create-ailk 0.6.1 → 0.7.0

package/site-templates/_base/content/en/Pricing/pricing.mdx

@@ -1,27 +1,10 @@
 ---
 type: "Pricing"
 slug: "pricing"
-title: "Pays for itself in {tangible value or outcome}"
-description: "This is a great place to communicate any important details you want everyone to know about how your pricing works."
+title: "{Pays for itself in tangible value or outcome}"
+description: "{Any important detail everyone should know about how your pricing works}"
 sections:
   [
-    {
-      "id": "hero",
-      "type": "hero",
-      "data":
-        {
-          "eyebrow": "Pricing",
-          "headline": "Pays for itself in {tangible value or outcome}",
-          "subheadline": "This is a great place to communicate any important details you want everyone to know about how your pricing works.",
-          "primaryCta": { "label": "{Primary CTA}", "href": "/contact" },
-          "secondaryCta":
-            {
-              "label": "{Secondary CTA}",
-              "href": "/how-it-works",
-              "variant": "outline",
-            },
-        },
-    },
     {
       "id": "plans",
       "type": "pricing",
@@ -29,44 +12,46 @@ sections:
         {
           "variant": "three-tiers-with-toggle",
           "eyebrow": "Pricing",
-          "headline": "Pays for itself in {tangible value or outcome}",
-          "description": "This is a great place to communicate any important details you want everyone to know about how your pricing works.",
+          "headline": "{Pays for itself in tangible value or outcome}",
+          "description": "{Any important detail everyone should know about how your pricing works}",
           "billingToggle": true,
+          "toggleStyle": "solid",
+          "cardLayout": "centered",
           "plans":
             [
               {
                 "name": "Basic plan",
-                "price": { "monthly": "$19/mo", "annual": "$180/yr" },
+                "price": { "monthly": "{price}/mo", "annual": "{price}/yr" },
                 "features":
                   [
-                    "Feature text goes here",
-                    "Feature text goes here",
-                    "Feature text goes here",
+                    "{A feature this plan includes}",
+                    "{A feature this plan includes}",
+                    "{A feature this plan includes}",
                   ],
                 "cta": { "label": "{Primary CTA}", "href": "/contact" },
               },
               {
                 "name": "Business plan",
-                "price": { "monthly": "$29/mo", "annual": "$280/yr" },
+                "price": { "monthly": "{price}/mo", "annual": "{price}/yr" },
                 "features":
                   [
-                    "New feature text goes here",
-                    "Feature text goes here",
-                    "Feature text goes here",
-                    "Feature text goes here",
+                    "{A feature this plan adds}",
+                    "{A feature this plan includes}",
+                    "{A feature this plan includes}",
+                    "{A feature this plan includes}",
                   ],
                 "cta": { "label": "{Primary CTA}", "href": "/contact" },
               },
               {
                 "name": "Enterprise plan",
-                "price": { "monthly": "$49/mo", "annual": "$480/yr" },
+                "price": { "monthly": "{price}/mo", "annual": "{price}/yr" },
                 "features":
                   [
-                    "New feature text goes here",
-                    "Feature text goes here",
-                    "Feature text goes here",
-                    "Feature text goes here",
-                    "Feature text goes here",
+                    "{A feature this plan adds}",
+                    "{A feature this plan includes}",
+                    "{A feature this plan includes}",
+                    "{A feature this plan includes}",
+                    "{A feature this plan includes}",
                   ],
                 "cta": { "label": "{Primary CTA}", "href": "/contact" },
               },
@@ -79,14 +64,30 @@ sections:
       "data":
         {
           "headline": "Don’t just take our word for it",
+          "headlineStyle": "label",
           "logos":
             [
-              { "name": "Placeholder logo", "src": "/logomark.svg" },
-              { "name": "Placeholder logo", "src": "/logomark.svg" },
-              { "name": "Placeholder logo", "src": "/logomark.svg" },
-              { "name": "Placeholder logo", "src": "/logomark.svg" },
-              { "name": "Placeholder logo", "src": "/logomark.svg" },
-              { "name": "Placeholder logo", "src": "/logomark.svg" },
+              {
+                "name": "SalesSmyth",
+                "src": "/logos/salessmyth.svg",
+                "darkSrc": "/logos/salessmyth-light.svg",
+                "width": 1118,
+                "height": 147,
+              },
+              {
+                "name": "AI Launch Kit",
+                "src": "/logos/ai-launch-kit.svg",
+                "darkSrc": "/logos/ai-launch-kit-light.svg",
+                "width": 1248,
+                "height": 144,
+              },
+              {
+                "name": "Atomic Agent",
+                "src": "/logos/atomic-agent.svg",
+                "darkSrc": "/logos/atomic-agent-light.svg",
+                "width": 1320,
+                "height": 148,
+              },
             ],
           "layout": "inline",
           "treatment": "monochrome",
@@ -97,13 +98,13 @@ sections:
       "type": "testimonials",
       "data":
         {
-          "variant": "featured",
+          "variant": "quote",
           "items":
             [
               {
-                "quote": "Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat.",
-                "author": "John Smith",
-                "role": "CEO, Google",
+                "quote": "{A customer quote, in their own words, about the result they got}",
+                "author": "{Customer name}",
+                "role": "{Their title, their company}",
               },
             ],
         },
@@ -114,9 +115,9 @@ sections:
       "data":
         {
           "variant": "box",
-          "headline": "Switch to {your product} in {time amount} or less",
-          "description": "You shouldn't have to {experience a painful problem}. With {your product}, you can finally {achieve a value outcome or get a big improvement}.",
-          "chips":
+          "headline": "{Switch to your product in time amount or less}",
+          "description": "{You shouldn't have to experience a painful problem. With your product, you can finally achieve a value outcome or get a big improvement.}",
+          "checklist":
             ["No credit card required", "Cancel any time", "Live chat support"],
           "primaryCta": { "label": "{Primary CTA}", "href": "/contact" },
           "secondaryCta":
@@ -134,31 +135,39 @@ sections:
       "data":
         {
           "headline": "FAQs",
-          "description": "Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique.",
-          "supportLink": { "label": "Contact", "href": "/contact" },
+          "description": "{One sentence that invites visitors to ask what this list does not answer}",
+          "actions":
+            [
+              {
+                "kind": "button",
+                "label": "Contact",
+                "href": "/contact",
+                "variant": "outline",
+              },
+            ],
           "presentation": "accordion",
-          "initialOpen": "first",
+          "initialOpen": "none",
           "items":
             [
               {
-                "question": "Vel odio odit voluptatum ut veritatis. Ex rerum aspernatur voluptas unde officia. Dolorem officiis laboriosa?",
-                "answer": "Vel odio odit voluptatum ut veritatis. Ex rerum aspernatur voluptas unde officia. Dolorem officiis laboriosa odio odit voluptatum ut veritatis. Ex rerum aspernatur voluptas unde officia. Dolorem officiis laboriosa.",
+                "question": "{A question your customers actually ask}",
+                "answer": "{Answer the question in two or three plain sentences}",
               },
               {
-                "question": "Dolorem consectetur quia maxime sunt ut sint. Fuga optio dolorem animi voluptatem laudantium error. Quis accusamus deleniti rer?",
-                "answer": "Vel odio odit voluptatum ut veritatis. Ex rerum aspernatur voluptas unde officia. Dolorem officiis laboriosa odio odit voluptatum ut veritatis. Ex rerum aspernatur voluptas unde officia. Dolorem officiis laboriosa.",
+                "question": "{A question your customers actually ask}",
+                "answer": "{Answer the question in two or three plain sentences}",
               },
               {
-                "question": "Totam nihil esse. Itaque optio temporibus adipisci. Rerum nisi aperiam aliquid doloremque aliquam?",
-                "answer": "Vel odio odit voluptatum ut veritatis. Ex rerum aspernatur voluptas unde officia. Dolorem officiis laboriosa odio odit voluptatum ut veritatis. Ex rerum aspernatur voluptas unde officia. Dolorem officiis laboriosa.",
+                "question": "{A question your customers actually ask}",
+                "answer": "{Answer the question in two or three plain sentences}",
               },
               {
-                "question": "Delectus minus officiis et. Perspiciatis illum nisi vitae. Sed consequuntur animi corrupti distinctio ipsam accusamus?",
-                "answer": "Vel odio odit voluptatum ut veritatis. Ex rerum aspernatur voluptas unde officia. Dolorem officiis laboriosa odio odit voluptatum ut veritatis. Ex rerum aspernatur voluptas unde officia. Dolorem officiis laboriosa.",
+                "question": "{A question your customers actually ask}",
+                "answer": "{Answer the question in two or three plain sentences}",
               },
               {
-                "question": "Aperiam perferendis voluptatem est sit enim sed eaque perspiciatis enim. Est explicabo ea explicabo et et dignissimos aliquid?",
-                "answer": "Vel odio odit voluptatum ut veritatis. Ex rerum aspernatur voluptas unde officia. Dolorem officiis laboriosa odio odit voluptatum ut veritatis. Ex rerum aspernatur voluptas unde officia. Dolorem officiis laboriosa.",
+                "question": "{A question your customers actually ask}",
+                "answer": "{Answer the question in two or three plain sentences}",
               },
             ],
         },

package/site-templates/_base/content/en/PrivacyPage/privacy.mdx

@@ -10,10 +10,9 @@ sections:
       "type": "document-chassis",
       "data":
         {
-          "eyebrow": "PLACEHOLDER — REPLACE BEFORE LAUNCH",
           "headline": "Privacy Policy",
-          "backHref": "/",
-          "backLabel": "Back home",
+          "layout": "article",
+          "updated": "Last updated {Month Day, Year}",
           "navGroupLabel": "Contents",
           "sections":
             [

package/site-templates/_base/content/en/TermsPage/terms.mdx

@@ -10,10 +10,9 @@ sections:
       "type": "document-chassis",
       "data":
         {
-          "eyebrow": "PLACEHOLDER — REPLACE BEFORE LAUNCH",
           "headline": "Terms of Service",
-          "backHref": "/",
-          "backLabel": "Back home",
+          "layout": "article",
+          "updated": "Last updated {Month Day, Year}",
           "navGroupLabel": "Contents",
           "sections":
             [

package/site-templates/_base/content/en/UseCase/first-use-case.mdx

@@ -0,0 +1,23 @@
+---
+type: "UseCase"
+slug: "first-use-case"
+title: "{First use case: the job a customer hires your product to do}"
+description: "{Two sentences on who this customer is and the result they get}"
+placeholder: true
+---
+
+## \{The situation\}
+
+\{Describe the customer before they found your product: who they are, what
+they were trying to get done, and what made it hard. Two or three sentences.\}
+
+## \{How they use your product\}
+
+- \{The first thing they do with your product\}
+- \{The second thing they do with your product\}
+- \{The third thing they do with your product\}
+
+## \{The result\}
+
+\{One paragraph on what changed for them, with one concrete number if you
+have one. Placeholder copy — replace every brace before you launch.\}

package/site-templates/_base/content/en/UseCase/second-use-case.mdx

@@ -0,0 +1,23 @@
+---
+type: "UseCase"
+slug: "second-use-case"
+title: "{Second use case: the job a customer hires your product to do}"
+description: "{Two sentences on who this customer is and the result they get}"
+placeholder: true
+---
+
+## \{The situation\}
+
+\{Describe the customer before they found your product: who they are, what
+they were trying to get done, and what made it hard. Two or three sentences.\}
+
+## \{How they use your product\}
+
+- \{The first thing they do with your product\}
+- \{The second thing they do with your product\}
+- \{The third thing they do with your product\}
+
+## \{The result\}
+
+\{One paragraph on what changed for them, with one concrete number if you
+have one. Placeholder copy — replace every brace before you launch.\}

package/site-templates/_base/content/en/UseCase/third-use-case.mdx

@@ -0,0 +1,23 @@
+---
+type: "UseCase"
+slug: "third-use-case"
+title: "{Third use case: the job a customer hires your product to do}"
+description: "{Two sentences on who this customer is and the result they get}"
+placeholder: true
+---
+
+## \{The situation\}
+
+\{Describe the customer before they found your product: who they are, what
+they were trying to get done, and what made it hard. Two or three sentences.\}
+
+## \{How they use your product\}
+
+- \{The first thing they do with your product\}
+- \{The second thing they do with your product\}
+- \{The third thing they do with your product\}
+
+## \{The result\}
+
+\{One paragraph on what changed for them, with one concrete number if you
+have one. Placeholder copy — replace every brace before you launch.\}

package/site-templates/designs/minimalism/DESIGN.md

@@ -0,0 +1,162 @@
+---
+name: Minimalism
+description: The minimalism design — the same black-on-white foundation, presented as a nine-slide scroll-snap deck home with a mark-only navigation and a centred footer.
+colors:
+  bg: "#ffffff"
+  fg: "#000000"
+  surface: "#ffffff"
+  surface-secondary: "#ffffff"
+  border: "#000000"
+  text-muted: "#333333"
+  brand: "#000000"
+  fg-on-brand: "#ffffff"
+  accent: "#000000"
+  bg-dark: "#000000"
+  fg-dark: "#ffffff"
+  border-dark: "#ffffff"
+  brand-dark: "#ffffff"
+typography:
+  display:
+    fontFamily: "system-ui, -apple-system, Segoe UI, Roboto, Helvetica Neue, sans-serif"
+    fontSize: "3.5rem"
+    fontWeight: 700
+    lineHeight: 1.1
+    letterSpacing: "normal"
+  heading-section:
+    fontFamily: "system-ui, -apple-system, Segoe UI, Roboto, Helvetica Neue, sans-serif"
+    fontSize: "3rem"
+    fontWeight: 700
+    lineHeight: 1.1
+    letterSpacing: "normal"
+  heading-item:
+    fontSize: "2rem"
+    fontWeight: 700
+    lineHeight: 1.375
+    letterSpacing: "normal"
+  body:
+    fontFamily: "system-ui, -apple-system, Segoe UI, Roboto, Helvetica Neue, sans-serif"
+    fontSize: "1.125rem"
+    fontWeight: 400
+    lineHeight: 1.5
+  eyebrow:
+    fontSize: "0.875rem"
+    fontWeight: 600
+    lineHeight: 1.4
+    letterSpacing: "0.05em"
+rounded:
+  button: "0.5rem"
+  card: "0.75rem"
+spacing:
+  section: "7rem"
+  section-mobile: "4rem"
+  card: "1.5rem"
+  grid: "1.5rem"
+  container: "1280px"
+  measure: "36rem"
+---
+
+<!--
+  Source template: designs/minimalism
+  Design: minimalism
+  Version: create-ailk {{CREATE_AILK_VERSION}}
+
+  This is the `minimalism` design's DESIGN.md. Its one authored source is
+  create-ailk's site-templates/designs/minimalism/DESIGN.md; every template on
+  this design ships a copy of it that differs only in the "Source template"
+  line above, and a template installed with `--template <name>` replaces the
+  base scaffold's DESIGN.md with its own. The impeccable design skill reads
+  it at the start of every design session, so an agent building a new page
+  stays on-system.
+  Edit the canonical file, never a copy — a test holds every copy to it.
+
+  The tokens above describe what the site RENDERS today. Colours come from
+  content/_site.mdx (`theme.colors`); type, radius and spacing are platform
+  defaults a site cannot override yet — see "Where this is heading" below.
+-->
+
+# Minimalism
+
+## Overview
+
+The minimalism design is the standard foundation — the same black-on-white wireframe, the same type and the same components — presented as a deck. The home page is a nine-slide deck that snaps one slide per scroll, so the site reads like a presentation before it reads like a website; the rest of the site is quiet and document-like. Its character comes from structure, not a palette: it carries no theme of its own.
+
+Every page is composed from the AI Launch Kit component library (`@working-theory/ui`). Nothing is hand-built: a page is a list of registered sections, each with a bounded set of variants.
+
+## Colors
+
+### Primary
+
+**Black** (`brand` `#000000`) fills the primary button; its label is white. The secondary button is white with a black hairline and black label.
+
+### Neutral
+
+Pure white ground (`bg` `#ffffff`), pure black ink for headings (`fg` `#000000`), and near-black `#333333` for body copy — well above AA on white. **Borders are black** (`#000000`): card outlines, the rule under the navigation, the rules between sections and the rule above the footer are all 1px black lines. Cards are white, not tinted (`surface-secondary` is white too). There is no accent colour — `accent` is black.
+
+Dark mode inverts: black ground, white ink, white rules, white primary button with black label.
+
+### Named Rules
+
+- **Rules, not fills.** A container is drawn with a black hairline on the white ground. Grey fills are reserved for image placeholders.
+
+## Typography
+
+System sans throughout; no web font.
+
+### Hierarchy
+
+| Role            | Size     | Weight | Notes                                                                                 |
+| --------------- | -------- | ------ | ------------------------------------------------------------------------------------- |
+| Hero headline   | 3.5rem   | 700    | Normal tracking, line-height 1.1; 2.5rem below 1024px                                 |
+| Section heading | 3rem     | 700    | Normal tracking, line-height 1.1; 2.25rem below 1024px, always under the hero         |
+| Item heading    | 2rem     | 700    | Card, feature and step titles; 1.5rem below 1024px                                    |
+| Body            | 1.125rem | 400    | `#333333`, line-height 1.5; section copy capped at 36rem (about 70 characters a line) |
+| Section label   | 0.875rem | 600    | Uppercase, +0.05em tracking today — the small label above a section heading           |
+
+Measured from the rendered scaffold (1440px and 390px wide), not transcribed from tokens. Bold headings at normal tracking follow the foundation's pinned direction (#6493).
+
+The small label above a section heading is **kept** as part of this foundation's voice (operator-disposed 2026-09-22) and is headed toward the treatment below.
+
+## Layout
+
+Home is the `deck` layout: nine full-viewport slides with scroll-snap. The navigation is `mark-only`, the footer is `centered`, and there is no announcement banner (`layout.home: deck`, `layout.nav: mark-only`, `layout.footer: centered` — the design's own knobs, which any template on this design gets without declaring a `layout`). Every page this site carries is listed in its roster of record, `.ailk-site-manifest.json` at the site root. Shared foundation: a 1280px container, sections at 7rem (4rem below 1024px), card grids at 1.5rem, breakpoints 320 / 768 / 1024 / 1440.
+
+## Shapes
+
+Square corners everywhere (`theme.corners: square`) — buttons, cards, the auth card, image placeholders; the tokens above are the base foundation's defaults a site overrides.
+
+## Components
+
+### Buttons
+
+Primary: black fill, white label, 0.5rem corners. Secondary: transparent with a black 1px outline and black label. Both are the library `Button`.
+
+### Cards / Containers
+
+White panels with a black 1px outline, 0.75rem corners, `card` (1.5rem) padding. The one exception today: the "how it works" steps render as dark filled cards (see below).
+
+### Navigation
+
+Mark-only: the logomark alone, top left. No link row and no buttons in the header.
+
+## Where this is heading
+
+The foundation's pinned direction is the pacing of a classic wireframe marketing kit — `standardissue.webflow.io` is the reference for rhythm, type scale, spacing density and section pacing only; no image, copy or code is taken from it. The four traits this section used to list as blocked now ship as settings, so the rendered site matches the reference:
+
+| Trait                                                  | How it is set                                                                                     |
+| ------------------------------------------------------ | ------------------------------------------------------------------------------------------------- |
+| Square corners on buttons, cards and inputs            | `theme.corners: square` in `_site.mdx`                                                            |
+| Section label in sentence case, bold, no tracking      | `theme.eyebrowCase: sentence`                                                                     |
+| Solid grey image placeholders, no outline              | `theme.placeholders: fill`                                                                        |
+| Bare check and cross marks, no circle badge            | `theme.checkmarks: plain`                                                                         |
+| Plain, uncarded feature and step items                 | per section: `itemStyle: plain`, and `variant: steps` for an image beside a numbered list         |
+| A left hero whose headline wraps at half the container | `measure: narrow` on the hero (pricing); `gapBelow: tight` where a list follows the hero directly |
+| A three-up post grid on the blog index                 | `blog-list` `variant: grid` (cover · date · read time · title · excerpt · Read more)              |
+| A plans section that leads its page                    | drop the hero; the pricing section owns the `<h1>` (`ownsPageTitle`)                              |
+
+## Do's and Don'ts
+
+- **Do** keep every page built from registered sections. If a section you need does not exist, request it rather than writing one-off markup.
+- **Do** change colours in `content/_site.mdx` `theme.colors`; they reach every section.
+- **Don't** add a colour accent. The foundation's one idea is black on white; a brand pass adds colour deliberately, through the theme.
+- **Don't** replace a black rule with a shadow or a grey fill.
+- **Don't** hard-code the "heading toward" values above into a page. They arrive through the platform, or not at all.

package/site-templates/designs/standard/DESIGN.md

@@ -0,0 +1,162 @@
+---
+name: Standard
+description: The standard design — the black-on-white foundation any shape wears by default: full navigation, a multi-column footer, the document-scroll home.
+colors:
+  bg: "#ffffff"
+  fg: "#000000"
+  surface: "#ffffff"
+  surface-secondary: "#ffffff"
+  border: "#000000"
+  text-muted: "#333333"
+  brand: "#000000"
+  fg-on-brand: "#ffffff"
+  accent: "#000000"
+  bg-dark: "#000000"
+  fg-dark: "#ffffff"
+  border-dark: "#ffffff"
+  brand-dark: "#ffffff"
+typography:
+  display:
+    fontFamily: "system-ui, -apple-system, Segoe UI, Roboto, Helvetica Neue, sans-serif"
+    fontSize: "3.5rem"
+    fontWeight: 700
+    lineHeight: 1.1
+    letterSpacing: "normal"
+  heading-section:
+    fontFamily: "system-ui, -apple-system, Segoe UI, Roboto, Helvetica Neue, sans-serif"
+    fontSize: "3rem"
+    fontWeight: 700
+    lineHeight: 1.1
+    letterSpacing: "normal"
+  heading-item:
+    fontSize: "2rem"
+    fontWeight: 700
+    lineHeight: 1.375
+    letterSpacing: "normal"
+  body:
+    fontFamily: "system-ui, -apple-system, Segoe UI, Roboto, Helvetica Neue, sans-serif"
+    fontSize: "1.125rem"
+    fontWeight: 400
+    lineHeight: 1.5
+  eyebrow:
+    fontSize: "0.875rem"
+    fontWeight: 600
+    lineHeight: 1.4
+    letterSpacing: "0.05em"
+rounded:
+  button: "0.5rem"
+  card: "0.75rem"
+spacing:
+  section: "7rem"
+  section-mobile: "4rem"
+  card: "1.5rem"
+  grid: "1.5rem"
+  container: "1280px"
+  measure: "36rem"
+---
+
+<!--
+  Source template: designs/standard
+  Design: standard
+  Version: create-ailk {{CREATE_AILK_VERSION}}
+
+  This is the `standard` design's DESIGN.md. Its one authored source is
+  create-ailk's site-templates/designs/standard/DESIGN.md; every template on
+  this design ships a copy of it that differs only in the "Source template"
+  line above, and a template installed with `--template <name>` replaces the
+  base scaffold's DESIGN.md with its own. The impeccable design skill reads
+  it at the start of every design session, so an agent building a new page
+  stays on-system.
+  Edit the canonical file, never a copy — a test holds every copy to it.
+
+  The tokens above describe what the site RENDERS today. Colours come from
+  content/_site.mdx (`theme.colors`); type, radius and spacing are platform
+  defaults a site cannot override yet — see "Where this is heading" below.
+-->
+
+# Standard
+
+## Overview
+
+The foundation reads like a well-made wireframe: nothing on the page but the words, black on white, with rules where other sites use shadows and colour. It is the look of a site whose owner has not chosen a brand yet and does not pretend otherwise — every placeholder reads as a placeholder, and the structure of the argument is what the visitor sees. A brand is applied on top of it; it is not one.
+
+Every page is composed from the AI Launch Kit component library (`@working-theory/ui`). Nothing is hand-built: a page is a list of registered sections, each with a bounded set of variants. Each section is one full-width band with a lot of air around it.
+
+## Colors
+
+### Primary
+
+**Black** (`brand` `#000000`) fills the primary button; its label is white. The secondary button is white with a black hairline and black label.
+
+### Neutral
+
+Pure white ground (`bg` `#ffffff`), pure black ink for headings (`fg` `#000000`), and near-black `#333333` for body copy — well above AA on white. **Borders are black** (`#000000`): card outlines, the rule under the navigation, the rules between sections and the rule above the footer are all 1px black lines. Cards are white, not tinted (`surface-secondary` is white too). There is no accent colour — `accent` is black.
+
+Dark mode inverts: black ground, white ink, white rules, white primary button with black label.
+
+### Named Rules
+
+- **Rules, not fills.** A container is drawn with a black hairline on the white ground. Grey fills are reserved for image placeholders.
+
+## Typography
+
+System sans throughout; no web font.
+
+### Hierarchy
+
+| Role            | Size     | Weight | Notes                                                                                 |
+| --------------- | -------- | ------ | ------------------------------------------------------------------------------------- |
+| Hero headline   | 3.5rem   | 700    | Normal tracking, line-height 1.1; 2.5rem below 1024px                                 |
+| Section heading | 3rem     | 700    | Normal tracking, line-height 1.1; 2.25rem below 1024px, always under the hero         |
+| Item heading    | 2rem     | 700    | Card, feature and step titles; 1.5rem below 1024px                                    |
+| Body            | 1.125rem | 400    | `#333333`, line-height 1.5; section copy capped at 36rem (about 70 characters a line) |
+| Section label   | 0.875rem | 600    | Uppercase, +0.05em tracking today — the small label above a section heading           |
+
+Measured from the rendered scaffold (1440px and 390px wide), not transcribed from tokens. Bold headings at normal tracking follow the foundation's pinned direction (#6493).
+
+The small label above a section heading is **kept** as part of this foundation's voice (operator-disposed 2026-09-22) and is headed toward the treatment below.
+
+## Layout
+
+Full navigation; a multi-column footer; the default home. The home-only announcement banner is off by default (`layout.announcementBanner`). Every page this site carries is listed in its roster of record, `.ailk-site-manifest.json` at the site root. Shared foundation: a 1280px container, sections at 7rem (4rem below 1024px), card grids at 1.5rem, breakpoints 320 / 768 / 1024 / 1440.
+
+## Shapes
+
+Square corners everywhere (`theme.corners: square`) — buttons, cards, the auth card, image placeholders; the tokens above are the base foundation's defaults a site overrides.
+
+## Components
+
+### Buttons
+
+Primary: black fill, white label, 0.5rem corners. Secondary: transparent with a black 1px outline and black label. Both are the library `Button`.
+
+### Cards / Containers
+
+White panels with a black 1px outline, 0.75rem corners, `card` (1.5rem) padding. The one exception today: the "how it works" steps render as dark filled cards (see below).
+
+### Navigation
+
+Full navigation: wordmark left, page links, an outlined and a filled button at the far right. A black hairline separates it from the page. Page links are 16px at weight 400. The two buttons are 42px tall on a 44px touch target and keep the 0.5rem button radius; square corners arrive with the platform radius change below, not in the nav alone (#6508). The Product link opens, on hover or keyboard, a 640px two-column panel whose items each show an icon, a title and a one-line description.
+
+## Where this is heading
+
+The foundation's pinned direction is the pacing of a classic wireframe marketing kit — `standardissue.webflow.io` is the reference for rhythm, type scale, spacing density and section pacing only; no image, copy or code is taken from it. The four traits this section used to list as blocked now ship as settings, so the rendered site matches the reference:
+
+| Trait                                                  | How it is set                                                                                     |
+| ------------------------------------------------------ | ------------------------------------------------------------------------------------------------- |
+| Square corners on buttons, cards and inputs            | `theme.corners: square` in `_site.mdx`                                                            |
+| Section label in sentence case, bold, no tracking      | `theme.eyebrowCase: sentence`                                                                     |
+| Solid grey image placeholders, no outline              | `theme.placeholders: fill`                                                                        |
+| Bare check and cross marks, no circle badge            | `theme.checkmarks: plain`                                                                         |
+| Plain, uncarded feature and step items                 | per section: `itemStyle: plain`, and `variant: steps` for an image beside a numbered list         |
+| A left hero whose headline wraps at half the container | `measure: narrow` on the hero (pricing); `gapBelow: tight` where a list follows the hero directly |
+| A three-up post grid on the blog index                 | `blog-list` `variant: grid` (cover · date · read time · title · excerpt · Read more)              |
+| A plans section that leads its page                    | drop the hero; the pricing section owns the `<h1>` (`ownsPageTitle`)                              |
+
+## Do's and Don'ts
+
+- **Do** keep every page built from registered sections. If a section you need does not exist, request it rather than writing one-off markup.
+- **Do** change colours in `content/_site.mdx` `theme.colors`; they reach every section.
+- **Don't** add a colour accent. The foundation's one idea is black on white; a brand pass adds colour deliberately, through the theme.
+- **Don't** replace a black rule with a shadow or a grey fill.
+- **Don't** hard-code the "heading toward" values above into a page. They arrive through the platform, or not at all.