oh-my-design-cli 1.8.1 → 1.8.2
This diff represents the content of publicly available package versions that have been released to one of the supported registries. The information contained in this diff is provided for informational purposes only and reflects changes between package versions as they appear in their respective public registries.
- package/README.ja.md +4 -4
- package/README.ko.md +6 -6
- package/README.md +6 -6
- package/README.zh-TW.md +4 -4
- package/data/reference-fingerprints.json +983 -23
- package/package.json +1 -1
- package/web/references/bito/DESIGN.md +394 -0
- package/web/references/cashapp/DESIGN.md +449 -0
- package/web/references/cuboai/DESIGN.md +435 -0
- package/web/references/cybozu/DESIGN.md +453 -0
- package/web/references/datadog/DESIGN.md +441 -0
- package/web/references/digital-agency-jp/DESIGN.md +439 -0
- package/web/references/dmm/DESIGN.md +455 -0
- package/web/references/gaudiy/DESIGN.md +387 -0
- package/web/references/gitlab/DESIGN.md +546 -0
- package/web/references/goodpatch/DESIGN.md +429 -0
- package/web/references/headspace/DESIGN.md +505 -0
- package/web/references/heptabase/DESIGN.md +448 -0
- package/web/references/iicombined/DESIGN.md +421 -0
- package/web/references/maicoin/DESIGN.md +484 -0
- package/web/references/mailchimp/DESIGN.md +450 -0
- package/web/references/mikan/DESIGN.md +450 -0
- package/web/references/moze/DESIGN.md +423 -0
- package/web/references/ncsoft/DESIGN.md +488 -0
- package/web/references/nhn/DESIGN.md +441 -0
- package/web/references/nintendo/DESIGN.md +445 -0
- package/web/references/patreon/DESIGN.md +439 -0
- package/web/references/pepabo/DESIGN.md +486 -0
- package/web/references/pinkfong/DESIGN.md +450 -0
- package/web/references/plaid/DESIGN.md +472 -0
- package/web/references/portaly/DESIGN.md +441 -0
- package/web/references/readmoo/DESIGN.md +492 -0
- package/web/references/shiftup/DESIGN.md +433 -0
- package/web/references/sparkful/DESIGN.md +434 -0
- package/web/references/speeda/DESIGN.md +422 -0
- package/web/references/spindle/DESIGN.md +470 -0
- package/web/references/spoqa/DESIGN.md +422 -0
- package/web/references/stibee/DESIGN.md +424 -0
- package/web/references/tmap/DESIGN.md +423 -0
- package/web/references/twilio/DESIGN.md +515 -0
- package/web/references/twitch/DESIGN.md +431 -0
- package/web/references/vocus/DESIGN.md +450 -0
- package/web/references/workday/DESIGN.md +452 -0
- package/web/references/wrtn/DESIGN.md +454 -0
- package/web/references/xrex/DESIGN.md +475 -0
- package/web/references/zepeto/DESIGN.md +463 -0
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{
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"schema_version": 1,
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"generated_at": "2026-06-
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"generated_at": "2026-06-17T00:00:00Z",
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"generator": "oh-my-design parallel agent extraction (Claude Code Agent tool, no API key)",
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"count": 286,
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"category_raw": "fintech / crypto-asset exchange"
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{
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"id": "bito",
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"primary_color_hex": "#f92c16",
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"category": "design-tools",
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"visual_theme": "Bito (滿滿大平台) is a leading Taiwanese motion-design and creative-branding studio out of Taipei, and its portfolio site is a master-class in restraint as a frame for maximalist work. The site itself is almost monastically plain: a pure white canvas (`#ffffff`), p",
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"voice_fingerprint": {
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"register": "design-tools",
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"sentence_length": "medium declarative",
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"vocabulary_register": "brand-appropriate"
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"tone_keywords": [
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"antipatterns": [
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],
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"signature_motion": "See §15 Motion.",
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"has_personas": true,
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"category_raw": "design-tools"
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"id": "bmw",
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"category_raw": "Productivity"
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"id": "cashapp",
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"primary_color_hex": "#00e013",
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"category": "fintech",
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"visual_theme": "Cash App is the irreverent, expressive face of consumer fintech — a system built on one radioactive idea: a single hero color, **Cash Green** (`#00e013`), so saturated it reads almost like a glitch. Where most finance brands hedge toward trust-blue and institu",
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"voice_fingerprint": {
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"register": "fintech",
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"sentence_length": "medium declarative",
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"metaphor_density": "low",
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"vocabulary_register": "brand-appropriate"
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"tone_keywords": [
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"signature_motion": "See §15 Motion.",
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"has_personas": true,
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"category_raw": "fintech"
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"id": "catchtable",
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"category_raw": "e-commerce mass market"
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"id": "cuboai",
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"primary_color_hex": "#5be3d3",
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"category": "consumer-tech",
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"visual_theme": "Cubo Ai (built by Taiwan's Cubo brand) is an AI smart baby monitor — a bird-shaped camera plus sleep sensor — and its storefront is engineered to lower the heart rate of an anxious new parent. The canvas is pure white (`#ffffff`) broken up by soft, cool-grey s",
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"voice_fingerprint": {
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"register": "consumer-tech",
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"sentence_length": "medium declarative",
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"vocabulary_register": "brand-appropriate"
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"signature_motion": "See §15 Motion.",
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"id": "cybozu",
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"primary_color_hex": "#139cb7",
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"category": "saas",
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"visual_theme": "Cybozu (サイボウズ) is Japan's leading teamwork-software maker — the company behind kintone, Garoon, and Cybozu Office — and its design language splits cleanly into two brand-owned worlds that share one philosophy: clarity in service of teamwork. The corporate face",
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"voice_fingerprint": {
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"register": "saas",
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"sentence_length": "medium declarative",
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"signature_motion": "See §15 Motion.",
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"id": "datadog",
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"category": "backend-devops",
