wizz-method 2.22.0 → 2.23.0

package/THIRD-PARTY-NOTICES.md

@@ -149,6 +149,12 @@ the `<Font>-OFL.txt` file in the same folder.
 - Origin: the beat-grid approach and the kinetic typography recipe follow [mexicat/pdoom-video](https://github.com/mexicat/pdoom-video) (beat, downbeat and lyric alignment driving the edit); no code was copied, and its `data/audio.json` was used only to check `beat_grid.py`. The prompt list links to [yihui-dev/awesome-opus5-5-videos](https://github.com/yihui-dev/awesome-opus5-5-videos), summarising 15 entries in our words; each prompt remains its creator's.
 - License: MIT, copyright (c) 2026 Giacomo Magnanini (pdoom-video) and copyright (c) 2026 yihui-dev (awesome-opus5-5-videos).
 
+## wizz-video-styles (film styles from lemo-opuscar)
+
+- Path: `src/skills-lib/wizz-video-styles/references/film-styles/` (59 `STYLE.md` cards, one per style, and `DIRECTOR.md`), `src/skills-lib/wizz-video-styles/references/film-styles.md` (index, built from each style's `style.json`)
+- Origin: [lemomo-ai/lemo-opuscar](https://github.com/lemomo-ai/lemo-opuscar) by LemoLab, commit `413a6bd6`. The cards are copied verbatim, with a header line naming the source and relative links pointed at the upstream repository. Its engine (`core/`, each style's `demo/`) and its demo films and stills (CC BY 4.0) are not included; the index links to them. The three compositions in `src/skills-lib/wizz-video-styles/assets/film-styles/` were written here for HyperFrames (and `remotion/Riso.tsx` for Remotion), following the cards.
+- License: MIT, copyright (c) 2026 LemoLab (full text at `src/skills-lib/wizz-video-styles/LICENSE-lemo-opuscar.txt`).
+
 ## wizz-video-effects and wizz-video-styles (motionmaxxing)
 
 - Path: `src/skills-lib/wizz-video-effects/scripts/check_dead_frames.py`, `src/skills-lib/wizz-video-effects/scripts/check_chrome.py`, `src/skills-lib/wizz-video-effects/assets/chrome/collect_layout.js`, `src/skills-lib/wizz-video-styles/references/motion-laws.md`, `src/skills-lib/wizz-video-styles/scripts/blind_review.py` (the idea of its blind review page, written again and much smaller), `src/skills-lib/wizz-video-styles/scripts/taste.mjs` (the idea of its `taste/verdicts.md`, a per-user file of verdicts read before deciding) (measured numbers from its `references/motion.md` and `references/type.md`, summarised in our words) and the `dead_frames` and `chrome_lint` blocks of `src/skills-lib/wizz-video-effects/assets/effects.config.template.json`
@@ -164,7 +170,7 @@ the `<Font>-OFL.txt` file in the same folder.
 ## wizz-vsl
 
 - Path: `src/skills-lib/wizz-vsl/`
-- Origin: adapted from [yuribranco/vsl-skill](https://github.com/yuribranco/vsl-skill) (commit `fe855c50`: the 11-block interview, the two human gates, the 5x5 mechanism decision document, backwards writing, the 15-step offer, the lead angles, niche adaptation and the QA checklist) and from [bertrand-do/video-sales-letter](https://github.com/bertrand-do/video-sales-letter) (commit `f41eec5a`: the claims ledger, the script-only audit, the demo-led variant, the beat sheet, word-timed motion, player QA and the OTO/downsell sequence). Translated into the Method's English skill format, wired to `wizz-offer-forge`, the Piva audience research, the low ticket VSL ruler, `wizz-ctc-align` and the HyperFrames/Remotion pipeline. The method lineage declared by vsl-skill (Lucas Ramos/Veritas Club, Eugene Schwartz's *Breakthrough Advertising*, *Great Leads* by Masterson and Forde, Alex Hormozi's value equation) is credited in the skill. [mikefilsaime-groove/stickman-vsl-director](https://github.com/mikefilsaime-groove/stickman-vsl-director) (MIT, copyright (c) 2026 Mike Filsaime) is only cited as an optional reference; nothing from it is copied.
+- Origin: adapted from [yuribranco/vsl-skill](https://github.com/yuribranco/vsl-skill) (commit `fe855c50`: the 11-block interview, the two human gates, the 5x5 mechanism decision document, backwards writing, the 15-step offer, the lead angles, niche adaptation and the QA checklist) and from [bertrand-do/video-sales-letter](https://github.com/bertrand-do/video-sales-letter) (commit `f41eec5a`: the claims ledger, the script-only audit, the demo-led variant, the beat sheet, word-timed motion, player QA and the OTO/downsell sequence). Translated into the Method's English skill format, wired to `wizz-offer-forge`, the audience research (`wizz-pesquisa-de-publico`), the low ticket VSL ruler, `wizz-ctc-align` and the HyperFrames/Remotion pipeline. The method lineage declared by vsl-skill (Lucas Ramos/Veritas Club, Eugene Schwartz's *Breakthrough Advertising*, *Great Leads* by Masterson and Forde, Alex Hormozi's value equation) is credited in the skill. [mikefilsaime-groove/stickman-vsl-director](https://github.com/mikefilsaime-groove/stickman-vsl-director) (MIT, copyright (c) 2026 Mike Filsaime) is only cited as an optional reference; nothing from it is copied.
 - License: MIT (full texts at `src/skills-lib/wizz-vsl/LICENSE`, copyright (c) 2026 Yuri Branco and copyright (c) 2026 Bertrand Diouly)
 
