wizz-method 2.20.1 → 2.22.0
This diff represents the content of publicly available package versions that have been released to one of the supported registries. The information contained in this diff is provided for informational purposes only and reflects changes between package versions as they appear in their respective public registries.
- package/THIRD-PARTY-NOTICES.md +18 -0
- package/package.json +4 -2
- package/skills-registry.yaml +41 -0
- package/src/bmm-skills/1-analysis/wizz-set-feature/SKILL.md +1 -1
- package/src/bmm-skills/4-implementation/wizz-code-review/SKILL.md +1 -1
- package/src/bmm-skills/4-implementation/wizz-create-story/SKILL.md +1 -1
- package/src/bmm-skills/4-implementation/wizz-dev-story/SKILL.md +8 -1
- package/src/bmm-skills/4-implementation/wizz-quick-dev/SKILL.md +2 -2
- package/src/bmm-skills/4-implementation/wizz-quick-dev/step-03-implement.md +2 -0
- package/src/bmm-skills/4-implementation/wizz-sprint-status/SKILL.md +1 -1
- package/src/core-skills/wizz-party-mode/customize.toml +3 -3
- package/src/modules/lowticket/skills/wizz-lowticket-funil/SKILL.md +1 -1
- package/src/modules/lowticket/skills/wizz-lowticket-guia/SKILL.md +2 -2
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/SKILL.md +5 -5
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/01-principios.md +1 -1
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/02-diagnostico-funil.md +1 -1
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/03-campanha-bidcap.md +1 -1
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/04-criativos.md +2 -2
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/04a-criativos-ia.md +6 -6
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/04b-criativos-formatos.md +1 -1
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/04c-criativos-roteiro.md +5 -5
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/05-oferta.md +1 -1
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/06-pagina-vendas.md +3 -1
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/06a-instagram.md +2 -2
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/06b-player-vsl.md +1 -1
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/07-funil-upsell.md +1 -1
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/07a-copy-humanizacao.md +1 -1
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/08-pesquisa-publico.md +1 -1
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/09-especialista-coproducao.md +1 -1
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/10-levantar-caixa.md +1 -1
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/11-checklist-roi.md +1 -1
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/12-mineracao-ofertas.md +1 -1
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/12a-mineracao-veredito.md +1 -1
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/12b-fabrica-de-ofertas.md +2 -2
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/12c-anatomia-low-ticket.md +3 -1
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/13-benchmarks-vsl.md +1 -1
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/14-vocabulario.md +1 -1
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/15-como-estender.md +2 -2
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/17-rastreamento.md +1 -1
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/18-copy-desejo-oferta.md +3 -3
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/INDEX.md +14 -12
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/guardrails.md +18 -70
- package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/pontos-em-aberto.md +9 -9
- package/src/modules/lowticket/skills/wizz-lowticket-minerador/SKILL.md +1 -1
- package/src/modules/lowticket/skills/wizz-lowticket-pagina/SKILL.md +1 -1
- package/src/modules/lowticket/skills/wizz-lowticket-trafego/SKILL.md +1 -1
- package/src/modules/lowticket/skills/wizz-lowticket-trafego/references/reguas.md +2 -0
- package/src/modules/wizz/_shared/cerebro.md +1 -1
- package/src/modules/wizz/_shared/organizacao.md +2 -2
- package/src/modules/wizz/agents/wizz-copy/SKILL.md +1 -0
- package/src/modules/wizz/agents/wizz-copy/customize.toml +5 -0
- package/src/modules/wizz/agents/wizz-copy/knowledge/playbook.md +2 -1
- package/src/modules/wizz/agents/wizz-growth/knowledge/playbook.md +1 -1
- package/src/modules/wizz/agents/wizz-social/knowledge/blueprint-roteiro-viral.md +14 -0
- package/src/modules/wizz/agents/wizz-social/knowledge/legenda-instagram.md +12 -0
- package/src/skills-lib/wizz-cerebro/SKILL.md +18 -5
- package/src/skills-lib/wizz-design-needs/SKILL.md +7 -0
- package/src/skills-lib/wizz-design-needs/references/design-state.md +34 -2
- package/src/skills-lib/wizz-design-needs/references/gap-analysis.md +1 -1
- package/src/skills-lib/wizz-design-needs/scripts/design_state.py +305 -0
- package/src/skills-lib/wizz-design-needs/scripts/tests/test_design_state.py +143 -0
- package/src/skills-lib/wizz-impeccable/references/design-rules.md +18 -0
- package/src/skills-lib/wizz-motion-3d-director/references/motion-paths.md +2 -0
- package/src/skills-lib/wizz-paid-ads/SKILL.md +2 -1
- package/src/skills-lib/wizz-premium-landing-ui-researcher/SKILL.md +6 -2
- package/src/skills-lib/wizz-premium-landing-ui-researcher/references/audit-protocol.md +7 -34
- package/src/skills-lib/wizz-premium-landing-ui-researcher/references/component-sources.md +2 -0
- package/src/skills-lib/wizz-premium-landing-ui-researcher/references/design-sources.yaml +252 -0
- package/src/skills-lib/wizz-premium-landing-ui-researcher/references/mandatory-process.md +1 -1
- package/src/skills-lib/wizz-premium-landing-ui-researcher/references/mining-rubric.md +123 -0
- package/src/skills-lib/wizz-premium-landing-ui-researcher/references/source-first-protocol.md +10 -4
- package/src/skills-lib/wizz-premium-landing-ui-researcher/references/web-access-and-evidence.md +1 -1
- package/src/skills-lib/wizz-premium-landing-ui-researcher/scripts/design_sources.py +221 -0
- package/src/skills-lib/wizz-premium-landing-ui-researcher/scripts/tests/test_design_sources.py +130 -0
- package/src/skills-lib/wizz-router/references/routing-table-flat.md +2 -0
