@adtrackify/at-tracking-event-types 4.45.0 → 4.47.0

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Files changed (41) hide show
  1. package/dist/cjs/__tests__/measure-alias-map.spec.js +100 -4
  2. package/dist/cjs/__tests__/measure-alias-map.spec.js.map +1 -1
  3. package/dist/cjs/types/api/measures/definitions/core-measure-definitions.js +8 -973
  4. package/dist/cjs/types/api/measures/definitions/core-measure-definitions.js.map +1 -1
  5. package/dist/cjs/types/api/measures/definitions/measure-definitions.js +6 -6
  6. package/dist/cjs/types/api/measures/definitions/measure-definitions.js.map +1 -1
  7. package/dist/cjs/types/api/measures/definitions/orders-measure-definitions.js +48 -841
  8. package/dist/cjs/types/api/measures/definitions/orders-measure-definitions.js.map +1 -1
  9. package/dist/cjs/types/api/measures/deprecated-measures.d.ts +78 -0
  10. package/dist/cjs/types/api/measures/deprecated-measures.js +83 -0
  11. package/dist/cjs/types/api/measures/deprecated-measures.js.map +1 -0
  12. package/dist/cjs/types/api/measures/index.d.ts +1 -0
  13. package/dist/cjs/types/api/measures/index.js +1 -0
  14. package/dist/cjs/types/api/measures/index.js.map +1 -1
  15. package/dist/cjs/types/api/measures/measure-alias-map.d.ts +7 -4
  16. package/dist/cjs/types/api/measures/measure-alias-map.js +95 -24
  17. package/dist/cjs/types/api/measures/measure-alias-map.js.map +1 -1
  18. package/dist/cjs/types/api/measures/measures.d.ts +0 -76
  19. package/dist/cjs/types/api/measures/measures.js +0 -76
  20. package/dist/cjs/types/api/measures/measures.js.map +1 -1
  21. package/dist/esm/__tests__/measure-alias-map.spec.js +100 -4
  22. package/dist/esm/__tests__/measure-alias-map.spec.js.map +1 -1
  23. package/dist/esm/types/api/measures/definitions/core-measure-definitions.js +8 -973
  24. package/dist/esm/types/api/measures/definitions/core-measure-definitions.js.map +1 -1
  25. package/dist/esm/types/api/measures/definitions/measure-definitions.js +6 -6
  26. package/dist/esm/types/api/measures/definitions/measure-definitions.js.map +1 -1
  27. package/dist/esm/types/api/measures/definitions/orders-measure-definitions.js +49 -842
  28. package/dist/esm/types/api/measures/definitions/orders-measure-definitions.js.map +1 -1
  29. package/dist/esm/types/api/measures/deprecated-measures.d.ts +78 -0
  30. package/dist/esm/types/api/measures/deprecated-measures.js +80 -0
  31. package/dist/esm/types/api/measures/deprecated-measures.js.map +1 -0
  32. package/dist/esm/types/api/measures/index.d.ts +1 -0
  33. package/dist/esm/types/api/measures/index.js +1 -0
  34. package/dist/esm/types/api/measures/index.js.map +1 -1
  35. package/dist/esm/types/api/measures/measure-alias-map.d.ts +7 -4
  36. package/dist/esm/types/api/measures/measure-alias-map.js +95 -24
  37. package/dist/esm/types/api/measures/measure-alias-map.js.map +1 -1
  38. package/dist/esm/types/api/measures/measures.d.ts +0 -76
  39. package/dist/esm/types/api/measures/measures.js +0 -76
  40. package/dist/esm/types/api/measures/measures.js.map +1 -1
  41. package/package.json +1 -1
package/dist/cjs/types/api/measures/definitions/orders-measure-definitions.js CHANGED
@@ -604,7 +604,7 @@ exports.ORDERS_MEASURES_MAP = {
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  useCompactNotation: true,
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  applicableContexts: measure_applicable_contexts_js_1.STANDARD_APPLICABLE_CONTEXTS,
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  tooltip: 'The total cost of products sold, including manufacturing or purchase costs. Subtracted from revenue to calculate gross margin.',
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- relatedMeasures: [measures_js_1.MEASURE.ORDERS_GROSS_MARGIN, measures_js_1.MEASURE.ORDERS_COGS_PER_ORDER, measures_js_1.MEASURE.ORDERS_COGS_GROSS_RATE],
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+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM1, measures_js_1.MEASURE.ORDERS_COGS_PER_ORDER, measures_js_1.MEASURE.ORDERS_COGS_GROSS_RATE],
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  },
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  [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_COGS]: {
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  priority: 11,
@@ -623,7 +623,7 @@ exports.ORDERS_MEASURES_MAP = {
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  useCompactNotation: true,
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  applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
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  tooltip: 'Cost of goods sold for orders placed by new customers. Used to calculate new customer gross margin.',
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- relatedMeasures: [measures_js_1.MEASURE.ORDERS_COGS, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_MARGIN, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_COGS],
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+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_COGS, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM1, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_COGS],
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  },
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  [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_COGS]: {
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  priority: 21,
@@ -642,7 +642,7 @@ exports.ORDERS_MEASURES_MAP = {
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  useCompactNotation: true,
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  applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
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  tooltip: 'Cost of goods sold for orders placed by returning customers. Used to calculate repeat-buyer gross margin.',
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- relatedMeasures: [measures_js_1.MEASURE.ORDERS_COGS, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_MARGIN, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_COGS],
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+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_COGS, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM1, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_COGS],
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  },
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  [measures_js_1.MEASURE.ORDERS_COGS_PER_ORDER]: {
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  priority: 3,
@@ -663,7 +663,7 @@ exports.ORDERS_MEASURES_MAP = {
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  tooltip: 'Average product cost per order. Useful for understanding the cost structure of a typical order.',
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  formulaDisplay: 'COGS ÷ Order Count',
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  formula: 'cogs / order_count',
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- relatedMeasures: [measures_js_1.MEASURE.ORDERS_COGS, measures_js_1.MEASURE.ORDERS_GROSS_MARGIN_PER_ORDER, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_COGS_PER_ORDER],
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+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_COGS, measures_js_1.MEASURE.ORDERS_CM1_PER_ORDER, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_COGS_PER_ORDER],
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  },
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  [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_COGS_PER_ORDER]: {
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  priority: 13,
@@ -709,292 +709,6 @@ exports.ORDERS_MEASURES_MAP = {
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  formula: 'rc_cogs / rc_order_count',
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  relatedMeasures: [measures_js_1.MEASURE.ORDERS_COGS_PER_ORDER, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_COGS_PER_ORDER, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_COGS],
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  },
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- [measures_js_1.MEASURE.ORDERS_GROSS_MARGIN]: {
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- priority: 100,
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- title: 'Gross Margin',
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- description: 'DEPRECATED: Use CM1 instead. Revenue minus COGS.',
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- sumPrefix: '$',
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- sumSuffix: '',
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- avgPrefix: '$',
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- avgSuffix: '',
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- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
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- measure: measures_js_1.MEASURE.ORDERS_GROSS_MARGIN,
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- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
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- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
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- valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
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- decimalPlaces: 2,
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- useCompactNotation: true,
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- applicableContexts: measure_applicable_contexts_js_1.STANDARD_APPLICABLE_CONTEXTS,
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- tooltip: 'Gross revenue minus the cost of goods sold. Represents the profit before operating expenses.',
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- formulaDisplay: 'Gross Revenue − COGS',
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- formula: 'gross_revenue - cogs',
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- relatedMeasures: [measures_js_1.MEASURE.ORDERS_COGS, measures_js_1.MEASURE.ORDERS_GROSS_REVENUE, measures_js_1.MEASURE.ORDERS_GROSS_MARGIN_GROSS_RATE, measures_js_1.MEASURE.ORDERS_NET_MARGIN],
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- deprecated: true,
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- hideFromUI: true,
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- },
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- [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_MARGIN]: {
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- priority: 100,
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- title: 'NC Gross Margin',
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- description: 'DEPRECATED: Use CM1 instead. Gross margin from new customers.',
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- sumPrefix: '$',
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- sumSuffix: '',
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- avgPrefix: '$',
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- avgSuffix: '',
