@koda-sl/baker-cli 0.571.0-dev.6a3439a0a → 0.572.0

package/dist/chunk-U6AWJIFP.js

@@ -0,0 +1,225 @@
+import {
+  BRAND_DIR,
+  inkLuma,
+  logoArtwork
+} from "./chunk-2N7TB346.js";
+import {
+  fetchExternalBytes
+} from "./chunk-O5VSYBUA.js";
+import {
+  apiGet,
+  apiPost
+} from "./chunk-LJEJCIHR.js";
+
+// src/commands/canvas/clientLogo.ts
+import { mkdir, readFile, writeFile } from "fs/promises";
+import * as cheerio from "cheerio";
+import path from "path";
+function decideClientLogo(domain, lookup) {
+  if (!domain) return { use: false, reason: "no_domain" };
+  const verdict = lookup?.brandMatch?.verdict;
+  if (verdict === "mismatch") {
+    return { use: false, reason: "mismatch", ...lookup?.brandMatch?.name ? { wrongBrand: lookup.brandMatch.name } : {} };
+  }
+  if (verdict !== "confirmed") return { use: false, reason: "unverified" };
+  const url = lookup?.hits?.map((hit) => hit.imageUrl ?? hit.sourceUrl).find((candidate) => Boolean(candidate));
+  return url ? { use: true, url } : { use: false, reason: "no_hits" };
+}
+function clientLogoMissNote(decision, domain) {
+  switch (decision.reason) {
+    case "no_domain":
+      return "Baker has no website on record for this company, so their mark could not be looked up.";
+    case "mismatch":
+      return `The mark found for \`${domain}\` belongs to ${decision.wrongBrand ?? "a different company"}, not to this client, so it was not used.`;
+    default:
+      return `No brand mark could be confirmed for \`${domain}\`, so nothing was placed.`;
+  }
+}
+function hostOf(site) {
+  try {
+    return new URL(/^https?:\/\//i.test(site) ? site : `https://${site}`).hostname.replace(/^www\./i, "").toLowerCase();
+  } catch {
+    return null;
+  }
+}
+var NOT_THE_LOGO = /favicon|apple-touch|sprite|(?:^|[/_.-])icons?(?:[/_.-]|$)|client|customer|partner|testimonial|trust|badge|award/i;
+function sayings(hit, url) {
+  const meta = hit.providerMeta ?? {};
+  const given = ["alt", "class", "id", "title"].map((key) => typeof meta[key] === "string" ? meta[key] : "");
+  return [new URL(url).pathname, hit.name ?? "", hit.description ?? "", ...given].join(" ");
+}
+function logoFromExtract(hits, domain) {
+  const own = hostOf(domain);
+  if (!own) return null;
+  const candidates = hits.flatMap((hit) => {
+    const url = hit.url ?? hit.imageUrl ?? hit.sourceUrl;
+    const host = url ? hostOf(url) : null;
+    if (!url || !host || host !== own && !host.endsWith(`.${own}`)) return [];
+    const said = sayings(hit, url);
+    if (!/logo/i.test(said) || NOT_THE_LOGO.test(said)) return [];
+    return [{ url, score: (/\.svg(?:\?|$)/i.test(url) ? 2 : 0) + (/logo/i.test(new URL(url).pathname) ? 1 : 0) }];
+  });
+  candidates.sort((a, b) => b.score - a.score || a.url.length - b.url.length);
+  return candidates[0]?.url ?? null;
+}
+var MAX_INLINE_SVG = 3e5;
+var BRAND_PLACES = "header, nav, [role=banner]";
+var IMAGE_ADDRESS = ["src", "data-src", "data-lazy-src", "data-original"];
+function logoFromPage(html, pageUrl, domain) {
+  const own = hostOf(domain);
+  if (!own) return null;
+  const $ = cheerio.load(html);
+  for (const el of $(`${BRAND_PLACES}`).find("img, svg").toArray()) {
+    const node = $(el);
+    const said = [node, node.closest("a")].flatMap((n) => ["class", "id", "alt", "aria-label", "title"].map((k) => n.attr(k) ?? "")).join(" ");
+    if (!/logo/i.test(said) || NOT_THE_LOGO.test(said)) continue;
+    if (el.tagName === "svg") {
+      const svg = standaloneSvg($, node);
+      if (svg) return { kind: "svg", svg };
