@houtini/seo-audit-console 0.2.0

package/dist/core/types.d.ts.map

@@ -0,0 +1 @@
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package/dist/core/types.js

@@ -0,0 +1,2 @@
+export {};
+//# sourceMappingURL=types.js.map

package/dist/core/types.js.map

@@ -0,0 +1 @@
+{"version":3,"file":"types.js","sourceRoot":"","sources":["../../src/core/types.ts"],"names":[],"mappings":""}

package/dist/core/url-key.d.ts

@@ -0,0 +1,39 @@
+/**
+ * url-key — the single source of truth for the join between GSC data and crawl data.
+ *
+ * GSC stores Google-canonicalised URLs; the crawler stores raw discovered URLs.
+ * Neither normalises, and they normalise differently — so a naive `page = url`
+ * join silently misses trailing-slash / www / protocol / tracking-param variants.
+ * Both write paths run their URL through `urlKey()` and store the result in a
+ * `*_key` column; all joins use the key. The raw URL is kept for evidence, and
+ * raw-vs-key divergence (esp. canonical mismatch) is itself a finding.
+ *
+ * See research/05 (normalisation pitfalls) and plan/architecture §2.
+ */
+export interface UrlKeyOptions {
+    /**
+     * Host form to unify to, derived from the GSC property at sync time:
+     *  - 'apex'  → strip a leading `www.`
+     *  - 'www'   → ensure a leading `www.`
+     *  - 'asis'  → leave host as delivered (default; safest when property type unknown)
+     */
+    hostForm?: 'apex' | 'www' | 'asis';
+    /** Force https (Google almost always canonicalises to https). Default true. */
+    forceHttps?: boolean;
+}
+/**
+ * Normalise a URL into a stable join key.
+ * Returns the original trimmed string if it cannot be parsed (so a bad URL still
+ * joins to itself rather than throwing).
+ */
+export declare function urlKey(rawUrl: string, options?: UrlKeyOptions): string;
+/**
+ * The registrable brand label of a property — the first domain label, lower-cased, alphanumerics
+ * only (so "sc-domain:ehi.com.au" → "ehi", "https://www.sim-racing.gg/" → "simracing"). Returns null
+ * for labels under 3 chars (too short to match safely). Used for whole-token brand matching:
+ * `(' '||LOWER(query)||' ') LIKE '% '||brand||' %'` — same scheme as the dashboard's branded split.
+ */
+export declare function brandToken(siteUrl: string): string | null;
+/** Derive the hostForm to use from a GSC property identifier. */
+export declare function hostFormForProperty(siteUrl: string): UrlKeyOptions['hostForm'];
+//# sourceMappingURL=url-key.d.ts.map

package/dist/core/url-key.d.ts.map

@@ -0,0 +1 @@
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package/dist/core/url-key.js