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- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
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- measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_MARGIN,
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- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
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- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
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- valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
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- decimalPlaces: 2,
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- useCompactNotation: true,
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- applicableContexts: measure_applicable_contexts_js_1.STANDARD_APPLICABLE_CONTEXTS,
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- shortTitle: 'NC Gross Margin',
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- tooltip: 'Gross revenue from new customers minus their COGS. Shows the pre-expense profit from acquisition orders.',
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- formulaDisplay: 'NC Gross Revenue − NC COGS',
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- formula: 'nc_gross_revenue - nc_cogs',
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- relatedMeasures: [measures_js_1.MEASURE.ORDERS_GROSS_MARGIN, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_MARGIN, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_COGS],
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- deprecated: true,
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- hideFromUI: true,
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- },
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- [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_MARGIN]: {
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- priority: 100,
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- title: 'RC Gross Margin',
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- description: 'DEPRECATED: Use CM1 instead. Gross margin from returning customers.',
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- sumPrefix: '$',
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- sumSuffix: '',
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- avgPrefix: '$',
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- avgSuffix: '',
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- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
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- measure: measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_MARGIN,
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- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
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- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
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- valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
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- decimalPlaces: 2,
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- useCompactNotation: true,
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- applicableContexts: measure_applicable_contexts_js_1.STANDARD_APPLICABLE_CONTEXTS,
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- shortTitle: 'RC Gross Margin',
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- tooltip: 'Gross revenue from returning customers minus their COGS. Reflects the profitability of repeat business.',
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- formulaDisplay: 'RC Gross Revenue − RC COGS',
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- formula: 'rc_gross_revenue - rc_cogs',
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- relatedMeasures: [measures_js_1.MEASURE.ORDERS_GROSS_MARGIN, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_MARGIN, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_COGS],
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- deprecated: true,
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- hideFromUI: true,
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- },
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- [measures_js_1.MEASURE.ORDERS_GROSS_MARGIN_PER_ORDER]: {
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- priority: 100,
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- title: 'Gross Margin Per Order',
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- description: 'DEPRECATED: Use CM1 instead. Average gross margin per order.',
787
- sumPrefix: '$',
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- sumSuffix: '',
789
- avgPrefix: '$',
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- avgSuffix: '',
791
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
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- measure: measures_js_1.MEASURE.ORDERS_GROSS_MARGIN_PER_ORDER,
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- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
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- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
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- valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
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- decimalPlaces: 2,
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- useCompactNotation: false,
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- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
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- shortTitle: 'Gross Margin/Ord',
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- tooltip: 'Average gross profit earned per order. Helps benchmark profitability against ad spend on a per-order basis.',
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- formulaDisplay: 'Gross Margin ÷ Order Count',
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- formula: 'gross_margin / order_count',
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- relatedMeasures: [measures_js_1.MEASURE.ORDERS_GROSS_MARGIN, measures_js_1.MEASURE.ORDERS_NET_MARGIN_PER_ORDER, measures_js_1.MEASURE.ORDERS_COGS_PER_ORDER],
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- deprecated: true,
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- hideFromUI: true,
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- },
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- [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_MARGIN_PER_ORDER]: {
808
- priority: 100,
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- title: 'NC Gross Margin Per Order',
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- description: 'DEPRECATED: Use CM1 instead. Average gross margin per order for new customers.',
811
- sumPrefix: '$',
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- sumSuffix: '',
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- avgPrefix: '$',
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- avgSuffix: '',
815
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
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- measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_MARGIN_PER_ORDER,
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- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
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- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
819
- valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
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- decimalPlaces: 2,
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- useCompactNotation: false,
822
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
823
- shortTitle: 'NC GM/Order',
824
- tooltip: 'Average gross profit per new customer order. Compare to CPA to evaluate first-order unit economics.',
825
- formulaDisplay: 'NC Gross Margin ÷ NC Order Count',
826
- formula: 'nc_gross_margin / nc_order_count',
827
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_GROSS_MARGIN_PER_ORDER, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_MARGIN_PER_ORDER, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_MARGIN],
828
- deprecated: true,
829
- hideFromUI: true,
830
- },
831
- [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_MARGIN_PER_ORDER]: {
832
- priority: 100,
833
- title: 'RC Gross Margin Per Order',
834
- description: 'DEPRECATED: Use CM1 instead. Average gross margin per order for returning customers.',
835
- sumPrefix: '$',
836
- sumSuffix: '',
837
- avgPrefix: '$',
838
- avgSuffix: '',
839
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
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- measure: measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_MARGIN_PER_ORDER,
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- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
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- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
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- valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
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- decimalPlaces: 2,
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- useCompactNotation: false,
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- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
847
- shortTitle: 'RC GM/Order',
848
- tooltip: 'Average gross profit per returning customer order.',
849
- formulaDisplay: 'RC Gross Margin ÷ RC Order Count',
850
- formula: 'rc_gross_margin / rc_order_count',
851
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_GROSS_MARGIN_PER_ORDER, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_MARGIN_PER_ORDER, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_MARGIN],
852
- deprecated: true,
853
- hideFromUI: true,
854
- },
855
- [measures_js_1.MEASURE.ORDERS_NET_MARGIN]: {
856
- priority: 100,
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- title: 'Net Margin',
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- description: 'DEPRECATED: Use CM1 instead. Net revenue minus COGS.',
859
- sumPrefix: '$',
860
- sumSuffix: '',
861
- avgPrefix: '$',
862
- avgSuffix: '',
863
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
864
- measure: measures_js_1.MEASURE.ORDERS_NET_MARGIN,
865
- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
866
- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
867
- valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
868
- decimalPlaces: 2,
869
- useCompactNotation: true,
870
- applicableContexts: measure_applicable_contexts_js_1.STANDARD_APPLICABLE_CONTEXTS,
871
- tooltip: 'Net revenue (after discounts and refunds) minus cost of goods sold. A tighter profitability view than gross margin.',
872
- formulaDisplay: 'Net Revenue − COGS',
873
- formula: 'net_revenue - cogs',
874
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_GROSS_MARGIN, measures_js_1.MEASURE.ORDERS_NET_REVENUE, measures_js_1.MEASURE.ORDERS_COGS, measures_js_1.MEASURE.ORDERS_NET_MARGIN_NET_RATE],
875
- deprecated: true,
876
- hideFromUI: true,