+      continue;
+    }
+    const url = IMAGE_ADDRESS.map((k) => node.attr(k)?.trim() ?? "").filter((a) => a !== "" && !a.startsWith("data:")).map((a) => absolute(a, pageUrl)).find((a) => a !== null);
+    const host = url ? hostOf(url) : null;
+    if (url && host && (host === own || host.endsWith(`.${own}`))) return { kind: "url", url };
+  }
+  return null;
+}
+function absolute(address, base) {
+  try {
+    const url = new URL(address, base);
+    return /^https?:$/.test(url.protocol) ? url.href : null;
+  } catch {
+    return null;
+  }
+}
+function standaloneSvg($, node) {
+  const draws = node.find("path, circle, rect, polygon, polyline, ellipse, line, text").length > 0;
+  if (!draws || node.find("use").length > 0) return null;
+  const copy = node.clone();
+  if (!copy.attr("xmlns")) copy.attr("xmlns", "http://www.w3.org/2000/svg");
+  const svg = $.html(copy);
+  return svg.length <= MAX_INLINE_SVG ? svg : null;
+}
+function logoTone(inkLuma2) {
+  return inkLuma2 !== null && inkLuma2 > 170 ? "dark" : "light";
+}
+function withLogoRegistered(tokensJson, logo) {
+  if (tokensJson === null) return null;
+  let tokens;
+  try {
+    tokens = JSON.parse(tokensJson);
+  } catch {
+    return null;
+  }
+  if (!tokens || typeof tokens !== "object" || Array.isArray(tokens)) return null;
+  const doc = tokens;
+  const logos = Array.isArray(doc.logos) ? doc.logos : [];
+  if (logos.some((l) => l?.path === logo.path)) return null;
+  const next = { ...doc, logos: [...logos, { variant: "logo", background: logo.background, path: logo.path }] };
+  return `${JSON.stringify(next, null, 2)}
+`;
+}
+function logoMissingHint(company, domain) {
+  return `No logo on file for ${company}: add it on the Brand page${domain ? ` (we could not find it on ${domain})` : ""}.`;
+}
+function extensionOf(url) {
+  return /\.(svg|png|jpg|jpeg|webp)(?:\?|$)/i.exec(url)?.[1]?.toLowerCase() ?? "svg";
+}
+var MAX_LOGO_BYTES = 3e6;
+async function downloaded(url) {
+  try {
+    const { buffer } = await fetchExternalBytes(url, { maxBytes: MAX_LOGO_BYTES });
+    return buffer.byteLength > 0 ? { bytes: buffer, extension: extensionOf(url) } : null;
+  } catch {
+    return null;
+  }
+}
+async function logoOnSite(domain) {
+  const host = hostOf(domain);
+  if (!host) return null;
+  const page = `https://${host}/`;
+  try {
+    const { buffer } = await fetchExternalBytes(page, { maxBytes: MAX_LOGO_BYTES });
+    const found = logoFromPage(buffer.toString("utf8"), page, domain);
+    if (found?.kind === "svg") return { bytes: Buffer.from(found.svg, "utf8"), extension: "svg" };
+    const file = found ? await downloaded(found.url) : null;
+    if (file) return file;
+  } catch {
+  }
+  try {
+    const listed = await apiPost("/api/images/extract", { url: page, limit: 50 });
+    const url = logoFromExtract(listed.hits ?? [], domain);
+    return url ? await downloaded(url) : null;
+  } catch {
+    return null;
+  }
+}
+async function logoSource(domain) {
+  let lookup = null;
+  if (domain) {
+    try {
+      lookup = await apiPost("/api/images/logo", { domain, variant: "logo", autoIngest: 1 });
+    } catch {
+      lookup = null;
+    }
+  }
+  const decision = decideClientLogo(domain, lookup);
+  if (decision.use) {
+    const file = await downloaded(decision.url);
+    if (file) return file;
+  }
+  if (domain && !(decision.use === false && decision.reason === "mismatch")) {
+    const file = await logoOnSite(domain);
+    if (file) return file;
+  }
+  return { note: clientLogoMissNote(decision.use ? { use: false, reason: "no_hits" } : decision, domain) };
