml +40 -40
  118. package/skills/craft/become-an-ai-engineer-26/phases/phase-5-production/README.md +16 -16
  119. package/skills/craft/become-an-ai-engineer-26/projects/1-mobile-app-slm/README.md +11 -11
  120. package/skills/craft/become-an-ai-engineer-26/projects/2-self-improving-coder/README.md +11 -11
  121. package/skills/craft/become-an-ai-engineer-26/projects/3-video-editor-agent/README.md +11 -11
  122. package/skills/craft/become-an-ai-engineer-26/projects/4-personal-life-os/README.md +12 -12
  123. package/skills/craft/become-an-ai-engineer-26/projects/5-enterprise-workflow/README.md +12 -12
  124. package/skills/craft/become-an-ai-engineer-26/references/benchmark-numbers.md +41 -41
  125. package/skills/craft/become-an-ai-engineer-26/references/mhc-stable-training.md +73 -73
  126. package/skills/craft/become-an-ai-engineer-26/references/stack-decisions.md +37 -37
  127. package/skills/craft/become-an-ai-engineer-26/references/yarn-context-extension.md +123 -123
  128. package/skills/craft/codex-result-handling/LICENSE +21 -21
  129. package/skills/craft/codex-result-handling/SKILL.md +26 -26
  130. package/skills/craft/debug-and-build-methodology/LICENSE +21 -21
  131. package/skills/craft/debug-and-build-methodology/SKILL.md +432 -432
  132. package/skills/craft/design/LICENSE +21 -21
  133. package/skills/craft/design/SKILL.md +274 -274
  134. package/skills/craft/dev/LICENSE +21 -21
  135. package/skills/craft/dev/SKILL.md +12 -12
  136. package/skills/craft/dev/release.md +85 -85
  137. package/skills/craft/dev/roll.md +50 -50
  138. package/skills/craft/doc-coauthoring/LICENSE +21 -21
  139. package/skills/craft/doc-coauthoring/SKILL.md +397 -397
  140. package/skills/craft/focus/LICENSE +21 -21
  141. package/skills/craft/focus/SKILL.md +432 -432
  142. package/skills/craft/focus/UPSTREAM_README.md +233 -233
  143. package/skills/craft/gh/LICENSE +21 -21
  144. package/skills/craft/gh/SKILL.md +84 -84
  145. package/skills/craft/gh-skill/LICENSE +21 -21
  146. package/skills/craft/gh-skill/SKILL.md +121 -121
  147. package/skills/craft/godmode/LICENSE +21 -21
  148. package/skills/craft/godmode/SKILL.md +87 -87
  149. package/skills/craft/godmode/references/android-launch.md +680 -680
  150. package/skills/craft/godmode/references/data-gcp.md +1038 -1038
  151. package/skills/craft/godmode/references/expo-eas.md +816 -816
  152. package/skills/craft/godmode/references/ios-launch.md +734 -734
  153. package/skills/craft/google-ai-latest/LICENSE +21 -21
  154. package/skills/craft/google-ai-latest/SKILL.md +682 -682
  155. package/skills/craft/gpt-5-4-prompting/LICENSE +21 -21
  156. package/skills/craft/gpt-5-4-prompting/SKILL.md +63 -63
  157. package/skills/craft/gpt-5-4-prompting/references/codex-prompt-antipatterns.md +101 -101
  158. package/skills/craft/gpt-5-4-prompting/references/codex-prompt-recipes.md +150 -150
  159. package/skills/craft/gpt-5-4-prompting/references/prompt-blocks.md +172 -172
  160. package/skills/craft/grill-me/LICENSE +21 -21
  161. package/skills/craft/grill-me/SKILL.md +13 -13
  162. package/skills/craft/idea-to-deploy/LICENSE +21 -21
  163. package/skills/craft/idea-to-deploy/SKILL.md +292 -292
  164. package/skills/craft/idea-to-deploy/references/auth-playbook.md +195 -195
  165. package/skills/craft/idea-to-deploy/references/gcp-deployment.md +268 -268
  166. package/skills/craft/idea-to-deploy/references/stack-selection.md +117 -117
  167. package/skills/craft/image-generation-engineer/LICENSE +21 -21
  168. package/skills/craft/image-generation-engineer/SKILL.md +183 -183
  169. package/skills/craft/image-generation-engineer/references/architectures.md +260 -260
  170. package/skills/craft/image-generation-engineer/references/foundations.md +107 -107
  171. package/skills/craft/image-generation-engineer/references/inference-and-serving.md +253 -253
  172. package/skills/craft/image-generation-engineer/references/training.md +149 -149
  173. package/skills/craft/marketing/LICENSE +21 -21
  174. package/skills/craft/marketing/SKILL.md +1954 -1954
  175. package/skills/craft/master-architect/LICENSE +21 -21
  176. package/skills/craft/master-architect/SKILL.md +361 -361
  177. package/skills/craft/master-architect/references/ai-ml.md +317 -317
  178. package/skills/craft/master-architect/references/architecture.md +268 -268
  179. package/skills/craft/master-architect/references/auth-playbook.md +195 -195
  180. package/skills/craft/master-architect/references/cloud.md +323 -323
  181. package/skills/craft/master-architect/references/cyber.md +839 -839
  182. package/skills/craft/master-architect/references/data-eng.md +366 -366
  183. package/skills/craft/master-architect/references/devops.md +550 -550
  184. package/skills/craft/master-architect/references/gcp-deployment.md +268 -268
  185. package/skills/craft/master-architect/references/languages.md +748 -748
  186. package/skills/craft/master-architect/references/legacy.md +240 -240
  187. package/skills/craft/master-architect/references/mobile.md +447 -447
  188. package/skills/craft/master-architect/references/patterns.md +451 -451
  189. package/skills/craft/master-architect/references/saas-patterns.md +379 -379
  190. package/skills/craft/master-architect/references/sdlc.md +349 -349
  191. package/skills/craft/master-architect/references/stack-selection.md +117 -117
  192. package/skills/craft/oriro-ui-2026/LICENSE +21 -21
