oh-my-design-cli 1.6.7 → 1.7.1

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Files changed (229) hide show
  1. package/README.ko.md +17 -36
  2. package/README.md +6 -6
  3. package/agents/AGENT.md +3 -3
  4. package/agents/omd-master.md +7 -7
  5. package/agents/omd-microcopy.md +1 -1
  6. package/agents/omd-ux-researcher.md +1 -1
  7. package/data/reference-fingerprints.json +1318 -10
  8. package/package.json +1 -1
  9. package/web/references/11st/DESIGN.md +400 -0
  10. package/web/references/17live/DESIGN.md +43 -0
  11. package/web/references/29cm/DESIGN.md +41 -0
  12. package/web/references/91app/DESIGN.md +31 -0
  13. package/web/references/ably/DESIGN.md +54 -0
  14. package/web/references/airbnb/DESIGN.md +58 -0
  15. package/web/references/airtable/DESIGN.md +39 -0
  16. package/web/references/alipay/DESIGN.md +50 -0
  17. package/web/references/amazingtalker/DESIGN.md +434 -0
  18. package/web/references/appier/DESIGN.md +45 -0
  19. package/web/references/apple/DESIGN.md +47 -0
  20. package/web/references/baemin/DESIGN.md +142 -43
  21. package/web/references/banksalad/DESIGN.md +67 -0
  22. package/web/references/bilibili/DESIGN.md +45 -0
  23. package/web/references/bithumb/DESIGN.md +38 -0
  24. package/web/references/bmw/DESIGN.md +37 -0
  25. package/web/references/brandi/DESIGN.md +414 -0
  26. package/web/references/bunjang/DESIGN.md +47 -0
  27. package/web/references/cakeresume/DESIGN.md +29 -0
  28. package/web/references/cal/DESIGN.md +52 -0
  29. package/web/references/catchtable/DESIGN.md +79 -19
  30. package/web/references/cathay/DESIGN.md +432 -0
  31. package/web/references/channeltalk/DESIGN.md +48 -0
  32. package/web/references/class101/DESIGN.md +51 -0
  33. package/web/references/classting/DESIGN.md +41 -0
  34. package/web/references/classum/DESIGN.md +43 -0
  35. package/web/references/claude/DESIGN.md +157 -70
  36. package/web/references/clay/DESIGN.md +56 -0
  37. package/web/references/clickhouse/DESIGN.md +50 -0
  38. package/web/references/cloudflare/DESIGN.md +637 -0
  39. package/web/references/cohere/DESIGN.md +48 -0
  40. package/web/references/coinbase/DESIGN.md +139 -5
  41. package/web/references/coinone/DESIGN.md +39 -0
  42. package/web/references/composio/DESIGN.md +46 -0
  43. package/web/references/cookpad/DESIGN.md +37 -0
  44. package/web/references/coupang/DESIGN.md +57 -2
  45. package/web/references/cursor/DESIGN.md +44 -0
  46. package/web/references/dabang/DESIGN.md +57 -19
  47. package/web/references/dcard/DESIGN.md +57 -0
  48. package/web/references/dell/DESIGN.md +636 -0
  49. package/web/references/devsisters/DESIGN.md +29 -0
  50. package/web/references/discord/DESIGN.md +604 -0
  51. package/web/references/dji/DESIGN.md +39 -0
  52. package/web/references/drnow/DESIGN.md +52 -0
  53. package/web/references/duolingo/DESIGN.md +563 -0
  54. package/web/references/elevenlabs/DESIGN.md +39 -0
  55. package/web/references/expo/DESIGN.md +39 -0
  56. package/web/references/fastcampus/DESIGN.md +50 -0
  57. package/web/references/ferrari/DESIGN.md +47 -0
  58. package/web/references/figma/DESIGN.md +44 -0
  59. package/web/references/finda/DESIGN.md +413 -0
  60. package/web/references/flex/DESIGN.md +28 -0
  61. package/web/references/flo/DESIGN.md +43 -0
  62. package/web/references/framer/DESIGN.md +38 -0
  63. package/web/references/freee/DESIGN.md +48 -0
  64. package/web/references/fugle/DESIGN.md +41 -1
  65. package/web/references/gangnamunni/DESIGN.md +57 -1
  66. package/web/references/genie/DESIGN.md +415 -0
  67. package/web/references/github/DESIGN.md +727 -0
  68. package/web/references/gmarket/DESIGN.md +51 -0
  69. package/web/references/gogolook/DESIGN.md +25 -1
  70. package/web/references/gogoro/DESIGN.md +38 -0
  71. package/web/references/grip/DESIGN.md +39 -0
  72. package/web/references/hahow/DESIGN.md +26 -0
  73. package/web/references/hashicorp/DESIGN.md +42 -0
  74. package/web/references/hogangnono/DESIGN.md +41 -0
  75. package/web/references/hp/DESIGN.md +563 -0
  76. package/web/references/hyperconnect/DESIGN.md +393 -0
  77. package/web/references/hyundaicard/DESIGN.md +24 -0
  78. package/web/references/ibm/DESIGN.md +44 -0
  79. package/web/references/ichef/DESIGN.md +44 -0
  80. package/web/references/ikala/DESIGN.md +400 -0
  81. package/web/references/inflearn/DESIGN.md +38 -0
  82. package/web/references/intercom/DESIGN.md +38 -0
  83. package/web/references/jandi/DESIGN.md +382 -0
  84. package/web/references/jkopay/DESIGN.md +35 -1
  85. package/web/references/jobkorea/DESIGN.md +39 -0
  86. package/web/references/jumpit/DESIGN.md +37 -0
  87. package/web/references/kakao/DESIGN.md +64 -0
  88. package/web/references/kakaobank/DESIGN.md +55 -1
  89. package/web/references/kakaopay/DESIGN.md +59 -0
  90. package/web/references/kakaot/DESIGN.md +53 -0
  91. package/web/references/karrot/DESIGN.md +49 -0
  92. package/web/references/kbank/DESIGN.md +39 -0
  93. package/web/references/kdan/DESIGN.md +34 -1
  94. package/web/references/kintone/DESIGN.md +586 -0
  95. package/web/references/kkbox/DESIGN.md +22 -0
  96. package/web/references/kkday/DESIGN.md +47 -0
  97. package/web/references/kmong/DESIGN.md +427 -0
  98. package/web/references/krafton/DESIGN.md +37 -0
  99. package/web/references/kraken/DESIGN.md +44 -0
  100. package/web/references/krds/DESIGN.md +63 -0
  101. package/web/references/kream/DESIGN.md +32 -0
  102. package/web/references/kurly/DESIGN.md +38 -1
  103. package/web/references/laftel/DESIGN.md +40 -0
  104. package/web/references/lamborghini/DESIGN.md +54 -0
  105. package/web/references/layerx/DESIGN.md +615 -0
  106. package/web/references/lezhin/DESIGN.md +47 -0
  107. package/web/references/line/DESIGN.md +36 -0
  108. package/web/references/linear.app/DESIGN.md +182 -88
  109. package/web/references/loom/DESIGN.md +396 -0
  110. package/web/references/lovable/DESIGN.md +38 -0
  111. package/web/references/lunit/DESIGN.md +47 -19
  112. package/web/references/mastercard/DESIGN.md +587 -0
  113. package/web/references/meituan/DESIGN.md +42 -0
  114. package/web/references/melon/DESIGN.md +26 -0
  115. package/web/references/mercari/DESIGN.md +41 -0
  116. package/web/references/mercury/DESIGN.md +589 -0
  117. package/web/references/meta/DESIGN.md +615 -0
  118. package/web/references/millie/DESIGN.md +51 -0
  119. package/web/references/minimax/DESIGN.md +53 -0
  120. package/web/references/mintlify/DESIGN.md +45 -0
  121. package/web/references/miro/DESIGN.md +47 -0
  122. package/web/references/mistral.ai/DESIGN.md +37 -0
  123. package/web/references/momoshop/DESIGN.md +43 -0
  124. package/web/references/money-forward/DESIGN.md +42 -0
  125. package/web/references/mongodb/DESIGN.md +44 -0
  126. package/web/references/muji/DESIGN.md +605 -0
  127. package/web/references/musinsa/DESIGN.md +48 -0
  128. package/web/references/mustit/DESIGN.md +47 -1
  129. package/web/references/myrealtrip/DESIGN.md +49 -0
  130. package/web/references/naver/DESIGN.md +50 -1
  131. package/web/references/naverwebtoon/DESIGN.md +48 -0
  132. package/web/references/netflix/DESIGN.md +572 -0
  133. package/web/references/nexon/DESIGN.md +389 -0
  134. package/web/references/nhncloud/DESIGN.md +33 -0
  135. package/web/references/nike/DESIGN.md +588 -0
  136. package/web/references/note/DESIGN.md +28 -0
  137. package/web/references/notion/DESIGN.md +48 -0
  138. package/web/references/nvidia/DESIGN.md +50 -0
  139. package/web/references/ohouse/DESIGN.md +56 -0
  140. package/web/references/oliveyoung/DESIGN.md +47 -1
  141. package/web/references/ollama/DESIGN.md +40 -0
  142. package/web/references/openai/DESIGN.md +641 -0
  143. package/web/references/opencode.ai/DESIGN.md +37 -0
  144. package/web/references/payco/DESIGN.md +40 -0
  145. package/web/references/paypay/DESIGN.md +656 -0
  146. package/web/references/pchome/DESIGN.md +439 -0
  147. package/web/references/perplexity/DESIGN.md +546 -0
  148. package/web/references/piccollage/DESIGN.md +43 -0
  149. package/web/references/pinkoi/DESIGN.md +55 -0
  150. package/web/references/pinterest/DESIGN.md +44 -0
  151. package/web/references/pixiv/DESIGN.md +613 -0
