@timmeck/marketing-brain 0.5.2 → 1.1.1

package/dist/learning/learning-engine.js.map

@@ -1 +1 @@
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package/dist/learning/pattern-extractor.d.ts

@@ -0,0 +1,27 @@
+import type Database from 'better-sqlite3';
+export interface ContentPattern {
+    pattern: string;
+    category: 'timing' | 'format' | 'content' | 'platform';
+    confidence: number;
+    sampleSize: number;
+    avgEngagement: number;
+    baselineEngagement: number;
+    multiplier: number;
+}
+export declare class PatternExtractor {
+    private db;
+    private logger;
+    constructor(db: Database.Database);
+    extractPatterns(): ContentPattern[];
+    private getPostsWithEngagement;
+    private computeBaseline;
+    private extractTimingPatterns;
+    private extractFormatPatterns;
+    private extractPlatformPatterns;
+    private extractContentPatterns;
+    /**
+     * Compute confidence based on sample size relative to total, and effect magnitude.
+     * Higher sample sizes and larger effects yield higher confidence.
+     */
+    private computeConfidence;
+}

package/dist/learning/pattern-extractor.js

@@ -0,0 +1,346 @@
+import { getLogger } from '../utils/logger.js';
+import { engagementScore } from './confidence-scorer.js';
+const DAY_NAMES = ['Sunday', 'Monday', 'Tuesday', 'Wednesday', 'Thursday', 'Friday', 'Saturday'];
+export class PatternExtractor {
+    db;
+    logger = getLogger();
+    constructor(db) {
+        this.db = db;
+    }
+    extractPatterns() {
+        const patterns = [];
+        const rows = this.getPostsWithEngagement();
+        if (rows.length < 3) {
+            this.logger.info('PatternExtractor: not enough posts with engagement data');
+            return [];
+        }
+        const baseline = this.computeBaseline(rows);
+        patterns.push(...this.extractTimingPatterns(rows, baseline));
+        patterns.push(...this.extractFormatPatterns(rows, baseline));
+        patterns.push(...this.extractPlatformPatterns(rows, baseline));
+        patterns.push(...this.extractContentPatterns(rows, baseline));
+        const filtered = patterns.filter(p => p.sampleSize >= 3 && p.confidence >= 0.5);
+        this.logger.info(`PatternExtractor: extracted ${filtered.length} patterns from ${rows.length} posts`);
+        return filtered;
+    }
+    getPostsWithEngagement() {
+        const stmt = this.db.prepare(`
+      SELECT p.id, p.platform, p.content, p.format, p.hashtags, p.published_at,
+             e.likes, e.comments, e.shares, e.impressions, e.clicks, e.saves
+      FROM posts p
+      INNER JOIN (
+        SELECT post_id, MAX(timestamp) as max_ts FROM engagement GROUP BY post_id
+      ) latest ON latest.post_id = p.id
+      INNER JOIN engagement e ON e.post_id = p.id AND e.timestamp = latest.max_ts
+      WHERE p.status = 'published'
+      ORDER BY p.published_at DESC
+      LIMIT 500
+    `);
+        return stmt.all();
+    }
+    computeBaseline(rows) {
+        if (rows.length === 0)
+            return 0;
+        const total = rows.reduce((sum, r) => sum + engagementScore(r), 0);
+        return total / rows.length;
+    }
+    extractTimingPatterns(rows, baseline) {
+        const patterns = [];
+        // Day-of-week analysis
+        const dayBuckets = {};
+        // Hour-of-day analysis
+        const hourBuckets = {};
+        for (const row of rows) {
+            if (!row.published_at)
+                continue;
+            const date = new Date(row.published_at);
+            const day = date.getDay();
+            const hour = date.getHours();
+            const score = engagementScore(row);
+            if (!dayBuckets[day])
+                dayBuckets[day] = { scores: [], total: 0 };
+            dayBuckets[day].scores.push(score);
+            dayBuckets[day].total++;
+            if (!hourBuckets[hour])
+                hourBuckets[hour] = { scores: [], total: 0 };
+            hourBuckets[hour].scores.push(score);
+            hourBuckets[hour].total++;
+        }
+        // Day-of-week patterns
+        for (const [dayStr, data] of Object.entries(dayBuckets)) {
+            const day = Number(dayStr);
+            const avg = data.scores.reduce((s, v) => s + v, 0) / data.total;
+            const multiplier = baseline > 0 ? avg / baseline : 1;
+            if (multiplier >= 1.3 && data.total >= 3) {
+                patterns.push({
+                    pattern: `Posts on ${DAY_NAMES[day]} get ${multiplier.toFixed(1)}x engagement`,
+                    category: 'timing',
+                    confidence: this.computeConfidence(data.total, rows.length, multiplier),
