@ak--47/dungeon-master 1.5.4 → 1.6.1
This diff represents the content of publicly available package versions that have been released to one of the supported registries. The information contained in this diff is provided for informational purposes only and reflects changes between package versions as they appear in their respective public registries.
- package/.claude/skills/analyze-soup/SKILL.md +21 -12
- package/.claude/skills/create-dungeon/SKILL.md +65 -5
- package/.claude/skills/create-project/SKILL.md +1 -1
- package/.claude/skills/create-project/provision.mjs +57 -10
- package/.claude/skills/powertools/SKILL.md +75 -0
- package/.claude/skills/powertools/pt.mjs +91 -0
- package/.claude/skills/powertools/snapshot-project.mjs +124 -0
- package/.claude/skills/verify-dungeon/SKILL.md +56 -25
- package/.claude/skills/verify-dungeon/references/counting-semantics.md +26 -6
- package/.claude/skills/verify-dungeon/references/report-format.md +14 -8
- package/.claude/skills/write-hooks/SKILL.md +156 -18
- package/CHANGELOG.md +224 -0
- package/HOOKS.md +566 -112
- package/README.md +30 -9
- package/docs/guides/1.3.0-upgrade-guide.md +262 -0
- package/docs/guides/1.3.1-upgrade-guide.md +328 -0
- package/docs/guides/1.4.0-upgrade-guide.md +130 -0
- package/docs/guides/1.4.1-upgrade-guide.md +125 -0
- package/docs/guides/1.4.3-upgrade-guide.md +200 -0
- package/docs/guides/1.4.4-upgrade-guide.md +95 -0
- package/docs/guides/1.5.0-upgrade-guide.md +426 -0
- package/docs/guides/1.5.1-upgrade-guide.md +178 -0
- package/docs/guides/1.5.3-upgrade-guide.md +117 -0
- package/docs/guides/1.6.0-upgrade-guide.md +204 -0
- package/dungeons/technical/stories-verify.js +152 -0
- package/dungeons/vertical/README.md +154 -0
- package/dungeons/vertical/ai-platform/ai-platform.js +1424 -0
- package/dungeons/vertical/ai-platform/ai-platform.sql +184 -0
- package/dungeons/vertical/ai-platform/ai-platform.verify.mjs +71 -0
- package/dungeons/vertical/community/community.js +1589 -0
- package/dungeons/vertical/community/community.sql +216 -0
- package/dungeons/vertical/community/community.verify.mjs +72 -0
- package/dungeons/vertical/crypto/crypto.js +1483 -0
- package/dungeons/vertical/crypto/crypto.sql +194 -0
- package/dungeons/vertical/crypto/crypto.verify.mjs +78 -0
- package/dungeons/vertical/dating/dating.js +1540 -0
- package/dungeons/vertical/dating/dating.sql +288 -0
- package/dungeons/vertical/dating/dating.verify.mjs +72 -0
- package/dungeons/vertical/devtools/devtools.js +1524 -0
- package/dungeons/vertical/devtools/devtools.sql +161 -0
- package/dungeons/vertical/devtools/devtools.verify.mjs +73 -0
- package/dungeons/vertical/ecommerce/ecommerce.js +1480 -0
- package/dungeons/vertical/ecommerce/ecommerce.sql +218 -0
- package/dungeons/vertical/ecommerce/ecommerce.verify.mjs +70 -0
- package/dungeons/vertical/education/education.js +1763 -0
- package/dungeons/vertical/education/education.sql +243 -0
- package/dungeons/vertical/education/education.verify.mjs +75 -0
- package/dungeons/vertical/fintech/fintech.js +1410 -0
- package/dungeons/vertical/fintech/fintech.sql +175 -0
- package/dungeons/vertical/fintech/fintech.verify.mjs +70 -0
- package/dungeons/vertical/fitness/fitness.js +1495 -0
- package/dungeons/vertical/fitness/fitness.sql +206 -0
- package/dungeons/vertical/fitness/fitness.verify.mjs +71 -0
- package/dungeons/vertical/food-delivery/food-delivery.js +1641 -0
- package/dungeons/vertical/food-delivery/food-delivery.sql +183 -0
- package/dungeons/vertical/food-delivery/food-delivery.verify.mjs +75 -0
- package/dungeons/vertical/gaming/gaming.js +1741 -0
- package/dungeons/vertical/gaming/gaming.sql +249 -0
- package/dungeons/vertical/gaming/gaming.verify.mjs +70 -0
- package/dungeons/vertical/healthcare/healthcare.js +1488 -0
- package/dungeons/vertical/healthcare/healthcare.sql +193 -0
- package/dungeons/vertical/healthcare/healthcare.verify.mjs +72 -0
- package/dungeons/vertical/insurance-application/insurance-application.js +1852 -0
- package/dungeons/vertical/insurance-application/insurance-application.sql +174 -0
- package/dungeons/vertical/insurance-application/insurance-application.verify.mjs +74 -0
- package/dungeons/vertical/logistics/logistics.js +1541 -0
- package/dungeons/vertical/logistics/logistics.sql +205 -0
- package/dungeons/vertical/logistics/logistics.verify.mjs +73 -0
- package/dungeons/vertical/marketplace/marketplace.js +1438 -0
- package/dungeons/vertical/marketplace/marketplace.sql +148 -0
- package/dungeons/vertical/marketplace/marketplace.verify.mjs +74 -0
- package/dungeons/vertical/{media.js → media/media.js} +557 -58
- package/dungeons/vertical/media/media.sql +173 -0
- package/dungeons/vertical/media/media.verify.mjs +74 -0
- package/dungeons/vertical/real-estate/real-estate.js +1629 -0
- package/dungeons/vertical/real-estate/real-estate.sql +167 -0
- package/dungeons/vertical/real-estate/real-estate.verify.mjs +75 -0
- package/dungeons/vertical/sass/sass.js +1733 -0
- package/dungeons/vertical/sass/sass.sql +173 -0
- package/dungeons/vertical/sass/sass.verify.mjs +74 -0
- package/dungeons/vertical/social/social.js +1456 -0
- package/dungeons/vertical/social/social.sql +160 -0
- package/dungeons/vertical/social/social.verify.mjs +76 -0
- package/dungeons/vertical/streaming/streaming.js +677 -0
- package/dungeons/vertical/streaming/streaming.sql +101 -0
- package/dungeons/vertical/streaming/streaming.verify.mjs +75 -0
- package/dungeons/vertical/support-desk/support-desk.js +741 -0
- package/dungeons/vertical/support-desk/support-desk.sql +137 -0
- package/dungeons/vertical/support-desk/support-desk.verify.mjs +75 -0
- package/dungeons/vertical/travel/travel.js +1603 -0
- package/dungeons/vertical/travel/travel.sql +236 -0
- package/dungeons/vertical/travel/travel.verify.mjs +72 -0
- package/index.js +7 -3
- package/lib/core/config-validator.js +37 -2
- package/lib/core/context.js +4 -2
- package/lib/core/dungeon-loader.js +20 -15
- package/lib/core/dungeon-to-json.js +22 -4
- package/lib/core/storage.js +3 -3
- package/lib/generators/funnels.js +36 -9
- package/lib/hook-helpers/cohort.js +53 -0
- package/lib/hook-helpers/index.js +8 -0
- package/lib/hook-helpers/mutate.js +1 -1
- package/lib/hook-helpers/shape.js +319 -0
- package/lib/hook-patterns/aggregate-per-user-by-bin.js +13 -5
- package/lib/hook-patterns/attributed-by-source.js +60 -58
- package/lib/hook-patterns/frequency-by-frequency.js +14 -4
- package/lib/hook-patterns/funnel-frequency-breakdown.js +24 -12
- package/lib/hook-patterns/index.js +1 -1
- package/lib/hook-patterns/time-to-convert-by-segment.js +75 -13
- package/lib/orchestrators/user-loop.js +41 -0
- package/lib/templates/story-spec.schema.json +175 -0
- package/lib/utils/json-evaluator.js +1 -1
- package/lib/utils/utils.js +151 -59
- package/lib/verify/coerce.js +186 -0
- package/lib/verify/counting.js +270 -32
- package/lib/verify/emulate-breakdown.js +1285 -203
- package/lib/verify/first-time.js +89 -0
- package/lib/verify/flows.js +679 -0
- package/lib/verify/formula.js +259 -0
- package/lib/verify/funnel-engine.js +697 -113
- package/lib/verify/index.js +32 -4
- package/lib/verify/sessionize.js +275 -0
- package/lib/verify/story-runner.js +483 -0
- package/lib/verify/verify-dungeon.js +59 -37
- package/package.json +2 -1
- package/scripts/extract-dungeon-schema.mjs +2 -2
- package/scripts/run-many.mjs +2 -2
- package/scripts/verify-runner.mjs +2 -2
- package/scripts/verify-stories.mjs +244 -0
- package/types.d.ts +298 -30
- package/dungeons/vertical/ai-platform.js +0 -818
- package/dungeons/vertical/community.js +0 -966
- package/dungeons/vertical/crypto.js +0 -895
- package/dungeons/vertical/dating.js +0 -830
- package/dungeons/vertical/devtools.js +0 -1050
- package/dungeons/vertical/ecommerce.js +0 -811
- package/dungeons/vertical/education.js +0 -964
- package/dungeons/vertical/fintech.js +0 -946
- package/dungeons/vertical/fitness.js +0 -935
- package/dungeons/vertical/food-delivery.js +0 -934
- package/dungeons/vertical/gaming.js +0 -1120
- package/dungeons/vertical/healthcare.js +0 -945
- package/dungeons/vertical/insurance-application.js +0 -1039
- package/dungeons/vertical/logistics.js +0 -986
- package/dungeons/vertical/marketplace.js +0 -1019
- package/dungeons/vertical/real-estate.js +0 -872
- package/dungeons/vertical/sass.js +0 -995
- package/dungeons/vertical/social.js +0 -904
- package/dungeons/vertical/travel.js +0 -930
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// ── IMPORTS ──
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import dayjs from "dayjs";
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import utc from "dayjs/plugin/utc.js";
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dayjs.extend(utc);
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import "dotenv/config";
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import * as u from "@ak--47/dungeon-master/utils";
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import * as v from "ak-tools";
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/** @typedef {import("../../../types").Dungeon} Config */
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// ── OVERVIEW ──
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/*
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* NAME: LearnPath
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* APP: Online learning platform modeled after Coursera, Khan Academy,
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* and Udemy. Self-paced and cohort-based courses with quizzes,
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* assignments, certificates, and a social study layer. Two-sided
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* marketplace: ~89% students, ~11% instructors.
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* SCALE: 10,000 users, ~760K events, 121 days (2026-01-01 → 2026-05-01)
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* CORE LOOP: account registered → course enrolled → lecture started/completed → quiz → certificate
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*
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* EVENTS (17):
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* lecture started (18) > lecture completed (14) > practice problem solved (12)
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* > quiz started (10) > resource downloaded (9) > course enrolled (8)
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* > quiz completed (8) > discussion posted (7) > assignment submitted (6)
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* > assignment graded (5) > help requested (4) > study group joined (4)
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* > instructor feedback given (3) > course reviewed (3) > certificate earned (2)
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* > subscription purchased (2) > account registered (1)
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*
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* FUNNELS (7):
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* - Onboarding: account registered → course enrolled → lecture started (75%)
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* - Learning Loop: lecture started → lecture completed → practice problem solved (70%, reentry)
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* - Assessment: quiz started → quiz completed → assignment submitted (55%, reentry)
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* - Course Completion: course enrolled → lecture completed → quiz completed → certificate earned (30%)
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* - Social Learning: discussion posted → study group joined → resource downloaded (50%, AI Study Buddy A/B)
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* - Instructor Interaction: assignment submitted → assignment graded → instructor feedback given (45%)
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* - Support/Monetization: help requested → subscription purchased → course reviewed (35%)
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*
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* USER PROPS: account_type, subscription_status, learning_style, education_level, timezone, courses_created, teaching_experience_years, instructor_rating, learning_goal, study_hours_per_week, Platform
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* SUPER PROPS: Platform
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* SCD PROPS: enrollment_status (enrolled/active/completed/dropped, monthly fuzzy, max 6), course_status (draft/published/archived/deprecated, monthly fixed, max 6, type: course_id)
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* GROUPS: course_id (150 courses), group_id (300 study groups)
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*/
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// ── HOOK STORIES ──
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/*
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* ---------------------------------------------------------------
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* 1. STUDENT VS INSTRUCTOR PROFILES (user)
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* ---------------------------------------------------------------
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*
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* PATTERN: Instructor profiles get teaching attributes
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* (courses_created, teaching_experience_years, instructor_rating).
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* Students get learning attributes (learning_goal,
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* study_hours_per_week). Two-sided marketplace at ~89% students,
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* ~11% instructors. The everything hook also stamps account_type on
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* 'account registered' events from the user's profile (the engine
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* draws event-level pool props independently of profile props), so
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* the event breakdown agrees with the profile breakdown exactly.
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*
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* HOW TO FIND IT IN MIXPANEL:
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*
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* Report 1: Account Mix
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* - Report type: Insights
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* - Event: any event
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* - Measure: Unique users
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* - Breakdown: "account_type"
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* - Expected: ~89% students, ~11% instructors
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*
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* Report 2: Instructor-Driven Feedback
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* - Report type: Insights
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* - Event: "instructor feedback given"
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* - Measure: Total per user (average)
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* - Breakdown: "account_type"
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* - Expected: instructors dominate feedback volume; students rarely emit
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*
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* REAL-WORLD ANALOGUE: Two-sided learning marketplaces have
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* fundamentally different role personas — teachers create supply,
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* learners consume it.
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*
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* ---------------------------------------------------------------
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* 2. DEADLINE CRAMMING (everything)
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* ---------------------------------------------------------------
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*
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* PATTERN: Assignments submitted on Sun/Mon are rushed — 60% are late
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* (raw is_late prop set true at 60% likelihood) vs ~20% baseline. Quiz
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* scores on Sun/Mon drop by 25 points. No flag — discover via Day of Week
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* breakdown.
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*
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* HOW TO FIND IT IN MIXPANEL:
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* Report 1: Late Submission Rate by Day of Week
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* - Report type: Insights
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* - Event: "assignment submitted"
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* - Measure: count where is_late=true / total
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* - Breakdown: Day of Week
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* - Expected: Sun/Mon ~ 60% late vs other days ~ 20%
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*
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* Report 2: Quiz Score by Day of Week
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* - Report type: Insights
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* - Event: "quiz completed"
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* - Measure: Average of "score_percent"
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* - Breakdown: Day of Week
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* - Expected: Sun/Mon ~ 26, other days ~ 50 (-25 knob; the clamp at 0
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* attenuates the observed gap to ~24 pts since organic sub-25 scores
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* can't drop the full amount)
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*
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* REAL-WORLD ANALOGUE: Procrastination clusters submissions at the
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* deadline weekend and hammers performance.
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*
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* ---------------------------------------------------------------
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* 3. NOTES MAGIC NUMBER (everything, in-funnel)
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* ---------------------------------------------------------------
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*
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* PATTERN: Sweet 5-8 lectures with notes_taken=true → +30% quiz
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* score_percent (cap 100) and 40% chance of bonus cloned certificate.
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* Over 9+ → 35% of certificate-earned events drop (over-noted but
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* stuck in study mode). No flag.
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*
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* HOW TO FIND IT IN MIXPANEL:
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*
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* Report 1: Quiz Score by Notes-Taken Bucket
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* - Cohort A: users with 5-8 "lecture completed" where notes_taken=true
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* - Cohort B: users with 0-4
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* - Event: "quiz completed"
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* - Measure: Average of "score_percent"
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* - Expected: A ~ 1.3x B
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*
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* Report 2: Certificates per User on Heavy Note-Takers
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* - Cohort C: users with >= 9 notes-taken lectures
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* - Cohort A: users with 5-8
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* - Event: "certificate earned"
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* - Measure: Total per user
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* - Expected: C ~ 35% fewer certificates per user vs A
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*
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* REAL-WORLD ANALOGUE: Active note-taking lifts quiz performance, but
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* obsessive note-taking signals "stuck in study mode" without finishing.
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*
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* ---------------------------------------------------------------
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* 4. STUDY GROUP RETENTION (everything)
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* ---------------------------------------------------------------
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*
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* PATTERN: Users who join a study group within 10 days get bonus
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* discussion events. Non-joiners with low quiz scores (<60) churn
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* hard at day 14 — all later events are removed.
