jfl 0.0.0

package/template/context-hub

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+#!/bin/bash
+# Context Hub CLI Wrapper - uses jfl command
+exec jfl context-hub "$@"

package/template/knowledge/BRAND_BRIEF.md

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+# Brand Brief
+
+> Fill this out and save to `knowledge/BRAND_BRIEF.md`
+
+---
+
+## Identity
+
+**Name:**
+<!-- Your brand name -->
+
+**Tagline:**
+<!-- One line that captures what you do / your essence -->
+
+**Domain:**
+<!-- yourbrand.com -->
+
+---
+
+## What You Do
+
+**One sentence:**
+<!-- Explain what you do in one sentence -->
+
+**For whom:**
+<!-- Who is your primary audience? -->
+
+**The problem you solve:**
+<!-- What pain point do you address? -->
+
+---
+
+## Personality
+
+**Values (pick 3-5):**
+<!-- What does your brand stand for? -->
+-
+-
+-
+
+**Voice:**
+<!-- How do you speak? Pick adjectives -->
+<!-- Examples: casual, professional, playful, serious, technical, accessible -->
+
+
+**Tone:**
+<!-- What's the emotional register? -->
+<!-- Examples: warm, cool, energetic, calm, provocative, reassuring -->
+
+
+---
+
+## Visual Direction
+
+**Aesthetic:**
+<!-- What visual style fits your brand? -->
+<!-- Examples: terminal/hacker, minimal, bold, playful, corporate, editorial -->
+
+
+**Inspiration:**
+<!-- Brands you admire visually (doesn't have to be same industry) -->
+-
+-
+-
+
+**Avoid:**
+<!-- Visual directions that feel wrong for your brand -->
+-
+
+---
+
+## Technical Constraints
+
+**Primary context:**
+<!-- Where will your brand appear most? -->
+<!-- Examples: web app, mobile app, CLI, social media, print -->
+
+
+**Theme preference:**
+<!-- Dark-first, light-first, or equal? -->
+
+
+**Existing colors:**
+<!-- Any colors you must use or want to incorporate? -->
+
+
+---
+
+## Mark Preferences
+
+**Type preference:**
+<!-- What kind of mark appeals to you? -->
+<!-- Options: symbol, lettermark, wordmark, icon, abstract, combination -->
+
+
+**Complexity:**
+<!-- Minimal (works at 16px) vs detailed (needs larger sizes) -->
+
+
+**Keywords for the mark:**
+<!-- Words that should inform the mark design -->
+-
+-
+-
+
+---
+
+## Examples of What You Like
+
+<!-- Paste URLs or describe marks/brands you like visually -->
+
+1.
+
+2.
+
+3.
+
+---
+
+## Anything Else
+
+<!-- Any other context that would help -->
+
+

package/template/knowledge/BRAND_DECISIONS.md

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+# Brand Decisions
+
+> This file gets filled in as you make selections during the brand architect workflow.
+>
+> Last updated: {date}
+
+---
+
+## Quick Reference
+
+| Decision | Value |
+|----------|-------|
+| **Primary Mark** | {not selected} |
+| **Default Theme** | {dark / light} |
+| **Primary Accent** | {color} |
+| **Typography** | {font stack} |
+| **Tagline** | "{tagline}" |
+
+---
+
+## THE MARK
+
+### Selected Mark
+- **File:** `{filename}`
+- **Description:** {what it represents}
+- **Why chosen:** {rationale}
+
+### Mark Variants
+
+| Context | Mark | File | Notes |
+|---------|------|------|-------|
+| Favicon (16-48px) | | | |
+| Icon (80-160px) | | | |
+| PFP (400px) | | | |
+| Banner | | | |
+| Hero | | | |
+
+### Mark Files
+
+**SVG:**
+| File | Use |
+|------|-----|
+| `mark-{version}-transparent.svg` | Base mark |
+| `mark-{version}-{size}-dark.svg` | Dark mode |
+| `mark-{version}-{size}-light.svg` | Light mode |
+
+### Usage Rules
+- {Any rules about when to use what}
+- {Spacing requirements}
+- {What not to do}
+
+---
+
+## COLORS
+
+### Dark Mode (Default)
+```css
+--brand-bg: #000000;
+--brand-fg: #FFFFFF;
+--brand-accent: {accent};
+```
+
+### Light Mode
+```css
+--brand-bg: #FFFFFF;
+--brand-fg: #000000;
+--brand-accent: {accent-light};
+```
+
+### Full Palette
+| Token | Dark | Light | Use |
+|-------|------|-------|-----|
+| Background | | | Main bg |
+| Foreground | | | Text |
+| Accent | | | CTAs, highlights |
+| Success | | | Positive states |
+| Error | | | Errors |
+| Warning | | | Warnings |
+| Muted | | | Secondary text |
+
+---
+
+## TYPOGRAPHY
+
+### Font Stack
+```css
+font-family: {stack};
+```
+
+### Weights
+- **Body:** {weight}
+- **Headings:** {weight}
+- **Emphasis:** {weight}
+
+### Sizes
+| Use | Size |
+|-----|------|
+| Body | |
+| H1 | |
+| H2 | |
+| Small | |
+
+### Style Notes
+- {Preferences: lowercase, uppercase, sentence case}
+- {Letter spacing}
+- {Line height}
+
+---
+
+## SOCIAL ASSETS
+
+### Twitter Banner
+| Size | Dark | Light |
+|------|------|-------|
+| Small | `banner-sm-1500x500-dark.svg` | |
+| Medium | `banner-md-1500x500-dark.svg` | |
+| Large | `banner-lg-1500x500-dark.svg` | |
+| X-Large | `banner-xl-1500x500-dark.svg` | |
+
+### OG Images
+| Variant | File | Use |
+|---------|------|-----|
+| Default | `og-default-1200x630-dark.svg` | Homepage |
+| Tagline | `og-tagline-1200x630-dark.svg` | Marketing |
+
+### PFP
+| Platform | File |
+|----------|------|
+| Twitter | `pfp-400-dark.svg` |
+
+---
+
+## FAVICONS
+
+| Size | File | Use |
+|------|------|-----|
+| 16px | `favicon-16.png` | Browser tab |
+| 32px | `favicon-32.png` | Browser tab @2x |
+| 48px | `favicon-48.png` | Windows |
+| 96px | `favicon-96.png` | Android Chrome |
+| 180px | `favicon-180.png` | Apple Touch |
+| 192px | `favicon-192.png` | Android Chrome |
+| 512px | `favicon-512.png` | PWA |
+
+---
+
+## DO NOT USE
+
+- {Deprecated marks}
+- {Retired colors}
+- {Old assets}
+
+---
+
+## FOR IMPLEMENTERS
+
+When implementing this brand:
+
+1. Use marks from `outputs/svg/mark/`
+2. Use social assets from `outputs/svg/social/`
+3. Reference this file for all decisions
+4. Check `outputs/css/global.css` for CSS tokens
+
+---
+
+```
+{mark preview here}
+```

