@owox/connectors 0.12.0-next-20251104123907 → 0.12.0-next-20251104125401
This diff represents the content of publicly available package versions that have been released to one of the supported registries. The information contained in this diff is provided for informational purposes only and reflects changes between package versions as they appear in their respective public registries.
- package/dist/index.cjs +2241 -79
- package/dist/index.js +2241 -79
- package/package.json +1 -1
package/dist/index.cjs
CHANGED
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@@ -16589,9 +16589,2175 @@ const FacebookMarketing = (function() {
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16589
16589
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"type": "numeric string",
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16590
16590
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"GoogleBigQueryType": "numeric"
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16591
16591
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},
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16592
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-
"
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16593
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-
"description": "
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16594
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-
"type": "
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16592
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"buying_type": {
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16593
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"description": "The method by which you pay for and target ads in your campaigns: through dynamic auction bidding, fixed-price bidding, or reach and frequency buying. This field is currently only visible at the campaign level.",
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16594
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"type": "string"
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16595
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},
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16596
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"campaign_id": {
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16597
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"description": "The unique ID number of the ad campaign you're viewing in reporting. Your campaign contains ad sets and ads.",
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16598
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"type": "numeric string",
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16599
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"GoogleSheetsFormat": "@"
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16600
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},
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16601
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"campaign_name": {
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16602
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"description": "The name of the ad campaign you're viewing in reporting. Your campaign contains ad sets and ads.",
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16603
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"type": "string"
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16604
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},
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16605
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"canvas_avg_view_percent": {
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16606
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"description": "The average percentage of the Instant Experience that people saw. An Instant Experience is a screen that opens after someone interacts with your ad on a mobile device. It may include a series of interactive or multimedia components, including video, images product catalog and more.",
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16607
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"type": "numeric string",
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16608
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"GoogleBigQueryType": "numeric"
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16609
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},
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16610
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"canvas_avg_view_time": {
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16611
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"description": "The average total time, in seconds, that people spent viewing an Instant Experience. An Instant Experience is a screen that opens after someone interacts with your ad on a mobile device. It may include a series of interactive or multimedia components, including video, images product catalog and more.",
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16612
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"type": "numeric string",
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16613
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"GoogleBigQueryType": "numeric"
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16614
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},
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16615
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"catalog_segment_actions": {
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16616
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"description": "The number of actions performed attributed to your ads promoting your catalog segment, broken down by action type.",
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16617
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"type": "list<AdsActionStats>"
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16618
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},
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16619
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"catalog_segment_value": {
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16620
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"description": "The total value of all conversions from your catalog segment attributed to your ads.",
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16621
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"type": "list<AdsActionStats>"
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16622
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},
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16623
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"catalog_segment_value_mobile_purchase_roas": {
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16624
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"description": "The total return on ad spend (ROAS) from mobile app purchases for your catalog segment.",
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16625
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"type": "list<AdsActionStats>"
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16626
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},
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16627
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"catalog_segment_value_omni_purchase_roas": {
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16628
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"description": "The total return on ad spend (ROAS) from all purchases for your catalog segment.",
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16629
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"type": "list<AdsActionStats>"
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16630
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},
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16631
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"catalog_segment_value_website_purchase_roas": {
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16632
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"description": "The total return on ad spend (ROAS) from website purchases for your catalog segment.",
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16633
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"type": "list<AdsActionStats>"
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16634
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},
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16635
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"clicks": {
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16636
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"description": "The number of clicks on your ads.",
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16637
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"type": "numeric string",
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16638
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"GoogleBigQueryType": "numeric"
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16639
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},
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16640
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"conversion_values": {
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16641
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"description": "conversion_values",
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16642
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"type": "list<AdsActionStats>"
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16643
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},
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16644
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"conversions": {
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16645
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"description": "conversions",
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16646
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"type": "list<AdsActionStats>"
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16647
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},
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16648
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"converted_product_quantity": {
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16649
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"description": "The number of products purchased which are recorded by your merchant partner's pixel or app SDK for a given product ID and driven by your ads. Has to be used together with converted product ID breakdown.",
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16650
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"type": "list<AdsActionStats>"
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16651
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},
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16652
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"converted_product_value": {
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16653
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"description": "The value of purchases recorded by your merchant partner's pixel or app SDK for a given product ID and driven by your ads. Has to be used together with converted product ID breakdown.",
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16654
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"type": "list<AdsActionStats>"
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16655
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},
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16656
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"cost_per_15_sec_video_view": {
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16657
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"description": "cost_per_15_sec_video_view",
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16658
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"type": "list<AdsActionStats>"
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16659
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},
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16660
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"cost_per_2_sec_continuous_video_view": {
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16661
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"description": "cost_per_2_sec_continuous_video_view",
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16662
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"type": "list<AdsActionStats>"
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16663
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},
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16664
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"cost_per_action_type": {
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16665
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"description": "The average cost of a relevant action.",
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16666
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"type": "list<AdsActionStats>"
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16667
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},
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16668
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"cost_per_ad_click": {
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16669
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"description": "cost_per_ad_click",
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16670
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"type": "list<AdsActionStats>"
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16671
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},
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16672
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"cost_per_conversion": {
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16673
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"description": "cost_per_conversion",
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16674
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"type": "list<AdsActionStats>"
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16675
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},
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16676
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"cost_per_dda_countby_convs": {
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16677
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"description": "cost_per_dda_countby_convs",
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16678
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"type": "numeric string",
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16679
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"GoogleBigQueryType": "numeric"
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16680
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},
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16681
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"cost_per_inline_link_click": {
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16682
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"description": "The average cost of each inline link click.",
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16683
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"type": "numeric string",
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16684
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"GoogleBigQueryType": "numeric"
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16685
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},
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16686
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"cost_per_inline_post_engagement": {
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16687
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"description": "The average cost of each inline post engagement.",
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16688
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"type": "numeric string",
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16689
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"GoogleBigQueryType": "numeric"
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16690
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},
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16691
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"cost_per_one_thousand_ad_impression": {
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16692
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"description": "cost_per_one_thousand_ad_impression",
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16693
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"type": "list<AdsActionStats>"
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16694
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},
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16695
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"cost_per_outbound_click": {
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16696
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"description": "The average cost for each outbound click.",
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16697
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"type": "list<AdsActionStats>"
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16698
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},
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16699
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"cost_per_thruplay": {
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16700
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"description": "The average cost for each ThruPlay. This metric is in development.",
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16701
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"type": "list<AdsActionStats>"
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16702
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},
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16703
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"cost_per_unique_action_type": {
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16704
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"description": "The average cost of each unique action. This metric is estimated.",
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16705
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"type": "list<AdsActionStats>"
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16706
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},
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16707
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"cost_per_unique_click": {
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16708
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"description": "The average cost for each unique click (all). This metric is estimated.",
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16709
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"type": "numeric string",
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16710
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"GoogleBigQueryType": "numeric"
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16711
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},
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16712
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"cost_per_unique_conversion": {
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16713
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"description": "cost_per_unique_conversion",
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"type": "list<AdsActionStats>"
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16715
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},
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16716
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"cost_per_unique_inline_link_click": {
