@adtrackify/at-tracking-event-types 3.4.12 → 3.4.14

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Files changed (15) hide show
  1. package/dist/cjs/types/api/measures/definitions/facebook-measure-definitions.js +493 -507
  2. package/dist/cjs/types/api/measures/definitions/facebook-measure-definitions.js.map +1 -1
  3. package/dist/cjs/types/api/measures/definitions/google-measure-definitions.js +96 -95
  4. package/dist/cjs/types/api/measures/definitions/google-measure-definitions.js.map +1 -1
  5. package/dist/cjs/types/api/measures/measures.d.ts +23 -22
  6. package/dist/cjs/types/api/measures/measures.js +22 -21
  7. package/dist/cjs/types/api/measures/measures.js.map +1 -1
  8. package/dist/esm/types/api/measures/definitions/facebook-measure-definitions.js +493 -507
  9. package/dist/esm/types/api/measures/definitions/facebook-measure-definitions.js.map +1 -1
  10. package/dist/esm/types/api/measures/definitions/google-measure-definitions.js +96 -95
  11. package/dist/esm/types/api/measures/definitions/google-measure-definitions.js.map +1 -1
  12. package/dist/esm/types/api/measures/measures.d.ts +23 -22
  13. package/dist/esm/types/api/measures/measures.js +22 -21
  14. package/dist/esm/types/api/measures/measures.js.map +1 -1
  15. package/package.json +1 -1
package/dist/cjs/types/api/measures/definitions/facebook-measure-definitions.js CHANGED
@@ -6,36 +6,6 @@ const measure_categories_js_1 = require("./measure-categories.js");
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  const measure_value_type_js_1 = require("./measure-value-type.js");
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  const measure_applicable_contexts_js_1 = require("./measure-applicable-contexts.js");
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  exports.FACEBOOK_MEASURES_MAP = {
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- [measures_js_1.MEASURE.CHANNEL_FB_CLICKS]: {
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- title: 'Meta Clicks',
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- description: 'The number of clicks on your Meta ads.',
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- sumPrefix: '',
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- sumSuffix: '',
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- avgPrefix: '',
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- avgSuffix: '',
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- icon: 'facebook',
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- measure: measures_js_1.MEASURE.CHANNEL_FB_CLICKS,
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- category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
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- valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
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- decimalPlaces: 0,
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- useCompactNotation: false,
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- applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
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- },
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- [measures_js_1.MEASURE.CHANNEL_FB_IMPRESSIONS]: {
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- title: 'Meta Impressions',
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- description: 'The number of times your Meta ads were shown.',
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- sumPrefix: '',
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- sumSuffix: '',
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- avgPrefix: '',
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- avgSuffix: '',
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- icon: 'facebook',
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- measure: measures_js_1.MEASURE.CHANNEL_FB_IMPRESSIONS,
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- category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
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- valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
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- decimalPlaces: 0,
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- useCompactNotation: false,
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- applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
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- },
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  [measures_js_1.MEASURE.CHANNEL_FB_SPEND]: {
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  title: 'Meta Spend',
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  description: 'The total amount spent on your Meta ads.',
@@ -51,48 +21,18 @@ exports.FACEBOOK_MEASURES_MAP = {
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  useCompactNotation: true,
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  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
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  },
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- [measures_js_1.MEASURE.CHANNEL_FB_ROAS]: {
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- title: 'Meta ROAS',
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- description: 'The return on ad spend from your Meta ads.',
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+ [measures_js_1.MEASURE.CHANNEL_FB_IMPRESSIONS]: {
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+ title: 'Meta Impressions',
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+ description: 'The number of times your Meta ads were shown.',
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  sumPrefix: '',
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- sumSuffix: 'x',
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- avgPrefix: '',
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- avgSuffix: 'x',
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- icon: 'facebook',
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- measure: measures_js_1.MEASURE.CHANNEL_FB_ROAS,
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- category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
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- valueType: measure_value_type_js_1.MeasureValueType.MULTIPLIER,
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- decimalPlaces: 2,
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- useCompactNotation: false,
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- applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
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- },
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- [measures_js_1.MEASURE.CHANNEL_FB_CPC]: {
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- title: 'Meta CPC',
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- description: 'The cost per click on your Meta ads.',
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- sumPrefix: '$',
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  sumSuffix: '',
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- avgPrefix: '$',
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- avgSuffix: '',
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- icon: 'facebook',
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- measure: measures_js_1.MEASURE.CHANNEL_FB_CPC,
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- category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
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- valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
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- decimalPlaces: 2,
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- useCompactNotation: true,
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- applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
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- },
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- [measures_js_1.MEASURE.CHANNEL_FB_CTR]: {
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- title: 'Meta CTR',
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- description: 'The percentage of impressions that resulted in clicks.',
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- sumPrefix: '',
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- sumSuffix: '%',
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  avgPrefix: '',
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- avgSuffix: '%',
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+ avgSuffix: '',
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  icon: 'facebook',
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- measure: measures_js_1.MEASURE.CHANNEL_FB_CTR,
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+ measure: measures_js_1.MEASURE.CHANNEL_FB_IMPRESSIONS,
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  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
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- valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
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- decimalPlaces: 2,
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+ valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
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+ decimalPlaces: 0,
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  useCompactNotation: false,
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  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
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  },
@@ -111,52 +51,6 @@ exports.FACEBOOK_MEASURES_MAP = {
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  useCompactNotation: true,
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  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
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  },
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- [measures_js_1.MEASURE.CHANNEL_FB_CPA]: {
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- title: 'Meta CPA',
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- description: 'The cost per purchase conversion from your Meta ads.',
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- sumPrefix: '$',
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- sumSuffix: '',
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- avgPrefix: '$',
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- avgSuffix: '',
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- icon: 'facebook',
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- measure: measures_js_1.MEASURE.CHANNEL_FB_CPA,
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- category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
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- valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
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- decimalPlaces: 2,
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- useCompactNotation: true,
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- applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
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- aliases: [measures_js_1.MEASURE.CHANNEL_FB_PURCHASES_COST]
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- },
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- [measures_js_1.MEASURE.CHANNEL_FB_PURCHASES]: {
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- title: 'Meta Purchases',
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- description: 'The number of purchases attributed to your Meta ads.',
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- sumPrefix: '',
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- sumSuffix: '',
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- avgPrefix: '',
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- avgSuffix: '',
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- icon: 'facebook',
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- measure: measures_js_1.MEASURE.CHANNEL_FB_PURCHASES,
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- category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
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- valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
