oh-my-design-cli 1.8.7 → 1.9.0

This diff represents the content of publicly available package versions that have been released to one of the supported registries. The information contained in this diff is provided for informational purposes only and reflects changes between package versions as they appear in their respective public registries.
Files changed (247) hide show
  1. package/.claude/hooks/lib/preferences-parser.cjs +1 -0
  2. package/.claude/hooks/lib/preferences-writer.cjs +1 -0
  3. package/.claude/hooks/post-edit-watch.cjs +1 -0
  4. package/.claude/hooks/session-end-foldin.cjs +1 -0
  5. package/.claude/hooks/session-state-loader.cjs +1 -0
  6. package/.claude/hooks/skill-activation.cjs +1 -0
  7. package/.claude/settings.json +10 -1
  8. package/.github/assets/logo-bg.png +0 -0
  9. package/AGENTS.md +20 -1
  10. package/CHANGELOG.md +482 -0
  11. package/MIGRATION.md +103 -0
  12. package/README.ja.md +56 -19
  13. package/README.ko.md +47 -30
  14. package/README.md +48 -30
  15. package/README.zh-TW.md +59 -22
  16. package/agents/AGENT.md +8 -7
  17. package/agents/omd-codex-image.md +1 -1
  18. package/agents/omd-critic.md +6 -7
  19. package/agents/omd-designer-review.md +1 -1
  20. package/agents/omd-final-qa.md +1 -1
  21. package/agents/omd-humanizer.md +38 -0
  22. package/agents/omd-kr-writer.md +3 -4
  23. package/agents/omd-locale-adapter.md +12 -16
  24. package/agents/omd-master.md +24 -19
  25. package/agents/omd-microcopy.md +1 -1
  26. package/agents/omd-orchestrator.md +7 -8
  27. package/agents/omd-slop-auditor.md +31 -0
  28. package/agents/omd-ux-researcher.md +1 -1
  29. package/data/reference-fingerprints.json +1995 -38
  30. package/dist/bin/oh-my-design.js +16 -8
  31. package/dist/bin/oh-my-design.js.map +1 -1
  32. package/dist/chunk-UJIHCEYF.js +99 -0
  33. package/dist/chunk-UJIHCEYF.js.map +1 -0
  34. package/dist/doctor-LDWSFM3I.js +763 -0
  35. package/dist/doctor-LDWSFM3I.js.map +1 -0
  36. package/dist/install-skills-ZZFNJ2II.js +1120 -0
  37. package/dist/install-skills-ZZFNJ2II.js.map +1 -0
  38. package/docs/CLI_QUICKSTART.md +157 -0
  39. package/package.json +25 -4
  40. package/scripts/postinstall.cjs +5 -4
  41. package/skills/claude-design/SKILL.md +38 -14
  42. package/skills/claude-design/references/claude-design-flow.md +11 -11
  43. package/skills/claude-design/references/codebase-analysis.md +5 -4
  44. package/skills/omd-final-qa/SKILL.md +1 -1
  45. package/skills/omd-harness/SKILL.md +51 -50
  46. package/skills/omd-humanize/SKILL.md +116 -0
  47. package/skills/omd-humanize/agents/openai.yaml +4 -0
  48. package/skills/omd-humanize/references/locale-playbooks.md +102 -0
  49. package/skills/omd-humanize/references/sources.md +11 -0
  50. package/skills/omd-init/SKILL.md +18 -12
  51. package/skills/omd-locale-adapter/SKILL.md +58 -91
  52. package/skills/omd-orchestrator/SKILL.md +11 -5
  53. package/skills/omd-reference-capture/SKILL.md +80 -26
  54. package/skills/omd-reference-capture/scripts/PLAYWRIGHT-LICENSE.txt +202 -0
  55. package/skills/omd-reference-capture/scripts/PLAYWRIGHT-NOTICE.txt +5 -0
  56. package/skills/omd-reference-capture/scripts/THIRD_PARTY_NOTICES.md +3 -0
  57. package/skills/omd-reference-capture/scripts/capture-reference-evidence.mjs +159906 -0
  58. package/skills/omd-slop-audit/SKILL.md +110 -0
  59. package/skills/omd-slop-audit/agents/openai.yaml +4 -0
  60. package/skills/omd-slop-audit/references/pattern-catalog.md +96 -0
  61. package/skills/omd-slop-audit/references/sources.md +24 -0
  62. package/web/references/104/DESIGN.md +354 -0
  63. package/web/references/11st/DESIGN.md +197 -316
  64. package/web/references/29cm/DESIGN.md +297 -393
  65. package/web/references/42dot/DESIGN.md +390 -0
  66. package/web/references/8percent/DESIGN.md +438 -0
  67. package/web/references/ably/DESIGN.md +267 -572
  68. package/web/references/acer/DESIGN.md +329 -0
  69. package/web/references/airbnb/DESIGN.md +219 -557
  70. package/web/references/alipay/DESIGN.md +179 -420
  71. package/web/references/apple/DESIGN.md +224 -498
  72. package/web/references/asleep/DESIGN.md +402 -0
  73. package/web/references/au/DESIGN.md +334 -0
  74. package/web/references/autopedia/DESIGN.md +382 -0
  75. package/web/references/aws-cloudscape/DESIGN.md +241 -0
  76. package/web/references/baemin/DESIGN.md +332 -491
  77. package/web/references/banksalad/DESIGN.md +269 -180
  78. package/web/references/barogo/DESIGN.md +416 -0
  79. package/web/references/beusable/DESIGN.md +464 -0
  80. package/web/references/bilibili/DESIGN.md +206 -374
  81. package/web/references/bmw/DESIGN.md +162 -276
  82. package/web/references/brandi/DESIGN.md +184 -325
  83. package/web/references/catchtable/DESIGN.md +219 -264
  84. package/web/references/cgv/DESIGN.md +317 -0
  85. package/web/references/channeltalk/DESIGN.md +210 -336
  86. package/web/references/china-airlines/DESIGN.md +291 -0
  87. package/web/references/cjonstyle/DESIGN.md +453 -0
  88. package/web/references/class101/DESIGN.md +168 -387
  89. package/web/references/classum/DESIGN.md +228 -203
  90. package/web/references/claude/DESIGN.md +242 -479
  91. package/web/references/clay/DESIGN.md +179 -377
  92. package/web/references/clickhouse/DESIGN.md +254 -343
  93. package/web/references/cohere/DESIGN.md +214 -324
  94. package/web/references/coinone/DESIGN.md +199 -179
  95. package/web/references/corca/DESIGN.md +414 -0
  96. package/web/references/coupang/DESIGN.md +205 -475
  97. package/web/references/cursor/DESIGN.md +240 -381
  98. package/web/references/dabang/DESIGN.md +248 -213
  99. package/web/references/dable/DESIGN.md +431 -0
  100. package/web/references/datarize/DESIGN.md +217 -330
  101. package/web/references/dealicious/DESIGN.md +402 -0
  102. package/web/references/drdiary/DESIGN.md +404 -0
  103. package/web/references/elastic/DESIGN.md +238 -0
  104. package/web/references/elevenlabs/DESIGN.md +183 -321
  105. package/web/references/eslite/DESIGN.md +257 -0
  106. package/web/references/evaair/DESIGN.md +338 -0
  107. package/web/references/expo/DESIGN.md +238 -331
  108. package/web/references/familymart-tw/DESIGN.md +254 -0
  109. package/web/references/ferrari/DESIGN.md +160 -377
  110. package/web/references/figma/DESIGN.md +197 -451
  111. package/web/references/fitpet/DESIGN.md +445 -0
  112. package/web/references/flex/DESIGN.md +170 -253
  113. package/web/references/framer/DESIGN.md +197 -340
  114. package/web/references/freee/DESIGN.md +211 -533
  115. package/web/references/friendliai/DESIGN.md +431 -0
  116. package/web/references/frip/DESIGN.md +440 -0
  117. package/web/references/gangnamunni/DESIGN.md +154 -591
  118. package/web/references/gaudiolab/DESIGN.md +414 -0
  119. package/web/references/google/DESIGN.md +290 -398
  120. package/web/references/hashicorp/DESIGN.md +273 -318
  121. package/web/references/heydealer/DESIGN.md +429 -0
  122. package/web/references/humanscape/DESIGN.md +433 -0
  123. package/web/references/hyundai/DESIGN.md +158 -368
  124. package/web/references/hyundaicard/DESIGN.md +171 -121
  125. package/web/references/ibm/DESIGN.md +227 -378
  126. package/web/references/idus/DESIGN.md +450 -0
  127. package/web/references/igaworks/DESIGN.md +437 -0
  128. package/web/references/inflearn/DESIGN.md +221 -366
  129. package/web/references/intuit/DESIGN.md +244 -0
  130. package/web/references/jandi/DESIGN.md +191 -291
  131. package/web/references/jobplanet/DESIGN.md +415 -0
  132. package/web/references/kakao/DESIGN.md +287 -475
  133. package/web/references/kakaobank/DESIGN.md +220 -521
  134. package/web/references/kakaogames/DESIGN.md +220 -0
  135. package/web/references/kakaopay/DESIGN.md +207 -526
  136. package/web/references/karrot/DESIGN.md +227 -251
  137. package/web/references/kb-kookmin/DESIGN.md +308 -0
  138. package/web/references/kbank/DESIGN.md +220 -175
  139. package/web/references/kmong/DESIGN.md +281 -356
  140. package/web/references/krds/DESIGN.md +245 -19
  141. package/web/references/kream/DESIGN.md +224 -359
  142. package/web/references/kurly/DESIGN.md +211 -533
  143. package/web/references/lamborghini/DESIGN.md +198 -360
  144. package/web/references/lguplus/DESIGN.md +259 -0
  145. package/web/references/likelion/DESIGN.md +283 -0
  146. package/web/references/line/DESIGN.md +396 -355
  147. package/web/references/linear.app/DESIGN.md +209 -562
  148. package/web/references/lotteon/DESIGN.md +386 -0
  149. package/web/references/lovable/DESIGN.md +255 -349
  150. package/web/references/makinarocks/DESIGN.md +149 -349
  151. package/web/references/maum-ai/DESIGN.md +423 -0
  152. package/web/references/medibloc/DESIGN.md +425 -0
  153. package/web/references/megabox/DESIGN.md +232 -0
  154. package/web/references/mercari/DESIGN.md +217 -434
  155. package/web/references/microsoft/DESIGN.md +234 -388
  156. package/web/references/mildang/DESIGN.md +411 -0
  157. package/web/references/millie/DESIGN.md +183 -504
