calvyn-code 0.14.0

package/skills/creative/popular-web-designs/templates/cal.md

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+# Design System: Cal.com
+
+
+> **Hermes Agent — Implementation Notes**
+>
+> The original site uses proprietary fonts. For self-contained HTML output, use these CDN substitutes:
+> - **Primary:** `Inter` | **Mono:** `Roboto Mono`
+> - **Font stack (CSS):** `font-family: 'Inter', system-ui, -apple-system, 'Segoe UI', Roboto, sans-serif;`
+> - **Mono stack (CSS):** `font-family: 'Roboto Mono', ui-monospace, SFMono-Regular, Menlo, Monaco, Consolas, 'Liberation Mono', 'Courier New', monospace;`
+> ```html
+> <link href="https://fonts.googleapis.com/css2?family=Inter:wght@300;400;500;600;700&family=Roboto+Mono:wght@400;500;700&display=swap" rel="stylesheet">
+> ```
+> Use `write_file` to create HTML, serve via `generative-widgets` skill (cloudflared tunnel).
+> Verify visual accuracy with `browser_vision` after generating.
+
+## 1. Visual Theme & Atmosphere
+
+Cal.com's website is a masterclass in monochromatic restraint — a grayscale world where boldness comes not from color but from the sheer confidence of black text on white space. Inspired by Uber's minimal aesthetic, the palette is deliberately stripped of hue: near-black headings (`#242424`), mid-gray secondary text (`#898989`), and pure white surfaces. Color is treated as a foreign substance — when it appears (a rare blue link, a green trust badge), it feels like a controlled accent in an otherwise black-and-white photograph.
+
+Cal Sans, the brand's custom geometric display typeface designed by Mark Davis, is the visual centerpiece. Letters are intentionally spaced extremely close at large sizes, creating dense, architectural headlines that feel like they're carved into the page. At 64px and 48px, Cal Sans headings sit at weight 600 with a tight 1.10 line-height — confident, compressed, and immediately recognizable. For body text, the system switches to Inter, providing "rock-solid" readability that complements Cal Sans's display personality. The typography pairing creates a clear division: Cal Sans speaks, Inter explains.
+
+The elevation system is notably sophisticated for a minimal site — 11 shadow definitions create a nuanced depth hierarchy using multi-layered shadows that combine ring borders (`0px 0px 0px 1px`), soft diffused shadows, and inset highlights. This shadow-first approach to depth (rather than border-first) gives surfaces a subtle three-dimensionality that feels modern and polished. Built on Framer with a border-radius scale from 2px to 9999px (pill), Cal.com balances geometric precision with soft, rounded interactive elements.
+
+**Key Characteristics:**
+- Purely grayscale brand palette — no brand colors, boldness through monochrome
+- Cal Sans custom geometric display font with extremely tight default letter-spacing
+- Multi-layered shadow system (11 definitions) with ring borders + diffused shadows + inset highlights
+- Cal Sans for headings, Inter for body — clean typographic division
+- Wide border-radius scale from 2px to 9999px (pill) — versatile rounding
+- White canvas with near-black (#242424) text — maximum contrast, zero decoration
+- Product screenshots as primary visual content — the scheduling UI sells itself
+- Built on Framer platform
+
+## 2. Color Palette & Roles
+
+### Primary
+- **Charcoal** (`#242424`): Primary heading and button text — Cal.com's signature near-black, warmer than pure black
+- **Midnight** (`#111111`): Deepest text/overlay color — used at 50% opacity for subtle overlays
+- **White** (`#ffffff`): Primary background and surface — the dominant canvas
+
+### Secondary & Accent
+- **Link Blue** (`#0099ff`): In-text links with underline decoration — the only blue in the system, reserved strictly for hyperlinks
+- **Focus Ring** (`#3b82f6` at 50% opacity): Keyboard focus indicator — accessibility-only, invisible in normal interaction
+- **Default Link** (`#0000ee`): Browser-default link color on some elements — unmodified, signaling openness
+
+### Surface & Background
+- **Pure White** (`#ffffff`): Primary page background and card surfaces
+- **Light Gray** (approx `#f5f5f5`): Subtle section differentiation — barely visible tint
+- **Mid Gray** (`#898989`): Secondary text, descriptions, and muted labels
+
+### Neutrals & Text
+- **Charcoal** (`#242424`): Headlines, buttons, primary UI text
+- **Midnight** (`#111111`): Deep black for high-contrast links and nav text
+- **Mid Gray** (`#898989`): Descriptions, secondary labels, muted content
+- **Pure Black** (`#000000`): Certain link text elements
+- **Border Gray** (approx `rgba(34, 42, 53, 0.08–0.10)`): Shadow-based borders using ring shadows instead of CSS borders
+
+### Semantic & Accent
+- Cal.com is deliberately colorless for brand elements — "a grayscale brand to emphasise on boldness and professionalism"
+- Product UI screenshots show color (blues, greens in the scheduling interface), but the marketing site itself stays monochrome