- package/src/skills-lib/wizz-taste-skill/references/anti-slop-tells.md +8 -0
- package/src/skills-lib/wizz-ui-component-curator/SKILL.md +8 -7
- package/src/skills-lib/wizz-video-effects/LICENSE-motionmaxxing.txt +202 -0
- package/src/skills-lib/wizz-video-effects/SKILL.md +5 -2
- package/src/skills-lib/wizz-video-effects/assets/chrome/collect_layout.js +113 -0
- package/src/skills-lib/wizz-video-effects/assets/effects.config.template.json +35 -0
- package/src/skills-lib/wizz-video-effects/references/data-contract.md +30 -1
- package/src/skills-lib/wizz-video-effects/references/gates.md +3 -1
- package/src/skills-lib/wizz-video-effects/scripts/check_chrome.py +376 -0
- package/src/skills-lib/wizz-video-effects/scripts/check_dead_frames.py +193 -0
- package/src/skills-lib/wizz-video-effects/scripts/config.py +13 -0
- package/src/skills-lib/wizz-video-effects/scripts/test_chrome.py +181 -0
- package/src/skills-lib/wizz-video-effects/scripts/test_dead_frames.py +171 -0
- package/src/skills-lib/wizz-video-styles/SKILL.md +6 -2
- package/src/skills-lib/wizz-video-styles/references/motion-laws.md +62 -0
- package/src/skills-lib/wizz-video-styles/references/styles/desafio-numero.md +1 -0
- package/src/skills-lib/wizz-video-styles/scripts/blind_review.py +159 -0
- package/src/skills-lib/wizz-video-styles/scripts/taste.mjs +110 -0
- package/src/skills-lib/wizz-video-styles/scripts/test_blind_review.py +82 -0
- package/src/skills-lib/wizz-vsl/LICENSE +49 -0
- package/src/skills-lib/wizz-vsl/SKILL.md +122 -0
- package/src/skills-lib/wizz-vsl/references/assembly-qa.md +123 -0
- package/src/skills-lib/wizz-vsl/references/blocks-and-leads.md +149 -0
- package/src/skills-lib/wizz-vsl/references/diagnosis.md +95 -0
- package/src/skills-lib/wizz-vsl/references/intake.md +200 -0
- package/src/skills-lib/wizz-vsl/references/mechanisms.md +138 -0
- package/src/skills-lib/wizz-vsl/references/niches.md +40 -0
- package/src/skills-lib/wizz-vsl/references/offer.md +91 -0
- package/src/skills-lib/wizz-vsl/references/production.md +75 -0
- package/tools/hooks/README.md +10 -9
- package/tools/hooks/wizz-arrumar.js +1 -0
- package/tools/hooks/wizz-artifact-guard.js +31 -5
- package/tools/hooks/wizz-cerebro-lib.js +36 -13
- package/tools/hooks/wizz-feature-lib.js +4 -1
- package/tools/hooks/wizz-feature.js +66 -76
- package/tools/hooks/wizz-sprint-archive-lib.js +311 -0
- package/tools/installer/core/hooks-settings.js +1 -0
- package/tools/installer/core/installer.js +6 -0
- package/tools/installer/modules/core-seed.js +72 -0
- package/tools/installer/modules/mcp-config.js +3 -0
- package/tools/installer/ui.js +16 -26
package/THIRD-PARTY-NOTICES.md
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@@ -149,8 +149,26 @@ the `<Font>-OFL.txt` file in the same folder.
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- Origin: the beat-grid approach and the kinetic typography recipe follow [mexicat/pdoom-video](https://github.com/mexicat/pdoom-video) (beat, downbeat and lyric alignment driving the edit); no code was copied, and its `data/audio.json` was used only to check `beat_grid.py`. The prompt list links to [yihui-dev/awesome-opus5-5-videos](https://github.com/yihui-dev/awesome-opus5-5-videos), summarising 15 entries in our words; each prompt remains its creator's.
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- License: MIT, copyright (c) 2026 Giacomo Magnanini (pdoom-video) and copyright (c) 2026 yihui-dev (awesome-opus5-5-videos).
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## wizz-video-effects and wizz-video-styles (motionmaxxing)
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- Path: `src/skills-lib/wizz-video-effects/scripts/check_dead_frames.py`, `src/skills-lib/wizz-video-effects/scripts/check_chrome.py`, `src/skills-lib/wizz-video-effects/assets/chrome/collect_layout.js`, `src/skills-lib/wizz-video-styles/references/motion-laws.md`, `src/skills-lib/wizz-video-styles/scripts/blind_review.py` (the idea of its blind review page, written again and much smaller), `src/skills-lib/wizz-video-styles/scripts/taste.mjs` (the idea of its `taste/verdicts.md`, a per-user file of verdicts read before deciding) (measured numbers from its `references/motion.md` and `references/type.md`, summarised in our words) and the `dead_frames` and `chrome_lint` blocks of `src/skills-lib/wizz-video-effects/assets/effects.config.template.json`
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- Origin: [Tejashmakwana/motionmaxxing](https://github.com/Tejashmakwana/motionmaxxing) by Tejas Makwana. Ported ideas and measured thresholds (gate G2 "no empty frame" of `look.py`; rules C1-C4, C6, C7, D1 and P1 of gate G5 in `lint.mjs`), adapted to vertical short video and written again in our own code; no file was copied.
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- License: Apache License 2.0 (full text at `src/skills-lib/wizz-video-effects/LICENSE-motionmaxxing.txt`). Its NOTICE reads: "motionmaxxing: looksmaxxing for motion graphics. Made by Tejas Makwana (x.com/makwanatejas170), github.com/Tejashmakwana/motionmaxxing." Changes: thresholds moved to the effects config, analysis frame reshaped to 9:16, frozen-picture check made a warning, chrome rules sized on the short side of the frame, with exempt roles (captions, legal text, UI) and a per-style allow list, and a Remotion timeline input.
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## wizz-hook-extractor and wizz-ig-profile-optimizer
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- Path: `src/skills-lib/wizz-hook-extractor/`, `src/skills-lib/wizz-ig-profile-optimizer/`
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- Origin: adapted from `skills/ig-hook-extractor/`, `references/hook-formulas.md` and `skills/ig-profile-optimizer/` of [sergebulaev/instagram-skills](https://github.com/sergebulaev/instagram-skills). Translated to Brazilian Portuguese, hooks mapped to the Viral Script Blueprint types, and extended with reading the post or profile directly (yt-dlp, local transcription, agent-browser) and a limits checker.