 ## wizz-social knowledge (hook pre-check and caption fold check)

package/package.json

@@ -1,7 +1,7 @@
 {
   "$schema": "https://json.schemastore.org/package.json",
   "name": "wizz-method",
-  "version": "2.22.0",
+  "version": "2.23.0",
   "description": "Wizz Method: método de agência orientado por IA em PT-BR",
   "keywords": [
     "agile",

package/removals.txt

@@ -79,3 +79,6 @@ find-skills
 pesquisa-de-publico-do-piva
 security-audit-pentest
 site-launch-kit
+
+# Renomeada sem o nome do autor (2026-10-25, adendo clone-persona-mercado).
+wizz-pesquisa-de-publico-do-piva

package/skills-registry.yaml

@@ -344,6 +344,57 @@ areas:
         # (2026-09-12): HEAD do upstream em 2026-09-09 (sem tags de release).
         check: "grep -qx da2da6dd03aacf06da3fecf205347601d38bb141 ./.claude/skills/apple-design/.wizz-pin 2>/dev/null"
         install: 'd="$(mktemp -d)" && git clone https://github.com/dickwu/apple-design-skill.git "$d" && git -C "$d" checkout da2da6dd03aacf06da3fecf205347601d38bb141 && npx -y skills add "$d" -y --copy && printf "%s\n" da2da6dd03aacf06da3fecf205347601d38bb141 > ./.claude/skills/apple-design/.wizz-pin && rm -rf "$d"'
+      # JohnHeibel/ClaudeAnimationBase (MIT), adendo salvos-instagram-ai de
+      # 2026-10-25, item 11. Kit de partida (p5.js + p5.brush, o personagem
+      # Clawd com 31 emoções e o ANIMATION_GUIDE.md), não skill: clone-and-run
+      # no projeto, igual buttercut. Opt-in como toda CLI. Fora de vídeo com o
+      # Claude, o guia de emoções atuadas vale como referência para animar
+      # outro personagem (ponteiro no check-ins.md do wizz-video-styles).
+      # Sem `rel` de propósito: a aresta pro Remotion exigiria a recíproca e
+      # mudaria o prompt de rota dele (mesmo motivo do wizz-vsl).
+      - id: claude-animation-base
+        when: "Desenho animado pintado à mão com o Clawd, o personagem do Claude (p5.js + p5.brush, 31 emoções atuadas, render pra MP4), para vídeo em que o Claude aparece: conteúdo sobre Claude, Claude Code ou Wizz."
+        not_when:
+          - "Vídeo sem o Claude como personagem: o estilo e a receita são do wizz-video-styles, a cena desenhada é do hyperframes."
+        platform: [darwin, linux]
+        # Clone-and-run: o próprio repo responde o SHA, então o check compara com o
+        # pin. O install repara um clone existente em vez de falhar no git clone.
+        check: 'test "$(git -C ./claude-animation-base rev-parse HEAD 2>/dev/null)" = 0ac8bf2b31942376cb6b8c4074715595d512acd2'
+        # Pin de supply chain (2026-10-25): HEAD de 2026-09-24 (sem tags de
+        # release); `npm ci` só baixa p5, p5.brush e puppeteer-core (sem Chrome
+        # embutido: o render.mjs pede Chrome instalado, ou --chrome=<path>/
+        # CHROME_PATH; o Chromium do Playwright serve). Atualizar conscientemente.
+        install: "{ [ -d claude-animation-base/.git ] || git clone https://github.com/JohnHeibel/ClaudeAnimationBase.git claude-animation-base; } && git -C claude-animation-base fetch origin && git -C claude-animation-base checkout 0ac8bf2b31942376cb6b8c4074715595d512acd2 && npm ci --prefix claude-animation-base"
+        verify: "command -v ffmpeg >/dev/null 2>&1 && command -v node >/dev/null 2>&1"
+      # feitangyuan/onetake (PolyForm Noncommercial 1.0.0), adendo
+      # salvos-instagram-ai de 2026-10-25, item 12. NUNCA vendorizar: a licença
+      # só cobre uso não comercial; cliente ou conteúdo que vende exige o
+      # onetake Pro. Por isso entra só como instalação do upstream, no opt-in,
+      # com o `notice` que o installer mostra antes da escolha. A técnica de
+      # plano-sequência está escrita do zero no wizz-video-effects (one-take.md)
+      # e roda no pipeline HyperFrames→Remotion sem esta skill. Escopo LOCAL:
+      # a description do upstream se declara o pipeline padrão de vídeo de
+      # produto, então só entra no projeto que escolheu usar. Sem `rel` (mesmo
+      # motivo do claude-animation-base).
+      - id: onetake
+        when: "Filme curto de produto, app ou skill (10 a 60 s) em plano-sequência feito com o onetake: interface real refeita em HTML, cada batida nasce da anterior, câmera que segue o assunto, som sintetizado e render 4K, em projeto pessoal ou não comercial (ou com onetake Pro)."
+        not_when:
+          - "Peça para cliente ou que vende sem onetake Pro: a técnica de plano-sequência é do wizz-video-effects (one-take.md), desenhada no hyperframes e montada no Remotion."
+          - "Vídeo com pessoa gravada, talking head ou corte de footage: é buttercut e wizz-remotion-best-practices."
+        notice: "Licença PolyForm Noncommercial: grátis só para uso pessoal ou não comercial. Para cliente ou conteúdo que vende, é preciso o onetake Pro (https://onetakemotion.com), com licença comercial."
+        platform: [darwin, linux]
+        # O check confere o SHA fixado: a skill é copiada (não clonada), então o
+        # pin é gravado num marcador no install. Pin de supply chain
+        # (2026-10-25): HEAD de 2026-10-21 (a tag v1.1.0-lite é de 2026-10-08,
+        # anterior). Fetch raso do SHA; antes do `skills add` saem as mp4 e os
+        # GIFs de exemplo (~115 MB; os README dos cases ficam, a SKILL.md os
+        # cita). Atualizar conscientemente.
+        check: "grep -qx 013a61ac8d98883c73733f59c06e49e9ba444f14 ./.claude/skills/onetake/.wizz-pin 2>/dev/null"
+        install: 'd="$(mktemp -d)" && git -C "$d" init -q && git -C "$d" fetch -q --depth 1 https://github.com/feitangyuan/onetake.git 013a61ac8d98883c73733f59c06e49e9ba444f14 && git -C "$d" checkout -q FETCH_HEAD && rm -rf "$d/.git" "$d/assets/cases" && find "$d/cases" -name "*.mp4" -delete && npx -y skills add "$d" -y --copy && printf "%s\n" 013a61ac8d98883c73733f59c06e49e9ba444f14 > ./.claude/skills/onetake/.wizz-pin && rm -rf "$d"'
+        # A SKILL.md pede python3 com playwright (chromium), numpy, scipy,
+        # Pillow, matplotlib e fonttools; sem eles o install passa e o render
+        # falha, então o verify olha os módulos, não só o binário.
+        verify: 'command -v ffmpeg >/dev/null 2>&1 && python3 -c "import playwright, numpy, scipy, PIL, matplotlib, fontTools" 2>/dev/null'
     references:
       - "references/premium-agency-rules.md (regras $150k-tier, importadas por impeccable/huashu no modo high-end)"
 
