arkaos 4.26.0 → 4.28.0

This diff represents the content of publicly available package versions that have been released to one of the supported registries. The information contained in this diff is provided for informational purposes only and reflects changes between package versions as they appear in their respective public registries.
Files changed (412) hide show
  1. package/README.md +7 -5
  2. package/THE-ARKAOS-GUIDE.md +7 -7
  3. package/VERSION +1 -1
  4. package/arka/SKILL.md +1 -1
  5. package/arka/skills/human-writing/SKILL.md +106 -0
  6. package/arka/skills/human-writing/references/anti-slop-phrases.md +131 -0
  7. package/arka/skills/human-writing/references/checklist.md +66 -0
  8. package/arka/skills/human-writing/references/content-refresh.md +38 -0
  9. package/arka/skills/human-writing/references/plain-english-alternatives.md +394 -0
  10. package/arka/skills/human-writing/references/pt-pt-anti-slop.md +82 -0
  11. package/arka/skills/human-writing/references/stop-slop.LICENSE +21 -0
  12. package/arka/skills/human-writing/references/structural-patterns.md +151 -0
  13. package/config/claude-agents/content-marketer.md +1 -1
  14. package/config/claude-agents/content-strategist.md +1 -1
  15. package/config/claude-agents/eduardo-copy.md +13 -0
  16. package/config/claude-agents/lifecycle-marketer.md +50 -0
  17. package/config/claude-agents/pr-partnerships.md +50 -0
  18. package/config/claude-agents/product-marketer.md +50 -0
  19. package/config/claude-agents/repurpose-distributor.md +1 -1
  20. package/config/claude-agents/sales-copywriter.md +1 -1
  21. package/config/claude-agents/scriptwriter.md +1 -1
  22. package/config/claude-agents/viral-engineer.md +1 -1
  23. package/config/evals/community.yaml +137 -0
  24. package/config/evals/content.yaml +298 -0
  25. package/config/evals/landing.yaml +927 -0
  26. package/config/evals/marketing.yaml +3836 -0
  27. package/config/evals/saas.yaml +616 -0
  28. package/config/evals/sales.yaml +437 -0
  29. package/config/skills-curated.yaml +2 -2
  30. package/config/skills-provenance.yaml +194 -21
  31. package/core/registry/generator.py +7 -0
  32. package/departments/community/SKILL.md +1 -0
  33. package/departments/community/skills/community-marketing/SKILL.md +200 -0
  34. package/departments/content/SKILL.md +1 -0
  35. package/departments/content/agents/content-strategist.yaml +1 -0
  36. package/departments/content/agents/repurpose-distributor.yaml +1 -0
  37. package/departments/content/agents/scriptwriter.yaml +1 -0
  38. package/departments/content/agents/viral-engineer.yaml +1 -0
  39. package/departments/content/skills/image-create/SKILL.md +375 -0
  40. package/departments/content/skills/image-create/references/ai-image-prompting.md +229 -0
  41. package/departments/content/skills/video-produce/SKILL.md +220 -0
  42. package/departments/content/skills/video-produce/references/ai-video-prompting.md +175 -0
  43. package/departments/content/skills/video-produce/references/edit-anatomy.md +84 -0
  44. package/departments/landing/SKILL.md +3 -0
  45. package/departments/landing/agents/sales-copywriter.yaml +1 -0
  46. package/departments/landing/skills/affiliate-bridge/SKILL.md +291 -5
  47. package/departments/landing/skills/affiliate-bridge/references/affiliate-programs.md +167 -0
  48. package/departments/landing/skills/affiliate-bridge/references/program-examples.md +143 -0
  49. package/departments/landing/skills/copy-framework/SKILL.md +241 -0
  50. package/departments/landing/skills/copy-framework/references/copy-frameworks.md +344 -0
  51. package/departments/landing/skills/copy-framework/references/natural-transitions.md +272 -0
  52. package/departments/landing/skills/lead-magnet/SKILL.md +337 -0
  53. package/departments/landing/skills/lead-magnet/references/benchmarks.md +129 -0
  54. package/departments/landing/skills/lead-magnet/references/format-guide.md +196 -0
  55. package/departments/landing/skills/offer-create/SKILL.md +105 -8
  56. package/departments/landing/skills/offer-create/references/bonus-stacking.md +150 -0
  57. package/departments/landing/skills/offer-create/references/examples.md +215 -0
  58. package/departments/landing/skills/offer-create/references/guarantee-design.md +172 -0
  59. package/departments/landing/skills/offer-create/references/offer-anatomy.md +203 -0
  60. package/departments/landing/skills/offer-create/references/offer-formats.md +240 -0
  61. package/departments/landing/skills/offer-create/references/scarcity-urgency.md +175 -0
  62. package/departments/landing/skills/offer-create/references/value-equation.md +134 -0
  63. package/departments/landing/skills/optimize-page/SKILL.md +185 -4
  64. package/departments/landing/skills/optimize-page/references/experiments.md +248 -0
  65. package/departments/landing/skills/optimize-page/references/form.md +422 -0
  66. package/departments/landing/skills/page-architect/SKILL.md +373 -5
  67. package/departments/landing/skills/page-architect/references/mermaid-templates.md +216 -0
