@topmindspace/tms-skills 0.1.0

package/top-ppt-html/assets/examples/2026-09-09-research-indigo-violet.model.json

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+{
+  "mode": "research",
+  "style": "indigo-violet",
+  "title": "2026 AI 智能体发展研究报告",
+  "subtitle": "规模化前夜的治理与集成研究",
+  "meta": "内部研究资料 · 2026-09-09",
+  "agenda": [
+    [
+      "01",
+      "范式与分水岭",
+      "从 Chatbot 到 Autonomous Agent"
+    ],
+    [
+      "02",
+      "形态与边界",
+      "三类形态与能力边界"
+    ],
+    [
+      "03",
+      "域间差异",
+      "试点率的行业分化与互证"
+    ],
+    [
+      "04",
+      "落地路径",
+      "平台化先行四步走"
+    ],
+    [
+      "05",
+      "风险与治理",
+      "三重门槛与优先级矩阵"
+    ],
+    [
+      "06",
+      "参考资料",
+      "数据来源与口径说明"
+    ]
+  ],
+  "sections": [
+    {
+      "type": "twocol",
+      "eyebrow": "01 · 范式与分水岭",
+      "title": "六成企业试点卡在治理与集成——规模化分水岭已经出现",
+      "paragraphs": [
+        [
+          "发现",
+          "2025 年全球企业智能体试点率 61%，规模化运行仅 18%，相差 43 个百分点。"
+        ],
+        [
+          "证据",
+          "42 家深度访谈企业中，37 家把「权限不清、系统难接」列为放弃规模化的首因。"
+        ],
+        [
+          "含义",
+          "瓶颈不在模型能力，而在治理、权限与系统集成。"
+        ],
+        [
+          "推论",
+          "平台化先行：统一编排与护栏到位后，场景再分层放量。"
+        ]
+      ],
+      "soWhat": "先建平台与护栏，再放场景——顺序反了会被治理拖死。",
+      "footnote": "注：试点率 = 已进入试点及以上的企业占比；规模化 = 3 个以上场景稳定运行。"
+    },
+    {
+      "type": "table",
+      "eyebrow": "02 · 形态与边界",
+      "title": "三类形态能力边界分明，同事级智能体尚在早期",
+      "table": {
+        "head": [
+          "形态",
+          "自主性",
+          "工具生态",
+          "成熟度",
+          "结论"
+        ],
+        "rows": [
+          [
+            "助理级",
+            "单轮任务，人逐步驱动",
+            "少量插件",
+            "规模可用",
+            "当前主力"
+          ],
+          [
+            "流程级",
+            "固定流程多步执行",
+            "数十工具编排",
+            "试点爬坡",
+            "2026 焦点"
+          ],
+          [
+            "同事级",
+            "目标驱动，端到端",
+            "千级工具生态",
+            "早期验证",
+            "三年后"
+          ]
+        ]
+      },
+      "flags": [
+        "同事级成熟度评分口径待确认，正式版请替换 xx%",
+        "「三年后」时间窗来自访谈主观判断，需以官方路线图数据复核"
+      ],
+      "footnote": "注：形态判定口径见参考资料 [1]；同事级判定基于访谈专家评分（N=42）。"
+    },
+    {
+      "type": "exhibit",
+      "eyebrow": "03 · 域间差异",
+      "title": "客服域一马当先，研发域势能最大——域间分化明显",
+      "exhibitNo": "Exhibit 1",
+      "chart": {
+        "type": "hbar",
+        "labels": [
+          "客服",
+          "财务",
+          "营销",
+          "研发"
+        ],
+        "values": [
+          72,
+          57,
+          48,
+          38
+        ],
+        "max": 100,
+        "unit": "%"
+      },
+      "soWhat": "研发域渗透最浅但势能最大，工具链成熟后有望一年内反超客服域。",
+      "footnote": "来源：企业智能体发展调研，2026-08；试点率 = 已进入试点及以上的企业占比"
+    },
+    {
+      "type": "halftable",
+      "eyebrow": "03 · 域间差异",
+      "title": "试点率与增幅互证：研发域一年内有望反超",
+      "table": {
+        "head": [
+          "业务域",
+          "试点率",
+          "同比增幅"
+        ],
+        "rows": [
+          [
+            "客服",
+            "72%",
+            "+9pt"
+          ],
+          [
+            "财务",
+            "57%",
+            "+11pt"
+          ],
+          [
+            "营销",
+            "48%",
+            "+13pt"
+          ],
+          [
+            "研发",
+            "38%",
+            "+15pt"
+          ]
+        ]
+      },
+      "chart": {
+        "type": "bar",
+        "labels": [
+          "客服",
+          "财务",
+          "营销",
+          "研发"
+        ],
+        "values": [
+          9,
+          11,