@@ -362,7 +413,7 @@ areas:
       - id: wizz-copywriting
         when: "Escrever copy de venda/página/headline do zero ou reescrever. Na página de vendas completa, incluir wizz-offer-forge se faltar oferta aprovada e wizz-page-cro se faltar estrutura de conversão aprovada; headline/CTA isolado ou texto sobre oferta e estrutura já aprovadas não exige refazê-las."
         rel:
-          after: [wizz-pesquisa-de-publico-do-piva, wizz-offer-forge]
+          after: [wizz-pesquisa-de-publico, wizz-offer-forge]
           before: [wizz-copy-editing]
           pairs_with:
             [
@@ -397,7 +448,7 @@ areas:
           pairs_with: [wizz-competitor-alternatives]
       # Adaptada de yuribranco/vsl-skill + bertrand-do/video-sales-letter (MIT)
       # em 2026-10-24 (adendo repos-externos-rea-e-vsl). Sem `rel` de propósito:
-      # oferta (wizz-offer-forge), pesquisa do Piva, régua do lowticket e a
+      # oferta (wizz-offer-forge), pesquisa de público, régua do lowticket e a
       # produção (wizz-ctc-align, hyperframes, Remotion) entram pela prosa da
       # skill. Aresta aqui exigiria a recíproca nessas entradas e mudaria o
       # prompt de rota/descoberta das áreas delas (ver feedback de rota
@@ -531,14 +582,14 @@ areas:
         when: "Site pronto ou quase pronto pra ir ao ar: revisão de pré-lançamento em 15 rodadas corretivas (CTA acima da dobra, barra fixa mobile, tempo de resposta, prova social real, FAQ+FAQPage, imagens reais, endereço, titles, Open Graph, breadcrumbs, alt text, schema local, robots/sitemap, LGPD, medição), com regra anti-invenção e PENDÊNCIAS. Gatilhos: 'vamos subir o site', 'checklist de lançamento', 'revisa antes do deploy', pré-go-live, ou um item isolado (og:image, FAQ com schema, robots.txt). Roda DEPOIS do site construído, ANTES do deploy."
         rel:
           pairs_with: [wizz-launch-readiness, wizz-schema-markup]
-      - id: wizz-pesquisa-de-publico-do-piva
-        when: "Pesquisa profunda de público, VoC, níveis de consciência, matriz de ângulos e léxico nativo de oferta compilados em HTML (metodologia @soupiva)."
+      - id: wizz-pesquisa-de-publico
+        when: "Pesquisa profunda de público, VoC, níveis de consciência, matriz de ângulos e léxico nativo de oferta compilados em HTML; sem dado nenhum (pré-lançamento), entrevista guiada que monta a persona ilustrativa e o que validar."
         rel:
           before: [wizz-copywriting, wizz-offer-forge]
       - id: wizz-offer-forge
         when: "Forjar oferta irresistível de resposta direta/infoproduto (mecanismo único, empilhamento de valor, garantia reversa, ponte de tráfego)."
         rel:
-          after: [wizz-pesquisa-de-publico-do-piva, wizz-lowticket-minerador]
+          after: [wizz-pesquisa-de-publico, wizz-lowticket-minerador]
           before: [wizz-copywriting]
           pairs_with: [wizz-ig-profile-optimizer, wizz-pricing-strategy, wizz-lowticket-metodologia]
       # Módulo lowticket (src/modules/lowticket) — ver nota em ads.skills. Desde
@@ -588,6 +639,14 @@ areas:
           after: [wizz-lowticket-guia]
           before: [wizz-lowticket-funil]
           pairs_with: [wizz-lowticket-metodologia, wizz-lowticket-trafego]
+      # Adendo clone-persona-mercado (2026-10-25). Sem `rel` de propósito: oferta
+      # e produto entram pela prosa da skill, e aresta exigiria a recíproca.
+      - id: wizz-clone-do-expert
+        module: lowticket
+        when: "Clonar a voz de um expert: a partir de lives, áudios, aulas e posts dele, gerar o prompt de um GPT/Project que responde aluno como ele, com relatório de evidências e teste de fidelidade. Gatilhos: 'clonar o expert', 'um GPT que fala como eu', 'agente com a minha voz pros alunos'."
+        not_when:
+          - "Pesquisa de público ou persona de quem compra: é wizz-pesquisa-de-publico."
+          - "Escrever copy de venda no tom do expert: é wizz-copywriting."
     mcps:
       - id: scrapling
         when: "Scraping/crawl web para pesquisa de mercado, prospecção de leads e inteligência competitiva. Bypass anti-bot (Cloudflare), parsing adaptativo, spider concorrente. Requer: pip install 'scrapling[ai]' && scrapling install."
@@ -922,6 +981,16 @@ areas:
         when: "Review do trabalho concluído no epic (party mode)."
         rel:
           after: [wizz-sprint-planning]
+      # xtool (adendo salvos-instagram-ai de 2026-10-25, item 4): o method só
+      # auditava UI nativa (apple-design), não construía iOS. A skill é o guia
+      # curto do xtool; o binário é a CLI `xtool` logo abaixo.
+      - id: wizz-ios-build
+        when: "Compilar, assinar e instalar app iOS no iPhone pela linha de comando, sem abrir o Xcode (projeto SwiftPM com xtool), inclusive desenvolvendo no Linux ou no Windows (WSL)."
+        not_when:
+          - "Revisar UI nativa contra o Apple HIG: é a CLI apple-design (área designer)."
+          - "Publicar no TestFlight ou na App Store: fora desta skill."
+        rel:
+          pairs_with: [xtool]
     mcps:
       # Rea (morluto/rea, npm rea-agents, MIT), adendo repos-externos-rea-e-vsl
       # de 2026-10-22. OPCIONAL: `optional: true` deixa a entrada DESMARCADA no
@@ -944,6 +1013,25 @@ areas:
           # Pin de supply chain (2026-10-24): versão publicada fixa
           # (registry npm: 6.7.0, 2026-10-18); atualizar conscientemente.
           args: ["-y", "rea-agents@6.7.0", "mcp"]
+    clis:
+      # xtool-org/xtool (MIT): substitui o build do Xcode por SwiftPM, assina e
+      # instala no iPhone. macOS pelo tap oficial do Homebrew (é um cask
+      # `version :latest` com `sha256 :no_check`: sem pin, e põe o binário no
+      # PATH, que ~/.local/bin não está no macOS); Linux pelo AppImage da release
+      # fixa, em ~/.local/bin (sem sudo). Windows só via WSL, que conta como
+      # Linux. No macOS o Xcode continua necessário para o SDK.
+      - id: xtool
+        when: "Binário que compila um pacote SwiftPM em app iOS, assina com o Apple ID e instala no iPhone conectado, sem o build do Xcode, no macOS, Linux ou WSL."
+        rel:
+          pairs_with: [wizz-ios-build]
+        platform: [darwin, linux]
+        check: "command -v xtool >/dev/null 2>&1"
+        # Pin de supply chain (2026-10-25): release 1.23.0 (2026-10-22) no
+        # Linux. Atualizar conscientemente.
+        install: 'case "$(uname -s)" in Darwin) brew install xtool-org/tap/xtool ;; Linux) mkdir -p "$HOME/.local/bin" && curl -fL "https://github.com/xtool-org/xtool/releases/download/1.23.0/xtool-$(uname -m).AppImage" -o "$HOME/.local/bin/xtool" && chmod +x "$HOME/.local/bin/xtool" ;; esac'
+        # macOS: SDK do iOS via Xcode. Linux: toolchain Swift e usbmuxd (o
+        # Xcode.xip + `xtool sdk` vêm depois, com login da Apple no navegador).
+        verify: 'if [ "$(uname -s)" = Darwin ]; then xcrun -sdk iphoneos --show-sdk-path >/dev/null 2>&1; else command -v swift >/dev/null 2>&1 && command -v usbmuxd >/dev/null 2>&1; fi'
 