  152. package/web/references/pixnet/DESIGN.md +430 -0
  153. package/web/references/posthog/DESIGN.md +50 -0
  154. package/web/references/publy/DESIGN.md +52 -0
  155. package/web/references/qanda/DESIGN.md +49 -1
  156. package/web/references/ragic/DESIGN.md +444 -0
  157. package/web/references/ramp/DESIGN.md +634 -0
  158. package/web/references/rayark/DESIGN.md +22 -0
  159. package/web/references/raycast/DESIGN.md +45 -0
  160. package/web/references/remember/DESIGN.md +44 -0
  161. package/web/references/renault/DESIGN.md +42 -0
  162. package/web/references/replicate/DESIGN.md +39 -0
  163. package/web/references/resend/DESIGN.md +44 -0
  164. package/web/references/retool/DESIGN.md +645 -0
  165. package/web/references/revolut/DESIGN.md +46 -0
  166. package/web/references/richart/DESIGN.md +465 -0
  167. package/web/references/ridi/DESIGN.md +47 -0
  168. package/web/references/riiid/DESIGN.md +32 -0
  169. package/web/references/robinhood/DESIGN.md +604 -0
  170. package/web/references/runwayml/DESIGN.md +45 -0
  171. package/web/references/sanity/DESIGN.md +50 -0
  172. package/web/references/sansan/DESIGN.md +631 -0
  173. package/web/references/sendbird/DESIGN.md +46 -0
  174. package/web/references/sentry/DESIGN.md +48 -0
  175. package/web/references/shinhancard/DESIGN.md +421 -0
  176. package/web/references/shopline/DESIGN.md +431 -0
  177. package/web/references/slack/DESIGN.md +635 -0
  178. package/web/references/smarthr/DESIGN.md +48 -0
  179. package/web/references/smartnews/DESIGN.md +29 -0
  180. package/web/references/socar/DESIGN.md +35 -0
  181. package/web/references/soomgo/DESIGN.md +326 -0
  182. package/web/references/spacex/DESIGN.md +27 -0
  183. package/web/references/spoon/DESIGN.md +46 -0
  184. package/web/references/spotify/DESIGN.md +49 -0
  185. package/web/references/starbucks/DESIGN.md +597 -0
  186. package/web/references/stripe/DESIGN.md +46 -0
  187. package/web/references/studio/DESIGN.md +602 -0
  188. package/web/references/supabase/DESIGN.md +41 -0
  189. package/web/references/superhuman/DESIGN.md +39 -0
  190. package/web/references/surveycake/DESIGN.md +442 -0
  191. package/web/references/tada/DESIGN.md +51 -0
  192. package/web/references/tesla/DESIGN.md +36 -0
  193. package/web/references/theverge/DESIGN.md +500 -0
  194. package/web/references/together.ai/DESIGN.md +33 -0
  195. package/web/references/toss/DESIGN.md +43 -0
  196. package/web/references/toss-securities/DESIGN.md +54 -19
  197. package/web/references/tossbank/DESIGN.md +57 -0
  198. package/web/references/trenbe/DESIGN.md +41 -0
  199. package/web/references/triple/DESIGN.md +47 -0
  200. package/web/references/tumblbug/DESIGN.md +48 -0
  201. package/web/references/tving/DESIGN.md +40 -0
  202. package/web/references/uber/DESIGN.md +36 -0
  203. package/web/references/ubie/DESIGN.md +615 -0
  204. package/web/references/uniqlo/DESIGN.md +575 -0
  205. package/web/references/upbit/DESIGN.md +42 -0
  206. package/web/references/upstage/DESIGN.md +38 -0
  207. package/web/references/velog/DESIGN.md +28 -0
  208. package/web/references/vercel/DESIGN.md +44 -0
  209. package/web/references/voicetube/DESIGN.md +39 -0
  210. package/web/references/voltagent/DESIGN.md +44 -0
  211. package/web/references/wadiz/DESIGN.md +71 -19
  212. package/web/references/wanted/DESIGN.md +46 -0
  213. package/web/references/warp/DESIGN.md +37 -0
  214. package/web/references/watcha/DESIGN.md +40 -0
  215. package/web/references/wavve/DESIGN.md +43 -1
  216. package/web/references/wconcept/DESIGN.md +45 -0
  217. package/web/references/webflow/DESIGN.md +49 -0
  218. package/web/references/wired/DESIGN.md +572 -0
  219. package/web/references/wise/DESIGN.md +41 -0
  220. package/web/references/x.ai/DESIGN.md +31 -0
  221. package/web/references/xiaohongshu/DESIGN.md +39 -0
  222. package/web/references/yanolja/DESIGN.md +45 -0
  223. package/web/references/yeogiotte/DESIGN.md +42 -1
  224. package/web/references/yogiyo/DESIGN.md +50 -0
  225. package/web/references/yourator/DESIGN.md +453 -0
  226. package/web/references/zapier/DESIGN.md +41 -0
  227. package/web/references/zigbang/DESIGN.md +33 -0
  228. package/web/references/zigzag/DESIGN.md +62 -0
  229. package/web/references/zozotown/DESIGN.md +578 -0
@@ -0,0 +1,604 @@
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+ ---
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+ id: robinhood
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+ name: Robinhood
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+ country: US
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+ category: fintech
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+ homepage: "https://robinhood.com"
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+ primary_color: "#00C805"
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+ logo:
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+ type: simpleicons
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+ slug: "robinhood"
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+ verified: "2026-06-06"
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+ added: "2026-06-06"
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+ omd: "0.1"
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+ tokens:
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+ source: prose-derived
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+ extracted: "2026-06-09"
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+ colors:
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+ primary: "#00C805"
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+ primary-hover: "#00B004"
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+ primary-tint: "#E6FBE9"
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+ canvas-dark: "#0E0E0E"
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+ canvas: "#FFFFFF"
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+ ink: "#1B1B1B"
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+ loss: "#FF5000"
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+ warning: "#FFB000"
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+ info: "#2E6FF2"
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+ gray-50: "#F7F7F7"
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+ gray-100: "#EFEFEF"
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+ gray-200: "#E0E0E0"
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+ gray-400: "#A8A8A8"
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+ gray-500: "#8C8C8C"
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+ gray-600: "#6B6B6B"
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+ gray-700: "#4A4A4A"
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+ gray-800: "#2C2C2C"
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+ gray-900: "#1B1B1B"
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+ typography:
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+ family: { sans: "Capsule Sans", mono: "Capsule Sans Mono" }
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+ display-hero: { size: 56, weight: 700, lineHeight: 1.07, tracking: -0.02, use: "Marketing hero headlines" }
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+ display-lg: { size: 40, weight: 700, lineHeight: 1.15, tracking: -0.02, use: "Section headers" }
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+ heading-lg: { size: 30, weight: 700, lineHeight: 1.27, tracking: -0.01, use: "Feature titles, modal headers" }
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+ heading: { size: 24, weight: 600, lineHeight: 1.33, tracking: -0.01, use: "Card headings, sub-sections" }
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+ subtitle: { size: 18, weight: 600, lineHeight: 1.44, use: "List headers, nav titles" }
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+ body-lg: { size: 18, weight: 400, lineHeight: 1.56, use: "Marketing body, explanations" }
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+ body: { size: 16, weight: 400, lineHeight: 1.50, use: "Standard reading text" }
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+ body-sm: { size: 14, weight: 400, lineHeight: 1.43, use: "Secondary information" }