+          13,
+          15
+        ],
+        "max": 16,
+        "unit": "pt"
+      },
+      "soWhat": "增幅与基数负相关，研发域工具链补齐后将进入陡峭爬坡段。"
+    },
+    {
+      "type": "comparison",
+      "eyebrow": "04 · 落地路径",
+      "title": "堆场景与平台化两条路径的结局分野",
+      "left": {
+        "title": "堆场景路径（n=23）",
+        "points": [
+          [
+            "接入慢",
+            "每场景重复对接，平均 11 周上线"
+          ],
+          [
+            "治理弱",
+            "事后审计，回退靠人工"
+          ],
+          [
+            "结局",
+            "19 家半年内退回试点"
+          ]
+        ]
+      },
+      "right": {
+        "title": "平台化路径（n=9）",
+        "points": [
+          [
+            "接入快",
+            "统一编排，平均 3 周上线"
+          ],
+          [
+            "治理内嵌",
+            "权限、审计、回退进平台层"
+          ],
+          [
+            "结局",
+            "全部穿越分水岭进入放量"
+          ]
+        ]
+      },
+      "soWhat": "平台化把场景接入周期从 11 周压到 3 周，是穿越分水岭的唯一共同路径。"
+    },
+    {
+      "type": "donut",
+      "eyebrow": "04 · 落地路径",
+      "title": "规模化企业行业分布：制造与金融领跑",
+      "chart": {
+        "labels": [
+          "制造",
+          "金融",
+          "互联网及其他"
+        ],
+        "values": [
+          3,
+          2,
+          4
+        ],
+        "centerLabel": "家"
+      },
+      "note": "注：行业构成基于 9 家规模化成功企业（N=42 访谈样本）。"
+    },
+    {
+      "type": "metrics",
+      "eyebrow": "04 · 落地路径",
+      "title": "四组基线数字勾勒出规模化落地现状",
+      "metrics": [
+        [
+          "61%",
+          "企业试点率，2025 年基线"
+        ],
+        [
+          "18%",
+          "规模化占比，3 场景以上"
+        ],
+        [
+          "9 家",
+          "规模化成功企业，全部先建平台层"
+        ],
+        [
+          "60%",
+          "2027Q2 采纳率目标"
+        ]
+      ]
+    },
+    {
+      "type": "split",
+      "eyebrow": "04 · 落地路径",
+      "title": "平台化先行是穿越分水岭的共同路径",
+      "left": {
+        "points": [
+          [
+            "路径",
+            "规模化成功的 9 家企业全部先建平台层再放场景。"
+          ],
+          [
+            "机制",
+            "统一编排收敛工具、记忆、权限，接入成本降一个量级。"
+          ],
+          [
+            "反例",
+            "跳过平台直接堆场景，23 家中 19 家半年内回退试点。"
+          ]
+        ]
+      },
+      "right": {
+        "type": "bar",
+        "cap": "采纳率爬坡（%）",
+        "labels": [
+          "2026Q3",
+          "Q4",
+          "2027Q1",
+          "Q2"
+        ],
+        "values": [
+          30,
+          45,
+          55,
+          60
+        ],
+        "max": 100
+      },
+      "soWhat": "平台层的投入在四个季度内由采纳率爬坡兑回，不是纯成本。"
+    },
+    {
+      "type": "threecol",
+      "eyebrow": "05 · 风险与治理",
+      "title": "规模化三重门槛：技术可控、组织就绪、经济可行",
+      "paragraphs": [
+        [
+          "技术可控",
+          "幻觉率与工具调用成功率决定场景上限，需评测门禁。"
+        ],
+        [
+          "组织就绪",
+          "流程负责人须会拆任务、定验收；缺位场景一律降级试点。"
+        ],
+        [
+          "经济可行",
+          "单任务成本须低于人工基线 30% 以上，否则不可放量。"
+        ],
+        [
+          "佐证",
+          "成功企业按三重门槛给场景分级放量。"
+        ],
+        [
+          "顺序",
+          "先算经济账再上技术平台——多数失败案例顺序相反。"
+        ],
+        [
+          "结论",
+          "三门槛齐备的场景不足两成，分级放量是唯一理性路径。"
+        ]
+      ],
+      "footnote": "注：三重门槛口径来自访谈编码（N=42），编码一致性 Kappa=0.81。"
+    },
+    {
+      "type": "matrix",
+      "eyebrow": "05 · 风险与治理",
+      "title": "高价值低难度场景优先——矩阵给出放量顺序",
+      "rowHeads": [
+        "业务价值 · 高",
+        "业务价值 · 中"
+      ],
+      "colHeads": [
+        "实施难度 · 低",
+        "实施难度 · 中",
+        "实施难度 · 高"
+      ],
+      "cells": [
+        [
+          {
+            "t": "客服问数：首批放量",
+            "accent": true
+          },
