create-ailk 0.1.0

package/templates/content/en/GlossaryList/glossary.mdx

@@ -0,0 +1,19 @@
+---
+type: "GlossaryList"
+slug: "glossary"
+title: "AEO, agent-readiness, and open-source foundation terms — defined"
+description: "The AILK glossary defines AEO, GEO, MCP, schema markup, and 21 other agent-readiness terms — each bound to the pillar architecture that actually ships them, not generic dictionary phrasing."
+sections: [{"id": "hero-intro", "type": "hero", "data": {"headline": "AEO, agent-readiness, and open-source foundation terms — defined", "subheadline": "25 terms spanning AI search, schema, and foundation architecture. Each one is defined once and bound to the pillar that ships it.", "primaryCta": {"label": "Read related Pillar 2 content", "href": "/for-ai-search-agencies", "variant": "default"}, "secondaryCta": {"label": "See /ailk", "href": "/ailk", "variant": "outline"}, "variant": "default"}}, {"id": "glossary-index-nav", "type": "glossary-index", "data": {"headline": "Jump to a term", "description": "AI search, schema, and open-source foundation vocabulary, A to Z.", "variant": "columns", "terms": [{"term": "AEO", "slug": "aeo", "definition": "Structuring a site so AI systems can read, trust, and cite it in answers.", "letter": "A"}, {"term": "Agent-ready website", "slug": "agent-ready-website", "definition": "A site AI agents can read and act on, not just human visitors.", "letter": "A"}, {"term": "AI search", "slug": "ai-search", "definition": "Finding information via an AI system instead of a search results page.", "letter": "A"}, {"term": "Apache 2.0", "slug": "apache-2-0", "definition": "A permissive open-source license allowing commercial use with minimal restriction.", "letter": "A"}, {"term": "Audit CLI", "slug": "audit-cli", "definition": "A command-line tool that scores a site's structural AEO readiness.", "letter": "A"}, {"term": "Citation gap", "slug": "citation-gap", "definition": "A structural deficiency that silently prevents AI citation.", "letter": "C"}, {"term": "Citation share", "slug": "citation-share", "definition": "The proportion of AI answers in which a brand gets cited.", "letter": "C"}, {"term": "Content adapter", "slug": "content-adapter", "definition": "The integration layer connecting an external CMS to AILK's schema system.", "letter": "C"}, {"term": "Entity markup", "slug": "entity-markup", "definition": "Schema identifying the real-world business, person, or product behind a page.", "letter": "E"}, {"term": "FAQ schema", "slug": "faq-schema", "definition": "Schema.org markup that lets AI systems extract Q&A pairs directly.", "letter": "F"}, {"term": "Foundation", "slug": "foundation", "definition": "The underlying codebase and architecture a site is built on top of.", "letter": "F"}, {"term": "GEO", "slug": "geo", "definition": "Optimizing content to surface inside generative AI answers.", "letter": "G"}, {"term": "Headless CMS", "slug": "headless-cms", "definition": "A content system that delivers content via API with no built-in front end.", "letter": "H"}, {"term": "JSON-LD", "slug": "json-ld", "definition": "The lightweight data format used to embed schema markup in a page.", "letter": "J"}, {"term": "Launch Service", "slug": "launch-service", "definition": "A fixed-scope, productized engagement to deploy a site on a given foundation.", "letter": "L"}, {"term": "Marginal cost of a page", "slug": "marginal-cost-of-a-page", "definition": "The incremental cost of adding one new page to a site.", "letter": "M"}, {"term": "MCP", "slug": "mcp", "definition": "An open protocol letting AI agents call tools and read structured data.", "letter": "M"}, {"term": "OSS-as-marketing", "slug": "oss-as-marketing", "definition": "Labeling a product open-source while crippling the free tier as a funnel.", "letter": "O"}, {"term": "Peer surfaces", "slug": "peer-surfaces", "definition": "One capability exposed identically to humans, agents, and programs.", "letter": "P"}, {"term": "Pillar topic", "slug": "pillar-topic", "definition": "A broad subject anchoring a content strategy's keyword clusters.", "letter": "P"}, {"term": "Prompt tracking", "slug": "prompt-tracking", "definition": "Running fixed prompts against AI models to measure citation share over time.", "letter": "P"}, {"term": "Schema (markup)", "slug": "schema", "definition": "Structured code that tells search engines and AI what a page is about.", "letter": "S"}, {"term": "Scaffolder", "slug": "scaffolder", "definition": "A CLI tool that generates a working project skeleton in one command.", "letter": "S"}, {"term": "Starter", "slug": "starter", "definition": "A pre-built project template with common infrastructure already wired.", "letter": "S"}, {"term": "Structured data", "slug": "structured-data", "definition": "Any content organized in a standardized, machine-readable format.", "letter": "S"}]}}, {"id": "def-aeo", "type": "definition", "data": {"term": "AEO", "eyebrow": "Answer Engine Optimization", "definition": "AEO is the practice of structuring a website so AI systems like ChatGPT and Perplexity can read, trust, and cite its pages when answering a question.", "aliases": ["Answer Engine Optimization"], "relatedTerms": [{"label": "GEO", "href": "/glossary#geo"}, {"label": "Structured data", "href": "/glossary#structured-data"}], "variant": "callout"}}, {"id": "def-geo", "type": "definition", "data": {"term": "GEO", "eyebrow": "Generative