@adtrackify/at-tracking-event-types 4.64.6 → 4.64.8

This diff represents the content of publicly available package versions that have been released to one of the supported registries. The information contained in this diff is provided for informational purposes only and reflects changes between package versions as they appear in their respective public registries.
Files changed (17) hide show
  1. package/dist/cjs/types/api/accounts/account-types.d.ts +1 -1
  2. package/dist/cjs/types/api/accounts/order-settings-types.d.ts +1 -3
  3. package/dist/cjs/types/api/accounts/order-settings-types.js +1 -3
  4. package/dist/cjs/types/api/accounts/order-settings-types.js.map +1 -1
  5. package/dist/cjs/types/api/analytics/query-types.d.ts +1 -1
  6. package/dist/cjs/types/api/measures/definitions/orders-measure-definitions.js +94 -130
  7. package/dist/cjs/types/api/measures/definitions/orders-measure-definitions.js.map +1 -1
  8. package/dist/cjs/types/costs/cost-types.d.ts +1 -1
  9. package/dist/esm/types/api/accounts/account-types.d.ts +1 -1
  10. package/dist/esm/types/api/accounts/order-settings-types.d.ts +1 -3
  11. package/dist/esm/types/api/accounts/order-settings-types.js +1 -2
  12. package/dist/esm/types/api/accounts/order-settings-types.js.map +1 -1
  13. package/dist/esm/types/api/analytics/query-types.d.ts +1 -1
  14. package/dist/esm/types/api/measures/definitions/orders-measure-definitions.js +94 -130
  15. package/dist/esm/types/api/measures/definitions/orders-measure-definitions.js.map +1 -1
  16. package/dist/esm/types/costs/cost-types.d.ts +1 -1
  17. package/package.json +1 -1
package/dist/esm/types/api/measures/definitions/orders-measure-definitions.js CHANGED
@@ -2340,7 +2340,7 @@ export const ORDERS_MEASURES_MAP = {
2340
2340
  priority: 5,
2341
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  title: 'CM1 Per Order',
2342
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  shortTitle: 'CM1/Order',
2343
- description: 'Average CM1 per order. Net Revenue minus Total COGS divided by order count.',
2343
+ description: 'Average CM1 (Gross Margin) per order.',
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  sumPrefix: '$',
2345
2345
  sumSuffix: '',
2346
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  avgPrefix: '$',
@@ -2348,7 +2348,6 @@ export const ORDERS_MEASURES_MAP = {
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  icon: MEASURE_ICON.CHANNEL,
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  measure: MEASURE.ORDERS_CM1_PER_ORDER,
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  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
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- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
2352
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  valueType: MeasureValueType.CURRENCY,
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  decimalPlaces: 2,
2354
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  useCompactNotation: false,
@@ -2361,15 +2360,14 @@ export const ORDERS_MEASURES_MAP = {
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  priority: 15,
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  title: 'New Customer CM1 Per Order',
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  shortTitle: 'NC CM1/Order',
2364
- description: 'Average CM1 per new customer order.',
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+ description: 'Average New Customer CM1 (Gross Margin) per order.',
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  sumPrefix: '$',
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  sumSuffix: '',
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  avgPrefix: '$',
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  avgSuffix: '',
2369
- icon: MEASURE_ICON.CHANNEL,
2368
+ icon: MEASURE_ICON.SHOPIFY,
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  measure: MEASURE.ORDERS_NEW_CUSTOMER_CM1_PER_ORDER,
2371
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  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
2372
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
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  valueType: MeasureValueType.CURRENCY,
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  decimalPlaces: 2,
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  useCompactNotation: false,
@@ -2382,15 +2380,14 @@ export const ORDERS_MEASURES_MAP = {
2382
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  priority: 25,
2383
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  title: 'Returning Customer CM1 Per Order',
2384
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  shortTitle: 'RC CM1/Order',
2385
- description: 'Average CM1 per returning customer order.',
2383
+ description: 'Average Returning Customer CM1 (Gross Margin) per order.',
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  sumPrefix: '$',
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  sumSuffix: '',
2388
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  avgPrefix: '$',
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  avgSuffix: '',
2390
- icon: MEASURE_ICON.CHANNEL,
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+ icon: MEASURE_ICON.SHOPIFY,
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  measure: MEASURE.ORDERS_RETURNING_CUSTOMER_CM1_PER_ORDER,
