@namch/agent-assistant 1.0.0 → 1.0.2

package/skills/content-creator/SKILL.md

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+---
+name: content-creator
+description: Create SEO-optimized marketing content with consistent brand voice. Includes brand voice analyzer, SEO optimizer, content frameworks, and social media templates. Use when writing blog posts, creating social media content, analyzing brand voice, optimizing SEO, planning content calendars, or when user mentions content creation, brand voice, SEO optimization, social media marketing, or content strategy.
+license: MIT
+metadata:
+  version: 1.0.0
+  author: Alireza Rezvani
+  category: marketing
+  domain: content-marketing
+  updated: 2025-10-20
+  python-tools: brand_voice_analyzer.py, seo_optimizer.py
+  tech-stack: SEO, social-media-platforms
+---
+
+# Content Creator
+
+Professional-grade brand voice analysis, SEO optimization, and platform-specific content frameworks.
+
+## Keywords
+content creation, blog posts, SEO, brand voice, social media, content calendar, marketing content, content strategy, content marketing, brand consistency, content optimization, social media marketing, content planning, blog writing, content frameworks, brand guidelines, social media strategy
+
+## Quick Start
+
+### For Brand Voice Development
+1. Run `scripts/brand_voice_analyzer.py` on existing content to establish baseline
+2. Review `references/brand_guidelines.md` to select voice attributes
+3. Apply chosen voice consistently across all content
+
+### For Blog Content Creation
+1. Choose template from `references/content_frameworks.md`
+2. Research keywords for topic
+3. Write content following template structure
+4. Run `scripts/seo_optimizer.py [file] [primary-keyword]` to optimize
+5. Apply recommendations before publishing
+
+### For Social Media Content
+1. Review platform best practices in `references/social_media_optimization.md`
+2. Use appropriate template from `references/content_frameworks.md`
+3. Optimize based on platform-specific guidelines
+4. Schedule using `assets/content_calendar_template.md`
+
+## Core Workflows
+
+### Establishing Brand Voice (First Time Setup)
+
+When creating content for a new brand or client:
+
+1. **Analyze Existing Content** (if available)
+   ```bash
+   python scripts/brand_voice_analyzer.py existing_content.txt
+   ```
+   
+2. **Define Voice Attributes**
+   - Review brand personality archetypes in `references/brand_guidelines.md`
+   - Select primary and secondary archetypes
+   - Choose 3-5 tone attributes
+   - Document in brand guidelines
+
+3. **Create Voice Sample**
+   - Write 3 sample pieces in chosen voice
+   - Test consistency using analyzer
+   - Refine based on results
+
+### Creating SEO-Optimized Blog Posts
+
+1. **Keyword Research**
+   - Identify primary keyword (search volume 500-5000/month)
+   - Find 3-5 secondary keywords
+   - List 10-15 LSI keywords
+
+2. **Content Structure**
+   - Use blog template from `references/content_frameworks.md`
+   - Include keyword in title, first paragraph, and 2-3 H2s
+   - Aim for 1,500-2,500 words for comprehensive coverage
+
+3. **Optimization Check**
+   ```bash
+   python scripts/seo_optimizer.py blog_post.md "primary keyword" "secondary,keywords,list"
+   ```
+
+4. **Apply SEO Recommendations**
+   - Adjust keyword density to 1-3%
+   - Ensure proper heading structure
+   - Add internal and external links
+   - Optimize meta description
+
+### Social Media Content Creation
+
+1. **Platform Selection**
+   - Identify primary platforms based on audience
+   - Review platform-specific guidelines in `references/social_media_optimization.md`
+
+2. **Content Adaptation**
+   - Start with blog post or core message
+   - Use repurposing matrix from `references/content_frameworks.md`
+   - Adapt for each platform following templates
+
+3. **Optimization Checklist**
+   - Platform-appropriate length
+   - Optimal posting time
+   - Correct image dimensions
+   - Platform-specific hashtags
+   - Engagement elements (polls, questions)
+
+### Content Calendar Planning
+
+1. **Monthly Planning**
+   - Copy `assets/content_calendar_template.md`
+   - Set monthly goals and KPIs
+   - Identify key campaigns/themes
+
+2. **Weekly Distribution**
+   - Follow 40/25/25/10 content pillar ratio
+   - Balance platforms throughout week
+   - Align with optimal posting times
+
+3. **Batch Creation**
+   - Create all weekly content in one session
+   - Maintain consistent voice across pieces
+   - Prepare all visual assets together
+
+## Key Scripts
+
+### brand_voice_analyzer.py
+Analyzes text content for voice characteristics, readability, and consistency.