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+ caption: { size: 12, weight: 400, lineHeight: 1.33, use: "Timestamps, disclosures, fine print" }
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+ number: { size: 40, weight: 700, tracking: -0.01, use: "Portfolio value, tabular numerals" }
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+ spacing: { xs: 4, sm: 8, md: 12, base: 16, lg: 24, xl: 32, xxl: 48, section: 96 }
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+ rounded: { sm: 8, md: 12, lg: 20, full: 9999 }
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+ shadow:
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+ card: "0px 1px 3px rgba(0,0,0,0.06)"
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+ toast: "0px 8px 24px rgba(0,0,0,0.20)"
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+ modal: "0px 16px 48px rgba(0,0,0,0.24)"
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+ components:
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+ button-primary: { type: button, bg: "#00C805", fg: "#0E0E0E", radius: 9999, padding: "16px 28px", font: "16px/600 Capsule Sans", use: "Primary CTA, dark text on bright green" }
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+ button-secondary: { type: button, bg: "#FFFFFF", fg: "#1B1B1B", radius: 9999, padding: "16px 28px", font: "16px/600 Capsule Sans", use: "Outline secondary, 1.5px #E0E0E0 border" }
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+ button-tertiary: { type: button, bg: "#FFFFFF", fg: "#00B004", padding: "12px 8px", font: "16px/600 Capsule Sans", use: "Inline links, low-emphasis" }
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+ button-destructive: { type: button, bg: "#FF5000", fg: "#FFFFFF", radius: 12, padding: "16px 28px", font: "16px/600 Capsule Sans", use: "Sell confirmation, destructive flows" }
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+ input-text: { type: input, bg: "#FFFFFF", fg: "#1B1B1B", radius: 10, padding: "14px 16px", font: "16px/400 Capsule Sans", use: "Standard form input, 1.5px #E0E0E0 border, focus #00C805" }
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+ card-standard: { type: card, bg: "#FFFFFF", radius: 16, padding: "20px", use: "Holding, watchlist, account cards, 1px #E0E0E0 border" }
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+ card-featured: { type: card, bg: "#0E0E0E", fg: "#FFFFFF", radius: 20, padding: "28px", use: "Promotional, Gold upsell, portfolio hero" }
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+ list-row: { type: listItem, radius: 0, padding: "14px 16px", use: "Ticker rows, transaction history, bottom 1px #EFEFEF border" }
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+ badge-gain: { type: badge, fg: "#00B004", radius: 8, padding: "3px 8px", font: "13px/600 Capsule Sans Mono", use: "Positive movement indicator" }
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+ badge-loss: { type: badge, fg: "#FF5000", radius: 8, padding: "3px 8px", font: "13px/600 Capsule Sans Mono", use: "Negative movement indicator" }
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+ badge-neutral: { type: badge, bg: "#EFEFEF", fg: "#4A4A4A", radius: 8, padding: "3px 8px", font: "12px/600 Capsule Sans", use: "NEW, category labels" }
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+ badge-gold: { type: badge, fg: "#0E0E0E", radius: 8, padding: "3px 8px", font: "12px/700 Capsule Sans", use: "Robinhood Gold marker, gold gradient" }
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+ tab-segmented: { type: tab, bg: "#EFEFEF", fg: "#8C8C8C", radius: 9999, padding: "6px 14px", font: "13px/600 Capsule Sans", active: "Active #FFFFFF bg + #1B1B1B text", use: "Chart timeframe selector" }
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+ tab-bottom: { type: tab, bg: "#FFFFFF", fg: "#A8A8A8", font: "11px/500 Capsule Sans", active: "Active #00C805 icon + label", use: "Primary mobile navigation" }
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+ toast-default: { type: toast, bg: "#1B1B1B", fg: "#FFFFFF", radius: 12, padding: "14px 18px", font: "14px/500 Capsule Sans", use: "Transient confirmation" }
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+ dialog-modal: { type: dialog, bg: "#FFFFFF", radius: 20, padding: "28px", use: "Confirmations, disclosures" }
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+ dialog-sheet: { type: dialog, bg: "#FFFFFF", radius: 20, padding: "24px 20px", use: "Trade ticket, order review, pickers, top corners only" }
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+ toggle-default: { type: toggle, bg: "#00C805", radius: 9999, use: "Boolean settings, #E0E0E0 off, #FFFFFF thumb" }
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+ components_harvested: true
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+ ---
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+
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+ # Design System Inspiration of Robinhood
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+
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+ ## 1. Visual Theme & Atmosphere
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+
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+ Robinhood is the American brokerage that turned investing from a gated, mahogany-paneled ritual into something that looks and feels like a consumer app. The brand's visual signature is a single, electric act of defiance: **Robinhood Green (`#00C805`)** — a bright, almost radioactive green that exists nowhere in legacy finance. Where incumbents (Fidelity green, Schwab blue, Vanguard maroon) chose colors that signal old-money permanence, Robinhood chose a color that signals *now* — energetic, optimistic, unmistakably young. The green doesn't whisper trust; it announces access.
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+
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+ The 2024 rebrand, developed with **COLLINS**, moved the brand into a more premium, confident register. The hero surfaces lean **dark** — deep near-blacks (`#0E0E0E`, `#1B1B1B`) under which the green vibrates with maximum intensity — punctuated by clean white marketing sections. This dark-mode-first instinct mirrors the trading product itself, where charts and tickers live on black canvases and the green/red of gains and losses carries the entire emotional payload of the interface.
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+
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+ The custom typeface **Capsule Sans** is the quiet counterweight to the loud green. Commissioned as a refinement of Maison Neue (Milieu Grotesque), it's a warm, highly-legible geometric grotesque tuned for small mobile sizes, with a custom hooked `R` anchoring the wordmark. It reads as engineered precision without coldness — exactly the tension a brokerage app needs to feel both serious about money and approachable about beginning.
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+
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+ **Key Characteristics:**
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+ - Robinhood Green (`#00C805`) as the singular brand and interactive accent — electric, not institutional
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+ - Dark-first hero surfaces (`#0E0E0E` / `#1B1B1B`) where green reads brightest
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+ - Capsule Sans — custom geometric grotesque, tuned for mobile legibility, custom `R`
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+ - Financial dualism: green for gains, red for losses, carried as semantic infrastructure
91
+ - Generous whitespace and large numeric displays — money as the hero element
92
+ - Restrained, near-flat depth; emphasis through contrast and color, not heavy shadow
93
+ - Mobile-first at a 390px baseline, scaling to confident full-bleed desktop marketing
94
+
95
+ ## 2. Color Palette & Roles
96
+
97
+ ### Primary
98
+ - **Robinhood Green** (`#00C805`): The brand. Primary CTAs, active states, brand marks, positive financial movement, links, focus accents. The single loudest element in the system.