+- The philosophy mirrors Uber's approach: let the content carry color, the frame stays neutral
+
+### Gradient System
+- No gradients on the marketing site — the design is fully flat and monochrome
+- Depth is achieved entirely through shadows, not color transitions
+
+## 3. Typography Rules
+
+### Font Family
+- **Display**: `Cal Sans` — custom geometric sans-serif by Mark Davis. Open-source, available on Google Fonts and GitHub. Extremely tight default letter-spacing designed for large headlines. Has 6 character variants (Cc, j, t, u, 0, 1)
+- **Body**: `Inter` — "rock-solid" standard body font. Fallback: `Inter Placeholder`
+- **UI Light**: `Cal Sans UI Variable Light` — light-weight variant (300) for softer UI text with -0.2px letter-spacing
+- **UI Medium**: `Cal Sans UI Medium` — medium-weight variant (500) for emphasized captions
+- **Mono**: `Roboto Mono` — for code blocks and technical content
+- **Tertiary**: `Matter Regular` / `Matter SemiBold` / `Matter Medium` — additional body fonts for specific contexts
+
+### Hierarchy
+
+| Role | Font | Size | Weight | Line Height | Letter Spacing | Notes |
+|------|------|------|--------|-------------|----------------|-------|
+| Display Hero | Cal Sans | 64px | 600 | 1.10 | 0px | Maximum impact, tight default spacing |
+| Section Heading | Cal Sans | 48px | 600 | 1.10 | 0px | Large section titles |
+| Feature Heading | Cal Sans | 24px | 600 | 1.30 | 0px | Feature block headlines |
+| Sub-heading | Cal Sans | 20px | 600 | 1.20 | +0.2px | Positive spacing for readability at smaller size |
+| Sub-heading Alt | Cal Sans | 20px | 600 | 1.50 | 0px | Relaxed line-height variant |
+| Card Title | Cal Sans | 16px | 600 | 1.10 | 0px | Smallest Cal Sans usage |
+| Caption Label | Cal Sans | 12px | 600 | 1.50 | 0px | Small labels in Cal Sans |
+| Body Light | Cal Sans UI Light | 18px | 300 | 1.30 | -0.2px | Light-weight body intro text |
+| Body Light Standard | Cal Sans UI Light | 16px | 300 | 1.50 | -0.2px | Light-weight body text |
+| Caption Light | Cal Sans UI Light | 14px | 300 | 1.40–1.50 | -0.2 to -0.28px | Light captions and descriptions |
+| UI Label | Inter | 16px | 600 | 1.00 | 0px | UI buttons and nav labels |
+| Caption Inter | Inter | 14px | 500 | 1.14 | 0px | Small UI text |
+| Micro | Inter | 12px | 500 | 1.00 | 0px | Smallest Inter text |
+| Code | Roboto Mono | 14px | 600 | 1.00 | 0px | Code snippets, technical text |
+| Body Matter | Matter Regular | 14px | 400 | 1.14 | 0px | Alternate body text (product UI) |
+
+### Principles
+- **Cal Sans at large, Inter at small**: Cal Sans is exclusively for headings and display — never for body text. The system enforces this division strictly
+- **Tight by default, space when small**: Cal Sans letters are "intentionally spaced to be extremely close" at large sizes. At 20px and below, positive letter-spacing (+0.2px) must be applied to prevent cramming
+- **Weight 300 body variant**: Cal Sans UI Variable Light at 300 weight creates an elegant, airy body text that contrasts with the dense 600-weight headlines
+- **Weight 600 dominance**: Nearly all Cal Sans usage is at weight 600 (semi-bold) — the font was designed to perform at this weight
+- **Negative tracking on light text**: Cal Sans UI Light uses -0.2px to -0.28px letter-spacing, subtly tightening the already-compact letterforms
+
+## 4. Component Stylings
+
+### Buttons
+- **Dark Primary**: `#242424` (or `#1e1f23`) background, white text, 6–8px radius. Hover: opacity reduction to 0.7. The signature CTA — maximally dark on white
+- **White/Ghost**: White background with shadow-ring border, dark text. Uses the multi-layered shadow system for subtle elevation
+- **Pill**: 9999px radius for rounded pill-shaped actions and badges
+- **Compact**: 4px padding, small text — utility actions within product UI
+- **Inset highlight**: Some buttons feature `rgba(255, 255, 255, 0.15) 0px 2px 0px inset` — a subtle inner-top highlight creating a 3D pressed effect
+
+### Cards & Containers
+- **Shadow Card**: White background, multi-layered shadow — `rgba(19, 19, 22, 0.7) 0px 1px 5px -4px, rgba(34, 42, 53, 0.08) 0px 0px 0px 1px, rgba(34, 42, 53, 0.05) 0px 4px 8px 0px`. The ring shadow (0px 0px 0px 1px) acts as a shadow-border
+- **Product UI Cards**: Screenshots of the scheduling interface displayed in card containers with shadow elevation
+- **Radius**: 8px for standard cards, 12px for larger containers, 16px for prominent sections
+- **Hover**: Likely subtle shadow deepening or scale transform
+
+### Inputs & Forms
+- **Select dropdown**: White background, `#000000` text, 1px solid `rgb(118, 118, 118)` border
+- **Focus**: Uses Framer's focus outline system (`--framer-focus-outline`)
+- **Text input**: 8px radius, standard border treatment
+- **Minimal form presence**: The marketing site prioritizes CTA buttons over complex forms
+
+### Navigation
+- **Top nav**: White/transparent background, Cal Sans links at near-black
+- **Nav text**: `#111111` (Midnight) for primary links, `#000000` for emphasis
+- **CTA button**: Dark Primary in the nav — high contrast call-to-action