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  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
2393
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
2394
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  valueType: MeasureValueType.CURRENCY,
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  decimalPlaces: 2,
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  useCompactNotation: false,
@@ -2403,7 +2400,7 @@ export const ORDERS_MEASURES_MAP = {
2403
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  priority: 6,
2404
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  title: 'CM2 Per Order',
2405
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  shortTitle: 'CM2/Order',
2406
- description: 'Average CM2 per order.',
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+ description: 'Average CM2 (After Fulfillment) per order.',
2407
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  sumPrefix: '$',
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  sumSuffix: '',
2409
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  avgPrefix: '$',
@@ -2411,7 +2408,6 @@ export const ORDERS_MEASURES_MAP = {
2411
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  icon: MEASURE_ICON.CHANNEL,
2412
2409
  measure: MEASURE.ORDERS_CM2_PER_ORDER,
2413
2410
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
2414
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
2415
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  valueType: MeasureValueType.CURRENCY,
2416
2412
  decimalPlaces: 2,
2417
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  useCompactNotation: false,
@@ -2424,7 +2420,7 @@ export const ORDERS_MEASURES_MAP = {
2424
2420
  priority: 7,
2425
2421
  title: 'CM3 Per Order',
2426
2422
  shortTitle: 'CM3/Order',
2427
- description: 'Average CM3 per order.',
2423
+ description: 'Average CM3 (Contribution Margin) per order.',
2428
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  sumPrefix: '$',
2429
2425
  sumSuffix: '',
2430
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  avgPrefix: '$',
@@ -2432,7 +2428,6 @@ export const ORDERS_MEASURES_MAP = {
2432
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  icon: MEASURE_ICON.CHANNEL,
2433
2429
  measure: MEASURE.ORDERS_CM3_PER_ORDER,
2434
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  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
2435
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
2436
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  valueType: MeasureValueType.CURRENCY,
2437
2432
  decimalPlaces: 2,
2438
2433
  useCompactNotation: false,
@@ -2445,7 +2440,7 @@ export const ORDERS_MEASURES_MAP = {
2445
2440
  priority: 8,
2446
2441
  title: 'CM4 Per Order',
2447
2442
  shortTitle: 'CM4/Order',
2448
- description: 'Average CM4 (operating profit) per order.',
2443
+ description: 'Average CM4 (Operating Profit) per order.',
2449
2444
  sumPrefix: '$',
2450
2445
  sumSuffix: '',
2451
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  avgPrefix: '$',
@@ -2453,7 +2448,6 @@ export const ORDERS_MEASURES_MAP = {
2453
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  icon: MEASURE_ICON.CHANNEL,
2454
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  measure: MEASURE.ORDERS_CM4_PER_ORDER,
2455
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  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
2456
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
2457
2451
  valueType: MeasureValueType.CURRENCY,
2458
2452
  decimalPlaces: 2,
2459
2453
  useCompactNotation: false,
@@ -2466,15 +2460,14 @@ export const ORDERS_MEASURES_MAP = {
2466
2460
  priority: 16,
2467
2461
  title: 'New Customer CM2 Per Order',
2468
2462
  shortTitle: 'NC CM2/Order',
2469
- description: 'Average CM2 per new customer order.',
2463
+ description: 'Average New Customer CM2 (After Fulfillment) per order.',
2470
2464
  sumPrefix: '$',
2471
2465
  sumSuffix: '',
2472
2466
  avgPrefix: '$',
2473
2467
  avgSuffix: '',
2474
- icon: MEASURE_ICON.CHANNEL,
2468
+ icon: MEASURE_ICON.SHOPIFY,
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2469
  measure: MEASURE.ORDERS_NEW_CUSTOMER_CM2_PER_ORDER,
2476
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  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
2477
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
2478
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  valueType: MeasureValueType.CURRENCY,
2479
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  decimalPlaces: 2,
2480
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  useCompactNotation: false,
@@ -2487,15 +2480,14 @@ export const ORDERS_MEASURES_MAP = {
2487
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  priority: 17,
2488
2481
  title: 'New Customer CM3 Per Order',
2489
2482
  shortTitle: 'NC CM3/Order',
2490
- description: 'Average CM3 per new customer order.',
2483
+ description: 'Average New Customer CM3 (Contribution Margin) per order.',
2491
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  sumPrefix: '$',
2492
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  sumSuffix: '',
2493
2486
  avgPrefix: '$',
2494
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  avgSuffix: '',
2495
- icon: MEASURE_ICON.CHANNEL,
2488
+ icon: MEASURE_ICON.SHOPIFY,
2496
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  measure: MEASURE.ORDERS_NEW_CUSTOMER_CM3_PER_ORDER,