   pm:
     agent: wizz-agent-pm

package/src/bmm-skills/1-analysis/research/wizz-market-research/steps/step-06-research-completion.md

@@ -150,6 +150,14 @@ _Market Dynamics: [Forces shaping market evolution]_
 _Consumer Behavior Shifts: [Changes in customer behavior and preferences]_
 _Source: [URL]_
 
+### Weak Signals
+
+[Behaviours, channels and niches still small but accelerating: few people do it today, more do it every month]
+_Signal: [what is happening, where it was seen]_
+_Evidence of acceleration: [search trend, community growth, launches, with dates]_
+_Why it could matter: [which part of the market it would move]_
+_Source: [URL]_
+
 ### Pricing and Business Model Analysis
 
 [Comprehensive pricing and business model analysis]
@@ -284,6 +292,25 @@ _Medium-term Market Trends: [3-5 year expected market developments]_
 _Long-term Market Vision: [5+ year market outlook for {{research_topic}}]_
 _Source: [URL]_
 
+### Scenarios
+
+| Scenario | What has to happen | Variables that move it | What it means for us |
+|---|---|---|---|
+| Base | [most likely path] | [2-3 variables] | [decision] |
+| Optimistic | [what goes right] | [2-3 variables] | [decision] |
+| Pessimistic | [what goes wrong] | [2-3 variables] | [decision] |
+
+_Every number in a scenario comes from a cited source or is labelled as an assumption. Never invent a figure to fill the table._
+
+### Hidden Opportunity Questions
+
+Answer each one with evidence from this research, or write "no evidence yet" and what would answer it:
+
+- What is nobody asking about this market?
+- Where would an aggressive startup attack today?
+- Which emerging problem still has no good solution?
+- Which behaviour is still the exception but could become the norm?
+
 ### Strategic Opportunities
 
 [Market opportunity analysis and recommendations]

package/src/modules/lowticket/README.md

@@ -14,8 +14,9 @@ Install it and a fresh machine has the methodology and the six skills working, w
 | `wizz-lowticket-funil` | the post-checkout ladder: upsell, downsell, final offer, price rules | after the front-end converts, to raise average order value | before a front-end that converts exists |
 | `wizz-lowticket-minerador` | mining and judging a competitor offer, with a cut-off rubric | hunting a new offer to model | the offer is already defined (use `wizz-offer-forge`) |
 | `wizz-lowticket-pagina` | page performance: connect rate, LCP, pixel order, acceptance targets | optimizing or building a low ticket sales page | institutional sites or apps |
+| `wizz-clone-do-expert` | turns an expert's real material (lives, audios, classes, posts) into a GPT/Project system prompt in their voice, with an evidence report and a fidelity test | the expert wants an assistant that answers students like them | audience or persona research (use `wizz-pesquisa-de-publico`), sales copy (use `wizz-copywriting`) |
 
-All six read the Cérebro on activation and **none of them keeps its own memory**, the same contract as `wizz-offer-forge`. What is decided lives in the Cérebro; what is known lives in the shards.
+All seven read the Cérebro on activation and **none of them keeps its own memory**, the same contract as `wizz-offer-forge`. What is decided lives in the Cérebro; what is known lives in the shards.
 