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"visual_theme": "Datadog is the rare observability platform that refuses to dress in blue. In a category — backend monitoring, APM, cloud security — where nearly every competitor reaches for the same trustworthy enterprise blue, Datadog stakes its identity on **purple**: a con",
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"register": "backend-devops",
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"category": "government",
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"visual_theme": "The Digital Agency Design System (デジタル庁デザインシステム, DADS) is the official design system of Japan's Digital Agency (デジタル庁), published openly at `design.digital.go.jp/dads/` under CC BY 4.0. Its job is the opposite of a consumer brand's: not to delight or different",
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"visual_theme": "DMM.com is one of Japan's sprawling digital platforms — video, games, e-books, English conversation, FX trading, 3D printing, even an aquarium — over sixty services under one roof. In 2025 its Platform Development Division made its internal design system, **Tu",
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"visual_theme": "Gaudiy (株式会社Gaudiy Group) is a Tokyo Web3 fan-community platform — the maker of Gaudiy Fanlink, backed by Sony Group and Bandai Namco — and its public surfaces wear a deliberately monochrome, almost defiant \"glitch\" identity. The canvas is pure white (`#ffffff",
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"visual_theme": "GitLab's design splits cleanly across two surfaces that share one identity. The marketing site (`about.gitlab.com`) is an ink-forward, editorial DevSecOps canvas — pure white (`#ffffff`) under a near-black plum ink (`#171321`) set in the custom **GitLab Sans**",
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"metaphor_density": "low",
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"vocabulary_register": "brand-appropriate"
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},
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"tone_keywords": [
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"clean",
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"bold",
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"warm",
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"dark"
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],
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"antipatterns": [
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"off-brand"
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],
|
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"signature_motion": "See §15 Motion.",
|
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"has_personas": true,
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"category_raw": "developer-tools"
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},
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{
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"id": "gmarket",
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"primary_color_hex": "#ffd200",
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@@ -1722,6 +1938,30 @@
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"has_personas": true,
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"category_raw": "automotive"
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},
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{
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"id": "goodpatch",
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"primary_color_hex": "#096fc8",
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"category": "design-tools",
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"visual_theme": "Goodpatch (グッドパッチ) is Japan's best-known UI/UX design firm — a Tokyo-listed studio whose entire web presence is itself a portfolio piece, an argument that \"design has the power to move business.\" The homepage opens not on a marketing gradient but on a quiet wa",
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"voice_fingerprint": {
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"register": "design-tools",
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"sentence_length": "medium declarative",
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"metaphor_density": "low",
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"vocabulary_register": "brand-appropriate"
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},
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"tone_keywords": [
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"bold",
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],
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"antipatterns": [
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"off-brand"
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],
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"signature_motion": "See §15 Motion.",
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"has_personas": true,
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"category_raw": "design-tools"
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},
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{
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"id": "google",
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"primary_color_hex": "#1a73e8",
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@@ -1874,6 +2114,54 @@
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"has_personas": false,
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"category_raw": "enterprise infrastructure / developer tools"
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},
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{
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"id": "headspace",
|
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"primary_color_hex": "#0061ef",
|
|
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"category": "healthcare",
|
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"visual_theme": "Headspace is the warmest mental-health product on the internet, and its 2024 Italic Studio rebrand made that warmth structural rather than decorative. The page does not open on the clinical white of healthcare software — it opens on a soft, warm cream (`#f9f4f",
|
|
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"voice_fingerprint": {
|
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"register": "healthcare",
|
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"sentence_length": "medium declarative",
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"metaphor_density": "low",
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"vocabulary_register": "brand-appropriate"
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},
|
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"tone_keywords": [
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"bold",
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"warm",
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"dark",
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"playful"
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],
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"antipatterns": [
|
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"off-brand"
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|
+
],
|
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|
+
"signature_motion": "See §15 Motion.",
|
|
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|
+
"has_personas": true,
|
|
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|
+
"category_raw": "healthcare"
|
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|
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},
|
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|
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{
|
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|
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"id": "heptabase",
|
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|
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"primary_color_hex": "#2e2e2e",
|
|