Engine Optimization", "definition": "GEO is the practice of optimizing content so generative AI models surface it inside synthesized answers rather than a list of links.", "aliases": ["Generative Engine Optimization"], "relatedTerms": [{"label": "AEO", "href": "/glossary#aeo"}, {"label": "AI search", "href": "/glossary#ai-search"}], "variant": "callout"}}, {"id": "def-ai-search", "type": "definition", "data": {"term": "AI search", "definition": "AI search means using an AI system — ChatGPT, Perplexity, Google AI Overviews — to find information instead of scanning a traditional results page.", "relatedTerms": [{"label": "Citation share", "href": "/glossary#citation-share"}, {"label": "GEO", "href": "/glossary#geo"}], "variant": "callout"}}, {"id": "def-agent-ready-website", "type": "definition", "data": {"term": "Agent-ready website", "definition": "An agent-ready website lets AI agents — not just human visitors — read its content and act on it, typically through a machine-callable interface like an MCP server or API.", "relatedTerms": [{"label": "MCP", "href": "/glossary#mcp"}, {"label": "Peer surfaces", "href": "/glossary#peer-surfaces"}], "variant": "callout"}}, {"id": "def-schema", "type": "definition", "data": {"term": "Schema (markup)", "definition": "Schema markup is structured code embedded in a page's HTML — typically JSON-LD — that tells search engines and AI systems exactly what the page is about, using a shared schema.org vocabulary.", "relatedTerms": [{"label": "JSON-LD", "href": "/glossary#json-ld"}, {"label": "Structured data", "href": "/glossary#structured-data"}], "variant": "callout"}}, {"id": "def-json-ld", "type": "definition", "data": {"term": "JSON-LD", "definition": "JSON-LD is a lightweight data format used to embed schema markup in a webpage — a script tag search engines and AI crawlers parse directly, without touching the visible HTML.", "relatedTerms": [{"label": "Schema (markup)", "href": "/glossary#schema"}, {"label": "Entity markup", "href": "/glossary#entity-markup"}], "variant": "callout"}}, {"id": "def-entity-markup", "type": "definition", "data": {"term": "Entity markup", "definition": "Entity markup is schema — using types like Organization, Person, or LocalBusiness — that identifies a specific real-world business or person, so AI systems attribute a page's claims correctly.", "relatedTerms": [{"label": "Schema (markup)", "href": "/glossary#schema"}, {"label": "Structured data", "href": "/glossary#structured-data"}], "variant": "callout"}}, {"id": "def-faq-schema", "type": "definition", "data": {"term": "FAQ schema", "definition": "FAQ schema is the schema.org FAQPage type. It marks up question-and-answer content, letting search engines and AI systems extract and quote individual answers directly.", "relatedTerms": [{"label": "Structured data", "href": "/glossary#structured-data"}], "variant": "callout"}}, {"id": "def-mcp", "type": "definition", "data": {"term": "MCP", "eyebrow": "Model Context Protocol", "definition": "MCP is an open standard, introduced by Anthropic, that lets AI agents call tools and read structured data from an application — the same way a person uses a web interface.", "aliases": ["Model Context Protocol"], "relatedTerms": [{"label": "Peer surfaces", "href": "/glossary#peer-surfaces"}, {"label": "Agent-ready website", "href": "/glossary#agent-ready-website"}], "variant": "callout"}}, {"id": "def-peer-surfaces", "type": "definition", "data": {"term": "Peer surfaces", "definition": "Peer surfaces is AILK's term for an architecture where one capability is exposed identically to a human via web UI, an agent via MCP, and a program via HTTP API — with CI-enforced parity across all three.", "relatedTerms": [{"label": "MCP", "href": "/glossary#mcp"}, {"label": "Agent-ready website", "href": "/glossary#agent-ready-website"}], "variant": "callout"}}, {"id": "def-citation-share", "type": "definition", "data": {"term": "Citation share", "definition": "Citation share is the proportion of AI-generated answers, within a topic or prompt set, in which a specific brand gets cited or recommended.", "relatedTerms": [{"label": "Prompt tracking", "href": "/glossary#prompt-tracking"}, {"label": "Citation gap", "href": "/glossary#citation-gap"}], "variant": "callout"}}, {"id": "def-headless-cms", "type": "definition", "data": {"term": "Headless CMS", "definition": "A headless CMS stores and delivers content through an API, with no built-in front-end templating — the presentation layer is built separately.", "relatedTerms": [{"label": "Content adapter", "href": "/glossary#content-adapter"}], "variant": "callout"}}, {"id": "def-content-adapter", "type": "definition", "data": {"term": "Content adapter", "definition": "A content adapter is the integration layer connecting a headless CMS or external content source to AILK's page-rendering and schema system, so content authored elsewhere still emits correct JSON-LD.", "relatedTerms": [{"label": "Headless CMS", "href": "/glossary#headless-cms"}], "variant": "callout"}}, {"id": "def-scaffolder", "type": "definition", "data": {"term": "Scaffolder", "definition": "A scaffolder is a command-line tool that generates a working project skeleton — file structure, configuration, boilerplate — from a single command instead of an empty