2497
2490
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
2498
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
2499
2491
  valueType: MeasureValueType.CURRENCY,
2500
2492
  decimalPlaces: 2,
2501
2493
  useCompactNotation: false,
@@ -2508,15 +2500,14 @@ export const ORDERS_MEASURES_MAP = {
2508
2500
  priority: 18,
2509
2501
  title: 'New Customer CM4 Per Order',
2510
2502
  shortTitle: 'NC CM4/Order',
2511
- description: 'Average CM4 (operating profit) per new customer order.',
2503
+ description: 'Average New Customer CM4 (Operating Profit) per order.',
2512
2504
  sumPrefix: '$',
2513
2505
  sumSuffix: '',
2514
2506
  avgPrefix: '$',
2515
2507
  avgSuffix: '',
2516
- icon: MEASURE_ICON.CHANNEL,
2508
+ icon: MEASURE_ICON.SHOPIFY,
2517
2509
  measure: MEASURE.ORDERS_NEW_CUSTOMER_CM4_PER_ORDER,
2518
2510
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
2519
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
2520
2511
  valueType: MeasureValueType.CURRENCY,
2521
2512
  decimalPlaces: 2,
2522
2513
  useCompactNotation: false,
@@ -2529,15 +2520,14 @@ export const ORDERS_MEASURES_MAP = {
2529
2520
  priority: 26,
2530
2521
  title: 'Returning Customer CM2 Per Order',
2531
2522
  shortTitle: 'RC CM2/Order',
2532
- description: 'Average CM2 per returning customer order.',
2523
+ description: 'Average Returning Customer CM2 (After Fulfillment) per order.',
2533
2524
  sumPrefix: '$',
2534
2525
  sumSuffix: '',
2535
2526
  avgPrefix: '$',
2536
2527
  avgSuffix: '',
2537
- icon: MEASURE_ICON.CHANNEL,
2528
+ icon: MEASURE_ICON.SHOPIFY,
2538
2529
  measure: MEASURE.ORDERS_RETURNING_CUSTOMER_CM2_PER_ORDER,
2539
2530
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
2540
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
2541
2531
  valueType: MeasureValueType.CURRENCY,
2542
2532
  decimalPlaces: 2,
2543
2533
  useCompactNotation: false,
@@ -2550,15 +2540,14 @@ export const ORDERS_MEASURES_MAP = {
2550
2540
  priority: 27,
2551
2541
  title: 'Returning Customer CM3 Per Order',
2552
2542
  shortTitle: 'RC CM3/Order',
2553
- description: 'Average CM3 per returning customer order.',
2543
+ description: 'Average Returning Customer CM3 (Contribution Margin) per order.',
2554
2544
  sumPrefix: '$',
2555
2545
  sumSuffix: '',
2556
2546
  avgPrefix: '$',
2557
2547
  avgSuffix: '',
2558
- icon: MEASURE_ICON.CHANNEL,
2548
+ icon: MEASURE_ICON.SHOPIFY,
2559
2549
  measure: MEASURE.ORDERS_RETURNING_CUSTOMER_CM3_PER_ORDER,
2560
2550
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
2561
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
2562
2551
  valueType: MeasureValueType.CURRENCY,
2563
2552
  decimalPlaces: 2,
2564
2553
  useCompactNotation: false,
@@ -2571,15 +2560,14 @@ export const ORDERS_MEASURES_MAP = {
2571
2560
  priority: 28,
2572
2561
  title: 'Returning Customer CM4 Per Order',
2573
2562
  shortTitle: 'RC CM4/Order',
2574
- description: 'Average CM4 (operating profit) per returning customer order.',
2563
+ description: 'Average Returning Customer CM4 (Operating Profit) per order.',
2575
2564
  sumPrefix: '$',
2576
2565
  sumSuffix: '',
2577
2566
  avgPrefix: '$',
2578
2567
  avgSuffix: '',
2579
- icon: MEASURE_ICON.CHANNEL,
2568
+ icon: MEASURE_ICON.SHOPIFY,
2580
2569
  measure: MEASURE.ORDERS_RETURNING_CUSTOMER_CM4_PER_ORDER,
2581
2570
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
2582
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
2583
2571
  valueType: MeasureValueType.CURRENCY,
2584
2572
  decimalPlaces: 2,
2585
2573
  useCompactNotation: false,
@@ -3863,7 +3851,7 @@ export const ORDERS_MEASURES_MAP = {
3863
3851
  priority: 52,
3864
3852
  title: 'CM2 ROAS',
3865
3853
  shortTitle: 'CM2 ROAS',
3866
- description: 'CM2 divided by Total Ad Spend.',
3854
+ description: 'CM2 (After Fulfillment) divided by Total Ad Spend.',
3867
3855
  sumPrefix: '',
3868
3856
  sumSuffix: 'x',
3869
3857
  avgPrefix: '',
@@ -3883,7 +3871,7 @@ export const ORDERS_MEASURES_MAP = {
3883
3871
  priority: 53,
3884
3872
  title: 'CM3 ROAS',
3885
3873
  shortTitle: 'CM3 ROAS',
3886
- description: 'CM3 divided by Total Ad Spend.',
3874
+ description: 'CM3 (Contribution Margin) divided by Total Ad Spend.',
3887
3875
  sumPrefix: '',
3888
3876
  sumSuffix: 'x',
3889
3877
  avgPrefix: '',
@@ -3923,7 +3911,7 @@ export const ORDERS_MEASURES_MAP = {
3923
3911
  priority: 55,
3924
3912
  title: 'New Customer CM2 ROAS',
3925
3913
  shortTitle: 'NC CM2 ROAS',
3926
- description: 'New Customer CM2 divided by Ad Spend.',
3914
+ description: 'New Customer CM2 (After Fulfillment) divided by Ad Spend.',
3927
3915
  sumPrefix: '',
3928
3916
  sumSuffix: 'x',
3929
3917
  avgPrefix: '',
@@ -3943,7 +3931,7 @@ export const ORDERS_MEASURES_MAP = {
3943
3931
  priority: 56,
3944
3932
  title: 'New Customer CM3 ROAS',
3945
3933
  shortTitle: 'NC CM3 ROAS',
3946
- description: 'New Customer CM3 divided by Ad Spend.',
3934
+ description: 'New Customer CM3 (Contribution Margin) divided by Ad Spend.',
3947
3935
  sumPrefix: '',
3948
3936
  sumSuffix: 'x',
3949
3937
  avgPrefix: '',
@@ -3983,7 +3971,7 @@ export const ORDERS_MEASURES_MAP = {
3983
3971
  priority: 58,
3984
3972
  title: 'Returning Customer CM2 ROAS',
3985
3973
  shortTitle: 'RC CM2 ROAS',
3986
- description: 'Returning Customer CM2 divided by Ad Spend.',
3974
