@adtrackify/at-tracking-event-types 4.41.0 → 4.42.0

package/dist/esm/types/api/measures/definitions/shopify/shopify-measure-definitions.js

@@ -1,5 +1,6 @@
 import { MEASURE } from '../../measures.js';
-import { MEASURE_CATEGORY } from '../measure-categories.js';
+import { MEASURE_CATEGORY, MEASURE_SUBCATEGORY } from '../measure-categories.js';
+import { MEASURE_ICON } from '../measure-icon.js';
 import { MeasureValueType } from '../measure-value-type.js';
 import { SHOPIFY_NEW_CUSTOMER_MEASURES_MAP } from './shopify-nc-measure-definitions.js';
 import { SHOPIFY_RETURNING_CUSTOMER_MEASURES_MAP } from './shopify-rc-measure-definitions.js';
@@ -12,13 +13,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_ORDERS,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.NUMBER,
         decimalPlaces: 0,
         useCompactNotation: false,
         applicableContexts: STANDARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_CUSTOMERS]: {
         title: 'Customers',
@@ -27,29 +31,36 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_CUSTOMERS,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.NUMBER,
         decimalPlaces: 0,
         useCompactNotation: false,
         applicableContexts: STANDARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_TOTAL_REVENUE]: {
         title: 'Total Revenue',
         description: 'The total revenue generated.',
+        tooltip: 'Total money collected from all orders, including taxes and shipping, before refunds.',
         sumPrefix: '$',
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_TOTAL_REVENUE,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
         applicableContexts: STANDARD_APPLICABLE_CONTEXTS,
         aliases: [MEASURE.SHOPIFY_TOTAL_AMOUNT, MEASURE.SHOPIFY_REVENUE, MEASURE.SHOPIFY_TOTAL_SALES],
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_GROSS_SALES]: {
         title: 'Gross Sales',
@@ -58,13 +69,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_GROSS_SALES,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
         applicableContexts: STANDARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_NET_SALES]: {
         title: 'Net Sales',
@@ -73,13 +87,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_NET_SALES,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
         applicableContexts: STANDARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_ABANDONED_CHECKOUTS_VALUE]: {
         title: 'Abandoned Checkouts Value',
@@ -88,13 +105,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_ABANDONED_CHECKOUTS_VALUE,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_ABANDONED_CHECKOUTS]: {
         title: 'Abandoned Checkouts',
@@ -103,13 +123,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_ABANDONED_CHECKOUTS,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.NUMBER,
         decimalPlaces: 0,
         useCompactNotation: false,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_CANCELLED_ORDERS]: {
         title: 'Cancelled Orders',
@@ -118,13 +141,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_CANCELLED_ORDERS,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.NUMBER,
         decimalPlaces: 0,
         useCompactNotation: false,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_CANCELLED_AMOUNT]: {
         title: 'Cancelled Amount',
@@ -133,13 +159,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_CANCELLED_AMOUNT,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_REFUNDS]: {
         title: 'Refunded Orders',
@@ -148,13 +177,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_REFUNDS,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.NUMBER,
         decimalPlaces: 0,
         useCompactNotation: false,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_REFUND_AMOUNT_REFUND_DATE]: {
         title: 'Refund Amount By Date of Refund',
@@ -163,13 +195,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_REFUND_AMOUNT_REFUND_DATE,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_REFUND_AMOUNT_ORDER_DATE]: {
         title: 'Refund Amount By Date of Order',
@@ -178,13 +213,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_REFUND_AMOUNT_ORDER_DATE,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_REFUND_GROSS_PERCENT]: {
         title: 'Refund Rate (% of Gross Sales)',
@@ -193,13 +231,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '%',
         avgPrefix: '',
         avgSuffix: '%',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_REFUND_GROSS_PERCENT,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.PERCENTAGE,
         decimalPlaces: 2,
         useCompactNotation: false,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_REFUND_NET_PERCENT]: {
         title: 'Refund Rate (% of Net Sales)',
@@ -208,13 +249,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '%',
         avgPrefix: '',
         avgSuffix: '%',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_REFUND_NET_PERCENT,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.PERCENTAGE,
         decimalPlaces: 2,
         useCompactNotation: false,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_REFUND_RATE]: {
         title: 'Refunded Order Rate',
@@ -223,13 +267,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '%',
         avgPrefix: '',
         avgSuffix: '%',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_REFUND_RATE,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.PERCENTAGE,
         decimalPlaces: 2,
         useCompactNotation: false,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_DISCOUNTS]: {
         title: 'Discounted Orders',