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|
+
"category": "productivity",
|
|
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|
+
"visual_theme": "Heptabase is a visual note-taking and knowledge-management app built around an infinite whiteboard of cards, and its marketing site mirrors that product ethos: calm, paper-like, and almost editorial. The canvas is a warm off-white (`#f7f7f7`) rather than pure ",
|
|
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|
+
"voice_fingerprint": {
|
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|
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"register": "productivity",
|
|
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|
+
"sentence_length": "medium declarative",
|
|
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|
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"metaphor_density": "low",
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|
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"vocabulary_register": "brand-appropriate"
|
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|
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},
|
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"tone_keywords": [
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"bold",
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"warm",
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"dark",
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|
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"flat"
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|
+
],
|
|
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|
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"antipatterns": [
|
|
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|
+
"off-brand"
|
|
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|
+
],
|
|
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|
+
"signature_motion": "See §15 Motion.",
|
|
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|
+
"has_personas": true,
|
|
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|
+
"category_raw": "productivity"
|
|
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|
+
},
|
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|
{
|
|
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|
"id": "hogangnono",
|
|
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|
"primary_color_hex": "#584de4",
|
|
@@ -2034,25 +2322,49 @@
|
|
|
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|
"category_raw": "restaurant-saas-pos"
|
|
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|
},
|
|
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|
{
|
|
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|
-
"id": "
|
|
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|
-
"primary_color_hex": "#
|
|
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|
-
"category": "
|
|
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|
-
"visual_theme": "
|
|
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|
+
"id": "iicombined",
|
|
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|
+
"primary_color_hex": "#111111",
|
|
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|
+
"category": "ecommerce",
|
|
2328
|
+
"visual_theme": "IICOMBINED (아이아이컴바인드) is the Korean creative house behind Gentle Monster (eyewear), Tamburins (fragrance), and Nudake (dessert art), and its shared design language reads less like an e-commerce site and more like an installation-grade gallery that happens to s",
|
|
2041
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|
"voice_fingerprint": {
|
|
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|
-
"register": "
|
|
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|
+
"register": "ecommerce",
|
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|
"sentence_length": "medium declarative",
|
|
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|
"metaphor_density": "low",
|
|
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|
"vocabulary_register": "brand-appropriate"
|
|
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|
},
|
|
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|
"tone_keywords": [
|
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|
-
"
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|
-
"
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|
-
"
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|
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|
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|
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"warm",
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"dark",
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"dense",
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|
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"flat"
|
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],
|
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|
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"antipatterns": [
|
|
2342
|
+
"off-brand"
|
|
2343
|
+
],
|
|
2344
|
+
"signature_motion": "See §15 Motion.",
|
|
2345
|
+
"has_personas": true,
|
|
2346
|
+
"category_raw": "ecommerce"
|
|
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|
+
},
|
|
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|
+
{
|
|
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|
+
"id": "ikala",
|
|
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|
+
"primary_color_hex": "#061232",
|
|
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|
+
"category": "developer-tools",
|
|
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|
+
"visual_theme": "iKala's website presents itself as a clean, corporate-confident B2B AI and martech platform built for the Asia-Pacific enterprise buyer. The page opens on a pure white canvas (`#ffffff`) with a restrained, professional palette: deep navy (`#061232`) anchors th",
|
|
2353
|
+
"voice_fingerprint": {
|
|
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|
+
"register": "professional, AI/enterprise",
|
|
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|
+
"sentence_length": "medium declarative",
|
|
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|
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"metaphor_density": "low",
|
|
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|
+
"vocabulary_register": "brand-appropriate"
|
|
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|
+
},
|
|
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|
+
"tone_keywords": [
|
|
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|
+
"technical",
|
|
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|
+
"clean",
|
|
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|
+
"B2B",
|
|
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|
+
"confident",
|
|
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|
+
"modern"
|
|
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|
+
],
|
|
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|
+
"antipatterns": [
|
|
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|
+
"playful",
|
|
2056
2368
|
"cluttered"
|
|
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|
],
|
|
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|
"signature_motion": "See §15 Motion.",
|
|
@@ -2858,6 +3170,54 @@
|
|
|
2858
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|
"category_raw": "Medical Imaging AI",
|
|
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|
"country": "KR"
|
|
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|
},
|
|
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|
+
{
|
|
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|
+
"id": "maicoin",
|
|
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|
+
"primary_color_hex": "#ee5457",
|
|
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|
+
"category": "fintech",
|
|
3177
|
+
"visual_theme": "MaiCoin is the largest crypto-exchange group in Taiwan, and its design splits cleanly across two surfaces with two distinct personalities. The consumer-facing buy/sell site (`www.maicoin.com`) is warm and approachable: a clean white (`#ffffff`) canvas, near-bl",
|
|
3178
|
+
"voice_fingerprint": {
|
|
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|