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16717
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"description": "The average cost of each unique inline link click. This metric is estimated.",
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16718
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"type": "numeric string",
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16719
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"GoogleBigQueryType": "numeric"
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16720
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},
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16721
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"cost_per_unique_outbound_click": {
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16722
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"description": "The average cost for each unique outbound click. This metric is estimated.",
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16723
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"type": "list<AdsActionStats>"
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16724
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},
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16725
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"cpc": {
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16726
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"description": "The average cost for each click (all).",
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16727
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"type": "numeric string",
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16728
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"GoogleBigQueryType": "numeric"
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16729
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},
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16730
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"cpm": {
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16731
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"description": "The average cost for 1,000 impressions.",
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16732
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"type": "numeric string",
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16733
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"GoogleBigQueryType": "numeric"
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16734
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},
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16735
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"cpp": {
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16736
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"description": "The average cost to reach 1,000 people. This metric is estimated.",
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16737
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"type": "numeric string",
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16738
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"GoogleBigQueryType": "numeric"
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16739
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},
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16740
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"created_time": {
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16741
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"description": "created_time",
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16742
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"type": "string"
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16743
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},
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16744
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"ctr": {
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16745
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"description": "The percentage of times people saw your ad and performed a click (all).",
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16746
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"type": "numeric string",
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16747
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"GoogleBigQueryType": "numeric"
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16748
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},
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16749
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"date_start": {
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16750
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"description": "The start date for your data. This is controlled by the date range you've selected for your reporting view.",
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16751
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"type": "string",
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16752
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"GoogleBigQueryType": "date",
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16753
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"GoogleBigQueryPartitioned": true
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16754
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},
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16755
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"date_stop": {
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16756
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"description": "The end date for your data. This is controlled by the date range you've selected for your reporting view.",
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16757
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"type": "string",
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16758
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"GoogleBigQueryType": "date"
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16759
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},
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16760
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"dda_countby_convs": {
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16761
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"description": "dda_countby_convs",
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16762
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"type": "numeric string",
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16763
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"GoogleBigQueryType": "numeric"
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16764
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},
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16765
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"dda_results": {
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16766
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"description": "dda_results",
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16767
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"type": "list<AdsInsightsDdaResult>"
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16768
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},
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16769
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"frequency": {
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16770
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"description": "The average number of times each person saw your ad. This metric is estimated.",
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16771
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"type": "numeric string",
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16772
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"GoogleBigQueryType": "numeric"
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16773
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},
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16774
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"full_view_impressions": {
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16775
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"description": "The number of Full Views on your Page's posts as a result of your ad.",
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16776
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"type": "numeric string",
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16777
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"GoogleBigQueryType": "numeric"
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16778
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},
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16779
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"full_view_reach": {
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16780
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"description": "The number of people who performed a Full View on your Page's post as a result of your ad.",
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16781
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"type": "numeric string",
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16782
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"GoogleBigQueryType": "numeric"
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16783
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},
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16784
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"impressions": {
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16785
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"description": "The number of times your ads were on screen.",
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16786
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"type": "numeric string",
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16787
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"GoogleBigQueryType": "numeric"
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16788
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},
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16789
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"inline_link_click_ctr": {
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16790
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"description": "The percentage of time people saw your ads and performed an inline link click.",
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16791
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"type": "numeric string",
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16792
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"GoogleBigQueryType": "numeric"
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16793
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},
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16794
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"inline_link_clicks": {
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16795
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"description": "The number of clicks on links to select destinations or experiences, on or off Facebook-owned properties. Inline link clicks use a fixed 1-day-click attribution window.",
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16796
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"type": "numeric string",
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16797
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"GoogleBigQueryType": "numeric"
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16798
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},
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16799
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"inline_post_engagement": {
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16800
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"description": "The total number of actions that people take involving your ads. Inline post engagements use a fixed 1-day-click attribution window.",
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16801
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"type": "numeric string",
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16802
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"GoogleBigQueryType": "numeric"
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16803
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},
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16804
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"instagram_upcoming_event_reminders_set": {
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16805
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"description": "instagram_upcoming_event_reminders_set",
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16806
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"type": "numeric string",
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16807
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"GoogleBigQueryType": "numeric"
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16808
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},
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16809
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"instant_experience_clicks_to_open": {
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16810
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"description": "instant_experience_clicks_to_open",
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16811
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"type": "numeric string",
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16812
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"GoogleBigQueryType": "numeric"
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16813
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},
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16814
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"instant_experience_clicks_to_start": {
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16815
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"description": "instant_experience_clicks_to_start",
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16816
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"type": "numeric string",
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16817
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"GoogleBigQueryType": "numeric"
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16818
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},
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16819
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"instant_experience_outbound_clicks": {
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16820
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"description": "instant_experience_outbound_clicks",
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16821
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"type": "list<AdsActionStats>"
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16822
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},
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16823
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"interactive_component_tap": {
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16824
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"description": "interactive_component_tap",
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16825
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"type": "list<AdsActionStats>"
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16826
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},
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16827
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"marketing_messages_delivery_rate": {
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16828
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"description": "The number of messages delivered divided by the number of messages sent. Some messages may not be delivered, such as when a customer's device is out of service. This metric doesn't include messages sent to Europe and Japan.",
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16829
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"type": "numeric string",
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16830
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"GoogleBigQueryType": "numeric"
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16831
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},
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16832
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"mobile_app_purchase_roas": {
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16833
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"description": "The total return on ad spend (ROAS) from mobile app purchases. This is based on the value that you assigned when you set up the app event.",
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16834
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"type": "list<AdsActionStats>"
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16835
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},
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16836
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"objective": {
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16837
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"description": "The objective reflecting the goal you want to achieve with your advertising. It may be different from the selected objective of the campaign in some cases.",
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16838
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"type": "string"
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16839
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},
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16840
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"optimization_goal": {
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16841
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"description": "The optimization goal you selected for your ad or ad set. Your optimization goal reflects what you want to optimize for the ads.",
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16842
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"type": "string"
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16843
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},
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16844
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"outbound_clicks": {
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16845
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"description": "The number of clicks on links that take people off Facebook-owned properties.",
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16846
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"type": "list<AdsActionStats>"
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16847
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},
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16848
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"outbound_clicks_ctr": {
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16849
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"description": "The percentage of times people saw your ad and performed an outbound click.",
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16850
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"type": "list<AdsActionStats>"
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16851
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},
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16852
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"purchase_roas": {
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16853
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"description": "The total return on ad spend (ROAS) from purchases. This is based on information received from one or more of your connected Facebook Business Tools and attributed to your ads.",