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- License: MIT (full text at `src/skills-lib/wizz-hook-extractor/LICENSE` and `src/skills-lib/wizz-ig-profile-optimizer/LICENSE`, copyright (c) 2026 Sergey Bulaev)
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## wizz-vsl
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- Path: `src/skills-lib/wizz-vsl/`
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- Origin: adapted from [yuribranco/vsl-skill](https://github.com/yuribranco/vsl-skill) (commit `fe855c50`: the 11-block interview, the two human gates, the 5x5 mechanism decision document, backwards writing, the 15-step offer, the lead angles, niche adaptation and the QA checklist) and from [bertrand-do/video-sales-letter](https://github.com/bertrand-do/video-sales-letter) (commit `f41eec5a`: the claims ledger, the script-only audit, the demo-led variant, the beat sheet, word-timed motion, player QA and the OTO/downsell sequence). Translated into the Method's English skill format, wired to `wizz-offer-forge`, the Piva audience research, the low ticket VSL ruler, `wizz-ctc-align` and the HyperFrames/Remotion pipeline. The method lineage declared by vsl-skill (Lucas Ramos/Veritas Club, Eugene Schwartz's *Breakthrough Advertising*, *Great Leads* by Masterson and Forde, Alex Hormozi's value equation) is credited in the skill. [mikefilsaime-groove/stickman-vsl-director](https://github.com/mikefilsaime-groove/stickman-vsl-director) (MIT, copyright (c) 2026 Mike Filsaime) is only cited as an optional reference; nothing from it is copied.
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- License: MIT (full texts at `src/skills-lib/wizz-vsl/LICENSE`, copyright (c) 2026 Yuri Branco and copyright (c) 2026 Bertrand Diouly)
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## wizz-social knowledge (hook pre-check and caption fold check)
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- Path: `src/modules/wizz/agents/wizz-social/knowledge/blueprint-roteiro-viral.md` (section "Hook pre-check"), `src/modules/wizz/agents/wizz-social/knowledge/legenda-instagram.md` (section "The fold check")
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- Origin: ideas adapted in our own words from `skills/ig-reel/hookscore.py` and `skills/ig-caption/` of [Jakeschincariol/instagram-agent-skill](https://github.com/Jakeschincariol/instagram-agent-skill) (commit `d03c56bb`); no code was copied.
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- License: MIT, copyright (c) 2026 Jake Schincariol
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package/package.json
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{
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"$schema": "https://json.schemastore.org/package.json",
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"name": "wizz-method",
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"version": "2.
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"version": "2.22.0",
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"description": "Wizz Method: método de agência orientado por IA em PT-BR",
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"keywords": [
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"agile",
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"docs:preview": "astro preview --root website",
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"docs:validate-links": "node tools/validate-doc-links.js",
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"docs:validate-sidebar": "node tools/validate-sidebar-order.js",
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"eval:design-mining": "node evals/design-mining/run-design-mining-eval.mjs",
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"eval:design-mining:llm": "node evals/design-mining/run-design-mining-eval.mjs --llm",
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"eval:feature": "node evals/routing/run-feature-eval.mjs",
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"eval:feature:llm": "node evals/routing/run-feature-eval.mjs --llm",
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"eval:output": "node evals/output/run-output-eval.mjs",
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"lint:md": "markdownlint-cli2 \"**/*.md\"",
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"prepare": "command -v husky >/dev/null 2>&1 && husky || exit 0",
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"quality": "npm run format:check && npm run lint && npm run lint:md && npm run docs:build && npm run quality:validate",
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"quality:validate": "npm test && npm run validate:refs && npm run validate:registry-schema && npm run validate:method-refs && npm run validate:model-ids && npm run validate:skills && npm run docs:validate-sidebar && npm run docs:validate-links && npm run validate:generated && npm run eval:routing && npm run eval:feature && npm run eval:output",
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"quality:validate": "npm test && npm run validate:refs && npm run validate:registry-schema && npm run validate:method-refs && npm run validate:model-ids && npm run validate:skills && npm run docs:validate-sidebar && npm run docs:validate-links && npm run validate:generated && npm run eval:routing && npm run eval:feature && npm run eval:output && npm run eval:design-mining",
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"rebundle": "node tools/bundle-web-bundles.js",
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"release": "node tools/release.mjs",
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"sync:check": "node tools/sync-check.mjs",
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package/skills-registry.yaml
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before: [wizz-ctc-align, wizz-video-effects, wizz-remotion-best-practices]
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pairs_with: [wizz-social-content, get-brolls, hyperframes, wizz-hook-extractor]
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clis:
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# hypit-ai/hypit ("clonar vídeo viral" com agentes, DSL de vídeo ancorada
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# em palavras), avaliado em 2026-10-22 (adendo repos-externos-rea-e-vsl):
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# SÓ RECOMENDAR, nunca embutir nem virar entrada `clis:` com install. A
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# licença é Apache 2.0 modificada com condições que proíbem
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# redistribuição comercial; o usuário instala por conta própria se quiser.
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- id: hyperframes
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when: "DESENHAR telas de vídeo em HTML/CSS (HTML→MP4, agent-native, 20+ skills): cena isolada e MUDA — maqueta de WhatsApp/ChatGPT, gráfico animado, título, loop. NÃO usar para montagem com áudio/SFX/legenda sincronizada (posicionador de áudio falhou em produção, ~2,76s de drift; CSS vaza entre telas): a montagem final é do Remotion (regra: HyperFrames desenha, Remotion monta — ver _shared/video-pipeline.md do módulo wizz). Precisa ffmpeg + Node 22 + Chrome headless."
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not_when: "Montagem com áudio/SFX/legenda sincronizada (posicionador de áudio falhou em produção, ~2,76s de drift; CSS vaza entre telas)."
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when: "Material de vendas: deck, one-pager, objeções, demo script, playbook."
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rel:
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pairs_with: [wizz-competitor-alternatives]
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# Adaptada de yuribranco/vsl-skill + bertrand-do/video-sales-letter (MIT)
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# em 2026-10-24 (adendo repos-externos-rea-e-vsl). Sem `rel` de propósito:
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# oferta (wizz-offer-forge), pesquisa do Piva, régua do lowticket e a
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# produção (wizz-ctc-align, hyperframes, Remotion) entram pela prosa da
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# skill. Aresta aqui exigiria a recíproca nessas entradas e mudaria o
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# prompt de rota/descoberta das áreas delas (ver feedback de rota
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# invariante). A produção mora em designer: a copy só entrega o roteiro
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# e o beat sheet.
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- id: wizz-vsl
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when: "Roteiro de VSL (vídeo de vendas): escrever do zero ou refazer a que não converte, da entrevista com o expert ao roteiro pronto pra gravar, com mecanismo do problema e da solução, oferta falada, leads pra testar e plano de produção. Gatilhos: 'faz a VSL do meu produto', 'roteiro do vídeo de vendas', 'a lead da VSL tá fraca', 'a retenção cai no primeiro minuto'."
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- "Copy da página de vendas, headline ou texto em volta do player: é wizz-copywriting."