+
"register": "fintech",
|
|
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|
+
"sentence_length": "medium declarative",
|
|
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|
+
"metaphor_density": "low",
|
|
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|
+
"vocabulary_register": "brand-appropriate"
|
|
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|
+
},
|
|
3184
|
+
"tone_keywords": [
|
|
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|
+
"clean",
|
|
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|
+
"bold",
|
|
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|
+
"warm",
|
|
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|
+
"dark"
|
|
3189
|
+
],
|
|
3190
|
+
"antipatterns": [
|
|
3191
|
+
"off-brand"
|
|
3192
|
+
],
|
|
3193
|
+
"signature_motion": "See §15 Motion.",
|
|
3194
|
+
"has_personas": true,
|
|
3195
|
+
"category_raw": "fintech"
|
|
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|
+
},
|
|
3197
|
+
{
|
|
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|
+
"id": "mailchimp",
|
|
3199
|
+
"primary_color_hex": "#ffe01b",
|
|
3200
|
+
"category": "marketing",
|
|
3201
|
+
"visual_theme": "Mailchimp's website is a landmark in \"outsider-art\" brand design — a marketing platform that deliberately rejects the cool, gradient-heavy SaaS aesthetic in favor of something warm, hand-made, and unmistakably its own. The page opens on a pure white canvas (`#",
|
|
3202
|
+
"voice_fingerprint": {
|
|
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|
+
"register": "marketing",
|
|
3204
|
+
"sentence_length": "medium declarative",
|
|
3205
|
+
"metaphor_density": "low",
|
|
3206
|
+
"vocabulary_register": "brand-appropriate"
|
|
3207
|
+
},
|
|
3208
|
+
"tone_keywords": [
|
|
3209
|
+
"clean",
|
|
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|
+
"bold",
|
|
3211
|
+
"warm",
|
|
3212
|
+
"dark"
|
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3213
|
+
],
|
|
3214
|
+
"antipatterns": [
|
|
3215
|
+
"off-brand"
|
|
3216
|
+
],
|
|
3217
|
+
"signature_motion": "See §15 Motion.",
|
|
3218
|
+
"has_personas": true,
|
|
3219
|
+
"category_raw": "marketing"
|
|
3220
|
+
},
|
|
2861
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|
{
|
|
2862
3222
|
"id": "mastercard",
|
|
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3223
|
"primary_color_hex": "#EB001B",
|
|
@@ -3041,6 +3401,30 @@
|
|
|
3041
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|
"has_personas": true,
|
|
3042
3402
|
"category_raw": "consumer-tech"
|
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|
},
|
|
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|
+
{
|
|
3405
|
+
"id": "mikan",
|
|
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|
+
"primary_color_hex": "#ff4c0a",
|
|
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|
+
"category": "education",
|
|
3408
|
+
"visual_theme": "mikan (英語アプリmikan) is Japan's most-downloaded English-vocabulary learning app — over 10 million downloads — and its surfaces read exactly as the product promises: bright, friendly, and relentlessly encouraging. The corporate site (`mikan.link`) opens on a warm",
|
|
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|
+
"voice_fingerprint": {
|
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|
+
"register": "education",
|
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|
+
"sentence_length": "medium declarative",
|
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|
+
"metaphor_density": "low",
|
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3413
|
+
"vocabulary_register": "brand-appropriate"
|
|
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|
+
},
|
|
3415
|
+
"tone_keywords": [
|
|
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|
+
"clean",
|
|
3417
|
+
"warm",
|
|
3418
|
+
"dark",
|
|
3419
|
+
"playful"
|
|
3420
|
+
],
|
|
3421
|
+
"antipatterns": [
|
|
3422
|
+
"off-brand"
|
|
3423
|
+
],
|
|
3424
|
+
"signature_motion": "See §15 Motion.",
|
|
3425
|
+
"has_personas": true,
|
|
3426
|
+
"category_raw": "education"
|
|
3427
|
+
},
|
|
3044
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|
{
|
|
3045
3429
|
"id": "millie",
|
|
3046
3430
|
"primary_color_hex": "#1B6DDA",
|
|
@@ -3291,6 +3675,30 @@
|
|
|
3291
3675
|
"has_personas": false,
|
|
3292
3676
|
"category_raw": "developer database"
|
|
3293
3677
|
},
|
|
3678
|
+
{
|
|
3679
|
+
"id": "moze",
|
|
3680
|
+
"primary_color_hex": "#ff367c",
|
|
3681
|
+
"category": "fintech",
|
|
3682
|
+
"visual_theme": "MOZE (摩斯, \"最美記帳 App\") is Taiwan's design-forward personal-finance and expense-tracking app, and its marketing site is built as a dark, cinematic, almost-luxury product showcase rather than a utilitarian tool page. The canvas is a near-black blue-tinted ink (`#",
|
|
3683
|
+
"voice_fingerprint": {
|
|
3684
|
+
"register": "fintech",
|
|
3685
|
+
"sentence_length": "medium declarative",
|
|
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|
+
"metaphor_density": "low",
|
|
3687
|
+
"vocabulary_register": "brand-appropriate"
|
|
3688
|
+
},
|
|
3689
|
+
"tone_keywords": [
|
|
3690
|
+
"clean",
|
|
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|
+
"bold",
|
|
3692
|
+
"warm",
|
|
3693
|
+
"dark"
|
|
3694
|
+
],
|
|
3695
|
+
"antipatterns": [
|
|
3696
|
+
"off-brand"
|
|
3697
|
+
],
|
|
3698
|
+
"signature_motion": "See §15 Motion.",
|
|
3699
|
+
"has_personas": true,
|
|
3700
|
+
"category_raw": "fintech"
|
|
3701
|
+
},
|
|
3294
3702
|
{
|
|
3295
3703
|
"id": "muji",
|
|
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3704
|
"primary_color_hex": "#7f0019",
|
|
@@ -3464,6 +3872,30 @@
|
|
|
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|
"has_personas": true,
|
|
3465
3873
|
"category_raw": "Content Platform (Webtoon)"
|
|
3466
3874
|
},
|
|
3875
|
+
{
|
|
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|
+
"id": "ncsoft",
|
|
3877
|
+
"primary_color_hex": "#7234e0",
|
|
3878
|
+
"category": "consumer-tech",
|
|
3879
|
+
"visual_theme": "NCSOFT — the Korean game maker behind Lineage, AION, Blade & Soul, and Throne and Liberty, and in 2026 rebranded simply to **NC** — runs two distinct but coordinated brand surfaces, and the contrast between them is the system. The corporate/game portal at `nc.",
|
|
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|
+
"voice_fingerprint": {
|
|
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|
+
"register": "consumer-tech",
|
|
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|
+
"sentence_length": "medium declarative",
|
|
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|
+
"metaphor_density": "low",
|
|
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|
+
"vocabulary_register": "brand-appropriate"
|
|
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|
+
},
|
|
3886
|
+
"tone_keywords": [
|
|
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|
+
"bold",
|
|
3888
|
+
"warm",
|
|
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|
+
"dark",
|
|
3890
|
+
"dense"
|
|
3891
|
+
],
|
|
3892
|
+
"antipatterns": [
|
|
3893
|
+
"off-brand"
|
|
3894
|
+
],
|
|
3895
|
+
"signature_motion": "See §15 Motion.",
|
|
3896
|
+
"has_personas": true,
|
|
3897
|
+
"category_raw": "consumer-tech"
|
|
3898
|
+
},
|
|
3467
3899
|
{
|
|
3468
3900
|
"id": "netflix",
|
|
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"primary_color_hex": "#E50914",
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@@ -3514,6 +3946,30 @@
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"has_personas": true,
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"category_raw": "consumer-tech"
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|
},
|
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|
+
{
|
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+
"id": "nhn",
|
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+
"primary_color_hex": "#212126",
|
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|
+
"category": "saas",
|
|
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|
+
"visual_theme": "NHN is a Korean technology group — cloud, payments, games, commerce, and content under one publicly listed parent — and its corporate site is the clearest expression of the radical 2024 rebrand by Kenya Hara (Nippon Design Center) with NHN's in-house designers",
