create-hq 5.0.0

package/template/workers/content-product/README.md

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+# Content Worker: Product Accuracy
+
+Product accuracy verification worker for ExampleCo content.
+
+## Purpose
+
+Verifies product claims, feature descriptions, and statistics across website content. Ensures all product-related content is accurate, current, and substantiated.
+
+## Skills
+
+| Skill | Description |
+|-------|-------------|
+| claim-verification | Verify product and business claims |
+| stats-check | Validate statistics and metrics |
+| feature-accuracy | Confirm feature descriptions match reality |
+
+## Knowledge Sources
+
+- `companies/example-company/knowledge/products/` - Official product documentation
+- `companies/example-company/knowledge/metrics.md` - Verified company metrics
+
+## Scoring Categories
+
+| Category | Weight | Description |
+|----------|--------|-------------|
+| Feature Accuracy | 30% | Features correctly described |
+| Statistics Validity | 30% | Numbers verified and current |
+| Technical Correctness | 20% | Technical details accurate |
+| Cross-Page Consistency | 20% | Claims match across site |
+
+## Verification Principles
+
+1. **Source Everything** - Every claim needs a source
+2. **Current Data Only** - Statistics must be recent
+3. **Conservative Claims** - When in doubt, understate
+4. **Consistency First** - Same facts everywhere
+5. **Attribution Required** - Third-party claims need citation
+
+## Claim Categories
+
+### Verified (Green)
+- Documented in product specs
+- Validated by customer data
+- Third-party confirmed
+
+### Unverified (Yellow)
+- Plausible but no source
+- Outdated statistics
+- Internal estimates only
+
+### Inaccurate (Red)
+- Contradicts documentation
+- Demonstrably false
+- Exaggerated claims
+
+## Usage
+
+```bash
+# Run via HQ
+/run content-product --page homepage
+
+# Or directly
+cd workers/content-product
+npx ts-node src/analyze.ts --input content/homepage.json
+```
+
+## Output
+
+Reports go to `workspace/reports/content/` with format:
+- `{date}-content-product-{page}.md`
+
+## Integration
+
+Part of the Content Team worker group. Works alongside:
+- content-brand (voice consistency)
+- content-sales (conversion optimization)
+- content-legal (compliance checking)

package/template/workers/content-product/skills/claim-verification.md

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+# Skill: Claim Verification
+
+Verify product and business claims against authoritative sources.
+
+## Input
+
+- Page content JSON
+- Product documentation
+- Metrics database
+
+## Process
+
+1. **Extract all claims**
+   - Product capabilities
+   - Business outcomes
+   - Comparative statements
+   - Performance metrics
+
+2. **Classify claims**
+   - Feature claims
+   - Performance claims
+   - Business impact claims
+   - Competitive claims
+
+3. **Verify each claim**
+   - Check product documentation
+   - Cross-reference metrics
+   - Validate with case studies
+   - Flag unverifiable
+
+4. **Rate verification status**
+   - Verified: Source found, accurate
+   - Partially verified: Source found, needs update
+   - Unverified: No source found
+   - Inaccurate: Contradicts source
+
+## Claim Types and Sources
+
+### Feature Claims
+**Source:** Product documentation, release notes
+**Example:** "Supports 50+ integrations"
+**Verify:** Count actual integrations in docs
+
+### Performance Claims
+**Source:** Internal benchmarks, customer data
+**Example:** "Processes 1M transactions/day"
+**Verify:** Check metrics database, customer case studies
+
+### Business Impact Claims
+**Source:** Customer case studies, ROI analyses
+**Example:** "Customers see 40% cost reduction"
+**Verify:** Specific customer results, average across customers
+
+### Competitive Claims
+**Source:** Third-party analysis, feature comparison
+**Example:** "Only platform with X feature"
+**Verify:** Competitor research, market analysis
+
+## Verification Standards
+
+| Claim Type | Required Evidence |
+|------------|-------------------|
+| "Supports X" | Documentation listing |
+| "X% improvement" | Customer data, case study |
+| "Fastest/Best" | Third-party benchmark |
+| "Only solution" | Competitive analysis |
+| "X customers" | Current customer count |
+| "Used by [Company]" | Customer permission |
+
+## Output
+
+```yaml
+claim_verification:
+  total_claims: 15
+  verified: 10
+  partially_verified: 3
+  unverified: 2
+  inaccurate: 0
+  claims:
+    - claim: "50+ enterprise integrations"
+      status: "verified"
+      source: "products/integrations.md"
+      note: "Actually 54 integrations listed"
+    - claim: "40% reduction in call volume"
+      status: "partially_verified"
+      source: "case-studies/acme-bank.md"
+      note: "Specific to one customer, state as 'up to 40%'"
+    - claim: "Industry-leading AI"
+      status: "unverified"
+      source: null
+      note: "Subjective claim, recommend removing or substantiating"
+  recommendations:
+    - "Add 'up to' qualifier for percentage claims"
+    - "Remove 'industry-leading' or cite ranking"
+    - "Update integration count to current number"
+```