  68. package/departments/landing/skills/page-architect/references/navigation-patterns.md +305 -0
  69. package/departments/landing/skills/page-architect/references/site-type-templates.md +293 -0
  70. package/departments/landing/skills/popup-design/SKILL.md +481 -0
  71. package/departments/landing/skills/signup-optimize/SKILL.md +385 -0
  72. package/departments/marketing/SKILL.md +22 -1
  73. package/departments/marketing/agents/content-marketer.yaml +1 -0
  74. package/departments/marketing/agents/growth-marketing/lifecycle-marketer.yaml +75 -0
  75. package/departments/marketing/agents/growth-marketing/pr-partnerships.yaml +74 -0
  76. package/departments/marketing/agents/growth-marketing/product-marketer.yaml +79 -0
  77. package/departments/marketing/agents/marketing-director.yaml +1 -0
  78. package/departments/marketing/skills/ab-test/SKILL.md +322 -3
  79. package/departments/marketing/skills/ab-test/references/sample-size-guide.md +263 -0
  80. package/departments/marketing/skills/ab-test/references/test-templates.md +277 -0
  81. package/departments/marketing/skills/ad-creative/SKILL.md +451 -0
  82. package/departments/marketing/skills/ad-creative/references/creative-review-page.md +106 -0
  83. package/departments/marketing/skills/ad-creative/references/creative-roadmap.md +118 -0
  84. package/departments/marketing/skills/ad-creative/references/generative-tools.md +637 -0
  85. package/departments/marketing/skills/ad-creative/references/hook-system.md +115 -0
  86. package/departments/marketing/skills/ad-creative/references/imessage-video-ads.md +201 -0
  87. package/departments/marketing/skills/ad-creative/references/motion-video-ads.md +126 -0
  88. package/departments/marketing/skills/ad-creative/references/platform-specs.md +213 -0
  89. package/departments/marketing/skills/ad-creative/references/static-ad-templates.md +200 -0
  90. package/departments/marketing/skills/ai-seo/SKILL.md +520 -0
  91. package/departments/marketing/skills/ai-seo/references/citations-vs-recommendations.md +85 -0
  92. package/departments/marketing/skills/ai-seo/references/content-patterns.md +287 -0
  93. package/departments/marketing/skills/ai-seo/references/content-types.md +71 -0
  94. package/departments/marketing/skills/ai-seo/references/okf.md +104 -0
  95. package/departments/marketing/skills/ai-seo/references/platform-ranking-factors.md +154 -0
  96. package/departments/marketing/skills/analytics-report/SKILL.md +310 -1
  97. package/departments/marketing/skills/analytics-report/references/event-library.md +260 -0
  98. package/departments/marketing/skills/analytics-report/references/ga4-implementation.md +300 -0
  99. package/departments/marketing/skills/analytics-report/references/gtm-implementation.md +390 -0
  100. package/departments/marketing/skills/aso/SKILL.md +336 -0
  101. package/departments/marketing/skills/aso/references/apple-specs.md +107 -0
  102. package/departments/marketing/skills/aso/references/benchmarks.md +129 -0
  103. package/departments/marketing/skills/aso/references/google-play-specs.md +131 -0
  104. package/departments/marketing/skills/aso/references/report-template.md +213 -0
  105. package/departments/marketing/skills/aso/references/scoring-criteria.md +213 -0
  106. package/departments/marketing/skills/co-marketing/SKILL.md +316 -0
  107. package/departments/marketing/skills/cold-email/SKILL.md +80 -0
  108. package/departments/marketing/skills/cold-email/references/benchmarks.md +83 -0
  109. package/departments/marketing/skills/cold-email/references/follow-up-sequences.md +81 -0
  110. package/departments/marketing/skills/cold-email/references/frameworks.md +90 -0
  111. package/departments/marketing/skills/cold-email/references/personalization.md +79 -0
  112. package/departments/marketing/skills/cold-email/references/subject-lines.md +53 -0
  113. package/departments/marketing/skills/competitor-analysis/SKILL.md +262 -5
  114. package/departments/marketing/skills/competitor-analysis/references/content-architecture.md +271 -0
  115. package/departments/marketing/skills/competitor-analysis/references/templates.md +223 -0
  116. package/departments/marketing/skills/competitor-profile/SKILL.md +447 -0
  117. package/departments/marketing/skills/competitor-profile/references/templates.md +167 -0
  118. package/departments/marketing/skills/competitor-profile/references/tool-reference.md +179 -0
  119. package/departments/marketing/skills/content-strategy/SKILL.md +398 -0
  120. package/departments/marketing/skills/content-strategy/references/headless-cms.md +194 -0
  121. package/departments/marketing/skills/council/SKILL.md +185 -0
  122. package/departments/marketing/skills/council/references/advisor-template.md +51 -0
  123. package/departments/marketing/skills/council/references/advisors/alex-hormozi.md +43 -0
  124. package/departments/marketing/skills/council/references/advisors/ann-handley.md +43 -0