+                    sampleSize: data.total,
+                    avgEngagement: avg,
+                    baselineEngagement: baseline,
+                    multiplier,
+                });
+            }
+        }
+        // Hour-of-day patterns: group into morning/afternoon/evening
+        const timeBlocks = {
+            'early morning (6-9am)': { scores: [], total: 0 },
+            'morning (9am-12pm)': { scores: [], total: 0 },
+            'afternoon (12-5pm)': { scores: [], total: 0 },
+            'evening (5-9pm)': { scores: [], total: 0 },
+            'night (9pm-12am)': { scores: [], total: 0 },
+        };
+        for (const [hourStr, data] of Object.entries(hourBuckets)) {
+            const hour = Number(hourStr);
+            let block;
+            if (hour >= 6 && hour < 9)
+                block = 'early morning (6-9am)';
+            else if (hour >= 9 && hour < 12)
+                block = 'morning (9am-12pm)';
+            else if (hour >= 12 && hour < 17)
+                block = 'afternoon (12-5pm)';
+            else if (hour >= 17 && hour < 21)
+                block = 'evening (5-9pm)';
+            else
+                block = 'night (9pm-12am)';
+            timeBlocks[block].scores.push(...data.scores);
+            timeBlocks[block].total += data.total;
+        }
+        for (const [block, data] of Object.entries(timeBlocks)) {
+            if (data.total < 3)
+                continue;
+            const avg = data.scores.reduce((s, v) => s + v, 0) / data.total;
+            const multiplier = baseline > 0 ? avg / baseline : 1;
+            if (multiplier >= 1.3) {
+                patterns.push({
+                    pattern: `Posts in the ${block} get ${multiplier.toFixed(1)}x engagement`,
+                    category: 'timing',
+                    confidence: this.computeConfidence(data.total, rows.length, multiplier),
+                    sampleSize: data.total,
+                    avgEngagement: avg,
+                    baselineEngagement: baseline,
+                    multiplier,
+                });
+            }
+        }
+        return patterns;
+    }
+    extractFormatPatterns(rows, baseline) {
+        const patterns = [];
+        // Content length analysis
+        const shortPosts = [];
+        const mediumPosts = [];
+        const longPosts = [];
+        // Format type analysis
+        const formatBuckets = {};
+        for (const row of rows) {
+            const score = engagementScore(row);
+            // Length buckets
+            if (row.content.length < 280)
+                shortPosts.push(score);
+            else if (row.content.length < 1000)
+                mediumPosts.push(score);
+            else
+                longPosts.push(score);
+            // Format type
+            if (!formatBuckets[row.format])
+                formatBuckets[row.format] = [];
+            formatBuckets[row.format].push(score);
+        }
+        // Length patterns
+        const lengthBuckets = [
+            { name: 'Short posts (<280 chars)', scores: shortPosts },
+            { name: 'Medium posts (280-1000 chars)', scores: mediumPosts },
+            { name: 'Long posts (>1000 chars)', scores: longPosts },
+        ];
+        for (const bucket of lengthBuckets) {
+            if (bucket.scores.length < 3)
+                continue;
+            const avg = bucket.scores.reduce((s, v) => s + v, 0) / bucket.scores.length;
+            const multiplier = baseline > 0 ? avg / baseline : 1;
+            if (multiplier >= 1.2) {
+                patterns.push({
+                    pattern: `${bucket.name} outperform average by ${multiplier.toFixed(1)}x`,
+                    category: 'format',
+                    confidence: this.computeConfidence(bucket.scores.length, rows.length, multiplier),
+                    sampleSize: bucket.scores.length,
+                    avgEngagement: avg,
+                    baselineEngagement: baseline,
+                    multiplier,
+                });
+            }
+        }
+        // Format type patterns
+        for (const [format, scores] of Object.entries(formatBuckets)) {
+            if (scores.length < 3)
+                continue;
+            const avg = scores.reduce((s, v) => s + v, 0) / scores.length;
+            const multiplier = baseline > 0 ? avg / baseline : 1;
+            if (multiplier >= 1.2) {
+                patterns.push({
+                    pattern: `${format} posts outperform average by ${multiplier.toFixed(1)}x`,
+                    category: 'format',
+                    confidence: this.computeConfidence(scores.length, rows.length, multiplier),
