@forgespace/branding-mcp 0.31.0 → 0.55.0

package/dist/lib/branding-core/generators/brand-ecommerce.js

@@ -0,0 +1,255 @@
+const VALID_STYLES = new Set([
+    'minimal',
+    'bold',
+    'elegant',
+    'playful',
+    'corporate',
+    'tech',
+    'organic',
+    'retro',
+]);
+const STYLE_STORE_CONCEPT = {
+    minimal: 'Clean grid layout with generous whitespace, single-column product focus, and distraction-free checkout',
+    bold: 'Full-bleed hero imagery, high-contrast CTAs, bold typography, and energy-driven product showcases',
+    elegant: 'Luxury editorial grid, curated collections, soft overlays, and premium unboxing narratives',
+    playful: 'Illustrated banners, animated product cards, gamified rewards, and surprise-and-delight moments',
+    corporate: 'Structured catalogue with filterable specs, bulk ordering, quote request flows, and account portals',
+    tech: 'Developer-first store with technical specs front-and-centre, API purchasing, and CLI install prompts',
+    organic: 'Story-driven product pages with provenance maps, ingredient transparency, and eco-certification badges',
+    retro: 'Vintage storefront aesthetic, editorial product photography, and nostalgia-driven copy',
+};
+const STYLE_PRODUCT_PAGE_LAYOUT = {
+    minimal: [
+        'Single large product image with thumbnail strip',
+        'Title, price, and one-line description above the fold',
+        'Add-to-cart with sticky bar on scroll',
+        'Collapsible specification and care sections',
+        'Minimal related products (3 max)',
+    ],
+    bold: [
+        'Full-width hero video or lifestyle image',
+        'High-contrast price and CTA block',
+        'Social proof ticker (recent purchases)',
+        'Tabbed specs, reviews, and Q&A',
+        'Bold upsell block with urgency copy',
+    ],
+    elegant: [
+        'Editorial double-image layout with product story',
+        'Refined typography hierarchy (name, line, price)',
+        'Material and craftsmanship callout cards',
+        'White-glove delivery promise badge',
+        'Curated "Complete the Look" section',
+    ],
+    playful: [
+        'Animated product image carousel with hover effects',
+        'Emoji-driven feature highlights',
+        'Colour and variant selector with instant preview',
+        'Fun size guide with illustrated diagrams',
+        '"You might also love" discovery strip',
+    ],
+    corporate: [
+        'Tabbed product overview with datasheet download',
+        'Compatibility matrix and integration notes',
+        'Volume pricing table',
+        'Request a quote / contact sales CTA',
+        'Related products and accessories grid',
+    ],
+    tech: [
+        'Technical spec comparison table',
+        'Code snippet for SDK installation',
+        'Changelog and version history section',
+        'GitHub stars and npm downloads badge',
+        'Community forum link and support tier selector',
+    ],
+    organic: [
+        'Origin story map and farm provenance section',
+        'Ingredient and allergen transparency table',
+        'Certifications and eco-label badges',
+        'How it is made / traceability timeline',
+        '"Frequently bought with" ethical pairings',
+    ],
+    retro: [
+        'Vintage-styled product card with hand-drawn accents',
+        'Story copy in editorial long-read format',
+        'Limited-edition badge and serial numbering',
+        'Archive gallery showing product history',
+        'Collector tips and provenance notes',
+    ],
+};
+const STYLE_CHECKOUT_PRINCIPLES = {
+    minimal: [
+        'Single-page checkout with progress indicator',
+        'Guest checkout as primary option',
+        'Minimal form fields (name, email, address, payment)',
+        'Auto-fill and address lookup enabled',
