@owox/connectors 0.12.0-next-20251104123907 → 0.12.0-next-20251104125401
This diff represents the content of publicly available package versions that have been released to one of the supported registries. The information contained in this diff is provided for informational purposes only and reflects changes between package versions as they appear in their respective public registries.
- package/dist/index.cjs +2241 -79
- package/dist/index.js +2241 -79
- package/package.json +1 -1
package/dist/index.js
CHANGED
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@@ -16594,9 +16594,2175 @@ API Response: ${JSON.stringify(statusResult, null, 2)}`);
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16594
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"type": "numeric string",
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"GoogleBigQueryType": "numeric"
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},
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16597
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"
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16598
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"description": "
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16599
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"type": "
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16597
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"buying_type": {
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16598
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"description": "The method by which you pay for and target ads in your campaigns: through dynamic auction bidding, fixed-price bidding, or reach and frequency buying. This field is currently only visible at the campaign level.",
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16599
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"type": "string"
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16600
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},
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16601
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"campaign_id": {
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16602
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"description": "The unique ID number of the ad campaign you're viewing in reporting. Your campaign contains ad sets and ads.",
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16603
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"type": "numeric string",
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16604
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"GoogleSheetsFormat": "@"
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16605
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},
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"campaign_name": {
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16607
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"description": "The name of the ad campaign you're viewing in reporting. Your campaign contains ad sets and ads.",
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16608
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"type": "string"
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16609
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},
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16610
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"canvas_avg_view_percent": {
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16611
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"description": "The average percentage of the Instant Experience that people saw. An Instant Experience is a screen that opens after someone interacts with your ad on a mobile device. It may include a series of interactive or multimedia components, including video, images product catalog and more.",
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16612
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"type": "numeric string",
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16613
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"GoogleBigQueryType": "numeric"
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16614
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},
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16615
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"canvas_avg_view_time": {
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"description": "The average total time, in seconds, that people spent viewing an Instant Experience. An Instant Experience is a screen that opens after someone interacts with your ad on a mobile device. It may include a series of interactive or multimedia components, including video, images product catalog and more.",
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16617
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"type": "numeric string",
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16618
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"GoogleBigQueryType": "numeric"
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16619
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},
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16620
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"catalog_segment_actions": {
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16621
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"description": "The number of actions performed attributed to your ads promoting your catalog segment, broken down by action type.",
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16622
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"type": "list<AdsActionStats>"
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16623
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},
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16624
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"catalog_segment_value": {
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16625
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"description": "The total value of all conversions from your catalog segment attributed to your ads.",
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16626
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"type": "list<AdsActionStats>"
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16627
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},
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16628
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"catalog_segment_value_mobile_purchase_roas": {
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16629
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"description": "The total return on ad spend (ROAS) from mobile app purchases for your catalog segment.",
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"type": "list<AdsActionStats>"
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16631
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},
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16632
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"catalog_segment_value_omni_purchase_roas": {
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16633
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"description": "The total return on ad spend (ROAS) from all purchases for your catalog segment.",
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"type": "list<AdsActionStats>"
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},
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"catalog_segment_value_website_purchase_roas": {
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16637
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"description": "The total return on ad spend (ROAS) from website purchases for your catalog segment.",
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"type": "list<AdsActionStats>"
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16639
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},
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"clicks": {
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16641
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"description": "The number of clicks on your ads.",
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16642
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"type": "numeric string",
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16643
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"GoogleBigQueryType": "numeric"
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16644
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},
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16645
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"conversion_values": {
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16646
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"description": "conversion_values",
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16647
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"type": "list<AdsActionStats>"
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16648
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},
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16649
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"conversions": {
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"description": "conversions",
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"type": "list<AdsActionStats>"
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16652
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},
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16653
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"converted_product_quantity": {
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16654
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"description": "The number of products purchased which are recorded by your merchant partner's pixel or app SDK for a given product ID and driven by your ads. Has to be used together with converted product ID breakdown.",
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16655
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"type": "list<AdsActionStats>"
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16656
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},
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16657
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"converted_product_value": {
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16658
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"description": "The value of purchases recorded by your merchant partner's pixel or app SDK for a given product ID and driven by your ads. Has to be used together with converted product ID breakdown.",
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"type": "list<AdsActionStats>"
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},
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16661
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"cost_per_15_sec_video_view": {
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16662
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"description": "cost_per_15_sec_video_view",
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"type": "list<AdsActionStats>"
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},
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"cost_per_2_sec_continuous_video_view": {
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"description": "cost_per_2_sec_continuous_video_view",
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"type": "list<AdsActionStats>"
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16668
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},
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16669
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"cost_per_action_type": {
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16670
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"description": "The average cost of a relevant action.",
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16671
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"type": "list<AdsActionStats>"
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16672
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},
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16673
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"cost_per_ad_click": {
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16674
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"description": "cost_per_ad_click",
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"type": "list<AdsActionStats>"
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16676
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},
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16677
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"cost_per_conversion": {
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"description": "cost_per_conversion",
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"type": "list<AdsActionStats>"
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},
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"cost_per_dda_countby_convs": {
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"description": "cost_per_dda_countby_convs",
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"type": "numeric string",
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"GoogleBigQueryType": "numeric"
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},
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16686
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"cost_per_inline_link_click": {
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16687
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"description": "The average cost of each inline link click.",
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"type": "numeric string",
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"GoogleBigQueryType": "numeric"
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},
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"cost_per_inline_post_engagement": {
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16692
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"description": "The average cost of each inline post engagement.",
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"type": "numeric string",
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"GoogleBigQueryType": "numeric"
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},
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"cost_per_one_thousand_ad_impression": {
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"description": "cost_per_one_thousand_ad_impression",
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"type": "list<AdsActionStats>"
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},
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"cost_per_outbound_click": {
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"description": "The average cost for each outbound click.",
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"type": "list<AdsActionStats>"
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16703
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},
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16704
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"cost_per_thruplay": {
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"description": "The average cost for each ThruPlay. This metric is in development.",
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"type": "list<AdsActionStats>"
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},
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"cost_per_unique_action_type": {
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16709
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"description": "The average cost of each unique action. This metric is estimated.",
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"type": "list<AdsActionStats>"
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},
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"cost_per_unique_click": {
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"description": "The average cost for each unique click (all). This metric is estimated.",
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"type": "numeric string",
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"GoogleBigQueryType": "numeric"
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},
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"cost_per_unique_conversion": {
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"description": "cost_per_unique_conversion",
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"type": "list<AdsActionStats>"
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},
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"cost_per_unique_inline_link_click": {
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"description": "The average cost of each unique inline link click. This metric is estimated.",
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"type": "numeric string",
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"GoogleBigQueryType": "numeric"
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},
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"cost_per_unique_outbound_click": {
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"description": "The average cost for each unique outbound click. This metric is estimated.",
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"type": "list<AdsActionStats>"
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},
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"cpc": {
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"description": "The average cost for each click (all).",
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"type": "numeric string",
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"GoogleBigQueryType": "numeric"
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},
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"cpm": {
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"description": "The average cost for 1,000 impressions.",
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"type": "numeric string",
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"GoogleBigQueryType": "numeric"
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},
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"cpp": {
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"description": "The average cost to reach 1,000 people. This metric is estimated.",
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"type": "numeric string",
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"GoogleBigQueryType": "numeric"
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},
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"created_time": {
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"description": "created_time",
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"type": "string"
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},
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"ctr": {
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"description": "The percentage of times people saw your ad and performed a click (all).",