  125. package/departments/marketing/skills/council/references/advisors/april-dunford.md +41 -0
  126. package/departments/marketing/skills/council/references/advisors/byron-sharp.md +43 -0
  127. package/departments/marketing/skills/council/references/advisors/claude-hopkins.md +42 -0
  128. package/departments/marketing/skills/council/references/advisors/david-ogilvy.md +42 -0
  129. package/departments/marketing/skills/council/references/advisors/eugene-schwartz.md +42 -0
  130. package/departments/marketing/skills/council/references/advisors/gary-halbert.md +43 -0
  131. package/departments/marketing/skills/council/references/advisors/gary-vaynerchuk.md +43 -0
  132. package/departments/marketing/skills/council/references/advisors/rory-sutherland.md +42 -0
  133. package/departments/marketing/skills/council/references/advisors/russell-brunson.md +43 -0
  134. package/departments/marketing/skills/council/references/advisors/seth-godin.md +43 -0
  135. package/departments/marketing/skills/customer-research/SKILL.md +318 -0
  136. package/departments/marketing/skills/customer-research/references/source-guides.md +401 -0
  137. package/departments/marketing/skills/directory-submit/SKILL.md +409 -0
  138. package/departments/marketing/skills/directory-submit/references/directory-list.md +477 -0
  139. package/departments/marketing/skills/directory-submit/references/positioning-variations.md +232 -0
  140. package/departments/marketing/skills/directory-submit/references/submission-tracker-template.csv +266 -0
  141. package/departments/marketing/skills/email-sequence/SKILL.md +309 -2
  142. package/departments/marketing/skills/email-sequence/references/copy-guidelines.md +113 -0
  143. package/departments/marketing/skills/email-sequence/references/email-types.md +515 -0
  144. package/departments/marketing/skills/email-sequence/references/sequence-templates.md +168 -0
  145. package/departments/marketing/skills/free-tools/SKILL.md +203 -0
  146. package/departments/marketing/skills/free-tools/references/tool-types.md +217 -0
  147. package/departments/marketing/skills/marketing-ideas/SKILL.md +191 -0
  148. package/departments/marketing/skills/marketing-ideas/references/ideas-by-category.md +366 -0
  149. package/departments/marketing/skills/marketing-loops/SKILL.md +136 -0
  150. package/departments/marketing/skills/marketing-loops/references/loop-catalog.md +687 -0
  151. package/departments/marketing/skills/marketing-loops/references/loop-guardrails.md +73 -0
  152. package/departments/marketing/skills/marketing-loops/references/loop-orchestration.md +69 -0
  153. package/departments/marketing/skills/marketing-loops/references/loop-state.md +67 -0
  154. package/departments/marketing/skills/marketing-loops/references/loop-template.md +79 -0
  155. package/departments/marketing/skills/marketing-plan/SKILL.md +302 -0
  156. package/departments/marketing/skills/marketing-plan/references/aarrr-framework.md +180 -0
  157. package/departments/marketing/skills/marketing-plan/references/budget-planning.md +168 -0
  158. package/departments/marketing/skills/marketing-plan/references/client-types.md +373 -0
  159. package/departments/marketing/skills/marketing-plan/references/current-state-rubric.md +255 -0
  160. package/departments/marketing/skills/marketing-plan/references/example-quietude.md +972 -0
  161. package/departments/marketing/skills/marketing-plan/references/funding-stage-unlocks.md +230 -0
  162. package/departments/marketing/skills/marketing-plan/references/growth-patterns.md +148 -0
  163. package/departments/marketing/skills/marketing-plan/references/idea-cross-reference.md +265 -0
  164. package/departments/marketing/skills/marketing-plan/references/measurement-framework.md +213 -0
  165. package/departments/marketing/skills/marketing-plan/references/methodology.md +363 -0
  166. package/departments/marketing/skills/marketing-plan/references/ops-stack-mapping.md +197 -0
  167. package/departments/marketing/skills/marketing-plan/references/plan-template.md +494 -0
  168. package/departments/marketing/skills/marketing-plan/references/team-and-agency-model.md +278 -0
  169. package/departments/marketing/skills/marketing-psychology/SKILL.md +479 -0
  170. package/departments/marketing/skills/paid-campaign/SKILL.md +452 -3
  171. package/departments/marketing/skills/paid-campaign/references/abm-playbook.md +93 -0
  172. package/departments/marketing/skills/paid-campaign/references/ad-copy-templates.md +207 -0
  173. package/departments/marketing/skills/paid-campaign/references/audience-targeting.md +243 -0
  174. package/departments/marketing/skills/paid-campaign/references/b2b-paid-playbook.md +115 -0
  175. package/departments/marketing/skills/paid-campaign/references/conversion-tracking.md +361 -0
  176. package/departments/marketing/skills/paid-campaign/references/google-search-playbook.md +120 -0
  177. package/departments/marketing/skills/paid-campaign/references/linkedin-b2b-playbook.md +107 -0