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- "Roteiro de criativo ou anúncio curto: é wizz-ad-creative (área ads); roteiro de Reel ou Short: é wizz-social-content (área social)."
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- "Gravar, animar ou montar o vídeo em si: é da área designer."
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seo:
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agent: wizz-seo
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when: "Review do trabalho concluído no epic (party mode)."
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rel:
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after: [wizz-sprint-planning]
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mcps:
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# Rea (morluto/rea, npm rea-agents, MIT), adendo repos-externos-rea-e-vsl
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# de 2026-10-22. OPCIONAL: `optional: true` deixa a entrada DESMARCADA no
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# multiselect do installer (só recomenda o `claude mcp add`; escreve no
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# .mcp.json apenas se o usuário marcar ou passar --mcps rea). Instalar só
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# do npm `rea-agents` ou de rea.tools: o próprio README avisa sobre repos
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# copiados, e o repo tinha uma contagem de estrelas desproporcional em
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# 2026-10-22. Para site comum ele sobrepõe o agent-browser; o ganho real é
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# Electron, APK, HAR e binário nativo (Hopper/Ghidra/IDA, se instalados).
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# Alternativas olhadas e piores pro caso geral: mrexodia/ida-pro-mcp e
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# LaurieWired/GhidraMCP (uma ferramenta só cada).
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- id: rea
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optional: true
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when: "Entender como uma feature de app, site, APK ou binário de TERCEIRO funciona por dentro, sem o código-fonte, pra construir uma parecida: app desktop ou Electron, APK Android, binário nativo, captura HAR."
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not_when:
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- "Código do próprio projeto, com o fonte disponível: é wizz-investigate."
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- "Só navegar, clicar ou tirar print de um site: é o agent-browser."
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server:
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command: npx
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# Pin de supply chain (2026-10-24): versão publicada fixa
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# (registry npm: 6.7.0, 2026-10-18); atualizar conscientemente.
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args: ["-y", "rea-agents@6.7.0", "mcp"]
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pm:
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agent: wizz-agent-pm
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@@ -27,7 +27,7 @@ Invoke this skill only for the explicit cases in "When this skill runs" below.
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3. **The request itself.** When 1 and 2 are both empty and the request is named work (a feature, a batch, a screen, a page, a campaign, a bug with a scope: "vamos fazer o painel de assinaturas"). Derive the slug from the subject, 2 to 4 words, and run `node _wizz/hooks/wizz-feature.js definir <slug>` BEFORE dispatching; say so in **one line**. Do not ask. This step is mandatory for the router and the maestro, not a nice-to-have: skipping it is how a project spends its whole life with an empty `active_feature`.
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4. **Nothing.** Only for work that is not named (a question, a conversation, a one-line tweak with no artifact). Artifacts go to the roots and memory carries no feature tag.
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**The open sprint rules.** The active feature is the open sprint: every request goes into it until it is closed, with no new folder. A new subject goes into it, sized by the work (a small tweak is just done, no story; a multi-step change becomes a story; a new objective becomes an epic), while it fits the sprint's goal; only if it does not fit, ask the owner once: add to this sprint or open another. `definir <other>` with a sprint open is refused unless `--novo` (the owner's choice). **Close** when the delivery closes (deploy or acceptance): `wizz-feature.js verificar` must pass, then `wizz-feature.js encerrar --cerebro [--proxima <slug>]` marks the spec `no-ar`, moves the sprint's folders (and the root `sprint-status.yaml`) to `_arquivo/<slug>/`, clears or switches `active_feature`, and writes the Cérebro (state + one Sessions line; without a vault it prints the instruction instead).
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**The open sprint rules.** The active feature is the open sprint: every request goes into it until it is closed, with no new folder. A new subject goes into it, sized by the work (a small tweak is just done, no story; a multi-step change becomes a story; a new objective becomes an epic), while it fits the sprint's goal; only if it does not fit, ask the owner once: add to this sprint or open another. `definir <other>` with a sprint open is refused unless `--novo` (the owner's choice). **Close** when the delivery closes (deploy or acceptance): `wizz-feature.js verificar` must pass, then `wizz-feature.js encerrar --cerebro [--proxima <slug>]` marks the spec `no-ar`, moves the sprint's folders (and the root `sprint-status.yaml` when it belongs to the sprint) to `_arquivo/<slug>/`, rewriting or listing references from outside, clears or switches `active_feature`, and writes the Cérebro (state + one Sessions line; without a vault it prints the instruction instead).
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**Optional branch.** `feature_branches: auto` in `_wizz/bmm/config.yaml` makes `definir` (and the SessionStart hook) propose `git switch -c feat/<slug>` when you are on a trunk branch of a git repo. The default is `off`, for whoever works directly on `main`.
