anymorph 0.4.0 → 0.6.0

package/dist/skillpacks/geo/skills/geo-writer/references/seo-geo-insights.md

@@ -1,269 +0,0 @@
-# SEO/GEO Insight Reference
-
-Canonical source distilled from:
-
-- `/Users/tachyon/brain/01-Projects/Content/SEO GEO insight/SEO GEO 실행 원칙.md`
-- `/Users/tachyon/brain/01-Projects/Content/SEO GEO insight/SEO GEO 콘텐츠 원칙.md`
-
-This reference is the operating law for `geo-writer`. Apply it before drafting, briefing, or calling page generation.
-
-## Core Thesis
-
-SEO/GEO는 검색어를 노리는 일이 아니라 **발견되고, 이해되고, 신뢰되고, 선택되는 답변 자산을 운영하는 일**이다.
-
-SEO 콘텐츠는 검색 결과에서 선택될 페이지여야 한다. GEO 콘텐츠는 AI 답변 안에 합성될 근거여야 한다. 공통 기준은 `intent`, `answer`, `evidence`, `entity`, `trust`, `conversion`을 모두 갖추는 것이다.
-
-| Dimension | SEO | GEO |
-| --- | --- | --- |
-| Competition surface | 검색 결과 화면 | AI 답변 내부 |
-| Core unit | keyword, URL, SERP | prompt, entity, source, answer |
-| Success signal | ranking, CTR, click, conversion | mention, citation, framing, AI share of voice |
-| Main asset | 검색 의도에 맞는 페이지 | AI가 인용 가능한 근거 자산 |
-| Execution goal | 검색 결과에서 선택될 페이지 만들기 | AI 답변 안에 들어갈 신뢰 source 만들기 |
-
-SEO는 `page selection` 문제다. 검색엔진이 특정 문제를 가진 사람에게 페이지를 발견, 이해, 신뢰, 선택하게 만드는 것이다.
-
-GEO는 `answer inclusion` 문제다. AI가 답변을 합성할 때 브랜드, 콘텐츠, 데이터, 관점을 신뢰 가능한 근거로 선택하고 올바른 맥락으로 재서술하게 만드는 것이다.
-
-## Execution Layers
-
-| Layer | SEO job | GEO job |
-| --- | --- | --- |
-| Accessibility | Googlebot/Bingbot이 crawl/index 가능하게 한다 | OAI-SearchBot, PerplexityBot, Bingbot, Googlebot 접근 정책을 점검한다 |
-| Discovery | sitemap, internal links, external links로 URL 발견성을 확보한다 | IndexNow, crawler allow, source feed, third-party surface를 관리한다 |
-| Understanding | title, heading, schema, canonical, topic cluster를 정리한다 | entity, brand, product, category, competitor 관계를 일관되게 정의한다 |
-| Content | search intent를 만족하는 페이지를 만든다 | AI가 답변에 바로 쓸 수 있는 answer block과 evidence block을 만든다 |
-| Trust | author, source, date, methodology, backlinks를 확보한다 | 독자적 데이터, benchmark, 고객 사례, 외부 검증 source를 확보한다 |
-| Selection | SERP에서 클릭받을 title/meta/format을 최적화한다 | 답변 내 mention, citation, framing, response position을 최적화한다 |
-| Measurement | impressions, clicks, CTR, position, conversion을 본다 | prompt coverage, citation share, AI share of voice, framing accuracy를 본다 |
-
-Important content must be accessible as HTML/text. If crawlers cannot read it, SEO/GEO cannot select it as a candidate.
-
-## Common Operating Principles
-
-| Principle | Why it matters | Measurement |
-| --- | --- | --- |
-| Open crawler access | 접근 불가하면 후보에 못 들어간다 | indexed pages, crawl errors, crawler logs |
-| Link important URLs internally and in sitemaps | 발견되지 않는 페이지는 평가되지 않는다 | discovered/indexed URL ratio |
-| Clean canonical and duplicates | 대표 URL 신호 분산은 신뢰를 약화한다 | canonical status, duplicate warnings |
-| One URL, one primary intent | 의도가 섞이면 선택 확률이 낮아진다 | query-page match, engagement |
-| Add unique POV, data, or experience | generic content has no citation value | backlinks, citations, branded mentions |
-| Attach evidence to claims | users and AI trust evidence over assertions | citation frequency, source quality |
-| Make trust signals visible | who/how/why/source/method matter | author/source/methodology coverage |
