bmad-odoo 1.0.0

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Files changed (282) hide show
  1. package/CHANGELOG.md +38 -0
  2. package/LICENSE +21 -0
  3. package/README.md +317 -0
  4. package/_config/agent-manifest.csv +10 -0
  5. package/_config/manifest.yaml +10 -0
  6. package/_config/workflow-manifest.csv +10 -0
  7. package/bmm/agents/analyst.md +93 -0
  8. package/bmm/agents/architect.md +72 -0
  9. package/bmm/agents/dev.md +85 -0
  10. package/bmm/agents/pm.md +61 -0
  11. package/bmm/agents/quick-flow-solo-dev.md +58 -0
  12. package/bmm/agents/sm.md +56 -0
  13. package/bmm/agents/tea.md +57 -0
  14. package/bmm/agents/tech-writer.md +56 -0
  15. package/bmm/agents/ux-designer.md +56 -0
  16. package/bmm/config.yaml +27 -0
  17. package/bmm/data/odoo-knowledge-base.md +90 -0
  18. package/bmm/teams/default-team.md +17 -0
  19. package/bmm/testarch/odoo-test-design/steps/step-01-init.md +44 -0
  20. package/bmm/testarch/odoo-test-design/steps/step-02-test-cases.md +82 -0
  21. package/bmm/testarch/odoo-test-design/steps/step-03-complete.md +69 -0
  22. package/bmm/testarch/odoo-test-design/workflow.md +30 -0
  23. package/bmm/testarch/odoo-testing-guide.md +30 -0
  24. package/bmm/workflows/1-analysis/analyze-process/process-analysis.template.md +80 -0
  25. package/bmm/workflows/1-analysis/analyze-process/steps/step-01-init.md +44 -0
  26. package/bmm/workflows/1-analysis/analyze-process/steps/step-02-current-state.md +55 -0
  27. package/bmm/workflows/1-analysis/analyze-process/steps/step-03-pain-points.md +67 -0
  28. package/bmm/workflows/1-analysis/analyze-process/steps/step-04-odoo-mapping.md +67 -0
  29. package/bmm/workflows/1-analysis/analyze-process/steps/step-05-recommendations.md +99 -0
  30. package/bmm/workflows/1-analysis/analyze-process/steps/step-06-complete.md +62 -0
  31. package/bmm/workflows/1-analysis/analyze-process/workflow.md +60 -0
  32. package/bmm/workflows/1-analysis/create-odoo-product-brief/steps/step-01-init.md +45 -0
  33. package/bmm/workflows/1-analysis/create-odoo-product-brief/steps/step-02-users-stakeholders.md +46 -0
  34. package/bmm/workflows/1-analysis/create-odoo-product-brief/steps/step-03-odoo-modules.md +59 -0
  35. package/bmm/workflows/1-analysis/create-odoo-product-brief/steps/step-04-scope-timeline.md +64 -0
  36. package/bmm/workflows/1-analysis/create-odoo-product-brief/steps/step-05-complete.md +32 -0
  37. package/bmm/workflows/1-analysis/create-odoo-product-brief/workflow.md +35 -0
  38. package/bmm/workflows/1-analysis/create-product-brief/product-brief.template.md +10 -0
  39. package/bmm/workflows/1-analysis/create-product-brief/steps/step-01-init.md +182 -0
  40. package/bmm/workflows/1-analysis/create-product-brief/steps/step-01b-continue.md +166 -0
  41. package/bmm/workflows/1-analysis/create-product-brief/steps/step-02-vision.md +204 -0
  42. package/bmm/workflows/1-analysis/create-product-brief/steps/step-03-users.md +207 -0
  43. package/bmm/workflows/1-analysis/create-product-brief/steps/step-04-metrics.md +210 -0
  44. package/bmm/workflows/1-analysis/create-product-brief/steps/step-05-scope.md +224 -0
  45. package/bmm/workflows/1-analysis/create-product-brief/steps/step-06-complete.md +199 -0
  46. package/bmm/workflows/1-analysis/create-product-brief/workflow.md +58 -0
  47. package/bmm/workflows/1-analysis/gap-analysis/steps/step-01-init.md +45 -0
  48. package/bmm/workflows/1-analysis/gap-analysis/steps/step-02-odoo-capabilities.md +36 -0
  49. package/bmm/workflows/1-analysis/gap-analysis/steps/step-03-gap-matrix.md +51 -0
  50. package/bmm/workflows/1-analysis/gap-analysis/workflow.md +45 -0
  51. package/bmm/workflows/1-analysis/research/domain-steps/step-01-init.md +137 -0
  52. package/bmm/workflows/1-analysis/research/domain-steps/step-02-domain-analysis.md +229 -0
  53. package/bmm/workflows/1-analysis/research/domain-steps/step-03-competitive-landscape.md +238 -0
  54. package/bmm/workflows/1-analysis/research/domain-steps/step-04-regulatory-focus.md +206 -0
  55. package/bmm/workflows/1-analysis/research/domain-steps/step-05-technical-trends.md +234 -0
  56. package/bmm/workflows/1-analysis/research/domain-steps/step-06-research-synthesis.md +443 -0
  57. package/bmm/workflows/1-analysis/research/market-steps/step-01-init.md +182 -0
  58. package/bmm/workflows/1-analysis/research/market-steps/step-02-customer-behavior.md +237 -0
  59. package/bmm/workflows/1-analysis/research/market-steps/step-02-customer-insights.md +200 -0
  60. package/bmm/workflows/1-analysis/research/market-steps/step-03-customer-pain-points.md +249 -0
  61. package/bmm/workflows/1-analysis/research/market-steps/step-04-customer-decisions.md +259 -0
  62. package/bmm/workflows/1-analysis/research/market-steps/step-05-competitive-analysis.md +177 -0
  63. package/bmm/workflows/1-analysis/research/market-steps/step-06-research-completion.md +475 -0
  64. package/bmm/workflows/1-analysis/research/research.template.md +29 -0
  65. package/bmm/workflows/1-analysis/research/technical-steps/step-01-init.md +137 -0
  66. package/bmm/workflows/1-analysis/research/technical-steps/step-02-technical-overview.md +239 -0
  67. package/bmm/workflows/1-analysis/research/technical-steps/step-03-integration-patterns.md +248 -0
  68. package/bmm/workflows/1-analysis/research/technical-steps/step-04-architectural-patterns.md +202 -0