+- **Mobile**: Collapses to hamburger with simplified navigation
+- **Sticky**: Fixed on scroll
+
+### Image Treatment
+- **Product screenshots**: Large scheduling UI screenshots — the product is the primary visual
+- **Trust logos**: Grayscale company logos in a horizontal trust bar
+- **Aspect ratios**: Wide landscape for product UI screenshots
+- **No decorative imagery**: No illustrations, photos, or abstract graphics — pure product + typography
+
+## 5. Layout Principles
+
+### Spacing System
+- **Base unit**: 8px
+- **Scale**: 1px, 2px, 3px, 4px, 6px, 8px, 12px, 16px, 20px, 24px, 28px, 80px, 96px
+- **Section padding**: 80px–96px vertical between major sections (generous)
+- **Card padding**: 12px–24px internal
+- **Component gaps**: 4px–8px between related elements
+- **Notable jump**: From 28px to 80px — a deliberate gap emphasizing the section-level spacing tier
+
+### Grid & Container
+- **Max width**: ~1200px content container, centered
+- **Column patterns**: Full-width hero, centered text blocks, 2-3 column feature grids
+- **Feature showcase**: Product screenshots flanked by description text
+- **Breakpoints**: 98px, 640px, 768px, 810px, 1024px, 1199px — Framer-generated
+
+### Whitespace Philosophy
+- **Lavish section spacing**: 80px–96px between sections creates a breathable, premium feel
+- **Product-first content**: Screenshots dominate the visual space — minimal surrounding decoration
+- **Centered headlines**: Cal Sans headings centered with generous margins above and below
+
+### Border Radius Scale
+- **2px**: Subtle rounding on inline elements
+- **4px**: Small UI components
+- **6px–7px**: Buttons, small cards, images
+- **8px**: Standard interactive elements — buttons, inputs, images
+- **12px**: Medium containers — links, larger cards, images
+- **16px**: Large section containers
+- **29px**: Special rounded elements
+- **100px**: Large rounding — nearly circular on small elements
+- **1000px**: Very large rounding
+- **9999px**: Full pill shape — badges, links
+
+## 6. Depth & Elevation
+
+| Level | Treatment | Use |
+|-------|-----------|-----|
+| Level 0 (Flat) | No shadow | Page canvas, basic text containers |
+| Level 1 (Inset) | `rgba(0,0,0,0.16) 0px 1px 1.9px 0px inset` | Pressed/recessed elements, input wells |
+| Level 2 (Ring + Soft) | `rgba(19,19,22,0.7) 0px 1px 5px -4px, rgba(34,42,53,0.08) 0px 0px 0px 1px, rgba(34,42,53,0.05) 0px 4px 8px` | Cards, containers — the workhorse shadow |
+| Level 3 (Ring + Soft Alt) | `rgba(36,36,36,0.7) 0px 1px 5px -4px, rgba(36,36,36,0.05) 0px 4px 8px` | Alt card elevation without ring border |
+| Level 4 (Inset Highlight) | `rgba(255,255,255,0.15) 0px 2px 0px inset` or `rgb(255,255,255) 0px 2px 0px inset` | Button inner highlight — 3D pressed effect |
+| Level 5 (Soft Only) | `rgba(34,42,53,0.05) 0px 4px 8px` | Subtle ambient shadow |
+
+### Shadow Philosophy
+Cal.com's shadow system is the most sophisticated element of the design — 11 shadow definitions using a multi-layered compositing technique:
+- **Ring borders**: `0px 0px 0px 1px` shadows act as borders, avoiding CSS `border` entirely. This creates hairline containment without affecting layout
+- **Diffused soft shadows**: `0px 4px 8px` at 5% opacity add gentle ambient depth
+- **Sharp contact shadows**: `0px 1px 5px -4px` at 70% opacity create tight bottom-edge shadows for grounding
+- **Inset highlights**: White inset shadows at the top of buttons create a subtle 3D bevel
+- Shadows are composed in comma-separated stacks — each surface gets 2-3 layered shadow definitions working together
+
+### Decorative Depth
+- No gradients or glow effects
+- All depth comes from the sophisticated shadow compositing system
+- The overall effect is subtle but precise — surfaces feel like physical cards sitting on a table
+
+## 7. Do's and Don'ts
+
+### Do
+- Use Cal Sans exclusively for headings (24px+) and never for body text — it's a display font with tight default spacing
+- Apply positive letter-spacing (+0.2px) when using Cal Sans below 24px — the font cramps at small sizes without it
+- Maintain the grayscale palette — boldness comes from contrast, not color
+- Use the multi-layered shadow system for card elevation — ring shadow + diffused shadow + contact shadow
+- Keep backgrounds pure white — the monochrome philosophy requires a clean canvas
+- Use Inter for all body text at weight 300–600 — it's the reliable counterpart to Cal Sans's display personality
+- Let product screenshots be the visual content — no illustrations, no decorative graphics
+- Apply generous section spacing (80px–96px) — the breathing room is essential to the premium feel
+
+### Don't
+- Use Cal Sans for body text or text below 16px — it wasn't designed for extended reading
+- Add brand colors — Cal.com is intentionally grayscale, color is reserved for links and UI states only
+- Use CSS borders when shadows can achieve the same containment — the ring-shadow technique is the system's approach
+- Apply negative letter-spacing to Cal Sans at small sizes — it needs positive spacing (+0.2px) below 24px