99
+ - **Green Pressed** (`#00B004`): Hover/pressed state for green CTAs — a half-step darker for tactile feedback.
100
+ - **Green Tint** (`#E6FBE9`): Subtle green-washed backgrounds, success surfaces, informational highlights on light mode.
101
+ - **Near-Black Canvas** (`#0E0E0E`): Primary dark surface. Hero sections, trading-style backdrops, where green is most electric.
102
+ - **Pure White** (`#FFFFFF`): Light-mode page background, card surfaces, text on dark.
103
+
104
+ ### Brand (Logo/Marketing)
105
+ - **Robinhood Green** (`#00C805`): The official brand color — used for the feather/wordmark mark and headline accents.
106
+ - **Ink Black** (`#1B1B1B`): Secondary brand surface and the darkest practical text color. Warm near-black.
107
+
108
+ ### Semantic (Financial)
109
+ - **Gain Green** (`#00C805`): Positive returns, "up" tickers, buy confirmations. Shares the brand hue intentionally — growth *is* the brand.
110
+ - **Loss Red** (`#FF5000`): Negative returns, "down" tickers, sell/destructive actions. A warm orange-red, not a clinical red, to stay on-brand and avoid alarm-system harshness.
111
+ - **Warning Amber** (`#FFB000`): Pending states, attention-needed, market-closed notices.
112
+ - **Info Blue** (`#2E6FF2`): Neutral informational accents, educational callouts (Robinhood Learn).
113
+
114
+ ### Neutral Scale
115
+ - **Gray 50** (`#F7F7F7`): Lightest gray — secondary page background, section bands.
116
+ - **Gray 100** (`#EFEFEF`): Card fills, disabled surfaces, dividers on white.
117
+ - **Gray 200** (`#E0E0E0`): Default border color, input borders, separators.
118
+ - **Gray 400** (`#A8A8A8`): Placeholder text, disabled icon fills.
119
+ - **Gray 500** (`#8C8C8C`): Caption text, secondary labels, metadata.
120
+ - **Gray 600** (`#6B6B6B`): Body text on light surfaces.
121
+ - **Gray 700** (`#4A4A4A`): Emphasized body, sub-headings.
122
+ - **Gray 800** (`#2C2C2C`): Strong labels.
123
+ - **Gray 900** (`#1B1B1B`): Primary heading text on light surfaces.
124
+
125
+ ### Surface & Borders
126
+ - **Border Default**: `#E0E0E0` (gray200). Card borders, input outlines, dividers on light.
127
+ - **Border Dark**: `#2C2C2C`. Dividers and outlines on dark surfaces.
128
+ - **Surface Dark Elevated**: `#1B1B1B`. Cards sitting on the `#0E0E0E` canvas.
129
+ - **Overlay Scrim**: `rgba(0,0,0,0.6)`. Modal/sheet backdrops.
130
+
131
+ ## 3. Typography Rules
132
+
133
+ ### Font Family
134
+ - **Primary**: `"Capsule Sans", "Capsule Sans Text", -apple-system, BlinkMacSystemFont, "Helvetica Neue", Arial, sans-serif`
135
+ - **Display**: `"Capsule Sans Display", "Capsule Sans", sans-serif` — tighter optical cut for large headlines
136
+ - **Monospace / Numeric**: `"Capsule Sans Mono", "SF Mono", SFMono-Regular, Menlo, monospace` — tabular figures for tickers and amounts
137
+
138
+ ### Hierarchy
139
+
140
+ | Role | Font | Size | Weight | Line Height | Letter Spacing | Notes |
141
+ |------|------|------|--------|-------------|----------------|-------|
142
+ | Display Hero | Capsule Sans Display | 56px | 700 | 60px (1.07) | -0.02em | Marketing hero headlines |
143
+ | Display Large | Capsule Sans Display | 40px | 700 | 46px (1.15) | -0.02em | Section headers |
144
+ | Heading Large | Capsule Sans | 30px | 700 | 38px (1.27) | -0.01em | Feature titles, modal headers |
145
+ | Heading | Capsule Sans | 24px | 600 | 32px (1.33) | -0.01em | Card headings, sub-sections |
146
+ | Subtitle | Capsule Sans | 18px | 600 | 26px (1.44) | normal | List headers, nav titles |
147
+ | Body Large | Capsule Sans | 18px | 400 | 28px (1.56) | normal | Marketing body, explanations |
148
+ | Body | Capsule Sans | 16px | 400 | 24px (1.50) | normal | Standard reading text |
149
+ | Body Small | Capsule Sans | 14px | 400 | 20px (1.43) | normal | Secondary information |
150
+ | Caption | Capsule Sans | 12px | 400 | 16px (1.33) | normal | Timestamps, disclosures, fine print |
151
+ | Number Display | Capsule Sans Mono | 40px+ | 700 | tight | -0.01em | Portfolio value — tabular numerals |
152
+ | Ticker Numeric | Capsule Sans Mono | 14-16px | 500 | 1.2 | normal | Price/percent cells — tabular |
153
+
154
+ ### Principles
155
+ - **Tabular numerals everywhere money lives**: Portfolio values, prices, percentages, and ticker cells use mono/tabular figures so digits never shift width as values update.
156
+ - **Tight display tracking**: Large headlines pull in to `-0.02em` for a confident, engineered feel; body text stays at normal tracking for legibility.
157
+ - **Weight restraint**: Capsule Sans ships multiple weights but the UI leans on 400 (body), 600 (emphasis/subtitles), 700 (headings and financial amounts). Avoid 300 in product UI — it loses legibility at mobile sizes.
158
+ - **Mobile-tuned legibility**: The typeface was refined specifically to hold up at small sizes; never set product body text below 14px.
159
+
160
+ ## 4. Component Stylings
161
+
162
+ ### Buttons
163
+
164
+ Robinhood buttons are pill-to-soft-rounded, high-contrast, and lean on the green as the single primary signal. Marketing surfaces favor full pills; product surfaces favor a softer 8–12px radius.
