cdp-edge 2.3.8 → 2.5.1

package/dist/sdk/cdpTrack.min.js

@@ -0,0 +1,64 @@
+/*!
+ * CDP Edge SDK v2.5.1
+ * (c) 2026 CDP Edge — Quantum Tracking
+ * Gerado em: 2026-04-15T01:32:42.616Z
+ * Endpoint padrão: /track (mesmo domínio — anti-adblock)
+ */
+"use strict";var cdpTrack=(()=>{var V=Object.defineProperty;var ve=Object.getOwnPropertyDescriptor;var ye=Object.getOwnPropertyNames;var we=Object.prototype.hasOwnProperty;var Te=(t,e)=>()=>(t&&(e=t(t=0)),e);var q=(t,e)=>{for(var n in e)V(t,n,{get:e[n],enumerable:!0})},Se=(t,e,n,o)=>{if(e&&typeof e=="object"||typeof e=="function")for(let r of ye(e))!we.call(t,r)&&r!==n&&V(t,r,{get:()=>e[r],enumerable:!(o=ve(e,r))||o.enumerable});return t};var be=t=>Se(V({},"__esModule",{value:!0}),t);var re={};q(re,{default:()=>at});var oe,at,ie=Te(()=>{"use strict";oe={config:{rageClickThreshold:3,rageClickTime:700,idleThreshold:6e4,scoreThresholds:{engaged:40,highIntent:80}},state:{clickHistory:[],startTime:Date.now(),lastActivity:Date.now(),lastPulse:Date.now(),isIdle:!1,formStartTime:{},userScore:0,firedScoreEvents:new Set,abVariant:null},init(){this.setupRageClicks(),this.setupVisibility(),this.setupHeartbeat(),this.setupScroll(),this.setupVideoTracking(),this.setupFormAnalytics(),this.setupFormAbandonment(),this.setupCopyPaste(),this.setupExitIntent(),this.setupOutboundLinks(),this.setupErrorTracking(),this.setupIdleDetection(),this.setupScoring(),this.setupABTesting(),console.log("[CDP Edge] Enterprise Behavior Engine Initialized")},setupABTesting(){let t=o=>{let i=`; ${document.cookie}`.split(`; ${o}=`);if(i.length===2)return i.pop().split(";").shift()},e=new URLSearchParams(window.location.search);this.state.abVariant=e.get("cdp_variant")||t("cdp_ab_variant")||"original",console.log(`[CDP Edge] A/B Variant Detected: ${this.state.abVariant}`);let n=cdpTrack.track;cdpTrack.track=(o,r={})=>{let i={...r,ab_test_variant:this.state.abVariant,user_score:this.state.userScore};return n.apply(cdpTrack,[o,i])}},setupScoring(){console.log("[CDP Edge] Scoring Engine Online")},addScore(t,e){this.state.userScore=Math.min(100,Math.max(0,this.state.userScore+t)),console.log(`[CDP Edge] Score Update: +${t} (${e}) | Total: ${this.state.userScore}`),this.state.userScore>=this.config.scoreThresholds.highIntent&&!this.state.firedScoreEvents.has("highIntent")?(this.state.firedScoreEvents.add("highIntent"),cdpTrack.track("High_Intent_Lead",{score:this.state.userScore,meta_intensity:"high"})):this.state.userScore>=this.config.scoreThresholds.engaged&&!this.state.firedScoreEvents.has("engaged")&&(this.state.firedScoreEvents.add("engaged"),cdpTrack.track("Engaged_User",{score:this.state.userScore,meta_intensity:"medium"}))},setupRageClicks(){document.addEventListener("click",t=>{let e=Date.now();this.state.clickHistory.push(e),this.state.clickHistory=this.state.clickHistory.filter(n=>e-n<this.config.rageClickTime),this.state.clickHistory.length>=this.config.rageClickThreshold&&(cdpTrack.track("rage_click",{element_id:t.target.id||"",element_class:t.target.className||"",x:t.pageX,y:t.pageY,meta_intensity:"low"}),this.addScore(-10,"rage_click"),this.state.clickHistory=[])})},setupScroll(){let t=[25,50,75,90],e=new Set;window.addEventListener("scroll",()=>{let n=Math.round(window.scrollY/(document.documentElement.scrollHeight-window.innerHeight)*100);t.forEach(o=>{n>=o&&!e.has(o)&&(e.add(o),this.addScore(o===25||o===50?5:10,`scroll_${o}%`),cdpTrack.track("scroll_depth",{percent:o,meta_intensity:o>=50?"medium":"low"}))})},{passive:!0})},setupVisibility(){document.addEventListener("visibilitychange",()=>{let