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"type": "numeric string",
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"GoogleBigQueryType": "numeric"
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},
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"date_start": {
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16755
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"description": "The start date for your data. This is controlled by the date range you've selected for your reporting view.",
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"type": "string",
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"GoogleBigQueryType": "date",
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"GoogleBigQueryPartitioned": true
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},
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"date_stop": {
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"description": "The end date for your data. This is controlled by the date range you've selected for your reporting view.",
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"type": "string",
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"GoogleBigQueryType": "date"
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},
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"dda_countby_convs": {
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"description": "dda_countby_convs",
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"type": "numeric string",
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"GoogleBigQueryType": "numeric"
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},
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"dda_results": {
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"description": "dda_results",
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"type": "list<AdsInsightsDdaResult>"
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16773
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},
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16774
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"frequency": {
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"description": "The average number of times each person saw your ad. This metric is estimated.",
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16776
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"type": "numeric string",
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"GoogleBigQueryType": "numeric"
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16778
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},
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"full_view_impressions": {
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"description": "The number of Full Views on your Page's posts as a result of your ad.",
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"type": "numeric string",
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"GoogleBigQueryType": "numeric"
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},
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"full_view_reach": {
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"description": "The number of people who performed a Full View on your Page's post as a result of your ad.",
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"type": "numeric string",
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"GoogleBigQueryType": "numeric"
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16788
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},
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"impressions": {
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"description": "The number of times your ads were on screen.",
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16791
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"type": "numeric string",
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16792
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"GoogleBigQueryType": "numeric"
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16793
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},
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16794
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"inline_link_click_ctr": {
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16795
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"description": "The percentage of time people saw your ads and performed an inline link click.",
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16796
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"type": "numeric string",
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16797
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"GoogleBigQueryType": "numeric"
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16798
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},
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16799
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"inline_link_clicks": {
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16800
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"description": "The number of clicks on links to select destinations or experiences, on or off Facebook-owned properties. Inline link clicks use a fixed 1-day-click attribution window.",
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"type": "numeric string",
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16802
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"GoogleBigQueryType": "numeric"
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16803
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},
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16804
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"inline_post_engagement": {
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16805
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"description": "The total number of actions that people take involving your ads. Inline post engagements use a fixed 1-day-click attribution window.",
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16806
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"type": "numeric string",
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16807
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"GoogleBigQueryType": "numeric"
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16808
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},
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16809
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"instagram_upcoming_event_reminders_set": {
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"description": "instagram_upcoming_event_reminders_set",
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"type": "numeric string",
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"GoogleBigQueryType": "numeric"
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},
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"instant_experience_clicks_to_open": {
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16815
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"description": "instant_experience_clicks_to_open",
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"type": "numeric string",
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"GoogleBigQueryType": "numeric"
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},
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"instant_experience_clicks_to_start": {
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"description": "instant_experience_clicks_to_start",
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"type": "numeric string",
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"GoogleBigQueryType": "numeric"
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16823
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},
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16824
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"instant_experience_outbound_clicks": {
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16825
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"description": "instant_experience_outbound_clicks",
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16826
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"type": "list<AdsActionStats>"
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16827
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},
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16828
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"interactive_component_tap": {
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16829
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"description": "interactive_component_tap",
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16830
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"type": "list<AdsActionStats>"
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16831
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},
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16832
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"marketing_messages_delivery_rate": {
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16833
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"description": "The number of messages delivered divided by the number of messages sent. Some messages may not be delivered, such as when a customer's device is out of service. This metric doesn't include messages sent to Europe and Japan.",
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16834
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"type": "numeric string",
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16835
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"GoogleBigQueryType": "numeric"
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16836
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},
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16837
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"mobile_app_purchase_roas": {
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16838
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"description": "The total return on ad spend (ROAS) from mobile app purchases. This is based on the value that you assigned when you set up the app event.",
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16839
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"type": "list<AdsActionStats>"
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16840
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},
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16841
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"objective": {
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16842
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"description": "The objective reflecting the goal you want to achieve with your advertising. It may be different from the selected objective of the campaign in some cases.",
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16843
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"type": "string"
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16844
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},
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16845
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"optimization_goal": {
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16846
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"description": "The optimization goal you selected for your ad or ad set. Your optimization goal reflects what you want to optimize for the ads.",
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16847
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"type": "string"
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16848
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},
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16849
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"outbound_clicks": {
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16850
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"description": "The number of clicks on links that take people off Facebook-owned properties.",
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16851
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"type": "list<AdsActionStats>"
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16852
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},
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16853
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"outbound_clicks_ctr": {
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16854
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"description": "The percentage of times people saw your ad and performed an outbound click.",
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16855
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"type": "list<AdsActionStats>"
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16856
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},
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16857
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"purchase_roas": {
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16858
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"description": "The total return on ad spend (ROAS) from purchases. This is based on information received from one or more of your connected Facebook Business Tools and attributed to your ads.",
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16859
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"type": "list<AdsActionStats>"
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16860
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},
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16861
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"qualifying_question_qualify_answer_rate": {
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16862
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"description": "qualifying_question_qualify_answer_rate",
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16863
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"type": "numeric string",
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16864
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"GoogleBigQueryType": "numeric"
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16865
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},
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16866
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"reach": {
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16867
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"description": "The number of people who saw your ads at least once. Reach is different from impressions, which may include multiple views of your ads by the same people. This metric is estimated.",
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16868
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"type": "numeric string",
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16869
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"GoogleBigQueryType": "numeric"
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16870
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},
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16871
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"shops_assisted_purchases": {
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16872
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"description": "shops_assisted_purchases",
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16873
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"type": "string"
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16874
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},
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16875
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"social_spend": {
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16876
|
+
"description": "The total amount you've spent so far for your ads showed with social information. (ex: Jane Doe likes this).",
|
|
16877
|
+
"type": "numeric string",
|
|
16878
|
+
"GoogleBigQueryType": "numeric"
|
|
16879
|
+
},
|
|
16880
|
+
"spend": {
|
|
16881
|
+
"description": "The estimated total amount of money you've spent on your campaign, ad set or ad during its schedule. This metric is estimated.",
|
|
16882
|
+
"type": "numeric string",
|
|
16883
|
+
"GoogleSheetsFormat": "$#,##0.00",
|
|
16884
|
+
"GoogleBigQueryType": "numeric"
|
|
16885
|
+
},
|
|
16886
|
+
"updated_time": {
|
|
16887
|
+
"description": "updated_time",
|
|
16888
|
+
"type": "string"
|
|
16889
|
+
},
|
|
16890
|
+
"video_30_sec_watched_actions": {
|
|
16891
|
+
"description": "The number of times your video played for at least 30 seconds, or for nearly its total length if it's shorter than 30 seconds. For each impression of a video, we'll count video views separately and exclude any time spent replaying the video.",
|
|
16892
|
+
"type": "list<AdsActionStats>"
|
|
16893
|
+
},
|
|
16894
|
+
"video_avg_time_watched_actions": {
|
|
16895
|
+
"description": "The average time a video was played, including any time spent replaying the video for a single impression.",
|
|
16896
|
+
"type": "list<AdsActionStats>"
|
|
16897
|
+
},
|
|
16898
|
+
"video_continuous_2_sec_watched_actions": {
|
|
16899
|
+
"description": "video_continuous_2_sec_watched_actions",
|
|
16900
|
+
"type": "list<AdsActionStats>"
|
|
16901
|
+
},
|
|
16902
|
+
"video_p100_watched_actions": {
|
|
16903
|
+
"description": "The number of times your video was played at 100% of its length, including plays that skipped to this point.",
|
|
16904
|
+
"type": "list<AdsActionStats>"
|
|
16905
|
+
},
|
|
16906
|
+
"video_p25_watched_actions": {
|
|
16907
|
+
"description": "The number of times your video was played at 25% of its length, including plays that skipped to this point.",
|
|
16908
|
+
"type": "list<AdsActionStats>"
|
|
16909
|
+
},
|
|
16910
|
+
"video_p50_watched_actions": {
|
|
16911
|
+
"description": "The number of times your video was played at 50% of its length, including plays that skipped to this point.",
|
|
16912
|
+
"type": "list<AdsActionStats>"
|
|
16913
|
+
},
|
|
16914
|
+
"video_p75_watched_actions": {
|
|
16915
|
+
"description": "The number of times your video was played at 75% of its length, including plays that skipped to this point.",
|
|
16916
|
+
"type": "list<AdsActionStats>"
|
|
16917
|
+
},
|
|
16918
|
+
"video_p95_watched_actions": {
|
|
16919
|
+
"description": "The number of times your video was played at 95% of its length, including plays that skipped to this point.",
|
|
16920
|
+
"type": "list<AdsActionStats>"
|
|
16921
|
+
},
|
|
16922
|
+
"video_play_actions": {
|
|
16923
|
+
"description": "The number of times your video starts to play. This is counted for each impression of a video, and excludes replays. This metric is in development.",
|
|
16924
|
+
"type": "list<AdsActionStats>"
|
|
16925
|
+
},
|
|
16926
|
+
"video_play_curve_actions": {
|
|
16927
|
+
"description": "A video-play based curve graph that illustrates the percentage of video plays that reached a given second. Entries 0 to 14 represent seconds 0 thru 14. Entries 15 to 17 represent second ranges [15 to 20), [20 to 25), and [25 to 30). Entries 18 to 20 represent second ranges [30 to 40), [40 to 50), and [50 to 60). Entry 21 represents plays over 60 seconds.",