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*
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* HOW TO FIND IT IN MIXPANEL:
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*
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* Report 1: D14 Retention by Early Group Join Cohort
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* - Cohort A: users who fired "study group joined" within first 10 days
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* - Cohort B: users with no early study group joined
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* - Compare D14 retention (any event past d14) per cohort
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* - Expected: A ~ 100% vs B ~ 1%. The churn is near-deterministic:
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* it fires for non-joiners with ANY raw sub-60 quiz, and at the
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* organic score mean (~40) virtually every quizzing non-joiner
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* has one. Non-joiners who never quiz survive, but they are rare
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* among 20d+-tenure users.
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*
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* Report 2: Discussion Volume by Group Cohort
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* - Cohort A vs B (as above)
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* - Event: "discussion posted"
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* - Measure: Total per user
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* - Expected: A posts substantially more
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* REAL-WORLD ANALOGUE: Social learning ties create accountability
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* and dramatically reduce drop-off in cohort-based courses.
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*
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* ---------------------------------------------------------------
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* 5. HINT DEPENDENCY (event)
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* ---------------------------------------------------------------
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*
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* PATTERN: On "practice problem solved", hint_used=true gets difficulty
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* forced to "easy" 60% of the time. hint_used=false gets difficulty forced
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* to "hard" 40% of the time. No flag — discover via difficulty breakdown
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* filtered by hint_used.
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+
*
|
|
174
|
+
* HOW TO FIND IT IN MIXPANEL:
|
|
175
|
+
*
|
|
176
|
+
* Report 1: Easy Problem Mix for Hint Users
|
|
177
|
+
* - Report type: Insights
|
|
178
|
+
* - Event: "practice problem solved"
|
|
179
|
+
* - Measure: Total
|
|
180
|
+
* - Filter: "hint_used" = true
|
|
181
|
+
* - Breakdown: "difficulty"
|
|
182
|
+
* - Expected: ~73% easy (60% forced + 40% x 1/3 organic; vs ~33% baseline)
|
|
183
|
+
*
|
|
184
|
+
* Report 2: Hard Problem Mix for Independent Solvers
|
|
185
|
+
* - Report type: Insights
|
|
186
|
+
* - Event: "practice problem solved"
|
|
187
|
+
* - Measure: Total
|
|
188
|
+
* - Filter: "hint_used" = false
|
|
189
|
+
* - Breakdown: "difficulty"
|
|
190
|
+
* - Expected: ~60% hard (40% forced + 60% x 1/3 organic; vs ~33% baseline)
|
|
191
|
+
*
|
|
192
|
+
* REAL-WORLD ANALOGUE: Learners who lean on hints get nudged toward
|
|
193
|
+
* easier work, while those who push through unaided self-select
|
|
194
|
+
* into harder material.
|
|
195
|
+
*
|
|
196
|
+
* ---------------------------------------------------------------
|
|
197
|
+
* 6. SEMESTER-END SPIKE (everything)
|
|
198
|
+
* ---------------------------------------------------------------
|
|
199
|
+
*
|
|
200
|
+
* PATTERN: Days 75-85 simulate semester crunch. quiz_started, quiz_completed,
|
|
201
|
+
* and assignment_submitted events are duplicated at an 80% rate. No flag —
|
|
202
|
+
* discover via line chart of those event volumes by day.
|
|
203
|
+
*
|
|
204
|
+
* HOW TO FIND IT IN MIXPANEL:
|
|
205
|
+
*
|
|
206
|
+
* Report 1: Assessment Volume Over Time
|
|
207
|
+
* - Report type: Insights
|
|
208
|
+
* - Events: "quiz started" + "quiz completed" + "assignment submitted"
|
|
209
|
+
* - Measure: Total
|
|
210
|
+
* - Line chart by day
|
|
211
|
+
* - Expected: ~1.8x volume spike on days 75-84 (80% duplication rate;
|
|
212
|
+
* the hook's continuous [75, 85) day-index window fully treats
|
|
213
|
+
* calendar days 75-84)
|
|
214
|
+
*
|
|
215
|
+
* REAL-WORLD ANALOGUE: Semester-end deadlines reliably produce a
|
|
216
|
+
* massive last-minute surge in student activity.
|
|
217
|
+
*
|
|
218
|
+
* ---------------------------------------------------------------
|
|
219
|
+
* 7. FREE VS PAID COURSES (funnel-pre + everything)
|
|
220
|
+
* ---------------------------------------------------------------
|
|
221
|
+
*
|
|
222
|
+
* PATTERN: Free users get 0.5x funnel conversion rate on the cert funnel only
|
|
223
|
+
* (30% -> 15% generative); paid subscribers get 1.5x (30% -> 45%). Free users
|
|
224
|
+
* ALSO lose 55% of their certificates post-generation, so the observed
|
|
225
|
+
* completion gap compounds both treatments: paid/free certificates per user
|
|
226
|
+
* lands well above the 3x conversion-only gap (v1.5 doc said "~2.2x" — that
|
|
227
|
+
* figure ignored the 55% cert removal AND understated the paid factor).
|
|
228
|
+
*
|
|
229
|
+
* HOW TO FIND IT IN MIXPANEL:
|
|
230
|
+
*
|
|
231
|
+
* Report 1: Course Completion Funnel by Subscription
|
|
232
|
+
* - Report type: Funnels
|
|
233
|
+
* - Steps: "course enrolled" -> "lecture completed" -> "quiz completed" -> "certificate earned"
|
|
234
|
+
* - Breakdown: "subscription_status"
|
|
235
|
+
* - Expected: paid arms convert several-fold more than free (conversion
|
|
236
|
+
* gating 3x, further widened in-report by the 55% free cert removal)
|
|
237
|
+
*
|
|
238
|
+
* Report 2: Certificates Earned per User
|
|
239
|
+
* - Report type: Insights
|
|
240
|
+
* - Event: "certificate earned"
|
|
241
|
+
* - Measure: Total per user (average)
|
|
242
|
+
* - Breakdown: "subscription_status"
|
|
243
|
+
* - Expected: paid subscribers earn substantially more certificates
|
|
244
|
+
*
|
|
245
|
+
* REAL-WORLD ANALOGUE: Paid commitment correlates strongly with
|
|
246
|
+
* follow-through; free learners drop off long before completion.
|
|
247
|
+
*
|
|
248
|
+
* ---------------------------------------------------------------
|
|
249
|
+
* 8. PLAYBACK SPEED CORRELATION (event + everything)
|
|
250
|
+
* ---------------------------------------------------------------
|
|
251
|
+
*
|
|
252
|
+
* PATTERN: Speed learners (>=2.0x speed on 3+ lectures) get 0.6x
|
|
253
|
+
* watch_time and a paradoxical +8 quiz score boost. Thorough
|
|
254
|
+
* learners (<=1.0x) get 1.4x watch_time.
|
|
255
|
+
*
|
|
256
|
+
* HOW TO FIND IT IN MIXPANEL:
|
|
257
|
+
*
|
|
258
|
+
* Report 1: Watch Time by Playback Speed
|
|
259
|
+
* - Report type: Insights
|
|
260
|
+
* - Event: "lecture completed"
|
|
261
|
+
* - Measure: Average of "watch_time_mins"
|
|
262
|
+
* - Breakdown: "playback_speed"
|
|
263
|
+
* - Expected: speed >= 2.0 ~ 0.6x baseline; speed <= 1.0 ~ 1.4x baseline
|
|
264
|
+
*
|
|
265
|
+
* Report 2: Quiz Score by Speed Learner Cohort
|
|
266
|
+
* - Cohort A: users with 3+ "lecture completed" events at playback_speed >= 2.0
|
|
267
|
+
* - Cohort B: rest
|
|
268
|
+
* - Event: "quiz completed"
|
|
269
|
+
* - Measure: Average of "score_percent"
|
|
270
|
+
* - Expected: A ~ +8 pts vs B
|
|
271
|
+
*
|
|
272
|
+
* REAL-WORLD ANALOGUE: Power users who watch lectures at 2x speed
|
|
273
|
+
* tend to be domain-confident and outperform on assessments
|
|
274
|
+
* despite spending less time.
|
|
275
|
+
*
|
|
276
|
+
* ---------------------------------------------------------------
|
|
277
|
+
* 9. COURSE COMPLETION TIME-TO-CONVERT (everything)
|
|
278
|
+
* ---------------------------------------------------------------
|
|
279
|
+
*
|
|
280
|
+
* PATTERN: Annual subscribers complete the course-completion funnel
|
|
281
|
+
* 2x faster (factor 0.5); Free users 1.8x slower (factor 1.8).
|
|
282
|
+
* Applied in the everything hook by scaling the enrolled-to-cert
|
|
283
|
+
* gap on the raw events. Stronger factors compensate for the
|
|
284
|
+
* composition effect from H7's conversion-rate gating.
|
|
285
|
+
*
|
|
286
|
+
* HOW TO FIND IT IN MIXPANEL:
|
|
287
|
+
*
|
|
288
|
+
* Report 1: Course Completion Median Time-to-Convert by Subscription
|
|
289
|
+
* - Funnels > "course enrolled" -> "lecture completed" -> "quiz completed" -> "certificate earned"
|
|
290
|
+
* - Measure: Median time to convert
|
|
291
|
+
* - Breakdown: subscription_status
|
|
292
|
+
* - Expected: annual < monthly < free (direction)
|
|
293
|
+
*
|
|
294
|
+
* Also visible via cross-event SQL: MIN("course enrolled" time) to
|
|
295
|
+
* MIN("certificate earned" time) per user, broken down by
|
|
296
|
+
* subscription_status. Annual < monthly < free.
|
|
297
|
+
*
|
|
298
|
+
* REAL-WORLD ANALOGUE: Paid commitment accelerates throughput.
|
|
299
|
+
*
|
|
300
|
+
* ---------------------------------------------------------------
|
|
301
|
+
* 10. SOCIAL LEARNING EXPERIMENT (funnel experiment)
|
|
302
|
+
* ---------------------------------------------------------------
|
|
303
|
+
*
|
|
304
|
+
* PATTERN: A/B experiment on the Social Learning funnel (discussion
|
|
305
|
+
* posted → study group joined → resource downloaded). "AI Study
|
|
306
|
+
* Buddy" variant boosts conversion 1.4x and speeds TTC to 0.85x.
|
|
307
|
+
* Activates 30 days before dataset end.
|
|
308
|
+
*
|
|
309
|
+
* HOW TO FIND IT IN MIXPANEL:
|
|
310
|
+
*
|
|
311
|
+
* Report 1: $experiment_started by Variant
|
|
312
|
+
* - Report type: Insights
|
|
313
|
+
* - Event: "$experiment_started"
|
|
314
|
+
* - Measure: Total
|
|
315
|
+
* - Breakdown: "$experiment_name" and "Variant"
|
|
316
|
+
* - Expected: ~50% Control, ~50% AI Study Buddy
|
|
317
|
+
*
|
|
318
|
+
* Report 2: Social Learning Funnel by Variant
|
|
319
|
+
* - Report type: Funnels
|
|
320
|
+
* - Steps: "discussion posted" → "study group joined" → "resource downloaded"
|
|
321
|
+
* - Breakdown: Variant
|
|
322
|
+
* - Expected: AI Study Buddy ~ 1.35-1.4x conversion vs Control
|
|
323
|
+
* (generative multiplier is 1.4; organic pollution — failed
|
|
324
|
+
* experiment passes completed by organic downloads at a ~0.035
|
|
325
|
+
* base rate in both arms — mildly attenuates the measured lift)
|
|
326
|
+
*
|
|
327
|
+
* REAL-WORLD ANALOGUE: AI-powered study companions boost social
|
|
328
|
+
* engagement and resource discovery in cohort-based courses.
|
|
329
|
+
*
|
|
330
|
+
* ===============================================================
|
|
331
|
+
* EXPECTED METRICS SUMMARY
|
|
332
|
+
* (Measured = full fidelity, 10K users / 760,795 events)
|
|
333
|
+
* ===============================================================
|
|
334
|
+
*
|
|
335
|
+
* Story id | Metric | Expected | Measured
|
|
336
|
+
* ---------|---------------------------------------------|---------------|---------
|
|
337
|
+
* H1 | instructor profile share | 1/9 = 0.111 | 0.1121
|
|
338
|
+
* H1 | role-attribute purity (both roles) | 1.0 | 1.0000
|
|
339
|
+
* H1 | event account_type = profile (registered) | 1.0 | 1.0000
|
|
340
|
+
* H2 | Sun/Mon late rate vs rest | 0.60 / 0.20 | 0.6038 / 0.1986
|
|
341
|
+
* H2 | quiz score diff rest - Sun/Mon | ~24 (clamp) | 24.13
|
|
342
|
+
* H3 | sweet/low quiz score (isolated read) | ~1.3 | 1.270
|
|
343
|
+
* H3 | certs-per-enroll over/sweet | ~0.65 keep | 0.6398
|
|
344
|
+
* H3 | placebo: over/low score | ~1.0 | 0.9837
|
|
345
|
+
* H4 | D14+ activity early-join vs non | ~1.0 / ~0.01 | 0.9988 / 0.0035
|
|
346
|
+
* H4 | discussions per user early/non | ~18x | 18.91
|
|
347
|
+
* H5 | P(easy | hint) | 0.745 | 0.7469
|
|
348
|
+
* H5 | P(hard | no hint) | 0.610 | 0.6141
|
|
349
|
+
* H6 | spikable volume window/flank (days 75-84) | ~1.8-1.9 | 1.908
|
|
350
|
+
* H6 | placebo: non-spikable window/flank | ~1.0-1.1 | 1.067
|
|
351
|
+
* H7 | emulator conv monthly/free (86.4h, 2-step) | 6.67 compound | 6.73
|
|
352
|
+
* H7 | certs-per-enroll monthly/free | ~6 (diluted) | 6.037
|
|
353
|
+
* H7 | placebo: annual/monthly certs-per-enroll | ~1.0 | 1.057
|
|
354
|
+
* H8 | watch time fast/mid | ~0.59 | 0.5857
|
|
355
|
+
* H8 | watch time slow/mid | 1.40 | 1.388
|
|
356
|
+
* H8 | quiz score diff speedy - rest | ~+8 | +7.91
|
|
357
|
+
* H9 | median TTC free/monthly (emulator 86.4h) | ~1.8 | 1.760
|
|
358
|
+
* H9 | median TTC annual/monthly | ~0.5 | 0.510
|
|
359
|
+
* H10 | strict-paired conversion lift AI/Control | ~1.37 (p.035) | 1.377
|
|
360
|
+
* H10 | paired median TTC AI/Control | ~0.85 | 0.857
|
|
361
|
+
*/
|
|
362
|
+
|
|
363
|
+
// ── SCALE ──
|
|
364
|
+
const SEED = "harness-education";
|
|
365
|
+
const NUM_USERS = 10_000;
|
|
366
|
+
const DATASET_START = "2026-01-01T00:00:00Z";
|
|
367
|
+
const DATASET_END = "2026-05-01T23:59:59Z";
|
|
368
|
+
const EVENTS_PER_DAY = 1.2;
|
|
369
|
+
const token = process.env.MP_TOKEN || "your-mixpanel-token";
|
|
370
|
+
|
|
371
|
+
const chance = u.initChance(SEED);
|
|
372
|
+
|
|
373
|
+
// ── KNOBS (tweak these to reshape stories) ──
|
|
374
|
+
const HINT_EASY_LIKELIHOOD = 60;
|
|
375
|
+
const HINT_HARD_LIKELIHOOD = 40;
|
|
376
|
+
|
|
377
|
+
const SPEED_FAST_THRESHOLD = 2.0;
|
|
378
|
+
const SPEED_FAST_WATCH_FACTOR = 0.6;
|
|
379
|
+
const SPEED_FAST_WATCH_MIN = 3;
|
|
380
|
+
const SPEED_SLOW_THRESHOLD = 1.0;
|
|
381
|
+
const SPEED_SLOW_WATCH_FACTOR = 1.4;
|
|
382
|
+
const SPEED_SLOW_WATCH_MAX = 90;
|
|
383
|
+
const SPEED_LECTURE_COUNT_THRESHOLD = 3;
|
|
384
|
+
const SPEED_QUIZ_BOOST_POINTS = 8;
|
|
385
|
+
|
|
386
|
+
const FREE_FUNNEL_CONV_FACTOR = 0.5;
|
|
387
|
+
const PAID_FUNNEL_CONV_FACTOR = 1.5;
|
|
388
|
+
const FREE_CERT_DROP_LIKELIHOOD = 55;
|
|
389
|
+
|
|
390
|
+
const NOTES_SWEET_MIN = 5;
|
|
391
|
+
const NOTES_SWEET_MAX = 8;
|
|
392
|
+
const NOTES_OVER_THRESHOLD = 9;
|
|
393
|
+
const NOTES_QUIZ_BOOST = 1.3;
|
|
394
|
+
const NOTES_BONUS_CERT_LIKELIHOOD = 40;
|
|
395
|
+
const NOTES_OVER_CERT_DROP_LIKELIHOOD = 35;
|
|
396
|
+
|
|
397
|
+
const SEMESTER_SPIKE_START_DAY = 75;
|
|
398
|
+
const SEMESTER_SPIKE_END_DAY = 85;
|
|
399
|
+
const SEMESTER_SPIKE_LIKELIHOOD = 80;
|
|
400
|
+
|
|
401
|
+
const TTC_ANNUAL_FACTOR = 0.5;
|
|
402
|
+
const TTC_FREE_FACTOR = 1.8;
|
|
403
|
+
|
|
404
|
+
const STUDY_GROUP_EARLY_DAYS = 10;
|
|
405
|
+
const STUDY_GROUP_LOW_QUIZ_THRESHOLD = 60;
|
|
406
|
+
const STUDY_GROUP_CHURN_CUTOFF_DAYS = 14;
|
|
407
|
+
const STUDY_GROUP_DISCUSSION_CLONE_LIKELIHOOD = 60;
|
|
408
|
+
|
|
409
|
+
const DEADLINE_LATE_LIKELIHOOD = 60;
|
|
410
|
+
const DEADLINE_QUIZ_PENALTY = 25;
|
|
411
|
+
|
|
412
|
+
// ── DATA ARRAYS ──
|
|
413
|
+
// Generate consistent IDs for lookup tables and event properties
|
|
414
|
+
const courseIds = v.range(1, 151).map(n => `course_${v.uid(6)}`);
|
|
415
|
+
const quizIds = v.range(1, 401).map(n => `quiz_${v.uid(6)}`);
|
|
416
|
+
const groupIds = v.range(1, 301).map(n => `group_${v.uid(6)}`);
|
|
417
|
+
const lectureIds = v.range(1, 501).map(n => `lecture_${v.uid(6)}`);
|
|
418
|
+
const assignmentIds = v.range(1, 201).map(n => `assignment_${v.uid(6)}`);
|
|
419
|
+
const problemIds = v.range(1, 601).map(n => `problem_${v.uid(6)}`);
|
|
420
|
+
|
|
421
|
+
// ── HELPER FUNCTIONS ──
|
|
422
|
+
function handleUserHooks(record) {
|
|
423
|
+
// H1: STUDENT VS INSTRUCTOR PROFILES — role-based attributes.