t=document.visibilityState;cdpTrack.track("tab_visibility_change",{status:t,time_since_start:Math.floor((Date.now()-this.state.startTime)/1e3),meta_intensity:t==="visible"?"high":"low"})})},setupHeatmap(){document.addEventListener("click",t=>{typeof cdpTrack.sendServerEvent=="function"&&cdpTrack.sendServerEvent("click_heatmap",null,{x:t.pageX,y:t.pageY,element:t.target.tagName.toLowerCase(),id:t.target.id||"",classes:t.target.className||""})})},setupHeartbeat(){setInterval(()=>{let t=Math.floor((Date.now()-this.state.startTime)/1e3);cdpTrack.track("pulse_heartbeat",{duration_seconds:t,is_visible:document.visibilityState==="visible"})},this.config.heartbeatInterval)},setupVideoTracking(){let t=document.querySelectorAll("iframe"),e=new Set;t.forEach(n=>{let o=n.src||"",r=o.includes("youtube.com/embed"),i=o.includes("vimeo.com/video");if((r||i)&&(window.addEventListener("message",s=>{try{let a=typeof s.data=="string"?JSON.parse(s.data):s.data;r&&a.event==="infoDelivery"&&a.info&&a.info.currentTime&&this.handleVideoProgress(n,a.info.currentTime,a.info.duration,e,"YouTube"),i&&a.event==="timeupdate"&&this.handleVideoProgress(n,a.data.seconds,a.data.duration,e,"Vimeo")}catch(a){}}),r&&!o.includes("enablejsapi=1"))){let s=new URL(o);s.searchParams.set("enablejsapi","1"),n.src=s.toString()}})},handleVideoProgress(t,e,n,o,r){if(!n)return;let i=Math.floor(e/n*100),s=[25,50,75,100],a=t.id||t.src.split("/").pop().split("?")[0];s.forEach(u=>{let m=`${a}_${u}`;i>=u&&!o.has(m)&&(o.add(m),this.addScore(u===25?10:u===50?15:25,`vsl_${u}%`),cdpTrack.track("video_milestone",{video_id:a,platform:r,percent:u,meta_intensity:u>=50?"high":"medium"}))})},setupFormAnalytics(){document.querySelectorAll("input, select, textarea").forEach(e=>{e.addEventListener("focus",()=>{let n=e.name||e.id;this.state.formStartTime[n]||(this.state.formStartTime[n]=Date.now(),this.addScore(10,`form_interaction_${n}`),cdpTrack.track("form_field_focus",{field:n}))}),e.addEventListener("blur",()=>{let n=e.name||e.id,o=Math.round((Date.now()-this.state.formStartTime[n])/1e3);o>0&&cdpTrack.track("form_field_blur",{field:n,duration_sec:o})})})},setupFormAbandonment(){let t=new Set,e=!1;document.addEventListener("focusin",n=>{let o=n.target;if(o.tagName==="INPUT"||o.tagName==="TEXTAREA"||o.tagName==="SELECT"){let r=o.name||o.id||o.type;r&&t.add(r)}},!0),document.addEventListener("submit",()=>{e=!0},!0),document.addEventListener("visibilitychange",()=>{document.visibilityState==="hidden"&&t.size>0&&!e&&(this.addScore(-5,"form_abandonment"),cdpTrack.track("form_abandonment",{fields_interacted:Array.from(t),fields_count:t.size,meta_intensity:"medium",time_on_page:Math.floor((Date.now()-this.state.startTime)/1e3)}))}),window.addEventListener("beforeunload",()=>{if(t.size>0&&!e&&navigator.sendBeacon&&typeof cdpTrack!="undefined"){let n=JSON.stringify({eventName:"form_abandonment",behavioral_data:{user_score:this.state.userScore},fields_interacted:Array.from(t),fields_count:t.size,meta_intensity:"medium"});navigator.sendBeacon("/api/tracking",new Blob([n],{type:"application/json"}))}})},setupExitIntent(){let t=!1;document.addEventListener("mousemove",n=>{n.clientY<20&&!t&&(t=!0,this.addScore(15,"exit_intent"),cdpTrack.track("exit_intent",{mouse_y:n.clientY,time_on_page:Math.floor((Date.now()-this.state.startTime)/1e3),user_score:this.state.userScore,meta_intensity:"high"}),setTimeout(()=>{t=!1},3e4))},{passive:!0});let