+        'Order summary always visible',
+    ],
+    bold: [
+        'Express checkout buttons (Apple Pay, Google Pay) at top',
+        'Bold progress bar with estimated delivery date',
+        'Social proof ("500 people bought this today") near CTA',
+        'Post-purchase upsell modal with time limit',
+        'Celebratory confirmation page with share prompt',
+    ],
+    elegant: [
+        'Multi-step checkout with refined micro-animations',
+        'Address saved to account for returning customers',
+        'Gift wrapping and personalised message option',
+        'White-glove delivery slots at checkout',
+        'Understated confirmation with handwritten thank-you note preview',
+    ],
+    playful: [
+        'Fun progress bar with animated milestones',
+        'Reward points preview during checkout',
+        'Gamified delivery speed selector',
+        'Confetti confirmation page',
+        'Social share for orders ("I just bought something awesome!")',
+    ],
+    corporate: [
+        'PO number and cost-centre field support',
+        'Multi-approver workflow for enterprise orders',
+        'Invoice and NET-30 payment option',
+        'Saved payment methods for account holders',
+        'Order confirmation with ERP reference number',
+    ],
+    tech: [
+        'API-first checkout with SDK access post-purchase',
+        'License key generated immediately on confirmation',
+        'Seat count selector for team plans',
+        'SSO login option at checkout',
+        'Developer portal access link in confirmation email',
+    ],
+    organic: [
+        'Carbon offset calculation shown during checkout',
+        'Packaging preference (minimal / compostable)',
+        'Subscription save-and-subscribe option',
+        'Delivery route transparency (local warehouse)',
+        'Charity donation round-up at checkout',
+    ],
+    retro: [
+        'Hand-illustrated order summary card design',
+        'Optional gift certificate field',
+        'Legacy payment methods (cheque on request)',
+        'Collector number assigned at checkout',
+        'Personalised "Thank you" card preview',
+    ],
+};
+const STYLE_MERCHANDISING = {
+    minimal: [
+        'Curated collections of 8-12 items',
+        'No more than 2 featured products on homepage',
+        'Seasonal hero swap every 4 weeks',
+    ],
+    bold: [
+        'Flash sale banners with countdown timers',
+        'Best-seller badges on top 10 products',
+        'Trending now carousel updated daily',
+    ],
+    elegant: [
+        'Seasonal editorial lookbooks',
+        'Limited-edition drops with waitlist',
+        'Styled scene photography for homepage hero',
+    ],
+    playful: [
+        'Daily deal wheel or mystery box',
+        'Build-your-own bundle configurator',
+        'Seasonal themed collections with custom art',
+    ],
+    corporate: [
+        'Product family groupings by use case',
+        'Downloadable product catalogues (PDF)',
+        'Volume discount tier visibility on listing page',
+    ],
+    tech: [
+        'Featured integrations marketplace',
+        'Community-built templates or extensions',
+        'Changelog-driven "What is new" section',
+    ],
+    organic: [
+        'Harvest-season limited batches',
+        'Provenance region collections',
+        '"Better Together" ingredient pairing bundles',
+    ],
+    retro: [
+        'Archive series drops',
+        'Numbered limited editions',
+        'Seasonal throwback campaigns with original archive imagery',
+    ],
+};
+const STYLE_TRUST_SIGNALS = {
+    minimal: ['Clean SSL badge', 'Simple 30-day returns policy', 'Privacy policy link in footer'],
+    bold: ['Trustpilot or Google Reviews widget', 'UGC photo feed', 'Live purchase notifications'],