package/template/knowledge/NARRATIVE.md

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+# Narrative
+
+> Copy to `knowledge/NARRATIVE.md` and fill out.
+> How you tell the story - from elevator pitch to deep dive.
+
+---
+
+## The Narrative Stack
+
+Different depths for different contexts:
+
+### 1. Tagline (5 words)
+<!-- The bumper sticker -->
+
+
+### 2. Tweet (280 chars)
+<!-- One tweet explanation -->
+
+
+### 3. Elevator Pitch (30 seconds)
+<!-- Verbal explanation to a stranger -->
+
+
+### 4. One-Pager (2 minutes read)
+<!-- Written overview with key points -->
+
+
+### 5. Full Story (10 minutes)
+<!-- Complete narrative arc -->
+
+
+---
+
+## Story Arc
+
+### The Setup (Problem)
+<!-- Set the stage - what's wrong with the world? -->
+
+
+### The Shift (Insight)
+<!-- The key realization that changes everything -->
+
+
+### The Solution (Product)
+<!-- How you address the problem with this insight -->
+
+
+### The Stakes (Why Now)
+<!-- Why this matters now, what happens if we don't act -->
+
+
+### The Invitation (CTA)
+<!-- What you want them to do -->
+
+
+---
+
+## Audience-Specific Narratives
+
+### For Developers
+<!-- Technical angle, implementation focus -->
+
+
+### For Business/Investors
+<!-- Value creation, market opportunity -->
+
+
+### For End Users
+<!-- Benefits, outcomes, simplicity -->
+
+
+### For Media
+<!-- Newsworthy angle, trend connection -->
+
+
+---
+
+## Key Messages
+
+### Must Always Say
+<!-- Core truths that must be in every communication -->
+-
+-
+-
+
+### Never Say
+<!-- Things to avoid -->
+-
+-
+-
+
+### Proof Points
+<!-- Evidence that backs up claims -->
+-
+-
+-
+
+---
+
+## Analogies That Work
+
+| Concept | Analogy |
+|---------|---------|
+| {your concept} | "It's like {familiar thing} for {new context}" |
+
+---
+
+## Objections & Responses
+
+| Objection | Response |
+|-----------|----------|
+| "Why not just..." | {response} |
+| "Isn't this like..." | {response} |
+| "What about..." | {response} |