directory.", "relatedTerms": [{"label": "Starter", "href": "/glossary#starter"}], "variant": "callout"}}, {"id": "def-audit-cli", "type": "definition", "data": {"term": "Audit CLI", "definition": "An audit CLI scores a website's structural readiness — schema completeness, entity markup, AEO gaps — and reports the result as pass/fail output usable in a CI pipeline.", "relatedTerms": [{"label": "Citation gap", "href": "/glossary#citation-gap"}], "variant": "callout"}}, {"id": "def-pillar-topic", "type": "definition", "data": {"term": "Pillar topic", "definition": "A pillar topic is a broad subject that anchors a content strategy — narrower cluster topics organize around it to build topical authority with search engines and AI systems.", "relatedTerms": [], "variant": "callout"}}, {"id": "def-prompt-tracking", "type": "definition", "data": {"term": "Prompt tracking", "definition": "Prompt tracking runs a fixed set of representative user prompts against AI models on a recurring basis, recording which brands or sources get cited in the answers.", "relatedTerms": [{"label": "Citation share", "href": "/glossary#citation-share"}], "variant": "callout"}}, {"id": "def-citation-gap", "type": "definition", "data": {"term": "Citation gap", "definition": "A citation gap is a structural or content deficiency — missing schema, ambiguous entity markup, a page that doesn't emit JSON-LD — that keeps a brand from being cited even when its content is relevant.", "relatedTerms": [{"label": "Audit CLI", "href": "/glossary#audit-cli"}], "variant": "callout"}}, {"id": "def-structured-data", "type": "definition", "data": {"term": "Structured data", "definition": "Structured data is the broader category: any content organized in a standardized, machine-readable format. Schema markup — usually delivered as JSON-LD — is the specific version search engines and AI systems parse most often.", "relatedTerms": [{"label": "Schema (markup)", "href": "/glossary#schema"}, {"label": "JSON-LD", "href": "/glossary#json-ld"}], "variant": "callout"}}, {"id": "def-apache-2-0", "type": "definition", "data": {"term": "Apache 2.0", "definition": "Apache 2.0 is a permissive open-source software license that lets anyone use, modify, and distribute code — including in proprietary commercial products — with minimal restrictions.", "relatedTerms": [{"label": "OSS-as-marketing", "href": "/glossary#oss-as-marketing"}], "variant": "callout"}}, {"id": "def-oss-as-marketing", "type": "definition", "data": {"term": "OSS-as-marketing", "definition": "OSS-as-marketing describes labeling a product open-source while structurally crippling the free tier, so it functions as a lead-generation funnel rather than usable software.", "relatedTerms": [{"label": "Apache 2.0", "href": "/glossary#apache-2-0"}], "variant": "callout"}}, {"id": "def-launch-service", "type": "definition", "data": {"term": "Launch Service", "definition": "A Launch Service is a productized, fixed-scope engagement in which a vendor deploys a customer's website on a given foundation within a defined timeline, rather than an open-ended custom build.", "relatedTerms": [{"label": "Foundation", "href": "/glossary#foundation"}], "variant": "callout"}}, {"id": "def-foundation", "type": "definition", "data": {"term": "Foundation", "definition": "A website foundation is the underlying codebase, architecture, and structural conventions a site is built on — distinct from its content, design, or hosting.", "relatedTerms": [{"label": "Starter", "href": "/glossary#starter"}], "variant": "callout"}}, {"id": "def-starter", "type": "definition", "data": {"term": "Starter", "definition": "A starter, in web development, is a pre-built project template that gives a developer a working codebase with common infrastructure already wired, instead of an empty repository.", "relatedTerms": [{"label": "Scaffolder", "href": "/glossary#scaffolder"}, {"label": "Foundation", "href": "/glossary#foundation"}], "variant": "callout"}}, {"id": "def-marginal-cost-of-a-page", "type": "definition", "data": {"term": "Marginal cost of a page", "definition": "The marginal cost of a page is the incremental time, money, or effort to add one new page to an existing site, holding the foundation constant — the cost AILK's agent-assisted scaffolding drives toward zero.", "relatedTerms": [{"label": "Scaffolder", "href": "/glossary#scaffolder"}, {"label": "Foundation", "href": "/glossary#foundation"}], "variant": "callout"}}, {"id": "faq-block", "type": "faq", "data": {"headline": "Frequently asked questions about AEO and agent-ready terminology", "items": [{"question": "How is this glossary different from AILK's blog content?", "answer": "This glossary gives the atomic, one-sentence definition of a term on its own. The blog content walks through why each term matters and how AILK's architecture implements it — check a term fast here, read the pillar posts for the argument behind it."}, {"question": "Are these definitions AILK-specific or industry-standard?", "answer": "Most terms — AEO, GEO, MCP, JSON-LD — are industry-standard, defined the way the broader AEO and developer communities use them. A few, like peer surfaces and marginal cost of a page, are terms AILK uses to name a specific part of its own architecture, and are marked as such."}, {"question": "Will new terms be added to this glossary over time?", "answer": "Yes. New terms get added as AILK's topical authority clusters expand across the three pillars, and as AEO and agent-readiness vocabulary evolves. Each addition binds to a pillar cluster the same way the current set does."}, {"question": "Can I cite or link to a definition on this page directly?", "answer": "Each term has its own anchor link (for example, /glossary#mcp), so a specific definition can be linked or quoted on its own without needing the rest of the page for context."}], "presentation": "expanded", "variant": "offset"}}, {"id": "cta-block", "type": "cta", "data": {"headline": "See these terms shipped, not just defined.", "primaryCta": {"label": "Read Pillar 2 content", "href": "/for-ai-search-agencies", "variant": "default"}, "secondaryCta": {"label": "See /ailk", "href": "/ailk", "variant": "outline"}, "variant": "default"}}]
