ventureos 1.1.2 → 1.1.4

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Files changed (30) hide show
  1. package/agents/pitch-master.md +37 -16
  2. package/install.js +6 -4
  3. package/package.json +1 -1
  4. package/workflows/0-explore/domain-deep-dive/instructions.xml +1 -1
  5. package/workflows/0-explore/domain-deep-dive/workflow.yaml +4 -4
  6. package/workflows/1-setup-team/mothership-alignment/instructions.xml +1 -1
  7. package/workflows/1-setup-team/mothership-alignment/workflow.yaml +2 -2
  8. package/workflows/1-setup-team/team-formation/instructions.xml +1 -1
  9. package/workflows/1-setup-team/team-formation/workflow.yaml +2 -2
  10. package/workflows/2-understand-market/market-mapping/instructions.xml +1 -1
  11. package/workflows/2-understand-market/market-mapping/workflow.yaml +1 -1
  12. package/workflows/2-understand-market/stakeholder-identification/instructions.xml +1 -1
  13. package/workflows/2-understand-market/stakeholder-identification/workflow.yaml +2 -2
  14. package/workflows/3-find-pain/customer-pain-discovery/step-2-interviews.md +4 -4
  15. package/workflows/3-find-pain/customer-pain-discovery/step-4-pain-atomization.md +1 -1
  16. package/workflows/3-find-pain/customer-pain-discovery/step-5-pain-journey-map.md +3 -3
  17. package/workflows/3-find-pain/customer-pain-discovery/workflow.md +3 -3
  18. package/workflows/4-define-solution/feasibility-assessment/instructions.xml +1 -1
  19. package/workflows/4-define-solution/feasibility-assessment/workflow.yaml +2 -2
  20. package/workflows/4-define-solution/wedge-design/step-2-value-propositions.md +1 -1
  21. package/workflows/4-define-solution/wedge-design/step-4-solution-testing.md +2 -2
  22. package/workflows/4-define-solution/wedge-design/workflow.md +2 -2
  23. package/workflows/5-business-case/checkin-pitch/step-3-nvb-review.md +1 -1
  24. package/workflows/5-business-case/initial-business-case/instructions.xml +1 -1
  25. package/workflows/5-business-case/initial-business-case/workflow.yaml +2 -2
  26. package/workflows/6-design-business/business-model-design/instructions.xml +1 -1
  27. package/workflows/6-design-business/business-model-design/workflow.yaml +4 -4
  28. package/workflows/6-design-business/final-pitch/step-4-nvb-final-review.md +2 -2
  29. package/workflows/autopilot/autopilot.md +37 -16
  30. package/workflows/venture-status/instructions.xml +2 -2
@@ -51,24 +51,45 @@ These are your operating instructions for this VentureOS session. You are Claude
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  <prompts>
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  <prompt id="build-final-pitch">
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- Build the full 12-slide investor pitch deck.
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+ Build the full 12-slide investor pitch deck using a narrative-first format.
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+
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  1. Load ALL completed artifacts from venture-state.yaml
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  2. Read each artifact to extract the key evidence for each slide
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- 3. Using the template at {project-root}/ventureOS/templates/pitch-deck.md, build all 12 slides:
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- Slide 1: Title + Hook (the undeniable market shift or opportunity)
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- Slide 2: Problem (validated customer pain — FIP data, quotes, journey)
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- Slide 3: Solution (wedge definition + vision for scaling)
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- Slide 4: Market Opportunity (TAM/SAM/SOM top-down + bottom-up)
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- Slide 5: Product / Wedge Demo (prototype screenshots or description)
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- Slide 6: Business Model + Revenue Streams
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- Slide 7: Traction / Validation Evidence (desirability scores, pilots, conversions, A/B results)
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- Slide 8: Go-to-Market Strategy (channels, CAC hypothesis, sales process)
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- Slide 9: Competitive Landscape (differentiation map, wedge defensibility)
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- Slide 10: Financial Projections (3-5yr, unit economics, key milestones)
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- Slide 11: Team + Parent Organization Advantage + Ask
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- Slide 12: Appendix (risk assessment, detailed financials, experiment results)
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- 4. For each slide: write compelling narrative content (not bullet dumps — tell the story)