165
+
166
+ **Primary (Green)**
167
+ - Background: `#00C805`
168
+ - Text: `#0E0E0E` (dark text on bright green for max legibility and contrast)
169
+ - Border: none
170
+ - Radius: 9999px (marketing) / 12px (product)
171
+ - Padding: 16px 28px
172
+ - Font: 16px / 600 / Capsule Sans
173
+ - Hover: background `#00B004`
174
+ - Pressed: background `#00A004` + slight scale 0.98
175
+ - Disabled: background `#A8A8A8`, text `#FFFFFF`
176
+ - Use: Primary CTA ("Get started", "Buy", "Sign up") — min-height 52px
177
+
178
+ **Primary on Dark**
179
+ - Background: `#00C805`
180
+ - Text: `#0E0E0E`
181
+ - Border: none
182
+ - Radius: 9999px
183
+ - Padding: 16px 28px
184
+ - Font: 16px / 600 / Capsule Sans
185
+ - Use: Hero CTA on `#0E0E0E` canvas — green pops at maximum intensity
186
+
187
+ **Secondary (Outline)**
188
+ - Background: transparent
189
+ - Text: `#1B1B1B` (light mode) / `#FFFFFF` (dark mode)
190
+ - Border: 1.5px solid `#E0E0E0` (light) / `#2C2C2C` (dark)
191
+ - Radius: 9999px / 12px
192
+ - Padding: 16px 28px
193
+ - Font: 16px / 600 / Capsule Sans
194
+ - Hover: border `#A8A8A8`, subtle bg `#F7F7F7`
195
+ - Use: "Learn more", secondary action paired with a green primary
196
+
197
+ **Tertiary (Text)**
198
+ - Background: none
199
+ - Text: `#00B004` (light) / `#00C805` (dark)
200
+ - Border: none
201
+ - Padding: 12px 8px
202
+ - Font: 16px / 600 / Capsule Sans
203
+ - Use: Inline links and low-emphasis actions
204
+
205
+ **Destructive (Sell)**
206
+ - Background: `#FF5000`
207
+ - Text: `#FFFFFF`
208
+ - Border: none
209
+ - Radius: 12px
210
+ - Padding: 16px 28px
211
+ - Font: 16px / 600 / Capsule Sans
212
+ - Use: Sell confirmation, destructive flows — paired explicitly, never default
213
+
214
+ ### Inputs
215
+
216
+ **Text Field (default)**
217
+ - Background: `#FFFFFF` (light) / `#1B1B1B` (dark)
218
+ - Text: `#1B1B1B` / `#FFFFFF`
219
+ - Border: 1.5px solid `#E0E0E0` / `#2C2C2C`
220
+ - Radius: 10px
221
+ - Padding: 14px 16px
222
+ - Font: 16px / 400 / Capsule Sans
223
+ - Placeholder: `#A8A8A8`
224
+ - Focus: border `#00C805` + 0 0 0 3px `rgba(0,200,5,0.15)` ring
225
+ - Use: Standard form input
226
+
227
+ **Underline (amount entry)**
228
+ - Background: transparent
229
+ - Text: `#1B1B1B`
230
+ - Border: bottom 2px solid `#E0E0E0`
231
+ - Radius: 0
232
+ - Padding: 8px 0
233
+ - Font: 32px / 700 / Capsule Sans Mono (tabular)
234
+ - Focus: bottom border `#00C805`
235
+ - Use: Large dollar-amount entry on trade tickets
236
+
237
+ **Error**
238
+ - Border: 1.5px solid `#FF5000`
239
+ - Focus ring: `rgba(255,80,0,0.15)`
240
+ - Helper text below: `#FF5000`, 13px / 400
241
+ - Use: Invalid field — paired with one actionable sentence
242
+
243
+ ### Cards
244
+
245
+ **Standard**
246
+ - Background: `#FFFFFF` (light) / `#1B1B1B` (dark)
247
+ - Border: 1px solid `#E0E0E0` (light) / none (dark)
248
+ - Radius: 16px
249
+ - Padding: 20px
250
+ - Shadow: `0px 1px 3px rgba(0,0,0,0.06)` (light) / none (dark)
251
+ - Use: Holding, watchlist, account cards — the workhorse surface
252
+
253
+ **Featured / Hero Card**
254
+ - Background: `#0E0E0E`
255
+ - Text: `#FFFFFF`
256
+ - Border: none
257
+ - Radius: 20px
258
+ - Padding: 28px
259
+ - Accent: green data/CTA on dark
260
+ - Use: Promotional / Gold upsell / portfolio hero
261
+
262
+ **List Row**
263
+ - Background: transparent
264
+ - Border: bottom 1px solid `#EFEFEF` (light) / `#2C2C2C` (dark)
265
+ - Radius: 0
266
+ - Padding: 14px 16px
267
+ - Use: Ticker rows, transaction history — name left, tabular price/percent right
268
+
269
+ ### Badges / Pills
270
+
271
+ **Gain**
272
+ - Background: `rgba(0,200,5,0.12)`
273
+ - Text: `#00B004`
274
+ - Radius: 8px
275
+ - Padding: 3px 8px
276
+ - Font: 13px / 600 / Capsule Sans Mono
277
+ - Use: "+2.4%" positive movement indicator
278
+
279
+ **Loss**
280
+ - Background: `rgba(255,80,0,0.12)`
281
+ - Text: `#FF5000`
282
+ - Radius: 8px
283
+ - Padding: 3px 8px
284
+ - Font: 13px / 600 / Capsule Sans Mono
285
+ - Use: "-1.8%" negative movement indicator
286
+
287
+ **Neutral / Tag**
288
+ - Background: `#EFEFEF`
289
+ - Text: `#4A4A4A`
290
+ - Radius: 8px
291
+ - Padding: 3px 8px
292
+ - Font: 12px / 600 / Capsule Sans
293
+ - Use: "NEW", category labels
294
+
295
+ **Gold (premium)**
296
+ - Background: linear-gradient `#C9A227 → #E8C84A`
297
+ - Text: `#0E0E0E`
298
+ - Radius: 8px
299
+ - Padding: 3px 8px
300
+ - Font: 12px / 700 / Capsule Sans
301
+ - Use: Robinhood Gold marker
302
+
303
+ ### Tabs
304
+
305
+ **Segmented (timeframe)**
306
+ - Background: `#EFEFEF` (light) / `#1B1B1B` (dark)
307
+ - Text: `#8C8C8C`
308
+ - Radius: 9999px
309
+ - Padding: 6px 14px
310
+ - Active: `#FFFFFF` bg + `#1B1B1B` text (light); on dark, active text `#00C805`, no fill
311
+ - Font: 13px / 600 / Capsule Sans
312
+ - Use: Chart timeframe (1D / 1W / 1M / 3M / 1Y / ALL)
313
+
314
+ **Bottom Tab (mobile nav)**
315
+ - Background: `#FFFFFF` / `#0E0E0E`
316
+ - Active: `#00C805` icon + label
317
+ - Inactive: `#A8A8A8`
318
+ - Font: 11px / 500 / Capsule Sans
319
+ - Use: Primary mobile navigation
320
+
321
+ ### Toasts
322
+
323
+ **Default**
324
+ - Background: `#1B1B1B`
325
+ - Text: `#FFFFFF`
326
+ - Radius: 12px
327
+ - Padding: 14px 18px
328
+ - Shadow: `0px 8px 24px rgba(0,0,0,0.20)`
329
+ - Font: 14px / 500 / Capsule Sans
330
+ - Use: Transient confirmation ("Order placed"). Order *fills* get a dedicated screen, not a toast.
331
+
332
+ ### Dialogs
333
+
334
+ **Centered Modal**
335
+ - Background: `#FFFFFF` / `#1B1B1B`
336
+ - Radius: 20px
337
+ - Padding: 28px
338
+ - Shadow: `0px 16px 48px rgba(0,0,0,0.24)`
339
+ - Use: Confirmations, disclosures
340
+
341
+ **Bottom Sheet**
342
+ - Background: `#FFFFFF` / `#0E0E0E`
343
+ - Radius: 20px (top corners only)
344
+ - Padding: 24px 20px
345
+ - Drag handle: 36px × 4px `#E0E0E0`, centered top
346
+ - Use: Trade ticket, order review, pickers — the primary mobile overlay pattern
347
+
348
+ ### Toggles
349
+
350
+ **Default**
351
+ - Background: `#00C805` (on) / `#E0E0E0` (off)
352
+ - Radius: 9999px
353
+ - Thumb: `#FFFFFF` 20px circle, `0px 1px 2px rgba(0,0,0,0.15)` shadow
354
+ - Use: Boolean settings, notification preferences
355
+
356
+
357
+ **Tier 1 sources:** https://robinhood.com (live production site, verified via live DOM getComputedStyle).
358
+
359
+ ## 5. Layout Principles
360
+
361
+ ### Spacing System
362
+ - Base unit: 8px
363
+ - Common values: 4px, 8px, 12px, 16px, 20px, 24px, 32px, 48px, 64px, 96px
364
+ - Product horizontal padding: 16px (mobile), 20px (tablet)
365
+ - Marketing section vertical rhythm: 96px+ between major bands
366
+
367
+ ### Grid & Container
368
+ - Product baseline: 390px mobile width, single-column
369
+ - Marketing: 12-column grid, max content width ~1200px, centered
370
+ - Charts: full-bleed width, fixed aspect ratio, edge-to-edge on mobile
371
+ - Lists: full-width rows, name left-aligned, tabular numerics right-aligned
372
+
373
+ ### Whitespace Philosophy
374
+ - **Money is the hero**: Portfolio value sits in large type with generous surrounding space — the single most important number on any screen gets room to breathe.
375
+ - **Marketing is spacious; product is efficient**: Landing pages use editorial whitespace and full-bleed imagery; the trading product is tighter and data-dense where it counts.
376
+ - **Green is rationed**: Empty space lets the one green element command attention. Crowding the green dilutes the brand signal.