+status: "Approved"
+pageKey: "GlossaryList"
+entity: "ailaunchkit"
+urlSlug: "glossary-list"
+lastUpdated: "2026-07-06"
+pageLevelSchemaType: "GlossaryList"
+---
+
+import { JsonLd } from '@/components/JsonLd'
+
+<JsonLd data={{"@context": "https://schema.org", "@graph": [{"@type": "Product", "@id": "https://ailaunchkit.ai/#product", "name": "AI Launch Kit", "alternateName": ["AI Launch Kit by Working Theory", "AILK by Working Theory", "AILK", "@ailaunchkit", "@ailk", "@working-theory", "ai-launch-kit"], "url": "https://ailaunchkit.ai", "description": "AI Launch Kit is the open-source website foundation for the agent-first internet — Apache 2.0, agent-ready, AEO-scored, deployable in days.", "sameAs": ["https://github.com/working-theory-labs/ai-launch-kit", "https://x.com/ailaunchkit", "https://www.npmjs.com/org/ailk", "https://youtube.com/@working-theory", "https://linkedin.com/company/working-theory"], "foundingDate": "2026", "manufacturer": {"@type": "Organization", "name": "SalesSmyth LLC", "url": "https://ailaunchkit.ai"}, "brand": {"@type": "Brand", "name": "Working Theory", "url": "https://workingtheory.ai"}, "creator": {"@type": "Person", "name": "Sam Henry"}, "category": "Open-source website foundation", "applicationCategory": "DeveloperApplication", "operatingSystem": "Cross-platform (Node.js)", "license": "https://www.apache.org/licenses/LICENSE-2.0", "codeRepository": "https://github.com/working-theory-labs/ai-launch-kit", "offers": [{"@type": "Offer", "name": "Free (OSS, Apache 2.0)", "price": "0", "priceCurrency": "USD"}, {"@type": "Offer", "name": "Pro", "price": "249", "priceCurrency": "USD", "priceSpecification": {"@type": "UnitPriceSpecification", "price": "249", "priceCurrency": "USD", "unitText": "per user per year"}}, {"@type": "Offer", "name": "Pro Plus", "price": "449", "priceCurrency": "USD", "priceSpecification": {"@type": "UnitPriceSpecification", "price": "449", "priceCurrency": "USD", "unitText": "per user per month"}}, {"@type": "Offer", "name": "Launch Service", "price": "2495", "priceCurrency": "USD"}], "contributor": [{"@type": "SoftwareApplication", "name": "Claudio Planck", "description": "Agent team member — AI engineering agent contributing to architecture, code review, and implementation across the AILK substrate."}, {"@type": "SoftwareApplication", "name": "Anders Stewart", "description": "Agent team member — AI VP Engineering agent owning implementation strategy across the AILK substrate."}]}, {"@type": "DefinedTermSet", "@id": "https://ailaunchkit.ai/glossary#definedtermset", "url": "https://ailaunchkit.ai/glossary", "name": "AEO, Agent-Readiness, and Open-Source Foundation Terms — Defined", "description": "The AILK glossary defines AEO, GEO, MCP, schema markup, and 21 other agent-readiness terms — each bound to the pillar architecture that actually ships them, not generic dictionary phrasing.", "isPartOf": {"@id": "https://ailaunchkit.ai/#product"}, "hasDefinedTerm": [{"@type": "DefinedTerm", "name": "AEO", "alternateName": "Answer Engine Optimization", "description": "AEO is the practice of structuring a website so AI systems like ChatGPT and Perplexity can read, trust, and cite its pages when answering a question.", "url": "https://ailaunchkit.ai/glossary#aeo"}, {"@type": "DefinedTerm", "name": "Agent-ready website", "description": "An agent-ready website lets AI agents — not just human visitors — read its content and act on it, typically through a machine-callable interface like an MCP server or API.", "url": "https://ailaunchkit.ai/glossary#agent-ready-website"}, {"@type": "DefinedTerm", "name": "AI search", "description": "AI search means using an AI system — ChatGPT, Perplexity, Google AI Overviews — to find information instead of scanning a traditional results page.", "url": "https://ailaunchkit.ai/glossary#ai-search"}, {"@type": "DefinedTerm", "name": "Apache 2.0", "description": "Apache 2.0 is a permissive open-source software license that lets anyone use, modify, and distribute code — including in proprietary commercial products — with minimal restrictions.", "url": "https://ailaunchkit.ai/glossary#apache-2-0"}, {"@type": "DefinedTerm", "name": "Audit CLI", "description": "An audit CLI scores a website's structural readiness — schema completeness, entity markup, AEO gaps — and reports the result as pass/fail output usable in a CI pipeline.", "url": "https://ailaunchkit.ai/glossary#audit-cli"}, {"@type": "DefinedTerm", "name": "Citation gap", "description": "A citation gap is a structural or content deficiency — missing schema, ambiguous entity markup, a page that doesn't emit JSON-LD — that keeps a brand from