+    elegant: [
+        'Press mentions carousel',
+        'Authenticity certificate for premium items',
+        'White-glove return policy',
+    ],
+    playful: [
+        'Customer photo reviews with ratings',
+        'Emoji review summary',
+        'Fun "happiness guarantee" badge',
+    ],
+    corporate: [
+        'ISO certification badges',
+        'Compliance documentation download',
+        'SLA uptime guarantee',
+    ],
+    tech: ['SOC 2 Type II badge', 'Open-source audit link', 'Status page link'],
+    organic: [
+        'Certified Organic / Fair Trade badges',
+        'Third-party lab test results',
+        'B Corp certification',
+    ],
+    retro: [
+        'Authenticity and provenance certificate',
+        'Heritage brand story',
+        'Expert curation badge',
+    ],
+};
+function buildSeoGuidelines(brand) {
+    return [
+        `Use "${brand.name}" as the primary keyword anchor across product titles and meta descriptions`,
+        'Optimise product images with descriptive alt text including product name and key attributes',
+        'Implement product schema markup (schema.org/Product) with price, availability, and review data',
+        'Create canonical URLs for product variants (colour, size) to avoid duplicate content',
+        'Build category landing pages with H1 headers targeting primary category keywords',
+        'Enable breadcrumb schema for navigation hierarchy',
+        'Submit product sitemap to Google Search Console and Bing Webmaster Tools',
+        'Use structured data for special offers, sales prices, and promotional events',
+    ];
+}
+function buildAccessibilityGuidelines() {
+    return [
+        'All product images require descriptive alt text (WCAG 1.1.1)',
+        'Ensure colour is never the only means of conveying variant information (WCAG 1.4.1)',
+        'Minimum contrast ratio 4.5:1 for product text, 3:1 for large text and price (WCAG 1.4.3)',
+        'Keyboard-navigable product carousels and image zoom features (WCAG 2.1.1)',
+        'Checkout form fields must have visible labels (not placeholder-only) (WCAG 3.3.2)',
+        'Error messages in checkout must be descriptive and suggestions provided (WCAG 3.3.3)',
+        'Loading states and skeleton screens must be announced to screen readers',
+        'Minimum 44x44px touch target for all add-to-cart and CTA buttons (WCAG 2.5.5)',
+    ];
+}
+function buildBriefSummary(brand, safeStyle) {
+    const concept = STYLE_STORE_CONCEPT[safeStyle];
+    const topLayout = (STYLE_PRODUCT_PAGE_LAYOUT[safeStyle]?.[0] ?? '').toLowerCase();
+    const topCheckout = (STYLE_CHECKOUT_PRINCIPLES[safeStyle]?.[0] ?? '').toLowerCase();
+    const taglinePart = brand.tagline ? ` — "${brand.tagline}"` : '';
+    return (`${brand.name}${taglinePart} ecommerce direction: ${concept}. ` +
+        `Product pages lead with ${topLayout}. ` +
+        `Checkout prioritises ${topCheckout}.`);
+}
+export function generateBrandEcommerce(brand) {
+    const safeStyle = VALID_STYLES.has(brand.style) ? brand.style : 'minimal';
+    return {
+        storeConcept: STYLE_STORE_CONCEPT[safeStyle],
+        productPageLayout: STYLE_PRODUCT_PAGE_LAYOUT[safeStyle] ?? STYLE_PRODUCT_PAGE_LAYOUT.minimal,
+        checkoutPrinciples: STYLE_CHECKOUT_PRINCIPLES[safeStyle] ?? STYLE_CHECKOUT_PRINCIPLES.minimal,
+        merchandisingStrategy: STYLE_MERCHANDISING[safeStyle] ?? STYLE_MERCHANDISING.minimal,
+        trustSignals: STYLE_TRUST_SIGNALS[safeStyle] ?? STYLE_TRUST_SIGNALS.minimal,
+        seoGuidelines: buildSeoGuidelines(brand),
+        accessibilityGuidelines: buildAccessibilityGuidelines(),
+        ecommerceBriefSummary: buildBriefSummary(brand, safeStyle),
+    };
+}
+//# sourceMappingURL=brand-ecommerce.js.map