|
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+
"voice_fingerprint": {
|
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|
+
"register": "saas",
|
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|
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"sentence_length": "medium declarative",
|
|
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"metaphor_density": "low",
|
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|
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"vocabulary_register": "brand-appropriate"
|
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},
|
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"tone_keywords": [
|
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"bold",
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"warm",
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"dark",
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"dense"
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],
|
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"antipatterns": [
|
|
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|
+
"off-brand"
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|
+
],
|
|
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|
+
"signature_motion": "See §15 Motion.",
|
|
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|
+
"has_personas": true,
|
|
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|
+
"category_raw": "saas"
|
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|
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},
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|
{
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"id": "nhncloud",
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|
"primary_color_hex": "#125DE6",
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@@ -3569,6 +4025,30 @@
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"has_personas": true,
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|
"category_raw": "ecommerce"
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|
},
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|
+
{
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+
"id": "nintendo",
|
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|
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"primary_color_hex": "#e60012",
|
|
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|
+
"category": "consumer-tech",
|
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|
+
"visual_theme": "Nintendo's web presence is a masterclass in disciplined brand craft: a near-shadowless, light-canvas system where a single saturated red does almost all the emotional work. The page opens on pure white (`#ffffff`) with soft cool-grey surfaces (`#f8f8f8`, `#efe",
|
|
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+
"voice_fingerprint": {
|
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"register": "consumer-tech",
|
|
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"sentence_length": "medium declarative",
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"metaphor_density": "low",
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|
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"vocabulary_register": "brand-appropriate"
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},
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"tone_keywords": [
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"bold",
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"warm",
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"dark",
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|
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"playful"
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],
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"antipatterns": [
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+
"off-brand"
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|
+
],
|
|
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|
+
"signature_motion": "See §15 Motion.",
|
|
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|
+
"has_personas": true,
|
|
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|
+
"category_raw": "consumer-tech"
|
|
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|
+
},
|
|
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|
{
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|
"id": "note",
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|
"primary_color_hex": "#41C9B4",
|
|
@@ -3786,6 +4266,30 @@
|
|
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|
"has_personas": false,
|
|
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|
"category_raw": "developer AI tool"
|
|
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|
},
|
|
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|
+
{
|
|
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|
+
"id": "patreon",
|
|
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|
+
"primary_color_hex": "#000000",
|
|
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|
+
"category": "consumer-tech",
|
|
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|
+
"visual_theme": "Patreon's marketing surface is the rare brand system that treats restraint as a stage and color as something it deliberately gives away. Following its 2023 rebrand (strategy by Wolff Olins, custom type by Dinamo, motion by Active Theory), the interface is unco",
|
|
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|
+
"voice_fingerprint": {
|
|
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|
+
"register": "consumer-tech",
|
|
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|
+
"sentence_length": "medium declarative",
|
|
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|
+
"metaphor_density": "low",
|
|
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|
+
"vocabulary_register": "brand-appropriate"
|
|
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|
+
},
|
|
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|
+
"tone_keywords": [
|
|
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|
+
"warm",
|
|
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|
+
"dark",
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|
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|
+
"editorial",
|
|
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|
+
"calm"
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|
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|
+
],
|
|
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|
+
"antipatterns": [
|
|
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|
+
"off-brand"
|
|
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|
+
],
|
|
4289
|
+
"signature_motion": "See §15 Motion.",
|
|
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|
+
"has_personas": true,
|
|
4291
|
+
"category_raw": "consumer-tech"
|
|
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|
+
},
|
|
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|
{
|
|
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4294
|
"id": "payco",
|
|
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|
"primary_color_hex": "#FF2233",
|
|
@@ -3866,6 +4370,30 @@
|
|
|
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|
"has_personas": true,
|
|
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|
"category_raw": "e-commerce"
|
|
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|
},
|
|
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|
+
{
|
|
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|
+
"id": "pepabo",
|
|
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|
+
"primary_color_hex": "#1f7ccc",
|
|
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|
+
"category": "saas",
|
|
4377
|
+
"visual_theme": "GMO Pepabo's Inhouse is one of the few openly published Japanese design systems, and its defining trait is **deliberate neutrality**. Inhouse is not a single visual identity — it is a generic, trend-resistant *prototype* engineered to be overwritten. The brand",
|
|
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|
+
"voice_fingerprint": {
|
|
4379
|
+
"register": "saas",
|
|