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16854
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"type": "list<AdsActionStats>"
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16855
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},
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16856
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"qualifying_question_qualify_answer_rate": {
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16857
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"description": "qualifying_question_qualify_answer_rate",
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16858
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"type": "numeric string",
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16859
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"GoogleBigQueryType": "numeric"
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16860
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},
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16861
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"reach": {
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16862
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"description": "The number of people who saw your ads at least once. Reach is different from impressions, which may include multiple views of your ads by the same people. This metric is estimated.",
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16863
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"type": "numeric string",
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16864
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"GoogleBigQueryType": "numeric"
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16865
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},
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16866
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"shops_assisted_purchases": {
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16867
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"description": "shops_assisted_purchases",
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16868
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"type": "string"
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16869
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},
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16870
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"social_spend": {
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16871
|
+
"description": "The total amount you've spent so far for your ads showed with social information. (ex: Jane Doe likes this).",
|
|
16872
|
+
"type": "numeric string",
|
|
16873
|
+
"GoogleBigQueryType": "numeric"
|
|
16874
|
+
},
|
|
16875
|
+
"spend": {
|
|
16876
|
+
"description": "The estimated total amount of money you've spent on your campaign, ad set or ad during its schedule. This metric is estimated.",
|
|
16877
|
+
"type": "numeric string",
|
|
16878
|
+
"GoogleSheetsFormat": "$#,##0.00",
|
|
16879
|
+
"GoogleBigQueryType": "numeric"
|
|
16880
|
+
},
|
|
16881
|
+
"updated_time": {
|
|
16882
|
+
"description": "updated_time",
|
|
16883
|
+
"type": "string"
|
|
16884
|
+
},
|
|
16885
|
+
"video_30_sec_watched_actions": {
|
|
16886
|
+
"description": "The number of times your video played for at least 30 seconds, or for nearly its total length if it's shorter than 30 seconds. For each impression of a video, we'll count video views separately and exclude any time spent replaying the video.",
|
|
16887
|
+
"type": "list<AdsActionStats>"
|
|
16888
|
+
},
|
|
16889
|
+
"video_avg_time_watched_actions": {
|
|
16890
|
+
"description": "The average time a video was played, including any time spent replaying the video for a single impression.",
|
|
16891
|
+
"type": "list<AdsActionStats>"
|
|
16892
|
+
},
|
|
16893
|
+
"video_continuous_2_sec_watched_actions": {
|
|
16894
|
+
"description": "video_continuous_2_sec_watched_actions",
|
|
16895
|
+
"type": "list<AdsActionStats>"
|
|
16896
|
+
},
|
|
16897
|
+
"video_p100_watched_actions": {
|
|
16898
|
+
"description": "The number of times your video was played at 100% of its length, including plays that skipped to this point.",
|
|
16899
|
+
"type": "list<AdsActionStats>"
|
|
16900
|
+
},
|
|
16901
|
+
"video_p25_watched_actions": {
|
|
16902
|
+
"description": "The number of times your video was played at 25% of its length, including plays that skipped to this point.",
|
|
16903
|
+
"type": "list<AdsActionStats>"
|
|
16904
|
+
},
|
|
16905
|
+
"video_p50_watched_actions": {
|
|
16906
|
+
"description": "The number of times your video was played at 50% of its length, including plays that skipped to this point.",
|
|
16907
|
+
"type": "list<AdsActionStats>"
|
|
16908
|
+
},
|
|
16909
|
+
"video_p75_watched_actions": {
|
|
16910
|
+
"description": "The number of times your video was played at 75% of its length, including plays that skipped to this point.",
|
|
16911
|
+
"type": "list<AdsActionStats>"
|
|
16912
|
+
},
|
|
16913
|
+
"video_p95_watched_actions": {
|
|
16914
|
+
"description": "The number of times your video was played at 95% of its length, including plays that skipped to this point.",
|
|
16915
|
+
"type": "list<AdsActionStats>"
|
|
16916
|
+
},
|
|
16917
|
+
"video_play_actions": {
|
|
16918
|
+
"description": "The number of times your video starts to play. This is counted for each impression of a video, and excludes replays. This metric is in development.",
|
|
16919
|
+
"type": "list<AdsActionStats>"
|
|
16920
|
+
},
|
|
16921
|
+
"video_play_curve_actions": {
|
|
16922
|
+
"description": "A video-play based curve graph that illustrates the percentage of video plays that reached a given second. Entries 0 to 14 represent seconds 0 thru 14. Entries 15 to 17 represent second ranges [15 to 20), [20 to 25), and [25 to 30). Entries 18 to 20 represent second ranges [30 to 40), [40 to 50), and [50 to 60). Entry 21 represents plays over 60 seconds.",
|
|
16923
|
+
"type": "list<AdsHistogramStats>"
|
|
16924
|
+
},
|
|
16925
|
+
"video_play_retention_0_to_15s_actions": {
|
|
16926
|
+
"description": "video_play_retention_0_to_15s_actions",
|
|
16927
|
+
"type": "list<AdsHistogramStats>"
|
|
16928
|
+
},
|
|
16929
|
+
"video_play_retention_20_to_60s_actions": {
|
|
16930
|
+
"description": "video_play_retention_20_to_60s_actions",
|
|
16931
|
+
"type": "list<AdsHistogramStats>"
|
|
16932
|
+
},
|
|
16933
|
+
"video_play_retention_graph_actions": {
|
|
16934
|
+
"description": "video_play_retention_graph_actions",
|
|
16935
|
+
"type": "list<AdsHistogramStats>"
|
|
16936
|
+
},
|
|
16937
|
+
"video_time_watched_actions": {
|
|
16938
|
+
"description": "video_time_watched_actions",
|
|
16939
|
+
"type": "list<AdsActionStats>"
|
|
16940
|
+
},
|
|
16941
|
+
"website_ctr": {
|
|
16942
|
+
"description": "The percentage of times people saw your ad and performed a link click.",
|
|
16943
|
+
"type": "list<AdsActionStats>"
|
|
16944
|
+
},
|
|
16945
|
+
"website_purchase_roas": {
|
|
16946
|
+
"description": "The total return on ad spend (ROAS) from website purchases. This is based on the value of all conversions recorded by the Facebook pixel on your website and attributed to your ads.",
|
|
16947
|
+
"type": "list<AdsActionStats>"
|
|
16948
|
+
},
|
|
16949
|
+
"wish_bid": {
|
|
16950
|
+
"description": "wish_bid",
|
|
16951
|
+
"type": "numeric string",
|
|
16952
|
+
"GoogleBigQueryType": "numeric"
|
|
16953
|
+
}
|
|
16954
|
+
};
|
|
16955
|
+
var adAccountInsightsFieldsByRegion = {
|
|
16956
|
+
"account_currency": {
|
|
16957
|
+
"description": "Currency that is used by your ad account.",
|
|
16958
|
+
"type": "string"
|
|
16959
|
+
},
|
|
16960
|
+
"account_id": {
|
|
16961
|
+
"description": "The ID number of your ad account, which groups your advertising activity. Your ad account includes your campaigns, ads and billing.",
|
|
16962
|
+
"type": "numeric string",
|
|
16963
|
+
"GoogleSheetsFormat": "@"
|
|
16964
|
+
},
|
|
16965
|
+
"account_name": {
|
|
16966
|
+
"description": "The name of your ad account, which groups your advertising activity. Your ad account includes your campaigns, ads and billing.",
|
|
16967
|
+
"type": "string"
|
|
16968
|
+
},
|
|
16969
|
+
"action_values": {
|
|
16970
|
+
"description": "The total value of all conversions attributed to your ads.",
|
|
16971
|
+
"type": "list<AdsActionStats>"
|
|
16972
|
+
},
|
|
16973
|
+
"actions": {
|
|
16974
|
+
"description": "The total number of actions people took that are attributed to your ads. Actions may include engagement, clicks or conversions.",
|
|
16975
|
+
"type": "list<AdsActionStats>"
|
|
16976
|
+
},
|
|
16977
|
+
"ad_click_actions": {
|
|
16978
|
+
"description": "ad_click_actions",
|
|
16979
|
+
"type": "list<AdsActionStats>"
|
|
16980
|
+
},
|
|
16981
|
+
"ad_id": {
|
|
16982
|
+
"description": "The unique ID of the ad you're viewing in reporting.",
|
|
16983
|
+
"type": "numeric string",
|
|
16984
|
+
"GoogleSheetsFormat": "@"
|
|
16985
|
+
},
|
|
16986
|
+
"ad_impression_actions": {
|
|
16987
|
+
"description": "ad_impression_actions",
|
|
16988
|
+
"type": "list<AdsActionStats>"
|
|
16989
|
+
},
|
|
16990
|
+
"ad_name": {
|
|
16991
|
+
"description": "The name of the ad you're viewing in reporting.",
|
|
16992
|
+
"type": "string"
|
|
16993
|
+
},
|
|
16994
|
+
"adset_id": {
|
|
16995
|
+
"description": "The unique ID of the ad set you're viewing in reporting. An ad set is a group of ads that share the same budget, schedule, delivery optimization and targeting.",
|
|
16996
|
+
"type": "numeric string",
|
|
16997
|
+
"GoogleSheetsFormat": "@"
|
|
16998
|
+
},
|
|
16999
|
+
"adset_name": {
|
|
17000
|
+
"description": "The name of the ad set you're viewing in reporting. An ad set is a group of ads that share the same budget, schedule, delivery optimization and targeting.",
|
|
17001
|
+
"type": "string"
|
|
17002
|
+
},
|
|
17003
|
+
"attribution_setting": {
|
|
17004
|
+
"description": "The default attribution window to be used when attribution result is calculated. Each ad set has its own attribution setting value. The attribution setting for campaign or account is calculated based on existing ad sets.",
|
|
17005
|
+
"type": "string"
|
|
17006
|
+
},
|
|
17007
|
+
"auction_bid": {
|
|
17008
|
+
"description": "auction_bid",
|
|
17009
|
+
"type": "numeric string",
|
|
17010
|
+
"GoogleBigQueryType": "numeric"
|
|
17011
|
+
},
|
|
17012
|
+
"auction_competitiveness": {
|
|
17013
|
+
"description": "auction_competitiveness",
|
|
17014
|
+
"type": "numeric string",
|
|
17015
|
+
"GoogleBigQueryType": "numeric"
|
|
17016
|
+
},
|
|
17017
|
+
"auction_max_competitor_bid": {
|
|
17018
|
+
"description": "auction_max_competitor_bid",
|
|
17019
|
+
"type": "numeric string",
|
|
17020
|
+
"GoogleBigQueryType": "numeric"
|
|
17021
|
+
},
|
|
17022
|
+
"buying_type": {
|
|
17023
|
+
"description": "The method by which you pay for and target ads in your campaigns: through dynamic auction bidding, fixed-price bidding, or reach and frequency buying. This field is currently only visible at the campaign level.",
|
|
17024
|
+
"type": "string"
|
|
17025
|
+
},
|
|
17026
|
+
"campaign_id": {
|
|
17027
|
+
"description": "The unique ID number of the ad campaign you're viewing in reporting. Your campaign contains ad sets and ads.",
|
|
17028
|
+
"type": "numeric string",
|
|
17029
|
+
"GoogleSheetsFormat": "@"
|
|
17030
|
+
},
|
|
17031
|
+
"campaign_name": {
|
|
17032
|
+
"description": "The name of the ad campaign you're viewing in reporting. Your campaign contains ad sets and ads.",
|
|
17033
|
+
"type": "string"
|
|
17034
|
+
},
|
|
17035
|
+
"canvas_avg_view_percent": {
|
|
17036
|
+
"description": "The average percentage of the Instant Experience that people saw. An Instant Experience is a screen that opens after someone interacts with your ad on a mobile device. It may include a series of interactive or multimedia components, including video, images product catalog and more.",
|
|
17037
|
+
"type": "numeric string",
|
|
17038
|
+
"GoogleBigQueryType": "numeric"
|
|
17039
|
+
},
|
|
17040
|
+
"canvas_avg_view_time": {
|
|
17041
|
+
"description": "The average total time, in seconds, that people spent viewing an Instant Experience. An Instant Experience is a screen that opens after someone interacts with your ad on a mobile device. It may include a series of interactive or multimedia components, including video, images product catalog and more.",
|
|
17042
|
+
"type": "numeric string",
|
|
17043
|
+
"GoogleBigQueryType": "numeric"
|
|
17044
|
+
},
|
|
17045
|
+
"catalog_segment_actions": {
|
|
17046
|
+
"description": "The number of actions performed attributed to your ads promoting your catalog segment, broken down by action type.",
|
|
17047
|
+
"type": "list<AdsActionStats>"
|
|
17048
|
+
},
|
|
17049
|
+
"catalog_segment_value": {
|
|
17050
|
+
"description": "The total value of all conversions from your catalog segment attributed to your ads.",
|
|
17051
|
+
"type": "list<AdsActionStats>"
|
|
17052
|
+
},
|
|
17053
|
+
"catalog_segment_value_mobile_purchase_roas": {
|
|
17054
|
+
"description": "The total return on ad spend (ROAS) from mobile app purchases for your catalog segment.",
|
|
17055
|
+
"type": "list<AdsActionStats>"
|
|
17056
|
+
},
|
|
17057
|
+
"catalog_segment_value_omni_purchase_roas": {
|
|
17058
|
+
"description": "The total return on ad spend (ROAS) from all purchases for your catalog segment.",
|
|
17059
|
+
"type": "list<AdsActionStats>"
|
|
17060
|
+
},
|
|
17061
|
+
"catalog_segment_value_website_purchase_roas": {
|
|
17062
|
+
"description": "The total return on ad spend (ROAS) from website purchases for your catalog segment.",
|
|
17063
|
+
"type": "list<AdsActionStats>"
|
|
17064
|
+
},
|
|
17065
|
+
"clicks": {
|
|
17066
|
+
"description": "The number of clicks on your ads.",
|
|
17067
|
+
"type": "numeric string",
|
|
17068
|
+
"GoogleBigQueryType": "numeric"
|
|
17069
|
+
},
|
|
17070
|
+
"conversion_values": {
|
|
17071
|
+
"description": "conversion_values",
|
|
17072
|
+
"type": "list<AdsActionStats>"
|
|
17073
|
+
},
|
|
17074
|
+
"conversions": {
|
|
17075
|
+
"description": "conversions",
|
|
17076
|
+
"type": "list<AdsActionStats>"
|
|
17077
|
+
},
|
|
17078
|
+
"converted_product_quantity": {
|
|
17079
|
+
"description": "The number of products purchased which are recorded by your merchant partner's pixel or app SDK for a given product ID and driven by your ads. Has to be used together with converted product ID breakdown.",
|
|
17080
|
+
"type": "list<AdsActionStats>"
|
|
17081
|
+
},
|
|
17082
|
+
"converted_product_value": {
|
|
17083
|
+
"description": "The value of purchases recorded by your merchant partner's pixel or app SDK for a given product ID and driven by your ads. Has to be used together with converted product ID breakdown.",
|
|
17084
|
+
"type": "list<AdsActionStats>"
|
|
17085
|
+
},
|
|
17086
|
+
"cost_per_15_sec_video_view": {
|
|
17087
|
+
"description": "cost_per_15_sec_video_view",
|
|
17088
|
+
"type": "list<AdsActionStats>"
|
|
17089
|
+
},
|
|
17090
|
+
"cost_per_2_sec_continuous_video_view": {
|
|
17091
|
+
"description": "cost_per_2_sec_continuous_video_view",
|
|
17092
|
+
"type": "list<AdsActionStats>"
|
|
17093
|
+
},
|
|
17094
|
+
"cost_per_action_type": {
|
|
17095
|
+
"description": "The average cost of a relevant action.",
|
|
17096
|
+
"type": "list<AdsActionStats>"
|
|
17097
|
+
},
|
|
17098
|
+
"cost_per_ad_click": {
|
|
17099
|
+
"description": "cost_per_ad_click",
|
|
17100
|
+
"type": "list<AdsActionStats>"
|
|
17101
|
+
},
|
|
17102
|
+
"cost_per_conversion": {
|
|
17103
|
+
"description": "cost_per_conversion",
|
|
17104
|
+
"type": "list<AdsActionStats>"
|
|
17105
|
+
},
|
|
17106
|
+
"cost_per_dda_countby_convs": {
|
|
17107
|
+
"description": "cost_per_dda_countby_convs",
|
|
17108
|
+
"type": "numeric string",
|
|
17109
|
+
"GoogleBigQueryType": "numeric"
|
|
17110
|
+
},
|
|
17111
|
+
"cost_per_inline_link_click": {
|
|
17112
|
+
"description": "The average cost of each inline link click.",
|
|
17113
|
+
"type": "numeric string",
|
|
17114
|
+
"GoogleBigQueryType": "numeric"
|
|
17115
|
+
},
|
|
17116
|
+
"cost_per_inline_post_engagement": {
|
|
17117
|
+
"description": "The average cost of each inline post engagement.",
|
|
17118
|
+
"type": "numeric string",
|
|
17119
|
+
"GoogleBigQueryType": "numeric"
|
|
17120
|
+
},
|
|
17121
|
+
"cost_per_one_thousand_ad_impression": {
|
|
17122
|
+
"description": "cost_per_one_thousand_ad_impression",
|
|
17123
|
+
"type": "list<AdsActionStats>"
|
|
17124
|
+
},
|
|
17125
|
+
"cost_per_outbound_click": {
|
|
17126
|
+
"description": "The average cost for each outbound click.",
|
|
17127
|
+
"type": "list<AdsActionStats>"
|
|
17128
|
+
},
|
|
17129
|
+
"cost_per_thruplay": {
|
|
17130
|
+
"description": "The average cost for each ThruPlay. This metric is in development.",
|
|
17131
|
+
"type": "list<AdsActionStats>"
|
|
17132
|
+
},
|
|
17133
|
+
"cost_per_unique_action_type": {
|
|
17134
|
+
"description": "The average cost of each unique action. This metric is estimated.",
|
|
17135
|
+
"type": "list<AdsActionStats>"
|
|
17136
|
+
},
|
|
17137
|
+
"cost_per_unique_click": {
|
|
17138
|
+
"description": "The average cost for each unique click (all). This metric is estimated.",
|
|
17139
|
+
"type": "numeric string",
|
|
17140
|
+
"GoogleBigQueryType": "numeric"
|
|
17141
|
+
},
|
|
17142
|
+
"cost_per_unique_conversion": {
|
|
17143
|
+
"description": "cost_per_unique_conversion",
|
|
17144
|
+
"type": "list<AdsActionStats>"
|
|
17145
|
+
},
|
|
17146
|
+
"cost_per_unique_inline_link_click": {
|
|
17147
|
+
"description": "The average cost of each unique inline link click. This metric is estimated.",
|
|
17148
|
+
"type": "numeric string",
|
|
17149
|
+
"GoogleBigQueryType": "numeric"
|
|
17150
|
+
},
|
|
17151
|
+
"cost_per_unique_outbound_click": {
|
|
17152
|
+
"description": "The average cost for each unique outbound click. This metric is estimated.",
|
|
17153
|
+
"type": "list<AdsActionStats>"
|
|
17154
|
+
},
|
|
17155
|
+
"cpc": {
|
|
17156
|
+
"description": "The average cost for each click (all).",
|
|
17157
|
+
"type": "numeric string",
|
|
17158
|
+
"GoogleBigQueryType": "numeric"
|
|
17159
|
+
},
|
|
17160
|
+
"cpm": {
|
|
17161
|
+
"description": "The average cost for 1,000 impressions.",
|
|
17162
|
+
"type": "numeric string",
|
|
17163
|
+
"GoogleBigQueryType": "numeric"
|
|
17164
|
+
},
|
|
17165
|
+
"cpp": {
|
|
17166
|
+
"description": "The average cost to reach 1,000 people. This metric is estimated.",
|
|
17167
|
+
"type": "numeric string",
|
|
17168
|
+
"GoogleBigQueryType": "numeric"
|
|
17169
|
+
},
|
|
17170
|
+
"created_time": {
|
|
17171
|
+
"description": "created_time",
|
|
17172
|
+
"type": "string"
|
|
17173
|
+
},
|
|
17174
|
+
"ctr": {
|
|
17175
|
+
"description": "The percentage of times people saw your ad and performed a click (all).",
|
|
17176
|
+
"type": "numeric string",
|
|
17177
|
+
"GoogleBigQueryType": "numeric"
|
|
17178
|
+
},
|
|
17179
|
+
"date_start": {
|
|
17180
|
+
"description": "The start date for your data. This is controlled by the date range you've selected for your reporting view.",
|
|
17181
|
+
"type": "string",
|
|
17182
|
+
"GoogleBigQueryType": "date",
|
|
17183
|
+
"GoogleBigQueryPartitioned": true
|
|
17184
|
+
},
|
|
17185
|
+
"date_stop": {
|
|
17186
|
+
"description": "The end date for your data. This is controlled by the date range you've selected for your reporting view.",
|
|
17187
|
+
"type": "string",
|
|
17188
|
+
"GoogleBigQueryType": "date"
|
|
17189
|
+
},
|
|
17190
|
+
"dda_countby_convs": {
|
|
17191
|
+
"description": "dda_countby_convs",
|
|
17192
|
+
"type": "numeric string",
|
|
17193
|
+
"GoogleBigQueryType": "numeric"
|
|
17194
|
+
},
|
|
17195
|
+
"dda_results": {
|
|
17196
|
+
"description": "dda_results",
|
|
17197
|
+
"type": "list<AdsInsightsDdaResult>"
|
|
17198
|
+
},
|
|
17199
|
+
"frequency": {
|
|
17200
|
+
"description": "The average number of times each person saw your ad. This metric is estimated.",
|
|
17201
|
+
"type": "numeric string",
|
|
17202
|
+
"GoogleBigQueryType": "numeric"
|
|
17203
|
+
},
|
|
17204
|
+
"full_view_impressions": {
|
|
17205
|
+
