@rankcli/agent-runtime 0.0.15 → 0.0.16

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Files changed (202) hide show
  1. package/dist/index.d.mts +43 -393
  2. package/dist/index.d.ts +43 -393
  3. package/dist/index.js +306 -6526
  4. package/dist/index.mjs +202 -6412
  5. package/package.json +6 -1
  6. package/scripts/build-deno.ts +0 -134
  7. package/src/analyzers/core-web-vitals-analyzer.test.ts +0 -236
  8. package/src/analyzers/core-web-vitals-analyzer.ts +0 -557
  9. package/src/analyzers/geo-analyzer.test.ts +0 -310
  10. package/src/analyzers/geo-analyzer.ts +0 -814
  11. package/src/analyzers/image-optimization-analyzer.test.ts +0 -145
  12. package/src/analyzers/image-optimization-analyzer.ts +0 -348
  13. package/src/analyzers/index.ts +0 -233
  14. package/src/analyzers/internal-linking-analyzer.test.ts +0 -141
  15. package/src/analyzers/internal-linking-analyzer.ts +0 -419
  16. package/src/analyzers/mobile-seo-analyzer.test.ts +0 -140
  17. package/src/analyzers/mobile-seo-analyzer.ts +0 -455
  18. package/src/analyzers/security-headers-analyzer.test.ts +0 -115
  19. package/src/analyzers/security-headers-analyzer.ts +0 -318
  20. package/src/analyzers/structured-data-analyzer.test.ts +0 -210
  21. package/src/analyzers/structured-data-analyzer.ts +0 -590
  22. package/src/audit/ai/analyzer.ts +0 -347
  23. package/src/audit/ai/index.ts +0 -29
  24. package/src/audit/ai/prompts/content-analysis.ts +0 -271
  25. package/src/audit/ai/types.ts +0 -179
  26. package/src/audit/checks/additional-checks.ts +0 -439
  27. package/src/audit/checks/agent-experience.ts +0 -108
  28. package/src/audit/checks/ai-citation-worthiness.ts +0 -399
  29. package/src/audit/checks/ai-content-structure.ts +0 -325
  30. package/src/audit/checks/ai-readiness.ts +0 -406
  31. package/src/audit/checks/anchor-text.ts +0 -179
  32. package/src/audit/checks/answer-conciseness.ts +0 -322
  33. package/src/audit/checks/asset-minification.ts +0 -270
  34. package/src/audit/checks/bing-optimization.ts +0 -206
  35. package/src/audit/checks/brand-mention-optimization.ts +0 -349
  36. package/src/audit/checks/caching-headers.ts +0 -305
  37. package/src/audit/checks/canonical-advanced.ts +0 -150
  38. package/src/audit/checks/canonical-domain.ts +0 -196
  39. package/src/audit/checks/citation-quality.ts +0 -358
  40. package/src/audit/checks/client-rendering.ts +0 -542
  41. package/src/audit/checks/color-contrast.ts +0 -342
  42. package/src/audit/checks/content-freshness.ts +0 -170
  43. package/src/audit/checks/content-science.ts +0 -589
  44. package/src/audit/checks/conversion-elements.ts +0 -526
  45. package/src/audit/checks/crawlability.ts +0 -220
  46. package/src/audit/checks/directory-listing.ts +0 -172
  47. package/src/audit/checks/dom-analysis.ts +0 -191
  48. package/src/audit/checks/dom-size.ts +0 -246
  49. package/src/audit/checks/duplicate-content.ts +0 -194
  50. package/src/audit/checks/eeat-signals.ts +0 -990
  51. package/src/audit/checks/entity-seo.ts +0 -396
  52. package/src/audit/checks/featured-snippet.ts +0 -473
  53. package/src/audit/checks/freshness-signals.ts +0 -443
  54. package/src/audit/checks/funnel-intent.ts +0 -463
  55. package/src/audit/checks/hreflang.ts +0 -174
  56. package/src/audit/checks/html-compliance.ts +0 -302
  57. package/src/audit/checks/image-dimensions.ts +0 -167
  58. package/src/audit/checks/images.ts +0 -160
  59. package/src/audit/checks/indexnow.ts +0 -275
  60. package/src/audit/checks/interactive-tools.ts +0 -475
  61. package/src/audit/checks/internal-link-graph.ts +0 -436
  62. package/src/audit/checks/keyword-analysis.ts +0 -239
  63. package/src/audit/checks/keyword-cannibalization.ts +0 -385
  64. package/src/audit/checks/keyword-placement.ts +0 -471
  65. package/src/audit/checks/links.ts +0 -273
  66. package/src/audit/checks/llms-txt.ts +0 -224
  67. package/src/audit/checks/local-seo.ts +0 -296
  68. package/src/audit/checks/mobile.ts +0 -167
  69. package/src/audit/checks/modern-images.ts +0 -226
  70. package/src/audit/checks/navboost-signals.ts +0 -395
  71. package/src/audit/checks/on-page.ts +0 -209
  72. package/src/audit/checks/page-resources.ts +0 -285
  73. package/src/audit/checks/pagination.ts +0 -180
  74. package/src/audit/checks/performance.ts +0 -153
  75. package/src/audit/checks/platform-presence.ts +0 -580
  76. package/src/audit/checks/rag-chunk-readiness.test.ts +0 -159
  77. package/src/audit/checks/rag-chunk-readiness.ts +0 -163
  78. package/src/audit/checks/redirect-analysis.ts +0 -153
  79. package/src/audit/checks/redirect-chain.ts +0 -389
