@devo-bmad-custom/agent-orchestration 1.0.2 → 1.0.4

package/src/bmm/workflows/1-analysis/research/market-steps/step-01-init.md

@@ -1,92 +1,92 @@
-# Market Research Step 1: Market Research Initialization
-
-## YOUR TASK:
-
-Initialize market research by confirming understanding of {{research_topic}} and establishing clear research scope.
-
-## CONTEXT:
-
-- Research type = "market", topic = "{{research_topic}}", goals = "{{research_goals}}"
-- No web research in this step — scope clarification only
-
-## MARKET RESEARCH INITIALIZATION:
-
-### 1. Confirm Research Understanding
-
-**INITIALIZE - DO NOT RESEARCH YET**
-
-Start with research confirmation:
-"I understand you want to conduct **market research** for **{{research_topic}}** with these goals: {{research_goals}}
-
-**My Understanding of Your Research Needs:**
-
-- **Research Topic**: {{research_topic}}
-- **Research Goals**: {{research_goals}}
-- **Research Type**: Market Research
-- **Approach**: Comprehensive market analysis with source verification
-
-**Market Research Areas We'll Cover:**
-
-- Market size, growth dynamics, and trends
-- Customer insights and behavior analysis
-- Competitive landscape and positioning
-- Strategic recommendations and implementation guidance
-
-**Market research scope confirmed. Proceeding automatically.**
-
-### 2. Document Initial Scope
-
-**WRITE IMMEDIATELY TO DOCUMENT**
-
-Write initial research scope to document:
-
-```markdown
-# Market Research: {{research_topic}}
-
-## Research Initialization
-
-### Research Understanding Confirmed
-
-**Topic**: {{research_topic}}
-**Goals**: {{research_goals}}
-**Research Type**: Market Research
-**Date**: {{date}}
-
-### Research Scope
-
-**Market Analysis Focus Areas:**
-
-- Market size, growth projections, and dynamics
-- Customer segments, behavior patterns, and insights
-- Competitive landscape and positioning analysis
-- Strategic recommendations and implementation guidance
-
-**Research Methodology:**
-
-- Current web data with source verification
-- Multiple independent sources for critical claims
-- Confidence level assessment for uncertain data
-- Comprehensive coverage with no critical gaps
-
-### Next Steps
-
-**Research Workflow:**
-
-1. ✅ Initialization and scope setting (current step)
-2. Customer Insights and Behavior Analysis
-3. Competitive Landscape Analysis
-4. Strategic Synthesis and Recommendations
-
-**Research Status**: Scope confirmed, ready to proceed with detailed market analysis
-```
-
-### 4. Auto-Proceed
-
-Display scope summary to user, then immediately:
-
-- Update frontmatter: `stepsCompleted: [1]`
-- Load: `{project-root}/_bmad/bmm/workflows/1-analysis/research/market-steps/step-02-customer-behavior.md`
-
-## NEXT STEP:
-
-Immediately after displaying scope confirmation and writing to the output file, load `{project-root}/_bmad/bmm/workflows/1-analysis/research/market-steps/step-02-customer-behavior.md` to begin detailed market research with customer insights analysis.
+# Market Research Step 1: Market Research Initialization
+
+## YOUR TASK:
+
+Initialize market research by confirming understanding of {{research_topic}} and establishing clear research scope.