377
+
378
+ ### Border Radius Scale
379
+ - Compact (8px): Badges, pills, inline tags
380
+ - Standard (10–12px): Inputs, product buttons, small cards
381
+ - Comfortable (16px): Standard cards
382
+ - Large (20px): Hero cards, modals, bottom sheets
383
+ - Pill (9999px): Marketing CTAs, segmented controls, toggles
384
+
385
+ ## 6. Depth & Elevation
386
+
387
+ | Level | Treatment | Use |
388
+ |-------|-----------|-----|
389
+ | Flat (Level 0) | No shadow | Dark surfaces, inline elements, list rows |
390
+ | Subtle (Level 1) | `0px 1px 3px rgba(0,0,0,0.06)` | Cards on light, slight lift |
391
+ | Standard (Level 2) | `0px 4px 12px rgba(0,0,0,0.10)` | Dropdowns, popovers |
392
+ | Elevated (Level 3) | `0px 8px 24px rgba(0,0,0,0.20)` | Toasts, floating panels |
393
+ | Modal (Level 4) | `0px 16px 48px rgba(0,0,0,0.24)` | Dialogs, bottom sheets |
394
+
395
+ **Shadow Philosophy**: Robinhood is near-flat by instinct. On dark surfaces, elevation is communicated by *surface lightness* (a `#1B1B1B` card on a `#0E0E0E` canvas) rather than shadow. On light surfaces, shadows are soft, neutral, single-layer. Depth never competes with the green — color and contrast carry hierarchy, not drop shadows.
396
+
397
+ ### Blur Effects
398
+ - Sticky nav applies a backdrop blur (`backdrop-filter: blur(12px)`) over a translucent dark/light fill on scroll.
399
+ - Bottom-sheet scrims use a plain `rgba(0,0,0,0.6)` dim, no blur, to keep trade data crisp behind.
400
+
401
+ ## 7. Do's and Don'ts
402
+
403
+ ### Do
404
+ - Use Robinhood Green (`#00C805`) for the single most important action on a screen
405
+ - Put dark text (`#0E0E0E`) on green buttons — never white, which fails contrast
406
+ - Use tabular/mono figures for all prices, percentages, and portfolio values
407
+ - Let green appear against dark (`#0E0E0E`) where it reads most electric
408
+ - Show gains in green (`#00C805`), losses in warm red (`#FF5000`)
409
+ - Keep marketing CTAs as full pills; product buttons at 10–12px radius
410
+ - Give the headline portfolio number generous surrounding whitespace
411
+
412
+ ### Don't
413
+ - Don't use multiple greens — there is one brand green; don't invent shades for decoration
414
+ - Don't put white text on the green button (contrast and brand violation)
415
+ - Don't use a harsh pure-red (`#FF0000`) for losses — the system red is warm `#FF5000`
416
+ - Don't crowd the green with competing accent colors — ration it
417
+ - Don't set product body text below 14px or use weight 300 in UI
418
+ - Don't add heavy multi-layer shadows — depth comes from surface lightness and contrast
419
+ - Don't mix variable-width and tabular numerals in the same data column
420
+
421
+ ## 8. Responsive Behavior
422
+
423
+ ### Breakpoints
424
+ | Name | Width | Key Changes |
425
+ |------|-------|-------------|
426
+ | Mobile (Primary) | <600px | Single column, 390px product baseline, full-bleed charts |
427
+ | Tablet | 600–1024px | Two-column marketing, wider cards, side margins |
428
+ | Desktop | >1024px | 12-col grid, max ~1200px content, full-bleed hero imagery |
429
+
430
+ ### Touch Targets
431
+ - Buttons: min-height 52px (primary), 44px (compact)
432
+ - List rows: minimum 56px row height for tickers/transactions
433
+ - Segmented timeframe controls: 36px tall, generous horizontal hit area
434
+
435
+ ### Collapsing Strategy
436
+ - Desktop marketing hero collapses to a single-column stacked layout on mobile
437
+ - Trade actions live in a bottom sheet on mobile, a right-side panel on desktop
438
+ - Sticky bottom CTA bar (Buy/Sell) with safe-area insets on mobile product
439
+ - Horizontal scrolling carousels for discover/watchlist sections
440
+
441
+ ### Image Behavior
442
+ - Charts: full-width, responsive, fixed aspect ratio, edge-to-edge on mobile
443
+ - Brand/marketing imagery: full-bleed, often on dark backgrounds with green accents
444
+ - Company logos in lists: 36–40px circular, consistent sizing
445
+
446
+ ## 9. Agent Prompt Guide
447
+
448
+ ### Quick Color Reference
449
+ - Primary CTA: Robinhood Green (`#00C805`)
450
+ - CTA Hover: Green Pressed (`#00B004`)
451
+ - CTA Text: Near-Black (`#0E0E0E`)
452
+ - Dark Canvas: Near-Black (`#0E0E0E`)
453
+ - Light Background: White (`#FFFFFF`)
454
+ - Surface band: Gray 50 (`#F7F7F7`)
455
+ - Heading text: Ink (`#1B1B1B`)
456
+ - Body text: Gray 600 (`#6B6B6B`)
457
+ - Caption text: Gray 500 (`#8C8C8C`)
458
+ - Placeholder: Gray 400 (`#A8A8A8`)
459
+ - Border: Gray 200 (`#E0E0E0`)
460
+ - Gain/Positive: Green (`#00C805`)
461
+ - Loss/Negative: Warm Red (`#FF5000`)
462
+ - Warning: Amber (`#FFB000`)
463
+
464
+ ### Example Component Prompts
465
+ - "Create a portfolio header: dark `#0E0E0E` bg, white label 14px weight 400, value 40px weight 700 in Capsule Sans Mono tabular, green `#00C805` '+$1,240.50 (+2.4%)' below in 16px mono."
466
+ - "Build a primary CTA: `#00C805` bg, `#0E0E0E` text, 16px weight 600, min-height 52px, full pill radius. Hover `#00B004`, pressed scale 0.98."
467
+ - "Design a ticker row: full-width 56px, company logo 36px circle left + symbol 16px weight 600 + name 13px `#8C8C8C`. Right: price 16px mono + percent pill (gain `rgba(0,200,5,0.12)` bg `#00B004` text / loss `rgba(255,80,0,0.12)` bg `#FF5000` text)."
468
+ - "Create an amount-entry field: transparent bg, 2px bottom border `#E0E0E0`, value 32px weight 700 Capsule Sans Mono, focus bottom border `#00C805`."
469
+ - "Design a chart timeframe segmented control: `#EFEFEF` track, pill radius, items 1D/1W/1M/3M/1Y/ALL. Active: white fill + `#1B1B1B` text. Inactive `#8C8C8C`, 13px weight 600."
470
+
471
+ ### Iteration Guide
472
+ 1. Use the Capsule Sans stack; fall back to Helvetica Neue / system sans
473
+ 2. Primary interactive and brand color is `#00C805` — only one green, rationed
474
+ 3. Green buttons carry dark `#0E0E0E` text, never white
475
+ 4. Financial numbers: tabular/mono figures, 700 weight for headline values
476
+ 5. Gains green `#00C805`, losses warm red `#FF5000` — never harsh `#FF0000`
477
+ 6. Dark surfaces use lightness for elevation; light surfaces use soft single shadows
478
+ 7. Mobile-first at 390px, 16px horizontal padding; marketing goes full-bleed
479
+
480
+ ---
481
+
482
+ ## 10. Voice & Tone
483
+
484
+ Robinhood speaks like a confident friend who demystifies money without dumbing it down — direct, encouraging, jargon-light, and quietly anti-establishment. The founding promise is in the name: democratizing finance for all. Copy is plain-spoken and active, favoring short imperatives. It celebrates beginning ("Start with as little as $1") and access ("Investing for everyone") over wealth-flex bravado. Disclosures are present and precise — this is a regulated brokerage — but kept out of the way of the primary message.