package/template/workers/content-product/skills/feature-accuracy.md

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+# Skill: Feature Accuracy
+
+Confirm feature descriptions match actual product capabilities.
+
+## Input
+
+- Page content JSON
+- Product documentation
+- Release notes
+
+## Process
+
+1. **Extract feature mentions**
+   - Explicit feature names
+   - Capability descriptions
+   - Integration claims
+   - Platform support
+
+2. **Map to documentation**
+   - Find matching feature
+   - Compare description
+   - Check availability
+   - Verify limitations
+
+3. **Identify discrepancies**
+   - Missing features
+   - Overstated capabilities
+   - Outdated descriptions
+   - Missing caveats
+
+4. **Score accuracy**
+   - Correct descriptions
+   - Minor variations
+   - Significant errors
+   - Missing information
+
+## Feature Verification Matrix
+
+| Content Element | Documentation Check |
+|-----------------|---------------------|
+| Feature name | Official naming |
+| Description | Capability match |
+| Availability | Current release |
+| Pricing tier | Feature matrix |
+| Limitations | Documented caveats |
+| Integrations | Integration list |
+
+## Common Discrepancies
+
+### Naming Issues
+- Using internal names publicly
+- Inconsistent product naming
+- Deprecated feature names
+- Unofficial abbreviations
+
+### Capability Overstatements
+- "Fully automated" (has manual steps)
+- "Unlimited" (has soft limits)
+- "All platforms" (specific support)
+- "Real-time" (near real-time)
+
+### Missing Context
+- Enterprise-only features
+- Add-on pricing
+- Beta/preview status
+- Regional availability
+
+### Outdated Information
+- Sunset features still listed
+- Old screenshots
+- Previous pricing
+- Legacy integrations
+
+## Accuracy Levels
+
+| Level | Description | Score Impact |
+|-------|-------------|--------------|
+| Exact | Perfect match to docs | +10 |
+| Equivalent | Same meaning, different words | +8 |
+| Simplified | Accurate but less detail | +5 |
+| Overstated | Exceeds actual capability | -15 |
+| Outdated | No longer accurate | -10 |
+| Wrong | Incorrect information | -25 |
+
+## Output
+
+```yaml
+feature_accuracy:
+  total_features: 20
+  exact: 12
+  equivalent: 5
+  simplified: 2
+  overstated: 1
+  outdated: 0
+  wrong: 0
+  accuracy_score: 88
+  inventory:
+    - feature: "AI-powered document analysis"
+      content_description: "Automatically analyzes and extracts data from any document"
+      docs_description: "Analyzes structured documents (PDFs, forms) with 95% accuracy"
+      status: "overstated"
+      issue: "'Any document' overstates; structured docs only"
+      recommendation: "Change to 'structured documents like PDFs and forms'"
+    - feature: "Slack integration"
+      content_description: "Connect with Slack"
+      docs_description: "Full Slack integration with notifications, commands, and workflows"
+      status: "simplified"
+      issue: "Could highlight more capabilities"
+      recommendation: "Add specific Slack capabilities"
+  missing_from_content:
+    - feature: "Microsoft Teams integration"
+      note: "Recently launched, not yet on website"
+  missing_from_docs:
+    - feature: "Custom AI training"
+      note: "Mentioned on website but not in product docs"
+      action: "Verify if feature exists, update docs or remove from site"
+```