+- Create heavy, dark shadows — Cal.com's shadows are subtle (5% opacity diffused) with sharp contact edges
+- Use illustrations, abstract graphics, or decorative elements — the visual language is typography + product UI only
+- Mix Cal Sans weights — the font is designed for weight 600, other weights break the intended character
+- Reduce section spacing below 48px — the generous whitespace is core to the premium monochrome aesthetic
+
+## 8. Responsive Behavior
+
+### Breakpoints
+| Name | Width | Key Changes |
+|------|-------|-------------|
+| Mobile | <640px | Single column, hero text ~36px, stacked features, hamburger nav |
+| Tablet Small | 640px–768px | 2-column begins for some elements |
+| Tablet | 768px–810px | Layout adjustments, fuller grid |
+| Tablet Large | 810px–1024px | Multi-column feature grids |
+| Desktop | 1024px–1199px | Full layout, expanded navigation |
+| Large Desktop | >1199px | Max-width container, centered content |
+
+### Touch Targets
+- Buttons: 8px radius with comfortable padding (10px+ vertical)
+- Nav links: Dark text with adequate spacing
+- Mobile CTAs: Full-width dark buttons for easy thumb access
+- Pill badges: 9999px radius creates large, tappable targets
+
+### Collapsing Strategy
+- **Navigation**: Full horizontal nav → hamburger on mobile
+- **Hero**: 64px Cal Sans display → ~36px on mobile
+- **Feature grids**: Multi-column → 2-column → single stacked column
+- **Product screenshots**: Scale within containers, maintaining aspect ratios
+- **Section spacing**: Reduces from 80px–96px to ~48px on mobile
+
+### Image Behavior
+- Product screenshots scale responsively
+- Trust logos reflow to multi-row grid on mobile
+- No art direction changes — same compositions at all sizes
+- Images use 7px–12px border-radius for consistent rounded corners
+
+## 9. Agent Prompt Guide
+
+### Quick Color Reference
+- Primary Text: Charcoal (`#242424`)
+- Deep Text: Midnight (`#111111`)
+- Secondary Text: Mid Gray (`#898989`)
+- Background: Pure White (`#ffffff`)
+- Link: Link Blue (`#0099ff`)
+- CTA Button: Charcoal (`#242424`) bg, white text
+- Shadow Border: `rgba(34, 42, 53, 0.08)` ring
+
+### Example Component Prompts
+- "Create a hero section with white background, 64px Cal Sans heading at weight 600, line-height 1.10, #242424 text, centered layout with a dark CTA button (#242424, 8px radius, white text)"
+- "Design a scheduling card with white background, multi-layered shadow (0px 1px 5px -4px rgba(19,19,22,0.7), 0px 0px 0px 1px rgba(34,42,53,0.08), 0px 4px 8px rgba(34,42,53,0.05)), 12px radius"
+- "Build a navigation bar with white background, Inter links at 14px weight 500 in #111111, a dark CTA button (#242424), sticky positioning"
+- "Create a trust bar with grayscale company logos, horizontally centered, 16px gap between logos, on white background"
+- "Design a feature section with 48px Cal Sans heading (weight 600, #242424), 16px Inter body text (weight 300, #898989, line-height 1.50), and a product screenshot with 12px radius and the card shadow"
+
+### Iteration Guide
+When refining existing screens generated with this design system:
+1. Verify headings use Cal Sans at weight 600, body uses Inter — never mix them
+2. Check that the palette is purely grayscale — if you see brand colors, remove them
+3. Ensure card elevation uses the multi-layered shadow stack, not CSS borders
+4. Confirm section spacing is generous (80px+) — if sections feel cramped, add more space
+5. The overall tone should feel like a clean, professional scheduling tool — monochrome confidence without any decorative flourishes

package/skills/creative/popular-web-designs/templates/claude.md

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+# Design System: Claude (Anthropic)
+
+
+> **Hermes Agent — Implementation Notes**
+>
+> The original site uses proprietary fonts. For self-contained HTML output, use these CDN substitutes:
+> - **Primary:** `Inter` | **Mono:** `JetBrains Mono`
+> - **Font stack (CSS):** `font-family: 'Inter', system-ui, -apple-system, 'Segoe UI', Roboto, sans-serif;`
+> - **Mono stack (CSS):** `font-family: 'JetBrains Mono', ui-monospace, SFMono-Regular, Menlo, Monaco, Consolas, 'Liberation Mono', 'Courier New', monospace;`
+> ```html
+> <link href="https://fonts.googleapis.com/css2?family=Inter:wght@300;400;500;600&family=JetBrains+Mono:wght@400;500&display=swap" rel="stylesheet">
+> ```
+> Use `write_file` to create HTML, serve via `generative-widgets` skill (cloudflared tunnel).
+> Verify visual accuracy with `browser_vision` after generating.
+
+## 1. Visual Theme & Atmosphere
+
+Claude's interface is a literary salon reimagined as a product page — warm, unhurried, and quietly intellectual. The entire experience is built on a parchment-toned canvas (`#f5f4ed`) that deliberately evokes the feeling of high-quality paper rather than a digital surface. Where most AI product pages lean into cold, futuristic aesthetics, Claude's design radiates human warmth, as if the AI itself has good taste in interior design.