+
+## CONTEXT:
+
+- Research type = "market", topic = "{{research_topic}}", goals = "{{research_goals}}"
+- No web research in this step — scope clarification only
+
+## MARKET RESEARCH INITIALIZATION:
+
+### 1. Confirm Research Understanding
+
+**INITIALIZE - DO NOT RESEARCH YET**
+
+Start with research confirmation:
+"I understand you want to conduct **market research** for **{{research_topic}}** with these goals: {{research_goals}}
+
+**My Understanding of Your Research Needs:**
+
+- **Research Topic**: {{research_topic}}
+- **Research Goals**: {{research_goals}}
+- **Research Type**: Market Research
+- **Approach**: Comprehensive market analysis with source verification
+
+**Market Research Areas We'll Cover:**
+
+- Market size, growth dynamics, and trends
+- Customer insights and behavior analysis
+- Competitive landscape and positioning
+- Strategic recommendations and implementation guidance
+
+**Market research scope confirmed. Proceeding automatically.**
+
+### 2. Document Initial Scope
+
+**WRITE IMMEDIATELY TO DOCUMENT**
+
+Write initial research scope to document:
+
+```markdown
+# Market Research: {{research_topic}}
+
+## Research Initialization
+
+### Research Understanding Confirmed
+
+**Topic**: {{research_topic}}
+**Goals**: {{research_goals}}
+**Research Type**: Market Research
+**Date**: {{date}}
+
+### Research Scope
+
+**Market Analysis Focus Areas:**
+
+- Market size, growth projections, and dynamics
+- Customer segments, behavior patterns, and insights
+- Competitive landscape and positioning analysis
+- Strategic recommendations and implementation guidance
+
+**Research Methodology:**
+
+- Current web data with source verification
+- Multiple independent sources for critical claims
+- Confidence level assessment for uncertain data
+- Comprehensive coverage with no critical gaps
+
+### Next Steps
+
+**Research Workflow:**
+
+1. ✅ Initialization and scope setting (current step)
+2. Customer Insights and Behavior Analysis
+3. Competitive Landscape Analysis
+4. Strategic Synthesis and Recommendations
+
+**Research Status**: Scope confirmed, ready to proceed with detailed market analysis
+```
+
+### 4. Auto-Proceed
+
+Display scope summary to user, then immediately:
+
+- Update frontmatter: `stepsCompleted: [1]`
+- Load: `{project-root}/_bmad/bmm/workflows/1-analysis/research/market-steps/step-02-customer-behavior.md`
+
+## NEXT STEP:
+
+Immediately after displaying scope confirmation and writing to the output file, load `{project-root}/_bmad/bmm/workflows/1-analysis/research/market-steps/step-02-customer-behavior.md` to begin detailed market research with customer insights analysis.

package/src/bmm/workflows/1-analysis/research/market-steps/step-02-customer-behavior.md

@@ -1,164 +1,164 @@
-# Market Research Step 2: Customer Behavior and Segments
-
-## YOUR TASK:
-
-Conduct customer behavior and segment analysis with emphasis on patterns and demographics.
-
-## CUSTOMER BEHAVIOR ANALYSIS SEQUENCE:
-
-### 1. Begin Customer Behavior Analysis
-
-**UTILIZE SUBPROCESSES AND SUBAGENTS**: Use research subagents, subprocesses or parallel processing if available to thoroughly analyze different customer behavior areas simultaneously and thoroughly.
-
-Start with customer behavior research approach:
-"Now I'll conduct **customer behavior analysis** for **{{research_topic}}** to understand customer patterns.
-
-**Customer Behavior Focus:**
-
-- Customer behavior patterns and preferences
-- Demographic profiles and segmentation
-- Psychographic characteristics and values
-- Behavior drivers and influences
-- Customer interaction patterns and engagement
-
-**Let me search for current customer behavior insights.**"
-
-### 2. Parallel Customer Behavior Research Execution
-
-**Execute multiple web searches simultaneously:**
-
-Search the web: "{{research_topic}} customer behavior patterns"
-Search the web: "{{research_topic}} customer demographics"
-Search the web: "{{research_topic}} psychographic profiles"
-Search the web: "{{research_topic}} customer behavior drivers"
-
-**Analysis approach:**
-
-- Look for customer behavior studies and research reports
-- Search for demographic segmentation and analysis
-- Research psychographic profiling and value systems
-- Analyze behavior drivers and influencing factors
-- Study customer interaction and engagement patterns
-
-### 3. Analyze and Aggregate Results
-
-**Collect and analyze findings from all parallel searches:**
-
-"After executing comprehensive parallel web searches, let me analyze and aggregate customer behavior findings:
-
-**Research Coverage:**
-
-- Customer behavior patterns and preferences
-- Demographic profiles and segmentation
-- Psychographic characteristics and values
-- Behavior drivers and influences