+ description: 'Returning Customer CM2 (After Fulfillment) divided by Ad Spend.',
3987
3975
  sumPrefix: '',
3988
3976
  sumSuffix: 'x',
3989
3977
  avgPrefix: '',
@@ -4003,7 +3991,7 @@ export const ORDERS_MEASURES_MAP = {
4003
3991
  priority: 59,
4004
3992
  title: 'Returning Customer CM3 ROAS',
4005
3993
  shortTitle: 'RC CM3 ROAS',
4006
- description: 'Returning Customer CM3 divided by Ad Spend.',
3994
+ description: 'Returning Customer CM3 (Contribution Margin) divided by Ad Spend.',
4007
3995
  sumPrefix: '',
4008
3996
  sumSuffix: 'x',
4009
3997
  avgPrefix: '',
@@ -4223,7 +4211,7 @@ export const ORDERS_MEASURES_MAP = {
4223
4211
  priority: 62,
4224
4212
  title: 'CM2 MER',
4225
4213
  shortTitle: 'CM2 MER',
4226
- description: 'Marketing Efficiency Ratio using CM2.',
4214
+ description: 'Marketing Efficiency Ratio using CM2 (After Fulfillment).',
4227
4215
  sumPrefix: '',
4228
4216
  sumSuffix: '%',
4229
4217
  avgPrefix: '',
@@ -4243,7 +4231,7 @@ export const ORDERS_MEASURES_MAP = {
4243
4231
  priority: 63,
4244
4232
  title: 'CM3 MER',
4245
4233
  shortTitle: 'CM3 MER',
4246
- description: 'Marketing Efficiency Ratio using CM3.',
4234
+ description: 'Marketing Efficiency Ratio using CM3 (Contribution Margin).',
4247
4235
  sumPrefix: '',
4248
4236
  sumSuffix: '%',
4249
4237
  avgPrefix: '',
@@ -4263,7 +4251,7 @@ export const ORDERS_MEASURES_MAP = {
4263
4251
  priority: 64,
4264
4252
  title: 'New Customer CM1 MER',
4265
4253
  shortTitle: 'NC CM1 MER',
4266
- description: 'Marketing Efficiency Ratio using New Customer CM1.',
4254
+ description: 'Marketing Efficiency Ratio using New Customer CM1 (Gross Margin).',
4267
4255
  sumPrefix: '',
4268
4256
  sumSuffix: '%',
4269
4257
  avgPrefix: '',
@@ -4283,7 +4271,7 @@ export const ORDERS_MEASURES_MAP = {
4283
4271
  priority: 65,
4284
4272
  title: 'New Customer CM2 MER',
4285
4273
  shortTitle: 'NC CM2 MER',
4286
- description: 'Marketing Efficiency Ratio using New Customer CM2.',
4274
+ description: 'Marketing Efficiency Ratio using New Customer CM2 (After Fulfillment).',
4287
4275
  sumPrefix: '',
4288
4276
  sumSuffix: '%',
4289
4277
  avgPrefix: '',
@@ -4303,7 +4291,7 @@ export const ORDERS_MEASURES_MAP = {
4303
4291
  priority: 66,
4304
4292
  title: 'New Customer CM3 MER',
4305
4293
  shortTitle: 'NC CM3 MER',
4306
- description: 'Marketing Efficiency Ratio using New Customer CM3.',
4294
+ description: 'Marketing Efficiency Ratio using New Customer CM3 (Contribution Margin).',
4307
4295
  sumPrefix: '',
4308
4296
  sumSuffix: '%',
4309
4297
  avgPrefix: '',
@@ -4323,7 +4311,7 @@ export const ORDERS_MEASURES_MAP = {
4323
4311
  priority: 67,
4324
4312
  title: 'Returning Customer CM1 MER',
4325
4313
  shortTitle: 'RC CM1 MER',
4326
- description: 'Marketing Efficiency Ratio using Returning Customer CM1.',
4314
+ description: 'Marketing Efficiency Ratio using Returning Customer CM1 (Gross Margin).',
4327
4315
  sumPrefix: '',
4328
4316
  sumSuffix: '%',
4329
4317
  avgPrefix: '',
@@ -4343,7 +4331,7 @@ export const ORDERS_MEASURES_MAP = {
4343
4331
  priority: 68,
4344
4332
  title: 'Returning Customer CM2 MER',
4345
4333
  shortTitle: 'RC CM2 MER',
4346
- description: 'Marketing Efficiency Ratio using Returning Customer CM2.',
4334
+ description: 'Marketing Efficiency Ratio using Returning Customer CM2 (After Fulfillment).',
4347
4335
  sumPrefix: '',
4348
4336
  sumSuffix: '%',
4349
4337
  avgPrefix: '',
@@ -4363,7 +4351,7 @@ export const ORDERS_MEASURES_MAP = {
4363
4351
  priority: 69,
4364
4352
  title: 'Returning Customer CM3 MER',
4365
4353
  shortTitle: 'RC CM3 MER',
4366
- description: 'Marketing Efficiency Ratio using Returning Customer CM3.',
4354
+ description: 'Marketing Efficiency Ratio using Returning Customer CM3 (Contribution Margin).',
4367
4355
  sumPrefix: '',
4368
4356
  sumSuffix: '%',
4369
4357
  avgPrefix: '',
@@ -4463,7 +4451,7 @@ export const ORDERS_MEASURES_MAP = {
4463
4451
  priority: 74,
4464
4452
  title: 'New Customer CM4 MER',
4465
4453
  shortTitle: 'NC CM4 MER',
4466
- description: 'Marketing Efficiency Ratio using New Customer CM4.',
4454
+ description: 'Marketing Efficiency Ratio using New Customer CM4 (Operating Profit).',
4467
4455
  sumPrefix: '',
4468
4456
  sumSuffix: '%',
4469
4457
  avgPrefix: '',
@@ -4483,7 +4471,7 @@ export const ORDERS_MEASURES_MAP = {
4483
4471
  priority: 75,
4484
4472
  title: 'Returning Customer CM4 MER',
4485
4473
  shortTitle: 'RC CM4 MER',
4486
- description: 'Marketing Efficiency Ratio using Returning Customer CM4.',
4474
+ description: 'Marketing Efficiency Ratio using Returning Customer CM4 (Operating Profit).',
4487
4475
  sumPrefix: '',
4488
4476
  sumSuffix: '%',
4489
4477
  avgPrefix: '',
@@ -4861,9 +4849,9 @@ export const ORDERS_MEASURES_MAP = {
4861
4849
  },
4862
4850
  [MEASURE.ORDERS_CM2]: {
4863
4851
  priority: 2,
4864
- title: 'Contribution Margin 2',
4852
+ title: 'CM2 (After Fulfillment)',
4865
4853
  shortTitle: 'CM2',
4866
- description: 'CM1 minus fulfillment and transaction costs.',
4854
+ description: 'CM2 (After Fulfillment) is Net Revenue minus total applicable costs for this margin level.',
4867
4855
  sumPrefix: '$',
4868
4856
  sumSuffix: '',
4869
4857
  avgPrefix: '$',
@@ -4871,7 +4859,6 @@ export const ORDERS_MEASURES_MAP = {
4871
4859
  icon: MEASURE_ICON.CHANNEL,
4872
4860
  measure: MEASURE.ORDERS_CM2,
4873
4861