@@ -238,13 +285,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_DISCOUNTS,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.NUMBER,
         decimalPlaces: 0,
         useCompactNotation: false,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_DISCOUNT_AMOUNT]: {
         title: 'Discount Amount',
@@ -253,13 +303,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_DISCOUNT_AMOUNT,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_DISCOUNT_GROSS_PERCENT]: {
         title: 'Discount Rate (% of Gross Sales)',
@@ -268,13 +321,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '%',
         avgPrefix: '',
         avgSuffix: '%',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_DISCOUNT_GROSS_PERCENT,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.PERCENTAGE,
         decimalPlaces: 2,
         useCompactNotation: false,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_DISCOUNT_RATE]: {
         title: 'Discounted Order Rate',
@@ -283,13 +339,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '%',
         avgPrefix: '',
         avgSuffix: '%',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_DISCOUNT_RATE,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.PERCENTAGE,
         decimalPlaces: 2,
         useCompactNotation: false,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_SUBTOTAL_AMOUNT]: {
         title: 'Subtotal Amount',
@@ -298,13 +357,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_SUBTOTAL_AMOUNT,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_NET_PLUS_SHIPPING_AMOUNT]: {
         title: 'Net Plus Shipping Amount',
@@ -313,13 +375,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_NET_PLUS_SHIPPING_AMOUNT,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_TOTAL_AOV]: {
         title: 'Total Average Order Value',
@@ -328,29 +393,39 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_TOTAL_AOV,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
         applicableContexts: STANDARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_GROSS_AOV]: {
         title: 'Gross Average Order Value',
+        shortTitle: 'Gross AOV',
         description: 'The gross average value of an order (before refunds and discounts).',
+        tooltip: 'The average order value before refunds and discounts are applied. Higher values indicate customers are purchasing more per order.',
+        formulaDisplay: 'Gross Revenue ÷ Orders',
+        formula: 'gross_revenue / orders',
         sumPrefix: '$',
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_GROSS_AOV,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
         applicableContexts: STANDARD_APPLICABLE_CONTEXTS,
         aliases: [MEASURE.SHOPIFY_AOV],
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_NET_AOV]: {
         title: 'Net Average Order Value',
@@ -359,41 +434,53 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_NET_AOV,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
         applicableContexts: STANDARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_TOP_PRODUCTS]: {
         title: 'Top Products',
         description: 'The top products by revenue.',
+        tooltip: 'Your best-selling products ranked by total revenue generated in the selected period.',
         sumPrefix: '',
         sumSuffix: '',
         avgPrefix: '',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_TOP_PRODUCTS,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.NUMBER,
         decimalPlaces: 0,
         useCompactNotation: false,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_CUSTOMER_LTV]: {
         title: 'Customer Lifetime Value',
+        shortTitle: 'LTV',
         description: 'The average value of a customer over their lifetime.',
+        tooltip: 'The average total revenue a customer generates across all their orders. A key indicator of long-term business health.',
         sumPrefix: '$',
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_CUSTOMER_LTV,
         category: MEASURE_CATEGORY.LTV,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_TAX_AMOUNT]: {
         title: 'Tax Amount',
@@ -402,13 +489,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_TAX_AMOUNT,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_SHIPPING_AMOUNT]: {
         title: 'Shipping Amount',
@@ -417,69 +507,95 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_SHIPPING_AMOUNT,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_LTV]: {
         title: 'Lifetime Value',
+        shortTitle: 'LTV',
         description: 'The average value of a customer over their lifetime.',
+        tooltip: 'The average total revenue generated per customer across their entire purchase history with your store.',
         sumPrefix: '$',
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_LTV,
         category: MEASURE_CATEGORY.LTV,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_LTV_90]: {
         title: 'Lifetime Value (90 days)',
+        shortTitle: 'LTV 90d',
         description: 'The average value of a customer over the last 90 days.',
+        tooltip: 'Average revenue per customer from orders placed within the first 90 days of their relationship with your store.',
+        relatedMeasures: [MEASURE.SHOPIFY_LTV, MEASURE.SHOPIFY_LTV_180, MEASURE.SHOPIFY_LTV_365],
         sumPrefix: '$',
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_LTV_90,
         category: MEASURE_CATEGORY.LTV,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_LTV_180]: {
         title: 'Lifetime Value (180 days)',
+        shortTitle: 'LTV 180d',
         description: 'The average value of a customer over the last 180 days.',