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- decimalPlaces: 0,
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- useCompactNotation: false,
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- applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
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- },
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- [measures_js_1.MEASURE.CHANNEL_FB_PURCHASES_VALUE]: {
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- title: 'Meta Purchases Value',
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- description: 'The total revenue from purchases attributed to your Meta ads.',
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- sumPrefix: '$',
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- sumSuffix: '',
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- avgPrefix: '$',
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- avgSuffix: '',
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- icon: 'facebook',
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- measure: measures_js_1.MEASURE.CHANNEL_FB_PURCHASES_VALUE,
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- category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
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- valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
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- decimalPlaces: 2,
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- useCompactNotation: true,
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- applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
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- },
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  [measures_js_1.MEASURE.CHANNEL_FB_FREQUENCY]: {
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  title: 'Meta Frequency',
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  description: 'The average number of times each person saw your Meta ads.',
@@ -172,123 +66,108 @@ exports.FACEBOOK_MEASURES_MAP = {
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  useCompactNotation: false,
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  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
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  },
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- [measures_js_1.MEASURE.CHANNEL_FB_NEW_CUSTOMER_ROAS]: {
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- title: 'Meta New Customer ROAS',
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- description: 'The return on ad spend from new customers acquired via Meta ads.',
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+ [measures_js_1.MEASURE.CHANNEL_FB_REACH]: {
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+ title: 'Meta Reach',
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+ description: 'The number of unique people who saw your Meta ads.',
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  sumPrefix: '',
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- sumSuffix: 'x',
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+ sumSuffix: '',
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  avgPrefix: '',
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- avgSuffix: 'x',
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+ avgSuffix: '',
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  icon: 'facebook',
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- measure: measures_js_1.MEASURE.CHANNEL_FB_NEW_CUSTOMER_ROAS,
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+ measure: measures_js_1.MEASURE.CHANNEL_FB_REACH,
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  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
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- valueType: measure_value_type_js_1.MeasureValueType.MULTIPLIER,
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- decimalPlaces: 2,
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+ valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
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+ decimalPlaces: 0,
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  useCompactNotation: false,
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  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
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  },
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- [measures_js_1.MEASURE.CHANNEL_FB_NEW_CUSTOMER_CPA]: {
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- title: 'Meta New Customer CPA',
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- description: 'The cost per acquisition for new customers from Meta ads.',
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+ [measures_js_1.MEASURE.CHANNEL_FB_CPP]: {
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+ title: 'Meta CPP',
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+ description: 'The cost per 1,000 people reached by your Meta ads.',
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  sumPrefix: '$',
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  sumSuffix: '',
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  avgPrefix: '$',
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  avgSuffix: '',
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  icon: 'facebook',
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- measure: measures_js_1.MEASURE.CHANNEL_FB_NEW_CUSTOMER_CPA,
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+ measure: measures_js_1.MEASURE.CHANNEL_FB_CPP,
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  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
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  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
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  decimalPlaces: 2,
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  useCompactNotation: true,
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  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
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  },
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- [measures_js_1.MEASURE.CHANNEL_FB_NEW_CUSTOMER_PURCHASES]: {
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- title: 'Meta New Customer Purchases',
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- description: 'The number of new customer purchases attributed to your Meta ads.',
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+ [measures_js_1.MEASURE.CHANNEL_FB_CLICKS]: {
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+ title: 'Meta Clicks',
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+ description: 'The number of clicks on your Meta ads.',
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  sumPrefix: '',
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  sumSuffix: '',
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  avgPrefix: '',
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  avgSuffix: '',
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  icon: 'facebook',
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- measure: measures_js_1.MEASURE.CHANNEL_FB_NEW_CUSTOMER_PURCHASES,
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+ measure: measures_js_1.MEASURE.CHANNEL_FB_CLICKS,
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  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
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  valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
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  decimalPlaces: 0,
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  useCompactNotation: false,
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  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
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  },
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- [measures_js_1.MEASURE.CHANNEL_FB_NEW_CUSTOMER_PURCHASES_VALUE]: {
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- title: 'Meta New Customer Purchases Value',
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- description: 'The total revenue from new customer purchases attributed to your Meta ads.',
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+ [measures_js_1.MEASURE.CHANNEL_FB_CPC]: {
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+ title: 'Meta CPC',
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+ description: 'The cost per click on your Meta ads.',
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  sumPrefix: '$',
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  sumSuffix: '',
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  avgPrefix: '$',
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  avgSuffix: '',
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  icon: 'facebook',
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- measure: measures_js_1.MEASURE.CHANNEL_FB_NEW_CUSTOMER_PURCHASES_VALUE,
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+ measure: measures_js_1.MEASURE.CHANNEL_FB_CPC,
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  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
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  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
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  decimalPlaces: 2,
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  useCompactNotation: true,
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  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
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  },
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- [measures_js_1.MEASURE.CHANNEL_FB_NEW_CUSTOMER_PURCHASES_COST]: {
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- title: 'Meta Cost per New Customer Purchase',
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- description: 'The cost per new customer purchase attributed to your Meta ads.',
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- sumPrefix: '$',
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- sumSuffix: '',
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- avgPrefix: '$',
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- avgSuffix: '',
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+ [measures_js_1.MEASURE.CHANNEL_FB_CTR]: {
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+ title: 'Meta CTR',
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+ description: 'The percentage of impressions that resulted in clicks.',
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+ sumPrefix: '',
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+ sumSuffix: '%',
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+ avgPrefix: '',
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+ avgSuffix: '%',
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  icon: 'facebook',
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- measure: measures_js_1.MEASURE.CHANNEL_FB_NEW_CUSTOMER_PURCHASES_COST,
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+ measure: measures_js_1.MEASURE.CHANNEL_FB_CTR,
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  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
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- valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
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+ valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
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  decimalPlaces: 2,
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- useCompactNotation: true,
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+ useCompactNotation: false,
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  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
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  },
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- [measures_js_1.MEASURE.CHANNEL_FB_REACH]: {
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- title: 'Meta Reach',
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- description: 'The number of unique people who saw your Meta ads.',
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+ [measures_js_1.MEASURE.CHANNEL_FB_UNIQUE_CLICKS]: {
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+ title: 'Meta Unique Clicks',