|
|
424
|
+
if (record.account_type === "instructor") {
|
|
425
|
+
record.courses_created = chance.integer({ min: 1, max: 15 });
|
|
426
|
+
record.teaching_experience_years = chance.integer({ min: 1, max: 20 });
|
|
427
|
+
record.instructor_rating = Math.round((chance.floating({ min: 3.0, max: 5.0 }) + Number.EPSILON) * 100) / 100;
|
|
428
|
+
} else {
|
|
429
|
+
record.learning_goal = chance.pickone(["career_change", "skill_upgrade", "hobby", "degree_requirement"]);
|
|
430
|
+
record.study_hours_per_week = chance.integer({ min: 2, max: 30 });
|
|
431
|
+
}
|
|
432
|
+
return record;
|
|
433
|
+
}
|
|
434
|
+
|
|
435
|
+
function handleEventHooks(record) {
|
|
436
|
+
// H5: HINT DEPENDENCY — hint users get 60% easy problems; non-hint
|
|
437
|
+
// users get 40% hard problems. Mutates difficulty (raw).
|
|
438
|
+
if (record.event === "practice problem solved") {
|
|
439
|
+
if (record.hint_used === true && chance.bool({ likelihood: HINT_EASY_LIKELIHOOD })) {
|
|
440
|
+
record.difficulty = "easy";
|
|
441
|
+
} else if (record.hint_used === false && chance.bool({ likelihood: HINT_HARD_LIKELIHOOD })) {
|
|
442
|
+
record.difficulty = "hard";
|
|
443
|
+
}
|
|
444
|
+
}
|
|
445
|
+
// H8 (event): PLAYBACK SPEED — speed learners (>= 2.0x) get
|
|
446
|
+
// watch_time_mins compressed 0.6x; thorough learners (<= 1.0x) get 1.4x.
|
|
447
|
+
if (record.event === "lecture completed") {
|
|
448
|
+
const speed = record.playback_speed;
|
|
449
|
+
if (speed >= SPEED_FAST_THRESHOLD && record.watch_time_mins !== undefined) {
|
|
450
|
+
record.watch_time_mins = Math.max(SPEED_FAST_WATCH_MIN, Math.floor(record.watch_time_mins * SPEED_FAST_WATCH_FACTOR));
|
|
451
|
+
} else if (speed !== undefined && speed <= SPEED_SLOW_THRESHOLD && record.watch_time_mins !== undefined) {
|
|
452
|
+
record.watch_time_mins = Math.min(SPEED_SLOW_WATCH_MAX, Math.floor(record.watch_time_mins * SPEED_SLOW_WATCH_FACTOR));
|
|
453
|
+
}
|
|
454
|
+
}
|
|
455
|
+
return record;
|
|
456
|
+
}
|
|
457
|
+
|
|
458
|
+
function handleFunnelPreHooks(record, meta) {
|
|
459
|
+
// H7: FREE VS PAID — free users get 0.5x conversion rate; paid
|
|
460
|
+
// subscribers get 1.5x. Scoped to the course-completion funnel ONLY
|
|
461
|
+
// (sequence ending in "certificate earned") to avoid displacing standalone
|
|
462
|
+
// events for paid users and triggering unintended churn in H4.
|
|
463
|
+
const isCertFunnel = Array.isArray(meta?.funnel?.sequence) &&
|
|
464
|
+
meta.funnel.sequence.includes("certificate earned");
|
|
465
|
+
if (isCertFunnel) {
|
|
466
|
+
const subStatus = meta?.profile?.subscription_status;
|
|
467
|
+
if (subStatus === "free") {
|
|
468
|
+
record.conversionRate = Math.round(record.conversionRate * FREE_FUNNEL_CONV_FACTOR);
|
|
469
|
+
} else if (subStatus === "monthly" || subStatus === "annual") {
|
|
470
|
+
record.conversionRate = Math.min(100, Math.round(record.conversionRate * PAID_FUNNEL_CONV_FACTOR));
|
|
471
|
+
}
|
|
472
|
+
}
|
|
473
|
+
return record;
|
|
474
|
+
}
|
|
475
|
+
|
|
476
|
+
function handleEverythingHooks(record, meta) {
|
|
477
|
+
const datasetStart = dayjs.unix(meta.datasetStart);
|
|
478
|
+
const userEvents = record;
|
|
479
|
+
const profile = meta.profile;
|
|
480
|
+
const firstEventTime = userEvents.length > 0 ? dayjs(userEvents[0].time) : null;
|
|
481
|
+
|
|
482
|
+
if (profile) {
|
|
483
|
+
userEvents.forEach((event) => {
|
|
484
|
+
if (profile.Platform !== undefined) event.Platform = profile.Platform;
|
|
485
|
+
// H1: event-level account_type must agree with the profile —
|
|
486
|
+
// the engine draws event props independently of user props, so
|
|
487
|
+
// without this stamp the 'account registered' breakdown would
|
|
488
|
+
// contradict the profile mix
|
|
489
|
+
if (event.event === "account registered" && profile.account_type !== undefined) {
|
|
490
|
+
event.account_type = profile.account_type;
|
|
491
|
+
}
|
|
492
|
+
});
|
|
493
|
+
}
|
|
494
|
+
|
|
495
|
+
let notesTakenCount = 0;
|
|
496
|
+
let joinedStudyGroupEarly = false;
|
|
497
|
+
let hasLowQuizScore = false;
|
|
498
|
+
let speedLectureCount = 0;
|
|
499
|
+
|
|
500
|
+
userEvents.forEach((event) => {
|
|
501
|
+
const eventTime = dayjs(event.time);
|
|
502
|
+
const daysSinceStart = firstEventTime ? eventTime.diff(firstEventTime, 'days', true) : 0;
|
|
503
|
+
if (event.event === "lecture completed" && event.notes_taken === true) notesTakenCount++;
|
|
504
|
+
if (event.event === "study group joined" && daysSinceStart <= STUDY_GROUP_EARLY_DAYS) joinedStudyGroupEarly = true;
|
|
505
|
+
if (event.event === "quiz completed" && event.score_percent < STUDY_GROUP_LOW_QUIZ_THRESHOLD) hasLowQuizScore = true;
|
|
506
|
+
if (event.event === "lecture completed" && event.playback_speed >= SPEED_FAST_THRESHOLD) speedLectureCount++;
|
|
507
|
+
});
|
|
508
|
+
|
|
509
|
+
// H3 + H10: NOTES MAGIC NUMBER (in-funnel, no flags)
|
|
510
|
+
// Sweet 5-8 notes-taken lectures → +30% quiz score_percent (cap 100).
|
|
511
|
+
// Over 9+ → drop 35% of certificate-earned events (over-noted but
|
|
512
|
+
// can't synthesize; gets stuck in "study mode").
|
|
513
|
+
if (notesTakenCount >= NOTES_SWEET_MIN && notesTakenCount <= NOTES_SWEET_MAX) {
|
|
514
|
+
userEvents.forEach((event) => {
|
|
515
|
+
if (event.event === "quiz completed" && event.score_percent !== undefined) {
|
|
516
|
+
event.score_percent = Math.min(100, Math.round(event.score_percent * NOTES_QUIZ_BOOST));
|
|
517
|
+
}
|
|
518
|
+
});
|
|
519
|
+
if (chance.bool({ likelihood: NOTES_BONUS_CERT_LIKELIHOOD })) {
|
|
520
|
+
const lastEvent = userEvents[userEvents.length - 1];
|
|
521
|
+
const certTemplate = userEvents.find(e => e.event === "certificate earned");
|
|
522
|
+
if (lastEvent && certTemplate) {
|
|
523
|
+
userEvents.push({
|
|
524
|
+
...certTemplate,
|
|
525
|
+
time: dayjs(lastEvent.time).add(chance.integer({ min: 1, max: 5 }), 'days').toISOString(),
|
|
526
|
+
user_id: lastEvent.user_id,
|
|
527
|
+
course_id: chance.pickone(courseIds),
|
|
528
|
+
completion_time_days: chance.integer({ min: 14, max: 90 }),
|
|
529
|
+
final_grade: chance.integer({ min: 80, max: 100 }),
|
|
530
|
+
});
|
|
531
|
+
}
|
|
532
|
+
}
|
|
533
|
+
} else if (notesTakenCount >= NOTES_OVER_THRESHOLD) {
|
|
534
|
+
// Over-noters: drop 35% of certificates (stuck in study mode)
|
|
535
|
+
for (let i = userEvents.length - 1; i >= 0; i--) {
|
|
536
|
+
if (userEvents[i].event === "certificate earned" && chance.bool({ likelihood: NOTES_OVER_CERT_DROP_LIKELIHOOD })) {
|
|
537
|
+
userEvents.splice(i, 1);
|
|
538
|
+
}
|
|
539
|
+
}
|
|
540
|
+
}
|
|
541
|
+
|
|
542
|
+
// H8 (cont): Speed learners (3+ lectures at 2.0x) score +8 on quizzes.
|
|
543
|
+
if (speedLectureCount >= SPEED_LECTURE_COUNT_THRESHOLD) {
|
|
544
|
+
userEvents.forEach((event) => {
|
|
545
|
+
if (event.event === "quiz completed" && event.score_percent !== undefined) {
|
|
546
|
+
event.score_percent = Math.min(100, event.score_percent + SPEED_QUIZ_BOOST_POINTS);
|
|
547
|
+
}
|
|
548
|
+
});
|
|
549
|
+
}
|
|
550
|
+
|
|
551
|
+
// H6: SEMESTER-END SPIKE — duplicate quiz/assignment events
|
|
552
|
+
// in days 75-85 window. No flag — discover via line chart.
|
|
553
|
+
const duplicates = [];
|
|
554
|
+
const spikableEvents = ["quiz started", "quiz completed", "assignment submitted"];
|
|
555
|
+
userEvents.forEach((event) => {
|
|
556
|
+
if (spikableEvents.includes(event.event) && event.time) {
|
|
557
|
+
const dayInDataset = dayjs.utc(event.time).diff(datasetStart, 'days', true);
|
|
558
|
+
if (dayInDataset >= SEMESTER_SPIKE_START_DAY && dayInDataset <= SEMESTER_SPIKE_END_DAY && chance.bool({ likelihood: SEMESTER_SPIKE_LIKELIHOOD })) {
|
|
559
|
+
const dup = JSON.parse(JSON.stringify(event));
|
|
560
|
+
dup.time = dayjs(event.time).add(chance.integer({ min: 5, max: 120 }), 'minutes').toISOString();
|
|
561
|
+
duplicates.push(dup);
|
|
562
|
+
}
|
|
563
|
+
}
|
|
564
|
+
});
|
|
565
|
+
if (duplicates.length > 0) userEvents.push(...duplicates);
|
|
566
|
+
|
|
567
|
+
const subStatus = profile ? profile.subscription_status : "free";
|
|
568
|
+
|
|
569
|
+
// H9 (T2C): COURSE COMPLETION TIME-TO-CONVERT (everything)
|
|
570
|
+
// Annual subscribers complete the cert funnel 2x faster (factor 0.5);
|
|
571
|
+
// Free users 1.8x slower (factor 1.8). For each "certificate earned"
|
|
572
|
+
// event, find the nearest preceding "course enrolled" and scale the gap.
|
|
573
|
+
// Runs BEFORE cert-dropping (H7) so TTC adjustments aren't masked by
|
|
574
|
+
// survivorship bias from the 55% free cert removal.
|
|
575
|
+
{
|
|
576
|
+
const ttcFactor = (
|
|
577
|
+
subStatus === "annual" ? TTC_ANNUAL_FACTOR :
|
|
578
|
+
subStatus === "free" ? TTC_FREE_FACTOR :
|
|
579
|
+
1.0
|
|
580
|
+
);
|
|
581
|
+
if (ttcFactor !== 1.0) {
|
|
582
|
+
// Collect all "course enrolled" times (sorted) for binary lookup
|
|
583
|
+
const enrolledTimes = userEvents
|
|
584
|
+
.filter(e => e.event === "course enrolled")
|
|
585
|
+
.map(e => dayjs(e.time))
|
|
586
|
+
.sort((a, b) => a.valueOf() - b.valueOf());
|
|
587
|
+
|
|
588
|
+
if (enrolledTimes.length > 0) {
|
|
589
|
+
for (const event of userEvents) {
|
|
590
|
+
if (event.event === "certificate earned") {
|
|
591
|
+
const certTime = dayjs(event.time);
|
|
592
|
+
// Find the latest enrolled time before this cert
|
|
593
|
+
let anchor = null;
|
|
594
|
+
for (let k = enrolledTimes.length - 1; k >= 0; k--) {
|
|
595
|
+
if (enrolledTimes[k].isBefore(certTime)) {
|
|
596
|
+
anchor = enrolledTimes[k];
|
|
597
|
+
break;
|
|
598
|
+
}
|
|
599
|
+
}
|
|
600
|
+
if (anchor) {
|
|
601
|
+
const gap = certTime.diff(anchor);
|
|
602
|
+
const newGap = Math.round(gap * ttcFactor);
|
|
603
|
+
event.time = anchor.add(newGap, "milliseconds").toISOString();
|
|
604
|
+
}
|
|
605
|
+
}
|
|
606
|
+
}
|
|
607
|
+
}
|
|
608
|
+
}
|
|
609
|
+
}
|
|
610
|
+
|
|
611
|
+
// H7: FREE VS PAID — free users lose 55% of certificates.
|
|
612
|
+
if (subStatus === "free") {
|
|
613
|
+
for (let i = userEvents.length - 1; i >= 0; i--) {
|
|
614
|
+
if (userEvents[i].event === "certificate earned" && chance.bool({ likelihood: FREE_CERT_DROP_LIKELIHOOD })) {
|
|
615
|
+
userEvents.splice(i, 1);
|
|
616
|
+
}
|
|
617
|
+
}
|
|
618
|
+
}
|
|
619
|
+
|
|
620
|
+
// H4: STUDY GROUP RETENTION — non-joiners with low scores lose
|
|
621
|
+
// all post-day-14 events. Joiners get extra cloned discussion events.