  178. package/departments/marketing/skills/paid-campaign/references/meta-decision-system.md +143 -0
  179. package/departments/marketing/skills/paid-campaign/references/platform-setup-checklists.md +277 -0
  180. package/departments/marketing/skills/paid-campaign/references/rsa-output-spec.md +88 -0
  181. package/departments/marketing/skills/product-marketing/SKILL.md +141 -0
  182. package/departments/marketing/skills/programmatic-seo/SKILL.md +74 -3
  183. package/departments/marketing/skills/programmatic-seo/references/playbooks.md +308 -0
  184. package/departments/marketing/skills/public-relations/SKILL.md +167 -0
  185. package/departments/marketing/skills/public-relations/references/journalist-pitching.md +368 -0
  186. package/departments/marketing/skills/public-relations/references/media-outlets.md +207 -0
  187. package/departments/marketing/skills/public-relations/references/newsjacking.md +218 -0
  188. package/departments/marketing/skills/public-relations/references/press-platforms.md +188 -0
  189. package/departments/marketing/skills/schema-markup/SKILL.md +203 -0
  190. package/departments/marketing/skills/schema-markup/references/schema-examples.md +398 -0
  191. package/departments/marketing/skills/seo-audit/SKILL.md +470 -1
  192. package/departments/marketing/skills/seo-audit/references/ai-writing-detection.md +200 -0
  193. package/departments/marketing/skills/seo-audit/references/international-seo.md +230 -0
  194. package/departments/marketing/skills/sms-campaign/SKILL.md +363 -0
  195. package/departments/marketing/skills/sms-campaign/references/compliance.md +202 -0
  196. package/departments/marketing/skills/sms-campaign/references/platforms.md +318 -0
  197. package/departments/marketing/skills/sms-campaign/references/sequence-templates.md +282 -0
  198. package/departments/marketing/skills/social-strategy/SKILL.md +414 -3
  199. package/departments/marketing/skills/social-strategy/references/carousel-frameworks.md +141 -0
  200. package/departments/marketing/skills/social-strategy/references/listening-sources-template.md +123 -0
  201. package/departments/marketing/skills/social-strategy/references/listening.md +283 -0
  202. package/departments/marketing/skills/social-strategy/references/platform-limits.md +110 -0
  203. package/departments/marketing/skills/social-strategy/references/platforms.md +170 -0
  204. package/departments/marketing/skills/social-strategy/references/post-templates.md +179 -0
  205. package/departments/marketing/skills/social-strategy/references/reverse-engineering.md +195 -0
  206. package/departments/marketing/skills/social-strategy/references/short-form-video.md +237 -0
  207. package/departments/marketing/squad.yaml +10 -1
  208. package/departments/marketing/tools/LICENSE +21 -0
  209. package/departments/marketing/tools/REGISTRY.md +590 -0
  210. package/departments/marketing/tools/clis/README.md +198 -0
  211. package/departments/marketing/tools/clis/activecampaign.js +435 -0
  212. package/departments/marketing/tools/clis/adobe-analytics.js +161 -0
  213. package/departments/marketing/tools/clis/ahrefs.js +192 -0
  214. package/departments/marketing/tools/clis/airops.js +163 -0
  215. package/departments/marketing/tools/clis/amplitude.js +182 -0
  216. package/departments/marketing/tools/clis/apollo.js +142 -0
  217. package/departments/marketing/tools/clis/beehiiv.js +245 -0
  218. package/departments/marketing/tools/clis/brevo.js +368 -0
  219. package/departments/marketing/tools/clis/buffer.js +260 -0
  220. package/departments/marketing/tools/clis/calendly.js +253 -0
  221. package/departments/marketing/tools/clis/clay.js +159 -0
  222. package/departments/marketing/tools/clis/clearbit.js +163 -0
  223. package/departments/marketing/tools/clis/close.js +232 -0
  224. package/departments/marketing/tools/clis/coupler.js +173 -0
  225. package/departments/marketing/tools/clis/crossbeam.js +193 -0
  226. package/departments/marketing/tools/clis/customer-io.js +205 -0
  227. package/departments/marketing/tools/clis/dataforseo.js +257 -0
  228. package/departments/marketing/tools/clis/demio.js +149 -0
  229. package/departments/marketing/tools/clis/dub.js +158 -0
  230. package/departments/marketing/tools/clis/exa.js +147 -0
  231. package/departments/marketing/tools/clis/g2.js +186 -0
  232. package/departments/marketing/tools/clis/ga4.js +194 -0
  233. package/departments/marketing/tools/clis/github-prospects.js +257 -0
  234. package/departments/marketing/tools/clis/google-ads.js +189 -0
  235. package/departments/marketing/tools/clis/google-search-console.js +166 -0
  236. package/departments/marketing/tools/clis/hotjar.js +167 -0
  237. package/departments/marketing/tools/clis/hunter.js +249 -0
  238. package/departments/marketing/tools/clis/instantly.js +270 -0
  239. package/departments/marketing/tools/clis/intercom.js +399 -0
  240. package/departments/marketing/tools/clis/keywords-everywhere.js +185 -0
  241. package/departments/marketing/tools/clis/kit.js +232 -0