@@ -0,0 +1,106 @@
+/**
+ * url-key — the single source of truth for the join between GSC data and crawl data.
+ *
+ * GSC stores Google-canonicalised URLs; the crawler stores raw discovered URLs.
+ * Neither normalises, and they normalise differently — so a naive `page = url`
+ * join silently misses trailing-slash / www / protocol / tracking-param variants.
+ * Both write paths run their URL through `urlKey()` and store the result in a
+ * `*_key` column; all joins use the key. The raw URL is kept for evidence, and
+ * raw-vs-key divergence (esp. canonical mismatch) is itself a finding.
+ *
+ * See research/05 (normalisation pitfalls) and plan/architecture §2.
+ */
+/** Tracking / session params stripped before keying (prefix match for families). */
+const TRACKING_PARAM_PREFIXES = ['utm_', 'mc_', 'hsa_', '_hs', 'pk_', 'piwik_', 'matomo_'];
+const TRACKING_PARAM_EXACT = new Set([
+    'gclid', 'gbraid', 'wbraid', 'dclid', 'fbclid', 'msclkid', 'twclid', 'ttclid',
+    'igshid', 'mkt_tok', 'yclid', 'ref', 'ref_src', 'spm', 'vero_id', 'oly_anon_id',
+    'oly_enc_id', '_ga', '_gl', 'gclsrc',
+]);
+function isTrackingParam(name) {
+    const lower = name.toLowerCase();
+    if (TRACKING_PARAM_EXACT.has(lower))
+        return true;
+    return TRACKING_PARAM_PREFIXES.some(p => lower.startsWith(p));
+}
+/**
+ * Normalise a URL into a stable join key.
+ * Returns the original trimmed string if it cannot be parsed (so a bad URL still
+ * joins to itself rather than throwing).
+ */
+export function urlKey(rawUrl, options = {}) {
+    const { hostForm = 'asis', forceHttps = true } = options;
+    const raw = (rawUrl ?? '').trim();
+    if (!raw)
+        return '';
+    let u;
+    try {
+        u = new URL(raw);
+    }
+    catch {
+        return raw; // un-parseable — key to itself, never throw on the hot path
+    }
+    // Only normalise http(s); leave other schemes (mailto:, tel:) untouched.
+    if (u.protocol !== 'http:' && u.protocol !== 'https:')
+        return raw;
+    // Scheme
+    if (forceHttps)
+        u.protocol = 'https:';
+    // Host: lowercase (hosts are case-insensitive), strip default ports, unify www.
+    let host = u.hostname.toLowerCase();
+    if (hostForm === 'apex' && host.startsWith('www.'))
+        host = host.slice(4);
+    else if (hostForm === 'www' && !host.startsWith('www.'))
+        host = `www.${host}`;
+    u.hostname = host;
+    // Strip default web ports unconditionally — after the https rewrite, a leftover
+    // :80 would otherwise survive on an https key and break the join.
+    if (u.port === '80' || u.port === '443')
+        u.port = '';
+    // Fragment never affects indexing identity.
+    u.hash = '';
+    // Query: drop tracking params, sort the rest for stable ordering. Preserve key case.
+    const kept = [];
+    for (const [k, v] of u.searchParams.entries()) {
+        if (!isTrackingParam(k))
+            kept.push([k, v]);
+    }
+    kept.sort((a, b) => (a[0] === b[0] ? (a[1] < b[1] ? -1 : a[1] > b[1] ? 1 : 0) : a[0] < b[0] ? -1 : 1));
+    u.search = '';
+    for (const [k, v] of kept)
+        u.searchParams.append(k, v);
+    // Path: preserve case (paths are case-sensitive); strip a single trailing slash
+    // except the root. Decode nothing — leave percent-encoding as delivered.
+    let path = u.pathname;
+    if (path.length > 1 && path.endsWith('/'))
+        path = path.slice(0, -1);
+    u.pathname = path;
+    // Rebuild without a trailing '?' when there are no params.
+    const query = u.searchParams.toString();
+    return `${u.protocol}//${u.host}${u.pathname}${query ? `?${query}` : ''}`;
+}
+/**
+ * The registrable brand label of a property — the first domain label, lower-cased, alphanumerics
+ * only (so "sc-domain:ehi.com.au" → "ehi", "https://www.sim-racing.gg/" → "simracing"). Returns null
+ * for labels under 3 chars (too short to match safely). Used for whole-token brand matching:
+ * `(' '||LOWER(query)||' ') LIKE '% '||brand||' %'` — same scheme as the dashboard's branded split.
+ */
+export function brandToken(siteUrl) {
+    const host = (siteUrl ?? '').replace(/^sc-domain:/, '').replace(/^https?:\/\//, '').replace(/^www\./, '').replace(/\/.*$/, '');
+    const b = (host.split('.')[0] ?? '').toLowerCase().replace(/[^a-z0-9]/g, '');
+    return b.length >= 3 ? b : null;
+}
+/** Derive the hostForm to use from a GSC property identifier. */
+export function hostFormForProperty(siteUrl) {
+    // Domain properties ("sc-domain:example.com") cover both — default to apex.
+    if (siteUrl.startsWith('sc-domain:'))
+        return 'apex';
+    // URL-prefix properties carry their own host form; honour it.
+    try {
+        return new URL(siteUrl).hostname.toLowerCase().startsWith('www.') ? 'www' : 'apex';
+    }
+    catch {
+        return 'asis';
+    }
+}
+//# sourceMappingURL=url-key.js.map

package/dist/core/url-key.js.map

@@ -0,0 +1 @@
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package/dist/generators/index.d.ts