  69. package/bmm/workflows/1-analysis/research/technical-steps/step-05-implementation-research.md +239 -0
  70. package/bmm/workflows/1-analysis/research/technical-steps/step-06-research-synthesis.md +486 -0
  71. package/bmm/workflows/1-analysis/research/workflow.md +173 -0
  72. package/bmm/workflows/2-plan-workflows/create-odoo-addon/steps/step-01-init.md +48 -0
  73. package/bmm/workflows/2-plan-workflows/create-odoo-addon/steps/step-02-technical-design.md +82 -0
  74. package/bmm/workflows/2-plan-workflows/create-odoo-addon/steps/step-03-generate.md +86 -0
  75. package/bmm/workflows/2-plan-workflows/create-odoo-addon/workflow.md +39 -0
  76. package/bmm/workflows/2-plan-workflows/create-odoo-epic/steps/step-01-init.md +55 -0
  77. package/bmm/workflows/2-plan-workflows/create-odoo-epic/steps/step-02-stories.md +53 -0
  78. package/bmm/workflows/2-plan-workflows/create-odoo-epic/steps/step-03-complete.md +39 -0
  79. package/bmm/workflows/2-plan-workflows/create-odoo-epic/workflow.md +35 -0
  80. package/bmm/workflows/2-plan-workflows/create-odoo-prd/steps/step-01-init.md +46 -0
  81. package/bmm/workflows/2-plan-workflows/create-odoo-prd/steps/step-02-functional-requirements.md +56 -0
  82. package/bmm/workflows/2-plan-workflows/create-odoo-prd/steps/step-03-technical-requirements.md +45 -0
  83. package/bmm/workflows/2-plan-workflows/create-odoo-prd/steps/step-04-complete.md +40 -0
  84. package/bmm/workflows/2-plan-workflows/create-odoo-prd/workflow.md +29 -0
  85. package/bmm/workflows/2-plan-workflows/create-odoo-ux-design/steps/step-01-init.md +52 -0
  86. package/bmm/workflows/2-plan-workflows/create-odoo-ux-design/steps/step-02-form-design.md +78 -0
  87. package/bmm/workflows/2-plan-workflows/create-odoo-ux-design/steps/step-03-tree-design.md +84 -0
  88. package/bmm/workflows/2-plan-workflows/create-odoo-ux-design/steps/step-04-complete.md +55 -0
  89. package/bmm/workflows/2-plan-workflows/create-odoo-ux-design/workflow.md +30 -0
  90. package/bmm/workflows/2-plan-workflows/create-ux-design/steps/step-01-init.md +135 -0
  91. package/bmm/workflows/2-plan-workflows/create-ux-design/steps/step-01b-continue.md +127 -0
  92. package/bmm/workflows/2-plan-workflows/create-ux-design/steps/step-02-discovery.md +190 -0
  93. package/bmm/workflows/2-plan-workflows/create-ux-design/steps/step-03-core-experience.md +216 -0
  94. package/bmm/workflows/2-plan-workflows/create-ux-design/steps/step-04-emotional-response.md +219 -0
  95. package/bmm/workflows/2-plan-workflows/create-ux-design/steps/step-05-inspiration.md +234 -0
  96. package/bmm/workflows/2-plan-workflows/create-ux-design/steps/step-06-design-system.md +252 -0
  97. package/bmm/workflows/2-plan-workflows/create-ux-design/steps/step-07-defining-experience.md +254 -0
  98. package/bmm/workflows/2-plan-workflows/create-ux-design/steps/step-08-visual-foundation.md +224 -0
  99. package/bmm/workflows/2-plan-workflows/create-ux-design/steps/step-09-design-directions.md +224 -0
  100. package/bmm/workflows/2-plan-workflows/create-ux-design/steps/step-10-user-journeys.md +241 -0
  101. package/bmm/workflows/2-plan-workflows/create-ux-design/steps/step-11-component-strategy.md +248 -0
  102. package/bmm/workflows/2-plan-workflows/create-ux-design/steps/step-12-ux-patterns.md +237 -0
  103. package/bmm/workflows/2-plan-workflows/create-ux-design/steps/step-13-responsive-accessibility.md +264 -0
  104. package/bmm/workflows/2-plan-workflows/create-ux-design/steps/step-14-complete.md +228 -0
  105. package/bmm/workflows/2-plan-workflows/create-ux-design/ux-design-template.md +13 -0
  106. package/bmm/workflows/2-plan-workflows/create-ux-design/workflow.md +43 -0
  107. package/bmm/workflows/2-plan-workflows/plan-odoo-migration/steps/step-01-init.md +49 -0
  108. package/bmm/workflows/2-plan-workflows/plan-odoo-migration/steps/step-02-risk-assessment.md +51 -0
  109. package/bmm/workflows/2-plan-workflows/plan-odoo-migration/steps/step-03-roadmap.md +58 -0
  110. package/bmm/workflows/2-plan-workflows/plan-odoo-migration/workflow.md +29 -0
  111. package/bmm/workflows/2-plan-workflows/prd/domain-complexity.csv +13 -0
  112. package/bmm/workflows/2-plan-workflows/prd/prd-template.md +11 -0
  113. package/bmm/workflows/2-plan-workflows/prd/project-types.csv +11 -0
  114. package/bmm/workflows/2-plan-workflows/prd/steps/step-01-init.md +197 -0
  115. package/bmm/workflows/2-plan-workflows/prd/steps/step-01b-continue.md +166 -0
  116. package/bmm/workflows/2-plan-workflows/prd/steps/step-02-discovery.md +421 -0
  117. package/bmm/workflows/2-plan-workflows/prd/steps/step-03-success.md +290 -0
  118. package/bmm/workflows/2-plan-workflows/prd/steps/step-04-journeys.md +291 -0
  119. package/bmm/workflows/2-plan-workflows/prd/steps/step-05-domain.md +271 -0
  120. package/bmm/workflows/2-plan-workflows/prd/steps/step-06-innovation.md +262 -0
  121. package/bmm/workflows/2-plan-workflows/prd/steps/step-07-project-type.md +258 -0
  122. package/bmm/workflows/2-plan-workflows/prd/steps/step-08-scoping.md +299 -0
  123. package/bmm/workflows/2-plan-workflows/prd/steps/step-09-functional.md +270 -0
  124. package/bmm/workflows/2-plan-workflows/prd/steps/step-10-nonfunctional.md +294 -0
  125. package/bmm/workflows/2-plan-workflows/prd/steps/step-11-complete.md +186 -0
  126. package/bmm/workflows/2-plan-workflows/prd/workflow.md +63 -0
  127. package/bmm/workflows/3-solutioning/check-implementation-readiness/steps/step-01-document-discovery.md +190 -0