+}
+async function inkOf(bytes) {
+  try {
+    return inkLuma((await logoArtwork(bytes)).data);
+  } catch {
+    return null;
+  }
+}
+async function fetchClientLogo(root = ".") {
+  let domain;
+  let company;
+  try {
+    const found = await apiGet("/api/company");
+    domain = found.data.domain?.trim() || void 0;
+    company = found.data.name;
+  } catch {
+    domain = void 0;
+  }
+  const named = { ...domain ? { domain } : {}, ...company ? { company } : {} };
+  const source = await logoSource(domain);
+  if ("note" in source) return { ok: false, reason: source.note, ...named };
+  try {
+    const tone = logoTone(await inkOf(source.bytes));
+    const dir = path.join(root, BRAND_DIR, "logos");
+    await mkdir(dir, { recursive: true });
+    const file = path.join(dir, `logo-${tone}.${source.extension}`);
+    await writeFile(file, source.bytes);
+    await registerLogo(root, path.join(BRAND_DIR, "logos", path.basename(file)), tone);
+    return { ok: true, path: file, ...named };
+  } catch {
+    return { ok: false, reason: clientLogoMissNote({ use: false, reason: "no_hits" }, domain), ...named };
+  }
+}
+async function registerLogo(root, relative, background) {
+  const tokensPath = path.join(root, BRAND_DIR, "tokens.json");
+  const next = withLogoRegistered(await readFile(tokensPath, "utf8").catch(() => null), { path: relative, background });
+  if (next !== null) await writeFile(tokensPath, next, "utf8").catch(() => void 0);
+}
+async function withClientLogo(root, kit, reread, fetch = fetchClientLogo) {
+  if (kit.logo) return { kit };
+  const fetched = await fetch(root).catch(() => null);
+  if (fetched?.ok) return { kit: await reread() };
+  return { kit, hint: logoMissingHint(fetched?.company ?? "your company", fetched?.domain) };
+}
+
+export {
+  fetchClientLogo,
+  withClientLogo
+};
+//# sourceMappingURL=chunk-U6AWJIFP.js.map

package/dist/chunk-VAV5CCDD.js

@@ -0,0 +1,167 @@
+import {
+  parseRefExpr
+} from "./chunk-2N7TB346.js";
+import {
+  collectAssetRefLikes,
+  isPersistedAssetRef
+} from "./chunk-CBVUO7SK.js";
+
+// src/commands/canvas/run-record.ts
+import path from "path";
+var MAX_RUN_NODES = 200;
+var MAX_OUTPUTS_PER_NODE = 10;
+var MAX_FINAL_OUTPUTS = 10;
+var MAX_NODE_FACTS_CHARS = 4096;
+var MAX_CREATIVE_SLUG_LENGTH = 100;
+function creativeSlugFromCanvasPath(filePath) {
+  const normalized = filePath.split(path.sep).join("/");
+  const match = normalized.match(/(?:^|\/)src\/creatives\/([a-z0-9](?:[a-z0-9-]*[a-z0-9])?)\//);
+  const slug = match?.[1] ?? null;
+  return slug && slug.length <= MAX_CREATIVE_SLUG_LENGTH ? slug : null;
+}
+function finalOutputLabelsFromCanvas(parsed) {
+  const canvas = parsed;
+  const outputNodeId = canvas?.output?.node;
+  if (typeof outputNodeId !== "string" || !Array.isArray(canvas?.nodes)) return null;
+  const node = canvas.nodes.find((n) => n?.id === outputNodeId);
+  if (node?.type !== "collect") return null;
+  const explicit = node.params?.labels;
+  if (Array.isArray(explicit) && explicit.every((l) => typeof l === "string")) {
+    return { nodeId: outputNodeId, labels: explicit };
+  }
+  const images = node.inputs?.images;
+  if (!Array.isArray(images)) return null;
+  const labels = images.map((entry) => {
+    if (typeof entry !== "string") return void 0;
+    return parseRefExpr(entry)?.nodeId;
+  });
+  return { nodeId: outputNodeId, labels };
+}
+var OUTPUT_KINDS = /* @__PURE__ */ new Set(["image", "video", "audio", "json", "text", "font"]);