  158. package/web/references/minimax/DESIGN.md +264 -322
  159. package/web/references/miricanvas/DESIGN.md +182 -355
  160. package/web/references/miro/DESIGN.md +234 -232
  161. package/web/references/mistral.ai/DESIGN.md +231 -314
  162. package/web/references/mixi/DESIGN.md +234 -0
  163. package/web/references/moin/DESIGN.md +445 -0
  164. package/web/references/mongodb/DESIGN.md +219 -316
  165. package/web/references/musinsa/DESIGN.md +184 -510
  166. package/web/references/mynavi/DESIGN.md +242 -0
  167. package/web/references/myrealtrip/DESIGN.md +169 -406
  168. package/web/references/naver/DESIGN.md +328 -499
  169. package/web/references/naverwebtoon/DESIGN.md +172 -395
  170. package/web/references/nhn/DESIGN.md +169 -346
  171. package/web/references/nhncloud/DESIGN.md +185 -123
  172. package/web/references/notion/DESIGN.md +271 -475
  173. package/web/references/nrise/DESIGN.md +417 -0
  174. package/web/references/ohouse/DESIGN.md +210 -549
  175. package/web/references/oliveyoung/DESIGN.md +217 -326
  176. package/web/references/ollama/DESIGN.md +241 -308
  177. package/web/references/onestore/DESIGN.md +248 -0
  178. package/web/references/palantir/DESIGN.md +256 -0
  179. package/web/references/panasonic/DESIGN.md +276 -0
  180. package/web/references/patternfly/DESIGN.md +259 -0
  181. package/web/references/payhere/DESIGN.md +438 -0
  182. package/web/references/pega/DESIGN.md +262 -0
  183. package/web/references/peoplefund/DESIGN.md +431 -0
  184. package/web/references/petfriends/DESIGN.md +428 -0
  185. package/web/references/pinkfong/DESIGN.md +199 -367
  186. package/web/references/pinterest/DESIGN.md +258 -308
  187. package/web/references/poya/DESIGN.md +286 -0
  188. package/web/references/pozalabs/DESIGN.md +438 -0
  189. package/web/references/protopie/DESIGN.md +419 -0
  190. package/web/references/qraft/DESIGN.md +448 -0
  191. package/web/references/quotabook/DESIGN.md +449 -0
  192. package/web/references/recruit/DESIGN.md +247 -0
  193. package/web/references/remember/DESIGN.md +202 -396
  194. package/web/references/resend/DESIGN.md +274 -348
  195. package/web/references/sakura-internet/DESIGN.md +269 -0
  196. package/web/references/samsung/DESIGN.md +157 -359
  197. package/web/references/sandoll/DESIGN.md +445 -0
  198. package/web/references/sanity/DESIGN.md +241 -375
  199. package/web/references/scatterlab/DESIGN.md +412 -0
  200. package/web/references/selectstar/DESIGN.md +439 -0
  201. package/web/references/servicenow/DESIGN.md +289 -0
  202. package/web/references/shinhanbank/DESIGN.md +161 -341
  203. package/web/references/shinhancard/DESIGN.md +208 -319
  204. package/web/references/sionic/DESIGN.md +454 -0
  205. package/web/references/sktelecom/DESIGN.md +310 -0
  206. package/web/references/socar/DESIGN.md +125 -32
  207. package/web/references/softbank/DESIGN.md +231 -0
  208. package/web/references/sony/DESIGN.md +234 -0
  209. package/web/references/soop/DESIGN.md +261 -0
  210. package/web/references/spacex/DESIGN.md +184 -323
  211. package/web/references/spotify/DESIGN.md +253 -394
  212. package/web/references/squeezebits/DESIGN.md +441 -0
  213. package/web/references/stayfolio/DESIGN.md +422 -0
  214. package/web/references/stripe/DESIGN.md +212 -491
  215. package/web/references/supabase/DESIGN.md +244 -316
  216. package/web/references/tabling/DESIGN.md +415 -0
  217. package/web/references/taishinbank/DESIGN.md +243 -0
  218. package/web/references/teamlab/DESIGN.md +240 -0
  219. package/web/references/teamsparta/DESIGN.md +472 -0
  220. package/web/references/tellingme/DESIGN.md +392 -0
  221. package/web/references/tesla/DESIGN.md +244 -427
  222. package/web/references/thsr/DESIGN.md +284 -0
  223. package/web/references/thumbtack/DESIGN.md +302 -0
  224. package/web/references/together.ai/DESIGN.md +257 -304
  225. package/web/references/toss/DESIGN.md +251 -593
  226. package/web/references/toss-securities/DESIGN.md +255 -178
  227. package/web/references/tossbank/DESIGN.md +195 -491
  228. package/web/references/toyota/DESIGN.md +238 -0
  229. package/web/references/tving/DESIGN.md +197 -245
  230. package/web/references/typed/DESIGN.md +413 -0
  231. package/web/references/uber/DESIGN.md +256 -333
  232. package/web/references/udn/DESIGN.md +250 -0
  233. package/web/references/upbit/DESIGN.md +145 -256
  234. package/web/references/upstage/DESIGN.md +211 -204
  235. package/web/references/uswds/DESIGN.md +287 -0
  236. package/web/references/vercel/DESIGN.md +236 -440
  237. package/web/references/wanted/DESIGN.md +215 -487
  238. package/web/references/wise/DESIGN.md +223 -231
  239. package/web/references/wisetracker/DESIGN.md +462 -0
  240. package/web/references/wooribank/DESIGN.md +245 -0
  241. package/web/references/yanolja/DESIGN.md +250 -419
  242. package/web/references/yeogiotte/DESIGN.md +235 -418
  243. package/web/references/zapier/DESIGN.md +256 -377
  244. package/web/references/zendesk/DESIGN.md +288 -0
  245. package/web/references/zigzag/DESIGN.md +200 -621
  246. package/dist/install-skills-7UUDOLG2.js +0 -734
  247. package/dist/install-skills-7UUDOLG2.js.map +0 -1
@@ -4,520 +4,316 @@ name: Vercel
4
4
  country: US
5
5
  category: developer-tools
6
6
  homepage: "https://vercel.com"
7
- primary_color: "#000000"
7
+ primary_color: "#171717"
8
8
  logo:
9
9
  type: simpleicons
10
10
  slug: vercel
11
- verified: "2026-05-15"
11
+ verified: "2026-07-12"
12
12
  omd: "0.1"
13
13
  ds:
14
14
  name: Geist
15
15
  url: "https://vercel.com/geist"
16
16
  type: system
17
- description: Vercel's design system with 50+ components, foundations, and brand resources.
18
- og_image: "https://assets.vercel.com/image/upload/v1709494095/front/design/geist-og.jpg"
17
+ description: Vercel's official design-system and type-family documentation; marketing, component examples, and authenticated dashboard evidence remain distinct.
18
+ verification_v2:
19
+ schema: 2
20
+ checked: "2026-07-12"
21
+ surfaces:
22
+ - { id: home, kind: public-product, url: "https://vercel.com/", inspected: "2026-07-12" }
23
+ - { id: geist, kind: official-design-system, url: "https://vercel.com/geist/introduction", inspected: "2026-07-12" }
24
+ sources:
25
+ - { id: home-live, kind: product-surface, url: "https://vercel.com/", captured: "2026-07-12" }
26
+ - { id: geist-live, kind: official-doc, url: "https://vercel.com/geist/introduction", captured: "2026-07-12" }
27
+ - { id: geist-font, kind: license, url: "https://vercel.com/font", captured: "2026-07-12" }
28
+ conflicts: []
29
+ claims:
30
+ "tokens.colors.primary": &home_evidence { surface_id: home, source_id: home-live, method: live-inspect, captured: "2026-07-12" }
31
+ "tokens.colors.canvas": *home_evidence
32
+ "tokens.colors.foreground": *home_evidence
33
+ "tokens.colors.body": *home_evidence
34
+ "tokens.colors.muted": *home_evidence
35
+ "tokens.colors.border": &geist_evidence { surface_id: geist, source_id: geist-live, method: live-inspect, captured: "2026-07-12" }
36
+ "tokens.colors.surface": *home_evidence
37
+ "tokens.typography.family.ui": *geist_evidence
38
+ "tokens.typography.family.mono": *geist_evidence
39
+ "tokens.typography.hero.size": *home_evidence
40
+ "tokens.typography.hero.weight": *home_evidence
41
+ "tokens.typography.hero.lineHeight": *home_evidence
42
+ "tokens.typography.hero.tracking": *home_evidence
43
+ "tokens.typography.hero.use": *home_evidence
44
+ "tokens.typography.section.size": *home_evidence
45
+ "tokens.typography.section.weight": *home_evidence
46
+ "tokens.typography.section.lineHeight": *home_evidence
47
+ "tokens.typography.section.tracking": *home_evidence
48
+ "tokens.typography.section.use": *home_evidence
49
+ "tokens.typography.feature.size": *home_evidence
50
+ "tokens.typography.feature.weight": *home_evidence
51
+ "tokens.typography.feature.lineHeight": *home_evidence
52
+ "tokens.typography.feature.tracking": *home_evidence
53
+ "tokens.typography.feature.use": *home_evidence
54
+ "tokens.typography.card-title.size": *home_evidence
55
+ "tokens.typography.card-title.weight": *home_evidence
56
+ "tokens.typography.card-title.lineHeight": *home_evidence
57
+ "tokens.typography.card-title.tracking": *home_evidence
58
+ "tokens.typography.card-title.use": *home_evidence
59
+ "tokens.typography.body.size": *home_evidence
60
+ "tokens.typography.body.weight": *home_evidence
61
+ "tokens.typography.body.lineHeight": *home_evidence
62
+ "tokens.typography.body.use": *home_evidence
63
+ "tokens.typography.ui.size": *home_evidence
64
+ "tokens.typography.ui.weight": *home_evidence
65
+ "tokens.typography.ui.lineHeight": *home_evidence
66
+ "tokens.typography.ui.use": *home_evidence
67
+ "tokens.typography.mono.size": *home_evidence
68
+ "tokens.typography.mono.weight": *home_evidence
69
+ "tokens.typography.mono.lineHeight": *home_evidence
70
+ "tokens.typography.mono.use": *home_evidence
71
+ "tokens.spacing.xs": *home_evidence
72
+ "tokens.spacing.sm": *home_evidence
73