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
4874
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
4875
4862
  valueType: MeasureValueType.CURRENCY,
4876
4863
  decimalPlaces: 2,
4877
4864
  useCompactNotation: true,
@@ -4882,9 +4869,9 @@ export const ORDERS_MEASURES_MAP = {
4882
4869
  },
4883
4870
  [MEASURE.ORDERS_CM2_PERCENT]: {
4884
4871
  priority: 32,
4885
- title: 'CM2 Margin',
4872
+ title: 'CM2 %',
4886
4873
  shortTitle: 'CM2 %',
4887
- description: 'CM2 as a percentage of Net Revenue.',
4874
+ description: 'CM2 (After Fulfillment) % as a percentage of Net Revenue.',
4888
4875
  sumPrefix: '',
4889
4876
  sumSuffix: '%',
4890
4877
  avgPrefix: '',
@@ -4892,7 +4879,6 @@ export const ORDERS_MEASURES_MAP = {
4892
4879
  icon: MEASURE_ICON.CHANNEL,
4893
4880
  measure: MEASURE.ORDERS_CM2_PERCENT,
4894
4881
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
4895
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
4896
4882
  valueType: MeasureValueType.PERCENTAGE,
4897
4883
  decimalPlaces: 2,
4898
4884
  useCompactNotation: false,
@@ -4903,17 +4889,16 @@ export const ORDERS_MEASURES_MAP = {
4903
4889
  },
4904
4890
  [MEASURE.ORDERS_NEW_CUSTOMER_CM2]: {
4905
4891
  priority: 12,
4906
- title: 'New Customer Contribution Margin 2',
4892
+ title: 'New Customer CM2 (After Fulfillment)',
4907
4893
  shortTitle: 'NC CM2',
4908
- description: 'New customer CM1 minus fulfillment and transaction costs.',
4894
+ description: 'New Customer CM2 (After Fulfillment) is New Customer Net Revenue minus total applicable costs for this margin level.',
4909
4895
  sumPrefix: '$',
4910
4896
  sumSuffix: '',
4911
4897
  avgPrefix: '$',
4912
4898
  avgSuffix: '',
4913
- icon: MEASURE_ICON.CHANNEL,
4899
+ icon: MEASURE_ICON.SHOPIFY,
4914
4900
  measure: MEASURE.ORDERS_NEW_CUSTOMER_CM2,
4915
4901
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
4916
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
4917
4902
  valueType: MeasureValueType.CURRENCY,
4918
4903
  decimalPlaces: 2,
4919
4904
  useCompactNotation: true,
@@ -4923,17 +4908,16 @@ export const ORDERS_MEASURES_MAP = {
4923
4908
  },
4924
4909
  [MEASURE.ORDERS_NEW_CUSTOMER_CM2_PERCENT]: {
4925
4910
  priority: 36,
4926
- title: 'New Customer CM2 Margin',
4911
+ title: 'New Customer CM2 %',
4927
4912
  shortTitle: 'NC CM2 %',
4928
- description: 'NC CM2 as a percentage of NC Net Revenue.',
4913
+ description: 'New Customer CM2 (After Fulfillment) % as a percentage of NC Net Revenue.',
4929
4914
  sumPrefix: '',
4930
4915
  sumSuffix: '%',
4931
4916
  avgPrefix: '',
4932
4917
  avgSuffix: '%',
4933
- icon: MEASURE_ICON.CHANNEL,
4918
+ icon: MEASURE_ICON.SHOPIFY,
4934
4919
  measure: MEASURE.ORDERS_NEW_CUSTOMER_CM2_PERCENT,
4935
4920
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
4936
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
4937
4921
  valueType: MeasureValueType.PERCENTAGE,
4938
4922
  decimalPlaces: 2,
4939
4923
  useCompactNotation: false,
@@ -4944,17 +4928,16 @@ export const ORDERS_MEASURES_MAP = {
4944
4928
  },
4945
4929
  [MEASURE.ORDERS_RETURNING_CUSTOMER_CM2]: {
4946
4930
  priority: 22,
4947
- title: 'Returning Customer Contribution Margin 2',
4931
+ title: 'Returning Customer CM2 (After Fulfillment)',
4948
4932
  shortTitle: 'RC CM2',
4949
- description: 'Returning customer CM1 minus fulfillment and transaction costs.',
4933
+ description: 'Returning Customer CM2 (After Fulfillment) is Returning Customer Net Revenue minus total applicable costs for this margin level.',
4950
4934
  sumPrefix: '$',
4951
4935
  sumSuffix: '',
4952
4936
  avgPrefix: '$',
4953
4937
  avgSuffix: '',
4954
- icon: MEASURE_ICON.CHANNEL,
4938
+ icon: MEASURE_ICON.SHOPIFY,
4955
4939
  measure: MEASURE.ORDERS_RETURNING_CUSTOMER_CM2,
4956
4940
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
4957
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
4958
4941
  valueType: MeasureValueType.CURRENCY,
4959
4942
  decimalPlaces: 2,
4960
4943
  useCompactNotation: true,
@@ -4964,17 +4947,16 @@ export const ORDERS_MEASURES_MAP = {
4964
4947
  },
4965
4948
  [MEASURE.ORDERS_RETURNING_CUSTOMER_CM2_PERCENT]: {
4966
4949
  priority: 40,
4967
- title: 'Returning Customer CM2 Margin',
4950
+ title: 'Returning Customer CM2 %',
4968
4951
  shortTitle: 'RC CM2 %',
4969
- description: 'RC CM2 as a percentage of RC Net Revenue.',
4952
+ description: 'Returning Customer CM2 (After Fulfillment) % as a percentage of RC Net Revenue.',
4970
4953
  sumPrefix: '',
4971
4954
  sumSuffix: '%',
4972
4955
  avgPrefix: '',
4973
4956
  avgSuffix: '%',
4974
- icon: MEASURE_ICON.CHANNEL,
4957
+ icon: MEASURE_ICON.SHOPIFY,
4975
4958
  measure: MEASURE.ORDERS_RETURNING_CUSTOMER_CM2_PERCENT,
4976
4959
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
4977
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
4978
4960
  valueType: MeasureValueType.PERCENTAGE,
4979
4961
  decimalPlaces: 2,
4980
4962
  useCompactNotation: false,
@@ -4985,9 +4967,9 @@ export const ORDERS_MEASURES_MAP = {
4985
4967
  },
4986
4968
  [MEASURE.ORDERS_CM3]: {
4987
4969
  priority: 3,
4988
- title: 'Contribution Margin 3',
4970
+ title: 'CM3 (Contribution Margin)',
4989
4971
  shortTitle: 'CM3',
4990
- description: 'CM2 minus marketing costs (ad spend plus user-defined marketing).',
4972
+ description: 'CM3 (Contribution Margin) is Net Revenue minus total applicable costs for this margin level.',