  128. package/bmm/workflows/3-solutioning/check-implementation-readiness/steps/step-02-prd-analysis.md +178 -0
  129. package/bmm/workflows/3-solutioning/check-implementation-readiness/steps/step-03-epic-coverage-validation.md +179 -0
  130. package/bmm/workflows/3-solutioning/check-implementation-readiness/steps/step-04-ux-alignment.md +139 -0
  131. package/bmm/workflows/3-solutioning/check-implementation-readiness/steps/step-05-epic-quality-review.md +252 -0
  132. package/bmm/workflows/3-solutioning/check-implementation-readiness/steps/step-06-final-assessment.md +133 -0
  133. package/bmm/workflows/3-solutioning/check-implementation-readiness/templates/readiness-report-template.md +4 -0
  134. package/bmm/workflows/3-solutioning/check-implementation-readiness/workflow.md +55 -0
  135. package/bmm/workflows/3-solutioning/create-architecture/architecture-decision-template.md +12 -0
  136. package/bmm/workflows/3-solutioning/create-architecture/data/domain-complexity.csv +11 -0
  137. package/bmm/workflows/3-solutioning/create-architecture/data/project-types.csv +7 -0
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  142. package/bmm/workflows/3-solutioning/create-architecture/steps/step-04-decisions.md +318 -0
  143. package/bmm/workflows/3-solutioning/create-architecture/steps/step-05-patterns.md +359 -0
  144. package/bmm/workflows/3-solutioning/create-architecture/steps/step-06-structure.md +379 -0
  145. package/bmm/workflows/3-solutioning/create-architecture/steps/step-07-validation.md +359 -0
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  147. package/bmm/workflows/3-solutioning/create-architecture/workflow.md +50 -0
  148. package/bmm/workflows/3-solutioning/create-epics-and-stories/steps/step-01-validate-prerequisites.md +259 -0
  149. package/bmm/workflows/3-solutioning/create-epics-and-stories/steps/step-02-design-epics.md +233 -0
  150. package/bmm/workflows/3-solutioning/create-epics-and-stories/steps/step-03-create-stories.md +272 -0
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  228. package/bmm/workflows/generate-project-context/project-context-template.md +21 -0
  229. package/bmm/workflows/generate-project-context/steps/step-01-discover.md +184 -0
  230. package/bmm/workflows/generate-project-context/steps/step-02-generate.md +318 -0
  231. package/bmm/workflows/generate-project-context/steps/step-03-complete.md +278 -0
  232. package/bmm/workflows/generate-project-context/workflow.md +49 -0
  233. package/bmm/workflows/testarch/atdd/atdd-checklist-template.md +364 -0
  234. package/bmm/workflows/testarch/atdd/checklist.md +374 -0
  235. package/bmm/workflows/testarch/atdd/instructions.md +806 -0
  236. package/bmm/workflows/testarch/atdd/workflow.yaml +45 -0
  237. package/bmm/workflows/testarch/automate/checklist.md +582 -0
  238. package/bmm/workflows/testarch/automate/instructions.md +1324 -0
  239. package/bmm/workflows/testarch/automate/workflow.yaml +52 -0
  240. package/bmm/workflows/testarch/ci/checklist.md +248 -0
  241. package/bmm/workflows/testarch/ci/github-actions-template.yaml +198 -0
  242. package/bmm/workflows/testarch/ci/gitlab-ci-template.yaml +149 -0
  243. package/bmm/workflows/testarch/ci/instructions.md +536 -0
  244. package/bmm/workflows/testarch/ci/workflow.yaml +45 -0
  245. package/bmm/workflows/testarch/framework/checklist.md +321 -0
  246. package/bmm/workflows/testarch/framework/instructions.md +481 -0
  247. package/bmm/workflows/testarch/framework/workflow.yaml +47 -0
  248. package/bmm/workflows/testarch/nfr-assess/checklist.md +407 -0
  249. package/bmm/workflows/testarch/nfr-assess/instructions.md +722 -0
  250. package/bmm/workflows/testarch/nfr-assess/nfr-report-template.md +445 -0
  251. package/bmm/workflows/testarch/nfr-assess/workflow.yaml +47 -0
  252. package/bmm/workflows/testarch/test-design/checklist.md +235 -0
  253. package/bmm/workflows/testarch/test-design/instructions.md +788 -0
  254. package/bmm/workflows/testarch/test-design/test-design-template.md +294 -0
  255. package/bmm/workflows/testarch/test-design/workflow.yaml +54 -0
  256. package/bmm/workflows/testarch/test-review/checklist.md +472 -0
  257. package/bmm/workflows/testarch/test-review/instructions.md +628 -0
  258. package/bmm/workflows/testarch/test-review/test-review-template.md +390 -0
  259. package/bmm/workflows/testarch/test-review/workflow.yaml +46 -0
  260. package/bmm/workflows/testarch/trace/checklist.md +655 -0
  261. package/bmm/workflows/testarch/trace/instructions.md +1047 -0
  262. package/bmm/workflows/testarch/trace/trace-template.md +675 -0
  263. package/bmm/workflows/testarch/trace/workflow.yaml +55 -0
  264. package/bmm/workflows/workflow-status/init/instructions.md +346 -0
  265. package/bmm/workflows/workflow-status/init/workflow.yaml +29 -0
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  267. package/bmm/workflows/workflow-status/paths/enterprise-brownfield.yaml +103 -0
  268. package/bmm/workflows/workflow-status/paths/enterprise-greenfield.yaml +100 -0
  269. package/bmm/workflows/workflow-status/paths/method-brownfield.yaml +103 -0
  270. package/bmm/workflows/workflow-status/paths/method-greenfield.yaml +100 -0
  271. package/bmm/workflows/workflow-status/project-levels.yaml +59 -0
  272. package/bmm/workflows/workflow-status/workflow-status-template.yaml +24 -0