being cited even when its content is relevant.", "url": "https://ailaunchkit.ai/glossary#citation-gap"}, {"@type": "DefinedTerm", "name": "Citation share", "description": "Citation share is the proportion of AI-generated answers, within a topic or prompt set, in which a specific brand gets cited or recommended.", "url": "https://ailaunchkit.ai/glossary#citation-share"}, {"@type": "DefinedTerm", "name": "Content adapter", "description": "A content adapter is the integration layer connecting a headless CMS or external content source to AILK's page-rendering and schema system, so content authored elsewhere still emits correct JSON-LD.", "url": "https://ailaunchkit.ai/glossary#content-adapter"}, {"@type": "DefinedTerm", "name": "Entity markup", "description": "Entity markup is schema — using types like Organization, Person, or LocalBusiness — that identifies a specific real-world business or person, so AI systems attribute a page's claims correctly.", "url": "https://ailaunchkit.ai/glossary#entity-markup"}, {"@type": "DefinedTerm", "name": "FAQ schema", "description": "FAQ schema is the schema.org FAQPage type. It marks up question-and-answer content, letting search engines and AI systems extract and quote individual answers directly.", "url": "https://ailaunchkit.ai/glossary#faq-schema"}, {"@type": "DefinedTerm", "name": "Foundation", "description": "A website foundation is the underlying codebase, architecture, and structural conventions a site is built on — distinct from its content, design, or hosting.", "url": "https://ailaunchkit.ai/glossary#foundation"}, {"@type": "DefinedTerm", "name": "GEO", "alternateName": "Generative Engine Optimization", "description": "GEO is the practice of optimizing content so generative AI models surface it inside synthesized answers rather than a list of links.", "url": "https://ailaunchkit.ai/glossary#geo"}, {"@type": "DefinedTerm", "name": "Headless CMS", "description": "A headless CMS stores and delivers content through an API, with no built-in front-end templating — the presentation layer is built separately.", "url": "https://ailaunchkit.ai/glossary#headless-cms"}, {"@type": "DefinedTerm", "name": "JSON-LD", "description": "JSON-LD is a lightweight data format used to embed schema markup in a webpage — a script tag search engines and AI crawlers parse directly, without touching the visible HTML.", "url": "https://ailaunchkit.ai/glossary#json-ld"}, {"@type": "DefinedTerm", "name": "Launch Service", "description": "A Launch Service is a productized, fixed-scope engagement in which a vendor deploys a customer's website on a given foundation within a defined timeline, rather than an open-ended custom build.", "url": "https://ailaunchkit.ai/glossary#launch-service"}, {"@type": "DefinedTerm", "name": "Marginal cost of a page", "description": "The marginal cost of a page is the incremental time, money, or effort to add one new page to an existing site, holding the foundation constant — the cost AILK's agent-assisted scaffolding drives toward zero.", "url": "https://ailaunchkit.ai/glossary#marginal-cost-of-a-page"}, {"@type": "DefinedTerm", "name": "MCP", "alternateName": "Model Context Protocol", "description": "MCP is an open standard, introduced by Anthropic, that lets AI agents call tools and read structured data from an application — the same way a person uses a web interface.", "url": "https://ailaunchkit.ai/glossary#mcp"}, {"@type": "DefinedTerm", "name": "OSS-as-marketing", "description": "OSS-as-marketing describes labeling a product open-source while structurally crippling the free tier, so it functions as a lead-generation funnel rather than usable software.", "url": "https://ailaunchkit.ai/glossary#oss-as-marketing"}, {"@type": "DefinedTerm", "name": "Peer surfaces", "description": "Peer surfaces is AILK's term for an architecture where one capability is exposed identically to a human via web UI, an agent via MCP, and a program via HTTP API — with CI-enforced parity across all three.", "url": "https://ailaunchkit.ai/glossary#peer-surfaces"}, {"@type": "DefinedTerm", "name": "Pillar topic", "description": "A pillar topic is a broad subject that anchors a content strategy — narrower cluster topics organize around it to build topical authority with search engines and AI systems.", "url": "https://ailaunchkit.ai/glossary#pillar-topic"}, {"@type": "DefinedTerm", "name": "Prompt tracking", "description": "Prompt tracking runs a fixed set of representative user prompts against AI models on a recurring basis, recording which brands or sources get cited in the answers.", "url": "https://ailaunchkit.ai/glossary#prompt-tracking"}, {"@type": "DefinedTerm", "name": "Schema (markup)", "description": "Schema markup is structured code embedded in a page's HTML — typically JSON-LD — that tells search engines and AI systems exactly what the page is about, using a shared schema.org vocabulary.", "url": "https://ailaunchkit.ai/glossary#schema"}, {"@type": "DefinedTerm", "name": "Scaffolder", "description": "A scaffolder is a command-line tool that generates a working project skeleton — file structure, configuration, boilerplate — from a single command instead of an empty directory.", "url": "https://ailaunchkit.ai/glossary#scaffolder"}, {"@type": "DefinedTerm", "name": "Starter", "description": "A starter, in web development, is a pre-built project template that gives a developer a working codebase with common infrastructure already wired, instead of an empty repository.", "url": "https://ailaunchkit.ai/glossary#starter"}, {"@type": "DefinedTerm", "name": "Structured data", "description": "Structured data is the broader category: any content organized in a standardized, machine-readable format. Schema markup — usually delivered as JSON-LD — is the specific version search engines and AI systems parse most often.", "url": "https://ailaunchkit.ai/glossary#structured-data"}], "mainEntity": {"@type": "FAQPage", "mainEntity": [{"@type": "Question", "name": "How is this glossary different from AILK's blog content?", "acceptedAnswer": {"@type": "Answer", "text": "This glossary gives the atomic, one-sentence definition of a term on its own. The blog content walks through why each term matters and how AILK's architecture implements it — check a term fast here, read the pillar posts for the argument behind it."}}, {"@type": "Question", "name": "Are these definitions AILK-specific or industry-standard?", "acceptedAnswer": {"@type": "Answer", "text": "Most terms — AEO, GEO, MCP, JSON-LD — are industry-standard, defined the way the broader AEO and developer communities use them. A few, like peer surfaces and marginal cost of a page, are terms AILK uses to name a specific part of its own architecture, and are marked as such."}}, {"@type": "Question", "name": "Will new terms be added to this glossary over time?", "acceptedAnswer": {"@type": "Answer", "text": "Yes. New terms get added as AILK's topical authority clusters expand across the three pillars, and as AEO and agent-readiness vocabulary evolves. Each addition binds to a pillar cluster the same way the current set does."}}, {"@type": "Question", "name": "Can I cite or link to a definition on this page directly?", "acceptedAnswer": {"@type": "Answer", "text": "Each term has its own anchor link (for example, /glossary#mcp), so a specific definition can be linked or quoted on its own without needing the rest of the page for context."}}]}}]}} />
+
+{/* Rendered from frontmatter `sections[]`; the MDX body is not read by the section-catalog renderer. Landed by land-section-catalog.py (#3111). */}

package/templates/content/en/GlossaryList/glossary.schema.json

@@ -0,0 +1,300 @@
+{
+  "@context": "https://schema.org",
+  "@graph": [
+    {
+      "@type": "Product",
+      "@id": "https://ailaunchkit.ai/#product",
+      "name": "AI Launch Kit",
+      "alternateName": [
+        "AI Launch Kit by Working Theory",
+        "AILK by Working Theory",
+        "AILK",
+        "@ailaunchkit",
+        "@ailk",
+        "@working-theory",
+        "ai-launch-kit"
+      ],
+      "url": "https://ailaunchkit.ai",
+      "description": "AI Launch Kit is the open-source website foundation for the agent-first internet — Apache 2.0, agent-ready, AEO-scored, deployable in days.",
+      "sameAs": [
+        "https://github.com/working-theory-labs/ai-launch-kit",
+        "https://x.com/ailaunchkit",
+        "https://www.npmjs.com/org/ailk",
+        "https://youtube.com/@working-theory",
+        "https://linkedin.com/company/working-theory"
+      ],
+      "foundingDate": "2026",
+      "manufacturer": {
+        "@type": "Organization",
+        "name": "SalesSmyth LLC",
+        "url": "https://ailaunchkit.ai"
+      },
+      "brand": {
+        "@type": "Brand",
+        "name": "Working Theory",
+        "url": "https://workingtheory.ai"
+      },
+      "creator": {
+        "@type": "Person",
+        "name": "Sam Henry"
+      },
+      "category": "Open-source website foundation",
+      "applicationCategory": "DeveloperApplication",
+      "operatingSystem": "Cross-platform (Node.js)",
+      "license": "https://www.apache.org/licenses/LICENSE-2.0",
+      "codeRepository": "https://github.com/working-theory-labs/ai-launch-kit",
+      "offers": [
+        {
+          "@type": "Offer",
+          "name": "Free (OSS, Apache 2.0)",
+          "price": "0",
+          "priceCurrency": "USD"
+        },
+        {
+          "@type": "Offer",
+          "name": "Pro",
+          "price": "249",
+          "priceCurrency": "USD",
+          "priceSpecification": {
+            "@type": "UnitPriceSpecification",
+            "price": "249",
+            "priceCurrency": "USD",
+            "unitText": "per user per year"
+          }
+        },
+        {
+          "@type": "Offer",
+          "name": "Pro Plus",
+          "price": "449",
+          "priceCurrency": "USD",
+          "priceSpecification": {
+            "@type": "UnitPriceSpecification",
+            "price": "449",
+            "priceCurrency": "USD",
+            "unitText": "per user per month"
+          }
+        },
+        {
+          "@type": "Offer",
+          "name": "Launch Service",
+          "price": "2495",
+          "priceCurrency": "USD"
+        }
+      ],
+      "contributor": [
+        {
+          "@type": "SoftwareApplication",
+          "name": "Claudio Planck",
+          "description": "Agent team member — AI engineering agent contributing to architecture, code review, and implementation across the AILK substrate."
+        },
+        {
+          "@type": "SoftwareApplication",
+          "name": "Anders Stewart",
+          "description": "Agent team member — AI VP Engineering agent owning implementation strategy across the AILK substrate."