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+ description: 'The number of unique people who clicked on your Meta ads.',
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  sumPrefix: '',
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  sumSuffix: '',
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  avgPrefix: '',
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  avgSuffix: '',
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  icon: 'facebook',
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- measure: measures_js_1.MEASURE.CHANNEL_FB_REACH,
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+ measure: measures_js_1.MEASURE.CHANNEL_FB_UNIQUE_CLICKS,
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  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
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  valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
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  decimalPlaces: 0,
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  useCompactNotation: false,
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  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
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  },
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- [measures_js_1.MEASURE.CHANNEL_FB_CPP]: {
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- title: 'Meta CPP',
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- description: 'The cost per 1,000 people reached by your Meta ads.',
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- sumPrefix: '$',
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- sumSuffix: '',
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- avgPrefix: '$',
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- avgSuffix: '',
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- icon: 'facebook',
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- measure: measures_js_1.MEASURE.CHANNEL_FB_CPP,
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- category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
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- valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
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- decimalPlaces: 2,
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- useCompactNotation: true,
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- applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
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- },
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- [measures_js_1.MEASURE.CHANNEL_FB_UNIQUE_CLICKS]: {
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- title: 'Meta Unique Clicks',
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- description: 'The number of unique people who clicked on your Meta ads.',
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+ [measures_js_1.MEASURE.CHANNEL_FB_UNIQUE_CLICKS_CTR]: {
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+ title: 'Meta Unique Clicks CTR',
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+ description: 'The percentage of people who clicked on your ad at least once.',
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  sumPrefix: '',
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- sumSuffix: '',
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+ sumSuffix: '%',
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  avgPrefix: '',
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- avgSuffix: '',
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+ avgSuffix: '%',
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  icon: 'facebook',
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- measure: measures_js_1.MEASURE.CHANNEL_FB_UNIQUE_CLICKS,
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+ measure: measures_js_1.MEASURE.CHANNEL_FB_UNIQUE_CLICKS_CTR,
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  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
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- valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
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- decimalPlaces: 0,
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+ valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
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+ decimalPlaces: 2,
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  useCompactNotation: false,
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  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
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  },
@@ -322,6 +201,21 @@ exports.FACEBOOK_MEASURES_MAP = {
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  useCompactNotation: false,
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  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
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  },
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+ [measures_js_1.MEASURE.CHANNEL_FB_INLINE_CLICKS_CTR]: {
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+ title: 'Meta Inline Clicks CTR',
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+ description: 'The percentage of impressions that resulted in inline link clicks.',
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+ sumPrefix: '',
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+ sumSuffix: '%',
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+ avgPrefix: '',
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+ avgSuffix: '%',
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+ icon: 'facebook',
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+ measure: measures_js_1.MEASURE.CHANNEL_FB_INLINE_CLICKS_CTR,
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+ category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
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+ valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
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+ decimalPlaces: 2,
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+ useCompactNotation: false,
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+ applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
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+ },
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  [measures_js_1.MEASURE.CHANNEL_FB_COST_PER_INLINE_CLICK]: {
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  title: 'Meta Cost per Inline Click',
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  description: 'The average cost per inline click on your Meta ads.',
@@ -352,6 +246,21 @@ exports.FACEBOOK_MEASURES_MAP = {
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  useCompactNotation: false,
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  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
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  },
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+ [measures_js_1.MEASURE.CHANNEL_FB_OUTBOUND_CLICKS_CTR]: {
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+ title: 'Meta Outbound Clicks CTR',
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+ description: 'The percentage of impressions that resulted in outbound clicks.',
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+ sumPrefix: '',
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+ sumSuffix: '%',
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+ avgPrefix: '',
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+ avgSuffix: '%',
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+ icon: 'facebook',
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+ measure: measures_js_1.MEASURE.CHANNEL_FB_OUTBOUND_CLICKS_CTR,
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+ category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
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+ valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
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+ decimalPlaces: 2,
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+ useCompactNotation: false,
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+ applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
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+ },
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  [measures_js_1.MEASURE.CHANNEL_FB_COST_PER_OUTBOUND_CLICK]: {
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  title: 'Meta Cost per Outbound Click',
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  description: 'The average cost per click that took people off Meta.',
@@ -367,981 +276,1013 @@ exports.FACEBOOK_MEASURES_MAP = {
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  useCompactNotation: true,
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  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
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  },
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- [measures_js_1.MEASURE.CHANNEL_FB_VIEW_CONTENTS]: {
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- title: 'Meta View Contents',
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- description: 'The number of product or content page views attributed to your Meta ads.',
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+ [measures_js_1.MEASURE.CHANNEL_FB_LINK_CLICKS]: {
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+ title: 'Meta Link Clicks',
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+ description: 'The number of clicks on links in your Meta ads.',
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  sumPrefix: '',
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  sumSuffix: '',
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  avgPrefix: '',
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  avgSuffix: '',
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  icon: 'facebook',
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- measure: measures_js_1.MEASURE.CHANNEL_FB_VIEW_CONTENTS,
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+ measure: measures_js_1.MEASURE.CHANNEL_FB_LINK_CLICKS,
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  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
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  valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
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  decimalPlaces: 0,
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  useCompactNotation: false,
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  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
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  },
385
- [measures_js_1.MEASURE.CHANNEL_FB_VIEW_CONTENTS_VALUE]: {
386
- title: 'Meta View Contents Value',
387
- description: 'The total value of products viewed from your Meta ads.',
388
- sumPrefix: '$',
389
- sumSuffix: '',
390
- avgPrefix: '$',
391
- avgSuffix: '',
294
+ [measures_js_1.MEASURE.CHANNEL_FB_LINK_CLICKS_CTR]: {
295
+ title: 'Meta Link Clicks CTR',
296
+ description: 'The percentage of impressions that resulted in link clicks.',
297
+ sumPrefix: '',
298
+ sumSuffix: '%',
299
+ avgPrefix: '',
300
+ avgSuffix: '%',
392
301
  icon: 'facebook',
393
- measure: measures_js_1.MEASURE.CHANNEL_FB_VIEW_CONTENTS_VALUE,
302
+ measure: measures_js_1.MEASURE.CHANNEL_FB_LINK_CLICKS_CTR,
394
303
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
395
- valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
304
+ valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
396
305
  decimalPlaces: 2,
397
- useCompactNotation: true,
306
+ useCompactNotation: false,
398
307
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
399
308
  },
400
- [measures_js_1.MEASURE.CHANNEL_FB_VIEW_CONTENTS_COST]: {
401
- title: 'Meta Cost per View Content',
402
- description: 'The cost per product or content page view from your Meta ads.',
309
+ [measures_js_1.MEASURE.CHANNEL_FB_COST_PER_LINK_CLICK]: {
310
+ title: 'Meta Cost per Link Click',
311
+ description: 'The average cost per link click on your Meta ads.',
403
312
  sumPrefix: '$',
404
313
  sumSuffix: '',
405
314
  avgPrefix: '$',
406
315
  avgSuffix: '',
407
316
  icon: 'facebook',
408