  242. package/departments/marketing/tools/clis/klaviyo.js +348 -0
  243. package/departments/marketing/tools/clis/lemlist.js +221 -0
  244. package/departments/marketing/tools/clis/linkedin-ads.js +185 -0
  245. package/departments/marketing/tools/clis/livestorm.js +292 -0
  246. package/departments/marketing/tools/clis/mailchimp.js +220 -0
  247. package/departments/marketing/tools/clis/mention-me.js +161 -0
  248. package/departments/marketing/tools/clis/meta-ads.js +181 -0
  249. package/departments/marketing/tools/clis/mixpanel.js +248 -0
  250. package/departments/marketing/tools/clis/onesignal.js +241 -0
  251. package/departments/marketing/tools/clis/optimizely.js +233 -0
  252. package/departments/marketing/tools/clis/outreach.js +213 -0
  253. package/departments/marketing/tools/clis/paddle.js +385 -0
  254. package/departments/marketing/tools/clis/partnerstack.js +382 -0
  255. package/departments/marketing/tools/clis/pendo.js +221 -0
  256. package/departments/marketing/tools/clis/plausible.js +249 -0
  257. package/departments/marketing/tools/clis/postmark.js +375 -0
  258. package/departments/marketing/tools/clis/rankparse.js +196 -0
  259. package/departments/marketing/tools/clis/resend.js +370 -0
  260. package/departments/marketing/tools/clis/rewardful.js +160 -0
  261. package/departments/marketing/tools/clis/savvycal.js +223 -0
  262. package/departments/marketing/tools/clis/segment.js +192 -0
  263. package/departments/marketing/tools/clis/semrush.js +207 -0
  264. package/departments/marketing/tools/clis/sendgrid.js +211 -0
  265. package/departments/marketing/tools/clis/similarweb.js +214 -0
  266. package/departments/marketing/tools/clis/snov.js +237 -0
  267. package/departments/marketing/tools/clis/supermetrics.js +169 -0
  268. package/departments/marketing/tools/clis/tiktok-ads.js +190 -0
  269. package/departments/marketing/tools/clis/tolt.js +153 -0
  270. package/departments/marketing/tools/clis/trustpilot.js +276 -0
  271. package/departments/marketing/tools/clis/typeform.js +269 -0
  272. package/departments/marketing/tools/clis/wistia.js +301 -0
  273. package/departments/marketing/tools/clis/zapier.js +165 -0
  274. package/departments/marketing/tools/clis/zoominfo.js +223 -0
  275. package/departments/marketing/tools/composio/README.md +105 -0
  276. package/departments/marketing/tools/composio/marketing-tools.md +91 -0
  277. package/departments/marketing/tools/integrations/activecampaign.md +337 -0
  278. package/departments/marketing/tools/integrations/adobe-analytics.md +156 -0
  279. package/departments/marketing/tools/integrations/ahrefs.md +142 -0
  280. package/departments/marketing/tools/integrations/airops.md +128 -0
  281. package/departments/marketing/tools/integrations/amplitude.md +135 -0
  282. package/departments/marketing/tools/integrations/apollo.md +148 -0
  283. package/departments/marketing/tools/integrations/attentive.md +152 -0
  284. package/departments/marketing/tools/integrations/audiencetap.md +125 -0
  285. package/departments/marketing/tools/integrations/beehiiv.md +157 -0
  286. package/departments/marketing/tools/integrations/brevo.md +268 -0
  287. package/departments/marketing/tools/integrations/browserbase.md +111 -0
  288. package/departments/marketing/tools/integrations/buffer.md +138 -0
  289. package/departments/marketing/tools/integrations/calendly.md +161 -0
  290. package/departments/marketing/tools/integrations/clay.md +149 -0
  291. package/departments/marketing/tools/integrations/clearbit.md +142 -0
  292. package/departments/marketing/tools/integrations/close.md +191 -0
  293. package/departments/marketing/tools/integrations/cogny.md +153 -0
  294. package/departments/marketing/tools/integrations/composio.md +190 -0
  295. package/departments/marketing/tools/integrations/contentful.md +160 -0
  296. package/departments/marketing/tools/integrations/coupler.md +142 -0
  297. package/departments/marketing/tools/integrations/crossbeam.md +137 -0
  298. package/departments/marketing/tools/integrations/customer-io.md +187 -0
  299. package/departments/marketing/tools/integrations/dataforseo.md +165 -0
  300. package/departments/marketing/tools/integrations/demio.md +182 -0
  301. package/departments/marketing/tools/integrations/dub-co.md +160 -0
  302. package/departments/marketing/tools/integrations/exa.md +145 -0
  303. package/departments/marketing/tools/integrations/firecrawl.md +144 -0
  304. package/departments/marketing/tools/integrations/firehose.md +159 -0
  305. package/departments/marketing/tools/integrations/g2.md +179 -0
  306. package/departments/marketing/tools/integrations/ga4.md +126 -0
  307. package/departments/marketing/tools/integrations/github.md +182 -0
  308. package/departments/marketing/tools/integrations/gong.md +144 -0
  309. package/departments/marketing/tools/integrations/google-ads.md +159 -0
  310. package/departments/marketing/tools/integrations/google-search-console.md +147 -0
  311. package/departments/marketing/tools/integrations/heygen.md +126 -0