|
|
622
|
+
if (!joinedStudyGroupEarly && hasLowQuizScore) {
|
|
623
|
+
const churnCutoff = firstEventTime ? firstEventTime.add(STUDY_GROUP_CHURN_CUTOFF_DAYS, 'days') : null;
|
|
624
|
+
for (let i = userEvents.length - 1; i >= 0; i--) {
|
|
625
|
+
if (churnCutoff && dayjs(userEvents[i].time).isAfter(churnCutoff)) {
|
|
626
|
+
userEvents.splice(i, 1);
|
|
627
|
+
}
|
|
628
|
+
}
|
|
629
|
+
} else if (joinedStudyGroupEarly) {
|
|
630
|
+
const lastEvent = userEvents[userEvents.length - 1];
|
|
631
|
+
const discussionTemplate = userEvents.find(e => e.event === "discussion posted");
|
|
632
|
+
if (lastEvent && discussionTemplate && chance.bool({ likelihood: STUDY_GROUP_DISCUSSION_CLONE_LIKELIHOOD })) {
|
|
633
|
+
userEvents.push({
|
|
634
|
+
...discussionTemplate,
|
|
635
|
+
time: dayjs(lastEvent.time).add(chance.integer({ min: 1, max: 3 }), 'days').toISOString(),
|
|
636
|
+
user_id: lastEvent.user_id,
|
|
637
|
+
course_id: chance.pickone(courseIds),
|
|
638
|
+
post_type: chance.pickone(["question", "answer", "comment"]),
|
|
639
|
+
word_count: chance.integer({ min: 20, max: 400 }),
|
|
640
|
+
});
|
|
641
|
+
}
|
|
642
|
+
}
|
|
643
|
+
|
|
644
|
+
// H2: DEADLINE CRAMMING — Sun/Mon assignment_submitted events
|
|
645
|
+
// flip is_late to true 60% of the time and quiz_completed score_percent
|
|
646
|
+
// drops 25 points. Mutates raw is_late + score_percent.
|
|
647
|
+
for (const event of userEvents) {
|
|
648
|
+
if (event.event === "assignment submitted" && event.time) {
|
|
649
|
+
const dow = new Date(event.time).getUTCDay();
|
|
650
|
+
if (dow === 0 || dow === 1) {
|
|
651
|
+
event.is_late = chance.bool({ likelihood: DEADLINE_LATE_LIKELIHOOD });
|
|
652
|
+
}
|
|
653
|
+
}
|
|
654
|
+
}
|
|
655
|
+
userEvents.forEach((event) => {
|
|
656
|
+
if (event.event === "quiz completed" && event.time) {
|
|
657
|
+
const dow = new Date(event.time).getUTCDay();
|
|
658
|
+
if ((dow === 0 || dow === 1) && event.score_percent !== undefined) {
|
|
659
|
+
event.score_percent = Math.max(0, event.score_percent - DEADLINE_QUIZ_PENALTY);
|
|
660
|
+
}
|
|
661
|
+
}
|
|
662
|
+
});
|
|
663
|
+
|
|
664
|
+
return record;
|
|
665
|
+
}
|
|
666
|
+
|
|
667
|
+
// ── CONFIG ──
|
|
668
|
+
/** @type {Config} */
|
|
669
|
+
const config = {
|
|
670
|
+
version: 2,
|
|
671
|
+
seed: SEED,
|
|
672
|
+
datasetStart: DATASET_START,
|
|
673
|
+
datasetEnd: DATASET_END,
|
|
674
|
+
avgEventsPerUserPerDay: EVENTS_PER_DAY,
|
|
675
|
+
numUsers: NUM_USERS,
|
|
676
|
+
format: "json",
|
|
677
|
+
gzip: true,
|
|
678
|
+
credentials: {
|
|
679
|
+
token,
|
|
680
|
+
},
|
|
681
|
+
switches: {
|
|
682
|
+
hasSessionIds: true,
|
|
683
|
+
alsoInferFunnels: false,
|
|
684
|
+
hasLocation: true,
|
|
685
|
+
hasAndroidDevices: true,
|
|
686
|
+
hasIOSDevices: true,
|
|
687
|
+
hasDesktopDevices: true,
|
|
688
|
+
hasBrowser: false,
|
|
689
|
+
hasCampaigns: false,
|
|
690
|
+
isAnonymous: false,
|
|
691
|
+
hasAdSpend: false,
|
|
692
|
+
hasAvatar: true,
|
|
693
|
+
},
|
|
694
|
+
identity: {
|
|
695
|
+
avgDevicePerUser: 2,
|
|
696
|
+
},
|
|
697
|
+
concurrency: 1,
|
|
698
|
+
writeToDisk: false,
|
|
699
|
+
|
|
700
|
+
funnels: [
|
|
701
|
+
{
|
|
702
|
+
sequence: ["account registered", "course enrolled", "lecture started"],
|
|
703
|
+
isFirstFunnel: true,
|
|
704
|
+
conversionRate: 75,
|
|
705
|
+
timeToConvert: 1,
|
|
706
|
+
},
|
|
707
|
+
{
|
|
708
|
+
// Core learning loop: students watch lectures and do practice problems constantly
|
|
709
|
+
sequence: ["lecture started", "lecture completed", "practice problem solved"],
|
|
710
|
+
conversionRate: 70,
|
|
711
|
+
timeToConvert: 4,
|
|
712
|
+
weight: 5,
|
|
713
|
+
reentry: true,
|
|
714
|
+
},
|
|
715
|
+
{
|
|
716
|
+
// Assessment flow: quizzes and assignments after studying
|
|
717
|
+
sequence: ["quiz started", "quiz completed", "assignment submitted"],
|
|
718
|
+
conversionRate: 55,
|
|
719
|
+
timeToConvert: 8,
|
|
720
|
+
weight: 3,
|
|
721
|
+
reentry: true,
|
|
722
|
+
},
|
|
723
|
+
{
|
|
724
|
+
// Course completion journey: enroll → complete → earn certificate
|
|
725
|
+
sequence: ["course enrolled", "lecture completed", "quiz completed", "certificate earned"],
|
|
726
|
+
conversionRate: 30,
|
|
727
|
+
timeToConvert: 48,
|
|
728
|
+
weight: 2,
|
|
729
|
+
},
|
|
730
|
+
{
|
|
731
|
+
// Social learning: discussions and study groups
|
|
732
|
+
sequence: ["discussion posted", "study group joined", "resource downloaded"],
|
|
733
|
+
conversionRate: 50,
|
|
734
|
+
timeToConvert: 12,
|
|
735
|
+
weight: 2,
|
|
736
|
+
experiment: {
|
|
737
|
+
name: "AI Study Buddy",
|
|
738
|
+
variants: [
|
|
739
|
+
{ name: "Control" },
|
|
740
|
+
{ name: "AI Study Buddy", conversionMultiplier: 1.4, ttcMultiplier: 0.85 },
|
|
741
|
+
],
|
|
742
|
+
startDaysBeforeEnd: 30,
|
|
743
|
+
},
|
|
744
|
+
},
|
|
745
|
+
{
|
|
746
|
+
// Instructor interaction loop
|
|
747
|
+
sequence: ["assignment submitted", "assignment graded", "instructor feedback given"],
|
|
748
|
+
conversionRate: 45,
|
|
749
|
+
timeToConvert: 24,
|
|
750
|
+
weight: 2,
|
|
751
|
+
},
|
|
752
|
+
{
|
|
753
|
+
// Support and monetization
|
|
754
|
+
sequence: ["help requested", "subscription purchased", "course reviewed"],
|
|
755
|
+
conversionRate: 35,
|
|
756
|
+
timeToConvert: 24,
|
|
757
|
+
weight: 1,
|
|
758
|
+
},
|
|
759
|
+
],
|
|
760
|
+
|
|
761
|
+
events: [
|
|
762
|
+
{
|
|
763
|
+
event: "account registered",
|
|
764
|
+
weight: 1,
|
|
765
|
+
isFirstEvent: true,
|
|
766
|
+
isAuthEvent: true,
|
|
767
|
+
properties: {
|
|
768
|
+
// pool matches the 8:1 student profile mix; the everything hook then
|
|
769
|
+
// overwrites from the profile so the event-level breakdown is EXACT
|
|
770
|
+
"account_type": ["student", "student", "student", "student", "student", "student", "student", "student", "instructor"],
|
|
771
|
+
"signup_source": ["organic", "referral", "school_partnership", "social_ad"],
|
|
772
|
+
}
|
|
773
|
+
},
|
|
774
|
+
{
|
|
775
|
+
event: "course enrolled",
|
|
776
|
+
weight: 8,
|
|
777
|
+
isStrictEvent: false,
|
|
778
|
+
properties: {
|
|
779
|
+
"course_id": courseIds,
|
|
780
|
+
"course_category": ["CS", "Math", "Science", "Business", "Arts", "Languages"],
|
|
781
|
+
"difficulty": ["beginner", "intermediate", "advanced"],
|
|
782
|
+
"is_free": [false, false, false, true, true],
|
|
783
|
+
}
|
|
784
|
+
},
|
|
785
|
+
{
|
|
786
|
+
event: "lecture started",
|
|
787
|
+
weight: 18,
|
|
788
|
+
properties: {
|
|
789
|
+
"course_id": courseIds,
|
|
790
|
+
"lecture_id": lectureIds,
|
|
791
|
+
"lecture_duration_mins": u.weighNumRange(5, 60, 0.8, 20),
|
|
792
|
+
"module_number": u.weighNumRange(1, 12),
|
|
793
|
+
}
|
|
794
|
+
},
|
|
795
|
+
{
|
|
796
|
+
event: "lecture completed",
|
|
797
|
+
weight: 14,
|
|
798
|
+
isStrictEvent: false,
|
|
799
|
+
properties: {
|
|
800
|
+
"course_id": courseIds,
|
|
801
|
+
"lecture_id": lectureIds,
|
|
802
|
+
"watch_time_mins": u.weighNumRange(3, 60, 0.8, 20),
|
|
803
|
+
"playback_speed": [0.75, 1.0, 1.0, 1.0, 1.25, 1.5, 2.0],
|
|
804
|
+
"notes_taken": [false, false, true],
|
|
805
|
+
}
|
|
806
|
+
},
|
|
807
|
+
{
|
|
808
|
+
event: "quiz started",
|
|
809
|
+
weight: 10,
|
|
810
|
+
isStrictEvent: false,
|
|
811
|
+
properties: {
|
|
812
|
+
"course_id": courseIds,
|
|
813
|
+
"quiz_id": quizIds,
|
|
814
|
+
"quiz_type": ["practice", "graded", "final_exam"],
|
|
815
|
+
"question_count": u.weighNumRange(5, 50, 0.7, 15),
|
|
816
|
+
}
|
|
817
|
+
},
|
|
818
|
+
{
|
|
819
|
+
event: "quiz completed",
|
|
820
|
+
weight: 8,
|
|
821
|
+
isStrictEvent: false,
|
|
822
|
+
properties: {
|
|
823
|
+
"course_id": courseIds,
|
|
824
|
+
"quiz_id": quizIds,
|
|
825
|
+
"score_percent": u.weighNumRange(0, 100, 1.2, 50),
|
|
826
|
+
"time_spent_mins": u.weighNumRange(3, 120, 0.6, 25),
|
|
827
|
+
"attempts": u.weighNumRange(1, 5, 0.5, 3),
|
|
828
|
+
}
|
|
829
|
+
},
|
|
830
|
+
{
|
|
831
|
+
event: "assignment submitted",
|
|
832
|
+
weight: 6,
|
|
833
|
+
isStrictEvent: false,
|
|
834
|
+
properties: {
|
|
835
|
+
"course_id": courseIds,
|
|
836
|
+
"assignment_id": assignmentIds,
|
|
837
|
+
"submission_type": ["text", "code", "file", "project"],
|
|
838
|
+
"word_count": u.weighNumRange(100, 5000, 0.6, 500),
|
|
839
|
+
"is_late": [false, false, false, false, true],
|
|
840
|
+
}
|
|
841
|
+
},
|
|
842
|
+
{
|
|
843
|
+
event: "assignment graded",
|
|
844
|
+
weight: 5,
|
|
845
|
+
properties: {
|
|
846
|
+
"course_id": courseIds,
|
|
847
|
+
"assignment_id": assignmentIds,
|
|
848
|
+
"grade": ["A", "B", "C", "D", "F"],
|
|
849
|
+
"feedback_length": u.weighNumRange(0, 500, 0.5, 100),
|
|
850
|
+
"grader": ["instructor", "peer", "auto"],
|
|
851
|
+
}
|
|
852
|
+
},
|
|
853
|
+
{
|
|
854
|
+
event: "discussion posted",
|
|
855
|
+
weight: 7,
|
|
856
|
+
isStrictEvent: false,
|
|
857
|
+
properties: {
|
|
858
|
+
"course_id": courseIds,
|
|
859
|
+
"post_type": ["question", "answer", "comment"],
|
|
860
|
+
"word_count": u.weighNumRange(10, 500, 0.6, 80),
|
|
861
|
+
}
|
|
862
|
+
},
|
|
863
|
+
{
|
|
864
|
+
event: "certificate earned",
|
|
865
|
+
weight: 2,
|
|
866
|
+
isStrictEvent: false,
|
|
867
|
+
properties: {
|
|
868
|
+
"course_id": courseIds,
|
|
869
|
+
"completion_time_days": u.weighNumRange(7, 180, 0.5, 45),
|
|
870
|
+
"final_grade": u.weighNumRange(60, 100, 1.2, 30),
|
|
871
|
+
}
|
|
872
|
+
},
|
|
873
|
+
{
|
|
874
|
+
event: "study group joined",
|
|
875
|
+
weight: 4,
|
|
876
|
+
isStrictEvent: false,
|
|
877
|
+
properties: {
|
|
878
|
+
"group_id": groupIds,
|
|
879
|
+
"group_size": u.weighNumRange(3, 20, 0.7, 8),
|
|
880
|
+
"group_type": ["study_circle", "project_team", "tutoring"],
|
|
881
|
+
}
|
|
882
|
+
},
|
|
883
|
+
{
|
|
884
|
+
event: "resource downloaded",
|
|
885
|
+
weight: 9,
|
|
886
|
+
properties: {
|
|
887
|
+
"resource_type": ["pdf", "slides", "code_sample", "dataset", "cheat_sheet"],
|
|
888
|
+
"course_id": courseIds,
|
|
889
|
+
}
|
|
890
|
+
},
|
|
891
|
+
{
|
|
892
|
+
event: "instructor feedback given",
|
|
893
|
+
weight: 3,
|
|
894
|
+
properties: {
|
|
895
|
+
"course_id": courseIds,
|
|
896
|
+
"feedback_type": ["written", "video", "rubric"],
|
|
897
|
+
"response_time_hours": u.weighNumRange(1, 72, 0.5, 15),
|
|
898
|
+
}
|
|
899
|
+
},
|
|
900
|
+
{
|
|
901
|
+
event: "course reviewed",
|
|
902
|
+
weight: 3,
|
|
903
|
+
properties: {
|
|
904
|
+
"course_id": courseIds,
|
|
905
|
+
"rating": u.weighNumRange(1, 5, 1.5, 3),
|
|
906
|
+
"review_length": u.weighNumRange(10, 1000, 0.5, 100),
|
|
907
|
+
"would_recommend": [false, false, false, true, true, true, true, true, true, true],
|
|
908
|
+
}
|
|
909
|
+
},
|
|
910
|
+
{
|
|
911
|
+
event: "subscription purchased",
|
|
912
|
+
weight: 2,
|
|
913
|
+
properties: {
|
|
914
|
+
"plan": ["monthly", "annual", "lifetime"],
|
|
915
|
+
"price": [19.99, 149.99, 499.99],
|
|
916
|
+
}
|
|
917
|
+
},
|
|
918
|
+
{
|
|
919
|
+
event: "help requested",
|
|
920
|
+
weight: 4,
|
|
921
|
+
properties: {
|
|
922
|
+
"topic": ["technical", "content", "billing", "accessibility"],
|
|
923
|
+
"channel": ["chat", "email", "forum"],
|
|
924
|
+
}
|
|
925
|
+
},
|
|
926
|
+
{
|
|
927
|
+
event: "practice problem solved",
|
|
928
|
+
weight: 12,
|
|
929
|
+
isStrictEvent: false,
|
|
930
|
+
properties: {
|
|
931
|
+
"course_id": courseIds,
|
|
932
|
+
"problem_id": problemIds,
|
|
933
|
+
"difficulty": ["easy", "medium", "hard"],
|
|
934
|
+
"time_to_solve_sec": u.weighNumRange(10, 3600, 0.5, 300),
|
|
935
|
+
"hint_used": [false, false, true],
|
|
936
|
+
}
|
|
937
|
+
},
|
|
938
|
+
],
|
|
939
|
+
|
|
940
|
+
superProps: {
|
|
941
|
+
Platform: ["Web", "iOS", "Android", "iPad"],
|
|
942
|
+
},
|
|
943
|
+
|
|
944
|
+
scdProps: {
|
|
945
|
+
enrollment_status: {
|
|
946
|
+
values: ["enrolled", "active", "completed", "dropped"],
|
|
947
|
+
frequency: "month",
|
|
948
|
+
timing: "fuzzy",
|
|
949
|
+
max: 6
|
|
950
|
+
},
|
|
951
|
+
course_status: {
|
|
952
|
+
values: ["draft", "published", "archived", "deprecated"],
|
|
953
|
+
frequency: "month",
|
|
954
|
+
timing: "fixed",
|
|
955
|
+
max: 6,
|
|
956
|
+
type: "course_id"
|
|
957
|
+
}
|
|
958
|
+
},
|
|
959
|
+
|
|
960
|
+
userProps: {
|
|
961
|
+
"account_type": ["student", "student", "student", "student", "student", "student", "student", "student", "instructor"],
|
|
962
|
+
"subscription_status": ["free", "free", "free", "monthly", "annual"],
|
|
963
|
+
"learning_style": ["visual", "reading", "hands_on", "auditory"],
|
|
964
|
+
"education_level": ["high_school", "bachelors", "masters", "phd", "self_taught"],
|
|
965
|
+
"timezone": ["US_Eastern", "US_Pacific", "US_Central", "Europe", "Asia"],
|
|
966
|
+
"courses_created": [0],
|
|
967
|
+
"teaching_experience_years": [0],
|
|
968
|
+
"instructor_rating": [0],
|
|
969
|
+
"learning_goal": ["none"],
|
|
970
|
+
"study_hours_per_week": [0],
|
|
971
|
+
"Platform": ["Web", "iOS", "Android", "iPad"],
|
|
972
|
+
},
|
|
973
|
+
|
|
974
|
+
groupKeys: [
|
|
975
|
+
["course_id", 150, ["course enrolled", "lecture started", "lecture completed", "quiz completed", "certificate earned"]],
|
|
976
|
+
["group_id", 300, ["study group joined", "discussion posted"]],
|
|
977
|
+
],
|
|
978
|
+
|
|
979
|
+
groupProps: {
|
|
980
|
+
course_id: {
|
|
981
|
+
"title": () => `${chance.pickone(["Introduction to", "Advanced", "Mastering", "Fundamentals of", "Applied"])} ${chance.pickone(["Algorithms", "Data Science", "Machine Learning", "Statistics", "Web Development", "Calculus", "Biology", "Economics", "Design Thinking", "Creative Writing"])}`,
|
|
982
|
+
"instructor_count": u.weighNumRange(1, 5, 0.5, 2),
|
|
983
|
+
"total_enrolled": u.weighNumRange(50, 5000, 0.6, 500),
|
|
984
|
+
"avg_rating": u.weighNumRange(3, 5, 1.5, 1),
|
|
985
|
+
},
|
|
986
|
+
group_id: {
|
|
987
|
+
"name": () => `${chance.pickone(["Study", "Learning", "Focus", "Peer", "Cohort"])} ${chance.pickone(["Circle", "Squad", "Team", "Hub", "Group"])} ${chance.character({ alpha: true, casing: "upper" })}${chance.integer({ min: 1, max: 99 })}`,
|
|
988
|
+
"member_count": u.weighNumRange(3, 20, 0.7, 8),
|
|
989
|
+
"focus_area": ["CS", "Math", "Science", "Business", "Arts", "Languages"],
|
|
990
|
+
}
|
|
991
|
+
},
|
|
992
|
+
|
|
993
|
+
lookupTables: [],
|
|
994
|
+
|
|
995
|
+
hook(record, type, meta) {
|
|
996
|
+
if (type === "user") return handleUserHooks(record);
|
|
997
|
+
if (type === "event") return handleEventHooks(record);
|
|
998
|
+
if (type === "funnel-pre") return handleFunnelPreHooks(record, meta);
|
|
999
|
+
if (type === "everything") return handleEverythingHooks(record, meta);
|
|
1000
|
+
return record;
|
|
1001
|
+
}
|
|
1002
|
+
};
|
|
1003
|
+
|
|
1004
|
+
export default config;
|
|
1005
|
+
|
|
1006
|
+
// ── STORIES (v1.6 verification contract) ──
|
|
1007
|
+
/*
|
|
1008
|
+
* MEASUREMENT DOCTRINE — how these reads stay honest
|
|
1009
|
+
*
|
|
1010
|
+
* IDENTITY: avgDevicePerUser: 2, but 'account registered' is both
|
|
1011
|
+
* isFirstEvent and isAuthEvent, so born users auth on their very first
|
|
1012
|
+
* event. The device-map resolve through the profiles' "anonymousIds"
|
|
1013
|
+
* pool is belt-and-braces for any device-only edge.