  273. package/bmm/workflows/workflow-status/workflow.yaml +30 -0
  274. package/core/agents/bmad-odoo-master.md +61 -0
  275. package/core/config.yaml +7 -0
  276. package/core/resources/README.md +5 -0
  277. package/core/tasks/README.md +7 -0
  278. package/core/workflows/README.md +8 -0
  279. package/index.js +84 -0
  280. package/package.json +48 -0
  281. package/scripts/postinstall.js +447 -0
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@@ -0,0 +1,237 @@
1
+ # Market Research Step 2: Customer Behavior and Segments
2
+
3
+ ## MANDATORY EXECUTION RULES (READ FIRST):
4
+
5
+ - 🛑 NEVER generate content without web search verification
6
+ - ✅ Search the web to verify and supplement your knowledge with current facts
7
+ - 📋 YOU ARE A CUSTOMER BEHAVIOR ANALYST, not content generator
8
+ - 💬 FOCUS on customer behavior patterns and demographic analysis
9
+ - 🔍 WEB SEARCH REQUIRED - verify current facts against live sources
10
+ - 📝 WRITE CONTENT IMMEDIATELY TO DOCUMENT
11
+ - 📖 CRITICAL: ALWAYS read the complete step file before taking any action - partial understanding leads to incomplete research
12
+ - 🔄 CRITICAL: When loading next step with 'C', ensure the entire file is read and understood before proceeding
13
+ - ✅ YOU MUST ALWAYS SPEAK OUTPUT In your Agent communication style with the config `{communication_language}`
14
+
15
+ ## EXECUTION PROTOCOLS:
16
+
17
+ - 🎯 Show web search analysis before presenting findings
18
+ - ⚠️ Present [C] continue option after customer behavior content generation
19
+ - 📝 WRITE CUSTOMER BEHAVIOR ANALYSIS TO DOCUMENT IMMEDIATELY
20
+ - 💾 ONLY proceed when user chooses C (Continue)
21
+ - 📖 Update frontmatter `stepsCompleted: [1, 2]` before loading next step
22
+ - 🚫 FORBIDDEN to load next step until C is selected
23
+
24
+ ## CONTEXT BOUNDARIES:
25
+
26
+ - Current document and frontmatter from step-01 are available
27
+ - Focus on customer behavior patterns and demographic analysis
28
+ - Web search capabilities with source verification are enabled
29
+ - Previous step confirmed research scope and goals
30
+ - **Research topic = "{{research_topic}}"** - established from initial discussion
31
+ - **Research goals = "{{research_goals}}"** - established from initial discussion
32
+
33
+ ## YOUR TASK:
34
+
35
+ Conduct customer behavior and segment analysis with emphasis on patterns and demographics.
36
+
37
+ ## CUSTOMER BEHAVIOR ANALYSIS SEQUENCE:
38
+
39
+ ### 1. Begin Customer Behavior Analysis
40
+
41
+ **UTILIZE SUBPROCESSES AND SUBAGENTS**: Use research subagents, subprocesses or parallel processing if available to thoroughly analyze different customer behavior areas simultaneously and thoroughly.
42
+
43
+ Start with customer behavior research approach:
44
+ "Now I'll conduct **customer behavior analysis** for **{{research_topic}}** to understand customer patterns.
45
+
46
+ **Customer Behavior Focus:**
47
+
48
+ - Customer behavior patterns and preferences
49
+ - Demographic profiles and segmentation
50
+ - Psychographic characteristics and values
51
+ - Behavior drivers and influences
52
+ - Customer interaction patterns and engagement
53
+
54
+ **Let me search for current customer behavior insights.**"
55
+
56
+ ### 2. Parallel Customer Behavior Research Execution
57
+
58
+ **Execute multiple web searches simultaneously:**
59
+
60
+ Search the web: "{{research_topic}} customer behavior patterns"
61
+ Search the web: "{{research_topic}} customer demographics"
62
+ Search the web: "{{research_topic}} psychographic profiles"
63
+ Search the web: "{{research_topic}} customer behavior drivers"
64
+
65
+ **Analysis approach:**
66
+
67
+ - Look for customer behavior studies and research reports
68
+ - Search for demographic segmentation and analysis
69
+ - Research psychographic profiling and value systems
70
+ - Analyze behavior drivers and influencing factors
71
+ - Study customer interaction and engagement patterns
72
+
73
+ ### 3. Analyze and Aggregate Results
74
+
75
+ **Collect and analyze findings from all parallel searches:**
76
+
77
+ "After executing comprehensive parallel web searches, let me analyze and aggregate customer behavior findings:
78
+
79
+ **Research Coverage:**
80
+
81
+ - Customer behavior patterns and preferences
82
+ - Demographic profiles and segmentation
83
+ - Psychographic characteristics and values
84
+ - Behavior drivers and influences
85
+ - Customer interaction patterns and engagement
86
+
87
+ **Cross-Behavior Analysis:**
88
+ [Identify patterns connecting demographics, psychographics, and behaviors]
89
+
90
+ **Quality Assessment:**
91
+ [Overall confidence levels and research gaps identified]"
92
+
93
+ ### 4. Generate Customer Behavior Content
94
+
95
+ **WRITE IMMEDIATELY TO DOCUMENT**
96
+
97
+ Prepare customer behavior analysis with web search citations:
98
+
99
+ #### Content Structure:
100
+
101
+ When saving to document, append these Level 2 and Level 3 sections:
102
+
103
+ ```markdown
104
+ ## Customer Behavior and Segments
105
+
106
+ ### Customer Behavior Patterns
107
+
108
+ [Customer behavior patterns analysis with source citations]
109
+ _Behavior Drivers: [Key motivations and patterns from web search]_
110
+ _Interaction Preferences: [Customer engagement and interaction patterns]_
111
+ _Decision Habits: [How customers typically make decisions]_
112
+ _Source: [URL]_
113
+
114
+ ### Demographic Segmentation
115
+
116