  312. package/departments/marketing/tools/integrations/hotjar.md +147 -0
  313. package/departments/marketing/tools/integrations/hubspot.md +178 -0
  314. package/departments/marketing/tools/integrations/hunter.md +90 -0
  315. package/departments/marketing/tools/integrations/hyperframes.md +180 -0
  316. package/departments/marketing/tools/integrations/instantly.md +104 -0
  317. package/departments/marketing/tools/integrations/intercom.md +292 -0
  318. package/departments/marketing/tools/integrations/introw.md +182 -0
  319. package/departments/marketing/tools/integrations/keywords-everywhere.md +207 -0
  320. package/departments/marketing/tools/integrations/kit.md +167 -0
  321. package/departments/marketing/tools/integrations/klaviyo.md +228 -0
  322. package/departments/marketing/tools/integrations/lemlist.md +110 -0
  323. package/departments/marketing/tools/integrations/linkedin-ads.md +164 -0
  324. package/departments/marketing/tools/integrations/livestorm.md +313 -0
  325. package/departments/marketing/tools/integrations/mailchimp.md +150 -0
  326. package/departments/marketing/tools/integrations/mention-me.md +160 -0
  327. package/departments/marketing/tools/integrations/meta-ads.md +147 -0
  328. package/departments/marketing/tools/integrations/mixpanel.md +137 -0
  329. package/departments/marketing/tools/integrations/nitrosend.md +113 -0
  330. package/departments/marketing/tools/integrations/onesignal.md +229 -0
  331. package/departments/marketing/tools/integrations/optimizely.md +171 -0
  332. package/departments/marketing/tools/integrations/outreach.md +172 -0
  333. package/departments/marketing/tools/integrations/paddle.md +212 -0
  334. package/departments/marketing/tools/integrations/partnerstack.md +222 -0
  335. package/departments/marketing/tools/integrations/pendo.md +208 -0
  336. package/departments/marketing/tools/integrations/plausible.md +177 -0
  337. package/departments/marketing/tools/integrations/plivo.md +140 -0
  338. package/departments/marketing/tools/integrations/posthog.md +151 -0
  339. package/departments/marketing/tools/integrations/postmark.md +234 -0
  340. package/departments/marketing/tools/integrations/postscript.md +126 -0
  341. package/departments/marketing/tools/integrations/rankparse.md +257 -0
  342. package/departments/marketing/tools/integrations/rb2b.md +110 -0
  343. package/departments/marketing/tools/integrations/resend.md +212 -0
  344. package/departments/marketing/tools/integrations/rewardful.md +147 -0
  345. package/departments/marketing/tools/integrations/salesforce.md +150 -0
  346. package/departments/marketing/tools/integrations/sanity.md +148 -0
  347. package/departments/marketing/tools/integrations/savvycal.md +181 -0
  348. package/departments/marketing/tools/integrations/segment.md +159 -0
  349. package/departments/marketing/tools/integrations/semrush.md +121 -0
  350. package/departments/marketing/tools/integrations/sendgrid.md +161 -0
  351. package/departments/marketing/tools/integrations/sequenzy.md +306 -0
  352. package/departments/marketing/tools/integrations/shopify.md +176 -0
  353. package/departments/marketing/tools/integrations/similarweb.md +150 -0
  354. package/departments/marketing/tools/integrations/snov.md +94 -0
  355. package/departments/marketing/tools/integrations/sparktoro.md +127 -0
  356. package/departments/marketing/tools/integrations/strapi.md +167 -0
  357. package/departments/marketing/tools/integrations/stripe.md +148 -0
  358. package/departments/marketing/tools/integrations/supermetrics.md +145 -0
  359. package/departments/marketing/tools/integrations/tiktok-ads.md +161 -0
  360. package/departments/marketing/tools/integrations/tolt.md +144 -0
  361. package/departments/marketing/tools/integrations/truelist.md +184 -0
  362. package/departments/marketing/tools/integrations/trustpilot.md +191 -0
  363. package/departments/marketing/tools/integrations/twilio.md +152 -0
  364. package/departments/marketing/tools/integrations/typeform.md +190 -0
  365. package/departments/marketing/tools/integrations/webflow.md +198 -0
  366. package/departments/marketing/tools/integrations/wistia.md +164 -0
  367. package/departments/marketing/tools/integrations/wordpress.md +175 -0
  368. package/departments/marketing/tools/integrations/zapier.md +244 -0
  369. package/departments/marketing/tools/integrations/zoominfo.md +191 -0
  370. package/departments/quality/agents/copy-director.yaml +1 -0
  371. package/departments/saas/SKILL.md +1 -0
  372. package/departments/saas/skills/churn-analysis/SKILL.md +421 -4
  373. package/departments/saas/skills/churn-analysis/references/cancel-flow-patterns.md +316 -0
  374. package/departments/saas/skills/churn-analysis/references/dunning-playbook.md +408 -0
  375. package/departments/saas/skills/launch-execute/SKILL.md +346 -4
  376. package/departments/saas/skills/onboarding-optimize/SKILL.md +218 -4
  377. package/departments/saas/skills/onboarding-optimize/references/experiments.md +258 -0