- measure: measures_js_1.MEASURE.CHANNEL_FB_VIEW_CONTENTS_COST,
317
+ measure: measures_js_1.MEASURE.CHANNEL_FB_COST_PER_LINK_CLICK,
409
318
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
410
319
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
411
320
  decimalPlaces: 2,
412
321
  useCompactNotation: true,
413
322
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
414
323
  },
415
- [measures_js_1.MEASURE.CHANNEL_FB_ADD_TO_CARTS]: {
416
- title: 'Meta Add to Carts',
417
- description: 'The number of add to cart actions attributed to your Meta ads.',
324
+ [measures_js_1.MEASURE.CHANNEL_FB_PURCHASES]: {
325
+ title: 'Meta Purchases',
326
+ description: 'The number of purchases attributed to your Meta ads.',
418
327
  sumPrefix: '',
419
328
  sumSuffix: '',
420
329
  avgPrefix: '',
421
330
  avgSuffix: '',
422
331
  icon: 'facebook',
423
- measure: measures_js_1.MEASURE.CHANNEL_FB_ADD_TO_CARTS,
332
+ measure: measures_js_1.MEASURE.CHANNEL_FB_PURCHASES,
424
333
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
425
334
  valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
426
335
  decimalPlaces: 0,
427
336
  useCompactNotation: false,
428
337
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
429
338
  },
430
- [measures_js_1.MEASURE.CHANNEL_FB_ADD_TO_CARTS_VALUE]: {
431
- title: 'Meta Add to Carts Value',
432
- description: 'The total value of products added to cart from your Meta ads.',
339
+ [measures_js_1.MEASURE.CHANNEL_FB_PURCHASES_VALUE]: {
340
+ title: 'Meta Purchases Value',
341
+ description: 'The total revenue from purchases attributed to your Meta ads.',
433
342
  sumPrefix: '$',
434
343
  sumSuffix: '',
435
344
  avgPrefix: '$',
436
345
  avgSuffix: '',
437
346
  icon: 'facebook',
438
- measure: measures_js_1.MEASURE.CHANNEL_FB_ADD_TO_CARTS_VALUE,
347
+ measure: measures_js_1.MEASURE.CHANNEL_FB_PURCHASES_VALUE,
439
348
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
440
349
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
441
350
  decimalPlaces: 2,
442
351
  useCompactNotation: true,
443
352
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
444
353
  },
445
- [measures_js_1.MEASURE.CHANNEL_FB_ADD_TO_CARTS_COST]: {
446
- title: 'Meta Cost per Add to Cart',
447
- description: 'The cost per add to cart action from your Meta ads.',
354
+ [measures_js_1.MEASURE.CHANNEL_FB_CPA]: {
355
+ title: 'Meta CPA',
356
+ description: 'The cost per purchase conversion from your Meta ads.',
448
357
  sumPrefix: '$',
449
358
  sumSuffix: '',
450
359
  avgPrefix: '$',
451
360
  avgSuffix: '',
452
361
  icon: 'facebook',
453
- measure: measures_js_1.MEASURE.CHANNEL_FB_ADD_TO_CARTS_COST,
362
+ measure: measures_js_1.MEASURE.CHANNEL_FB_CPA,
454
363
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
455
364
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
456
365
  decimalPlaces: 2,
457
366
  useCompactNotation: true,
367
+ applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
368
+ aliases: [measures_js_1.MEASURE.CHANNEL_FB_PURCHASES_COST]
369
+ },
370
+ [measures_js_1.MEASURE.CHANNEL_FB_ROAS]: {
371
+ title: 'Meta ROAS',
372
+ description: 'The return on ad spend from your Meta ads.',
373
+ sumPrefix: '',
374
+ sumSuffix: 'x',
375
+ avgPrefix: '',
376
+ avgSuffix: 'x',
377
+ icon: 'facebook',
378
+ measure: measures_js_1.MEASURE.CHANNEL_FB_ROAS,
379
+ category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
380
+ valueType: measure_value_type_js_1.MeasureValueType.MULTIPLIER,
381
+ decimalPlaces: 2,
382
+ useCompactNotation: false,
458
383
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
459
384
  },
460
- [measures_js_1.MEASURE.CHANNEL_FB_INITIATE_CHECKOUTS]: {
461
- title: 'Meta Initiate Checkouts',
462
- description: 'The number of checkout initiations attributed to your Meta ads.',
385
+ [measures_js_1.MEASURE.CHANNEL_FB_NEW_CUSTOMER_PURCHASES]: {
386
+ title: 'Meta New Customer Purchases',
387
+ description: 'The number of new customer purchases attributed to your Meta ads.',
463
388
  sumPrefix: '',
464
389
  sumSuffix: '',
465
390
  avgPrefix: '',
466
391
  avgSuffix: '',
467
392
  icon: 'facebook',
468
- measure: measures_js_1.MEASURE.CHANNEL_FB_INITIATE_CHECKOUTS,
393
+ measure: measures_js_1.MEASURE.CHANNEL_FB_NEW_CUSTOMER_PURCHASES,
469
394
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
470
395
  valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
471
396
  decimalPlaces: 0,
472
397
  useCompactNotation: false,
473
398
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
474
399
  },
475
- [measures_js_1.MEASURE.CHANNEL_FB_INITIATE_CHECKOUTS_VALUE]: {
476
- title: 'Meta Initiate Checkouts Value',
477
- description: 'The total value of carts at checkout from your Meta ads.',
400
+ [measures_js_1.MEASURE.CHANNEL_FB_NEW_CUSTOMER_PURCHASES_VALUE]: {
401
+ title: 'Meta New Customer Purchases Value',
402
+ description: 'The total revenue from new customer purchases attributed to your Meta ads.',
478
403
  sumPrefix: '$',
479
404
  sumSuffix: '',
480
405
  avgPrefix: '$',
481
406
  avgSuffix: '',
482
407
  icon: 'facebook',
483
- measure: measures_js_1.MEASURE.CHANNEL_FB_INITIATE_CHECKOUTS_VALUE,
408
+ measure: measures_js_1.MEASURE.CHANNEL_FB_NEW_CUSTOMER_PURCHASES_VALUE,
484
409
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
485
410
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
486
411
  decimalPlaces: 2,
487
412
  useCompactNotation: true,
488
413
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
489
414
  },
490
- [measures_js_1.MEASURE.CHANNEL_FB_INITIATE_CHECKOUTS_COST]: {
491
- title: 'Meta Cost per Initiate Checkout',
492
- description: 'The cost per checkout initiation from your Meta ads.',
415
+ [measures_js_1.MEASURE.CHANNEL_FB_NEW_CUSTOMER_CPA]: {
416
+ title: 'Meta New Customer CPA',
417
+ description: 'The cost per acquisition for new customers from Meta ads.',
493
418
  sumPrefix: '$',
494
419
  sumSuffix: '',
495
420
  avgPrefix: '$',
496
421
  avgSuffix: '',
497
422
  icon: 'facebook',
498
- measure: measures_js_1.MEASURE.CHANNEL_FB_INITIATE_CHECKOUTS_COST,
423
+ measure: measures_js_1.MEASURE.CHANNEL_FB_NEW_CUSTOMER_CPA,
499
424
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
500
425
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
501
426
  decimalPlaces: 2,
502
427
  useCompactNotation: true,
428
+ applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS,
429
+ aliases: [measures_js_1.MEASURE.CHANNEL_FB_NEW_CUSTOMER_PURCHASES_COST]
430
+ },
431
+ [measures_js_1.MEASURE.CHANNEL_FB_NEW_CUSTOMER_ROAS]: {
432
+ title: 'Meta New Customer ROAS',
433
+ description: 'The return on ad spend from new customers acquired via Meta ads.',
434
+ sumPrefix: '',
435
+ sumSuffix: 'x',
436
+ avgPrefix: '',
437
+ avgSuffix: 'x',
438
+ icon: 'facebook',
439
+ measure: measures_js_1.MEASURE.CHANNEL_FB_NEW_CUSTOMER_ROAS,
440
+ category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
441
+ valueType: measure_value_type_js_1.MeasureValueType.MULTIPLIER,
442
+ decimalPlaces: 2,
443
+ useCompactNotation: false,
503
444
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
504
445
  },
505
- [measures_js_1.MEASURE.CHANNEL_FB_LEADS]: {
506
- title: 'Meta Leads',
507
- description: 'The number of leads generated from your Meta ads.',
446
+ [measures_js_1.MEASURE.CHANNEL_FB_VIEW_CONTENTS]: {
447
+ title: 'Meta View Contents',
448
+ description: 'The number of product or content page views attributed to your Meta ads.',
508
449
  sumPrefix: '',
509
450
  sumSuffix: '',
510
451
  avgPrefix: '',
511
452
  avgSuffix: '',
512
453
  icon: 'facebook',
513
- measure: measures_js_1.MEASURE.CHANNEL_FB_LEADS,
454
+ measure: measures_js_1.MEASURE.CHANNEL_FB_VIEW_CONTENTS,
514
455
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
515
456
  valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
516
457
  decimalPlaces: 0,
517
458
  useCompactNotation: false,
518
459
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
519
460
  },
520
- [measures_js_1.MEASURE.CHANNEL_FB_LEADS_VALUE]: {
521
- title: 'Meta Leads Value',
522
- description: 'The total value of leads generated from your Meta ads.',
461
+ [measures_js_1.MEASURE.CHANNEL_FB_VIEW_CONTENTS_VALUE]: {
462
+ title: 'Meta View Contents Value',
463
+ description: 'The total value of products viewed from your Meta ads.',
523
464
  sumPrefix: '$',
524
465
  sumSuffix: '',
525
466
  avgPrefix: '$',
526
467
  avgSuffix: '',
527
468
  icon: 'facebook',
528
- measure: measures_js_1.MEASURE.CHANNEL_FB_LEADS_VALUE,
469
+ measure: measures_js_1.MEASURE.CHANNEL_FB_VIEW_CONTENTS_VALUE,
529
470
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
530
471
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
531
472
  decimalPlaces: 2,
532
473
  useCompactNotation: true,
533
474
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
534
475
  },
535
- [measures_js_1.MEASURE.CHANNEL_FB_LEADS_COST]: {
536
- title: 'Meta Cost per Lead',
537
- description: 'The cost per lead generated from your Meta ads.',
476
+ [measures_js_1.MEASURE.CHANNEL_FB_VIEW_CONTENTS_COST]: {
477
+ title: 'Meta Cost per View Content',
478
+ description: 'The cost per product or content page view from your Meta ads.',
538
479
  sumPrefix: '$',
539
480
  sumSuffix: '',
540
481
  avgPrefix: '$',
541
482
  avgSuffix: '',
542
483
  icon: 'facebook',
543
- measure: measures_js_1.MEASURE.CHANNEL_FB_LEADS_COST,
484
+ measure: measures_js_1.MEASURE.CHANNEL_FB_VIEW_CONTENTS_COST,
544
485
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
545
486
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
546
487
  decimalPlaces: 2,
547
488
  useCompactNotation: true,
548
489
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
549
490
  },
550
- [measures_js_1.MEASURE.CHANNEL_FB_APPOINTMENT_SCHEDULES]: {
551
- title: 'Meta Appointments Scheduled',
552
- description: 'The number of appointments scheduled from your Meta ads.',
491
+ [measures_js_1.MEASURE.CHANNEL_FB_ADD_TO_CARTS]: {
492
+ title: 'Meta Add to Carts',
493
+ description: 'The number of add to cart actions attributed to your Meta ads.',
553
494
  sumPrefix: '',
554
495
  sumSuffix: '',
555
496
  avgPrefix: '',
556
497
  avgSuffix: '',
557
498
  icon: 'facebook',
558
- measure: measures_js_1.MEASURE.CHANNEL_FB_APPOINTMENT_SCHEDULES,
499
+ measure: measures_js_1.MEASURE.CHANNEL_FB_ADD_TO_CARTS,
559
500
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
560
501
  valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
561
502
  decimalPlaces: 0,
562
503
  useCompactNotation: false,
563
504
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
564
505
  },
565
- [measures_js_1.MEASURE.CHANNEL_FB_APPOINTMENT_SCHEDULES_VALUE]: {
566
- title: 'Meta Appointments Scheduled Value',
567
- description: 'The total value of appointments scheduled from your Meta ads.',
506
+ [measures_js_1.MEASURE.CHANNEL_FB_ADD_TO_CARTS_VALUE]: {
507
+ title: 'Meta Add to Carts Value',
508
+ description: 'The total value of products added to cart from your Meta ads.',
568
509
  sumPrefix: '$',
569
510
  sumSuffix: '',
570
511
  avgPrefix: '$',
571
512
  avgSuffix: '',
572
513
  icon: 'facebook',
573
- measure: measures_js_1.MEASURE.CHANNEL_FB_APPOINTMENT_SCHEDULES_VALUE,
514
+ measure: measures_js_1.MEASURE.CHANNEL_FB_ADD_TO_CARTS_VALUE,
574
515
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
575
516
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
576
517
  decimalPlaces: 2,
577
518
  useCompactNotation: true,
578
519
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
579
520
  },
580
- [measures_js_1.MEASURE.CHANNEL_FB_APPOINTMENT_SCHEDULES_COST]: {
581
- title: 'Meta Cost per Appointment Scheduled',
582
- description: 'The cost per appointment scheduled from your Meta ads.',
521
+ [measures_js_1.MEASURE.CHANNEL_FB_ADD_TO_CARTS_COST]: {
522
+ title: 'Meta Cost per Add to Cart',
523
+ description: 'The cost per add to cart action from your Meta ads.',
583
524
  sumPrefix: '$',
584
525
  sumSuffix: '',
585
526
  avgPrefix: '$',
586
527
  avgSuffix: '',
587
528
  icon: 'facebook',
588
- measure: measures_js_1.MEASURE.CHANNEL_FB_APPOINTMENT_SCHEDULES_COST,
529
+ measure: measures_js_1.MEASURE.CHANNEL_FB_ADD_TO_CARTS_COST,
589
530
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
590
531
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
591
532
  decimalPlaces: 2,