+        }
+      ]
+    },
+    {
+      "@type": "DefinedTermSet",
+      "@id": "https://ailaunchkit.ai/glossary#definedtermset",
+      "url": "https://ailaunchkit.ai/glossary",
+      "name": "AEO, Agent-Readiness, and Open-Source Foundation Terms — Defined",
+      "description": "The AILK glossary defines AEO, GEO, MCP, schema markup, and 21 other agent-readiness terms — each bound to the pillar architecture that actually ships them, not generic dictionary phrasing.",
+      "isPartOf": {
+        "@id": "https://ailaunchkit.ai/#product"
+      },
+      "hasDefinedTerm": [
+        {
+          "@type": "DefinedTerm",
+          "name": "AEO",
+          "alternateName": "Answer Engine Optimization",
+          "description": "AEO is the practice of structuring a website so AI systems like ChatGPT and Perplexity can read, trust, and cite its pages when answering a question.",
+          "url": "https://ailaunchkit.ai/glossary#aeo"
+        },
+        {
+          "@type": "DefinedTerm",
+          "name": "Agent-ready website",
+          "description": "An agent-ready website lets AI agents — not just human visitors — read its content and act on it, typically through a machine-callable interface like an MCP server or API.",
+          "url": "https://ailaunchkit.ai/glossary#agent-ready-website"
+        },
+        {
+          "@type": "DefinedTerm",
+          "name": "AI search",
+          "description": "AI search means using an AI system — ChatGPT, Perplexity, Google AI Overviews — to find information instead of scanning a traditional results page.",
+          "url": "https://ailaunchkit.ai/glossary#ai-search"
+        },
+        {
+          "@type": "DefinedTerm",
+          "name": "Apache 2.0",
+          "description": "Apache 2.0 is a permissive open-source software license that lets anyone use, modify, and distribute code — including in proprietary commercial products — with minimal restrictions.",
+          "url": "https://ailaunchkit.ai/glossary#apache-2-0"
+        },
+        {
+          "@type": "DefinedTerm",
+          "name": "Audit CLI",
+          "description": "An audit CLI scores a website's structural readiness — schema completeness, entity markup, AEO gaps — and reports the result as pass/fail output usable in a CI pipeline.",
+          "url": "https://ailaunchkit.ai/glossary#audit-cli"
+        },
+        {
+          "@type": "DefinedTerm",
+          "name": "Citation gap",
+          "description": "A citation gap is a structural or content deficiency — missing schema, ambiguous entity markup, a page that doesn't emit JSON-LD — that keeps a brand from being cited even when its content is relevant.",
+          "url": "https://ailaunchkit.ai/glossary#citation-gap"
+        },
+        {
+          "@type": "DefinedTerm",
+          "name": "Citation share",
+          "description": "Citation share is the proportion of AI-generated answers, within a topic or prompt set, in which a specific brand gets cited or recommended.",
+          "url": "https://ailaunchkit.ai/glossary#citation-share"
+        },
+        {
+          "@type": "DefinedTerm",
+          "name": "Content adapter",
+          "description": "A content adapter is the integration layer connecting a headless CMS or external content source to AILK's page-rendering and schema system, so content authored elsewhere still emits correct JSON-LD.",
+          "url": "https://ailaunchkit.ai/glossary#content-adapter"
+        },
+        {
+          "@type": "DefinedTerm",
+          "name": "Entity markup",
+          "description": "Entity markup is schema — using types like Organization, Person, or LocalBusiness — that identifies a specific real-world business or person, so AI systems attribute a page's claims correctly.",
+          "url": "https://ailaunchkit.ai/glossary#entity-markup"
+        },
+        {
+          "@type": "DefinedTerm",
+          "name": "FAQ schema",
+          "description": "FAQ schema is the schema.org FAQPage type. It marks up question-and-answer content, letting search engines and AI systems extract and quote individual answers directly.",
+          "url": "https://ailaunchkit.ai/glossary#faq-schema"
+        },
+        {
+          "@type": "DefinedTerm",
+          "name": "Foundation",
+          "description": "A website foundation is the underlying codebase, architecture, and structural conventions a site is built on — distinct from its content, design, or hosting.",
+          "url": "https://ailaunchkit.ai/glossary#foundation"
+        },
+        {
+          "@type": "DefinedTerm",
+          "name": "GEO",
+          "alternateName": "Generative Engine Optimization",
+          "description": "GEO is the practice of optimizing content so generative AI models surface it inside synthesized answers rather than a list of links.",
+          "url": "https://ailaunchkit.ai/glossary#geo"
+        },
+        {
+          "@type": "DefinedTerm",
+          "name": "Headless CMS",
+          "description": "A headless CMS stores and delivers content through an API, with no built-in front-end templating — the presentation layer is built separately.",
+          "url": "https://ailaunchkit.ai/glossary#headless-cms"
+        },
+        {
+          "@type": "DefinedTerm",
+          "name": "JSON-LD",
+          "description": "JSON-LD is a lightweight data format used to embed schema markup in a webpage — a script tag search engines and AI crawlers parse directly, without touching the visible HTML.",
+          "url": "https://ailaunchkit.ai/glossary#json-ld"
+        },
+        {
+          "@type": "DefinedTerm",
+          "name": "Launch Service",
+          "description": "A Launch Service is a productized, fixed-scope engagement in which a vendor deploys a customer's website on a given foundation within a defined timeline, rather than an open-ended custom build.",