e=!1;document.addEventListener("visibilitychange",()=>{if(document.visibilityState==="hidden"&&!e){let n=Math.floor((Date.now()-this.state.startTime)/1e3);n>5&&(e=!0,cdpTrack.track("exit_intent_mobile",{time_on_page:n,user_score:this.state.userScore,meta_intensity:"medium"}))}})},setupCopyPaste(){document.addEventListener("copy",()=>{let t=window.getSelection().toString();t.length>0&&(this.addScore(20,"text_copy"),cdpTrack.track("content_copy",{text_length:t.length,meta_intensity:"medium"}))})},setupOutboundLinks(){document.addEventListener("click",t=>{let e=t.target.closest("a");if(e&&e.href){let n=e.href,o=!n.includes(window.location.hostname),r=n.includes("wa.me")||n.includes("hotmart.com")||n.includes("kiwify.com")||n.includes("checkout");o&&r&&(this.addScore(100,"outbound_conversion_intent"),cdpTrack.track("outbound_click",{destination:n,meta_intensity:"high"}))}})},setupErrorTracking(){window.addEventListener("error",t=>{typeof cdpTrack.sendServerEvent=="function"&&cdpTrack.sendServerEvent("js_error",null,{message:t.message,source:t.filename,lineno:t.lineno,colno:t.colno})})},setupIdleDetection(){["mousedown","mousemove","keydown","scroll","touchstart"].forEach(e=>{document.addEventListener(e,()=>{this.state.lastActivity=Date.now(),this.state.isIdle&&(this.state.isIdle=!1,cdpTrack.track("user_active",{status:"back_online"}))},{passive:!0})}),setInterval(()=>{Date.now()-this.state.lastActivity>this.config.idleThreshold&&!this.state.isIdle&&(this.state.isIdle=!0,cdpTrack.track("user_idle",{idle_duration:this.config.idleThreshold/1e3}))},1e4)}};typeof 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+      ${r}
+      <button id="cdp-ri-btn" type="button">
+        ${rt()} Confirmar minha visita
+      </button>
+      <button id="cdp-ri-dismiss" type="button" class="cdp-ri-dismiss">Agora n\xE3o</button>
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+    </div>
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+  </svg>`}function it(){if(document.getElementById("cdp-ri-styles"))return;let t=document.createElement("style");t.id="cdp-ri-styles",t.textContent=`
+    #cdp-ri-widget {
+      margin-top: 12px;
+      padding: 16px 18px;
+      background: #f0fdf4;
+      border: 1.5px solid #22c55e;
+      border-radius: 12px;
+      font-family: Arial, sans-serif;
+      animation: cdp-ri-in .25s ease;
+    }
+    @keyframes cdp-ri-in {
+      from { opacity: 0; transform: translateY(-8px); }
+      to   { opacity: 1; transform: translateY(0); }
+    }
+    .cdp-ri-inner         { display: flex; flex-direction: column; gap: 10px; }
+    .cdp-ri-travel        { margin: 0; font-size: 13px; color: #555; }
+    .cdp-ri-travel strong { color: #0f766e; }
+    .cdp-ri-headline      { margin: 0; font-size: 14px; color: #15803d; font-weight: bold; line-height: 1.4; }
+    .cdp-ri-broker        { margin: 0; font-size: 13px; color: #555; line-height: 1.4; }
+    .cdp-ri-broker strong { color: #0f766e; }
+    #cdp-ri-btn {
+      display: flex; align-items: center; justify-content: center; gap: 8px;
+      width: 100%; padding: 13px 16px;
+      background: #25D366; color: #fff;
+      border: none; border-radius: 10px;
+      font-size: 15px; font-weight: bold; cursor: pointer;
+    }
+    #cdp-ri-btn:hover    { background: #1ebe5a; }
+    #cdp-ri-btn:disabled { background: #86efac; cursor: not-allowed; }
+    .cdp-ri-dismiss {
+      background: none; border: none;
+      color: #aaa; font-size: 12px;
+      cursor: pointer; padding: 2px 0; text-align: center;
+    }
+    .cdp-ri-dismiss:hover { color: #666; }