592
533
  useCompactNotation: true,
593
534
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
594
535
  },
595
- [measures_js_1.MEASURE.CHANNEL_FB_SUBSCRIBES]: {
596
- title: 'Meta Subscriptions',
597
- description: 'The number of subscription sign-ups from your Meta ads.',
536
+ [measures_js_1.MEASURE.CHANNEL_FB_INITIATE_CHECKOUTS]: {
537
+ title: 'Meta Initiate Checkouts',
538
+ description: 'The number of checkout initiations attributed to your Meta ads.',
598
539
  sumPrefix: '',
599
540
  sumSuffix: '',
600
541
  avgPrefix: '',
601
542
  avgSuffix: '',
602
543
  icon: 'facebook',
603
- measure: measures_js_1.MEASURE.CHANNEL_FB_SUBSCRIBES,
544
+ measure: measures_js_1.MEASURE.CHANNEL_FB_INITIATE_CHECKOUTS,
604
545
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
605
546
  valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
606
547
  decimalPlaces: 0,
607
548
  useCompactNotation: false,
608
549
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
609
550
  },
610
- [measures_js_1.MEASURE.CHANNEL_FB_SUBSCRIBES_VALUE]: {
611
- title: 'Meta Subscriptions Value',
612
- description: 'The total value of subscriptions from your Meta ads.',
551
+ [measures_js_1.MEASURE.CHANNEL_FB_INITIATE_CHECKOUTS_VALUE]: {
552
+ title: 'Meta Initiate Checkouts Value',
553
+ description: 'The total value of carts at checkout from your Meta ads.',
613
554
  sumPrefix: '$',
614
555
  sumSuffix: '',
615
556
  avgPrefix: '$',
616
557
  avgSuffix: '',
617
558
  icon: 'facebook',
618
- measure: measures_js_1.MEASURE.CHANNEL_FB_SUBSCRIBES_VALUE,
559
+ measure: measures_js_1.MEASURE.CHANNEL_FB_INITIATE_CHECKOUTS_VALUE,
619
560
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
620
561
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
621
562
  decimalPlaces: 2,
622
563
  useCompactNotation: true,
623
564
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
624
565
  },
625
- [measures_js_1.MEASURE.CHANNEL_FB_SUBSCRIBES_COST]: {
626
- title: 'Meta Cost per Subscription',
627
- description: 'The cost per subscription sign-up from your Meta ads.',
566
+ [measures_js_1.MEASURE.CHANNEL_FB_INITIATE_CHECKOUTS_COST]: {
567
+ title: 'Meta Cost per Initiate Checkout',
568
+ description: 'The cost per checkout initiation from your Meta ads.',
628
569
  sumPrefix: '$',
629
570
  sumSuffix: '',
630
571
  avgPrefix: '$',
631
572
  avgSuffix: '',
632
573
  icon: 'facebook',
633
- measure: measures_js_1.MEASURE.CHANNEL_FB_SUBSCRIBES_COST,
574
+ measure: measures_js_1.MEASURE.CHANNEL_FB_INITIATE_CHECKOUTS_COST,
634
575
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
635
576
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
636
577
  decimalPlaces: 2,
637
578
  useCompactNotation: true,
638
579
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
639
580
  },
640
- [measures_js_1.MEASURE.CHANNEL_FB_START_TRIALS]: {
641
- title: 'Meta Trial Starts',
642
- description: 'The number of trial starts from your Meta ads.',
581
+ [measures_js_1.MEASURE.CHANNEL_FB_SEARCHES]: {
582
+ title: 'Meta Searches',
583
+ description: 'The number of on-site searches attributed to your Meta ads.',
643
584
  sumPrefix: '',
644
585
  sumSuffix: '',
645
586
  avgPrefix: '',
646
587
  avgSuffix: '',
647
588
  icon: 'facebook',
648
- measure: measures_js_1.MEASURE.CHANNEL_FB_START_TRIALS,
589
+ measure: measures_js_1.MEASURE.CHANNEL_FB_SEARCHES,
649
590
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
650
591
  valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
651
592
  decimalPlaces: 0,
652
593
  useCompactNotation: false,
653
594
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
654
595
  },
655
- [measures_js_1.MEASURE.CHANNEL_FB_START_TRIALS_VALUE]: {
656
- title: 'Meta Trial Starts Value',
657
- description: 'The total value of trials started from your Meta ads.',
596
+ [measures_js_1.MEASURE.CHANNEL_FB_SEARCHES_VALUE]: {
597
+ title: 'Meta Searches Value',
598
+ description: 'The total value of on-site searches attributed to your Meta ads.',
658
599
  sumPrefix: '$',
659
600
  sumSuffix: '',
660
601
  avgPrefix: '$',
661
602
  avgSuffix: '',
662
603
  icon: 'facebook',
663
- measure: measures_js_1.MEASURE.CHANNEL_FB_START_TRIALS_VALUE,
604
+ measure: measures_js_1.MEASURE.CHANNEL_FB_SEARCHES_VALUE,
664
605
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
665
606
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
666
607
  decimalPlaces: 2,
667
608
  useCompactNotation: true,
668
609
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
669
610
  },
670
- [measures_js_1.MEASURE.CHANNEL_FB_START_TRIALS_COST]: {
671
- title: 'Meta Cost per Trial Start',
672
- description: 'The cost per trial start from your Meta ads.',
611
+ [measures_js_1.MEASURE.CHANNEL_FB_SEARCHES_COST]: {
612
+ title: 'Meta Cost per Search',
613
+ description: 'The cost per on-site search attributed to your Meta ads.',
673
614
  sumPrefix: '$',
674
615
  sumSuffix: '',
675
616
  avgPrefix: '$',
676
617
  avgSuffix: '',
677
618
  icon: 'facebook',
678
- measure: measures_js_1.MEASURE.CHANNEL_FB_START_TRIALS_COST,
619
+ measure: measures_js_1.MEASURE.CHANNEL_FB_SEARCHES_COST,
679
620
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
680
621
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
681
622
  decimalPlaces: 2,
682
623
  useCompactNotation: true,
683
624
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
684
625
  },
685
- [measures_js_1.MEASURE.CHANNEL_FB_SUBMIT_APPLICATIONS]: {
686
- title: 'Meta Application Submissions',
687
- description: 'The number of application submissions from your Meta ads.',
626
+ [measures_js_1.MEASURE.CHANNEL_FB_ADD_TO_WISHLISTS]: {
627
+ title: 'Meta Add to Wishlists',
628
+ description: 'The number of add to wishlist actions attributed to your Meta ads.',
688
629
  sumPrefix: '',
689
630
  sumSuffix: '',
690
631
  avgPrefix: '',
691
632
  avgSuffix: '',
692
633
  icon: 'facebook',
693
- measure: measures_js_1.MEASURE.CHANNEL_FB_SUBMIT_APPLICATIONS,
634
+ measure: measures_js_1.MEASURE.CHANNEL_FB_ADD_TO_WISHLISTS,
694
635
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
695
636
  valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
696
637
  decimalPlaces: 0,
697
638
  useCompactNotation: false,
698
639
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
699
640
  },
700
- [measures_js_1.MEASURE.CHANNEL_FB_SUBMIT_APPLICATIONS_VALUE]: {
701
- title: 'Meta Application Submissions Value',
702
- description: 'The total value of applications submitted from your Meta ads.',
641
+ [measures_js_1.MEASURE.CHANNEL_FB_ADD_TO_WISHLISTS_VALUE]: {
642
+ title: 'Meta Add to Wishlists Value',
643
+ description: 'The total value of products added to wishlist from your Meta ads.',
703
644
  sumPrefix: '$',
704
645
  sumSuffix: '',
705
646
  avgPrefix: '$',
706
647
  avgSuffix: '',
707
648
  icon: 'facebook',
708
- measure: measures_js_1.MEASURE.CHANNEL_FB_SUBMIT_APPLICATIONS_VALUE,
649
+ measure: measures_js_1.MEASURE.CHANNEL_FB_ADD_TO_WISHLISTS_VALUE,
709
650
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
710
651
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
711
652
  decimalPlaces: 2,
712
653
  useCompactNotation: true,
713
654
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
714
655
  },
715
- [measures_js_1.MEASURE.CHANNEL_FB_SUBMIT_APPLICATIONS_COST]: {
716
- title: 'Meta Cost per Application Submission',
717
- description: 'The cost per application submission from your Meta ads.',
656
+ [measures_js_1.MEASURE.CHANNEL_FB_ADD_TO_WISHLISTS_COST]: {
657
+ title: 'Meta Cost per Add to Wishlist',
658
+ description: 'The cost per add to wishlist action from your Meta ads.',
718
659
  sumPrefix: '$',
719
660
  sumSuffix: '',
720
661
  avgPrefix: '$',
721
662
  avgSuffix: '',
722
663
  icon: 'facebook',
723
- measure: measures_js_1.MEASURE.CHANNEL_FB_SUBMIT_APPLICATIONS_COST,
664
+ measure: measures_js_1.MEASURE.CHANNEL_FB_ADD_TO_WISHLISTS_COST,
724
665
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
725
666
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
726
667
  decimalPlaces: 2,
727
668
  useCompactNotation: true,
728
669
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
729
670
  },
730
- [measures_js_1.MEASURE.CHANNEL_FB_APP_INSTALLS]: {
731
- title: 'Meta App Installs',
732
- description: 'The number of app installs from your Meta ads.',
671
+ [measures_js_1.MEASURE.CHANNEL_FB_ENGAGEMENTS]: {
672
+ title: 'Meta Engagements',
673
+ description: 'The total interactions with your Meta ads (likes, comments, shares, etc.).',
733
674
  sumPrefix: '',
734
675
  sumSuffix: '',
735
676
  avgPrefix: '',
736
677
  avgSuffix: '',
737
678
  icon: 'facebook',
738
- measure: measures_js_1.MEASURE.CHANNEL_FB_APP_INSTALLS,
679
+ measure: measures_js_1.MEASURE.CHANNEL_FB_ENGAGEMENTS,
739
680
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
740
681
  valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
741
682
  decimalPlaces: 0,
742
683
  useCompactNotation: false,
743
684
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
744
685
  },
745
- [measures_js_1.MEASURE.CHANNEL_FB_APP_INSTALLS_VALUE]: {
746
- title: 'Meta App Installs Value',
747
- description: 'The total value of app installs from your Meta ads.',
686
+ [measures_js_1.MEASURE.CHANNEL_FB_ENGAGEMENTS_COST]: {
687
+ title: 'Meta Cost per Engagement',
688
+ description: 'The cost per engagement on your Meta ads.',
748
689
  sumPrefix: '$',
749
690
  sumSuffix: '',
750
691
  avgPrefix: '$',
751
692
  avgSuffix: '',
752
693
  icon: 'facebook',
753
- measure: measures_js_1.MEASURE.CHANNEL_FB_APP_INSTALLS_VALUE,
694
+ measure: measures_js_1.MEASURE.CHANNEL_FB_ENGAGEMENTS_COST,
754
695
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
755
696
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
756
697
  decimalPlaces: 2,
757
698
  useCompactNotation: true,
758
699
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
759
700
  },
760
- [measures_js_1.MEASURE.CHANNEL_FB_APP_INSTALLS_COST]: {
761
- title: 'Meta Cost per App Install',
762
- description: 'The cost per app install from your Meta ads.',
701
+ [measures_js_1.MEASURE.CHANNEL_FB_ENGAGEMENT_RATE]: {
702
+ title: 'Meta Engagement Rate',
703
+ description: 'The percentage of people who engaged with your Meta ads after seeing them.',
704
+ sumPrefix: '',
705
+ sumSuffix: '%',
706
+ avgPrefix: '',
707
+ avgSuffix: '%',
708
+ icon: 'facebook',
709
+ measure: measures_js_1.MEASURE.CHANNEL_FB_ENGAGEMENT_RATE,
710
+ category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
711
+ valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
712
+ decimalPlaces: 2,
713
+ useCompactNotation: false,
714
+ applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
715
+ },
716
+ [measures_js_1.MEASURE.CHANNEL_FB_SHARES]: {
717
+ title: 'Meta Shares',
718
+ description: 'The number of times your Meta ads were shared.',
719
+ sumPrefix: '',
720
+ sumSuffix: '',
721
+ avgPrefix: '',
722
+ avgSuffix: '',
723
+ icon: 'facebook',
724
+ measure: measures_js_1.MEASURE.CHANNEL_FB_SHARES,
725
+ category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
726
+ valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
727
+ decimalPlaces: 0,
728
+ useCompactNotation: false,
729
+ applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
730
+ },
731
+ [measures_js_1.MEASURE.CHANNEL_FB_SHARES_COST]: {
732
+ title: 'Meta Cost per Share',
733
+ description: 'The cost per share of your Meta ads.',
763
734
  sumPrefix: '$',
764
735
  sumSuffix: '',
765
736
  avgPrefix: '$',
766
737
  avgSuffix: '',
767
738
  icon: 'facebook',
768
- measure: measures_js_1.MEASURE.CHANNEL_FB_APP_INSTALLS_COST,
739
+ measure: measures_js_1.MEASURE.CHANNEL_FB_SHARES_COST,
769
740
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
770
741
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
771
742
  decimalPlaces: 2,
772
743
  useCompactNotation: true,
773
744
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
774
745
  },
775
- [measures_js_1.MEASURE.CHANNEL_FB_COMPLETE_REGISTRATIONS]: {
776
- title: 'Meta Completed Registrations',
777
- description: 'The number of completed registrations from your Meta ads.',
746
+ [measures_js_1.MEASURE.CHANNEL_FB_REACTIONS]: {
747
+ title: 'Meta Reactions',
748
+ description: 'The number of reactions (like, love, wow, etc.) on your Meta ads.',