 ## The loading contract
 

package/src/modules/lowticket/module.yaml

@@ -1,6 +1,6 @@
 code: lowticket
 name: "Wizz Low Ticket"
-description: "Low ticket direct-response playbook for Meta Ads (BR/PT): funnel diagnosis, bid-cap campaigns, creatives, offers, sales pages, VSL players, upsell ladders, copy diagnosis, tracking setup and offer mining, plus a front door for people who do not know where to start. Knowledge base loaded one shard at a time."
+description: "Low ticket direct-response playbook for Meta Ads (BR/PT): funnel diagnosis, bid-cap campaigns, creatives, offers, sales pages, VSL players, upsell ladders, copy diagnosis, tracking setup, offer mining and an expert voice clone for students, plus a front door for people who do not know where to start. Knowledge base loaded one shard at a time."
 default_selected: false
 # Versão do contrato module.yaml <-> installer (auditoria 2026-09-11, item 25).
 # Ver tools/installer/modules/module-interface.js. Ausente = 1.

package/src/modules/lowticket/skills/wizz-clone-do-expert/SKILL.md

@@ -0,0 +1,86 @@
+---
+name: wizz-clone-do-expert
+description: Captures an expert's real voice and turns it into a ready-to-paste system prompt for a GPT or Claude Project that answers students the way the expert would. Reads real material first (live and class transcripts, audios, videos, posts, captions), counts signature phrases and patterns instead of guessing them, separates what was observed from what is being suggested, and ships an evidence report plus a fidelity test for the expert to approve. With no material, runs a short interview asking for raw, spoken-style answers. Use when the user wants to "clonar o expert", "um GPT que fala como eu", "agente com a minha voz", "assistente pros alunos no meu tom". Do NOT use for audience or persona research (use wizz-pesquisa-de-publico), for writing sales copy in the expert's voice (use wizz-copywriting), or for the tone of an AI product in general (use wizz-ai-product-design).
+---
+
+# Expert Clone
+
+Builds an agent that talks like a specific expert: their vocabulary, their way of reasoning, the stories they actually tell, the limits they keep. The deliverable is a system prompt someone pastes into a GPT or a Claude Project, plus the evidence behind every trait.
+
+The governing principle: **the clone only knows what the expert actually said.** No invented story, no exclusive method that wasn't described, no result or income figure the expert never claimed. Where the material is thin, the prompt says so and the report asks for more.
+
+## Source of truth
+
+Read the Cérebro state first (via the `wizz-cerebro` skill): an earlier clone, the product, the offer. If `wizz-offer-forge` produced an approved offer (`{output_folder}/offers/OFFER-*.md`), the product block comes from there. This skill has **no memory of its own**.
+
+## Step 1 · Gather real material
+
+Ask for the most spoken, least polished material that exists. Written posts are the expert performing; a live or an audio to a student is the expert talking.
+
+| Material | How to read it |
+|---|---|
+| Audio or video (live, class, call, Reel) | Transcribe locally: `npx -y hyperframes transcribe <file> -d <out_dir> -l pt --json` (no API key). One file at a time. |
+| Transcripts, captions, posts, emails | Read as is. Note the source and date of each. |
+| Product content (modules, lessons, materials) | Feeds the product and method blocks. It's the data that most improves the clone; ask for it even when everything else is there. |
+
+Save what you read under `{output_folder}/lowticket/clone-<slug>/fontes/` with one line per source in `fontes.md` (file, type, date, length).
+
+**No material at all?** Run the interview (Step 1b) instead. Say upfront that a clone built from one interview is a first draft.
+
+### Step 1b · Interview when there is no material
+
+One question per turn. Ask the expert to answer **as if sending an audio to a student**, without trying to write well: the raw answer is what reveals the real way of speaking. Default questions, in this order, adapting to the niche:
+
+1. Uma aluna te manda: "travei, não sei por onde começar". Responde como se fosse um áudio pra ela.
+2. Qual é o erro que você mais vê quem está começando cometer, e o que você fala quando vê?
+3. Conta a história que você mais repete nas aulas.
+4. Qual pergunta de aluno te irrita, e como você responde mesmo assim?
+5. O que você nunca promete pra ninguém?
+
+After each answer, write down what it shows (a word, a structure, a reaction) before the next question. Even one answer is enough to start, as long as observed and suggested stay apart.
+
+## Step 2 · Extract the voice, with counts
+
+From the material, build the evidence table before writing any prompt:
+
+- **Signature phrases and words:** count occurrences across sources. A trait seen once is a candidate; seen in three or more sources it's a trait.
+- **Reasoning structure:** how an answer is built (story first? rule first? question back to the student?).
+- **Formality and rhythm:** sentence length, use of "você/tu/a gente", slang, swearing, emoji in writing.
+- **Didactics:** analogies, examples, how they break a step down.
+- **Stories, methods and principles:** only the ones the expert told. Name each with its source.
+- **Reactions:** what they praise, what they push back on, how they handle a lazy question or a complaint.
+
+Every row is tagged `observado` (with source and count) or `sugerido` (your proposal to complete the agent, with the reason). Never promote a `sugerido` to `observado`.
+
+## Step 3 · Write the clone prompt
+
+Follow the section template in `references/clone-prompt-template.md`. The prompt is written in Portuguese (it talks to Brazilian students), in second person to the model.
+
+Few-shot examples come **from real answers** in the material, marked as real, lightly trimmed but not rewritten. When there aren't enough real answers, write at most two suggested examples and mark them as such in the evidence report.
+
+Limits are not optional and never get softened: the clone does not pretend to be a human or the expert in person, does not promise income or results, does not ask for or keep a student's personal data, and sends to the expert's real support channel anything it can't answer.
+
+## Step 4 · Fidelity test
+
+Pick 3 typical student questions (from real comments or support messages when the material has them; otherwise the most likely ones for the niche). Answer each one **as the clone**, using only the prompt you wrote. Put the three answers at the end of the file for the expert to approve or correct.
+
+The clone is ready to publish only after the expert approves the three answers. Each correction goes back into the prompt and the evidence table.
+
+## Output
+
+One file: `{output_folder}/lowticket/clone-<slug>/clone-<slug>.md`, in Portuguese, with three parts:
+
+1. **Prompt do clone**: the complete system prompt, ready to paste.
+2. **Relatório de evidências**: the table from Step 2 (trait, `observado`/`sugerido`, source, count), plus what is missing.
+3. **Teste de fidelidade**: the 3 questions, the clone's answers, and a field for the expert's verdict.
+
+Close by asking for **the one piece of material that would most improve the clone** (usually the product's real content, or more spoken material if everything so far was written).
+
+## Closing: always hand off
+
+End every delivery with:
+
+- 📍 Onde você está: clone em rascunho, aguardando aprovação do expert (ou aprovado).
+- ✅ O que fizemos: quantas fontes, quantos traços observados e quantos sugeridos.
+- ➡️ Próximo passo: o expert responde o teste de fidelidade; depois, colar o prompt no GPT ou Project.
+- 🧰 O que ter pronto: o material que mais melhora o clone (pedido acima).