-- Customer interaction patterns and engagement
-
-**Cross-Behavior Analysis:**
-[Identify patterns connecting demographics, psychographics, and behaviors]
-
-**Quality Assessment:**
-[Overall confidence levels and research gaps identified]"
-
-### 4. Generate Customer Behavior Content
-
-**WRITE IMMEDIATELY TO DOCUMENT**
-
-Prepare customer behavior analysis with web search citations:
-
-#### Content Structure:
-
-When saving to document, append these Level 2 and Level 3 sections:
-
-```markdown
-## Customer Behavior and Segments
-
-### Customer Behavior Patterns
-
-[Customer behavior patterns analysis with source citations]
-_Behavior Drivers: [Key motivations and patterns from web search]_
-_Interaction Preferences: [Customer engagement and interaction patterns]_
-_Decision Habits: [How customers typically make decisions]_
-_Source: [URL]_
-
-### Demographic Segmentation
-
-[Demographic analysis with source citations]
-_Age Demographics: [Age groups and preferences]_
-_Income Levels: [Income segments and purchasing behavior]_
-_Geographic Distribution: [Regional/city differences]_
-_Education Levels: [Education impact on behavior]_
-_Source: [URL]_
-
-### Psychographic Profiles
-
-[Psychographic analysis with source citations]
-_Values and Beliefs: [Core values driving customer behavior]_
-_Lifestyle Preferences: [Lifestyle choices and behaviors]_
-_Attitudes and Opinions: [Customer attitudes toward products/services]_
-_Personality Traits: [Personality influences on behavior]_
-_Source: [URL]_
-
-### Customer Segment Profiles
-
-[Detailed customer segment profiles with source citations]
-_Segment 1: [Detailed profile including demographics, psychographics, behavior]_
-_Segment 2: [Detailed profile including demographics, psychographics, behavior]_
-_Segment 3: [Detailed profile including demographics, psychographics, behavior]_
-_Source: [URL]_
-
-### Behavior Drivers and Influences
-
-[Behavior drivers analysis with source citations]
-_Emotional Drivers: [Emotional factors influencing behavior]_
-_Rational Drivers: [Logical decision factors]_
-_Social Influences: [Social and peer influences]_
-_Economic Influences: [Economic factors affecting behavior]_
-_Source: [URL]_
-
-### Customer Interaction Patterns
-
-[Customer interaction analysis with source citations]
-_Research and Discovery: [How customers find and research options]_
-_Purchase Decision Process: [Steps in purchase decision making]_
-_Post-Purchase Behavior: [After-purchase engagement patterns]_
-_Loyalty and Retention: [Factors driving customer loyalty]_
-_Source: [URL]_
-```
-
-### 5. Present Analysis and Continue Option
-
-**Show analysis and present continue option:**
-
-"I've completed **customer behavior analysis** for {{research_topic}}, focusing on customer patterns.
-
-**Key Customer Behavior Findings:**
-
-- Customer behavior patterns clearly identified with drivers
-- Demographic segmentation thoroughly analyzed
-- Psychographic profiles mapped and documented
-- Customer interaction patterns captured
-- Multiple sources verified for critical insights
-
-**Ready to proceed to customer pain points?**
-[AR] Adversarial Review [C] Continue - Save this to document and proceed to pain points analysis
-
-### 6. Handle Continue Selection
-
-#### If 'AR' (Adversarial Review):
-
-- IF AR: Execute {project-root}/_bmad/core/tasks/review-adversarial-general.xml — pass the current editPlan (or plan document in context) as the content to review; display findings with recommendations; then redisplay this menu
-
-#### If 'C' (Continue):
-
-- **CONTENT ALREADY WRITTEN TO DOCUMENT**
-- Update frontmatter: `stepsCompleted: [1, 2]`
-- Load: `{project-root}/_bmad/bmm/workflows/1-analysis/research/market-steps/step-03-customer-pain-points.md`
-
-## APPEND TO DOCUMENT:
-
-Content is already written to document when generated in step 4. No additional append needed.
-
-## NEXT STEP:
-
-After user selects 'C', load `{project-root}/_bmad/bmm/workflows/1-analysis/research/market-steps/step-03-customer-pain-points.md` to analyze customer pain points, challenges, and unmet needs for {{research_topic}}.
+# Market Research Step 2: Customer Behavior and Segments
+
+## YOUR TASK:
+
+Conduct customer behavior and segment analysis with emphasis on patterns and demographics.
+
+## CUSTOMER BEHAVIOR ANALYSIS SEQUENCE:
+
+### 1. Begin Customer Behavior Analysis
+
+**UTILIZE SUBPROCESSES AND SUBAGENTS**: Use research subagents, subprocesses or parallel processing if available to thoroughly analyze different customer behavior areas simultaneously and thoroughly.
+
+Start with customer behavior research approach:
+"Now I'll conduct **customer behavior analysis** for **{{research_topic}}** to understand customer patterns.