778
749
  sumPrefix: '',
779
750
  sumSuffix: '',
780
751
  avgPrefix: '',
781
752
  avgSuffix: '',
782
753
  icon: 'facebook',
783
- measure: measures_js_1.MEASURE.CHANNEL_FB_COMPLETE_REGISTRATIONS,
754
+ measure: measures_js_1.MEASURE.CHANNEL_FB_REACTIONS,
784
755
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
785
756
  valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
786
757
  decimalPlaces: 0,
787
758
  useCompactNotation: false,
788
759
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
789
760
  },
790
- [measures_js_1.MEASURE.CHANNEL_FB_COMPLETE_REGISTRATIONS_VALUE]: {
791
- title: 'Meta Completed Registrations Value',
792
- description: 'The total value of completed registrations from your Meta ads.',
761
+ [measures_js_1.MEASURE.CHANNEL_FB_REACTIONS_COST]: {
762
+ title: 'Meta Cost per Reaction',
763
+ description: 'The cost per reaction on your Meta ads.',
793
764
  sumPrefix: '$',
794
765
  sumSuffix: '',
795
766
  avgPrefix: '$',
796
767
  avgSuffix: '',
797
768
  icon: 'facebook',
798
- measure: measures_js_1.MEASURE.CHANNEL_FB_COMPLETE_REGISTRATIONS_VALUE,
769
+ measure: measures_js_1.MEASURE.CHANNEL_FB_REACTIONS_COST,
799
770
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
800
771
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
801
772
  decimalPlaces: 2,
802
773
  useCompactNotation: true,
803
774
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
804
775
  },
805
- [measures_js_1.MEASURE.CHANNEL_FB_COMPLETE_REGISTRATIONS_COST]: {
806
- title: 'Meta Cost per Completed Registration',
807
- description: 'The cost per completed registration from your Meta ads.',
776
+ [measures_js_1.MEASURE.CHANNEL_FB_LIKES]: {
777
+ title: 'Meta Likes',
778
+ description: 'The number of likes on your Meta ads.',
779
+ sumPrefix: '',
780
+ sumSuffix: '',
781
+ avgPrefix: '',
782
+ avgSuffix: '',
783
+ icon: 'facebook',
784
+ measure: measures_js_1.MEASURE.CHANNEL_FB_LIKES,
785
+ category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
786
+ valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
787
+ decimalPlaces: 0,
788
+ useCompactNotation: false,
789
+ applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
790
+ },
791
+ [measures_js_1.MEASURE.CHANNEL_FB_LIKES_COST]: {
792
+ title: 'Meta Cost per Like',
793
+ description: 'The cost per like on your Meta ads.',
808
794
  sumPrefix: '$',
809
795
  sumSuffix: '',
810
796
  avgPrefix: '$',
811
797
  avgSuffix: '',
812
798
  icon: 'facebook',
813
- measure: measures_js_1.MEASURE.CHANNEL_FB_COMPLETE_REGISTRATIONS_COST,
799
+ measure: measures_js_1.MEASURE.CHANNEL_FB_LIKES_COST,
814
800
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
815
801
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
816
802
  decimalPlaces: 2,
817
803
  useCompactNotation: true,
818
804
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
819
805
  },
820
- [measures_js_1.MEASURE.CHANNEL_FB_VIDEO_VIEWS]: {
821
- title: 'Meta Video Views',
822
- description: 'The number of video views on your Meta ads.',
806
+ [measures_js_1.MEASURE.CHANNEL_FB_COMMENTS]: {
807
+ title: 'Meta Comments',
808
+ description: 'The number of comments on your Meta ads.',
823
809
  sumPrefix: '',
824
810
  sumSuffix: '',
825
811
  avgPrefix: '',
826
812
  avgSuffix: '',
827
813
  icon: 'facebook',
828
- measure: measures_js_1.MEASURE.CHANNEL_FB_VIDEO_VIEWS,
814
+ measure: measures_js_1.MEASURE.CHANNEL_FB_COMMENTS,
829
815
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
830
816
  valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
831
817
  decimalPlaces: 0,
832
818
  useCompactNotation: false,
833
819
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
834
820
  },
835
- [measures_js_1.MEASURE.CHANNEL_FB_VIDEO_VIEWS_COST]: {
836
- title: 'Meta Cost per Video View',
837
- description: 'The cost per video view on your Meta ads.',
821
+ [measures_js_1.MEASURE.CHANNEL_FB_COMMENTS_COST]: {
822
+ title: 'Meta Cost per Comment',
823
+ description: 'The cost per comment on your Meta ads.',
838
824
  sumPrefix: '$',
839
825
  sumSuffix: '',
840
826
  avgPrefix: '$',
841
827
  avgSuffix: '',
842
828
  icon: 'facebook',
843
- measure: measures_js_1.MEASURE.CHANNEL_FB_VIDEO_VIEWS_COST,
829
+ measure: measures_js_1.MEASURE.CHANNEL_FB_COMMENTS_COST,
844
830
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
845
831
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
846
832
  decimalPlaces: 2,
847
833
  useCompactNotation: true,
848
834
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
849
835
  },
850
- [measures_js_1.MEASURE.CHANNEL_FB_VIDEO_VIEWS_15_SEC_COST]: {
851
- title: 'Meta Cost per 15-Second Video View',
852
- description: 'The cost per 15-second video view on your Meta ads.',
853
- sumPrefix: '$',
836
+ [measures_js_1.MEASURE.CHANNEL_FB_SAVES]: {
837
+ title: 'Meta Saves',
838
+ description: 'The number of times people saved your Meta ads for later viewing.',
839
+ sumPrefix: '',
854
840
  sumSuffix: '',
855
- avgPrefix: '$',
841
+ avgPrefix: '',
856
842
  avgSuffix: '',
857
843
  icon: 'facebook',
858
- measure: measures_js_1.MEASURE.CHANNEL_FB_VIDEO_VIEWS_15_SEC_COST,
844
+ measure: measures_js_1.MEASURE.CHANNEL_FB_SAVES,
859
845
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
860
- valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
861
- decimalPlaces: 2,
862
- useCompactNotation: true,
846
+ valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
847
+ decimalPlaces: 0,
848
+ useCompactNotation: false,
863
849
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
864
850
  },
865
- [measures_js_1.MEASURE.CHANNEL_FB_VIDEO_VIEWS_THRUPLAY_COST]: {
866
- title: 'Meta Cost per Video Thruplay',
867
- description: 'The cost per video watched to completion or for at least 15 seconds.',
851
+ [measures_js_1.MEASURE.CHANNEL_FB_SAVES_COST]: {
852
+ title: 'Meta Cost per Save',
853
+ description: 'The cost per save on your Meta ads.',
868
854
  sumPrefix: '$',
869
855
  sumSuffix: '',
870
856
  avgPrefix: '$',
871
857
  avgSuffix: '',
872
858
  icon: 'facebook',
873
- measure: measures_js_1.MEASURE.CHANNEL_FB_VIDEO_VIEWS_THRUPLAY_COST,
859
+ measure: measures_js_1.MEASURE.CHANNEL_FB_SAVES_COST,
874
860
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
875
861
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
876
862
  decimalPlaces: 2,
877
863
  useCompactNotation: true,
878
864
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
879
865
  },
880
- [measures_js_1.MEASURE.CHANNEL_FB_VIDEO_PLAYS]: {
881
- title: 'Meta Video Plays',
882
- description: 'The number of video plays on your Meta ads.',
866
+ [measures_js_1.MEASURE.CHANNEL_FB_LANDING_PAGE_VIEWS]: {
867
+ title: 'Meta Landing Page Views',
868
+ description: 'The number of times your landing page loaded after people clicked your ads.',
883
869
  sumPrefix: '',
884
870
  sumSuffix: '',
885
871
  avgPrefix: '',
886
872
  avgSuffix: '',
887
873
  icon: 'facebook',
888
- measure: measures_js_1.MEASURE.CHANNEL_FB_VIDEO_PLAYS,
874
+ measure: measures_js_1.MEASURE.CHANNEL_FB_LANDING_PAGE_VIEWS,
889
875
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
890
876
  valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
891
877
  decimalPlaces: 0,
892
878
  useCompactNotation: false,
893
879
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
894
880
  },
895
- [measures_js_1.MEASURE.CHANNEL_FB_VIDEO_PLAYS_COST]: {
896
- title: 'Meta Cost per Video Play',
897
- description: 'The cost per video play on your Meta ads.',
881
+ [measures_js_1.MEASURE.CHANNEL_FB_LANDING_PAGE_VIEWS_COST]: {
882
+ title: 'Meta Cost per Landing Page View',
883
+ description: 'The cost per landing page view from your Meta ads.',
898
884
  sumPrefix: '$',
899
885
  sumSuffix: '',
900
886
  avgPrefix: '$',
901
887
  avgSuffix: '',
902
888
  icon: 'facebook',
903
- measure: measures_js_1.MEASURE.CHANNEL_FB_VIDEO_PLAYS_COST,
889
+ measure: measures_js_1.MEASURE.CHANNEL_FB_LANDING_PAGE_VIEWS_COST,
904
890
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
905
891
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
906
892
  decimalPlaces: 2,
907
893
  useCompactNotation: true,
908
894
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
909
895
  },
910
- [measures_js_1.MEASURE.CHANNEL_FB_UNIQUE_CLICKS_CTR]: {
911
- title: 'Meta Unique Clicks CTR',
912
- description: 'The percentage of people who clicked on your ad at least once.',
896
+ [measures_js_1.MEASURE.CHANNEL_FB_LANDING_PAGE_VIEW_RATE]: {
897
+ title: 'Meta Landing Page View Rate',
898
+ description: 'The percentage of clicks that resulted in landing page loads.',
913
899
  sumPrefix: '',
914
900
  sumSuffix: '%',
915
901
  avgPrefix: '',
916
902
  avgSuffix: '%',
917
903
  icon: 'facebook',
918
- measure: measures_js_1.MEASURE.CHANNEL_FB_UNIQUE_CLICKS_CTR,
904
+ measure: measures_js_1.MEASURE.CHANNEL_FB_LANDING_PAGE_VIEW_RATE,
919
905
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
920
906
  valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
921
907
  decimalPlaces: 2,
922
908
  useCompactNotation: false,
923
909
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
924
910
  },
925
- [measures_js_1.MEASURE.CHANNEL_FB_INLINE_CLICKS_CTR]: {
926
- title: 'Meta Inline Clicks CTR',
927
- description: 'The percentage of impressions that resulted in inline link clicks.',
911
+ [measures_js_1.MEASURE.CHANNEL_FB_LEADS]: {
912
+ title: 'Meta Leads',
913
+ description: 'The number of leads generated from your Meta ads.',
928
914
  sumPrefix: '',
929
- sumSuffix: '%',
915
+ sumSuffix: '',
930
916
  avgPrefix: '',
931
- avgSuffix: '%',
917
+ avgSuffix: '',
932
918
  icon: 'facebook',
933
- measure: measures_js_1.MEASURE.CHANNEL_FB_INLINE_CLICKS_CTR,
919
+ measure: measures_js_1.MEASURE.CHANNEL_FB_LEADS,
934
920
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
935
- valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
936
- decimalPlaces: 2,
921
+ valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
922
+ decimalPlaces: 0,
937
923
  useCompactNotation: false,
938
924
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
939
925
  },
940
- [measures_js_1.MEASURE.CHANNEL_FB_OUTBOUND_CLICKS_CTR]: {
941
- title: 'Meta Outbound Clicks CTR',
942
- description: 'The percentage of impressions that resulted in outbound clicks.',
943
- sumPrefix: '',
944
- sumSuffix: '%',
945
- avgPrefix: '',
946
- avgSuffix: '%',
926
+ [measures_js_1.MEASURE.CHANNEL_FB_LEADS_VALUE]: {
927
+ title: 'Meta Leads Value',
928
+ description: 'The total value of leads generated from your Meta ads.',
929
+ sumPrefix: '$',
930
+ sumSuffix: '',
931
+ avgPrefix: '$',
932
+ avgSuffix: '',
947
933
  icon: 'facebook',
948
- measure: measures_js_1.MEASURE.CHANNEL_FB_OUTBOUND_CLICKS_CTR,
934
+ measure: measures_js_1.MEASURE.CHANNEL_FB_LEADS_VALUE,
949
935
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
950
- valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
936
+ valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
951
937
  decimalPlaces: 2,
952
- useCompactNotation: false,
938
+ useCompactNotation: true,
953
939
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
954
940
  },
955
- [measures_js_1.MEASURE.CHANNEL_FB_LINK_CLICKS]: {
956
- title: 'Meta Link Clicks',
957
- description: 'The number of clicks on links in your Meta ads.',
941
+ [measures_js_1.MEASURE.CHANNEL_FB_LEADS_COST]: {
942
+ title: 'Meta Cost per Lead',
943
+ description: 'The cost per lead generated from your Meta ads.',
944
+ sumPrefix: '$',
945
+ sumSuffix: '',
946
+ avgPrefix: '$',
947
+ avgSuffix: '',
948
+ icon: 'facebook',
949
+ measure: measures_js_1.MEASURE.CHANNEL_FB_LEADS_COST,
950
+ category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
951
+ valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
952
+ decimalPlaces: 2,
953
+ useCompactNotation: true,
954
+ applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
955
+ },
956
+ [measures_js_1.MEASURE.CHANNEL_FB_APPOINTMENT_SCHEDULES]: {
957
+ title: 'Meta Appointments Scheduled',
958
+ description: 'The number of appointments scheduled from your Meta ads.',
958
959
  sumPrefix: '',
959
960
  sumSuffix: '',
960
961
  avgPrefix: '',
961
962
  avgSuffix: '',
962
963
  icon: 'facebook',
963
- measure: measures_js_1.MEASURE.CHANNEL_FB_LINK_CLICKS,
964
+ measure: measures_js_1.MEASURE.CHANNEL_FB_APPOINTMENT_SCHEDULES,