  193. package/skills/craft/oriro-ui-2026/SKILL.md +329 -329
  194. package/skills/craft/playwright-cli/LICENSE +21 -21
  195. package/skills/craft/playwright-cli/SKILL.md +393 -393
  196. package/skills/craft/playwright-cli/references/element-attributes.md +23 -23
  197. package/skills/craft/playwright-cli/references/playwright-tests.md +39 -39
  198. package/skills/craft/playwright-cli/references/request-mocking.md +87 -87
  199. package/skills/craft/playwright-cli/references/running-code.md +240 -240
  200. package/skills/craft/playwright-cli/references/session-management.md +226 -226
  201. package/skills/craft/playwright-cli/references/spec-driven-testing.md +312 -312
  202. package/skills/craft/playwright-cli/references/storage-state.md +275 -275
  203. package/skills/craft/playwright-cli/references/test-generation.md +134 -134
  204. package/skills/craft/playwright-cli/references/tracing.md +142 -142
  205. package/skills/craft/playwright-cli/references/video-recording.md +150 -150
  206. package/skills/craft/remotion-best-practices/LICENSE +21 -21
  207. package/skills/craft/remotion-best-practices/SKILL.md +345 -345
  208. package/skills/craft/remotion-best-practices/rules/3d.md +86 -86
  209. package/skills/craft/remotion-best-practices/rules/assets/charts-bar-chart.tsx +165 -165
  210. package/skills/craft/remotion-best-practices/rules/assets/text-animations-typewriter.tsx +89 -89
  211. package/skills/craft/remotion-best-practices/rules/assets/text-animations-word-highlight.tsx +101 -101
  212. package/skills/craft/remotion-best-practices/rules/audio-visualization.md +195 -195
  213. package/skills/craft/remotion-best-practices/rules/audio.md +167 -167
  214. package/skills/craft/remotion-best-practices/rules/calculate-metadata.md +118 -118
  215. package/skills/craft/remotion-best-practices/rules/compositions.md +132 -132
  216. package/skills/craft/remotion-best-practices/rules/display-captions.md +176 -176
  217. package/skills/craft/remotion-best-practices/rules/ffmpeg.md +34 -34
  218. package/skills/craft/remotion-best-practices/rules/get-audio-duration.md +58 -58
  219. package/skills/craft/remotion-best-practices/rules/get-video-dimensions.md +68 -68
  220. package/skills/craft/remotion-best-practices/rules/get-video-duration.md +60 -60
  221. package/skills/craft/remotion-best-practices/rules/gifs.md +135 -135
  222. package/skills/craft/remotion-best-practices/rules/google-fonts.md +72 -72
  223. package/skills/craft/remotion-best-practices/rules/html-in-canvas.md +122 -122
  224. package/skills/craft/remotion-best-practices/rules/images.md +67 -67
  225. package/skills/craft/remotion-best-practices/rules/import-srt-captions.md +69 -69
  226. package/skills/craft/remotion-best-practices/rules/light-leaks.md +73 -73
  227. package/skills/craft/remotion-best-practices/rules/local-fonts.md +65 -65
  228. package/skills/craft/remotion-best-practices/rules/lottie.md +67 -67
  229. package/skills/craft/remotion-best-practices/rules/maplibre.md +441 -441
  230. package/skills/craft/remotion-best-practices/rules/measuring-dom-nodes.md +34 -34
  231. package/skills/craft/remotion-best-practices/rules/measuring-text.md +140 -140
  232. package/skills/craft/remotion-best-practices/rules/parameters.md +109 -109
  233. package/skills/craft/remotion-best-practices/rules/sequencing.md +144 -144
  234. package/skills/craft/remotion-best-practices/rules/sfx.md +30 -30
  235. package/skills/craft/remotion-best-practices/rules/silence-detection.md +73 -73
  236. package/skills/craft/remotion-best-practices/rules/subtitles.md +36 -36
  237. package/skills/craft/remotion-best-practices/rules/tailwind.md +11 -11
  238. package/skills/craft/remotion-best-practices/rules/text-animations.md +20 -20
  239. package/skills/craft/remotion-best-practices/rules/timing.md +130 -130
  240. package/skills/craft/remotion-best-practices/rules/transcribe-captions.md +70 -70
  241. package/skills/craft/remotion-best-practices/rules/transitions.md +193 -193
  242. package/skills/craft/remotion-best-practices/rules/transparent-videos.md +102 -102
  243. package/skills/craft/remotion-best-practices/rules/trimming.md +51 -51
  244. package/skills/craft/remotion-best-practices/rules/videos.md +169 -169
  245. package/skills/craft/remotion-best-practices/rules/voiceover.md +94 -94
  246. package/skills/craft/supabase-postgres-best-practices/CHANGELOG.md +25 -25
  247. package/skills/craft/supabase-postgres-best-practices/LICENSE +21 -21
  248. package/skills/craft/supabase-postgres-best-practices/SKILL.md +69 -69
  249. package/skills/craft/supabase-postgres-best-practices/references/_contributing.md +166 -166
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@@ -1,233 +1,233 @@
1
- ---
2
- watermark: ORIRO
3
- disable-model-invocation: true
4
- name: biz-strategy
5
- provider: ORIRO.ai
6
- copyright: Copyright (c) 2026 ORIRO.ai
7
- description: >
8
- Business strategy — competitive analysis, market positioning, strategic
9
- frameworks, business model design, competitive advantages, and strategic
10
- planning. Activate for questions about how to compete, what strategy to
11
- pursue, competitive analysis, business model canvas, Porter's five forces,
12
- SWOT analysis, pricing strategy, market entry, or any strategic business
13
- question. Sources: Harvard Business Review, MIT OCW Strategy, OpenStax
14
- Business, Michael Porter's competitive strategy principles.