|
|
1014
|
+
*
|
|
1015
|
+
* CHURN RECOVERY (H4): the churn hook deletes ALL events after
|
|
1016
|
+
* firstEvent + 14d for non-early-joiners with any raw sub-60 quiz.
|
|
1017
|
+
* Deletion is the ONLY event-removal that touches lectures/quizzes
|
|
1018
|
+
* (H3/H7 remove certificates only), so a user's OUTPUT lifespan
|
|
1019
|
+
* exceeding 14.5d identifies the not-churned population exactly, and
|
|
1020
|
+
* within it output note/speed-lecture counts equal the hook-time
|
|
1021
|
+
* counts the treatments keyed on. H3/H8 score reads filter on it.
|
|
1022
|
+
*
|
|
1023
|
+
* SCORE TREATMENT LEDGER: score_percent is touched by THREE hooks —
|
|
1024
|
+
* H3 (x1.3 for 5-8-notes users), H8 (+8 for 3+-fast-lecture users),
|
|
1025
|
+
* H2 (-25 on Sun/Mon, runs LAST, hits duplicates too). Every score
|
|
1026
|
+
* read excludes Sun/Mon quizzes (removes H2) and conditions on the
|
|
1027
|
+
* OTHER treatment's cohort (H3 reads exclude speed learners; H8 reads
|
|
1028
|
+
* exclude sweet-notes users), so each knob is read in isolation.
|
|
1029
|
+
* Empirical organic score mean is ~40 in these restricted reads (the
|
|
1030
|
+
* pool's nominal mean 50 is inflated by the treatments themselves).
|
|
1031
|
+
*
|
|
1032
|
+
* ORGANIC DIFFICULTY IS NOT UNIFORM: the difficulty pool is a 3-value
|
|
1033
|
+
* array but measured organic shares are easy 0.362 / medium 0.287 /
|
|
1034
|
+
* hard 0.351 (7+ sigma off uniform — engine-level draw skew).
|
|
1035
|
+
* H5 bands derive from the MEASURED organic composition:
|
|
1036
|
+
* P(easy|hint) = 0.60 + 0.40 x 0.362 = 0.745; P(hard|no-hint) =
|
|
1037
|
+
* 0.40 + 0.60 x 0.351 = 0.610.
|
|
1038
|
+
*
|
|
1039
|
+
* EMULATOR TTC (H7/H9): 2-step read ['course enrolled','certificate
|
|
1040
|
+
* earned'] — the 4-step doc funnel would break because H9's annual
|
|
1041
|
+
* x0.5 compression can move a certificate BEFORE the interior
|
|
1042
|
+
* quiz-completed step. Window 86.4h = 48h generative x 1.8 free
|
|
1043
|
+
* stretch, covering the stretched support. Sensitivity check at 48h:
|
|
1044
|
+
* free conversion collapses 0.063 -> 0.002 (censoring confirms the
|
|
1045
|
+
* stretch is real); annual/monthly barely move.
|
|
1046
|
+
*
|
|
1047
|
+
* EXPERIMENT PAIRING (H10): $experiment_started fires BEFORE funnel
|
|
1048
|
+
* entry with an arm-dependent lag (the AI arm's ttcMultiplier
|
|
1049
|
+
* compresses even the exp->step1 gap), so pairing anchors at the
|
|
1050
|
+
* funnel ENTRY: first 'discussion posted' >= exp time, conversion =
|
|
1051
|
+
* 'resource downloaded' within 12h of entry with >= 1 'study group
|
|
1052
|
+
* joined' strictly between. Organic pollution (partial failed passes
|
|
1053
|
+
* completed by organic downloads, ~0.035 base rate — implied
|
|
1054
|
+
* consistently by both arms at full fidelity) mildly attenuates the
|
|
1055
|
+
* generative 1.4x lift to ~1.37 observed; both arms carry the same
|
|
1056
|
+
* pollution so direction is preserved.
|
|
1057
|
+
*
|
|
1058
|
+
* ACTIVITY COUPLING: certificate counts scale with user activity, so
|
|
1059
|
+
* cross-cohort cert reads normalize per enrollment (certs/enrolls),
|
|
1060
|
+
* and the H3 volume read carries a pre-cliff flatness precondition.
|
|
1061
|
+
*/
|
|
1062
|
+
|
|
1063
|
+
const ID_CTE = `
|
|
1064
|
+
us AS (SELECT * FROM read_json_auto('{{PREFIX}}-USERS*.json', sample_size=-1, union_by_name=true)),
|
|
1065
|
+
dm AS (SELECT unnest("anonymousIds") AS device_id, distinct_id FROM us),
|
|
1066
|
+
ev AS (SELECT coalesce(m.distinct_id::VARCHAR, e.user_id::VARCHAR, e.device_id::VARCHAR) AS uid,
|
|
1067
|
+
e.time::TIMESTAMP AS t, e.*
|
|
1068
|
+
FROM read_json_auto('{{PREFIX}}-EVENTS*.json', sample_size=-1, union_by_name=true) e
|
|
1069
|
+
LEFT JOIN dm m ON e.device_id = m.device_id)`;
|
|
1070
|
+
|
|
1071
|
+
const PU_CTE = `
|
|
1072
|
+
pu AS (SELECT e.uid, min(e.t) AS first_t, max(e.t) AS last_t,
|
|
1073
|
+
count(*) FILTER (WHERE event = 'lecture completed' AND notes_taken) AS notes,
|
|
1074
|
+
count(*) FILTER (WHERE event = 'lecture completed' AND playback_speed >= ${SPEED_FAST_THRESHOLD}) AS fast_lex,
|
|
1075
|
+
count(*) FILTER (WHERE event = 'quiz completed') AS quizzes,
|
|
1076
|
+
count(*) FILTER (WHERE event = 'certificate earned') AS certs,
|
|
1077
|
+
count(*) FILTER (WHERE event = 'course enrolled') AS enrolls,
|
|
1078
|
+
count(*) FILTER (WHERE event = 'discussion posted') AS discussions,
|
|
1079
|
+
min(CASE WHEN event = 'study group joined' THEN e.t END) AS first_join_t
|
|
1080
|
+
FROM ev e GROUP BY 1),
|
|
1081
|
+
puu AS (SELECT p.*, u.subscription_status, u.account_type,
|
|
1082
|
+
(p.first_join_t IS NOT NULL AND date_diff('hour', p.first_t, p.first_join_t) <= ${STUDY_GROUP_EARLY_DAYS * 24}) AS early_join,
|
|
1083
|
+
(p.last_t > p.first_t + INTERVAL '14 days 12 hours') AS retained
|
|
1084
|
+
FROM pu p JOIN us u ON p.uid = u.distinct_id::VARCHAR)`;
|
|
1085
|
+
|
|
1086
|
+
const cellsOf = (rows, key) => Object.fromEntries((rows || []).map((r) => [r[key], r]));
|
|
1087
|
+
|
|
1088
|
+
export const stories = [
|
|
1089
|
+
{
|
|
1090
|
+
id: "H1-role-profiles",
|
|
1091
|
+
hook: "H1",
|
|
1092
|
+
archetype: "cohort-prop-scale",
|
|
1093
|
+
narrative:
|
|
1094
|
+
"Two-sided marketplace: profile pool is 8:1 student (expected instructor share 1/9 = 0.111). " +
|
|
1095
|
+
"The user hook stamps role-exclusive attributes (instructors: courses_created/experience/rating; " +
|
|
1096
|
+
"students: learning_goal/study_hours) — purity is structural, asserted at 1.0. The everything " +
|
|
1097
|
+
"hook also overwrites account_type on 'account registered' events from the profile (the engine " +
|
|
1098
|
+
"draws event props independently), so event-level agreement is structural too.",
|
|
1099
|
+
assertions: [
|
|
1100
|
+
{
|
|
1101
|
+
breakdown: {
|
|
1102
|
+
type: "duckdb",
|
|
1103
|
+
sql: `WITH ${ID_CTE}
|
|
1104
|
+
SELECT count(*)::BIGINT AS users,
|
|
1105
|
+
count(*) FILTER (WHERE account_type = 'instructor')::DOUBLE / count(*) AS share
|
|
1106
|
+
FROM us`,
|
|
1107
|
+
},
|
|
1108
|
+
assert: (rows) => {
|
|
1109
|
+
const r = rows?.[0];
|
|
1110
|
+
if (!r || Number(r.users) < 5000) {
|
|
1111
|
+
return { verdict: "WEAK", detail: `population too small: users=${r?.users ?? 0}` };
|
|
1112
|
+
}
|
|
1113
|
+
const share = Number(r.share);
|
|
1114
|
+
const detail = `instructor share=${share.toFixed(4)} (pool 1/9 = 0.1111; n=${r.users})`;
|
|
1115
|
+
if (share >= 0.095 && share <= 0.125) return { verdict: "NAILED", detail };
|
|
1116
|
+
if (share >= 0.085 && share <= 0.14) return { verdict: "STRONG", detail };
|
|
1117
|
+
return { verdict: "NONE", detail };
|
|
1118
|
+
},
|
|
1119
|
+
},
|
|
1120
|
+
{
|
|
1121
|
+
breakdown: {
|
|
1122
|
+
type: "duckdb",
|
|
1123
|
+
sql: `WITH ${ID_CTE}
|
|
1124
|
+
SELECT account_type, count(*)::BIGINT AS users,
|
|
1125
|
+
avg(CASE WHEN account_type = 'instructor'
|
|
1126
|
+
THEN (courses_created >= 1 AND teaching_experience_years >= 1 AND instructor_rating >= 3
|
|
1127
|
+
AND learning_goal = 'none' AND study_hours_per_week = 0)::INT
|
|
1128
|
+
ELSE (courses_created = 0 AND instructor_rating = 0 AND learning_goal <> 'none'
|
|
1129
|
+
AND study_hours_per_week BETWEEN 2 AND 30)::INT END) AS purity
|
|
1130
|
+
FROM us GROUP BY 1`,
|
|
1131
|
+
},
|
|
1132
|
+
assert: (rows) => {
|
|
1133
|
+
const by = cellsOf(rows, "account_type");
|
|
1134
|
+
const inst = by.instructor, stu = by.student;
|
|
1135
|
+
if (!inst || !stu || Number(inst.users) < 500 || Number(stu.users) < 4000) {
|
|
1136
|
+
return { verdict: "WEAK", detail: `cohorts too small: inst=${inst?.users ?? 0} stu=${stu?.users ?? 0}` };
|
|
1137
|
+
}
|
|
1138
|
+
const pi = Number(inst.purity), ps = Number(stu.purity);
|
|
1139
|
+
const detail = `role-attribute purity: instructor=${pi.toFixed(4)} (n=${inst.users}) student=${ps.toFixed(4)} (n=${stu.users})`;
|
|
1140
|
+
if (pi === 1 && ps === 1) return { verdict: "NAILED", detail };
|
|
1141
|
+
if (pi >= 0.995 && ps >= 0.995) return { verdict: "STRONG", detail };
|
|
1142
|
+
if (pi >= 0.9 && ps >= 0.9) return { verdict: "WEAK", detail };
|
|
1143
|
+
return { verdict: "NONE", detail };
|
|
1144
|
+
},
|
|
1145
|
+
},
|
|
1146
|
+
{
|
|
1147
|
+
breakdown: {
|
|
1148
|
+
type: "duckdb",
|
|
1149
|
+
sql: `WITH ${ID_CTE}
|
|
1150
|
+
SELECT count(*)::BIGINT AS n, avg((e.account_type = u.account_type)::INT) AS agree
|
|
1151
|
+
FROM ev e JOIN us u ON e.uid = u.distinct_id::VARCHAR
|
|
1152
|
+
WHERE e.event = 'account registered'`,
|
|
1153
|
+
},
|
|
1154
|
+
assert: (rows) => {
|
|
1155
|
+
const r = rows?.[0];
|
|
1156
|
+
if (!r || Number(r.n) < 800) {
|
|
1157
|
+
return { verdict: "WEAK", detail: `too few 'account registered' events: n=${r?.n ?? 0}` };
|
|
1158
|
+
}
|
|
1159
|
+
const agree = Number(r.agree);
|
|
1160
|
+
const detail = `event-level account_type = profile account_type on ${agree.toFixed(4)} of ${r.n} events (hook-stamped)`;
|
|
1161
|
+
if (agree === 1) return { verdict: "NAILED", detail };
|
|
1162
|
+
if (agree >= 0.99) return { verdict: "STRONG", detail };
|
|
1163
|
+
return { verdict: "NONE", detail };
|
|
1164
|
+
},
|
|
1165
|
+
},
|
|
1166
|
+
],
|
|
1167
|
+
},
|
|
1168
|
+
{
|
|
1169
|
+
id: "H2-deadline-cramming",
|
|
1170
|
+
hook: "H2",
|
|
1171
|
+
archetype: "bespoke",
|
|
1172
|
+
narrative:
|
|
1173
|
+
`Sun/Mon 'assignment submitted' events get is_late REDRAWN at ${DEADLINE_LATE_LIKELIHOOD}% ` +
|
|
1174
|
+
"(replacing the organic 1-in-5 pool draw, ~20%); Sun/Mon 'quiz completed' scores drop " +
|
|
1175
|
+
`${DEADLINE_QUIZ_PENALTY} points, clamped at 0. H2 runs LAST in the everything hook, so the ` +
|
|
1176
|
+
"penalty hits H6 duplicates and boosted scores alike — the DOW score DIFFERENCE reads the " +
|
|
1177
|
+
"knob minus clamp loss (organic sub-25 scores can't drop the full 25; measured 23.85). " +
|
|
1178
|
+
"Bands: rates Sun/Mon [0.56, 0.64] vs rest [0.17, 0.23]; score diff [21.5, 25.5].",
|
|
1179
|
+
assertions: [
|
|
1180
|
+
{
|
|
1181
|
+
breakdown: {
|
|
1182
|
+
type: "duckdb",
|
|
1183
|
+
sql: `WITH ${ID_CTE}
|
|
1184
|
+
SELECT (dayofweek(t) IN (0, 1)) AS sun_mon, count(*)::BIGINT AS n, avg(is_late::INT) AS late_rate
|
|
1185
|
+
FROM ev WHERE event = 'assignment submitted' GROUP BY 1`,
|
|
1186
|
+
},
|
|
1187
|
+
assert: (rows) => {
|
|
1188
|
+
const by = cellsOf(rows, "sun_mon");
|
|
1189
|
+
const sm = by.true, rest = by.false;
|
|
1190
|
+
if (!sm || !rest || Number(sm.n) < 10000 || Number(rest.n) < 25000) {
|
|
1191
|
+
return { verdict: "WEAK", detail: `cohorts too small: sunmon=${sm?.n ?? 0} rest=${rest?.n ?? 0}` };
|
|
1192
|
+
}
|
|
1193
|
+
const rs = Number(sm.late_rate), rr = Number(rest.late_rate);
|
|
1194
|
+
const detail = `late rate Sun/Mon=${rs.toFixed(4)} vs rest=${rr.toFixed(4)} (knob ${DEADLINE_LATE_LIKELIHOOD}% vs organic ~20%)`;
|
|
1195
|
+
if (rs >= 0.56 && rs <= 0.64 && rr >= 0.17 && rr <= 0.23) return { verdict: "NAILED", detail };
|
|
1196
|
+
if (rs >= 0.52 && rs <= 0.68 && rr >= 0.15 && rr <= 0.26) return { verdict: "STRONG", detail };
|
|
1197
|
+
if (rs > rr + 0.1) return { verdict: "WEAK", detail };
|
|
1198
|
+
return { verdict: rs <= rr ? "INVERSE" : "NONE", detail };
|
|
1199
|
+
},
|
|
1200
|
+
},
|
|
1201
|
+
{
|
|
1202
|
+
breakdown: {
|
|
1203
|
+
type: "duckdb",
|
|
1204
|
+
sql: `WITH ${ID_CTE}
|
|
1205
|
+
SELECT CASE WHEN dayofweek(t) IN (0, 1) THEN 'sm' ELSE 'rest' END AS bucket,
|
|
1206
|
+
count(*)::BIGINT AS user_count, avg(score_percent) AS score
|
|
1207
|
+
FROM ev WHERE event = 'quiz completed' GROUP BY 1`,
|
|
1208
|
+
},
|
|
1209
|
+
select: {
|
|
1210
|
+
sm: { where: { bucket: "sm" } },
|
|
1211
|
+
rest: { where: { bucket: "rest" } },
|
|
1212
|
+
},
|
|
1213
|
+
expect: { metric: "rest.score - sm.score", op: "between", target: [21.5, 25.5] },
|
|
1214
|
+
minCohort: 10000,
|
|
1215
|
+
},
|
|
1216
|
+
],
|
|
1217
|
+
},
|
|
1218
|
+
{
|
|
1219
|
+
id: "H3-notes-magic-number",
|
|
1220
|
+
hook: "H3",
|
|
1221
|
+
archetype: "frequency-sweet-spot",
|
|
1222
|
+
narrative:
|
|
1223
|
+
`${NOTES_SWEET_MIN}-${NOTES_SWEET_MAX} notes-taken lectures => quiz scores x${NOTES_QUIZ_BOOST} ` +
|
|
1224
|
+
`(cap 100) + ${NOTES_BONUS_CERT_LIKELIHOOD}% chance of one bonus cloned certificate; ` +
|
|
1225
|
+
`${NOTES_OVER_THRESHOLD}+ notes => ${NOTES_OVER_CERT_DROP_LIKELIHOOD}% of certificates dropped. ` +
|
|
1226
|
+
"Score read: retained non-speed-learner users, non-Sun/Mon quizzes (see doctrine ledger) — " +
|
|
1227
|
+
"sweet/low ratio reads the knob with mild cap-100 loss at organic mean ~40 (measured 1.309); " +
|
|
1228
|
+
"9+-notes scores are untreated, so b9p/low is the placebo [0.92, 1.12]. Volume read follows " +
|
|
1229
|
+
"the doc's C-vs-A comparison: certs-per-enrollment 9+/sweet [0.62, 0.78] (measured 0.702 — " +
|
|
1230
|
+
"the 0.65 keep knob, mildly diluted by the sweet arm's bonus certs), guarded by sweet/low " +
|
|
1231
|
+
"flatness in [0.85, 1.10] (bounds activity-coupling drift).",
|
|
1232
|
+
assertions: [
|
|
1233
|
+
{
|
|
1234
|
+
breakdown: {
|
|
1235
|
+
type: "duckdb",
|
|
1236
|
+
sql: `WITH ${ID_CTE}, ${PU_CTE}
|
|
1237
|
+
SELECT CASE WHEN p.notes BETWEEN ${NOTES_SWEET_MIN} AND ${NOTES_SWEET_MAX} THEN 'sweet'
|
|
1238
|
+
WHEN p.notes <= ${NOTES_SWEET_MIN - 1} THEN 'low' END AS bin,
|
|
1239
|
+
count(DISTINCT e.uid)::BIGINT AS user_count, avg(e.score_percent) AS score
|
|
1240
|
+
FROM puu p JOIN ev e ON e.uid = p.uid AND e.event = 'quiz completed'
|
|
1241
|
+
WHERE p.retained AND p.fast_lex < ${SPEED_LECTURE_COUNT_THRESHOLD}
|
|
1242
|
+
AND p.notes <= ${NOTES_SWEET_MAX} AND dayofweek(e.t) NOT IN (0, 1)
|
|
1243
|
+
GROUP BY 1`,
|
|
1244
|
+
},
|
|
1245
|
+
select: {
|
|
1246
|
+
sweet: { where: { bin: "sweet" } },
|
|
1247
|
+
low: { where: { bin: "low" } },
|
|
1248
|
+
},
|
|
1249
|
+
expect: { metric: "sweet.score / low.score", op: "between", target: [1.20, 1.40] },
|
|
1250
|
+
minCohort: 300,
|
|
1251
|
+
},
|
|
1252
|
+
{
|
|
1253
|
+
breakdown: {
|
|
1254
|
+
type: "duckdb",
|
|
1255
|
+
sql: `WITH ${ID_CTE}, ${PU_CTE}
|
|
1256
|
+
SELECT CASE WHEN p.notes <= ${NOTES_SWEET_MIN - 1} THEN 'low'
|
|
1257
|
+
WHEN p.notes BETWEEN ${NOTES_SWEET_MIN} AND ${NOTES_SWEET_MAX} THEN 'sweet'
|
|
1258
|
+
ELSE 'over' END AS bin,
|
|
1259
|
+
count(*)::BIGINT AS users, sum(p.certs)::DOUBLE / nullif(sum(p.enrolls), 0) AS cpe
|
|
1260
|
+
FROM puu p WHERE p.retained GROUP BY 1`,
|
|
1261
|
+
},
|
|
1262
|
+
assert: (rows) => {
|
|
1263
|
+
const by = cellsOf(rows, "bin");
|
|
1264
|
+
const low = by.low, sweet = by.sweet, over = by.over;
|
|
1265
|
+
if (!low || !sweet || !over ||
|
|
1266
|
+
Number(low.users) < 500 || Number(sweet.users) < 1200 || Number(over.users) < 1200) {
|
|
1267
|
+
return { verdict: "WEAK", detail: `bins too small: low=${low?.users ?? 0} sweet=${sweet?.users ?? 0} over=${over?.users ?? 0}` };
|
|
1268
|
+
}
|
|
1269
|
+
const flat = Number(sweet.cpe) / Number(low.cpe);
|
|
1270
|
+
if (flat < 0.85 || flat > 1.10) {
|
|
1271
|
+
return { verdict: "NONE", detail: `flatness precondition failed: sweet/low certs-per-enroll=${flat.toFixed(3)} outside [0.85, 1.10] — activity coupling swamps the read` };
|
|
1272
|
+
}
|
|
1273
|
+
const keep = Number(over.cpe) / Number(sweet.cpe);
|
|
1274
|
+
const detail = `certs-per-enroll over/sweet=${keep.toFixed(4)} (keep knob 0.65; flatness sweet/low=${flat.toFixed(3)}; n=${low.users}/${sweet.users}/${over.users})`;
|
|
1275
|
+
if (keep >= 0.62 && keep <= 0.78) return { verdict: "NAILED", detail };
|
|
1276
|
+
if (keep >= 0.55 && keep <= 0.86) return { verdict: "STRONG", detail };
|
|
1277
|
+
if (keep < 0.95) return { verdict: "WEAK", detail };
|
|
1278
|
+
return { verdict: keep >= 1 ? "INVERSE" : "NONE", detail };
|
|
1279
|
+
},
|
|
1280
|
+
},
|
|
1281
|
+
{
|
|
1282
|
+
breakdown: {
|
|
1283
|
+
type: "duckdb",
|
|
1284
|
+
sql: `WITH ${ID_CTE}, ${PU_CTE}
|
|
1285
|
+
SELECT CASE WHEN p.notes >= ${NOTES_OVER_THRESHOLD} THEN 'over'
|
|
1286
|
+
WHEN p.notes <= ${NOTES_SWEET_MIN - 1} THEN 'low' END AS bin,
|
|
1287
|
+
count(DISTINCT e.uid)::BIGINT AS user_count, avg(e.score_percent) AS score
|
|
1288
|
+
FROM puu p JOIN ev e ON e.uid = p.uid AND e.event = 'quiz completed'
|
|
1289
|
+
WHERE p.retained AND p.fast_lex < ${SPEED_LECTURE_COUNT_THRESHOLD}
|
|
1290
|
+
AND (p.notes >= ${NOTES_OVER_THRESHOLD} OR p.notes <= ${NOTES_SWEET_MIN - 1})
|
|
1291
|
+
AND dayofweek(e.t) NOT IN (0, 1)
|
|
1292
|
+
GROUP BY 1`,
|
|
1293
|
+
},
|
|
1294
|
+
select: {
|
|
1295
|
+
over: { where: { bin: "over" } },
|
|
1296
|
+
low: { where: { bin: "low" } },
|
|
1297
|
+
},
|
|
1298
|
+
expect: { metric: "over.score / low.score", op: "between", target: [0.92, 1.12] },
|
|
1299
|
+
minCohort: 250,
|
|
1300
|
+
},
|
|
1301
|
+
],
|
|
1302
|
+
},
|
|
1303
|
+
{
|
|
1304
|
+
id: "H4-study-group-retention",
|
|
1305
|
+
hook: "H4",
|
|
1306
|
+
archetype: "retention-divergence",
|
|
1307
|
+
narrative:
|
|
1308
|
+
`Non-early-joiners (no 'study group joined' within ${STUDY_GROUP_EARLY_DAYS}d of first event) ` +
|
|
1309
|
+
`with ANY raw sub-${STUDY_GROUP_LOW_QUIZ_THRESHOLD} quiz lose ALL events after day ` +
|
|
1310
|
+
`${STUDY_GROUP_CHURN_CUTOFF_DAYS} — and at organic score mean ~40, virtually every quizzing ` +
|
|
1311
|
+
"non-joiner qualifies, so the divergence is near-deterministic: early-joiner D14+ activity " +
|
|
1312
|
+
">= 0.98 vs non-joiner <= 0.03 (measured 0.9988 vs 0.0057). Restricted to users with >= 20d " +
|
|
1313
|
+
"of possible tenure (first event >= 20d before dataset end) so short-tenure users can't " +
|
|
1314
|
+
"dilute either arm. Early joiners also get one cloned discussion at " +
|
|
1315
|
+
`${STUDY_GROUP_DISCUSSION_CLONE_LIKELIHOOD}%, but the discussion-volume gap is dominated by ` +
|
|
1316
|
+
"the churn truncation itself: early/non ratio [13, 25] (measured 18.2).",
|
|
1317
|
+
assertions: [
|
|
1318
|
+
{
|
|
1319
|
+
breakdown: {
|
|
1320
|
+
type: "duckdb",
|
|
1321
|
+
sql: `WITH ${ID_CTE}, ${PU_CTE}
|
|
1322
|
+
SELECT early_join, count(*)::BIGINT AS users, avg(retained::INT) AS retention, avg(discussions) AS dpu
|
|
1323
|
+
FROM puu WHERE first_t <= (SELECT max(t) - INTERVAL 20 DAY FROM ev)
|
|
1324
|
+
GROUP BY 1`,
|
|
1325
|
+
},
|
|
1326
|
+
assert: (rows) => {
|
|
1327
|
+
const by = cellsOf(rows, "early_join");
|
|
1328
|
+
const early = by.true, non = by.false;
|
|
1329
|
+
if (!early || !non || Number(early.users) < 2000 || Number(non.users) < 2500) {
|
|
1330
|
+
return { verdict: "WEAK", detail: `cohorts too small: early=${early?.users ?? 0} non=${non?.users ?? 0}` };
|
|
1331
|
+
}
|
|
1332
|
+
const re = Number(early.retention), rn = Number(non.retention);
|
|
1333
|
+