@@ -0,0 +1,45 @@
+import type Database from 'better-sqlite3';
+export interface JsonLdResult {
+    type: string;
+    jsonLd: Record<string, unknown>;
+    scriptTag: string;
+    filledFrom: string[];
+    todo: string[];
+}
+export declare function generateJsonLd(page: any): JsonLdResult;
+export interface RedirectResult {
+    brokenUrl: string;
+    suggested: string | null;
+    score: number;
+    rule: string;
+}
+export type RedirectFormat = 'htaccess' | 'nginx' | 'nextjs';
+export declare function redirectRule(fromPath: string, toPath: string, format: RedirectFormat): string;
+/**
+ * Suggest a 301 for a broken/redirecting URL. When the crawler already RECORDED the real
+ * destination (redirect findings), pass it as `knownTarget` — it is used verbatim. Token-
+ * overlap fuzzy matching is only the fallback for genuinely dead URLs (404s) where no
+ * destination is known; a fuzzy guess presented as a paste-ready rule can be confidently wrong.
+ */
+export declare function suggestRedirect(brokenUrl: string, livePages: {
+    url: string;
+}[], format?: RedirectFormat, knownTarget?: string | null): RedirectResult;
+/** Collapse a recorded redirect chain: one exact-match rule per hop, straight to the final URL. */
+export declare function collapseChainRules(finalUrl: string, hops: {
+    from: string;
+    to: string;
+}[], format: RedirectFormat): {
+    finalUrl: string;
+    rules: string[];
+};
+export interface LinkSuggestion {
+    donorUrl: string;
+    ipr: number;
+    inlinkCount: number;
+    relevance: number;
+}
+export declare function suggestInternalLinks(db: Database.Database, receiverUrlKey: string, anchor: string): {
+    anchor: string;
+    donors: LinkSuggestion[];
+};
+//# sourceMappingURL=index.d.ts.map

package/dist/generators/index.d.ts.map

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package/dist/generators/index.js