  80. package/src/audit/checks/resource-hints.ts +0 -420
  81. package/src/audit/checks/responsive-css.ts +0 -247
  82. package/src/audit/checks/responsive-images.ts +0 -396
  83. package/src/audit/checks/review-ecosystem.ts +0 -415
  84. package/src/audit/checks/robots-validation.ts +0 -373
  85. package/src/audit/checks/security-headers.ts +0 -188
  86. package/src/audit/checks/security.ts +0 -144
  87. package/src/audit/checks/serp-preview.ts +0 -251
  88. package/src/audit/checks/site-maturity.ts +0 -453
  89. package/src/audit/checks/social-meta.test.ts +0 -275
  90. package/src/audit/checks/social-meta.ts +0 -134
  91. package/src/audit/checks/soft-404.ts +0 -151
  92. package/src/audit/checks/structured-data.ts +0 -238
  93. package/src/audit/checks/tech-detection.ts +0 -496
  94. package/src/audit/checks/topical-clusters.ts +0 -435
  95. package/src/audit/checks/tracker-bloat.ts +0 -462
  96. package/src/audit/checks/tracking-verification.test.ts +0 -371
  97. package/src/audit/checks/tracking-verification.ts +0 -636
  98. package/src/audit/checks/url-safety.ts +0 -682
  99. package/src/audit/deno-entry.ts +0 -66
  100. package/src/audit/discovery/index.ts +0 -15
  101. package/src/audit/discovery/link-crawler.ts +0 -233
  102. package/src/audit/discovery/repo-routes.ts +0 -347
  103. package/src/audit/engine.ts +0 -633
  104. package/src/audit/fixes/index.ts +0 -209
  105. package/src/audit/fixes/social-meta-fixes.test.ts +0 -329
  106. package/src/audit/fixes/social-meta-fixes.ts +0 -463
  107. package/src/audit/index.ts +0 -74
  108. package/src/audit/runner.test.ts +0 -299
  109. package/src/audit/runner.ts +0 -130
  110. package/src/audit/types.ts +0 -1987
  111. package/src/content/featured-snippet.ts +0 -367
  112. package/src/content/generator.test.ts +0 -534
  113. package/src/content/generator.ts +0 -501
  114. package/src/content/headline.ts +0 -317
  115. package/src/content/index.ts +0 -62
  116. package/src/content/intent.ts +0 -258
  117. package/src/content/keyword-density.ts +0 -349
  118. package/src/content/readability.ts +0 -262
  119. package/src/executor.ts +0 -336
  120. package/src/fixer/framework-fixes.test.ts +0 -489
  121. package/src/fixer/framework-fixes.ts +0 -5287
  122. package/src/fixer/index.ts +0 -6
  123. package/src/fixer/schemas.ts +0 -971
  124. package/src/fixer.ts +0 -642
  125. package/src/frameworks/detector.test.ts +0 -248
  126. package/src/frameworks/detector.ts +0 -899
  127. package/src/frameworks/index.ts +0 -68
  128. package/src/frameworks/recipes/angular.yaml +0 -171
  129. package/src/frameworks/recipes/astro.yaml +0 -206
  130. package/src/frameworks/recipes/django.yaml +0 -180
  131. package/src/frameworks/recipes/laravel.yaml +0 -137
  132. package/src/frameworks/recipes/nextjs.yaml +0 -268
  133. package/src/frameworks/recipes/nuxt.yaml +0 -175
  134. package/src/frameworks/recipes/rails.yaml +0 -188
  135. package/src/frameworks/recipes/react.yaml +0 -202
  136. package/src/frameworks/recipes/sveltekit.yaml +0 -154
  137. package/src/frameworks/recipes/vue.yaml +0 -137
  138. package/src/frameworks/recipes/wordpress.yaml +0 -209
  139. package/src/frameworks/suggestion-engine.ts +0 -357
  140. package/src/geo/geo-content.test.ts +0 -305
  141. package/src/geo/geo-content.ts +0 -266
  142. package/src/geo/geo-history.test.ts +0 -473
  143. package/src/geo/geo-history.ts +0 -433
  144. package/src/geo/geo-tracker.test.ts +0 -359
  145. package/src/geo/geo-tracker.ts +0 -411
  146. package/src/geo/index.ts +0 -11
  147. package/src/geo/llm-citation-checker.ts +0 -188
  148. package/src/git/commit-helper.test.ts +0 -261
  149. package/src/git/commit-helper.ts +0 -329
  150. package/src/git/index.ts +0 -12
  151. package/src/git/pr-helper.test.ts +0 -284
  152. package/src/git/pr-helper.ts +0 -307
  153. package/src/index.ts +0 -76
  154. package/src/keywords/ai-keyword-engine.ts +0 -1062
  155. package/src/keywords/ai-summarizer.ts +0 -387
  156. package/src/keywords/ci-mode.ts +0 -555
  157. package/src/keywords/engine.ts +0 -359
  158. package/src/keywords/index.ts +0 -151
  159. package/src/keywords/llm-judge.ts +0 -357
  160. package/src/keywords/nlp-analysis.ts +0 -706
  161. package/src/keywords/prioritizer.ts +0 -295
  162. package/src/keywords/site-crawler.ts +0 -342
  163. package/src/keywords/sources/autocomplete.ts +0 -139
  164. package/src/keywords/sources/competitive-search.ts +0 -450
  165. package/src/keywords/sources/competitor-analysis.ts +0 -374
  166. package/src/keywords/sources/dataforseo.ts +0 -206