+ "tokens.spacing.md": *home_evidence
74
+ "tokens.spacing.lg": *geist_evidence
75
+ "tokens.spacing.xl": *geist_evidence
76
+ "tokens.rounded.compact": *geist_evidence
77
+ "tokens.rounded.control": *geist_evidence
78
+ "tokens.rounded.full": *geist_evidence
79
+ "tokens.shadow.control-ring": *geist_evidence
80
+ "tokens.components.header-link.type": *home_evidence
81
+ "tokens.components.header-link.bg": *home_evidence
82
+ "tokens.components.header-link.fg": *home_evidence
83
+ "tokens.components.header-link.radius": *home_evidence
84
+ "tokens.components.header-link.height": *home_evidence
85
+ "tokens.components.header-link.font": *home_evidence
86
+ "tokens.components.header-link.states": *home_evidence
87
+ "tokens.components.header-link.use": *home_evidence
88
+ "tokens.components.geist-secondary-action.type": *geist_evidence
89
+ "tokens.components.geist-secondary-action.bg": *geist_evidence
90
+ "tokens.components.geist-secondary-action.fg": *geist_evidence
91
+ "tokens.components.geist-secondary-action.border": *geist_evidence
92
+ "tokens.components.geist-secondary-action.radius": *geist_evidence
93
+ "tokens.components.geist-secondary-action.padding": *geist_evidence
94
+ "tokens.components.geist-secondary-action.height": *geist_evidence
95
+ "tokens.components.geist-secondary-action.font": *geist_evidence
96
+ "tokens.components.geist-secondary-action.states": *geist_evidence
97
+ "tokens.components.geist-secondary-action.use": *geist_evidence
98
+ "tokens.components.geist-icon-button.type": *geist_evidence
99
+ "tokens.components.geist-icon-button.bg": *geist_evidence
100
+ "tokens.components.geist-icon-button.fg": *geist_evidence
101
+ "tokens.components.geist-icon-button.border": *geist_evidence
102
+ "tokens.components.geist-icon-button.radius": *geist_evidence
103
+ "tokens.components.geist-icon-button.size": *geist_evidence
104
+ "tokens.components.geist-icon-button.states": *geist_evidence
105
+ "tokens.components.geist-icon-button.use": *geist_evidence
106
+ "tokens.components.geist-input.type": *geist_evidence
107
+ "tokens.components.geist-input.bg": *geist_evidence
108
+ "tokens.components.geist-input.fg": *geist_evidence
109
+ "tokens.components.geist-input.border": *geist_evidence
110
+ "tokens.components.geist-input.radius": *geist_evidence
111
+ "tokens.components.geist-input.padding": *geist_evidence
112
+ "tokens.components.geist-input.height": *geist_evidence
113
+ "tokens.components.geist-input.font": *geist_evidence
114
+ "tokens.components.geist-input.states": *geist_evidence
115
+ "tokens.components.geist-input.use": *geist_evidence
116
+ "tokens.components.geist-radio.type": *geist_evidence
117
+ "tokens.components.geist-radio.bg": *geist_evidence
118
+ "tokens.components.geist-radio.fg": *geist_evidence
119
+ "tokens.components.geist-radio.radius": *geist_evidence
120
+ "tokens.components.geist-radio.size": *geist_evidence
121
+ "tokens.components.geist-radio.states": *geist_evidence
122
+ "tokens.components.geist-radio.use": *geist_evidence
123
+ "tokens.components.geist-example-card.type": *geist_evidence
124
+ "tokens.components.geist-example-card.bg": *geist_evidence
125
+ "tokens.components.geist-example-card.fg": *geist_evidence
126
+ "tokens.components.geist-example-card.border": *geist_evidence
127
+ "tokens.components.geist-example-card.radius": *geist_evidence
128
+ "tokens.components.geist-example-card.padding": *geist_evidence
129
+ "tokens.components.geist-example-card.gap": *geist_evidence
130
+ "tokens.components.geist-example-card.use": *geist_evidence
19
131
  tokens:
20
- source: prose-derived
21
- extracted: "2026-06-09"
132
+ source: reconciled
133
+ extracted: "2026-07-12"
134
+ note: "Fresh public home and official Geist introduction capture. Baseline-only mode avoided unsafe long-running interaction enumeration; current defaults are combined with explicit state absence rather than inferred hover values."
22
135
  colors:
23
136
  primary: "#171717"
24
- black: "#000000"
25
137
  canvas: "#ffffff"
26
- ship: "#ff5b4f"
27
- preview: "#de1d8d"
28
- develop: "#0a72ef"
29
- link: "#0072f5"
138
+ foreground: "#171717"
30
139
  body: "#4d4d4d"
31
140
  muted: "#666666"
32
- placeholder: "#808080"
33
141
  border: "#ebebeb"
34
- surface-tint: "#fafafa"
35
- badge-bg: "#ebf5ff"
36
- badge-text: "#0068d6"
37
- on-primary: "#ffffff"
142
+ surface: "#fafafa"
38
143
  typography:
39
- family: { sans: "Geist", mono: "Geist Mono" }
40
- display-hero: { size: 48, weight: 600, lineHeight: 1.10, tracking: -2.4, use: "Hero, billboard impact" }
41
- section: { size: 40, weight: 600, lineHeight: 1.20, tracking: -2.4, use: "Feature section titles" }
42
- subheading: { size: 32, weight: 600, lineHeight: 1.25, tracking: -1.28, use: "Card headings, sub-sections" }
43
- card-title: { size: 24, weight: 600, lineHeight: 1.33, tracking: -0.96, use: "Feature cards" }
44
- body-lg: { size: 20, weight: 400, lineHeight: 1.80, use: "Introductions, descriptions" }
45
- body: { size: 18, weight: 400, lineHeight: 1.56, use: "Standard reading text" }
46
- body-medium: { size: 16, weight: 500, lineHeight: 1.50, use: "Navigation, emphasized text" }
47
- button: { size: 14, weight: 500, lineHeight: 1.43, use: "Buttons, links" }
48
- caption: { size: 12, weight: 400, lineHeight: 1.33, use: "Metadata, tags" }
49
- spacing: { xs: 4, sm: 8, md: 12, base: 16, lg: 24, xl: 32, xxl: 48, section: 64 }
50
- rounded: { sm: 4, md: 6, lg: 12, full: 9999 }
144
+ family: { ui: "Geist", mono: "Geist Mono" }
145
+ hero: { size: 64, weight: 400, lineHeight: 1, tracking: -3.84, use: "Current public hero" }
146
+ section: { size: 56, weight: 450, lineHeight: 1, tracking: -3.36, use: "Repeated current public section heading" }
147
+ feature: { size: 30, weight: 400, lineHeight: 1.1, tracking: -1.5, use: "Current public feature statement" }
148
+ card-title: { size: 24, weight: 600, lineHeight: 1.33, tracking: -0.96, use: "Current public technical card title" }
149
+ body: { size: 16, weight: 400, lineHeight: 1.5, use: "Current public and Geist explanatory body" }
150
+ ui: { size: 14, weight: 400, lineHeight: 1.43, use: "Current navigation, lists, and compact controls" }
151
+ mono: { size: 14, weight: 400, lineHeight: 1.43, use: "Current technical labels and code-adjacent content" }
152
+ spacing: { xs: 4, sm: 8, md: 12, lg: 24, xl: 32 }
153
+ rounded: { compact: 4, control: 6, full: 9999 }
51
154
  shadow:
52
- subtle: "rgba(0,0,0,0.04) 0px 2px 2px"
53
- border: "rgba(0,0,0,0.08) 0px 0px 0px 1px"
54
- card: "rgba(0,0,0,0.08) 0px 0px 0px 1px, rgba(0,0,0,0.04) 0px 2px 2px, rgba(0,0,0,0.04) 0px 8px 8px -8px"
55
- components:
56
- button-primary: { type: button, bg: "#171717", fg: "#ffffff", radius: 6, padding: "8px 16px", use: "Primary CTA Start Deploying" }
57
- button-secondary: { type: button, bg: "#ffffff", fg: "#171717", radius: 6, padding: "0 6px", use: "Shadow-bordered secondary; ring 1px #ebebeb" }
58
- badge: { type: badge, bg: "#ebf5ff", fg: "#0068d6", radius: 9999, padding: "0 10px", font: "12px/500", use: "Status badges, tags, feature labels" }
59
- card: { type: card, bg: "#ffffff", radius: 8, use: "Shadow-bordered card; border via 1px shadow" }
60
- input: { type: input, bg: "#ffffff", radius: 6, use: "Border via shadow technique; focus blue ring" }
61
- nav: { type: tab, bg: "#ffffff", fg: "#171717", font: "14px/500", use: "Sticky horizontal nav; dark pill CTAs", active: "weight 600 or underline" }
155
+ control-ring: "0 0 0 1px #ebebeb"
62
156
  components_harvested: true
157
+ components:
158
+ header-link: { type: button, bg: "transparent", fg: "#4d4d4d", radius: "0px", height: "32px", font: "14px / 400", states: "default captured; current baseline run did not promote hover or pressed values", use: "Current public header navigation link" }
159
+ geist-secondary-action: { type: button, bg: "#ffffff", fg: "#171717", border: "0 0 0 1px #ebebeb", radius: "6px", padding: "0 10px", height: "36px", font: "14px / 500", states: "default official Geist example captured", use: "Official Geist secondary action example" }
160
+ geist-icon-button: { type: button, bg: "#ffffff", fg: "#171717", border: "0 0 0 1px #ebebeb", radius: "6px", size: "36px", states: "default official Geist example captured", use: "Official Geist compact icon-button example" }
161
+ geist-input: { type: input, bg: "#ffffff", fg: "#171717", border: "adjacent control ring #ebebeb", radius: "0px", padding: "0 12px", height: "36px", font: "14px / 400", states: "default official Geist example captured; no focus value promoted", use: "Official Geist compact input example" }
162
+ geist-radio: { type: toggle, bg: "transparent", fg: "#4d4d4d", radius: "9999px", size: "32px", states: "unchecked observed", use: "Official Geist radio example" }
163
+ geist-example-card: { type: card, bg: "transparent", fg: "#171717", border: "shared #ebebeb grid boundary", radius: "0px", padding: "32px", gap: "24px", use: "Official Geist component-example card" }
63
164
  ---
64
165
 