package/src/modules/lowticket/skills/wizz-clone-do-expert/references/clone-prompt-template.md

@@ -0,0 +1,21 @@
+# Clone prompt template
+
+Section order of the system prompt the skill delivers. Headings are in Portuguese because the prompt is pasted as is. Fill each section from the evidence table; a section with no evidence keeps a one-line note saying what's missing instead of invented content.
+
+| # | Section | What goes in | Source |
+|---|---|---|---|
+| 1 | Identidade do agente | Who the agent is: an assistant trained on the expert's material, not the expert in person. Product and audience it serves. | offer, product content |
+| 2 | Tom e formalidade | Register, "você/tu/a gente", sentence length, slang and swearing rules, emoji use. | counts from Step 2 |
+| 3 | Estrutura de raciocínio | How an answer is built, in order (e.g. acolhe, devolve uma pergunta, dá a regra, fecha com um passo). | observed answers |
+| 4 | Vocabulário e frases-marca | The signature phrases with how often to use them. Overusing a catchphrase is the fastest way to sound fake: say "no máximo uma por resposta". | counts |
+| 5 | Didática | Analogies, examples, how a step is broken down. | observed answers |
+| 6 | História | Only the stories the expert told, each in two or three lines. | sources |
+| 7 | Métodos e princípios | Named methods and rules, exactly as the expert describes them. Never invent a name for a method. | sources, product content |
+| 8 | Como o expert é percebido | How students describe the expert (from comments), to keep the clone consistent with that image. | comments, if any |
+| 9 | Repertório de temas | Topics the clone handles, and topics it sends elsewhere. | product content |
+| 10 | Comunicação do produto | What the product is, what it includes, when to mention it. No pressure selling; no price unless it's in the offer. | approved offer |
+| 11 | Reações e estilo de interação | How to react to a lazy question, a complaint, a win, a student about to give up. | observed reactions |
+| 12 | Exemplos de resposta | Few-shots from real answers, marked `(resposta real)`; at most two `(exemplo sugerido)`. | material |
+| 13 | Limites | Not a human, not the expert in person; no income or result promise; no personal data asked or kept; medical, legal and financial questions go to a professional; what it can't answer goes to the real support channel. | fixed |
+| 14 | Modo de operação | Answer length, when to ask back before answering, language. | Step 2 |
+| 15 | Instruções finais | The three rules that win any conflict: limits first, then fidelity to the material, then helpfulness. | fixed |

package/src/modules/wizz/_shared/video-pipeline.md

@@ -29,6 +29,8 @@
 | **Source B-roll / inserts: find real footage of what the script names** | `get-brolls` (darwin) |
 | Edit/cut recorded footage (cuts, selects, roughcut) | `buttercut` (darwin-arm64 only) |
 | Analyze an existing reference video (frames + transcription) | `claude-video` |
+| One-take product film with the onetake skill itself, personal or noncommercial work only (client work needs onetake Pro) | `onetake` (opt-in; otherwise the one-take technique in `wizz-video-effects` runs in this pipeline) |
+| Hand-painted cartoon where Claude itself appears (Clawd, p5.brush), for content about Claude/Claude Code/Wizz | `claude-animation-base` (clone-and-run; renders an MP4 that enters Remotion as a clip) |
 | AI-generated video/image (Veo/Kling/Wan), UGC / ad-ready style | `wizz-ad-creative` (ads area) writes the prompt; the user generates it in Flow or another AI tool, outside the method |
 
 ## Full chain (script → publishing)

package/src/modules/wizz/agents/wizz-copy/customize.toml

@@ -43,7 +43,7 @@ prompt = "Invoke the GLOBAL skill 'wizz-copywriting' via the Skill tool. Then ru
 [[agent.menu]]
 code = "VSL"
 description = "VSL script: interview, mechanisms, offer, leads, beat sheet"
-prompt = "Invoke the GLOBAL skill 'wizz-vsl' via the Skill tool. It resumes from its manifest when one exists, reuses an approved wizz-offer-forge offer and the Piva research, and hands production (narration, wizz-ctc-align, hyperframes, Remotion) to the designer area: offer wizz-maestro when the user wants the video in the same delivery."
+prompt = "Invoke the GLOBAL skill 'wizz-vsl' via the Skill tool. It resumes from its manifest when one exists, reuses an approved wizz-offer-forge offer and the audience research, and hands production (narration, wizz-ctc-align, hyperframes, Remotion) to the designer area: offer wizz-maestro when the user wants the video in the same delivery."
 
 [[agent.menu]]
 code = "EM"

package/src/modules/wizz/agents/wizz-copy/knowledge/playbook.md

@@ -4,13 +4,13 @@
 
 ## Ordem base (declarada no registry)
 
-`wizz-pesquisa-de-publico-do-piva` e `wizz-offer-forge` vêm antes de `wizz-copywriting`; `wizz-copy-editing` vem depois. Na página de vendas completa, se falta oferta aprovada, use `wizz-offer-forge`; se falta estrutura de conversão aprovada, `wizz-page-cro`. Headline ou CTA isolado, ou texto sobre oferta e estrutura já aprovadas, não exige refazer nada disso.
+`wizz-pesquisa-de-publico` e `wizz-offer-forge` vêm antes de `wizz-copywriting`; `wizz-copy-editing` vem depois. Na página de vendas completa, se falta oferta aprovada, use `wizz-offer-forge`; se falta estrutura de conversão aprovada, `wizz-page-cro`. Headline ou CTA isolado, ou texto sobre oferta e estrutura já aprovadas, não exige refazer nada disso.
 