  167. package/src/keywords/sources/free-sources.ts +0 -294
  168. package/src/keywords/sources/gsc.ts +0 -123
  169. package/src/keywords/topic-grouping.ts +0 -327
  170. package/src/keywords/types.ts +0 -144
  171. package/src/keywords/wizard.ts +0 -457
  172. package/src/loader.ts +0 -40
  173. package/src/ranking/index.ts +0 -5
  174. package/src/ranking/serp-client.ts +0 -348
  175. package/src/ranking/tracker.ts +0 -380
  176. package/src/ranking/types.ts +0 -123
  177. package/src/reports/index.ts +0 -7
  178. package/src/reports/report-generator.test.ts +0 -293
  179. package/src/reports/report-generator.ts +0 -713
  180. package/src/scheduler/alerts.test.ts +0 -458
  181. package/src/scheduler/alerts.ts +0 -328
  182. package/src/scheduler/index.ts +0 -8
  183. package/src/scheduler/scheduled-audit.test.ts +0 -377
  184. package/src/scheduler/scheduled-audit.ts +0 -149
  185. package/src/test/integration-test.ts +0 -325
  186. package/src/tools/analyzer.ts +0 -373
  187. package/src/tools/crawl.ts +0 -293
  188. package/src/tools/files.ts +0 -301
  189. package/src/tools/h1-fixer.ts +0 -249
  190. package/src/tools/index.ts +0 -67
  191. package/src/tracking/github-action.ts +0 -326
  192. package/src/tracking/google-analytics.ts +0 -265
  193. package/src/tracking/index.ts +0 -45
  194. package/src/tracking/report-generator.ts +0 -386
  195. package/src/tracking/search-console.ts +0 -335
  196. package/src/types.ts +0 -148
  197. package/src/utils/http.ts +0 -302
  198. package/src/wasm-adapter.ts +0 -297
  199. package/src/wasm-entry.ts +0 -14
  200. package/tsconfig.json +0 -17
  201. package/tsup.wasm.config.ts +0 -26
  202. package/vitest.config.ts +0 -15
@@ -1,251 +0,0 @@
1
- // SERP Preview and Pixel-based Meta Analysis
2
- // Calculates pixel widths for title and description for accurate SERP display prediction
3
-
4
- import * as cheerio from 'cheerio';
5
- import type { AuditIssue } from '../types.js';
6
- import { ISSUE_DEFINITIONS } from '../types.js';
7
-
8
- // Google's approximate character widths in pixels (based on their font)
9
- // This is a simplified approximation - real pixel widths vary by character
10
- const CHAR_WIDTHS: Record<string, number> = {
11
- // Lowercase letters
12
- a: 9, b: 9, c: 8, d: 9, e: 9, f: 5, g: 9, h: 9, i: 4, j: 4,
13
- k: 8, l: 4, m: 14, n: 9, o: 9, p: 9, q: 9, r: 6, s: 8, t: 5,
14
- u: 9, v: 8, w: 12, x: 8, y: 8, z: 7,
15
- // Uppercase letters
16
- A: 11, B: 10, C: 10, D: 11, E: 9, F: 9, G: 11, H: 11, I: 4, J: 8,
17
- K: 10, L: 8, M: 13, N: 11, O: 12, P: 10, Q: 12, R: 10, S: 10, T: 9,
18
- U: 11, V: 10, W: 14, X: 10, Y: 10, Z: 9,
19
- // Numbers
20
- '0': 9, '1': 9, '2': 9, '3': 9, '4': 9, '5': 9, '6': 9, '7': 9, '8': 9, '9': 9,
21
- // Common punctuation and spaces
22
- ' ': 4, '.': 4, ',': 4, '!': 4, '?': 8, '-': 5, '_': 8, ':': 4, ';': 4,
23
- "'": 3, '"': 6, '(': 5, ')': 5, '[': 5, ']': 5, '/': 5, '|': 4, '&': 10,
24
- '@': 14, '#': 9, '$': 9, '%': 12, '^': 7, '*': 6, '+': 9, '=': 9,
25
- };
26
-
27
- // Default width for unknown characters
28
- const DEFAULT_CHAR_WIDTH = 9;
29
-
30
- // SERP pixel limits
31
- const TITLE_MAX_PIXELS = 580; // Google's title limit
32
- const DESCRIPTION_MAX_PIXELS_DESKTOP = 920; // Desktop description limit
33
- const DESCRIPTION_MAX_PIXELS_MOBILE = 680; // Mobile description limit
34
-
35
- export interface SERPPreviewData {
36
- title: {
37
- text: string;
38
- charLength: number;
39
- pixelWidth: number;
40
- truncated: boolean;
41
- displayText: string;
42
- };
43
- description: {
44
- text: string;
45
- charLength: number;
46
- pixelWidthDesktop: number;
47
- pixelWidthMobile: number;
48
- truncatedDesktop: boolean;
49
- truncatedMobile: boolean;
50
- displayTextDesktop: string;
51
- displayTextMobile: string;
52
- };
53
- url: {
54
- display: string;
55
- breadcrumbs: string[];
56
- };
57
- preview: {
58
- desktop: string;
59
- mobile: string;
60
- };
61
- }
62
-
63
- /**
64
- * Calculate pixel width of a string
65
- */
66
- function calculatePixelWidth(text: string): number {
67
- let width = 0;
68
- for (const char of text) {
69
- width += CHAR_WIDTHS[char] ?? DEFAULT_CHAR_WIDTH;
70
- }
71
- return width;
72
- }
73
-
74
- /**
75
- * Truncate text to fit within pixel limit
76
- */
77
- function truncateToPixels(text: string, maxPixels: number): { text: string; truncated: boolean } {
78
- let width = 0;
79
- let truncated = false;
80
-
81
- for (let i = 0; i < text.length; i++) {
82
- const charWidth = CHAR_WIDTHS[text[i]] ?? DEFAULT_CHAR_WIDTH;
83
- if (width + charWidth > maxPixels - 20) {
84
- // Leave room for "..."