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@@ -47,7 +47,7 @@ Load config from `{project-root}/_wizz/bmm/config.yaml` and resolve:
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- `project_name`, `planning_artifacts`, `implementation_artifacts`, `user_name`
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- `communication_language`, `document_output_language`, `user_skill_level`
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- `date` as system-generated current datetime
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- `sprint_status` = `{implementation_artifacts}/sprint-status.yaml`
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- `sprint_status` = `{implementation_artifacts}/{active_feature}/sprint-status.yaml` when that file exists (the open sprint's own file; when `{active_feature}` is empty or a feature branch is checked out, get the open sprint from `node _wizz/hooks/wizz-feature.js resolver`), otherwise `{implementation_artifacts}/sprint-status.yaml`. Read and update the same file for the whole run
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- `project_context` = `**/project-context.md` (load if exists)
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- CLAUDE.md / memory files (load if exist)
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- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
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## Paths
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- `sprint_status` = `{implementation_artifacts}/sprint-status.yaml`
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- `sprint_status` = `{implementation_artifacts}/{active_feature}/sprint-status.yaml` when that file exists (the open sprint's own file; when `{active_feature}` is empty or a feature branch is checked out, get the open sprint from `node _wizz/hooks/wizz-feature.js resolver`), otherwise `{implementation_artifacts}/sprint-status.yaml`. Read and update the same file for the whole run
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- `epics_file` = `{planning_artifacts}/epics.md`
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- `prd_file` = `{planning_artifacts}/prd.md`
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- `architecture_file` = `{planning_artifacts}/architecture.md`
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@@ -53,6 +53,7 @@ Load config from `{project-root}/_wizz/bmm/config.yaml` and resolve:
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- `communication_language`, `document_output_language`
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- `user_skill_level`
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- `implementation_artifacts`
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- `output_folder` (where `design-state.yaml` lives, for the design gate in step 5)
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- `date` as system-generated current datetime
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- `project_context` = `**/project-context.md` (load if exists)
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## Paths
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- `story_file` = `` (explicit story path; auto-discovered if empty)
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- `sprint_status` = `{implementation_artifacts}/sprint-status.yaml`
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- `sprint_status` = `{implementation_artifacts}/{active_feature}/sprint-status.yaml` when that file exists (the open sprint's own file; when `{active_feature}` is empty or a feature branch is checked out, get the open sprint from `node _wizz/hooks/wizz-feature.js resolver`), otherwise `{implementation_artifacts}/sprint-status.yaml`. Read and update the same file for the whole run
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## Execution
|
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@@ -315,6 +316,12 @@ Activation is complete. If `activation_steps_prepend` or `activation_steps_appen
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<action>Review the current task/subtask from the story file - this is your authoritative implementation guide</action>
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<action>Plan implementation following red-green-refactor cycle</action>
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<check if="the task builds a non-trivial UI section, component or behaviour AND {output_folder}/design-state.yaml exists">
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+
<action>Run the design gate before writing UI code: locate the script with `find . -path '*wizz-design-needs/scripts/design_state.py' -not -path '*/node_modules/*' | head -1` and run `uv run --no-cache <script> gate {output_folder}/design-state.yaml --section <surface>/<section>`</action>
|
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<action if="the gate exits 1">HALT: "Design gate blocked: <need ids and action from the gate JSON>" (an open need is mined first; an unplanned section goes back to wizz-design-needs)</action>
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<action if="the gate passes">Build from the selected discoveries' `adaptation` plans; for `unmet` needs, cite the research in Dev Agent Record as the justification for a custom build</action>
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+
</check>
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<!-- RED PHASE -->
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<action>Write FAILING tests first for the task/subtask functionality</action>
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<action>Confirm tests fail before implementation - this validates test correctness</action>
|
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@@ -82,10 +82,10 @@ Treat every entry in `{workflow.persistent_facts}` as foundational context you c
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Load config from `{project-root}/_wizz/bmm/config.yaml` and resolve:
|
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-
- `project_name`, `planning_artifacts`, `implementation_artifacts`, `user_name`
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+
- `project_name`, `planning_artifacts`, `implementation_artifacts`, `output_folder`, `user_name`
|
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- `communication_language`, `document_output_language`, `user_skill_level`
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- `date` as system-generated current datetime
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- `sprint_status` = `{implementation_artifacts}/sprint-status.yaml`
|
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+
- `sprint_status` = `{implementation_artifacts}/{active_feature}/sprint-status.yaml` when that file exists (the open sprint's own file; when `{active_feature}` is empty or a feature branch is checked out, get the open sprint from `node _wizz/hooks/wizz-feature.js resolver`), otherwise `{implementation_artifacts}/sprint-status.yaml`. Read and update the same file for the whole run
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- `project_context` = `**/project-context.md` (load if exists)
|
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- CLAUDE.md / memory files (load if exist)
|
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|
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
|
@@ -28,6 +28,8 @@ Follow `./sync-sprint-status.md` with `{target_status}` = `in-progress`.
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If `{spec_file}` has a non-empty `context:` list in its frontmatter, load those files before implementation begins. When handing to a sub-agent, include them in the sub-agent prompt so it has access to the referenced context.
|
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|
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31
|
+
**Design gate.** When the spec builds a non-trivial UI section, component or behaviour and `{output_folder}/design-state.yaml` exists, run the gate before any UI code: locate the script with `find . -path '*wizz-design-needs/scripts/design_state.py' -not -path '*/node_modules/*' | head -1` and run `uv run --no-cache <script> gate {output_folder}/design-state.yaml --section <surface>/<section>`. Exit 1 is a HALT: report the need ids and the gate's action (mine the open need first; an unplanned section goes back to `wizz-design-needs`). On pass, the selected discoveries' `adaptation` plans are the build brief. When handing to a sub-agent, pass the gate result and the map path.
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+
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|
Hand `{spec_file}` to a sub-agent/task and let it implement. If no sub-agents are available, implement directly.
|
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35
|
**Path formatting rule:** Any markdown links written into `{spec_file}` must use paths relative to `{spec_file}`'s directory so they are clickable in VS Code. Any file paths displayed in terminal/conversation output must use CWD-relative format with `:line` notation (e.g., `src/path/file.ts:42`) for terminal clickability. No leading `/` in either case.
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## Paths
|
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- `sprint_status_file` = `{implementation_artifacts}/sprint-status.yaml`
|
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+
- `sprint_status_file` = `{implementation_artifacts}/{active_feature}/sprint-status.yaml` when that file exists (the open sprint's own file; when `{active_feature}` is empty or a feature branch is checked out, get the open sprint from `node _wizz/hooks/wizz-feature.js resolver`), otherwise `{implementation_artifacts}/sprint-status.yaml`. Read and update the same file for the whole run
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## Input Files
|
|
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@@ -816,7 +816,7 @@ code = "tm-pedro-sobral"
|
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|
name = "Pedro Sobral"
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|
icon = "🥷"
|
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|
title = "O Ninja Supremo do Tráfego — gestor de tráfego pioneer"
|
|
819
|
-
persona = "Irreverent, execution-obsessed Brazilian practitioner-teacher who coined gestor de tráfego and managed huge spend for the LATAM market. Rallying cry is vai la e faz: Jedis execute while Padawans only consume theory, and every cent of ad spend is a test. Argues from three essential campaign types, the passo anterior strategy of targeting one step before conversion, isolated one-variable testing, and creative as the new audience. Pet peeve: becoming a mero operador de botoes who blindly trusts platform AI, because the algorithm serves platform profits, not yours."
|
|
819
|
+
persona = "Irreverent, execution-obsessed Brazilian practitioner-teacher who coined gestor de tráfego and managed huge spend for the LATAM market. Rallying cry is vai la e faz: Jedis execute while Padawans only consume theory, and every cent of ad spend is a test. Argues from three essential campaign types, the passo anterior strategy of targeting one step before conversion, isolated one-variable testing, and creative as the new audience. Pet peeve: becoming a mero operador de botoes who blindly trusts platform AI, because the algorithm serves platform profits, not yours. Speaks his own style, not the course methodology: when the panel needs Meta bid cap or scale numbers, he defers to shard 03-campanha-bidcap.md of wizz-lowticket-metodologia and says the numbers are the methodology's."