"description": "The number of Full Views on your Page's posts as a result of your ad.",
|
|
17206
|
+
"type": "numeric string",
|
|
17207
|
+
"GoogleBigQueryType": "numeric"
|
|
17208
|
+
},
|
|
17209
|
+
"full_view_reach": {
|
|
17210
|
+
"description": "The number of people who performed a Full View on your Page's post as a result of your ad.",
|
|
17211
|
+
"type": "numeric string",
|
|
17212
|
+
"GoogleBigQueryType": "numeric"
|
|
17213
|
+
},
|
|
17214
|
+
"impressions": {
|
|
17215
|
+
"description": "The number of times your ads were on screen.",
|
|
17216
|
+
"type": "numeric string",
|
|
17217
|
+
"GoogleBigQueryType": "numeric"
|
|
17218
|
+
},
|
|
17219
|
+
"inline_link_click_ctr": {
|
|
17220
|
+
"description": "The percentage of time people saw your ads and performed an inline link click.",
|
|
17221
|
+
"type": "numeric string",
|
|
17222
|
+
"GoogleBigQueryType": "numeric"
|
|
17223
|
+
},
|
|
17224
|
+
"inline_link_clicks": {
|
|
17225
|
+
"description": "The number of clicks on links to select destinations or experiences, on or off Facebook-owned properties. Inline link clicks use a fixed 1-day-click attribution window.",
|
|
17226
|
+
"type": "numeric string",
|
|
17227
|
+
"GoogleBigQueryType": "numeric"
|
|
17228
|
+
},
|
|
17229
|
+
"inline_post_engagement": {
|
|
17230
|
+
"description": "The total number of actions that people take involving your ads. Inline post engagements use a fixed 1-day-click attribution window.",
|
|
17231
|
+
"type": "numeric string",
|
|
17232
|
+
"GoogleBigQueryType": "numeric"
|
|
17233
|
+
},
|
|
17234
|
+
"instagram_upcoming_event_reminders_set": {
|
|
17235
|
+
"description": "instagram_upcoming_event_reminders_set",
|
|
17236
|
+
"type": "numeric string",
|
|
17237
|
+
"GoogleBigQueryType": "numeric"
|
|
17238
|
+
},
|
|
17239
|
+
"instant_experience_clicks_to_open": {
|
|
17240
|
+
"description": "instant_experience_clicks_to_open",
|
|
17241
|
+
"type": "numeric string",
|
|
17242
|
+
"GoogleBigQueryType": "numeric"
|
|
17243
|
+
},
|
|
17244
|
+
"instant_experience_clicks_to_start": {
|
|
17245
|
+
"description": "instant_experience_clicks_to_start",
|
|
17246
|
+
"type": "numeric string",
|
|
17247
|
+
"GoogleBigQueryType": "numeric"
|
|
17248
|
+
},
|
|
17249
|
+
"instant_experience_outbound_clicks": {
|
|
17250
|
+
"description": "instant_experience_outbound_clicks",
|
|
17251
|
+
"type": "list<AdsActionStats>"
|
|
17252
|
+
},
|
|
17253
|
+
"interactive_component_tap": {
|
|
17254
|
+
"description": "interactive_component_tap",
|
|
17255
|
+
"type": "list<AdsActionStats>"
|
|
17256
|
+
},
|
|
17257
|
+
"marketing_messages_delivery_rate": {
|
|
17258
|
+
"description": "The number of messages delivered divided by the number of messages sent. Some messages may not be delivered, such as when a customer's device is out of service. This metric doesn't include messages sent to Europe and Japan.",
|
|
17259
|
+
"type": "numeric string",
|
|
17260
|
+
"GoogleBigQueryType": "numeric"
|
|
17261
|
+
},
|
|
17262
|
+
"mobile_app_purchase_roas": {
|
|
17263
|
+
"description": "The total return on ad spend (ROAS) from mobile app purchases. This is based on the value that you assigned when you set up the app event.",
|
|
17264
|
+
"type": "list<AdsActionStats>"
|
|
17265
|
+
},
|
|
17266
|
+
"objective": {
|
|
17267
|
+
"description": "The objective reflecting the goal you want to achieve with your advertising. It may be different from the selected objective of the campaign in some cases.",
|
|
17268
|
+
"type": "string"
|
|
17269
|
+
},
|
|
17270
|
+
"optimization_goal": {
|
|
17271
|
+
"description": "The optimization goal you selected for your ad or ad set. Your optimization goal reflects what you want to optimize for the ads.",
|
|
17272
|
+
"type": "string"
|
|
17273
|
+
},
|
|
17274
|
+
"outbound_clicks": {
|
|
17275
|
+
"description": "The number of clicks on links that take people off Facebook-owned properties.",
|
|
17276
|
+
"type": "list<AdsActionStats>"
|
|
17277
|
+
},
|
|
17278
|
+
"outbound_clicks_ctr": {
|
|
17279
|
+
"description": "The percentage of times people saw your ad and performed an outbound click.",
|
|
17280
|
+
"type": "list<AdsActionStats>"
|
|
17281
|
+
},
|
|
17282
|
+
"purchase_roas": {
|
|
17283
|
+
"description": "The total return on ad spend (ROAS) from purchases. This is based on information received from one or more of your connected Facebook Business Tools and attributed to your ads.",
|
|
17284
|
+
"type": "list<AdsActionStats>"
|
|
17285
|
+
},
|
|
17286
|
+
"qualifying_question_qualify_answer_rate": {
|
|
17287
|
+
"description": "qualifying_question_qualify_answer_rate",
|
|
17288
|
+
"type": "numeric string",
|
|
17289
|
+
"GoogleBigQueryType": "numeric"
|
|
17290
|
+
},
|
|
17291
|
+
"reach": {
|
|
17292
|
+
"description": "The number of people who saw your ads at least once. Reach is different from impressions, which may include multiple views of your ads by the same people. This metric is estimated.",
|
|
17293
|
+
"type": "numeric string",
|
|
17294
|
+
"GoogleBigQueryType": "numeric"
|
|
17295
|
+
},
|
|
17296
|
+
"region": {
|
|
17297
|
+
"description": "The region where your ads were shown.",
|
|
17298
|
+
"type": "string"
|
|
17299
|
+
},
|
|
17300
|
+
"shops_assisted_purchases": {
|
|
17301
|
+
"description": "shops_assisted_purchases",
|
|
17302
|
+
"type": "string"
|
|
17303
|
+
},
|
|
17304
|
+
"social_spend": {
|
|
17305
|
+
"description": "The total amount you've spent so far for your ads showed with social information. (ex: Jane Doe likes this).",
|
|
17306
|
+
"type": "numeric string",
|
|
17307
|
+
"GoogleBigQueryType": "numeric"
|
|
17308
|
+
},
|
|
17309
|
+
"spend": {
|
|
17310
|
+
"description": "The estimated total amount of money you've spent on your campaign, ad set or ad during its schedule. This metric is estimated.",
|
|
17311
|
+
"type": "numeric string",
|
|
17312
|
+
"GoogleSheetsFormat": "$#,##0.00",
|
|
17313
|
+
"GoogleBigQueryType": "numeric"
|
|
17314
|
+
},
|
|
17315
|
+
"updated_time": {
|
|
17316
|
+
"description": "updated_time",
|
|
17317
|
+
"type": "string"
|
|
17318
|
+
},
|
|
17319
|
+
"video_30_sec_watched_actions": {
|
|
17320
|
+
"description": "The number of times your video played for at least 30 seconds, or for nearly its total length if it's shorter than 30 seconds. For each impression of a video, we'll count video views separately and exclude any time spent replaying the video.",
|
|
17321
|
+
"type": "list<AdsActionStats>"
|
|
17322
|
+
},
|
|
17323
|
+
"video_avg_time_watched_actions": {
|
|
17324
|
+
"description": "The average time a video was played, including any time spent replaying the video for a single impression.",
|
|
17325
|
+
"type": "list<AdsActionStats>"
|
|
17326
|
+
},
|
|
17327
|
+
"video_continuous_2_sec_watched_actions": {
|
|
17328
|
+
"description": "video_continuous_2_sec_watched_actions",
|
|
17329
|
+
"type": "list<AdsActionStats>"
|
|
17330
|
+
},
|
|
17331
|
+
"video_p100_watched_actions": {
|
|
17332
|
+
"description": "The number of times your video was played at 100% of its length, including plays that skipped to this point.",
|
|
17333
|
+
"type": "list<AdsActionStats>"
|
|
17334
|
+
},
|
|
17335
|
+
"video_p25_watched_actions": {
|
|
17336
|
+
"description": "The number of times your video was played at 25% of its length, including plays that skipped to this point.",
|
|
17337
|
+
"type": "list<AdsActionStats>"
|
|
17338
|
+
},
|
|
17339
|
+
"video_p50_watched_actions": {
|
|
17340
|
+
"description": "The number of times your video was played at 50% of its length, including plays that skipped to this point.",
|
|
17341
|
+
"type": "list<AdsActionStats>"
|
|
17342
|
+
},
|
|
17343
|
+
"video_p75_watched_actions": {
|
|
17344
|
+
"description": "The number of times your video was played at 75% of its length, including plays that skipped to this point.",
|
|
17345
|
+
"type": "list<AdsActionStats>"
|
|
17346
|
+
},
|
|
17347
|
+
"video_p95_watched_actions": {
|
|
17348
|
+
"description": "The number of times your video was played at 95% of its length, including plays that skipped to this point.",
|
|
17349
|
+
"type": "list<AdsActionStats>"
|
|
17350
|
+
},
|
|
17351
|
+
"video_play_actions": {
|
|
17352
|
+
"description": "The number of times your video starts to play. This is counted for each impression of a video, and excludes replays. This metric is in development.",
|
|
17353
|
+
"type": "list<AdsActionStats>"
|
|
17354
|
+
},
|
|
17355
|
+
"video_play_curve_actions": {
|
|
17356
|
+
"description": "A video-play based curve graph that illustrates the percentage of video plays that reached a given second. Entries 0 to 14 represent seconds 0 thru 14. Entries 15 to 17 represent second ranges [15 to 20), [20 to 25), and [25 to 30). Entries 18 to 20 represent second ranges [30 to 40), [40 to 50), and [50 to 60). Entry 21 represents plays over 60 seconds.",
|
|
17357
|
+
"type": "list<AdsHistogramStats>"
|
|
17358
|
+
},
|
|
17359
|
+
"video_play_retention_0_to_15s_actions": {
|
|
17360
|
+
"description": "video_play_retention_0_to_15s_actions",
|
|
17361
|
+
"type": "list<AdsHistogramStats>"
|
|
17362
|
+
},
|
|
17363
|
+
"video_play_retention_20_to_60s_actions": {
|
|
17364
|
+
"description": "video_play_retention_20_to_60s_actions",
|
|
17365
|
+
"type": "list<AdsHistogramStats>"
|
|
17366
|
+
},
|
|
17367
|
+
"video_play_retention_graph_actions": {
|
|
17368
|
+
"description": "video_play_retention_graph_actions",
|
|
17369
|
+
"type": "list<AdsHistogramStats>"
|
|
17370
|
+
},
|
|
17371
|
+
"video_time_watched_actions": {
|
|
17372
|
+
"description": "video_time_watched_actions",
|
|
17373
|
+
"type": "list<AdsActionStats>"
|
|
17374
|
+
},
|
|
17375
|
+
"website_ctr": {
|
|
17376
|
+
"description": "The percentage of times people saw your ad and performed a link click.",
|
|
17377
|
+
"type": "list<AdsActionStats>"
|
|
17378
|
+
},
|
|
17379
|
+
"website_purchase_roas": {
|
|
17380
|
+
"description": "The total return on ad spend (ROAS) from website purchases. This is based on the value of all conversions recorded by the Facebook pixel on your website and attributed to your ads.",
|
|
17381
|
+
"type": "list<AdsActionStats>"
|
|
17382
|
+
},
|
|
17383
|
+
"wish_bid": {
|
|
17384
|
+
"description": "wish_bid",
|
|
17385
|
+
"type": "numeric string",
|
|
17386
|
+
"GoogleBigQueryType": "numeric"
|
|
17387
|
+
}
|
|
17388
|
+
};
|
|
17389
|
+
var adAccountInsightsFieldsByPublisherPlatformAndPosition = {
|
|
17390
|
+
"account_currency": {
|
|
17391
|
+
"description": "Currency that is used by your ad account.",
|
|
17392
|
+
"type": "string"
|
|
17393
|
+
},
|
|
17394
|
+
"account_id": {
|
|
17395
|
+
"description": "The ID number of your ad account, which groups your advertising activity. Your ad account includes your campaigns, ads and billing.",
|
|
17396
|
+
"type": "numeric string",
|
|
17397
|
+
"GoogleSheetsFormat": "@"
|
|
17398
|
+
},
|
|
17399
|
+
"account_name": {
|
|
17400
|
+
"description": "The name of your ad account, which groups your advertising activity. Your ad account includes your campaigns, ads and billing.",
|
|
17401
|
+
"type": "string"
|
|
17402
|
+
},
|
|
17403
|
+
"action_values": {
|
|
17404
|
+
"description": "The total value of all conversions attributed to your ads.",
|
|
17405
|
+
"type": "list<AdsActionStats>"
|
|
17406
|
+
},
|
|
17407
|
+
"actions": {
|
|
17408
|
+
"description": "The total number of actions people took that are attributed to your ads. Actions may include engagement, clicks or conversions.",
|
|
17409
|
+
"type": "list<AdsActionStats>"
|
|
17410
|
+
},
|
|
17411
|
+
"ad_click_actions": {
|
|
17412
|
+
"description": "ad_click_actions",
|
|
17413
|
+
"type": "list<AdsActionStats>"
|
|
17414
|
+
},
|
|
17415
|
+
"ad_id": {
|
|
17416
|
+
"description": "The unique ID of the ad you're viewing in reporting.",
|
|
17417
|
+
"type": "numeric string",
|
|
17418
|
+
"GoogleSheetsFormat": "@"
|
|
17419
|
+
},
|
|
17420
|
+
"ad_impression_actions": {
|
|
17421
|
+
"description": "ad_impression_actions",
|
|
17422
|
+
"type": "list<AdsActionStats>"
|
|
17423
|
+
},
|
|
17424
|
+
"ad_name": {
|
|
17425
|
+
"description": "The name of the ad you're viewing in reporting.",
|
|
17426
|
+
"type": "string"
|
|
17427
|
+
},
|
|
17428
|
+
"adset_id": {
|
|
17429
|
+
"description": "The unique ID of the ad set you're viewing in reporting. An ad set is a group of ads that share the same budget, schedule, delivery optimization and targeting.",
|
|
17430
|
+
"type": "numeric string",
|
|
17431
|
+
"GoogleSheetsFormat": "@"
|
|
17432
|
+
},
|
|
17433
|
+
"adset_name": {
|
|
17434
|
+
"description": "The name of the ad set you're viewing in reporting. An ad set is a group of ads that share the same budget, schedule, delivery optimization and targeting.",
|
|
17435
|
+
"type": "string"
|
|
17436
|
+
},
|
|
17437
|
+
"attribution_setting": {
|
|
17438
|
+
"description": "The default attribution window to be used when attribution result is calculated. Each ad set has its own attribution setting value. The attribution setting for campaign or account is calculated based on existing ad sets.",
|
|
17439
|
+
"type": "string"
|
|
17440
|
+
},
|
|
17441
|
+
"auction_bid": {
|
|
17442
|
+
"description": "auction_bid",
|
|
17443
|
+
"type": "numeric string",
|
|
17444
|
+
"GoogleBigQueryType": "numeric"
|
|
17445
|
+
},
|
|
17446
|
+
"auction_competitiveness": {
|
|
17447
|
+
"description": "auction_competitiveness",
|
|
17448
|
+
"type": "numeric string",
|
|
17449
|
+
"GoogleBigQueryType": "numeric"
|
|
17450
|
+
},
|
|
17451
|
+
"auction_max_competitor_bid": {
|
|
17452
|
+
"description": "auction_max_competitor_bid",
|
|
17453
|
+
"type": "numeric string",
|
|
17454
|
+
"GoogleBigQueryType": "numeric"
|
|
17455
|
+
},
|
|
17456
|
+
"buying_type": {
|
|
17457
|
+
"description": "The method by which you pay for and target ads in your campaigns: through dynamic auction bidding, fixed-price bidding, or reach and frequency buying. This field is currently only visible at the campaign level.",
|
|
17458
|
+
"type": "string"
|
|
17459
|
+
},
|
|
17460
|
+
"campaign_id": {
|
|
17461
|
+
"description": "The unique ID number of the ad campaign you're viewing in reporting. Your campaign contains ad sets and ads.",
|
|
17462
|
+
"type": "numeric string",
|
|
17463
|
+
"GoogleSheetsFormat": "@"
|
|
17464
|
+
},
|
|
17465
|
+
"campaign_name": {
|
|
17466
|
+
"description": "The name of the ad campaign you're viewing in reporting. Your campaign contains ad sets and ads.",
|
|
17467
|
+
"type": "string"
|
|
17468
|
+
},
|
|
17469
|
+
"canvas_avg_view_percent": {
|
|
17470
|
+
"description": "The average percentage of the Instant Experience that people saw. An Instant Experience is a screen that opens after someone interacts with your ad on a mobile device. It may include a series of interactive or multimedia components, including video, images product catalog and more.",
|
|
17471
|
+
"type": "numeric string",
|
|
17472
|
+
"GoogleBigQueryType": "numeric"
|
|
17473
|
+
},
|
|
17474
|
+
"canvas_avg_view_time": {
|
|
17475
|
+
"description": "The average total time, in seconds, that people spent viewing an Instant Experience. An Instant Experience is a screen that opens after someone interacts with your ad on a mobile device. It may include a series of interactive or multimedia components, including video, images product catalog and more.",
|
|
17476
|
+
"type": "numeric string",
|
|
17477
|
+
"GoogleBigQueryType": "numeric"
|
|
17478
|
+
},
|
|
17479
|
+
"catalog_segment_actions": {
|
|
17480
|
+
"description": "The number of actions performed attributed to your ads promoting your catalog segment, broken down by action type.",
|
|
17481
|
+
"type": "list<AdsActionStats>"
|
|
17482
|
+
},
|
|
17483
|
+
"catalog_segment_value": {
|
|
17484
|
+
"description": "The total value of all conversions from your catalog segment attributed to your ads.",
|
|
17485
|
+
"type": "list<AdsActionStats>"
|
|
17486
|
+
},
|
|
17487
|
+
"catalog_segment_value_mobile_purchase_roas": {
|
|
17488
|
+
"description": "The total return on ad spend (ROAS) from mobile app purchases for your catalog segment.",
|
|
17489
|
+
"type": "list<AdsActionStats>"
|
|
17490
|
+
},
|
|
17491
|
+
"catalog_segment_value_omni_purchase_roas": {
|
|
17492
|
+
"description": "The total return on ad spend (ROAS) from all purchases for your catalog segment.",
|
|
17493
|
+
"type": "list<AdsActionStats>"
|
|
17494
|
+
},
|
|
17495
|
+
"catalog_segment_value_website_purchase_roas": {
|
|
17496
|
+
"description": "The total return on ad spend (ROAS) from website purchases for your catalog segment.",
|
|
17497
|
+
"type": "list<AdsActionStats>"
|
|
17498
|
+
},
|
|
17499
|
+
"clicks": {
|
|
17500
|
+
"description": "The number of clicks on your ads.",
|
|
17501
|
+
"type": "numeric string",
|
|
17502
|
+
"GoogleBigQueryType": "numeric"
|
|
17503
|
+
},
|
|
17504
|
+
"conversion_values": {
|
|
17505
|
+
"description": "conversion_values",
|
|
17506
|
+
"type": "list<AdsActionStats>"
|
|
17507
|
+
},
|
|
17508
|
+
"conversions": {
|
|
17509
|
+
"description": "conversions",
|
|
17510
|
+
"type": "list<AdsActionStats>"
|
|
17511
|
+
},
|
|
17512
|
+
"converted_product_quantity": {
|
|
17513
|
+
"description": "The number of products purchased which are recorded by your merchant partner's pixel or app SDK for a given product ID and driven by your ads. Has to be used together with converted product ID breakdown.",
|
|
17514
|
+
"type": "list<AdsActionStats>"
|
|
17515
|
+
},
|
|
17516
|
+
"converted_product_value": {
|
|
17517
|
+
"description": "The value of purchases recorded by your merchant partner's pixel or app SDK for a given product ID and driven by your ads. Has to be used together with converted product ID breakdown.",
|
|
17518
|
+
"type": "list<AdsActionStats>"
|
|
17519
|
+
},
|
|
17520
|
+
"cost_per_15_sec_video_view": {
|
|
17521
|
+
"description": "cost_per_15_sec_video_view",
|
|
17522
|
+
"type": "list<AdsActionStats>"
|
|
17523
|
+
},
|
|
17524
|
+
"cost_per_2_sec_continuous_video_view": {
|
|
17525
|
+
"description": "cost_per_2_sec_continuous_video_view",
|
|
17526
|
+
"type": "list<AdsActionStats>"
|
|
17527
|
+
},
|
|
17528
|
+
"cost_per_action_type": {
|
|
17529
|
+
"description": "The average cost of a relevant action.",
|
|
17530
|
+
"type": "list<AdsActionStats>"
|
|
17531
|
+
},
|
|
17532
|
+
"cost_per_ad_click": {
|
|
17533
|
+
"description": "cost_per_ad_click",
|
|
17534
|
+
"type": "list<AdsActionStats>"
|
|
17535
|
+
},
|
|
17536
|
+
"cost_per_conversion": {
|
|
17537
|
+
"description": "cost_per_conversion",
|
|
17538
|
+
"type": "list<AdsActionStats>"
|
|
17539
|
+
},
|
|
17540
|
+
"cost_per_dda_countby_convs": {
|
|
17541
|
+
"description": "cost_per_dda_countby_convs",
|
|
17542
|
+
"type": "numeric string",
|
|
17543
|
+
"GoogleBigQueryType": "numeric"
|
|
17544
|
+
},
|
|
17545
|
+
"cost_per_inline_link_click": {
|
|
17546
|
+
"description": "The average cost of each inline link click.",
|
|
17547
|
+
"type": "numeric string",
|
|
17548
|
+
"GoogleBigQueryType": "numeric"
|
|
17549
|
+
},
|
|
17550
|
+
"cost_per_inline_post_engagement": {
|
|
17551
|
+
"description": "The average cost of each inline post engagement.",
|
|
17552
|
+
"type": "numeric string",
|
|
17553
|
+
"GoogleBigQueryType": "numeric"
|
|
17554
|
+
},
|
|
17555
|
+
"cost_per_one_thousand_ad_impression": {
|
|
17556
|
+
"description": "cost_per_one_thousand_ad_impression",
|
|
17557
|
+
"type": "list<AdsActionStats>"
|
|
17558
|
+
},
|
|
17559
|
+
"cost_per_outbound_click": {
|
|
17560
|
+
"description": "The average cost for each outbound click.",
|
|
17561
|
+
"type": "list<AdsActionStats>"
|
|
17562
|
+
},
|
|
17563
|
+
"cost_per_thruplay": {
|
|
17564
|
+
"description": "The average cost for each ThruPlay. This metric is in development.",
|
|
17565
|
+
"type": "list<AdsActionStats>"
|
|
17566
|
+
},
|
|
17567
|
+
"cost_per_unique_action_type": {
|
|
17568
|
+
"description": "The average cost of each unique action. This metric is estimated.",
|
|
17569
|
+
"type": "list<AdsActionStats>"
|
|
17570
|
+
},
|
|
17571
|
+
"cost_per_unique_click": {
|
|
17572
|
+
"description": "The average cost for each unique click (all). This metric is estimated.",
|
|
17573
|
+
"type": "numeric string",
|
|
17574
|
+
"GoogleBigQueryType": "numeric"
|
|
17575
|
+
},
|
|
17576
|
+
"cost_per_unique_conversion": {