+    .cdp-ri-ok   { align-items: center; text-align: center; gap: 8px; }
+    .cdp-ri-check { font-size: 28px; }
+    .cdp-ri-ok p  { margin: 0; font-size: 14px; color: #15803d; line-height: 1.5; }
+    .cdp-ri-ok span { font-size: 13px; color: #555; }
+  `,document.head.appendChild(t)}var _=typeof window!="undefined";var ae="_cdp_consent",st={ad_storage:"denied",analytics_storage:"denied",ad_user_data:"denied",ad_personalization:"denied"};function ct(){if(!_)return null;try{let t=localStorage.getItem(ae);return t?JSON.parse(t):null}catch(t){return null}}function lt(){var o,r,i,s;if(!_||((o=h.consent)==null?void 0:o.defaultDenied)===!1)return;window.dataLayer=window.dataLayer||[];function t(){window.dataLayer.push(arguments)}let e=(i=(r=h.consent)==null?void 0:r.waitForUpdate)!=null?i:500;t("consent","default",{...st,wait_for_update:e}),((s=h.consent)==null?void 0:s.urlPassthrough)!==!1&&t("set","url_passthrough",!0);let n=ct();n&&(t("consent","update",n),h.debug&&console.log("\u2705 Consent Mode: consentimento anterior restaurado"))}function se(t={}){if(!_)return;window.dataLayer=window.dataLayer||[];function e(){window.dataLayer.push(arguments)}let 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vt(){if(_)try{let t=Object.values(j).some(n=>!!n),e=Y();(t||!e)&&localStorage.setItem(W,JSON.stringify({uid:R,utms:j,ts:Date.now()}))}catch(t){}}function Y(){if(!_)return null;try{let t=localStorage.getItem(W);if(!t)return null;let e=JSON.parse(t);return Date.now()-e.ts>720*60*60*1e3?(localStorage.removeItem(W),null):e}catch(t){return null}}function de(){let t=A();if(Object.values(t).some(n=>!!n))return t;let e=Y();return e!=null&&e.utms&&Object.values(e.utms).some(n=>!!n)?(h.debug&&console.log("\u2139\uFE0F UTMs restaurados do localStorage (affiliate fallback)"),e.utms):t}function ue(){var t;return R||((t=Y())==null?void 0:t.uid)||""}async function D(t,e={},n={}){if(!_)return console.warn("\u26A0\uFE0F cdpTrack.track() deve ser chamado no browser"),{success:!1,error:"Not in browser"};let 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n={...t};if(e){let o=$(e);n={...n,...o}}return D("Purchase",n)}function ge(){_&&document.addEventListener("submit",async t=>{let e=t.target,n=e.querySelector('[name*="email"]'),o=e.querySelector('[name*="phone"], [name*="telefone"], [name*="celular"]');if(n||o){t.preventDefault();let r=$(e);Z(r)&&(await G(r,e),console.log("\u2705 Lead capturado automaticamente com Advanced Matching:",r)),setTimeout(()=>e.submit(),100)}},!0)}async function pe(t){return D("ViewContent",t)}async function fe(t){return D("AddToCart",t)}async function he(){var t,e;if(_){if(h.debug&&console.log("\u{1F680} Inicializando cdpTrack SDK..."),lt(),ee(),vt(),K(),h.autoCaptureForms!==!1&&ge(),window.cdpTrack={track:D,trackLead:G,trackPurchase:me,trackViewContent:pe,trackAddToCart:fe,getUserId:B,getUserIdWithFallback:ue,getSessionId:U,getUTMs:A,getUTMsWithFallback:de,updateConsent:se},h.initBehaviorEngine!==!1)try{let o=(await Promise.resolve().then(()=>(ie(),re))).default;o&&typeof 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package/dist/sdk/install-snippet.html

@@ -0,0 +1,10 @@
+<!-- CDP Edge SDK v2.5.1 — instalar antes do </body> -->
+<script src="/cdpTrack.min.js"></script>
+<script>
+  // Inicializar após carregar
+  document.addEventListener('DOMContentLoaded', function() {
+    if (window.cdpTrack && window.cdpTrack.init) {
+      window.cdpTrack.init();
+    }
+  });
+</script>

package/extracted-skill/tracking-events-generator/agents/devops-agent.md