85
- truncated = true;
86
- return { text: text.substring(0, i) + '...', truncated };
87
- }
88
- width += charWidth;
89
- }
90
-
91
- return { text, truncated };
92
- }
93
-
94
- /**
95
- * Format URL for SERP display
96
- */
97
- function formatSERPUrl(url: string): { display: string; breadcrumbs: string[] } {
98
- try {
99
- const parsed = new URL(url);
100
- const domain = parsed.hostname.replace(/^www\./, '');
101
- const pathParts = parsed.pathname.split('/').filter(Boolean);
102
-
103
- // Create breadcrumb-style path
104
- const breadcrumbs = [domain, ...pathParts];
105
-
106
- // SERP display format
107
- const display = breadcrumbs.join(' › ');
108
-
109
- return { display, breadcrumbs };
110
- } catch {
111
- return { display: url, breadcrumbs: [url] };
112
- }
113
- }
114
-
115
- /**
116
- * Analyze SERP preview and generate pixel-based issues
117
- */
118
- export function analyzeSERPPreview(html: string, url: string): { issues: AuditIssue[]; data: SERPPreviewData } {
119
- const issues: AuditIssue[] = [];
120
- const $ = cheerio.load(html);
121
-
122
- // Extract title
123
- const rawTitle = $('title').text().trim() || '';
124
- const titlePixels = calculatePixelWidth(rawTitle);
125
- const titleTruncated = truncateToPixels(rawTitle, TITLE_MAX_PIXELS);
126
-
127
- // Extract meta description
128
- const rawDescription =
129
- $('meta[name="description"]').attr('content')?.trim() ||
130
- $('meta[property="og:description"]').attr('content')?.trim() ||
131
- '';
132
- const descPixelsDesktop = calculatePixelWidth(rawDescription);
133
- const descPixelsMobile = calculatePixelWidth(rawDescription);
134
- const descTruncatedDesktop = truncateToPixels(rawDescription, DESCRIPTION_MAX_PIXELS_DESKTOP);
135
- const descTruncatedMobile = truncateToPixels(rawDescription, DESCRIPTION_MAX_PIXELS_MOBILE);
136
-
137
- // Format URL
138
- const urlData = formatSERPUrl(url);
139
-
140
- // Generate issues
141
- if (titleTruncated.truncated) {
142
- issues.push({
143
- ...ISSUE_DEFINITIONS.TITLE_TRUNCATED_SERP,
144
- affectedUrls: [url],
145
- details: {
146
- pixelWidth: titlePixels,
147
- maxPixels: TITLE_MAX_PIXELS,
148
- charLength: rawTitle.length,
149
- displayPreview: titleTruncated.text,
150
- },
151
- });
152
- }
153
-
154
- if (descTruncatedDesktop.truncated) {
155
- issues.push({
156
- ...ISSUE_DEFINITIONS.META_DESC_TRUNCATED_SERP,
157
- affectedUrls: [url],
158
- details: {
159
- pixelWidth: descPixelsDesktop,
160
- maxPixels: DESCRIPTION_MAX_PIXELS_DESKTOP,
161
- charLength: rawDescription.length,
162
- displayPreview: descTruncatedDesktop.text,
163
- },
164
- });
165
- }
166
-
167
- // Build preview data
168
- const data: SERPPreviewData = {
169
- title: {
170
- text: rawTitle,
171
- charLength: rawTitle.length,
172
- pixelWidth: titlePixels,
173
- truncated: titleTruncated.truncated,
174
- displayText: titleTruncated.text,
175
- },
176
- description: {
177
- text: rawDescription,
178
- charLength: rawDescription.length,
179
- pixelWidthDesktop: descPixelsDesktop,
180
- pixelWidthMobile: descPixelsMobile,
181
- truncatedDesktop: descTruncatedDesktop.truncated,
182
- truncatedMobile: descTruncatedMobile.truncated,
183
- displayTextDesktop: descTruncatedDesktop.text,
184
- displayTextMobile: descTruncatedMobile.text,
185
- },
186
- url: urlData,
187
- preview: {
188
- desktop: generateDesktopPreview(titleTruncated.text, descTruncatedDesktop.text, urlData.display),
189
- mobile: generateMobilePreview(titleTruncated.text, descTruncatedMobile.text, urlData.display),
190
- },
191
- };
192
-
193
- return { issues, data };
194
- }
195
-
196
- /**
197
- * Generate ASCII art SERP preview for desktop
198
- */
199
- function generateDesktopPreview(title: string, description: string, url: string): string {
200
- const maxWidth = 60;
201
- const titleLine = title.length > maxWidth ? title.substring(0, maxWidth - 3) + '...' : title;
202
- const urlLine = url.length > maxWidth ? url.substring(0, maxWidth - 3) + '...' : url;
203
- const descLines = wrapText(description, maxWidth);
204
-
205
- return [
206
- '┌' + '─'.repeat(maxWidth + 2) + '┐',
207
- '│ ' + titleLine.padEnd(maxWidth) + ' │',
208
- '│ ' + urlLine.padEnd(maxWidth) + ' │',
209
- ...descLines.map((line) => '│ ' + line.padEnd(maxWidth) + ' │'),
210
- '└' + '─'.repeat(maxWidth + 2) + '┘',
211
- ].join('\n');
212
- }
213
-
214
- /**
215
- * Generate ASCII art SERP preview for mobile