+function toRecordOutput(slot, value, label) {
+  const refs = collectAssetRefLikes(value);
+  const ref = refs.length === 1 ? refs[0] : null;
+  if (!ref || !isPersistedAssetRef(ref)) return null;
+  const kind = typeof ref.kind === "string" && OUTPUT_KINDS.has(ref.kind) ? ref.kind : null;
+  if (!kind) return null;
+  return {
+    slot,
+    label,
+    kind,
+    sha256: ref.sha256,
+    url: ref.url,
+    mime: ref.mime,
+    width: typeof ref.width === "number" ? ref.width : void 0,
+    height: typeof ref.height === "number" ? ref.height : void 0,
+    durationMs: typeof ref.duration_ms === "number" ? ref.duration_ms : void 0
+  };
+}
+function nodeOutputsToRecord(nodeOutputs, labels) {
+  const out = [];
+  for (const [slot, value] of Object.entries(nodeOutputs)) {
+    if (Array.isArray(value)) {
+      value.forEach((item, i) => {
+        const rec = toRecordOutput(`${slot}#${i}`, item, labels?.[i]);
+        if (rec) out.push(rec);
+      });
+    } else {
+      const rec = toRecordOutput(slot, value);
+      if (rec) out.push(rec);
+    }
+  }
+  return out.slice(0, MAX_OUTPUTS_PER_NODE);
+}
+function finalOutputsToRecord(output, labels) {
+  if (Array.isArray(output)) {
+    return output.map((item, i) => toRecordOutput(`final#${i}`, item, labels?.[i])).filter((rec2) => rec2 !== null).slice(0, MAX_FINAL_OUTPUTS);
+  }
+  const rec = toRecordOutput("final", output);
+  return rec ? [rec] : [];
+}
+function finalFiles(output, labels) {
+  const items = Array.isArray(output) ? output : [output];
+  const files = {};
+  items.forEach((item, i) => {
+    const ref = collectAssetRefLikes(item)[0];
+    if (ref && typeof ref.path === "string") files[labels?.[i] ?? `final#${i}`] = ref.path;
+  });
+  return files;
+}
+function withFacts(nodeOutputs) {
+  const facts = nodeOutputs.facts;
+  if (facts === void 0 || facts === null) return {};
+  const json = JSON.stringify(facts);
+  return json.length <= MAX_NODE_FACTS_CHARS ? { facts: json } : {};
+}
+function buildRunRecord(result, meta, plan, finalLabels) {
+  const nodes = result.node_runs.slice(0, MAX_RUN_NODES).map((run) => {
+    const planned = plan?.get(run.node_id);
+    return {
+      nodeId: run.node_id,
+      nodeType: run.node_type,
+      cached: run.cached,
+      credits: run.credits,
+      durationMs: run.duration_ms,
+      outputs: nodeOutputsToRecord(
+        result.outputs_by_node[run.node_id] ?? {},
+        run.node_id === finalLabels?.nodeId ? finalLabels.labels : void 0
+      ),
+      deps: planned?.deps,
+      status: plan ? "completed" : void 0,
+      paramsPreview: planned?.paramsPreview,
+      ...planned?.role !== void 0 ? { role: planned.role } : {},
+      ...withFacts(result.outputs_by_node[run.node_id] ?? {})
+    };
+  });
+  const finalOutputs = finalOutputsToRecord(result.output, finalLabels?.labels);
+  return {
+    runId: result.run_id,
+    ...meta,
+    status: "completed",
+    stats: {
+      totalNodes: result.stats.total_nodes,
+      cachedNodes: result.stats.cached_nodes,
+      totalCredits: result.stats.total_credits,
+      durationMs: result.stats.duration_ms
+    },
+    nodes,
+    finalOutputs: finalOutputs.length > 0 ? finalOutputs : void 0,
+    // Sent whenever the review RAN, empty list included. Sending it only when there
+    // were findings makes a clean render and an unreviewed one look identical in the
+    // record — which is the exact ambiguity this field was added to remove: proving a
+    // review had happened once meant re-running a cached canvas and reading raw JSON.