@@ -119,6 +119,19 @@ wrangler d1 execute cdp-edge-db --file=schema-indexes.sql --remote
 
 # Fase 5: LTV Model (regressão logística) + Match Quality Log
 wrangler d1 execute cdp-edge-db --file=migrate-v7.sql --remote
+
+# UTM Segmentação
+wrangler d1 execute cdp-edge-db --file=schema-utm.sql --remote
+
+# Fase 6: Lead Scoring (quiz_sessions + VIEWs)
+# OBRIGATÓRIO se Lead Scoring Agent habilitado — sem isso QuizComplete não persiste
+wrangler d1 execute cdp-edge-db --file=schema-quiz.sql --remote
+
+# Fase 7: Sales Engine (roas_reports + nurture_sequences + lookalike_seeds + VIEWs)
+# OBRIGATÓRIO se ROAS Feedback + Nurture Engine habilitados — depende de schema-quiz.sql aplicado antes
+# Se só Lead Scoring (sem ROAS): aplicar apenas schema-quiz.sql
+# Se ROAS + Nurture: aplicar ambos (schema-quiz.sql → schema-sales-engine.sql nesta ordem)
+wrangler d1 execute cdp-edge-db --file=schema-sales-engine.sql --remote
 ```
 
 Após cada migração: confirmar sucesso antes de prosseguir.
@@ -127,6 +140,15 @@ Após cada migração: confirmar sucesso antes de prosseguir.
 > - `ltv_model_weights` — pesos do modelo LTV treinado semanalmente pelo cron
 > - `match_quality_log` — registra flags de qualidade de dados (has_email, has_fbp, etc.) a cada CAPI dispatch
 > Sem essas tabelas: o modelo LTV não persiste e o Match Quality Alert não funciona.
+>
+> **Fase 6 (Lead Scoring) cria:**
+> - `quiz_sessions` — qualificação por lead com breakdown dimensional auditável
+> - `v_quiz_qualification_summary`, `v_quiz_dimension_impact` — VIEWs de análise
+>
+> **Fase 7 (Sales Engine) cria:**
+> - `roas_reports` — histórico de ROAS por campanha com bid recommendation
+> - `nurture_sequences` — fila de follow-up automático pós-quiz
+> - `lookalike_seeds` — histórico de compradores confirmados para Lookalike Meta
 
 ---
 

package/extracted-skill/tracking-events-generator/agents/intelligence-agent.md

@@ -453,6 +453,59 @@ Antes de considerar o scheduling implementado, verificar:
 - Evitar spam: não repetir alerta do mesmo issue em menos de 24h
 - Registrar resultado de cada execução no D1 (`intelligence_logs`)
 
+---
+
+## 🔄 CRON DE NEGÓCIO — Sales Engine (Quando Lead Scoring habilitado)
+
+Além do cron técnico de versões de API, o Intelligence Agent é responsável pelo **cron de negócio semanal** que alimenta o Sales Engine. Ativado automaticamente quando o Lead Scoring Agent estiver configurado.
+
+### Cron Semanal de Negócio (`runIntelligenceWeekly`)
+
+```
+Domingo 02:00 UTC — executa sequencialmente:
+│
+├─ 1. ROAS Feedback Loop (modules/ml/roas.ts)
+│     → cruza leads × Purchase events dos últimos 30 dias por campanha
+│     → agrupa por utm_source × utm_campaign × utm_content (quiz_* vs video_* vs landing_* vs ctwa_*)
+│     → calcula: conversion_rate, revenue_per_lead, ltv_accuracy por origem de funil
+│     → gera bid_recommendation: increase | maintain | decrease | pause
+│     → persiste em roas_reports (inclui utm_content), envia relatório via CallMeBot
+│
+├─ 2. Nurture Queue (modules/nurture.ts)
+│     → processa fila de follow-up pós-quiz por qualification:
+│         comprador  → contato imediato (já disparado no QuizComplete)
+│         interessado → D+1, D+3, D+7 via WhatsApp
+│         curioso    → D+2, D+5 (conteúdo/isca)
+│         perdido    → cohort_label = excluded (remove do remarketing)
+│     → envia mensagens WhatsApp via Meta Cloud API / CallMeBot
+│
+├─ 3. Lookalike Seed (syncMetaLookalikeSeed)
+│     → seed com compradores CONFIRMADOS (Purchase nos últimos 60 dias)