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- 5. Identify where Excalidraw visuals would strengthen the slide (charts, diagrams, maps)
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+
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+ 3. For EVERY slide, use this exact structure no exceptions:
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+
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+ ---
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+ ### Slide N[Slide Title]
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+
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+ **Headline:** [One punchy sentence the investor reads and remembers — max 12 words]
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+
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+ **Visual:** [What goes on screen: one dominant image, chart, stat, or quote — described concisely for a designer]
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+
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+ **You say:** [2–3 sentences the presenter delivers out loud — the story, not a list of facts]
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+
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+ **Proof:** [The one data point, quote, or evidence that makes this credible]
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+ ---
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+
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+ 4. Build all 12 slides in this sequence:
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+ Slide 1: Hook — the undeniable market shift or truth that makes this inevitable
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+ Slide 2: Problem — validated pain with FIP scores and a customer quote that lands hard
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+ Slide 3: Customer — the ICP's world: what their day looks like, what they fear, what they want
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+ Slide 4: Solution — the wedge entry point and the big vision arc
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+ Slide 5: Why Now — what changed in the last 2–3 years that opens this window
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+ Slide 6: Market — TAM/SAM/SOM with bottom-up reasoning, not just top-down numbers
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+ Slide 7: Product / Demo — the earliest testable version: what it does, what it replaces
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+ Slide 8: Business Model — how money flows, pricing, unit economics in one clear frame
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+ Slide 9: Traction / Validation — real or pilot evidence, experiment results, desirability scores
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+ Slide 10: Go-to-Market — the first 100 customers: who, where, how, in what sequence
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+ Slide 11: Team + Advantage — team credentials + parent org advantage + the ask
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+ Slide 12: Appendix — risk assessment, detailed financials, experiment plan
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+
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+ 5. Narrative arc rule:
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+ - Slides 1–3: build the villain (the problem world)
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+ - Slides 4–5: introduce the hero (the solution and timing)
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+ - Slides 6–10: prove the business
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+ - Slide 11: close the deal
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+
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  6. Save Markdown pitch to {output_folder}/{venture_name}/pitch/pitch-deck.md
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  </prompt>
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  <prompt id="build-checkin-pitch">
package/install.js CHANGED
@@ -252,8 +252,9 @@ output_folder: "_ventures"
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  # deep = exhaustive multi-source research with cross-validation
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  research_depth: "${researchDepth}"
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- # Your AI provider (used when running via built-in chat)
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- # Options: anthropic | openai | gemini
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+ # Your AI tool or provider
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+ # IDE users: claude-code | cursor | windsurf | other
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+ # API users: anthropic | openai | gemini
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258
  llm: "${llm}"
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259
 