15
- ---
16
-
17
- # Business Strategy
18
-
19
- ## The fundamental strategic question
20
-
21
- **Strategy is choosing what NOT to do.**
22
-
23
- A strategy that tries to appeal to everyone succeeds for no one.
24
- The core of strategy: make trade-offs. Be the best option for a specific customer
25
- doing a specific job, at the expense of not being the best option for everyone else.
26
-
27
- **Three generic strategies (Porter):**
28
-
29
- 1. **Cost leadership:** Be the lowest cost producer in the industry.
30
- 2. **Differentiation:** Offer something customers value that competitors can't match.
31
- 3. **Focus:** Serve a narrow market better than generalists can.
32
-
33
- Stuck in the middle (trying to be all three) = above-average risk, below-average returns.
34
-
35
- ---
36
-
37
- ## Porter's Five Forces
38
-
39
- Measures the competitive intensity and profitability of an industry.
40
-
41
- ### 1. Threat of New Entrants
42
-
43
- High barriers to entry = better for incumbents.
44
- Barriers: economies of scale, brand loyalty, regulatory requirements, high capital requirements, network effects, switching costs.
45
-
46
- **Questions:** How easy is it for a new competitor to enter? What would it cost? How long would it take?
47
-
48
- ### 2. Bargaining Power of Suppliers
49
-
50
- Few suppliers with unique inputs = strong supplier power = bad for you.
51
- **Reduce supplier power:** Multiple suppliers, backward integration, commodity inputs.
52
-
53
- ### 3. Bargaining Power of Buyers
54
-
55
- Many choices + low switching costs = high buyer power = price pressure.
56
- **Reduce buyer power:** Differentiation, switching costs, fragmented buyer base, emotional connection.
57
-
58
- ### 4. Threat of Substitutes
59
-
60
- Alternative ways customers can meet the same need (outside your industry).
61
- Uber is a substitute for car ownership. Zoom is a substitute for business travel.
62
-
63
- ### 5. Industry Rivalry
64
-
65
- Number of competitors, growth rate, exit barriers, differentiation.
66
- Intense rivalry → price wars → reduced margins.
67
-
68
- **Most attractive industry:** High barriers to entry, low supplier power, low buyer power, few substitutes, moderate rivalry.
69
-
70
- ---
71
-
72
- ## Competitive advantage
73
-
74
- ### Types of sustainable advantages
75
-
76
- **Cost advantage:** You produce at lower cost than competitors.
77
- Sources: scale, superior processes, proprietary technology, location, access to cheaper inputs.
78
- Risk: Someone always finds a cheaper way.
79
-
80
- **Differentiation advantage:** Customers prefer your product and pay more for it.
81
- Sources: brand, quality, features, service, relationships, technology.
82
- Risk: Differentiation erodes as competitors copy.
83
-
84
- **Network effects:** Value increases as more people use it (Facebook, Visa, WhatsApp).
85
- Sources: direct (users connect to users), indirect (more users attract developers/partners).
86
- Most durable advantage: very hard to replicate.
87
-
88
- **Switching costs:** Customers stay because leaving is expensive or painful.
89
- Sources: data lock-in, training costs, integration costs, habit.
90
- Examples: Salesforce CRM, enterprise software, banks.
91
-
92
- **Economies of scale:** Unit cost falls as volume increases.
93
- Fixed costs spread over more units; bulk purchasing power; specialization.
94
-
95
- ### Testing your competitive advantage
96
-
97
- Ask: If a well-funded competitor decided to attack your market, what would stop them?
98
- If the answer is "not much," you lack a durable advantage.
99
- If the answer is "5+ years and $100M to replicate our network/brand/technology," you have a moat.