|
|
17577
|
+
"description": "cost_per_unique_conversion",
|
|
17578
|
+
"type": "list<AdsActionStats>"
|
|
17579
|
+
},
|
|
17580
|
+
"cost_per_unique_inline_link_click": {
|
|
17581
|
+
"description": "The average cost of each unique inline link click. This metric is estimated.",
|
|
17582
|
+
"type": "numeric string",
|
|
17583
|
+
"GoogleBigQueryType": "numeric"
|
|
17584
|
+
},
|
|
17585
|
+
"cost_per_unique_outbound_click": {
|
|
17586
|
+
"description": "The average cost for each unique outbound click. This metric is estimated.",
|
|
17587
|
+
"type": "list<AdsActionStats>"
|
|
17588
|
+
},
|
|
17589
|
+
"cpc": {
|
|
17590
|
+
"description": "The average cost for each click (all).",
|
|
17591
|
+
"type": "numeric string",
|
|
17592
|
+
"GoogleBigQueryType": "numeric"
|
|
17593
|
+
},
|
|
17594
|
+
"cpm": {
|
|
17595
|
+
"description": "The average cost for 1,000 impressions.",
|
|
17596
|
+
"type": "numeric string",
|
|
17597
|
+
"GoogleBigQueryType": "numeric"
|
|
17598
|
+
},
|
|
17599
|
+
"cpp": {
|
|
17600
|
+
"description": "The average cost to reach 1,000 people. This metric is estimated.",
|
|
17601
|
+
"type": "numeric string",
|
|
17602
|
+
"GoogleBigQueryType": "numeric"
|
|
17603
|
+
},
|
|
17604
|
+
"created_time": {
|
|
17605
|
+
"description": "created_time",
|
|
17606
|
+
"type": "string"
|
|
17607
|
+
},
|
|
17608
|
+
"ctr": {
|
|
17609
|
+
"description": "The percentage of times people saw your ad and performed a click (all).",
|
|
17610
|
+
"type": "numeric string",
|
|
17611
|
+
"GoogleBigQueryType": "numeric"
|
|
17612
|
+
},
|
|
17613
|
+
"date_start": {
|
|
17614
|
+
"description": "The start date for your data. This is controlled by the date range you've selected for your reporting view.",
|
|
17615
|
+
"type": "string",
|
|
17616
|
+
"GoogleBigQueryType": "date",
|
|
17617
|
+
"GoogleBigQueryPartitioned": true
|
|
17618
|
+
},
|
|
17619
|
+
"date_stop": {
|
|
17620
|
+
"description": "The end date for your data. This is controlled by the date range you've selected for your reporting view.",
|
|
17621
|
+
"type": "string",
|
|
17622
|
+
"GoogleBigQueryType": "date"
|
|
17623
|
+
},
|
|
17624
|
+
"dda_countby_convs": {
|
|
17625
|
+
"description": "dda_countby_convs",
|
|
17626
|
+
"type": "numeric string",
|
|
17627
|
+
"GoogleBigQueryType": "numeric"
|
|
17628
|
+
},
|
|
17629
|
+
"dda_results": {
|
|
17630
|
+
"description": "dda_results",
|
|
17631
|
+
"type": "list<AdsInsightsDdaResult>"
|
|
17632
|
+
},
|
|
17633
|
+
"frequency": {
|
|
17634
|
+
"description": "The average number of times each person saw your ad. This metric is estimated.",
|
|
17635
|
+
"type": "numeric string",
|
|
17636
|
+
"GoogleBigQueryType": "numeric"
|
|
17637
|
+
},
|
|
17638
|
+
"full_view_impressions": {
|
|
17639
|
+
"description": "The number of Full Views on your Page's posts as a result of your ad.",
|
|
17640
|
+
"type": "numeric string",
|
|
17641
|
+
"GoogleBigQueryType": "numeric"
|
|
17642
|
+
},
|
|
17643
|
+
"full_view_reach": {
|
|
17644
|
+
"description": "The number of people who performed a Full View on your Page's post as a result of your ad.",
|
|
17645
|
+
"type": "numeric string",
|
|
17646
|
+
"GoogleBigQueryType": "numeric"
|
|
17647
|
+
},
|
|
17648
|
+
"impressions": {
|
|
17649
|
+
"description": "The number of times your ads were on screen.",
|
|
17650
|
+
"type": "numeric string",
|
|
17651
|
+
"GoogleBigQueryType": "numeric"
|
|
17652
|
+
},
|
|
17653
|
+
"inline_link_click_ctr": {
|
|
17654
|
+
"description": "The percentage of time people saw your ads and performed an inline link click.",
|
|
17655
|
+
"type": "numeric string",
|
|
17656
|
+
"GoogleBigQueryType": "numeric"
|
|
17657
|
+
},
|
|
17658
|
+
"inline_link_clicks": {
|
|
17659
|
+
"description": "The number of clicks on links to select destinations or experiences, on or off Facebook-owned properties. Inline link clicks use a fixed 1-day-click attribution window.",
|
|
17660
|
+
"type": "numeric string",
|
|
17661
|
+
"GoogleBigQueryType": "numeric"
|
|
17662
|
+
},
|
|
17663
|
+
"inline_post_engagement": {
|
|
17664
|
+
"description": "The total number of actions that people take involving your ads. Inline post engagements use a fixed 1-day-click attribution window.",
|
|
17665
|
+
"type": "numeric string",
|
|
17666
|
+
"GoogleBigQueryType": "numeric"
|
|
17667
|
+
},
|
|
17668
|
+
"instagram_upcoming_event_reminders_set": {
|
|
17669
|
+
"description": "instagram_upcoming_event_reminders_set",
|
|
17670
|
+
"type": "numeric string",
|
|
17671
|
+
"GoogleBigQueryType": "numeric"
|
|
17672
|
+
},
|
|
17673
|
+
"instant_experience_clicks_to_open": {
|
|
17674
|
+
"description": "instant_experience_clicks_to_open",
|
|
17675
|
+
"type": "numeric string",
|
|
17676
|
+
"GoogleBigQueryType": "numeric"
|
|
17677
|
+
},
|
|
17678
|
+
"instant_experience_clicks_to_start": {
|
|
17679
|
+
"description": "instant_experience_clicks_to_start",
|
|
17680
|
+
"type": "numeric string",
|
|
17681
|
+
"GoogleBigQueryType": "numeric"
|
|
17682
|
+
},
|
|
17683
|
+
"instant_experience_outbound_clicks": {
|
|
17684
|
+
"description": "instant_experience_outbound_clicks",
|
|
17685
|
+
"type": "list<AdsActionStats>"
|
|
17686
|
+
},
|
|
17687
|
+
"interactive_component_tap": {
|
|
17688
|
+
"description": "interactive_component_tap",
|
|
17689
|
+
"type": "list<AdsActionStats>"
|
|
17690
|
+
},
|
|
17691
|
+
"marketing_messages_delivery_rate": {
|
|
17692
|
+
"description": "The number of messages delivered divided by the number of messages sent. Some messages may not be delivered, such as when a customer's device is out of service. This metric doesn't include messages sent to Europe and Japan.",
|
|
17693
|
+
"type": "numeric string",
|
|
17694
|
+
"GoogleBigQueryType": "numeric"
|
|
17695
|
+
},
|
|
17696
|
+
"mobile_app_purchase_roas": {
|
|
17697
|
+
"description": "The total return on ad spend (ROAS) from mobile app purchases. This is based on the value that you assigned when you set up the app event.",
|
|
17698
|
+
"type": "list<AdsActionStats>"
|
|
17699
|
+
},
|
|
17700
|
+
"objective": {
|
|
17701
|
+
"description": "The objective reflecting the goal you want to achieve with your advertising. It may be different from the selected objective of the campaign in some cases.",
|
|
17702
|
+
"type": "string"
|
|
17703
|
+
},
|
|
17704
|
+
"optimization_goal": {
|
|
17705
|
+
"description": "The optimization goal you selected for your ad or ad set. Your optimization goal reflects what you want to optimize for the ads.",
|
|
17706
|
+
"type": "string"
|
|
17707
|
+
},
|
|
17708
|
+
"outbound_clicks": {
|
|
17709
|
+
"description": "The number of clicks on links that take people off Facebook-owned properties.",
|
|
17710
|
+
"type": "list<AdsActionStats>"
|
|
17711
|
+
},
|
|
17712
|
+
"outbound_clicks_ctr": {
|
|
17713
|
+
"description": "The percentage of times people saw your ad and performed an outbound click.",
|
|
17714
|
+
"type": "list<AdsActionStats>"
|
|
17715
|
+
},
|
|
17716
|
+
"platform_position": {
|
|
17717
|
+
"description": "platform_position",
|
|
17718
|
+
"type": "string"
|
|
17719
|
+
},
|
|
17720
|
+
"publisher_platform": {
|
|
17721
|
+
"description": "Which platform your ad was shown, for example on Facebook, Instagram, or Audience Network.",
|
|
17722
|
+
"type": "string"
|
|
17723
|
+
},
|
|
17724
|
+
"purchase_roas": {
|
|
17725
|
+
"description": "The total return on ad spend (ROAS) from purchases. This is based on information received from one or more of your connected Facebook Business Tools and attributed to your ads.",
|
|
17726
|
+
"type": "list<AdsActionStats>"
|
|
17727
|
+
},
|
|
17728
|
+
"qualifying_question_qualify_answer_rate": {
|
|
17729
|
+
"description": "qualifying_question_qualify_answer_rate",
|
|
17730
|
+
"type": "numeric string",
|
|
17731
|
+
"GoogleBigQueryType": "numeric"
|
|
17732
|
+
},
|
|
17733
|
+
"reach": {
|
|
17734
|
+
"description": "The number of people who saw your ads at least once. Reach is different from impressions, which may include multiple views of your ads by the same people. This metric is estimated.",
|
|
17735
|
+
"type": "numeric string",
|
|
17736
|
+
"GoogleBigQueryType": "numeric"
|
|
17737
|
+
},
|
|
17738
|
+
"shops_assisted_purchases": {
|
|
17739
|
+
"description": "shops_assisted_purchases",
|
|
17740
|
+
"type": "string"
|
|
17741
|
+
},
|
|
17742
|
+
"social_spend": {
|
|
17743
|
+
"description": "The total amount you've spent so far for your ads showed with social information. (ex: Jane Doe likes this).",
|
|
17744
|
+
"type": "numeric string",
|
|
17745
|
+
"GoogleBigQueryType": "numeric"
|
|
17746
|
+
},
|
|
17747
|
+
"spend": {
|
|
17748
|
+
"description": "The estimated total amount of money you've spent on your campaign, ad set or ad during its schedule. This metric is estimated.",
|
|
17749
|
+
"type": "numeric string",
|
|
17750
|
+
"GoogleSheetsFormat": "$#,##0.00",
|
|
17751
|
+
"GoogleBigQueryType": "numeric"
|
|
17752
|
+
},
|
|
17753
|
+
"updated_time": {
|
|
17754
|
+
"description": "updated_time",
|
|
17755
|
+
"type": "string"
|
|
17756
|
+
},
|
|
17757
|
+
"video_30_sec_watched_actions": {
|
|
17758
|
+
"description": "The number of times your video played for at least 30 seconds, or for nearly its total length if it's shorter than 30 seconds. For each impression of a video, we'll count video views separately and exclude any time spent replaying the video.",
|
|
17759
|
+
"type": "list<AdsActionStats>"
|
|
17760
|
+
},
|
|
17761
|
+
"video_avg_time_watched_actions": {
|
|
17762
|
+
"description": "The average time a video was played, including any time spent replaying the video for a single impression.",
|
|
17763
|
+
"type": "list<AdsActionStats>"
|
|
17764
|
+
},
|
|
17765
|
+
"video_continuous_2_sec_watched_actions": {
|
|
17766
|
+
"description": "video_continuous_2_sec_watched_actions",
|
|
17767
|
+
"type": "list<AdsActionStats>"
|
|
17768
|
+
},
|
|
17769
|
+
"video_p100_watched_actions": {
|
|
17770
|
+
"description": "The number of times your video was played at 100% of its length, including plays that skipped to this point.",
|
|
17771
|
+
"type": "list<AdsActionStats>"
|
|
17772
|
+
},
|
|
17773
|
+
"video_p25_watched_actions": {
|
|
17774
|
+
"description": "The number of times your video was played at 25% of its length, including plays that skipped to this point.",
|
|
17775
|
+
"type": "list<AdsActionStats>"
|
|
17776
|
+
},
|
|
17777
|
+
"video_p50_watched_actions": {
|
|
17778
|
+
"description": "The number of times your video was played at 50% of its length, including plays that skipped to this point.",
|
|
17779
|
+
"type": "list<AdsActionStats>"
|
|
17780
|
+
},
|
|
17781
|
+
"video_p75_watched_actions": {
|
|
17782
|
+
"description": "The number of times your video was played at 75% of its length, including plays that skipped to this point.",
|
|
17783
|
+
"type": "list<AdsActionStats>"
|
|
17784
|
+
},
|
|
17785
|
+
"video_p95_watched_actions": {
|
|
17786
|
+
"description": "The number of times your video was played at 95% of its length, including plays that skipped to this point.",
|
|
17787
|
+
"type": "list<AdsActionStats>"
|
|
17788
|
+
},
|
|
17789
|
+
"video_play_actions": {
|
|
17790
|
+
"description": "The number of times your video starts to play. This is counted for each impression of a video, and excludes replays. This metric is in development.",
|
|
17791
|
+
"type": "list<AdsActionStats>"
|
|
17792
|
+
},
|
|
17793
|
+
"video_play_curve_actions": {
|
|
17794
|
+
"description": "A video-play based curve graph that illustrates the percentage of video plays that reached a given second. Entries 0 to 14 represent seconds 0 thru 14. Entries 15 to 17 represent second ranges [15 to 20), [20 to 25), and [25 to 30). Entries 18 to 20 represent second ranges [30 to 40), [40 to 50), and [50 to 60). Entry 21 represents plays over 60 seconds.",
|
|
17795
|
+
"type": "list<AdsHistogramStats>"
|
|
17796
|
+
},
|
|
17797
|
+
"video_play_retention_0_to_15s_actions": {
|
|
17798
|
+
"description": "video_play_retention_0_to_15s_actions",
|
|
17799
|
+
"type": "list<AdsHistogramStats>"
|
|
17800
|
+
},
|
|
17801
|
+
"video_play_retention_20_to_60s_actions": {
|
|
17802
|
+
"description": "video_play_retention_20_to_60s_actions",
|
|
17803
|
+
"type": "list<AdsHistogramStats>"
|
|
17804
|
+
},
|
|
17805
|
+
"video_play_retention_graph_actions": {
|
|
17806
|
+
"description": "video_play_retention_graph_actions",
|
|
17807
|
+
"type": "list<AdsHistogramStats>"
|
|
17808
|
+
},
|
|
17809
|
+
"video_time_watched_actions": {
|
|
17810
|
+
"description": "video_time_watched_actions",
|
|
17811
|
+
"type": "list<AdsActionStats>"
|
|
17812
|
+
},
|
|
17813
|
+
"website_ctr": {
|
|
17814
|
+
"description": "The percentage of times people saw your ad and performed a link click.",
|
|
17815
|
+
"type": "list<AdsActionStats>"
|
|
17816
|
+
},
|
|
17817
|
+
"website_purchase_roas": {
|
|
17818
|
+
"description": "The total return on ad spend (ROAS) from website purchases. This is based on the value of all conversions recorded by the Facebook pixel on your website and attributed to your ads.",
|
|
17819
|
+
"type": "list<AdsActionStats>"
|
|
17820
|
+
},
|
|
17821
|
+
"wish_bid": {
|
|
17822
|
+
"description": "wish_bid",
|
|
17823
|
+
"type": "numeric string",
|
|
17824
|
+
"GoogleBigQueryType": "numeric"
|
|
17825
|
+
}
|
|
17826
|
+
};
|
|
17827
|
+
var adAccountInsightsFieldsByProductId = {
|
|
17828
|
+
"account_currency": {
|
|
17829
|
+
"description": "Currency that is used by your ad account.",
|
|
17830
|
+
"type": "string"
|
|
17831
|
+
},
|
|
17832
|
+
"account_id": {
|
|
17833
|
+
"description": "The ID number of your ad account, which groups your advertising activity. Your ad account includes your campaigns, ads and billing.",
|
|
17834
|
+
"type": "numeric string",
|
|
17835
|
+
"GoogleSheetsFormat": "@"
|
|
17836
|
+
},
|
|
17837
|
+
"account_name": {
|
|
17838
|
+
"description": "The name of your ad account, which groups your advertising activity. Your ad account includes your campaigns, ads and billing.",
|
|
17839
|
+
"type": "string"
|
|
17840
|
+
},
|
|
17841
|
+
"action_values": {
|
|
17842
|
+
"description": "The total value of all conversions attributed to your ads.",
|
|
17843
|
+
"type": "list<AdsActionStats>"
|
|
17844
|
+
},
|
|
17845
|
+
"actions": {
|
|
17846
|
+
"description": "The total number of actions people took that are attributed to your ads. Actions may include engagement, clicks or conversions.",
|
|
17847
|
+
"type": "list<AdsActionStats>"
|
|
17848
|
+
},
|
|
17849
|
+
"ad_click_actions": {
|
|
17850
|
+
"description": "ad_click_actions",
|
|
17851
|
+
"type": "list<AdsActionStats>"
|
|
17852
|
+
},
|
|
17853
|
+
"ad_id": {
|
|
17854
|
+
"description": "The unique ID of the ad you're viewing in reporting.",
|
|
17855
|
+
"type": "numeric string",
|
|
17856
|
+
"GoogleSheetsFormat": "@"
|
|
17857
|
+
},
|
|
17858
|
+
"ad_impression_actions": {
|
|
17859
|
+
"description": "ad_impression_actions",
|
|
17860
|
+
"type": "list<AdsActionStats>"
|
|
17861
|
+
},
|
|
17862
|
+
"ad_name": {
|
|
17863
|
+
"description": "The name of the ad you're viewing in reporting.",
|
|
17864
|
+
"type": "string"
|
|
17865
|
+
},
|
|
17866
|
+
"adset_id": {
|
|
17867
|
+
"description": "The unique ID of the ad set you're viewing in reporting. An ad set is a group of ads that share the same budget, schedule, delivery optimization and targeting.",
|
|
17868
|
+
"type": "numeric string",
|
|
17869
|
+
"GoogleSheetsFormat": "@"
|
|
17870
|
+
},
|
|
17871
|
+
"adset_name": {
|
|
17872
|
+
"description": "The name of the ad set you're viewing in reporting. An ad set is a group of ads that share the same budget, schedule, delivery optimization and targeting.",
|
|
17873
|
+
"type": "string"
|
|
17874
|
+
},
|
|
17875
|
+
"attribution_setting": {
|
|
17876
|
+
"description": "The default attribution window to be used when attribution result is calculated. Each ad set has its own attribution setting value. The attribution setting for campaign or account is calculated based on existing ad sets.",
|
|
17877
|
+
"type": "string"
|
|
17878
|
+
},
|
|
17879
|
+
"auction_bid": {
|
|
17880
|
+
"description": "auction_bid",
|
|
17881
|
+
"type": "numeric string",
|
|
17882
|
+
"GoogleBigQueryType": "numeric"
|
|
17883
|
+
},
|
|
17884
|
+
"auction_competitiveness": {
|
|
17885
|
+
"description": "auction_competitiveness",
|
|
17886
|
+
"type": "numeric string",
|
|
17887
|
+
"GoogleBigQueryType": "numeric"
|
|
17888
|
+
},
|
|
17889
|
+
"auction_max_competitor_bid": {
|
|
17890
|
+
"description": "auction_max_competitor_bid",
|
|
17891
|
+
"type": "numeric string",
|
|
17892
|
+
"GoogleBigQueryType": "numeric"
|
|
17893
|
+
},
|
|
17894
|
+
"buying_type": {
|
|
17895
|
+
"description": "The method by which you pay for and target ads in your campaigns: through dynamic auction bidding, fixed-price bidding, or reach and frequency buying. This field is currently only visible at the campaign level.",
|
|
17896
|
+
"type": "string"
|
|
17897
|
+
},
|
|
17898
|
+
"campaign_id": {
|
|
17899
|
+
"description": "The unique ID number of the ad campaign you're viewing in reporting. Your campaign contains ad sets and ads.",
|
|
17900
|
+
"type": "numeric string",
|
|
17901
|
+
"GoogleSheetsFormat": "@"
|
|
17902
|
+
},
|
|
17903
|
+
"campaign_name": {
|
|
17904
|
+
"description": "The name of the ad campaign you're viewing in reporting. Your campaign contains ad sets and ads.",
|
|
17905
|
+
"type": "string"
|
|
17906
|
+
},
|
|
17907
|
+
"canvas_avg_view_percent": {
|
|
17908
|
+
"description": "The average percentage of the Instant Experience that people saw. An Instant Experience is a screen that opens after someone interacts with your ad on a mobile device. It may include a series of interactive or multimedia components, including video, images product catalog and more.",
|
|
17909
|
+
"type": "numeric string",
|
|
17910
|
+
"GoogleBigQueryType": "numeric"
|
|
17911
|
+
},
|
|
17912
|
+
"canvas_avg_view_time": {
|
|
17913
|
+
"description": "The average total time, in seconds, that people spent viewing an Instant Experience. An Instant Experience is a screen that opens after someone interacts with your ad on a mobile device. It may include a series of interactive or multimedia components, including video, images product catalog and more.",
|
|
17914
|
+
"type": "numeric string",
|
|
17915
|
+
"GoogleBigQueryType": "numeric"
|
|
17916
|
+
},
|
|
17917
|
+
"catalog_segment_actions": {
|
|
17918
|
+
"description": "The number of actions performed attributed to your ads promoting your catalog segment, broken down by action type.",
|
|
17919
|
+
"type": "list<AdsActionStats>"
|
|
17920
|
+
},
|
|
17921
|
+
"catalog_segment_value": {
|
|
17922
|
+
"description": "The total value of all conversions from your catalog segment attributed to your ads.",
|
|
17923
|
+
"type": "list<AdsActionStats>"
|
|
17924
|
+
},
|
|
17925
|
+
"catalog_segment_value_mobile_purchase_roas": {
|
|
17926
|
+
"description": "The total return on ad spend (ROAS) from mobile app purchases for your catalog segment.",
|
|
17927
|
+
"type": "list<AdsActionStats>"
|
|
17928
|
+
},
|
|
17929
|
+
"catalog_segment_value_omni_purchase_roas": {
|
|
17930
|
+
"description": "The total return on ad spend (ROAS) from all purchases for your catalog segment.",
|
|
17931
|
+
"type": "list<AdsActionStats>"
|
|
17932
|
+
},
|
|
17933
|
+
"catalog_segment_value_website_purchase_roas": {
|
|
17934
|
+
"description": "The total return on ad spend (ROAS) from website purchases for your catalog segment.",
|
|
17935
|
+
"type": "list<AdsActionStats>"
|
|
17936
|
+
},
|
|
17937
|
+
"clicks": {
|
|
17938
|
+
"description": "The number of clicks on your ads.",
|
|
17939
|
+
"type": "numeric string",
|
|
17940
|
+
"GoogleBigQueryType": "numeric"
|
|
17941
|
+
},
|
|
17942
|
+
"conversion_values": {
|
|
17943
|
+
"description": "conversion_values",
|
|
17944
|
+
"type": "list<AdsActionStats>"
|
|
17945
|
+
},
|
|
17946
|
+
"conversions": {
|
|
17947
|
+
"description": "conversions",
|
|
17948
|
+
"type": "list<AdsActionStats>"
|
|
17949
|
+
},
|
|
17950
|
+
"converted_product_quantity": {
|
|
17951
|
+
"description": "The number of products purchased which are recorded by your merchant partner's pixel or app SDK for a given product ID and driven by your ads. Has to be used together with converted product ID breakdown.",