259
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  # Execution mode for workflows
@@ -303,7 +304,7 @@ async function runSetupWizard(rl, { forIDE = false } = {}) {
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  console.log('\n How should workflows run by default?\n');
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  console.log(' 1. Guided — pauses so you review each step (recommended)');
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- console.log(' 2. Auto — runs everything on its own\n');
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+ console.log(' 2. Yolo — runs everything on its own\n');
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308
  const modeInput = await rl.question(' Select [1-2]: ');
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309
  const defaultMode = modeInput.trim() === '2' ? 'yolo' : 'guided';
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@@ -502,7 +503,8 @@ async function main() {
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  console.log(' Installing...');
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  console.log(line() + '\n');
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505
 
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- const configYaml = generateConfig({ userName, researchDepth, llm: 'anthropic', defaultMode });
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+ const ideLlm = chosenIDE.id === 'claude' ? 'claude-code' : (['cursor', 'windsurf'].includes(chosenIDE.id) ? chosenIDE.id : 'other');
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+ const configYaml = generateConfig({ userName, researchDepth, llm: ideLlm, defaultMode });
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  installFiles(projectRoot, ventureOSDir, configYaml);
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509
 
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  console.log('\n' + line());
package/package.json CHANGED
@@ -1,6 +1,6 @@
1
1
  {
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2
  "name": "ventureos",
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- "version": "1.1.2",
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+ "version": "1.1.4",
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  "description": "VentureOS — AI-powered venture building framework. From raw idea to investor-ready pitch in 12 structured weeks.",
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  "type": "module",
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  "bin": {
@@ -129,7 +129,7 @@
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  <template-output file="{output_folder}/{venture_name}/venture-canvas.md">
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  Save venture canvas as starting artifact.
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  </template-output>
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- <state-update file="{project-root}/ventureOS/_memory/venture-sidecar/venture-state.yaml">
132
+ <state-update file="{project-root}/ventureOS/_memory/venture-state.yaml">
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133
  Update: venture_name, entry_point: "domain", current_phase: "1-setup-team", completed_artifacts with all domain research files
134
134
  </state-update>
135
135
  </step>
@@ -21,13 +21,13 @@ default_output_folder: "{output_folder}/{venture_name}/domain-research/"
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21
 
22
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  # Templates used
23
23
  templates:
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- - "{project-root}/ventureOS/data/templates/venture-canvas.md"
25
- - "{project-root}/ventureOS/data/templates/market-sizing.md"
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- - "{project-root}/ventureOS/data/templates/stakeholder-map.md"
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+ - "{project-root}/ventureOS/templates/venture-canvas.md"
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+ - "{project-root}/ventureOS/templates/market-sizing.md"
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+ - "{project-root}/ventureOS/templates/stakeholder-map.md"
27
27
 
28
28
  # Data files
29
29
  data:
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- brainstorming: "{project-root}/ventureOS/data/techniques/brainstorming-techniques.csv"
30
+ brainstorming: "{project-root}/ventureOS/techniques/brainstorming-techniques.csv"
31
31
 
32
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  tags:
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  - exploration
@@ -81,7 +81,7 @@
81
81
  Add Sponsor details to mothership-asset-map.md (Sponsor Alignment section).
82
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  Update venture-state.yaml: category_progress.mothership = "complete".
83
83
  </instructions>
84
- <state-update file="{project-root}/ventureOS/_memory/venture-sidecar/venture-state.yaml">
84
+ <state-update file="{project-root}/ventureOS/_memory/venture-state.yaml">
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85
  Update: completed_artifacts, category_progress.mothership, guiding_questions.setup answers for mothership questions
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  </state-update>
87
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  </step>
@@ -14,8 +14,8 @@ installed_path: "{project-root}/ventureOS/workflows/1-setup-team/mothership-alig
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  instructions: "{installed_path}/instructions.xml"
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15
 
16
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  templates:
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- - "{project-root}/ventureOS/data/templates/mothership-asset-map.md"
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- - "{project-root}/ventureOS/data/templates/stakeholder-map.md"
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+ - "{project-root}/ventureOS/templates/mothership-asset-map.md"
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+ - "{project-root}/ventureOS/templates/stakeholder-map.md"
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19
 
20
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  tags:
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  - mothership
@@ -81,7 +81,7 @@
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  <template-output file="{output_folder}/{venture_name}/team-charter.md">
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  Save completed Team Charter.
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  </template-output>
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- <state-update file="{project-root}/ventureOS/_memory/venture-sidecar/venture-state.yaml">
84
+ <state-update file="{project-root}/ventureOS/_memory/venture-state.yaml">
85
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  Update: completed_artifacts, category_progress.team, guiding_questions.setup answers
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  </state-update>
87
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  </step>
@@ -16,8 +16,8 @@ instructions: "{installed_path}/instructions.xml"
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  default_output_folder: "{output_folder}/{venture_name}/"
17
17
 
18
18
  templates:
19
- - "{project-root}/ventureOS/data/templates/team-charter.md"
20
- - "{project-root}/ventureOS/data/templates/venture-canvas.md"
19
+ - "{project-root}/ventureOS/templates/team-charter.md"
20
+ - "{project-root}/ventureOS/templates/venture-canvas.md"
21
21
 
22
22
  tags:
23
23
  - setup-team
@@ -93,7 +93,7 @@
93
93
  5. Is this market large enough to support a venture? (≥$100M TAM?)
94
94
  Update venture-state.yaml with completed artifacts and guiding_questions.domain answers.
95
95
  </instructions>
96
- <state-update file="{project-root}/ventureOS/_memory/venture-sidecar/venture-state.yaml">
96
+ <state-update file="{project-root}/ventureOS/_memory/venture-state.yaml">
97
97
  Update: completed_artifacts (market-sizing, competitive-analysis, market-landscape), guiding_questions.domain
98
98
  </state-update>
99
99
  </step>
@@ -15,7 +15,7 @@ installed_path: "{project-root}/ventureOS/workflows/2-understand-market/market-m
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15
  instructions: "{installed_path}/instructions.xml"
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16
 