4991
4973
  sumPrefix: '$',
4992
4974
  sumSuffix: '',
4993
4975
  avgPrefix: '$',
@@ -4995,7 +4977,6 @@ export const ORDERS_MEASURES_MAP = {
4995
4977
  icon: MEASURE_ICON.CHANNEL,
4996
4978
  measure: MEASURE.ORDERS_CM3,
4997
4979
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
4998
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
4999
4980
  valueType: MeasureValueType.CURRENCY,
5000
4981
  decimalPlaces: 2,
5001
4982
  useCompactNotation: true,
@@ -5006,9 +4987,9 @@ export const ORDERS_MEASURES_MAP = {
5006
4987
  },
5007
4988
  [MEASURE.ORDERS_CM3_PERCENT]: {
5008
4989
  priority: 33,
5009
- title: 'CM3 Margin',
4990
+ title: 'CM3 %',
5010
4991
  shortTitle: 'CM3 %',
5011
- description: 'CM3 as a percentage of Net Revenue.',
4992
+ description: 'CM3 (Contribution Margin) % as a percentage of Net Revenue.',
5012
4993
  sumPrefix: '',
5013
4994
  sumSuffix: '%',
5014
4995
  avgPrefix: '',
@@ -5016,7 +4997,6 @@ export const ORDERS_MEASURES_MAP = {
5016
4997
  icon: MEASURE_ICON.CHANNEL,
5017
4998
  measure: MEASURE.ORDERS_CM3_PERCENT,
5018
4999
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5019
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5020
5000
  valueType: MeasureValueType.PERCENTAGE,
5021
5001
  decimalPlaces: 2,
5022
5002
  useCompactNotation: false,
@@ -5027,17 +5007,16 @@ export const ORDERS_MEASURES_MAP = {
5027
5007
  },
5028
5008
  [MEASURE.ORDERS_NEW_CUSTOMER_CM3]: {
5029
5009
  priority: 13,
5030
- title: 'New Customer Contribution Margin 3',
5010
+ title: 'New Customer CM3 (Contribution Margin)',
5031
5011
  shortTitle: 'NC CM3',
5032
- description: 'New customer CM2 minus marketing costs.',
5012
+ description: 'New Customer CM3 (Contribution Margin) is New Customer Net Revenue minus total applicable costs for this margin level.',
5033
5013
  sumPrefix: '$',
5034
5014
  sumSuffix: '',
5035
5015
  avgPrefix: '$',
5036
5016
  avgSuffix: '',
5037
- icon: MEASURE_ICON.CHANNEL,
5017
+ icon: MEASURE_ICON.SHOPIFY,
5038
5018
  measure: MEASURE.ORDERS_NEW_CUSTOMER_CM3,
5039
5019
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5040
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5041
5020
  valueType: MeasureValueType.CURRENCY,
5042
5021
  decimalPlaces: 2,
5043
5022
  useCompactNotation: true,
@@ -5047,17 +5026,16 @@ export const ORDERS_MEASURES_MAP = {
5047
5026
  },
5048
5027
  [MEASURE.ORDERS_NEW_CUSTOMER_CM3_PERCENT]: {
5049
5028
  priority: 37,
5050
- title: 'New Customer CM3 Margin',
5029
+ title: 'New Customer CM3 %',
5051
5030
  shortTitle: 'NC CM3 %',
5052
- description: 'NC CM3 as a percentage of NC Net Revenue.',
5031
+ description: 'New Customer CM3 (Contribution Margin) % as a percentage of NC Net Revenue.',
5053
5032
  sumPrefix: '',
5054
5033
  sumSuffix: '%',
5055
5034
  avgPrefix: '',
5056
5035
  avgSuffix: '%',
5057
- icon: MEASURE_ICON.CHANNEL,
5036
+ icon: MEASURE_ICON.SHOPIFY,
5058
5037
  measure: MEASURE.ORDERS_NEW_CUSTOMER_CM3_PERCENT,
5059
5038
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5060
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5061
5039
  valueType: MeasureValueType.PERCENTAGE,
5062
5040
  decimalPlaces: 2,
5063
5041
  useCompactNotation: false,
@@ -5068,17 +5046,16 @@ export const ORDERS_MEASURES_MAP = {
5068
5046
  },
5069
5047
  [MEASURE.ORDERS_RETURNING_CUSTOMER_CM3]: {
5070
5048
  priority: 23,
5071
- title: 'Returning Customer Contribution Margin 3',
5049
+ title: 'Returning Customer CM3 (Contribution Margin)',
5072
5050
  shortTitle: 'RC CM3',
5073
- description: 'Returning customer CM2 minus marketing costs.',
5051
+ description: 'Returning Customer CM3 (Contribution Margin) is Returning Customer Net Revenue minus total applicable costs for this margin level.',
5074
5052
  sumPrefix: '$',
5075
5053
  sumSuffix: '',
5076
5054
  avgPrefix: '$',
5077
5055
  avgSuffix: '',
5078
- icon: MEASURE_ICON.CHANNEL,
5056
+ icon: MEASURE_ICON.SHOPIFY,
5079
5057
  measure: MEASURE.ORDERS_RETURNING_CUSTOMER_CM3,
5080
5058
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5081
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5082
5059
  valueType: MeasureValueType.CURRENCY,
5083
5060
  decimalPlaces: 2,
5084
5061
  useCompactNotation: true,
@@ -5088,17 +5065,16 @@ export const ORDERS_MEASURES_MAP = {
5088
5065
  },
5089
5066
  [MEASURE.ORDERS_RETURNING_CUSTOMER_CM3_PERCENT]: {
5090
5067
  priority: 41,
5091
- title: 'Returning Customer CM3 Margin',
5068
+ title: 'Returning Customer CM3 %',
5092
5069
  shortTitle: 'RC CM3 %',
5093
- description: 'RC CM3 as a percentage of RC Net Revenue.',
5070
+ description: 'Returning Customer CM3 (Contribution Margin) % as a percentage of RC Net Revenue.',
5094
5071
  sumPrefix: '',
5095
5072
  sumSuffix: '%',
5096
5073
  avgPrefix: '',
5097
5074
  avgSuffix: '%',
5098
- icon: MEASURE_ICON.CHANNEL,
5075
+ icon: MEASURE_ICON.SHOPIFY,
5099
5076
  measure: MEASURE.ORDERS_RETURNING_CUSTOMER_CM3_PERCENT,
5100
5077
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5101
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5102
5078
  valueType: MeasureValueType.PERCENTAGE,
5103
5079
  decimalPlaces: 2,
5104
5080
  useCompactNotation: false,
@@ -5111,7 +5087,7 @@ export const ORDERS_MEASURES_MAP = {
5111
5087
  priority: 4,
5112
5088
  title: 'CM4 (Operating Profit)',
5113
5089
  shortTitle: 'CM4',
5114