-| Preserve page experience | slow or obstructive pages reduce satisfaction | Core Web Vitals, UX metrics |
-| Avoid spam optimization | keyword stuffing, schemes, scaled AI content create long-term risk | manual actions, ranking drops |
-
-## SEO-Specific Principles
-
-| Principle | Rule |
-| --- | --- |
-| Search intent first | keyword보다 실제 의도와 검색 결과의 기대 형식을 분석한다 |
-| SERP format fit | guide, list, comparison, product page, calculator 등 현재 SERP가 원하는 형식에 맞춘다 |
-| Bottom-funnel priority | B2B에서는 alternatives, vs, pricing, integration page를 우선 만든다 |
-| Internal authority flow | hub/spoke 구조와 anchor text로 중요한 페이지에 발견성과 권위를 전달한다 |
-| Link-worthy asset | 외부에서 인용할 만한 원본 데이터, 도구, 표, 분석을 만든다 |
-
-## GEO-Specific Principles
-
-| Principle | Rule |
-| --- | --- |
-| Prompt set first | keyword가 아니라 ICP가 AI에게 던질 target prompt set을 정의한다 |
-| Answer block | heading 직후 direct answer를 둔다 |
-| Fan-out coverage | 원 질문에서 파생되는 하위 질문까지 커버한다 |
-| Entity consistency | 브랜드, 제품, 카테고리, 경쟁사 대비 포지션을 일관되게 정의한다 |
-| Third-party corroboration | first-party 주장과 외부 검증 source가 충돌하지 않게 한다 |
-| Framing control | AI가 브랜드를 어떤 맥락으로 설명하는지 추적하고 교정한다 |
-| AI visibility measurement | GSC만 보지 말고 prompt coverage, citation share, AI share of voice를 별도로 본다 |
-| Influence tracking | click/referral뿐 아니라 AI 답변이 구매 판단에 미치는 영향도 본다 |
-
-GEO 콘텐츠는 AI가 문단 하나, 표 하나, 정의 하나만 떼어가도 의미가 유지되어야 한다.
-
-## Content Quality Criteria
-
-| Criterion | Standard |
-| --- | --- |
-| Intent-first | 검색어가 아니라 buyer의 실제 질문과 prompt intent에 맞아야 한다 |
-| Answer-first | 핵심 답을 초반에 바로 줘야 한다 |
-| Evidence-dense | 주장마다 근거, 숫자, 사례, 출처가 있어야 한다 |
-| Non-commodity | 누구나 쓸 수 있는 일반론이 아니어야 한다 |
-| Entity-clear | 브랜드, 제품, 카테고리, 경쟁사, 사용 사례가 명확해야 한다 |
-| Focused | 한 페이지는 한 primary topic/intent에 집중해야 한다 |
-| Complete | 사용자가 다시 검색하지 않아도 될 만큼 충분해야 한다 |
-| Citable | 문장, 표, 정의, 데이터가 인용 가능한 단위여야 한다 |
-| Trustworthy | 누가, 왜, 어떻게 만들었는지가 보여야 한다 |
-| Fresh | 바뀌는 정보는 실제 최신 상태여야 한다 |
-| Crawlable | 중요한 내용은 HTML/text로 접근 가능해야 한다 |
-| Differentiated | 경험, 데이터, 고객 사례, 관점이 들어가야 한다 |
-| Conversion-aware | 읽은 뒤 다음 행동이 자연스러워야 한다 |
-
-## Recommended Page Structure
-
-| Position | Must include | Standard |
-| --- | --- | --- |
-| Title | topic, intent, audience | 누가 왜 읽어야 하는지 즉시 보여야 한다 |
-| Intro | 2-3 sentence direct answer | 결론을 숨기지 않는다 |
-| Definition | standalone concept explanation | AI가 정의 문장으로 가져갈 수 있어야 한다 |
-| Context | why the problem matters | 변화와 배경을 설명한다 |
-| Framework | criteria, taxonomy, decision model | 독자가 생각을 정리할 수 있어야 한다 |
-| Evidence | numbers, examples, sources, methodology | 주장을 검증 가능하게 만든다 |
-| Comparison | alternatives and differences | buyer shortlist와 AI comparison에 들어가기 쉽다 |
-| Practical steps | ordered action path | 읽고 바로 행동할 수 있어야 한다 |
-| Caveats | limits, exceptions, non-fit cases | 과장 없이 신뢰를 높인다 |
-| CTA | next action | demo, template, audit, docs 등 자연스러운 전환 |
-
-First screen gives the answer, body builds evidence, ending creates the next action.
-
-## SEO Content Checklist
-
-| Item | Requirement |
-| --- | --- |
-| Search intent | informational, commercial, transactional, navigational 중 어디를 노리는지 분명해야 한다 |
-| SERP fit | 현재 SERP가 원하는 형식과 맞아야 한다 |
-| Keyword coverage | primary keyword뿐 아니라 related query와 sub-intent를 자연스럽게 포함한다 |
-| Internal linking | hub/spoke 구조로 관련 페이지와 연결한다 |
-| Title/meta | 검색 결과에서 클릭할 이유가 분명해야 한다 |