100
-
101
- ---
102
-
103
- ## Business Model Canvas (Osterwalder)
104
-
105
- Nine building blocks of a business model:
106
-
107
- | Block | Questions |
108
- | -------------------------- | ---------------------------------------------------------------------------------------- |
109
- | **Customer Segments** | Who are you creating value for? Which customers are most important? |
110
- | **Value Propositions** | What problem do you solve? What need do you fulfill? What's better than the alternative? |
111
- | **Channels** | How do you reach your customers? Through what touchpoints? |
112
- | **Customer Relationships** | What type of relationship? Personal? Automated? Community? |
113
- | **Revenue Streams** | What value are customers paying for? How much? How? |
114
- | **Key Resources** | What assets are required (physical, intellectual, human, financial)? |
115
- | **Key Activities** | What must you do well to deliver your value proposition? |
116
- | **Key Partnerships** | Who are your key partners and suppliers? What do you get from them? |
117
- | **Cost Structure** | What are the most important costs? Which resources/activities are most expensive? |
118
-
119
- **Use this:** Before building anything, map all nine blocks. Gaps become visible.
120
-
121
- ---
122
-
123
- ## SWOT Analysis
124
-
125
- | | Helpful | Harmful |
126
- | ------------ | ------------- | ---------- |
127
- | **Internal** | Strengths | Weaknesses |
128
- | **External** | Opportunities | Threats |
129
-
130
- **Strengths:** What do you do well? What advantages do you have?
131
- **Weaknesses:** What do you do poorly? What should you avoid?
132
- **Opportunities:** What market trends help you? What gaps exist?
133
- **Threats:** What are competitors doing? What trends hurt you?
134
-
135
- **SWOT → TOWS (strategic options):**
136
-
137
- - SO (Strengths + Opportunities): Use strengths to exploit opportunities
138
- - WO (Weaknesses + Opportunities): Overcome weaknesses to exploit opportunities
139
- - ST (Strengths + Threats): Use strengths to reduce threat impact
140
- - WT (Weaknesses + Threats): Minimize weaknesses to avoid threats
141
-
142
- ---
143
-
144
- ## Market sizing
145
-
146
- ### TAM, SAM, SOM
147
-
148
- **TAM (Total Addressable Market):** Everyone who could ever buy from you.
149
- **SAM (Serviceable Addressable Market):** Portion you can realistically reach.
150
- **SOM (Serviceable Obtainable Market):** Portion you can realistically capture in 3-5 years.
151
-
152
- **Top-down:** Start with industry data, carve out your segment.
153
- **Bottom-up:** Start with number of customers × average revenue per customer.
154
-
155
- Bottom-up is more credible with investors.
156
-
157
- Example (bottom-up for a local restaurant):
158
-
159
- - Local population: 100,000
160
- - % who eat out 2x/week: 30% = 30,000 people
161
- - Within delivery range: 20% = 6,000 people
162
- - Market share target: 5% = 300 customers
163
- - Average order: $25, 2x/month = $50/month per customer
164
- - Monthly revenue: $15,000
165
- - Annual: $180,000
166
-
167
- ---
168
-
169
- ## Pricing strategy
170
-
171
- ### Cost-plus pricing
172
-
173
- Add desired profit margin to cost of production.
174
- Simple. But ignores what customers are willing to pay.
175
- Often leaves money on the table.
176
-
177
- ### Value-based pricing
178
-
179
- Price = value delivered to customer.
180
- Best approach when value is clear and quantifiable.
181
- A product that saves a customer $100,000/year can be priced at $20,000+.
182
-
183
- ### Competitive pricing
184
-
185
- Price relative to competitors.
186
- Necessary when customers can easily compare.
187
- Leads to margin compression unless differentiated.
188
-
189
- ### Penetration pricing
190
-
191
- Start low to gain market share; raise prices later.
192
- Works when switching costs are high and network effects matter.
193
- Risk: customers balk at price increases; attracts price-sensitive customers.
194
-
195
- ### Premium pricing
196
-
197
- Price high to signal quality and status.
198
- Works with genuine differentiation, strong brand, or status signaling.
199
- Apple, Rolex, luxury brands.
200
-
201
- ### Freemium
202
-
203
- Give basic product free; charge for advanced features.
204
- Works when free version drives viral adoption; conversion rate typically 2-5%.
205
- Requires large free user base to be sustainable.
206
-
207
- ---
208
-
209
- ## Strategic planning process
210
-
211
- **Annual strategy cycle:**
212
-
213
- 1. **Environmental scan:** What has changed? New competitors, technology, regulations, customer behavior?
214
- 2. **Internal assessment:** What are we good at? Where do we fall short? (SWOT)
215
- 3. **Strategic options:** What could we do? What should we focus on?
216
- 4. **Strategic choice:** What will we do? What will we NOT do?
217
- 5. **OKRs/Goals:** What does success look like? How will we measure it?
218
- 6. **Resource allocation:** What gets funded? Who is responsible?
219
- 7. **Execution:** Quarterly reviews. Adjust based on results.
220
-
221
- **OKRs (Objectives and Key Results):**
222
- Objective: Qualitative, inspiring, directional.
223
- Key Results: 3-5 measurable outcomes that indicate the objective is achieved.