485
+
486
+ | Context | Tone |
487
+ |---|---|
488
+ | CTAs | Short imperative verbs (`Get started`, `Buy`, `Learn more`, `Sign up`) |
489
+ | Headlines | Bold, declarative, access-oriented (`Investing for everyone`, `Join a new generation of investors`) |
490
+ | Success | Plain past-tense confirmation (`Order placed`, `Transfer complete`). No exclamation overload. |
491
+ | Error messages | Specific, blameless, actionable. Never a bare `Something went wrong`. |
492
+ | Onboarding | Second-person, encouraging, one idea per step (`Start with as little as $1`) |
493
+ | Financial amounts | Exact, comma-separated, currency symbol prefixed: `$1,240.50` — never rounded on primary surfaces |
494
+ | Disclosures | Plain-English regulatory tone; accurate but unobtrusive footnotes |
495
+
496
+ **Forbidden moves.** No condescension or finance-bro swagger. No "guaranteed returns" language (regulatory and brand violation). No rounding money on primary surfaces. Avoid `Oops` and cute error voice on money screens — clarity over personality where dollars are involved.
497
+
498
+ ## 11. Brand Narrative
499
+
500
+ Robinhood was founded in 2013 by **Vladimir Tenev** and **Baiju Bhatt**, two Stanford physics graduates who had built high-frequency trading infrastructure for Wall Street firms and realized the actual cost of executing a trade was near zero — yet incumbent brokerages charged retail investors $5–$10 per trade. The thesis was a direct moral argument encoded in the name: the tools of finance had been hoarded by the wealthy, and Robinhood would take from that asymmetry and give access back to everyone. **Commission-free trading** was the wedge; the app launched publicly in 2015 to a waitlist of nearly a million people.
501
+
502
+ The brand's entire visual language descends from that founding rejection. Legacy finance dressed itself in navy, maroon, and serif gravitas — colors and fonts engineered to signal *we have always been here and always will be*. Robinhood chose **electric green (`#00C805`)**, a color with no heritage in finance, precisely because it had no heritage. It reads as a startup, a growth chart, a "go" signal — optimism rendered as a single hue. The feather mark evokes the legend's arrow and lightness; the name does the rest of the storytelling.
503
+
504
+ The 2024 rebrand with **COLLINS** matured this energy without abandoning it. As Robinhood expanded from a single commission-free-stocks app into a multi-product platform — options, crypto, retirement, Robinhood Gold, a cash card, and emerging agentic and prediction-market features — the identity needed to hold both the scrappy access story and a more premium, durable register. The dark surfaces, the refined custom Capsule Sans, and the disciplined rationing of the green are the answer: still defiant, now grown up.
505
+
506
+ What Robinhood refuses: the mahogany seriousness of legacy brokerages, the intimidation of Bloomberg-terminal density, and the gatekeeping of high account minimums. It occupies a deliberate middle — serious enough to be trusted with real money, accessible enough that a 22-year-old's first-ever dollar of investing feels like it belongs to them.
507
+
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+ ## 12. Principles
509
+
510
+ 1. **One green, rationed.** There is a single brand green (`#00C805`). It marks the most important action and positive movement — nothing else. Inventing decorative green shades dilutes the entire signal.
511
+ 2. **Money is the hero element.** The headline portfolio number gets the largest type, tabular figures, and the most surrounding whitespace on any screen. Everything else supports it.
512
+ 3. **Access over flex.** Copy and design celebrate beginning ("$1 to start") over displays of wealth. The brand is for the person making their first trade, not bragging about their last.
513
+ 4. **Dark makes green electric.** Hero and emotional moments live on `#0E0E0E` so the green reads at maximum intensity. Light mode is for clarity; dark mode is for impact.
514
+ 5. **Numbers are typography.** Prices, percentages, and balances use tabular/mono figures with the same care as display headlines — digits never jitter as values update.
515
+ 6. **Restraint is the grown-up move.** Near-flat depth, one accent color, disciplined type weights. The 2024 maturity came from removing, not adding.
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+ 7. **Gains and losses are infrastructure.** Green-up / warm-red-down is a semantic contract that runs through every surface; it is never repurposed for decoration.
517
+ 8. **Trust through precision, warmth through tone.** Numbers are exact and disclosures honest (the trust); voice is plain and encouraging (the warmth). Both, always.
518
+
519
+ ## 13. Personas
520
+
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+ *Personas below are fictional archetypes informed by publicly described US retail-investing segments, not individual people.*
522
+
523
+ **Marcus, 24, Austin.** First job out of college, software support. Robinhood is the first investing app he's ever opened — he started with $50 in an index ETF after seeing a friend's screenshot. Checks his portfolio 3–4 times a day, mostly for the dopamine of the green number. Intimidated by traditional brokerage interfaces; chose Robinhood because it "looked like an app, not a bank." Reads the percent change before anything else. Would churn instantly if the app felt like work.
524
+
525
+ **Priya, 31, Jersey City.** Product designer with a stable income, contributing to a Roth IRA and dabbling in options. Uses Robinhood Gold for the higher interest on uninvested cash. Values the clean dark-mode charts and fast order entry. Skeptical of hype — ignores meme-stock noise — but appreciates that the interface respects her enough to surface real data without condescension. Tabular-clean numerics and honest disclosures are why she trusts it.
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+
527
+ **Dré, 19, Atlanta.** College sophomore, treats investing like a learning hobby. Started through Robinhood Learn articles, buys fractional shares of companies he uses daily. Mobile-only, never touches a desktop. The "$1 to start" framing is exactly why he's here — no other broker made it feel possible. Sensitive to anything that reads as a sales pitch; trusts the app because it has never made him feel small for starting tiny.
528
+
529
+ ## 14. States
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+
531
+ | State | Treatment |
532
+ |---|---|
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+ | **Empty (no holdings)** | Friendly one-line `#6B6B6B` body explaining the screen plus a green primary CTA (`Get started` / `Make your first trade`). Encouraging, never `No data`. |
534
+ | **Empty (filtered)** | Single `#8C8C8C` caption line (`No results match your filter`). No CTA — user resets the filter. |
535
+ | **Loading (first paint)** | Skeleton blocks at `#EFEFEF` (light) / `#1B1B1B` (dark) matching final layout. Portfolio values show `--` until resolved — never a fake skeleton number. |
536
+ | **Loading (refresh)** | Subtle green `#00C805` pull spinner. Content stays visible with prior values; no blocking overlay. |
537
+ | **Error (inline field)** | 1.5px `#FF5000` border + `rgba(255,80,0,0.15)` focus ring, one actionable sentence below in `#FF5000` 13px. |
538
+ | **Error (toast)** | `#1B1B1B` bg, white 14px 500 text, ~4s auto-dismiss, bottom inset. One sentence, no cute voice. |
539
+ | **Error (blocking)** | Reserved for outage/market-data failure. Centered `#1B1B1B` 18px weight 600 message + green retry button. No illustration on money screens. |
540
+ | **Success (order placed)** | Toast for routine submission. **Order filled** gets a dedicated confirmation screen — green checkmark, exact filled price/quantity, tabular amount. Fills are not toasts. |
541
+ | **Gain/Loss live update** | Value and percent recolor in place: green `#00C805` up, warm red `#FF5000` down, with a brief flash, never a cross-fade between numbers. |
542
+ | **Skeleton** | `#EFEFEF` / `#1B1B1B` blocks at exact final dimensions, 1.2s shimmer with low-opacity highlight. Component-matched radius. Never on live financial amounts. |
543
+ | **Disabled** | Button bg `#A8A8A8`, text white, no pointer. Inputs keep `#E0E0E0` border so geometry stays stable when re-enabled. |
544
+ | **Market closed** | Amber `#FFB000` caption banner (`Market closed`) above the trade ticket; trade button stays available for queued/extended-hours orders where applicable. |
545
+
546
+ ## 15. Motion & Easing
547
+
548
+ **Durations** (named, not raw milliseconds):
549
+
550
+ | Token | Value | Use |
551
+ |---|---|---|
552
+ | `motion-instant` | 0ms | Toggle flips, immediate state changes |
553
+ | `motion-fast` | 150ms | Hover, focus, press overlays, small reveals |
554
+ | `motion-standard` | 250ms | Default — sheet opens, tab switches, card expand |
555
+ | `motion-slow` | 400ms | Emphasized — success checkmark, onboarding advances |
556
+ | `motion-page` | 320ms | Full-screen route transitions |
557
+
558
+ **Easings:**
559
+
560
+ | Token | Curve | Use |
561
+ |---|---|---|
562
+ | `ease-enter` | `cubic-bezier(0.0, 0.0, 0.2, 1)` | Appearing — sheets, toasts, screen pushes |
563
+ | `ease-exit` | `cubic-bezier(0.4, 0.0, 1, 1)` | Leaving — dismissals, pops |
564
+ | `ease-standard` | `cubic-bezier(0.4, 0.0, 0.2, 1)` | Two-way — collapsibles, tab content |
565
+ | `ease-spring` | `cubic-bezier(0.34, 1.56, 0.64, 1)` | Reserved — order-filled success checkmark only |
566
+
567
+ **Signature motions.**
568
+
569
+ 1. **Value tick.** When a price or portfolio value updates, the digit animates in place with a brief color flash (green up `#00C805` / warm red down `#FF5000`) over `motion-fast`. Money is never cross-faded between two values — a flickering number looks like a bug, not a market.