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|
+
"sentence_length": "medium declarative",
|
|
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|
+
"metaphor_density": "low",
|
|
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|
+
"vocabulary_register": "brand-appropriate"
|
|
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|
+
},
|
|
4384
|
+
"tone_keywords": [
|
|
4385
|
+
"clean",
|
|
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|
+
"dark",
|
|
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|
+
"dense",
|
|
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|
+
"flat"
|
|
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|
+
],
|
|
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|
+
"antipatterns": [
|
|
4391
|
+
"off-brand"
|
|
4392
|
+
],
|
|
4393
|
+
"signature_motion": "See §15 Motion.",
|
|
4394
|
+
"has_personas": true,
|
|
4395
|
+
"category_raw": "saas"
|
|
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|
+
},
|
|
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|
{
|
|
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4398
|
"id": "perplexity",
|
|
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|
"primary_color_hex": "#20808D",
|
|
@@ -3921,6 +4449,30 @@
|
|
|
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4449
|
"has_personas": true,
|
|
3922
4450
|
"category_raw": "consumer-tech"
|
|
3923
4451
|
},
|
|
4452
|
+
{
|
|
4453
|
+
"id": "pinkfong",
|
|
4454
|
+
"primary_color_hex": "#ff66af",
|
|
4455
|
+
"category": "consumer-tech",
|
|
4456
|
+
"visual_theme": "The Pinkfong Company (더핑크퐁컴퍼니) is the Seoul-based kids-entertainment studio behind Pinkfong, Baby Shark, and Bebefinn — and its digital surfaces read exactly as you'd hope a global children's-IP house would: bright, friendly, and confidently playful, but built",
|
|
4457
|
+
"voice_fingerprint": {
|
|
4458
|
+
"register": "consumer-tech",
|
|
4459
|
+
"sentence_length": "medium declarative",
|
|
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|
+
"metaphor_density": "low",
|
|
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|
+
"vocabulary_register": "brand-appropriate"
|
|
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|
+
},
|
|
4463
|
+
"tone_keywords": [
|
|
4464
|
+
"clean",
|
|
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|
+
"bold",
|
|
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|
+
"warm",
|
|
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|
+
"playful"
|
|
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|
+
],
|
|
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|
+
"antipatterns": [
|
|
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|
+
"off-brand"
|
|
4471
|
+
],
|
|
4472
|
+
"signature_motion": "See §15 Motion.",
|
|
4473
|
+
"has_personas": true,
|
|
4474
|
+
"category_raw": "consumer-tech"
|
|
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|
+
},
|
|
3924
4476
|
{
|
|
3925
4477
|
"id": "pinkoi",
|
|
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4478
|
"primary_color_hex": "#10567b",
|
|
@@ -4014,17 +4566,65 @@
|
|
|
4014
4566
|
"category_raw": "content"
|
|
4015
4567
|
},
|
|
4016
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|
{
|
|
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|
-
"id": "
|
|
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|
-
"primary_color_hex": "#
|
|
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|
-
"category": "
|
|
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|
-
"visual_theme": "
|
|
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|
-
"voice_fingerprint":
|
|
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|
+
"id": "plaid",
|
|
4570
|
+
"primary_color_hex": "#02294b",
|
|
4571
|
+
"category": "fintech",
|
|
4572
|
+
"visual_theme": "Plaid is the financial-data network that sits behind a huge share of US fintech, and its marketing surface reads exactly like infrastructure that wants to feel approachable: a crisp white (`#ffffff`) canvas, deep-navy and dark-teal ink, and sudden bursts of an",
|
|
4573
|
+
"voice_fingerprint": {
|
|
4574
|
+
"register": "fintech",
|
|
4575
|
+
"sentence_length": "medium declarative",
|
|
4576
|
+
"metaphor_density": "low",
|
|
4577
|
+
"vocabulary_register": "brand-appropriate"
|
|
4578
|
+
},
|
|
4022
4579
|
"tone_keywords": [
|
|
4023
4580
|
"warm",
|
|
4581
|
+
"dark",
|
|
4024
4582
|
"playful",
|
|
4025
|
-
"
|
|
4026
|
-
|
|
4027
|
-
|
|
4583
|
+
"dense"
|
|
4584
|
+
],
|
|
4585
|
+
"antipatterns": [
|
|
4586
|
+
"off-brand"
|
|
4587
|
+
],
|
|
4588
|
+
"signature_motion": "See §15 Motion.",
|
|
4589
|
+
"has_personas": true,
|
|
4590
|
+
"category_raw": "fintech"
|
|
4591
|
+
},
|
|
4592
|
+
{
|
|
4593
|
+
"id": "portaly",
|
|
4594
|
+
"primary_color_hex": "#862983",
|
|
4595
|
+
"category": "design-tools",
|
|
4596
|
+
"visual_theme": "Portaly (傳送門) is Taiwan's largest Traditional-Chinese link-in-bio and creator landing-page builder, operated by Real Engine, and its marketing surface reads like a bright, optimistic creator-economy product rather than a utilitarian dev tool. The page backgrou",
|
|
4597
|
+
"voice_fingerprint": {
|
|
4598
|
+
"register": "design-tools",
|
|
4599
|
+
"sentence_length": "medium declarative",
|
|
4600
|
+
"metaphor_density": "low",
|
|
4601
|
+
"vocabulary_register": "brand-appropriate"
|
|
4602
|
+
},
|
|
4603
|
+
"tone_keywords": [
|
|
4604
|
+
"clean",
|
|
4605
|
+
"bold",
|
|
4606
|
+
"warm",
|
|
4607
|
+
"dark"
|
|
4608
|
+
],
|
|
4609
|
+
"antipatterns": [
|
|
4610
|
+
"off-brand"
|
|
4611
|
+
],
|
|
4612
|
+
"signature_motion": "See §15 Motion.",
|
|
4613
|
+
"has_personas": true,
|
|
4614
|
+
"category_raw": "design-tools"
|
|
4615
|
+
},
|
|
4616
|
+
{
|
|
4617
|
+
"id": "posthog",
|
|
4618
|
+
"primary_color_hex": "#F54E00",
|
|
4619
|
+
"category": "Developer Tools",
|
|
4620
|
+
"visual_theme": "Anti-corporate developer wiki on sage-cream parchment, olive text, hand-drawn hedgehogs, hidden orange hover flash.",
|
|
4621
|
+
"voice_fingerprint": null,
|
|
4622
|
+
"tone_keywords": [
|
|
4623
|
+
"warm",
|
|
4624
|
+
"playful",
|
|
4625
|
+
"indie",
|
|
4626
|
+
"technical",
|
|
4627
|
+
"approachable"
|
|
4028
4628
|
],
|
|
4029
4629
|
"antipatterns": [
|
|
4030
4630
|
"corporate",
|
|
@@ -4245,6 +4845,30 @@
|
|
|
4245
4845
|
"has_personas": false,
|
|
4246
4846
|
"category_raw": "technical"
|
|
4247
4847
|
},
|
|
4848
|
+
{
|
|
4849
|
+
"id": "readmoo",
|
|
4850
|
+
"primary_color_hex": "#40c8f7",
|
|
4851
|
+
"category": "consumer-tech",
|
|
4852
|
+
"visual_theme": "Readmoo (讀墨) is Taiwan's largest Traditional-Chinese EPUB ebook platform and the maker of the mooInk E Ink e-reader, and its design reads exactly like what it sells: a calm, bookish, reader-first store rather than a loud commerce funnel. The store canvas is a ",
|
|
4853
|
+
"voice_fingerprint": {
|
|
4854
|
+
"register": "consumer-tech",
|
|
4855
|
+
"sentence_length": "medium declarative",
|
|
4856
|
+
"metaphor_density": "low",
|
|
4857
|
+
"vocabulary_register": "brand-appropriate"
|
|
4858
|
+
},
|
|
4859
|
+
"tone_keywords": [
|
|
4860
|
+
"clean",
|
|
4861
|
+
"bold",
|
|
4862
|
+
"warm",
|
|
4863
|
+
"dark"
|
|
4864
|
+
],
|
|
4865
|
+
"antipatterns": [
|
|
4866
|
+
"off-brand"
|
|
4867
|
+
],
|
|
4868
|
+
"signature_motion": "See §15 Motion.",
|
|
4869
|
+
"has_personas": true,
|
|
4870
|
+
"category_raw": "consumer-tech"
|
|
4871
|
+
},
|
|
4248
4872
|
{
|
|
4249
4873
|
"id": "remember",
|
|
4250
4874
|
"primary_color_hex": "#000000",
|
|
@@ -4660,6 +5284,30 @@
|
|
|
4660
5284
|
"has_personas": false,
|
|
4661
5285
|
"category_raw": "developer-tools"
|
|
4662
5286
|
},
|
|
5287
|
+
{
|
|
5288
|
+
"id": "shiftup",
|
|
5289
|
+
"primary_color_hex": "#569a43",
|
|
5290
|
+
"category": "consumer-tech",
|
|
5291
|
+
"visual_theme": "Shift Up (시프트업) is the Seoul game studio behind *Stellar Blade*, *NIKKE: Goddess of Victory*, and *Destiny Child*, and its corporate site is built like a AAA game key-art portfolio rather than a SaaS landing page. The dominant register is dark and cinematic: f",
|
|
5292
|
+
"voice_fingerprint": {
|
|
5293
|
+
"register": "consumer-tech",
|
|
5294
|
+
"sentence_length": "medium declarative",
|
|
5295
|
+
"metaphor_density": "low",
|
|
5296
|
+