+
+**Usage**: `python scripts/brand_voice_analyzer.py <file> [json|text]`
+
+**Returns**:
+- Voice profile (formality, tone, perspective)
+- Readability score
+- Sentence structure analysis
+- Improvement recommendations
+
+### seo_optimizer.py
+Analyzes content for SEO optimization and provides actionable recommendations.
+
+**Usage**: `python scripts/seo_optimizer.py <file> [primary_keyword] [secondary_keywords]`
+
+**Returns**:
+- SEO score (0-100)
+- Keyword density analysis
+- Structure assessment
+- Meta tag suggestions
+- Specific optimization recommendations
+
+## Reference Guides
+
+### When to Use Each Reference
+
+**references/brand_guidelines.md**
+- Setting up new brand voice
+- Ensuring consistency across content
+- Training new team members
+- Resolving voice/tone questions
+
+**references/content_frameworks.md**
+- Starting any new content piece
+- Structuring different content types
+- Creating content templates
+- Planning content repurposing
+
+**references/social_media_optimization.md**
+- Platform-specific optimization
+- Hashtag strategy development
+- Understanding algorithm factors
+- Setting up analytics tracking
+
+## Best Practices
+
+### Content Creation Process
+1. Always start with audience need/pain point
+2. Research before writing
+3. Create outline using templates
+4. Write first draft without editing
+5. Optimize for SEO
+6. Edit for brand voice
+7. Proofread and fact-check
+8. Optimize for platform
+9. Schedule strategically
+
+### Quality Indicators
+- SEO score above 75/100
+- Readability appropriate for audience
+- Consistent brand voice throughout
+- Clear value proposition
+- Actionable takeaways
+- Proper visual formatting
+- Platform-optimized
+
+### Common Pitfalls to Avoid
+- Writing before researching keywords
+- Ignoring platform-specific requirements
+- Inconsistent brand voice
+- Over-optimizing for SEO (keyword stuffing)
+- Missing clear CTAs
+- Publishing without proofreading
+- Ignoring analytics feedback
+
+## Performance Metrics
+
+Track these KPIs for content success:
+
+### Content Metrics
+- Organic traffic growth
+- Average time on page
+- Bounce rate
+- Social shares
+- Backlinks earned
+
+### Engagement Metrics
+- Comments and discussions
+- Email click-through rates
+- Social media engagement rate
+- Content downloads
+- Form submissions
+
+### Business Metrics
+- Leads generated
+- Conversion rate
+- Customer acquisition cost
+- Revenue attribution
+- ROI per content piece
+
+## Integration Points
+
+This skill works best with:
+- Analytics platforms (Google Analytics, social media insights)
+- SEO tools (for keyword research)
+- Design tools (for visual content)
+- Scheduling platforms (for content distribution)
+- Email marketing systems (for newsletter content)
+
+## Quick Commands
+
+```bash
+# Analyze brand voice
+python scripts/brand_voice_analyzer.py content.txt
+
+# Optimize for SEO
+python scripts/seo_optimizer.py article.md "main keyword"
+
+# Check content against brand guidelines
+grep -f references/brand_guidelines.md content.txt
+
+# Create monthly calendar
+cp assets/content_calendar_template.md this_month_calendar.md
+```

package/skills/content-creator/assets/content_calendar_template.md

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+# Content Calendar Template - [Month Year]
+
+## Monthly Goals
+- **Traffic Goal**: 
+- **Lead Generation Goal**: 
+- **Engagement Goal**: 
+- **Key Campaign**: 
+
+## Week 1: [Date Range]
+
+### Monday [Date]
+**Platform**: Blog
+**Topic**: 
+**Keywords**: 
+**Status**: [ ] Planned [ ] Written [ ] Reviewed [ ] Published
+**Owner**: 
+**Notes**: 
+
+**Platform**: LinkedIn
+**Type**: Article Share
+**Caption**: 
+**Hashtags**: 
+**Time**: 10:00 AM
+
+### Tuesday [Date]
+**Platform**: Instagram
+**Type**: Carousel
+**Topic**: 
+**Visuals**: [ ] Created [ ] Approved
+**Caption**: 
+**Hashtags**: 
+**Time**: 12:00 PM
+
+### Wednesday [Date]
+**Platform**: Email Newsletter
+**Subject Line**: 
+**Segment**: 
+**CTA**: 
+**Status**: [ ] Drafted [ ] Designed [ ] Scheduled
+
+### Thursday [Date]
+**Platform**: Twitter/X
+**Type**: Thread
+**Topic**: 
+**Thread Length**: 
+**Media**: [ ] Images [ ] GIFs [ ] None
+**Time**: 2:00 PM
+
+### Friday [Date]
+**Platform**: Multi-channel
+**Campaign**: 
+**Assets Needed**:
+- [ ] Blog post
+- [ ] Social graphics
+- [ ] Email
+- [ ] Video
+
+## Week 2: [Date Range]
+[Repeat structure]
+
+## Week 3: [Date Range]
+[Repeat structure]
+
+## Week 4: [Date Range]
+[Repeat structure]
+
+## Content Bank (Ideas for Future)
+1. 