 ## Situações
 
 | Situação                                              | Skill (nesta ordem)                        | Onde olhar                                                                                           |
 | ----------------------------------------------------- | ------------------------------------------ | ---------------------------------------------------------------------------------------------------- |
-| Não conheço o público, as dores, a linguagem          | `wizz-pesquisa-de-publico-do-piva`         | `wizz-pesquisa-de-publico-do-piva/SKILL.md`                                                          |
+| Não conheço o público, as dores, a linguagem          | `wizz-pesquisa-de-publico`                 | `wizz-pesquisa-de-publico/SKILL.md`                                                                  |
 | Não há oferta definida                                | `wizz-offer-forge`                         | `wizz-offer-forge/references/mecanismo-unico.md`, `empilhamento-valor.md`, `garantia-reversa.md`     |
 | Copy de venda, página ou headline do zero             | `wizz-copywriting`                         | `wizz-copywriting/references/copy-frameworks.md`, `natural-transitions.md`                           |
 | Texto já existe e precisa melhorar                    | `wizz-copy-editing`                        | `wizz-copy-editing/references/plain-english-alternatives.md`                                         |

package/src/modules/wizz/agents/wizz-growth/customize.toml

@@ -63,8 +63,8 @@ prompt = "Invoke the GLOBAL skill 'wizz-churn-prevention' via the Skill tool."
 
 [[agent.menu]]
 code = "PV"
-description = "Audience research, VoC, and angle matrix (Piva)"
-prompt = "Invoke the GLOBAL skill 'wizz-pesquisa-de-publico-do-piva' via the Skill tool. Ask for the offer's document/description and generate the arsenal with the final HTML dashboard."
+description = "Audience research, VoC, and angle matrix"
+prompt = "Invoke the GLOBAL skill 'wizz-pesquisa-de-publico' via the Skill tool. Ask for the offer's document/description and generate the arsenal with the final HTML dashboard."
 
 [[agent.menu]]
 code = "OF"
@@ -101,6 +101,11 @@ code = "LP"
 description = "Low ticket: sales page performance (connect rate, pixel order, LCP)"
 prompt = "Invoke the lowticket module skill 'wizz-lowticket-pagina' via the Skill tool. It engineers performance; it doesn't rewrite copy, price or offer."
 
+[[agent.menu]]
+code = "LC"
+description = "Low ticket: clone the expert's voice into a GPT/Project for students"
+prompt = "Invoke the lowticket module skill 'wizz-clone-do-expert' via the Skill tool. It needs the expert's real material (lives, audios, posts) or runs a short interview. Persona research is 'wizz-pesquisa-de-publico', not this."
+
 [[agent.menu]]
 code = "AB"
 description = "Set up an A/B test or conversion experiment"

package/src/modules/wizz/agents/wizz-growth/knowledge/playbook.md

@@ -8,8 +8,8 @@
 | ---------------------------------------------- | ------------------------------------------------------------------------------------------------------------ | ---------------------------------------------------------------------------------------------------------------------------------------- |
 | Travou, não sabe o canal                       | `wizz-marketing-ideas`                                                                                       | `wizz-marketing-ideas/references/ideas-by-category.md`                                                                                   |
 | Posicionamento e contexto do produto           | `wizz-product-marketing-context`, `wizz-marketing-psychology`                                                | `SKILL.md` de cada uma                                                                                                                   |
-| Entender o público                             | `wizz-pesquisa-de-publico-do-piva`                                                                                | `SKILL.md`                                                                                                                               |
-| Criar ou refazer oferta                        | `wizz-pesquisa-de-publico-do-piva`, depois `wizz-offer-forge`                                                     | `wizz-offer-forge/references/` (mecanismo, empilhamento, garantia, ponte de tráfego, plano de medição)                                   |
+| Entender o público                             | `wizz-pesquisa-de-publico`                                                                                | `SKILL.md`                                                                                                                               |
+| Criar ou refazer oferta                        | `wizz-pesquisa-de-publico`, depois `wizz-offer-forge`                                                     | `wizz-offer-forge/references/` (mecanismo, empilhamento, garantia, ponte de tráfego, plano de medição)                                   |
 | Lançamento de produto ou feature               | `wizz-launch-strategy`, com `wizz-email-sequence`                                                            | `references/five-phase-approach.md`, `launch-checklist.md`, `orb-framework.md`, `product-hunt-strategy.md`, `post-launch-and-ongoing.md` |
 | Preço, planos, packaging                       | `wizz-pricing-strategy`                                                                                      | `references/tier-structure.md`, `research-methods.md`                                                                                    |
 | Churn, cancelamento, cobrança que falha        | `wizz-churn-prevention`                                                                                      | `references/cancel-flow-patterns.md`, `dunning-playbook.md`                                                                              |
@@ -32,6 +32,7 @@ Quem não sabe por onde começar entra por `wizz-lowticket-guia`, que vem antes
 | Performance da página de venda                                                                    | `wizz-lowticket-pagina`             | vem antes de `wizz-lowticket-funil`                                 |
 | Escada pós-checkout                                                                               | `wizz-lowticket-funil`              | só depois de existir front-end que converte                         |
 | Campanha Meta                                                                                     | `wizz-lowticket-trafego` (área ads) | via `wizz-ads`                                                      |
+| Clone da voz do expert (GPT/Project pros alunos)                                                  | `wizz-clone-do-expert`              | persona de quem compra é `wizz-pesquisa-de-publico`                 |
 