+          "url": "https://ailaunchkit.ai/glossary#launch-service"
+        },
+        {
+          "@type": "DefinedTerm",
+          "name": "Marginal cost of a page",
+          "description": "The marginal cost of a page is the incremental time, money, or effort to add one new page to an existing site, holding the foundation constant — the cost AILK's agent-assisted scaffolding drives toward zero.",
+          "url": "https://ailaunchkit.ai/glossary#marginal-cost-of-a-page"
+        },
+        {
+          "@type": "DefinedTerm",
+          "name": "MCP",
+          "alternateName": "Model Context Protocol",
+          "description": "MCP is an open standard, introduced by Anthropic, that lets AI agents call tools and read structured data from an application — the same way a person uses a web interface.",
+          "url": "https://ailaunchkit.ai/glossary#mcp"
+        },
+        {
+          "@type": "DefinedTerm",
+          "name": "OSS-as-marketing",
+          "description": "OSS-as-marketing describes labeling a product open-source while structurally crippling the free tier, so it functions as a lead-generation funnel rather than usable software.",
+          "url": "https://ailaunchkit.ai/glossary#oss-as-marketing"
+        },
+        {
+          "@type": "DefinedTerm",
+          "name": "Peer surfaces",
+          "description": "Peer surfaces is AILK's term for an architecture where one capability is exposed identically to a human via web UI, an agent via MCP, and a program via HTTP API — with CI-enforced parity across all three.",
+          "url": "https://ailaunchkit.ai/glossary#peer-surfaces"
+        },
+        {
+          "@type": "DefinedTerm",
+          "name": "Pillar topic",
+          "description": "A pillar topic is a broad subject that anchors a content strategy — narrower cluster topics organize around it to build topical authority with search engines and AI systems.",
+          "url": "https://ailaunchkit.ai/glossary#pillar-topic"
+        },
+        {
+          "@type": "DefinedTerm",
+          "name": "Prompt tracking",
+          "description": "Prompt tracking runs a fixed set of representative user prompts against AI models on a recurring basis, recording which brands or sources get cited in the answers.",
+          "url": "https://ailaunchkit.ai/glossary#prompt-tracking"
+        },
+        {
+          "@type": "DefinedTerm",
+          "name": "Schema (markup)",
+          "description": "Schema markup is structured code embedded in a page's HTML — typically JSON-LD — that tells search engines and AI systems exactly what the page is about, using a shared schema.org vocabulary.",
+          "url": "https://ailaunchkit.ai/glossary#schema"
+        },
+        {
+          "@type": "DefinedTerm",
+          "name": "Scaffolder",
+          "description": "A scaffolder is a command-line tool that generates a working project skeleton — file structure, configuration, boilerplate — from a single command instead of an empty directory.",
+          "url": "https://ailaunchkit.ai/glossary#scaffolder"
+        },
+        {
+          "@type": "DefinedTerm",
+          "name": "Starter",
+          "description": "A starter, in web development, is a pre-built project template that gives a developer a working codebase with common infrastructure already wired, instead of an empty repository.",
+          "url": "https://ailaunchkit.ai/glossary#starter"
+        },
+        {
+          "@type": "DefinedTerm",
+          "name": "Structured data",
+          "description": "Structured data is the broader category: any content organized in a standardized, machine-readable format. Schema markup — usually delivered as JSON-LD — is the specific version search engines and AI systems parse most often.",
+          "url": "https://ailaunchkit.ai/glossary#structured-data"
+        }
+      ],
+      "mainEntity": {
+        "@type": "FAQPage",
+        "mainEntity": [
+          {
+            "@type": "Question",
+            "name": "How is this glossary different from AILK's blog content?",
+            "acceptedAnswer": {
+              "@type": "Answer",
+              "text": "This glossary gives the atomic, one-sentence definition of a term on its own. The blog content walks through why each term matters and how AILK's architecture implements it — check a term fast here, read the pillar posts for the argument behind it."
+            }
+          },
+          {
+            "@type": "Question",
+            "name": "Are these definitions AILK-specific or industry-standard?",
+            "acceptedAnswer": {
+              "@type": "Answer",
+              "text": "Most terms — AEO, GEO, MCP, JSON-LD — are industry-standard, defined the way the broader AEO and developer communities use them. A few, like peer surfaces and marginal cost of a page, are terms AILK uses to name a specific part of its own architecture, and are marked as such."
+            }
+          },
+          {
+            "@type": "Question",
+            "name": "Will new terms be added to this glossary over time?",
+            "acceptedAnswer": {
+              "@type": "Answer",
+              "text": "Yes. New terms get added as AILK's topical authority clusters expand across the three pillars, and as AEO and agent-readiness vocabulary evolves. Each addition binds to a pillar cluster the same way the current set does."
+            }
+          },
+          {
+            "@type": "Question",
+            "name": "Can I cite or link to a definition on this page directly?",
+            "acceptedAnswer": {
+              "@type": "Answer",
+              "text": "Each term has its own anchor link (for example, /glossary#mcp), so a specific definition can be linked or quoted on its own without needing the rest of the page for context."
+            }
+          }
+        ]
+      }
+    }
+  ]
+}