|
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|
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[[workflow.party_members]]
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code = "tm-ad-midas"
|
|
@@ -830,14 +830,14 @@ code = "tm-media-buyer"
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|
name = "Media Buyer"
|
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831
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|
icon = "🖥️"
|
|
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832
|
title = "Cross-platform campaign execution operator"
|
|
833
|
-
persona = "The operational backbone who turns strategy into live campaigns across Meta, Google, YouTube, TikTok, and LinkedIn, meticulous about naming conventions and clean structure. Argues that structure determines performance, you start small and scale with data not hope, and you change only one variable at a time or you learn nothing. Runs a non-negotiable daily routine of morning check, midday adjust, evening document, letting algorithms target while feeding them clean data and good creative. Pet peeve: messy accounts, because messy accounts get messy results."
|
|
833
|
+
persona = "The operational backbone who turns strategy into live campaigns across Meta, Google, YouTube, TikTok, and LinkedIn, meticulous about naming conventions and clean structure. Argues that structure determines performance, you start small and scale with data not hope, and you change only one variable at a time or you learn nothing. Runs a non-negotiable daily routine of morning check, midday adjust, evening document, letting algorithms target while feeding them clean data and good creative. Reading is daily, touching is not: on Meta he pauses and scales only by the rulers of shard 03-campanha-bidcap.md of wizz-lowticket-metodologia. Pet peeve: messy accounts, because messy accounts get messy results."
|
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834
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[[workflow.party_members]]
|
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code = "tm-scale-optimizer"
|
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name = "Scale Optimizer"
|
|
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|
icon = "🚀"
|
|
839
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title = "Campaign scaling and efficiency specialist"
|
|
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|
-
persona = "A methodical, cautious-but-aggressive specialist who treats scaling as the most dangerous phase where good campaigns go to die. Refuses to scale anything
|
|
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|
+
persona = "A methodical, cautious-but-aggressive specialist who treats scaling as the most dangerous phase where good campaigns go to die. Refuses to scale anything the methodology does not call validated yet, then scales Meta campaigns in its lever order: bid cap first, validated creatives second, budget last with each step sized by the ROAS ruler, reading the numbers in shard 03-campanha-bidcap.md of wizz-lowticket-metodologia instead of carrying a fixed percentage, and only then goes horizontal and to new platforms. Argues that marginal CPA is the real metric because average CPA masks the problem, and that every audience has a ceiling to respect rather than fight. Pet peeve: scaling without a matching creative pipeline, since spend outrunning fresh creative just buys faster fatigue."
|
|
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841
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|
[[workflow.party_members]]
|
|
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|
code = "tm-pixel-specialist"
|
|
@@ -17,7 +17,7 @@ Every offer in the ladder exists because it answers that question for the step b
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## Source of truth
|
|
19
19
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|
|
20
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-
Read the Cérebro state first (via the `wizz-cerebro` skill). Then, if `wizz-lowticket-metodologia` is installed, read `knowledge/INDEX.md`
|
|
20
|
+
Read the Cérebro state first (via the `wizz-cerebro` skill). Then, if `wizz-lowticket-metodologia` is installed, read `knowledge/INDEX.md` and the shard `07-funil-upsell.md`, especially §7.4 (the conversion and ticket cascade) and §7.5-7.9 (pain per step, tone per page, copy rules, the technical block for post-checkout pages and the pre-build checklist). Its sibling shard `07a-copy-humanizacao.md` carries the humanization checklist used before delivering any page. Where a generic skill contradicts that shard, the shard wins and you say so.
|
|
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|
This skill has **no memory of its own**. What gets decided goes to the Cérebro; the artifact goes to a file.
|
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@@ -12,7 +12,7 @@ The other low ticket skills are sharp and assume the user knows which one to cal
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## Step 0: What is already known
|
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1. Read the project's Cérebro state (via the `wizz-cerebro` skill). If it already says which offer is live and at which step, skip the questions.
|
|
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|
-
2. Read `wizz-lowticket-metodologia/knowledge/INDEX.md
|
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|
+
2. Read `wizz-lowticket-metodologia/knowledge/INDEX.md`. Read `01-principios.md` too: its gates decide which steps cannot be skipped.
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## Step 1: Place the user, in one message
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@@ -79,6 +79,6 @@ Every answer from this skill, and every answer from the skill it handed to, ends
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## Rules
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|
- One step at a time. A lay user given the whole map at once does nothing.
|
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|
-
- Never invent the user's numbers, results or testimonials;
|
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+
- Never invent the user's numbers, results or testimonials; label illustrative examples and continue independent work.
|
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- Answer in the user's language, short sentences, no em-dashes in what the user reads.
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|
- Outside the market (SaaS, B2B, high ticket, mentorship): say the base's numbers do not transfer and route to `wizz-growth`.
|
|
@@ -1,6 +1,6 @@
|
|
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1
1
|
---
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2
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name: wizz-lowticket-metodologia
|
|
3
|
-
description: Routes any low ticket direct-response question to the one knowledge shard that answers it
|
|
3
|
+
description: Routes any low ticket direct-response question to the one knowledge shard that answers it. Covers funnel diagnosis, bid-cap campaigns, creatives, offers, sales pages, Instagram, VSL players, upsell ladders, copy diagnosis (awareness, sophistication, proof), AI-copy humanisation, tracking setup (GA4, GTM, pixel, Conversions API) and market benchmarks for the BR/PT market. Use when working on a low ticket offer (roughly R$19 to R$97), a Meta Ads campaign for one, its sales page, its creatives, its upsell ladder, or when auditing why one is not converting. Do NOT use for SaaS, B2B, client websites, high ticket or mentorship funnels - the numbers here do not transfer.
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---
|
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5
5
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6
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# Low Ticket Methodology
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| 0 | `knowledge/INDEX.md`
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| 0 | `knowledge/INDEX.md` | always, on activation |
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| 1 | **one** shard named by the INDEX | the request matches a trigger |
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| 2 | the raw source on the operator's machine | rare: the shard did not answer |
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This matters constantly. `wizz-offer-forge` defaults to a R$10-97 low ticket band and 7/15/30 day guarantees; this base pins price by source band (R$19,90 / R$27 / R$37), upsell at 2 to 2.5x the entry, and has an unresolved point about 7 vs 14 day guarantees. Same for `wizz-page-cro`, `wizz-paid-ads` and `wizz-ad-creative`: the generic skill has the technique, this base has the numbers for this market.