17
17
  templates:
18
- - "{project-root}/ventureOS/data/templates/market-sizing.md"
18
+ - "{project-root}/ventureOS/templates/market-sizing.md"
19
19
 
20
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  tags:
21
21
  - market-mapping
@@ -82,7 +82,7 @@
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  <template-output file="{output_folder}/{venture_name}/stakeholder-map.md">
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  Save completed Stakeholder Map.
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84
  </template-output>
85
- <state-update file="{project-root}/ventureOS/_memory/venture-sidecar/venture-state.yaml">
85
+ <state-update file="{project-root}/ventureOS/_memory/venture-state.yaml">
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86
  Update: completed_artifacts, hypotheses.customer, guiding_questions.domain
87
87
  </state-update>
88
88
  </step>
@@ -14,8 +14,8 @@ installed_path: "{project-root}/ventureOS/workflows/2-understand-market/stakehol
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14
  instructions: "{installed_path}/instructions.xml"
15
15
 
16
16
  templates:
17
- - "{project-root}/ventureOS/data/templates/stakeholder-map.md"
18
- - "{project-root}/ventureOS/data/templates/pain-hypothesis.md"
17
+ - "{project-root}/ventureOS/templates/stakeholder-map.md"
18
+ - "{project-root}/ventureOS/templates/pain-hypothesis.md"
19
19
 
20
20
  tags:
21
21
  - stakeholder-mapping
@@ -3,7 +3,7 @@
3
3
  <!-- Agent: Customer Discovery Specialist -->
4
4
 
5
5
  ## Objective
6
- Gather raw interview data using the selected mode: Toolkit (real interviews), Simulation (AI-generated), or Integration (external platform import). Process runs iteratively — run Step 3 (Synthesis) after each batch of 5-10 interviews.
6
+ Gather raw interview data using the selected mode: Toolkit (real interviews), Simulation (AI-generated), or Integration (external platform import). Process runs iteratively — run Step 3 (Synthesis) after each batch of 10 interviews. Minimum 30 interviews total (25 customer + 5 expert) before proceeding to synthesis.
7
7
 
8
8
  ---
9
9
 
@@ -37,8 +37,8 @@ After every 5-10 interviews: prompt user to proceed to Step 3 (Synthesis) before
37
37
  ### 2S.1 Generate Customer Personas
38
38
 
39
39
  Using the ICP hypothesis and domain research:
40
- 1. Generate 4-6 distinct customer personas representing the ICP
41
- 2. Vary across: role, company size, industry vertical, level of pain, context
40
+ 1. Generate 25 distinct customer personas representing the ICP
41
+ 2. Vary across: role, company size, industry vertical, level of pain, context, geography, seniority, and tech-savviness
42
42
  3. Each persona: name, role, company context, day-in-the-life, technology stack, reporting structure
43
43
 
44
44
  ### 2S.2 Simulate Pain-Point Interviews
@@ -54,7 +54,7 @@ Save: `{output_folder}/{venture_name}/interviews/synthetic/synthetic-interviews.
54
54
 
55
55
  ### 2S.3 Simulate Expert Interviews
56
56
 
57
- Generate 2 domain expert personas (consultant, industry analyst, ex-practitioner):
57
+ Generate 5 domain expert personas (consultant, industry analyst, ex-practitioner, market regulator or policy expert, academic researcher):
58
58
  1. Run expert interview script
59
59
  2. Simulate responses about: pain prevalence across the market, what companies typically do, where the biggest gaps are
60
60
  3. Label all output: "⚠️ SIMULATED EXPERT — AI-generated"
@@ -10,7 +10,7 @@ Decompose the validated broad pain into atomic, testable units. Score each unit
10
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  ## 4.1 Load FIP Framework and Context
11
11
 
12
12
  Load:
13
- - `{project-root}/ventureOS/data/scoring/pain-scoring.yaml` — FIP scoring framework
13
+ - `{project-root}/ventureOS/scoring/pain-scoring.yaml` — FIP scoring framework
14
14
  - `interview-synthesis.md` — all interview learnings
15
15
  - `pain-hypothesis.md` — current pain hypothesis
16
16
 