-| Topic authority | 한 글이 아니라 topic cluster로 권위를 만든다 |
-| Backlink-worthiness | 외부에서 링크할 원본 데이터, 도구, 표, 분석이 있어야 한다 |
-| Conversion path | 정보 소비 후 다음 단계가 명확해야 한다 |
-
-## GEO Content Checklist
-
-| Item | Requirement |
-| --- | --- |
-| Prompt fit | 사용자가 AI에게 물을 법한 자연어 질문에 답한다 |
-| Answer block | 각 주요 heading 아래에 바로 인용 가능한 답변을 둔다 |
-| Entity consistency | 브랜드명, 제품명, 카테고리, 경쟁사 대비 포지션이 일관된다 |
-| Evidence block | AI가 근거로 삼을 수 있는 숫자, 출처, 사례, quote가 있다 |
-| Comparison-ready | shortlist/recommendation 답변에 쓸 기준별 비교가 있다 |
-| Third-party alignment | 외부 정보와 모순되지 않는다 |
-| Sourceability | 문단, 표, FAQ, definition이 독립적으로 의미를 가진다 |
-| Framing control | 제품이 무엇이고, 누구에게 맞고, 누구에게 안 맞는지 명확하다 |
-| Citation likelihood | original data, benchmark, expert POV처럼 인용할 이유가 있다 |
-
-## Content Type Standards
-
-| Type | SEO purpose | GEO purpose | Must include |
-| --- | --- | --- | --- |
-| What is | category understanding | AI base definition | short definition, scope, misconceptions, examples |
-| Guide | long-tail traffic | how-to answer source | steps, checklist, practical examples |
-| Comparison | commercial intent | shortlist/recommendation entry | criteria table, pros/cons, fit/non-fit |
-| Alternatives | competitor demand | vendor recommendation entry | audience-based recommendations, differentiation, migration points |
-| Benchmark | links/authority | citation source | data, methodology, sample, date |
-| Case study | proof | trust evidence | before/after, metric, context, limits |
-| Glossary | topic coverage | entity definition | clear definition, related concept links |
-| Docs/API | technical buyer support | implementation answer source | exact specs, examples, error handling |
-| Pricing/ROI | purchase decision | cost/value answer source | price logic, formula, assumptions |
-| Template/Tool | backlink asset | practical recommendation source | usable output, examples, explanation |
-
-## B2B SaaS Priority Assets
-
-| Priority | Asset | Purpose |
-| --- | --- | --- |
-| 1 | category benchmark/report/original data | citation and authority |
-| 2 | competitor alternatives | high-intent buyer shortlist |
-| 3 | product comparison | comparison criteria for AI and buyers |
-| 4 | use-case implementation guide | proof of practical problem solving |
-| 5 | integration/migration guide | reduce adoption friction |
-| 6 | ROI/pricing calculator | quantify purchase decision |
-| 7 | customer story/teardown/before-after | proof and trust |
-| 8 | technical docs/API examples | technical evaluator and AI agent support |
-| 9 | third-party reviews/profiles/listicles | external corroboration |
-
-## Paragraph Rules
-
-Every paragraph must pass these rules:
-
-| Rule | Standard |
-| --- | --- |
-| Independence | 문단 하나만 떼어도 의미가 유지된다 |
-| Directness | 질문에 대한 답이 첫 문장에 있다 |
-| Specificity | 추상 명사보다 구체적 기준, 숫자, 예시가 있다 |
-| Verifiability | 핵심 주장에는 source, methodology, date 중 하나 이상이 붙는다 |
-| Differentiation | 누구나 아는 말이 아니라 고유한 관점이나 경험이 있다 |
-| Connectivity | 다음에 읽을 관련 페이지로 자연스럽게 이어진다 |
-
-## Table Rules
-
-Use a table only when it helps decisions or extraction.
-
-| Rule | Standard |
-| --- | --- |
-| Clear criteria | rows/columns directly help buyer decision |
-| Standalone citation | 표만 봐도 핵심 판단이 가능하다 |