+ [Demographic analysis with source citations]
117
+ _Age Demographics: [Age groups and preferences]_
118
+ _Income Levels: [Income segments and purchasing behavior]_
119
+ _Geographic Distribution: [Regional/city differences]_
120
+ _Education Levels: [Education impact on behavior]_
121
+ _Source: [URL]_
122
+
123
+ ### Psychographic Profiles
124
+
125
+ [Psychographic analysis with source citations]
126
+ _Values and Beliefs: [Core values driving customer behavior]_
127
+ _Lifestyle Preferences: [Lifestyle choices and behaviors]_
128
+ _Attitudes and Opinions: [Customer attitudes toward products/services]_
129
+ _Personality Traits: [Personality influences on behavior]_
130
+ _Source: [URL]_
131
+
132
+ ### Customer Segment Profiles
133
+
134
+ [Detailed customer segment profiles with source citations]
135
+ _Segment 1: [Detailed profile including demographics, psychographics, behavior]_
136
+ _Segment 2: [Detailed profile including demographics, psychographics, behavior]_
137
+ _Segment 3: [Detailed profile including demographics, psychographics, behavior]_
138
+ _Source: [URL]_
139
+
140
+ ### Behavior Drivers and Influences
141
+
142
+ [Behavior drivers analysis with source citations]
143
+ _Emotional Drivers: [Emotional factors influencing behavior]_
144
+ _Rational Drivers: [Logical decision factors]_
145
+ _Social Influences: [Social and peer influences]_
146
+ _Economic Influences: [Economic factors affecting behavior]_
147
+ _Source: [URL]_
148
+
149
+ ### Customer Interaction Patterns
150
+
151
+ [Customer interaction analysis with source citations]
152
+ _Research and Discovery: [How customers find and research options]_
153
+ _Purchase Decision Process: [Steps in purchase decision making]_
154
+ _Post-Purchase Behavior: [After-purchase engagement patterns]_
155
+ _Loyalty and Retention: [Factors driving customer loyalty]_
156
+ _Source: [URL]_
157
+ ```
158
+
159
+ ### 5. Present Analysis and Continue Option
160
+
161
+ **Show analysis and present continue option:**
162
+
163
+ "I've completed **customer behavior analysis** for {{research_topic}}, focusing on customer patterns.
164
+
165
+ **Key Customer Behavior Findings:**
166
+
167
+ - Customer behavior patterns clearly identified with drivers
168
+ - Demographic segmentation thoroughly analyzed
169
+ - Psychographic profiles mapped and documented
170
+ - Customer interaction patterns captured
171
+ - Multiple sources verified for critical insights
172
+
173
+ **Ready to proceed to customer pain points?**
174
+ [C] Continue - Save this to document and proceed to pain points analysis
175
+
176
+ ### 6. Handle Continue Selection
177
+
178
+ #### If 'C' (Continue):
179
+
180
+ - **CONTENT ALREADY WRITTEN TO DOCUMENT**
181
+ - Update frontmatter: `stepsCompleted: [1, 2]`
182
+ - Load: `./step-03-customer-pain-points.md`
183
+
184
+ ## APPEND TO DOCUMENT:
185
+
186
+ Content is already written to document when generated in step 4. No additional append needed.
187
+
188
+ ## SUCCESS METRICS:
189
+
190
+ ✅ Customer behavior patterns identified with current citations
191
+ ✅ Demographic segmentation thoroughly analyzed
192
+ ✅ Psychographic profiles clearly documented
193
+ ✅ Customer interaction patterns captured
194
+ ✅ Multiple sources verified for critical insights
195
+ ✅ Content written immediately to document
196
+ ✅ [C] continue option presented and handled correctly
197
+ ✅ Proper routing to next step (customer pain points)
198
+ ✅ Research goals alignment maintained
199
+
200
+ ## FAILURE MODES:
201
+
202
+ ❌ Relying solely on training data without web verification for current facts
203
+
204
+ ❌ Missing critical customer behavior patterns
205
+ ❌ Incomplete demographic segmentation analysis
206
+ ❌ Missing psychographic profile documentation
207
+ ❌ Not writing content immediately to document
208
+ ❌ Not presenting [C] continue option after content generation
209
+ ❌ Not routing to customer pain points analysis step
210
+ ❌ **CRITICAL**: Reading only partial step file - leads to incomplete understanding and poor research decisions
211
+ ❌ **CRITICAL**: Proceeding with 'C' without fully reading and understanding the next step file
212
+ ❌ **CRITICAL**: Making decisions without complete understanding of step requirements and protocols
213
+
214
+ ## CUSTOMER BEHAVIOR RESEARCH PROTOCOLS:
215
+
216
+ - Research customer behavior studies and market research
217
+ - Use demographic data from authoritative sources
218
+ - Research psychographic profiling and value systems
219
+ - Analyze customer interaction and engagement patterns
220
+ - Focus on current behavior data and trends
221
+ - Present conflicting information when sources disagree
222
+ - Apply confidence levels appropriately
223
+
224
+ ## BEHAVIOR ANALYSIS STANDARDS:
225
+
226
+ - Always cite URLs for web search results
227
+ - Use authoritative customer research sources
228
+ - Note data currency and potential limitations
229
+ - Present multiple perspectives when sources conflict
230
+ - Apply confidence levels to uncertain data
231
+ - Focus on actionable customer insights
232
+
233
+ ## NEXT STEP:
234
+
235
+ After user selects 'C', load `./step-03-customer-pain-points.md` to analyze customer pain points, challenges, and unmet needs for {{research_topic}}.
236
+
237
+ Remember: Always write research content to document immediately and emphasize current customer data with rigorous source verification!