877
- },
878
- [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_NET_MARGIN]: {
879
- priority: 100,
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- title: 'NC Net Margin',
881
- description: 'DEPRECATED: Use CM1 instead. Net margin from new customers.',
882
- sumPrefix: '$',
883
- sumSuffix: '',
884
- avgPrefix: '$',
885
- avgSuffix: '',
886
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
887
- measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_NET_MARGIN,
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- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
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- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
890
- valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
891
- decimalPlaces: 2,
892
- useCompactNotation: true,
893
- applicableContexts: measure_applicable_contexts_js_1.STANDARD_APPLICABLE_CONTEXTS,
894
- shortTitle: 'NC Net Margin',
895
- tooltip: 'Net margin from new customer orders after discounts and refunds minus COGS.',
896
- formulaDisplay: 'NC Net Revenue − NC COGS',
897
- formula: 'nc_net_revenue - nc_cogs',
898
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_NET_MARGIN, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_NET_MARGIN, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_MARGIN],
899
- deprecated: true,
900
- hideFromUI: true,
901
- },
902
- [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_NET_MARGIN]: {
903
- priority: 100,
904
- title: 'RC Net Margin',
905
- description: 'DEPRECATED: Use CM1 instead. Net margin from returning customers.',
906
- sumPrefix: '$',
907
- sumSuffix: '',
908
- avgPrefix: '$',
909
- avgSuffix: '',
910
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
911
- measure: measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_NET_MARGIN,
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- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
913
- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
914
- valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
915
- decimalPlaces: 2,
916
- useCompactNotation: true,
917
- applicableContexts: measure_applicable_contexts_js_1.STANDARD_APPLICABLE_CONTEXTS,
918
- shortTitle: 'RC Net Margin',
919
- tooltip: 'Net margin from returning customer orders after discounts and refunds minus COGS.',
920
- formulaDisplay: 'RC Net Revenue − RC COGS',
921
- formula: 'rc_net_revenue - rc_cogs',
922
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_NET_MARGIN, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_NET_MARGIN, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_MARGIN],
923
- deprecated: true,
924
- hideFromUI: true,
925
- },
926
- [measures_js_1.MEASURE.ORDERS_NET_MARGIN_PER_ORDER]: {
927
- priority: 100,
928
- title: 'Net Margin Per Order',
929
- description: 'DEPRECATED: Use CM1 instead. Average net margin per order.',
930
- sumPrefix: '$',
931
- sumSuffix: '',
932
- avgPrefix: '$',
933
- avgSuffix: '',
934
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
935
- measure: measures_js_1.MEASURE.ORDERS_NET_MARGIN_PER_ORDER,
936
- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
937
- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
938
- valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
939
- decimalPlaces: 2,
940
- useCompactNotation: false,
941
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
942
- shortTitle: 'Net Margin/Ord',
943
- tooltip: 'Average net profit per order after discounts, refunds, and COGS.',
944
- formulaDisplay: 'Net Margin ÷ Order Count',
945
- formula: 'net_margin / order_count',
946
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_NET_MARGIN, measures_js_1.MEASURE.ORDERS_GROSS_MARGIN_PER_ORDER, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_NET_MARGIN_PER_ORDER],
947
- deprecated: true,
948
- hideFromUI: true,
949
- },
950
- [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_NET_MARGIN_PER_ORDER]: {
951
- priority: 100,
952
- title: 'NC Net Margin Per Order',
953
- description: 'DEPRECATED: Use CM1 instead. Average net margin per order for new customers.',
954
- sumPrefix: '$',
955
- sumSuffix: '',
956
- avgPrefix: '$',
957
- avgSuffix: '',
958
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
959
- measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_NET_MARGIN_PER_ORDER,
960
- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
961
- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
962
- valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
963
- decimalPlaces: 2,
964
- useCompactNotation: false,
965
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
966
- shortTitle: 'NC NM/Order',
967
- tooltip: 'Average net profit per new customer order. Use with CPA to evaluate whether acquisition is profitable at the first order.',
968
- formulaDisplay: 'NC Net Margin ÷ NC Order Count',
969
- formula: 'nc_net_margin / nc_order_count',
970
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_NET_MARGIN_PER_ORDER, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_NET_MARGIN_PER_ORDER, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_NET_MARGIN],
971
- deprecated: true,
972
- hideFromUI: true,
973
- },
974
- [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_NET_MARGIN_PER_ORDER]: {
975
- priority: 100,
976
- title: 'RC Net Margin Per Order',
977
- description: 'DEPRECATED: Use CM1 instead. Average net margin per order for returning customers.',
978
- sumPrefix: '$',
979
- sumSuffix: '',
980
- avgPrefix: '$',
981
- avgSuffix: '',
982
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
983
- measure: measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_NET_MARGIN_PER_ORDER,
984
- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
985
- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
986
- valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
987
- decimalPlaces: 2,
988
- useCompactNotation: false,
989
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
990
- shortTitle: 'RC NM/Order',
991
- tooltip: 'Average net profit per returning customer order.',
992
- formulaDisplay: 'RC Net Margin ÷ RC Order Count',
993
- formula: 'rc_net_margin / rc_order_count',
994
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_NET_MARGIN_PER_ORDER, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_NET_MARGIN_PER_ORDER, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_NET_MARGIN],
995
- deprecated: true,
996
- hideFromUI: true,
997
- },
998
712
  [measures_js_1.MEASURE.ORDERS_REFUNDS]: {
999
713
  priority: 1,
1000
714
  title: 'Refunds',
@@ -1306,75 +1020,6 @@ exports.ORDERS_MEASURES_MAP = {
1306
1020
  formula: 'rc_order_count / order_count * 100',
1307
1021
  relatedMeasures: [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_RATE, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_COUNT, measures_js_1.MEASURE.ORDERS_COUNT],
1308
1022
  },
1309
- [measures_js_1.MEASURE.ORDERS_CM1_MARGIN_RATE]: {
1310
- priority: 100,
1311
- title: 'CM1 Rate',
1312
- description: 'DEPRECATED: Use ORDERS_CM1_PERCENT instead. Contribution Margin 1 as percentage of revenue.',
1313
- sumPrefix: '',
1314
- sumSuffix: '%',
1315
- avgPrefix: '',
1316
- avgSuffix: '%',
1317
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
1318
- measure: measures_js_1.MEASURE.ORDERS_CM1_MARGIN_RATE,
1319
- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
1320
- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
1321
- valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
1322
- decimalPlaces: 2,
1323
- useCompactNotation: false,
1324
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
1325
- tooltip: 'Contribution Margin 1 (gross margin minus variable selling costs) as a percentage of revenue. Measures product-level profitability.',
1326
- formulaDisplay: 'CM1 ÷ Revenue × 100',
1327
- formula: 'cm1 / revenue * 100',
1328
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM2_MARGIN_RATE, measures_js_1.MEASURE.ORDERS_CM3_MARGIN_RATE, measures_js_1.MEASURE.ORDERS_CM1_PER_ORDER],
1329
- deprecated: true,
1330
- hideFromUI: true,
1331
- },
1332
- [measures_js_1.MEASURE.ORDERS_CM2_MARGIN_RATE]: {
1333
- priority: 100,
1334
- title: 'CM2 Rate',
1335
- description: 'Contribution Margin 2 as percentage of revenue.',
1336
- sumPrefix: '',
1337
- sumSuffix: '%',
1338
- avgPrefix: '',
1339
- avgSuffix: '%',
1340
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
1341
- measure: measures_js_1.MEASURE.ORDERS_CM2_MARGIN_RATE,
1342
- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
1343
- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
1344
- valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
1345
- decimalPlaces: 2,
1346
- useCompactNotation: false,
1347
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
1348
- tooltip: 'Contribution Margin 2 (CM1 minus marketing costs) as a percentage of revenue. Reflects post-marketing profitability.',
1349
- formulaDisplay: 'CM2 ÷ Revenue × 100',
1350
- formula: 'cm2 / revenue * 100',
1351
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM1_MARGIN_RATE, measures_js_1.MEASURE.ORDERS_CM3_MARGIN_RATE, measures_js_1.MEASURE.ORDERS_CM2_PER_ORDER],
1352
- deprecated: true,
1353
- hideFromUI: true,
1354
- },
1355
- [measures_js_1.MEASURE.ORDERS_CM3_MARGIN_RATE]: {
1356
- priority: 100,
1357
- title: 'CM3 Rate',
1358
- description: 'DEPRECATED: Use ORDERS_CM3_PERCENT instead. Contribution Margin 3 as percentage of revenue.',
1359
- sumPrefix: '',
1360
- sumSuffix: '%',
1361
- avgPrefix: '',
1362
- avgSuffix: '%',
1363
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
1364
- measure: measures_js_1.MEASURE.ORDERS_CM3_MARGIN_RATE,
1365
- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
1366
- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
1367
- valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
1368
- decimalPlaces: 2,
1369
- useCompactNotation: false,
1370
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
1371
- tooltip: 'Contribution Margin 3 (CM2 minus additional fixed costs) as a percentage of revenue. The final contribution margin layer.',
1372
- formulaDisplay: 'CM3 ÷ Revenue × 100',
1373
- formula: 'cm3 / revenue * 100',
1374
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM1_MARGIN_RATE, measures_js_1.MEASURE.ORDERS_CM2_MARGIN_RATE, measures_js_1.MEASURE.ORDERS_CM3_PER_ORDER],
1375
- deprecated: true,
1376
- hideFromUI: true,
1377
- },
1378
1023
  [measures_js_1.MEASURE.ORDERS_CM1_PER_ORDER]: {
1379
1024
  priority: 5,
1380
1025
  title: 'CM1 Per Order (Gross Margin Per Order)',
@@ -1395,7 +1040,7 @@ exports.ORDERS_MEASURES_MAP = {
1395
1040
  tooltip: 'CM1 Per Order is the conservative gross margin per order using Net Revenue minus Effective COGS.',
1396
1041
  formulaDisplay: '(CM1) ÷ (Order Count)',
1397
1042
  formula: '(cm1) / (order_count)',
1398
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM1_MARGIN_RATE, measures_js_1.MEASURE.ORDERS_CM2_PER_ORDER, measures_js_1.MEASURE.ORDERS_CM3_PER_ORDER],
1043
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM1_PERCENT, measures_js_1.MEASURE.ORDERS_CM2_PER_ORDER, measures_js_1.MEASURE.ORDERS_CM3_PER_ORDER],