-| No cherry-picking | 우리 제품에 유리한 기준만 만들지 않는다 |
-| Freshness | pricing, feature, ranking, benchmark에는 업데이트 날짜가 있다 |
-| Simple structure | AI가 항목을 추출하기 쉽다 |
-
-## Operating Loop
-
-| Step | Question | Output |
-| --- | --- | --- |
-| 1. Define prompts | ICP가 AI에게 어떤 buying/research 질문을 던지는가? | target prompt set |
-| 2. Measure visibility | 그 질문에서 우리와 경쟁사는 어떻게 언급되는가? | AI visibility baseline |
-| 3. Analyze sources | 답변은 어떤 first-party/third-party source를 근거로 삼는가? | source map |
-| 4. Find gaps | 어떤 fan-out 질문, entity, proof, third-party source가 비어 있는가? | gap backlog |
-| 5. Build assets | 어떤 페이지, 데이터, 비교, 외부 검증을 만들어야 하는가? | content brief |
-| 6. Re-measure | mention, citation, framing, referral, pipeline이 개선됐는가? | visibility report |
-
-## Measurement Framework
-
-| Goal | Metric | Meaning |
-| --- | --- | --- |
-| SEO traffic | impressions, clicks, CTR, position | 검색 결과에서 발견되고 클릭되는 정도 |
-| SEO quality | engagement, conversion, pipeline | traffic이 비즈니스 가치로 이어지는 정도 |
-| GEO visibility | prompt coverage | 목표 prompt 중 브랜드가 등장하는 비율 |
-| GEO authority | citation share | AI 답변 source/citation에 포함되는 비율 |
-| GEO positioning | framing accuracy | AI가 브랜드를 정확한 카테고리와 맥락으로 설명하는지 |
-| Competitive position | AI share of voice | 경쟁사 대비 답변 내 언급 점유율 |
-| Business impact | influenced pipeline | AI visibility가 pipeline에 영향을 준 정도 |
-
-## Anti-Patterns and Myths
-
-| Bad belief or pattern | Reality |
-| --- | --- |
-| 글자 수가 길수록 좋다 | word count magic은 없다. 의도 충족이 중요하다 |
-| keyword를 많이 넣으면 된다 | keyword stuffing은 spam이다 |
-| SEO 1등이면 AI 답변에도 나온다 | AI citation은 fan-out과 source selection 때문에 organic rank와 부분적으로만 겹친다 |
-| `llms.txt`가 GEO 필수다 | Google은 AI search 노출에 특별 파일이 필요 없다고 설명한다 |
-| schema를 많이 넣으면 AI가 인용한다 | schema는 이해를 돕지만 보장하지 않는다. visible content와 정확성이 우선이다 |
-| fake mention을 만들면 된다 | inauthentic mention과 AI manipulation은 장기 리스크다 |
-| GEO는 SEO를 대체한다 | GEO는 SEO 위에 synthesis, citation, framing layer가 추가된 것이다 |
-| 검색어만 바꾼 복붙 페이지 | doorway/scaled content 리스크 |
-| AI로 대량 생성한 일반론 | non-commodity value가 없다 |
-| 출처 없는 통계 | 신뢰와 citation 가능성이 낮다 |
-| 과장된 title | 클릭 후 만족도와 신뢰가 낮아진다 |
-| 제품 억지 끼워넣기 | 문제 해결보다 홍보로 보인다 |
-| 오래된 날짜만 갱신 | freshness 조작으로 보일 수 있다 |
-| 경쟁사 왜곡 | AI와 사용자가 cross-check할 때 신뢰를 잃는다 |
-| 숨겨진 crawler-only text | cloaking/spam 리스크 |
-| schema와 visible content 불일치 | rich result/GEO 신뢰 모두 훼손 |
-| 너무 넓은 mega post | intent와 citation 단위가 흐려진다 |
-
-## Minimum Acceptance Checklist
-
-Reject or repair the brief/content unless every answer is "yes":
-
-- 이 페이지가 답하는 primary question이 하나로 말해지는가?
-- 첫 5초 안에 핵심 답이 보이는가?
-- 사용자가 다시 검색하지 않아도 되는가?
-- 다른 글에는 없는 관점, 데이터, 경험이 있는가?
-- AI가 문장 하나를 떼어가도 의미가 유지되는가?
-- 주장에 근거가 붙어 있는가?
-- 브랜드, 제품, 카테고리, 경쟁사명이 일관되는가?
-- 관련 하위 질문으로 내부 링크가 이어지는가?
-- 최신 날짜와 실제 업데이트 내용이 맞는가?
-- 다음 행동이 명확한가?
-
-## Formulas
-
-| Goal | Formula |
-| --- | --- |
-| SEO traffic | `Search intent x Useful answer x Technical accessibility x Authority` |
-| GEO visibility | `Prompt fit x Entity clarity x Evidence density x Third-party corroboration x Citation-ready structure` |
-| B2B pipeline | `High-intent topic x Trust proof x Clear differentiation x Conversion path` |
-
-## Closing Standard
-
-이 페이지가 사람에게는 결정을 돕고, AI에게는 신뢰 가능한 근거가 되는가?
-
-이 질문에 `예`라고 답할 수 없는 콘텐츠는 SEO/GEO 자산이 아니다.

package/dist/skillpacks/geo/skills/seo-ecommerce-opportunity/SKILL.md

@@ -1,82 +0,0 @@
----
-name: seo-ecommerce-opportunity
-description: Use when diagnosing ecommerce SEO opportunities for product, category, collection, shopping-intent SERPs, Product schema, offers, reviews, availability, shipping, return policy, or merchant page actions.
----
-
-# SEO Ecommerce Opportunity
-
-Use this skill only when ecommerce signals exist. It adapts `claude-seo`
-ecommerce, schema, product, and competitor-page patterns to Anymorph action
-generation.
-
-## Activation
-
-Activate when any of these are true:
-
-- product catalog exists.
-- URLs contain product, collection, category, cart, checkout, shop, or pricing
-  product patterns.
-- Product or Offer schema exists or should exist.
-- DFS SERP shows shopping/product/category/listicle intent.
-- workspace business type is ecommerce or commerce-enabled.
-
-## Artifact
-
-Write outputs under:
-
-```text
-agent/seo/seo-ecommerce-opportunity/{runId}/
-```
-
-## References
-
-- `references/ecommerce-rules.md` for product/category/schema rules.
-- `../seo-opportunity-audit/references/action-contract.md` for output shape.
-- `../../shared/evidence-principles.md` for claim strength, source hierarchy,
-  freshness, structured-data, and GEO/AEO framing rules.
-- `../../shared/vertical-playbooks/commerce.md` for general commerce patterns.
-- `../../shared/vertical-playbooks/beauty.md` instead of, or in addition to,
-  `commerce.md` when the catalog is beauty, skincare, makeup, haircare, or
-  personal care. Beauty rules take precedence for cosmetic, ingredient,
-  review/UGC, and regulated-claim safety.
-
-Read only the matching vertical playbook(s). Treat vertical playbooks as
-heuristics for diagnosis and action selection, not as evidence for claims.
-
-## Workflow
-
-1. Read product catalog, intent-product mappings, CMS/GEO pages, and product URLs.
-2. Load `../../shared/evidence-principles.md` and the matching commerce/beauty
-   playbook when product, category, review, schema, or shopping-surface findings
-   are in scope.
-3. Inspect product and category pages for title/meta, product description,
-   schema, offers, price, availability, reviews, shipping, return policy, images,
-   and FAQ-like buyer objections.
-4. Use DFS through the toolkit for shopping/product/listicle SERP evidence.
-5. Detect opportunities:
-   - product schema gap.
-   - offer/availability gap.
-   - review or aggregate rating evidence gap.
-   - merchant policy gap.
-   - category page gap.
-   - product comparison/buying guide gap.
-   - image/product rich result gap.
-6. Map actions to product-linked GEO page creation, CMS updates, schema fixes,
-   or third-party/manual tasks.
-
-## Output Files
-
-- `products.json`
-- `findings.json`
-- `opportunities.json`
-- `actions.json`
-- `rationale.md`
-
-## Guardrails
-
-- Do not invent prices, availability, reviews, ratings, shipping, or return
-  policy details.
-- Do not recommend review markup unless review evidence is first-party and
-  policy-safe.
-- Product-linked page actions must include product ids when available.
-- Comparison pages need factual, source-backed claims and a last-updated date.

package/dist/skillpacks/geo/skills/seo-ecommerce-opportunity/agents/openai.yaml

@@ -1,5 +0,0 @@
-interface:
-  display_name: "SEO Ecommerce Opportunity"
-  short_description: "Find ecommerce SEO, product schema, and shopping-intent opportunities."
-  default_prompt: "Use $seo-ecommerce-opportunity to diagnose product, category, schema, offer, review, and shopping SERP opportunities."
-

package/dist/skillpacks/geo/skills/seo-ecommerce-opportunity/references/ecommerce-rules.md

@@ -1,31 +0,0 @@
-# Ecommerce Rules
-
-## Product Pages
-
-- Product title and description should be specific and useful.
-- Product schema should include verifiable Product identity.
-- Offer data must match visible page data.
-- Price, availability, currency, shipping, and return policy must not be invented.
-- Product images should have descriptive alt text and stable dimensions.
-
-## Category and Collection Pages
-
-- category title and intro explain who the collection is for.
-- include comparison criteria, buying guidance, and links to key products.
-- avoid thin grids with no explanatory content.
-- add internal links from relevant guide/comparison pages.
-
-## Reviews and Ratings
-
-- only use review/aggregateRating when evidence exists.
-- do not generate fake or extrapolated ratings.
-- flag missing review collection motion as third-party/manual when appropriate.
-
-## Shopping SERP Opportunities
-
-- `best_of`, `comparison`, `alternatives`, and buying guide SERPs can justify new
-  GEO/CMS pages when product fit is clear.
-- product/category SERPs can justify category improvement rather than blog posts.
-- marketplace-dominated SERPs may require third-party execution, not owned-page
-  creation.
-

package/dist/skillpacks/geo/skills/seo-internal-link-opportunity/SKILL.md

@@ -1,57 +0,0 @@
----
-name: seo-internal-link-opportunity
-description: Use when finding internal link opportunities, orphan pages, hub-and-spoke gaps, anchor text improvements, CMS/GEO page graph issues, or auto-applicable internal link actions.
----
-
-# SEO Internal Link Opportunity
-
-Use this skill for CMS, owned-page, and generated-page internal link analysis.
-It follows the `claude-seo` cluster link-matrix pattern and adapts it to
-Anymorph-managed actions.
-
-## Artifact
-
-Write outputs under:
-
-```text
-agent/seo/seo-internal-link-opportunity/{runId}/
-```
-
-## References
-
-- `references/link-rules.md` for matrix and anchor guidance.
-- `../seo-opportunity-audit/references/action-contract.md` for output shape.
-
-## Workflow
-
-1. Read CMS inventory, generated GEO pages, owned URLs, existing internal links,
-   intents, products, and SERP clusters.
-2. Build a page graph: source, target, anchor, page type, intent, product, status.
-3. Detect:
-   - orphan pages.
-   - weak hub pages.
-   - missing spoke-to-pillar links.
-   - missing pillar-to-spoke links.
-   - missing comparison/category/product support links.
-   - poor or generic anchors.
-4. Create action candidates only where source and target are controlled or
-   editable through Anymorph/CMS.
-5. Emit link action candidates with exact source page, target page, suggested
-   anchor, placement rationale, and verification method.
-
-## Output Files
-
-- `graph.json`
-- `opportunities.json`
-- `actions.json`
-- `rationale.md`
-
-## Auto-Apply Rule
-
-Set `canAutoApply=true` only when:
-
-- the source page is managed by Anymorph or known CMS tooling.
-- the target URL is stable.
-- the suggested anchor is natural and context-compatible.
-- the change can be represented as a deterministic edit or generation action.
-

package/dist/skillpacks/geo/skills/seo-internal-link-opportunity/agents/openai.yaml