const detail = `D14+ activity: early-join=${re.toFixed(4)} (n=${early.users}) vs non=${rn.toFixed(4)} (n=${non.users})`;
|
|
1334
|
+
if (re >= 0.98 && rn <= 0.03) return { verdict: "NAILED", detail };
|
|
1335
|
+
if (re >= 0.95 && rn <= 0.06) return { verdict: "STRONG", detail };
|
|
1336
|
+
if (re > rn + 0.3) return { verdict: "WEAK", detail };
|
|
1337
|
+
return { verdict: re <= rn ? "INVERSE" : "NONE", detail };
|
|
1338
|
+
},
|
|
1339
|
+
},
|
|
1340
|
+
{
|
|
1341
|
+
breakdown: {
|
|
1342
|
+
type: "duckdb",
|
|
1343
|
+
sql: `WITH ${ID_CTE}, ${PU_CTE}
|
|
1344
|
+
SELECT early_join, count(*)::BIGINT AS users, avg(discussions) AS dpu
|
|
1345
|
+
FROM puu WHERE first_t <= (SELECT max(t) - INTERVAL 20 DAY FROM ev)
|
|
1346
|
+
GROUP BY 1`,
|
|
1347
|
+
},
|
|
1348
|
+
assert: (rows) => {
|
|
1349
|
+
const by = cellsOf(rows, "early_join");
|
|
1350
|
+
const early = by.true, non = by.false;
|
|
1351
|
+
if (!early || !non || Number(early.users) < 2000 || Number(non.users) < 2500) {
|
|
1352
|
+
return { verdict: "WEAK", detail: `cohorts too small: early=${early?.users ?? 0} non=${non?.users ?? 0}` };
|
|
1353
|
+
}
|
|
1354
|
+
const ratio = Number(early.dpu) / Number(non.dpu);
|
|
1355
|
+
const detail = `discussions per user early/non=${ratio.toFixed(2)} (${Number(early.dpu).toFixed(2)} vs ${Number(non.dpu).toFixed(2)}; churn truncation + ${STUDY_GROUP_DISCUSSION_CLONE_LIKELIHOOD}% clone)`;
|
|
1356
|
+
if (ratio >= 13 && ratio <= 25) return { verdict: "NAILED", detail };
|
|
1357
|
+
if (ratio >= 8 && ratio <= 32) return { verdict: "STRONG", detail };
|
|
1358
|
+
if (ratio > 2) return { verdict: "WEAK", detail };
|
|
1359
|
+
return { verdict: ratio <= 1 ? "INVERSE" : "NONE", detail };
|
|
1360
|
+
},
|
|
1361
|
+
},
|
|
1362
|
+
],
|
|
1363
|
+
},
|
|
1364
|
+
{
|
|
1365
|
+
id: "H5-hint-dependency",
|
|
1366
|
+
hook: "H5",
|
|
1367
|
+
archetype: "cohort-prop-scale",
|
|
1368
|
+
narrative:
|
|
1369
|
+
`hint_used=true problems get difficulty forced to 'easy' at ${HINT_EASY_LIKELIHOOD}%; ` +
|
|
1370
|
+
`hint_used=false forced to 'hard' at ${HINT_HARD_LIKELIHOOD}%. Bands derive from the MEASURED ` +
|
|
1371
|
+
"organic composition (easy 0.362 / hard 0.351 — the engine's pool draw is not uniform, see " +
|
|
1372
|
+
"doctrine): P(easy|hint) = 0.60 + 0.40 x 0.362 = 0.745, band [0.71, 0.77]; P(hard|no-hint) " +
|
|
1373
|
+
"= 0.40 + 0.60 x 0.351 = 0.610, band [0.58, 0.64]. The v1.5 doc quoted the raw knobs " +
|
|
1374
|
+
"(60%/40%) — those ignore the unforced organic remainder.",
|
|
1375
|
+
assertions: [
|
|
1376
|
+
{
|
|
1377
|
+
breakdown: {
|
|
1378
|
+
type: "duckdb",
|
|
1379
|
+
sql: `WITH ${ID_CTE}
|
|
1380
|
+
SELECT hint_used, count(*)::BIGINT AS user_count, avg((difficulty = 'easy')::INT) AS p_easy
|
|
1381
|
+
FROM ev WHERE event = 'practice problem solved' GROUP BY 1`,
|
|
1382
|
+
},
|
|
1383
|
+
select: {
|
|
1384
|
+
hint: { where: { hint_used: true } },
|
|
1385
|
+
},
|
|
1386
|
+
expect: { metric: "hint.p_easy", op: "between", target: [0.71, 0.77] },
|
|
1387
|
+
minCohort: 15000,
|
|
1388
|
+
},
|
|
1389
|
+
{
|
|
1390
|
+
breakdown: {
|
|
1391
|
+
type: "duckdb",
|
|
1392
|
+
sql: `WITH ${ID_CTE}
|
|
1393
|
+
SELECT hint_used, count(*)::BIGINT AS user_count, avg((difficulty = 'hard')::INT) AS p_hard
|
|
1394
|
+
FROM ev WHERE event = 'practice problem solved' GROUP BY 1`,
|
|
1395
|
+
},
|
|
1396
|
+
select: {
|
|
1397
|
+
nohint: { where: { hint_used: false } },
|
|
1398
|
+
},
|
|
1399
|
+
expect: { metric: "nohint.p_hard", op: "between", target: [0.58, 0.64] },
|
|
1400
|
+
minCohort: 30000,
|
|
1401
|
+
},
|
|
1402
|
+
],
|
|
1403
|
+
},
|
|
1404
|
+
{
|
|
1405
|
+
id: "H6-semester-spike",
|
|
1406
|
+
hook: "H6",
|
|
1407
|
+
archetype: "temporal-inflection",
|
|
1408
|
+
narrative:
|
|
1409
|
+
`Days ${SEMESTER_SPIKE_START_DAY}-${SEMESTER_SPIKE_END_DAY} (from dataset start): quiz started / ` +
|
|
1410
|
+
`quiz completed / assignment submitted duplicated at ${SEMESTER_SPIKE_LIKELIHOOD}% => x1.8 volume. ` +
|
|
1411
|
+
"The hook's continuous day-index window [75.0, 85.0] fully treats calendar days 75-84 (day 85 " +
|
|
1412
|
+
"is a measure-zero boundary), so the read uses days 75-84 vs flanks 60-74 + 85-100. Duplicates " +
|
|
1413
|
+
"of churned users die with their originals (H4 deletes post-cutoff wholesale), preserving the " +
|
|
1414
|
+
"ratio. Spikable window/flank [1.70, 2.02] (measured 1.862 = 1.8 x mild organic drift); " +
|
|
1415
|
+
"non-spikable placebo [0.95, 1.20] (measured 1.085 — organic mid-dataset ramp).",
|
|
1416
|
+
assertions: [
|
|
1417
|
+
{
|
|
1418
|
+
breakdown: {
|
|
1419
|
+
type: "duckdb",
|
|
1420
|
+
sql: `WITH ${ID_CTE},
|
|
1421
|
+
d AS (SELECT date_diff('day', (SELECT min(t)::DATE FROM ev), t::DATE) AS day_idx
|
|
1422
|
+
FROM ev WHERE event IN ('quiz started', 'quiz completed', 'assignment submitted'))
|
|
1423
|
+
SELECT CASE WHEN day_idx BETWEEN ${SEMESTER_SPIKE_START_DAY} AND ${SEMESTER_SPIKE_END_DAY - 1} THEN 'window'
|
|
1424
|
+
WHEN day_idx BETWEEN 60 AND ${SEMESTER_SPIKE_START_DAY - 1} OR day_idx BETWEEN ${SEMESTER_SPIKE_END_DAY} AND 100 THEN 'flank' END AS zone,
|
|
1425
|
+
count(*)::BIGINT AS user_count, count(*)::DOUBLE / count(DISTINCT day_idx) AS per_day
|
|
1426
|
+
FROM d WHERE day_idx BETWEEN 60 AND 100 GROUP BY 1`,
|
|
1427
|
+
},
|
|
1428
|
+
select: {
|
|
1429
|
+
win: { where: { zone: "window" } },
|
|
1430
|
+
flank: { where: { zone: "flank" } },
|
|
1431
|
+
},
|
|
1432
|
+
expect: { metric: "win.per_day / flank.per_day", op: "between", target: [1.70, 2.02] },
|
|
1433
|
+
minCohort: 15000,
|
|
1434
|
+
},
|
|
1435
|
+
{
|
|
1436
|
+
breakdown: {
|
|
1437
|
+
type: "duckdb",
|
|
1438
|
+
sql: `WITH ${ID_CTE},
|
|
1439
|
+
d AS (SELECT date_diff('day', (SELECT min(t)::DATE FROM ev), t::DATE) AS day_idx
|
|
1440
|
+
FROM ev WHERE event NOT IN ('quiz started', 'quiz completed', 'assignment submitted'))
|
|
1441
|
+
SELECT CASE WHEN day_idx BETWEEN ${SEMESTER_SPIKE_START_DAY} AND ${SEMESTER_SPIKE_END_DAY - 1} THEN 'window'
|
|
1442
|
+
WHEN day_idx BETWEEN 60 AND ${SEMESTER_SPIKE_START_DAY - 1} OR day_idx BETWEEN ${SEMESTER_SPIKE_END_DAY} AND 100 THEN 'flank' END AS zone,
|
|
1443
|
+
count(*)::BIGINT AS user_count, count(*)::DOUBLE / count(DISTINCT day_idx) AS per_day
|
|
1444
|
+
FROM d WHERE day_idx BETWEEN 60 AND 100 GROUP BY 1`,
|
|
1445
|
+
},
|
|
1446
|
+
select: {
|
|
1447
|
+
win: { where: { zone: "window" } },
|
|
1448
|
+
flank: { where: { zone: "flank" } },
|
|
1449
|
+
},
|
|
1450
|
+
expect: { metric: "win.per_day / flank.per_day", op: "between", target: [0.95, 1.20] },
|
|
1451
|
+
minCohort: 30000,
|
|
1452
|
+
},
|
|
1453
|
+
],
|
|
1454
|
+
},
|
|
1455
|
+
{
|
|
1456
|
+
id: "H7-free-vs-paid",
|
|
1457
|
+
hook: "H7",
|
|
1458
|
+
archetype: "funnel-conversion-by-segment",
|
|
1459
|
+
narrative:
|
|
1460
|
+
`Cert-funnel conversion gated x${FREE_FUNNEL_CONV_FACTOR} for free / x${PAID_FUNNEL_CONV_FACTOR} ` +
|
|
1461
|
+
`for paid (funnel-pre), THEN free users lose ${FREE_CERT_DROP_LIKELIHOOD}% of certificates ` +
|
|
1462
|
+
"(everything). The two treatments compound: 3x conversion gap x 1/0.45 drop survival = 6.67x. " +
|
|
1463
|
+
"The emulator funnel read measures the compound directly (6.73 at full fidelity); the " +
|
|
1464
|
+
"certs-per-enrollment read is diluted by standalone (non-funnel) certs (6.04). " +
|
|
1465
|
+
"annual vs monthly is the placebo: " +
|
|
1466
|
+
"both arms get identical conversion treatment and keep all certs (H9 moves times, not counts) " +
|
|
1467
|
+
"=> certs-per-enrollment ratio [0.88, 1.20].",
|
|
1468
|
+
assertions: [
|
|
1469
|
+
{
|
|
1470
|
+
breakdown: {
|
|
1471
|
+
type: "timeToConvert",
|
|
1472
|
+
steps: ["course enrolled", "certificate earned"],
|
|
1473
|
+
breakdownByUserProperty: "subscription_status",
|
|
1474
|
+
conversionWindowMs: Math.round(48 * TTC_FREE_FACTOR * 3600 * 1000),
|
|
1475
|
+
},
|
|
1476
|
+
assert: (rows) => {
|
|
1477
|
+
const by = cellsOf(rows, "segment_value");
|
|
1478
|
+
const mon = by.monthly, free = by.free;
|
|
1479
|
+
const monAtt = Number(mon?.step_counts?.[0] ?? 0), freeAtt = Number(free?.step_counts?.[0] ?? 0);
|
|
1480
|
+
if (monAtt < 800 || freeAtt < 2500) {
|
|
1481
|
+
return { verdict: "WEAK", detail: `attempt cohorts too small: monthly=${monAtt} free=${freeAtt}` };
|
|
1482
|
+
}
|
|
1483
|
+
const convM = Number(mon.step_counts[1]) / monAtt;
|
|
1484
|
+
const convF = Number(free.step_counts[1]) / freeAtt;
|
|
1485
|
+
const ratio = convM / convF;
|
|
1486
|
+
// band centers on the mechanism compound 3 x 1/0.45 = 6.67, NOT on the
|
|
1487
|
+
// 2K iteration point (5.6) — that measurement had free attempts below
|
|
1488
|
+
// this assertion's own guard and was noisy-low
|
|
1489
|
+
const detail = `emulator 86.4h conv monthly=${convM.toFixed(4)} free=${convF.toFixed(4)} ratio=${ratio.toFixed(2)} (attempts ${monAtt}/${freeAtt}; mechanism 6.67)`;
|
|
1490
|
+
// Fix-round Q5 (S2): this band moved [4.6, 6.6] → [5.7, 7.7] after
|
|
1491
|
+
// the full-fidelity run (observed 6.73). The re-derivation above is
|
|
1492
|
+
// real knob math — but a band produced with the observation in hand
|
|
1493
|
+
// cannot claim NAILED this round. Verdict capped at STRONG inside
|
|
1494
|
+
// the knob band; NAILED eligibility returns when the band is
|
|
1495
|
+
// pre-registered ahead of a fresh full-fidelity run.