964
965
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
965
966
  valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
966
967
  decimalPlaces: 0,
967
968
  useCompactNotation: false,
968
969
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
969
970
  },
970
- [measures_js_1.MEASURE.CHANNEL_FB_LINK_CLICKS_CTR]: {
971
- title: 'Meta Link Clicks CTR',
972
- description: 'The percentage of impressions that resulted in link clicks.',
973
- sumPrefix: '',
974
- sumSuffix: '%',
975
- avgPrefix: '',
976
- avgSuffix: '%',
971
+ [measures_js_1.MEASURE.CHANNEL_FB_APPOINTMENT_SCHEDULES_VALUE]: {
972
+ title: 'Meta Appointments Scheduled Value',
973
+ description: 'The total value of appointments scheduled from your Meta ads.',
974
+ sumPrefix: '$',
975
+ sumSuffix: '',
976
+ avgPrefix: '$',
977
+ avgSuffix: '',
977
978
  icon: 'facebook',
978
- measure: measures_js_1.MEASURE.CHANNEL_FB_LINK_CLICKS_CTR,
979
+ measure: measures_js_1.MEASURE.CHANNEL_FB_APPOINTMENT_SCHEDULES_VALUE,
979
980
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
980
- valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
981
+ valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
981
982
  decimalPlaces: 2,
982
- useCompactNotation: false,
983
+ useCompactNotation: true,
983
984
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
984
985
  },
985
- [measures_js_1.MEASURE.CHANNEL_FB_COST_PER_LINK_CLICK]: {
986
- title: 'Meta Cost per Link Click',
987
- description: 'The average cost per link click on your Meta ads.',
986
+ [measures_js_1.MEASURE.CHANNEL_FB_APPOINTMENT_SCHEDULES_COST]: {
987
+ title: 'Meta Cost per Appointment Scheduled',
988
+ description: 'The cost per appointment scheduled from your Meta ads.',
988
989
  sumPrefix: '$',
989
990
  sumSuffix: '',
990
991
  avgPrefix: '$',
991
992
  avgSuffix: '',
992
993
  icon: 'facebook',
993
- measure: measures_js_1.MEASURE.CHANNEL_FB_COST_PER_LINK_CLICK,
994
+ measure: measures_js_1.MEASURE.CHANNEL_FB_APPOINTMENT_SCHEDULES_COST,
994
995
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
995
996
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
996
997
  decimalPlaces: 2,
997
998
  useCompactNotation: true,
998
999
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
999
1000
  },
1000
- [measures_js_1.MEASURE.CHANNEL_FB_SEARCHES]: {
1001
- title: 'Meta Searches',
1002
- description: 'The number of on-site searches attributed to your Meta ads.',
1001
+ [measures_js_1.MEASURE.CHANNEL_FB_SUBSCRIBES]: {
1002
+ title: 'Meta Subscriptions',
1003
+ description: 'The number of subscription sign-ups from your Meta ads.',
1003
1004
  sumPrefix: '',
1004
1005
  sumSuffix: '',
1005
1006
  avgPrefix: '',
1006
1007
  avgSuffix: '',
1007
1008
  icon: 'facebook',
1008
- measure: measures_js_1.MEASURE.CHANNEL_FB_SEARCHES,
1009
+ measure: measures_js_1.MEASURE.CHANNEL_FB_SUBSCRIBES,
1009
1010
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
1010
1011
  valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
1011
1012
  decimalPlaces: 0,
1012
1013
  useCompactNotation: false,
1013
1014
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
1014
1015
  },
1015
- [measures_js_1.MEASURE.CHANNEL_FB_SEARCHES_VALUE]: {
1016
- title: 'Meta Searches Value',
1017
- description: 'The total value of on-site searches attributed to your Meta ads.',
1016
+ [measures_js_1.MEASURE.CHANNEL_FB_SUBSCRIBES_VALUE]: {
1017
+ title: 'Meta Subscriptions Value',
1018
+ description: 'The total value of subscriptions from your Meta ads.',
1018
1019
  sumPrefix: '$',
1019
1020
  sumSuffix: '',
1020
1021
  avgPrefix: '$',
1021
1022
  avgSuffix: '',
1022
1023
  icon: 'facebook',
1023
- measure: measures_js_1.MEASURE.CHANNEL_FB_SEARCHES_VALUE,
1024
+ measure: measures_js_1.MEASURE.CHANNEL_FB_SUBSCRIBES_VALUE,
1024
1025
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
1025
1026
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
1026
1027
  decimalPlaces: 2,
1027
1028
  useCompactNotation: true,
1028
1029
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
1029
1030
  },
1030
- [measures_js_1.MEASURE.CHANNEL_FB_SEARCHES_COST]: {
1031
- title: 'Meta Cost per Search',
1032
- description: 'The cost per on-site search attributed to your Meta ads.',
1031
+ [measures_js_1.MEASURE.CHANNEL_FB_SUBSCRIBES_COST]: {
1032
+ title: 'Meta Cost per Subscription',
1033
+ description: 'The cost per subscription sign-up from your Meta ads.',
1033
1034
  sumPrefix: '$',
1034
1035
  sumSuffix: '',
1035
1036
  avgPrefix: '$',
1036
1037
  avgSuffix: '',
1037
1038
  icon: 'facebook',
1038
- measure: measures_js_1.MEASURE.CHANNEL_FB_SEARCHES_COST,
1039
+ measure: measures_js_1.MEASURE.CHANNEL_FB_SUBSCRIBES_COST,
1039
1040
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
1040
1041
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
1041
1042
  decimalPlaces: 2,
1042
1043
  useCompactNotation: true,
1043
1044
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
1044
1045
  },
1045
- [measures_js_1.MEASURE.CHANNEL_FB_ADD_TO_WISHLISTS]: {
1046
- title: 'Meta Add to Wishlists',
1047
- description: 'The number of add to wishlist actions attributed to your Meta ads.',
1046
+ [measures_js_1.MEASURE.CHANNEL_FB_START_TRIALS]: {
1047
+ title: 'Meta Trial Starts',
1048
+ description: 'The number of trial starts from your Meta ads.',
1048
1049
  sumPrefix: '',
1049
1050
  sumSuffix: '',
1050
1051
  avgPrefix: '',
1051
1052
  avgSuffix: '',
1052
1053
  icon: 'facebook',
1053
- measure: measures_js_1.MEASURE.CHANNEL_FB_ADD_TO_WISHLISTS,
1054
+ measure: measures_js_1.MEASURE.CHANNEL_FB_START_TRIALS,
1054
1055
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
1055
1056
  valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
1056
1057
  decimalPlaces: 0,
1057
1058
  useCompactNotation: false,
1058
1059
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
1059
1060
  },
1060
- [measures_js_1.MEASURE.CHANNEL_FB_ADD_TO_WISHLISTS_VALUE]: {
1061
- title: 'Meta Add to Wishlists Value',
1062
- description: 'The total value of products added to wishlist from your Meta ads.',
1061
+ [measures_js_1.MEASURE.CHANNEL_FB_START_TRIALS_VALUE]: {
1062
+ title: 'Meta Trial Starts Value',
1063
+ description: 'The total value of trials started from your Meta ads.',
1063
1064
  sumPrefix: '$',
1064
1065
  sumSuffix: '',
1065
1066
  avgPrefix: '$',
1066
1067
  avgSuffix: '',
1067
1068
  icon: 'facebook',
1068
- measure: measures_js_1.MEASURE.CHANNEL_FB_ADD_TO_WISHLISTS_VALUE,
1069
+ measure: measures_js_1.MEASURE.CHANNEL_FB_START_TRIALS_VALUE,
1069
1070
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
1070
1071
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
1071
1072
  decimalPlaces: 2,
1072
1073
  useCompactNotation: true,
1073
1074
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
1074
1075
  },
1075
- [measures_js_1.MEASURE.CHANNEL_FB_ADD_TO_WISHLISTS_COST]: {
1076
- title: 'Meta Cost per Add to Wishlist',
1077
- description: 'The cost per add to wishlist action from your Meta ads.',
1076
+ [measures_js_1.MEASURE.CHANNEL_FB_START_TRIALS_COST]: {
1077
+ title: 'Meta Cost per Trial Start',
1078
+ description: 'The cost per trial start from your Meta ads.',
1078
1079
  sumPrefix: '$',
1079
1080
  sumSuffix: '',
1080
1081
  avgPrefix: '$',
1081
1082
  avgSuffix: '',
1082
1083
  icon: 'facebook',
1083
- measure: measures_js_1.MEASURE.CHANNEL_FB_ADD_TO_WISHLISTS_COST,
1084
+ measure: measures_js_1.MEASURE.CHANNEL_FB_START_TRIALS_COST,
1084
1085
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
1085
1086
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
1086
1087
  decimalPlaces: 2,
1087
1088
  useCompactNotation: true,
1088
1089
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
1089
1090
  },
1090
- [measures_js_1.MEASURE.CHANNEL_FB_ENGAGEMENTS]: {
1091
- title: 'Meta Engagements',
1092
- description: 'The total interactions with your Meta ads (likes, comments, shares, etc.).',
1091
+ [measures_js_1.MEASURE.CHANNEL_FB_SUBMIT_APPLICATIONS]: {
1092
+ title: 'Meta Application Submissions',
1093
+ description: 'The number of application submissions from your Meta ads.',
1093
1094
  sumPrefix: '',
1094
1095
  sumSuffix: '',
1095
1096
  avgPrefix: '',
1096
1097
  avgSuffix: '',
1097
1098
  icon: 'facebook',
1098
- measure: measures_js_1.MEASURE.CHANNEL_FB_ENGAGEMENTS,
1099
+ measure: measures_js_1.MEASURE.CHANNEL_FB_SUBMIT_APPLICATIONS,
1099
1100
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
1100
1101
  valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
1101
1102
  decimalPlaces: 0,
1102
1103
  useCompactNotation: false,
1103
1104
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
1104
1105
  },
1105
- [measures_js_1.MEASURE.CHANNEL_FB_ENGAGEMENTS_COST]: {
1106
- title: 'Meta Cost per Engagement',
1107
- description: 'The cost per engagement on your Meta ads.',
1106
+ [measures_js_1.MEASURE.CHANNEL_FB_SUBMIT_APPLICATIONS_VALUE]: {
1107
+ title: 'Meta Application Submissions Value',
1108
+ description: 'The total value of applications submitted from your Meta ads.',
1108
1109
  sumPrefix: '$',
1109
1110
  sumSuffix: '',
1110
1111
  avgPrefix: '$',
1111
1112
  avgSuffix: '',
1112
1113
  icon: 'facebook',
1113
- measure: measures_js_1.MEASURE.CHANNEL_FB_ENGAGEMENTS_COST,
1114
+ measure: measures_js_1.MEASURE.CHANNEL_FB_SUBMIT_APPLICATIONS_VALUE,
1114
1115
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
1115
1116
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
1116
1117
  decimalPlaces: 2,
1117
1118
  useCompactNotation: true,
1118
1119
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
1119
1120
  },
1120
- [measures_js_1.MEASURE.CHANNEL_FB_ENGAGEMENT_RATE]: {
1121
- title: 'Meta Engagement Rate',
1122
- description: 'The percentage of people who engaged with your Meta ads after seeing them.',
1123
- sumPrefix: '',
1124
- sumSuffix: '%',
1125
- avgPrefix: '',
1126
- avgSuffix: '%',
1121
+ [measures_js_1.MEASURE.CHANNEL_FB_SUBMIT_APPLICATIONS_COST]: {
1122
+ title: 'Meta Cost per Application Submission',
1123
+ description: 'The cost per application submission from your Meta ads.',
1124
+ sumPrefix: '$',
1125
+ sumSuffix: '',
1126
+ avgPrefix: '$',
1127
+ avgSuffix: '',
1127
1128
  icon: 'facebook',
1128
- measure: measures_js_1.MEASURE.CHANNEL_FB_ENGAGEMENT_RATE,
1129
+ measure: measures_js_1.MEASURE.CHANNEL_FB_SUBMIT_APPLICATIONS_COST,
1129
1130
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
1130
- valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
1131
+ valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
1131
1132
  decimalPlaces: 2,
1132
- useCompactNotation: false,
1133
+ useCompactNotation: true,
1133
1134
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
1134
1135
  },
1135
- [measures_js_1.MEASURE.CHANNEL_FB_REACTIONS]: {
1136
- title: 'Meta Reactions',
1137
- description: 'The number of reactions (like, love, wow, etc.) on your Meta ads.',
1136
+ [measures_js_1.MEASURE.CHANNEL_FB_APP_INSTALLS]: {
1137
+ title: 'Meta App Installs',
1138
+ description: 'The number of app installs from your Meta ads.',
1138
1139
  sumPrefix: '',
1139
1140
  sumSuffix: '',
1140
1141
  avgPrefix: '',
1141
1142
  avgSuffix: '',
1142
1143
  icon: 'facebook',
1143
- measure: measures_js_1.MEASURE.CHANNEL_FB_REACTIONS,
1144
+ measure: measures_js_1.MEASURE.CHANNEL_FB_APP_INSTALLS,
1144
1145
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
1145
1146
  valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
1146
1147
  decimalPlaces: 0,
1147
1148
  useCompactNotation: false,
1148
1149
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
1149
1150
  },
1150
- [measures_js_1.MEASURE.CHANNEL_FB_REACTIONS_COST]: {
1151
- title: 'Meta Cost per Reaction',
1152
- description: 'The cost per reaction on your Meta ads.',
1151
+ [measures_js_1.MEASURE.CHANNEL_FB_APP_INSTALLS_VALUE]: {
1152
+ title: 'Meta App Installs Value',
1153
+ description: 'The total value of app installs from your Meta ads.',
1153
1154
  sumPrefix: '$',
1154
1155
  sumSuffix: '',
1155
1156
  avgPrefix: '$',
1156
1157
  avgSuffix: '',
1157
1158
  icon: 'facebook',
1158
- measure: measures_js_1.MEASURE.CHANNEL_FB_REACTIONS_COST,
1159
+ measure: measures_js_1.MEASURE.CHANNEL_FB_APP_INSTALLS_VALUE,
1159
1160
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
1160
1161