package/dist/lib/branding-core/generators/brand-ecommerce.js.map

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package/dist/lib/branding-core/generators/brand-fintech.d.ts

@@ -0,0 +1,3 @@
+import { BrandIdentity, BrandFintechOutput } from '../../types.js';
+export declare function generateBrandFintech(brand: BrandIdentity): BrandFintechOutput;
+//# sourceMappingURL=brand-fintech.d.ts.map

package/dist/lib/branding-core/generators/brand-fintech.d.ts.map

@@ -0,0 +1 @@
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package/dist/lib/branding-core/generators/brand-fintech.js

@@ -0,0 +1,225 @@
+const VALID_STYLES = new Set([
+    'minimal',
+    'bold',
+    'elegant',
+    'playful',
+    'corporate',
+    'tech',
+    'organic',
+    'retro',
+]);
+const STYLE_POSITIONING = {
+    minimal: 'Clean, transparent financial tools that remove complexity from money management.',
+    bold: 'Disruptive fintech brand that challenges traditional banking with bold innovation.',
+    elegant: 'Premium wealth management platform combining exclusivity with cutting-edge technology.',
+    playful: 'Friendly financial companion making money management fun, accessible, and rewarding.',
+    corporate: 'Enterprise-grade financial infrastructure trusted by institutions worldwide.',
+    tech: 'Developer-first financial API platform enabling the next generation of fintech.',
+    organic: 'Ethical finance platform aligning money with personal values and sustainability.',
+    retro: 'Modern banking built on timeless principles of trust, craft, and community.',
+};
+const STYLE_CORE_PRODUCTS = {
+    minimal: ['Zero-fee current account', 'Instant transfers', 'Spend analytics', 'Virtual cards'],
+    bold: [
+        'High-yield savings',
+        'Commission-free investing',
+        'Instant cashback',
+        'Buy now pay later',
+    ],
+    elegant: ['Private banking suite', 'Wealth management', 'Concierge FX', 'Estate planning tools'],
+    playful: [
+        'Round-up savings jars',
+        'Gamified budgeting',
+        'Friend money pools',
+        'Rewards programme',
+    ],
+    corporate: [
+        'Treasury management',
+        'Corporate cards',
+        'Expense automation',
+        'Multi-entity payroll',
+    ],
+    tech: ['Payments API', 'KYC/AML SDK', 'Open banking connector', 'Embedded finance suite'],
+    organic: ['Impact investing', 'ESG-screened funds', 'Carbon-offset spending', 'Ethical ISA'],
+    retro: [
+        'Community savings circles',
+        'Fixed-rate bonds',
+        'Member dividends',
+        'Financial literacy hub',
+    ],
+};
+const STYLE_TRUST_SIGNALS = {
+    minimal: [
+        'FCA authorised',
+        'FSCS protected up to £85,000',
+        'Open banking certified',
+        'ISO 27001',
+    ],
+    bold: ['Regulated & insured', 'Bank-grade security', '2M+ customers', 'Featured in TechCrunch'],
+    elegant: [
+        'Tier 1 capital ratio',
+        'Private banking licence',
+        'Discretionary investment authority',
+        'UHNW specialist',
+    ],
+    playful: [
+        'FCA registered',
+        'Friendly fraud protection',
+        'Free account guarantee',
+        'App Store 4.9★',
+    ],
+    corporate: [
+        'FCA authorised',
+        'PCI DSS Level 1',
+        'SOC 2 Type II',
+        'SWIFT member',
+        'G-SIB compliant',
+    ],
+    tech: [
+        'PCI DSS Level 1',
+        'SOC 2 Type II',
+        '99.99% uptime SLA',
+        'Open banking certified',
+        'ISO 27001',
+    ],
+    organic: ['B Corp certified', 'FCA registered', 'FSCS protected', 'Carbon neutral operations'],
+    retro: ['FCA authorised', 'FSCS protected', 'Mutual ownership model', 'Voted Most Trusted 2024'],
+};
+const STYLE_REGULATORY_FRAMEWORK = {
+    minimal: ['FCA Consumer Duty', 'PSD2 / Open Banking', 'GDPR', 'AML/KYC'],
+    bold: ['FCA Consumer Duty', 'PSD2', 'GDPR', 'FCA financial promotions'],
+    elegant: ['FCA CASS rules', 'MiFID II', 'GDPR', 'AML / Wolfsberg'],
+    playful: ['FCA Consumer Duty', 'FCA financial promotions', 'GDPR', 'COPPA (under-18 products)'],
+    corporate: [
+        'FCA authorisation',
+        'PSD2 / Open Banking',
+        'GDPR',
+        'Basel III capital rules',
+        'DORA',
+    ],
+    tech: ['PCI DSS Level 1', 'PSD2 / Open Banking', 'GDPR', 'AML/KYC', 'FCA sandbox eligible'],
+    organic: ['FCA registration', 'Sustainable Finance Disclosure Regulation', 'GDPR', 'EU Taxonomy'],
+    retro: ['FCA authorisation', 'FSCS scheme rules', 'GDPR', 'FCA principle-based compliance'],
+};
+const STYLE_SECURITY_POSTURE = {
+    minimal: [
+        'End-to-end encryption',
+        'Biometric authentication',
+        'Instant card freeze',
+        'Real-time alerts',
+    ],
+    bold: ['256-bit encryption', 'Facial recognition', '3D Secure 2.0', 'Zero-liability fraud cover'],
+    elegant: [
+        'HSM key storage',
+        'Multi-factor authentication',
+        'Dedicated fraud team',
+        'Discretionary portfolio segregation',
+    ],
+    playful: [
+        'Face/fingerprint login',