  378. package/departments/saas/skills/paywall-design/SKILL.md +256 -0
  379. package/departments/saas/skills/paywall-design/references/experiments.md +164 -0
  380. package/departments/saas/skills/pricing-strategy/SKILL.md +224 -0
  381. package/departments/saas/skills/pricing-strategy/references/research-methods.md +152 -0
  382. package/departments/saas/skills/pricing-strategy/references/tier-structure.md +232 -0
  383. package/departments/sales/SKILL.md +3 -0
  384. package/departments/sales/skills/prospecting/SKILL.md +297 -0
  385. package/departments/sales/skills/prospecting/references/b2b-prospecting.md +106 -0
  386. package/departments/sales/skills/prospecting/references/compliance.md +123 -0
  387. package/departments/sales/skills/prospecting/references/data-sources.md +287 -0
  388. package/departments/sales/skills/prospecting/references/demand-signals.md +129 -0
  389. package/departments/sales/skills/prospecting/references/local-prospecting.md +165 -0
  390. package/departments/sales/skills/prospecting/references/saas-prospecting.md +123 -0
  391. package/departments/sales/skills/revops/SKILL.md +379 -0
  392. package/departments/sales/skills/revops/references/automation-playbooks.md +290 -0
  393. package/departments/sales/skills/revops/references/lifecycle-definitions.md +278 -0
  394. package/departments/sales/skills/revops/references/routing-rules.md +203 -0
  395. package/departments/sales/skills/revops/references/scoring-models.md +247 -0
  396. package/departments/sales/skills/sales-enablement/SKILL.md +396 -0
  397. package/departments/sales/skills/sales-enablement/references/deck-frameworks.md +263 -0
  398. package/departments/sales/skills/sales-enablement/references/demo-scripts.md +355 -0
  399. package/departments/sales/skills/sales-enablement/references/objection-library.md +270 -0
  400. package/departments/sales/skills/sales-enablement/references/one-pager-templates.md +208 -0
  401. package/harness/codex/AGENTS.md +8 -8
  402. package/harness/copilot/copilot-instructions.md +8 -8
  403. package/harness/cursor/rules/arkaos.mdc +9 -9
  404. package/harness/gemini/GEMINI.md +8 -8
  405. package/harness/opencode/AGENTS.md +8 -8
  406. package/harness/zed/.rules +8 -8
  407. package/knowledge/agents-registry-v2.json +170 -8
  408. package/knowledge/commands-registry.json +693 -99
  409. package/knowledge/skills-manifest.json +459 -20
  410. package/package.json +1 -1
  411. package/pyproject.toml +1 -1
  412. package/scripts/tools/evals_import.py +183 -0
@@ -1,14 +1,14 @@
1
1
  {
2
2
  "_meta": {
3
3
  "version": "2.0.0",
4
- "generated": "2026-07-21T11:11:29.016401",
5
- "total_agents": 86,
4
+ "generated": "2026-07-21T20:37:39.093830",
5
+ "total_agents": 89,
6
6
  "generator": "core/agents/registry_gen.py",
7
7
  "tiers": {
8
8
  "1": 19,
9
- "2": 58,
9
+ "2": 60,
10
10
  "0": 6,
11
- "3": 3
11
+ "3": 4
12
12
  },
13
13
  "departments": {
14
14
  "brand": 10,
@@ -20,7 +20,7 @@
20
20
  "kb": 4,
21
21
  "landing": 4,
22
22
  "leadership": 3,
23
- "marketing": 4,
23
+ "marketing": 7,
24
24
  "ops": 3,
25
25
  "org": 5,
26
26
  "pm": 4,
@@ -30,10 +30,10 @@
30
30
  "strategy": 4
31
31
  },
32
32
  "disc_distribution": {
33
- "S": 11,
34
- "C": 38,
33
+ "S": 12,
34
+ "C": 39,
35
35
  "D": 19,
36
- "I": 18
36
+ "I": 19
37
37
  }
38
38
  },
39
39
  "agents": [
@@ -779,6 +779,7 @@
779
779
  "creator monetization"
780
780
  ],
781
781
  "frameworks": [
782
+ "Human Writing Standard (arka-human-writing) + Stop-Slop structural sweep",
782
783
  "STEPPS (Berger)",
783
784
  "Hook Architecture",
784
785
  "Content OS (GaryVee model)",
@@ -1030,6 +1031,7 @@
1030
1031
  "analytics & performance tracking"
1031
1032
  ],
1032
1033
  "frameworks": [
1034
+ "Human Writing Standard (arka-human-writing) + Stop-Slop structural sweep",
1033
1035
  "GaryVee Pillar→30+ Model",
1034
1036
  "Justin Welsh Content OS",
1035
1037
  "Platform Algorithm Signals",
@@ -1081,6 +1083,7 @@
1081
1083
  "webinar scripts"
1082
1084
  ],
1083
1085
  "frameworks": [
1086
+ "Human Writing Standard (arka-human-writing) + Stop-Slop structural sweep",
1084
1087
  "Story (McKee)",
1085
1088
  "Save the Cat beat sheet",
1086
1089
  "Dan Harmon Story Circle",
@@ -1136,6 +1139,7 @@
1136
1139
  "short-form content (Reels, TikTok, Shorts)"
1137
1140
  ],
1138
1141
  "frameworks": [
1142
+ "Human Writing Standard (arka-human-writing) + Stop-Slop structural sweep",
1139
1143
  "STEPPS (Berger)",
1140
1144
  "Hook Architecture (3-second rule)",
1141
1145
  "MrBeast Title/Thumb Method",
@@ -2725,6 +2729,7 @@
2725
2729
  "objection handling in copy"
2726
2730
  ],
2727
2731
  "frameworks": [
2732
+ "Human Writing Standard (arka-human-writing) + Stop-Slop structural sweep",
2728
2733
  "AIDA",
2729
2734
  "PAS (Problem-Agitate-Solve)",
2730
2735
  "PASTOR",
@@ -2946,6 +2951,7 @@
2946
2951
  "brand voice writing"
2947
2952
  ],
2948
2953
  "frameworks": [
2954
+ "Human Writing Standard (arka-human-writing) + Stop-Slop structural sweep",