|
|
1496
|
+
if (ratio >= 5.7 && ratio <= 7.7) return { verdict: "STRONG", detail: `${detail} — capped (S2: band re-derived post-output)` };
|
|
1497
|
+
if (ratio >= 4.7 && ratio <= 8.7) return { verdict: "STRONG", detail };
|
|
1498
|
+
if (ratio > 1.5) return { verdict: "WEAK", detail };
|
|
1499
|
+
return { verdict: ratio <= 1 ? "INVERSE" : "NONE", detail };
|
|
1500
|
+
},
|
|
1501
|
+
},
|
|
1502
|
+
{
|
|
1503
|
+
breakdown: {
|
|
1504
|
+
type: "duckdb",
|
|
1505
|
+
sql: `WITH ${ID_CTE}, ${PU_CTE}
|
|
1506
|
+
SELECT subscription_status, count(*)::BIGINT AS user_count,
|
|
1507
|
+
sum(certs)::DOUBLE / nullif(sum(enrolls), 0) AS cpe
|
|
1508
|
+
FROM puu GROUP BY 1`,
|
|
1509
|
+
},
|
|
1510
|
+
select: {
|
|
1511
|
+
mon: { where: { subscription_status: "monthly" } },
|
|
1512
|
+
free: { where: { subscription_status: "free" } },
|
|
1513
|
+
},
|
|
1514
|
+
expect: { metric: "mon.cpe / free.cpe", op: "between", target: [4.8, 6.5] },
|
|
1515
|
+
minCohort: 1500,
|
|
1516
|
+
},
|
|
1517
|
+
{
|
|
1518
|
+
breakdown: {
|
|
1519
|
+
type: "duckdb",
|
|
1520
|
+
sql: `WITH ${ID_CTE}, ${PU_CTE}
|
|
1521
|
+
SELECT subscription_status, count(*)::BIGINT AS user_count,
|
|
1522
|
+
sum(certs)::DOUBLE / nullif(sum(enrolls), 0) AS cpe
|
|
1523
|
+
FROM puu GROUP BY 1`,
|
|
1524
|
+
},
|
|
1525
|
+
select: {
|
|
1526
|
+
ann: { where: { subscription_status: "annual" } },
|
|
1527
|
+
mon: { where: { subscription_status: "monthly" } },
|
|
1528
|
+
},
|
|
1529
|
+
expect: { metric: "ann.cpe / mon.cpe", op: "between", target: [0.88, 1.20] },
|
|
1530
|
+
minCohort: 1500,
|
|
1531
|
+
},
|
|
1532
|
+
],
|
|
1533
|
+
},
|
|
1534
|
+
{
|
|
1535
|
+
id: "H8-playback-speed",
|
|
1536
|
+
hook: "H8",
|
|
1537
|
+
archetype: "cohort-prop-scale",
|
|
1538
|
+
narrative:
|
|
1539
|
+
`'lecture completed' at speed >= ${SPEED_FAST_THRESHOLD}: watch_time x${SPEED_FAST_WATCH_FACTOR} ` +
|
|
1540
|
+
`(floor ${SPEED_FAST_WATCH_MIN}); at speed <= ${SPEED_SLOW_THRESHOLD}: x${SPEED_SLOW_WATCH_FACTOR} ` +
|
|
1541
|
+
`(cap ${SPEED_SLOW_WATCH_MAX} — never binds: organic max 60 x 1.4 = 84). Mid speeds (1.25/1.5) ` +
|
|
1542
|
+
"are untreated: fast/mid reads the knob at [0.55, 0.62] (Math.floor costs ~2%), slow/mid at " +
|
|
1543
|
+
`[1.33, 1.46]. Users with ${SPEED_LECTURE_COUNT_THRESHOLD}+ fast lectures also get quiz scores ` +
|
|
1544
|
+
`+${SPEED_QUIZ_BOOST_POINTS} (cap 100): read as a DIFFERENCE among retained non-sweet-notes ` +
|
|
1545
|
+
"users on non-Sun/Mon quizzes (doctrine ledger) — band [7.0, 10.4] (measured +8.76; the point " +
|
|
1546
|
+
"boost sits on a ~40-mean score, so cap loss is negligible).",
|
|
1547
|
+
assertions: [
|
|
1548
|
+
{
|
|
1549
|
+
breakdown: {
|
|
1550
|
+
type: "duckdb",
|
|
1551
|
+
sql: `WITH ${ID_CTE}
|
|
1552
|
+
SELECT CASE WHEN playback_speed >= ${SPEED_FAST_THRESHOLD} THEN 'fast'
|
|
1553
|
+
WHEN playback_speed <= ${SPEED_SLOW_THRESHOLD} THEN 'slow' ELSE 'mid' END AS bucket,
|
|
1554
|
+
count(*)::BIGINT AS user_count, avg(watch_time_mins) AS watch
|
|
1555
|
+
FROM ev WHERE event = 'lecture completed' GROUP BY 1`,
|
|
1556
|
+
},
|
|
1557
|
+
select: {
|
|
1558
|
+
fast: { where: { bucket: "fast" } },
|
|
1559
|
+
mid: { where: { bucket: "mid" } },
|
|
1560
|
+
},
|
|
1561
|
+
expect: { metric: "fast.watch / mid.watch", op: "between", target: [0.55, 0.62] },
|
|
1562
|
+
minCohort: 10000,
|
|
1563
|
+
},
|
|
1564
|
+
{
|
|
1565
|
+
breakdown: {
|
|
1566
|
+
type: "duckdb",
|
|
1567
|
+
sql: `WITH ${ID_CTE}
|
|
1568
|
+
SELECT CASE WHEN playback_speed >= ${SPEED_FAST_THRESHOLD} THEN 'fast'
|
|
1569
|
+
WHEN playback_speed <= ${SPEED_SLOW_THRESHOLD} THEN 'slow' ELSE 'mid' END AS bucket,
|
|
1570
|
+
count(*)::BIGINT AS user_count, avg(watch_time_mins) AS watch
|
|
1571
|
+
FROM ev WHERE event = 'lecture completed' GROUP BY 1`,
|
|
1572
|
+
},
|
|
1573
|
+
select: {
|
|
1574
|
+
slow: { where: { bucket: "slow" } },
|
|
1575
|
+
mid: { where: { bucket: "mid" } },
|
|
1576
|
+
},
|
|
1577
|
+
expect: { metric: "slow.watch / mid.watch", op: "between", target: [1.33, 1.46] },
|
|
1578
|
+
minCohort: 10000,
|
|
1579
|
+
},
|
|
1580
|
+
{
|
|
1581
|
+
breakdown: {
|
|
1582
|
+
type: "duckdb",
|
|
1583
|
+
sql: `WITH ${ID_CTE}, ${PU_CTE}
|
|
1584
|
+
SELECT (p.fast_lex >= ${SPEED_LECTURE_COUNT_THRESHOLD}) AS speedy,
|
|
1585
|
+
count(DISTINCT e.uid)::BIGINT AS user_count, avg(e.score_percent) AS score
|
|
1586
|
+
FROM puu p JOIN ev e ON e.uid = p.uid AND e.event = 'quiz completed'
|
|
1587
|
+
WHERE p.retained AND p.notes NOT BETWEEN ${NOTES_SWEET_MIN} AND ${NOTES_SWEET_MAX}
|
|
1588
|
+
AND dayofweek(e.t) NOT IN (0, 1)
|
|
1589
|
+
GROUP BY 1`,
|
|
1590
|
+
},
|
|
1591
|
+
select: {
|
|
1592
|
+
spd: { where: { speedy: true } },
|
|
1593
|
+
rest: { where: { speedy: false } },
|
|
1594
|
+
},
|
|
1595
|
+
expect: { metric: "spd.score - rest.score", op: "between", target: [7.0, 10.4] },
|
|
1596
|
+
minCohort: 500,
|
|
1597
|
+
},
|
|
1598
|
+
],
|
|
1599
|
+
},
|
|
1600
|
+
{
|
|
1601
|
+
id: "H9-completion-ttc",
|
|
1602
|
+
hook: "H9",
|
|
1603
|
+
archetype: "funnel-ttc-by-segment",
|
|
1604
|
+
narrative:
|
|
1605
|
+
`The everything hook rescales each certificate's gap to its nearest preceding enrollment: ` +
|
|
1606
|
+
`annual x${TTC_ANNUAL_FACTOR}, free x${TTC_FREE_FACTOR} (monthly untouched). Read through the ` +
|
|
1607
|
+
"emulator's 2-step timeToConvert ['course enrolled' -> 'certificate earned'] at 86.4h " +
|
|
1608
|
+
`(48h generative x ${TTC_FREE_FACTOR} — covers the stretched free support; at 48h the free arm ` +
|
|
1609
|
+
"censors to ~nothing, see doctrine). Median TTC ratios read the knobs almost exactly: " +
|
|
1610
|
+
"free/monthly [1.65, 2.00] (measured 1.834, knob 1.8); annual/monthly [0.44, 0.57] " +
|
|
1611
|
+
"(measured 0.505, knob 0.5).",
|
|
1612
|
+
assertions: [
|
|
1613
|
+
{
|
|
1614
|
+
breakdown: {
|
|
1615
|
+
type: "timeToConvert",
|
|
1616
|
+
steps: ["course enrolled", "certificate earned"],
|
|
1617
|
+
breakdownByUserProperty: "subscription_status",
|
|
1618
|
+
conversionWindowMs: Math.round(48 * TTC_FREE_FACTOR * 3600 * 1000),
|
|
1619
|
+
},
|
|
1620
|
+
assert: (rows) => {
|
|
1621
|
+
const by = cellsOf(rows, "segment_value");
|
|
1622
|
+
const free = by.free, mon = by.monthly;
|
|
1623
|
+
const fc = Number(free?.user_count ?? 0), mc = Number(mon?.user_count ?? 0);
|
|
1624
|
+
if (fc < 150 || mc < 400) {
|
|
1625
|
+
return { verdict: "WEAK", detail: `converter cohorts too small: free=${fc} monthly=${mc}` };
|
|
1626
|
+
}
|
|
1627
|
+
const ratio = Number(free.median_ttc_ms) / Number(mon.median_ttc_ms);
|
|
1628
|
+
const detail = `median TTC free/monthly=${ratio.toFixed(3)} (knob ${TTC_FREE_FACTOR}; converters ${fc}/${mc})`;
|
|
1629
|
+
if (ratio >= 1.65 && ratio <= 2.00) return { verdict: "NAILED", detail };
|
|
1630
|
+
if (ratio >= 1.45 && ratio <= 2.20) return { verdict: "STRONG", detail };
|
|
1631
|
+
if (ratio > 1.15) return { verdict: "WEAK", detail };
|
|
1632
|
+
return { verdict: ratio <= 1 ? "INVERSE" : "NONE", detail };
|
|
1633
|
+
},
|
|
1634
|
+
},
|
|
1635
|
+
{
|
|
1636
|
+
breakdown: {
|
|
1637
|
+
type: "timeToConvert",
|
|
1638
|
+
steps: ["course enrolled", "certificate earned"],
|
|
1639
|
+
breakdownByUserProperty: "subscription_status",
|
|
1640
|
+
conversionWindowMs: Math.round(48 * TTC_FREE_FACTOR * 3600 * 1000),
|
|
1641
|
+
},
|
|
1642
|
+
assert: (rows) => {
|
|
1643
|
+
const by = cellsOf(rows, "segment_value");
|
|
1644
|
+
const ann = by.annual, mon = by.monthly;
|
|
1645
|
+
const ac = Number(ann?.user_count ?? 0), mc = Number(mon?.user_count ?? 0);
|
|
1646
|
+
if (ac < 400 || mc < 400) {
|
|
1647
|
+
return { verdict: "WEAK", detail: `converter cohorts too small: annual=${ac} monthly=${mc}` };
|
|
1648
|
+
}
|
|
1649
|
+
const ratio = Number(ann.median_ttc_ms) / Number(mon.median_ttc_ms);
|
|
1650
|
+
const detail = `median TTC annual/monthly=${ratio.toFixed(3)} (knob ${TTC_ANNUAL_FACTOR}; converters ${ac}/${mc})`;
|
|
1651
|
+
if (ratio >= 0.44 && ratio <= 0.57) return { verdict: "NAILED", detail };
|
|
1652
|
+
if (ratio >= 0.38 && ratio <= 0.66) return { verdict: "STRONG", detail };
|
|
1653
|
+
if (ratio < 0.85) return { verdict: "WEAK", detail };
|
|
1654
|
+
return { verdict: ratio >= 1 ? "INVERSE" : "NONE", detail };
|
|
1655
|
+
},
|
|
1656
|
+
},
|
|
1657
|
+
],
|
|
1658
|
+
},
|
|
1659
|
+
{
|
|
1660
|
+
id: "H10-ai-study-buddy",
|
|
1661
|
+
hook: "H10",
|
|
1662
|
+
archetype: "experiment-lift",
|
|
1663
|
+
narrative:
|
|
1664
|
+
"'AI Study Buddy' A/B on the Social Learning funnel (last 30 days): conversionMultiplier 1.4 " +
|
|
1665
|
+
"(50% -> 70% generative), ttcMultiplier 0.85. Strict pairing anchors at funnel ENTRY (first " +
|
|
1666
|
+
"'discussion posted' at/after $experiment_started — the exp event fires before entry with an " +
|
|
1667
|
+
"arm-dependent lag), conversion = 'resource downloaded' within 12h of entry with a 'study " +
|
|
1668
|
+
"group joined' strictly between. Organic pollution (p ~ 0.035, consistent across both arms' " +
|
|
1669
|
+
"implied rates at full fidelity) attenuates the generative lift to (0.70+0.30p)/(0.50+0.50p) " +
|
|
1670
|
+
"~ 1.37 observed; paired median TTC reads the ttcMultiplier at [0.78, 0.92] (measured 0.857, " +
|
|
1671
|
+
"knob 0.85).",
|
|
1672
|
+
assertions: [
|
|
1673
|
+
{
|
|
1674
|
+
breakdown: {
|
|
1675
|
+
type: "duckdb",
|
|
1676
|
+
sql: `WITH ${ID_CTE},
|
|
1677
|
+
exp AS (SELECT uid, t, "Variant name" AS variant FROM ev WHERE event = '$experiment_started'),
|
|
1678
|
+
a AS (SELECT exp.uid, exp.variant, exp.t,
|
|
1679
|
+
(SELECT min(x.t) FROM ev x WHERE x.uid = exp.uid AND x.event = 'discussion posted'
|
|
1680
|
+
AND x.t >= exp.t - INTERVAL 1 MINUTE) AS s1
|
|
1681
|
+
FROM exp),
|
|
1682
|
+
c AS (SELECT a.*, (
|
|
1683
|
+
SELECT min(r.t) FROM ev r
|
|
1684
|
+
WHERE r.uid = a.uid AND r.event = 'resource downloaded'
|
|
1685
|
+
AND r.t > a.s1 AND r.t <= a.s1 + INTERVAL 12 HOUR
|
|
1686
|
+
AND EXISTS (SELECT 1 FROM ev s WHERE s.uid = a.uid AND s.event = 'study group joined'
|
|
1687
|
+
AND s.t > a.s1 AND s.t < r.t)
|
|
1688
|
+
) AS conv_t
|
|
1689
|
+
FROM a WHERE a.s1 IS NOT NULL AND a.s1 <= a.t + INTERVAL 24 HOUR)
|
|
1690
|
+
SELECT variant, count(*)::BIGINT AS attempts, count(conv_t)::BIGINT AS conv,
|
|
1691
|
+
count(conv_t)::DOUBLE / count(*) AS rate,
|
|
1692
|
+
median(date_diff('minute', s1, conv_t)) AS med_ttc_min
|
|
1693
|
+
FROM c GROUP BY 1`,
|
|
1694
|
+
},
|
|
1695
|
+
assert: (rows) => {
|
|
1696
|
+
const by = cellsOf(rows, "variant");
|
|
1697
|
+
const ai = by["AI Study Buddy"], ctl = by.Control;
|
|
1698
|
+
const aa = Number(ai?.attempts ?? 0), ca = Number(ctl?.attempts ?? 0);
|
|
1699
|
+
if (aa < 400 || ca < 400) {
|
|
1700
|
+
return { verdict: "WEAK", detail: `attempt cohorts too small: ai=${aa} control=${ca}` };
|
|
1701
|
+
}
|
|
1702
|
+
const split = aa / (aa + ca);
|
|
1703
|
+
if (split < 0.40 || split > 0.60) {
|
|
1704
|
+
return { verdict: "NONE", detail: `variant split broken: AI share=${split.toFixed(3)}` };
|
|
1705
|
+
}
|
|
1706
|
+
const lift = Number(ai.rate) / Number(ctl.rate);
|
|
1707
|
+
// band spans the pollution-attenuated mechanism for p in [0, 0.15]:
|
|
1708
|
+
// lift = (0.70+0.30p)/(0.50+0.50p) in [1.30, 1.40], +/- sampling noise.
|
|
1709
|
+
// The 2K iteration point (1.25, implied p 0.14) came from attempt
|
|
1710
|
+
// counts below this assertion's own guard; full-fidelity implied
|
|
1711
|
+
// pollution is ~0.035 from both arms independently
|
|
1712
|
+
const detail = `strict-paired conv AI=${Number(ai.rate).toFixed(4)} Control=${Number(ctl.rate).toFixed(4)} lift=${lift.toFixed(3)} (attempts ${aa}/${ca}; generative 1.4 minus pollution)`;
|
|
1713
|
+
// Fix-round Q5 (S2): this band moved [1.14, 1.37] → [1.20, 1.45]
|
|
1714
|
+
// after the full-fidelity run (observed 1.377). The pollution math
|
|
1715
|
+
// above is real knob math — but a band produced with the observation
|
|
1716
|
+
// in hand cannot claim NAILED this round. Verdict capped at STRONG
|
|
1717
|
+
// inside the knob band; NAILED eligibility returns when the band is
|
|
1718
|
+
// pre-registered ahead of a fresh full-fidelity run.
|
|
1719
|
+
if (lift >= 1.20 && lift <= 1.45) return { verdict: "STRONG", detail: `${detail} — capped (S2: band re-derived post-output)` };
|
|
1720
|
+
if (lift >= 1.08 && lift <= 1.55) return { verdict: "STRONG", detail };
|
|
1721
|
+
if (lift > 1.0) return { verdict: "WEAK", detail };
|
|
1722
|
+
return { verdict: "INVERSE", detail };
|
|
1723
|
+
},
|
|
1724
|
+
},
|
|
1725
|
+
{
|
|
1726
|
+
breakdown: {
|
|
1727
|
+
type: "duckdb",
|
|
1728
|
+
sql: `WITH ${ID_CTE},
|
|
1729
|
+
exp AS (SELECT uid, t, "Variant name" AS variant FROM ev WHERE event = '$experiment_started'),
|
|
1730
|
+
a AS (SELECT exp.uid, exp.variant, exp.t,
|
|
1731
|
+
(SELECT min(x.t) FROM ev x WHERE x.uid = exp.uid AND x.event = 'discussion posted'
|
|
1732
|
+
AND x.t >= exp.t - INTERVAL 1 MINUTE) AS s1
|
|
1733
|
+
FROM exp),
|
|
1734
|
+
c AS (SELECT a.*, (
|
|
1735
|
+
SELECT min(r.t) FROM ev r
|
|
1736
|
+
WHERE r.uid = a.uid AND r.event = 'resource downloaded'
|
|
1737
|
+
AND r.t > a.s1 AND r.t <= a.s1 + INTERVAL 12 HOUR
|
|
1738
|
+
AND EXISTS (SELECT 1 FROM ev s WHERE s.uid = a.uid AND s.event = 'study group joined'
|
|
1739
|
+
AND s.t > a.s1 AND s.t < r.t)
|
|
1740
|
+
) AS conv_t
|
|
1741
|
+
FROM a WHERE a.s1 IS NOT NULL AND a.s1 <= a.t + INTERVAL 24 HOUR)
|
|
1742
|
+
SELECT variant, count(conv_t)::BIGINT AS conv,
|
|
1743
|
+
median(date_diff('minute', s1, conv_t)) AS med_ttc_min
|
|
1744
|
+
FROM c GROUP BY 1`,
|
|
1745
|
+
},
|
|
1746
|
+
assert: (rows) => {
|
|
1747
|
+
const by = cellsOf(rows, "variant");
|
|
1748
|
+
const ai = by["AI Study Buddy"], ctl = by.Control;
|
|
1749
|
+
const ac = Number(ai?.conv ?? 0), cc = Number(ctl?.conv ?? 0);
|
|
1750
|
+
if (ac < 250 || cc < 250) {
|
|
1751
|
+
return { verdict: "WEAK", detail: `converter cohorts too small: ai=${ac} control=${cc}` };
|
|
1752
|
+
}
|
|
1753
|
+
const ratio = Number(ai.med_ttc_min) / Number(ctl.med_ttc_min);
|
|
1754
|
+
const detail = `paired median TTC AI/Control=${ratio.toFixed(3)} (knob 0.85; converters ${ac}/${cc})`;
|
|
1755
|
+
if (ratio >= 0.78 && ratio <= 0.92) return { verdict: "NAILED", detail };
|
|
1756
|
+
if (ratio >= 0.70 && ratio <= 0.99) return { verdict: "STRONG", detail };
|
|
1757
|
+
if (ratio < 1.05) return { verdict: "WEAK", detail };
|
|
1758
|
+
return { verdict: "INVERSE", detail };
|
|
1759
|
+
},
|
|
1760
|
+
},
|
|
1761
|
+
],
|
|
1762
|
+
},
|
|
1763
|
+
];
|