1399
1044
  },
1400
1045
  [measures_js_1.MEASURE.ORDERS_CM2_PER_ORDER]: {
1401
1046
  priority: 6,
@@ -1416,7 +1061,7 @@ exports.ORDERS_MEASURES_MAP = {
1416
1061
  tooltip: 'Average Contribution Margin 2 per order, after deducting marketing costs. Helps assess marketing efficiency at the order level.',
1417
1062
  formulaDisplay: 'CM2 ÷ Order Count',
1418
1063
  formula: 'cm2 / order_count',
1419
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM2_MARGIN_RATE, measures_js_1.MEASURE.ORDERS_CM1_PER_ORDER, measures_js_1.MEASURE.ORDERS_CM3_PER_ORDER],
1064
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM2_PERCENT, measures_js_1.MEASURE.ORDERS_CM1_PER_ORDER, measures_js_1.MEASURE.ORDERS_CM3_PER_ORDER],
1420
1065
  },
1421
1066
  [measures_js_1.MEASURE.ORDERS_CM3_PER_ORDER]: {
1422
1067
  priority: 7,
@@ -1437,7 +1082,7 @@ exports.ORDERS_MEASURES_MAP = {
1437
1082
  tooltip: 'Average Contribution Margin 3 per order, after all layered cost deductions.',
1438
1083
  formulaDisplay: 'CM3 ÷ Order Count',
1439
1084
  formula: 'cm3 / order_count',
1440
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM3_MARGIN_RATE, measures_js_1.MEASURE.ORDERS_CM1_PER_ORDER, measures_js_1.MEASURE.ORDERS_CM2_PER_ORDER],
1085
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM3_PERCENT, measures_js_1.MEASURE.ORDERS_CM1_PER_ORDER, measures_js_1.MEASURE.ORDERS_CM2_PER_ORDER],
1441
1086
  },
1442
1087
  [measures_js_1.MEASURE.ORDERS_AVG_ORDERS_PER_CUSTOMER]: {
1443
1088
  priority: 6,
@@ -1879,7 +1524,7 @@ exports.ORDERS_MEASURES_MAP = {
1879
1524
  valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
1880
1525
  decimalPlaces: 0,
1881
1526
  useCompactNotation: false,
1882
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
1527
+ applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
1883
1528
  shortTitle: 'Cancellations',
1884
1529
  tooltip: 'The number of orders that were cancelled before fulfillment. High counts may indicate checkout friction or inventory issues.',
1885
1530
  relatedMeasures: [measures_js_1.MEASURE.ORDERS_CANCELLED_AMOUNT, measures_js_1.MEASURE.ORDERS_COUNT, measures_js_1.MEASURE.ORDERS_REFUND_COUNT],
@@ -1899,7 +1544,7 @@ exports.ORDERS_MEASURES_MAP = {
1899
1544
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
1900
1545
  decimalPlaces: 2,
1901
1546
  useCompactNotation: true,
1902
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
1547
+ applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
1903
1548
  shortTitle: 'Cancelled $',
1904
1549
  tooltip: 'The total dollar value of cancelled orders. Represents potential revenue that was lost before fulfillment.',
1905
1550
  relatedMeasures: [measures_js_1.MEASURE.ORDERS_CANCELLED_COUNT, measures_js_1.MEASURE.ORDERS_REFUNDS, measures_js_1.MEASURE.ORDERS_TOTAL_REVENUE],
@@ -1919,7 +1564,7 @@ exports.ORDERS_MEASURES_MAP = {
1919
1564
  valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
1920
1565
  decimalPlaces: 0,
1921
1566
  useCompactNotation: false,
1922
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
1567
+ applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
1923
1568
  shortTitle: 'NC Cancellations',
1924
1569
  tooltip: 'The number of new customer orders that were cancelled before fulfillment.',
1925
1570
  relatedMeasures: [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CANCELLED_AMOUNT, measures_js_1.MEASURE.ORDERS_CANCELLED_COUNT, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_COUNT],
@@ -1939,7 +1584,7 @@ exports.ORDERS_MEASURES_MAP = {
1939
1584
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
1940
1585
  decimalPlaces: 2,
1941
1586
  useCompactNotation: true,
1942
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
1587
+ applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
1943
1588
  shortTitle: 'NC Cancelled $',
1944
1589
  tooltip: 'The total dollar value of cancelled new customer orders.',
1945
1590
  relatedMeasures: [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CANCELLED_COUNT, measures_js_1.MEASURE.ORDERS_CANCELLED_AMOUNT, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_TOTAL_REVENUE],
@@ -1959,7 +1604,7 @@ exports.ORDERS_MEASURES_MAP = {
1959
1604
  valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
1960
1605
  decimalPlaces: 0,
1961
1606
  useCompactNotation: false,
1962
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
1607
+ applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
1963
1608
  shortTitle: 'RC Cancellations',
1964
1609
  tooltip: 'The number of returning customer orders that were cancelled before fulfillment.',
1965
1610
  relatedMeasures: [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CANCELLED_AMOUNT, measures_js_1.MEASURE.ORDERS_CANCELLED_COUNT, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_COUNT],
@@ -1979,7 +1624,7 @@ exports.ORDERS_MEASURES_MAP = {
1979
1624
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
1980
1625
  decimalPlaces: 2,
1981
1626
  useCompactNotation: true,
1982
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
1627
+ applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
1983
1628
  shortTitle: 'RC Cancelled $',
1984
1629
  tooltip: 'The total dollar value of cancelled returning customer orders.',
1985
1630
  relatedMeasures: [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CANCELLED_COUNT, measures_js_1.MEASURE.ORDERS_CANCELLED_AMOUNT, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_TOTAL_REVENUE],
@@ -2003,7 +1648,7 @@ exports.ORDERS_MEASURES_MAP = {
2003
1648
  hideFromUI: true,
2004
1649
  shortTitle: 'Gross Prod. Margin',
2005
1650
  tooltip: 'Gross margin calculated at the product level, before order-level adjustments like shipping or taxes.',
2006
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_GROSS_MARGIN, measures_js_1.MEASURE.ORDERS_NET_PRODUCT_MARGIN, measures_js_1.MEASURE.ORDERS_GROSS_PRODUCT_MARGIN_GROSS_RATE],
1651
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM1, measures_js_1.MEASURE.ORDERS_NET_PRODUCT_MARGIN, measures_js_1.MEASURE.ORDERS_GROSS_PRODUCT_MARGIN_GROSS_RATE],
2007
1652
  },
2008
1653
  [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_PRODUCT_MARGIN]: {
2009
1654
  priority: 2,
@@ -2024,7 +1669,7 @@ exports.ORDERS_MEASURES_MAP = {
2024
1669
  hideFromUI: true,
2025
1670
  shortTitle: 'NC Gross Prod. Mg',
2026
1671
  tooltip: 'Product-level gross margin from new customer orders.',
2027
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_GROSS_PRODUCT_MARGIN, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_PRODUCT_MARGIN, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_MARGIN],
1672
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_GROSS_PRODUCT_MARGIN, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_PRODUCT_MARGIN, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM1],
2028
1673
  },
2029
1674
  [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_PRODUCT_MARGIN]: {
2030
1675
  priority: 3,
@@ -2045,7 +1690,7 @@ exports.ORDERS_MEASURES_MAP = {
2045
1690
  hideFromUI: true,
2046
1691
  shortTitle: 'RC Gross Prod. Mg',
2047
1692
  tooltip: 'Product-level gross margin from returning customer orders.',
2048
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_GROSS_PRODUCT_MARGIN, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_PRODUCT_MARGIN, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_MARGIN],
1693
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_GROSS_PRODUCT_MARGIN, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_PRODUCT_MARGIN, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM1],
2049
1694
  },
2050
1695
  [measures_js_1.MEASURE.ORDERS_GROSS_PRODUCT_MARGIN_GROSS_RATE]: {
2051
1696
  priority: 11,
@@ -2068,7 +1713,7 @@ exports.ORDERS_MEASURES_MAP = {
2068
1713
  tooltip: 'Gross product margin as a share of gross revenue. Shows how efficiently products are priced relative to their costs.',
2069
1714
  formulaDisplay: 'Gross Product Margin ÷ Gross Revenue × 100',
2070
1715
  formula: 'gross_product_margin / gross_revenue * 100',
2071
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_GROSS_PRODUCT_MARGIN_NET_RATE, measures_js_1.MEASURE.ORDERS_GROSS_PRODUCT_MARGIN, measures_js_1.MEASURE.ORDERS_GROSS_MARGIN_GROSS_RATE],
1716
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_GROSS_PRODUCT_MARGIN_NET_RATE, measures_js_1.MEASURE.ORDERS_GROSS_PRODUCT_MARGIN, measures_js_1.MEASURE.ORDERS_CM1_PERCENT],
2072
1717
  },
2073
1718
  [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_PRODUCT_MARGIN_GROSS_RATE]: {
2074
1719
  priority: 12,
@@ -2273,7 +1918,7 @@ exports.ORDERS_MEASURES_MAP = {
2273
1918
  hideFromUI: true,
2274
1919
  shortTitle: 'Net Prod. Margin',
2275
1920
  tooltip: 'Net margin calculated at the product level after discounts and refunds, but before order-level fees.',
2276
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_NET_MARGIN, measures_js_1.MEASURE.ORDERS_GROSS_PRODUCT_MARGIN, measures_js_1.MEASURE.ORDERS_NET_PRODUCT_MARGIN_NET_RATE],
1921
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM1, measures_js_1.MEASURE.ORDERS_GROSS_PRODUCT_MARGIN, measures_js_1.MEASURE.ORDERS_NET_PRODUCT_MARGIN_NET_RATE],
2277
1922
  },
2278
1923
  [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_NET_PRODUCT_MARGIN]: {
2279
1924
  priority: 22,
@@ -2294,7 +1939,7 @@ exports.ORDERS_MEASURES_MAP = {
2294
1939
  hideFromUI: true,
2295
1940
  shortTitle: 'NC Net Prod. Mg',
2296
1941
  tooltip: 'Product-level net margin from new customer orders after discounts and refunds.',
2297
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_NET_PRODUCT_MARGIN, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_NET_PRODUCT_MARGIN, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_NET_MARGIN],
1942
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_NET_PRODUCT_MARGIN, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_NET_PRODUCT_MARGIN, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM1],
2298
1943
  },
2299
1944
  [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_NET_PRODUCT_MARGIN]: {
2300
1945
  priority: 23,
@@ -2315,7 +1960,7 @@ exports.ORDERS_MEASURES_MAP = {
2315
1960
  hideFromUI: true,
2316
1961
  shortTitle: 'RC Net Prod. Mg',
2317
1962
  tooltip: 'Product-level net margin from returning customer orders after discounts and refunds.',
2318
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_NET_PRODUCT_MARGIN, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_NET_PRODUCT_MARGIN, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_NET_MARGIN],
1963
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_NET_PRODUCT_MARGIN, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_NET_PRODUCT_MARGIN, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM1],
2319
1964
  },
2320
1965
  [measures_js_1.MEASURE.ORDERS_NET_PRODUCT_MARGIN_GROSS_RATE]: {
2321
1966
  priority: 31,
@@ -2524,294 +2169,6 @@ exports.ORDERS_MEASURES_MAP = {
2524
2169
  formula: 'rc_net_product_margin / rc_order_count',
2525
2170