package/template/knowledge/ROADMAP.md

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+# Roadmap
+
+> Copy to `knowledge/ROADMAP.md` and fill out.
+> What ships when.
+
+---
+
+## Launch Date
+
+**Target:** {date}
+
+**What's shipping:**
+<!-- The core deliverables for launch -->
+-
+-
+-
+
+---
+
+## Current Phase
+
+```
+[ ] Phase 1: {name}
+    └─ {description}
+
+[ ] Phase 2: {name}
+    └─ {description}
+
+[ ] Phase 3: {name}
+    └─ {description}
+
+[ ] Launch
+    └─ {what launch means}
+```
+
+---
+
+## Milestones
+
+### Pre-Launch
+
+| Week | Focus | Deliverables |
+|------|-------|--------------|
+| -4 | | |
+| -3 | | |
+| -2 | | |
+| -1 | | |
+
+### Launch Week
+
+| Day | Activity |
+|-----|----------|
+| Mon | |
+| Tue | |
+| Wed | |
+| Thu | |
+| Fri | |
+
+### Post-Launch
+
+| Week | Focus |
+|------|-------|
+| +1 | |
+| +2 | |
+| +4 | |
+
+---
+
+## Dependencies
+
+### Blockers
+<!-- What must happen before we can proceed -->
+-
+
+### External Dependencies
+<!-- Things outside our control -->
+-
+
+### Internal Dependencies
+<!-- Things we need to complete first -->
+-
+
+---
+
+## Success Metrics
+
+### Launch Day Goals
+| Metric | Target |
+|--------|--------|
+| | |
+| | |
+| | |
+
+### 30-Day Goals
+| Metric | Target |
+|--------|--------|
+| | |
+| | |
+
+### 90-Day Goals
+| Metric | Target |
+|--------|--------|
+| | |
+| | |
+
+---
+
+## Team Assignments
+
+| Area | Owner | Status |
+|------|-------|--------|
+| Product | | |
+| Marketing | | |
+| Content | | |
+| Design | | |
+| Dev | | |
+
+---
+
+## Updates Log
+
+<!-- Reverse chronological - newest first -->
+
+### {date}
+- {update}
+
+### {date}
+- {update}

package/template/knowledge/THESIS.md

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+# Thesis
+
+> Copy to `knowledge/THESIS.md` and fill out.
+> Why this wins - the investment/value case.
+
+---
+
+## The Core Thesis
+
+**In one paragraph, why will this succeed:**
+<!-- The fundamental bet you're making -->
+
+
+---
+
+## Market Opportunity
+
+### Total Addressable Market (TAM)
+<!-- The full market if you captured everything -->
+
+
+### Serviceable Market (SAM)
+<!-- The realistic portion you could serve -->
+
+
+### Initial Target (SOM)
+<!-- What you're going after first -->
+
+
+---
+
+## Competitive Landscape
+
+### Direct Competitors
+| Competitor | What They Do | How You're Different |
+|------------|--------------|---------------------|
+| | | |
+
+### Indirect Competitors
+| Alternative | Why People Use It | Why You Win |
+|-------------|-------------------|-------------|
+| | | |
+
+---
+
+## Moats & Defensibility
+
+### What makes you hard to copy:
+<!-- Technical moat, network effects, data advantages, etc. -->
+-
+-
+-
+
+### What gets stronger with scale:
+<!-- Flywheel effects, compounding advantages -->
+-
+-
+-
+
+---
+
+## Business Model
+
+### How You Make Money
+<!-- Revenue streams -->
+-
+-
+-
+
+### Unit Economics
+| Metric | Value |
+|--------|-------|
+| CAC | |
+| LTV | |
+| Payback | |
+
+### Path to Profitability
+<!-- When and how you become profitable -->
+
+
+---
+
+## Risks & Mitigations
+
+| Risk | Likelihood | Impact | Mitigation |
+|------|------------|--------|------------|
+| | | | |
+| | | | |
+
+---
+
+## Why This Team
+
+<!-- What makes you uniquely qualified to win this -->
+
+
+---
+
+## The Ask
+
+**What you need to succeed:**
+<!-- Investment, partnerships, hires, etc. -->
+
+
+**What success looks like in:**
+- 6 months:
+- 12 months:
+- 24 months:

package/template/knowledge/VISION.md

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+# Vision
+
+> Copy to `knowledge/VISION.md` and fill out.
+
+---
+
+## The One-Liner
+
+**What you're building in one sentence:**
+<!-- Example: "The operating system for autonomous AI agents" -->
+
+
+---
+
+## The Problem
+
+**What's broken today:**
+<!-- What pain exists? Why hasn't this been solved? -->
+
+
+**Who feels this pain:**
+<!-- Be specific about your audience -->
+
+
+---
+
+## The Solution
+
+**What you're building:**
+<!-- Your product/service in plain terms -->
+
+
+**Why this works:**
+<!-- What makes your approach right? -->
+
+
+---
+
+## The Shift
+
+**Before (status quo):**
+<!-- How things work today -->
+
+
+**After (your world):**
+<!-- How things work with your solution -->
+
+
+---
+
+## Why Now
+
+**What changed that makes this possible/urgent:**
+<!-- New technology? Market shift? Regulatory change? -->
+
+
+---
+
+## The End State
+
+**Where this is going (3-5 years out):**
+<!-- The big vision - what does success look like? -->
+
+
+---
+
+## Quick Reference
+
+| Question | Answer |
+|----------|--------|
+| What do you do? | {one sentence} |
+| For whom? | {audience} |
+| Why does it matter? | {core insight} |
+| Why will you win? | {unfair advantage} |