+
+The signature move is the custom Anthropic Serif typeface — a medium-weight serif with generous proportions that gives every headline the gravitas of a book title. Combined with organic, hand-drawn-feeling illustrations in terracotta (`#c96442`), black, and muted green, the visual language says "thoughtful companion" rather than "powerful tool." The serif headlines breathe at tight-but-comfortable line-heights (1.10–1.30), creating a cadence that feels more like reading an essay than scanning a product page.
+
+What makes Claude's design truly distinctive is its warm neutral palette. Every gray has a yellow-brown undertone (`#5e5d59`, `#87867f`, `#4d4c48`) — there are no cool blue-grays anywhere. Borders are cream-tinted (`#f0eee6`, `#e8e6dc`), shadows use warm transparent blacks, and even the darkest surfaces (`#141413`, `#30302e`) carry a barely perceptible olive warmth. This chromatic consistency creates a space that feels lived-in and trustworthy.
+
+**Key Characteristics:**
+- Warm parchment canvas (`#f5f4ed`) evoking premium paper, not screens
+- Custom Anthropic type family: Serif for headlines, Sans for UI, Mono for code
+- Terracotta brand accent (`#c96442`) — warm, earthy, deliberately un-tech
+- Exclusively warm-toned neutrals — every gray has a yellow-brown undertone
+- Organic, editorial illustrations replacing typical tech iconography
+- Ring-based shadow system (`0px 0px 0px 1px`) creating border-like depth without visible borders
+- Magazine-like pacing with generous section spacing and serif-driven hierarchy
+
+## 2. Color Palette & Roles
+
+### Primary
+- **Anthropic Near Black** (`#141413`): The primary text color and dark-theme surface — not pure black but a warm, almost olive-tinted dark that's gentler on the eyes. The warmest "black" in any major tech brand.
+- **Terracotta Brand** (`#c96442`): The core brand color — a burnt orange-brown used for primary CTA buttons, brand moments, and the signature accent. Deliberately earthy and un-tech.
+- **Coral Accent** (`#d97757`): A lighter, warmer variant of the brand color used for text accents, links on dark surfaces, and secondary emphasis.
+
+### Secondary & Accent
+- **Error Crimson** (`#b53333`): A deep, warm red for error states — serious without being alarming.
+- **Focus Blue** (`#3898ec`): Standard blue for input focus rings — the only cool color in the entire system, used purely for accessibility.
+
+### Surface & Background
+- **Parchment** (`#f5f4ed`): The primary page background — a warm cream with a yellow-green tint that feels like aged paper. The emotional foundation of the entire design.
+- **Ivory** (`#faf9f5`): The lightest surface — used for cards and elevated containers on the Parchment background. Barely distinguishable but creates subtle layering.
+- **Pure White** (`#ffffff`): Reserved for specific button surfaces and maximum-contrast elements.
+- **Warm Sand** (`#e8e6dc`): Button backgrounds and prominent interactive surfaces — a noticeably warm light gray.
+- **Dark Surface** (`#30302e`): Dark-theme containers, nav borders, and elevated dark elements — warm charcoal.
+- **Deep Dark** (`#141413`): Dark-theme page background and primary dark surface.
+
+### Neutrals & Text
+- **Charcoal Warm** (`#4d4c48`): Button text on light warm surfaces — the go-to dark-on-light text.
+- **Olive Gray** (`#5e5d59`): Secondary body text — a distinctly warm medium-dark gray.
+- **Stone Gray** (`#87867f`): Tertiary text, footnotes, and de-emphasized metadata.
+- **Dark Warm** (`#3d3d3a`): Dark text links and emphasized secondary text.
+- **Warm Silver** (`#b0aea5`): Text on dark surfaces — a warm, parchment-tinted light gray.
+
+### Semantic & Accent
+- **Border Cream** (`#f0eee6`): Standard light-theme border — barely visible warm cream, creating the gentlest possible containment.
+- **Border Warm** (`#e8e6dc`): Prominent borders, section dividers, and emphasized containment on light surfaces.
+- **Border Dark** (`#30302e`): Standard border on dark surfaces — maintains the warm tone.
+- **Ring Warm** (`#d1cfc5`): Shadow ring color for button hover/focus states.
+- **Ring Subtle** (`#dedc01`): Secondary ring variant for lighter interactive surfaces.
+- **Ring Deep** (`#c2c0b6`): Deeper ring for active/pressed states.
+
+### Gradient System
+- Claude's design is **gradient-free** in the traditional sense. Depth and visual richness come from the interplay of warm surface tones, organic illustrations, and light/dark section alternation. The warm palette itself creates a "gradient" effect as the eye moves through cream → sand → stone → charcoal → black sections.