  relatedMeasures: [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_NET_PRODUCT_MARGIN, measures_js_1.MEASURE.ORDERS_NET_PRODUCT_MARGIN_PER_ORDER, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_COUNT],
2526
2171
  },
2527
- [measures_js_1.MEASURE.ORDERS_GROSS_MARGIN_GROSS_RATE]: {
2528
- priority: 100,
2529
- title: 'Gross Margin / Gross Rate',
2530
- description: 'DEPRECATED: Use CM1 instead. Gross margin as percentage of gross revenue.',
2531
- sumPrefix: '',
2532
- sumSuffix: '%',
2533
- avgPrefix: '',
2534
- avgSuffix: '%',
2535
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
2536
- measure: measures_js_1.MEASURE.ORDERS_GROSS_MARGIN_GROSS_RATE,
2537
- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
2538
- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
2539
- valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
2540
- decimalPlaces: 2,
2541
- useCompactNotation: false,
2542
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
2543
- shortTitle: 'GM / Gross %',
2544
- tooltip: 'Gross margin (revenue minus COGS) as a percentage of gross revenue. The standard gross margin percentage metric.',
2545
- formulaDisplay: 'Gross Margin ÷ Gross Revenue × 100',
2546
- formula: 'gross_margin / gross_revenue * 100',
2547
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_GROSS_MARGIN_NET_RATE, measures_js_1.MEASURE.ORDERS_GROSS_MARGIN, measures_js_1.MEASURE.ORDERS_NET_MARGIN_GROSS_RATE],
2548
- deprecated: true,
2549
- hideFromUI: true,
2550
- },
2551
- [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_MARGIN_GROSS_RATE]: {
2552
- priority: 100,
2553
- title: 'NC Gross Margin / Gross Rate',
2554
- description: 'DEPRECATED: Use CM1 instead. NC gross margin as percentage of gross revenue.',
2555
- sumPrefix: '',
2556
- sumSuffix: '%',
2557
- avgPrefix: '',
2558
- avgSuffix: '%',
2559
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
2560
- measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_MARGIN_GROSS_RATE,
2561
- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
2562
- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
2563
- valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
2564
- decimalPlaces: 2,
2565
- useCompactNotation: false,
2566
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
2567
- shortTitle: 'NC GM/Gross %',
2568
- tooltip: 'New customer gross margin as a share of their gross revenue.',
2569
- formulaDisplay: 'NC Gross Margin ÷ NC Gross Revenue × 100',
2570
- formula: 'nc_gross_margin / nc_gross_revenue * 100',
2571
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_GROSS_MARGIN_GROSS_RATE, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_MARGIN_GROSS_RATE, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_MARGIN_NET_RATE],
2572
- deprecated: true,
2573
- hideFromUI: true,
2574
- },
2575
- [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_MARGIN_GROSS_RATE]: {
2576
- priority: 100,
2577
- title: 'RC Gross Margin / Gross Rate',
2578
- description: 'DEPRECATED: Use CM1 instead. RC gross margin as percentage of gross revenue.',
2579
- sumPrefix: '',
2580
- sumSuffix: '%',
2581
- avgPrefix: '',
2582
- avgSuffix: '%',
2583
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
2584
- measure: measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_MARGIN_GROSS_RATE,
2585
- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
2586
- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
2587
- valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
2588
- decimalPlaces: 2,
2589
- useCompactNotation: false,
2590
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
2591
- shortTitle: 'RC GM/Gross %',
2592
- tooltip: 'Returning customer gross margin as a share of their gross revenue.',
2593
- formulaDisplay: 'RC Gross Margin ÷ RC Gross Revenue × 100',
2594
- formula: 'rc_gross_margin / rc_gross_revenue * 100',
2595
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_GROSS_MARGIN_GROSS_RATE, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_MARGIN_GROSS_RATE, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_MARGIN_NET_RATE],
2596
- deprecated: true,
2597
- hideFromUI: true,
2598
- },
2599
- [measures_js_1.MEASURE.ORDERS_GROSS_MARGIN_NET_RATE]: {
2600
- priority: 100,
2601
- title: 'Gross Margin / Net Rate',
2602
- description: 'DEPRECATED: Use CM1 instead. Gross margin as percentage of net revenue.',
2603
- sumPrefix: '',
2604
- sumSuffix: '%',
2605
- avgPrefix: '',
2606
- avgSuffix: '%',
2607
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
2608
- measure: measures_js_1.MEASURE.ORDERS_GROSS_MARGIN_NET_RATE,
2609
- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
2610
- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
2611
- valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
2612
- decimalPlaces: 2,
2613
- useCompactNotation: false,
2614
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
2615
- shortTitle: 'GM / Net %',
2616
- tooltip: 'Gross margin as a share of net revenue (after discounts and refunds). Typically higher than the gross rate due to the smaller denominator.',
2617
- formulaDisplay: 'Gross Margin ÷ Net Revenue × 100',
2618
- formula: 'gross_margin / net_revenue * 100',
2619
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_GROSS_MARGIN_GROSS_RATE, measures_js_1.MEASURE.ORDERS_GROSS_MARGIN, measures_js_1.MEASURE.ORDERS_NET_MARGIN_NET_RATE],
2620
- deprecated: true,
2621
- hideFromUI: true,
2622
- },
2623
- [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_MARGIN_NET_RATE]: {
2624
- priority: 100,
2625
- title: 'NC Gross Margin / Net Rate',
2626
- description: 'DEPRECATED: Use CM1 instead. NC gross margin as percentage of net revenue.',
2627
- sumPrefix: '',
2628
- sumSuffix: '%',
2629
- avgPrefix: '',
2630
- avgSuffix: '%',
2631
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
2632
- measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_MARGIN_NET_RATE,
2633
- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
2634
- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
2635
- valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
2636
- decimalPlaces: 2,
2637
- useCompactNotation: false,
2638
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
2639
- shortTitle: 'NC GM/Net %',
2640
- tooltip: 'New customer gross margin as a share of their net revenue.',
2641
- formulaDisplay: 'NC Gross Margin ÷ NC Net Revenue × 100',
2642
- formula: 'nc_gross_margin / nc_net_revenue * 100',
2643
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_GROSS_MARGIN_NET_RATE, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_MARGIN_NET_RATE, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_MARGIN_GROSS_RATE],
2644
- deprecated: true,
2645
- hideFromUI: true,
2646
- },
2647
- [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_MARGIN_NET_RATE]: {
2648
- priority: 100,
2649
- title: 'RC Gross Margin / Net Rate',
2650
- description: 'DEPRECATED: Use CM1 instead. RC gross margin as percentage of net revenue.',
2651
- sumPrefix: '',
2652
- sumSuffix: '%',
2653
- avgPrefix: '',
2654
- avgSuffix: '%',
2655
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
2656
- measure: measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_MARGIN_NET_RATE,
2657
- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
2658
- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
2659
- valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
2660
- decimalPlaces: 2,
2661
- useCompactNotation: false,
2662
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
2663
- shortTitle: 'RC GM/Net %',
2664
- tooltip: 'Returning customer gross margin as a share of their net revenue.',
2665
- formulaDisplay: 'RC Gross Margin ÷ RC Net Revenue × 100',
2666
- formula: 'rc_gross_margin / rc_net_revenue * 100',
2667
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_GROSS_MARGIN_NET_RATE, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_MARGIN_NET_RATE, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_MARGIN_GROSS_RATE],
2668
- deprecated: true,
2669
- hideFromUI: true,
2670
- },
2671
- [measures_js_1.MEASURE.ORDERS_NET_MARGIN_GROSS_RATE]: {
2672
- priority: 100,
2673
- title: 'Net Margin / Gross Rate',
2674
- description: 'DEPRECATED: Use CM1 instead. Net margin as percentage of gross revenue.',
2675
- sumPrefix: '',
2676
- sumSuffix: '%',
2677
- avgPrefix: '',
2678
- avgSuffix: '%',
2679
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
2680
- measure: measures_js_1.MEASURE.ORDERS_NET_MARGIN_GROSS_RATE,
2681
- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
2682
- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
2683
- valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
2684
- decimalPlaces: 2,
2685
- useCompactNotation: false,
2686
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
2687
- shortTitle: 'NM / Gross %',
2688
- tooltip: 'Net margin (net revenue minus COGS) as a share of gross revenue. A conservative profitability rate that absorbs all revenue reductions.',
2689
- formulaDisplay: 'Net Margin ÷ Gross Revenue × 100',
2690
- formula: 'net_margin / gross_revenue * 100',
2691
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_NET_MARGIN_NET_RATE, measures_js_1.MEASURE.ORDERS_NET_MARGIN, measures_js_1.MEASURE.ORDERS_GROSS_MARGIN_GROSS_RATE],
2692
- deprecated: true,
2693
- hideFromUI: true,
2694
- },
2695
- [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_NET_MARGIN_GROSS_RATE]: {
2696
- priority: 100,
2697
- title: 'NC Net Margin / Gross Rate',
2698
- description: 'DEPRECATED: Use CM1 instead. NC net margin as percentage of gross revenue.',
2699
- sumPrefix: '',
2700
- sumSuffix: '%',
2701
- avgPrefix: '',
2702
- avgSuffix: '%',
2703
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
2704
- measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_NET_MARGIN_GROSS_RATE,
2705
- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
2706
- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
2707
- valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
2708
- decimalPlaces: 2,
2709
- useCompactNotation: false,
2710
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
2711
- shortTitle: 'NC NM/Gross %',
2712
- tooltip: 'New customer net margin as a share of their gross revenue.',
2713
- formulaDisplay: 'NC Net Margin ÷ NC Gross Revenue × 100',
2714
- formula: 'nc_net_margin / nc_gross_revenue * 100',
2715
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_NET_MARGIN_GROSS_RATE, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_NET_MARGIN_GROSS_RATE, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_NET_MARGIN_NET_RATE],
2716
- deprecated: true,
2717
- hideFromUI: true,
2718
- },
2719
- [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_NET_MARGIN_GROSS_RATE]: {
2720
- priority: 100,
2721
- title: 'RC Net Margin / Gross Rate',
2722
- description: 'DEPRECATED: Use CM1 instead. RC net margin as percentage of gross revenue.',
2723
- sumPrefix: '',
2724
- sumSuffix: '%',
2725
- avgPrefix: '',
2726
- avgSuffix: '%',
2727
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
2728
- measure: measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_NET_MARGIN_GROSS_RATE,
2729
- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