|
|
17952
|
+
"type": "list<AdsActionStats>"
|
|
17953
|
+
},
|
|
17954
|
+
"converted_product_value": {
|
|
17955
|
+
"description": "The value of purchases recorded by your merchant partner's pixel or app SDK for a given product ID and driven by your ads. Has to be used together with converted product ID breakdown.",
|
|
17956
|
+
"type": "list<AdsActionStats>"
|
|
17957
|
+
},
|
|
17958
|
+
"cost_per_15_sec_video_view": {
|
|
17959
|
+
"description": "cost_per_15_sec_video_view",
|
|
17960
|
+
"type": "list<AdsActionStats>"
|
|
17961
|
+
},
|
|
17962
|
+
"cost_per_2_sec_continuous_video_view": {
|
|
17963
|
+
"description": "cost_per_2_sec_continuous_video_view",
|
|
17964
|
+
"type": "list<AdsActionStats>"
|
|
17965
|
+
},
|
|
17966
|
+
"cost_per_action_type": {
|
|
17967
|
+
"description": "The average cost of a relevant action.",
|
|
17968
|
+
"type": "list<AdsActionStats>"
|
|
17969
|
+
},
|
|
17970
|
+
"cost_per_ad_click": {
|
|
17971
|
+
"description": "cost_per_ad_click",
|
|
17972
|
+
"type": "list<AdsActionStats>"
|
|
17973
|
+
},
|
|
17974
|
+
"cost_per_conversion": {
|
|
17975
|
+
"description": "cost_per_conversion",
|
|
17976
|
+
"type": "list<AdsActionStats>"
|
|
17977
|
+
},
|
|
17978
|
+
"cost_per_dda_countby_convs": {
|
|
17979
|
+
"description": "cost_per_dda_countby_convs",
|
|
17980
|
+
"type": "numeric string",
|
|
17981
|
+
"GoogleBigQueryType": "numeric"
|
|
17982
|
+
},
|
|
17983
|
+
"cost_per_inline_link_click": {
|
|
17984
|
+
"description": "The average cost of each inline link click.",
|
|
17985
|
+
"type": "numeric string",
|
|
17986
|
+
"GoogleBigQueryType": "numeric"
|
|
17987
|
+
},
|
|
17988
|
+
"cost_per_inline_post_engagement": {
|
|
17989
|
+
"description": "The average cost of each inline post engagement.",
|
|
17990
|
+
"type": "numeric string",
|
|
17991
|
+
"GoogleBigQueryType": "numeric"
|
|
17992
|
+
},
|
|
17993
|
+
"cost_per_one_thousand_ad_impression": {
|
|
17994
|
+
"description": "cost_per_one_thousand_ad_impression",
|
|
17995
|
+
"type": "list<AdsActionStats>"
|
|
17996
|
+
},
|
|
17997
|
+
"cost_per_outbound_click": {
|
|
17998
|
+
"description": "The average cost for each outbound click.",
|
|
17999
|
+
"type": "list<AdsActionStats>"
|
|
18000
|
+
},
|
|
18001
|
+
"cost_per_thruplay": {
|
|
18002
|
+
"description": "The average cost for each ThruPlay. This metric is in development.",
|
|
18003
|
+
"type": "list<AdsActionStats>"
|
|
18004
|
+
},
|
|
18005
|
+
"cost_per_unique_action_type": {
|
|
18006
|
+
"description": "The average cost of each unique action. This metric is estimated.",
|
|
18007
|
+
"type": "list<AdsActionStats>"
|
|
18008
|
+
},
|
|
18009
|
+
"cost_per_unique_click": {
|
|
18010
|
+
"description": "The average cost for each unique click (all). This metric is estimated.",
|
|
18011
|
+
"type": "numeric string",
|
|
18012
|
+
"GoogleBigQueryType": "numeric"
|
|
18013
|
+
},
|
|
18014
|
+
"cost_per_unique_conversion": {
|
|
18015
|
+
"description": "cost_per_unique_conversion",
|
|
18016
|
+
"type": "list<AdsActionStats>"
|
|
18017
|
+
},
|
|
18018
|
+
"cost_per_unique_inline_link_click": {
|
|
18019
|
+
"description": "The average cost of each unique inline link click. This metric is estimated.",
|
|
18020
|
+
"type": "numeric string",
|
|
18021
|
+
"GoogleBigQueryType": "numeric"
|
|
18022
|
+
},
|
|
18023
|
+
"cost_per_unique_outbound_click": {
|
|
18024
|
+
"description": "The average cost for each unique outbound click. This metric is estimated.",
|
|
18025
|
+
"type": "list<AdsActionStats>"
|
|
18026
|
+
},
|
|
18027
|
+
"cpc": {
|
|
18028
|
+
"description": "The average cost for each click (all).",
|
|
18029
|
+
"type": "numeric string",
|
|
18030
|
+
"GoogleBigQueryType": "numeric"
|
|
18031
|
+
},
|
|
18032
|
+
"cpm": {
|
|
18033
|
+
"description": "The average cost for 1,000 impressions.",
|
|
18034
|
+
"type": "numeric string",
|
|
18035
|
+
"GoogleBigQueryType": "numeric"
|
|
18036
|
+
},
|
|
18037
|
+
"cpp": {
|
|
18038
|
+
"description": "The average cost to reach 1,000 people. This metric is estimated.",
|
|
18039
|
+
"type": "numeric string",
|
|
18040
|
+
"GoogleBigQueryType": "numeric"
|
|
18041
|
+
},
|
|
18042
|
+
"created_time": {
|
|
18043
|
+
"description": "created_time",
|
|
18044
|
+
"type": "string"
|
|
18045
|
+
},
|
|
18046
|
+
"ctr": {
|
|
18047
|
+
"description": "The percentage of times people saw your ad and performed a click (all).",
|
|
18048
|
+
"type": "numeric string",
|
|
18049
|
+
"GoogleBigQueryType": "numeric"
|
|
18050
|
+
},
|
|
18051
|
+
"date_start": {
|
|
18052
|
+
"description": "The start date for your data. This is controlled by the date range you've selected for your reporting view.",
|
|
18053
|
+
"type": "string",
|
|
18054
|
+
"GoogleBigQueryType": "date",
|
|
18055
|
+
"GoogleBigQueryPartitioned": true
|
|
18056
|
+
},
|
|
18057
|
+
"date_stop": {
|
|
18058
|
+
"description": "The end date for your data. This is controlled by the date range you've selected for your reporting view.",
|
|
18059
|
+
"type": "string",
|
|
18060
|
+
"GoogleBigQueryType": "date"
|
|
18061
|
+
},
|
|
18062
|
+
"dda_countby_convs": {
|
|
18063
|
+
"description": "dda_countby_convs",
|
|
18064
|
+
"type": "numeric string",
|
|
18065
|
+
"GoogleBigQueryType": "numeric"
|
|
18066
|
+
},
|
|
18067
|
+
"dda_results": {
|
|
18068
|
+
"description": "dda_results",
|
|
18069
|
+
"type": "list<AdsInsightsDdaResult>"
|
|
18070
|
+
},
|
|
18071
|
+
"frequency": {
|
|
18072
|
+
"description": "The average number of times each person saw your ad. This metric is estimated.",
|
|
18073
|
+
"type": "numeric string",
|
|
18074
|
+
"GoogleBigQueryType": "numeric"
|
|
18075
|
+
},
|
|
18076
|
+
"full_view_impressions": {
|
|
18077
|
+
"description": "The number of Full Views on your Page's posts as a result of your ad.",
|
|
18078
|
+
"type": "numeric string",
|
|
18079
|
+
"GoogleBigQueryType": "numeric"
|
|
18080
|
+
},
|
|
18081
|
+
"full_view_reach": {
|
|
18082
|
+
"description": "The number of people who performed a Full View on your Page's post as a result of your ad.",
|
|
18083
|
+
"type": "numeric string",
|
|
18084
|
+
"GoogleBigQueryType": "numeric"
|
|
18085
|
+
},
|
|
18086
|
+
"impressions": {
|
|
18087
|
+
"description": "The number of times your ads were on screen.",
|
|
18088
|
+
"type": "numeric string",
|
|
18089
|
+
"GoogleBigQueryType": "numeric"
|
|
18090
|
+
},
|
|
18091
|
+
"inline_link_click_ctr": {
|
|
18092
|
+
"description": "The percentage of time people saw your ads and performed an inline link click.",
|
|
18093
|
+
"type": "numeric string",
|
|
18094
|
+
"GoogleBigQueryType": "numeric"
|
|
18095
|
+
},
|
|
18096
|
+
"inline_link_clicks": {
|
|
18097
|
+
"description": "The number of clicks on links to select destinations or experiences, on or off Facebook-owned properties. Inline link clicks use a fixed 1-day-click attribution window.",
|
|
18098
|
+
"type": "numeric string",
|
|
18099
|
+
"GoogleBigQueryType": "numeric"
|
|
18100
|
+
},
|
|
18101
|
+
"inline_post_engagement": {
|
|
18102
|
+
"description": "The total number of actions that people take involving your ads. Inline post engagements use a fixed 1-day-click attribution window.",
|
|
18103
|
+
"type": "numeric string",
|
|
18104
|
+
"GoogleBigQueryType": "numeric"
|
|
18105
|
+
},
|
|
18106
|
+
"instagram_upcoming_event_reminders_set": {
|
|
18107
|
+
"description": "instagram_upcoming_event_reminders_set",
|
|
18108
|
+
"type": "numeric string",
|
|
18109
|
+
"GoogleBigQueryType": "numeric"
|
|
18110
|
+
},
|
|
18111
|
+
"instant_experience_clicks_to_open": {
|
|
18112
|
+
"description": "instant_experience_clicks_to_open",
|
|
18113
|
+
"type": "numeric string",
|
|
18114
|
+
"GoogleBigQueryType": "numeric"
|
|
18115
|
+
},
|
|
18116
|
+
"instant_experience_clicks_to_start": {
|
|
18117
|
+
"description": "instant_experience_clicks_to_start",
|
|
18118
|
+
"type": "numeric string",
|
|
18119
|
+
"GoogleBigQueryType": "numeric"
|
|
18120
|
+
},
|
|
18121
|
+
"instant_experience_outbound_clicks": {
|
|
18122
|
+
"description": "instant_experience_outbound_clicks",
|
|
18123
|
+
"type": "list<AdsActionStats>"
|
|
18124
|
+
},
|
|
18125
|
+
"interactive_component_tap": {
|
|
18126
|
+
"description": "interactive_component_tap",
|
|
18127
|
+
"type": "list<AdsActionStats>"
|
|
18128
|
+
},
|
|
18129
|
+
"marketing_messages_delivery_rate": {
|
|
18130
|
+
"description": "The number of messages delivered divided by the number of messages sent. Some messages may not be delivered, such as when a customer's device is out of service. This metric doesn't include messages sent to Europe and Japan.",
|
|
18131
|
+
"type": "numeric string",
|
|
18132
|
+
"GoogleBigQueryType": "numeric"
|
|
18133
|
+
},
|
|
18134
|
+
"mobile_app_purchase_roas": {
|
|
18135
|
+
"description": "The total return on ad spend (ROAS) from mobile app purchases. This is based on the value that you assigned when you set up the app event.",
|
|
18136
|
+
"type": "list<AdsActionStats>"
|
|
18137
|
+
},
|
|
18138
|
+
"objective": {
|
|
18139
|
+
"description": "The objective reflecting the goal you want to achieve with your advertising. It may be different from the selected objective of the campaign in some cases.",
|
|
18140
|
+
"type": "string"
|
|
18141
|
+
},
|
|
18142
|
+
"optimization_goal": {
|
|
18143
|
+
"description": "The optimization goal you selected for your ad or ad set. Your optimization goal reflects what you want to optimize for the ads.",
|
|
18144
|
+
"type": "string"
|
|
18145
|
+
},
|
|
18146
|
+
"outbound_clicks": {
|
|
18147
|
+
"description": "The number of clicks on links that take people off Facebook-owned properties.",
|
|
18148
|
+
"type": "list<AdsActionStats>"
|
|
18149
|
+
},
|
|
18150
|
+
"outbound_clicks_ctr": {
|
|
18151
|
+
"description": "The percentage of times people saw your ad and performed an outbound click.",
|
|
18152
|
+
"type": "list<AdsActionStats>"
|
|
18153
|
+
},
|
|
18154
|
+
"product_id": {
|
|
18155
|
+
"description": "The ID of the product associated with the ad.",
|
|
18156
|
+
"type": "string"
|
|
18157
|
+
},
|
|
18158
|
+
"purchase_roas": {
|
|
18159
|
+
"description": "The total return on ad spend (ROAS) from purchases. This is based on information received from one or more of your connected Facebook Business Tools and attributed to your ads.",
|
|
18160
|
+
"type": "list<AdsActionStats>"
|
|
18161
|
+
},
|
|
18162
|
+
"qualifying_question_qualify_answer_rate": {
|
|
18163
|
+
"description": "qualifying_question_qualify_answer_rate",
|
|
18164
|
+
"type": "numeric string",
|
|
18165
|
+
"GoogleBigQueryType": "numeric"
|
|
18166
|
+
},
|
|
18167
|
+
"reach": {
|
|
18168
|
+
"description": "The number of people who saw your ads at least once. Reach is different from impressions, which may include multiple views of your ads by the same people. This metric is estimated.",
|
|
18169
|
+
"type": "numeric string",
|
|
18170
|
+
"GoogleBigQueryType": "numeric"
|
|
18171
|
+
},
|
|
18172
|
+
"shops_assisted_purchases": {
|
|
18173
|
+
"description": "shops_assisted_purchases",
|
|
18174
|
+
"type": "string"
|
|
18175
|
+
},
|
|
18176
|
+
"social_spend": {
|
|
18177
|
+
"description": "The total amount you've spent so far for your ads showed with social information. (ex: Jane Doe likes this).",
|
|
18178
|
+
"type": "numeric string",
|
|
18179
|
+
"GoogleBigQueryType": "numeric"
|
|
18180
|
+
},
|
|
18181
|
+
"spend": {
|
|
18182
|
+
"description": "The estimated total amount of money you've spent on your campaign, ad set or ad during its schedule. This metric is estimated.",
|
|
18183
|
+
"type": "numeric string",
|
|
18184
|
+
"GoogleSheetsFormat": "$#,##0.00",
|
|
18185
|
+
"GoogleBigQueryType": "numeric"
|
|
18186
|
+
},
|
|
18187
|
+
"updated_time": {
|
|
18188
|
+
"description": "updated_time",
|
|
18189
|
+
"type": "string"
|
|
18190
|
+
},
|
|
18191
|
+
"video_30_sec_watched_actions": {
|
|
18192
|
+
"description": "The number of times your video played for at least 30 seconds, or for nearly its total length if it's shorter than 30 seconds. For each impression of a video, we'll count video views separately and exclude any time spent replaying the video.",
|
|
18193
|
+
"type": "list<AdsActionStats>"
|
|
18194
|
+
},
|
|
18195
|
+
"video_avg_time_watched_actions": {
|
|
18196
|
+
"description": "The average time a video was played, including any time spent replaying the video for a single impression.",
|
|
18197
|
+
"type": "list<AdsActionStats>"
|
|
18198
|
+
},
|
|
18199
|
+
"video_continuous_2_sec_watched_actions": {
|
|
18200
|
+
"description": "video_continuous_2_sec_watched_actions",
|
|
18201
|
+
"type": "list<AdsActionStats>"
|
|
18202
|
+
},
|
|
18203
|
+
"video_p100_watched_actions": {
|
|
18204
|
+
"description": "The number of times your video was played at 100% of its length, including plays that skipped to this point.",
|
|
18205
|
+
"type": "list<AdsActionStats>"
|
|
18206
|
+
},
|
|
18207
|
+
"video_p25_watched_actions": {
|
|
18208
|
+
"description": "The number of times your video was played at 25% of its length, including plays that skipped to this point.",
|
|
18209
|
+
"type": "list<AdsActionStats>"
|
|
18210
|
+
},
|
|
18211
|
+
"video_p50_watched_actions": {
|
|
18212
|
+
"description": "The number of times your video was played at 50% of its length, including plays that skipped to this point.",
|
|
18213
|
+
"type": "list<AdsActionStats>"
|
|
18214
|
+
},
|
|
18215
|
+
"video_p75_watched_actions": {
|
|
18216
|
+
"description": "The number of times your video was played at 75% of its length, including plays that skipped to this point.",
|
|
18217
|
+
"type": "list<AdsActionStats>"
|
|
18218
|
+
},
|
|
18219
|
+
"video_p95_watched_actions": {
|
|
18220
|
+
"description": "The number of times your video was played at 95% of its length, including plays that skipped to this point.",
|
|
18221
|
+
"type": "list<AdsActionStats>"
|
|
18222
|
+
},
|
|
18223
|
+
"video_play_actions": {
|
|
18224
|
+
"description": "The number of times your video starts to play. This is counted for each impression of a video, and excludes replays. This metric is in development.",
|
|
18225
|
+
"type": "list<AdsActionStats>"
|
|
18226
|
+
},
|
|
18227
|
+
"video_play_curve_actions": {
|
|
18228
|
+
"description": "A video-play based curve graph that illustrates the percentage of video plays that reached a given second. Entries 0 to 14 represent seconds 0 thru 14. Entries 15 to 17 represent second ranges [15 to 20), [20 to 25), and [25 to 30). Entries 18 to 20 represent second ranges [30 to 40), [40 to 50), and [50 to 60). Entry 21 represents plays over 60 seconds.",
|
|
18229
|
+
"type": "list<AdsHistogramStats>"
|
|
18230
|
+
},
|
|
18231
|
+
"video_play_retention_0_to_15s_actions": {
|
|
18232
|
+
"description": "video_play_retention_0_to_15s_actions",
|
|
18233
|
+
"type": "list<AdsHistogramStats>"
|
|
18234
|
+
},
|
|
18235
|
+
"video_play_retention_20_to_60s_actions": {
|
|
18236
|
+
"description": "video_play_retention_20_to_60s_actions",
|
|
18237
|
+
"type": "list<AdsHistogramStats>"
|
|
18238
|
+
},
|
|
18239
|
+
"video_play_retention_graph_actions": {
|
|
18240
|
+
"description": "video_play_retention_graph_actions",
|
|
18241
|
+
"type": "list<AdsHistogramStats>"
|
|
18242
|
+
},
|
|
18243
|
+
"video_time_watched_actions": {
|
|
18244
|
+
"description": "video_time_watched_actions",
|
|
18245
|
+
"type": "list<AdsActionStats>"
|
|
18246
|
+
},
|
|
18247
|
+
"website_ctr": {
|
|
18248
|
+
"description": "The percentage of times people saw your ad and performed a link click.",
|
|
18249
|
+
"type": "list<AdsActionStats>"
|
|
18250
|
+
},
|
|
18251
|
+
"website_purchase_roas": {
|
|
18252
|
+
"description": "The total return on ad spend (ROAS) from website purchases. This is based on the value of all conversions recorded by the Facebook pixel on your website and attributed to your ads.",
|
|
18253
|
+
"type": "list<AdsActionStats>"
|
|
18254
|
+
},
|
|
18255
|
+
"wish_bid": {
|
|
18256
|
+
"description": "wish_bid",
|
|
18257
|
+
"type": "numeric string",
|
|
18258
|
+
"GoogleBigQueryType": "numeric"
|
|
18259
|
+
}
|
|
18260
|
+
};
|
|
18261
|
+
var adAccountInsightsFieldsByLinkUrlAsset = {
|
|
18262
|
+
"account_currency": {
|
|
18263
|
+
"description": "Currency that is used by your ad account.",
|
|
18264
|
+
"type": "string"
|
|
18265
|
+
},
|
|
18266
|
+
"account_id": {
|
|
18267
|
+
"description": "The ID number of your ad account, which groups your advertising activity. Your ad account includes your campaigns, ads and billing.",
|
|
18268
|
+
"type": "numeric string",
|
|
18269
|
+
"GoogleSheetsFormat": "@"
|
|
18270
|
+
},
|
|
18271
|
+
"account_name": {
|
|
18272
|
+
"description": "The name of your ad account, which groups your advertising activity. Your ad account includes your campaigns, ads and billing.",
|
|
18273
|
+
"type": "string"
|
|
18274
|
+
},
|
|
18275
|
+
"action_values": {
|
|
18276
|
+
"description": "The total value of all conversions attributed to your ads.",
|
|
18277
|
+
"type": "list<AdsActionStats>"
|
|
18278
|
+
},
|
|
18279
|
+
"actions": {
|
|
18280
|
+
"description": "The total number of actions people took that are attributed to your ads. Actions may include engagement, clicks or conversions.",
|
|
18281
|
+
"type": "list<AdsActionStats>"
|
|
18282
|
+
},
|
|
18283
|
+
"ad_click_actions": {
|
|
18284
|
+
"description": "ad_click_actions",
|
|
18285
|
+
"type": "list<AdsActionStats>"
|
|
18286
|
+
},
|
|
18287
|
+
"ad_id": {
|
|
18288
|
+
"description": "The unique ID of the ad you're viewing in reporting.",
|
|
18289
|
+
"type": "numeric string",
|
|
18290
|
+
"GoogleSheetsFormat": "@"
|
|
18291
|
+
},
|
|
18292
|
+
"ad_impression_actions": {
|
|
18293
|
+
"description": "ad_impression_actions",
|
|
18294
|
+
"type": "list<AdsActionStats>"
|
|
18295
|
+
},
|
|
18296
|
+
"ad_name": {
|
|
18297
|
+
"description": "The name of the ad you're viewing in reporting.",
|
|
18298
|
+
"type": "string"
|
|
18299
|
+
},
|
|
18300
|
+
"adset_id": {
|
|
18301
|
+
"description": "The unique ID of the ad set you're viewing in reporting. An ad set is a group of ads that share the same budget, schedule, delivery optimization and targeting.",
|
|
18302
|
+
"type": "numeric string",
|
|
18303
|
+
"GoogleSheetsFormat": "@"
|
|
18304
|
+
},
|
|
18305
|
+
"adset_name": {
|
|
18306
|
+
"description": "The name of the ad set you're viewing in reporting. An ad set is a group of ads that share the same budget, schedule, delivery optimization and targeting.",
|
|
18307
|
+
"type": "string"
|
|
18308
|
+
},
|
|
18309
|
+
"attribution_setting": {
|
|
18310
|
+
"description": "The default attribution window to be used when attribution result is calculated. Each ad set has its own attribution setting value. The attribution setting for campaign or account is calculated based on existing ad sets.",
|
|
18311
|
+
"type": "string"
|
|
18312
|
+
},
|
|
18313
|
+
"auction_bid": {
|
|
18314
|
+
"description": "auction_bid",
|
|
18315
|
+
"type": "numeric string",
|
|
18316
|
+
"GoogleBigQueryType": "numeric"
|
|
18317
|
+
},
|
|
18318
|
+
"auction_competitiveness": {
|
|
18319
|
+
"description": "auction_competitiveness",
|
|
18320
|
+
"type": "numeric string",
|
|
18321
|
+
"GoogleBigQueryType": "numeric"
|
|
18322
|
+
},
|
|
18323
|
+
"auction_max_competitor_bid": {
|
|
18324
|
+
"description": "auction_max_competitor_bid",
|
|
18325
|
+
"type": "numeric string",
|
|
18326
|
+
"GoogleBigQueryType": "numeric"
|
|
18327
|
+
},
|
|
18328
|
+
"buying_type": {
|
|
18329
|
+
"description": "The method by which you pay for and target ads in your campaigns: through dynamic auction bidding, fixed-price bidding, or reach and frequency buying. This field is currently only visible at the campaign level.",
|
|
18330
|
+
"type": "string"
|
|
18331
|
+
},
|
|
18332
|
+
"campaign_id": {
|
|
18333
|
+
"description": "The unique ID number of the ad campaign you're viewing in reporting. Your campaign contains ad sets and ads.",
|
|
18334
|
+
"type": "numeric string",
|
|
18335
|
+
"GoogleSheetsFormat": "@"
|
|
18336
|
+
},
|
|
18337
|
+
"campaign_name": {
|
|
18338
|
+
"description": "The name of the ad campaign you're viewing in reporting. Your campaign contains ad sets and ads.",
|
|
18339
|
+
"type": "string"
|
|
18340
|
+
},
|
|
18341
|
+
"canvas_avg_view_percent": {
|
|
18342
|
+