@@ -0,0 +1,184 @@
+/**
+ * Finding → fix generators. Each produces a concrete, paste-ready remediation from
+ * crawl/GSC data — the differentiator over a static report. All are dry-run: they
+ * return artifacts, they never write to the user's site.
+ */
+// schema-dts is compile-time types; at runtime we build plain objects + serialise.
+// safeJsonLd escapes for safe <script> embedding (per schema-dts docs).
+const safeJsonLd = (data) => JSON.stringify(data, null, 2).replace(/</g, '\\u003C').replace(/>/g, '\\u003E').replace(/&/g, '\\u0026').replace(/'/g, '\\u0027');
+const pathOf = (u) => { try {
+    return new URL(u).pathname;
+}
+catch {
+    return u || '/';
+} };
+const pathTokens = (u) => pathOf(u).toLowerCase().split(/[/\-_.]+/).filter(Boolean);
+function tokenOverlap(a, b) {
+    const ta = new Set(pathTokens(a)), tb = new Set(pathTokens(b));
+    if (!tb.size)
+        return 0;
+    let m = 0;
+    for (const t of tb)
+        if (ta.has(t))
+            m++;
+    return m / Math.max(ta.size, tb.size);
+}
+function inferType(urlKey) {
+    const p = pathOf(urlKey);
+    if (p === '/' || p === '')
+        return 'Organization';
+    if (/\/(articles?|blog|news|posts?|guides?)\//.test(p))
+        return 'Article';
+    if (/\/(products?|shop|item|store)\//.test(p))
+        return 'Product';
+    return 'WebPage';
+}
+// Resolve a possibly-relative URL to absolute against the page URL (Google requires
+// absolute image/logo URLs — generating a relative one just reproduces the finding).
+function absUrl(v, base) {
+    if (!v)
+        return undefined;
+    try {
+        return new URL(v, base).toString();
+    }
+    catch {
+        return v;
+    }
+}
+export function generateJsonLd(page) {
+    const type = inferType(page.url_key);
+    // A malformed og_tags row must degrade to a fix without og:image, not error the tool call.
+    const og = (() => { try {
+        return page.og_tags ? JSON.parse(page.og_tags) : {};
+    }
+    catch {
+        return {};
+    } })();
+    const filledFrom = [];
+    const todo = [];
+    const o = { '@context': 'https://schema.org', '@type': type };
+    const ogImage = absUrl(og['og:image'], page.url); // absolutised
+    if (type === 'Organization') {
+        if (page.title) {
+            o.name = page.title;
+            filledFrom.push('name←title');
+        }
+        else
+            todo.push('name');
+        o.url = page.url;
+        filledFrom.push('url');
+        if (ogImage) {
+            o.logo = ogImage;
+            filledFrom.push('logo←og:image');
+        }
+        else
+            todo.push('logo');
+        todo.push('sameAs (social profiles)');
+    }
+    else if (type === 'Article') {
+        o.headline = page.h1 || page.title || '';
+        filledFrom.push('headline←h1/title');
+        o.url = page.url;
+        filledFrom.push('url');
+        if (page.meta_description) {
+            o.description = page.meta_description;
+            filledFrom.push('description');
+        }
+        if (ogImage) {
+            o.image = ogImage;
+            filledFrom.push('image←og:image');
+        }
+        else
+            todo.push('image');
+        o.author = { '@type': 'Person', name: 'TODO — author name' };
+        todo.push('author.name', 'datePublished', 'dateModified');
+    }
+    else if (type === 'Product') {
+        if (page.title) {
+            o.name = page.title;
+            filledFrom.push('name←title');
+        }
+        else
+            todo.push('name');
+        if (ogImage) {
+            o.image = ogImage;
+            filledFrom.push('image←og:image');
+        }
+        else
+            todo.push('image');
+        o.offers = { '@type': 'Offer', price: 'TODO', priceCurrency: 'TODO', availability: 'https://schema.org/InStock' };
+        todo.push('offers.price', 'offers.priceCurrency');
+    }
+    else {
+        if (page.title) {
+            o.name = page.title;
+            filledFrom.push('name←title');
+        }
+        o.url = page.url;
+        filledFrom.push('url');
+        if (page.meta_description) {
+            o.description = page.meta_description;
+            filledFrom.push('description');
+        }
+    }
+    return { type, jsonLd: o, scriptTag: `<script type="application/ld+json">\n${safeJsonLd(o)}\n</script>`, filledFrom, todo };
+}
+// Escape regex metacharacters — a path with `.`/`+`/`(` must not match other URLs or
+// break the nginx config load.
+const reEsc = (s) => s.replace(/[.*+?^${}()|[\]\\]/g, '\\$&');
+// One exact-match 301 rule. htaccess uses RedirectMatch with an anchored regex — plain
+// `Redirect 301 /from /to` is PREFIX-matching and silently redirects every sub-path.
+export function redirectRule(fromPath, toPath, format) {
+    return format === 'nginx' ? `rewrite ^${reEsc(fromPath)}$ ${toPath} permanent;`
+        : format === 'nextjs' ? `{ source: '${fromPath}', destination: '${toPath}', permanent: true },`
+            : `RedirectMatch 301 ^${reEsc(fromPath)}$ ${toPath}`;
+}
+/**
+ * Suggest a 301 for a broken/redirecting URL. When the crawler already RECORDED the real
+ * destination (redirect findings), pass it as `knownTarget` — it is used verbatim. Token-
+ * overlap fuzzy matching is only the fallback for genuinely dead URLs (404s) where no
+ * destination is known; a fuzzy guess presented as a paste-ready rule can be confidently wrong.
+ */
+export function suggestRedirect(brokenUrl, livePages, format = 'htaccess', knownTarget) {
+    const from = pathOf(brokenUrl);
+    if (knownTarget) {
+        return { brokenUrl, suggested: knownTarget, score: 1, rule: redirectRule(from, pathOf(knownTarget), format) };
+    }
+    let best = null, bestScore = 0;
+    for (const p of livePages) {
+        const s = tokenOverlap(brokenUrl, p.url);
+        if (s > bestScore) {
+            bestScore = s;
+            best = p.url;
+        }
+    }
+    const to = best ? pathOf(best) : '/';
+    const rule = !best || bestScore < 0.34
+        ? `# no confident match for ${from} — choose a target manually`
+        : redirectRule(from, to, format);
+    return { brokenUrl, suggested: bestScore >= 0.34 ? best : null, score: Math.round(bestScore * 100) / 100, rule };
+}
+/** Collapse a recorded redirect chain: one exact-match rule per hop, straight to the final URL. */
+export function collapseChainRules(finalUrl, hops, format) {
+    const toPath = pathOf(finalUrl);
+    const rules = hops
+        .map(h => pathOf(h.from))
+        .filter(fromPath => fromPath !== toPath)
+        .map(fromPath => redirectRule(fromPath, toPath, format));
+    return { finalUrl, rules };
+}
+export function suggestInternalLinks(db, receiverUrlKey, anchor) {
+    const alreadyLinking = new Set(db.prepare('SELECT DISTINCT source_key FROM links WHERE target_key = ?').all(receiverUrlKey).map(r => r.source_key));
+    // Prefer high-authority donors (iPR) — the "money move" is link equity flowing from
+    // strong pages to the under-linked receiver; topical relevance breaks ties.
+    // HTML pages only — never suggest linking from a non-HTML resource (RSS feed, image, PDF).
+    // Match the MIME type before any charset parameter (mirrors isHtmlContentType).
+    const candidates = db.prepare("SELECT url, url_key, ipr, inlink_count FROM pages WHERE status_code=200 AND indexable=1 AND (LOWER(content_type) LIKE 'text/html%' OR LOWER(content_type) LIKE 'application/xhtml+xml%') AND url_key != ? ORDER BY ipr DESC LIMIT 80").all(receiverUrlKey);
+    const donors = candidates
+        .filter(c => !alreadyLinking.has(c.url_key))
+        .map(c => ({ donorUrl: c.url, ipr: Math.round(c.ipr ?? 0), inlinkCount: c.inlink_count, relevance: Math.round(tokenOverlap(c.url, receiverUrlKey) * 100) / 100 }))
+        .sort((a, b) => b.relevance - a.relevance || b.ipr - a.ipr)
+        .slice(0, 5);
+    return { anchor, donors };
+}
+//# sourceMappingURL=index.js.map