65
166
  # Design System Inspiration of Vercel
66
167
 
67
168
  ## 1. Visual Theme & Atmosphere
68
169
 
69
- Vercel's website is the visual thesis of developer infrastructure made invisible a design system so restrained it borders on philosophical. The page is overwhelmingly white (`#ffffff`) with near-black (`#171717`) text, creating a gallery-like emptiness where every element earns its pixel. This isn't minimalism as decoration; it's minimalism as engineering principle. The Geist design system treats the interface like a compiler treats code every unnecessary token is stripped away until only structure remains.
170
+ Vercel is a developer platform for building, deploying, and operating web applications, with Next.js and AI-oriented application workflows central to its current public story. The interface turns infrastructure into a visual grid: white fields, near-black type, hairline `#ebebeb` boundaries, technical diagrams, code-adjacent labels, and large compressed headings. Product imagery and system diagrams carry complexity while the surrounding UI remains deliberately quiet, connecting developer precision with a clear editorial explanation of the platform's direction and scope.
70
171
 
71
- The custom Geist font family is the crown jewel. Geist Sans uses aggressive negative letter-spacing (-2.4px to -2.88px at display sizes), creating headlines that feel compressed, urgent, and engineered like code that's been minified for production. At body sizes, the tracking relaxes but the geometric precision persists. Geist Mono completes the system as the monospace companion for code, terminal output, and technical labels. Both fonts enable OpenType `"liga"` (ligatures) globally, adding a layer of typographic sophistication that rewards close reading.
172
+ The current home is more typographically expansive than the prior snapshot. A 64px/400 hero and repeated 56px/450 section headings use strong negative tracking, while 30px feature statements and dense 14px UI layers connect editorial storytelling to developer tooling. `GeistSans` is the loaded implementation alias on 428 visible elements; the official family is Geist. Geist Mono loaded across 65 elements and marks commands, technical labels, and code-adjacent content.
72
173
 
73
- What distinguishes Vercel from other monochrome design systems is its shadow-as-border philosophy. Instead of traditional CSS borders, Vercel uses `box-shadow: 0px 0px 0px 1px rgba(0,0,0,0.08)` a zero-offset, zero-blur, 1px-spread shadow that creates a border-like line without the box model implications. This technique allows borders to exist in the shadow layer, enabling smoother transitions, rounded corners without clipping, and a subtler visual weight than traditional borders. The entire depth system is built on layered, multi-value shadow stacks where each layer serves a specific purpose: one for the border, one for soft elevation, one for ambient depth.
174
+ The official Geist documentation makes the system inspectable beyond marketing. Its examples expose 6px ring-bordered controls, 36px compact actions and inputs, 32px radio controls, and flat 32px-padded example cards. These examples are valid Geist system evidence, but they do not automatically describe every authenticated Vercel dashboard state.
74
175
 
75
176
  **Key Characteristics:**
76
- - Geist Sans with extreme negative letter-spacing (-2.4px to -2.88px at display) — text as compressed infrastructure
77
- - Geist Mono for code and technical labels with OpenType `"liga"` globally
78
- - Shadow-as-border technique: `box-shadow 0px 0px 0px 1px` replaces traditional borders throughout
79
- - Multi-layer shadow stacks for nuanced depth (border + elevation + ambient in single declarations)
80
- - Near-pure white canvas with `#171717` text not quite black, creating micro-contrast softness
81
- - Workflow-specific accent colors: Ship Red (`#ff5b4f`), Preview Pink (`#de1d8d`), Develop Blue (`#0a72ef`)
82
- - Focus ring system using `hsla(212, 100%, 48%, 1)` — a saturated blue for accessibility
83
- - Pill badges (9999px) with tinted backgrounds for status indicators
177
+ - White canvas with `#171717`, `#4d4d4d`, and `#666666` information steps
178
+ - Geist with strongly negative tracking at 64px, 56px, 30px, and 24px scales
179
+ - Geist Mono as a genuine loaded technical companion
180
+ - `#ebebeb` hairlines and ring-borders instead of decorative elevation
181
+ - Flat grid compositions and 6px compact official controls
182
+ - Strict boundary between public home, Geist examples, and authenticated product UI
84
183
 
85
184
  ## 2. Color Palette & Roles
86
185
 
87
- ### Primary
88
- - **Vercel Black** (`#171717`): Primary text, headings, dark surface backgrounds. Not pure black — the slight warmth prevents harshness.
89
- - **Pure White** (`#ffffff`): Page background, card surfaces, button text on dark.
90
- - **True Black** (`#000000`): Secondary use, `--geist-console-text-color-default`, used in specific console/code contexts.
91
-
92
- ### Workflow Accent Colors
93
- - **Ship Red** (`#ff5b4f`): `--ship-text`, the "ship to production" workflow step — warm, urgent coral-red.
94
- - **Preview Pink** (`#de1d8d`): `--preview-text`, the preview deployment workflow vivid magenta-pink.
95
- - **Develop Blue** (`#0a72ef`): `--develop-text`, the development workflow — bright, focused blue.
96
-
97
- ### Console / Code Colors
98
- - **Console Blue** (`#0070f3`): `--geist-console-text-color-blue`, syntax highlighting blue.
99
- - **Console Purple** (`#7928ca`): `--geist-console-text-color-purple`, syntax highlighting purple.
100
- - **Console Pink** (`#eb367f`): `--geist-console-text-color-pink`, syntax highlighting pink.
101
-
102
- ### Interactive
103
- - **Link Blue** (`#0072f5`): Primary link color with underline decoration.
104
- - **Focus Blue** (`hsla(212, 100%, 48%, 1)`): `--ds-focus-color`, focus ring on interactive elements.
105
- - **Ring Blue** (`rgba(147, 197, 253, 0.5)`): `--tw-ring-color`, Tailwind ring utility.
106
-
107
- ### Neutral Scale
108
- - **Gray 900** (`#171717`): Primary text, headings, nav text.
109
- - **Gray 600** (`#4d4d4d`): Secondary text, description copy.
110
- - **Gray 500** (`#666666`): Tertiary text, muted links.
111
- - **Gray 400** (`#808080`): Placeholder text, disabled states.
112
- - **Gray 100** (`#ebebeb`): Borders, card outlines, dividers.
113
- - **Gray 50** (`#fafafa`): Subtle surface tint, inner shadow highlight.
114
-
115
- ### Surface & Overlay
116
- - **Overlay Backdrop** (`hsla(0, 0%, 98%, 1)`): `--ds-overlay-backdrop-color`, modal/dialog backdrop.
117
- - **Selection Text** (`hsla(0, 0%, 95%, 1)`): `--geist-selection-text-color`, text selection highlight.
118
- - **Badge Blue Bg** (`#ebf5ff`): Pill badge background, tinted blue surface.
119
- - **Badge Blue Text** (`#0068d6`): Pill badge text, darker blue for readability.
120
-
121
- ### Shadows & Depth
122
- - **Border Shadow** (`rgba(0, 0, 0, 0.08) 0px 0px 0px 1px`): The signature — replaces traditional borders.
123
- - **Subtle Elevation** (`rgba(0, 0, 0, 0.04) 0px 2px 2px`): Minimal lift for cards.
124
- - **Card Stack** (`rgba(0,0,0,0.08) 0px 0px 0px 1px, rgba(0,0,0,0.04) 0px 2px 2px, rgba(0,0,0,0.04) 0px 8px 8px -8px, #fafafa 0px 0px 0px 1px`): Full multi-layer card shadow.
125
- - **Ring Border** (`rgb(235, 235, 235) 0px 0px 0px 1px`): Light gray ring-border for tabs and images.
186
+ - **Primary/foreground** (`#171717`): current headings, controls, and technical content.
187
+ - **Canvas** (`#ffffff`): dominant page and control surface.
188
+ - **Body** (`#4d4d4d`): current explanatory and navigation text.
189
+ - **Muted** (`#666666`): supporting public copy.
190
+ - **Border** (`#ebebeb`): highly repeated grid, ring, and boundary color.
191
+ - **Subtle surface** (`#fafafa`): quiet current section/background tint.
192
+
193
+ Earlier Ship red, Preview pink, Develop blue, console syntax colors, link blue, and badge blue are omitted because this capture did not establish reusable current roles for them. Their historical or local presence does not authorize global tokens.
126
194
 