+        tooltip: 'Average revenue per customer from orders placed within the first 180 days of their relationship with your store.',
+        relatedMeasures: [MEASURE.SHOPIFY_LTV, MEASURE.SHOPIFY_LTV_90, MEASURE.SHOPIFY_LTV_365],
         sumPrefix: '$',
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_LTV_180,
         category: MEASURE_CATEGORY.LTV,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_LTV_365]: {
         title: 'Lifetime Value (365 days)',
+        shortTitle: 'LTV 365d',
         description: 'The average value of a customer over the last 365 days.',
+        tooltip: 'Average revenue per customer from orders placed within the first 365 days of their relationship with your store.',
+        relatedMeasures: [MEASURE.SHOPIFY_LTV, MEASURE.SHOPIFY_LTV_90, MEASURE.SHOPIFY_LTV_180],
         sumPrefix: '$',
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_LTV_365,
         category: MEASURE_CATEGORY.LTV,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_LTV_COHORT_GROSS_SALE_PRICE]: {
         title: 'Lifetime Value Cohort Gross Sale Price',
@@ -488,13 +604,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_LTV_COHORT_GROSS_SALE_PRICE,
         category: MEASURE_CATEGORY.LTV,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
         applicableContexts: LTV_COHORT_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_LTV_COHORT_NET_SALE_PRICE]: {
         title: 'Lifetime Value Cohort Net Sale Price',
@@ -503,13 +622,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_LTV_COHORT_NET_SALE_PRICE,
         category: MEASURE_CATEGORY.LTV,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
         applicableContexts: LTV_COHORT_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_LTV_COHORT_NETT_SALE_PRICE]: {
         title: 'Lifetime Value Cohort Net Sale (plus taxes) Price',
@@ -518,13 +640,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_LTV_COHORT_NETT_SALE_PRICE,
         category: MEASURE_CATEGORY.LTV,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
         applicableContexts: LTV_COHORT_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_LTV_COHORT_NETTS_SALE_PRICE]: {
         title: 'Lifetime Value Cohort Net Sale (plus taxes, shipping) Price',
@@ -533,13 +658,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_LTV_COHORT_NETTS_SALE_PRICE,
         category: MEASURE_CATEGORY.LTV,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
         applicableContexts: LTV_COHORT_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_LTV_COHORT_NETS_SALE_PRICE]: {
         title: 'Lifetime Value Cohort Net Sale (plus shipping) Price',
@@ -548,13 +676,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_LTV_COHORT_NETS_SALE_PRICE,
         category: MEASURE_CATEGORY.LTV,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
         applicableContexts: LTV_COHORT_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_CUSTOMERS_COHORT]: {
         title: 'Customers Cohort',
@@ -563,13 +694,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_CUSTOMERS_COHORT,
         category: MEASURE_CATEGORY.LTV,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.NUMBER,
         decimalPlaces: 0,
         useCompactNotation: false,
         applicableContexts: LTV_COHORT_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_CUSTOMERS_RETENTION_RATE_COHORT]: {
         title: 'Customers Retention Rate Cohort',
@@ -578,13 +712,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '%',
         avgPrefix: '',
         avgSuffix: '%',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_CUSTOMERS_RETENTION_RATE_COHORT,
         category: MEASURE_CATEGORY.LTV,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.PERCENTAGE,
         decimalPlaces: 2,
         useCompactNotation: false,
         applicableContexts: LTV_COHORT_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_AVG_ORDER_VALUE_COHORT]: {
         title: 'Average Order Value Cohort',
@@ -593,13 +730,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_AVG_ORDER_VALUE_COHORT,
         category: MEASURE_CATEGORY.LTV,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
         applicableContexts: LTV_COHORT_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_REFUND_PLUS_DISCOUNT_AMOUNT]: {
         title: 'Refund Plus Discount Amount',
@@ -608,13 +748,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_REFUND_PLUS_DISCOUNT_AMOUNT,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_AVG_ORDERS_PER_CUSTOMER]: {
         title: 'Average Orders per Customer',
@@ -623,13 +766,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_AVG_ORDERS_PER_CUSTOMER,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.NUMBER,
         decimalPlaces: 0,
         useCompactNotation: false,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_ORDER_TOTAL_PRODUCT_COST]: {
         title: 'Order Total Product Cost',
@@ -638,13 +784,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_ORDER_TOTAL_PRODUCT_COST,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_ORDER_TOTAL_PRODUCT_COST_GROSS_PERCENT]: {
         title: 'Order Total Product Cost (% of Gross Sales)',
@@ -653,13 +802,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '%',
         avgPrefix: '',
         avgSuffix: '%',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_ORDER_TOTAL_PRODUCT_COST_GROSS_PERCENT,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.PERCENTAGE,
         decimalPlaces: 2,
         useCompactNotation: false,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_ORDER_TOTAL_PRODUCT_COST_NET_PERCENT]: {