|
|
16928
|
+
"type": "list<AdsHistogramStats>"
|
|
16929
|
+
},
|
|
16930
|
+
"video_play_retention_0_to_15s_actions": {
|
|
16931
|
+
"description": "video_play_retention_0_to_15s_actions",
|
|
16932
|
+
"type": "list<AdsHistogramStats>"
|
|
16933
|
+
},
|
|
16934
|
+
"video_play_retention_20_to_60s_actions": {
|
|
16935
|
+
"description": "video_play_retention_20_to_60s_actions",
|
|
16936
|
+
"type": "list<AdsHistogramStats>"
|
|
16937
|
+
},
|
|
16938
|
+
"video_play_retention_graph_actions": {
|
|
16939
|
+
"description": "video_play_retention_graph_actions",
|
|
16940
|
+
"type": "list<AdsHistogramStats>"
|
|
16941
|
+
},
|
|
16942
|
+
"video_time_watched_actions": {
|
|
16943
|
+
"description": "video_time_watched_actions",
|
|
16944
|
+
"type": "list<AdsActionStats>"
|
|
16945
|
+
},
|
|
16946
|
+
"website_ctr": {
|
|
16947
|
+
"description": "The percentage of times people saw your ad and performed a link click.",
|
|
16948
|
+
"type": "list<AdsActionStats>"
|
|
16949
|
+
},
|
|
16950
|
+
"website_purchase_roas": {
|
|
16951
|
+
"description": "The total return on ad spend (ROAS) from website purchases. This is based on the value of all conversions recorded by the Facebook pixel on your website and attributed to your ads.",
|
|
16952
|
+
"type": "list<AdsActionStats>"
|
|
16953
|
+
},
|
|
16954
|
+
"wish_bid": {
|
|
16955
|
+
"description": "wish_bid",
|
|
16956
|
+
"type": "numeric string",
|
|
16957
|
+
"GoogleBigQueryType": "numeric"
|
|
16958
|
+
}
|
|
16959
|
+
};
|
|
16960
|
+
var adAccountInsightsFieldsByRegion = {
|
|
16961
|
+
"account_currency": {
|
|
16962
|
+
"description": "Currency that is used by your ad account.",
|
|
16963
|
+
"type": "string"
|
|
16964
|
+
},
|
|
16965
|
+
"account_id": {
|
|
16966
|
+
"description": "The ID number of your ad account, which groups your advertising activity. Your ad account includes your campaigns, ads and billing.",
|
|
16967
|
+
"type": "numeric string",
|
|
16968
|
+
"GoogleSheetsFormat": "@"
|
|
16969
|
+
},
|
|
16970
|
+
"account_name": {
|
|
16971
|
+
"description": "The name of your ad account, which groups your advertising activity. Your ad account includes your campaigns, ads and billing.",
|
|
16972
|
+
"type": "string"
|
|
16973
|
+
},
|
|
16974
|
+
"action_values": {
|
|
16975
|
+
"description": "The total value of all conversions attributed to your ads.",
|
|
16976
|
+
"type": "list<AdsActionStats>"
|
|
16977
|
+
},
|
|
16978
|
+
"actions": {
|
|
16979
|
+
"description": "The total number of actions people took that are attributed to your ads. Actions may include engagement, clicks or conversions.",
|
|
16980
|
+
"type": "list<AdsActionStats>"
|
|
16981
|
+
},
|
|
16982
|
+
"ad_click_actions": {
|
|
16983
|
+
"description": "ad_click_actions",
|
|
16984
|
+
"type": "list<AdsActionStats>"
|
|
16985
|
+
},
|
|
16986
|
+
"ad_id": {
|
|
16987
|
+
"description": "The unique ID of the ad you're viewing in reporting.",
|
|
16988
|
+
"type": "numeric string",
|
|
16989
|
+
"GoogleSheetsFormat": "@"
|
|
16990
|
+
},
|
|
16991
|
+
"ad_impression_actions": {
|
|
16992
|
+
"description": "ad_impression_actions",
|
|
16993
|
+
"type": "list<AdsActionStats>"
|
|
16994
|
+
},
|
|
16995
|
+
"ad_name": {
|
|
16996
|
+
"description": "The name of the ad you're viewing in reporting.",
|
|
16997
|
+
"type": "string"
|
|
16998
|
+
},
|
|
16999
|
+
"adset_id": {
|
|
17000
|
+
"description": "The unique ID of the ad set you're viewing in reporting. An ad set is a group of ads that share the same budget, schedule, delivery optimization and targeting.",
|
|
17001
|
+
"type": "numeric string",
|
|
17002
|
+
"GoogleSheetsFormat": "@"
|
|
17003
|
+
},
|
|
17004
|
+
"adset_name": {
|
|
17005
|
+
"description": "The name of the ad set you're viewing in reporting. An ad set is a group of ads that share the same budget, schedule, delivery optimization and targeting.",
|
|
17006
|
+
"type": "string"
|
|
17007
|
+
},
|
|
17008
|
+
"attribution_setting": {
|
|
17009
|
+
"description": "The default attribution window to be used when attribution result is calculated. Each ad set has its own attribution setting value. The attribution setting for campaign or account is calculated based on existing ad sets.",
|
|
17010
|
+
"type": "string"
|
|
17011
|
+
},
|
|
17012
|
+
"auction_bid": {
|
|
17013
|
+
"description": "auction_bid",
|
|
17014
|
+
"type": "numeric string",
|
|
17015
|
+
"GoogleBigQueryType": "numeric"
|
|
17016
|
+
},
|
|
17017
|
+
"auction_competitiveness": {
|
|
17018
|
+
"description": "auction_competitiveness",
|
|
17019
|
+
"type": "numeric string",
|
|
17020
|
+
"GoogleBigQueryType": "numeric"
|
|
17021
|
+
},
|
|
17022
|
+
"auction_max_competitor_bid": {
|
|
17023
|
+
"description": "auction_max_competitor_bid",
|
|
17024
|
+
"type": "numeric string",
|
|
17025
|
+
"GoogleBigQueryType": "numeric"
|
|
17026
|
+
},
|
|
17027
|
+
"buying_type": {
|
|
17028
|
+
"description": "The method by which you pay for and target ads in your campaigns: through dynamic auction bidding, fixed-price bidding, or reach and frequency buying. This field is currently only visible at the campaign level.",
|
|
17029
|
+
"type": "string"
|
|
17030
|
+
},
|
|
17031
|
+
"campaign_id": {
|
|
17032
|
+
"description": "The unique ID number of the ad campaign you're viewing in reporting. Your campaign contains ad sets and ads.",
|
|
17033
|
+
"type": "numeric string",
|
|
17034
|
+
"GoogleSheetsFormat": "@"
|
|
17035
|
+
},
|
|
17036
|
+
"campaign_name": {
|
|
17037
|
+
"description": "The name of the ad campaign you're viewing in reporting. Your campaign contains ad sets and ads.",
|
|
17038
|
+
"type": "string"
|
|
17039
|
+
},
|
|
17040
|
+
"canvas_avg_view_percent": {
|
|
17041
|
+
"description": "The average percentage of the Instant Experience that people saw. An Instant Experience is a screen that opens after someone interacts with your ad on a mobile device. It may include a series of interactive or multimedia components, including video, images product catalog and more.",
|
|
17042
|
+
"type": "numeric string",
|
|
17043
|
+
"GoogleBigQueryType": "numeric"
|
|
17044
|
+
},
|
|
17045
|
+
"canvas_avg_view_time": {
|
|
17046
|
+
"description": "The average total time, in seconds, that people spent viewing an Instant Experience. An Instant Experience is a screen that opens after someone interacts with your ad on a mobile device. It may include a series of interactive or multimedia components, including video, images product catalog and more.",
|
|
17047
|
+
"type": "numeric string",
|
|
17048
|
+
"GoogleBigQueryType": "numeric"
|
|
17049
|
+
},
|
|
17050
|
+
"catalog_segment_actions": {
|
|
17051
|
+
"description": "The number of actions performed attributed to your ads promoting your catalog segment, broken down by action type.",
|
|
17052
|
+
"type": "list<AdsActionStats>"
|
|
17053
|
+
},
|
|
17054
|
+
"catalog_segment_value": {
|
|
17055
|
+
"description": "The total value of all conversions from your catalog segment attributed to your ads.",
|
|
17056
|
+
"type": "list<AdsActionStats>"
|
|
17057
|
+
},
|
|
17058
|
+
"catalog_segment_value_mobile_purchase_roas": {
|
|
17059
|
+
"description": "The total return on ad spend (ROAS) from mobile app purchases for your catalog segment.",
|
|
17060
|
+
"type": "list<AdsActionStats>"
|
|
17061
|
+
},
|
|
17062
|
+
"catalog_segment_value_omni_purchase_roas": {
|
|
17063
|
+
"description": "The total return on ad spend (ROAS) from all purchases for your catalog segment.",
|
|
17064
|
+
"type": "list<AdsActionStats>"
|
|
17065
|
+
},
|
|
17066
|
+
"catalog_segment_value_website_purchase_roas": {
|
|
17067
|
+
"description": "The total return on ad spend (ROAS) from website purchases for your catalog segment.",
|
|
17068
|
+
"type": "list<AdsActionStats>"
|
|
17069
|
+
},
|
|
17070
|
+
"clicks": {
|
|
17071
|
+
"description": "The number of clicks on your ads.",
|
|
17072
|
+
"type": "numeric string",
|
|
17073
|
+
"GoogleBigQueryType": "numeric"
|
|
17074
|
+
},
|
|
17075
|
+
"conversion_values": {
|
|
17076
|
+
"description": "conversion_values",
|
|
17077
|
+
"type": "list<AdsActionStats>"
|
|
17078
|
+
},
|
|
17079
|
+
"conversions": {
|
|
17080
|
+
"description": "conversions",
|
|
17081
|
+
"type": "list<AdsActionStats>"
|
|
17082
|
+
},
|
|
17083
|
+
"converted_product_quantity": {
|
|
17084
|
+
"description": "The number of products purchased which are recorded by your merchant partner's pixel or app SDK for a given product ID and driven by your ads. Has to be used together with converted product ID breakdown.",
|
|
17085
|
+
"type": "list<AdsActionStats>"
|
|
17086
|
+
},
|
|
17087
|
+
"converted_product_value": {
|
|
17088
|
+
"description": "The value of purchases recorded by your merchant partner's pixel or app SDK for a given product ID and driven by your ads. Has to be used together with converted product ID breakdown.",
|
|
17089
|
+
"type": "list<AdsActionStats>"
|
|
17090
|
+
},
|
|
17091
|
+
"cost_per_15_sec_video_view": {
|
|
17092
|
+
"description": "cost_per_15_sec_video_view",
|
|
17093
|
+
"type": "list<AdsActionStats>"
|
|
17094
|
+
},
|
|
17095
|
+
"cost_per_2_sec_continuous_video_view": {
|
|
17096
|
+
"description": "cost_per_2_sec_continuous_video_view",
|
|
17097
|
+
"type": "list<AdsActionStats>"
|
|
17098
|
+
},
|
|
17099
|
+
"cost_per_action_type": {
|
|
17100
|
+
"description": "The average cost of a relevant action.",
|
|
17101
|
+
"type": "list<AdsActionStats>"
|
|
17102
|
+
},
|
|
17103
|
+
"cost_per_ad_click": {
|
|
17104
|
+
"description": "cost_per_ad_click",
|
|
17105
|
+
"type": "list<AdsActionStats>"
|
|
17106
|
+
},
|
|
17107
|
+
"cost_per_conversion": {
|
|
17108
|
+
"description": "cost_per_conversion",
|
|
17109
|
+
"type": "list<AdsActionStats>"
|
|
17110
|
+
},
|
|
17111
|
+
"cost_per_dda_countby_convs": {
|
|
17112
|
+
"description": "cost_per_dda_countby_convs",
|
|
17113
|
+
"type": "numeric string",
|
|
17114
|
+
"GoogleBigQueryType": "numeric"
|
|
17115
|
+
},
|
|
17116
|
+
"cost_per_inline_link_click": {
|
|
17117
|
+
"description": "The average cost of each inline link click.",
|
|
17118
|
+
"type": "numeric string",
|
|
17119
|
+
"GoogleBigQueryType": "numeric"
|
|
17120
|
+
},
|
|
17121
|
+
"cost_per_inline_post_engagement": {
|
|
17122
|
+
"description": "The average cost of each inline post engagement.",
|
|
17123
|
+
"type": "numeric string",
|
|
17124
|
+
"GoogleBigQueryType": "numeric"
|
|
17125
|
+
},
|
|
17126
|
+
"cost_per_one_thousand_ad_impression": {
|
|
17127
|
+
"description": "cost_per_one_thousand_ad_impression",
|
|
17128
|
+
"type": "list<AdsActionStats>"
|
|
17129
|
+
},
|
|
17130
|
+
"cost_per_outbound_click": {
|
|
17131
|
+
"description": "The average cost for each outbound click.",
|
|
17132
|
+
"type": "list<AdsActionStats>"
|
|
17133
|
+
},
|
|
17134
|
+
"cost_per_thruplay": {
|
|
17135
|
+
"description": "The average cost for each ThruPlay. This metric is in development.",
|
|
17136
|
+
"type": "list<AdsActionStats>"
|
|
17137
|
+
},
|
|
17138
|
+
"cost_per_unique_action_type": {
|
|
17139
|
+
"description": "The average cost of each unique action. This metric is estimated.",
|
|
17140
|
+
"type": "list<AdsActionStats>"
|
|
17141
|
+
},
|
|
17142
|
+
"cost_per_unique_click": {
|
|
17143
|
+
"description": "The average cost for each unique click (all). This metric is estimated.",
|
|
17144
|
+
"type": "numeric string",
|
|
17145
|
+
"GoogleBigQueryType": "numeric"
|
|
17146
|
+
},
|
|
17147
|
+
"cost_per_unique_conversion": {
|
|
17148
|
+
"description": "cost_per_unique_conversion",
|
|
17149
|
+
"type": "list<AdsActionStats>"
|
|
17150
|
+
},
|
|
17151
|
+
"cost_per_unique_inline_link_click": {
|
|
17152
|
+
"description": "The average cost of each unique inline link click. This metric is estimated.",
|
|
17153
|
+
"type": "numeric string",
|
|
17154
|
+
"GoogleBigQueryType": "numeric"
|
|
17155
|
+
},
|
|
17156
|
+
"cost_per_unique_outbound_click": {
|
|
17157
|
+
"description": "The average cost for each unique outbound click. This metric is estimated.",
|
|
17158
|
+
"type": "list<AdsActionStats>"
|
|
17159
|
+
},
|
|
17160
|
+
"cpc": {
|
|
17161
|
+
"description": "The average cost for each click (all).",
|
|
17162
|
+
"type": "numeric string",
|
|
17163
|
+
"GoogleBigQueryType": "numeric"
|
|
17164
|
+
},
|
|
17165
|
+
"cpm": {
|
|
17166
|
+
"description": "The average cost for 1,000 impressions.",
|
|
17167
|
+
"type": "numeric string",
|
|
17168
|
+
"GoogleBigQueryType": "numeric"
|
|
17169
|
+
},
|
|
17170
|
+
"cpp": {
|
|
17171
|
+
"description": "The average cost to reach 1,000 people. This metric is estimated.",
|
|
17172
|
+
"type": "numeric string",
|
|
17173
|
+
"GoogleBigQueryType": "numeric"
|
|
17174
|
+
},
|
|
17175
|
+
"created_time": {
|
|
17176
|
+
"description": "created_time",
|
|
17177
|
+
"type": "string"
|
|
17178
|
+
},
|
|
17179
|
+
"ctr": {
|
|
17180
|
+
"description": "The percentage of times people saw your ad and performed a click (all).",
|
|
17181
|
+
"type": "numeric string",
|
|
17182
|
+
"GoogleBigQueryType": "numeric"
|
|
17183
|
+
},
|
|
17184
|
+
"date_start": {
|
|
17185
|
+
"description": "The start date for your data. This is controlled by the date range you've selected for your reporting view.",
|
|
17186
|
+
"type": "string",
|
|
17187
|
+
"GoogleBigQueryType": "date",
|
|
17188
|
+
"GoogleBigQueryPartitioned": true
|
|
17189
|
+
},
|
|
17190
|
+
"date_stop": {
|
|
17191
|
+
"description": "The end date for your data. This is controlled by the date range you've selected for your reporting view.",
|
|
17192
|
+
"type": "string",
|
|
17193
|
+
"GoogleBigQueryType": "date"
|
|
17194
|
+
},
|
|
17195
|
+
"dda_countby_convs": {
|
|
17196
|
+
"description": "dda_countby_convs",
|
|
17197
|
+
"type": "numeric string",
|
|
17198
|
+
"GoogleBigQueryType": "numeric"
|
|
17199
|
+
},
|
|
17200
|
+
"dda_results": {
|
|
17201
|
+
"description": "dda_results",
|
|
17202
|
+
"type": "list<AdsInsightsDdaResult>"
|
|
17203
|
+
},
|
|
17204
|
+
"frequency": {
|
|
17205
|
+
"description": "The average number of times each person saw your ad. This metric is estimated.",
|
|
17206
|
+
"type": "numeric string",
|
|
17207
|
+
"GoogleBigQueryType": "numeric"
|
|
17208
|
+
},
|
|
17209
|
+
"full_view_impressions": {
|
|
17210
|
+
"description": "The number of Full Views on your Page's posts as a result of your ad.",
|
|
17211
|
+
"type": "numeric string",
|
|
17212
|
+
"GoogleBigQueryType": "numeric"
|
|
17213
|
+
},
|
|
17214
|
+
"full_view_reach": {
|
|
17215
|
+
"description": "The number of people who performed a Full View on your Page's post as a result of your ad.",
|
|
17216
|
+
"type": "numeric string",
|
|
17217
|
+
"GoogleBigQueryType": "numeric"
|
|
17218
|
+
},
|
|
17219
|
+
"impressions": {
|
|
17220
|
+
"description": "The number of times your ads were on screen.",
|
|
17221
|
+
"type": "numeric string",
|
|
17222
|
+
"GoogleBigQueryType": "numeric"
|
|
17223
|
+
},
|
|
17224
|
+
"inline_link_click_ctr": {
|
|
17225
|
+
"description": "The percentage of time people saw your ads and performed an inline link click.",
|
|
17226
|
+
"type": "numeric string",
|
|
17227
|
+
"GoogleBigQueryType": "numeric"
|
|
17228
|
+
},
|
|
17229
|
+
"inline_link_clicks": {
|
|
17230
|
+
"description": "The number of clicks on links to select destinations or experiences, on or off Facebook-owned properties. Inline link clicks use a fixed 1-day-click attribution window.",
|
|
17231
|
+
"type": "numeric string",
|
|
17232
|
+
"GoogleBigQueryType": "numeric"
|
|
17233
|
+
},
|
|
17234
|
+
"inline_post_engagement": {
|
|
17235
|
+
"description": "The total number of actions that people take involving your ads. Inline post engagements use a fixed 1-day-click attribution window.",
|
|
17236
|
+
"type": "numeric string",
|
|
17237
|
+
"GoogleBigQueryType": "numeric"
|
|
17238
|
+
},
|
|
17239
|
+
"instagram_upcoming_event_reminders_set": {
|
|
17240
|
+
"description": "instagram_upcoming_event_reminders_set",
|
|
17241
|
+
"type": "numeric string",
|
|
17242
|
+
"GoogleBigQueryType": "numeric"
|
|
17243
|
+
},
|
|
17244
|
+
"instant_experience_clicks_to_open": {
|
|
17245
|
+
"description": "instant_experience_clicks_to_open",
|
|
17246
|
+
"type": "numeric string",
|
|
17247
|
+
"GoogleBigQueryType": "numeric"
|
|
17248
|
+
},
|
|
17249
|
+
"instant_experience_clicks_to_start": {
|
|
17250
|
+
"description": "instant_experience_clicks_to_start",
|
|
17251
|
+
"type": "numeric string",
|
|
17252
|
+
"GoogleBigQueryType": "numeric"
|
|
17253
|
+
},
|
|
17254
|
+
"instant_experience_outbound_clicks": {
|
|
17255
|
+
"description": "instant_experience_outbound_clicks",
|
|
17256
|
+
"type": "list<AdsActionStats>"
|
|
17257
|
+
},
|
|
17258
|
+
"interactive_component_tap": {
|
|
17259
|
+
"description": "interactive_component_tap",
|
|
17260
|
+
"type": "list<AdsActionStats>"
|
|
17261
|
+
},
|
|
17262
|
+
"marketing_messages_delivery_rate": {
|
|
17263
|
+
"description": "The number of messages delivered divided by the number of messages sent. Some messages may not be delivered, such as when a customer's device is out of service. This metric doesn't include messages sent to Europe and Japan.",
|
|
17264
|
+
"type": "numeric string",
|
|
17265
|
+
"GoogleBigQueryType": "numeric"
|
|
17266
|
+
},
|
|
17267
|
+
"mobile_app_purchase_roas": {
|
|
17268
|
+
"description": "The total return on ad spend (ROAS) from mobile app purchases. This is based on the value that you assigned when you set up the app event.",
|
|
17269
|
+
"type": "list<AdsActionStats>"
|
|
17270
|
+
},
|
|
17271
|
+
"objective": {
|
|
17272
|
+
"description": "The objective reflecting the goal you want to achieve with your advertising. It may be different from the selected objective of the campaign in some cases.",
|
|
17273
|
+
"type": "string"
|
|
17274
|
+
},
|
|
17275
|
+
"optimization_goal": {
|
|
17276
|
+
"description": "The optimization goal you selected for your ad or ad set. Your optimization goal reflects what you want to optimize for the ads.",
|
|
17277
|
+
"type": "string"
|
|
17278
|
+
},
|
|
17279
|
+
"outbound_clicks": {
|
|
17280
|
+
"description": "The number of clicks on links that take people off Facebook-owned properties.",
|
|
17281
|
+
"type": "list<AdsActionStats>"
|
|
17282
|
+
},
|
|
17283
|
+
"outbound_clicks_ctr": {
|
|
17284
|
+
"description": "The percentage of times people saw your ad and performed an outbound click.",
|
|
17285
|
+
"type": "list<AdsActionStats>"
|
|
17286
|
+
},
|
|
17287
|
+
"purchase_roas": {
|
|
17288
|
+
"description": "The total return on ad spend (ROAS) from purchases. This is based on information received from one or more of your connected Facebook Business Tools and attributed to your ads.",
|
|
17289
|
+
"type": "list<AdsActionStats>"
|
|
17290
|
+
},
|
|
17291
|
+
"qualifying_question_qualify_answer_rate": {
|
|
17292
|
+
"description": "qualifying_question_qualify_answer_rate",
|
|
17293
|
+
"type": "numeric string",
|
|
17294
|
+
"GoogleBigQueryType": "numeric"
|
|
17295
|
+
},
|
|
17296
|
+
"reach": {
|
|
17297
|
+
"description": "The number of people who saw your ads at least once. Reach is different from impressions, which may include multiple views of your ads by the same people. This metric is estimated.",
|
|
17298
|
+
"type": "numeric string",
|
|
17299
|
+
"GoogleBigQueryType": "numeric"