@@ -115,7 +115,7 @@ Before declaring Phase 3 complete, verify all guiding questions:
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  | What do people need? | Yes/No | |
116
116
  | Can the team prioritize the most important pain? | Yes/No | pain-atomization.md |
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117
  | Is the pain frequent, intense, prevalent enough? | Yes/No | pain-atomization.md (FIP ≥ 3.0) |
118
- | Has the team validated the pain exists? (10+ interviews) | Yes/No | interview-synthesis.md |
118
+ | Has the team validated the pain exists? (30+ interviews) | Yes/No | interview-synthesis.md |
119
119
  | Can they identify their ideal customer? | Yes/No | icp-profile.md |
120
120
  | Does the team understand who the buyer is? | Yes/No | icp-profile.md |
121
121
 
@@ -133,9 +133,9 @@ When Phase 3 is complete, brief the Venture Master and Product Strategist:
133
133
  5. What must the solution do to address the validated pain?
134
134
 
135
135
  **Phase 4 can begin when:**
136
- - Primary pain FIP ≥ 3.0 (weak signal — need more interviews)
136
+ - Primary pain FIP ≥ 3.0 (weak signal — need more interviews, target 30+)
137
137
  - ICP is defined
138
- - At least 10 interviews completed
138
+ - At least 30 interviews completed
139
139
  - Pain journey map shows at least one viable solution entry point
140
140
 
141
141
  ---
@@ -24,10 +24,10 @@ Modes can be combined (e.g., run real interviews AND run synthetic simulations t
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24
 
25
25
  Before starting, the agent should:
26
26
  1. Load `{project-root}/ventureOS/config.yaml`
27
- 2. Load `{project-root}/ventureOS/_memory/venture-sidecar/venture-state.yaml`
27
+ 2. Load `{project-root}/ventureOS/_memory/venture-state.yaml`
28
28
  3. Load `pain-hypothesis.md` if it exists (from Phase 2)
29
29
  4. Load `stakeholder-map.md` if it exists (from Phase 2)
30
- 5. Load `{project-root}/ventureOS/data/scoring/pain-scoring.yaml` (FIP framework)
30
+ 5. Load `{project-root}/ventureOS/scoring/pain-scoring.yaml` (FIP framework)
31
31
  6. Confirm: discovery mode (T/S/I) and execution mode (Guided/Yolo)
32
32
 
33
33
  ---
@@ -63,7 +63,7 @@ Phase 3 is complete when ALL of the following guiding questions are answered wit
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63
  - [ ] What do people need? (primary pain identified)
64
64
  - [ ] Can the team prioritize the most important pain to solve?
65
65
  - [ ] Is the pain frequent, intense, and/or prevalent enough to support a business? (FIP ≥ 3.0 average)
66
- - [ ] Has the team validated the pain exists? (minimum 10 interviews recommended)
66
+ - [ ] Has the team validated the pain exists? (minimum 30 interviews recommended)
67
67
  - [ ] Can they identify their ideal customer? (ICP defined)
68
68
  - [ ] Does the team understand who the buyer is? (buyer vs. user mapped)
69
69
 
@@ -73,7 +73,7 @@
73
73
 
74
74
  Update venture-state.yaml: completed_artifacts, guiding_questions.solution (technical feasibility question)
75
75
  </instructions>
76
- <state-update file="{project-root}/ventureOS/_memory/venture-sidecar/venture-state.yaml">
76
+ <state-update file="{project-root}/ventureOS/_memory/venture-state.yaml">
77
77
  Update: completed_artifacts (solution-feasibility, ecosystem-map), guiding_questions.solution
78
78
  </state-update>
79
79
  </step>
@@ -14,8 +14,8 @@ installed_path: "{project-root}/ventureOS/workflows/4-define-solution/feasibilit
14
14
  instructions: "{installed_path}/instructions.xml"
15
15
 
16
16
  templates:
17
- - "{project-root}/ventureOS/data/templates/solution-feasibility.md"
18
- - "{project-root}/ventureOS/data/templates/ecosystem-map.md"
17
+ - "{project-root}/ventureOS/templates/solution-feasibility.md"
18
+ - "{project-root}/ventureOS/templates/ecosystem-map.md"
19
19
 