+
+## 3. Typography Rules
+
+### Font Family
+- **Headline**: `Anthropic Serif`, with fallback: `Georgia`
+- **Body / UI**: `Anthropic Sans`, with fallback: `Arial`
+- **Code**: `Anthropic Mono`, with fallback: `Arial`
+
+*Note: These are custom typefaces. For external implementations, Georgia serves as the serif substitute and system-ui/Inter as the sans substitute.*
+
+### Hierarchy
+
+| Role | Font | Size | Weight | Line Height | Letter Spacing | Notes |
+|------|------|------|--------|-------------|----------------|-------|
+| Display / Hero | Anthropic Serif | 64px (4rem) | 500 | 1.10 (tight) | normal | Maximum impact, book-title presence |
+| Section Heading | Anthropic Serif | 52px (3.25rem) | 500 | 1.20 (tight) | normal | Feature section anchors |
+| Sub-heading Large | Anthropic Serif | 36–36.8px (~2.3rem) | 500 | 1.30 | normal | Secondary section markers |
+| Sub-heading | Anthropic Serif | 32px (2rem) | 500 | 1.10 (tight) | normal | Card titles, feature names |
+| Sub-heading Small | Anthropic Serif | 25–25.6px (~1.6rem) | 500 | 1.20 | normal | Smaller section titles |
+| Feature Title | Anthropic Serif | 20.8px (1.3rem) | 500 | 1.20 | normal | Small feature headings |
+| Body Serif | Anthropic Serif | 17px (1.06rem) | 400 | 1.60 (relaxed) | normal | Serif body text (editorial passages) |
+| Body Large | Anthropic Sans | 20px (1.25rem) | 400 | 1.60 (relaxed) | normal | Intro paragraphs |
+| Body / Nav | Anthropic Sans | 17px (1.06rem) | 400–500 | 1.00–1.60 | normal | Navigation links, UI text |
+| Body Standard | Anthropic Sans | 16px (1rem) | 400–500 | 1.25–1.60 | normal | Standard body, button text |
+| Body Small | Anthropic Sans | 15px (0.94rem) | 400–500 | 1.00–1.60 | normal | Compact body text |
+| Caption | Anthropic Sans | 14px (0.88rem) | 400 | 1.43 | normal | Metadata, descriptions |
+| Label | Anthropic Sans | 12px (0.75rem) | 400–500 | 1.25–1.60 | 0.12px | Badges, small labels |
+| Overline | Anthropic Sans | 10px (0.63rem) | 400 | 1.60 | 0.5px | Uppercase overline labels |
+| Micro | Anthropic Sans | 9.6px (0.6rem) | 400 | 1.60 | 0.096px | Smallest text |
+| Code | Anthropic Mono | 15px (0.94rem) | 400 | 1.60 | -0.32px | Inline code, terminal |
+
+### Principles
+- **Serif for authority, sans for utility**: Anthropic Serif carries all headline content with medium weight (500), giving every heading the gravitas of a published title. Anthropic Sans handles all functional UI text — buttons, labels, navigation — with quiet efficiency.
+- **Single weight for serifs**: All Anthropic Serif headings use weight 500 — no bold, no light. This creates a consistent "voice" across all headline sizes, as if the same author wrote every heading.
+- **Relaxed body line-height**: Most body text uses 1.60 line-height — significantly more generous than typical tech sites (1.4–1.5). This creates a reading experience closer to a book than a dashboard.
+- **Tight-but-not-compressed headings**: Line-heights of 1.10–1.30 for headings are tight but never claustrophobic. The serif letterforms need breathing room that sans-serif fonts don't.
+- **Micro letter-spacing on labels**: Small sans text (12px and below) uses deliberate letter-spacing (0.12px–0.5px) to maintain readability at tiny sizes.
+
+## 4. Component Stylings
+
+### Buttons
+
+**Warm Sand (Secondary)**
+- Background: Warm Sand (`#e8e6dc`)
+- Text: Charcoal Warm (`#4d4c48`)
+- Padding: 0px 12px 0px 8px (asymmetric — icon-first layout)
+- Radius: comfortably rounded (8px)
+- Shadow: ring-based (`#e8e6dc 0px 0px 0px 0px, #d1cfc5 0px 0px 0px 1px`)
+- The workhorse button — warm, unassuming, clearly interactive
+
+**White Surface**
+- Background: Pure White (`#ffffff`)
+- Text: Anthropic Near Black (`#141413`)
+- Padding: 8px 16px 8px 12px
+- Radius: generously rounded (12px)
+- Hover: shifts to secondary background color
+- Clean, elevated button for light surfaces
+
+**Dark Charcoal**
+- Background: Dark Surface (`#30302e`)
+- Text: Ivory (`#faf9f5`)
+- Padding: 0px 12px 0px 8px
+- Radius: comfortably rounded (8px)
+- Shadow: ring-based (`#30302e 0px 0px 0px 0px, ring 0px 0px 0px 1px`)
+- The inverted variant for dark-on-light emphasis
+
+**Brand Terracotta**
+- Background: Terracotta Brand (`#c96442`)
+- Text: Ivory (`#faf9f5`)
+- Radius: 8–12px
+- Shadow: ring-based (`#c96442 0px 0px 0px 0px, #c96442 0px 0px 0px 1px`)
+- The primary CTA — the only button with chromatic color
+
+**Dark Primary**
+- Background: Anthropic Near Black (`#141413`)
+- Text: Warm Silver (`#b0aea5`)
+- Padding: 9.6px 16.8px
+- Radius: generously rounded (12px)
+- Border: thin solid Dark Surface (`1px solid #30302e`)
+- Used on dark theme surfaces
+
+### Cards & Containers
+- Background: Ivory (`#faf9f5`) or Pure White (`#ffffff`) on light surfaces; Dark Surface (`#30302e`) on dark
+- Border: thin solid Border Cream (`1px solid #f0eee6`) on light; `1px solid #30302e` on dark