216
- */
217
- function generateMobilePreview(title: string, description: string, url: string): string {
218
- const maxWidth = 40;
219
- const titleLine = title.length > maxWidth ? title.substring(0, maxWidth - 3) + '...' : title;
220
- const urlLine = url.length > maxWidth ? url.substring(0, maxWidth - 3) + '...' : url;
221
- const descLines = wrapText(description, maxWidth);
222
-
223
- return [
224
- '┌' + '─'.repeat(maxWidth + 2) + '┐',
225
- '│ ' + titleLine.padEnd(maxWidth) + ' │',
226
- '│ ' + urlLine.padEnd(maxWidth) + ' │',
227
- ...descLines.slice(0, 2).map((line) => '│ ' + line.padEnd(maxWidth) + ' │'),
228
- '└' + '─'.repeat(maxWidth + 2) + '┘',
229
- ].join('\n');
230
- }
231
-
232
- /**
233
- * Wrap text to specified width
234
- */
235
- function wrapText(text: string, maxWidth: number): string[] {
236
- const words = text.split(' ');
237
- const lines: string[] = [];
238
- let currentLine = '';
239
-
240
- for (const word of words) {
241
- if ((currentLine + ' ' + word).trim().length <= maxWidth) {
242
- currentLine = (currentLine + ' ' + word).trim();
243
- } else {
244
- if (currentLine) lines.push(currentLine);
245
- currentLine = word;
246
- }
247
- }
248
- if (currentLine) lines.push(currentLine);
249
-
250
- return lines;
251
- }
@@ -1,453 +0,0 @@
1
- // Site Maturity Analysis - Different SEO Strategies for New vs Established Sites
2
- // Based on Nathan Gotch's advice: New sites should focus on authority building, not content proliferation
3
- // Reference: "How to do SEO when your website is new?"
4
-
5
- import { httpGet } from '../../utils/http.js';
6
- import * as cheerio from 'cheerio';
7
- import type { AuditIssue } from '../types.js';
8
-
9
- export type SiteMaturity = 'new' | 'growing' | 'established' | 'mature';
10
- export type SEOStrategy = 'authority-first' | 'content-expansion' | 'optimization' | 'maintenance';
11
-
12
- export interface SiteMaturityData {
13
- estimatedAge: {
14
- days: number | null;
15
- source: 'wayback' | 'whois' | 'ssl' | 'sitemap' | 'estimated';
16
- confidence: 'high' | 'medium' | 'low';
17
- };
18
- maturityLevel: SiteMaturity;
19
- authorityIndicators: {
20
- hasBacklinks: boolean;
21
- estimatedBacklinks: number;
22
- hasIndexedPages: boolean;
23
- indexedPagesEstimate: number;
24
- hasBrandMentions: boolean;
25
- sslAge: number | null; // days
26
- };
27
- contentMetrics: {
28
- pageCount: number;
29
- hasMultipleContentTypes: boolean;
30
- hasBlog: boolean;
31
- contentToAuthorityRatio: 'balanced' | 'content-heavy' | 'authority-heavy';
32
- };
33
- recommendedStrategy: SEOStrategy;
34
- strategicRecommendations: string[];
35
- }
36
-
37
- /**
38
- * Estimate domain age from SSL certificate issuance date
39
- */
40
- export async function getSSLCertificateAge(url: string): Promise<number | null> {
41
- // Dynamically import https module (Node.js only)
42
- let https: typeof import('https');
43
- try {
44
- https = await import('https');
45
- } catch {
46
- // Not available in Deno/browser
47
- return null;
48
- }
49
-
50
- return new Promise((resolve) => {
51
- try {
52
- const parsedUrl = new URL(url);
53
- const options = {
54
- host: parsedUrl.hostname,
55
- port: 443,
56
- method: 'GET',
57
- rejectUnauthorized: false, // Accept self-signed for checking
58
- };
59
-
60
- const req = https.request(options, (res) => {
61
- const cert = (res.socket as any).getPeerCertificate?.();
62
- if (cert && cert.valid_from) {
63
- const validFrom = new Date(cert.valid_from);
64
- const now = new Date();
65
- const ageDays = Math.floor((now.getTime() - validFrom.getTime()) / (1000 * 60 * 60 * 24));
66
- resolve(ageDays);
67
- } else {
68
- resolve(null);
69
- }
70
- });
71
-
72
- req.on('error', () => resolve(null));
73
- req.setTimeout(5000, () => {
74
- req.destroy();
75
- resolve(null);
76
- });
77
- req.end();
78
- } catch {
79
- resolve(null);
80
- }
81
- });
82
- }
83
-
84
- /**
85
- * Check Wayback Machine for earliest snapshot (approximate domain age)
86
- */
87
- export async function checkWaybackMachine(domain: string): Promise<{ firstSeen: Date | null; snapshots: number }> {
88
- try {
89
- // Wayback CDX API - get earliest snapshot
90
- const response = await httpGet<string>(
91
- `https://web.archive.org/cdx/search/cdx?url=${domain}&output=json&limit=1&from=1990`,
92
- {
93
- timeout: 10000,
94
- validateStatus: () => true,
95
- }
96
- );
97
-
98