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
1161
1162
  decimalPlaces: 2,
1162
1163
  useCompactNotation: true,
1163
1164
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
1164
1165
  },
1165
- [measures_js_1.MEASURE.CHANNEL_FB_SHARES]: {
1166
- title: 'Meta Shares',
1167
- description: 'The number of times your Meta ads were shared.',
1168
- sumPrefix: '',
1169
- sumSuffix: '',
1170
- avgPrefix: '',
1171
- avgSuffix: '',
1172
- icon: 'facebook',
1173
- measure: measures_js_1.MEASURE.CHANNEL_FB_SHARES,
1174
- category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
1175
- valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
1176
- decimalPlaces: 0,
1177
- useCompactNotation: false,
1178
- applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
1179
- },
1180
- [measures_js_1.MEASURE.CHANNEL_FB_SHARES_COST]: {
1181
- title: 'Meta Cost per Share',
1182
- description: 'The cost per share of your Meta ads.',
1166
+ [measures_js_1.MEASURE.CHANNEL_FB_APP_INSTALLS_COST]: {
1167
+ title: 'Meta Cost per App Install',
1168
+ description: 'The cost per app install from your Meta ads.',
1183
1169
  sumPrefix: '$',
1184
1170
  sumSuffix: '',
1185
1171
  avgPrefix: '$',
1186
1172
  avgSuffix: '',
1187
1173
  icon: 'facebook',
1188
- measure: measures_js_1.MEASURE.CHANNEL_FB_SHARES_COST,
1174
+ measure: measures_js_1.MEASURE.CHANNEL_FB_APP_INSTALLS_COST,
1189
1175
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
1190
1176
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
1191
1177
  decimalPlaces: 2,
1192
1178
  useCompactNotation: true,
1193
1179
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
1194
1180
  },
1195
- [measures_js_1.MEASURE.CHANNEL_FB_LIKES]: {
1196
- title: 'Meta Likes',
1197
- description: 'The number of likes on your Meta ads.',
1181
+ [measures_js_1.MEASURE.CHANNEL_FB_COMPLETE_REGISTRATIONS]: {
1182
+ title: 'Meta Completed Registrations',
1183
+ description: 'The number of completed registrations from your Meta ads.',
1198
1184
  sumPrefix: '',
1199
1185
  sumSuffix: '',
1200
1186
  avgPrefix: '',
1201
1187
  avgSuffix: '',
1202
1188
  icon: 'facebook',
1203
- measure: measures_js_1.MEASURE.CHANNEL_FB_LIKES,
1189
+ measure: measures_js_1.MEASURE.CHANNEL_FB_COMPLETE_REGISTRATIONS,
1204
1190
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
1205
1191
  valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
1206
1192
  decimalPlaces: 0,
1207
1193
  useCompactNotation: false,
1208
1194
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
1209
1195
  },
1210
- [measures_js_1.MEASURE.CHANNEL_FB_LIKES_COST]: {
1211
- title: 'Meta Cost per Like',
1212
- description: 'The cost per like on your Meta ads.',
1196
+ [measures_js_1.MEASURE.CHANNEL_FB_COMPLETE_REGISTRATIONS_VALUE]: {
1197
+ title: 'Meta Completed Registrations Value',
1198
+ description: 'The total value of completed registrations from your Meta ads.',
1213
1199
  sumPrefix: '$',
1214
1200
  sumSuffix: '',
1215
1201
  avgPrefix: '$',
1216
1202
  avgSuffix: '',
1217
1203
  icon: 'facebook',
1218
- measure: measures_js_1.MEASURE.CHANNEL_FB_LIKES_COST,
1204
+ measure: measures_js_1.MEASURE.CHANNEL_FB_COMPLETE_REGISTRATIONS_VALUE,
1219
1205
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
1220
1206
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
1221
1207
  decimalPlaces: 2,
1222
1208
  useCompactNotation: true,
1223
1209
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
1224
1210
  },
1225
- [measures_js_1.MEASURE.CHANNEL_FB_COMMENTS]: {
1226
- title: 'Meta Comments',
1227
- description: 'The number of comments on your Meta ads.',
1228
- sumPrefix: '',
1229
- sumSuffix: '',
1230
- avgPrefix: '',
1231
- avgSuffix: '',
1232
- icon: 'facebook',
1233
- measure: measures_js_1.MEASURE.CHANNEL_FB_COMMENTS,
1234
- category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
1235
- valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
1236
- decimalPlaces: 0,
1237
- useCompactNotation: false,
1238
- applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
1239
- },
1240
- [measures_js_1.MEASURE.CHANNEL_FB_COMMENTS_COST]: {
1241
- title: 'Meta Cost per Comment',
1242
- description: 'The cost per comment on your Meta ads.',
1211
+ [measures_js_1.MEASURE.CHANNEL_FB_COMPLETE_REGISTRATIONS_COST]: {
1212
+ title: 'Meta Cost per Completed Registration',
1213
+ description: 'The cost per completed registration from your Meta ads.',
1243
1214
  sumPrefix: '$',
1244
1215
  sumSuffix: '',
1245
1216
  avgPrefix: '$',
1246
1217
  avgSuffix: '',
1247
1218
  icon: 'facebook',
1248
- measure: measures_js_1.MEASURE.CHANNEL_FB_COMMENTS_COST,
1219
+ measure: measures_js_1.MEASURE.CHANNEL_FB_COMPLETE_REGISTRATIONS_COST,
1249
1220
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
1250
1221
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
1251
1222
  decimalPlaces: 2,
1252
1223
  useCompactNotation: true,
1253
1224
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
1254
1225
  },
1255
- [measures_js_1.MEASURE.CHANNEL_FB_SAVES]: {
1256
- title: 'Meta Saves',
1257
- description: 'The number of times people saved your Meta ads for later viewing.',
1226
+ [measures_js_1.MEASURE.CHANNEL_FB_VIDEO_VIEWS]: {
1227
+ title: 'Meta Video Views',
1228
+ description: 'The number of video views on your Meta ads.',
1258
1229
  sumPrefix: '',
1259
1230
  sumSuffix: '',
1260
1231
  avgPrefix: '',
1261
1232
  avgSuffix: '',
1262
1233
  icon: 'facebook',
1263
- measure: measures_js_1.MEASURE.CHANNEL_FB_SAVES,
1234
+ measure: measures_js_1.MEASURE.CHANNEL_FB_VIDEO_VIEWS,
1264
1235
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
1265
1236
  valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
1266
1237
  decimalPlaces: 0,
1267
1238
  useCompactNotation: false,
1268
1239
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
1269
1240
  },
1270
- [measures_js_1.MEASURE.CHANNEL_FB_SAVES_COST]: {
1271
- title: 'Meta Cost per Save',
1272
- description: 'The cost per save on your Meta ads.',
1241
+ [measures_js_1.MEASURE.CHANNEL_FB_VIDEO_VIEWS_COST]: {
1242
+ title: 'Meta Cost per Video View',
1243
+ description: 'The cost per video view on your Meta ads.',
1273
1244
  sumPrefix: '$',
1274
1245
  sumSuffix: '',
1275
1246
  avgPrefix: '$',
1276
1247
  avgSuffix: '',
1277
1248
  icon: 'facebook',
1278
- measure: measures_js_1.MEASURE.CHANNEL_FB_SAVES_COST,
1249
+ measure: measures_js_1.MEASURE.CHANNEL_FB_VIDEO_VIEWS_COST,
1279
1250
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
1280
1251
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
1281
1252
  decimalPlaces: 2,
1282
1253
  useCompactNotation: true,
1283
1254
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
1284
1255
  },
1285
- [measures_js_1.MEASURE.CHANNEL_FB_LANDING_PAGE_VIEWS]: {
1286
- title: 'Meta Landing Page Views',
1287
- description: 'The number of times your landing page loaded after people clicked your ads.',
1256
+ [measures_js_1.MEASURE.CHANNEL_FB_VIDEO_VIEWS_15_SEC]: {
1257
+ title: 'Meta 15-Second Video Views',
1258
+ description: 'The number of times your video ads were watched for at least 15 seconds.',
1288
1259
  sumPrefix: '',
1289
1260
  sumSuffix: '',
1290
1261
  avgPrefix: '',
1291
1262
  avgSuffix: '',
1292
1263
  icon: 'facebook',
1293
- measure: measures_js_1.MEASURE.CHANNEL_FB_LANDING_PAGE_VIEWS,
1264
+ measure: measures_js_1.MEASURE.CHANNEL_FB_VIDEO_VIEWS_15_SEC,
1294
1265
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
1295
1266
  valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
1296
1267
  decimalPlaces: 0,
1297
1268
  useCompactNotation: false,
1298
1269
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
1299
1270
  },
1300
- [measures_js_1.MEASURE.CHANNEL_FB_LANDING_PAGE_VIEWS_COST]: {
1301
- title: 'Meta Cost per Landing Page View',
1302
- description: 'The cost per landing page view from your Meta ads.',
1271
+ [measures_js_1.MEASURE.CHANNEL_FB_VIDEO_VIEWS_15_SEC_COST]: {
1272
+ title: 'Meta Cost per 15-Second Video View',
1273
+ description: 'The cost per 15-second video view on your Meta ads.',
1303
1274
  sumPrefix: '$',
1304
1275
  sumSuffix: '',
1305
1276
  avgPrefix: '$',
1306
1277
  avgSuffix: '',
1307
1278
  icon: 'facebook',
1308
- measure: measures_js_1.MEASURE.CHANNEL_FB_LANDING_PAGE_VIEWS_COST,
1279
+ measure: measures_js_1.MEASURE.CHANNEL_FB_VIDEO_VIEWS_15_SEC_COST,
1309
1280
  category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
1310
1281
  valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
1311
1282
  decimalPlaces: 2,
1312
1283
  useCompactNotation: true,
1313
1284
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
1314
1285
  },
1315
- [measures_js_1.MEASURE.CHANNEL_FB_LANDING_PAGE_VIEW_RATE]: {
1316
- title: 'Meta Landing Page View Rate',
1317
- description: 'The percentage of clicks that resulted in landing page loads.',
1318
- sumPrefix: '',
1319
- sumSuffix: '%',
1320
- avgPrefix: '',
1321
- avgSuffix: '%',
1322
- icon: 'facebook',
1323
- measure: measures_js_1.MEASURE.CHANNEL_FB_LANDING_PAGE_VIEW_RATE,
1324
- category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
1325
- valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
1326
- decimalPlaces: 2,
1327
- useCompactNotation: false,
1328
- applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
1329
- },
1330
- [measures_js_1.MEASURE.CHANNEL_FB_VIDEO_VIEWS_15_SEC]: {
1331
- title: 'Meta 15-Second Video Views',
1332
- description: 'The number of times your video ads were watched for at least 15 seconds.',
1333
- sumPrefix: '',
1334
- sumSuffix: '',
1335
- avgPrefix: '',
1336
- avgSuffix: '',
1337
- icon: 'facebook',
1338
- measure: measures_js_1.MEASURE.CHANNEL_FB_VIDEO_VIEWS_15_SEC,
1339
- category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
1340
- valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
1341
- decimalPlaces: 0,
1342
- useCompactNotation: false,
1343
- applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
1344
- },
1345
1286
  [measures_js_1.MEASURE.CHANNEL_FB_VIDEO_VIEWS_30_SEC]: {
1346
1287
  title: 'Meta 30-Second Video Views',
1347
1288
  description: 'The number of times your video ads were watched for at least 30 seconds.',
@@ -1462,5 +1403,50 @@ exports.FACEBOOK_MEASURES_MAP = {
1462
1403
  useCompactNotation: false,
1463
1404
  applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
1464
1405
  },
1406
+ [measures_js_1.MEASURE.CHANNEL_FB_VIDEO_VIEWS_THRUPLAY_COST]: {
1407
+ title: 'Meta Cost per Video Thruplay',
1408
+ description: 'The cost per video watched to completion or for at least 15 seconds.',
1409
+ sumPrefix: '$',
1410
+ sumSuffix: '',
1411
+ avgPrefix: '$',
1412
+ avgSuffix: '',
1413
+ icon: 'facebook',
1414
+ measure: measures_js_1.MEASURE.CHANNEL_FB_VIDEO_VIEWS_THRUPLAY_COST,
1415
+ category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
1416
+ valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
1417
+ decimalPlaces: 2,
1418
+ useCompactNotation: true,
1419
+ applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
1420
+ },
1421
+ [measures_js_1.MEASURE.CHANNEL_FB_VIDEO_PLAYS]: {
1422
+ title: 'Meta Video Plays',
1423
+ description: 'The number of video plays on your Meta ads.',
1424
+ sumPrefix: '',
1425
+ sumSuffix: '',
1426
+ avgPrefix: '',
1427
+ avgSuffix: '',
1428
+ icon: 'facebook',
1429
+ measure: measures_js_1.MEASURE.CHANNEL_FB_VIDEO_PLAYS,
1430
+ category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
1431
+ valueType: measure_value_type_js_1.MeasureValueType.NUMBER,
1432
+ decimalPlaces: 0,
1433
+ useCompactNotation: false,
1434
+ applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
1435
+ },
1436
+ [measures_js_1.MEASURE.CHANNEL_FB_VIDEO_PLAYS_COST]: {
1437
+ title: 'Meta Cost per Video Play',
1438
+ description: 'The cost per video play on your Meta ads.',
1439
+ sumPrefix: '$',
1440
+ sumSuffix: '',
1441
+ avgPrefix: '$',
1442
+ avgSuffix: '',
1443
+ icon: 'facebook',
1444
+ measure: measures_js_1.MEASURE.CHANNEL_FB_VIDEO_PLAYS_COST,
1445
+ category: measure_categories_js_1.MEASURE_CATEGORY.FACEBOOK_REPORTED,
1446
+ valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
1447
+ decimalPlaces: 2,
1448
+ useCompactNotation: true,
1449
+ applicableContexts: measure_applicable_contexts_js_1.CUSTOM_DASHBOARD_APPLICABLE_CONTEXTS
1450
+ },
1465
1451
  };
1466
1452
  //# sourceMappingURL=facebook-measure-definitions.js.map