"description": "The average percentage of the Instant Experience that people saw. An Instant Experience is a screen that opens after someone interacts with your ad on a mobile device. It may include a series of interactive or multimedia components, including video, images product catalog and more.",
|
|
18343
|
+
"type": "numeric string",
|
|
18344
|
+
"GoogleBigQueryType": "numeric"
|
|
18345
|
+
},
|
|
18346
|
+
"canvas_avg_view_time": {
|
|
18347
|
+
"description": "The average total time, in seconds, that people spent viewing an Instant Experience. An Instant Experience is a screen that opens after someone interacts with your ad on a mobile device. It may include a series of interactive or multimedia components, including video, images product catalog and more.",
|
|
18348
|
+
"type": "numeric string",
|
|
18349
|
+
"GoogleBigQueryType": "numeric"
|
|
18350
|
+
},
|
|
18351
|
+
"catalog_segment_actions": {
|
|
18352
|
+
"description": "The number of actions performed attributed to your ads promoting your catalog segment, broken down by action type.",
|
|
18353
|
+
"type": "list<AdsActionStats>"
|
|
18354
|
+
},
|
|
18355
|
+
"catalog_segment_value": {
|
|
18356
|
+
"description": "The total value of all conversions from your catalog segment attributed to your ads.",
|
|
18357
|
+
"type": "list<AdsActionStats>"
|
|
18358
|
+
},
|
|
18359
|
+
"catalog_segment_value_mobile_purchase_roas": {
|
|
18360
|
+
"description": "The total return on ad spend (ROAS) from mobile app purchases for your catalog segment.",
|
|
18361
|
+
"type": "list<AdsActionStats>"
|
|
18362
|
+
},
|
|
18363
|
+
"catalog_segment_value_omni_purchase_roas": {
|
|
18364
|
+
"description": "The total return on ad spend (ROAS) from all purchases for your catalog segment.",
|
|
18365
|
+
"type": "list<AdsActionStats>"
|
|
18366
|
+
},
|
|
18367
|
+
"catalog_segment_value_website_purchase_roas": {
|
|
18368
|
+
"description": "The total return on ad spend (ROAS) from website purchases for your catalog segment.",
|
|
18369
|
+
"type": "list<AdsActionStats>"
|
|
18370
|
+
},
|
|
18371
|
+
"clicks": {
|
|
18372
|
+
"description": "The number of clicks on your ads.",
|
|
18373
|
+
"type": "numeric string",
|
|
18374
|
+
"GoogleBigQueryType": "numeric"
|
|
18375
|
+
},
|
|
18376
|
+
"conversion_values": {
|
|
18377
|
+
"description": "conversion_values",
|
|
18378
|
+
"type": "list<AdsActionStats>"
|
|
18379
|
+
},
|
|
18380
|
+
"conversions": {
|
|
18381
|
+
"description": "conversions",
|
|
18382
|
+
"type": "list<AdsActionStats>"
|
|
18383
|
+
},
|
|
18384
|
+
"converted_product_quantity": {
|
|
18385
|
+
"description": "The number of products purchased which are recorded by your merchant partner's pixel or app SDK for a given product ID and driven by your ads. Has to be used together with converted product ID breakdown.",
|
|
18386
|
+
"type": "list<AdsActionStats>"
|
|
18387
|
+
},
|
|
18388
|
+
"converted_product_value": {
|
|
18389
|
+
"description": "The value of purchases recorded by your merchant partner's pixel or app SDK for a given product ID and driven by your ads. Has to be used together with converted product ID breakdown.",
|
|
18390
|
+
"type": "list<AdsActionStats>"
|
|
18391
|
+
},
|
|
18392
|
+
"cost_per_15_sec_video_view": {
|
|
18393
|
+
"description": "cost_per_15_sec_video_view",
|
|
18394
|
+
"type": "list<AdsActionStats>"
|
|
18395
|
+
},
|
|
18396
|
+
"cost_per_2_sec_continuous_video_view": {
|
|
18397
|
+
"description": "cost_per_2_sec_continuous_video_view",
|
|
18398
|
+
"type": "list<AdsActionStats>"
|
|
18399
|
+
},
|
|
18400
|
+
"cost_per_action_type": {
|
|
18401
|
+
"description": "The average cost of a relevant action.",
|
|
18402
|
+
"type": "list<AdsActionStats>"
|
|
18403
|
+
},
|
|
18404
|
+
"cost_per_ad_click": {
|
|
18405
|
+
"description": "cost_per_ad_click",
|
|
18406
|
+
"type": "list<AdsActionStats>"
|
|
18407
|
+
},
|
|
18408
|
+
"cost_per_conversion": {
|
|
18409
|
+
"description": "cost_per_conversion",
|
|
18410
|
+
"type": "list<AdsActionStats>"
|
|
18411
|
+
},
|
|
18412
|
+
"cost_per_dda_countby_convs": {
|
|
18413
|
+
"description": "cost_per_dda_countby_convs",
|
|
18414
|
+
"type": "numeric string",
|
|
18415
|
+
"GoogleBigQueryType": "numeric"
|
|
18416
|
+
},
|
|
18417
|
+
"cost_per_inline_link_click": {
|
|
18418
|
+
"description": "The average cost of each inline link click.",
|
|
18419
|
+
"type": "numeric string",
|
|
18420
|
+
"GoogleBigQueryType": "numeric"
|
|
18421
|
+
},
|
|
18422
|
+
"cost_per_inline_post_engagement": {
|
|
18423
|
+
"description": "The average cost of each inline post engagement.",
|
|
18424
|
+
"type": "numeric string",
|
|
18425
|
+
"GoogleBigQueryType": "numeric"
|
|
18426
|
+
},
|
|
18427
|
+
"cost_per_one_thousand_ad_impression": {
|
|
18428
|
+
"description": "cost_per_one_thousand_ad_impression",
|
|
18429
|
+
"type": "list<AdsActionStats>"
|
|
18430
|
+
},
|
|
18431
|
+
"cost_per_outbound_click": {
|
|
18432
|
+
"description": "The average cost for each outbound click.",
|
|
18433
|
+
"type": "list<AdsActionStats>"
|
|
18434
|
+
},
|
|
18435
|
+
"cost_per_thruplay": {
|
|
18436
|
+
"description": "The average cost for each ThruPlay. This metric is in development.",
|
|
18437
|
+
"type": "list<AdsActionStats>"
|
|
18438
|
+
},
|
|
18439
|
+
"cost_per_unique_action_type": {
|
|
18440
|
+
"description": "The average cost of each unique action. This metric is estimated.",
|
|
18441
|
+
"type": "list<AdsActionStats>"
|
|
18442
|
+
},
|
|
18443
|
+
"cost_per_unique_click": {
|
|
18444
|
+
"description": "The average cost for each unique click (all). This metric is estimated.",
|
|
18445
|
+
"type": "numeric string",
|
|
18446
|
+
"GoogleBigQueryType": "numeric"
|
|
18447
|
+
},
|
|
18448
|
+
"cost_per_unique_conversion": {
|
|
18449
|
+
"description": "cost_per_unique_conversion",
|
|
18450
|
+
"type": "list<AdsActionStats>"
|
|
18451
|
+
},
|
|
18452
|
+
"cost_per_unique_inline_link_click": {
|
|
18453
|
+
"description": "The average cost of each unique inline link click. This metric is estimated.",
|
|
18454
|
+
"type": "numeric string",
|
|
18455
|
+
"GoogleBigQueryType": "numeric"
|
|
18456
|
+
},
|
|
18457
|
+
"cost_per_unique_outbound_click": {
|
|
18458
|
+
"description": "The average cost for each unique outbound click. This metric is estimated.",
|
|
18459
|
+
"type": "list<AdsActionStats>"
|
|
18460
|
+
},
|
|
18461
|
+
"cpc": {
|
|
18462
|
+
"description": "The average cost for each click (all).",
|
|
18463
|
+
"type": "numeric string",
|
|
18464
|
+
"GoogleBigQueryType": "numeric"
|
|
18465
|
+
},
|
|
18466
|
+
"cpm": {
|
|
18467
|
+
"description": "The average cost for 1,000 impressions.",
|
|
18468
|
+
"type": "numeric string",
|
|
18469
|
+
"GoogleBigQueryType": "numeric"
|
|
18470
|
+
},
|
|
18471
|
+
"cpp": {
|
|
18472
|
+
"description": "The average cost to reach 1,000 people. This metric is estimated.",
|
|
18473
|
+
"type": "numeric string",
|
|
18474
|
+
"GoogleBigQueryType": "numeric"
|
|
18475
|
+
},
|
|
18476
|
+
"created_time": {
|
|
18477
|
+
"description": "created_time",
|
|
18478
|
+
"type": "string"
|
|
18479
|
+
},
|
|
18480
|
+
"ctr": {
|
|
18481
|
+
"description": "The percentage of times people saw your ad and performed a click (all).",
|
|
18482
|
+
"type": "numeric string",
|
|
18483
|
+
"GoogleBigQueryType": "numeric"
|
|
18484
|
+
},
|
|
18485
|
+
"date_start": {
|
|
18486
|
+
"description": "The start date for your data. This is controlled by the date range you've selected for your reporting view.",
|
|
18487
|
+
"type": "string",
|
|
18488
|
+
"GoogleBigQueryType": "date",
|
|
18489
|
+
"GoogleBigQueryPartitioned": true
|
|
18490
|
+
},
|
|
18491
|
+
"date_stop": {
|
|
18492
|
+
"description": "The end date for your data. This is controlled by the date range you've selected for your reporting view.",
|
|
18493
|
+
"type": "string",
|
|
18494
|
+
"GoogleBigQueryType": "date"
|
|
18495
|
+
},
|
|
18496
|
+
"dda_countby_convs": {
|
|
18497
|
+
"description": "dda_countby_convs",
|
|
18498
|
+
"type": "numeric string",
|
|
18499
|
+
"GoogleBigQueryType": "numeric"
|
|
18500
|
+
},
|
|
18501
|
+
"dda_results": {
|
|
18502
|
+
"description": "dda_results",
|
|
18503
|
+
"type": "list<AdsInsightsDdaResult>"
|
|
18504
|
+
},
|
|
18505
|
+
"frequency": {
|
|
18506
|
+
"description": "The average number of times each person saw your ad. This metric is estimated.",
|
|
18507
|
+
"type": "numeric string",
|
|
18508
|
+
"GoogleBigQueryType": "numeric"
|
|
18509
|
+
},
|
|
18510
|
+
"full_view_impressions": {
|
|
18511
|
+
"description": "The number of Full Views on your Page's posts as a result of your ad.",
|
|
18512
|
+
"type": "numeric string",
|
|
18513
|
+
"GoogleBigQueryType": "numeric"
|
|
18514
|
+
},
|
|
18515
|
+
"full_view_reach": {
|
|
18516
|
+
"description": "The number of people who performed a Full View on your Page's post as a result of your ad.",
|
|
18517
|
+
"type": "numeric string",
|
|
18518
|
+
"GoogleBigQueryType": "numeric"
|
|
18519
|
+
},
|
|
18520
|
+
"impressions": {
|
|
18521
|
+
"description": "The number of times your ads were on screen.",
|
|
18522
|
+
"type": "numeric string",
|
|
18523
|
+
"GoogleBigQueryType": "numeric"
|
|
18524
|
+
},
|
|
18525
|
+
"inline_link_click_ctr": {
|
|
18526
|
+
"description": "The percentage of time people saw your ads and performed an inline link click.",
|
|
18527
|
+
"type": "numeric string",
|
|
18528
|
+
"GoogleBigQueryType": "numeric"
|
|
18529
|
+
},
|
|
18530
|
+
"inline_link_clicks": {
|
|
18531
|
+
"description": "The number of clicks on links to select destinations or experiences, on or off Facebook-owned properties. Inline link clicks use a fixed 1-day-click attribution window.",
|
|
18532
|
+
"type": "numeric string",
|
|
18533
|
+
"GoogleBigQueryType": "numeric"
|
|
18534
|
+
},
|
|
18535
|
+
"inline_post_engagement": {
|
|
18536
|
+
"description": "The total number of actions that people take involving your ads. Inline post engagements use a fixed 1-day-click attribution window.",
|
|
18537
|
+
"type": "numeric string",
|
|
18538
|
+
"GoogleBigQueryType": "numeric"
|
|
18539
|
+
},
|
|
18540
|
+
"instagram_upcoming_event_reminders_set": {
|
|
18541
|
+
"description": "instagram_upcoming_event_reminders_set",
|
|
18542
|
+
"type": "numeric string",
|
|
18543
|
+
"GoogleBigQueryType": "numeric"
|
|
18544
|
+
},
|
|
18545
|
+
"instant_experience_clicks_to_open": {
|
|
18546
|
+
"description": "instant_experience_clicks_to_open",
|
|
18547
|
+
"type": "numeric string",
|
|
18548
|
+
"GoogleBigQueryType": "numeric"
|
|
18549
|
+
},
|
|
18550
|
+
"instant_experience_clicks_to_start": {
|
|
18551
|
+
"description": "instant_experience_clicks_to_start",
|
|
18552
|
+
"type": "numeric string",
|
|
18553
|
+
"GoogleBigQueryType": "numeric"
|
|
18554
|
+
},
|
|
18555
|
+
"instant_experience_outbound_clicks": {
|
|
18556
|
+
"description": "instant_experience_outbound_clicks",
|
|
18557
|
+
"type": "list<AdsActionStats>"
|
|
18558
|
+
},
|
|
18559
|
+
"interactive_component_tap": {
|
|
18560
|
+
"description": "interactive_component_tap",
|
|
18561
|
+
"type": "list<AdsActionStats>"
|
|
18562
|
+
},
|
|
18563
|
+
"link_url_asset": {
|
|
18564
|
+
"description": "The ID of the URL asset involved in impression, click or action.",
|
|
18565
|
+
"type": "object"
|
|
18566
|
+
},
|
|
18567
|
+
"marketing_messages_delivery_rate": {
|
|
18568
|
+
"description": "The number of messages delivered divided by the number of messages sent. Some messages may not be delivered, such as when a customer's device is out of service. This metric doesn't include messages sent to Europe and Japan.",
|
|
18569
|
+
"type": "numeric string",
|
|
18570
|
+
"GoogleBigQueryType": "numeric"
|
|
18571
|
+
},
|
|
18572
|
+
"mobile_app_purchase_roas": {
|
|
18573
|
+
"description": "The total return on ad spend (ROAS) from mobile app purchases. This is based on the value that you assigned when you set up the app event.",
|
|
18574
|
+
"type": "list<AdsActionStats>"
|
|
18575
|
+
},
|
|
18576
|
+
"objective": {
|
|
18577
|
+
"description": "The objective reflecting the goal you want to achieve with your advertising. It may be different from the selected objective of the campaign in some cases.",
|
|
18578
|
+
"type": "string"
|
|
18579
|
+
},
|
|
18580
|
+
"optimization_goal": {
|
|
18581
|
+
"description": "The optimization goal you selected for your ad or ad set. Your optimization goal reflects what you want to optimize for the ads.",
|
|
18582
|
+
"type": "string"
|
|
18583
|
+
},
|
|
18584
|
+
"outbound_clicks": {
|
|
18585
|
+
"description": "The number of clicks on links that take people off Facebook-owned properties.",
|
|
18586
|
+
"type": "list<AdsActionStats>"
|
|
18587
|
+
},
|
|
18588
|
+
"outbound_clicks_ctr": {
|
|
18589
|
+
"description": "The percentage of times people saw your ad and performed an outbound click.",
|
|
18590
|
+
"type": "list<AdsActionStats>"
|
|
18591
|
+
},
|
|
18592
|
+
"purchase_roas": {
|
|
18593
|
+
"description": "The total return on ad spend (ROAS) from purchases. This is based on information received from one or more of your connected Facebook Business Tools and attributed to your ads.",
|
|
18594
|
+
"type": "list<AdsActionStats>"
|
|
18595
|
+
},
|
|
18596
|
+
"qualifying_question_qualify_answer_rate": {
|
|
18597
|
+
"description": "qualifying_question_qualify_answer_rate",
|
|
18598
|
+
"type": "numeric string",
|
|
18599
|
+
"GoogleBigQueryType": "numeric"
|
|
18600
|
+
},
|
|
18601
|
+
"reach": {
|
|
18602
|
+
"description": "The number of people who saw your ads at least once. Reach is different from impressions, which may include multiple views of your ads by the same people. This metric is estimated.",
|
|
18603
|
+
"type": "numeric string",
|
|
18604
|
+
"GoogleBigQueryType": "numeric"
|
|
18605
|
+
},
|
|
18606
|
+
"shops_assisted_purchases": {
|
|
18607
|
+
"description": "shops_assisted_purchases",
|
|
18608
|
+
"type": "string"
|
|
18609
|
+
},
|
|
18610
|
+
"social_spend": {
|
|
18611
|
+
"description": "The total amount you've spent so far for your ads showed with social information. (ex: Jane Doe likes this).",
|
|
18612
|
+
"type": "numeric string",
|
|
18613
|
+
"GoogleBigQueryType": "numeric"
|
|
18614
|
+
},
|
|
18615
|
+
"spend": {
|
|
18616
|
+
"description": "The estimated total amount of money you've spent on your campaign, ad set or ad during its schedule. This metric is estimated.",
|
|
18617
|
+
"type": "numeric string",
|
|
18618
|
+
"GoogleSheetsFormat": "$#,##0.00",
|
|
18619
|
+
"GoogleBigQueryType": "numeric"
|
|
18620
|
+
},
|
|
18621
|
+
"updated_time": {
|
|
18622
|
+
"description": "updated_time",
|
|
18623
|
+
"type": "string"
|
|
18624
|
+
},
|
|
18625
|
+
"video_30_sec_watched_actions": {
|
|
18626
|
+
"description": "The number of times your video played for at least 30 seconds, or for nearly its total length if it's shorter than 30 seconds. For each impression of a video, we'll count video views separately and exclude any time spent replaying the video.",
|
|
18627
|
+
"type": "list<AdsActionStats>"
|
|
18628
|
+
},
|
|
18629
|
+
"video_avg_time_watched_actions": {
|
|
18630
|
+
"description": "The average time a video was played, including any time spent replaying the video for a single impression.",
|
|
18631
|
+
"type": "list<AdsActionStats>"
|
|
18632
|
+
},
|
|
18633
|
+
"video_continuous_2_sec_watched_actions": {
|
|
18634
|
+
"description": "video_continuous_2_sec_watched_actions",
|
|
18635
|
+
"type": "list<AdsActionStats>"
|
|
18636
|
+
},
|
|
18637
|
+
"video_p100_watched_actions": {
|
|
18638
|
+
"description": "The number of times your video was played at 100% of its length, including plays that skipped to this point.",
|
|
18639
|
+
"type": "list<AdsActionStats>"
|
|
18640
|
+
},
|
|
18641
|
+
"video_p25_watched_actions": {
|
|
18642
|
+
"description": "The number of times your video was played at 25% of its length, including plays that skipped to this point.",
|
|
18643
|
+
"type": "list<AdsActionStats>"
|
|
18644
|
+
},
|
|
18645
|
+
"video_p50_watched_actions": {
|
|
18646
|
+
"description": "The number of times your video was played at 50% of its length, including plays that skipped to this point.",
|
|
18647
|
+
"type": "list<AdsActionStats>"
|
|
18648
|
+
},
|
|
18649
|
+
"video_p75_watched_actions": {
|
|
18650
|
+
"description": "The number of times your video was played at 75% of its length, including plays that skipped to this point.",
|
|
18651
|
+
"type": "list<AdsActionStats>"
|
|
18652
|
+
},
|
|
18653
|
+
"video_p95_watched_actions": {
|
|
18654
|
+
"description": "The number of times your video was played at 95% of its length, including plays that skipped to this point.",
|
|
18655
|
+
"type": "list<AdsActionStats>"
|
|
18656
|
+
},
|
|
18657
|
+
"video_play_actions": {
|
|
18658
|
+
"description": "The number of times your video starts to play. This is counted for each impression of a video, and excludes replays. This metric is in development.",
|
|
18659
|
+
"type": "list<AdsActionStats>"
|
|
18660
|
+
},
|
|
18661
|
+
"video_play_curve_actions": {
|
|
18662
|
+
"description": "A video-play based curve graph that illustrates the percentage of video plays that reached a given second. Entries 0 to 14 represent seconds 0 thru 14. Entries 15 to 17 represent second ranges [15 to 20), [20 to 25), and [25 to 30). Entries 18 to 20 represent second ranges [30 to 40), [40 to 50), and [50 to 60). Entry 21 represents plays over 60 seconds.",
|
|
18663
|
+
"type": "list<AdsHistogramStats>"
|
|
18664
|
+
},
|
|
18665
|
+
"video_play_retention_0_to_15s_actions": {
|
|
18666
|
+
"description": "video_play_retention_0_to_15s_actions",
|
|
18667
|
+
"type": "list<AdsHistogramStats>"
|
|
18668
|
+
},
|
|
18669
|
+
"video_play_retention_20_to_60s_actions": {
|
|
18670
|
+
"description": "video_play_retention_20_to_60s_actions",
|
|
18671
|
+
"type": "list<AdsHistogramStats>"
|
|
18672
|
+
},
|
|
18673
|
+
"video_play_retention_graph_actions": {
|
|
18674
|
+
"description": "video_play_retention_graph_actions",
|
|
18675
|
+
"type": "list<AdsHistogramStats>"
|
|
18676
|
+
},
|
|
18677
|
+
"video_time_watched_actions": {
|
|
18678
|
+
"description": "video_time_watched_actions",
|
|
18679
|
+
"type": "list<AdsActionStats>"
|
|
18680
|
+
},
|
|
18681
|
+
"website_ctr": {
|
|
18682
|
+
"description": "The percentage of times people saw your ad and performed a link click.",
|
|
18683
|
+
"type": "list<AdsActionStats>"
|
|
18684
|
+
},
|
|
18685
|
+
"website_purchase_roas": {
|
|
18686
|
+
"description": "The total return on ad spend (ROAS) from website purchases. This is based on the value of all conversions recorded by the Facebook pixel on your website and attributed to your ads.",
|
|
18687
|
+
"type": "list<AdsActionStats>"
|
|
18688
|
+
},
|
|
18689
|
+
"wish_bid": {
|
|
18690
|
+
"description": "wish_bid",
|
|
18691
|
+
"type": "numeric string",
|
|
18692
|
+
"GoogleBigQueryType": "numeric"
|
|
18693
|
+
}
|
|
18694
|
+
};
|
|
18695
|
+
var adAccountInsightsFieldsByDevicePlatform = {
|
|
18696
|
+
"account_currency": {
|
|
18697
|
+
"description": "Currency that is used by your ad account.",
|
|
18698
|
+
"type": "string"
|
|
18699
|
+
},
|
|
18700
|
+
"account_id": {
|
|
18701
|
+
"description": "The ID number of your ad account, which groups your advertising activity. Your ad account includes your campaigns, ads and billing.",
|
|
18702
|
+
"type": "numeric string",
|
|
18703
|
+
"GoogleSheetsFormat": "@"
|
|
18704
|
+
},
|
|
18705
|
+
"account_name": {
|
|
18706
|
+
"description": "The name of your ad account, which groups your advertising activity. Your ad account includes your campaigns, ads and billing.",
|
|
18707
|
+
"type": "string"
|
|
18708
|
+
},
|
|
18709
|
+
"action_values": {
|
|
18710
|
+
"description": "The total value of all conversions attributed to your ads.",
|
|
18711
|
+
"type": "list<AdsActionStats>"
|
|
18712
|
+
},
|
|
18713
|
+
"actions": {
|
|
18714
|
+
"description": "The total number of actions people took that are attributed to your ads. Actions may include engagement, clicks or conversions.",
|
|
18715
|
+
"type": "list<AdsActionStats>"
|
|
18716
|
+
},
|
|
18717
|
+
"ad_click_actions": {
|
|
18718
|
+
"description": "ad_click_actions",
|
|
18719
|
+
"type": "list<AdsActionStats>"
|
|
18720
|
+
},
|
|
18721
|
+
"ad_id": {
|
|
18722
|
+
"description": "The unique ID of the ad you're viewing in reporting.",