         title: 'Order Total Product Cost (% of Net Sales)',
@@ -668,13 +820,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '%',
         avgPrefix: '',
         avgSuffix: '%',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_ORDER_TOTAL_PRODUCT_COST_NET_PERCENT,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.PERCENTAGE,
         decimalPlaces: 2,
         useCompactNotation: false,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_GROSS_PRODUCT_MARGIN]: {
         title: 'Gross Product Margin',
@@ -683,13 +838,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_GROSS_PRODUCT_MARGIN,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_GROSS_PRODUCT_MARGIN_GROSS_PERCENT]: {
         title: 'Gross Product Margin (% of Gross Sales)',
@@ -698,13 +856,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '%',
         avgPrefix: '',
         avgSuffix: '%',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_GROSS_PRODUCT_MARGIN_GROSS_PERCENT,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.PERCENTAGE,
         decimalPlaces: 2,
         useCompactNotation: false,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_GROSS_PRODUCT_MARGIN_NET_PERCENT]: {
         title: 'Gross Product Margin (% of Net Sales)',
@@ -713,13 +874,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '%',
         avgPrefix: '',
         avgSuffix: '%',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_GROSS_PRODUCT_MARGIN_NET_PERCENT,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.PERCENTAGE,
         decimalPlaces: 2,
         useCompactNotation: false,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_NET_PRODUCT_MARGIN]: {
         title: 'Net Product Margin',
@@ -728,13 +892,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_NET_PRODUCT_MARGIN,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_NET_PRODUCT_MARGIN_GROSS_PERCENT]: {
         title: 'Net Product Margin (% of Gross Sales)',
@@ -743,13 +910,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '%',
         avgPrefix: '',
         avgSuffix: '%',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_NET_PRODUCT_MARGIN_GROSS_PERCENT,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.PERCENTAGE,
         decimalPlaces: 2,
         useCompactNotation: false,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_NET_PRODUCT_MARGIN_NET_PERCENT]: {
         title: 'Net Product Margin (% of Net Sales)',
@@ -758,13 +928,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '%',
         avgPrefix: '',
         avgSuffix: '%',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_NET_PRODUCT_MARGIN_NET_PERCENT,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.PERCENTAGE,
         decimalPlaces: 2,
         useCompactNotation: false,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_GROSS_MARGIN]: {
         title: 'Gross Margin',
@@ -773,13 +946,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_GROSS_MARGIN,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_GROSS_MARGIN_GROSS_PERCENT]: {
         title: 'Gross Margin (% of Gross Sales)',
@@ -788,13 +964,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '%',
         avgPrefix: '',
         avgSuffix: '%',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_GROSS_MARGIN_GROSS_PERCENT,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.PERCENTAGE,
         decimalPlaces: 2,
         useCompactNotation: false,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_GROSS_MARGIN_NET_PERCENT]: {
         title: 'Gross Margin (% of Net Sales)',
@@ -803,13 +982,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '%',
         avgPrefix: '',
         avgSuffix: '%',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_GROSS_MARGIN_NET_PERCENT,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.PERCENTAGE,
         decimalPlaces: 2,
         useCompactNotation: false,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_NET_MARGIN]: {
         title: 'Net Margin',
@@ -818,13 +1000,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '',
         avgPrefix: '$',
         avgSuffix: '',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_NET_MARGIN,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.CURRENCY,
         decimalPlaces: 2,
         useCompactNotation: true,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_NET_MARGIN_GROSS_PERCENT]: {
         title: 'Net Margin (% of Gross Sales)',
@@ -833,13 +1018,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '%',
         avgPrefix: '',
         avgSuffix: '%',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_NET_MARGIN_GROSS_PERCENT,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.PERCENTAGE,
         decimalPlaces: 2,
         useCompactNotation: false,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     [MEASURE.SHOPIFY_NET_MARGIN_NET_PERCENT]: {
         title: 'Net Margin (% of Net Sales)',
@@ -848,13 +1036,16 @@ export const SHOPIFY_MEASURES_MAP = {
         sumSuffix: '%',
         avgPrefix: '',
         avgSuffix: '%',
-        icon: 'shopify',
+        icon: MEASURE_ICON.SHOPIFY,
         measure: MEASURE.SHOPIFY_NET_MARGIN_NET_PERCENT,
         category: MEASURE_CATEGORY.SALES,
+        subcategory: MEASURE_SUBCATEGORY.DEPRECATED,
         valueType: MeasureValueType.PERCENTAGE,
         decimalPlaces: 2,
         useCompactNotation: false,
         applicableContexts: CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
+        deprecated: true,
+        hideFromUI: true,
     },
     ...SHOPIFY_NEW_CUSTOMER_MEASURES_MAP,
     ...SHOPIFY_RETURNING_CUSTOMER_MEASURES_MAP,