224
-
225
- Example:
226
- Objective: "Become the go-to platform for freelance designers."
227
- KR1: 10,000 designer sign-ups by Q4.
228
- KR2: Net Promoter Score > 60.
229
- KR3: 40% of designers return within 30 days of first project.
230
-
231
- Sources: Michael Porter "Competitive Strategy" (principles),
232
- Osterwalder Business Model Canvas, Harvard Business Review open articles,
233
- OpenStax Principles of Management (CC-BY), MIT OCW Strategy courses
1
+ ---
2
+ watermark: ORIRO
3
+ disable-model-invocation: true
4
+ name: biz-strategy
5
+ provider: ORIRO.ai
6
+ copyright: Copyright (c) 2026 ORIRO.ai
7
+ description: >
8
+ Business strategy — competitive analysis, market positioning, strategic
9
+ frameworks, business model design, competitive advantages, and strategic
10
+ planning. Activate for questions about how to compete, what strategy to
11
+ pursue, competitive analysis, business model canvas, Porter's five forces,
12
+ SWOT analysis, pricing strategy, market entry, or any strategic business
13
+ question. Sources: Harvard Business Review, MIT OCW Strategy, OpenStax
14
+ Business, Michael Porter's competitive strategy principles.
15
+ ---
16
+
17
+ # Business Strategy
18
+
19
+ ## The fundamental strategic question
20
+
21
+ **Strategy is choosing what NOT to do.**
22
+
23
+ A strategy that tries to appeal to everyone succeeds for no one.
24
+ The core of strategy: make trade-offs. Be the best option for a specific customer
25
+ doing a specific job, at the expense of not being the best option for everyone else.
26
+
27
+ **Three generic strategies (Porter):**
28
+
29
+ 1. **Cost leadership:** Be the lowest cost producer in the industry.
30
+ 2. **Differentiation:** Offer something customers value that competitors can't match.
31
+ 3. **Focus:** Serve a narrow market better than generalists can.
32
+
33
+ Stuck in the middle (trying to be all three) = above-average risk, below-average returns.
34
+
35
+ ---
36
+
37
+ ## Porter's Five Forces
38
+
39
+ Measures the competitive intensity and profitability of an industry.
40
+
41
+ ### 1. Threat of New Entrants
42
+
43
+ High barriers to entry = better for incumbents.
44
+ Barriers: economies of scale, brand loyalty, regulatory requirements, high capital requirements, network effects, switching costs.
45
+
46
+ **Questions:** How easy is it for a new competitor to enter? What would it cost? How long would it take?
47
+
48
+ ### 2. Bargaining Power of Suppliers
49
+
50
+ Few suppliers with unique inputs = strong supplier power = bad for you.
51
+ **Reduce supplier power:** Multiple suppliers, backward integration, commodity inputs.
52
+
53
+ ### 3. Bargaining Power of Buyers
54
+
55
+ Many choices + low switching costs = high buyer power = price pressure.
56
+ **Reduce buyer power:** Differentiation, switching costs, fragmented buyer base, emotional connection.
57
+
58
+ ### 4. Threat of Substitutes
59
+
60
+ Alternative ways customers can meet the same need (outside your industry).
61
+ Uber is a substitute for car ownership. Zoom is a substitute for business travel.
62
+
63
+ ### 5. Industry Rivalry
64
+
65
+ Number of competitors, growth rate, exit barriers, differentiation.
66
+ Intense rivalry → price wars → reduced margins.
67
+
68
+ **Most attractive industry:** High barriers to entry, low supplier power, low buyer power, few substitutes, moderate rivalry.
69
+
70
+ ---
71
+
72
+ ## Competitive advantage
73
+
74
+ ### Types of sustainable advantages
75
+
76
+ **Cost advantage:** You produce at lower cost than competitors.
77
+ Sources: scale, superior processes, proprietary technology, location, access to cheaper inputs.
78
+ Risk: Someone always finds a cheaper way.
79
+
80
+ **Differentiation advantage:** Customers prefer your product and pay more for it.
81
+ Sources: brand, quality, features, service, relationships, technology.
82
+ Risk: Differentiation erodes as competitors copy.
83
+
84
+ **Network effects:** Value increases as more people use it (Facebook, Visa, WhatsApp).
85
+ Sources: direct (users connect to users), indirect (more users attract developers/partners).
86
+ Most durable advantage: very hard to replicate.
87
+
88
+ **Switching costs:** Customers stay because leaving is expensive or painful.
89
+ Sources: data lock-in, training costs, integration costs, habit.
90
+ Examples: Salesforce CRM, enterprise software, banks.
91
+
92
+ **Economies of scale:** Unit cost falls as volume increases.
93
+ Fixed costs spread over more units; bulk purchasing power; specialization.
94
+
95
+ ### Testing your competitive advantage
96
+
97
+ Ask: If a well-funded competitor decided to attack your market, what would stop them?
98
+ If the answer is "not much," you lack a durable advantage.
99
+ If the answer is "5+ years and $100M to replicate our network/brand/technology," you have a moat.