@@ -0,0 +1,200 @@
1
+ # Market Research Step 2: Customer Insights
2
+
3
+ ## MANDATORY EXECUTION RULES (READ FIRST):
4
+
5
+ - 🛑 NEVER generate content without web search verification
6
+
7
+ - 📖 CRITICAL: ALWAYS read the complete step file before taking any action - partial understanding leads to incomplete decisions
8
+ - 🔄 CRITICAL: When loading next step with 'C', ensure the entire file is read and understood before proceeding
9
+ - ✅ Search the web to verify and supplement your knowledge with current facts
10
+ - 📋 YOU ARE A CUSTOMER INSIGHTS ANALYST, not content generator
11
+ - 💬 FOCUS on customer behavior and needs analysis
12
+ - 🔍 WEB SEARCH REQUIRED - verify current facts against live sources
13
+ - ✅ YOU MUST ALWAYS SPEAK OUTPUT In your Agent communication style with the config `{communication_language}`
14
+
15
+ ## EXECUTION PROTOCOLS:
16
+
17
+ - 🎯 Show web search analysis before presenting findings
18
+ - ⚠️ Present [C] continue option after customer insights content generation
19
+ - 💾 ONLY save when user chooses C (Continue)
20
+ - 📖 Update frontmatter `stepsCompleted: [1, 2]` before loading next step
21
+ - 🚫 FORBIDDEN to load next step until C is selected
22
+
23
+ ## CONTEXT BOUNDARIES:
24
+
25
+ - Current document and frontmatter from step-01 are available
26
+ - Focus on customer behavior and needs analysis
27
+ - Web search capabilities with source verification are enabled
28
+ - May need to search for current customer behavior trends
29
+
30
+ ## YOUR TASK:
31
+
32
+ Conduct comprehensive customer insights analysis with emphasis on behavior patterns and needs.
33
+
34
+ ## CUSTOMER INSIGHTS SEQUENCE:
35
+
36
+ ### 1. Begin Customer Insights Analysis
37
+
38
+ **UTILIZE SUBPROCESSES AND SUBAGENTS**: Use research subagents, subprocesses or parallel processing if available to thoroughly analyze different customer areas simultaneously and thoroughly
39
+
40
+ Start with customer research approach:
41
+ "Now I'll conduct **customer insights analysis** to understand customer behavior and needs.
42
+
43
+ **Customer Insights Focus:**
44
+
45
+ - Customer behavior patterns and preferences
46
+ - Pain points and challenges
47
+ - Decision-making processes
48
+ - Customer journey mapping
49
+ - Customer satisfaction drivers
50
+ - Demographic and psychographic profiles
51
+
52
+ **Let me search for current customer insights using parallel web searches for comprehensive coverage.**"
53
+
54
+ ### 2. Parallel Customer Research Execution
55
+
56
+ **Execute multiple web searches simultaneously:**
57
+
58
+ Search the web: "[product/service/market] customer behavior patterns"
59
+ Search the web: "[product/service/market] customer pain points challenges"
60
+ Search the web: "[product/service/market] customer decision process"
61
+
62
+ **Analysis approach:**
63
+
64
+ - Look for customer behavior studies and surveys
65
+ - Search for customer experience and interaction patterns
66
+ - Research customer satisfaction methodologies
67
+ - Note generational and cultural customer variations
68
+ - Research customer pain points and frustrations
69
+ - Analyze decision-making processes and criteria
70
+
71
+ ### 3. Analyze and Aggregate Results
72
+
73
+ **Collect and analyze findings from all parallel searches:**
74
+
75
+ "After executing comprehensive parallel web searches, let me analyze and aggregate the customer insights:
76
+
77
+ **Research Coverage:**
78
+
79
+ - Customer behavior patterns and preferences
80
+ - Pain points and challenges
81
+ - Decision-making processes and journey mapping
82
+
83
+ **Cross-Customer Analysis:**
84
+ [Identify patterns connecting behavior, pain points, and decisions]
85
+
86
+ **Quality Assessment:**
87
+ [Overall confidence levels and research gaps identified]"
88
+
89
+ ### 4. Generate Customer Insights Content
90
+
91
+ Prepare customer analysis with web search citations:
92
+
93
+ #### Content Structure:
94
+
95
+ When saving to document, append these Level 2 and Level 3 sections:
96
+
97
+ ```markdown
98
+ ## Customer Insights
99
+
100
+ ### Customer Behavior Patterns
101
+
102
+ [Customer behavior analysis with source citations]
103
+ _Source: [URL]_
104
+
105
+ ### Pain Points and Challenges
106
+
107
+ [Pain points analysis with source citations]
108
+ _Source: [URL]_
109
+
110
+ ### Decision-Making Processes
111
+
112
+ [Decision-making analysis with source citations]
113
+ _Source: [URL]_
114
+
115
+ ### Customer Journey Mapping
116
+
117
+ [Customer journey analysis with source citations]
118
+ _Source: [URL]_
119
+
120
+ ### Customer Satisfaction Drivers
121
+
122
+ [Satisfaction drivers analysis with source citations]
123
+ _Source: [URL]_
124
+
125
+ ### Demographic Profiles
126
+
127
+ [Demographic profiles analysis with source citations]
128
+ _Source: [URL]_
129
+
130
+ ### Psychographic Profiles
131
+
132
+ [Psychographic profiles analysis with source citations]
133
+ _Source: [URL]_
134
+ ```
135
+
136
+ ### 5. Present Analysis and Continue Option
137
+
138
+ Show the generated customer insights and present continue option:
139
+ "I've completed the **customer insights analysis** for customer behavior and needs.
140
+
141
+ **Key Customer Findings:**
142
+
143
+ - Customer behavior patterns clearly identified
144
+ - Pain points and challenges thoroughly documented
145
+ - Decision-making processes mapped
146
+ - Customer journey insights captured
147
+ - Satisfaction and profile data analyzed
148
+
149
+ **Ready to proceed to competitive analysis?**
150
+ [C] Continue - Save this to the document and proceed to competitive analysis
151
+
152
+ ### 6. Handle Continue Selection
153
+
154
+ #### If 'C' (Continue):
155
+
156
+ - Append the final content to the research document
157
+ - Update frontmatter: `stepsCompleted: [1, 2]`
158
+ - Load: `./step-05-competitive-analysis.md`
159
+
160
+ ## APPEND TO DOCUMENT:
161
+
162
+ When user selects 'C', append the content directly to the research document using the structure from step 4.