 ## Limites
 

package/src/skills-lib/wizz-ios-build/SKILL.md

@@ -0,0 +1,61 @@
+---
+name: wizz-ios-build
+description: Build, sign and install an iOS app on a real iPhone from the command line with xtool (SwiftPM project, no Xcode IDE), on macOS, Linux or Windows via WSL. Covers setup and Apple login, creating the project, xtool.yml (bundle ID, Info.plist, icon, resources, entitlements, extensions) and the build-install loop on the device. Use when the user wants to build or install an iOS app without opening Xcode, or to develop for iPhone from Linux or Windows. Not for reviewing native UI against the Apple HIG (apple-design) or for shipping to TestFlight or the App Store.
+---
+
+# iOS build with xtool
+
+xtool ([xtool-org/xtool](https://github.com/xtool-org/xtool), MIT) builds a SwiftPM package into an `.app`, signs it with your Apple ID and installs it on a connected device. It replaces the Xcode build system, not the iOS SDK: on macOS Xcode still has to be installed for the SDK. The CLI is the registry entry `xtool` (dev area, opt-in).
+
+## 1. Check before anything
+
+Run `command -v xtool`. If it is missing, show the `install:` of the `xtool` entry and wait for the user. Then check the platform prerequisites:
+
+| Platform | Needs | Check |
+|---|---|---|
+| macOS | Xcode installed and opened once (SDK + toolchain) | `xcrun -sdk iphoneos --show-sdk-path` and `swift --version` |
+| Linux | Swift 6.4 toolchain, `usbmuxd`, the `Xcode.xip` downloaded from developer.apple.com in the browser (needs login), then `xtool sdk` | `swift --version`, `usbmuxd --help` |
+| Windows | everything from Linux inside WSL, plus USB passthrough (usbipd) to reach the iPhone | as Linux, from WSL |
+
+## 2. One-time setup
+
+`xtool setup` asks for the login mode. Explain the choice before the user picks:
+
+- **API Key**: needs a paid Apple Developer Program membership; uses the public App Store Connect API (a Team Key with the App Manager role). Recommended when they have the membership.
+- **Password**: any Apple ID, but goes through private Apple APIs. Suggest a throwaway Apple ID.
+
+Credentials are typed by the user in their terminal. Never ask them to paste a password or key into the chat, and never write one into a file of the project.
+
+## 3. Project
+
+- New app: `xtool new <Name>` creates a SwiftPM package with `xtool.yml` (bundle ID, default `com.example.<Name>`) and `.bsp/xtool.json` (editor support through SourceKit-LSP).
+- Existing SwiftPM code: add an `xtool.yml` with at least `version: 1` and `bundleID:`.
+
+Everything about the bundle lives in `xtool.yml`:
+
+| Key | What it does |
+|---|---|
+| `bundleID` | the app's ID; on device xtool prefixes it (e.g. `XTL-1234.`) so two free accounts don't collide |
+| `infoPath` | a partial `Info.plist` with only the keys to add or replace (display name, orientations) |
+| `iconPath` | PNG, ideally 1024x1024 |
+| `resources` | files copied to the root of the `.app` (e.g. `GoogleServices-Info.plist`); images used in code go in SwiftPM `resources:` instead |
+| `entitlementsPath` | an `.entitlements` plist |
+| `product` + `extensions` | which product is the app and which are extensions (widget, share), each with its own `infoPath` |
+
+A mistyped key is ignored without an error (e.g. `entitlements` instead of `entitlementsPath`): after a build, open `./xtool/<App>.app` and confirm the `Info.plist` and files are there.
+
+## 4. Build and install loop
+
+1. `xtool dev` builds and installs. The first build takes minutes (it builds the SDK modules once, then caches them). Use `xtool dev build` to only build.
+2. Connect the iPhone by USB. First time: tap **Trust** on the phone; if xtool errors right after pairing, run `xtool dev` again.
+3. xtool registers the device, creates certificate, App ID and provisioning profile, signs and installs.
+4. If iOS asks for **Developer Mode**, the user enables it (Settings > Privacy & Security) and you run `xtool dev` again.
+5. First launch shows "Untrusted Developer": Settings > General > VPN & Device Management > the account > Trust.
+
+Other commands: `xtool devices` (list connected devices), `xtool install <app.ipa>`, `xtool uninstall`, `xtool launch`, `xtool ds` (Apple Developer Services).
+
+## 5. Limits to say up front
+
+- Some entitlements don't work with a free account (Network Extension), some need special permission from Apple, and each capability needs a mapping inside xtool; a missing one fails late, at install. When the app depends on one of these, say so before building.
+- With a free account, apps installed this way expire after a few days and need a reinstall; the paid membership lifts that.
+- This skill covers development builds on a device. Shipping to TestFlight or the App Store is out of scope here.

package/src/skills-lib/wizz-offer-forge/SKILL.md

@@ -1,6 +1,6 @@
 ---
 name: wizz-offer-forge
-description: Forges irresistible direct-response and info-product offers by integrating a unique mechanism, offer thesis, value stacking, reverse guarantee, price anchoring, and a creative matrix for paid traffic. Use when the user wants to create a new offer from scratch, restructure an existing offer that isn't converting, stack high-perception bonuses, define an aggressive guarantee, or translate audience research (Piva/VoC) into a sales machine. Do NOT use for raw audience research (use wizz-pesquisa-de-publico-do-piva) or final page copywriting (use wizz-copywriting).
+description: Forges irresistible direct-response and info-product offers by integrating a unique mechanism, offer thesis, value stacking, reverse guarantee, price anchoring, and a creative matrix for paid traffic. Use when the user wants to create a new offer from scratch, restructure an existing offer that isn't converting, stack high-perception bonuses, define an aggressive guarantee, or translate audience research (VoC) into a sales machine. Do NOT use for raw audience research (use wizz-pesquisa-de-publico) or final page copywriting (use wizz-copywriting).
 ---
 
 # Wizz Offer Forge
@@ -34,7 +34,7 @@ A master artifact `OFFER-SPEC.md` containing:
 If the `wizz-cerebro` skill is installed, run `/wizz-cerebro ver` for the project and grep by theme in `_decisions/`. Look specifically for: a previous offer to the same audience, a price already tested, a guarantee already used, and any logged decision that forbids a certain path. Bring back what you found as input and state in your reply where it came from. Without the skill installed, skip this block and proceed with the questions below.
 
 Then, consult existing context or ask the user:
-1. **Prior Audience Research:** Is there a report from the `wizz-pesquisa-de-publico-do-piva` skill or VoC notes? If so, import it as primary input. If not, define the Avatar, Latent Pain, and initial Awareness Level.
+1. **Prior Audience Research:** Is there a report from the `wizz-pesquisa-de-publico` skill or VoC notes? If so, import it as primary input. If not, define the Avatar, Latent Pain, and initial Awareness Level.
 2. **Business Model:** Low-ticket (R$ 10 to R$ 97), Mid front-end (R$ 197 to R$ 497), or High-ticket / Mentorship (R$ 1,000 to R$ 10,000+)?
 3. **Delivery Vehicle:** Recorded course, community, templates/tools, live mentorship, SaaS, or hybrid?
 

package/src/skills-lib/wizz-paywall-upgrade-cro/SKILL.md

@@ -67,6 +67,7 @@ When trial is ending:
 - Early warnings (7, 3, 1 day)
 - Clear "what happens" on expiration
 - Summarize value received
+- People restarting the trial with new accounts: don't block by IP; use the risk score in `wizz-signup-flow-cro` (trial abuse)
 
 ### Time-Based Prompts
 After X days of free use: