create-ailk 0.7.0 → 0.9.0

package/templates/content/en/HomePage/home.mdx

@@ -23,7 +23,7 @@ sections:
           "secondaryCta":
             {
               "label": "{Secondary CTA}",
-              "href": "/use-cases",
+              "href": "/for",
               "variant": "outline",
             },
           "closingLine": "{Risk Reversal goes here}",
@@ -120,7 +120,7 @@ sections:
                 "link":
                   {
                     "label": "Learn More",
-                    "href": "/software/product",
+                    "href": "/features",
                     "variant": "link",
                   },
               },
@@ -131,7 +131,7 @@ sections:
                 "link":
                   {
                     "label": "Learn More",
-                    "href": "/software/product",
+                    "href": "/features",
                     "variant": "link",
                   },
               },
@@ -142,7 +142,7 @@ sections:
                 "link":
                   {
                     "label": "Learn More",
-                    "href": "/software/product",
+                    "href": "/features",
                     "variant": "link",
                   },
               },
@@ -153,7 +153,7 @@ sections:
                 "link":
                   {
                     "label": "Learn More",
-                    "href": "/software/product",
+                    "href": "/features",
                     "variant": "link",
                   },
               },
@@ -164,7 +164,7 @@ sections:
                 "link":
                   {
                     "label": "Learn More",
-                    "href": "/software/product",
+                    "href": "/features",
                     "variant": "link",
                   },
               },
@@ -177,11 +177,7 @@ sections:
                 "href": "/contact",
                 "variant": "outline",
               },
-              {
-                "kind": "link",
-                "label": "All Features",
-                "href": "/software/product",
-              },
+              { "kind": "link", "label": "All Features", "href": "/features" },
             ],
         },
     },
@@ -203,7 +199,7 @@ sections:
           "secondaryCta":
             {
               "label": "See all Integrations",
-              "href": "/software/product",
+              "href": "/features",
               "variant": "link",
             },
         },
@@ -229,11 +225,7 @@ sections:
                 "href": "/contact",
                 "variant": "outline",
               },
-              {
-                "kind": "link",
-                "label": "Integrations",
-                "href": "/software/product",
-              },
+              { "kind": "link", "label": "Integrations", "href": "/features" },
             ],
           "headline": "{Get set up in number easy steps}",
           "description": "{Summarize the setup process briefly, so it reads as approachable and quick}",
@@ -311,11 +303,7 @@ sections:
               "variant": "outline",
             },
           "secondaryCta":
-            {
-              "label": "Watch the demo",
-              "href": "/use-cases",
-              "variant": "link",
-            },
+            { "label": "Watch the demo", "href": "/for", "variant": "link" },
         },
     },
   ]

package/templates/content/en/LandingPage/meet.mdx

@@ -0,0 +1,59 @@
+---
+type: "LandingPage"
+slug: "meet"
+title: "Book a time with us"
+description: "{One sentence on how visitors pick the right meeting type}"
+sections:
+  [
+    {
+      "id": "hero",
+      "type": "hero",
+      "data":
+        {
+          "eyebrow": "Meet",
+          "headline": "{Book a time with us}",
+          "subheadline": "{One sentence on how visitors pick the right meeting type}",
+        },
+    },
+    {
+      "id": "meeting-types",
+      "type": "items",
+      "data":
+        {
+          "variant": "tiles",
+          "columns": 2,
+          "items":
+            [
+              {
+                "title": "Book a Call",
+                "description": "{A quick intro call.}",
+                "link": { "label": "Book a Call", "href": "/meet/book-a-call" },
+              },
+              {
+                "title": "Onsite Estimate",
+                "description": "{We come to you and quote the work.}",
+                "link":
+                  {
+                    "label": "Onsite Estimate",
+                    "href": "/meet/onsite-estimate",
+                  },
+              },
+              {
+                "title": "Start Project",
+                "description": "{Kick off a project you're ready to start.}",
+                "link":
+                  { "label": "Start Project", "href": "/meet/start-project" },
+              },
+              {
+                "title": "Onsite Service",
+                "description": "{Book a service visit at your location.}",
+                "link":
+                  { "label": "Onsite Service", "href": "/meet/onsite-service" },
+              },
+            ],
+        },
+    },
+  ]
+---
+
+{/* The Free /meet hub (one static page, rendered by the generic `[slug]` route). With the scheduling module installed its own `meet/` route directory takes precedence and this file is inert. Placeholder copy — replace every {brace} with your own words before you launch. */}

package/templates/content/en/PurchasePolicyPage/purchase-policy.mdx

@@ -3,7 +3,6 @@ type: "PurchasePolicyPage"
 slug: "purchase-policy"
 title: "Purchase Policy"
 description: "How returns, shipping and refunds work for orders placed on this site. Placeholder policy — replace every section before you launch."
-placeholder: true
 sections:
   [
     {

package/templates/content/en/UseCasesList/{use-cases.mdx → for.mdx}

@@ -1,8 +1,9 @@
 ---
 type: "UseCasesList"
-slug: "use-cases"
-title: "{Use cases: who your product is for}"
-description: "{One sentence on the customers your product serves and the results they get}"
+slug: "for"
+placeholder: true
+title: "{Customers: who your product or service is for}"
+description: "{One sentence on the customers your product or service serves and the results they get}"
 sections:
   [
     {
@@ -10,14 +11,14 @@ sections:
       "type": "hero",
       "data":
         {
-          "eyebrow": "Use cases",
-          "headline": "{Use cases: who your product is for}",
-          "subheadline": "{One sentence on the customers your product serves and the results they get}",
+          "eyebrow": "Customers",
+          "headline": "{Customers: who your product or service is for}",
+          "subheadline": "{One sentence on the customers your product or service serves and the results they get}",
           "primaryCta": { "label": "{Primary CTA}", "href": "/contact" },
           "secondaryCta":
             {
               "label": "{Secondary CTA}",
-              "href": "/pricing",
+              "href": "/about",
               "variant": "outline",
             },
         },
@@ -27,38 +28,38 @@ sections:
       "type": "items",
       "data":
         {
-          "headline": "{The jobs customers hire your product to do}",
+          "headline": "{The jobs customers hire your product or service to do}",
           "description": "{One sentence that helps a visitor find the use case that sounds like them}",
           "columns": 3,
           "items":
             [
               {
-                "title": "{First use case: the job a customer hires your product to do}",
+                "title": "{Use case 1: the job this customer hires your product or service to do}",
                 "description": "{Two sentences on who this customer is and the result they get}",
                 "link":
                   {
                     "label": "Read the use case",
-                    "href": "/use-cases/first-use-case",
+                    "href": "/for/persona-1",
                     "variant": "link",
                   },
               },
               {
-                "title": "{Second use case: the job a customer hires your product to do}",
+                "title": "{Use case 2: the job this customer hires your product or service to do}",
                 "description": "{Two sentences on who this customer is and the result they get}",
                 "link":
                   {
                     "label": "Read the use case",
-                    "href": "/use-cases/second-use-case",
+                    "href": "/for/persona-2",
                     "variant": "link",
                   },
               },
               {
-                "title": "{Third use case: the job a customer hires your product to do}",
+                "title": "{Use case 3: the job this customer hires your product or service to do}",
                 "description": "{Two sentences on who this customer is and the result they get}",
                 "link":
                   {
                     "label": "Read the use case",
-                    "href": "/use-cases/third-use-case",
+                    "href": "/for/persona-3",
                     "variant": "link",
                   },
               },
@@ -107,15 +108,15 @@ sections:
       "data":
         {
           "variant": "box",
-          "headline": "{Switch to your product in time amount or less}",
-          "description": "{You shouldn't have to experience a painful problem. With your product, you can finally achieve a value outcome or get a big improvement.}",
+          "headline": "{Switch to your product or service in time amount or less}",
+          "description": "{You shouldn't have to experience a painful problem. With it, you can finally achieve a value outcome or get a big improvement.}",
           "checklist":
             ["No credit card required", "Cancel any time", "Live chat support"],
           "primaryCta": { "label": "{Primary CTA}", "href": "/contact" },
           "secondaryCta":
             {
               "label": "{Secondary CTA}",
-              "href": "/pricing",
+              "href": "/about",
               "variant": "outline",
             },
           "closingLine": "{Social Proof goes here}",
@@ -167,4 +168,4 @@ sections:
   ]
 ---
 
-{/* Rendered from frontmatter `sections[]` by the /use-cases route. The three cards link the UseCase pages at /use-cases/<slug>, and their titles become the page's JSON-LD ItemList, so keep each card's title equal to its page's title. Placeholder copy — replace every {brace} with your own words before you launch. */}
+{/* Rendered from frontmatter `sections[]` by the /for route. The three cards link the UseCase pages at /for/<slug>, and their titles become the page's JSON-LD ItemList, so keep each card's title equal to its page's title. Placeholder copy — replace every {brace} with your own words before you launch. */}

package/templates/database/CHANGELOG.md

@@ -1,5 +1,19 @@
 # @working-theory/database
 
+## 0.29.0
+
+### Patch Changes
+
+- Updated dependencies [[`dc86291`](https://github.com/Working-Theory-Labs/ai-launch-kit-internal/commit/dc862915d1700d8566e3ca82591128e31a7570a9), [`346c3c1`](https://github.com/Working-Theory-Labs/ai-launch-kit-internal/commit/346c3c1e8c405ead3080a2f7f6a828fee6d132a9), [`1dfc83e`](https://github.com/Working-Theory-Labs/ai-launch-kit-internal/commit/1dfc83ec63e5dc6e862b131b14af2735f4914eb6), [`6ccd87d`](https://github.com/Working-Theory-Labs/ai-launch-kit-internal/commit/6ccd87dbd56df3b886584b215f101af7e2fd68c4)]:
+  - @working-theory/validation@0.29.0
+
+## 0.28.0
+
+### Patch Changes
+
+- Updated dependencies [[`8955dbe`](https://github.com/Working-Theory-Labs/ai-launch-kit-internal/commit/8955dbe57b720ed516858d2373cc1bba158612e1), [`8a786be`](https://github.com/Working-Theory-Labs/ai-launch-kit-internal/commit/8a786be9e7f6292d7aee52891bbe3185508cf65e), [`c1b4538`](https://github.com/Working-Theory-Labs/ai-launch-kit-internal/commit/c1b4538d1faafb6c9fd9e6376430cd58548e0959), [`ea782e2`](https://github.com/Working-Theory-Labs/ai-launch-kit-internal/commit/ea782e29a4867af89d76ad4359f501ed04bea0e9), [`491c3ff`](https://github.com/Working-Theory-Labs/ai-launch-kit-internal/commit/491c3ff4719abdc614fc87ef5943c760c2e8fc7b)]:
+  - @working-theory/validation@0.28.0
+
 ## 0.27.0
 
 ### Patch Changes

package/templates/database/package.json

@@ -1,6 +1,6 @@
 {
   "name": "@working-theory/database",
-  "version": "0.27.0",
+  "version": "0.29.0",
   "license": "Apache-2.0",
   "publishConfig": {
     "access": "public"

package/templates/package.json

@@ -19,7 +19,8 @@
     "db:seed": "pnpm --filter @working-theory/database run db:seed",
     "db:studio": "pnpm --filter @working-theory/database run db:studio",
     "architecture": "tsx tools/lint-architecture.ts",
-    "preflight": "pnpm architecture && pnpm type-check && pnpm lint && pnpm build"
+    "claude-md:check": "tsx tools/check-claude-md.ts",
+    "preflight": "pnpm architecture && pnpm claude-md:check && pnpm type-check && pnpm lint && pnpm build"
   },
   "devDependencies": {
     "@changesets/changelog-github": "^0.7.0",

package/templates/tools/check-claude-md.ts

@@ -0,0 +1,128 @@
+#!/usr/bin/env tsx
+/**
+ * CLAUDE.md drift check — fails when a template-owned section was edited.
+ *
+ * This repo's root `CLAUDE.md` comes from AI Launch Kit. Each section between
+ * `<!-- ailk:template id="…" sha256="…" -->` and
+ * `<!-- /ailk:template id="…" -->` is template-owned, and its begin marker
+ * records the SHA-256 of the section's own text. This check re-hashes every
+ * section, so it needs no network and no create-ailk. Everything from the
+ * `<!-- ailk:site -->` line to the end of the file is yours and is never read.
+ *
+ * To change a template-owned section, put your change under Site notes
+ * instead; `pnpm create ailk@latest --sync-claude-md` restores the sections to
+ * the current template.
+ *
+ * Usage:
+ *   pnpm claude-md:check          # or: tsx tools/check-claude-md.ts
+ *
+ * Exit codes:
+ *   0 — every template section matches its recorded hash
+ *   1 — a section was edited, a marker is malformed, or the file is missing
+ */
+
+import { createHash } from "node:crypto";
+import { existsSync, readFileSync } from "node:fs";
+import { dirname, join, resolve } from "node:path";
+
+const ROOT = resolve(dirname(process.argv[1] ?? "."), "..");
+const SYNC = "run pnpm create ailk@latest --sync-claude-md";
+
+const BEGIN_RE = /^<!-- ailk:template id="([^"]*)"(?: sha256="([^"]*)")? -->$/;
+const END_RE = /^<!-- \/ailk:template id="([^"]*)" -->$/;
+const ID_RE = /^[a-z][a-z0-9-]*$/;
+const SHA_RE = /^[0-9a-f]{64}$/;
+
+function hashBody(body: string): string {
+  return createHash("sha256").update(body.replace(/\r\n/g, "\n"), "utf8").digest("hex");
+}
+
+/** Every finding for `text`, one line each; empty means the file passes. */
+function check(text: string): { findings: string[]; sections: number } {
+  const faults: string[] = [];
+  const unhashed: string[] = [];
+  const edited: string[] = [];
+  const seen = new Set<string>();
+  let open: { id: string; sha256: string | undefined; bodyStart: number } | undefined;
+  let marked = false;
+  let site = false;
+  let sections = 0;
+
+  let pos = 0;
+  while (pos < text.length) {
+    const nl = text.indexOf("\n", pos);
+    const next = nl === -1 ? text.length : nl + 1;
+    const line = text.slice(pos, nl === -1 ? text.length : nl).replace(/\r$/, "");
+
+    if (line === "<!-- ailk:site -->") {
+      marked = true;
+      site = true;
+      break;
+    }
+    const begin = BEGIN_RE.exec(line);
+    const end = END_RE.exec(line);
+    if (begin) {
+      marked = true;
+      const id = begin[1] ?? "";
+      const sha = begin[2];
+      if (!ID_RE.test(id)) faults.push(`invalid section id "${id}"`);
+      if (sha !== undefined && !SHA_RE.test(sha)) faults.push(`section "${id}" has a malformed sha256`);
+      if (open) {
+        faults.push(`nested region: section "${id}" opens inside section "${open.id}"`);
+      } else {
+        if (seen.has(id)) faults.push(`duplicate section id "${id}"`);
+        seen.add(id);
+        open = { id, sha256: sha, bodyStart: next };
+      }
+    } else if (end) {
+      marked = true;
+      const id = end[1] ?? "";
+      if (!open) {
+        faults.push(`unbalanced marker: end of section "${id}" has no begin marker`);
+      } else if (open.id !== id) {
+        faults.push(`unbalanced marker: section "${open.id}" is closed by an end marker for "${id}"`);
+        open = undefined;
+      } else {
+        sections += 1;
+        const body = text.slice(open.bodyStart, pos);
+        if (open.sha256 === undefined) {
+          unhashed.push(`begin marker of section "${id}" has no sha256`);
+        } else if (SHA_RE.test(open.sha256) && open.sha256 !== hashBody(body)) {
+          edited.push(id);
+        }
+        open = undefined;
+      }
+    } else if (/^<!-- \/?ailk:template\b/.test(line)) {
+      marked = true;
+      faults.push(`malformed marker line: ${line}`);
+    }
+    pos = next;
+  }
+
+  if (!marked) return { findings: [`CLAUDE.md: no ailk:template markers — ${SYNC}`], sections };
+  if (open) faults.push(`unbalanced marker: section "${open.id}" has no end marker`);
+  if (!site) faults.push("no ailk:site marker");
+  // Unhashed markers follow the structural faults, the order create-ailk's
+  // own findDrift reports them in.
+  return {
+    findings: [
+      ...[...faults, ...unhashed].map((f) => `CLAUDE.md: ${f}`),
+      ...edited.map(
+        (id) =>
+          `CLAUDE.md: template section "${id}" was edited by hand — move your change to Site notes, then ${SYNC}`,
+      ),
+    ],
+    sections,
+  };
+}
+
+const path = join(ROOT, "CLAUDE.md");
+const { findings, sections } = existsSync(path)
+  ? check(readFileSync(path, "utf8"))
+  : { findings: ["CLAUDE.md: missing"], sections: 0 };
+
+if (findings.length > 0) {
+  for (const finding of findings) console.error(finding);
+  process.exit(1);
+}
+console.log(`claude-md: OK (${sections} template sections)`);

package/versions.json

@@ -1,39 +1,39 @@
 {
-  "@working-theory/admin-ui": "0.27.0",
-  "@working-theory/aeo": "0.27.0",
-  "@working-theory/agent-context": "0.27.0",
+  "@working-theory/admin-ui": "0.29.0",
+  "@working-theory/aeo": "0.29.0",
+  "@working-theory/agent-context": "0.29.0",
   "@working-theory/agent-contract": "0.1.0",
   "@working-theory/agent-memory": "0.0.0",
   "@working-theory/ai": "0.1.0",
-  "@working-theory/analytics": "0.27.0",
-  "@working-theory/api-client": "0.27.0",
+  "@working-theory/analytics": "0.29.0",
+  "@working-theory/api-client": "0.29.0",
   "@working-theory/cda-filesystem": "0.0.0",
-  "@working-theory/cli": "0.27.0",
-  "@working-theory/common": "0.27.0",
+  "@working-theory/cli": "0.29.0",
+  "@working-theory/common": "0.29.0",
   "@working-theory/consent": "0.1.0",
-  "@working-theory/content-adapters": "0.27.0",
-  "@working-theory/content-projection": "0.27.0",
-  "@working-theory/email": "0.27.0",
+  "@working-theory/content-adapters": "0.29.0",
+  "@working-theory/content-projection": "0.29.0",
+  "@working-theory/email": "0.29.0",
   "@working-theory/env": "0.0.0",
-  "@working-theory/eslint-config": "0.27.0",
-  "@working-theory/fumadocs-schema": "0.27.0",
+  "@working-theory/eslint-config": "0.29.0",
+  "@working-theory/fumadocs-schema": "0.29.0",
   "@working-theory/ids": "0.8.0",
-  "@working-theory/jsonld": "0.27.0",
-  "@working-theory/license": "0.27.0",
-  "@working-theory/metadata": "0.27.0",
-  "@working-theory/observability": "0.27.0",
-  "@working-theory/page-renderer": "0.27.0",
-  "@working-theory/schema": "0.27.0",
-  "@working-theory/schema-pack-registry": "0.27.0",
-  "@working-theory/schema-validator": "0.27.0",
-  "@working-theory/sections-registry": "0.27.0",
-  "@working-theory/site-config": "0.27.0",
-  "@working-theory/stripe-client": "0.27.0",
-  "@working-theory/templates": "0.27.0",
-  "@working-theory/theme": "0.27.0",
-  "@working-theory/ui": "0.27.0",
-  "@working-theory/validation": "0.27.0",
-  "@working-theory/web-i18n": "0.27.0",
+  "@working-theory/jsonld": "0.29.0",
+  "@working-theory/license": "0.29.0",
+  "@working-theory/metadata": "0.29.0",
+  "@working-theory/observability": "0.29.0",
+  "@working-theory/page-renderer": "0.29.0",
+  "@working-theory/schema": "0.29.0",
+  "@working-theory/schema-pack-registry": "0.29.0",
+  "@working-theory/schema-validator": "0.29.0",
+  "@working-theory/sections-registry": "0.29.0",
+  "@working-theory/site-config": "0.29.0",
+  "@working-theory/stripe-client": "0.29.0",
+  "@working-theory/templates": "0.29.0",
+  "@working-theory/theme": "0.29.0",
+  "@working-theory/ui": "0.29.0",
+  "@working-theory/validation": "0.29.0",
+  "@working-theory/web-i18n": "0.29.0",
   "@working-theory/billing-client": "0.0.0",
   "@working-theory/branding": "0.0.0",
   "@working-theory/license-client": "0.0.0",
@@ -41,12 +41,12 @@
   "@working-theory/marketing-api-client": "0.0.0",
   "@working-theory/partner-session": "0.0.0",
   "@working-theory/preview-protocol": "0.0.0",
-  "@working-theory/ui-commerce": "0.23.4",
-  "@working-theory/ui-docs-blog": "0.23.4",
-  "@working-theory/ui-scheduling": "0.23.4",
-  "@working-theory/ui-signal-collectors": "0.24.2",
+  "@working-theory/ui-commerce": "0.23.6",
+  "@working-theory/ui-docs-blog": "0.23.6",
+  "@working-theory/ui-scheduling": "0.23.6",
+  "@working-theory/ui-signal-collectors": "0.24.4",
   "@working-theory/web": "0.0.0",
   "@working-theory/api": "1.0.0",
   "@working-theory/mcp": "0.0.0",
-  "@working-theory/database": "0.27.0"
+  "@working-theory/database": "0.29.0"
 }

package/site-templates/_base/content/en/BookCall/book-call.mdx

@@ -1,53 +0,0 @@
----
-type: "BookCall"
-slug: "book-call"
-title: "{Book a call: what a visitor gets from it}"
-description: "{One sentence on who the call is for and what they leave with}"
-placeholder: true
-schema:
-  mainEntity:
-    "@type": "Offer"
-    name: "{Your call name}"
-    price: 0
-    priceCurrency: "USD"
-sections:
-  [
-    {
-      "id": "hero",
-      "type": "hero",
-      "data":
-        {
-          "eyebrow": "Book a call",
-          "headline": "{Book a call: what a visitor gets from it}",
-          "subheadline": "{One sentence on who the call is for and what they leave with}",
-          "primaryCta": { "label": "Get in touch", "href": "/contact" },
-        },
-    },
-    {
-      "id": "what-happens-on-the-call",
-      "type": "items",
-      "data":
-        {
-          "headline": "What happens on the call?",
-          "columns": 3,
-          "items":
-            [
-              {
-                "title": "{The first thing you cover}",
-                "description": "{One or two sentences on what the visitor learns or decides here}",
-              },
-              {
-                "title": "{The second thing you cover}",
-                "description": "{One or two sentences on what the visitor learns or decides here}",
-              },
-              {
-                "title": "{The next step you agree}",
-                "description": "{One or two sentences on what happens after the call}",
-              },
-            ],
-        },
-    },
-  ]
----
-
-{/* Rendered from frontmatter `sections[]` by the /book-a-call route. The call to action sends visitors to your contact page; a template that carries the scheduling module overrides this file to point it at the /meet booker. The `schema:` Offer is the page's JSON-LD main entity — a free call. Placeholder copy — replace every {brace} with your own words before you launch. */}

package/site-templates/_base/content/en/UseCase/first-use-case.mdx

@@ -1,23 +0,0 @@
----
-type: "UseCase"
-slug: "first-use-case"
-title: "{First use case: the job a customer hires your product to do}"
-description: "{Two sentences on who this customer is and the result they get}"
-placeholder: true
----
-
-## \{The situation\}
-
-\{Describe the customer before they found your product: who they are, what
-they were trying to get done, and what made it hard. Two or three sentences.\}
-
-## \{How they use your product\}
-
-- \{The first thing they do with your product\}
-- \{The second thing they do with your product\}
-- \{The third thing they do with your product\}
-
-## \{The result\}
-
-\{One paragraph on what changed for them, with one concrete number if you
-have one. Placeholder copy — replace every brace before you launch.\}

package/site-templates/_base/content/en/UseCase/second-use-case.mdx

@@ -1,23 +0,0 @@
----
-type: "UseCase"
-slug: "second-use-case"
-title: "{Second use case: the job a customer hires your product to do}"
-description: "{Two sentences on who this customer is and the result they get}"
-placeholder: true
----
-
-## \{The situation\}
-
-\{Describe the customer before they found your product: who they are, what
-they were trying to get done, and what made it hard. Two or three sentences.\}
-
-## \{How they use your product\}
-
-- \{The first thing they do with your product\}
-- \{The second thing they do with your product\}
-- \{The third thing they do with your product\}
-
-## \{The result\}
-
-\{One paragraph on what changed for them, with one concrete number if you
-have one. Placeholder copy — replace every brace before you launch.\}

package/site-templates/_base/content/en/UseCase/third-use-case.mdx

@@ -1,23 +0,0 @@
----
-type: "UseCase"
-slug: "third-use-case"
-title: "{Third use case: the job a customer hires your product to do}"
-description: "{Two sentences on who this customer is and the result they get}"
-placeholder: true
----
-
-## \{The situation\}
-
-\{Describe the customer before they found your product: who they are, what
-they were trying to get done, and what made it hard. Two or three sentences.\}
-
-## \{How they use your product\}
-
-- \{The first thing they do with your product\}
-- \{The second thing they do with your product\}
-- \{The third thing they do with your product\}
-
-## \{The result\}
-
-\{One paragraph on what changed for them, with one concrete number if you
-have one. Placeholder copy — replace every brace before you launch.\}