- description: 'CM3 minus agency fees, opex, and other costs. Your operating profit.',
5090
+ description: 'CM4 (Operating Profit) is Net Revenue minus total applicable costs for this margin level.',
5115
5091
  sumPrefix: '$',
5116
5092
  sumSuffix: '',
5117
5093
  avgPrefix: '$',
@@ -5119,7 +5095,6 @@ export const ORDERS_MEASURES_MAP = {
5119
5095
  icon: MEASURE_ICON.CHANNEL,
5120
5096
  measure: MEASURE.ORDERS_CM4,
5121
5097
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5122
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5123
5098
  valueType: MeasureValueType.CURRENCY,
5124
5099
  decimalPlaces: 2,
5125
5100
  useCompactNotation: true,
@@ -5130,9 +5105,9 @@ export const ORDERS_MEASURES_MAP = {
5130
5105
  },
5131
5106
  [MEASURE.ORDERS_CM4_PERCENT]: {
5132
5107
  priority: 34,
5133
- title: 'CM4 % (Operating Margin)',
5108
+ title: 'CM4 %',
5134
5109
  shortTitle: 'CM4 %',
5135
- description: 'CM4 as a percentage of Net Revenue. Your operating margin after all costs.',
5110
+ description: 'CM4 (Operating Profit) % as a percentage of Net Revenue.',
5136
5111
  sumPrefix: '',
5137
5112
  sumSuffix: '%',
5138
5113
  avgPrefix: '',
@@ -5140,7 +5115,6 @@ export const ORDERS_MEASURES_MAP = {
5140
5115
  icon: MEASURE_ICON.CHANNEL,
5141
5116
  measure: MEASURE.ORDERS_CM4_PERCENT,
5142
5117
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5143
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5144
5118
  valueType: MeasureValueType.PERCENTAGE,
5145
5119
  decimalPlaces: 2,
5146
5120
  useCompactNotation: false,
@@ -5152,15 +5126,14 @@ export const ORDERS_MEASURES_MAP = {
5152
5126
  priority: 14,
5153
5127
  title: 'New Customer CM4 (Operating Profit)',
5154
5128
  shortTitle: 'NC CM4',
5155
- description: 'New customer CM3 minus agency fees, opex, and other costs.',
5129
+ description: 'New Customer CM4 (Operating Profit) is New Customer Net Revenue minus total applicable costs for this margin level.',
5156
5130
  sumPrefix: '$',
5157
5131
  sumSuffix: '',
5158
5132
  avgPrefix: '$',
5159
5133
  avgSuffix: '',
5160
- icon: MEASURE_ICON.CHANNEL,
5134
+ icon: MEASURE_ICON.SHOPIFY,
5161
5135
  measure: MEASURE.ORDERS_NEW_CUSTOMER_CM4,
5162
5136
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5163
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5164
5137
  valueType: MeasureValueType.CURRENCY,
5165
5138
  decimalPlaces: 2,
5166
5139
  useCompactNotation: true,
@@ -5170,17 +5143,16 @@ export const ORDERS_MEASURES_MAP = {
5170
5143
  },
5171
5144
  [MEASURE.ORDERS_NEW_CUSTOMER_CM4_PERCENT]: {
5172
5145
  priority: 38,
5173
- title: 'New Customer CM4 % (Operating Margin)',
5146
+ title: 'New Customer CM4 %',
5174
5147
  shortTitle: 'NC CM4 %',
5175
- description: 'NC CM4 as a percentage of NC Net Revenue. Operating margin from new customers.',
5148
+ description: 'New Customer CM4 (Operating Profit) % as a percentage of NC Net Revenue.',
5176
5149
  sumPrefix: '',
5177
5150
  sumSuffix: '%',
5178
5151
  avgPrefix: '',
5179
5152
  avgSuffix: '%',
5180
- icon: MEASURE_ICON.CHANNEL,
5153
+ icon: MEASURE_ICON.SHOPIFY,
5181
5154
  measure: MEASURE.ORDERS_NEW_CUSTOMER_CM4_PERCENT,
5182
5155
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5183
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5184
5156
  valueType: MeasureValueType.PERCENTAGE,
5185
5157
  decimalPlaces: 2,
5186
5158
  useCompactNotation: false,
@@ -5193,15 +5165,14 @@ export const ORDERS_MEASURES_MAP = {
5193
5165
  priority: 24,
5194
5166
  title: 'Returning Customer CM4 (Operating Profit)',
5195
5167
  shortTitle: 'RC CM4',
5196
- description: 'Returning customer CM3 minus agency fees, opex, and other costs.',
5168
+ description: 'Returning Customer CM4 (Operating Profit) is Returning Customer Net Revenue minus total applicable costs for this margin level.',
5197
5169
  sumPrefix: '$',
5198
5170
  sumSuffix: '',
5199
5171
  avgPrefix: '$',
5200
5172
  avgSuffix: '',
5201
- icon: MEASURE_ICON.CHANNEL,
5173
+ icon: MEASURE_ICON.SHOPIFY,
5202
5174
  measure: MEASURE.ORDERS_RETURNING_CUSTOMER_CM4,
5203
5175
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5204
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5205
5176
  valueType: MeasureValueType.CURRENCY,
5206
5177
  decimalPlaces: 2,
5207
5178
  useCompactNotation: true,
@@ -5211,17 +5182,16 @@ export const ORDERS_MEASURES_MAP = {
5211
5182
  },
5212
5183
  [MEASURE.ORDERS_RETURNING_CUSTOMER_CM4_PERCENT]: {
5213
5184
  priority: 42,
5214
- title: 'Returning Customer CM4 % (Operating Margin)',
5185
+ title: 'Returning Customer CM4 %',
5215
5186
  shortTitle: 'RC CM4 %',
5216
- description: 'RC CM4 as a percentage of RC Net Revenue. Operating margin from returning customers.',
5187
+ description: 'Returning Customer CM4 (Operating Profit) % as a percentage of RC Net Revenue.',
5217
5188
  sumPrefix: '',
5218
5189
  sumSuffix: '%',
5219
5190
  avgPrefix: '',
5220
5191
  avgSuffix: '%',
5221
- icon: MEASURE_ICON.CHANNEL,
5192
+ icon: MEASURE_ICON.SHOPIFY,
5222
5193
  measure: MEASURE.ORDERS_RETURNING_CUSTOMER_CM4_PERCENT,
5223
5194
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5224
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5225
5195
  valueType: MeasureValueType.PERCENTAGE,
5226
5196
  decimalPlaces: 2,
5227
5197
  useCompactNotation: false,
@@ -5234,7 +5204,7 @@ export const ORDERS_MEASURES_MAP = {
5234
5204
  priority: 1,
5235
5205