|
|
17300
|
+
},
|
|
17301
|
+
"region": {
|
|
17302
|
+
"description": "The region where your ads were shown.",
|
|
17303
|
+
"type": "string"
|
|
17304
|
+
},
|
|
17305
|
+
"shops_assisted_purchases": {
|
|
17306
|
+
"description": "shops_assisted_purchases",
|
|
17307
|
+
"type": "string"
|
|
17308
|
+
},
|
|
17309
|
+
"social_spend": {
|
|
17310
|
+
"description": "The total amount you've spent so far for your ads showed with social information. (ex: Jane Doe likes this).",
|
|
17311
|
+
"type": "numeric string",
|
|
17312
|
+
"GoogleBigQueryType": "numeric"
|
|
17313
|
+
},
|
|
17314
|
+
"spend": {
|
|
17315
|
+
"description": "The estimated total amount of money you've spent on your campaign, ad set or ad during its schedule. This metric is estimated.",
|
|
17316
|
+
"type": "numeric string",
|
|
17317
|
+
"GoogleSheetsFormat": "$#,##0.00",
|
|
17318
|
+
"GoogleBigQueryType": "numeric"
|
|
17319
|
+
},
|
|
17320
|
+
"updated_time": {
|
|
17321
|
+
"description": "updated_time",
|
|
17322
|
+
"type": "string"
|
|
17323
|
+
},
|
|
17324
|
+
"video_30_sec_watched_actions": {
|
|
17325
|
+
"description": "The number of times your video played for at least 30 seconds, or for nearly its total length if it's shorter than 30 seconds. For each impression of a video, we'll count video views separately and exclude any time spent replaying the video.",
|
|
17326
|
+
"type": "list<AdsActionStats>"
|
|
17327
|
+
},
|
|
17328
|
+
"video_avg_time_watched_actions": {
|
|
17329
|
+
"description": "The average time a video was played, including any time spent replaying the video for a single impression.",
|
|
17330
|
+
"type": "list<AdsActionStats>"
|
|
17331
|
+
},
|
|
17332
|
+
"video_continuous_2_sec_watched_actions": {
|
|
17333
|
+
"description": "video_continuous_2_sec_watched_actions",
|
|
17334
|
+
"type": "list<AdsActionStats>"
|
|
17335
|
+
},
|
|
17336
|
+
"video_p100_watched_actions": {
|
|
17337
|
+
"description": "The number of times your video was played at 100% of its length, including plays that skipped to this point.",
|
|
17338
|
+
"type": "list<AdsActionStats>"
|
|
17339
|
+
},
|
|
17340
|
+
"video_p25_watched_actions": {
|
|
17341
|
+
"description": "The number of times your video was played at 25% of its length, including plays that skipped to this point.",
|
|
17342
|
+
"type": "list<AdsActionStats>"
|
|
17343
|
+
},
|
|
17344
|
+
"video_p50_watched_actions": {
|
|
17345
|
+
"description": "The number of times your video was played at 50% of its length, including plays that skipped to this point.",
|
|
17346
|
+
"type": "list<AdsActionStats>"
|
|
17347
|
+
},
|
|
17348
|
+
"video_p75_watched_actions": {
|
|
17349
|
+
"description": "The number of times your video was played at 75% of its length, including plays that skipped to this point.",
|
|
17350
|
+
"type": "list<AdsActionStats>"
|
|
17351
|
+
},
|
|
17352
|
+
"video_p95_watched_actions": {
|
|
17353
|
+
"description": "The number of times your video was played at 95% of its length, including plays that skipped to this point.",
|
|
17354
|
+
"type": "list<AdsActionStats>"
|
|
17355
|
+
},
|
|
17356
|
+
"video_play_actions": {
|
|
17357
|
+
"description": "The number of times your video starts to play. This is counted for each impression of a video, and excludes replays. This metric is in development.",
|
|
17358
|
+
"type": "list<AdsActionStats>"
|
|
17359
|
+
},
|
|
17360
|
+
"video_play_curve_actions": {
|
|
17361
|
+
"description": "A video-play based curve graph that illustrates the percentage of video plays that reached a given second. Entries 0 to 14 represent seconds 0 thru 14. Entries 15 to 17 represent second ranges [15 to 20), [20 to 25), and [25 to 30). Entries 18 to 20 represent second ranges [30 to 40), [40 to 50), and [50 to 60). Entry 21 represents plays over 60 seconds.",
|
|
17362
|
+
"type": "list<AdsHistogramStats>"
|
|
17363
|
+
},
|
|
17364
|
+
"video_play_retention_0_to_15s_actions": {
|
|
17365
|
+
"description": "video_play_retention_0_to_15s_actions",
|
|
17366
|
+
"type": "list<AdsHistogramStats>"
|
|
17367
|
+
},
|
|
17368
|
+
"video_play_retention_20_to_60s_actions": {
|
|
17369
|
+
"description": "video_play_retention_20_to_60s_actions",
|
|
17370
|
+
"type": "list<AdsHistogramStats>"
|
|
17371
|
+
},
|
|
17372
|
+
"video_play_retention_graph_actions": {
|
|
17373
|
+
"description": "video_play_retention_graph_actions",
|
|
17374
|
+
"type": "list<AdsHistogramStats>"
|
|
17375
|
+
},
|
|
17376
|
+
"video_time_watched_actions": {
|
|
17377
|
+
"description": "video_time_watched_actions",
|
|
17378
|
+
"type": "list<AdsActionStats>"
|
|
17379
|
+
},
|
|
17380
|
+
"website_ctr": {
|
|
17381
|
+
"description": "The percentage of times people saw your ad and performed a link click.",
|
|
17382
|
+
"type": "list<AdsActionStats>"
|
|
17383
|
+
},
|
|
17384
|
+
"website_purchase_roas": {
|
|
17385
|
+
"description": "The total return on ad spend (ROAS) from website purchases. This is based on the value of all conversions recorded by the Facebook pixel on your website and attributed to your ads.",
|
|
17386
|
+
"type": "list<AdsActionStats>"
|
|
17387
|
+
},
|
|
17388
|
+
"wish_bid": {
|
|
17389
|
+
"description": "wish_bid",
|
|
17390
|
+
"type": "numeric string",
|
|
17391
|
+
"GoogleBigQueryType": "numeric"
|
|
17392
|
+
}
|
|
17393
|
+
};
|
|
17394
|
+
var adAccountInsightsFieldsByPublisherPlatformAndPosition = {
|
|
17395
|
+
"account_currency": {
|
|
17396
|
+
"description": "Currency that is used by your ad account.",
|
|
17397
|
+
"type": "string"
|
|
17398
|
+
},
|
|
17399
|
+
"account_id": {
|
|
17400
|
+
"description": "The ID number of your ad account, which groups your advertising activity. Your ad account includes your campaigns, ads and billing.",
|
|
17401
|
+
"type": "numeric string",
|
|
17402
|
+
"GoogleSheetsFormat": "@"
|
|
17403
|
+
},
|
|
17404
|
+
"account_name": {
|
|
17405
|
+
"description": "The name of your ad account, which groups your advertising activity. Your ad account includes your campaigns, ads and billing.",
|
|
17406
|
+
"type": "string"
|
|
17407
|
+
},
|
|
17408
|
+
"action_values": {
|
|
17409
|
+
"description": "The total value of all conversions attributed to your ads.",
|
|
17410
|
+
"type": "list<AdsActionStats>"
|
|
17411
|
+
},
|
|
17412
|
+
"actions": {
|
|
17413
|
+
"description": "The total number of actions people took that are attributed to your ads. Actions may include engagement, clicks or conversions.",
|
|
17414
|
+
"type": "list<AdsActionStats>"
|
|
17415
|
+
},
|
|
17416
|
+
"ad_click_actions": {
|
|
17417
|
+
"description": "ad_click_actions",
|
|
17418
|
+
"type": "list<AdsActionStats>"
|
|
17419
|
+
},
|
|
17420
|
+
"ad_id": {
|
|
17421
|
+
"description": "The unique ID of the ad you're viewing in reporting.",
|
|
17422
|
+
"type": "numeric string",
|
|
17423
|
+
"GoogleSheetsFormat": "@"
|
|
17424
|
+
},
|
|
17425
|
+
"ad_impression_actions": {
|
|
17426
|
+
"description": "ad_impression_actions",
|
|
17427
|
+
"type": "list<AdsActionStats>"
|
|
17428
|
+
},
|
|
17429
|
+
"ad_name": {
|
|
17430
|
+
"description": "The name of the ad you're viewing in reporting.",
|
|
17431
|
+
"type": "string"
|
|
17432
|
+
},
|
|
17433
|
+
"adset_id": {
|
|
17434
|
+
"description": "The unique ID of the ad set you're viewing in reporting. An ad set is a group of ads that share the same budget, schedule, delivery optimization and targeting.",
|
|
17435
|
+
"type": "numeric string",
|
|
17436
|
+
"GoogleSheetsFormat": "@"
|
|
17437
|
+
},
|
|
17438
|
+
"adset_name": {
|
|
17439
|
+
"description": "The name of the ad set you're viewing in reporting. An ad set is a group of ads that share the same budget, schedule, delivery optimization and targeting.",
|
|
17440
|
+
"type": "string"
|
|
17441
|
+
},
|
|
17442
|
+
"attribution_setting": {
|
|
17443
|
+
"description": "The default attribution window to be used when attribution result is calculated. Each ad set has its own attribution setting value. The attribution setting for campaign or account is calculated based on existing ad sets.",
|
|
17444
|
+
"type": "string"
|
|
17445
|
+
},
|
|
17446
|
+
"auction_bid": {
|
|
17447
|
+
"description": "auction_bid",
|
|
17448
|
+
"type": "numeric string",
|
|
17449
|
+
"GoogleBigQueryType": "numeric"
|
|
17450
|
+
},
|
|
17451
|
+
"auction_competitiveness": {
|
|
17452
|
+
"description": "auction_competitiveness",
|
|
17453
|
+
"type": "numeric string",
|
|
17454
|
+
"GoogleBigQueryType": "numeric"
|
|
17455
|
+
},
|
|
17456
|
+
"auction_max_competitor_bid": {
|
|
17457
|
+
"description": "auction_max_competitor_bid",
|
|
17458
|
+
"type": "numeric string",
|
|
17459
|
+
"GoogleBigQueryType": "numeric"
|
|
17460
|
+
},
|
|
17461
|
+
"buying_type": {
|
|
17462
|
+
"description": "The method by which you pay for and target ads in your campaigns: through dynamic auction bidding, fixed-price bidding, or reach and frequency buying. This field is currently only visible at the campaign level.",
|
|
17463
|
+
"type": "string"
|
|
17464
|
+
},
|
|
17465
|
+
"campaign_id": {
|
|
17466
|
+
"description": "The unique ID number of the ad campaign you're viewing in reporting. Your campaign contains ad sets and ads.",
|
|
17467
|
+
"type": "numeric string",
|
|
17468
|
+
"GoogleSheetsFormat": "@"
|
|
17469
|
+
},
|
|
17470
|
+
"campaign_name": {
|
|
17471
|
+
"description": "The name of the ad campaign you're viewing in reporting. Your campaign contains ad sets and ads.",
|
|
17472
|
+
"type": "string"
|
|
17473
|
+
},
|
|
17474
|
+
"canvas_avg_view_percent": {
|
|
17475
|
+
"description": "The average percentage of the Instant Experience that people saw. An Instant Experience is a screen that opens after someone interacts with your ad on a mobile device. It may include a series of interactive or multimedia components, including video, images product catalog and more.",
|
|
17476
|
+
"type": "numeric string",
|
|
17477
|
+
"GoogleBigQueryType": "numeric"
|
|
17478
|
+
},
|
|
17479
|
+
"canvas_avg_view_time": {
|
|
17480
|
+
"description": "The average total time, in seconds, that people spent viewing an Instant Experience. An Instant Experience is a screen that opens after someone interacts with your ad on a mobile device. It may include a series of interactive or multimedia components, including video, images product catalog and more.",
|
|
17481
|
+
"type": "numeric string",
|
|
17482
|
+
"GoogleBigQueryType": "numeric"
|
|
17483
|
+
},
|
|
17484
|
+
"catalog_segment_actions": {
|
|
17485
|
+
"description": "The number of actions performed attributed to your ads promoting your catalog segment, broken down by action type.",
|
|
17486
|
+
"type": "list<AdsActionStats>"
|
|
17487
|
+
},
|
|
17488
|
+
"catalog_segment_value": {
|
|
17489
|
+
"description": "The total value of all conversions from your catalog segment attributed to your ads.",
|
|
17490
|
+
"type": "list<AdsActionStats>"
|
|
17491
|
+
},
|
|
17492
|
+
"catalog_segment_value_mobile_purchase_roas": {
|
|
17493
|
+
"description": "The total return on ad spend (ROAS) from mobile app purchases for your catalog segment.",
|
|
17494
|
+
"type": "list<AdsActionStats>"
|
|
17495
|
+
},
|
|
17496
|
+
"catalog_segment_value_omni_purchase_roas": {
|
|
17497
|
+
"description": "The total return on ad spend (ROAS) from all purchases for your catalog segment.",
|
|
17498
|
+
"type": "list<AdsActionStats>"
|
|
17499
|
+
},
|
|
17500
|
+
"catalog_segment_value_website_purchase_roas": {
|
|
17501
|
+
"description": "The total return on ad spend (ROAS) from website purchases for your catalog segment.",
|
|
17502
|
+
"type": "list<AdsActionStats>"
|
|
17503
|
+
},
|
|
17504
|
+
"clicks": {
|
|
17505
|
+
"description": "The number of clicks on your ads.",
|
|
17506
|
+
"type": "numeric string",
|
|
17507
|
+
"GoogleBigQueryType": "numeric"
|
|
17508
|
+
},
|
|
17509
|
+
"conversion_values": {
|
|
17510
|
+
"description": "conversion_values",
|
|
17511
|
+
"type": "list<AdsActionStats>"
|
|
17512
|
+
},
|
|
17513
|
+
"conversions": {
|
|
17514
|
+
"description": "conversions",
|
|
17515
|
+
"type": "list<AdsActionStats>"
|
|
17516
|
+
},
|
|
17517
|
+
"converted_product_quantity": {
|
|
17518
|
+
"description": "The number of products purchased which are recorded by your merchant partner's pixel or app SDK for a given product ID and driven by your ads. Has to be used together with converted product ID breakdown.",
|
|
17519
|
+
"type": "list<AdsActionStats>"
|
|
17520
|
+
},
|
|
17521
|
+
"converted_product_value": {
|
|
17522
|
+
"description": "The value of purchases recorded by your merchant partner's pixel or app SDK for a given product ID and driven by your ads. Has to be used together with converted product ID breakdown.",
|
|
17523
|
+
"type": "list<AdsActionStats>"
|
|
17524
|
+
},
|
|
17525
|
+
"cost_per_15_sec_video_view": {
|
|
17526
|
+
"description": "cost_per_15_sec_video_view",
|
|
17527
|
+
"type": "list<AdsActionStats>"
|
|
17528
|
+
},
|
|
17529
|
+
"cost_per_2_sec_continuous_video_view": {
|
|
17530
|
+
"description": "cost_per_2_sec_continuous_video_view",
|
|
17531
|
+
"type": "list<AdsActionStats>"
|
|
17532
|
+
},
|
|
17533
|
+
"cost_per_action_type": {
|
|
17534
|
+
"description": "The average cost of a relevant action.",
|
|
17535
|
+
"type": "list<AdsActionStats>"
|
|
17536
|
+
},
|
|
17537
|
+
"cost_per_ad_click": {
|
|
17538
|
+
"description": "cost_per_ad_click",
|
|
17539
|
+
"type": "list<AdsActionStats>"
|
|
17540
|
+
},
|
|
17541
|
+
"cost_per_conversion": {
|
|
17542
|
+
"description": "cost_per_conversion",
|
|
17543
|
+
"type": "list<AdsActionStats>"
|
|
17544
|
+
},
|
|
17545
|
+
"cost_per_dda_countby_convs": {
|
|
17546
|
+
"description": "cost_per_dda_countby_convs",
|
|
17547
|
+
"type": "numeric string",
|
|
17548
|
+
"GoogleBigQueryType": "numeric"
|
|
17549
|
+
},
|
|
17550
|
+
"cost_per_inline_link_click": {
|
|
17551
|
+
"description": "The average cost of each inline link click.",
|
|
17552
|
+
"type": "numeric string",
|
|
17553
|
+
"GoogleBigQueryType": "numeric"
|
|
17554
|
+
},
|
|
17555
|
+
"cost_per_inline_post_engagement": {
|
|
17556
|
+
"description": "The average cost of each inline post engagement.",
|
|
17557
|
+
"type": "numeric string",
|
|
17558
|
+
"GoogleBigQueryType": "numeric"
|
|
17559
|
+
},
|
|
17560
|
+
"cost_per_one_thousand_ad_impression": {
|
|
17561
|
+
"description": "cost_per_one_thousand_ad_impression",
|
|
17562
|
+
"type": "list<AdsActionStats>"
|
|
17563
|
+
},
|
|
17564
|
+
"cost_per_outbound_click": {
|
|
17565
|
+
"description": "The average cost for each outbound click.",
|
|
17566
|
+
"type": "list<AdsActionStats>"
|
|
17567
|
+
},
|
|
17568
|
+
"cost_per_thruplay": {
|
|
17569
|
+
"description": "The average cost for each ThruPlay. This metric is in development.",
|
|
17570
|
+
"type": "list<AdsActionStats>"
|
|
17571
|
+
},
|
|
17572
|
+
"cost_per_unique_action_type": {
|
|
17573
|
+
"description": "The average cost of each unique action. This metric is estimated.",
|
|
17574
|
+
"type": "list<AdsActionStats>"
|
|
17575
|
+
},
|
|
17576
|
+
"cost_per_unique_click": {
|
|
17577
|
+
"description": "The average cost for each unique click (all). This metric is estimated.",
|
|
17578
|
+
"type": "numeric string",
|
|
17579
|
+
"GoogleBigQueryType": "numeric"
|
|
17580
|
+
},
|
|
17581
|
+
"cost_per_unique_conversion": {
|
|
17582
|
+
"description": "cost_per_unique_conversion",
|
|
17583
|
+
"type": "list<AdsActionStats>"
|
|
17584
|
+
},
|
|
17585
|
+
"cost_per_unique_inline_link_click": {
|
|
17586
|
+
"description": "The average cost of each unique inline link click. This metric is estimated.",
|
|
17587
|
+
"type": "numeric string",
|
|
17588
|
+
"GoogleBigQueryType": "numeric"
|
|
17589
|
+
},
|
|
17590
|
+
"cost_per_unique_outbound_click": {
|
|
17591
|
+
"description": "The average cost for each unique outbound click. This metric is estimated.",
|
|
17592
|
+
"type": "list<AdsActionStats>"
|
|
17593
|
+
},
|
|
17594
|
+
"cpc": {
|
|
17595
|
+
"description": "The average cost for each click (all).",
|
|
17596
|
+
"type": "numeric string",
|
|
17597
|
+
"GoogleBigQueryType": "numeric"
|
|
17598
|
+
},
|
|
17599
|
+
"cpm": {
|
|
17600
|
+
"description": "The average cost for 1,000 impressions.",
|
|
17601
|
+
"type": "numeric string",
|
|
17602
|
+
"GoogleBigQueryType": "numeric"
|
|
17603
|
+
},
|
|
17604
|
+
"cpp": {
|
|
17605
|
+
"description": "The average cost to reach 1,000 people. This metric is estimated.",
|
|
17606
|
+
"type": "numeric string",
|
|
17607
|
+
"GoogleBigQueryType": "numeric"
|
|
17608
|
+
},
|
|
17609
|
+
"created_time": {
|
|
17610
|
+
"description": "created_time",
|
|
17611
|
+
"type": "string"
|
|
17612
|
+
},
|
|
17613
|
+
"ctr": {
|
|
17614
|
+
"description": "The percentage of times people saw your ad and performed a click (all).",
|
|
17615
|
+
"type": "numeric string",
|
|
17616
|
+
"GoogleBigQueryType": "numeric"
|
|
17617
|
+
},
|
|
17618
|
+
"date_start": {
|
|
17619
|
+
"description": "The start date for your data. This is controlled by the date range you've selected for your reporting view.",
|
|
17620
|
+
"type": "string",
|
|
17621
|
+
"GoogleBigQueryType": "date",
|
|
17622
|
+
"GoogleBigQueryPartitioned": true
|
|
17623
|
+
},
|
|
17624
|
+
"date_stop": {
|
|
17625
|
+
"description": "The end date for your data. This is controlled by the date range you've selected for your reporting view.",
|
|
17626
|
+
"type": "string",
|
|
17627
|
+
"GoogleBigQueryType": "date"
|
|
17628
|
+
},
|
|
17629
|
+
"dda_countby_convs": {
|
|
17630
|
+
"description": "dda_countby_convs",
|
|
17631
|
+
"type": "numeric string",
|
|
17632
|
+
"GoogleBigQueryType": "numeric"
|
|
17633
|
+
},
|
|
17634
|
+
"dda_results": {
|
|
17635
|
+
"description": "dda_results",
|
|
17636
|
+
"type": "list<AdsInsightsDdaResult>"
|
|
17637
|
+
},
|
|
17638
|
+
"frequency": {
|
|
17639
|
+
"description": "The average number of times each person saw your ad. This metric is estimated.",
|
|
17640
|
+
"type": "numeric string",
|
|
17641
|
+
"GoogleBigQueryType": "numeric"
|
|
17642
|
+
},
|
|
17643
|
+
"full_view_impressions": {
|
|
17644
|
+
"description": "The number of Full Views on your Page's posts as a result of your ad.",
|
|
17645
|
+
"type": "numeric string",
|
|
17646
|
+
"GoogleBigQueryType": "numeric"
|
|
17647
|
+
},
|
|
17648
|
+
"full_view_reach": {
|
|
17649
|
+
"description": "The number of people who performed a Full View on your Page's post as a result of your ad.",
|
|
17650
|
+
"type": "numeric string",
|
|
17651
|
+
"GoogleBigQueryType": "numeric"
|
|
17652
|
+
},
|
|
17653
|
+
"impressions": {
|
|
17654
|
+
"description": "The number of times your ads were on screen.",
|
|
17655
|
+
"type": "numeric string",
|
|
17656
|
+
"GoogleBigQueryType": "numeric"
|
|
17657
|
+
},
|
|
17658
|
+
"inline_link_click_ctr": {
|
|
17659
|
+
"description": "The percentage of time people saw your ads and performed an inline link click.",
|
|
17660
|
+
"type": "numeric string",
|
|
17661
|
+
"GoogleBigQueryType": "numeric"
|
|
17662
|
+
},
|
|
17663
|
+
"inline_link_clicks": {
|
|
17664
|
+
"description": "The number of clicks on links to select destinations or experiences, on or off Facebook-owned properties. Inline link clicks use a fixed 1-day-click attribution window.",
|
|
17665
|
+
"type": "numeric string",
|
|
17666
|
+
"GoogleBigQueryType": "numeric"
|
|
17667
|
+
},
|
|
17668
|
+
"inline_post_engagement": {
|
|
17669
|
+