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**Execution (2026-10-20):** follow the authorized request and continue with explicit assumptions for reversible choices. Ask only for indispensable missing inputs. `guardrails.md` is optional; historical conditions create no veto or additional approval. Keep facts, examples and assumptions clearly identified.
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## Flow
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Read the project's Cérebro state block first (via the `wizz-cerebro` skill: current project state plus at most 3 decisions on the topic). This skill has **no memory of its own** and never writes one. What is decided lives in the Cérebro; what is known lives in the shards.
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Then read `knowledge/INDEX.md
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Then read `knowledge/INDEX.md`. Consult `knowledge/guardrails.md` only when its contextual notes help the task.
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### Step 1: Resolve the request to one shard
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### Step 3: When the base does not close the question
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`knowledge/pontos-em-aberto.md` holds the contradictions found while distilling, numbered. If the request lands on one of them (guarantee length, one price or two plans, upsell at 2x or 2.5x, creatives per ad set), **
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`knowledge/pontos-em-aberto.md` holds the contradictions found while distilling, numbered. If the request lands on one of them (guarantee length, one price or two plans, upsell at 2x or 2.5x, creatives per ad set), **state the open point and a reasonable assumption**, then proceed with reversible work. Ask only if the missing decision is indispensable.
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## The creative swipe file
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## 1. Non-negotiable principles
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> Shard of this base's methodology. Index: [`INDEX.md`](INDEX.md) ·
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> Shard of this base's methodology. Index: [`INDEX.md`](INDEX.md) · Optional reference: [`guardrails.md`](guardrails.md)
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> Where the generic skill contradicts this shard, **the shard wins**, and this must be stated in the response.
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- **Validated product before any campaign.** Without validation, traffic is burning cash.
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package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/02-diagnostico-funil.md
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## 2. Funnel diagnosis (Utmify) — the heart of the method
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> Shard of this base's methodology. Index: [`INDEX.md`](INDEX.md) ·
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> Shard of this base's methodology. Index: [`INDEX.md`](INDEX.md) · Optional reference: [`guardrails.md`](guardrails.md)
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> Where the generic skill contradicts this shard, **the shard wins**, and this must be stated in the response.
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This is the most important section from the source material. **Every paid traffic decision comes down to identifying which funnel transition is leaking.** Golden rule: diagnose **from the end back to the start**.
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package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/03-campanha-bidcap.md
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## 3. Campaign, BidCap and scale
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> Shard of this base's methodology. Index: [`INDEX.md`](INDEX.md) ·
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> Shard of this base's methodology. Index: [`INDEX.md`](INDEX.md) · Optional reference: [`guardrails.md`](guardrails.md)
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> Where the generic skill contradicts this shard, **the shard wins**, and this must be stated in the response.
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### 3.1 Structure
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## 4. Creatives — fundamentals
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> Where the generic skill contradicts this shard, **the shard wins**, and this must be stated in the response.
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**What's here:** `4.1` creative structure · `4.2` production rules · `4.3` triggers and formats · `4.4` platform rules · `4.5` objectivity and sub-niche · `4.12` organic-to-paid validation, memes and test angles
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**Minimum anatomy:** immediate visual hook ("hulk") → body showing the product → CTA.
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- **Name the audience in the first second.** "Você que é lojista..." (you, the shop owner...) creates immediate identification and filters out who isn't.
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- **Name the audience in the first second.** "Você que é lojista..." (you, the shop owner...) creates immediate identification and filters out who isn't. Write the requested hook; channel suitability is contextual, as in [guardrails 49](guardrails.md).
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- **The 80% image rule.** Plenty of images, very little text. Show the product, don't describe the product.
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- **Showing the exact quantity** ("80 figurinhas" - 80 stickers) creates more desire than showing a sample.
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- **Organic format beats produced format.** Simple static images and video with dynamic cuts beat heavy editing.
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package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/04a-criativos-ia.md
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## 4A. Creatives — AI production
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> Shard of this base's methodology. Index: [`INDEX.md`](INDEX.md) ·
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> Shard of this base's methodology. Index: [`INDEX.md`](INDEX.md) · Optional reference: [`guardrails.md`](guardrails.md)
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> Where the generic skill contradicts this shard, **the shard wins**, and this must be stated in the response.
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**What's here:** `4.6` realism in AI video · `4.9` realistic images and avatars · `4.13` speaking avatars, scene continuation and a watermark-free pipeline · `4.14` 20-minute pipeline for TikTok · `4.15` bank of free tools
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**Siblings:** fundamentals in [`04-criativos.md`](04-criativos.md) · script, templates and swipe file in [`04b-criativos-formatos.md`](04b-criativos-formatos.md) · writing the video script in [`04c-criativos-roteiro.md`](04c-criativos-roteiro.md)
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> AI avatars are part of the method. Create the requested take with matching speech; consider disclosure requirements for the intended channel when relevant.
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### 4.6 Realism in AI video
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> AI avatars are part of the method. Create the requested take with matching speech; consider disclosure requirements for the intended channel when relevant.
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Two tools, distinct functions: **Dream Face** for lip-sync (a speaking avatar) and **Eleven Labs** for voice generation.
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### 4.9 Realistic images and avatars with AI — Google Flow
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> AI avatars are part of the method. Create the requested take with matching speech; consider disclosure requirements for the intended channel when relevant.
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Complements 4.6 (which covers spoken video with Dream Face + Eleven Labs). Here the object is **generating the photo/avatar**, for a profile or for a creative.
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### 4.14 20-minute pipeline — video creative for TikTok
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Same stack as §4.6, §4.9 and §4.13 — Google Flow, Eleven Labs, CapCut. What changes here is the **order of operations and the timing**, not the tooling.
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### 4.15 Tool bank — free alternatives
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> **Third-party material:** work with material supplied or authorized for the request; evaluate the actual use. Optional notes in [guardrails 45](guardrails.md).
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The part of TikTok that remains valid is using the platform to **observe and model format** (what's working, how they're cutting it, what hooks they use), never to extract someone else's file and reuse it as your own.