"vocabulary_register": "brand-appropriate"
|
|
5297
|
+
},
|
|
5298
|
+
"tone_keywords": [
|
|
5299
|
+
"clean",
|
|
5300
|
+
"bold",
|
|
5301
|
+
"warm",
|
|
5302
|
+
"dark"
|
|
5303
|
+
],
|
|
5304
|
+
"antipatterns": [
|
|
5305
|
+
"off-brand"
|
|
5306
|
+
],
|
|
5307
|
+
"signature_motion": "See §15 Motion.",
|
|
5308
|
+
"has_personas": true,
|
|
5309
|
+
"category_raw": "consumer-tech"
|
|
5310
|
+
},
|
|
4663
5311
|
{
|
|
4664
5312
|
"id": "shinhancard",
|
|
4665
5313
|
"primary_color_hex": "#005df9",
|
|
@@ -4871,6 +5519,78 @@
|
|
|
4871
5519
|
"has_personas": false,
|
|
4872
5520
|
"category_raw": "aerospace"
|
|
4873
5521
|
},
|
|
5522
|
+
{
|
|
5523
|
+
"id": "sparkful",
|
|
5524
|
+
"primary_color_hex": "#2dd4bf",
|
|
5525
|
+
"category": "design-tools",
|
|
5526
|
+
"visual_theme": "Fourdesire — the Taipei studio that publishes its apps under the **SPARKFUL** brand (Walkr, Plant Nanny 植物保姆, Fortune City 記帳城市, To-Do Adventure 記事探險, Book Morning!) — designs around one stated idea: *\"Spark the fun in the ordinary.\"* The marketing system at `",
|
|
5527
|
+
"voice_fingerprint": {
|
|
5528
|
+
"register": "design-tools",
|
|
5529
|
+
"sentence_length": "medium declarative",
|
|
5530
|
+
"metaphor_density": "low",
|
|
5531
|
+
"vocabulary_register": "brand-appropriate"
|
|
5532
|
+
},
|
|
5533
|
+
"tone_keywords": [
|
|
5534
|
+
"bold",
|
|
5535
|
+
"warm",
|
|
5536
|
+
"dark",
|
|
5537
|
+
"playful"
|
|
5538
|
+
],
|
|
5539
|
+
"antipatterns": [
|
|
5540
|
+
"off-brand"
|
|
5541
|
+
],
|
|
5542
|
+
"signature_motion": "See §15 Motion.",
|
|
5543
|
+
"has_personas": true,
|
|
5544
|
+
"category_raw": "design-tools"
|
|
5545
|
+
},
|
|
5546
|
+
{
|
|
5547
|
+
"id": "speeda",
|
|
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|
+
"primary_color_hex": "#e60f3d",
|
|
5549
|
+
"category": "saas",
|
|
5550
|
+
"visual_theme": "SPEEDA (スピーダ) is Uzabase's economic-information platform — a B2B research and analysis SaaS that puts the world's company, market, and industry data behind one workbench for corporate planning, M&A, R&D, and enterprise sales teams. Its marketing surface reads ",
|
|
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|
+
"voice_fingerprint": {
|
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|
+
"register": "saas",
|
|
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|
+
"sentence_length": "medium declarative",
|
|
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|
+
"metaphor_density": "low",
|
|
5555
|
+
"vocabulary_register": "brand-appropriate"
|
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|
+
},
|
|
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|
+
"tone_keywords": [
|
|
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|
+
"warm",
|
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|
+
"dark",
|
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|
+
"dense",
|
|
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|
+
"flat"
|
|
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|
+
],
|
|
5563
|
+
"antipatterns": [
|
|
5564
|
+
"off-brand"
|
|
5565
|
+
],
|
|
5566
|
+
"signature_motion": "See §15 Motion.",
|
|
5567
|
+
"has_personas": true,
|
|
5568
|
+
"category_raw": "saas"
|
|
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|
+
},
|
|
5570
|
+
{
|
|
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|
+
"id": "spindle",
|
|
5572
|
+
"primary_color_hex": "#298737",
|
|
5573
|
+
"category": "consumer-tech",
|
|
5574
|
+
"visual_theme": "Spindle is CyberAgent's open design system for Ameba (アメーバ) — the 20-year-old Japanese blogging and media platform — and it reads as one of Japan's most disciplined, accessibility-first systems. The canvas is pure white (`#ffffff`) over a soft warm-grey app ba",
|
|
5575
|
+
"voice_fingerprint": {
|
|
5576
|
+
"register": "consumer-tech",
|
|
5577
|
+
"sentence_length": "medium declarative",
|
|
5578
|
+
"metaphor_density": "low",
|
|
5579
|
+
"vocabulary_register": "brand-appropriate"
|
|
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|
+
},
|
|
5581
|
+
"tone_keywords": [
|
|
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|
+
"bold",
|
|
5583
|
+
"warm",
|
|
5584
|
+
"dark",
|
|
5585
|
+
"dense"
|
|
5586
|
+
],
|
|
5587
|
+
"antipatterns": [
|
|
5588
|
+
"off-brand"
|
|
5589
|
+
],
|
|
5590
|
+
"signature_motion": "See §15 Motion.",
|
|
5591
|
+
"has_personas": true,
|
|
5592
|
+
"category_raw": "consumer-tech"
|
|
5593
|
+
},
|
|
4874
5594
|
{
|
|
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5595
|
"id": "spoon",
|
|
4876
5596
|
"primary_color_hex": "#FF5500",
|
|
@@ -4900,6 +5620,30 @@
|
|
|
4900
5620
|
"has_personas": true,
|
|
4901
5621
|
"category_raw": "Audio-Social"
|
|
4902
5622
|
},
|
|
5623
|
+
{
|
|
5624
|
+
"id": "spoqa",
|
|
5625
|
+
"primary_color_hex": "#00ab6e",
|
|
5626
|
+
"category": "fintech",
|
|
5627
|
+
"visual_theme": "Spoqa (스포카) is the Korean restaurant-tech company behind Dodo Point (도도 포인트) and, today, Kitchenboard (키친보드) — a food-ingredient ordering platform for small business owners. Its corporate site reads like a calm, engineering-led product company rather than a fl",
|
|
5628
|
+
"voice_fingerprint": {
|
|
5629
|
+
"register": "fintech",
|
|
5630
|
+
"sentence_length": "medium declarative",
|
|
5631
|
+
"metaphor_density": "low",
|
|
5632
|
+
"vocabulary_register": "brand-appropriate"
|
|
5633
|
+
},
|
|
5634
|
+
"tone_keywords": [
|
|
5635
|
+
"clean",
|
|
5636
|
+
"bold",
|
|
5637
|
+
"warm",
|
|
5638
|
+
"dark"
|
|
5639
|
+
],
|
|
5640
|
+
"antipatterns": [
|
|
5641
|
+
"off-brand"
|
|
5642
|
+
],
|
|
5643
|
+
"signature_motion": "See §15 Motion.",
|
|
5644
|
+
"has_personas": true,
|
|
5645
|
+
"category_raw": "fintech"
|
|
5646
|
+
},
|
|
4903
5647
|
{
|
|
4904
5648
|
"id": "spotify",
|
|
4905
5649
|
"primary_color_hex": "#1ed760",
|
|
@@ -4946,6 +5690,30 @@
|
|
|
4946
5690
|
"has_personas": true,
|
|
4947
5691
|
"category_raw": "consumer-tech"
|
|
4948
5692
|
},
|
|
5693
|
+
{
|
|
5694
|
+
"id": "stibee",
|
|
5695
|
+
"primary_color_hex": "#ff6464",
|
|
5696
|
+
"category": "marketing",
|
|
5697
|
+
"visual_theme": "Stibee (스티비) is Korea's most design-literate email-marketing platform — a newsletter-and-campaign SaaS that spun out of the social-impact design studio Slowalk, and the editorial sensibility shows. The marketing site is built on a pure white canvas (`#ffffff`)",
|
|
5698
|
+
"voice_fingerprint": {
|
|
5699
|
+
"register": "marketing",
|
|
5700
|
+
"sentence_length": "medium declarative",
|
|
5701
|
+
"metaphor_density": "low",
|
|
5702
|
+
"vocabulary_register": "brand-appropriate"
|
|
5703
|
+
},
|
|
5704
|
+
"tone_keywords": [
|
|
5705
|
+
"bold",
|
|
5706
|
+
"warm",
|
|
5707
|
+
"dark",
|
|
5708
|
+
"dense"
|
|
5709
|
+
],
|
|
5710
|
+
"antipatterns": [
|
|
5711
|
+
"off-brand"
|
|
5712
|
+
],
|
|
5713
|
+
"signature_motion": "See §15 Motion.",
|
|
5714
|
+
"has_personas": true,
|
|
5715
|
+
"category_raw": "marketing"
|
|
5716
|
+
},
|
|
4949
5717
|
{
|
|
4950
5718
|
"id": "stores",
|
|
4951
5719
|
"primary_color_hex": "#0066ff",
|
|
@@ -5214,6 +5982,30 @@
|
|
|
5214
5982
|
"has_personas": true,
|
|
5215
5983
|
"category_raw": "consumer-tech"
|
|
5216
5984
|
},
|
|
5985
|
+
{
|
|
5986
|
+
"id": "tmap",
|
|
5987
|
+
"primary_color_hex": "#0064ff",
|
|
5988
|
+
"category": "automotive",
|
|
5989
|
+
"visual_theme": "TMAP Mobility (티맵모빌리티) is Korea's dominant navigation and mobility super-app, and its corporate brand site reads like a confident editorial magazine rather than a busy utility. The canvas is pure white (`#ffffff`) and the system is overwhelmingly monochrome: h",
|
|
5990
|
+
"voice_fingerprint": {
|
|
5991
|
+
"register": "automotive",
|
|
5992
|
+
"sentence_length": "medium declarative",
|
|
5993
|
+
"metaphor_density": "low",
|
|
5994
|
+
"vocabulary_register": "brand-appropriate"
|
|
5995
|
+
},
|
|
5996
|
+
"tone_keywords": [
|
|
5997
|
+
"clean",
|
|
5998
|
+
"bold",
|
|
5999
|
+
"dark",
|
|
6000
|
+
"playful"
|
|
6001
|
+
],
|
|
6002
|
+
"antipatterns": [
|
|
6003
|
+
"off-brand"
|
|
6004
|
+
],
|
|
6005
|
+
"signature_motion": "See §15 Motion.",
|
|
6006
|
+
"has_personas": true,
|
|
6007
|
+
"category_raw": "automotive"
|
|
6008
|
+
},
|
|
5217
6009
|
{
|
|
5218
6010
|
"id": "together.ai",
|
|
5219
6011
|