- if (response.status === 200 && Array.isArray(response.data) && response.data.length > 1) {
99
- // First row is headers, second is earliest snapshot
100
- const timestamp = response.data[1]?.[1];
101
- if (timestamp) {
102
- // Wayback timestamp format: YYYYMMDDHHmmss
103
- const year = parseInt(timestamp.substring(0, 4));
104
- const month = parseInt(timestamp.substring(4, 6)) - 1;
105
- const day = parseInt(timestamp.substring(6, 8));
106
- return { firstSeen: new Date(year, month, day), snapshots: response.data.length - 1 };
107
- }
108
- }
109
-
110
- return { firstSeen: null, snapshots: 0 };
111
- } catch {
112
- return { firstSeen: null, snapshots: 0 };
113
- }
114
- }
115
-
116
- /**
117
- * Estimate number of indexed pages using site: query approximation
118
- * (Without Google API, we use heuristics from sitemap)
119
- */
120
- export async function estimateIndexedPages(url: string): Promise<number> {
121
- const origin = new URL(url).origin;
122
-
123
- try {
124
- // Check sitemap for page count
125
- const sitemapUrls = [
126
- `${origin}/sitemap.xml`,
127
- `${origin}/sitemap_index.xml`,
128
- `${origin}/sitemap-index.xml`,
129
- ];
130
-
131
- for (const sitemapUrl of sitemapUrls) {
132
- try {
133
- const response = await httpGet<string>(sitemapUrl, {
134
-
135
- timeout: 10000,
136
- validateStatus: () => true,
137
- });
138
-
139
- if (response.status === 200) {
140
- const $ = cheerio.load(response.data, { xmlMode: true });
141
-
142
- // Check if it's a sitemap index
143
- const sitemaps = $('sitemap').length;
144
- if (sitemaps > 0) {
145
- // Estimate: each sub-sitemap typically has ~1000 URLs
146
- return sitemaps * 500; // Conservative estimate
147
- }
148
-
149
- // Regular sitemap - count URLs
150
- const urls = $('url').length;
151
- if (urls > 0) {
152
- return urls;
153
- }
154
- }
155
- } catch {
156
- // Try next sitemap URL
157
- }
158
- }
159
-
160
- return 0; // Unable to estimate
161
- } catch {
162
- return 0;
163
- }
164
- }
165
-
166
- /**
167
- * Analyze HTML for site maturity signals
168
- */
169
- export function analyzeHTMLMaturitySignals(html: string, url: string): {
170
- hasBlog: boolean;
171
- hasMultipleContentTypes: boolean;
172
- hasEstablishedBrand: boolean;
173
- contentIndicators: string[];
174
- } {
175
- const $ = cheerio.load(html);
176
- const text = $('body').text().toLowerCase();
177
- const htmlLower = html.toLowerCase();
178
-
179
- // Blog detection
180
- const hasBlog =
181
- $('a[href*="/blog"]').length > 0 ||
182
- $('a[href*="/posts"]').length > 0 ||
183
- $('a[href*="/articles"]').length > 0 ||
184
- htmlLower.includes('/blog') ||
185
- $('[class*="blog"]').length > 0;
186
-
187
- // Multiple content types
188
- const contentIndicators: string[] = [];
189
- if (hasBlog) contentIndicators.push('blog');
190
- if ($('a[href*="/products"], [class*="product"]').length > 0) contentIndicators.push('products');
191
- if ($('a[href*="/services"], [class*="service"]').length > 0) contentIndicators.push('services');
192
- if ($('a[href*="/portfolio"], [class*="portfolio"]').length > 0) contentIndicators.push('portfolio');
193
- if ($('a[href*="/case-stud"], [class*="case"]').length > 0) contentIndicators.push('case-studies');
194
- if ($('a[href*="/testimonial"], [class*="testimonial"]').length > 0) contentIndicators.push('testimonials');
195
- if ($('a[href*="/resource"], [class*="resource"]').length > 0) contentIndicators.push('resources');
196
-
197
- const hasMultipleContentTypes = contentIndicators.length >= 3;
198
-
199
- // Established brand signals
200
- const hasEstablishedBrand =
201
- // Social proof
202
- ($('[class*="trust"], [class*="partner"], [class*="client"]').length > 0 ||
203
- // Press/media mentions
204
- text.includes('featured in') ||
205
- text.includes('as seen') ||
206
- text.includes('trusted by') ||
207
- // Awards/certifications
208
- text.includes('award') ||
209
- text.includes('certified') ||
210
- // Copyright with year range
211
- /©\s*\d{4}\s*-\s*\d{4}/.test(text) ||
212
- // Multiple social links
213
- $('a[href*="linkedin.com"], a[href*="twitter.com"], a[href*="facebook.com"]').length >= 2);
214
-
215
- return {
216
- hasBlog,
217
- hasMultipleContentTypes,
218
- hasEstablishedBrand,
219
- contentIndicators,
220
- };
221
- }
222
-
223
- /**
224
- * Determine recommended SEO strategy based on site maturity
225
- */
226
- export function determineStrategy(