package/dist/generators/index.js.map

@@ -0,0 +1 @@
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package/dist/index.d.ts

@@ -0,0 +1,3 @@
+#!/usr/bin/env node
+export {};
+//# sourceMappingURL=index.d.ts.map

package/dist/index.d.ts.map

@@ -0,0 +1 @@
+{"version":3,"file":"index.d.ts","sourceRoot":"","sources":["../src/index.ts"],"names":[],"mappings":""}

package/dist/index.js

@@ -0,0 +1,10 @@
+#!/usr/bin/env node
+// Copyright 2026 Richard Baxter — Apache-2.0
+// seo-audit-console — MCP server entry point.
+import { createServer } from './server.js';
+const { run } = createServer();
+run().catch((err) => {
+    console.error('[seo-audit-console] fatal:', err instanceof Error ? err.message : err);
+    process.exit(1);
+});
+//# sourceMappingURL=index.js.map

package/dist/index.js.map

@@ -0,0 +1 @@
+{"version":3,"file":"index.js","sourceRoot":"","sources":["../src/index.ts"],"names":[],"mappings":";AACA,6CAA6C;AAC7C,8CAA8C;AAC9C,OAAO,EAAE,YAAY,EAAE,MAAM,aAAa,CAAC;AAE3C,MAAM,EAAE,GAAG,EAAE,GAAG,YAAY,EAAE,CAAC;AAC/B,GAAG,EAAE,CAAC,KAAK,CAAC,CAAC,GAAY,EAAE,EAAE;IAC3B,OAAO,CAAC,KAAK,CAAC,4BAA4B,EAAE,GAAG,YAAY,KAAK,CAAC,CAAC,CAAC,GAAG,CAAC,OAAO,CAAC,CAAC,CAAC,GAAG,CAAC,CAAC;IACtF,OAAO,CAAC,IAAI,CAAC,CAAC,CAAC,CAAC;AAClB,CAAC,CAAC,CAAC"}

package/dist/server.d.ts

@@ -0,0 +1,7 @@
+import { McpServer } from '@modelcontextprotocol/sdk/server/mcp.js';
+export declare function dataDir(): string;
+export declare function createServer(): {
+    server: McpServer;
+    run: () => Promise<void>;
+};
+//# sourceMappingURL=server.d.ts.map

package/dist/server.d.ts.map

@@ -0,0 +1 @@
+{"version":3,"file":"server.d.ts","sourceRoot":"","sources":["../src/server.ts"],"names":[],"mappings":"AAAA,OAAO,EAAE,SAAS,EAAE,MAAM,yCAAyC,CAAC;AAwDpE,wBAAgB,OAAO,IAAI,MAAM,CAGhC;AAuJD,wBAAgB,YAAY,IAAI;IAAE,MAAM,EAAE,SAAS,CAAC;IAAC,GAAG,EAAE,MAAM,OAAO,CAAC,IAAI,CAAC,CAAA;CAAE,CAu3C9E"}