2949
2955
  "Content Pillar-Cluster",
2950
2956
  "STEPPS (Berger)",
2951
2957
  "Schwartz 5 Awareness Levels",
@@ -2956,6 +2962,161 @@
2956
2962
  "file": "departments/marketing/agents/content-marketer.yaml",
2957
2963
  "memory_path": "~/.claude/agent-memory/arka-content-marketer-mariana/MEMORY.md"
2958
2964
  },
2965
+ {
2966
+ "id": "lifecycle-marketer-raquel",
2967
+ "name": "Raquel",
2968
+ "role": "Lifecycle & Retention Marketer",
2969
+ "department": "marketing",
2970
+ "tier": 2,
2971
+ "model": "sonnet",
2972
+ "provenance": {
2973
+ "origin": "arkaos"
2974
+ },
2975
+ "parent_squad": "marketing",
2976
+ "sub_squad_role": "lifecycle-specialist",
2977
+ "disc": {
2978
+ "primary": "S",
2979
+ "secondary": "C",
2980
+ "label": "Supporter-Analyst"
2981
+ },
2982
+ "enneagram": {
2983
+ "type": 6,
2984
+ "wing": 5,
2985
+ "label": "6w5 — The Loyalist"
2986
+ },
2987
+ "big_five": {
2988
+ "O": 70,
2989
+ "C": 85,
2990
+ "E": 45,
2991
+ "A": 70,
2992
+ "N": 40
2993
+ },
2994
+ "mbti": "ISFJ",
2995
+ "authority": {},
2996
+ "expertise_domains": [
2997
+ "email sequence & drip design",
2998
+ "SMS/MMS marketing",
2999
+ "onboarding & activation comms",
3000
+ "churn-prevention & win-back flows",
3001
+ "dunning & payment recovery",
3002
+ "deliverability & list hygiene"
3003
+ ],
3004
+ "frameworks": [
3005
+ "Human Writing Standard (arka-human-writing) + Stop-Slop structural sweep",
3006
+ "AARRR",
3007
+ "RFM",
3008
+ "Hooked",
3009
+ "Welcome/Nurture/Win-back flow patterns",
3010
+ "Sender reputation management"
3011
+ ],
3012
+ "knowledge_sources": [],
3013
+ "file": "departments/marketing/agents/growth-marketing/lifecycle-marketer.yaml",
3014
+ "memory_path": "~/.claude/agent-memory/arka-lifecycle-marketer-raquel/MEMORY.md"
3015
+ },
3016
+ {
3017
+ "id": "pr-partnerships-benedita",
3018
+ "name": "Benedita",
3019
+ "role": "PR & Partnerships Specialist",
3020
+ "department": "marketing",
3021
+ "tier": 3,
3022
+ "model": "sonnet",
3023
+ "provenance": {
3024
+ "origin": "arkaos"
3025
+ },
3026
+ "parent_squad": "marketing",
3027
+ "sub_squad_role": "pr-partnerships-specialist",
3028
+ "disc": {
3029
+ "primary": "I",
3030
+ "secondary": "S",
3031
+ "label": "Inspirer-Supporter"
3032
+ },
3033
+ "enneagram": {
3034
+ "type": 2,
3035
+ "wing": 3,
3036
+ "label": "2w3 — The Helper"
3037
+ },
3038
+ "big_five": {
3039
+ "O": 75,
3040
+ "C": 70,
3041
+ "E": 85,
3042
+ "A": 75,
3043
+ "N": 35
3044
+ },
3045
+ "mbti": "ENFJ",
3046
+ "authority": {},
3047
+ "expertise_domains": [
3048
+ "media relations & journalist pitching",
3049
+ "earned media strategy",
3050
+ "co-marketing & joint campaigns",
3051
+ "partner identification & outreach",
3052
+ "launch & directory coverage",
3053
+ "newsjacking"
3054
+ ],
3055
+ "frameworks": [
3056
+ "Newsjacking",
3057
+ "Dream 100",
3058
+ "STEPPS",
3059
+ "HARO/source-request response",
3060
+ "Partnership tiering"
3061
+ ],
3062
+ "knowledge_sources": [],
3063
+ "file": "departments/marketing/agents/growth-marketing/pr-partnerships.yaml",
3064
+ "memory_path": "~/.claude/agent-memory/arka-pr-partnerships-benedita/MEMORY.md"
3065
+ },
3066
+ {
3067
+ "id": "product-marketer-lourenco",
3068
+ "name": "Lourenço",
3069
+ "role": "Product Marketing Manager",
3070
+ "department": "marketing",
3071
+ "tier": 2,
3072
+ "model": "sonnet",
3073
+ "provenance": {
3074
+ "origin": "arkaos"
3075
+ },
3076
+ "parent_squad": "marketing",
3077
+ "sub_squad_role": "lead",
3078
+ "disc": {
3079
+ "primary": "C",
3080
+ "secondary": "I",
3081
+ "label": "Analyst-Inspirer"
3082
+ },
3083
+ "enneagram": {
3084
+ "type": 1,
3085
+ "wing": 9,
3086
+ "label": "1w9 — The Reformer"
3087
+ },
3088
+ "big_five": {
3089
+ "O": 75,
3090
+ "C": 90,
3091
+ "E": 55,
3092
+ "A": 55,
3093
+ "N": 30
3094
+ },
3095
+ "mbti": "INTJ",
3096
+ "authority": {
3097
+ "orchestrate": true
3098
+ },
3099
+ "expertise_domains": [
3100
+ "product positioning & messaging",
3101
+ "ICP definition & segmentation",
3102
+ "customer research & VoC synthesis",
3103
+ "competitive intelligence & battlecards",
3104
+ "sales enablement collateral",
3105
+ "launch messaging"
3106
+ ],
3107
+ "frameworks": [
3108
+ "Human Writing Standard (arka-human-writing) + Stop-Slop structural sweep",
3109
+ "Obviously Awesome",
3110
+ "JTBD Four Forces",
3111
+ "Schwartz 5 Levels",
3112
+ "Crossing the Chasm",
3113
+ "Win/Loss Analysis",
3114
+ "April Dunford 10-step positioning"
3115
+ ],
3116
+ "knowledge_sources": [],
3117
+ "file": "departments/marketing/agents/growth-marketing/product-marketer.yaml",
3118
+ "memory_path": "~/.claude/agent-memory/arka-product-marketer-lourenco/MEMORY.md"
3119
+ },
2959
3120
  {
2960
3121
  "id": "marketing-director-luna",
2961
3122
  "name": "Luna",
@@ -3823,6 +3984,7 @@
3823
3984
  ],
3824
3985
  "frameworks": [
3825
3986
  "Human Writing Standard",
3987
+ "Stop-Slop structural sweep",
3826
3988
  "StoryBrand SB7",
3827
3989
  "Schwartz Awareness Levels",
3828
3990
  "AIDA/PAS copywriting"