package/template/workers/content-product/skills/stats-check.md

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+# Skill: Stats Check
+
+Validate statistics and metrics for accuracy and currency.
+
+## Input
+
+- Page content JSON
+- Metrics database
+- Publication dates
+
+## Process
+
+1. **Extract all statistics**
+   - Percentages
+   - Counts
+   - Financial figures
+   - Time-based metrics
+
+2. **Identify source**
+   - Internal data
+   - Customer data
+   - Third-party research
+   - Unknown/unattributed
+
+3. **Verify accuracy**
+   - Match to source
+   - Check calculation
+   - Validate methodology
+
+4. **Check currency**
+   - Data collection date
+   - Update frequency
+   - Staleness threshold
+
+## Statistics Categories
+
+### Company Metrics
+- Customer count
+- Revenue figures
+- Growth rates
+- Team size
+
+### Product Metrics
+- Feature counts
+- Performance benchmarks
+- Uptime statistics
+- Usage volumes
+
+### Customer Outcomes
+- ROI figures
+- Efficiency gains
+- Cost savings
+- Time reductions
+
+### Market Data
+- Market size
+- Industry growth
+- Competitive position
+- Analyst ratings
+
+## Verification Checklist
+
+### Accuracy Checks
+- [ ] Number matches source exactly
+- [ ] Calculation methodology correct
+- [ ] Sample size appropriate
+- [ ] Context preserved
+
+### Currency Checks
+- [ ] Data collected within 12 months
+- [ ] Reflects current product state
+- [ ] Market data still relevant
+- [ ] Customer still active
+
+### Attribution Checks
+- [ ] Source clearly stated
+- [ ] Link to full study (if third-party)
+- [ ] Customer permission (if named)
+- [ ] Methodology available
+
+## Red Flags
+
+| Issue | Example | Action |
+|-------|---------|--------|
+| Round numbers | "Exactly 50% improvement" | Verify exact figure |
+| Extreme claims | "99.999% uptime" | Verify SLA |
+| Old data | "2022 study shows..." | Update or remove |
+| Unattributed | "Studies show..." | Find source or remove |
+| Aggregated | "Customers report..." | Get specific examples |
+
+## Output
+
+```yaml
+stats_check:
+  total_stats: 12
+  verified: 8
+  outdated: 2
+  unverified: 1
+  inaccurate: 1
+  inventory:
+    - stat: "500+ customers"
+      value: 500
+      actual: 523
+      status: "verified"
+      source: "CRM as of 2026-01"
+      recommendation: "Update to current count"
+    - stat: "99.9% uptime"
+      value: 99.9
+      actual: 99.95
+      status: "verified"
+      source: "Status page, 12-month average"
+    - stat: "40% faster than alternatives"
+      value: 40
+      actual: null
+      status: "unverified"
+      source: null
+      recommendation: "Remove or provide benchmark source"
+    - stat: "Used by 3 of top 5 banks"
+      value: 3
+      actual: 2
+      status: "inaccurate"
+      source: "Customer list"
+      recommendation: "Correct to '2 of top 5' or verify"
+  currency_issues:
+    - stat: "Industry grew 25% in 2024"
+      issue: "Outdated market data"
+      recommendation: "Update with 2025 figures"
+```

package/template/workers/content-product/worker.yaml

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+worker:
+  id: content-product
+  name: "Content Worker - Product Accuracy"
+  type: ContentWorker
+  version: "1.0"
+
+execution:
+  mode: on_demand
+  max_runtime: 5m
+
+context:
+  base:
+    - workers/public/content-product/
+    - workers/public/content-shared/
+    - companies/example-company/knowledge/products/
+    - companies/example-company/knowledge/metrics.md
+  exclude:
+    - node_modules/
+    - dist/
+
+output:
+  destination: workspace/reports/content/
+  format: markdown
+  naming: "{date}-content-product-{page}.md"
+
+skills:
+  - claim-verification
+  - stats-check
+  - feature-accuracy
+
+instructions: |
+  Product Accuracy Analyst for ExampleCo
+
+  Purpose: Verify product claims, feature accuracy, and statistics validity across website content.
+
+  ## Analysis Process
+  1. Load page content from content/ directory
+  2. Extract all product claims and statistics
+  3. Cross-reference with product documentation
+  4. Flag unverifiable or inaccurate content
+
+  ## Verification Categories
+  - Feature claims (0-100): Features accurately described
+  - Statistics accuracy (0-100): Numbers verifiable and current
+  - Technical correctness (0-100): Technical details accurate
+  - Consistency (0-100): Claims match across pages
+
+  ## Claim Types to Verify
+
+  ### Feature Claims
+  - Product capabilities
+  - Integration claims
+  - Platform support
+  - Functionality descriptions
+
+  ### Performance Claims
+  - Speed/efficiency metrics
+  - Scale capabilities
+  - Uptime/availability
+  - Processing volumes
+
+  ### Business Impact Claims
+  - ROI figures
+  - Cost savings
+  - Time savings
+  - Efficiency improvements
+
+  ### Comparison Claims
+  - "Better than X"
+  - "Only solution that..."
+  - Industry position claims
+  - Competitive differentiators
+
+  ## Verification Sources
+  - products/: Official product documentation
+  - metrics.md: Verified company metrics
+  - Case studies: Customer-validated results
+  - Third-party: External validation
+
+  ## Red Flags
+  - Unsubstantiated percentages
+  - Vague superlatives ("best", "fastest")
+  - Outdated statistics
+  - Feature claims not in product docs
+  - Inconsistent numbers across pages
+  - Missing source attribution
+
+  ## Output
+  Generate markdown report with:
+  - Accuracy score by category
+  - Claim inventory with verification status
+  - Flagged issues with evidence
+  - Recommendations for correction
+
+  ## Knowledge Dependencies
+  - products/: Official feature documentation
+  - metrics.md: Verified statistics and metrics