+- Radius: comfortably rounded (8px) for standard cards; generously rounded (16px) for featured; very rounded (32px) for hero containers and embedded media
+- Shadow: whisper-soft (`rgba(0,0,0,0.05) 0px 4px 24px`) for elevated content
+- Ring shadow: `0px 0px 0px 1px` patterns for interactive card states
+- Section borders: `1px 0px 0px` (top-only) for list item separators
+
+### Inputs & Forms
+- Text: Anthropic Near Black (`#141413`)
+- Padding: 1.6px 12px (very compact vertical)
+- Border: standard warm borders
+- Focus: ring with Focus Blue (`#3898ec`) border-color — the only cool color moment
+- Radius: generously rounded (12px)
+
+### Navigation
+- Sticky top nav with warm background
+- Logo: Claude wordmark in Anthropic Near Black
+- Links: mix of Near Black (`#141413`), Olive Gray (`#5e5d59`), and Dark Warm (`#3d3d3a`)
+- Nav border: `1px solid #30302e` (dark) or `1px solid #f0eee6` (light)
+- CTA: Terracotta Brand button or White Surface button
+- Hover: text shifts to foreground-primary, no decoration
+
+### Image Treatment
+- Product screenshots showing the Claude chat interface
+- Generous border-radius on media (16–32px)
+- Embedded video players with rounded corners
+- Dark UI screenshots provide contrast against warm light canvas
+- Organic, hand-drawn illustrations for conceptual sections
+
+### Distinctive Components
+
+**Model Comparison Cards**
+- Opus 4.5, Sonnet 4.5, Haiku 4.5 presented in a clean card grid
+- Each model gets a bordered card with name, description, and capability badges
+- Border Warm (`#e8e6dc`) separation between items
+
+**Organic Illustrations**
+- Hand-drawn-feeling vector illustrations in terracotta, black, and muted green
+- Abstract, conceptual rather than literal product diagrams
+- The primary visual personality — no other AI company uses this style
+
+**Dark/Light Section Alternation**
+- The page alternates between Parchment light and Near Black dark sections
+- Creates a reading rhythm like chapters in a book
+- Each section feels like a distinct environment
+
+## 5. Layout Principles
+
+### Spacing System
+- Base unit: 8px
+- Scale: 3px, 4px, 6px, 8px, 10px, 12px, 16px, 20px, 24px, 30px
+- Button padding: asymmetric (0px 12px 0px 8px) or balanced (8px 16px)
+- Card internal padding: approximately 24–32px
+- Section vertical spacing: generous (estimated 80–120px between major sections)
+
+### Grid & Container
+- Max container width: approximately 1200px, centered
+- Hero: centered with editorial layout
+- Feature sections: single-column or 2–3 column card grids
+- Model comparison: clean 3-column grid
+- Full-width dark sections breaking the container for emphasis
+
+### Whitespace Philosophy
+- **Editorial pacing**: Each section breathes like a magazine spread — generous top/bottom margins create natural reading pauses.
+- **Serif-driven rhythm**: The serif headings establish a literary cadence that demands more whitespace than sans-serif designs.
+- **Content island approach**: Sections alternate between light and dark environments, creating distinct "rooms" for each message.
+
+### Border Radius Scale
+- Sharp (4px): Minimal inline elements
+- Subtly rounded (6–7.5px): Small buttons, secondary interactive elements
+- Comfortably rounded (8–8.5px): Standard buttons, cards, containers
+- Generously rounded (12px): Primary buttons, input fields, nav elements
+- Very rounded (16px): Featured containers, video players, tab lists
+- Highly rounded (24px): Tag-like elements, highlighted containers
+- Maximum rounded (32px): Hero containers, embedded media, large cards
+
+## 6. Depth & Elevation
+
+| Level | Treatment | Use |
+|-------|-----------|-----|
+| Flat (Level 0) | No shadow, no border | Parchment background, inline text |
+| Contained (Level 1) | `1px solid #f0eee6` (light) or `1px solid #30302e` (dark) | Standard cards, sections |
+| Ring (Level 2) | `0px 0px 0px 1px` ring shadows using warm grays | Interactive cards, buttons, hover states |
+| Whisper (Level 3) | `rgba(0,0,0,0.05) 0px 4px 24px` | Elevated feature cards, product screenshots |
+| Inset (Level 4) | `inset 0px 0px 0px 1px` at 15% opacity | Active/pressed button states |
+
+**Shadow Philosophy**: Claude communicates depth through **warm-toned ring shadows** rather than traditional drop shadows. The signature `0px 0px 0px 1px` pattern creates a border-like halo that's softer than an actual border — it's a shadow pretending to be a border, or a border that's technically a shadow. When drop shadows do appear, they're extremely soft (0.05 opacity, 24px blur) — barely visible lifts that suggest floating rather than casting.
+
+### Decorative Depth
+- **Light/Dark alternation**: The most dramatic depth effect comes from alternating between Parchment (`#f5f4ed`) and Near Black (`#141413`) sections — entire sections shift elevation by changing the ambient light level.
+- **Warm ring halos**: Button and card interactions use ring shadows that match the warm palette — never cool-toned or generic gray.