+          {
+            "t": "研发副驾：二批放量",
+            "accent": false
+          },
+          {
+            "t": "端到端交付：暂缓",
+            "accent": false
+          }
+        ],
+        [
+          {
+            "t": "知识检索：常规推进",
+            "accent": false
+          },
+          {
+            "t": "经营预警：常规推进",
+            "accent": false
+          },
+          {
+            "t": "自主决策：护栏试点",
+            "accent": true
+          }
+        ]
+      ]
+    },
+    {
+      "type": "heatmap",
+      "eyebrow": "06 · 行业对标",
+      "title": "行业就绪度差异显著——金融客服先行，制造研发滞后",
+      "rowHeads": [
+        "金融",
+        "制造",
+        "互联网"
+      ],
+      "colHeads": [
+        "客服",
+        "研发",
+        "营销",
+        "供应链",
+        "财务"
+      ],
+      "cells": [
+        [
+          78,
+          46,
+          63,
+          38,
+          61
+        ],
+        [
+          44,
+          29,
+          33,
+          57,
+          31
+        ],
+        [
+          71,
+          82,
+          68,
+          49,
+          52
+        ]
+      ],
+      "unit": "",
+      "scaleLabel": [
+        "低",
+        "高"
+      ],
+      "soWhat": "金融客服与互联网研发是两个可复制样板，制造研发域需先补工具链再谈放量。",
+      "footnote": "注：就绪度 = 场景 × 行业维度的能力自评加权得分（0–100），N=42 深度访谈 + 行业抽样[2]。"
+    },
+    {
+      "type": "pyramid",
+      "eyebrow": "07 · 价值阶梯",
+      "title": "价值兑现四级台阶：越往上，组织变革成本越高",
+      "levels": [
+        [
+          "自主决策",
+          "自动执行"
+        ],
+        [
+          "端到端交付",
+          "跨系统串联多步任务，交付质量可回退"
+        ],
+        {
+          "t": "副驾协同",
+          "d": "人机分工明确，效率提升可度量（当前主力）",
+          "accent": true
+        },
+        [
+          "问答与检索",
+          "知识问答、找数问数，替换成本最低"
+        ]
+      ],
+      "soWhat": "当前主力仍在第二级：把副驾协同做厚，比抢跑自主决策更能兑现价值。",
+      "footnote": "注：台阶高度不代表难度，仅表示覆盖范围；accent 层为当前主力形态[1]。"
+    },
+    {
+      "type": "bar",
+      "eyebrow": "03 · 域间差异",
+      "exhibitNo": "Exhibit 4",
+      "title": "试点率增长归因：工具链补齐贡献过半",
+      "chart": {
+        "type": "waterfall",
+        "labels": [
+          "2025 基线",
+          "工具链",
+          "流程改造",
+          "治理",
+          "组织",
+          "2026 现值"
+        ],
+        "values": [
+          38,
+          9,
+          6,
+          -3,
+          2,
+          52
+        ],
+        "unit": "pt"
+      },
+      "soWhat": "九个百分点增量里工具链补齐贡献最大、治理不足拖累 3pt——补齐工具链的边际收益最高。",
+      "footnote": "来源：企业智能体发展调研，2026-08；单位为百分点（pt），按增量归因分解"
+    },
+    {
+      "type": "sankey",
+      "eyebrow": "04 · 落地路径",
+      "exhibitNo": "Exhibit 5",
+      "title": "线索转化流向：初筛环节流失占比近六成",
+      "unit": "条",
+      "flows": [
+        [
+          "线索",
+          "初筛",
+          1000
+        ],
+        [
+          "初筛",
+          "商机",
+          420
+        ],
+        [
+          "商机",
+          "报价",
+          260
+        ],
+        [
+          "报价",
+          "签约",
+          120
+        ],
+        [
+          "初筛",
+          "流失",
+          580
+        ],
+        [
+          "商机",
+          "流失",
+          160
+        ]
+      ],
+      "chart": {
+        "dataTable": "inline"
+      },
+      "soWhat": "初筛环节流失 580 条、占全链路 58%——先修初筛判定规则，比加大线索投放更快见效。",
+      "footnote": "来源：企业智能体发展调研，2026-08；单位：条，自然月去重线索"
+    },
+    {
+      "type": "treemap",
+      "eyebrow": "06 · 行业对标",
+      "exhibitNo": "Exhibit 6",
+      "title": "规模化企业行业构成：制造与金融合计过半",
+      "unit": "家",
+      "items": [
+        [
+          "制造",
+          3
+        ],
+        [
+          "金融",
+          2