100
+
101
+ ---
102
+
103
+ ## Business Model Canvas (Osterwalder)
104
+
105
+ Nine building blocks of a business model:
106
+
107
+ | Block | Questions |
108
+ | -------------------------- | ---------------------------------------------------------------------------------------- |
109
+ | **Customer Segments** | Who are you creating value for? Which customers are most important? |
110
+ | **Value Propositions** | What problem do you solve? What need do you fulfill? What's better than the alternative? |
111
+ | **Channels** | How do you reach your customers? Through what touchpoints? |
112
+ | **Customer Relationships** | What type of relationship? Personal? Automated? Community? |
113
+ | **Revenue Streams** | What value are customers paying for? How much? How? |
114
+ | **Key Resources** | What assets are required (physical, intellectual, human, financial)? |
115
+ | **Key Activities** | What must you do well to deliver your value proposition? |
116
+ | **Key Partnerships** | Who are your key partners and suppliers? What do you get from them? |
117
+ | **Cost Structure** | What are the most important costs? Which resources/activities are most expensive? |
118
+
119
+ **Use this:** Before building anything, map all nine blocks. Gaps become visible.
120
+
121
+ ---
122
+
123
+ ## SWOT Analysis
124
+
125
+ | | Helpful | Harmful |
126
+ | ------------ | ------------- | ---------- |
127
+ | **Internal** | Strengths | Weaknesses |
128
+ | **External** | Opportunities | Threats |
129
+
130
+ **Strengths:** What do you do well? What advantages do you have?
131
+ **Weaknesses:** What do you do poorly? What should you avoid?
132
+ **Opportunities:** What market trends help you? What gaps exist?
133
+ **Threats:** What are competitors doing? What trends hurt you?
134
+
135
+ **SWOT → TOWS (strategic options):**
136
+
137
+ - SO (Strengths + Opportunities): Use strengths to exploit opportunities
138
+ - WO (Weaknesses + Opportunities): Overcome weaknesses to exploit opportunities
139
+ - ST (Strengths + Threats): Use strengths to reduce threat impact
140
+ - WT (Weaknesses + Threats): Minimize weaknesses to avoid threats
141
+
142
+ ---
143
+
144
+ ## Market sizing
145
+
146
+ ### TAM, SAM, SOM
147
+
148
+ **TAM (Total Addressable Market):** Everyone who could ever buy from you.
149
+ **SAM (Serviceable Addressable Market):** Portion you can realistically reach.
150
+ **SOM (Serviceable Obtainable Market):** Portion you can realistically capture in 3-5 years.
151
+
152
+ **Top-down:** Start with industry data, carve out your segment.
153
+ **Bottom-up:** Start with number of customers × average revenue per customer.
154
+
155
+ Bottom-up is more credible with investors.
156
+
157
+ Example (bottom-up for a local restaurant):
158
+
159
+ - Local population: 100,000
160
+ - % who eat out 2x/week: 30% = 30,000 people
161
+ - Within delivery range: 20% = 6,000 people
162
+ - Market share target: 5% = 300 customers
163
+ - Average order: $25, 2x/month = $50/month per customer
164
+ - Monthly revenue: $15,000
165
+ - Annual: $180,000
166
+
167
+ ---
168
+
169
+ ## Pricing strategy
170
+
171
+ ### Cost-plus pricing
172
+
173
+ Add desired profit margin to cost of production.
174
+ Simple. But ignores what customers are willing to pay.
175
+ Often leaves money on the table.
176
+
177
+ ### Value-based pricing
178
+
179
+ Price = value delivered to customer.
180
+ Best approach when value is clear and quantifiable.
181
+ A product that saves a customer $100,000/year can be priced at $20,000+.
182
+
183
+ ### Competitive pricing
184
+
185
+ Price relative to competitors.
186
+ Necessary when customers can easily compare.
187
+ Leads to margin compression unless differentiated.
188
+
189
+ ### Penetration pricing
190
+
191
+ Start low to gain market share; raise prices later.
192
+ Works when switching costs are high and network effects matter.
193
+ Risk: customers balk at price increases; attracts price-sensitive customers.
194
+
195
+ ### Premium pricing
196
+
197
+ Price high to signal quality and status.
198
+ Works with genuine differentiation, strong brand, or status signaling.
199
+ Apple, Rolex, luxury brands.
200
+
201
+ ### Freemium
202
+
203
+ Give basic product free; charge for advanced features.
204
+ Works when free version drives viral adoption; conversion rate typically 2-5%.
205
+ Requires large free user base to be sustainable.
206
+
207
+ ---
208
+
209
+ ## Strategic planning process
210
+
211
+ **Annual strategy cycle:**
212
+
213
+ 1. **Environmental scan:** What has changed? New competitors, technology, regulations, customer behavior?
214
+ 2. **Internal assessment:** What are we good at? Where do we fall short? (SWOT)
215
+ 3. **Strategic options:** What could we do? What should we focus on?
216
+ 4. **Strategic choice:** What will we do? What will we NOT do?
217
+ 5. **OKRs/Goals:** What does success look like? How will we measure it?
218
+ 6. **Resource allocation:** What gets funded? Who is responsible?
219
+ 7. **Execution:** Quarterly reviews. Adjust based on results.
220
+
221
+ **OKRs (Objectives and Key Results):**
222
+ Objective: Qualitative, inspiring, directional.