"description": "The total number of actions that people take involving your ads. Inline post engagements use a fixed 1-day-click attribution window.",
|
|
17670
|
+
"type": "numeric string",
|
|
17671
|
+
"GoogleBigQueryType": "numeric"
|
|
17672
|
+
},
|
|
17673
|
+
"instagram_upcoming_event_reminders_set": {
|
|
17674
|
+
"description": "instagram_upcoming_event_reminders_set",
|
|
17675
|
+
"type": "numeric string",
|
|
17676
|
+
"GoogleBigQueryType": "numeric"
|
|
17677
|
+
},
|
|
17678
|
+
"instant_experience_clicks_to_open": {
|
|
17679
|
+
"description": "instant_experience_clicks_to_open",
|
|
17680
|
+
"type": "numeric string",
|
|
17681
|
+
"GoogleBigQueryType": "numeric"
|
|
17682
|
+
},
|
|
17683
|
+
"instant_experience_clicks_to_start": {
|
|
17684
|
+
"description": "instant_experience_clicks_to_start",
|
|
17685
|
+
"type": "numeric string",
|
|
17686
|
+
"GoogleBigQueryType": "numeric"
|
|
17687
|
+
},
|
|
17688
|
+
"instant_experience_outbound_clicks": {
|
|
17689
|
+
"description": "instant_experience_outbound_clicks",
|
|
17690
|
+
"type": "list<AdsActionStats>"
|
|
17691
|
+
},
|
|
17692
|
+
"interactive_component_tap": {
|
|
17693
|
+
"description": "interactive_component_tap",
|
|
17694
|
+
"type": "list<AdsActionStats>"
|
|
17695
|
+
},
|
|
17696
|
+
"marketing_messages_delivery_rate": {
|
|
17697
|
+
"description": "The number of messages delivered divided by the number of messages sent. Some messages may not be delivered, such as when a customer's device is out of service. This metric doesn't include messages sent to Europe and Japan.",
|
|
17698
|
+
"type": "numeric string",
|
|
17699
|
+
"GoogleBigQueryType": "numeric"
|
|
17700
|
+
},
|
|
17701
|
+
"mobile_app_purchase_roas": {
|
|
17702
|
+
"description": "The total return on ad spend (ROAS) from mobile app purchases. This is based on the value that you assigned when you set up the app event.",
|
|
17703
|
+
"type": "list<AdsActionStats>"
|
|
17704
|
+
},
|
|
17705
|
+
"objective": {
|
|
17706
|
+
"description": "The objective reflecting the goal you want to achieve with your advertising. It may be different from the selected objective of the campaign in some cases.",
|
|
17707
|
+
"type": "string"
|
|
17708
|
+
},
|
|
17709
|
+
"optimization_goal": {
|
|
17710
|
+
"description": "The optimization goal you selected for your ad or ad set. Your optimization goal reflects what you want to optimize for the ads.",
|
|
17711
|
+
"type": "string"
|
|
17712
|
+
},
|
|
17713
|
+
"outbound_clicks": {
|
|
17714
|
+
"description": "The number of clicks on links that take people off Facebook-owned properties.",
|
|
17715
|
+
"type": "list<AdsActionStats>"
|
|
17716
|
+
},
|
|
17717
|
+
"outbound_clicks_ctr": {
|
|
17718
|
+
"description": "The percentage of times people saw your ad and performed an outbound click.",
|
|
17719
|
+
"type": "list<AdsActionStats>"
|
|
17720
|
+
},
|
|
17721
|
+
"platform_position": {
|
|
17722
|
+
"description": "platform_position",
|
|
17723
|
+
"type": "string"
|
|
17724
|
+
},
|
|
17725
|
+
"publisher_platform": {
|
|
17726
|
+
"description": "Which platform your ad was shown, for example on Facebook, Instagram, or Audience Network.",
|
|
17727
|
+
"type": "string"
|
|
17728
|
+
},
|
|
17729
|
+
"purchase_roas": {
|
|
17730
|
+
"description": "The total return on ad spend (ROAS) from purchases. This is based on information received from one or more of your connected Facebook Business Tools and attributed to your ads.",
|
|
17731
|
+
"type": "list<AdsActionStats>"
|
|
17732
|
+
},
|
|
17733
|
+
"qualifying_question_qualify_answer_rate": {
|
|
17734
|
+
"description": "qualifying_question_qualify_answer_rate",
|
|
17735
|
+
"type": "numeric string",
|
|
17736
|
+
"GoogleBigQueryType": "numeric"
|
|
17737
|
+
},
|
|
17738
|
+
"reach": {
|
|
17739
|
+
"description": "The number of people who saw your ads at least once. Reach is different from impressions, which may include multiple views of your ads by the same people. This metric is estimated.",
|
|
17740
|
+
"type": "numeric string",
|
|
17741
|
+
"GoogleBigQueryType": "numeric"
|
|
17742
|
+
},
|
|
17743
|
+
"shops_assisted_purchases": {
|
|
17744
|
+
"description": "shops_assisted_purchases",
|
|
17745
|
+
"type": "string"
|
|
17746
|
+
},
|
|
17747
|
+
"social_spend": {
|
|
17748
|
+
"description": "The total amount you've spent so far for your ads showed with social information. (ex: Jane Doe likes this).",
|
|
17749
|
+
"type": "numeric string",
|
|
17750
|
+
"GoogleBigQueryType": "numeric"
|
|
17751
|
+
},
|
|
17752
|
+
"spend": {
|
|
17753
|
+
"description": "The estimated total amount of money you've spent on your campaign, ad set or ad during its schedule. This metric is estimated.",
|
|
17754
|
+
"type": "numeric string",
|
|
17755
|
+
"GoogleSheetsFormat": "$#,##0.00",
|
|
17756
|
+
"GoogleBigQueryType": "numeric"
|
|
17757
|
+
},
|
|
17758
|
+
"updated_time": {
|
|
17759
|
+
"description": "updated_time",
|
|
17760
|
+
"type": "string"
|
|
17761
|
+
},
|
|
17762
|
+
"video_30_sec_watched_actions": {
|
|
17763
|
+
"description": "The number of times your video played for at least 30 seconds, or for nearly its total length if it's shorter than 30 seconds. For each impression of a video, we'll count video views separately and exclude any time spent replaying the video.",
|
|
17764
|
+
"type": "list<AdsActionStats>"
|
|
17765
|
+
},
|
|
17766
|
+
"video_avg_time_watched_actions": {
|
|
17767
|
+
"description": "The average time a video was played, including any time spent replaying the video for a single impression.",
|
|
17768
|
+
"type": "list<AdsActionStats>"
|
|
17769
|
+
},
|
|
17770
|
+
"video_continuous_2_sec_watched_actions": {
|
|
17771
|
+
"description": "video_continuous_2_sec_watched_actions",
|
|
17772
|
+
"type": "list<AdsActionStats>"
|
|
17773
|
+
},
|
|
17774
|
+
"video_p100_watched_actions": {
|
|
17775
|
+
"description": "The number of times your video was played at 100% of its length, including plays that skipped to this point.",
|
|
17776
|
+
"type": "list<AdsActionStats>"
|
|
17777
|
+
},
|
|
17778
|
+
"video_p25_watched_actions": {
|
|
17779
|
+
"description": "The number of times your video was played at 25% of its length, including plays that skipped to this point.",
|
|
17780
|
+
"type": "list<AdsActionStats>"
|
|
17781
|
+
},
|
|
17782
|
+
"video_p50_watched_actions": {
|
|
17783
|
+
"description": "The number of times your video was played at 50% of its length, including plays that skipped to this point.",
|
|
17784
|
+
"type": "list<AdsActionStats>"
|
|
17785
|
+
},
|
|
17786
|
+
"video_p75_watched_actions": {
|
|
17787
|
+
"description": "The number of times your video was played at 75% of its length, including plays that skipped to this point.",
|
|
17788
|
+
"type": "list<AdsActionStats>"
|
|
17789
|
+
},
|
|
17790
|
+
"video_p95_watched_actions": {
|
|
17791
|
+
"description": "The number of times your video was played at 95% of its length, including plays that skipped to this point.",
|
|
17792
|
+
"type": "list<AdsActionStats>"
|
|
17793
|
+
},
|
|
17794
|
+
"video_play_actions": {
|
|
17795
|
+
"description": "The number of times your video starts to play. This is counted for each impression of a video, and excludes replays. This metric is in development.",
|
|
17796
|
+
"type": "list<AdsActionStats>"
|
|
17797
|
+
},
|
|
17798
|
+
"video_play_curve_actions": {
|
|
17799
|
+
"description": "A video-play based curve graph that illustrates the percentage of video plays that reached a given second. Entries 0 to 14 represent seconds 0 thru 14. Entries 15 to 17 represent second ranges [15 to 20), [20 to 25), and [25 to 30). Entries 18 to 20 represent second ranges [30 to 40), [40 to 50), and [50 to 60). Entry 21 represents plays over 60 seconds.",
|
|
17800
|
+
"type": "list<AdsHistogramStats>"
|
|
17801
|
+
},
|
|
17802
|
+
"video_play_retention_0_to_15s_actions": {
|
|
17803
|
+
"description": "video_play_retention_0_to_15s_actions",
|
|
17804
|
+
"type": "list<AdsHistogramStats>"
|
|
17805
|
+
},
|
|
17806
|
+
"video_play_retention_20_to_60s_actions": {
|
|
17807
|
+
"description": "video_play_retention_20_to_60s_actions",
|
|
17808
|
+
"type": "list<AdsHistogramStats>"
|
|
17809
|
+
},
|
|
17810
|
+
"video_play_retention_graph_actions": {
|
|
17811
|
+
"description": "video_play_retention_graph_actions",
|
|
17812
|
+
"type": "list<AdsHistogramStats>"
|
|
17813
|
+
},
|
|
17814
|
+
"video_time_watched_actions": {
|
|
17815
|
+
"description": "video_time_watched_actions",
|
|
17816
|
+
"type": "list<AdsActionStats>"
|
|
17817
|
+
},
|
|
17818
|
+
"website_ctr": {
|
|
17819
|
+
"description": "The percentage of times people saw your ad and performed a link click.",
|
|
17820
|
+
"type": "list<AdsActionStats>"
|
|
17821
|
+
},
|
|
17822
|
+
"website_purchase_roas": {
|
|
17823
|
+
"description": "The total return on ad spend (ROAS) from website purchases. This is based on the value of all conversions recorded by the Facebook pixel on your website and attributed to your ads.",
|
|
17824
|
+
"type": "list<AdsActionStats>"
|
|
17825
|
+
},
|
|
17826
|
+
"wish_bid": {
|
|
17827
|
+
"description": "wish_bid",
|
|
17828
|
+
"type": "numeric string",
|
|
17829
|
+
"GoogleBigQueryType": "numeric"
|
|
17830
|
+
}
|
|
17831
|
+
};
|
|
17832
|
+
var adAccountInsightsFieldsByProductId = {
|
|
17833
|
+
"account_currency": {
|
|
17834
|
+
"description": "Currency that is used by your ad account.",
|
|
17835
|
+
"type": "string"
|
|
17836
|
+
},
|
|
17837
|
+
"account_id": {
|
|
17838
|
+
"description": "The ID number of your ad account, which groups your advertising activity. Your ad account includes your campaigns, ads and billing.",
|
|
17839
|
+
"type": "numeric string",
|
|
17840
|
+
"GoogleSheetsFormat": "@"
|
|
17841
|
+
},
|
|
17842
|
+
"account_name": {
|
|
17843
|
+
"description": "The name of your ad account, which groups your advertising activity. Your ad account includes your campaigns, ads and billing.",
|
|
17844
|
+
"type": "string"
|
|
17845
|
+
},
|
|
17846
|
+
"action_values": {
|
|
17847
|
+
"description": "The total value of all conversions attributed to your ads.",
|
|
17848
|
+
"type": "list<AdsActionStats>"
|
|
17849
|
+
},
|
|
17850
|
+
"actions": {
|
|
17851
|
+
"description": "The total number of actions people took that are attributed to your ads. Actions may include engagement, clicks or conversions.",
|
|
17852
|
+
"type": "list<AdsActionStats>"
|
|
17853
|
+
},
|
|
17854
|
+
"ad_click_actions": {
|
|
17855
|
+
"description": "ad_click_actions",
|
|
17856
|
+
"type": "list<AdsActionStats>"
|
|
17857
|
+
},
|
|
17858
|
+
"ad_id": {
|
|
17859
|
+
"description": "The unique ID of the ad you're viewing in reporting.",
|
|
17860
|
+
"type": "numeric string",
|
|
17861
|
+
"GoogleSheetsFormat": "@"
|
|
17862
|
+
},
|
|
17863
|
+
"ad_impression_actions": {
|
|
17864
|
+
"description": "ad_impression_actions",
|
|
17865
|
+
"type": "list<AdsActionStats>"
|
|
17866
|
+
},
|
|
17867
|
+
"ad_name": {
|
|
17868
|
+
"description": "The name of the ad you're viewing in reporting.",
|
|
17869
|
+
"type": "string"
|
|
17870
|
+
},
|
|
17871
|
+
"adset_id": {
|
|
17872
|
+
"description": "The unique ID of the ad set you're viewing in reporting. An ad set is a group of ads that share the same budget, schedule, delivery optimization and targeting.",
|
|
17873
|
+
"type": "numeric string",
|
|
17874
|
+
"GoogleSheetsFormat": "@"
|
|
17875
|
+
},
|
|
17876
|
+
"adset_name": {
|
|
17877
|
+
"description": "The name of the ad set you're viewing in reporting. An ad set is a group of ads that share the same budget, schedule, delivery optimization and targeting.",
|
|
17878
|
+
"type": "string"
|
|
17879
|
+
},
|
|
17880
|
+
"attribution_setting": {
|
|
17881
|
+
"description": "The default attribution window to be used when attribution result is calculated. Each ad set has its own attribution setting value. The attribution setting for campaign or account is calculated based on existing ad sets.",
|
|
17882
|
+
"type": "string"
|
|
17883
|
+
},
|
|
17884
|
+
"auction_bid": {
|
|
17885
|
+
"description": "auction_bid",
|
|
17886
|
+
"type": "numeric string",
|
|
17887
|
+
"GoogleBigQueryType": "numeric"
|
|
17888
|
+
},
|
|
17889
|
+
"auction_competitiveness": {
|
|
17890
|
+
"description": "auction_competitiveness",
|
|
17891
|
+
"type": "numeric string",
|
|
17892
|
+
"GoogleBigQueryType": "numeric"
|
|
17893
|
+
},
|
|
17894
|
+
"auction_max_competitor_bid": {
|
|
17895
|
+
"description": "auction_max_competitor_bid",
|
|
17896
|
+
"type": "numeric string",
|
|
17897
|
+
"GoogleBigQueryType": "numeric"
|
|
17898
|
+
},
|
|
17899
|
+
"buying_type": {
|
|
17900
|
+
"description": "The method by which you pay for and target ads in your campaigns: through dynamic auction bidding, fixed-price bidding, or reach and frequency buying. This field is currently only visible at the campaign level.",
|
|
17901
|
+
"type": "string"
|
|
17902
|
+
},
|
|
17903
|
+
"campaign_id": {
|
|
17904
|
+
"description": "The unique ID number of the ad campaign you're viewing in reporting. Your campaign contains ad sets and ads.",
|
|
17905
|
+
"type": "numeric string",
|
|
17906
|
+
"GoogleSheetsFormat": "@"
|
|
17907
|
+
},
|
|
17908
|
+
"campaign_name": {
|
|
17909
|
+
"description": "The name of the ad campaign you're viewing in reporting. Your campaign contains ad sets and ads.",
|
|
17910
|
+
"type": "string"
|
|
17911
|
+
},
|
|
17912
|
+
"canvas_avg_view_percent": {
|
|
17913
|
+
"description": "The average percentage of the Instant Experience that people saw. An Instant Experience is a screen that opens after someone interacts with your ad on a mobile device. It may include a series of interactive or multimedia components, including video, images product catalog and more.",
|
|
17914
|
+
"type": "numeric string",
|
|
17915
|
+
"GoogleBigQueryType": "numeric"
|
|
17916
|
+
},
|
|
17917
|
+
"canvas_avg_view_time": {
|
|
17918
|
+
"description": "The average total time, in seconds, that people spent viewing an Instant Experience. An Instant Experience is a screen that opens after someone interacts with your ad on a mobile device. It may include a series of interactive or multimedia components, including video, images product catalog and more.",
|
|
17919
|
+
"type": "numeric string",
|
|
17920
|
+
"GoogleBigQueryType": "numeric"
|
|
17921
|
+
},
|
|
17922
|
+
"catalog_segment_actions": {
|
|
17923
|
+
"description": "The number of actions performed attributed to your ads promoting your catalog segment, broken down by action type.",
|
|
17924
|
+
"type": "list<AdsActionStats>"
|
|
17925
|
+
},
|
|
17926
|
+
"catalog_segment_value": {
|
|
17927
|
+
"description": "The total value of all conversions from your catalog segment attributed to your ads.",
|
|
17928
|
+
"type": "list<AdsActionStats>"
|
|
17929
|
+
},
|
|
17930
|
+
"catalog_segment_value_mobile_purchase_roas": {
|
|
17931
|
+
"description": "The total return on ad spend (ROAS) from mobile app purchases for your catalog segment.",
|
|
17932
|
+
"type": "list<AdsActionStats>"
|
|
17933
|
+
},
|
|
17934
|
+
"catalog_segment_value_omni_purchase_roas": {
|
|
17935
|
+
"description": "The total return on ad spend (ROAS) from all purchases for your catalog segment.",
|
|
17936
|
+
"type": "list<AdsActionStats>"
|
|
17937
|
+
},
|
|
17938
|
+
"catalog_segment_value_website_purchase_roas": {
|
|
17939
|
+
"description": "The total return on ad spend (ROAS) from website purchases for your catalog segment.",
|
|
17940
|
+
"type": "list<AdsActionStats>"
|
|
17941
|
+
},
|
|
17942
|
+
"clicks": {
|
|
17943
|
+
"description": "The number of clicks on your ads.",
|
|
17944
|
+
"type": "numeric string",
|
|
17945
|
+
"GoogleBigQueryType": "numeric"
|
|
17946
|
+
},
|
|
17947
|
+
"conversion_values": {
|
|
17948
|
+
"description": "conversion_values",
|
|
17949
|
+
"type": "list<AdsActionStats>"
|
|
17950
|
+
},
|
|
17951
|
+
"conversions": {
|
|
17952
|
+
"description": "conversions",
|
|
17953
|
+
"type": "list<AdsActionStats>"
|
|
17954
|
+
},
|
|
17955
|
+
"converted_product_quantity": {
|
|
17956
|
+
"description": "The number of products purchased which are recorded by your merchant partner's pixel or app SDK for a given product ID and driven by your ads. Has to be used together with converted product ID breakdown.",
|
|
17957
|
+
"type": "list<AdsActionStats>"
|
|
17958
|
+
},
|
|
17959
|
+
"converted_product_value": {
|
|
17960
|
+
"description": "The value of purchases recorded by your merchant partner's pixel or app SDK for a given product ID and driven by your ads. Has to be used together with converted product ID breakdown.",
|
|
17961
|
+
"type": "list<AdsActionStats>"
|
|
17962
|
+
},
|
|
17963
|
+
"cost_per_15_sec_video_view": {
|
|
17964
|
+
"description": "cost_per_15_sec_video_view",
|
|
17965
|
+
"type": "list<AdsActionStats>"
|
|
17966
|
+
},
|
|
17967
|
+
"cost_per_2_sec_continuous_video_view": {
|
|
17968
|
+
"description": "cost_per_2_sec_continuous_video_view",
|
|
17969
|
+
"type": "list<AdsActionStats>"
|
|
17970
|
+
},
|
|
17971
|
+
"cost_per_action_type": {
|
|
17972
|
+
"description": "The average cost of a relevant action.",
|
|
17973
|
+
"type": "list<AdsActionStats>"
|
|
17974
|
+
},
|
|
17975
|
+
"cost_per_ad_click": {
|
|
17976
|
+
"description": "cost_per_ad_click",
|
|
17977
|
+
"type": "list<AdsActionStats>"
|
|
17978
|
+
},
|
|
17979
|
+
"cost_per_conversion": {
|
|
17980
|
+
"description": "cost_per_conversion",
|
|
17981
|
+
"type": "list<AdsActionStats>"
|
|
17982
|
+
},
|
|
17983
|
+
"cost_per_dda_countby_convs": {
|
|
17984
|
+
"description": "cost_per_dda_countby_convs",
|
|
17985
|
+
"type": "numeric string",
|
|
17986
|
+
"GoogleBigQueryType": "numeric"
|
|
17987
|
+
},
|
|
17988
|
+
"cost_per_inline_link_click": {
|
|
17989
|
+
"description": "The average cost of each inline link click.",
|
|
17990
|
+
"type": "numeric string",
|
|
17991
|
+
"GoogleBigQueryType": "numeric"
|
|
17992
|
+
},
|
|
17993
|
+
"cost_per_inline_post_engagement": {
|
|
17994
|
+
"description": "The average cost of each inline post engagement.",
|
|
17995
|
+
"type": "numeric string",
|
|
17996
|
+
"GoogleBigQueryType": "numeric"
|
|
17997
|
+
},
|
|
17998
|
+
"cost_per_one_thousand_ad_impression": {
|
|
17999
|
+
"description": "cost_per_one_thousand_ad_impression",
|
|
18000
|
+
"type": "list<AdsActionStats>"
|
|
18001
|
+
},
|
|
18002
|
+
"cost_per_outbound_click": {
|
|
18003
|
+
"description": "The average cost for each outbound click.",
|
|
18004
|
+
"type": "list<AdsActionStats>"
|
|
18005
|
+
},
|
|
18006
|
+
"cost_per_thruplay": {
|
|
18007
|
+
"description": "The average cost for each ThruPlay. This metric is in development.",
|
|
18008
|
+
"type": "list<AdsActionStats>"
|
|
18009
|
+
},
|
|
18010
|
+
"cost_per_unique_action_type": {
|
|
18011
|
+
"description": "The average cost of each unique action. This metric is estimated.",
|
|
18012
|
+
"type": "list<AdsActionStats>"
|
|
18013
|
+
},
|
|
18014
|
+
"cost_per_unique_click": {
|
|
18015
|
+
"description": "The average cost for each unique click (all). This metric is estimated.",
|
|
18016
|
+
"type": "numeric string",
|
|
18017
|
+
"GoogleBigQueryType": "numeric"
|
|
18018
|
+
},
|
|
18019
|
+
"cost_per_unique_conversion": {
|
|
18020
|
+
"description": "cost_per_unique_conversion",
|
|
18021
|
+
"type": "list<AdsActionStats>"
|
|
18022
|
+
},
|
|
18023
|
+
"cost_per_unique_inline_link_click": {
|
|
18024
|
+