+    // Only the fields the backend keeps: a static review's typed fields (`kind`) stay in the CLI.
+    ...meta.review ? { review: meta.review.slice(0, 40).map(({ severity, what, scene }) => ({ severity, what, ...scene ? { scene } : {} })) } : {}
+  };
+}
+function buildInitialRunRecord(runId, meta) {
+  return {
+    runId,
+    ...meta,
+    status: "running",
+    stats: { totalNodes: 0, cachedNodes: 0, totalCredits: 0, durationMs: 0 },
+    nodes: []
+  };
+}
+function buildFailedRunRecord(runId, errorMessage, meta) {
+  return {
+    runId,
+    ...meta,
+    status: "failed",
+    errorMessage: errorMessage.slice(0, 2e3),
+    stats: { totalNodes: 0, cachedNodes: 0, totalCredits: 0, durationMs: 0 },
+    nodes: []
+  };
+}
+
+export {
+  creativeSlugFromCanvasPath,
+  finalOutputLabelsFromCanvas,
+  nodeOutputsToRecord,
+  finalFiles,
+  withFacts,
+  buildRunRecord,
+  buildInitialRunRecord,
+  buildFailedRunRecord
+};
+//# sourceMappingURL=chunk-VAV5CCDD.js.map

package/dist/chunk-VSALEVXN.js

@@ -0,0 +1,23 @@
+import {
+  creativesRunResponseSchema
+} from "./chunk-ICASR3ES.js";
+import {
+  ApiError,
+  apiPost
+} from "./chunk-LJEJCIHR.js";
+
+// src/commands/canvas/run-history.ts
+async function fetchRunRecord(runId, post = apiPost) {
+  try {
+    const response = await post("/api/creatives/run", { runId });
+    return creativesRunResponseSchema.parse(response).data;
+  } catch (e) {
+    if (e instanceof ApiError && e.code === "NOT_FOUND") return null;
+    throw e;
+  }
+}
+
+export {
+  fetchRunRecord
+};
+//# sourceMappingURL=chunk-VSALEVXN.js.map

package/dist/chunk-W3TZPHZO.js

@@ -0,0 +1,285 @@
+import {
+  IDEA_VIDEO_FORMATS,
+  figuresIn,
+  unsourcedClaims
+} from "./chunk-BNEWJXKU.js";
+import {
+  AD_SPEC_SCHEMA,
+  unfitReasons
+} from "./chunk-JGK2FDZW.js";
+import {
+  proofStrength
+} from "./chunk-NXNOXZGB.js";
+
+// src/commands/creatives/make-model.ts
+import { parse, parseDocument, Scalar, visit } from "yaml";
+var REFERENCE_CANDIDATES = 6;
+function isVideoIdea(idea) {
+  return IDEA_VIDEO_FORMATS.includes(idea.format ?? "");
+}
+var BY_TEMPERATURE = {
+  cold: { audienceTemperature: "0_cold", excludeBrandReliant: true },
+  warm: { audienceTemperature: "1_warm_engaged,2_hot_visited", excludeBrandReliant: true },
+  hot: { audienceTemperature: "3_customer" }
+};
+function referenceSearchFor(idea, temperature, where = {}) {
+  return {
+    query: where.category || idea.message,
+    scope: "followed-first",
+    platform: "meta",
+    format: "static",
+    formatPattern: idea.format,
+    awareness: idea.awareness,
+    ...BY_TEMPERATURE[temperature],
+    ...where.country ? { country: where.country } : {},
+    maxPerAdvertiser: 1,
+    limit: REFERENCE_CANDIDATES,
+    diverse: true
+  };
+}
+function referenceSearchesFor(idea, temperature, where = {}) {
+  const strict = referenceSearchFor(idea, temperature, where);
+  const { awareness: _awareness, ...anyStage } = strict;
+  const { audienceTemperature: _temperature, excludeBrandReliant: _reliant, ...viewerAny } = anyStage;
+  const anyViewer = { ...viewerAny, scope: "all" };