20
20
  tags:
21
21
  - feasibility
@@ -40,7 +40,7 @@ Save cards to `{output_folder}/{venture_name}/concept-cards/card-{N}.md`
40
40
 
41
41
  **Option A: Real Concept Card Interviews**
42
42
  Using the interview script from Phase 3 (concept card section):
43
- 1. Run 5-10 concept card interviews with ICP
43
+ 1. Run 15-20 concept card interviews with ICP
44
44
  2. Show each concept card and probe: resonance, differentiation, willingness to use/pay
45
45
  3. Capture scores and quotes per card
46
46
 
@@ -11,7 +11,7 @@ Test the prototype with target customers. Gather usability and desirability feed
11
11
 
12
12
  Using the solution testing section of `interview-script.md`:
13
13
 
14
- **Conduct 5-10 solution testing interviews:**
14
+ **Conduct 15-20 solution testing interviews:**
15
15
  1. Walkthrough the prototype with the ICP persona
16
16
  2. Ask participants to think aloud as they interact
17
17
  3. Probe: What's confusing? What's delightful? What would you do next?
@@ -22,7 +22,7 @@ Using the solution testing section of `interview-script.md`:
22
22
  **Synthetic Solution Testing (if needed):**
23
23
  Using "synthetic-solution-testing" tool from `synthetic-tools.csv`:
24
24
  1. Generate ICP personas from interview data
25
- 2. Simulate 5+ personas experiencing the prototype walkthrough
25
+ 2. Simulate 15+ personas experiencing the prototype walkthrough
26
26
  3. Label ALL output: "⚠️ SIMULATED — Not real user testing"
27
27
 
28
28
  ---
@@ -24,8 +24,8 @@ Load from venture-state.yaml:
24
24
  1. Primary pain hypothesis (hypotheses.problem)
25
25
  2. ICP hypothesis (hypotheses.customer)
26
26
  3. Load `pain-atomization.md`, `icp-profile.md`, `pain-journey-map.md`
27
- 4. Load `{project-root}/ventureOS/data/techniques/brainstorming-techniques.csv` for wedge-storm and value-prop-sprint techniques
28
- 5. Load `{project-root}/ventureOS/data/techniques/synthetic-tools.csv` for vibe-code-wedge and synthetic testing tools
27
+ 4. Load `{project-root}/ventureOS/techniques/brainstorming-techniques.csv` for wedge-storm and value-prop-sprint techniques
28
+ 5. Load `{project-root}/ventureOS/techniques/synthetic-tools.csv` for vibe-code-wedge and synthetic testing tools
29
29
 
30
30
  ---
31
31
 
@@ -12,7 +12,7 @@ Simulate the New Venture Board check-in review. The Venture Evaluator acts as th
12
12
  Load:
13
13
  - `pitch/checkin-pitch.md` (the deck)
14
14
  - `checkin-evidence.md` (supporting evidence)
15
- - `{project-root}/ventureOS/data/scoring/gate-rubric.yaml` (rubric + checkin_gate focus criteria)
15
+ - `{project-root}/ventureOS/scoring/gate-rubric.yaml` (rubric + checkin_gate focus criteria)
16
16
  - All completed artifacts from venture-state.yaml
17
17
 
18
18
  Note: For the check-in gate, focus evaluation on:
@@ -75,7 +75,7 @@
75
75
  Save pilot pipeline to experiment-plan.md (Pilot section).
76
76
  Update venture-state.yaml with guiding_questions.business_case answers.
77
77
  </instructions>
78
- <state-update file="{project-root}/ventureOS/_memory/venture-sidecar/venture-state.yaml">
78
+ <state-update file="{project-root}/ventureOS/_memory/venture-state.yaml">
79
79
  Update: completed_artifacts, guiding_questions.business_case
80
80
  </state-update>
81
81
  </step>
@@ -14,8 +14,8 @@ installed_path: "{project-root}/ventureOS/workflows/5-business-case/initial-busi
14
14
  instructions: "{installed_path}/instructions.xml"
15
15
 
16
16
  templates:
17
- - "{project-root}/ventureOS/data/templates/venture-killer-risks.md"
18
- - "{project-root}/ventureOS/data/templates/experiment-plan.md"
17
+ - "{project-root}/ventureOS/templates/venture-killer-risks.md"
18
+ - "{project-root}/ventureOS/templates/experiment-plan.md"
19
19
 