127
195
  ## 3. Typography Rules
128
196
 
129
- ### Font Family
130
- - **Primary**: `Geist`, with fallbacks: `Arial, Apple Color Emoji, Segoe UI Emoji, Segoe UI Symbol`
131
- - **Monospace**: `Geist Mono`, with fallbacks: `ui-monospace, SFMono-Regular, Roboto Mono, Menlo, Monaco, Liberation Mono, DejaVu Sans Mono, Courier New`
132
- - **OpenType Features**: `"liga"` enabled globally on all Geist text; `"tnum"` for tabular numbers on specific captions.
133
-
134
- ### Hierarchy
135
-
136
- | Role | Font | Size | Weight | Line Height | Letter Spacing | Notes |
137
- |------|------|------|--------|-------------|----------------|-------|
138
- | Display Hero | Geist | 48px (3.00rem) | 600 | 1.00–1.17 (tight) | -2.4px to -2.88px | Maximum compression, billboard impact |
139
- | Section Heading | Geist | 40px (2.50rem) | 600 | 1.20 (tight) | -2.4px | Feature section titles |
140
- | Sub-heading Large | Geist | 32px (2.00rem) | 600 | 1.25 (tight) | -1.28px | Card headings, sub-sections |
141
- | Sub-heading | Geist | 32px (2.00rem) | 400 | 1.50 | -1.28px | Lighter sub-headings |
142
- | Card Title | Geist | 24px (1.50rem) | 600 | 1.33 | -0.96px | Feature cards |
143
- | Card Title Light | Geist | 24px (1.50rem) | 500 | 1.33 | -0.96px | Secondary card headings |
144
- | Body Large | Geist | 20px (1.25rem) | 400 | 1.80 (relaxed) | normal | Introductions, feature descriptions |
145
- | Body | Geist | 18px (1.13rem) | 400 | 1.56 | normal | Standard reading text |
146
- | Body Small | Geist | 16px (1.00rem) | 400 | 1.50 | normal | Standard UI text |
147
- | Body Medium | Geist | 16px (1.00rem) | 500 | 1.50 | normal | Navigation, emphasized text |
148
- | Body Semibold | Geist | 16px (1.00rem) | 600 | 1.50 | -0.32px | Strong labels, active states |
149
- | Button / Link | Geist | 14px (0.88rem) | 500 | 1.43 | normal | Buttons, links, captions |
150
- | Button Small | Geist | 14px (0.88rem) | 400 | 1.00 (tight) | normal | Compact buttons |
151
- | Caption | Geist | 12px (0.75rem) | 400–500 | 1.33 | normal | Metadata, tags |
152
- | Mono Body | Geist Mono | 16px (1.00rem) | 400 | 1.50 | normal | Code blocks |
153
- | Mono Caption | Geist Mono | 13px (0.81rem) | 500 | 1.54 | normal | Code labels |
154
- | Mono Small | Geist Mono | 12px (0.75rem) | 500 | 1.00 (tight) | normal | `text-transform: uppercase`, technical labels |
155
- | Micro Badge | Geist | 7px (0.44rem) | 700 | 1.00 (tight) | normal | `text-transform: uppercase`, tiny badges |
156
-
157
- ### Principles
158
- - **Compression as identity**: Geist Sans at display sizes uses -2.4px to -2.88px letter-spacing — the most aggressive negative tracking of any major design system. This creates text that feels _minified_, like code optimized for production. The tracking progressively relaxes as size decreases: -1.28px at 32px, -0.96px at 24px, -0.32px at 16px, and normal at 14px.
159
- - **Ligatures everywhere**: Every Geist text element enables OpenType `"liga"`. Ligatures aren't decorative — they're structural, creating tighter, more efficient glyph combinations.
160
- - **Three weights, strict roles**: 400 (body/reading), 500 (UI/interactive), 600 (headings/emphasis). No bold (700) except for tiny micro-badges. This narrow weight range creates hierarchy through size and tracking, not weight.
161
- - **Mono for identity**: Geist Mono in uppercase with `"tnum"` or `"liga"` serves as the "developer console" voice — compact technical labels that connect the marketing site to the product.
197
+ ### Font evidence boundary
198
+
199
+ | Evidence class | Resolution |
200
+ |---|---|
201
+ | Official product-use | Vercel's current home and official Geist documentation establish Geist and Geist Mono. |
202
+ | Live surface-use | `GeistSans` loaded/high with 428 uses; Geist Mono loaded/high with 65 uses. The docs' computed `Geist` alias had no separately matched FontFace, so it is reconciled through official family documentation rather than treated as a third font. |
203
+ | Official distributed asset | Geist and Geist Mono are officially distributed by Vercel under OFL. |
204
+ | Declared-only | Geist Pixel Circle/Grid/Line/Square/Triangle and GeistSans Fallback were declared with zero visible use. |
205
+ | Unresolved | Authenticated dashboard-only overrides and product-specific font loading remain unresolved. |
206
+
207
+ | Role | Family | Size | Weight | Line height | Tracking |
208
+ |---|---|---:|---:|---:|---:|
209
+ | Public hero | Geist | 64px | 400 | 64px | -3.84px |
210
+ | Public section | Geist | 56px | 450 | 56px | -3.36px |
211
+ | Feature statement | Geist | 30px | 400 | 33px | -1.5px |
212
+ | Technical card title | Geist | 24px | 600 | 32px | -0.96px |
213
+ | Body | Geist | 16px | 400 | 24px | normal |
214
+ | UI/list | Geist | 14px | 400 | 20px | normal |
215
+ | Technical label | Geist Mono | 14px | 400–600 | 20px | normal |
162
216
 
163
217
  ## 4. Component Stylings
164
218
 
165
- ### Buttons
166
-
167
- **Primary White (Shadow-bordered)**
168
- - Background: `#ffffff`
169
- - Text: `#171717`
170
- - Padding: 0px 6px (minimal — content-driven width)
171
- - Radius: 6px (subtly rounded)
172
- - Shadow: `rgb(235, 235, 235) 0px 0px 0px 1px` (ring-border)
173
- - Hover: background shifts to `var(--ds-gray-1000)` (dark)
174
- - Focus: `2px solid var(--ds-focus-color)` outline + `var(--ds-focus-ring)` shadow
175
- - Use: Standard secondary button
176
-
177
- **Primary Dark (Inferred from Geist system)**
178
- - Background: `#171717`
179
- - Text: `#ffffff`
180
- - Padding: 8px 16px
181
- - Radius: 6px
182
- - Use: Primary CTA ("Start Deploying", "Get Started")
183
-
184
- **Pill Button / Badge**
185
- - Background: `#ebf5ff` (tinted blue)
186
- - Text: `#0068d6`
187
- - Padding: 0px 10px
188
- - Radius: 9999px (full pill)
189
- - Font: 12px weight 500
190
- - Use: Status badges, tags, feature labels
191
-
192
- **Large Pill (Navigation)**
193
- - Background: transparent or `#171717`
194
- - Radius: 64px–100px
195
- - Use: Tab navigation, section selectors
196
-
197
- ### Cards & Containers
198
- - Background: `#ffffff`
199
- - Border: via shadow — `rgba(0, 0, 0, 0.08) 0px 0px 0px 1px`
200
- - Radius: 8px (standard), 12px (featured/image cards)
201
- - Shadow stack: `rgba(0,0,0,0.08) 0px 0px 0px 1px, rgba(0,0,0,0.04) 0px 2px 2px, #fafafa 0px 0px 0px 1px`
202
- - Image cards: `1px solid #ebebeb` with 12px top radius
203
- - Hover: subtle shadow intensification
204
-
205
- ### Inputs & Forms
206
- - Radio: standard styling with focus `var(--ds-gray-200)` background
207
- - Focus shadow: `1px 0 0 0 var(--ds-gray-alpha-600)`
208
- - Focus outline: `2px solid var(--ds-focus-color)` — consistent blue focus ring
209
- - Border: via shadow technique, not traditional border
210
-
211
- ### Navigation
212
- - Clean horizontal nav on white, sticky
213
- - Vercel logotype left-aligned, 262x52px
214
- - Links: Geist 14px weight 500, `#171717` text
215
- - Active: weight 600 or underline
216
- - CTA: dark pill buttons ("Start Deploying", "Contact Sales")
217
- - Mobile: hamburger menu collapse
218
- - Product dropdowns with multi-level menus
219
-
220
- ### Image Treatment
221
- - Product screenshots with `1px solid #ebebeb` border
222
- - Top-rounded images: `12px 12px 0px 0px` radius
223
- - Dashboard/code preview screenshots dominate feature sections
224
- - Soft gradient backgrounds behind hero images (pastel multi-color)
225
-
226
- ### Distinctive Components
227
-
228
- **Workflow Pipeline**
229
- - Three-step horizontal pipeline: Develop → Preview → Ship
230
- - Each step has its own accent color: Blue → Pink → Red
231
- - Connected with lines/arrows
232
- - The visual metaphor for Vercel's core value proposition
233
-
234
- **Trust Bar / Logo Grid**
235
- - Company logos (Perplexity, ChatGPT, Cursor, etc.) in grayscale
236
- - Horizontal scroll or grid layout
237
- - Subtle `#ebebeb` border separation
238
-
239
- **Metric Cards**
240
- - Large number display (e.g., "10x faster")
241
- - Geist 48px weight 600 for the metric
242
- - Description below in gray body text
243
- - Shadow-bordered card container
219
+ ### Current public home
244
220
 
245
- ---
221
+ #### Header link
222
+ - Transparent / `#4d4d4d`, 0px radius, 32px height
223
+ - Geist 14px/400
224
+ - Default captured; no current hover or pressed value promoted from the baseline-only run
246
225
 
247
- **Verified:** 2026-05-08
248
- **Tier 1 sources:** vercel.com (live DOM via playwright — nav pill `9999px` / 0×12 / 32px / 13px·400 `#8a8f98`; Sign up CTA `#e5e5e6` / `#08090a` / 9999px / 32px / 13px·510; Skip-to-content button `#fff` / `#0072f5` / 6px)
249
- **Tier 2 sources:** styles.refero.design — no Vercel record at `?q=Vercel`. getdesign.md/vercel — directory only.
250
- **Tier 2 status:** unavailable; Tier 1 (vercel.com live inspect) authoritative.
251
- **Conflicts unresolved:** none. Vercel uses tight 32px-height nav pills (9999px) and Geist Sans throughout — confirmed.
226
+ ### Official Geist examples
252
227
 
253
- ## 5. Layout Principles
228
+ #### Secondary action
229
+ - White / `#171717`, 6px radius, 36px height, `0 10px`
230
+ - `0 0 0 1px #ebebeb` ring; Geist 14px/500
254
231
 