+  const { formatPattern: _pattern, ...anyContainer } = anyViewer;
+  const { country: _country, ...anywhere } = anyViewer;
+  const { country: _anyCountry, ...anyContainerAnywhere } = anyContainer;
+  const { query: _query, ...winners } = anyStage;
+  const { query: _anyQuery, country: _winnersCountry, ...winnersAnywhere } = anyViewer;
+  const inMarket = (steps) => where.country ? steps : [];
+  const shows = idea.shows?.trim();
+  const { formatPattern: _shownPattern, ...anyCategory } = { ...anyStage, scope: "all" };
+  const { country: _shownCountry, ...anyCategoryAnywhere } = anyCategory;
+  const { country: _viewerCountry, ...anyViewerAnywhere } = anyViewer;
+  const { formatPattern: _anyPattern, ...shownAnyViewer } = anyViewerAnywhere;
+  const kinds = (where.shows ?? []).flatMap((q) => q.trim() ? [{ ...anyCategoryAnywhere, query: q.trim() }] : []);
+  const shown = shows ? [
+    ...inMarket([{ ...anyCategory, query: shows }]),
+    ...kinds,
+    { ...anyCategoryAnywhere, query: shows },
+    { ...shownAnyViewer, query: shows },
+    ...idea.format ? [{ ...anyViewerAnywhere, query: shows }] : []
+  ] : [];
+  const anyAd = (query) => query?.trim() ? [...inMarket([{ ...anyContainer, query: query.trim() }]), { ...anyContainerAnywhere, query: query.trim() }] : [];
+  if (shows) {
+    return [
+      ...shown,
+      ...where.category ? [anyContainerAnywhere] : [],
+      ...where.audience?.trim() ? [{ ...anyContainerAnywhere, query: where.audience.trim() }] : [],
+      { ...winnersAnywhere, sort: "winner" }
+    ];
+  }
+  return [
+    ...where.country ? [strict, anyStage, anyContainer] : [strict, anyStage],
+    anywhere,
+    anyContainerAnywhere,
+    ...anyAd(where.audience),
+    ...(where.wider ?? []).flatMap((q) => q.trim() ? [{ ...anyContainerAnywhere, query: q.trim() }] : []),
+    ...anyAd(where.industry),
+    ...where.category ? [{ ...anyContainerAnywhere, query: idea.message }] : [],
+    ...inMarket([{ ...winners, sort: "winner" }]),
+    { ...winnersAnywhere, sort: "winner" }
+  ];
+}
+function referenceWhereOf(brief, fallback) {
+  if (!brief) return fallback;
+  const country = brief.country === null ? void 0 : brief.country ?? fallback.country;
+  const audience = brief.audience ?? fallback.audience;
+  return {
+    ...country ? { country } : {},
+    category: brief.category,
+    ...brief.industry ? { industry: brief.industry } : {},
+    ...audience ? { audience } : {},
+    ...brief.wider.length ? { wider: brief.wider } : {},
+    ...brief.shows?.length ? { shows: brief.shows } : {}
+  };
+}
+function rankedForOf(brief, where, bet) {
+  return {
+    category: brief?.category ?? where.category ?? bet.message,
+    ...brief?.industry ? { industry: brief.industry } : {},
+    ...brief?.buyer ? { buyer: brief.buyer } : {},
+    ...brief?.humour ? { humour: brief.humour } : {},
+    ...brief?.memes ? { memes: brief.memes } : {},
+    ...brief?.memesWhy ? { memesWhy: brief.memesWhy } : {},
+    ...brief?.avoid.length ? { avoid: brief.avoid } : {},
+    message: bet.message,
+    who: bet.who,
+    ...bet.shows ? { shows: bet.shows } : {}