+
+**Customer Behavior Focus:**
+
+- Customer behavior patterns and preferences
+- Demographic profiles and segmentation
+- Psychographic characteristics and values
+- Behavior drivers and influences
+- Customer interaction patterns and engagement
+
+**Let me search for current customer behavior insights.**"
+
+### 2. Parallel Customer Behavior Research Execution
+
+**Execute multiple web searches simultaneously:**
+
+Search the web: "{{research_topic}} customer behavior patterns"
+Search the web: "{{research_topic}} customer demographics"
+Search the web: "{{research_topic}} psychographic profiles"
+Search the web: "{{research_topic}} customer behavior drivers"
+
+**Analysis approach:**
+
+- Look for customer behavior studies and research reports
+- Search for demographic segmentation and analysis
+- Research psychographic profiling and value systems
+- Analyze behavior drivers and influencing factors
+- Study customer interaction and engagement patterns
+
+### 3. Analyze and Aggregate Results
+
+**Collect and analyze findings from all parallel searches:**
+
+"After executing comprehensive parallel web searches, let me analyze and aggregate customer behavior findings:
+
+**Research Coverage:**
+
+- Customer behavior patterns and preferences
+- Demographic profiles and segmentation
+- Psychographic characteristics and values
+- Behavior drivers and influences
+- Customer interaction patterns and engagement
+
+**Cross-Behavior Analysis:**
+[Identify patterns connecting demographics, psychographics, and behaviors]
+
+**Quality Assessment:**
+[Overall confidence levels and research gaps identified]"
+
+### 4. Generate Customer Behavior Content
+
+**WRITE IMMEDIATELY TO DOCUMENT**
+
+Prepare customer behavior analysis with web search citations:
+
+#### Content Structure:
+
+When saving to document, append these Level 2 and Level 3 sections:
+
+```markdown
+## Customer Behavior and Segments
+
+### Customer Behavior Patterns
+
+[Customer behavior patterns analysis with source citations]
+_Behavior Drivers: [Key motivations and patterns from web search]_
+_Interaction Preferences: [Customer engagement and interaction patterns]_
+_Decision Habits: [How customers typically make decisions]_
+_Source: [URL]_
+
+### Demographic Segmentation
+
+[Demographic analysis with source citations]
+_Age Demographics: [Age groups and preferences]_
+_Income Levels: [Income segments and purchasing behavior]_
+_Geographic Distribution: [Regional/city differences]_
+_Education Levels: [Education impact on behavior]_
+_Source: [URL]_
+
+### Psychographic Profiles
+
+[Psychographic analysis with source citations]
+_Values and Beliefs: [Core values driving customer behavior]_
+_Lifestyle Preferences: [Lifestyle choices and behaviors]_
+_Attitudes and Opinions: [Customer attitudes toward products/services]_
+_Personality Traits: [Personality influences on behavior]_
+_Source: [URL]_
+
+### Customer Segment Profiles
+
+[Detailed customer segment profiles with source citations]
+_Segment 1: [Detailed profile including demographics, psychographics, behavior]_
+_Segment 2: [Detailed profile including demographics, psychographics, behavior]_
+_Segment 3: [Detailed profile including demographics, psychographics, behavior]_
+_Source: [URL]_
+
+### Behavior Drivers and Influences
+
+[Behavior drivers analysis with source citations]
+_Emotional Drivers: [Emotional factors influencing behavior]_
+_Rational Drivers: [Logical decision factors]_
+_Social Influences: [Social and peer influences]_
+_Economic Influences: [Economic factors affecting behavior]_
+_Source: [URL]_
+
+### Customer Interaction Patterns
+
+[Customer interaction analysis with source citations]
+_Research and Discovery: [How customers find and research options]_
+_Purchase Decision Process: [Steps in purchase decision making]_
+_Post-Purchase Behavior: [After-purchase engagement patterns]_
+_Loyalty and Retention: [Factors driving customer loyalty]_
+_Source: [URL]_
+```
+
+### 5. Present Analysis and Continue Option
+
+**Show analysis and present continue option:**
+
+"I've completed **customer behavior analysis** for {{research_topic}}, focusing on customer patterns.
+
+**Key Customer Behavior Findings:**
+
+- Customer behavior patterns clearly identified with drivers
+- Demographic segmentation thoroughly analyzed
+- Psychographic profiles mapped and documented
+- Customer interaction patterns captured
+- Multiple sources verified for critical insights
+
+**Ready to proceed to customer pain points?**
+[AR] Adversarial Review [C] Continue - Save this to document and proceed to pain points analysis
+
+### 6. Handle Continue Selection
+
+#### If 'AR' (Adversarial Review):
+
+- IF AR: Execute {project-root}/_bmad/core/tasks/review-adversarial-general.xml — pass the current editPlan (or plan document in context) as the content to review; display findings with recommendations; then redisplay this menu
+
+#### If 'C' (Continue):
+
+- **CONTENT ALREADY WRITTEN TO DOCUMENT**
+- Update frontmatter: `stepsCompleted: [1, 2]`
+- Load: `{project-root}/_bmad/bmm/workflows/1-analysis/research/market-steps/step-03-customer-pain-points.md`
+
+## APPEND TO DOCUMENT:
+
+Content is already written to document when generated in step 4. No additional append needed.
+
+## NEXT STEP:
+
+After user selects 'C', load `{project-root}/_bmad/bmm/workflows/1-analysis/research/market-steps/step-03-customer-pain-points.md` to analyze customer pain points, challenges, and unmet needs for {{research_topic}}.