package/template/workers/content-sales/README.md

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+# Content Worker: Conversion Copy
+
+Conversion optimization analysis worker for ExampleCo content.
+
+## Purpose
+
+Analyzes website content for conversion effectiveness, CTA quality, and value proposition clarity. Identifies opportunities to improve lead generation and user journey optimization.
+
+## Skills
+
+| Skill | Description |
+|-------|-------------|
+| conversion-analysis | Overall conversion optimization assessment |
+| cta-audit | Evaluate CTA placement, copy, and effectiveness |
+| value-prop-check | Assess value proposition clarity and impact |
+
+## Knowledge Sources
+
+- `companies/example-company/knowledge/verticals/` - Vertical-specific messaging
+- `companies/example-company/knowledge/campaign-playbook.md` - Campaign strategy
+
+## Scoring Categories
+
+| Category | Weight | Description |
+|----------|--------|-------------|
+| CTA Effectiveness | 30% | Clear, compelling, well-placed CTAs |
+| Value Proposition | 30% | Benefits clear and differentiated |
+| Persuasion Elements | 20% | Social proof, trust signals |
+| Conversion Path | 20% | Clear journey, low friction |
+
+## Conversion Principles
+
+1. **Clarity over Cleverness** - User should instantly understand offer
+2. **Benefit-First CTAs** - State what user gets, not what they do
+3. **Strategic Placement** - CTAs where intent is highest
+4. **Reduce Friction** - Minimize steps to conversion
+5. **Build Trust** - Social proof before asking for action
+
+## Usage
+
+```bash
+# Run via HQ
+/run content-sales --page homepage
+
+# Or directly
+cd workers/content-sales
+npx ts-node src/analyze.ts --input content/homepage.json
+```
+
+## Output
+
+Reports go to `workspace/reports/content/` with format:
+- `{date}-content-sales-{page}.md`
+
+## CTA Rating Scale
+
+| Rating | Description |
+|--------|-------------|
+| A | Optimal - clear, compelling, well-placed |
+| B | Good - minor improvements possible |
+| C | Adequate - noticeable issues |
+| D | Poor - significant problems |
+| F | Failed - missing or ineffective |
+
+## Integration
+
+Part of the Content Team worker group. Works alongside:
+- content-brand (voice consistency)
+- content-product (accuracy verification)
+- content-legal (compliance checking)

package/template/workers/content-sales/skills/conversion-analysis.md

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+# Skill: Conversion Analysis
+
+Comprehensive conversion optimization assessment for page content.
+
+## Input
+
+- Page content JSON
+- Page type and conversion goal
+
+## Process
+
+1. **Identify page conversion goal**
+   - Primary action (demo, signup, download)
+   - Secondary actions
+   - Micro-conversions
+
+2. **Audit conversion elements**
+   - CTA presence and quality
+   - Value proposition visibility
+   - Trust signals
+   - Friction points
+
+3. **Analyze user journey**
+   - Entry point clarity
+   - Information hierarchy
+   - Decision support
+   - Exit paths
+
+4. **Score conversion readiness**
+   - Element presence
+   - Element quality
+   - Strategic placement
+   - Overall optimization
+
+## Conversion Element Checklist
+
+### Above the Fold
+- [ ] Clear headline with value prop
+- [ ] Primary CTA visible
+- [ ] Supporting visual
+- [ ] Trust indicator
+
+### Body Content
+- [ ] Benefits clearly stated
+- [ ] Features connected to outcomes
+- [ ] Social proof present
+- [ ] Objection handling
+
+### Conversion Points
+- [ ] Multiple CTA placements
+- [ ] Varied CTA types (primary/secondary)
+- [ ] Low-commitment options
+- [ ] Clear next steps
+
+## Scoring Matrix
+
+| Element | Weight | Criteria |
+|---------|--------|----------|
+| Hero Section | 25% | Value prop, CTA, clarity |
+| Social Proof | 20% | Testimonials, logos, stats |
+| Benefit Clarity | 20% | Outcomes, not features |
+| CTA Strategy | 20% | Placement, copy, variety |
+| Trust Elements | 15% | Security, guarantees, authority |
+
+## Output
+
+```yaml
+conversion_score: 72
+page_type: "product"
+primary_goal: "Demo request"
+elements:
+  hero:
+    score: 80
+    has_value_prop: true
+    has_cta: true
+    clarity: "good"
+  social_proof:
+    score: 60
+    testimonials: 0
+    logos: 5
+    stats: 2
+  ctas:
+    count: 4
+    primary: 2
+    secondary: 2
+    effectiveness: 75
+friction_points:
+  - "No testimonials on product page"
+  - "Form requires too many fields"
+  - "Secondary CTA competes with primary"
+recommendations:
+  - priority: "high"
+    action: "Add customer testimonial to hero"
+  - priority: "medium"
+    action: "Reduce form fields to 3"
+```