223
+ Key Results: 3-5 measurable outcomes that indicate the objective is achieved.
224
+
225
+ Example:
226
+ Objective: "Become the go-to platform for freelance designers."
227
+ KR1: 10,000 designer sign-ups by Q4.
228
+ KR2: Net Promoter Score > 60.
229
+ KR3: 40% of designers return within 30 days of first project.
230
+
231
+ Sources: Michael Porter "Competitive Strategy" (principles),
232
+ Osterwalder Business Model Canvas, Harvard Business Review open articles,
233
+ OpenStax Principles of Management (CC-BY), MIT OCW Strategy courses
@@ -1,21 +1,21 @@
1
- MIT License
2
-
3
- Copyright (c) 2026 ORIRO.ai
4
-
5
- Permission is hereby granted, free of charge, to any person obtaining a copy
6
- of this software and associated documentation files (the "Software"), to deal
7
- in the Software without restriction, including without limitation the rights
8
- to use, copy, modify, merge, publish, distribute, sublicense, and/or sell
9
- copies of the Software, and to permit persons to whom the Software is
10
- furnished to do so, subject to the following conditions:
11
-
12
- The above copyright notice and this permission notice shall be included in all
13
- copies or substantial portions of the Software.
14
-
15
- THE SOFTWARE IS PROVIDED "AS IS", WITHOUT WARRANTY OF ANY KIND, EXPRESS OR
16
- IMPLIED, INCLUDING BUT NOT LIMITED TO THE WARRANTIES OF MERCHANTABILITY,
17
- FITNESS FOR A PARTICULAR PURPOSE AND NONINFRINGEMENT. IN NO EVENT SHALL THE
18
- AUTHORS OR COPYRIGHT HOLDERS BE LIABLE FOR ANY CLAIM, DAMAGES OR OTHER
19
- LIABILITY, WHETHER IN AN ACTION OF CONTRACT, TORT OR OTHERWISE, ARISING FROM,
20
- OUT OF OR IN CONNECTION WITH THE SOFTWARE OR THE USE OR OTHER DEALINGS IN THE
21
- SOFTWARE.
1
+ MIT License
2
+
3
+ Copyright (c) 2026 ORIRO.ai
4
+
5
+ Permission is hereby granted, free of charge, to any person obtaining a copy
6
+ of this software and associated documentation files (the "Software"), to deal
7
+ in the Software without restriction, including without limitation the rights
8
+ to use, copy, modify, merge, publish, distribute, sublicense, and/or sell
9
+ copies of the Software, and to permit persons to whom the Software is
10
+ furnished to do so, subject to the following conditions:
11
+
12
+ The above copyright notice and this permission notice shall be included in all
13
+ copies or substantial portions of the Software.
14
+
15
+ THE SOFTWARE IS PROVIDED "AS IS", WITHOUT WARRANTY OF ANY KIND, EXPRESS OR
16
+ IMPLIED, INCLUDING BUT NOT LIMITED TO THE WARRANTIES OF MERCHANTABILITY,
17
+ FITNESS FOR A PARTICULAR PURPOSE AND NONINFRINGEMENT. IN NO EVENT SHALL THE
18
+ AUTHORS OR COPYRIGHT HOLDERS BE LIABLE FOR ANY CLAIM, DAMAGES OR OTHER
19
+ LIABILITY, WHETHER IN AN ACTION OF CONTRACT, TORT OR OTHERWISE, ARISING FROM,
20
+ OUT OF OR IN CONNECTION WITH THE SOFTWARE OR THE USE OR OTHER DEALINGS IN THE
21
+ SOFTWARE.
@@ -1,68 +1,68 @@
1
- ---
2
- watermark: ORIRO
3
- disable-model-invocation: true
4
- name: biz-supply-chain-advanced
5
- provider: ORIRO.ai
6
- copyright: Copyright (c) 2026 ORIRO.ai
7
- description: >
8
- Advanced supply chain — demand planning, inventory optimization, logistics,
9
- procurement strategy, risk management, and ERP systems. Sources: APICS CSCP
10
- (free summaries), MIT CTL OpenCourseWare (CC-BY).
11
- ---
12
-
13
- # Advanced Supply Chain Management
14
-
15
- ## Demand planning
16
-
17
- **Forecast methods:**
18
- Moving average: Simple. Good for stable demand.
19
- Exponential smoothing: Weights recent data more.
20
- Seasonal decomposition: Isolates trend, seasonality, residual.
21
-
22
- **MAPE (Mean Absolute Percentage Error):** Primary forecast accuracy metric.
23
- MAPE < 10% = excellent. 10-20% = good. 20-50% = reasonable. >50% = poor.
24
-
25
- **Demand sensing:** Use point-of-sale data (not orders) for short-term forecasts.
26
-
27
- ## Inventory optimization
28
-
29
- **EOQ (Economic Order Quantity):** √(2DS/H)
30
- D = annual demand, S = order cost, H = holding cost per unit per year.
31
-
32
- **Safety stock:** z × σ_LT × √LT
33
- z = service level factor (1.65 for 95%), σ_LT = demand standard deviation, LT = lead time.