+        ],
+        [
+          "互联网",
+          2
+        ],
+        [
+          "能源",
+          1
+        ],
+        [
+          "医疗",
+          1
+        ]
+      ],
+      "soWhat": "制造与金融合计 5 家、占 55%——共同点是流程标准、容错边界清晰，可直接复制。",
+      "footnote": "注：行业构成基于 9 家规模化成功企业（N=42 访谈样本）"
+    },
+    {
+      "type": "boxplot",
+      "eyebrow": "05 · 风险与治理",
+      "exhibitNo": "Exhibit 7",
+      "title": "各域就绪度分布：金融客服中位最高、离散最小",
+      "unit": "分",
+      "groups": [
+        [
+          "金融客服",
+          62,
+          74,
+          81,
+          86,
+          93
+        ],
+        [
+          "制造研发",
+          31,
+          42,
+          49,
+          57,
+          68
+        ],
+        [
+          "互联网营销",
+          44,
+          55,
+          62,
+          70,
+          79
+        ]
+      ],
+      "soWhat": "金融客服中位 81 分且四分位区间最窄——标准化程度高的场景，就绪度稳定且可复制。",
+      "footnote": "注：就绪度 = 场景 × 行业维度的能力自评加权得分（0–100），N=42 深度访谈"
+    },
+    {
+      "type": "network",
+      "eyebrow": "05 · 风险与治理",
+      "exhibitNo": "Exhibit 8",
+      "title": "平台组件依赖拓扑：编排层为单点枢纽",
+      "nodes": [
+        [
+          "n1",
+          "统一编排"
+        ],
+        [
+          "n2",
+          "工具网关"
+        ],
+        [
+          "n3",
+          "记忆库"
+        ],
+        [
+          "n4",
+          "权限中心"
+        ],
+        [
+          "n5",
+          "审计日志"
+        ]
+      ],
+      "edges": [
+        [
+          "n1",
+          "n2"
+        ],
+        [
+          "n1",
+          "n3"
+        ],
+        [
+          "n1",
+          "n4"
+        ],
+        [
+          "n2",
+          "n5"
+        ],
+        [
+          "n3",
+          "n5"
+        ],
+        [
+          "n4",
+          "n5"
+        ]
+      ],
+      "soWhat": "编排层连接度最高——它一旦不可用，工具、记忆、权限三条链路同时中断，须优先做冗余。",
+      "footnote": "注：依赖关系取自 9 家规模化企业的平台架构文档（2026-08）"
+    },
+    {
+      "type": "marimekko",
+      "eyebrow": "04 · 落地路径",
+      "exhibitNo": "Exhibit 9",
+      "title": "渠道结构演变：线上占比三年提升 21 个百分点",
+      "unit": "%",
+      "cols": [
+        [
+          "2023",
+          100
+        ],
+        [
+          "2024",
+          130
+        ],
+        [
+          "2025",
+          165
+        ]
+      ],
+      "cells": [
+        [
+          40,
+          60
+        ],
+        [
+          52,
+          48
+        ],
+        [
+          61,
+          39
+        ]
+      ],
+      "legend": [
+        "线上",
+        "线下"
+      ],
+      "soWhat": "总量三年增长 65%，线上占比从 40% 升到 61%——线上承载能力已成为规模化的前置条件。",
+      "footnote": "注：列宽 ∝ 当年总规模，列高 = 渠道构成占比"
+    },
+    {
+      "type": "streamgraph",
+      "eyebrow": "07 · 价值阶梯",
+      "exhibitNo": "Exhibit 10",
+      "title": "价值兑现结构演变：副驾协同持续做厚",
+      "labels": [
+        "2023",
+        "2024",
+        "2025",
+        "2026",
+        "2027"
+      ],
+      "series": [
+        {
+          "name": "问答检索",
+          "values": [
+            52,
+            44,
+            34,
+            26,
+            18
+          ]
+        },
+        {
+          "name": "副驾协同",
+          "values": [
+            30,
+            34,
+            36,
+            40,
+            44
+          ]
+        },
+        {
+          "name": "端到端交付",
+          "values": [
+            18,
+            22,
+            30,
+            34,
+            38
+          ]
+        }
+      ],
+      "soWhat": "问答检索的占比从 52% 降到 18%，价值重心持续向副驾协同与端到端交付迁移。",
+      "footnote": "注：占比为各形态场景数占当年总量；带宽 ∝ 场景数"
+    },
+    {
+      "type": "bar",