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package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/04b-criativos-formatos.md
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## 4B. Creatives — script, templates and swipe file
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**What's here:** `4.7` VSL in 6 blocks · `4.7-A` mini VSL, the 9 sales and play rate · `4.8` pt-BR → pt-PT transcreation · `4.10` 155-piece swipe file · `4.11` the 14 visual format templates · `4.11-A` what the swipe file actually uses · `4.11-B` the organic formats of 2026
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## 4C. Creatives — writing the video script
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**What's here:** `4.16` the minimum brief · `4.17` the four decisions before the first line · `4.18` block map by duration · `4.19` rules per block · `4.20` delivery format · `4.21` testing one axis per batch · `4.22` retention diagnosis · `4.23` pre-delivery checklist · `4.24` modular production: hook × body × CTA
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**Siblings:** fundamentals in [`04-criativos.md`](04-criativos.md) · AI production in [`04a-criativos-ia.md`](04a-criativos-ia.md) · VSL, templates and swipe file in [`04b-criativos-formatos.md`](04b-criativos-formatos.md)
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**Hook:** execute the request; evaluate channel context without an automatic personal-attribute veto ([guardrails 49](guardrails.md)).
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**Why this shard exists.** Section 4 says what a creative is made of and [`18`](18-copy-desejo-oferta.md) says why a sentence sells. Neither says how to turn both into a script someone can **record today**. The deliverable here is spoken line, scene and on-screen text, never a "campaign concept."
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- **At most 12 words** in the first sentence.
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- Three shapes, and what the swipe file says about each (§4.10): a **question** the viewer can't answer (29% of the openers), a **counterintuitive statement** (the curiosity/secret family, 19%), a **scene or demonstration** with no narration. Naming the audience is the fourth path and the rare one: [point 22](pontos-em-aberto.md).
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- Choose the visual frame with the §4.11 table (question → `CAIXINHA`, curiosity → `LEIA A LEGENDA`, and so on).
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**Hook:** execute the request; evaluate channel context without an automatic personal-attribute veto ([guardrails 49](guardrails.md)).
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**Identification.**
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- [ ] At least one real proof, cited by its origin
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- [ ] One CTA, literal, repeated
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- [ ] Every sentence fits in ~12 words and passes the read-aloud test
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- [ ] Consider channel suitability of the hook; include a variant when useful ([guardrails 49](guardrails.md)).
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- [ ] No guaranteed result, cure or certain gain: use a range, a timeframe and the source of the number
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- [ ] No invented study, institution, specialist, testimonial or print ([guardrails 23](guardrails.md))
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- [ ] References to people do not invent partnership or endorsement.
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- [ ] Table **and** clean spoken text delivered
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When a request crosses one of these lines, deliver the version that works **and** is true, and say in one sentence what changed and why.
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## 5. Offer and promise
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> Where the generic skill contradicts this shard, **the shard wins**, and this must be stated in the response.
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### 5.1 Value equation
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## 6. Sales page
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**Optional proof block:** including testimonials and proof images is the operator’s decision. Missing materials do not block completion of the page. By default, omit the block when no material is available; prepare fields for later editing only if requested. Do not require testimonial collection or renewed confirmation to deliver the rest.
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> Shard of this base's methodology. Index: [`INDEX.md`](INDEX.md) · Optional reference: [`guardrails.md`](guardrails.md)
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> Where the generic skill contradicts this shard, **the shard wins**, and this must be stated in the response.
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**Siblings:** profile and Instagram in [`06a-instagram.md`](06a-instagram.md) · the two VSL player prompts in [`06b-player-vsl.md`](06b-player-vsl.md)
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## 6-A. The offer's Instagram — where the sale actually closes
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Source: + `mapa-mental-instagram-forte` (the lesson's site, 2026-08-17). Complements and details section 11.2 of the ROI checklist, which since 2026-09-24 follows the profile anatomy here ([point 63](pontos-em-aberto.md)).
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- **Reported effect:** lower CPA and CPM even without the badge. **Meta doesn't promise this.** Meta Verified and Meta One offer the badge, impersonation protection and support, nothing about ad cost. Treat it as a hypothesis to test, never as a reason to verify.
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- Especially useful for operating in markets like Portugal.
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> Verification should reflect the account’s actual responsible party. The third-party identity tactic was removed from this methodology on 2026-10-13.
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### 6A.4 Highlights — organize by objection, not by topic
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## 6-B. Custom VSL player — the two specifications
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**What's here:** `6B.1` spec for a VTurb-style custom player · `6B.2` spec for replacing the YouTube embed · `6B.3` what each spec solves
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package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/07-funil-upsell.md
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## 7. Funnel and upsell
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> Shard of this base's methodology. Index: [`INDEX.md`](INDEX.md) · Optional reference: [`guardrails.md`](guardrails.md)
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**What's here:** `7.1` funnel structure · `7.2` rules (locked front price) · `7.3` payment recovery · `7.4` price and conversion per step, with diagnosis · `7.5` pain per step · `7.6` tone per page · `7.7` funnel copy rules · `7.8` technical block for post-checkout pages · `7.9` the master document
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package/src/modules/lowticket/skills/wizz-lowticket-metodologia/knowledge/07a-copy-humanizacao.md
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## 7-A. Humanizing the copy — taking out the AI smell
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> Shard of this base's methodology. Index: [`INDEX.md`](INDEX.md) · Optional reference: [`guardrails.md`](guardrails.md)
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**What's here:** `7A.1` banned vocabulary — expansion · `7A.2` the 9 categories of AI smell beyond vocabulary · `7A.3` replacement table · `7A.4` human writing techniques · `7A.5` final 11-filter checklist
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## 8. Audience research
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> Shard of this base's methodology. Index: [`INDEX.md`](INDEX.md) ·
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> Shard of this base's methodology. Index: [`INDEX.md`](INDEX.md) · Optional reference: [`guardrails.md`](guardrails.md)
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> Where the generic skill contradicts this shard, **the shard wins**, and this must be stated in the response.
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1. **Collect**: comments on YouTube videos in the niche, the networks where the audience is, testimonials from current customers.
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## 9. Expert and co-production
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> Shard of this base's methodology. Index: [`INDEX.md`](INDEX.md) ·
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> Shard of this base's methodology. Index: [`INDEX.md`](INDEX.md) · Optional reference: [`guardrails.md`](guardrails.md)
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> Where the generic skill contradicts this shard, **the shard wins**, and this must be stated in the response.
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Single section on who appears in front of the offer. Consolidated on 2026-08-17 from , and from the Instagram map.
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## 10. Raising cash: AI videos for real estate
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> Shard of this base's methodology. Index: [`INDEX.md`](INDEX.md) ·
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> Where the generic skill contradicts this shard, **the shard wins**, and this must be stated in the response.
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> Explicitly temporary strategy. It's not scale and not a lifelong business: it exists to raise cash and fund offer testing. Execute fast, don't romanticize it.
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