227
- maturity: SiteMaturity,
228
- authorityIndicators: SiteMaturityData['authorityIndicators'],
229
- contentMetrics: SiteMaturityData['contentMetrics']
230
- ): { strategy: SEOStrategy; recommendations: string[] } {
231
- const recommendations: string[] = [];
232
-
233
- if (maturity === 'new') {
234
- // Nathan Gotch's advice: Focus on authority first
235
- recommendations.push(
236
- '🎯 PRIORITY: Build site authority before creating more content',
237
- '📝 Create ONE exceptional linkable asset (ultimate guide, original research, tool)',
238
- '🔗 Focus 80% of effort on link acquisition to your best page',
239
- '⏳ Wait until you have 10+ quality backlinks before content expansion',
240
- '❌ AVOID: Publishing lots of content that won\'t rank without authority'
241
- );
242
- return { strategy: 'authority-first', recommendations };
243
- }
244
-
245
- if (maturity === 'growing') {
246
- if (contentMetrics.contentToAuthorityRatio === 'content-heavy') {
247
- recommendations.push(
248
- '⚠️ Content-to-authority imbalance detected',
249
- '🔗 Pause content creation and focus on link building',
250
- '📊 Your content won\'t rank well without more domain authority',
251
- '🎯 Build 20-50 quality backlinks before adding more pages',
252
- '💡 Consider "Reverse Silo": Drive links to content assets, then internal link to money pages'
253
- );
254
- return { strategy: 'authority-first', recommendations };
255
- }
256
-
257
- recommendations.push(
258
- '🚀 You\'re in the growth phase - balance content and links',
259
- '📝 Create pillar content around 3-5 main topics',
260
- '🔗 Build 5-10 quality backlinks per month',
261
- '🏗️ Establish topic clusters with internal linking',
262
- '📈 Monitor rankings - optimize pages stuck on page 2'
263
- );
264
- return { strategy: 'content-expansion', recommendations };
265
- }
266
-
267
- if (maturity === 'established') {
268
- recommendations.push(
269
- '✅ Site has established authority - focus on optimization',
270
- '🔍 Audit existing content for improvement opportunities',
271
- '📊 Use data to find underperforming pages to refresh',
272
- '🎯 Target more competitive keywords',
273
- '💼 Consider merger technique: Acquire relevant expired domains',
274
- '🔗 Focus on earning links naturally through quality content'
275
- );
276
- return { strategy: 'optimization', recommendations };
277
- }
278
-
279
- // Mature sites
280
- recommendations.push(
281
- '👑 Mature site - maintain and defend rankings',
282
- '🔄 Regularly refresh top-performing content',
283
- '🛡️ Monitor for ranking drops and algorithm impacts',
284
- '📈 Expand into adjacent topics and markets',
285
- '🏆 Focus on brand building and E-E-A-T signals',
286
- '⚡ Optimize for Core Web Vitals and user experience'
287
- );
288
- return { strategy: 'maintenance', recommendations };
289
- }
290
-
291
- /**
292
- * Main function: Analyze site maturity and recommend strategy
293
- */
294
- export async function analyzeSiteMaturity(
295
- html: string,
296
- url: string
297
- ): Promise<{ issues: AuditIssue[]; data: SiteMaturityData }> {
298
- const issues: AuditIssue[] = [];
299
- const domain = new URL(url).hostname;
300
-
301
- // Gather maturity signals
302
- const [sslAge, wayback, indexedPages] = await Promise.all([
303
- getSSLCertificateAge(url),
304
- checkWaybackMachine(domain),
305
- estimateIndexedPages(url),
306
- ]);
307
-
308
- const htmlSignals = analyzeHTMLMaturitySignals(html, url);
309
-
310
- // Estimate age (prefer Wayback, fallback to SSL)
311
- let estimatedAgeDays: number | null = null;
312
- let ageSource: 'wayback' | 'ssl' | 'estimated' = 'estimated';
313
- let ageConfidence: 'high' | 'medium' | 'low' = 'low';
314
-
315
- if (wayback.firstSeen) {
316
- estimatedAgeDays = Math.floor((Date.now() - wayback.firstSeen.getTime()) / (1000 * 60 * 60 * 24));
317
- ageSource = 'wayback';
318
- ageConfidence = wayback.snapshots > 10 ? 'high' : 'medium';
319
- } else if (sslAge !== null && sslAge > 0) {
320
- estimatedAgeDays = sslAge;
321
- ageSource = 'ssl';
322
- ageConfidence = 'low'; // SSL can be renewed, not reliable for age
323
- }
324
-
325
- // Determine maturity level
326
- let maturityLevel: SiteMaturity;
327
- if (estimatedAgeDays === null || estimatedAgeDays < 90) {
328
- maturityLevel = 'new';
329
- } else if (estimatedAgeDays < 365) {
330
- maturityLevel = 'growing';
331
- } else if (estimatedAgeDays < 730) {
332