2730
- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
2731
- valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
2732
- decimalPlaces: 2,
2733
- useCompactNotation: false,
2734
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
2735
- shortTitle: 'RC NM/Gross %',
2736
- tooltip: 'Returning customer net margin as a share of their gross revenue.',
2737
- formulaDisplay: 'RC Net Margin ÷ RC Gross Revenue × 100',
2738
- formula: 'rc_net_margin / rc_gross_revenue * 100',
2739
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_NET_MARGIN_GROSS_RATE, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_NET_MARGIN_GROSS_RATE, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_NET_MARGIN_NET_RATE],
2740
- deprecated: true,
2741
- hideFromUI: true,
2742
- },
2743
- [measures_js_1.MEASURE.ORDERS_NET_MARGIN_NET_RATE]: {
2744
- priority: 100,
2745
- title: 'Net Margin / Net Rate',
2746
- description: 'DEPRECATED: Use CM1 instead. Net margin as percentage of net revenue.',
2747
- sumPrefix: '',
2748
- sumSuffix: '%',
2749
- avgPrefix: '',
2750
- avgSuffix: '%',
2751
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
2752
- measure: measures_js_1.MEASURE.ORDERS_NET_MARGIN_NET_RATE,
2753
- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
2754
- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
2755
- valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
2756
- decimalPlaces: 2,
2757
- useCompactNotation: false,
2758
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
2759
- shortTitle: 'NM / Net %',
2760
- tooltip: 'Net margin as a share of net revenue. This is the standard net margin percentage, showing profit after all product-level costs.',
2761
- formulaDisplay: 'Net Margin ÷ Net Revenue × 100',
2762
- formula: 'net_margin / net_revenue * 100',
2763
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_NET_MARGIN_GROSS_RATE, measures_js_1.MEASURE.ORDERS_NET_MARGIN, measures_js_1.MEASURE.ORDERS_GROSS_MARGIN_NET_RATE],
2764
- deprecated: true,
2765
- hideFromUI: true,
2766
- },
2767
- [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_NET_MARGIN_NET_RATE]: {
2768
- priority: 100,
2769
- title: 'NC Net Margin / Net Rate',
2770
- description: 'DEPRECATED: Use CM1 instead. NC net margin as percentage of net revenue.',
2771
- sumPrefix: '',
2772
- sumSuffix: '%',
2773
- avgPrefix: '',
2774
- avgSuffix: '%',
2775
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
2776
- measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_NET_MARGIN_NET_RATE,
2777
- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
2778
- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
2779
- valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
2780
- decimalPlaces: 2,
2781
- useCompactNotation: false,
2782
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
2783
- shortTitle: 'NC NM/Net %',
2784
- tooltip: 'New customer net margin as a share of their net revenue.',
2785
- formulaDisplay: 'NC Net Margin ÷ NC Net Revenue × 100',
2786
- formula: 'nc_net_margin / nc_net_revenue * 100',
2787
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_NET_MARGIN_NET_RATE, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_NET_MARGIN_NET_RATE, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_NET_MARGIN_GROSS_RATE],
2788
- deprecated: true,
2789
- hideFromUI: true,
2790
- },
2791
- [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_NET_MARGIN_NET_RATE]: {
2792
- priority: 100,
2793
- title: 'RC Net Margin / Net Rate',
2794
- description: 'DEPRECATED: Use CM1 instead. RC net margin as percentage of net revenue.',
2795
- sumPrefix: '',
2796
- sumSuffix: '%',
2797
- avgPrefix: '',
2798
- avgSuffix: '%',
2799
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
2800
- measure: measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_NET_MARGIN_NET_RATE,
2801
- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
2802
- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
2803
- valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
2804
- decimalPlaces: 2,
2805
- useCompactNotation: false,
2806
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
2807
- shortTitle: 'RC NM/Net %',
2808
- tooltip: 'Returning customer net margin as a share of their net revenue.',
2809
- formulaDisplay: 'RC Net Margin ÷ RC Net Revenue × 100',
2810
- formula: 'rc_net_margin / rc_net_revenue * 100',
2811
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_NET_MARGIN_NET_RATE, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_NET_MARGIN_NET_RATE, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_NET_MARGIN_GROSS_RATE],
2812
- deprecated: true,
2813
- hideFromUI: true,
2814
- },
2815
2172
  [measures_js_1.MEASURE.ORDERS_COGS_GROSS_RATE]: {
2816
2173
  priority: 31,
2817
2174
  title: 'COGS / Gross Rate',
@@ -2832,7 +2189,7 @@ exports.ORDERS_MEASURES_MAP = {
2832
2189
  tooltip: 'Cost of goods as a share of gross revenue. The complement of gross margin rate — COGS % + Gross Margin % = 100%.',
2833
2190
  formulaDisplay: 'COGS ÷ Gross Revenue × 100',
2834
2191
  formula: 'cogs / gross_revenue * 100',
2835
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_COGS_NET_RATE, measures_js_1.MEASURE.ORDERS_COGS, measures_js_1.MEASURE.ORDERS_GROSS_MARGIN_GROSS_RATE],
2192
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_COGS_NET_RATE, measures_js_1.MEASURE.ORDERS_COGS, measures_js_1.MEASURE.ORDERS_CM1_PERCENT],
2836
2193
  },
2837
2194
  [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_COGS_GROSS_RATE]: {
2838
2195
  priority: 35,
@@ -2898,7 +2255,7 @@ exports.ORDERS_MEASURES_MAP = {
2898
2255
  tooltip: 'COGS as a share of net revenue. Higher than gross rate because discounts and refunds reduce the denominator.',
2899
2256
  formulaDisplay: 'COGS ÷ Net Revenue × 100',
2900
2257
  formula: 'cogs / net_revenue * 100',
2901
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_COGS_GROSS_RATE, measures_js_1.MEASURE.ORDERS_COGS, measures_js_1.MEASURE.ORDERS_GROSS_MARGIN_NET_RATE],
2258
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_COGS_GROSS_RATE, measures_js_1.MEASURE.ORDERS_COGS, measures_js_1.MEASURE.ORDERS_CM1_PERCENT],
2902
2259
  },
2903
2260
  [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_COGS_NET_RATE]: {
2904
2261
  priority: 36,
@@ -2959,7 +2316,7 @@ exports.ORDERS_MEASURES_MAP = {
2959
2316
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
2960
2317
  decimalPlaces: 2,
2961
2318
  useCompactNotation: true,
2962
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
2319
+ applicableContexts: measure_applicable_contexts_js_1.LTV_COHORT_APPLICABLE_CONTEXTS,
2963
2320
  shortTitle: 'LTV',
2964
2321
  tooltip: 'The average total revenue generated per customer over their entire purchase history. Higher LTV justifies greater acquisition spend.',
2965
2322
  relatedMeasures: [measures_js_1.MEASURE.ORDERS_LTV_90, measures_js_1.MEASURE.ORDERS_LTV_180, measures_js_1.MEASURE.ORDERS_LTV_365, measures_js_1.MEASURE.ORDERS_AVG_ORDERS_PER_CUSTOMER],
@@ -2979,7 +2336,7 @@ exports.ORDERS_MEASURES_MAP = {
2979
2336
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
2980
2337
  decimalPlaces: 2,
2981
2338
  useCompactNotation: true,
2982
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
2339
+ applicableContexts: measure_applicable_contexts_js_1.LTV_COHORT_APPLICABLE_CONTEXTS,
2983
2340
  tooltip: 'Average revenue per customer within 90 days of their first purchase. Useful for evaluating short-term payback on acquisition.',
2984
2341
  relatedMeasures: [measures_js_1.MEASURE.ORDERS_LTV, measures_js_1.MEASURE.ORDERS_LTV_180, measures_js_1.MEASURE.ORDERS_LTV_365],
2985
2342
  },
@@ -2998,7 +2355,7 @@ exports.ORDERS_MEASURES_MAP = {
2998
2355
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
2999
2356
  decimalPlaces: 2,
3000
2357
  useCompactNotation: true,
3001
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
2358
+ applicableContexts: measure_applicable_contexts_js_1.LTV_COHORT_APPLICABLE_CONTEXTS,
3002
2359
  tooltip: 'Average revenue per customer within 180 days of their first purchase. Captures two purchase cycles for most repeat-buy categories.',
3003
2360
  relatedMeasures: [measures_js_1.MEASURE.ORDERS_LTV, measures_js_1.MEASURE.ORDERS_LTV_90, measures_js_1.MEASURE.ORDERS_LTV_365],
3004
2361
  },
@@ -3017,7 +2374,7 @@ exports.ORDERS_MEASURES_MAP = {
3017
2374
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
3018
2375
  decimalPlaces: 2,
3019
2376
  useCompactNotation: true,
3020
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
2377
+ applicableContexts: measure_applicable_contexts_js_1.LTV_COHORT_APPLICABLE_CONTEXTS,
3021
2378
  tooltip: 'Average revenue per customer in the first full year after acquisition. A standard benchmark for paid acquisition payback periods.',
3022
2379
  relatedMeasures: [measures_js_1.MEASURE.ORDERS_LTV, measures_js_1.MEASURE.ORDERS_LTV_90, measures_js_1.MEASURE.ORDERS_LTV_180],
3023
2380
  },
@@ -3036,7 +2393,7 @@ exports.ORDERS_MEASURES_MAP = {
3036
2393
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
3037
2394
  decimalPlaces: 2,
3038
2395
  useCompactNotation: true,
3039
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
2396
+ applicableContexts: measure_applicable_contexts_js_1.LTV_COHORT_APPLICABLE_CONTEXTS,
3040
2397
  shortTitle: 'Cohort Gross Rev',
3041
2398
  tooltip: 'Cumulative gross revenue generated by a customer cohort over time. Used for LTV cohort analysis across acquisition periods.',
3042
2399
  relatedMeasures: [measures_js_1.MEASURE.ORDERS_COHORT_NET_REVENUE, measures_js_1.MEASURE.ORDERS_COHORT_AOV, measures_js_1.MEASURE.ORDERS_COHORT_CUSTOMERS],
@@ -3056,7 +2413,7 @@ exports.ORDERS_MEASURES_MAP = {
3056
2413
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
3057
2414
  decimalPlaces: 2,
3058
2415
  useCompactNotation: true,
3059
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
2416
+ applicableContexts: measure_applicable_contexts_js_1.LTV_COHORT_APPLICABLE_CONTEXTS,
3060
2417
  shortTitle: 'Cohort Net Rev',
3061
2418
  tooltip: 'Cumulative net revenue (after discounts and refunds) from a customer cohort over time.',
3062
2419
  relatedMeasures: [measures_js_1.MEASURE.ORDERS_COHORT_GROSS_REVENUE, measures_js_1.MEASURE.ORDERS_COHORT_AOV, measures_js_1.MEASURE.ORDERS_COHORT_CUSTOMERS],
@@ -3076,7 +2433,7 @@ exports.ORDERS_MEASURES_MAP = {
3076
2433
  valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
3077
2434
  decimalPlaces: 0,
3078
2435
  useCompactNotation: true,
3079
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
2436
+ applicableContexts: measure_applicable_contexts_js_1.LTV_COHORT_APPLICABLE_CONTEXTS,
3080
2437
  shortTitle: 'Cohort Cust.',
3081
2438
  tooltip: 'The number of customers who made their first purchase in the cohort period. The denominator for all per-customer cohort metrics.',
3082
2439
  relatedMeasures: [measures_js_1.MEASURE.ORDERS_COHORT_GROSS_REVENUE, measures_js_1.MEASURE.ORDERS_COHORT_RETENTION_RATE, measures_js_1.MEASURE.ORDERS_COHORT_AOV],
@@ -3096,7 +2453,7 @@ exports.ORDERS_MEASURES_MAP = {
3096
2453
  valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