163
+
164
+ ## SUCCESS METRICS:
165
+
166
+ ✅ Customer behavior patterns identified with current citations
167
+ ✅ Pain points and challenges clearly documented
168
+ ✅ Decision-making processes thoroughly analyzed
169
+ ✅ Customer journey insights captured and mapped
170
+ ✅ Customer satisfaction drivers identified
171
+ ✅ [C] continue option presented and handled correctly
172
+ ✅ Content properly appended to document when C selected
173
+
174
+ ## FAILURE MODES:
175
+
176
+ ❌ Relying solely on training data without web verification for current facts
177
+
178
+ ❌ Missing critical customer behavior patterns
179
+ ❌ Not identifying key pain points and challenges
180
+ ❌ Incomplete customer journey mapping
181
+ ❌ Not presenting [C] continue option after content generation
182
+ ❌ Appending content without user selecting 'C'
183
+
184
+ ❌ **CRITICAL**: Reading only partial step file - leads to incomplete understanding and poor decisions
185
+ ❌ **CRITICAL**: Proceeding with 'C' without fully reading and understanding the next step file
186
+ ❌ **CRITICAL**: Making decisions without complete understanding of step requirements and protocols
187
+
188
+ ## CUSTOMER RESEARCH PROTOCOLS:
189
+
190
+ - Search for customer behavior studies and surveys
191
+ - Use market research firm and industry association sources
192
+ - Research customer experience and interaction patterns
193
+ - Note generational and cultural customer variations
194
+ - Research customer satisfaction methodologies
195
+
196
+ ## NEXT STEP:
197
+
198
+ After user selects 'C' and content is saved to document, load `./step-05-competitive-analysis.md` to focus on competitive landscape analysis.
199
+
200
+ Remember: Always emphasize current customer data and rigorous source verification!
@@ -0,0 +1,249 @@
1
+ # Market Research Step 3: Customer Pain Points and Needs
2
+
3
+ ## MANDATORY EXECUTION RULES (READ FIRST):
4
+
5
+ - 🛑 NEVER generate content without web search verification
6
+
7
+ - 📖 CRITICAL: ALWAYS read the complete step file before taking any action - partial understanding leads to incomplete decisions
8
+ - 🔄 CRITICAL: When loading next step with 'C', ensure the entire file is read and understood before proceeding
9
+ - ✅ Search the web to verify and supplement your knowledge with current facts
10
+ - 📋 YOU ARE A CUSTOMER NEEDS ANALYST, not content generator
11
+ - 💬 FOCUS on customer pain points, challenges, and unmet needs
12
+ - 🔍 WEB SEARCH REQUIRED - verify current facts against live sources
13
+ - 📝 WRITE CONTENT IMMEDIATELY TO DOCUMENT
14
+ - ✅ YOU MUST ALWAYS SPEAK OUTPUT In your Agent communication style with the config `{communication_language}`
15
+
16
+ ## EXECUTION PROTOCOLS:
17
+
18
+ - 🎯 Show web search analysis before presenting findings
19
+ - ⚠️ Present [C] continue option after pain points content generation
20
+ - 📝 WRITE CUSTOMER PAIN POINTS ANALYSIS TO DOCUMENT IMMEDIATELY
21
+ - 💾 ONLY proceed when user chooses C (Continue)
22
+ - 📖 Update frontmatter `stepsCompleted: [1, 2, 3]` before loading next step
23
+ - 🚫 FORBIDDEN to load next step until C is selected
24
+
25
+ ## CONTEXT BOUNDARIES:
26
+
27
+ - Current document and frontmatter from previous steps are available
28
+ - Customer behavior analysis completed in previous step
29
+ - Focus on customer pain points, challenges, and unmet needs
30
+ - Web search capabilities with source verification are enabled
31
+ - **Research topic = "{{research_topic}}"** - established from initial discussion
32
+ - **Research goals = "{{research_goals}}"** - established from initial discussion
33
+
34
+ ## YOUR TASK:
35
+
36
+ Conduct customer pain points and needs analysis with emphasis on challenges and frustrations.
37
+
38
+ ## CUSTOMER PAIN POINTS ANALYSIS SEQUENCE:
39
+
40
+ ### 1. Begin Customer Pain Points Analysis
41
+
42
+ **UTILIZE SUBPROCESSES AND SUBAGENTS**: Use research subagents, subprocesses or parallel processing if available to thoroughly analyze different customer pain point areas simultaneously and thoroughly.
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+
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+ Start with customer pain points research approach:
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+ "Now I'll conduct **customer pain points analysis** for **{{research_topic}}** to understand customer challenges.
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+
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+ **Customer Pain Points Focus:**
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+
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+ - Customer challenges and frustrations
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+ - Unmet needs and unaddressed problems
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+ - Barriers to adoption or usage
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+ - Service and support pain points
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+ - Customer satisfaction gaps
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+
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+ **Let me search for current customer pain points insights.**"
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+
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+ ### 2. Parallel Pain Points Research Execution
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+
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+ **Execute multiple web searches simultaneously:**
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+
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+ Search the web: "{{research_topic}} customer pain points challenges"
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+ Search the web: "{{research_topic}} customer frustrations"
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+ Search the web: "{{research_topic}} unmet customer needs"
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+ Search the web: "{{research_topic}} customer barriers to adoption"
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+
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+ **Analysis approach:**
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+
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+ - Look for customer satisfaction surveys and reports
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+ - Search for customer complaints and reviews
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+ - Research customer support and service issues
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+ - Analyze barriers to customer adoption
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+ - Study unmet needs and market gaps
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+
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+ ### 3. Analyze and Aggregate Results
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+
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+ **Collect and analyze findings from all parallel searches:**
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+
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+ "After executing comprehensive parallel web searches, let me analyze and aggregate customer pain points findings:
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+
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+ **Research Coverage:**
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+
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+ - Customer challenges and frustrations
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+ - Unmet needs and unaddressed problems
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+ - Barriers to adoption or usage
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+ - Service and support pain points
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+
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+ **Cross-Pain Points Analysis:**
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+ [Identify patterns connecting different types of pain points]
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+
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+ **Quality Assessment:**
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+ [Overall confidence levels and research gaps identified]"
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+
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+ ### 4. Generate Customer Pain Points Content
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+
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+ **WRITE IMMEDIATELY TO DOCUMENT**
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+
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+ Prepare customer pain points analysis with web search citations:
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+
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+ #### Content Structure:
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+
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+ When saving to document, append these Level 2 and Level 3 sections:
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+
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+ ```markdown
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+ ## Customer Pain Points and Needs
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+
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+ ### Customer Challenges and Frustrations
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+
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+ [Customer challenges analysis with source citations]
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+ _Primary Frustrations: [Major customer frustrations identified]_
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+ _Usage Barriers: [Barriers preventing effective usage]_
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+ _Service Pain Points: [Customer service and support issues]_
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+ _Frequency Analysis: [How often these challenges occur]_
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+ _Source: [URL]_
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+
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+ ### Unmet Customer Needs
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+
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+ [Unmet needs analysis with source citations]
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+ _Critical Unmet Needs: [Most important unaddressed needs]_
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+ _Solution Gaps: [Opportunities to address unmet needs]_
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+ _Market Gaps: [Market opportunities from unmet needs]_
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+ _Priority Analysis: [Which needs are most critical]_
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+ _Source: [URL]_
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+
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+ ### Barriers to Adoption
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+
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+ [Adoption barriers analysis with source citations]