20
20
  tags:
21
21
  - business-case
@@ -74,7 +74,7 @@
74
74
  <template-output file="{output_folder}/{venture_name}/monetisation-plan.md">
75
75
  Save monetisation plan.
76
76
  </template-output>
77
- <state-update file="{project-root}/ventureOS/_memory/venture-sidecar/venture-state.yaml">
77
+ <state-update file="{project-root}/ventureOS/_memory/venture-state.yaml">
78
78
  Update: completed_artifacts (business-model-canvas, pricing-model, monetisation-plan), guiding_questions.design_business
79
79
  </state-update>
80
80
  </step>
@@ -14,12 +14,12 @@ installed_path: "{project-root}/ventureOS/workflows/6-design-business/business-m
14
14
  instructions: "{installed_path}/instructions.xml"
15
15
 
16
16
  templates:
17
- - "{project-root}/ventureOS/data/templates/business-model-canvas.md"
18
- - "{project-root}/ventureOS/data/templates/pricing-model.md"
19
- - "{project-root}/ventureOS/data/templates/monetisation-plan.md"
17
+ - "{project-root}/ventureOS/templates/business-model-canvas.md"
18
+ - "{project-root}/ventureOS/templates/pricing-model.md"
19
+ - "{project-root}/ventureOS/templates/monetisation-plan.md"
20
20
 
21
21
  data:
22
- brainstorming: "{project-root}/ventureOS/data/techniques/brainstorming-techniques.csv"
22
+ brainstorming: "{project-root}/ventureOS/techniques/brainstorming-techniques.csv"
23
23
 
24
24
  tags:
25
25
  - business-model
@@ -12,8 +12,8 @@ Simulate the full NVB final gate review. The Venture Evaluator acts as the NVB p
12
12
  Load:
13
13
  - `pitch/pitch-deck.md` — the final deck
14
14
  - ALL completed artifacts from venture-state.yaml
15
- - `{project-root}/ventureOS/data/scoring/gate-rubric.yaml` — full rubric (all 7 criteria + weights)
16
- - `{project-root}/ventureOS/data/scoring/pivot-triggers.yaml` — if pivot is needed
15
+ - `{project-root}/ventureOS/scoring/gate-rubric.yaml` — full rubric (all 7 criteria + weights)
16
+ - `{project-root}/ventureOS/scoring/pivot-triggers.yaml` — if pivot is needed
17
17
 
18
18
  The Venture Evaluator simulates a 5-person NVB panel:
19
19
  1. **NVB Chair** — overall investment thesis
@@ -132,12 +132,12 @@ Load and follow `{project-root}/ventureOS/agents/customer-discovery.md` — acti
132
132
  **Clara's task:**
133
133
 
134
134
  **Part A — Persona generation**
135
- Generate 6 distinct customer personas based on domain scan and market mapping findings.
136
- Vary across: role, company size, industry sub-vertical, geography, pain intensity.
135
+ Generate 25 distinct customer personas based on domain scan and market mapping findings.
136
+ Vary across: role, company size, industry sub-vertical, geography, pain intensity, seniority, and tech-savviness.
137
137
  For each persona define: name, role, company context, daily workflow, current tools, suspected pain level.
138
138
 
139
139
  **Part B — Synthetic interviews**
140
- Simulate a 30-minute pain interview for each of the 6 personas.
140
+ Simulate a 30-minute pain interview for each of the 25 personas.
141
141
  Each interview must include:
142
142
  - Natural conversation (not Q&A format)
143
143
  - Genuine moments of resistance and surprise
@@ -145,9 +145,11 @@ Each interview must include:
145
145
  - Preliminary FIP signals embedded in responses
146
146
 
147
147
  **Part C — Expert interviews**
148
- Simulate 2 domain expert interviews (e.g. industry analyst, veteran practitioner).
148
+ Simulate 5 domain expert interviews (e.g. industry analyst, veteran practitioner, former competitor employee, market regulator, academic researcher).
149
149
  Focus: pain prevalence across the market, why current solutions fail, what a breakthrough would look like.
150
150
 