+  };
+}
+var brandKey = (name) => name.normalize("NFD").replace(new RegExp("\\p{M}", "gu"), "").toLowerCase().replace(/[^\p{L}\p{N}]/gu, "");
+function isOwnBrand(advertiser, brands) {
+  const page = brandKey(advertiser ?? "");
+  return page !== "" && brands.some((b) => brandKey(b).length >= 3 && page.includes(brandKey(b)));
+}
+function pooledCandidates(searches, limit) {
+  const seen = /* @__PURE__ */ new Set();
+  const pooled = [];
+  for (const candidate of searches.flat()) {
+    const brand = candidate.advertiser_id ? `brand:${candidate.advertiser_id}` : null;
+    if (!candidate.ad_id || seen.has(candidate.ad_id) || brand && seen.has(brand)) continue;
+    seen.add(candidate.ad_id);
+    if (brand) seen.add(brand);
+    pooled.push(candidate);
+  }
+  const proven = (c) => proofStrength(c.winner_score) !== "little";
+  return [...pooled.filter(proven), ...pooled.filter((c) => !proven(c))].slice(0, limit);
+}
+function freshReferencesFirst(candidates, taken) {
+  return [
+    ...candidates.filter((c) => !isTakenReference(c, taken)),
+    ...candidates.filter((c) => isTakenReference(c, taken))
+  ];
+}
+function isTakenReference(c, taken) {
+  return c.ad_id != null && taken.adIds.has(c.ad_id) || c.advertiser_id != null && taken.advertiserIds.has(c.advertiser_id);
+}
+function fitsIdea(fit) {
+  return fit.verdict !== "reject" && missingElements(fit).length === 0 && fit.our_viewer?.stops !== "no";
+}
+function missingElements(fit) {
+  return fit.load_bearing.filter((l) => l.have === "missing" && !l.ours?.trim()).map((l) => l.element);
+}
+function whyUnfit(fit) {
+  const reasons = unfitReasons(fit);
+  if (reasons.length > 0) return reasons.join("; ");
+  if (fit.our_viewer?.stops === "no") {
+    return `our viewer would not stop for it${fit.our_viewer.why ? `: ${fit.our_viewer.why}` : ""}`;
+  }
+  return fit.transfer_note?.trim() || "the check found it does not carry this ad";
+}
+function definitionFieldsOf(idea, evidence) {
+  return {
+    idea: idea.id,
+    message: idea.message,
+    ...evidence !== "explore" ? { evidence } : {},
+    angle: idea.angle,
+    persona: idea.who,
+    awareness: idea.awareness,
+    hypothesis: idea.why
+  };
+}
+var FRONTMATTER = /^---\r?\n([\s\S]*?\r?\n)?---/;
+function readsAsText11(text) {
+  try {
+    return parse(text, { version: "1.1" }) === text;
+  } catch {
+    return false;
+  }
+}
+function setDefinitionFields(raw, fields) {
+  const match = raw.match(FRONTMATTER);
+  if (!match) return raw;
+  const doc = parseDocument(match[1] ?? "");
+  if (doc.errors.length > 0) return raw;
+  for (const [key, value] of Object.entries(fields)) {
+    if (value === void 0) continue;
+    const node = doc.createNode(value);
+    visit(node, {
+      Scalar(_, scalar) {
+        if (typeof scalar.value === "string" && !readsAsText11(scalar.value)) {
+          scalar.type = Scalar.QUOTE_DOUBLE;
+        }
+      }
+    });
+    doc.set(key, node);
+  }
+  return `---
+${doc.toString()}---${raw.slice(match[0].length)}`;
+}
+function setSpecMessage(specJson, message) {
+  const spec = JSON.parse(specJson);