255
- ### Spacing System
256
- - Base unit: 8px
257
- - Scale: 1px, 2px, 3px, 4px, 5px, 6px, 8px, 10px, 12px, 14px, 16px, 32px, 36px, 40px
258
- - Notable gap: jumps from 16px to 32px — no 20px or 24px in primary scale
259
-
260
- ### Grid & Container
261
- - Max content width: approximately 1200px
262
- - Hero: centered single-column with generous top padding
263
- - Feature sections: 2–3 column grids for cards
264
- - Full-width dividers using `border-bottom: 1px solid #171717`
265
- - Code/dashboard screenshots as full-width or contained with border
266
-
267
- ### Whitespace Philosophy
268
- - **Gallery emptiness**: Massive vertical padding between sections (80px–120px+). The white space IS the design — it communicates that Vercel has nothing to prove and nothing to hide.
269
- - **Compressed text, expanded space**: The aggressive negative letter-spacing on headlines is counterbalanced by generous surrounding whitespace. The text is dense; the space around it is vast.
270
- - **Section rhythm**: White sections alternate with white sections — there's no color variation between sections. Separation comes from borders (shadow-borders) and spacing alone.
271
-
272
- ### Border Radius Scale
273
- - Micro (2px): Inline code snippets, small spans
274
- - Subtle (4px): Small containers
275
- - Standard (6px): Buttons, links, functional elements
276
- - Comfortable (8px): Cards, list items
277
- - Image (12px): Featured cards, image containers (top-rounded)
278
- - Large (64px): Tab navigation pills
279
- - XL (100px): Large navigation links
280
- - Full Pill (9999px): Badges, status pills, tags
281
- - Circle (50%): Menu toggle, avatar containers
232
+ #### Icon button
233
+ - White / `#171717`, 36px square, 6px radius, `#ebebeb` ring
282
234
 
283
- ## 6. Depth & Elevation
235
+ #### Compact input
236
+ - White / `#171717`, 36px height, `0 12px`, Geist 14px/400
237
+ - Captured as the rectangular input region beside a ring-bordered control; no separate universal focus value promoted
238
+
239
+ #### Radio
240
+ - Transparent / `#4d4d4d`, 32px circle; unchecked state observed
284
241
 
285
- | Level | Treatment | Use |
286
- |-------|-----------|-----|
287
- | Flat (Level 0) | No shadow | Page background, text blocks |
288
- | Ring (Level 1) | `rgba(0,0,0,0.08) 0px 0px 0px 1px` | Shadow-as-border for most elements |
289
- | Light Ring (Level 1b) | `rgb(235,235,235) 0px 0px 0px 1px` | Lighter ring for tabs, images |
290
- | Subtle Card (Level 2) | Ring + `rgba(0,0,0,0.04) 0px 2px 2px` | Standard cards with minimal lift |
291
- | Full Card (Level 3) | Ring + Subtle + `rgba(0,0,0,0.04) 0px 8px 8px -8px` + inner `#fafafa` ring | Featured cards, highlighted panels |
292
- | Focus (Accessibility) | `2px solid hsla(212, 100%, 48%, 1)` outline | Keyboard focus on all interactive elements |
242
+ #### Component-example card
243
+ - Transparent / `#171717`, 0px radius, 32px padding, 24px internal gap
244
+ - Participates in the shared `#ebebeb` documentation grid rather than carrying an independent floating shadow
293
245
 
294
- **Shadow Philosophy**: Vercel has arguably the most sophisticated shadow system in modern web design. Rather than using shadows for elevation in the traditional Material Design sense, Vercel uses multi-value shadow stacks where each layer has a distinct architectural purpose: one creates the "border" (0px spread, 1px), another adds ambient softness (2px blur), another handles depth at distance (8px blur with negative spread), and an inner ring (`#fafafa`) creates the subtle highlight that makes the card "glow" from within. This layered approach means cards feel built, not floating.
246
+ Login CTAs, dashboard project cards, deployment states, command menus, badges, toasts, and authenticated inputs are omitted until a current accessible product path verifies their exact implementation.
247
+
248
+ ## 5. Layout Principles
249
+
250
+ - Use hairline grids to organize technical complexity without heavy containers.
251
+ - Let large compressed headings alternate with diagrams, code, and product imagery.
252
+ - Keep compact system controls at 32–36px and 4–6px radius.
253
+ - Use Geist Mono where content is genuinely technical, not as decorative developer flavor.
254
+ - Separate marketing compositions from reusable Geist examples and authenticated product patterns.
255
+
256
+ ## 6. Depth & Elevation
295
257
 
296
- ### Decorative Depth
297
- - Hero gradient: soft, pastel multi-color gradient wash behind hero content (barely visible, atmospheric)
298
- - Section borders: `1px solid #171717` (full dark line) between major sections
299
- - No background color variation — depth comes entirely from shadow layering and border contrast
258
+ The current promoted system is primarily planar. `0 0 0 1px #ebebeb` creates a ring-boundary without changing box geometry. Earlier multi-layer card shadows are not retained as universal current tokens.
300
259
 
301
260
  ## 7. Do's and Don'ts
302
261
 
303
262
  ### Do
304
- - Use Geist Sans with aggressive negative letter-spacing at display sizes (-2.4px to -2.88px at 48px)
305
- - Use shadow-as-border (`0px 0px 0px 1px rgba(0,0,0,0.08)`) instead of traditional CSS borders
306
- - Enable `"liga"` on all Geist text ligatures are structural, not optional
307
- - Use the three-weight system: 400 (body), 500 (UI), 600 (headings)
308
- - Apply workflow accent colors (Red/Pink/Blue) only in their workflow context
309
- - Use multi-layer shadow stacks for cards (border + elevation + ambient + inner highlight)
310
- - Keep the color palette achromatic — grays from `#171717` to `#ffffff` are the system
311
- - Use `#171717` instead of `#000000` for primary text — the micro-warmth matters
263
+ - Use the exact current neutral hierarchy and `#ebebeb` grid logic.
264
+ - Preserve Geist's observed negative tracking and moderate weights.
265
+ - Use official Geist examples for reusable controls while naming their documentation context.
266
+ - Keep public, documentation, and authenticated evidence separate.
312
267
 
313
268
  ### Don't
314
- - Don't use positive letter-spacing on Geist Sans it's always negative or zero
315
- - Don't use weight 700 (bold) on body text — 600 is the maximum, used only for headings
316
- - Don't use traditional CSS `border` on cards — use the shadow-border technique
317
- - Don't introduce warm colors (oranges, yellows, greens) into the UI chrome
318
- - Don't apply the workflow accent colors (Ship Red, Preview Pink, Develop Blue) decoratively
319
- - Don't use heavy shadows (> 0.1 opacity) — the shadow system is whisper-level
320
- - Don't increase body text letter-spacing — Geist is designed to run tight
321
- - Don't use pill radius (9999px) on primary action buttons — pills are for badges/tags only
322
- - Don't skip the inner `#fafafa` ring in card shadows — it's the glow that makes the system work
269
+ - Do not reintroduce workflow accents or badge colors from an older snapshot without current evidence.
270
+ - Do not make every developer label monospace.
271
+ - Do not invent dashboard, deployment, login, or command-menu states.
272
+ - Do not apply layered elevation where a hairline grid is the verified structure.
323
273
 
324
274
  ## 8. Responsive Behavior
325
275
 
326
- ### Breakpoints
327
- | Name | Width | Key Changes |
328
- |------|-------|-------------|
329
- | Mobile Small | <400px | Tight single column, minimal padding |
330
- | Mobile | 400–600px | Standard mobile, stacked layout |
331
- | Tablet Small | 600–768px | 2-column grids begin |
332
- | Tablet | 768–1024px | Full card grids, expanded padding |
333
- | Desktop Small | 1024–1200px | Standard desktop layout |
334
- | Desktop | 1200–1400px | Full layout, maximum content width |
335
- | Large Desktop | >1400px | Centered, generous margins |
336
-
337
- ### Touch Targets
338
- - Buttons use comfortable padding (8px–16px vertical)
339
- - Navigation links at 14px with adequate spacing
340
- - Pill badges have 10px horizontal padding for tap targets
341
- - Mobile menu toggle uses 50% radius circular button
342
-
343
- ### Collapsing Strategy
344
- - Hero: display 48px → scales down, maintains negative tracking proportionally
345
- - Navigation: horizontal links + CTAs → hamburger menu
346
- - Feature cards: 3-column → 2-column → single column stacked
347
- - Code screenshots: maintain aspect ratio, may horizontally scroll
348
- - Trust bar logos: grid → horizontal scroll
349
- - Footer: multi-column → stacked single column
350
- - Section spacing: 80px+ → 48px on mobile
351
-
352
- ### Image Behavior
353
- - Dashboard screenshots maintain border treatment at all sizes
354
- - Hero gradient softens/simplifies on mobile
355
- - Product screenshots use responsive images with consistent border radius
356
- - Full-width sections maintain edge-to-edge treatment
276
+ The current public site reflows large headings, technical diagrams, and grid sections while maintaining the neutral hierarchy. Official Geist examples remain compact and composable. Authenticated dashboard breakpoints, mobile project navigation, and deployment-log overflow remain unresolved.
357
277
 