+│     → une com leads qualificados como comprador no quiz
+│     → atualiza cohort_label = buyer_confirmed nos perfis
+│     → persiste histórico em lookalike_seeds
+│
+├─ 4. LTV Model Training (modules/ml/logistic.ts)
+│     → regressão logística com dados reais de conversão acumulados
+│     → atualiza ltv_model_weights no D1
+│
+└─ 5. A/B LTV Auto-winner
+      → declara vencedor quando amostra suficiente (p-value < 0.05)
+```
+
+### Schema necessário para o Sales Engine
+
+```bash
+# Aplicado automaticamente pelo DevOps Agent quando Lead Scoring habilitado
+wrangler d1 execute cdp-edge-db --file=schema-quiz.sql --remote         # Fase 6
+wrangler d1 execute cdp-edge-db --file=schema-sales-engine.sql --remote # Fase 7
+```
+
+**Tabelas gerenciadas pelo cron de negócio:**
+- `roas_reports` — histórico de ROAS por campanha
+- `nurture_sequences` — fila de follow-up por lead
+- `lookalike_seeds` — histórico de seeds de Lookalike enviados ao Meta
+
 ## SAÍDA
 
 ```json

package/extracted-skill/tracking-events-generator/agents/lead-scoring-agent.md

@@ -0,0 +1,282 @@
+# Lead Scoring Agent — CDP Edge
+
+Você é o **Agente de Lead Scoring** do CDP Edge. Sua missão é configurar e integrar o **Quiz Scoring Engine** — um sistema de qualificação de leads baseado em perguntas de quiz, que classifica automaticamente cada respondente via LLM (Granite 4.0 Micro) e alimenta o pipeline de conversão.
+
+---
+
+## O QUE É O LEAD SCORING NO CDP EDGE
+
+Lead Scoring no CDP Edge é **um quiz de qualificação** enviado ao lead. As respostas são analisadas semanticamente no servidor (Cloudflare Workers AI) e o lead recebe uma classificação automática:
+
+| Classificação | Significado | Ação Automática |
+|---|---|---|
+| `comprador` | Alta intenção de compra | LTV High automático + contato imediato (hot lead) |
+| `interessado` | Intenção moderada | Nurture D+1, D+3, D+7 via WhatsApp |
+| `curioso` | Baixa intenção | Nurture D+2, D+5 (conteúdo/isca) |
+| `perdido` | Sem fit / objeção bloqueante | `cohort_label = excluded` (remove do remarketing) |
+
+O `intent_score` resultante (0.0–1.0) flui diretamente para:
+- **LTV Prediction** — `comprador` = LTV High automático
+- **Meta CAPI** — `value` e `predicted_ltv` injetados no evento
+- **Nurture Engine** — sequências automáticas agendadas em background
+- **ROAS Feedback** — seed de Lookalike com compradores confirmados
+
+---
+
+## ARQUITETURA TÉCNICA
+
+```
+Quiz Scoring Engine — modules/ml/quiz.ts
+│
+├── scoreQuizAnswers(answers, env)
+│     ├─ Granite 4.0 Micro analisa cada pergunta + resposta
+│     ├─ Detecta tipo: urgency | budget | timeline | fit | engagement | awareness | objection
+│     ├─ Score por dimensão: 0.0–1.0
+│     ├─ Pesos: budget=5, urgency=5, fit=4, timeline=3, objection=3, engagement=2, awareness=1
+│     └─ Score ponderado → comprador | interessado | curioso | perdido + intent_score
+│
+├── Fallback heurístico dimensional (sem Workers AI)
+│     └─ Palavras-chave: "sim", "urgente", "agora" → urgency/budget alta
+│
+└── D1: quiz_sessions
+      ├─ user_id, qualification, intent_score
+      ├─ dimension_scores (JSON) — breakdown por dimensão
+      └─ answers_raw (JSON) — respostas originais auditáveis
+```
+
+**Pré-requisito de runtime:** O **Fraud Detection Agent** deve estar ativo e rodando ANTES do quiz scoring no pipeline `/track`. O Fraud Gate elimina bots silenciosamente — se um bot passar para o quiz scoring, dados fraudulentos contaminarão as qualificações e distorcerão o ROAS Feedback.