|
|
18723
|
+
"type": "numeric string",
|
|
18724
|
+
"GoogleSheetsFormat": "@"
|
|
18725
|
+
},
|
|
18726
|
+
"ad_impression_actions": {
|
|
18727
|
+
"description": "ad_impression_actions",
|
|
18728
|
+
"type": "list<AdsActionStats>"
|
|
18729
|
+
},
|
|
18730
|
+
"ad_name": {
|
|
18731
|
+
"description": "The name of the ad you're viewing in reporting.",
|
|
18732
|
+
"type": "string"
|
|
18733
|
+
},
|
|
18734
|
+
"adset_id": {
|
|
18735
|
+
"description": "The unique ID of the ad set you're viewing in reporting. An ad set is a group of ads that share the same budget, schedule, delivery optimization and targeting.",
|
|
18736
|
+
"type": "numeric string",
|
|
18737
|
+
"GoogleSheetsFormat": "@"
|
|
18738
|
+
},
|
|
18739
|
+
"adset_name": {
|
|
18740
|
+
"description": "The name of the ad set you're viewing in reporting. An ad set is a group of ads that share the same budget, schedule, delivery optimization and targeting.",
|
|
18741
|
+
"type": "string"
|
|
18742
|
+
},
|
|
18743
|
+
"attribution_setting": {
|
|
18744
|
+
"description": "The default attribution window to be used when attribution result is calculated. Each ad set has its own attribution setting value. The attribution setting for campaign or account is calculated based on existing ad sets.",
|
|
18745
|
+
"type": "string"
|
|
18746
|
+
},
|
|
18747
|
+
"auction_bid": {
|
|
18748
|
+
"description": "auction_bid",
|
|
18749
|
+
"type": "numeric string",
|
|
18750
|
+
"GoogleBigQueryType": "numeric"
|
|
18751
|
+
},
|
|
18752
|
+
"auction_competitiveness": {
|
|
18753
|
+
"description": "auction_competitiveness",
|
|
18754
|
+
"type": "numeric string",
|
|
18755
|
+
"GoogleBigQueryType": "numeric"
|
|
18756
|
+
},
|
|
18757
|
+
"auction_max_competitor_bid": {
|
|
18758
|
+
"description": "auction_max_competitor_bid",
|
|
18759
|
+
"type": "numeric string",
|
|
18760
|
+
"GoogleBigQueryType": "numeric"
|
|
16595
18761
|
},
|
|
16596
18762
|
"buying_type": {
|
|
16597
18763
|
"description": "The method by which you pay for and target ads in your campaigns: through dynamic auction bidding, fixed-price bidding, or reach and frequency buying. This field is currently only visible at the campaign level.",
|
|
@@ -16770,9 +18936,9 @@ const FacebookMarketing = (function() {
|
|
|
16770
18936
|
"description": "dda_results",
|
|
16771
18937
|
"type": "list<AdsInsightsDdaResult>"
|
|
16772
18938
|
},
|
|
16773
|
-
"
|
|
16774
|
-
"description": "
|
|
16775
|
-
"type": "
|
|
18939
|
+
"device_platform": {
|
|
18940
|
+
"description": "device_platform",
|
|
18941
|
+
"type": "string"
|
|
16776
18942
|
},
|
|
16777
18943
|
"frequency": {
|
|
16778
18944
|
"description": "The average number of times each person saw your ad. This metric is estimated.",
|
|
@@ -16789,10 +18955,6 @@ const FacebookMarketing = (function() {
|
|
|
16789
18955
|
"type": "numeric string",
|
|
16790
18956
|
"GoogleBigQueryType": "numeric"
|
|
16791
18957
|
},
|
|
16792
|
-
"image_asset": {
|
|
16793
|
-
"description": "image_asset",
|
|
16794
|
-
"type": "AdAssetImage"
|
|
16795
|
-
},
|
|
16796
18958
|
"impressions": {
|
|
16797
18959
|
"description": "The number of times your ads were on screen.",
|
|
16798
18960
|
"type": "numeric string",
|
|
@@ -16890,26 +19052,14 @@ const FacebookMarketing = (function() {
|
|
|
16890
19052
|
"GoogleSheetsFormat": "$#,##0.00",
|
|
16891
19053
|
"GoogleBigQueryType": "numeric"
|
|
16892
19054
|
},
|
|
16893
|
-
"title_asset": {
|
|
16894
|
-
"description": "title_asset",
|
|
16895
|
-
"type": "AdAssetTitle"
|
|
16896
|
-
},
|
|
16897
19055
|
"updated_time": {
|
|
16898
19056
|
"description": "updated_time",
|
|
16899
19057
|
"type": "string"
|
|
16900
19058
|
},
|
|
16901
|
-
"user_segment_key": {
|
|
16902
|
-
"description": "user_segment_key",
|
|
16903
|
-
"type": "string"
|
|
16904
|
-
},
|
|
16905
19059
|
"video_30_sec_watched_actions": {
|
|
16906
19060
|
"description": "The number of times your video played for at least 30 seconds, or for nearly its total length if it's shorter than 30 seconds. For each impression of a video, we'll count video views separately and exclude any time spent replaying the video.",
|
|
16907
19061
|
"type": "list<AdsActionStats>"
|
|
16908
19062
|
},
|
|
16909
|
-
"video_asset": {
|
|
16910
|
-
"description": "video_asset",
|
|
16911
|
-
"type": "AdAssetVideo"
|
|
16912
|
-
},
|
|
16913
19063
|
"video_avg_time_watched_actions": {
|
|
16914
19064
|
"description": "The average time a video was played, including any time spent replaying the video for a single impression.",
|
|
16915
19065
|
"type": "list<AdsActionStats>"
|
|
@@ -16976,7 +19126,7 @@ const FacebookMarketing = (function() {
|
|
|
16976
19126
|
"GoogleBigQueryType": "numeric"
|
|
16977
19127
|
}
|
|
16978
19128
|
};
|
|
16979
|
-
var
|
|
19129
|
+
var adAccountInsightsFieldsByCountry = {
|
|
16980
19130
|
"account_currency": {
|
|
16981
19131
|
"description": "Currency that is used by your ad account.",
|
|
16982
19132
|
"type": "string"
|
|
@@ -17043,10 +19193,6 @@ const FacebookMarketing = (function() {
|
|
|
17043
19193
|
"type": "numeric string",
|
|
17044
19194
|
"GoogleBigQueryType": "numeric"
|
|
17045
19195
|
},
|
|
17046
|
-
"body_asset": {
|
|
17047
|
-
"description": "body_asset",
|
|
17048
|
-
"type": "AdAssetBody"
|
|
17049
|
-
},
|
|
17050
19196
|
"buying_type": {
|
|
17051
19197
|
"description": "The method by which you pay for and target ads in your campaigns: through dynamic auction bidding, fixed-price bidding, or reach and frequency buying. This field is currently only visible at the campaign level.",
|
|
17052
19198
|
"type": "string"
|
|
@@ -17095,6 +19241,10 @@ const FacebookMarketing = (function() {
|
|
|
17095
19241
|
"type": "numeric string",
|
|
17096
19242
|
"GoogleBigQueryType": "numeric"
|
|
17097
19243
|
},
|
|
19244
|
+
"country": {
|
|
19245
|
+
"description": "The country where the people you've reached are located. This is based on information, such as a person's hometown, their current city, and the geographical location where they tend to be when they visit Meta.",
|
|
19246
|
+
"type": "string"
|
|
19247
|
+
},
|
|
17098
19248
|
"conversion_values": {
|
|
17099
19249
|
"description": "conversion_values",
|
|
17100
19250
|
"type": "list<AdsActionStats>"
|
|
@@ -17224,10 +19374,6 @@ const FacebookMarketing = (function() {
|
|
|
17224
19374
|
"description": "dda_results",
|
|
17225
19375
|
"type": "list<AdsInsightsDdaResult>"
|
|
17226
19376
|
},
|
|
17227
|
-
"description_asset": {
|
|
17228
|
-
"description": "description_asset",
|
|
17229
|
-
"type": "AdAssetDescription"
|
|
17230
|
-
},
|
|
17231
19377
|
"frequency": {
|
|
17232
19378
|
"description": "The average number of times each person saw your ad. This metric is estimated.",
|
|
17233
19379
|
"type": "numeric string",
|
|
@@ -17243,10 +19389,6 @@ const FacebookMarketing = (function() {
|
|
|
17243
19389
|
"type": "numeric string",
|
|
17244
19390
|
"GoogleBigQueryType": "numeric"
|
|
17245
19391
|
},
|
|
17246
|
-
"image_asset": {
|
|
17247
|
-
"description": "image_asset",
|
|
17248
|
-
"type": "AdAssetImage"
|
|
17249
|
-
},
|
|
17250
19392
|
"impressions": {
|
|
17251
19393
|
"description": "The number of times your ads were on screen.",
|
|
17252
19394
|
"type": "numeric string",
|
|
@@ -17290,10 +19432,6 @@ const FacebookMarketing = (function() {
|
|
|
17290
19432
|
"description": "interactive_component_tap",
|
|
17291
19433
|
"type": "list<AdsActionStats>"
|
|
17292
19434
|
},
|
|
17293
|
-
"link_url_asset": {
|
|
17294
|
-
"description": "The ID of the URL asset involved in impression, click or action.",
|
|
17295
|
-
"type": "object"
|
|
17296
|
-
},
|
|
17297
19435
|
"marketing_messages_delivery_rate": {
|
|
17298
19436
|
"description": "The number of messages delivered divided by the number of messages sent. Some messages may not be delivered, such as when a customer's device is out of service. This metric doesn't include messages sent to Europe and Japan.",
|
|
17299
19437
|
"type": "numeric string",
|
|
@@ -17348,26 +19486,14 @@ const FacebookMarketing = (function() {
|
|
|
17348
19486
|
"GoogleSheetsFormat": "$#,##0.00",
|
|
17349
19487
|
"GoogleBigQueryType": "numeric"
|
|
17350
19488
|
},
|
|
17351
|
-
"title_asset": {
|
|
17352
|
-
"description": "title_asset",
|
|
17353
|
-
"type": "AdAssetTitle"
|
|
17354
|
-
},
|
|
17355
19489
|
"updated_time": {
|
|
17356
19490
|
"description": "updated_time",
|
|
17357
19491
|
"type": "string"
|
|
17358
19492
|
},
|
|
17359
|
-
"user_segment_key": {
|
|
17360
|
-
"description": "user_segment_key",
|
|
17361
|
-
"type": "string"
|
|
17362
|
-
},
|
|
17363
19493
|
"video_30_sec_watched_actions": {
|
|
17364
19494
|
"description": "The number of times your video played for at least 30 seconds, or for nearly its total length if it's shorter than 30 seconds. For each impression of a video, we'll count video views separately and exclude any time spent replaying the video.",
|
|
17365
19495
|
"type": "list<AdsActionStats>"
|
|
17366
19496
|
},
|
|
17367
|
-
"video_asset": {
|
|
17368
|
-
"description": "video_asset",
|
|
17369
|
-
"type": "AdAssetVideo"
|
|
17370
|
-
},
|
|
17371
19497
|
"video_avg_time_watched_actions": {
|
|
17372
19498
|
"description": "The average time a video was played, including any time spent replaying the video for a single impression.",
|
|
17373
19499
|
"type": "list<AdsActionStats>"
|
|
@@ -17434,7 +19560,7 @@ const FacebookMarketing = (function() {
|
|
|
17434
19560
|
"GoogleBigQueryType": "numeric"
|
|
17435
19561
|
}
|
|
17436
19562
|
};
|
|
17437
|
-
var
|
|
19563
|
+
var adAccountInsightsFieldsByAgeAndGender = {
|
|
17438
19564
|
"account_currency": {
|
|
17439
19565
|
"description": "Currency that is used by your ad account.",
|
|
17440
19566
|
"type": "string"
|
|
@@ -17482,6 +19608,10 @@ const FacebookMarketing = (function() {
|
|
|
17482
19608
|
"description": "The name of the ad set you're viewing in reporting. An ad set is a group of ads that share the same budget, schedule, delivery optimization and targeting.",
|
|
17483
19609
|
"type": "string"
|
|
17484
19610
|
},
|
|
19611
|
+
"age": {
|
|
19612
|
+
"description": "The age range of the people who saw your ad. This is based on the age people have listed in their Facebook profiles.",
|
|
19613
|
+
"type": "string"
|
|
19614
|
+
},
|
|
17485
19615
|
"attribution_setting": {
|
|
17486
19616
|
"description": "The default attribution window to be used when attribution result is calculated. Each ad set has its own attribution setting value. The attribution setting for campaign or account is calculated based on existing ad sets.",
|
|
17487
19617
|
"type": "string"
|
|
@@ -17501,10 +19631,6 @@ const FacebookMarketing = (function() {
|
|
|
17501
19631
|
"type": "numeric string",
|
|
17502
19632
|
"GoogleBigQueryType": "numeric"
|
|
17503
19633
|
},
|
|
17504
|
-
"body_asset": {
|
|
17505
|
-
"description": "body_asset",
|
|
17506
|
-
"type": "AdAssetBody"
|
|
17507
|
-
},
|
|
17508
19634
|
"buying_type": {
|
|
17509
19635
|
"description": "The method by which you pay for and target ads in your campaigns: through dynamic auction bidding, fixed-price bidding, or reach and frequency buying. This field is currently only visible at the campaign level.",
|
|
17510
19636
|
"type": "string"
|
|
@@ -17553,10 +19679,6 @@ const FacebookMarketing = (function() {
|
|
|
17553
19679
|
"type": "numeric string",
|
|
17554
19680
|
"GoogleBigQueryType": "numeric"
|
|
17555
19681
|
},
|
|
17556
|
-
"country": {
|
|
17557
|
-
"description": "The country where the people you've reached are located. This is based on information, such as a person's hometown, their current city, and the geographical location where they tend to be when they visit Meta.",
|
|
17558
|
-
"type": "string"
|
|
17559
|
-
},
|
|
17560
19682
|
"conversion_values": {
|
|
17561
19683
|
"description": "conversion_values",
|
|
17562
19684
|
"type": "list<AdsActionStats>"
|
|
@@ -17686,10 +19808,6 @@ const FacebookMarketing = (function() {
|
|
|
17686
19808
|
"description": "dda_results",
|
|
17687
19809
|
"type": "list<AdsInsightsDdaResult>"
|
|
17688
19810
|
},
|
|
17689
|
-
"description_asset": {
|
|
17690
|
-
"description": "description_asset",
|
|
17691
|
-
"type": "AdAssetDescription"
|
|
17692
|
-
},
|
|
17693
19811
|
"frequency": {
|
|
17694
19812
|
"description": "The average number of times each person saw your ad. This metric is estimated.",
|
|
17695
19813
|
"type": "numeric string",
|
|
@@ -17705,9 +19823,9 @@ const FacebookMarketing = (function() {
|
|
|
17705
19823
|
"type": "numeric string",
|
|
17706
19824
|
"GoogleBigQueryType": "numeric"
|
|
17707
19825
|
},
|
|
17708
|
-
"
|
|
17709
|
-
"description": "
|
|
17710
|
-
"type": "
|
|
19826
|
+
"gender": {
|
|
19827
|
+
"description": "The gender of the people who saw your ad. This is based on the gender people have listed in their Facebook profiles.",
|
|
19828
|
+
"type": "string"
|
|
17711
19829
|
},
|
|
17712
19830
|
"impressions": {
|
|
17713
19831
|
"description": "The number of times your ads were on screen.",
|
|
@@ -17806,26 +19924,14 @@ const FacebookMarketing = (function() {
|
|
|
17806
19924
|
"GoogleSheetsFormat": "$#,##0.00",
|
|
17807
19925
|
"GoogleBigQueryType": "numeric"
|
|
17808
19926
|
},
|
|
17809
|
-
"title_asset": {
|
|
17810
|
-
"description": "title_asset",
|
|
17811
|
-
"type": "AdAssetTitle"
|
|
17812
|
-
},
|
|
17813
19927
|
"updated_time": {
|
|
17814
19928
|
"description": "updated_time",
|
|
17815
19929
|
"type": "string"
|
|
17816
19930
|
},
|
|
17817
|
-
"user_segment_key": {
|
|
17818
|
-
"description": "user_segment_key",
|
|
17819
|
-
"type": "string"
|
|
17820
|
-
},
|
|
17821
19931
|
"video_30_sec_watched_actions": {
|
|
17822
19932
|
"description": "The number of times your video played for at least 30 seconds, or for nearly its total length if it's shorter than 30 seconds. For each impression of a video, we'll count video views separately and exclude any time spent replaying the video.",
|
|
17823
19933
|
"type": "list<AdsActionStats>"
|
|
17824
19934
|
},
|
|
17825
|
-
"video_asset": {
|
|
17826
|
-
"description": "video_asset",
|
|
17827
|
-
"type": "AdAssetVideo"
|
|
17828
|
-
},
|
|
17829
19935
|
"video_avg_time_watched_actions": {
|
|
17830
19936
|
"description": "The average time a video was played, including any time spent replaying the video for a single impression.",
|
|
17831
19937
|
"type": "list<AdsActionStats>"
|
|
@@ -18509,6 +20615,16 @@ const FacebookMarketing = (function() {
|
|
|
18509
20615
|
"destinationName": "facebook_ads_ad_account_insights",
|
|
18510
20616
|
"limit": 500
|
|
18511
20617
|
},
|
|
20618
|
+
"ad-account/insights-by-age-and-gender": {
|
|
20619
|
+
"description": "Interface for insights with breakdown by age and gender.",
|
|
20620
|
+
"documentation": "https://developers.facebook.com/docs/marketing-api/reference/ad-account/insights",
|
|
20621
|
+
"fields": adAccountInsightsFieldsByAgeAndGender,
|
|
20622
|
+
"breakdowns": ["age", "gender"],
|
|
20623
|
+
"uniqueKeys": ["ad_id", "date_start", "date_stop", "age", "gender"],
|
|
20624
|
+
"isTimeSeries": true,
|
|
20625
|
+
"destinationName": "facebook_ads_ad_account_insights_by_age_and_gender",
|
|
20626
|
+
"limit": 500
|
|
20627
|
+
},
|
|
18512
20628
|
"ad-account/insights-by-country": {
|
|
18513
20629
|
"description": "Interface for insights with breakdown by country.",
|
|
18514
20630
|
"documentation": "https://developers.facebook.com/docs/marketing-api/reference/ad-account/insights",
|
|
@@ -18519,6 +20635,16 @@ const FacebookMarketing = (function() {
|
|
|
18519
20635
|
"destinationName": "facebook_ads_ad_account_insights_by_country",
|
|
18520
20636
|
"limit": 500
|
|
18521
20637
|
},
|
|
20638
|
+
"ad-account/insights-by-device-platform": {
|
|
20639
|
+
"description": "Interface for insights with breakdown by device platform.",
|
|
20640
|
+
"documentation": "https://developers.facebook.com/docs/marketing-api/reference/ad-account/insights",
|
|
20641
|
+
"fields": adAccountInsightsFieldsByDevicePlatform,
|
|
20642
|
+
"breakdowns": ["device_platform"],
|
|
20643
|
+
"uniqueKeys": ["ad_id", "date_start", "date_stop", "device_platform"],
|
|
20644
|
+
"isTimeSeries": true,
|
|
20645
|
+
"destinationName": "facebook_ads_ad_account_insights_by_device_platform",
|
|
20646
|
+
"limit": 500
|
|
20647
|
+
},
|
|
18522
20648
|
"ad-account/insights-by-link-url-asset": {
|
|
18523
20649
|
"description": "Interface for insights with breakdown by link URL asset.",
|
|
18524
20650
|
"documentation": "https://developers.facebook.com/docs/marketing-api/reference/ad-account/insights",
|
|
@@ -18529,6 +20655,36 @@ const FacebookMarketing = (function() {
|
|
|
18529
20655
|
"destinationName": "facebook_ads_ad_account_insights_by_link_url_asset",
|
|
18530
20656
|
"limit": 500
|
|
18531
20657
|
},
|
|
20658
|
+
"ad-account/insights-by-product-id": {
|
|
20659
|
+
"description": "Interface for insights with breakdown by product ID.",
|
|
20660
|
+
"documentation": "https://developers.facebook.com/docs/marketing-api/reference/ad-account/insights",
|
|
20661
|
+
"fields": adAccountInsightsFieldsByProductId,
|
|
20662
|
+
"breakdowns": ["product_id"],
|
|
20663
|
+
"uniqueKeys": ["ad_id", "date_start", "date_stop", "product_id"],
|
|
20664
|
+
"isTimeSeries": true,
|
|
20665
|
+
"destinationName": "facebook_ads_ad_account_insights_by_product_id",
|
|
20666
|
+
"limit": 500
|
|
20667
|
+
},
|
|
20668
|
+
"ad-account/insights-by-publisher-platform-and-position": {
|
|
20669
|
+
"description": "Interface for insights with breakdown by publisher platform and position.",
|
|
20670
|
+
"documentation": "https://developers.facebook.com/docs/marketing-api/reference/ad-account/insights",
|
|
20671
|
+
"fields": adAccountInsightsFieldsByPublisherPlatformAndPosition,
|
|
20672
|
+
"breakdowns": ["publisher_platform", "platform_position"],
|
|
20673
|
+
"uniqueKeys": ["ad_id", "date_start", "date_stop", "publisher_platform", "platform_position"],
|
|
20674
|
+
"isTimeSeries": true,
|
|
20675
|
+
"destinationName": "facebook_ads_ad_account_insights_by_publisher_platform_and_position",
|
|
20676
|
+
"limit": 500
|
|
20677
|
+
},
|
|
20678
|
+
"ad-account/insights-by-region": {
|
|
20679
|
+
"description": "Interface for insights with breakdown by region.",
|
|
20680
|
+
"documentation": "https://developers.facebook.com/docs/marketing-api/reference/ad-account/insights",
|
|
20681
|
+
"fields": adAccountInsightsFieldsByRegion,
|
|
20682
|
+
"breakdowns": ["region"],
|
|
20683
|
+
"uniqueKeys": ["ad_id", "date_start", "date_stop", "region"],
|
|
20684
|
+
"isTimeSeries": true,
|
|
20685
|
+
"destinationName": "facebook_ads_ad_account_insights_by_region",
|
|
20686
|
+
"limit": 500
|
|
20687
|
+
},
|
|
18532
20688
|
"ad-group": {
|
|
18533
20689
|
"overview": "Ad",
|
|
18534
20690
|
"description": "Contains information for an ad, such as creative elements and measurement information.",
|
|
@@ -18744,6 +20900,11 @@ const FacebookMarketing = (function() {
|
|
|
18744
20900
|
case "ad-account/insights":
|
|
18745
20901
|
case "ad-account/insights-by-country":
|
|
18746
20902
|
case "ad-account/insights-by-link-url-asset":
|
|
20903
|
+
case "ad-account/insights-by-publisher-platform-and-position":
|
|
20904
|
+
case "ad-account/insights-by-device-platform":
|
|
20905
|
+
case "ad-account/insights-by-region":
|
|
20906
|
+
case "ad-account/insights-by-product-id":
|
|
20907
|
+
case "ad-account/insights-by-age-and-gender":
|
|
18747
20908
|
return this._fetchInsightsData({ nodeName, accountId, fields, timeRange, url });
|
|
18748
20909
|
case "ad-group":
|
|
18749
20910
|
url += `act_${accountId}/ads?fields=${this._buildFieldsString({ nodeName, fields })}&limit=${this.fieldsSchema[nodeName].limit}`;
|
|
@@ -18868,6 +21029,7 @@ const FacebookMarketing = (function() {
|
|
|
18868
21029
|
* @private
|
|
18869
21030
|
*/
|
|
18870
21031
|
_buildInsightsUrl({ accountId, fields, breakdowns, timeRange, nodeName, url }) {
|
|
21032
|
+
console.log("Insights request fields for", nodeName, ":", fields);
|
|
18871
21033
|
let insightsUrl = `${url}act_${accountId}/insights?level=ad&period=day&time_range=${timeRange}&fields=${fields.join(",")}&limit=${this.fieldsSchema[nodeName].limit}`;
|
|
18872
21034
|
if (breakdowns.length > 0) {
|
|
18873
21035
|
insightsUrl += `&breakdowns=${breakdowns.join(",")}`;
|