34
-
35
- **ABC analysis:** A items (20% SKUs, 80% value), B items (30% SKUs, 15% value), C items (50% SKUs, 5% value).
36
- Apply tighter control to A items.
37
-
38
- ## Logistics and transportation
39
-
40
- **Incoterms 2020:** Define buyer/seller responsibility split.
41
- EXW = seller does nothing. DDP = seller does everything.
42
- FOB = seller loads at origin port. CIF = seller pays freight and insurance.
43
-
44
- **3PL vs 4PL:** 3PL provides logistics services. 4PL manages entire supply chain strategy.
45
-
46
- ## Procurement strategy
47
-
48
- **Kraljic matrix:** Categorize spend by supply risk vs profit impact.
49
- Strategic items (high risk, high profit): Partner deeply.
50
- Leverage items (low risk, high profit): Competitive bidding.
51
- Bottleneck items (high risk, low profit): Secure supply, multiple sources.
52
- Routine items (low risk, low profit): Automate, simplify.
53
-
54
- ## Supply chain risk
55
-
56
- **Disruption categories:** Single-source dependency, geographic concentration, natural disasters, geopolitical.
57
- **Mitigation:** Dual sourcing, inventory buffers, geographic diversification, nearshoring.
58
- **DDMRP (Demand-Driven MRP):** Position strategic buffers at decoupling points.
59
-
60
- ## ERP systems
61
-
62
- SAP S/4HANA: Enterprise standard. Expensive. Deep functionality.
63
- Oracle ERP: Strong finance integration.
64
- NetSuite: Mid-market cloud. Good for growing businesses.
65
- Odoo: Open source. Free community version.
66
-
67
- Sources: APICS CSCP (apics.org — free introductory resources), MIT CTL OCW (CC-BY),
68
- Council of Supply Chain Management Professionals (free frameworks)
1
+ ---
2
+ watermark: ORIRO
3
+ disable-model-invocation: true
4
+ name: biz-supply-chain-advanced
5
+ provider: ORIRO.ai
6
+ copyright: Copyright (c) 2026 ORIRO.ai
7
+ description: >
8
+ Advanced supply chain — demand planning, inventory optimization, logistics,
9
+ procurement strategy, risk management, and ERP systems. Sources: APICS CSCP
10
+ (free summaries), MIT CTL OpenCourseWare (CC-BY).
11
+ ---
12
+
13
+ # Advanced Supply Chain Management
14
+
15
+ ## Demand planning
16
+
17
+ **Forecast methods:**
18
+ Moving average: Simple. Good for stable demand.
19
+ Exponential smoothing: Weights recent data more.
20
+ Seasonal decomposition: Isolates trend, seasonality, residual.
21
+
22
+ **MAPE (Mean Absolute Percentage Error):** Primary forecast accuracy metric.
23
+ MAPE < 10% = excellent. 10-20% = good. 20-50% = reasonable. >50% = poor.
24
+
25
+ **Demand sensing:** Use point-of-sale data (not orders) for short-term forecasts.
26
+
27
+ ## Inventory optimization
28
+
29
+ **EOQ (Economic Order Quantity):** √(2DS/H)
30
+ D = annual demand, S = order cost, H = holding cost per unit per year.
31
+
32
+ **Safety stock:** z × σ_LT × √LT
33
+ z = service level factor (1.65 for 95%), σ_LT = demand standard deviation, LT = lead time.
34
+
35
+ **ABC analysis:** A items (20% SKUs, 80% value), B items (30% SKUs, 15% value), C items (50% SKUs, 5% value).
36
+ Apply tighter control to A items.
37
+
38
+ ## Logistics and transportation
39
+
40
+ **Incoterms 2020:** Define buyer/seller responsibility split.
41
+ EXW = seller does nothing. DDP = seller does everything.
42
+ FOB = seller loads at origin port. CIF = seller pays freight and insurance.
43
+
44
+ **3PL vs 4PL:** 3PL provides logistics services. 4PL manages entire supply chain strategy.
45
+
46
+ ## Procurement strategy
47
+
48
+ **Kraljic matrix:** Categorize spend by supply risk vs profit impact.
49
+ Strategic items (high risk, high profit): Partner deeply.
50
+ Leverage items (low risk, high profit): Competitive bidding.
51
+ Bottleneck items (high risk, low profit): Secure supply, multiple sources.
52
+ Routine items (low risk, low profit): Automate, simplify.
53
+
54
+ ## Supply chain risk
55
+
56
+ **Disruption categories:** Single-source dependency, geographic concentration, natural disasters, geopolitical.
57
+ **Mitigation:** Dual sourcing, inventory buffers, geographic diversification, nearshoring.
58
+ **DDMRP (Demand-Driven MRP):** Position strategic buffers at decoupling points.
59
+
60
+ ## ERP systems
61
+
62
+ SAP S/4HANA: Enterprise standard. Expensive. Deep functionality.
63
+ Oracle ERP: Strong finance integration.
64
+ NetSuite: Mid-market cloud. Good for growing businesses.
65
+ Odoo: Open source. Free community version.
66
+
67
+ Sources: APICS CSCP (apics.org — free introductory resources), MIT CTL OCW (CC-BY),
68
+ Council of Supply Chain Management Professionals (free frameworks)