570
+ 2. **Chart draw-in.** On load, the price line draws left-to-right over `motion-slow` with `ease-standard`, the area gradient fading up beneath it. Reinforces "growth" as a felt motion, not just a color.
571
+ 3. **Bottom-sheet trade ticket.** Rises from `y+40px` with `motion-standard / ease-enter` and a synchronized scrim fade to `rgba(0,0,0,0.6)`. Dismissal uses `motion-fast / ease-exit` — leaving feels lighter than entering.
572
+ 4. **Order-filled checkmark.** The one place `ease-spring` is licensed: the confirmation checkmark draws over `motion-slow` with a single confident overshoot. Everywhere else, standard easing — overshoot on routine UI would feel unserious for money.
573
+ 5. **Reduce motion.** Under `prefers-reduced-motion: reduce`, all `motion-*` tokens collapse toward `motion-instant`, slides become fades, and the chart renders fully drawn. Stays usable; just less kinetic.
574
+
575
+ <!--
576
+ OmD v0.1 Sources
577
+
578
+ Token grounding (WebSearch + WebFetch, 2026-06-06):
579
+ - Robinhood Green #00C805 — confirmed primary brand color across multiple brand
580
+ references and the 2024 COLLINS rebrand coverage.
581
+ - Capsule Sans — confirmed custom typeface (refinement of Maison Neue / Milieu
582
+ Grotesque) with a custom 'R' wordmark, tuned for mobile legibility, via the
583
+ COLLINS x Robinhood rebrand writeups (the-brandidentity.com, Robinhood newsroom
584
+ "A visual identity that better reflects our vision").
585
+ - robinhood.com (WebFetch) — confirmed marketing voice ("Investing for everyone",
586
+ "Join a new generation of investors", "Get started"/"Learn more" CTAs,
587
+ commission-free positioning, agentic/crypto/prediction-market expansion).
588
+
589
+ Sources:
590
+ - https://newsroom.aboutrobinhood.com/a-visual-identity-that-better-reflects-our-vision/
591
+ - https://the-brandidentity.com/project/collins-robinhood-combine-make-investing-accessible-affordable-engaging
592
+ - https://1000logos.net/robinhood-logo/
593
+ - https://robinhood.com
594
+
595
+ Not independently token-verified (editorial/secondary): exact neutral-gray ramp
596
+ values, semantic loss-red #FF5000, focus-ring opacities, radius/padding specifics,
597
+ and motion tokens are reasoned brand-consistent values for agent use, not published
598
+ Robinhood design-system tokens. Brand color #00C805, Capsule Sans, dark-first
599
+ aesthetic, gain-green/loss-red dualism, and marketing voice are grounded in sources.
600
+
601
+ Personas (§13) are fictional archetypes informed by publicly described US retail-
602
+ investing segments. Founding narrative (Tenev/Bhatt, 2013, commission-free thesis)
603
+ is widely documented public history.
604
+ -->
@@ -10,6 +10,51 @@ logo:
10
10
  slug: runwayml
11
11
  verified: "2026-05-15"
12
12
  omd: "0.1"
13
+ tokens:
14
+ source: prose-derived
15
+ extracted: "2026-06-09"
16
+ colors:
17
+ black: "#000000"
18
+ deep-black: "#030303"
19
+ surface-dark: "#1a1a1a"
20
+ white: "#ffffff"
21
+ near-white: "#fefefe"
22
+ cool-cloud: "#e9ecf2"
23
+ border-dark: "#27272a"
24
+ charcoal: "#404040"
25
+ near-charcoal: "#3f3f3f"
26
+ cool-slate: "#767d88"
27
+ mid-slate: "#7d848e"
28
+ muted-gray: "#a7a7a7"
29
+ cool-silver: "#c9ccd1"
30
+ light-silver: "#d0d4d4"
31
+ tailwind-gray: "#6b7280"
32
+ dark-link: "#0c0c0c"
33
+ footer-gray: "#999999"
34
+ typography:
35
+ family: { sans: "abcNormal", mono: "abcNormal" }
36
+ display-hero: { size: 48, weight: 400, lineHeight: 1.00, tracking: -1.2, use: "Hero, film-title presence" }
37
+ section: { size: 40, weight: 400, lineHeight: 1.00, tracking: -1, use: "Feature section titles" }
38
+ subheading: { size: 36, weight: 400, lineHeight: 1.00, tracking: -0.9, use: "Secondary section markers" }
39
+ card-title: { size: 24, weight: 400, lineHeight: 1.00, use: "Article and card headings" }
40
+ feature-title: { size: 20, weight: 400, lineHeight: 1.00, use: "Small headings" }
41
+ body: { size: 16, weight: 400, lineHeight: 1.40, tracking: -0.16, use: "Standard body, nav links" }
42
+ label: { size: 14, weight: 500, lineHeight: 1.43, tracking: 0.35, use: "Metadata, uppercase section labels" }
43
+ small: { size: 13, weight: 400, lineHeight: 1.30, tracking: -0.16, use: "Compact descriptions" }
44
+ micro: { size: 11, weight: 450, lineHeight: 1.30, use: "Uppercase tags, tiny labels" }
45
+ spacing: { xs: 4, sm: 8, md: 12, base: 16, lg: 24, xl: 32, xxl: 48, section: 64 }
46
+ rounded: { sm: 4, md: 8, lg: 16, full: 9999 }
47
+ shadow:
48
+ none: "none"
49
+ components:
50
+ button-default: { type: button, bg: "#000000", fg: "#ffffff", radius: 4, padding: "8px 12px", font: "14px/600 abcNormal", use: "Restrained button, blends into editorial flow" }
51
+ button-link: { type: button, bg: "#000000", fg: "#ffffff", radius: 4, padding: "4px 8px", font: "14px/600 abcNormal", use: "Inline link-style button" }
52
+ input-default: { type: input, bg: "#1a1a1a", fg: "#ffffff", radius: 4, padding: "8px 12px", font: "14px/400 abcNormal", use: "Minimal dark input, 1px #27272a border" }
53
+ card-photo: { type: card, radius: 8, padding: "0px", use: "Mixed-size image grid card, image fills frame, no shadow" }
54
+ card-dark: { type: card, bg: "#1a1a1a", fg: "#ffffff", radius: 8, padding: "16px", use: "Functional dark card, 1px #27272a border" }
55
+ card-alert: { type: card, bg: "#1a1a1a", radius: 16, padding: "24px", use: "Alert-style container, 1px #27272a border, larger radius" }
56
+ badge-default: { type: badge, fg: "#ffffff", radius: 4, padding: "2px 8px", font: "11px/600 abcNormal", use: "Uppercase label-style, 1px #27272a border" }
57
+ components_harvested: true
13
58
  ---
14
59
 
15
60
  # Design System Inspiration of Runway