358
278
  ## 9. Agent Prompt Guide
359
279
 
360
- ### Quick Color Reference
361
- - Primary CTA: Vercel Black (`#171717`)
362
- - Background: Pure White (`#ffffff`)
363
- - Heading text: Vercel Black (`#171717`)
364
- - Body text: Gray 600 (`#4d4d4d`)
365
- - Border (shadow): `rgba(0, 0, 0, 0.08) 0px 0px 0px 1px`
366
- - Link: Link Blue (`#0072f5`)
367
- - Focus ring: Focus Blue (`hsla(212, 100%, 48%, 1)`)
368
-
369
- ### Example Component Prompts
370
- - "Create a hero section on white background. Headline at 48px Geist weight 600, line-height 1.00, letter-spacing -2.4px, color #171717. Subtitle at 20px Geist weight 400, line-height 1.80, color #4d4d4d. Dark CTA button (#171717, 6px radius, 8px 16px padding) and ghost button (white, shadow-border rgba(0,0,0,0.08) 0px 0px 0px 1px, 6px radius)."
371
- - "Design a card: white background, no CSS border. Use shadow stack: rgba(0,0,0,0.08) 0px 0px 0px 1px, rgba(0,0,0,0.04) 0px 2px 2px, #fafafa 0px 0px 0px 1px. Radius 8px. Title at 24px Geist weight 600, letter-spacing -0.96px. Body at 16px weight 400, #4d4d4d."
372
- - "Build a pill badge: #ebf5ff background, #0068d6 text, 9999px radius, 0px 10px padding, 12px Geist weight 500."
373
- - "Create navigation: white sticky header. Geist 14px weight 500 for links, #171717 text. Dark pill CTA 'Start Deploying' right-aligned. Shadow-border on bottom: rgba(0,0,0,0.08) 0px 0px 0px 1px."
374
- - "Design a workflow section showing three steps: Develop (text color #0a72ef), Preview (#de1d8d), Ship (#ff5b4f). Each step: 14px Geist Mono uppercase label + 24px Geist weight 600 title + 16px weight 400 description in #4d4d4d."
375
-
376
- ### Iteration Guide
377
- 1. Always use shadow-as-border instead of CSS border — `0px 0px 0px 1px rgba(0,0,0,0.08)` is the foundation
378
- 2. Letter-spacing scales with font size: -2.4px at 48px, -1.28px at 32px, -0.96px at 24px, normal at 14px
379
- 3. Three weights only: 400 (read), 500 (interact), 600 (announce)
380
- 4. Color is functional, never decorative — workflow colors (Red/Pink/Blue) mark pipeline stages only
381
- 5. The inner `#fafafa` ring in card shadows is what gives Vercel cards their subtle inner glow
382
- 6. Geist Mono uppercase for technical labels, Geist Sans for everything else
383
-
384
- ---
280
+ > Build a precise developer-platform surface on white with `#171717` headings, `#4d4d4d` body text, `#ebebeb` grid lines, Geist with compressed large-scale tracking, Geist Mono for technical content, and flat 6px ring-bordered controls. Omit unverified dashboard and deployment states.
385
281
 
386
282
  ## 10. Voice & Tone
387
283
 
388
- Vercel's voice is engineer-terse, confident, and quietly clever. Headlines are short and declarative *"Your product, delivered"*, *"Deploy once, deliver everywhere"*, *"Previews for every push"* mirroring the compressed typography they sit in. Marketing copy reads like a well-written README: precise verbs, specific nouns, no adjective stacking. Performance claims, when made, are numeric (*"95% reduction in page load times"*, *"24x faster builds"*), not adjectival ("blazingly fast"). The Vercel Design team describes its posture as *"stewards of the Vercel Brand and Geist Design System"* the steward word is earned by the discipline visible in every pixel and comma.
389
-
390
- | Context | Tone |
391
- |---|---|
392
- | Hero headlines | Short, declarative, 4–7 words. "Build and deploy the best web experiences." |
393
- | Product feature copy | Verb + object, concrete. "Ship fast. Stay fast." |
394
- | CTAs | Imperative, 2–3 words. "Start Deploying", "Talk to Sales", "View Docs". |
395
- | Error messages (dashboard, CLI) | Developer-readable: error type + specific cause + next action. |
396
- | Docs | Terse paragraphs, heavy code examples, zero tutorial-speak. |
397
- | Changelog / blog / "Ship" posts | Ship-proud, dated, technical. "We did X. Here's how it works." |
398
- | Marketing enterprise | Confident but numeric; case studies over superlatives. |
399
- | Blog / social voice | Wry, developer-insider, occasional wordplay — the brand page explicitly calls out "delightful wordplay" as part of the register. |
400
-
401
- **Forbidden phrases.** "Blazingly fast" and "lightning-fast" as marketing adjectives — "fast" without the lightning is preferred. "Revolutionary", "game-changing", "unleash", "supercharge". Marketing toast strings like "You did it! 🎉". Emoji on product surfaces (dashboard, settings, billing) — Vercel does not toast-spam. Decorative "sparkle" language around AI features (✨ prefix on "AI Cloud" etc. is not Vercel's register, even when AI is the subject).
284
+ Vercel's public language is technical, direct, and outcome-oriented. It connects platform capability to building, shipping, scaling, and AI application work without explaining every infrastructure detail up front. Product and documentation copy should name the artifact or system involved—application, deployment, framework, model, environment, or team—and connect it to an observable next action. Enterprise material can discuss coordination and reliability but should remain concrete. Prefer active verbs, precise platform nouns, and short supporting explanations. Avoid invented performance numbers or universal claims not present in current first-party material.
402
285
 
403
286
  ## 11. Brand Narrative
404
287
 
405
- Vercel was founded in **2015** in San Francisco as **ZEIT** by **Guillermo Rauch** (CEO), **Tony Kovanen** (ex-CTO), and **Naoyuki Kanezawa** ([Vercel Wikipedia](https://en.wikipedia.org/wiki/Vercel), [History of Vercel 2015–2020](https://medium.com/history-of-vercel/history-of-vercel-2015-2020-6-7-zeit-and-next-js-dc480a88e0b8)). Rauch's prior OSS **Socket.IO** (real-time events) and **Mongoose** preceded the company and built his developer-first reputation ([rauchg.com/about](https://rauchg.com/about)). **Next.js was released in October 2016**, just one year after founding, and quickly became the platform's flagship product. The company **renamed ZEIT Vercel in April 2020**, retaining the triangular logo. Vercel raised **$250M in May 2024 at $3.25B valuation** ([BrandHistories](https://brandhistories.com/vercel/company-history)) and remains private as of 2026 with no announced IPO. Vercel's founding thesis is that frontend developers should not have to think about infrastructure: the framework and the deployment target should be one cognitive object, not two.
406
-
407
- The visual language — white canvas, near-black text (`#171717`), Geist Sans with aggressive negative letter-spacing, shadow-as-border throughout — is a design statement that mirrors the product thesis. It is **minimalism as engineering principle**, not minimalism as style choice. Every element on a Vercel marketing page has been through the same "does this justify its bytes?" discipline that a well-written Next.js component goes through. The Vercel Design team puts this explicitly: *"We design systems and systemize designs. Imbuing our work with care and craft as stewards of the Vercel Brand and Geist Design System."*
408
-
409
- What Vercel refuses: the "enterprise dev-tools dark dashboard" visual default, decorative illustrations of cloud icons and laptops, typography that wastes tracking, marketing language with adjective stacks ("blazingly fast, enterprise-grade, battle-tested"). What it embraces: Geist as a **developer-first typeface** (*"Specifically designed for developers and designers"*, per the Geist page), the Develop / Preview / Ship pipeline as a visual motif (three workflow colors), and the shadow-as-border technique as a constant reminder that the craft is in the details most teams don't ship.
288
+ Vercel evolved from ZEIT into a platform closely associated with Next.js and the frontend cloud, then expanded its story toward AI-native application development. Geist makes that evolution visible: a type and component system shaped for interfaces where code, deployment state, documentation, and product storytelling meet. The triangle symbol, monochrome structure, and tight typography keep the platform recognizable without relying on a broad color palette. The platform narrative consistently moves complexity behind a clearer developer workflow: source becomes a deployment, a deployment becomes an inspectable environment, and a team can iterate on the result. Current AI messaging extends that same premise to models and generated application experiences rather than replacing the foundation. Hairline grids, technical diagrams, and mono labels make infrastructure legible; large Geist headings make the product direction legible to a broader audience.
410
289
 
411
290
  ## 12. Principles
412
291
 
413
- 1. **Minimalism as engineering principle, not style.** Every element justifies its bytes. A drop shadow, a background gradient, a decorative icon — each is weighed against what it adds to understanding. The Vercel Design team states this explicitly: *"We design systems and systemize designs."*
414
- 2. **Shadow-as-border is a craft signal.** The `box-shadow: 0px 0px 0px 1px rgba(0,0,0,0.08)` technique is a technical choice with no marketing benefit — it exists because it's cleaner than `1px solid` on rounded corners. Readers of code recognize it. That recognition IS the brand.
415
- 3. **Type is compression.** Display headlines at -2.4px to -2.88px letter-spacing make the text feel minified, engineered, urgent. Generous tracking on display text would read as consumer-brand; Vercel reads as infrastructure.
416
- 4. **Workflow colors are semantic, not decorative.** Ship Red, Preview Pink, and Develop Blue each correspond to a specific stage in the product pipeline. Using them anywhere else — a decorative gradient, a generic CTA — breaks the pipeline metaphor.
417
- 5. **Three weights, no more.** 400 (read), 500 (interact), 600 (announce). Vercel does not use 700 / bold in Geist Sans. The narrow weight range forces hierarchy through size and tracking.
418
- 6. **Performance claims are numeric.** *"95% reduction in page load times"*, *"24x faster builds"* — not "blazingly fast". Developers are the audience; developers want numbers.
419
- 7. **Consistency is the product.** The same shadow stack, the same pill-badge treatment, the same Geist Mono uppercase labels appear across the marketing site, the dashboard, the docs, and the CLI output. Consistency is how an infrastructure brand earns trust.
420
- 8. **"Delightful wordplay" is the one license.** The Vercel Design page explicitly notes *"meticulous interactions, delightful wordplay"*. Occasional wit is allowed — but only in voice, never in visuals. The visuals stay austere.
292
+ 1. **Remove infrastructure noise.** Visual structure should clarify the application and its state.
293
+ 2. **Make technical content native.** Type, grids, and mono roles should serve real information.
294
+ 3. **Use precise defaults.** Small control geometry and neutral boundaries should be consistent.
295
+ 4. **Keep evidence layers explicit.** Geist examples are reusable system evidence; marketing and private dashboard UI remain separate, and one must not silently fill gaps in another.
421
296
 
422
297
  ## 13. Personas
423
298
 
424
- *Personas below are fictional archetypes informed by publicly observable Vercel user segments (frontend developers, founding engineers, DevOps engineers, engineering managers at Next.js-heavy teams), not individual people.*
299
+ First-party material establishes task contexts only:
300
+ - A developer evaluating how to build and deploy an application.
301
+ - A team comparing platform, framework, AI, or enterprise capabilities.
302
+ - A designer or engineer consulting the official Geist system.
425
303
 