"description": "The average cost of each unique inline link click. This metric is estimated.",
|
|
18025
|
+
"type": "numeric string",
|
|
18026
|
+
"GoogleBigQueryType": "numeric"
|
|
18027
|
+
},
|
|
18028
|
+
"cost_per_unique_outbound_click": {
|
|
18029
|
+
"description": "The average cost for each unique outbound click. This metric is estimated.",
|
|
18030
|
+
"type": "list<AdsActionStats>"
|
|
18031
|
+
},
|
|
18032
|
+
"cpc": {
|
|
18033
|
+
"description": "The average cost for each click (all).",
|
|
18034
|
+
"type": "numeric string",
|
|
18035
|
+
"GoogleBigQueryType": "numeric"
|
|
18036
|
+
},
|
|
18037
|
+
"cpm": {
|
|
18038
|
+
"description": "The average cost for 1,000 impressions.",
|
|
18039
|
+
"type": "numeric string",
|
|
18040
|
+
"GoogleBigQueryType": "numeric"
|
|
18041
|
+
},
|
|
18042
|
+
"cpp": {
|
|
18043
|
+
"description": "The average cost to reach 1,000 people. This metric is estimated.",
|
|
18044
|
+
"type": "numeric string",
|
|
18045
|
+
"GoogleBigQueryType": "numeric"
|
|
18046
|
+
},
|
|
18047
|
+
"created_time": {
|
|
18048
|
+
"description": "created_time",
|
|
18049
|
+
"type": "string"
|
|
18050
|
+
},
|
|
18051
|
+
"ctr": {
|
|
18052
|
+
"description": "The percentage of times people saw your ad and performed a click (all).",
|
|
18053
|
+
"type": "numeric string",
|
|
18054
|
+
"GoogleBigQueryType": "numeric"
|
|
18055
|
+
},
|
|
18056
|
+
"date_start": {
|
|
18057
|
+
"description": "The start date for your data. This is controlled by the date range you've selected for your reporting view.",
|
|
18058
|
+
"type": "string",
|
|
18059
|
+
"GoogleBigQueryType": "date",
|
|
18060
|
+
"GoogleBigQueryPartitioned": true
|
|
18061
|
+
},
|
|
18062
|
+
"date_stop": {
|
|
18063
|
+
"description": "The end date for your data. This is controlled by the date range you've selected for your reporting view.",
|
|
18064
|
+
"type": "string",
|
|
18065
|
+
"GoogleBigQueryType": "date"
|
|
18066
|
+
},
|
|
18067
|
+
"dda_countby_convs": {
|
|
18068
|
+
"description": "dda_countby_convs",
|
|
18069
|
+
"type": "numeric string",
|
|
18070
|
+
"GoogleBigQueryType": "numeric"
|
|
18071
|
+
},
|
|
18072
|
+
"dda_results": {
|
|
18073
|
+
"description": "dda_results",
|
|
18074
|
+
"type": "list<AdsInsightsDdaResult>"
|
|
18075
|
+
},
|
|
18076
|
+
"frequency": {
|
|
18077
|
+
"description": "The average number of times each person saw your ad. This metric is estimated.",
|
|
18078
|
+
"type": "numeric string",
|
|
18079
|
+
"GoogleBigQueryType": "numeric"
|
|
18080
|
+
},
|
|
18081
|
+
"full_view_impressions": {
|
|
18082
|
+
"description": "The number of Full Views on your Page's posts as a result of your ad.",
|
|
18083
|
+
"type": "numeric string",
|
|
18084
|
+
"GoogleBigQueryType": "numeric"
|
|
18085
|
+
},
|
|
18086
|
+
"full_view_reach": {
|
|
18087
|
+
"description": "The number of people who performed a Full View on your Page's post as a result of your ad.",
|
|
18088
|
+
"type": "numeric string",
|
|
18089
|
+
"GoogleBigQueryType": "numeric"
|
|
18090
|
+
},
|
|
18091
|
+
"impressions": {
|
|
18092
|
+
"description": "The number of times your ads were on screen.",
|
|
18093
|
+
"type": "numeric string",
|
|
18094
|
+
"GoogleBigQueryType": "numeric"
|
|
18095
|
+
},
|
|
18096
|
+
"inline_link_click_ctr": {
|
|
18097
|
+
"description": "The percentage of time people saw your ads and performed an inline link click.",
|
|
18098
|
+
"type": "numeric string",
|
|
18099
|
+
"GoogleBigQueryType": "numeric"
|
|
18100
|
+
},
|
|
18101
|
+
"inline_link_clicks": {
|
|
18102
|
+
"description": "The number of clicks on links to select destinations or experiences, on or off Facebook-owned properties. Inline link clicks use a fixed 1-day-click attribution window.",
|
|
18103
|
+
"type": "numeric string",
|
|
18104
|
+
"GoogleBigQueryType": "numeric"
|
|
18105
|
+
},
|
|
18106
|
+
"inline_post_engagement": {
|
|
18107
|
+
"description": "The total number of actions that people take involving your ads. Inline post engagements use a fixed 1-day-click attribution window.",
|
|
18108
|
+
"type": "numeric string",
|
|
18109
|
+
"GoogleBigQueryType": "numeric"
|
|
18110
|
+
},
|
|
18111
|
+
"instagram_upcoming_event_reminders_set": {
|
|
18112
|
+
"description": "instagram_upcoming_event_reminders_set",
|
|
18113
|
+
"type": "numeric string",
|
|
18114
|
+
"GoogleBigQueryType": "numeric"
|
|
18115
|
+
},
|
|
18116
|
+
"instant_experience_clicks_to_open": {
|
|
18117
|
+
"description": "instant_experience_clicks_to_open",
|
|
18118
|
+
"type": "numeric string",
|
|
18119
|
+
"GoogleBigQueryType": "numeric"
|
|
18120
|
+
},
|
|
18121
|
+
"instant_experience_clicks_to_start": {
|
|
18122
|
+
"description": "instant_experience_clicks_to_start",
|
|
18123
|
+
"type": "numeric string",
|
|
18124
|
+
"GoogleBigQueryType": "numeric"
|
|
18125
|
+
},
|
|
18126
|
+
"instant_experience_outbound_clicks": {
|
|
18127
|
+
"description": "instant_experience_outbound_clicks",
|
|
18128
|
+
"type": "list<AdsActionStats>"
|
|
18129
|
+
},
|
|
18130
|
+
"interactive_component_tap": {
|
|
18131
|
+
"description": "interactive_component_tap",
|
|
18132
|
+
"type": "list<AdsActionStats>"
|
|
18133
|
+
},
|
|
18134
|
+
"marketing_messages_delivery_rate": {
|
|
18135
|
+
"description": "The number of messages delivered divided by the number of messages sent. Some messages may not be delivered, such as when a customer's device is out of service. This metric doesn't include messages sent to Europe and Japan.",
|
|
18136
|
+
"type": "numeric string",
|
|
18137
|
+
"GoogleBigQueryType": "numeric"
|
|
18138
|
+
},
|
|
18139
|
+
"mobile_app_purchase_roas": {
|
|
18140
|
+
"description": "The total return on ad spend (ROAS) from mobile app purchases. This is based on the value that you assigned when you set up the app event.",
|
|
18141
|
+
"type": "list<AdsActionStats>"
|
|
18142
|
+
},
|
|
18143
|
+
"objective": {
|
|
18144
|
+
"description": "The objective reflecting the goal you want to achieve with your advertising. It may be different from the selected objective of the campaign in some cases.",
|
|
18145
|
+
"type": "string"
|
|
18146
|
+
},
|
|
18147
|
+
"optimization_goal": {
|
|
18148
|
+
"description": "The optimization goal you selected for your ad or ad set. Your optimization goal reflects what you want to optimize for the ads.",
|
|
18149
|
+
"type": "string"
|
|
18150
|
+
},
|
|
18151
|
+
"outbound_clicks": {
|
|
18152
|
+
"description": "The number of clicks on links that take people off Facebook-owned properties.",
|
|
18153
|
+
"type": "list<AdsActionStats>"
|
|
18154
|
+
},
|
|
18155
|
+
"outbound_clicks_ctr": {
|
|
18156
|
+
"description": "The percentage of times people saw your ad and performed an outbound click.",
|
|
18157
|
+
"type": "list<AdsActionStats>"
|
|
18158
|
+
},
|
|
18159
|
+
"product_id": {
|
|
18160
|
+
"description": "The ID of the product associated with the ad.",
|
|
18161
|
+
"type": "string"
|
|
18162
|
+
},
|
|
18163
|
+
"purchase_roas": {
|
|
18164
|
+
"description": "The total return on ad spend (ROAS) from purchases. This is based on information received from one or more of your connected Facebook Business Tools and attributed to your ads.",
|
|
18165
|
+
"type": "list<AdsActionStats>"
|
|
18166
|
+
},
|
|
18167
|
+
"qualifying_question_qualify_answer_rate": {
|
|
18168
|
+
"description": "qualifying_question_qualify_answer_rate",
|
|
18169
|
+
"type": "numeric string",
|
|
18170
|
+
"GoogleBigQueryType": "numeric"
|
|
18171
|
+
},
|
|
18172
|
+
"reach": {
|
|
18173
|
+
"description": "The number of people who saw your ads at least once. Reach is different from impressions, which may include multiple views of your ads by the same people. This metric is estimated.",
|
|
18174
|
+
"type": "numeric string",
|
|
18175
|
+
"GoogleBigQueryType": "numeric"
|
|
18176
|
+
},
|
|
18177
|
+
"shops_assisted_purchases": {
|
|
18178
|
+
"description": "shops_assisted_purchases",
|
|
18179
|
+
"type": "string"
|
|
18180
|
+
},
|
|
18181
|
+
"social_spend": {
|
|
18182
|
+
"description": "The total amount you've spent so far for your ads showed with social information. (ex: Jane Doe likes this).",
|
|
18183
|
+
"type": "numeric string",
|
|
18184
|
+
"GoogleBigQueryType": "numeric"
|
|
18185
|
+
},
|
|
18186
|
+
"spend": {
|
|
18187
|
+
"description": "The estimated total amount of money you've spent on your campaign, ad set or ad during its schedule. This metric is estimated.",
|
|
18188
|
+
"type": "numeric string",
|
|
18189
|
+
"GoogleSheetsFormat": "$#,##0.00",
|
|
18190
|
+
"GoogleBigQueryType": "numeric"
|
|
18191
|
+
},
|
|
18192
|
+
"updated_time": {
|
|
18193
|
+
"description": "updated_time",
|
|
18194
|
+
"type": "string"
|
|
18195
|
+
},
|
|
18196
|
+
"video_30_sec_watched_actions": {
|
|
18197
|
+
"description": "The number of times your video played for at least 30 seconds, or for nearly its total length if it's shorter than 30 seconds. For each impression of a video, we'll count video views separately and exclude any time spent replaying the video.",
|
|
18198
|
+
"type": "list<AdsActionStats>"
|
|
18199
|
+
},
|
|
18200
|
+
"video_avg_time_watched_actions": {
|
|
18201
|
+
"description": "The average time a video was played, including any time spent replaying the video for a single impression.",
|
|
18202
|
+
"type": "list<AdsActionStats>"
|
|
18203
|
+
},
|
|
18204
|
+
"video_continuous_2_sec_watched_actions": {
|
|
18205
|
+
"description": "video_continuous_2_sec_watched_actions",
|
|
18206
|
+
"type": "list<AdsActionStats>"
|
|
18207
|
+
},
|
|
18208
|
+
"video_p100_watched_actions": {
|
|
18209
|
+
"description": "The number of times your video was played at 100% of its length, including plays that skipped to this point.",
|
|
18210
|
+
"type": "list<AdsActionStats>"
|
|
18211
|
+
},
|
|
18212
|
+
"video_p25_watched_actions": {
|
|
18213
|
+
"description": "The number of times your video was played at 25% of its length, including plays that skipped to this point.",
|
|
18214
|
+
"type": "list<AdsActionStats>"
|
|
18215
|
+
},
|
|
18216
|
+
"video_p50_watched_actions": {
|
|
18217
|
+
"description": "The number of times your video was played at 50% of its length, including plays that skipped to this point.",
|
|
18218
|
+
"type": "list<AdsActionStats>"
|
|
18219
|
+
},
|
|
18220
|
+
"video_p75_watched_actions": {
|
|
18221
|
+
"description": "The number of times your video was played at 75% of its length, including plays that skipped to this point.",
|
|
18222
|
+
"type": "list<AdsActionStats>"
|
|
18223
|
+
},
|
|
18224
|
+
"video_p95_watched_actions": {
|
|
18225
|
+
"description": "The number of times your video was played at 95% of its length, including plays that skipped to this point.",
|
|
18226
|
+
"type": "list<AdsActionStats>"
|
|
18227
|
+
},
|
|
18228
|
+
"video_play_actions": {
|
|
18229
|
+
"description": "The number of times your video starts to play. This is counted for each impression of a video, and excludes replays. This metric is in development.",
|
|
18230
|
+
"type": "list<AdsActionStats>"
|
|
18231
|
+
},
|
|
18232
|
+
"video_play_curve_actions": {
|
|
18233
|
+
"description": "A video-play based curve graph that illustrates the percentage of video plays that reached a given second. Entries 0 to 14 represent seconds 0 thru 14. Entries 15 to 17 represent second ranges [15 to 20), [20 to 25), and [25 to 30). Entries 18 to 20 represent second ranges [30 to 40), [40 to 50), and [50 to 60). Entry 21 represents plays over 60 seconds.",
|
|
18234
|
+
"type": "list<AdsHistogramStats>"
|
|
18235
|
+
},
|
|
18236
|
+
"video_play_retention_0_to_15s_actions": {
|
|
18237
|
+
"description": "video_play_retention_0_to_15s_actions",
|
|
18238
|
+
"type": "list<AdsHistogramStats>"
|
|
18239
|
+
},
|
|
18240
|
+
"video_play_retention_20_to_60s_actions": {
|
|
18241
|
+
"description": "video_play_retention_20_to_60s_actions",
|
|
18242
|
+
"type": "list<AdsHistogramStats>"
|
|
18243
|
+
},
|
|
18244
|
+
"video_play_retention_graph_actions": {
|
|
18245
|
+
"description": "video_play_retention_graph_actions",
|
|
18246
|
+
"type": "list<AdsHistogramStats>"
|
|
18247
|
+
},
|
|
18248
|
+
"video_time_watched_actions": {
|
|
18249
|
+
"description": "video_time_watched_actions",
|
|
18250
|
+
"type": "list<AdsActionStats>"
|
|
18251
|
+
},
|
|
18252
|
+
"website_ctr": {
|
|
18253
|
+
"description": "The percentage of times people saw your ad and performed a link click.",
|
|
18254
|
+
"type": "list<AdsActionStats>"
|
|
18255
|
+
},
|
|
18256
|
+
"website_purchase_roas": {
|
|
18257
|
+
"description": "The total return on ad spend (ROAS) from website purchases. This is based on the value of all conversions recorded by the Facebook pixel on your website and attributed to your ads.",
|
|
18258
|
+
"type": "list<AdsActionStats>"
|
|
18259
|
+
},
|
|
18260
|
+
"wish_bid": {
|
|
18261
|
+
"description": "wish_bid",
|
|
18262
|
+
"type": "numeric string",
|
|
18263
|
+
"GoogleBigQueryType": "numeric"
|
|
18264
|
+
}
|
|
18265
|
+
};
|
|
18266
|
+
var adAccountInsightsFieldsByLinkUrlAsset = {
|
|
18267
|
+
"account_currency": {
|
|
18268
|
+
"description": "Currency that is used by your ad account.",
|
|
18269
|
+
"type": "string"
|
|
18270
|
+
},
|
|
18271
|
+
"account_id": {
|
|
18272
|
+
"description": "The ID number of your ad account, which groups your advertising activity. Your ad account includes your campaigns, ads and billing.",
|
|
18273
|
+
"type": "numeric string",
|
|
18274
|
+
"GoogleSheetsFormat": "@"
|
|
18275
|
+
},
|
|
18276
|
+
"account_name": {
|
|
18277
|
+
"description": "The name of your ad account, which groups your advertising activity. Your ad account includes your campaigns, ads and billing.",
|
|
18278
|
+
"type": "string"
|
|
18279
|
+
},
|
|
18280
|
+
"action_values": {
|
|
18281
|
+
"description": "The total value of all conversions attributed to your ads.",
|
|
18282
|
+
"type": "list<AdsActionStats>"
|
|
18283
|
+
},
|
|
18284
|
+
"actions": {
|
|
18285
|
+
"description": "The total number of actions people took that are attributed to your ads. Actions may include engagement, clicks or conversions.",
|
|
18286
|
+
"type": "list<AdsActionStats>"
|
|
18287
|
+
},
|
|
18288
|
+
"ad_click_actions": {
|
|
18289
|
+
"description": "ad_click_actions",
|
|
18290
|
+
"type": "list<AdsActionStats>"
|
|
18291
|
+
},
|
|
18292
|
+
"ad_id": {
|
|
18293
|
+
"description": "The unique ID of the ad you're viewing in reporting.",
|
|
18294
|
+
"type": "numeric string",
|
|
18295
|
+
"GoogleSheetsFormat": "@"
|
|
18296
|
+
},
|
|
18297
|
+
"ad_impression_actions": {
|
|
18298
|
+
"description": "ad_impression_actions",
|
|
18299
|
+
"type": "list<AdsActionStats>"
|
|
18300
|
+
},
|
|
18301
|
+
"ad_name": {
|
|
18302
|
+
"description": "The name of the ad you're viewing in reporting.",
|
|
18303
|
+
"type": "string"
|
|
18304
|
+
},
|
|
18305
|
+
"adset_id": {
|
|
18306
|
+
"description": "The unique ID of the ad set you're viewing in reporting. An ad set is a group of ads that share the same budget, schedule, delivery optimization and targeting.",
|
|
18307
|
+
"type": "numeric string",
|
|
18308
|
+
"GoogleSheetsFormat": "@"
|
|
18309
|
+
},
|
|
18310
|
+
"adset_name": {
|
|
18311
|
+
"description": "The name of the ad set you're viewing in reporting. An ad set is a group of ads that share the same budget, schedule, delivery optimization and targeting.",
|
|
18312
|
+
"type": "string"
|
|
18313
|
+
},
|
|
18314
|
+
"attribution_setting": {
|
|
18315
|
+
"description": "The default attribution window to be used when attribution result is calculated. Each ad set has its own attribution setting value. The attribution setting for campaign or account is calculated based on existing ad sets.",
|
|
18316
|
+
"type": "string"
|
|
18317
|
+
},
|
|
18318
|
+
"auction_bid": {
|
|
18319
|
+
"description": "auction_bid",
|
|
18320
|
+
"type": "numeric string",
|
|
18321
|
+
"GoogleBigQueryType": "numeric"
|
|
18322
|
+
},
|
|
18323
|
+
"auction_competitiveness": {
|
|
18324
|
+
"description": "auction_competitiveness",
|
|
18325
|
+
"type": "numeric string",
|
|
18326
|
+
"GoogleBigQueryType": "numeric"
|
|
18327
|
+
},
|
|
18328
|
+
"auction_max_competitor_bid": {
|
|
18329
|
+
"description": "auction_max_competitor_bid",
|
|
18330
|
+
"type": "numeric string",
|
|
18331
|
+
"GoogleBigQueryType": "numeric"
|
|
18332
|
+
},
|
|
18333
|
+
"buying_type": {
|
|
18334
|
+
"description": "The method by which you pay for and target ads in your campaigns: through dynamic auction bidding, fixed-price bidding, or reach and frequency buying. This field is currently only visible at the campaign level.",
|
|
18335
|
+
"type": "string"
|
|
18336
|
+
},
|
|
18337
|
+
"campaign_id": {
|
|
18338
|
+
"description": "The unique ID number of the ad campaign you're viewing in reporting. Your campaign contains ad sets and ads.",
|
|
18339
|
+
"type": "numeric string",
|
|
18340
|
+
"GoogleSheetsFormat": "@"
|
|
18341
|
+
},
|
|
18342
|
+
"campaign_name": {
|
|
18343
|
+
"description": "The name of the ad campaign you're viewing in reporting. Your campaign contains ad sets and ads.",
|
|
18344
|
+
"type": "string"
|
|
18345
|
+
},
|
|
18346
|
+
"canvas_avg_view_percent": {
|
|
18347
|
+
"description": "The average percentage of the Instant Experience that people saw. An Instant Experience is a screen that opens after someone interacts with your ad on a mobile device. It may include a series of interactive or multimedia components, including video, images product catalog and more.",
|
|
18348
|
+
"type": "numeric string",
|
|
18349
|
+
"GoogleBigQueryType": "numeric"
|
|
18350
|
+
},
|
|
18351
|
+
"canvas_avg_view_time": {
|
|
18352
|
+
"description": "The average total time, in seconds, that people spent viewing an Instant Experience. An Instant Experience is a screen that opens after someone interacts with your ad on a mobile device. It may include a series of interactive or multimedia components, including video, images product catalog and more.",
|
|
18353
|
+
"type": "numeric string",
|
|
18354
|
+
"GoogleBigQueryType": "numeric"
|
|
18355
|
+
},
|
|
18356
|
+
"catalog_segment_actions": {
|
|
18357
|
+
"description": "The number of actions performed attributed to your ads promoting your catalog segment, broken down by action type.",
|
|
18358
|
+
"type": "list<AdsActionStats>"
|
|
18359
|
+
},
|
|
18360
|
+
"catalog_segment_value": {
|
|
18361
|
+
"description": "The total value of all conversions from your catalog segment attributed to your ads.",
|
|
18362
|
+
"type": "list<AdsActionStats>"
|
|
18363
|
+
},
|
|
18364
|
+
"catalog_segment_value_mobile_purchase_roas": {
|
|
18365
|
+
"description": "The total return on ad spend (ROAS) from mobile app purchases for your catalog segment.",
|
|
18366
|
+
"type": "list<AdsActionStats>"
|
|
18367
|
+
},
|
|
18368
|
+
"catalog_segment_value_omni_purchase_roas": {
|
|
18369
|
+
"description": "The total return on ad spend (ROAS) from all purchases for your catalog segment.",
|
|
18370
|
+
"type": "list<AdsActionStats>"
|
|
18371
|
+
},
|
|
18372
|
+
"catalog_segment_value_website_purchase_roas": {
|
|
18373
|
+
"description": "The total return on ad spend (ROAS) from website purchases for your catalog segment.",
|
|
18374
|
+
"type": "list<AdsActionStats>"
|
|
18375
|
+
},
|
|
18376
|
+
"clicks": {
|
|
18377
|
+
"description": "The number of clicks on your ads.",
|
|
18378
|
+
"type": "numeric string",
|
|
18379
|
+
"GoogleBigQueryType": "numeric"
|
|
18380
|
+
},
|