@@ -1,5 +0,0 @@
-interface:
-  display_name: "SEO Internal Link Opportunity"
-  short_description: "Find internal link, hub-spoke, and anchor opportunities."
-  default_prompt: "Use $seo-internal-link-opportunity to find orphan pages, hub-spoke gaps, anchor improvements, and internal link actions."
-

package/dist/skillpacks/geo/skills/seo-internal-link-opportunity/references/link-rules.md

@@ -1,28 +0,0 @@
-# Internal Link Rules
-
-## Matrix
-
-- pillar to spoke: required for every planned spoke.
-- spoke to pillar: required for every spoke.
-- same-cluster spoke to spoke: 2-3 links when context supports it.
-- cross-cluster links: use sparingly for adjacent intent paths.
-- money/product/category pages should receive links from relevant informational
-  pages, not unrelated pages.
-
-## Anchors
-
-- descriptive, natural, and context-specific.
-- avoid repeated exact-match anchors across many pages.
-- avoid generic anchors such as "click here" or "read more" unless surrounding
-  context makes target clear.
-- use product/category/comparison terminology only when the source paragraph
-  supports it.
-
-## Scorecard
-
-- orphan pages: target has zero controlled inbound links.
-- weak pages: target has fewer than two relevant controlled inbound links.
-- hub weakness: pillar does not link to all active spokes.
-- cannibalization risk: two pages target the same primary query without clear
-  differentiation.
-