+
+## 7. Do's and Don'ts
+
+### Do
+- Use Parchment (`#f5f4ed`) as the primary light background — the warm cream tone IS the Claude personality
+- Use Anthropic Serif at weight 500 for all headlines — the single-weight consistency is intentional
+- Use Terracotta Brand (`#c96442`) only for primary CTAs and the highest-signal brand moments
+- Keep all neutrals warm-toned — every gray should have a yellow-brown undertone
+- Use ring shadows (`0px 0px 0px 1px`) for interactive element states instead of drop shadows
+- Maintain the editorial serif/sans hierarchy — serif for content headlines, sans for UI
+- Use generous body line-height (1.60) for a literary reading experience
+- Alternate between light and dark sections to create chapter-like page rhythm
+- Apply generous border-radius (12–32px) for a soft, approachable feel
+
+### Don't
+- Don't use cool blue-grays anywhere — the palette is exclusively warm-toned
+- Don't use bold (700+) weight on Anthropic Serif — weight 500 is the ceiling for serifs
+- Don't introduce saturated colors beyond Terracotta — the palette is deliberately muted
+- Don't use sharp corners (< 6px radius) on buttons or cards — softness is core to the identity
+- Don't apply heavy drop shadows — depth comes from ring shadows and background color shifts
+- Don't use pure white (`#ffffff`) as a page background — Parchment (`#f5f4ed`) or Ivory (`#faf9f5`) are always warmer
+- Don't use geometric/tech-style illustrations — Claude's illustrations are organic and hand-drawn-feeling
+- Don't reduce body line-height below 1.40 — the generous spacing supports the editorial personality
+- Don't use monospace fonts for non-code content — Anthropic Mono is strictly for code
+- Don't mix in sans-serif for headlines — the serif/sans split is the typographic identity
+
+## 8. Responsive Behavior
+
+### Breakpoints
+| Name | Width | Key Changes |
+|------|-------|-------------|
+| Small Mobile | <479px | Minimum layout, stacked everything, compact typography |
+| Mobile | 479–640px | Single column, hamburger nav, reduced heading sizes |
+| Large Mobile | 640–767px | Slightly wider content area |
+| Tablet | 768–991px | 2-column grids begin, condensed nav |
+| Desktop | 992px+ | Full multi-column layout, expanded nav, maximum hero typography (64px) |
+
+### Touch Targets
+- Buttons use generous padding (8–16px vertical minimum)
+- Navigation links adequately spaced for thumb navigation
+- Card surfaces serve as large touch targets
+- Minimum recommended: 44x44px
+
+### Collapsing Strategy
+- **Navigation**: Full horizontal nav collapses to hamburger on mobile
+- **Feature sections**: Multi-column → stacked single column
+- **Hero text**: 64px → 36px → ~25px progressive scaling
+- **Model cards**: 3-column → stacked vertical
+- **Section padding**: Reduces proportionally but maintains editorial rhythm
+- **Illustrations**: Scale proportionally, maintain aspect ratios
+
+### Image Behavior
+- Product screenshots scale proportionally within rounded containers
+- Illustrations maintain quality at all sizes
+- Video embeds maintain 16:9 aspect ratio with rounded corners
+- No art direction changes between breakpoints
+
+## 9. Agent Prompt Guide
+
+### Quick Color Reference
+- Brand CTA: "Terracotta Brand (#c96442)"
+- Page Background: "Parchment (#f5f4ed)"
+- Card Surface: "Ivory (#faf9f5)"
+- Primary Text: "Anthropic Near Black (#141413)"
+- Secondary Text: "Olive Gray (#5e5d59)"
+- Tertiary Text: "Stone Gray (#87867f)"
+- Borders (light): "Border Cream (#f0eee6)"
+- Dark Surface: "Dark Surface (#30302e)"
+
+### Example Component Prompts
+- "Create a hero section on Parchment (#f5f4ed) with a headline at 64px Anthropic Serif weight 500, line-height 1.10. Use Anthropic Near Black (#141413) text. Add a subtitle in Olive Gray (#5e5d59) at 20px Anthropic Sans with 1.60 line-height. Place a Terracotta Brand (#c96442) CTA button with Ivory text, 12px radius."
+- "Design a feature card on Ivory (#faf9f5) with a 1px solid Border Cream (#f0eee6) border and comfortably rounded corners (8px). Title in Anthropic Serif at 25px weight 500, description in Olive Gray (#5e5d59) at 16px Anthropic Sans. Add a whisper shadow (rgba(0,0,0,0.05) 0px 4px 24px)."
+- "Build a dark section on Anthropic Near Black (#141413) with Ivory (#faf9f5) headline text in Anthropic Serif at 52px weight 500. Use Warm Silver (#b0aea5) for body text. Borders in Dark Surface (#30302e)."
+- "Create a button in Warm Sand (#e8e6dc) with Charcoal Warm (#4d4c48) text, 8px radius, and a ring shadow (0px 0px 0px 1px #d1cfc5). Padding: 0px 12px 0px 8px."
+- "Design a model comparison grid with three cards on Ivory surfaces. Each card gets a Border Warm (#e8e6dc) top border, model name in Anthropic Serif at 25px, and description in Olive Gray at 15px Anthropic Sans."
+
+### Iteration Guide
+1. Focus on ONE component at a time
+2. Reference specific color names — "use Olive Gray (#5e5d59)" not "make it gray"
+3. Always specify warm-toned variants — no cool grays
+4. Describe serif vs sans usage explicitly — "Anthropic Serif for the heading, Anthropic Sans for the label"
+5. For shadows, use "ring shadow (0px 0px 0px 1px)" or "whisper shadow" — never generic "drop shadow"
+6. Specify the warm background — "on Parchment (#f5f4ed)" or "on Near Black (#141413)"
+7. Keep illustrations organic and conceptual — describe "hand-drawn-feeling" style