|
18381
|
+
"conversion_values": {
|
|
18382
|
+
"description": "conversion_values",
|
|
18383
|
+
"type": "list<AdsActionStats>"
|
|
18384
|
+
},
|
|
18385
|
+
"conversions": {
|
|
18386
|
+
"description": "conversions",
|
|
18387
|
+
"type": "list<AdsActionStats>"
|
|
18388
|
+
},
|
|
18389
|
+
"converted_product_quantity": {
|
|
18390
|
+
"description": "The number of products purchased which are recorded by your merchant partner's pixel or app SDK for a given product ID and driven by your ads. Has to be used together with converted product ID breakdown.",
|
|
18391
|
+
"type": "list<AdsActionStats>"
|
|
18392
|
+
},
|
|
18393
|
+
"converted_product_value": {
|
|
18394
|
+
"description": "The value of purchases recorded by your merchant partner's pixel or app SDK for a given product ID and driven by your ads. Has to be used together with converted product ID breakdown.",
|
|
18395
|
+
"type": "list<AdsActionStats>"
|
|
18396
|
+
},
|
|
18397
|
+
"cost_per_15_sec_video_view": {
|
|
18398
|
+
"description": "cost_per_15_sec_video_view",
|
|
18399
|
+
"type": "list<AdsActionStats>"
|
|
18400
|
+
},
|
|
18401
|
+
"cost_per_2_sec_continuous_video_view": {
|
|
18402
|
+
"description": "cost_per_2_sec_continuous_video_view",
|
|
18403
|
+
"type": "list<AdsActionStats>"
|
|
18404
|
+
},
|
|
18405
|
+
"cost_per_action_type": {
|
|
18406
|
+
"description": "The average cost of a relevant action.",
|
|
18407
|
+
"type": "list<AdsActionStats>"
|
|
18408
|
+
},
|
|
18409
|
+
"cost_per_ad_click": {
|
|
18410
|
+
"description": "cost_per_ad_click",
|
|
18411
|
+
"type": "list<AdsActionStats>"
|
|
18412
|
+
},
|
|
18413
|
+
"cost_per_conversion": {
|
|
18414
|
+
"description": "cost_per_conversion",
|
|
18415
|
+
"type": "list<AdsActionStats>"
|
|
18416
|
+
},
|
|
18417
|
+
"cost_per_dda_countby_convs": {
|
|
18418
|
+
"description": "cost_per_dda_countby_convs",
|
|
18419
|
+
"type": "numeric string",
|
|
18420
|
+
"GoogleBigQueryType": "numeric"
|
|
18421
|
+
},
|
|
18422
|
+
"cost_per_inline_link_click": {
|
|
18423
|
+
"description": "The average cost of each inline link click.",
|
|
18424
|
+
"type": "numeric string",
|
|
18425
|
+
"GoogleBigQueryType": "numeric"
|
|
18426
|
+
},
|
|
18427
|
+
"cost_per_inline_post_engagement": {
|
|
18428
|
+
"description": "The average cost of each inline post engagement.",
|
|
18429
|
+
"type": "numeric string",
|
|
18430
|
+
"GoogleBigQueryType": "numeric"
|
|
18431
|
+
},
|
|
18432
|
+
"cost_per_one_thousand_ad_impression": {
|
|
18433
|
+
"description": "cost_per_one_thousand_ad_impression",
|
|
18434
|
+
"type": "list<AdsActionStats>"
|
|
18435
|
+
},
|
|
18436
|
+
"cost_per_outbound_click": {
|
|
18437
|
+
"description": "The average cost for each outbound click.",
|
|
18438
|
+
"type": "list<AdsActionStats>"
|
|
18439
|
+
},
|
|
18440
|
+
"cost_per_thruplay": {
|
|
18441
|
+
"description": "The average cost for each ThruPlay. This metric is in development.",
|
|
18442
|
+
"type": "list<AdsActionStats>"
|
|
18443
|
+
},
|
|
18444
|
+
"cost_per_unique_action_type": {
|
|
18445
|
+
"description": "The average cost of each unique action. This metric is estimated.",
|
|
18446
|
+
"type": "list<AdsActionStats>"
|
|
18447
|
+
},
|
|
18448
|
+
"cost_per_unique_click": {
|
|
18449
|
+
"description": "The average cost for each unique click (all). This metric is estimated.",
|
|
18450
|
+
"type": "numeric string",
|
|
18451
|
+
"GoogleBigQueryType": "numeric"
|
|
18452
|
+
},
|
|
18453
|
+
"cost_per_unique_conversion": {
|
|
18454
|
+
"description": "cost_per_unique_conversion",
|
|
18455
|
+
"type": "list<AdsActionStats>"
|
|
18456
|
+
},
|
|
18457
|
+
"cost_per_unique_inline_link_click": {
|
|
18458
|
+
"description": "The average cost of each unique inline link click. This metric is estimated.",
|
|
18459
|
+
"type": "numeric string",
|
|
18460
|
+
"GoogleBigQueryType": "numeric"
|
|
18461
|
+
},
|
|
18462
|
+
"cost_per_unique_outbound_click": {
|
|
18463
|
+
"description": "The average cost for each unique outbound click. This metric is estimated.",
|
|
18464
|
+
"type": "list<AdsActionStats>"
|
|
18465
|
+
},
|
|
18466
|
+
"cpc": {
|
|
18467
|
+
"description": "The average cost for each click (all).",
|
|
18468
|
+
"type": "numeric string",
|
|
18469
|
+
"GoogleBigQueryType": "numeric"
|
|
18470
|
+
},
|
|
18471
|
+
"cpm": {
|
|
18472
|
+
"description": "The average cost for 1,000 impressions.",
|
|
18473
|
+
"type": "numeric string",
|
|
18474
|
+
"GoogleBigQueryType": "numeric"
|
|
18475
|
+
},
|
|
18476
|
+
"cpp": {
|
|
18477
|
+
"description": "The average cost to reach 1,000 people. This metric is estimated.",
|
|
18478
|
+
"type": "numeric string",
|
|
18479
|
+
"GoogleBigQueryType": "numeric"
|
|
18480
|
+
},
|
|
18481
|
+
"created_time": {
|
|
18482
|
+
"description": "created_time",
|
|
18483
|
+
"type": "string"
|
|
18484
|
+
},
|
|
18485
|
+
"ctr": {
|
|
18486
|
+
"description": "The percentage of times people saw your ad and performed a click (all).",
|
|
18487
|
+
"type": "numeric string",
|
|
18488
|
+
"GoogleBigQueryType": "numeric"
|
|
18489
|
+
},
|
|
18490
|
+
"date_start": {
|
|
18491
|
+
"description": "The start date for your data. This is controlled by the date range you've selected for your reporting view.",
|
|
18492
|
+
"type": "string",
|
|
18493
|
+
"GoogleBigQueryType": "date",
|
|
18494
|
+
"GoogleBigQueryPartitioned": true
|
|
18495
|
+
},
|
|
18496
|
+
"date_stop": {
|
|
18497
|
+
"description": "The end date for your data. This is controlled by the date range you've selected for your reporting view.",
|
|
18498
|
+
"type": "string",
|
|
18499
|
+
"GoogleBigQueryType": "date"
|
|
18500
|
+
},
|
|
18501
|
+
"dda_countby_convs": {
|
|
18502
|
+
"description": "dda_countby_convs",
|
|
18503
|
+
"type": "numeric string",
|
|
18504
|
+
"GoogleBigQueryType": "numeric"
|
|
18505
|
+
},
|
|
18506
|
+
"dda_results": {
|
|
18507
|
+
"description": "dda_results",
|
|
18508
|
+
"type": "list<AdsInsightsDdaResult>"
|
|
18509
|
+
},
|
|
18510
|
+
"frequency": {
|
|
18511
|
+
"description": "The average number of times each person saw your ad. This metric is estimated.",
|
|
18512
|
+
"type": "numeric string",
|
|
18513
|
+
"GoogleBigQueryType": "numeric"
|
|
18514
|
+
},
|
|
18515
|
+
"full_view_impressions": {
|
|
18516
|
+
"description": "The number of Full Views on your Page's posts as a result of your ad.",
|
|
18517
|
+
"type": "numeric string",
|
|
18518
|
+
"GoogleBigQueryType": "numeric"
|
|
18519
|
+
},
|
|
18520
|
+
"full_view_reach": {
|
|
18521
|
+
"description": "The number of people who performed a Full View on your Page's post as a result of your ad.",
|
|
18522
|
+
"type": "numeric string",
|
|
18523
|
+
"GoogleBigQueryType": "numeric"
|
|
18524
|
+
},
|
|
18525
|
+
"impressions": {
|
|
18526
|
+
"description": "The number of times your ads were on screen.",
|
|
18527
|
+
"type": "numeric string",
|
|
18528
|
+
"GoogleBigQueryType": "numeric"
|
|
18529
|
+
},
|
|
18530
|
+
"inline_link_click_ctr": {
|
|
18531
|
+
"description": "The percentage of time people saw your ads and performed an inline link click.",
|
|
18532
|
+
"type": "numeric string",
|
|
18533
|
+
"GoogleBigQueryType": "numeric"
|
|
18534
|
+
},
|
|
18535
|
+
"inline_link_clicks": {
|
|
18536
|
+
"description": "The number of clicks on links to select destinations or experiences, on or off Facebook-owned properties. Inline link clicks use a fixed 1-day-click attribution window.",
|
|
18537
|
+
"type": "numeric string",
|
|
18538
|
+
"GoogleBigQueryType": "numeric"
|
|
18539
|
+
},
|
|
18540
|
+
"inline_post_engagement": {
|
|
18541
|
+
"description": "The total number of actions that people take involving your ads. Inline post engagements use a fixed 1-day-click attribution window.",
|
|
18542
|
+
"type": "numeric string",
|
|
18543
|
+
"GoogleBigQueryType": "numeric"
|
|
18544
|
+
},
|
|
18545
|
+
"instagram_upcoming_event_reminders_set": {
|
|
18546
|
+
"description": "instagram_upcoming_event_reminders_set",
|
|
18547
|
+
"type": "numeric string",
|
|
18548
|
+
"GoogleBigQueryType": "numeric"
|
|
18549
|
+
},
|
|
18550
|
+
"instant_experience_clicks_to_open": {
|
|
18551
|
+
"description": "instant_experience_clicks_to_open",
|
|
18552
|
+
"type": "numeric string",
|
|
18553
|
+
"GoogleBigQueryType": "numeric"
|
|
18554
|
+
},
|
|
18555
|
+
"instant_experience_clicks_to_start": {
|
|
18556
|
+
"description": "instant_experience_clicks_to_start",
|
|
18557
|
+
"type": "numeric string",
|
|
18558
|
+
"GoogleBigQueryType": "numeric"
|
|
18559
|
+
},
|
|
18560
|
+
"instant_experience_outbound_clicks": {
|
|
18561
|
+
"description": "instant_experience_outbound_clicks",
|
|
18562
|
+
"type": "list<AdsActionStats>"
|
|
18563
|
+
},
|
|
18564
|
+
"interactive_component_tap": {
|
|
18565
|
+
"description": "interactive_component_tap",
|
|
18566
|
+
"type": "list<AdsActionStats>"
|
|
18567
|
+
},
|
|
18568
|
+
"link_url_asset": {
|
|
18569
|
+
"description": "The ID of the URL asset involved in impression, click or action.",
|
|
18570
|
+
"type": "object"
|
|
18571
|
+
},
|
|
18572
|
+
"marketing_messages_delivery_rate": {
|
|
18573
|
+
"description": "The number of messages delivered divided by the number of messages sent. Some messages may not be delivered, such as when a customer's device is out of service. This metric doesn't include messages sent to Europe and Japan.",
|
|
18574
|
+
"type": "numeric string",
|
|
18575
|
+
"GoogleBigQueryType": "numeric"
|
|
18576
|
+
},
|
|
18577
|
+
"mobile_app_purchase_roas": {
|
|
18578
|
+
"description": "The total return on ad spend (ROAS) from mobile app purchases. This is based on the value that you assigned when you set up the app event.",
|
|
18579
|
+
"type": "list<AdsActionStats>"
|
|
18580
|
+
},
|
|
18581
|
+
"objective": {
|
|
18582
|
+
"description": "The objective reflecting the goal you want to achieve with your advertising. It may be different from the selected objective of the campaign in some cases.",
|
|
18583
|
+
"type": "string"
|
|
18584
|
+
},
|
|
18585
|
+
"optimization_goal": {
|
|
18586
|
+
"description": "The optimization goal you selected for your ad or ad set. Your optimization goal reflects what you want to optimize for the ads.",
|
|
18587
|
+
"type": "string"
|
|
18588
|
+
},
|
|
18589
|
+
"outbound_clicks": {
|
|
18590
|
+
"description": "The number of clicks on links that take people off Facebook-owned properties.",
|
|
18591
|
+
"type": "list<AdsActionStats>"
|
|
18592
|
+
},
|
|
18593
|
+
"outbound_clicks_ctr": {
|
|
18594
|
+
"description": "The percentage of times people saw your ad and performed an outbound click.",
|
|
18595
|
+
"type": "list<AdsActionStats>"
|
|
18596
|
+
},
|
|
18597
|
+
"purchase_roas": {
|
|
18598
|
+
"description": "The total return on ad spend (ROAS) from purchases. This is based on information received from one or more of your connected Facebook Business Tools and attributed to your ads.",
|
|
18599
|
+
"type": "list<AdsActionStats>"
|
|
18600
|
+
},
|
|
18601
|
+
"qualifying_question_qualify_answer_rate": {
|
|
18602
|
+
"description": "qualifying_question_qualify_answer_rate",
|
|
18603
|
+
"type": "numeric string",
|
|
18604
|
+
"GoogleBigQueryType": "numeric"
|
|
18605
|
+
},
|
|
18606
|
+
"reach": {
|
|
18607
|
+
"description": "The number of people who saw your ads at least once. Reach is different from impressions, which may include multiple views of your ads by the same people. This metric is estimated.",
|
|
18608
|
+
"type": "numeric string",
|
|
18609
|
+
"GoogleBigQueryType": "numeric"
|
|
18610
|
+
},
|
|
18611
|
+
"shops_assisted_purchases": {
|
|
18612
|
+
"description": "shops_assisted_purchases",
|
|
18613
|
+
"type": "string"
|
|
18614
|
+
},
|
|
18615
|
+
"social_spend": {
|
|
18616
|
+
"description": "The total amount you've spent so far for your ads showed with social information. (ex: Jane Doe likes this).",
|
|
18617
|
+
"type": "numeric string",
|
|
18618
|
+
"GoogleBigQueryType": "numeric"
|
|
18619
|
+
},
|
|
18620
|
+
"spend": {
|
|
18621
|
+
"description": "The estimated total amount of money you've spent on your campaign, ad set or ad during its schedule. This metric is estimated.",
|
|
18622
|
+
"type": "numeric string",
|
|
18623
|
+
"GoogleSheetsFormat": "$#,##0.00",
|
|
18624
|
+
"GoogleBigQueryType": "numeric"
|
|
18625
|
+
},
|
|
18626
|
+
"updated_time": {
|
|
18627
|
+
"description": "updated_time",
|
|
18628
|
+
"type": "string"
|
|
18629
|
+
},
|
|
18630
|
+
"video_30_sec_watched_actions": {
|
|
18631
|
+
"description": "The number of times your video played for at least 30 seconds, or for nearly its total length if it's shorter than 30 seconds. For each impression of a video, we'll count video views separately and exclude any time spent replaying the video.",
|
|
18632
|
+
"type": "list<AdsActionStats>"
|
|
18633
|
+
},
|
|
18634
|
+
"video_avg_time_watched_actions": {
|
|
18635
|
+
"description": "The average time a video was played, including any time spent replaying the video for a single impression.",
|
|
18636
|
+
"type": "list<AdsActionStats>"
|
|
18637
|
+
},
|
|
18638
|
+
"video_continuous_2_sec_watched_actions": {
|
|
18639
|
+
"description": "video_continuous_2_sec_watched_actions",
|
|
18640
|
+
"type": "list<AdsActionStats>"
|
|
18641
|
+
},
|
|
18642
|
+
"video_p100_watched_actions": {
|
|
18643
|
+
"description": "The number of times your video was played at 100% of its length, including plays that skipped to this point.",
|
|
18644
|
+
"type": "list<AdsActionStats>"
|
|
18645
|
+
},
|
|
18646
|
+
"video_p25_watched_actions": {
|
|
18647
|
+
"description": "The number of times your video was played at 25% of its length, including plays that skipped to this point.",
|
|
18648
|
+
"type": "list<AdsActionStats>"
|
|
18649
|
+
},
|
|
18650
|
+
"video_p50_watched_actions": {
|
|
18651
|
+
"description": "The number of times your video was played at 50% of its length, including plays that skipped to this point.",
|
|
18652
|
+
"type": "list<AdsActionStats>"
|
|
18653
|
+
},
|
|
18654
|
+
"video_p75_watched_actions": {
|
|
18655
|
+
"description": "The number of times your video was played at 75% of its length, including plays that skipped to this point.",
|
|
18656
|
+
"type": "list<AdsActionStats>"
|
|
18657
|
+
},
|
|
18658
|
+
"video_p95_watched_actions": {
|
|
18659
|
+
"description": "The number of times your video was played at 95% of its length, including plays that skipped to this point.",
|
|
18660
|
+
"type": "list<AdsActionStats>"
|
|
18661
|
+
},
|
|
18662
|
+
"video_play_actions": {
|
|
18663
|
+
"description": "The number of times your video starts to play. This is counted for each impression of a video, and excludes replays. This metric is in development.",
|
|
18664
|
+
"type": "list<AdsActionStats>"
|
|
18665
|
+
},
|
|
18666
|
+
"video_play_curve_actions": {
|
|
18667
|
+
"description": "A video-play based curve graph that illustrates the percentage of video plays that reached a given second. Entries 0 to 14 represent seconds 0 thru 14. Entries 15 to 17 represent second ranges [15 to 20), [20 to 25), and [25 to 30). Entries 18 to 20 represent second ranges [30 to 40), [40 to 50), and [50 to 60). Entry 21 represents plays over 60 seconds.",
|
|
18668
|
+
"type": "list<AdsHistogramStats>"
|
|
18669
|
+
},
|
|
18670
|
+
"video_play_retention_0_to_15s_actions": {
|
|
18671
|
+
"description": "video_play_retention_0_to_15s_actions",
|
|
18672
|
+
"type": "list<AdsHistogramStats>"
|
|
18673
|
+
},
|
|
18674
|
+
"video_play_retention_20_to_60s_actions": {
|
|
18675
|
+
"description": "video_play_retention_20_to_60s_actions",
|
|
18676
|
+
"type": "list<AdsHistogramStats>"
|
|
18677
|
+
},
|
|
18678
|
+
"video_play_retention_graph_actions": {
|
|
18679
|
+
"description": "video_play_retention_graph_actions",
|
|
18680
|
+
"type": "list<AdsHistogramStats>"
|
|
18681
|
+
},
|
|
18682
|
+
"video_time_watched_actions": {
|
|
18683
|
+
"description": "video_time_watched_actions",
|
|
18684
|
+
"type": "list<AdsActionStats>"
|
|
18685
|
+
},
|
|
18686
|
+
"website_ctr": {
|
|
18687
|
+
"description": "The percentage of times people saw your ad and performed a link click.",
|
|
18688
|
+
"type": "list<AdsActionStats>"
|
|
18689
|
+
},
|
|
18690
|
+
"website_purchase_roas": {
|
|
18691
|
+
"description": "The total return on ad spend (ROAS) from website purchases. This is based on the value of all conversions recorded by the Facebook pixel on your website and attributed to your ads.",
|
|
18692
|
+
"type": "list<AdsActionStats>"
|
|
18693
|
+
},
|
|
18694
|
+
"wish_bid": {
|
|
18695
|
+
"description": "wish_bid",
|
|
18696
|
+
"type": "numeric string",
|
|
18697
|
+
"GoogleBigQueryType": "numeric"
|
|
18698
|
+
}
|
|
18699
|
+
};
|
|
18700
|
+
var adAccountInsightsFieldsByDevicePlatform = {
|
|
18701
|
+
"account_currency": {
|
|
18702
|
+
"description": "Currency that is used by your ad account.",
|
|
18703
|
+
"type": "string"
|
|
18704
|
+
},
|
|
18705
|
+
"account_id": {
|
|
18706
|
+
"description": "The ID number of your ad account, which groups your advertising activity. Your ad account includes your campaigns, ads and billing.",
|
|
18707
|
+
"type": "numeric string",
|
|
18708
|
+
"GoogleSheetsFormat": "@"
|
|
18709
|
+
},
|
|
18710
|
+
"account_name": {
|
|
18711
|
+
"description": "The name of your ad account, which groups your advertising activity. Your ad account includes your campaigns, ads and billing.",
|
|
18712
|
+
"type": "string"
|
|
18713
|
+
},
|
|
18714
|
+
"action_values": {
|
|
18715
|
+
"description": "The total value of all conversions attributed to your ads.",
|
|
18716
|
+
"type": "list<AdsActionStats>"
|
|
18717
|
+
},
|
|
18718
|
+
"actions": {
|
|
18719
|
+
"description": "The total number of actions people took that are attributed to your ads. Actions may include engagement, clicks or conversions.",
|
|
18720
|
+
"type": "list<AdsActionStats>"
|
|
18721
|
+
},
|
|
18722
|
+
"ad_click_actions": {
|
|
18723
|
+
"description": "ad_click_actions",
|
|
18724
|
+
"type": "list<AdsActionStats>"
|
|
18725
|
+
},
|
|
18726
|
+
"ad_id": {
|
|
18727
|
+
"description": "The unique ID of the ad you're viewing in reporting.",
|
|
18728
|
+
"type": "numeric string",
|
|
18729
|
+
"GoogleSheetsFormat": "@"
|
|
18730
|
+
},
|
|
18731
|
+
"ad_impression_actions": {
|
|
18732
|
+
"description": "ad_impression_actions",
|
|
18733
|
+
"type": "list<AdsActionStats>"
|
|
18734
|
+
},
|
|
18735
|
+
"ad_name": {
|
|
18736
|
+
"description": "The name of the ad you're viewing in reporting.",
|
|
18737
|
+
"type": "string"
|
|
18738
|
+
},
|
|
18739
|
+
"adset_id": {
|
|
18740
|
+
"description": "The unique ID of the ad set you're viewing in reporting. An ad set is a group of ads that share the same budget, schedule, delivery optimization and targeting.",
|
|
18741
|
+
"type": "numeric string",
|
|
18742
|
+
"GoogleSheetsFormat": "@"
|
|
18743
|
+
},
|
|
18744
|
+
"adset_name": {
|
|
18745
|
+
"description": "The name of the ad set you're viewing in reporting. An ad set is a group of ads that share the same budget, schedule, delivery optimization and targeting.",
|
|
18746
|
+
"type": "string"
|
|
18747
|
+
},
|
|
18748
|
+
"attribution_setting": {
|
|
18749
|
+
"description": "The default attribution window to be used when attribution result is calculated. Each ad set has its own attribution setting value. The attribution setting for campaign or account is calculated based on existing ad sets.",
|
|
18750
|
+