package/dist/skillpacks/geo/skills/seo-opportunity-audit/SKILL.md

@@ -1,141 +0,0 @@
----
-name: seo-opportunity-audit
-description: Use when running a complete SEO opportunity pass across technical diagnosis, page diagnosis, DFS-backed SERP research, internal linking, and ecommerce-specific opportunity discovery.
----
-
-# SEO Opportunity Audit
-
-Use this as the integrated SEO workflow. It coordinates the five focused SEO
-skills and writes one consolidated artifact set under `agent/seo/`.
-
-This skill is diagnosis-to-action oriented. Every finding must become either an
-action candidate, a blocked/no-action record, or a verification task.
-
-## Source Pattern
-
-Follow the structure and judgment style of `AgriciDaniel/claude-seo` where it
-fits Anymorph:
-
-- orchestrate first, then delegate to narrow skills.
-- use technical, page, SERP/SXO, cluster, ecommerce, and DFS evidence separately.
-- keep static rules in references.
-- prefer evidence-backed, falsifiable recommendations over generic SEO advice.
-
-Do not copy marketing footers, community CTAs, broad PDF/report workflow, or
-unbounded 500-page crawling defaults.
-
-## Shared References
-
-Read shared references selectively:
-
-- `../../shared/evidence-principles.md` before writing or accepting claim,
-  freshness, schema, feed, review, comparison, or compliance findings.
-- `../../shared/vertical-playbooks/{vertical}.md` when the tenant vertical is
-  known. Use only the matching playbook(s). These files provide vertical
-  heuristics for entity patterns, asset plays, measurement signals, and risk
-  categories; they are not tenant evidence and do not override
-  `agent/BRAND.md`, `agent/STRATEGY.md`, or source data.
-
-Vertical selection defaults:
-
-- beauty/skincare/makeup/haircare/personal care -> `beauty.md`
-- SaaS/software/subscription/developer tool -> `saas.md`
-- OTA/travel/hospitality/lodging/tours/things-to-do -> `ota.md`
-- ecommerce/consumer goods/retail outside beauty -> `commerce.md`
-
-## Focused Skills
-
-Invoke or apply these in order:
-
-1. `$seo-technical-diagnosis`
-2. `$seo-page-diagnosis`
-3. `$seo-serp-opportunity-research`
-4. `$seo-internal-link-opportunity`
-5. `$seo-ecommerce-opportunity` only when ecommerce signals exist.
-
-## Artifact Setup
-
-All outputs go under:
-
-```text
-agent/seo/seo-opportunity-audit/{runId}/
-agent/seo/seo-technical-diagnosis/{runId}/
-agent/seo/seo-page-diagnosis/{runId}/
-agent/seo/seo-serp-opportunity-research/{runId}/
-agent/seo/seo-internal-link-opportunity/{runId}/
-agent/seo/seo-ecommerce-opportunity/{runId}/
-```
-
-Use the bundled script to create paths and validate JSON:
-
-```bash
-SEO_TOOLKIT=.agents/skills/seo-opportunity-audit/scripts/seo-toolkit.mjs
-test -f "$SEO_TOOLKIT" || SEO_TOOLKIT=.claude/skills/seo-opportunity-audit/scripts/seo-toolkit.mjs
-node "$SEO_TOOLKIT" init-artifact --skill seo-opportunity-audit --run-id "$RUN_ID"
-```
-
-If there is no host-provided `RUN_ID`, derive one from the current GEO run id.
-Only use a timestamp fallback for local exploratory work.
-
-## Workflow
-
-1. Read the GEO run context, tenant memory, product catalog, intents, and known
-   page inventory before using external data.
-2. Create the integrated audit artifact directory.
-3. Run technical and page diagnosis first to establish crawl/index/page evidence.
-4. Run DFS-backed SERP opportunity research. Use Firecrawl only to inspect
-   concrete competitor pages or public pages after DFS identifies candidates.
-5. Run internal link opportunity analysis against the CMS/GEO page inventory.
-6. Run ecommerce opportunity only when ecommerce signals exist.
-7. Merge outputs into `summary.json`, `actions.json`, and `rationale.md`.
-8. Reject duplicate or weak findings. Prefer no action over speculative action.
-
-## DFS Rule
-
-DFS API usage must be wrapped by the bundled script:
-
-```bash
-node "$SEO_TOOLKIT" dfs-request --endpoint serp_organic_live_advanced --params '{"keyword":"example","location_name":"United States","language_code":"en"}'
-```
-
-Then call the matching DataForSEO MCP/API tool. If direct DataForSEO credentials
-are available in the environment, use the same script for REST calls:
-
-```bash
-node "$SEO_TOOLKIT" dfs-call --path /v3/dataforseo_labs/google/related_keywords/live --payload '[{"keyword":"example","location_name":"United States","language_code":"en","limit":10}]' > dfs-response.json
-```
-
-In hosted GEO strategy runs,
-prefer the Anymorph MCP wrappers such as `mcp__anymorph__dataforseo_research`,
-`mcp__anymorph__search_keywords`, `mcp__anymorph__serp_snapshot`, and
-`mcp__anymorph__list_seo_opportunities` when direct DataForSEO tools are not
-available. Normalize the response:
-
-```bash
-node "$SEO_TOOLKIT" dfs-normalize --endpoint serp_organic_live_advanced < dfs-response.json
-```
-
-Do not call DFS broadly without a request artifact, estimated cost tier, and
-normalization output saved in the skill artifact directory.
-
-## Consolidated Output
-
-Write:
-
-- `summary.json`: compact rollup and scorecard.
-- `actions.json`: action candidates with fingerprints.
-- `blocked.json`: rejected or blocked opportunities.
-- `rationale.md`: short human-readable decision record.
-
-Each final action must include:
-
-- `sourceSkill`
-- `opportunityType`
-- `target`
-- `evidence`
-- `confidence`: `confirmed`, `likely`, or `hypothesis`
-- `impact`, `effort`, and `priority`
-- `canAutoApply`
-- `requiresThirdPartyExecution`
-- `verificationMethod`
-- `actionFingerprint`

package/dist/skillpacks/geo/skills/seo-opportunity-audit/agents/openai.yaml

@@ -1,5 +0,0 @@
-interface:
-  display_name: "SEO Opportunity Audit"
-  short_description: "Run a complete SEO opportunity audit across focused SEO skills."
-  default_prompt: "Use $seo-opportunity-audit to run technical, page, SERP, internal link, and ecommerce SEO opportunity analysis."
-