426
- **Aarav Nair, 26, Bengaluru.** Frontend developer at a Series-A startup. Deploys to Vercel 8–12 times a day via `git push`. Reads the Vercel dashboard the way he reads a terminal — eyes scanning for non-zero values. Would never use a CI product whose dashboard required mouse navigation for common tasks. Appreciates that Vercel's docs have code-first examples above paragraph explanations.
427
-
428
- **Priya Shah, 34, Toronto.** Staff engineer at a media company. Migrated the company's React site to Next.js on Vercel two years ago. Lives in the Deployments view. Values preview URLs per PR more than any other single feature. Cares that Geist Mono renders the same in the dashboard as it does in her terminal — that visual consistency is a subtle trust signal.
429
-
430
- **Daniel Hwang, 41, Seoul.** Engineering manager with a team of 9 frontend engineers. Uses Vercel's analytics + speed insights in weekly team syncs. Picks infrastructure partners based on dashboard clarity and docs quality, not on pricing-page calculators. Views Vercel's design restraint as a credibility signal — a dashboard that is not trying to sell him is a dashboard he trusts with production.
431
-
432
- **Elena Romano, 28, Milan.** Founder + sole engineer of an indie SaaS. Uses Vercel because it's the shortest path from `npx create-next-app` to a live URL. Reads the Vercel blog for release notes and the occasional "how we built it" post. Finds Vercel's voice closer to how her engineer friends talk about software than how marketing teams talk about software — which is why she trusts it.
304
+ Project-specific names, company size, stack, deployment volume, budget, and success metrics are intentionally unspecified and must come from the product brief.
433
305
 
434
306
  ## 14. States
435
307
 
436
- | State | Treatment |
437
- |---|---|
438
- | **Empty (no projects)** | White canvas (`#ffffff`). Single line of Gray 900 (`#171717`) text at 18px Geist weight 500: "No projects yet." One dark pill CTA: "Add New...". No illustration, no onboarding tour. |
439
- | **Empty (deployments list, new project)** | Gray 500 (`#666666`) caption at 14px: "Your first deployment will appear here after you push to connected Git." Single link ("Connect a repository") in Link Blue. |
440
- | **Loading (dashboard first paint)** | Shadow-bordered skeleton blocks at Gray 100 (`#ebebeb`). 1.2s shimmer. Skeleton keeps the same `0px 0px 0px 1px` shadow-as-border as real content — geometry matches exactly on paint-in. |
441
- | **Loading (deployment in progress)** | Status pill with Develop Blue (`#0a72ef`) text + spinning icon at 14px Geist Mono uppercase. Deployment row remains interactive; the build log is accessible during build. |
442
- | **Error (build failed)** | Status pill in Ship Red (`#ff5b4f`). Inline expandable log shows the exact failure output. No modal. No sanitized "Build failed. Contact support." — the failure is the developer's problem to solve and the tool shows them the problem, verbatim. |
443
- | **Error (form validation, dashboard)** | Field-level. Shadow-border switches from subtle to Ship Red at the same 1px spread. 13px caption below in Ship Red describes what is invalid and what would be valid. |
444
- | **Error (API / runtime, serverless function)** | Dedicated error surface with the full stack trace, request ID, timestamp, region. Vercel treats runtime errors as first-class content, not toast dismissals. |
445
- | **Success (deployment ready)** | Status pill in subtle green tint with "Ready" label in 12px Geist Mono uppercase. Deployment URL is instantly copyable. No celebratory animation. |
446
- | **Success (action saved)** | 3s auto-dismiss toast at bottom-right. Geist weight 400, sentence case, past tense: "Settings updated." No emoji, no exclamation. |
447
- | **Skeleton** | Shadow-bordered blocks at exact final dimensions. Gray 100 (`#ebebeb`) fill. 1.2s shimmer in Gray 50 (`#fafafa`). Never uses a different color for skeleton — stays in the monochrome palette. |
448
- | **Disabled** | Opacity reduced on text and shadow-border together. Disabled dark buttons become `rgba(23,23,23,0.4)` fill. Geometry stable for re-enablement. |
449
- | **Cold-start / preview latency** | Subtle banner in Gray 50 with Gray 600 text acknowledging the current cold-start cost. Transparent honesty; Vercel knows developers care about this specific latency. |
308
+ The official Geist radio exposed an unchecked state, and one compact icon action exposed disabled in the baseline. The canonical controls otherwise retain explicit default-only state boundaries. Hover, focus, pressed, loading, success, error, deployment, and authenticated dashboard states are absent unless separately recaptured.
450
309
 
451
310
  ## 15. Motion & Easing
452
311
 
453
- **Durations**:
454
-
455
- | Token | Value | Use |
456
- |---|---|---|
457
- | `motion-instant` | 0ms | State commits, selection, toggle |
458
- | `motion-fast` | 120ms | Hover, focus, button press |
459
- | `motion-standard` | 200ms | Dropdown, popover, sheet, tab switch |
460
- | `motion-slow` | 320ms | Section reveals on marketing surfaces |
461
-
462
- **Easings**:
463
-
464
- | Token | Curve | Use |
465
- |---|---|---|
466
- | `ease-enter` | `cubic-bezier(0.2, 0.6, 0.25, 1)` | Arriving — sheets, popovers, dropdowns |
467
- | `ease-exit` | `cubic-bezier(0.4, 0.0, 1, 1)` | Dismissals |
468
- | `ease-standard` | `cubic-bezier(0.25, 0.1, 0.25, 1)` | Two-way transitions |
469
-
470
- **Explicitly forbidden.** No spring, no bounce, no overshoot. No `cubic-bezier` with middle control values above `1.0`. Vercel's motion matches its typography — compressed, deliberate, no playful excess. A bouncing modal would read as consumer app; Vercel is infrastructure.
471
-
472
- **Signature motions.**
473
-
474
- 1. **Deployment status transition.** When a deployment moves from "Building" (Develop Blue) to "Ready" (green) on the dashboard, the status pill transitions color over `motion-standard` with `ease-standard`. No scale, no flash. The single color change is the entire animation — minimalism even in state transitions.
475
- 2. **Shadow-border hover lift.** On hover over a card, the shadow stack intensifies from the base `rgba(0,0,0,0.08) 0px 0px 0px 1px, rgba(0,0,0,0.04) 0px 2px 2px` to include a deeper second layer over `motion-fast`. The element itself does not translate; the shadow grows. The card appears to "press outward from the page" without moving.
476
- 3. **Develop → Preview → Ship ambient.** The three-color workflow accent on marketing hero sections cycles at slow 12-second intervals using `linear` easing. This is the one ambient motion on the marketing site — and it is functional: it illustrates the pipeline concept the text describes rather than decorating.
477
- 4. **Reduce motion.** Under `prefers-reduced-motion: reduce`, all `motion-*` tokens collapse to `motion-instant`. The ambient Develop/Preview/Ship animation stops. Shadow-border hover lifts become instant. The dashboard remains fully functional.
478
-
479
- <!--
480
- OmD v0.1 Sources — Philosophy Layer (sections 10–15)
481
-
482
- Direct verification via WebFetch (2026-04-19):
483
- - https://vercel.com/ — confirms current marketing positioning:
484
- "Build and deploy the best web experiences with the AI Cloud"
485
- "Vercel provides the developer tools and cloud infrastructure to build,
486
- scale, and secure a faster, more personalized web."
487
- Confirms marketing voice register — terse, declarative headlines ("Your
488
- product, delivered", "Deploy once, deliver everywhere", "Previews for every
489
- push") and numeric performance claims ("95% reduction in page load times",
490
- "24x faster builds").
491
- - https://vercel.com/design — confirms the Vercel Design team's own
492
- self-description (verbatim):
493
- "We design systems and systemize designs. Imbuing our work with care
494
- and craft as stewards of the Vercel Brand and Geist Design System."
495
- Also mentions "meticulous interactions, delightful wordplay" as explicit
496
- tone register.
497
- - https://vercel.com/geist/introduction — confirms Geist Design System's
498
- tagline ("Vercel design system for building consistent web experiences")
499
- and the Geist Sans / Geist Mono typefaces as "Specifically designed for
500
- developers and designers".
501
-
502
- Base DESIGN.md (sections 1–9) is the source for all token-level claims
503
- (Vercel Black #171717, Geist Sans/Mono fonts, shadow-as-border technique,
504
- workflow accent colors Ship Red #ff5b4f / Preview Pink #de1d8d / Develop
505
- Blue #0a72ef, multi-layer shadow stacks, three-weight system 400/500/600).
506
-
507
- Not independently verified via WebFetch — widely documented public facts used:
508
- - Vercel was founded in 2015 by Guillermo Rauch.
509
- - The company was originally named ZEIT and renamed to Vercel in April 2020.
510
- - Vercel is the primary maintainer of Next.js, the open-source React framework.
511
- - Next.js has existed as an open-source project since 2016.
512
-
513
- Personas (§13) are fictional archetypes informed by publicly observable
514
- Vercel user segments (frontend developers, staff engineers, engineering
515
- managers, founding engineers of Next.js-heavy teams). Names are illustrative;
516
- they do not refer to real people.
517
-
518
- Interpretive claims (e.g., "shadow-as-border is a craft signal", "type is
519
- compression", "developers are the audience; developers want numbers") are
520
- editorial readings connecting Vercel's stated design posture to the design
521
- system, not directly sourced Vercel statements.
522
- -->
312
+ No reusable duration or easing curve is promoted. Baseline DOM capture cannot establish a universal motion system, and the current reference does not infer one.
313
+
314
+ ---
523
315
 
316
+ **Verified:** 2026-07-12 (omd:migrate)
317
+ **Tier 1 sources:** https://vercel.com/ ; https://vercel.com/geist/introduction ; https://vercel.com/font
318
+ **Tier 2 attempts:** getdesign.md/vercel supplied a directory entry only; Refero had no reliable Vercel record
319
+ **Conflicts unresolved:** none