+2. 
+3. 
+4. 
+5. 
+
+## Performance Review (End of Month)
+
+### Top Performing Content
+1. **Title/Topic**: 
+   - **Metric**: 
+   - **Why it worked**: 
+
+2. **Title/Topic**: 
+   - **Metric**: 
+   - **Why it worked**: 
+
+### Lessons Learned
+- 
+- 
+- 
+
+### Adjustments for Next Month
+- 
+- 
+- 
+
+## Resource Links
+- Brand Guidelines: [Link]
+- Asset Library: [Link]
+- Analytics Dashboard: [Link]
+- Team Calendar: [Link]

package/skills/content-creator/references/brand_guidelines.md

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+# Brand Voice & Style Guidelines
+
+## Brand Voice Framework
+
+### 1. Voice Dimensions
+
+#### Formality Spectrum
+- **Formal**: Legal documents, investor communications, crisis responses
+- **Professional**: B2B content, whitepapers, case studies
+- **Conversational**: Blog posts, social media, email newsletters
+- **Casual**: Community engagement, behind-the-scenes content
+
+#### Tone Attributes
+Choose 3-5 primary attributes for your brand:
+- **Authoritative**: Position as industry expert
+- **Friendly**: Approachable and warm
+- **Innovative**: Forward-thinking and creative
+- **Trustworthy**: Reliable and transparent
+- **Inspiring**: Motivational and uplifting
+- **Educational**: Informative and helpful
+- **Witty**: Clever and entertaining (use sparingly)
+
+#### Perspective
+- **First Person Plural (We/Our)**: Creates partnership feeling
+- **Second Person (You/Your)**: Direct and engaging
+- **Third Person**: Objective and professional
+
+### 2. Brand Personality Archetypes
+
+Choose one primary and one secondary archetype:
+
+**The Expert**
+- Tone: Knowledgeable, confident, informative
+- Content: Data-driven, research-backed, educational
+- Example: "Our research shows that 87% of businesses..."
+
+**The Friend**
+- Tone: Warm, supportive, conversational
+- Content: Relatable, helpful, encouraging
+- Example: "We get it - marketing can be overwhelming..."
+
+**The Innovator**
+- Tone: Visionary, bold, forward-thinking
+- Content: Cutting-edge, disruptive, trendsetting
+- Example: "The future of marketing is here..."
+
+**The Guide**
+- Tone: Wise, patient, instructive
+- Content: Step-by-step, clear, actionable
+- Example: "Let's walk through this together..."
+
+**The Motivator**
+- Tone: Energetic, positive, inspiring
+- Content: Empowering, action-oriented, transformative
+- Example: "You have the power to transform your business..."