- maturityLevel = 'established';
333
- } else {
334
- maturityLevel = 'mature';
335
- }
336
-
337
- // Override based on other signals
338
- if (htmlSignals.hasEstablishedBrand && indexedPages > 100) {
339
- if (maturityLevel === 'new') maturityLevel = 'growing';
340
- if (maturityLevel === 'growing') maturityLevel = 'established';
341
- }
342
-
343
- // Authority indicators (simplified without external API)
344
- const authorityIndicators = {
345
- hasBacklinks: wayback.snapshots > 5, // Rough proxy
346
- estimatedBacklinks: wayback.snapshots * 2, // Very rough estimate
347
- hasIndexedPages: indexedPages > 0,
348
- indexedPagesEstimate: indexedPages,
349
- hasBrandMentions: htmlSignals.hasEstablishedBrand,
350
- sslAge,
351
- };
352
-
353
- // Content metrics
354
- const contentToAuthorityRatio: 'balanced' | 'content-heavy' | 'authority-heavy' =
355
- indexedPages > 50 && !authorityIndicators.hasBacklinks
356
- ? 'content-heavy'
357
- : indexedPages < 10 && authorityIndicators.hasBacklinks
358
- ? 'authority-heavy'
359
- : 'balanced';
360
-
361
- const contentMetrics: SiteMaturityData['contentMetrics'] = {
362
- pageCount: indexedPages,
363
- hasMultipleContentTypes: htmlSignals.hasMultipleContentTypes,
364
- hasBlog: htmlSignals.hasBlog,
365
- contentToAuthorityRatio,
366
- };
367
-
368
- // Get strategy recommendations
369
- const { strategy, recommendations } = determineStrategy(maturityLevel, authorityIndicators, contentMetrics);
370
-
371
- // Generate issues based on maturity
372
- if (maturityLevel === 'new') {
373
- issues.push({
374
- code: 'NEW_SITE_STRATEGY',
375
- severity: 'notice',
376
- category: 'content',
377
- title: 'New website detected - Authority-first strategy recommended',
378
- description:
379
- 'Your site appears to be new (<90 days). Standard SEO advice won\'t work well for new sites.',
380
- impact:
381
- 'Creating lots of content without authority is wasted effort. Content from new sites rarely ranks.',
382
- howToFix:
383
- 'Focus on building 10+ quality backlinks to ONE great page before expanding content. See strategic recommendations.',
384
- affectedUrls: [url],
385
- details: {
386
- estimatedAge: estimatedAgeDays,
387
- recommendedStrategy: strategy,
388
- recommendations,
389
- },
390
- });
391
- }
392
-
393
- if (contentToAuthorityRatio === 'content-heavy') {
394
- issues.push({
395
- code: 'CONTENT_AUTHORITY_IMBALANCE',
396
- severity: 'warning',
397
- category: 'content',
398
- title: 'Content-to-authority imbalance',
399
- description: `Site has ~${indexedPages} pages but limited backlink signals. Content is unlikely to rank.`,
400
- impact: 'Most of your content may be invisible to search engines due to low domain authority.',
401
- howToFix:
402
- 'Stop publishing new content. Focus 100% on link building until you see ranking improvements.',
403
- affectedUrls: [url],
404
- details: {
405
- indexedPages,
406
- contentToAuthorityRatio,
407
- maturityLevel,
408
- },
409
- });
410
- }
411
-
412
- if (maturityLevel === 'growing' && !htmlSignals.hasBlog) {
413
- issues.push({
414
- code: 'GROWING_SITE_NO_BLOG',
415
- severity: 'notice',
416
- category: 'content',
417
- title: 'Growing site without blog/content hub',
418
- description: 'Site is in growth phase but lacks a blog or content section.',
419
- impact: 'Blog content is essential for attracting backlinks and building topical authority.',
420
- howToFix: 'Create a blog section with linkable content assets (guides, research, tools).',
421
- affectedUrls: [url],
422
- });
423
- }
424
-
425
- return {
426
- issues,
427
- data: {
428
- estimatedAge: {
429
- days: estimatedAgeDays,
430
- source: ageSource,
431
- confidence: ageConfidence,
432
- },
433
- maturityLevel,
434
- authorityIndicators,
435
- contentMetrics,
436
- recommendedStrategy: strategy,
437
- strategicRecommendations: recommendations,
438
- },
439
- };
440
- }
441
-
442
- /**
443
- * Quick check for site age category (for conditional audit logic)
444
- */
445
- export function getSiteAgeCategory(
446
- estimatedAgeDays: number | null
447
- ): 'brand-new' | 'new' | 'adolescent' | 'established' | 'veteran' {
448
- if (estimatedAgeDays === null || estimatedAgeDays < 30) return 'brand-new';
449
- if (estimatedAgeDays < 180) return 'new';
450
- if (estimatedAgeDays < 365) return 'adolescent';
451
- if (estimatedAgeDays < 1095) return 'established'; // 3 years
452
- return 'veteran';
453
- }