3097
2454
  decimalPlaces: 2,
3098
2455
  useCompactNotation: false,
3099
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
2456
+ applicableContexts: measure_applicable_contexts_js_1.LTV_COHORT_APPLICABLE_CONTEXTS,
3100
2457
  shortTitle: 'Cohort Retention',
3101
2458
  tooltip: 'The percentage of customers in a cohort who made an additional purchase in a subsequent period. Higher retention drives LTV.',
3102
2459
  formulaDisplay: 'Returning Cohort Customers ÷ Initial Cohort Customers × 100',
@@ -3118,7 +2475,7 @@ exports.ORDERS_MEASURES_MAP = {
3118
2475
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
3119
2476
  decimalPlaces: 2,
3120
2477
  useCompactNotation: true,
3121
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
2478
+ applicableContexts: measure_applicable_contexts_js_1.LTV_COHORT_APPLICABLE_CONTEXTS,
3122
2479
  tooltip: 'Average order value for orders placed by customers in the cohort. Tracks whether AOV changes as a cohort matures.',
3123
2480
  formulaDisplay: 'Cohort Revenue ÷ Cohort Order Count',
3124
2481
  formula: 'cohort_revenue / cohort_order_count',
@@ -4065,7 +3422,7 @@ exports.ORDERS_MEASURES_MAP = {
4065
3422
  tooltip: 'The true cost of products sold, accounting for returns and handling fees.',
4066
3423
  formulaDisplay: 'Orders COGS + Handling − Refund COGS',
4067
3424
  formula: 'orders_cogs + handling - refund_cogs',
4068
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_EFFECTIVE_COGS_PERCENT, measures_js_1.MEASURE.ORDERS_COGS_FROM_ORDERS, measures_js_1.MEASURE.ORDERS_COGS_FROM_REFUNDS, measures_js_1.MEASURE.ORDERS_GROSS_MARGIN],
3425
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_EFFECTIVE_COGS_PERCENT, measures_js_1.MEASURE.ORDERS_COGS_FROM_ORDERS, measures_js_1.MEASURE.ORDERS_COGS_FROM_REFUNDS, measures_js_1.MEASURE.ORDERS_CM1],
4069
3426
  },
4070
3427
  [measures_js_1.MEASURE.ORDERS_EFFECTIVE_COGS_PERCENT]: {
4071
3428
  priority: 33,
@@ -4087,7 +3444,7 @@ exports.ORDERS_MEASURES_MAP = {
4087
3444
  tooltip: 'What percentage of net sales goes toward product costs. Lower means higher gross margins.',
4088
3445
  formulaDisplay: '(Effective COGS ÷ Net Sales) × 100',
4089
3446
  formula: '(effective_cogs / net_sales) * 100',
4090
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_EFFECTIVE_COGS, measures_js_1.MEASURE.ORDERS_GROSS_MARGIN_NET_RATE],
3447
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_EFFECTIVE_COGS, measures_js_1.MEASURE.ORDERS_CM1_PERCENT],
4091
3448
  },
4092
3449
  [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_EFFECTIVE_COGS]: {
4093
3450
  priority: 12,
@@ -4230,7 +3587,7 @@ exports.ORDERS_MEASURES_MAP = {
4230
3587
  useCompactNotation: true,
4231
3588
  applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
4232
3589
  tooltip: 'Costs that scale with order volume, such as transaction fees and fulfillment costs.',
4233
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_VARIABLE_COSTS_PERCENT, measures_js_1.MEASURE.ORDERS_FIXED_COSTS, measures_js_1.MEASURE.ORDERS_CM2_MARGIN_RATE],
3590
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_VARIABLE_COSTS_PERCENT, measures_js_1.MEASURE.ORDERS_FIXED_COSTS, measures_js_1.MEASURE.ORDERS_CM2_PERCENT],
4234
3591
  },
4235
3592
  [measures_js_1.MEASURE.ORDERS_VARIABLE_COSTS_PERCENT]: {
4236
3593
  priority: 61,
@@ -4354,7 +3711,7 @@ exports.ORDERS_MEASURES_MAP = {
4354
3711
  useCompactNotation: true,
4355
3712
  applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
4356
3713
  tooltip: 'Overhead costs that remain constant regardless of order volume.',
4357
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_FIXED_COSTS_PERCENT, measures_js_1.MEASURE.ORDERS_VARIABLE_COSTS, measures_js_1.MEASURE.ORDERS_NET_MARGIN],
3714
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_FIXED_COSTS_PERCENT, measures_js_1.MEASURE.ORDERS_VARIABLE_COSTS, measures_js_1.MEASURE.ORDERS_CM1],
4358
3715
  },
4359
3716
  [measures_js_1.MEASURE.ORDERS_FIXED_COSTS_PERCENT]: {
4360
3717
  priority: 62,
@@ -4478,7 +3835,7 @@ exports.ORDERS_MEASURES_MAP = {
4478
3835
  useCompactNotation: true,
4479
3836
  applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
4480
3837
  tooltip: 'What you pay to ship orders to customers (not what customers pay for shipping).',
4481
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_SHIPPING_COSTS_PERCENT, measures_js_1.MEASURE.ORDERS_CM2_MARGIN_RATE, measures_js_1.MEASURE.ORDERS_VARIABLE_COSTS],
3838
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_SHIPPING_COSTS_PERCENT, measures_js_1.MEASURE.ORDERS_CM2_PERCENT, measures_js_1.MEASURE.ORDERS_VARIABLE_COSTS],
4482
3839
  },
4483
3840
  [measures_js_1.MEASURE.ORDERS_SHIPPING_COSTS_PERCENT]: {
4484
3841
  priority: 63,
@@ -4519,7 +3876,7 @@ exports.ORDERS_MEASURES_MAP = {
4519
3876
  useCompactNotation: true,
4520
3877
  applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
4521
3878
  tooltip: 'Transaction fees paid to payment processors like Stripe, PayPal, or Shopify Payments.',
4522
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_PAYMENT_GATEWAY_COSTS_PERCENT, measures_js_1.MEASURE.ORDERS_CM2_MARGIN_RATE, measures_js_1.MEASURE.ORDERS_VARIABLE_COSTS],
3879
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_PAYMENT_GATEWAY_COSTS_PERCENT, measures_js_1.MEASURE.ORDERS_CM2_PERCENT, measures_js_1.MEASURE.ORDERS_VARIABLE_COSTS],
4523
3880
  },
4524
3881
  [measures_js_1.MEASURE.ORDERS_PAYMENT_GATEWAY_COSTS_PERCENT]: {
4525
3882
  priority: 64,
@@ -4543,150 +3900,6 @@ exports.ORDERS_MEASURES_MAP = {
4543
3900
  formula: '(payment_gateway_costs / net_sales) * 100',
4544
3901
  relatedMeasures: [measures_js_1.MEASURE.ORDERS_PAYMENT_GATEWAY_COSTS, measures_js_1.MEASURE.ORDERS_SHIPPING_COSTS_PERCENT],
4545
3902
  },
4546
- [measures_js_1.MEASURE.ORDERS_GROSS_PROFIT]: {
4547
- priority: 100,
4548
- title: 'Gross Profit',
4549
- shortTitle: 'Gross Profit',
4550
- description: 'DEPRECATED: Use ORDERS_CM1 instead. Net Sales minus Effective COGS. Also known as Contribution Margin 1 (CM1).',
4551
- sumPrefix: '$',
4552
- sumSuffix: '',
4553
- avgPrefix: '$',
4554
- avgSuffix: '',
4555
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
4556
- measure: measures_js_1.MEASURE.ORDERS_GROSS_PROFIT,
4557
- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
4558
- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
4559
- valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
4560
- decimalPlaces: 2,
4561
- useCompactNotation: true,
4562
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
4563
- tooltip: 'Revenue remaining after product costs. The first level of contribution margin.',
4564
- formulaDisplay: 'Net Sales − Effective COGS',
4565
- formula: 'net_sales - effective_cogs',
4566
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_GROSS_PROFIT_PERCENT, measures_js_1.MEASURE.ORDERS_EFFECTIVE_COGS, measures_js_1.MEASURE.ORDERS_CM2],
4567
- deprecated: true,
4568
- hideFromUI: true,
4569
- },
4570
- [measures_js_1.MEASURE.ORDERS_GROSS_PROFIT_PERCENT]: {
4571
- priority: 100,
4572
- title: 'Gross Profit Margin',
4573
- shortTitle: 'Gross Margin %',
4574
- description: 'DEPRECATED: Use ORDERS_CM1_PERCENT instead. Gross Profit as a percentage of Net Sales.',
4575
- sumPrefix: '',
4576
- sumSuffix: '%',
4577
- avgPrefix: '',
4578
- avgSuffix: '%',
4579
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
4580
- measure: measures_js_1.MEASURE.ORDERS_GROSS_PROFIT_PERCENT,
4581
- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
4582
- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
4583
- valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
4584
- decimalPlaces: 2,
4585
- useCompactNotation: false,
4586
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
4587
- tooltip: 'What percentage of net sales remains after product costs. Higher is better.',
4588
- formulaDisplay: '(Gross Profit ÷ Net Sales) × 100',
4589
- formula: '(gross_profit / net_sales) * 100',
4590
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_GROSS_PROFIT, measures_js_1.MEASURE.ORDERS_CM2_PERCENT, measures_js_1.MEASURE.ORDERS_NET_PROFIT_PERCENT],
4591
- deprecated: true,
4592
- hideFromUI: true,
4593
- },
4594
- [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_PROFIT]: {
4595
- priority: 100,
4596
- title: 'NC Gross Profit',
4597
- shortTitle: 'NC Gross Profit',
4598
- description: 'DEPRECATED: Use ORDERS_NEW_CUSTOMER_CM1 instead. Gross profit from new customer orders (CM1).',
4599
- sumPrefix: '$',
4600
- sumSuffix: '',
4601
- avgPrefix: '$',
4602
- avgSuffix: '',
4603
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
4604
- measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_PROFIT,
4605
- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
4606
- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
4607
- valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
4608
- decimalPlaces: 2,
4609
- useCompactNotation: true,
4610
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
4611
- tooltip: 'Revenue from new customers minus their cost of goods. First level of contribution margin.',
4612
- formulaDisplay: 'NC Net Sales − NC Effective COGS',
4613
- formula: 'nc_net_sales - nc_effective_cogs',
4614
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_GROSS_PROFIT, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_PROFIT_PERCENT, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM2],
4615
- deprecated: true,
4616
- hideFromUI: true,
4617
- },
4618
- [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_PROFIT_PERCENT]: {
4619
- priority: 100,
4620
- title: 'NC Gross Profit Margin',
4621
- shortTitle: 'NC Gross Margin %',
4622
- description: 'DEPRECATED: Use ORDERS_NEW_CUSTOMER_CM1_PERCENT instead. NC Gross Profit as a percentage of NC Net Sales.',
4623
- sumPrefix: '',
4624
- sumSuffix: '%',
4625
- avgPrefix: '',
4626
- avgSuffix: '%',
4627
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
4628
- measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_PROFIT_PERCENT,
4629
- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
4630
- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
4631
- valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
4632
- decimalPlaces: 2,
4633
- useCompactNotation: false,
4634
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
4635
- tooltip: 'What percentage of new customer net sales remains after product costs.',
4636
- formulaDisplay: '(NC Gross Profit ÷ NC Net Sales) × 100',
4637
- formula: '(nc_gross_profit / nc_net_sales) * 100',
4638
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_PROFIT, measures_js_1.MEASURE.ORDERS_GROSS_PROFIT_PERCENT],
4639
- deprecated: true,
4640
- hideFromUI: true,
4641
- },
4642
- [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_PROFIT]: {
4643
- priority: 100,
4644
- title: 'RC Gross Profit',
4645
- shortTitle: 'RC Gross Profit',
4646
- description: 'DEPRECATED: Use ORDERS_RETURNING_CUSTOMER_CM1 instead. Gross profit from returning customer orders (CM1).',
4647
- sumPrefix: '$',
4648
- sumSuffix: '',
4649
- avgPrefix: '$',
4650
- avgSuffix: '',
4651