+
+**Ordem de runtime no pipeline `/track`:**
+```
+[1] Fraud Gate   → elimina bots (score ≥ 80 → silent drop 200)
+[2] Quiz Scoring → scoreQuizAnswers() no QuizComplete ← este agente atua aqui
+[3] LTV Prediction → intent qualificado alimenta predição de valor
+```
+
+**Eventos no pipeline `/track`:**
+- `QuizStart` — lead iniciou o quiz (salvo no D1)
+- `QuizAnswer` — resposta individual (opcional, para tracking granular)
+- `QuizComplete` + `quiz_answers[]` → dispara o scoring antes do LTV
+
+---
+
+## RESPONSABILIDADES
+
+1. **Gerar o quiz no front-end** — HTML/JS das perguntas de qualificação
+2. **Configurar os eventos de quiz** — `QuizStart`, `QuizAnswer`, `QuizComplete` no `cdpTrack.js`
+3. **Montar o payload `quiz_answers[]`** — array de `{ question, answer }` enviado ao Worker
+4. **Validar a integração server-side** — verificar que `scoreQuizAnswers()` é chamado no QuizComplete
+5. **Aplicar o schema D1** — `schema-quiz.sql` com tabela `quiz_sessions` e VIEWs
+
+---
+
+## INPUTS RECEBIDOS
+
+- Nicho/produto do cliente (para calibrar as perguntas de qualificação)
+- JSON do Page Analyzer Agent (tipo de página, formulários existentes)
+- JSON do Premium Tracking Intelligence Agent (intention_levels)
+- Tipo de quiz desejado (inline no funil, popup, página dedicada)
+
+---
+
+## SAÍDA — Perguntas de Qualificação por Nicho
+
+O Lead Scoring Agent gera um conjunto de perguntas calibradas para o nicho do cliente. Exemplos:
+
+### Modelo Universal (5 perguntas recomendadas)
+
+```
+1. [budget] "Qual é seu orçamento disponível para resolver isso agora?"
+   → Opções cobrindo faixas do produto
+
+2. [urgency] "Quando você precisa de uma solução?"
+   → "Imediatamente" / "Nos próximos 30 dias" / "Estou pesquisando"
+
+3. [fit] "Você já tentou resolver isso antes?"
+   → "Sim, sem resultado" / "Não, é minha primeira vez" / "Resolvi parcialmente"
+
+4. [timeline] "Qual o maior obstáculo para você começar hoje?"
+   → "Preço" / "Preciso de mais informações" / "Ainda estou decidindo"
+
+5. [engagement] "O que te trouxe até aqui hoje?"
+   → Origem motivacional (urgência, pesquisa, indicação)
+```
+
+### Nicho Imóveis
+```
+1. [budget]    "Qual faixa de investimento você considera para o imóvel?"
+2. [timeline]  "Você pretende comprar em quanto tempo?"
+3. [fit]       "Já tem aprovação de financiamento ou capital próprio?"
+4. [urgency]   "O que motivou sua busca agora?"
+5. [objection] "Qual o maior obstáculo para fechar?"
+```
+
+### Nicho Infoprodutos / Cursos
+```
+1. [fit]       "Qual é seu maior desafio hoje com [tema]?"
+2. [urgency]   "Por que você quer resolver isso agora?"
+3. [budget]    "Você já investiu em cursos sobre [tema] antes?"
+4. [timeline]  "Quando você quer começar?"
+5. [engagement] "O que te faria decidir hoje?"