  title: 'CM1 (Gross Margin)',
5236
5206
  shortTitle: 'CM1',
5237
- description: 'Net Revenue minus Total COGS (product costs plus user-defined COGS).',
5207
+ description: 'CM1 (Gross Margin) is Net Revenue minus total applicable costs for this margin level.',
5238
5208
  sumPrefix: '$',
5239
5209
  sumSuffix: '',
5240
5210
  avgPrefix: '$',
@@ -5242,7 +5212,6 @@ export const ORDERS_MEASURES_MAP = {
5242
5212
  icon: MEASURE_ICON.CHANNEL,
5243
5213
  measure: MEASURE.ORDERS_CM1,
5244
5214
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5245
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5246
5215
  valueType: MeasureValueType.CURRENCY,
5247
5216
  decimalPlaces: 2,
5248
5217
  useCompactNotation: true,
@@ -5253,9 +5222,9 @@ export const ORDERS_MEASURES_MAP = {
5253
5222
  },
5254
5223
  [MEASURE.ORDERS_CM1_PERCENT]: {
5255
5224
  priority: 31,
5256
- title: 'CM1 % (Gross Margin %)',
5225
+ title: 'CM1 %',
5257
5226
  shortTitle: 'CM1 %',
5258
- description: 'CM1 as a percentage of Net Revenue.',
5227
+ description: 'CM1 (Gross Margin) % as a percentage of Net Revenue.',
5259
5228
  sumPrefix: '',
5260
5229
  sumSuffix: '%',
5261
5230
  avgPrefix: '',
@@ -5263,7 +5232,6 @@ export const ORDERS_MEASURES_MAP = {
5263
5232
  icon: MEASURE_ICON.CHANNEL,
5264
5233
  measure: MEASURE.ORDERS_CM1_PERCENT,
5265
5234
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5266
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5267
5235
  valueType: MeasureValueType.PERCENTAGE,
5268
5236
  decimalPlaces: 2,
5269
5237
  useCompactNotation: false,
@@ -5276,15 +5244,14 @@ export const ORDERS_MEASURES_MAP = {
5276
5244
  priority: 11,
5277
5245
  title: 'New Customer CM1 (Gross Margin)',
5278
5246
  shortTitle: 'NC CM1',
5279
- description: 'New customer Net Revenue minus Total COGS. Includes impact of returns/discounts.',
5247
+ description: 'New Customer CM1 (Gross Margin) is New Customer Net Revenue minus total applicable costs for this margin level.',
5280
5248
  sumPrefix: '$',
5281
5249
  sumSuffix: '',
5282
5250
  avgPrefix: '$',
5283
5251
  avgSuffix: '',
5284
- icon: MEASURE_ICON.CHANNEL,
5252
+ icon: MEASURE_ICON.SHOPIFY,
5285
5253
  measure: MEASURE.ORDERS_NEW_CUSTOMER_CM1,
5286
5254
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5287
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5288
5255
  valueType: MeasureValueType.CURRENCY,
5289
5256
  decimalPlaces: 2,
5290
5257
  useCompactNotation: true,
@@ -5295,17 +5262,16 @@ export const ORDERS_MEASURES_MAP = {
5295
5262
  },
5296
5263
  [MEASURE.ORDERS_NEW_CUSTOMER_CM1_PERCENT]: {
5297
5264
  priority: 35,
5298
- title: 'New Customer CM1 % (Gross Margin %)',
5265
+ title: 'New Customer CM1 %',
5299
5266
  shortTitle: 'NC CM1 %',
5300
- description: 'NC CM1 as a percentage of NC Net Revenue. Includes impact of returns/discounts.',
5267
+ description: 'New Customer CM1 (Gross Margin) % as a percentage of NC Net Revenue.',
5301
5268
  sumPrefix: '',
5302
5269
  sumSuffix: '%',
5303
5270
  avgPrefix: '',
5304
5271
  avgSuffix: '%',
5305
- icon: MEASURE_ICON.CHANNEL,
5272
+ icon: MEASURE_ICON.SHOPIFY,
5306
5273
  measure: MEASURE.ORDERS_NEW_CUSTOMER_CM1_PERCENT,
5307
5274
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5308
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5309
5275
  valueType: MeasureValueType.PERCENTAGE,
5310
5276
  decimalPlaces: 2,
5311
5277
  useCompactNotation: false,
@@ -5318,15 +5284,14 @@ export const ORDERS_MEASURES_MAP = {
5318
5284
  priority: 21,
5319
5285
  title: 'Returning Customer CM1 (Gross Margin)',
5320
5286
  shortTitle: 'RC CM1',
5321
- description: 'Returning customer Net Revenue minus Total COGS. Includes impact of returns/discounts.',
5287
+ description: 'Returning Customer CM1 (Gross Margin) is Returning Customer Net Revenue minus total applicable costs for this margin level.',
5322
5288
  sumPrefix: '$',
5323
5289
  sumSuffix: '',
5324
5290
  avgPrefix: '$',
5325
5291
  avgSuffix: '',
5326
- icon: MEASURE_ICON.CHANNEL,
5292
+ icon: MEASURE_ICON.SHOPIFY,
5327
5293
  measure: MEASURE.ORDERS_RETURNING_CUSTOMER_CM1,
5328
5294
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5329
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5330
5295
  valueType: MeasureValueType.CURRENCY,
5331
5296
  decimalPlaces: 2,
5332
5297
  useCompactNotation: true,
@@ -5337,17 +5302,16 @@ export const ORDERS_MEASURES_MAP = {
5337
5302
  },
5338
5303
  [MEASURE.ORDERS_RETURNING_CUSTOMER_CM1_PERCENT]: {
5339
5304
  priority: 39,
5340
- title: 'Returning Customer CM1 % (Gross Margin %)',
5305
+ title: 'Returning Customer CM1 %',
5341
5306
  shortTitle: 'RC CM1 %',
5342
- description: 'RC CM1 as a percentage of RC Net Revenue. Includes impact of returns/discounts.',
5307
+ description: 'Returning Customer CM1 (Gross Margin) % as a percentage of RC Net Revenue.',
5343
5308
  sumPrefix: '',
5344
5309
  sumSuffix: '%',
5345
5310
  avgPrefix: '',
5346
5311
  avgSuffix: '%',
5347
- icon: MEASURE_ICON.CHANNEL,
5312
+ icon: MEASURE_ICON.SHOPIFY,
5348
5313
  measure: MEASURE.ORDERS_RETURNING_CUSTOMER_CM1_PERCENT,
5349
5314
  category: MEASURE_CATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5350
- subcategory: MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
5351
5315
  valueType: MeasureValueType.PERCENTAGE,
5352
5316
  decimalPlaces: 2,
5353
5317
  useCompactNotation: false,