"type": "string"
|
|
18751
|
+
},
|
|
18752
|
+
"auction_bid": {
|
|
18753
|
+
"description": "auction_bid",
|
|
18754
|
+
"type": "numeric string",
|
|
18755
|
+
"GoogleBigQueryType": "numeric"
|
|
18756
|
+
},
|
|
18757
|
+
"auction_competitiveness": {
|
|
18758
|
+
"description": "auction_competitiveness",
|
|
18759
|
+
"type": "numeric string",
|
|
18760
|
+
"GoogleBigQueryType": "numeric"
|
|
18761
|
+
},
|
|
18762
|
+
"auction_max_competitor_bid": {
|
|
18763
|
+
"description": "auction_max_competitor_bid",
|
|
18764
|
+
"type": "numeric string",
|
|
18765
|
+
"GoogleBigQueryType": "numeric"
|
|
16600
18766
|
},
|
|
16601
18767
|
"buying_type": {
|
|
16602
18768
|
"description": "The method by which you pay for and target ads in your campaigns: through dynamic auction bidding, fixed-price bidding, or reach and frequency buying. This field is currently only visible at the campaign level.",
|
|
@@ -16775,9 +18941,9 @@ API Response: ${JSON.stringify(statusResult, null, 2)}`);
|
|
|
16775
18941
|
"description": "dda_results",
|
|
16776
18942
|
"type": "list<AdsInsightsDdaResult>"
|
|
16777
18943
|
},
|
|
16778
|
-
"
|
|
16779
|
-
"description": "
|
|
16780
|
-
"type": "
|
|
18944
|
+
"device_platform": {
|
|
18945
|
+
"description": "device_platform",
|
|
18946
|
+
"type": "string"
|
|
16781
18947
|
},
|
|
16782
18948
|
"frequency": {
|
|
16783
18949
|
"description": "The average number of times each person saw your ad. This metric is estimated.",
|
|
@@ -16794,10 +18960,6 @@ API Response: ${JSON.stringify(statusResult, null, 2)}`);
|
|
|
16794
18960
|
"type": "numeric string",
|
|
16795
18961
|
"GoogleBigQueryType": "numeric"
|
|
16796
18962
|
},
|
|
16797
|
-
"image_asset": {
|
|
16798
|
-
"description": "image_asset",
|
|
16799
|
-
"type": "AdAssetImage"
|
|
16800
|
-
},
|
|
16801
18963
|
"impressions": {
|
|
16802
18964
|
"description": "The number of times your ads were on screen.",
|
|
16803
18965
|
"type": "numeric string",
|
|
@@ -16895,26 +19057,14 @@ API Response: ${JSON.stringify(statusResult, null, 2)}`);
|
|
|
16895
19057
|
"GoogleSheetsFormat": "$#,##0.00",
|
|
16896
19058
|
"GoogleBigQueryType": "numeric"
|
|
16897
19059
|
},
|
|
16898
|
-
"title_asset": {
|
|
16899
|
-
"description": "title_asset",
|
|
16900
|
-
"type": "AdAssetTitle"
|
|
16901
|
-
},
|
|
16902
19060
|
"updated_time": {
|
|
16903
19061
|
"description": "updated_time",
|
|
16904
19062
|
"type": "string"
|
|
16905
19063
|
},
|
|
16906
|
-
"user_segment_key": {
|
|
16907
|
-
"description": "user_segment_key",
|
|
16908
|
-
"type": "string"
|
|
16909
|
-
},
|
|
16910
19064
|
"video_30_sec_watched_actions": {
|
|
16911
19065
|
"description": "The number of times your video played for at least 30 seconds, or for nearly its total length if it's shorter than 30 seconds. For each impression of a video, we'll count video views separately and exclude any time spent replaying the video.",
|
|
16912
19066
|
"type": "list<AdsActionStats>"
|
|
16913
19067
|
},
|
|
16914
|
-
"video_asset": {
|
|
16915
|
-
"description": "video_asset",
|
|
16916
|
-
"type": "AdAssetVideo"
|
|
16917
|
-
},
|
|
16918
19068
|
"video_avg_time_watched_actions": {
|
|
16919
19069
|
"description": "The average time a video was played, including any time spent replaying the video for a single impression.",
|
|
16920
19070
|
"type": "list<AdsActionStats>"
|
|
@@ -16981,7 +19131,7 @@ API Response: ${JSON.stringify(statusResult, null, 2)}`);
|
|
|
16981
19131
|
"GoogleBigQueryType": "numeric"
|
|
16982
19132
|
}
|
|
16983
19133
|
};
|
|
16984
|
-
var
|
|
19134
|
+
var adAccountInsightsFieldsByCountry = {
|
|
16985
19135
|
"account_currency": {
|
|
16986
19136
|
"description": "Currency that is used by your ad account.",
|
|
16987
19137
|
"type": "string"
|
|
@@ -17048,10 +19198,6 @@ API Response: ${JSON.stringify(statusResult, null, 2)}`);
|
|
|
17048
19198
|
"type": "numeric string",
|
|
17049
19199
|
"GoogleBigQueryType": "numeric"
|
|
17050
19200
|
},
|
|
17051
|
-
"body_asset": {
|
|
17052
|
-
"description": "body_asset",
|
|
17053
|
-
"type": "AdAssetBody"
|
|
17054
|
-
},
|
|
17055
19201
|
"buying_type": {
|
|
17056
19202
|
"description": "The method by which you pay for and target ads in your campaigns: through dynamic auction bidding, fixed-price bidding, or reach and frequency buying. This field is currently only visible at the campaign level.",
|
|
17057
19203
|
"type": "string"
|
|
@@ -17100,6 +19246,10 @@ API Response: ${JSON.stringify(statusResult, null, 2)}`);
|
|
|
17100
19246
|
"type": "numeric string",
|
|
17101
19247
|
"GoogleBigQueryType": "numeric"
|
|
17102
19248
|
},
|
|
19249
|
+
"country": {
|
|
19250
|
+
"description": "The country where the people you've reached are located. This is based on information, such as a person's hometown, their current city, and the geographical location where they tend to be when they visit Meta.",
|
|
19251
|
+
"type": "string"
|
|
19252
|
+
},
|
|
17103
19253
|
"conversion_values": {
|
|
17104
19254
|
"description": "conversion_values",
|
|
17105
19255
|
"type": "list<AdsActionStats>"
|
|
@@ -17229,10 +19379,6 @@ API Response: ${JSON.stringify(statusResult, null, 2)}`);
|
|
|
17229
19379
|
"description": "dda_results",
|
|
17230
19380
|
"type": "list<AdsInsightsDdaResult>"
|
|
17231
19381
|
},
|
|
17232
|
-
"description_asset": {
|
|
17233
|
-
"description": "description_asset",
|
|
17234
|
-
"type": "AdAssetDescription"
|
|
17235
|
-
},
|
|
17236
19382
|
"frequency": {
|
|
17237
19383
|
"description": "The average number of times each person saw your ad. This metric is estimated.",
|
|
17238
19384
|
"type": "numeric string",
|
|
@@ -17248,10 +19394,6 @@ API Response: ${JSON.stringify(statusResult, null, 2)}`);
|
|
|
17248
19394
|
"type": "numeric string",
|
|
17249
19395
|
"GoogleBigQueryType": "numeric"
|
|
17250
19396
|
},
|
|
17251
|
-
"image_asset": {
|
|
17252
|
-
"description": "image_asset",
|
|
17253
|
-
"type": "AdAssetImage"
|
|
17254
|
-
},
|
|
17255
19397
|
"impressions": {
|
|
17256
19398
|
"description": "The number of times your ads were on screen.",
|
|
17257
19399
|
"type": "numeric string",
|
|
@@ -17295,10 +19437,6 @@ API Response: ${JSON.stringify(statusResult, null, 2)}`);
|
|
|
17295
19437
|
"description": "interactive_component_tap",
|
|
17296
19438
|
"type": "list<AdsActionStats>"
|
|
17297
19439
|
},
|
|
17298
|
-
"link_url_asset": {
|
|
17299
|
-
"description": "The ID of the URL asset involved in impression, click or action.",
|
|
17300
|
-
"type": "object"
|
|
17301
|
-
},
|
|
17302
19440
|
"marketing_messages_delivery_rate": {
|
|
17303
19441
|
"description": "The number of messages delivered divided by the number of messages sent. Some messages may not be delivered, such as when a customer's device is out of service. This metric doesn't include messages sent to Europe and Japan.",
|
|
17304
19442
|
"type": "numeric string",
|
|
@@ -17353,26 +19491,14 @@ API Response: ${JSON.stringify(statusResult, null, 2)}`);
|
|
|
17353
19491
|
"GoogleSheetsFormat": "$#,##0.00",
|
|
17354
19492
|
"GoogleBigQueryType": "numeric"
|
|
17355
19493
|
},
|
|
17356
|
-
"title_asset": {
|
|
17357
|
-
"description": "title_asset",
|
|
17358
|
-
"type": "AdAssetTitle"
|
|
17359
|
-
},
|
|
17360
19494
|
"updated_time": {
|
|
17361
19495
|
"description": "updated_time",
|
|
17362
19496
|
"type": "string"
|
|
17363
19497
|
},
|
|
17364
|
-
"user_segment_key": {
|
|
17365
|
-
"description": "user_segment_key",
|
|
17366
|
-
"type": "string"
|
|
17367
|
-
},
|
|
17368
19498
|
"video_30_sec_watched_actions": {
|
|
17369
19499
|
"description": "The number of times your video played for at least 30 seconds, or for nearly its total length if it's shorter than 30 seconds. For each impression of a video, we'll count video views separately and exclude any time spent replaying the video.",
|
|
17370
19500
|
"type": "list<AdsActionStats>"
|
|
17371
19501
|
},
|
|
17372
|
-
"video_asset": {
|
|
17373
|
-
"description": "video_asset",
|
|
17374
|
-
"type": "AdAssetVideo"
|
|
17375
|
-
},
|
|
17376
19502
|
"video_avg_time_watched_actions": {
|
|
17377
19503
|
"description": "The average time a video was played, including any time spent replaying the video for a single impression.",
|
|
17378
19504
|
"type": "list<AdsActionStats>"
|
|
@@ -17439,7 +19565,7 @@ API Response: ${JSON.stringify(statusResult, null, 2)}`);
|
|
|
17439
19565
|
"GoogleBigQueryType": "numeric"
|
|
17440
19566
|
}
|
|
17441
19567
|
};
|
|
17442
|
-
var
|
|
19568
|
+
var adAccountInsightsFieldsByAgeAndGender = {
|
|
17443
19569
|
"account_currency": {
|
|
17444
19570
|
"description": "Currency that is used by your ad account.",
|
|
17445
19571
|
"type": "string"
|
|
@@ -17487,6 +19613,10 @@ API Response: ${JSON.stringify(statusResult, null, 2)}`);
|
|
|
17487
19613
|
"description": "The name of the ad set you're viewing in reporting. An ad set is a group of ads that share the same budget, schedule, delivery optimization and targeting.",
|
|
17488
19614
|
"type": "string"
|
|
17489
19615
|
},
|
|
19616
|
+
"age": {
|
|
19617
|
+
"description": "The age range of the people who saw your ad. This is based on the age people have listed in their Facebook profiles.",
|
|
19618
|
+
"type": "string"
|
|
19619
|
+
},
|
|
17490
19620
|
"attribution_setting": {
|
|
17491
19621
|
"description": "The default attribution window to be used when attribution result is calculated. Each ad set has its own attribution setting value. The attribution setting for campaign or account is calculated based on existing ad sets.",
|
|
17492
19622
|
"type": "string"
|
|
@@ -17506,10 +19636,6 @@ API Response: ${JSON.stringify(statusResult, null, 2)}`);
|
|
|
17506
19636
|
"type": "numeric string",
|
|
17507
19637
|
"GoogleBigQueryType": "numeric"
|
|
17508
19638
|
},
|
|
17509
|
-
"body_asset": {
|
|
17510
|
-
"description": "body_asset",
|
|
17511
|
-
"type": "AdAssetBody"
|
|
17512
|
-
},
|
|
17513
19639
|
"buying_type": {
|
|
17514
19640
|
"description": "The method by which you pay for and target ads in your campaigns: through dynamic auction bidding, fixed-price bidding, or reach and frequency buying. This field is currently only visible at the campaign level.",
|
|
17515
19641
|
"type": "string"
|
|
@@ -17558,10 +19684,6 @@ API Response: ${JSON.stringify(statusResult, null, 2)}`);
|
|
|
17558
19684
|
"type": "numeric string",
|
|
17559
19685
|
"GoogleBigQueryType": "numeric"
|
|
17560
19686
|
},
|
|
17561
|
-
"country": {
|
|
17562
|
-
"description": "The country where the people you've reached are located. This is based on information, such as a person's hometown, their current city, and the geographical location where they tend to be when they visit Meta.",
|
|
17563
|
-
"type": "string"
|
|
17564
|
-
},
|
|
17565
19687
|
"conversion_values": {
|
|
17566
19688
|
"description": "conversion_values",
|
|
17567
19689
|
"type": "list<AdsActionStats>"
|
|
@@ -17691,10 +19813,6 @@ API Response: ${JSON.stringify(statusResult, null, 2)}`);
|
|
|
17691
19813
|
"description": "dda_results",
|
|
17692
19814
|
"type": "list<AdsInsightsDdaResult>"
|
|
17693
19815
|
},
|
|
17694
|
-
"description_asset": {
|
|
17695
|
-
"description": "description_asset",
|
|
17696
|
-
"type": "AdAssetDescription"
|
|
17697
|
-
},
|
|
17698
19816
|
"frequency": {
|
|
17699
19817
|
"description": "The average number of times each person saw your ad. This metric is estimated.",
|
|
17700
19818
|
"type": "numeric string",
|
|
@@ -17710,9 +19828,9 @@ API Response: ${JSON.stringify(statusResult, null, 2)}`);
|
|
|
17710
19828
|
"type": "numeric string",
|
|
17711
19829
|
"GoogleBigQueryType": "numeric"
|
|
17712
19830
|
},
|
|
17713
|
-
"
|
|
17714
|
-
"description": "
|
|
17715
|
-
"type": "
|
|
19831
|
+
"gender": {
|
|
19832
|
+
"description": "The gender of the people who saw your ad. This is based on the gender people have listed in their Facebook profiles.",
|
|
19833
|
+
"type": "string"
|
|
17716
19834
|
},
|
|
17717
19835
|
"impressions": {
|
|
17718
19836
|
"description": "The number of times your ads were on screen.",
|
|
@@ -17811,26 +19929,14 @@ API Response: ${JSON.stringify(statusResult, null, 2)}`);
|
|
|
17811
19929
|
"GoogleSheetsFormat": "$#,##0.00",
|
|
17812
19930
|
"GoogleBigQueryType": "numeric"
|
|
17813
19931
|
},
|
|
17814
|
-
"title_asset": {
|
|
17815
|
-
"description": "title_asset",
|
|
17816
|
-
"type": "AdAssetTitle"
|
|
17817
|
-
},
|
|
17818
19932
|
"updated_time": {
|
|
17819
19933
|
"description": "updated_time",
|
|
17820
19934
|
"type": "string"
|
|
17821
19935
|
},
|
|
17822
|
-
"user_segment_key": {
|
|
17823
|
-
"description": "user_segment_key",
|
|
17824
|
-
"type": "string"
|
|
17825
|
-
},
|
|
17826
19936
|
"video_30_sec_watched_actions": {
|
|
17827
19937
|
"description": "The number of times your video played for at least 30 seconds, or for nearly its total length if it's shorter than 30 seconds. For each impression of a video, we'll count video views separately and exclude any time spent replaying the video.",
|
|
17828
19938
|
"type": "list<AdsActionStats>"
|
|
17829
19939
|
},
|
|
17830
|
-
"video_asset": {
|
|
17831
|
-
"description": "video_asset",
|
|
17832
|
-
"type": "AdAssetVideo"
|
|
17833
|
-
},
|
|
17834
19940
|
"video_avg_time_watched_actions": {
|
|
17835
19941
|
"description": "The average time a video was played, including any time spent replaying the video for a single impression.",
|
|
17836
19942
|
"type": "list<AdsActionStats>"
|
|
@@ -18514,6 +20620,16 @@ API Response: ${JSON.stringify(statusResult, null, 2)}`);
|
|
|
18514
20620
|
"destinationName": "facebook_ads_ad_account_insights",
|
|
18515
20621
|
"limit": 500
|
|
18516
20622
|
},
|
|
20623
|
+
"ad-account/insights-by-age-and-gender": {
|
|
20624
|
+
"description": "Interface for insights with breakdown by age and gender.",
|
|
20625
|
+
"documentation": "https://developers.facebook.com/docs/marketing-api/reference/ad-account/insights",
|
|
20626
|
+
"fields": adAccountInsightsFieldsByAgeAndGender,
|
|
20627
|
+
"breakdowns": ["age", "gender"],
|
|
20628
|
+
"uniqueKeys": ["ad_id", "date_start", "date_stop", "age", "gender"],
|
|
20629
|
+
"isTimeSeries": true,
|
|
20630
|
+
"destinationName": "facebook_ads_ad_account_insights_by_age_and_gender",
|
|
20631
|
+
"limit": 500
|
|
20632
|
+
},
|
|
18517
20633
|
"ad-account/insights-by-country": {
|
|
18518
20634
|
"description": "Interface for insights with breakdown by country.",
|
|
18519
20635
|
"documentation": "https://developers.facebook.com/docs/marketing-api/reference/ad-account/insights",
|
|
@@ -18524,6 +20640,16 @@ API Response: ${JSON.stringify(statusResult, null, 2)}`);
|
|
|
18524
20640
|
"destinationName": "facebook_ads_ad_account_insights_by_country",
|
|
18525
20641
|
"limit": 500
|
|
18526
20642
|
},
|
|
20643
|
+
"ad-account/insights-by-device-platform": {
|
|
20644
|
+
"description": "Interface for insights with breakdown by device platform.",
|
|
20645
|
+
"documentation": "https://developers.facebook.com/docs/marketing-api/reference/ad-account/insights",
|
|
20646
|
+
"fields": adAccountInsightsFieldsByDevicePlatform,
|
|
20647
|
+
"breakdowns": ["device_platform"],
|
|
20648
|
+
"uniqueKeys": ["ad_id", "date_start", "date_stop", "device_platform"],
|
|
20649
|
+
"isTimeSeries": true,
|
|
20650
|
+
"destinationName": "facebook_ads_ad_account_insights_by_device_platform",
|
|
20651
|
+
"limit": 500
|
|
20652
|
+
},
|
|
18527
20653
|
"ad-account/insights-by-link-url-asset": {
|
|
18528
20654
|
"description": "Interface for insights with breakdown by link URL asset.",
|
|
18529
20655
|
"documentation": "https://developers.facebook.com/docs/marketing-api/reference/ad-account/insights",
|
|
@@ -18534,6 +20660,36 @@ API Response: ${JSON.stringify(statusResult, null, 2)}`);
|
|
|
18534
20660
|
"destinationName": "facebook_ads_ad_account_insights_by_link_url_asset",
|
|
18535
20661
|
"limit": 500
|
|
18536
20662
|
},
|
|
20663
|
+
"ad-account/insights-by-product-id": {
|
|
20664
|
+
"description": "Interface for insights with breakdown by product ID.",
|
|
20665
|
+
"documentation": "https://developers.facebook.com/docs/marketing-api/reference/ad-account/insights",
|
|
20666
|
+
"fields": adAccountInsightsFieldsByProductId,
|
|
20667
|
+
"breakdowns": ["product_id"],
|
|
20668
|
+
"uniqueKeys": ["ad_id", "date_start", "date_stop", "product_id"],
|
|
20669
|
+
"isTimeSeries": true,
|
|
20670
|
+
"destinationName": "facebook_ads_ad_account_insights_by_product_id",
|
|
20671
|
+
"limit": 500
|
|
20672
|
+
},
|
|
20673
|
+
"ad-account/insights-by-publisher-platform-and-position": {
|
|
20674
|
+
"description": "Interface for insights with breakdown by publisher platform and position.",
|
|
20675
|
+
"documentation": "https://developers.facebook.com/docs/marketing-api/reference/ad-account/insights",
|
|
20676
|
+
"fields": adAccountInsightsFieldsByPublisherPlatformAndPosition,
|
|
20677
|
+
"breakdowns": ["publisher_platform", "platform_position"],
|
|
20678
|
+
"uniqueKeys": ["ad_id", "date_start", "date_stop", "publisher_platform", "platform_position"],
|
|
20679
|
+
"isTimeSeries": true,
|
|
20680
|
+
"destinationName": "facebook_ads_ad_account_insights_by_publisher_platform_and_position",
|
|
20681
|
+
"limit": 500
|
|
20682
|
+
},
|
|
20683
|
+
"ad-account/insights-by-region": {
|
|
20684
|
+
"description": "Interface for insights with breakdown by region.",
|
|
20685
|
+
"documentation": "https://developers.facebook.com/docs/marketing-api/reference/ad-account/insights",
|
|
20686
|
+
"fields": adAccountInsightsFieldsByRegion,
|
|
20687
|
+
"breakdowns": ["region"],
|
|
20688
|
+
"uniqueKeys": ["ad_id", "date_start", "date_stop", "region"],
|
|
20689
|
+
"isTimeSeries": true,
|
|
20690
|
+
"destinationName": "facebook_ads_ad_account_insights_by_region",
|
|
20691
|
+
"limit": 500
|
|
20692
|
+
},
|
|
18537
20693
|
"ad-group": {
|
|
18538
20694
|
"overview": "Ad",
|
|
18539
20695
|
"description": "Contains information for an ad, such as creative elements and measurement information.",
|
|
@@ -18749,6 +20905,11 @@ API Response: ${JSON.stringify(statusResult, null, 2)}`);
|
|
|
18749
20905
|
case "ad-account/insights":
|
|
18750
20906
|
case "ad-account/insights-by-country":
|
|
18751
20907
|
case "ad-account/insights-by-link-url-asset":
|
|
20908
|
+
case "ad-account/insights-by-publisher-platform-and-position":
|
|
20909
|
+
case "ad-account/insights-by-device-platform":
|
|
20910
|
+
case "ad-account/insights-by-region":
|
|
20911
|
+
case "ad-account/insights-by-product-id":
|
|
20912
|
+
case "ad-account/insights-by-age-and-gender":
|
|
18752
20913
|
return this._fetchInsightsData({ nodeName, accountId, fields, timeRange, url });
|
|
18753
20914
|
case "ad-group":
|
|
18754
20915
|
url += `act_${accountId}/ads?fields=${this._buildFieldsString({ nodeName, fields })}&limit=${this.fieldsSchema[nodeName].limit}`;
|
|
@@ -18873,6 +21034,7 @@ API Response: ${JSON.stringify(statusResult, null, 2)}`);
|
|
|
18873
21034
|
* @private
|
|
18874
21035
|
*/
|
|
18875
21036
|
_buildInsightsUrl({ accountId, fields, breakdowns, timeRange, nodeName, url }) {
|
|
21037
|
+
console.log("Insights request fields for", nodeName, ":", fields);
|
|
18876
21038
|
let insightsUrl = `${url}act_${accountId}/insights?level=ad&period=day&time_range=${timeRange}&fields=${fields.join(",")}&limit=${this.fieldsSchema[nodeName].limit}`;
|
|
18877
21039
|
if (breakdowns.length > 0) {
|
|
18878
21040
|
insightsUrl += `&breakdowns=${breakdowns.join(",")}`;
|