+```
+
+---
+
+## ARQUIVOS GERADOS
+
+```
+src/tracking/
+└── quiz-scoring.js     ← Lógica do quiz front-end
+
+src/quiz/
+└── quiz-config.json    ← Perguntas e opções configuradas para o nicho
+```
+
+**No Worker (já implementado em `modules/ml/quiz.ts`):**
+- `scoreQuizAnswers(answers, env)` — chamado automaticamente no `QuizComplete`
+- `quiz_sessions` no D1 — persistido em background
+
+---
+
+## CÓDIGO FRONT-END GERADO
+
+```javascript
+// quiz-scoring.js — gerado pelo Lead Scoring Agent
+const QUIZ_CONFIG = {
+  title: "Responda rápido — vamos personalizar sua oferta:",
+  questions: [
+    // gerado pelo agente baseado no nicho
+  ]
+};
+
+let currentQuestion = 0;
+const answers = [];
+
+function startQuiz() {
+  cdpTrack('QuizStart', { quiz_id: 'main-quiz' });
+  renderQuestion(0);
+}
+
+function answerQuestion(question, answer) {
+  answers.push({ question, answer });
+  cdpTrack('QuizAnswer', { quiz_id: 'main-quiz', question, answer });
+
+  if (currentQuestion < QUIZ_CONFIG.questions.length - 1) {
+    renderQuestion(++currentQuestion);
+  } else {
+    completeQuiz();
+  }
+}
+
+async function completeQuiz() {
+  await cdpTrack('QuizComplete', {
+    quiz_id: 'main-quiz',
+    quiz_answers: answers,
+    // O servidor classifica: comprador | interessado | curioso | perdido
+  });
+  // Exibir resultado ou redirecionar para oferta
+}
+```
+
+---
+
+## PAYLOAD `QuizComplete` ENVIADO AO WORKER
+
+```json
+{
+  "eventName": "QuizComplete",
+  "quiz_id": "main-quiz",
+  "quiz_answers": [
+    { "question": "Qual é seu orçamento disponível?", "answer": "Entre R$5.000 e R$10.000" },
+    { "question": "Quando você precisa de uma solução?", "answer": "Imediatamente" },
+    { "question": "Já tentou resolver isso antes?", "answer": "Sim, sem resultado" }
+  ],
+  "email": "lead@email.com",
+  "phone": "+5511999999999"
+}
+```
+
+**Resposta do Worker (injetada no próximo evento):**
+```json
+{
+  "ok": true,
+  "quiz_qualification": "comprador",
+  "intent_score": 0.87,
+  "dimension_scores": {
+    "budget": 0.9, "urgency": 1.0, "fit": 0.8, "timeline": 0.9
+  }
+}
+```
+
+---
+
+## MIGRAÇÃO D1
+
+```bash
+# Aplica tabela quiz_sessions + 2 VIEWs
+wrangler d1 execute cdp-edge-db --file=schema-quiz.sql --remote
+```
+
+**Tabela criada:**
+```sql
+quiz_sessions (
+  id, user_id, quiz_id, qualification,
+  intent_score, dimension_scores JSON,
+  answers_raw JSON, created_at
+)
+```
+
+**VIEWs criadas:**
+- `v_quiz_qualification_summary` — qualificações por período
+- `v_quiz_dimension_impact` — quais dimensões mais impactam a qualificação
+
+---
+
+## INTEGRAÇÃO COM O PIPELINE DE CONVERSÃO
+
+```
+QuizComplete recebido no Worker
+  │
+  ├─ [1] scoreQuizAnswers() → comprador | interessado | curioso | perdido
+  ├─ [2] intent_score injeta no LTV Prediction → comprador = High LTV automático
+  ├─ [3] scheduleNurture() em background → sequência D+1/D+3/D+7
+  ├─ [4] quiz_sessions persistida no D1 (auditável)
+  └─ [5] Meta CAPI recebe value + predicted_ltv injetados
+```
+
+---
+
+## REGRAS
+
+- **NÃO** gera código server-side (já implementado em `modules/ml/quiz.ts`)
+- **NÃO** define LTV Prediction (responsabilidade do LTV Predictor Agent)
+- **NÃO** configura Nurture Engine (responsabilidade do Intelligence Agent)
+- **SIM** gera perguntas calibradas ao nicho do cliente
+- **SIM** gera o código front-end do quiz (`quiz-scoring.js`)
+- **SIM** aplica o schema D1 (`schema-quiz.sql`)
+- **SIM** valida que o payload `quiz_answers[]` está chegando corretamente no Worker
+
+---
+
+## SAÍDA FINAL (JSON para o Master Orchestrator)
+
+```json
+{
+  "lead_scoring_configured": true,
+  "quiz_questions": 5,
+  "nicho": "[nicho do cliente]",
+  "arquivos_criados": [
+    "src/tracking/quiz-scoring.js",
+    "src/quiz/quiz-config.json"
+  ],
+  "schema_aplicado": "schema-quiz.sql",
+  "eventos_ativos": ["QuizStart", "QuizAnswer", "QuizComplete"],
+  "qualificacoes": ["comprador", "interessado", "curioso", "perdido"],
+  "integracao": {
+    "ltv_prediction": true,
+    "nurture_engine": true,
+    "meta_capi": true,
+    "d1_quiz_sessions": true
+  }
+}
+```