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
4652
- measure: measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_PROFIT,
4653
- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
4654
- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
4655
- valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
4656
- decimalPlaces: 2,
4657
- useCompactNotation: true,
4658
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
4659
- tooltip: 'Revenue from returning customers minus their cost of goods.',
4660
- formulaDisplay: 'RC Net Sales − RC Effective COGS',
4661
- formula: 'rc_net_sales - rc_effective_cogs',
4662
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_GROSS_PROFIT, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_PROFIT_PERCENT, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM2],
4663
- deprecated: true,
4664
- hideFromUI: true,
4665
- },
4666
- [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_PROFIT_PERCENT]: {
4667
- priority: 100,
4668
- title: 'RC Gross Profit Margin',
4669
- shortTitle: 'RC Gross Margin %',
4670
- description: 'DEPRECATED: Use ORDERS_RETURNING_CUSTOMER_CM1_PERCENT instead. RC Gross Profit as a percentage of RC Net Sales.',
4671
- sumPrefix: '',
4672
- sumSuffix: '%',
4673
- avgPrefix: '',
4674
- avgSuffix: '%',
4675
- icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
4676
- measure: measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_PROFIT_PERCENT,
4677
- category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
4678
- subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PRODUCT_MARGIN,
4679
- valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
4680
- decimalPlaces: 2,
4681
- useCompactNotation: false,
4682
- applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
4683
- tooltip: 'What percentage of returning customer net sales remains after product costs.',
4684
- formulaDisplay: '(RC Gross Profit ÷ RC Net Sales) × 100',
4685
- formula: '(rc_gross_profit / rc_net_sales) * 100',
4686
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_PROFIT, measures_js_1.MEASURE.ORDERS_GROSS_PROFIT_PERCENT],
4687
- deprecated: true,
4688
- hideFromUI: true,
4689
- },
4690
3903
  [measures_js_1.MEASURE.ORDERS_CM2]: {
4691
3904
  priority: 2,
4692
3905
  title: 'Contribution Margin 2',
@@ -4707,7 +3920,7 @@ exports.ORDERS_MEASURES_MAP = {
4707
3920
  tooltip: 'Profit after deducting fulfillment and variable operating costs.',
4708
3921
  formulaDisplay: '(CM1) − (Shipping) − (Gateway) − (Variable Costs)',
4709
3922
  formula: '(cm1) - (shipping) - (gateway) - (variable_costs)',
4710
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_GROSS_PROFIT, measures_js_1.MEASURE.ORDERS_CM2_PERCENT, measures_js_1.MEASURE.ORDERS_CM3],
3923
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM1, measures_js_1.MEASURE.ORDERS_CM2_PERCENT, measures_js_1.MEASURE.ORDERS_CM3],
4711
3924
  },
4712
3925
  [measures_js_1.MEASURE.ORDERS_CM2_PERCENT]: {
4713
3926
  priority: 32,
@@ -4729,7 +3942,7 @@ exports.ORDERS_MEASURES_MAP = {
4729
3942
  tooltip: 'What percentage of net revenue remains after product and variable costs.',
4730
3943
  formulaDisplay: '(CM2) ÷ (Net Revenue) × 100',
4731
3944
  formula: '((cm2) / (net_revenue)) * 100',
4732
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM2, measures_js_1.MEASURE.ORDERS_GROSS_PROFIT_PERCENT, measures_js_1.MEASURE.ORDERS_CM3_PERCENT],
3945
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM2, measures_js_1.MEASURE.ORDERS_CM1_PERCENT, measures_js_1.MEASURE.ORDERS_CM3_PERCENT],
4733
3946
  },
4734
3947
  [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM2]: {
4735
3948
  priority: 12,
@@ -4751,7 +3964,7 @@ exports.ORDERS_MEASURES_MAP = {
4751
3964
  tooltip: 'Profit from new customers after subtracting fulfillment and variable costs.',
4752
3965
  formulaDisplay: '(NC CM1) − (Shipping) − (Gateway) − (Variable Costs)',
4753
3966
  formula: '(nc_cm1) - (nc_shipping) - (nc_gateway) - (nc_variable_costs)',
4754
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM2, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_PROFIT, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM3],
3967
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM2, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM1, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM3],
4755
3968
  },
4756
3969
  [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM2_PERCENT]: {
4757
3970
  priority: 36,
@@ -4795,7 +4008,7 @@ exports.ORDERS_MEASURES_MAP = {
4795
4008
  tooltip: 'Profit from returning customers after subtracting fulfillment and variable costs.',
4796
4009
  formulaDisplay: '(RC CM1) − (Shipping) − (Gateway) − (Variable Costs)',
4797
4010
  formula: '(rc_cm1) - (rc_shipping) - (rc_gateway) - (rc_variable_costs)',
4798
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM2, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_PROFIT, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM3],
4011
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM2, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM1, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM3],
4799
4012
  },
4800
4013
  [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM2_PERCENT]: {
4801
4014
  priority: 40,
@@ -4993,7 +4206,7 @@ exports.ORDERS_MEASURES_MAP = {
4993
4206
  tooltip: 'What percentage of net revenue becomes operating profit. The ultimate efficiency metric showing profitability after all variable and fixed costs.',
4994
4207
  formulaDisplay: '((CM4) ÷ (Net Revenue)) × 100',
4995
4208
  formula: '((cm4) / (net_revenue)) * 100',
4996
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_NET_PROFIT, measures_js_1.MEASURE.ORDERS_CM3_PERCENT, measures_js_1.MEASURE.ORDERS_GROSS_PROFIT_PERCENT],
4209
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_NET_PROFIT, measures_js_1.MEASURE.ORDERS_CM3_PERCENT, measures_js_1.MEASURE.ORDERS_CM1_PERCENT],
4997
4210
  },
4998
4211
  [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_NET_PROFIT]: {
4999
4212
  priority: 14,
@@ -5103,8 +4316,7 @@ exports.ORDERS_MEASURES_MAP = {
5103
4316
  tooltip: 'CM1 is the conservative gross margin calculation using Net Revenue (after returns/discounts) minus Effective COGS.',
5104
4317
  formulaDisplay: '(Net Revenue) − (Effective COGS)',
5105
4318
  formula: '(net_revenue) - (effective_cogs)',
5106
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM1_PERCENT, measures_js_1.MEASURE.ORDERS_CM2, measures_js_1.MEASURE.ORDERS_GROSS_PROFIT],
5107
- aliases: [measures_js_1.MEASURE.ORDERS_GROSS_PROFIT],
4319
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM1_PERCENT, measures_js_1.MEASURE.ORDERS_CM2, measures_js_1.MEASURE.ORDERS_EFFECTIVE_COGS],
5108
4320
  },
5109
4321
  [measures_js_1.MEASURE.ORDERS_CM1_PERCENT]: {
5110
4322
  priority: 31,
@@ -5126,8 +4338,7 @@ exports.ORDERS_MEASURES_MAP = {
5126
4338
  tooltip: 'CM1 as a percentage of Net Revenue. The conservative gross margin percentage calculation.',
5127
4339
  formulaDisplay: '(CM1) ÷ (Net Revenue) × 100',
5128
4340
  formula: '((cm1) / (net_revenue)) * 100',
5129
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM1, measures_js_1.MEASURE.ORDERS_CM2_PERCENT, measures_js_1.MEASURE.ORDERS_GROSS_PROFIT_PERCENT],
5130
- aliases: [measures_js_1.MEASURE.ORDERS_GROSS_PROFIT_PERCENT],
4341
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM1, measures_js_1.MEASURE.ORDERS_CM2_PERCENT, measures_js_1.MEASURE.ORDERS_NET_PROFIT_PERCENT],
5131
4342
  },
5132
4343
  [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM1]: {
5133
4344
  priority: 11,
@@ -5149,8 +4360,7 @@ exports.ORDERS_MEASURES_MAP = {
5149
4360
  tooltip: 'NC CM1 is the conservative gross margin for new customers using Net Revenue minus Effective COGS.',
5150
4361
  formulaDisplay: '(NC Net Revenue) − (NC Effective COGS)',
5151
4362
  formula: '(nc_net_revenue) - (nc_effective_cogs)',
5152
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM1, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM1_PERCENT, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_PROFIT],
5153
- aliases: [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_PROFIT],
4363
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM1, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM1_PERCENT, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM2],
5154
4364
  },
5155
4365
  [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM1_PERCENT]: {
5156
4366
  priority: 35,
@@ -5172,8 +4382,7 @@ exports.ORDERS_MEASURES_MAP = {
5172
4382
  tooltip: 'NC CM1 as a percentage of NC Net Revenue. The conservative gross margin percentage for new customers.',
5173
4383
  formulaDisplay: '(NC CM1) ÷ (NC Net Revenue) × 100',
5174
4384
  formula: '((nc_cm1) / (nc_net_revenue)) * 100',
5175
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM1, measures_js_1.MEASURE.ORDERS_CM1_PERCENT, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_PROFIT_PERCENT],
5176
- aliases: [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_PROFIT_PERCENT],
4385
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM1, measures_js_1.MEASURE.ORDERS_CM1_PERCENT, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM2_PERCENT],
5177
4386
  },
5178
4387
  [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM1]: {
5179
4388
  priority: 21,
@@ -5195,8 +4404,7 @@ exports.ORDERS_MEASURES_MAP = {
5195
4404
  tooltip: 'RC CM1 is the conservative gross margin for returning customers using Net Revenue minus Effective COGS.',
5196
4405
  formulaDisplay: '(RC Net Revenue) − (RC Effective COGS)',
5197
4406
  formula: '(rc_net_revenue) - (rc_effective_cogs)',
5198
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM1, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM1_PERCENT, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_PROFIT],
5199
- aliases: [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_PROFIT],
4407
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM1, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM1_PERCENT, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM2],
5200
4408
  },
5201
4409
  [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM1_PERCENT]: {
5202
4410
  priority: 39,
@@ -5218,8 +4426,7 @@ exports.ORDERS_MEASURES_MAP = {
5218
4426
  tooltip: 'RC CM1 as a percentage of RC Net Revenue. The conservative gross margin percentage for returning customers.',
5219
4427
  formulaDisplay: '(RC CM1) ÷ (RC Net Revenue) × 100',
5220
4428
  formula: '((rc_cm1) / (rc_net_revenue)) * 100',
5221
- relatedMeasures: [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM1, measures_js_1.MEASURE.ORDERS_CM1_PERCENT, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_PROFIT_PERCENT],
5222
- aliases: [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_PROFIT_PERCENT],
4429
+ relatedMeasures: [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM1, measures_js_1.MEASURE.ORDERS_CM1_PERCENT, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM2_PERCENT],
5223
4430
  },
5224
4431
  };
5225
4432
  //# sourceMappingURL=orders-measure-definitions.js.map