+        'Instant freeze button',
+        'Spending notifications',
+        'Friendly fraud promise',
+    ],
+    corporate: [
+        'Zero-trust architecture',
+        'SIEM & SOC monitoring',
+        'Penetration tested quarterly',
+        'Disaster recovery RTO <4h',
+    ],
+    tech: [
+        'mTLS APIs',
+        'Webhook signing keys',
+        'Rate limiting & DDoS protection',
+        'Bug bounty programme',
+    ],
+    organic: [
+        'Privacy-by-design',
+        'Minimal data collection',
+        'Right to erasure',
+        'No data selling pledge',
+    ],
+    retro: [
+        'Chip-and-PIN verified',
+        'Human fraud review team',
+        'Community-verified transactions',
+        'Full audit trail',
+    ],
+};
+const STYLE_MESSAGING_PILLARS = {
+    minimal: ['Clarity over complexity', 'Your money, your control', 'No hidden fees'],
+    bold: ['Break the old rules', 'Banking at the speed of life', 'More for your money'],
+    elegant: ['Where wealth meets wisdom', 'Precision in every transaction', 'Exclusive by design'],
+    playful: ['Money should be fun', 'Save more, stress less', 'Your wallet, your adventure'],
+    corporate: ['Infrastructure you can trust', 'Built for scale', 'Compliance-first, always'],
+    tech: ['Finance as code', 'Build with confidence', 'API-first, developer-loved'],
+    organic: ['Banking with purpose', 'Your money doing good', 'Profit and planet aligned'],
+    retro: [
+        'Trusted since day one',
+        'Old values, new technology',
+        'Community-owned, community-grown',
+    ],
+};
+function buildComplianceChecklist(safeStyle) {
+    const base = [
+        'FCA authorisation or registration obtained',
+        'Consumer Duty implementation plan documented',
+        'Financial promotions approved by authorised person',
+        'AML/KYC onboarding procedures in place',
+        'GDPR-compliant data processing agreements signed',
+        'PCI DSS certification maintained (if card processing)',
+        'Annual regulatory capital calculations filed',
+        'Complaints handling procedure published',
+    ];
+    if (safeStyle === 'corporate' || safeStyle === 'elegant') {
+        base.push('MiFID II suitability assessments', 'CASS client asset segregation audit');
+    }
+    if (safeStyle === 'tech') {
+        base.push('PSD2 strong customer authentication implemented', 'Open banking API conformance tested', 'Bug bounty programme in operation');
+    }
+    if (safeStyle === 'organic') {
+        base.push('SFDR disclosure published', 'EU Taxonomy alignment report');
+    }
+    return base;
+}
+function buildUserJourney(safeStyle) {
+    const base = [
+        'Discovery: SEO/social/referral acquisition',
+        'Onboarding: KYC/AML identity verification (< 3 min)',
+        'Activation: First transaction or product setup',
+        'Engagement: Regular use of core product',
+        'Expansion: Cross-sell to adjacent products',
+        'Advocacy: Referral programme and reviews',
+    ];
+    if (safeStyle === 'tech') {
+        base.splice(1, 0, 'Developer sign-up: API keys and sandbox access');
+    }
+    if (safeStyle === 'corporate') {
+        base.splice(1, 0, 'Enterprise procurement: RFP response and PoC');
+    }
+    return base;
+}
+function buildBriefSummary(brand, safeStyle) {
+    const taglinePart = brand.tagline ? ` — "${brand.tagline}"` : '';
+    const products = STYLE_CORE_PRODUCTS[safeStyle];
+    const pillar = STYLE_MESSAGING_PILLARS[safeStyle][0];
+    return (`${brand.name}${taglinePart} is a ${safeStyle}-style fintech brand in ${brand.industry}. ` +
+        `Core positioning: ${STYLE_POSITIONING[safeStyle].split('.')[0]}. ` +
+        `Lead products: ${products[0]}, ${products[1]}. ` +
+        `Primary messaging pillar: "${pillar}".`);
+}
+export function generateBrandFintech(brand) {
+    const safeStyle = VALID_STYLES.has(brand.style) ? brand.style : 'minimal';
+    return {
+        positioning: STYLE_POSITIONING[safeStyle],
+        coreProducts: STYLE_CORE_PRODUCTS[safeStyle],
+        trustSignals: STYLE_TRUST_SIGNALS[safeStyle],
+        regulatoryFramework: STYLE_REGULATORY_FRAMEWORK[safeStyle],
+        securityPosture: STYLE_SECURITY_POSTURE[safeStyle],
+        messagingPillars: STYLE_MESSAGING_PILLARS[safeStyle],
+        complianceChecklist: buildComplianceChecklist(safeStyle),
+        userJourney: buildUserJourney(safeStyle),
+        fintechBriefSummary: buildBriefSummary(brand, safeStyle),
+    };
+}
+//# sourceMappingURL=brand-fintech.js.map

package/dist/lib/branding-core/generators/brand-fintech.js.map

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package/dist/lib/branding-core/generators/brand-globalisation.d.ts

@@ -0,0 +1,3 @@
+import type { BrandIdentity, BrandGlobalisationOutput } from '../../types.js';
+export declare function generateBrandGlobalisation(brand: BrandIdentity): BrandGlobalisationOutput;
+//# sourceMappingURL=brand-globalisation.d.ts.map

package/dist/lib/branding-core/generators/brand-globalisation.d.ts.map

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