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+ _Price Barriers: [Cost-related barriers to adoption]_
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+ _Technical Barriers: [Complexity or technical barriers]_
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+ _Trust Barriers: [Trust and credibility issues]_
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+ _Convenience Barriers: [Ease of use or accessibility issues]_
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+ _Source: [URL]_
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+
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+ ### Service and Support Pain Points
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+
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+ [Service pain points analysis with source citations]
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+ _Customer Service Issues: [Common customer service problems]_
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+ _Support Gaps: [Areas where customer support is lacking]_
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+ _Communication Issues: [Communication breakdowns and frustrations]_
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+ _Response Time Issues: [Slow response and resolution problems]_
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+ _Source: [URL]_
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+
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+ ### Customer Satisfaction Gaps
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+
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+ [Satisfaction gap analysis with source citations]
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+ _Expectation Gaps: [Differences between expectations and reality]_
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+ _Quality Gaps: [Areas where quality expectations aren't met]_
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+ _Value Perception Gaps: [Perceived value vs actual value]_
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+ _Trust and Credibility Gaps: [Trust issues affecting satisfaction]_
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+ _Source: [URL]_
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+
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+ ### Emotional Impact Assessment
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+
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+ [Emotional impact analysis with source citations]
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+ _Frustration Levels: [Customer frustration severity assessment]_
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+ _Loyalty Risks: [How pain points affect customer loyalty]_
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+ _Reputation Impact: [Impact on brand or product reputation]_
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+ _Customer Retention Risks: [Risk of customer loss from pain points]_
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+ _Source: [URL]_
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+
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+ ### Pain Point Prioritization
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+
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+ [Pain point prioritization with source citations]
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+ _High Priority Pain Points: [Most critical pain points to address]_
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+ _Medium Priority Pain Points: [Important but less critical pain points]_
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+ _Low Priority Pain Points: [Minor pain points with lower impact]_
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+ _Opportunity Mapping: [Pain points with highest solution opportunity]_
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+ _Source: [URL]_
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+ ```
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+
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+ ### 5. Present Analysis and Continue Option
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+
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+ **Show analysis and present continue option:**
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+
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+ "I've completed **customer pain points analysis** for {{research_topic}}, focusing on customer challenges.
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+
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+ **Key Pain Points Findings:**
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+
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+ - Customer challenges and frustrations thoroughly documented
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+ - Unmet needs and solution gaps clearly identified
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+ - Adoption barriers and service pain points analyzed
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+ - Customer satisfaction gaps assessed
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+ - Pain points prioritized by impact and opportunity
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+
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+ **Ready to proceed to customer decision processes?**
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+ [C] Continue - Save this to document and proceed to decision processes analysis
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+
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+ ### 6. Handle Continue Selection
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+
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+ #### If 'C' (Continue):
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+
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+ - **CONTENT ALREADY WRITTEN TO DOCUMENT**
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+ - Update frontmatter: `stepsCompleted: [1, 2, 3]`
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+ - Load: `./step-04-customer-decisions.md`
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+
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+ ## APPEND TO DOCUMENT:
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+
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+ Content is already written to document when generated in step 4. No additional append needed.
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+
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+ ## SUCCESS METRICS:
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+
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+ ✅ Customer challenges and frustrations clearly documented
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+ ✅ Unmet needs and solution gaps identified
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+ ✅ Adoption barriers and service pain points analyzed
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+ ✅ Customer satisfaction gaps assessed
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+ ✅ Pain points prioritized by impact and opportunity
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+ ✅ Content written immediately to document
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+ ✅ [C] continue option presented and handled correctly
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+ ✅ Proper routing to next step (customer decisions)
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+ ✅ Research goals alignment maintained
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+
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+ ## FAILURE MODES:
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+
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+ ❌ Relying solely on training data without web verification for current facts
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+
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+ ❌ Missing critical customer challenges or frustrations
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+ ❌ Not identifying unmet needs or solution gaps
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+ ❌ Incomplete adoption barriers analysis
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+ ❌ Not writing content immediately to document
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+ ❌ Not presenting [C] continue option after content generation
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+ ❌ Not routing to customer decisions analysis step
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+
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+ ❌ **CRITICAL**: Reading only partial step file - leads to incomplete understanding and poor decisions
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+ ❌ **CRITICAL**: Proceeding with 'C' without fully reading and understanding the next step file
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+ ❌ **CRITICAL**: Making decisions without complete understanding of step requirements and protocols
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+
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+ ## CUSTOMER PAIN POINTS RESEARCH PROTOCOLS:
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+
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+ - Research customer satisfaction surveys and reviews
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+ - Use customer feedback and complaint data
230
+ - Analyze customer support and service issues
231
+ - Study barriers to customer adoption
232
+ - Focus on current pain point data
233
+ - Present conflicting information when sources disagree
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+ - Apply confidence levels appropriately
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+
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+ ## PAIN POINTS ANALYSIS STANDARDS:
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+
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+ - Always cite URLs for web search results
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+ - Use authoritative customer research sources
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+ - Note data currency and potential limitations
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+ - Present multiple perspectives when sources conflict
242
+ - Apply confidence levels to uncertain data
243
+ - Focus on actionable pain point insights
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+
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+ ## NEXT STEP:
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+
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+ After user selects 'C', load `./step-04-customer-decisions.md` to analyze customer decision processes, journey mapping, and decision factors for {{research_topic}}.
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+
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+ Remember: Always write research content to document immediately and emphasize current customer pain points data with rigorous source verification!