+  return `${JSON.stringify({ ...spec, message }, null, 2)}
+`;
+}
+function setSpecViewer(specJson, idea, personas) {
+  const spec = JSON.parse(specJson);
+  const viewer = spec.viewer ?? {};
+  return `${JSON.stringify({ ...spec, viewer: { ...viewer, who: personaWho(idea, personas) } }, null, 2)}
+`;
+}
+function personaWho(idea, personas) {
+  const persona = personas.find((p) => p.slug === idea.who);
+  if (persona?.title) return `${persona.title}${persona.segment ? ` (${persona.segment})` : ""}`;
+  return persona?.segment ?? idea.who.replace(/[-_]/g, " ");
+}
+var AUDIENCE_QUERY_WORDS = 9;
+function audienceQuery(idea, personas) {
+  return personaWho(idea, personas).replace(/\(/g, " ").replace(/\)/g, "").split(/\s+/).filter(Boolean).slice(0, AUDIENCE_QUERY_WORDS).join(" ").replace(/[\s,;:.–—-]+$/, "");
+}
+function fitBetOf(idea, personas, insights, market) {
+  const quotes = insights.filter((i) => idea.evidence.includes(i.id)).map((i) => i.quote);
+  return {
+    who: personaWho(idea, personas),
+    message: idea.message,
+    awareness: idea.awareness,
+    angle: idea.angle,
+    ...idea.shows ? { shows: idea.shows } : {},
+    ...quotes.length > 0 ? { quotes } : {},
+    ...market ? { market } : {}
+  };
+}
+function withFitConcept(specJson, seeded) {
+  const spec = JSON.parse(specJson);
+  const held = spec.concept;
+  if (held?.reference_ad_id) return specJson;
+  return `${JSON.stringify({ ...spec, ...seeded }, null, 2)}
+`;
+}
+function unsourcedCopyLines(specJson, corpus) {
+  const spec = JSON.parse(specJson);
+  const figures = figuresIn(corpus);
+  const lines = Array.isArray(spec.copy) ? spec.copy : [];
+  return lines.flatMap((line) => {
+    const text = typeof line === "object" && line !== null ? line.text : void 0;
+    return typeof text === "string" && unsourcedClaims(text, figures).length > 0 ? [text] : [];
+  });
+}
+var PHOTO_FORMATS = /photo|lifestyle|before_after|ugc|product|selfie|street/;
+function ideaSpec(idea, who) {
+  const container = idea.format ? `, as a ${idea.format.replace(/_/g, " ")}` : "";
+  const shows = idea.shows ? ` (${idea.shows})` : "";
+  return {
+    schema: AD_SPEC_SCHEMA,
+    viewer: { who },
+    message: idea.message,
+    copy: [{ text: "[TODO: the headline, in the customer's words]", lettering: "designed", role: "headline" }],
+    scene: {
+      description: `[TODO: what the viewer sees first${shows}${container}, that shows: ${idea.message}]`,
+      look: PHOTO_FORMATS.test(idea.format ?? idea.shows ?? "") ? "photo" : "designed"
+    },
+    colors: [],
+    references: [],
+    logo: true,
+    third_party_brands: [],
+    scene_text: [],
+    mechanism: []
+  };
+}
+
+export {
+  isVideoIdea,
+  referenceSearchesFor,
+  referenceWhereOf,
+  rankedForOf,
+  isOwnBrand,
+  pooledCandidates,
+  freshReferencesFirst,
+  isTakenReference,
+  fitsIdea,
+  missingElements,
+  whyUnfit,
+  definitionFieldsOf,
+  setDefinitionFields,
+  setSpecMessage,
+  setSpecViewer,
+  personaWho,
+  audienceQuery,
+  fitBetOf,
+  withFitConcept,
+  unsourcedCopyLines,
+  ideaSpec
+};
+//# sourceMappingURL=chunk-W3TZPHZO.js.map