+
+### 3. Writing Principles
+
+#### Clarity First
+- Use simple words when possible
+- Break complex ideas into digestible pieces
+- Lead with the main point
+- Use active voice (80% of the time)
+
+#### Customer-Centric
+- Focus on benefits, not features
+- Address pain points directly
+- Use "you" more than "we"
+- Include customer success stories
+
+#### Consistency
+- Maintain voice across all channels
+- Use approved terminology
+- Follow formatting standards
+- Apply style rules uniformly
+
+### 4. Language Guidelines
+
+#### Words We Use
+- **Action verbs**: Transform, accelerate, optimize, unlock, elevate
+- **Positive descriptors**: Seamless, powerful, intuitive, strategic
+- **Outcome-focused**: Results, growth, success, impact, ROI
+
+#### Words We Avoid
+- **Jargon**: Synergy, leverage (as verb), bandwidth (for availability)
+- **Overused**: Innovative, disruptive, cutting-edge (unless truly applicable)
+- **Weak**: Very, really, just, maybe, hopefully
+- **Negative**: Can't, won't, impossible, problem (use "challenge")
+
+### 5. Content Structure Templates
+
+#### Blog Post Structure
+1. **Hook** (1-2 sentences): Grab attention with a question, statistic, or bold statement
+2. **Context** (1 paragraph): Explain why this matters now
+3. **Main Content** (3-5 sections): Deliver value with clear subheadings
+4. **Conclusion** (1 paragraph): Summarize key points
+5. **Call to Action**: Clear next step for readers
+
+#### Social Media Framework
+- **LinkedIn**: Professional insights, industry news, thought leadership
+- **Twitter/X**: Quick tips, engaging questions, thread stories
+- **Instagram**: Visual storytelling, behind-the-scenes, inspiration
+- **Facebook**: Community building, longer narratives, events
+
+### 6. Messaging Pillars
+
+Define 3-4 core themes that appear consistently:
+
+1. **Innovation & Technology**
+   - AI-powered solutions
+   - Data-driven insights
+   - Future-ready strategies
+
+2. **Customer Success**
+   - Real results and ROI
+   - Partnership approach
+   - Tailored solutions
+
+3. **Expertise & Trust**
+   - Industry leadership
+   - Proven methodologies
+   - Transparent communication
+
+4. **Growth & Transformation**
+   - Scaling businesses
+   - Digital transformation
+   - Continuous improvement
+
+### 7. Audience Personas
+
+#### Decision Makers (C-Suite)
+- **Tone**: Professional, strategic, ROI-focused
+- **Content**: High-level insights, business impact, competitive advantages
+- **Pain Points**: Growth, efficiency, competition
+
+#### Practitioners (Marketing Managers)
+- **Tone**: Practical, supportive, educational
+- **Content**: How-to guides, best practices, tools
+- **Pain Points**: Time, resources, skills
+
+#### Innovators (Early Adopters)
+- **Tone**: Exciting, cutting-edge, visionary
+- **Content**: Trends, new features, future predictions
+- **Pain Points**: Staying ahead, differentiation
+
+### 8. Channel-Specific Guidelines
+
+#### Website Copy
+- Headlines: 6-12 words, benefit-focused
+- Body: Short paragraphs (2-3 sentences)
+- CTAs: Action-oriented, specific
+
+#### Email Marketing
+- Subject Lines: 30-50 characters, personalized
+- Preview Text: Complement subject, add urgency
+- Body: Scannable, one main message
+
+#### Blog Content
+- Title: Include primary keyword, under 60 characters
+- Introduction: Hook within first 50 words
+- Sections: 200-300 words each
+- Lists: 5-7 items optimal
+
+### 9. Grammar & Mechanics
+
+#### Punctuation
+- Oxford comma: Always use
+- Em dashes: For emphasis—like this
+- Exclamation points: Maximum one per piece
+
+#### Capitalization
+- Headlines: Title Case for H1, Sentence case for H2-H6
+- Product names: As trademarked
+- Job titles: Lowercase unless before name
+
+#### Numbers
+- Spell out one through nine
+- Use numerals for 10 and above
+- Always use numerals for percentages
+
+### 10. Inclusivity Guidelines
+
+- Use gender-neutral language
+- Avoid idioms that don't translate
+- Consider global audience
+- Ensure accessibility in formatting
+- Represent diverse perspectives
+
+## Quick Reference Checklist
+
+Before publishing any content, verify:
+- [ ] Matches brand voice and tone
+- [ ] Free of jargon and complex terms
+- [ ] Includes clear value proposition
+- [ ] Has appropriate CTA
+- [ ] Follows grammar guidelines
+- [ ] Mobile-friendly formatting
+- [ ] Accessible to all audiences
+- [ ] Proofread and fact-checked