+      "eyebrow": "01 · 范式与分水岭",
+      "exhibitNo": "Exhibit 11",
+      "title": "实施排期：四阶段串行推进共 18 周",
+      "chart": {
+        "type": "gantt",
+        "labels": [
+          "调研",
+          "设计",
+          "开发",
+          "试点"
+        ],
+        "values": [
+          3,
+          4,
+          8,
+          3
+        ],
+        "start": [
+          0,
+          3,
+          7,
+          15
+        ],
+        "unit": "周"
+      },
+      "soWhat": "开发阶段独占 8 周、占总工期 44%——压缩工期的杠杆在开发，不在调研与设计。",
+      "footnote": "来源：项目排期基线，2026-08；时间轴跨度 = 各阶段「起点 + 时长」最大值（18 周）"
+    },
+    {
+      "type": "bar",
+      "eyebrow": "05 · 风险与治理",
+      "exhibitNo": "Exhibit 12",
+      "title": "能力半径：技术可控一枝独秀",
+      "chart": {
+        "type": "rose",
+        "labels": [
+          "技术可控",
+          "合规完备",
+          "组织就绪",
+          "数据就绪",
+          "经济可行"
+        ],
+        "values": [
+          78,
+          66,
+          61,
+          55,
+          42
+        ],
+        "max": 100,
+        "unit": "分"
+      },
+      "soWhat": "技术可控 78 分领先 36 分，而经济可行 42 分垫底——能力建设的短板不在技术，在算得过来账。",
+      "footnote": "注：五维得分来自 42 家访谈企业的能力自评加权（0–100 分），维度定义见参考资料 [1]"
+    },
+    {
+      "type": "bar",
+      "eyebrow": "06 · 行业对标",
+      "exhibitNo": "Exhibit 13",
+      "title": "八期评分波动：区间震荡后温和上行",
+      "chart": {
+        "type": "candlestick",
+        "labels": [
+          "1",
+          "2",
+          "3",
+          "4",
+          "5",
+          "6",
+          "7",
+          "8"
+        ],
+        "values": [
+          [
+            44,
+            62,
+            38,
+            58
+          ],
+          [
+            58,
+            66,
+            50,
+            54
+          ],
+          [
+            54,
+            60,
+            41,
+            47
+          ],
+          [
+            47,
+            55,
+            44,
+            52
+          ],
+          [
+            52,
+            71,
+            48,
+            68
+          ],
+          [
+            68,
+            74,
+            60,
+            63
+          ],
+          [
+            63,
+            69,
+            55,
+            58
+          ],
+          [
+            58,
+            76,
+            56,
+            73
+          ]
+        ],
+        "unit": "分"
+      },
+      "soWhat": "八期振幅收窄后连拉两根阳线——就绪度进入温和上行段，治理投入开始显效。",
+      "footnote": "来源：季度就绪度评分序列，2025Q1–2026Q4；单位：分（0–100）"
+    },
+    {
+      "type": "image",
+      "eyebrow": "08 · 现场素材",
+      "title": "三家样板企业的产线现场：同一套护栏，不同业务形态",
+      "lead": "四张现场照并排互证；无图时先出等比例占位，交付前替换 src 即可。",
+      "image": {
+        "layout": "grid",
+        "fit": "cover",
+        "items": [
+          {
+            "placeholder": true,
+            "caption": "制造 · 质检工位"
+          },
+          {
+            "placeholder": true,
+            "caption": "金融 · 风控坐席"
+          },
+          {
+            "placeholder": true,
+            "caption": "互联网 · 研发流水线"
+          },
+          {
+            "placeholder": true,
+            "caption": "制造 · 设备巡检"
+          }
+        ],
+        "caption": "图 2–5：现场素材占位（建议 900×675px · 4:3）"
+      },
+      "footnote": "来源：企业走访现场素材，2026-07 至 2026-08[2]"
+    }
+  ],
+  "closing": {
+    "title": "平台化穿越分水岭，分级放量兑现价值",
+    "points": [
+      [
+        "平台先行",
+        "统一编排与护栏到位，场景再分层放量。"
+      ],
+      [
+        "场景分级",
+        "三重门槛齐备的场景优先，不足两成。"
+      ],
+      [
+        "治理闭环",
+        "权限、审计、回退全链路内嵌平台层。"
+      ]
+    ]
+  },
+  "theme": "light"
+}