"primary_color_hex": "#ef2cc1",
|
|
@@ -5405,6 +6197,54 @@
|
|
|
5405
6197
|
"category_raw": "OTT Streaming (CJ ENM)",
|
|
5406
6198
|
"country": "KR"
|
|
5407
6199
|
},
|
|
6200
|
+
{
|
|
6201
|
+
"id": "twilio",
|
|
6202
|
+
"primary_color_hex": "#ef223a",
|
|
6203
|
+
"category": "developer-tools",
|
|
6204
|
+
"visual_theme": "Twilio runs two coordinated but distinct visual surfaces, and the system only makes sense when you hold both at once. The marketing site (`twilio.com`) is a confident, ink-on-white developer-platform aesthetic: a deep near-black navy (`#000d25`) carries every ",
|
|
6205
|
+
"voice_fingerprint": {
|
|
6206
|
+
"register": "developer-tools",
|
|
6207
|
+
"sentence_length": "medium declarative",
|
|
6208
|
+
"metaphor_density": "low",
|
|
6209
|
+
"vocabulary_register": "brand-appropriate"
|
|
6210
|
+
},
|
|
6211
|
+
"tone_keywords": [
|
|
6212
|
+
"bold",
|
|
6213
|
+
"warm",
|
|
6214
|
+
"dark",
|
|
6215
|
+
"dense"
|
|
6216
|
+
],
|
|
6217
|
+
"antipatterns": [
|
|
6218
|
+
"off-brand"
|
|
6219
|
+
],
|
|
6220
|
+
"signature_motion": "See §15 Motion.",
|
|
6221
|
+
"has_personas": true,
|
|
6222
|
+
"category_raw": "developer-tools"
|
|
6223
|
+
},
|
|
6224
|
+
{
|
|
6225
|
+
"id": "twitch",
|
|
6226
|
+
"primary_color_hex": "#9146ff",
|
|
6227
|
+
"category": "consumer-tech",
|
|
6228
|
+
"visual_theme": "Twitch is the dark-mode-native home of live streaming, and its design language — known internally as **Core UI**, built on the **Ultraviolet** color system from the 2019 \"Beyond Purple\" rebrand — is engineered for one job: surrounding a glowing live video with",
|
|
6229
|
+
"voice_fingerprint": {
|
|
6230
|
+
"register": "consumer-tech",
|
|
6231
|
+
"sentence_length": "medium declarative",
|
|
6232
|
+
"metaphor_density": "low",
|
|
6233
|
+
"vocabulary_register": "brand-appropriate"
|
|
6234
|
+
},
|
|
6235
|
+
"tone_keywords": [
|
|
6236
|
+
"bold",
|
|
6237
|
+
"dark",
|
|
6238
|
+
"dense",
|
|
6239
|
+
"immersive"
|
|
6240
|
+
],
|
|
6241
|
+
"antipatterns": [
|
|
6242
|
+
"off-brand"
|
|
6243
|
+
],
|
|
6244
|
+
"signature_motion": "See §15 Motion.",
|
|
6245
|
+
"has_personas": true,
|
|
6246
|
+
"category_raw": "consumer-tech"
|
|
6247
|
+
},
|
|
5408
6248
|
{
|
|
5409
6249
|
"id": "uber",
|
|
5410
6250
|
"primary_color_hex": "#000000",
|
|
@@ -5558,6 +6398,30 @@
|
|
|
5558
6398
|
"has_personas": true,
|
|
5559
6399
|
"category_raw": "developer-infra"
|
|
5560
6400
|
},
|
|
6401
|
+
{
|
|
6402
|
+
"id": "vocus",
|
|
6403
|
+
"primary_color_hex": "#ff485a",
|
|
6404
|
+
"category": "productivity",
|
|
6405
|
+
"visual_theme": "Vocus (方格子) is Taiwan's leading independent creator and paid-content platform — a local equivalent of Medium or Substack, built for Traditional-Chinese long-form writing. Its design reads as **warm editorial minimalism**: a pure white canvas (`#ffffff`) layere",
|
|
6406
|
+
"voice_fingerprint": {
|
|
6407
|
+
"register": "productivity",
|
|
6408
|
+
"sentence_length": "medium declarative",
|
|
6409
|
+
"metaphor_density": "low",
|
|
6410
|
+
"vocabulary_register": "brand-appropriate"
|
|
6411
|
+
},
|
|
6412
|
+
"tone_keywords": [
|
|
6413
|
+
"clean",
|
|
6414
|
+
"bold",
|
|
6415
|
+
"warm",
|
|
6416
|
+
"minimal"
|
|
6417
|
+
],
|
|
6418
|
+
"antipatterns": [
|
|
6419
|
+
"off-brand"
|
|
6420
|
+
],
|
|
6421
|
+
"signature_motion": "See §15 Motion.",
|
|
6422
|
+
"has_personas": true,
|
|
6423
|
+
"category_raw": "productivity"
|
|
6424
|
+
},
|
|
5561
6425
|
{
|
|
5562
6426
|
"id": "voicetube",
|
|
5563
6427
|
"primary_color_hex": "#7E3AAF",
|
|
@@ -5864,6 +6728,54 @@
|
|
|
5864
6728
|
"has_personas": false,
|
|
5865
6729
|
"category_raw": "fintech"
|
|
5866
6730
|
},
|
|
6731
|
+
{
|
|
6732
|
+
"id": "workday",
|
|
6733
|
+
"primary_color_hex": "#0057ae",
|
|
6734
|
+
"category": "saas",
|
|
6735
|
+
"visual_theme": "Workday is the enterprise cloud platform for HR, finance, and IT, and its public surface reads exactly the way enterprise software wants to be perceived in 2026 — calm, credible, and quietly confident rather than loud or trend-chasing. The canvas is pure white",
|
|
6736
|
+
"voice_fingerprint": {
|
|
6737
|
+
"register": "saas",
|
|
6738
|
+
"sentence_length": "medium declarative",
|
|
6739
|
+
"metaphor_density": "low",
|
|
6740
|
+
"vocabulary_register": "brand-appropriate"
|
|
6741
|
+
},
|
|
6742
|
+
"tone_keywords": [
|
|
6743
|
+
"bold",
|
|
6744
|
+
"warm",
|
|
6745
|
+
"dark",
|
|
6746
|
+
"minimal"
|
|
6747
|
+
],
|
|
6748
|
+
"antipatterns": [
|
|
6749
|
+
"off-brand"
|
|
6750
|
+
],
|
|
6751
|
+
"signature_motion": "See §15 Motion.",
|
|
6752
|
+
"has_personas": true,
|
|
6753
|
+
"category_raw": "saas"
|
|
6754
|
+
},
|
|
6755
|
+
{
|
|
6756
|
+
"id": "wrtn",
|
|
6757
|
+
"primary_color_hex": "#f54211",
|
|
6758
|
+
"category": "ai",
|
|
6759
|
+
"visual_theme": "Wrtn (뤼튼) is Korea's most-used consumer AI super app — \"500만명이 선택한 대한민국 대표 AI 서비스\" (the AI service chosen by 5 million people) — and its design reads as a calm, near-monochrome canvas punctuated by a single hot accent. The product surface at `wrtn.ai` opens on",
|
|
6760
|
+
"voice_fingerprint": {
|
|
6761
|
+
"register": "ai",
|
|
6762
|
+
"sentence_length": "medium declarative",
|
|
6763
|
+
"metaphor_density": "low",
|
|
6764
|
+
"vocabulary_register": "brand-appropriate"
|
|
6765
|
+
},
|
|
6766
|
+
"tone_keywords": [
|
|
6767
|
+
"bold",
|
|
6768
|
+
"warm",
|
|
6769
|
+
"dark",
|
|
6770
|
+
"dense"
|
|
6771
|
+
],
|
|
6772
|
+
"antipatterns": [
|
|
6773
|
+
"off-brand"
|
|
6774
|
+
],
|
|
6775
|
+
"signature_motion": "See §15 Motion.",
|
|
6776
|
+
"has_personas": true,
|
|
6777
|
+
"category_raw": "ai"
|
|
6778
|
+
},
|
|
5867
6779
|
{
|
|
5868
6780
|
"id": "x.ai",
|
|
5869
6781
|
"primary_color_hex": "#1f2228",
|
|
@@ -5916,6 +6828,30 @@
|
|
|
5916
6828
|
"has_personas": true,
|
|
5917
6829
|
"category_raw": "social-commerce"
|
|
5918
6830
|
},
|
|
6831
|
+
{
|
|
6832
|
+
"id": "xrex",
|
|
6833
|
+
"primary_color_hex": "#275cfd",
|
|
6834
|
+
"category": "fintech",
|
|
6835
|
+
"visual_theme": "XREX (台灣 XREX) is a Taiwan-born, regulated blockchain-driven financial institution, and its site carries itself with the calm authority of an institution that wants to be trusted with money. The atmosphere is engineered and trust-forward rather than crypto-fla",
|
|
6836
|
+
"voice_fingerprint": {
|
|
6837
|
+
"register": "fintech",
|
|
6838
|
+
"sentence_length": "medium declarative",
|
|
6839
|
+
"metaphor_density": "low",
|
|
6840
|
+
"vocabulary_register": "brand-appropriate"
|
|
6841
|
+
},
|
|
6842
|
+
"tone_keywords": [
|
|
6843
|
+
"clean",
|
|
6844
|
+
"bold",
|
|
6845
|
+
"warm",
|
|
6846
|
+
"dark"
|
|
6847
|
+
],
|
|
6848
|
+
"antipatterns": [
|
|
6849
|
+
"off-brand"
|
|
6850
|
+
],
|
|
6851
|
+
"signature_motion": "See §15 Motion.",
|
|
6852
|
+
"has_personas": true,
|
|
6853
|
+
"category_raw": "fintech"
|
|
6854
|
+
},
|
|
5919
6855
|
{
|
|
5920
6856
|
"id": "yanolja",
|
|
5921
6857
|
"primary_color_hex": "#F54B1E",
|
|
@@ -6053,6 +6989,30 @@
|
|
|
6053
6989
|
"has_personas": false,
|
|
6054
6990
|
"category_raw": "saas-tool"
|
|
6055
6991
|
},
|
|
6992
|
+
{
|
|
6993
|
+
"id": "zepeto",
|
|
6994
|
+
"primary_color_hex": "#5c46ff",
|
|
6995
|
+
"category": "consumer-tech",
|
|
6996
|
+
"visual_theme": "ZEPETO (제페토) is the 3D-avatar metaverse social platform built by Naver Z — a place where hundreds of millions of users style avatars, build virtual worlds, watch live shows, and trade creator-made items. Its surfaces split into two registers that share one DNA",
|
|
6997
|
+
"voice_fingerprint": {
|
|
6998
|
+
"register": "consumer-tech",
|
|
6999
|
+
"sentence_length": "medium declarative",
|
|
7000
|
+
"metaphor_density": "low",
|
|
7001
|
+
"vocabulary_register": "brand-appropriate"
|
|
7002
|
+
},
|
|
7003
|
+
"tone_keywords": [
|
|
7004
|
+
"clean",
|
|
7005
|
+
"bold",
|
|
7006
|
+
"dark",
|
|
7007
|
+
"playful"
|
|
7008
|
+
],
|
|
7009
|
+
"antipatterns": [
|
|
7010
|
+
"off-brand"
|
|
7011
|
+
],
|
|
7012
|
+
"signature_motion": "See §15 Motion.",
|
|
7013
|
+
"has_personas": true,
|
|
7014
|
+
"category_raw": "consumer-tech"
|
|
7015
|
+
},
|
|
6056
7016
|
{
|
|
6057
7017
|
"id": "zigbang",
|
|
6058
7018
|
"primary_color_hex": "#0066ff",
|