151
+ **Total: minimum 30 interviews (25 customer + 5 expert).**
152
+
151
153
  **All output labeled:**
152
154
  ```
153
155
  ⚠️ SIMULATED INTERVIEW — AI-generated persona. Not real customer data.
@@ -162,7 +164,7 @@ Update progress tracker: `[✓] Phase 2 — Customer Pain Discovery`
162
164
  ### Step 6 — Pain synthesis and FIP scoring (Clara)
163
165
 
164
166
  **Clara's task:**
165
- - Extract recurring pain themes across all 6 interviews
167
+ - Extract recurring pain themes across all 30 interviews
166
168
  - Atomise into 4–6 distinct pain units
167
169
  - Score each on FIP framework using `{project-root}/ventureOS/scoring/pain-scoring.yaml`
168
170
  - Select primary pain: highest FIP AND most aligned with domain opportunity
@@ -359,17 +361,36 @@ Load and follow `{project-root}/ventureOS/agents/pitch-master.md` — activate P
359
361
  Run autonomously.
360
362
 
361
363
  **Petra's task:**
362
- Build a complete investor pitch deck covering:
363
- 1. **Problem** — the primary pain with FIP evidence
364
- 2. **Customer** ICP profile with key signals from synthetic interviews
365
- 3. **Solution** — the wedge and big vision
366
- 4. **Why now** — market timing from domain scan
367
- 5. **Market**TAM / SAM / SOM with methodology
368
- 6. **Business model** — revenue model and unit economics
369
- 7. **Go-to-market**first 100 customers strategy
370
- 8. **Traction** (synthetic) — what the experiments are designed to prove
371
- 9. **Team** placeholder (to be filled by user)
372
- 10. **The ask** — what the venture needs to reach the next milestone
364
+ Build a complete investor pitch deck. Use the narrative-first format for every slide — no bullet dumps.
365
+
366
+ **Each slide must follow this exact structure:**
367
+ ```
368
+ ---
369
+ ### Slide N [Slide Title]
370
+
371
+ **Headline:** [One punchy sentence the investor reads and remembers max 12 words]
372
+
373
+ **Visual:** [What goes on screen: one dominant image, chart, stat, or quote — described concisely]
374
+
375
+ **You say:** [2–3 sentences the presenter delivers out loud — the story, not a list]
376
+
377
+ **Proof:** [The one data point, quote, or evidence that makes this real]
378
+ ---
379
+ ```
380
+
381
+ **Slides to build (10):**
382
+ 1. **Hook** — the market shift or undeniable truth that makes this venture inevitable
383
+ 2. **Problem** — the primary pain with FIP evidence and a customer quote that lands like a gut-punch
384
+ 3. **Customer** — ICP profile, their world before the solution, what they fear and want
385
+ 4. **Solution** — the wedge and the big vision arc (smallest entry → where this goes)
386
+ 5. **Why now** — the timing argument: what changed in the last 2–3 years that opens this window
387
+ 6. **Market** — TAM / SAM / SOM with bottom-up reasoning, not just numbers
388
+ 7. **Business model** — how money flows, pricing, unit economics in one clear visual
389
+ 8. **Go-to-market** — the first 100 customers: who, where, how, in what sequence
390
+ 9. **Traction** (synthetic) — what the 90-day experiments are designed to prove, and what GO looks like
391
+ 10. **Team + The ask** — placeholder team section + what the venture needs to reach the next milestone
392
+
393
+ **Narrative arc rule:** Slides 1–3 build the villain (the problem). Slides 4–5 introduce the hero (the solution and timing). Slides 6–8 prove the business. Slides 9–10 close the deal.
373
394
 
374
395
  **Output:** Save as `{output_folder}/{venture_name}/autopilot/pitch-deck.md`
375
396
 
@@ -9,8 +9,8 @@
9
9
  <title>Load Venture State</title>
10
10
  <instructions>
11
11
  Load and parse:
12
- 1. {project-root}/ventureOS/_memory/venture-sidecar/venture-state.yaml
13
- 2. {project-root}/ventureOS/_memory/venture-sidecar/pivot-history.yaml
12
+ 1. {project-root}/ventureOS/_memory/venture-state.yaml
13
+ 2. {project-root}/ventureOS/_memory/pivot-history.yaml
14
14
  3. {project-root}/ventureOS/config.yaml (for venture_name, user_name)
15
15
  </instructions>
16
16
  </step>