+                    sampleSize: scores.length,
+                    avgEngagement: avg,
+                    baselineEngagement: baseline,
+                    multiplier,
+                });
+            }
+        }
+        return patterns;
+    }
+    extractPlatformPatterns(rows, baseline) {
+        const patterns = [];
+        const platformBuckets = {};
+        for (const row of rows) {
+            if (!platformBuckets[row.platform])
+                platformBuckets[row.platform] = [];
+            platformBuckets[row.platform].push(engagementScore(row));
+        }
+        // Compare platforms against each other
+        const platformAvgs = Object.entries(platformBuckets)
+            .filter(([, scores]) => scores.length >= 3)
+            .map(([platform, scores]) => ({
+            platform,
+            avg: scores.reduce((s, v) => s + v, 0) / scores.length,
+            count: scores.length,
+        }))
+            .sort((a, b) => b.avg - a.avg);
+        for (const pdata of platformAvgs) {
+            const multiplier = baseline > 0 ? pdata.avg / baseline : 1;
+            if (multiplier >= 1.2) {
+                patterns.push({
+                    pattern: `${pdata.platform} outperforms average by ${multiplier.toFixed(1)}x`,
+                    category: 'platform',
+                    confidence: this.computeConfidence(pdata.count, rows.length, multiplier),
+                    sampleSize: pdata.count,
+                    avgEngagement: pdata.avg,
+                    baselineEngagement: baseline,
+                    multiplier,
+                });
+            }
+        }
+        // Cross-platform comparison (best vs worst)
+        if (platformAvgs.length >= 2) {
+            const best = platformAvgs[0];
+            const worst = platformAvgs[platformAvgs.length - 1];
+            if (worst.avg > 0) {
+                const crossMultiplier = best.avg / worst.avg;
+                if (crossMultiplier >= 1.5) {
+                    patterns.push({
+                        pattern: `${best.platform} outperforms ${worst.platform} by ${crossMultiplier.toFixed(1)}x`,
+                        category: 'platform',
+                        confidence: this.computeConfidence(Math.min(best.count, worst.count), rows.length, crossMultiplier),
+                        sampleSize: best.count + worst.count,
+                        avgEngagement: best.avg,
+                        baselineEngagement: worst.avg,
+                        multiplier: crossMultiplier,
+                    });
+                }
+            }
+        }
+        return patterns;
+    }
+    extractContentPatterns(rows, baseline) {
+        const patterns = [];
+        const questionPosts = [];
+        const nonQuestionPosts = [];
+        const hashtagPosts = [];
+        const noHashtagPosts = [];
+        const ctaPosts = [];
+        const nonCtaPosts = [];
+        const ctaPatterns = /\b(check out|click|subscribe|follow|join|sign up|learn more|get started|try|grab|download)\b/i;
+        for (const row of rows) {
+            const score = engagementScore(row);
+            // Questions
+            if (row.content.includes('?')) {
+                questionPosts.push(score);
+            }
+            else {
+                nonQuestionPosts.push(score);
+            }
+            // Hashtags
+            if (row.hashtags && row.hashtags.trim().length > 0) {
+                hashtagPosts.push(score);
+            }
+            else {
+                noHashtagPosts.push(score);
+            }
+            // Call-to-action
+            if (ctaPatterns.test(row.content)) {
+                ctaPosts.push(score);
+            }
+            else {
+                nonCtaPosts.push(score);
+            }
+        }
+        // Question pattern
+        if (questionPosts.length >= 3 && nonQuestionPosts.length >= 3) {
+            const qAvg = questionPosts.reduce((s, v) => s + v, 0) / questionPosts.length;
+            const nqAvg = nonQuestionPosts.reduce((s, v) => s + v, 0) / nonQuestionPosts.length;
+            const multiplier = nqAvg > 0 ? qAvg / nqAvg : 1;
+            if (multiplier >= 1.2) {
+                patterns.push({
+                    pattern: `Posts with questions get ${multiplier.toFixed(1)}x more engagement`,
+                    category: 'content',
+                    confidence: this.computeConfidence(questionPosts.length, rows.length, multiplier),
+                    sampleSize: questionPosts.length,
+                    avgEngagement: qAvg,
+                    baselineEngagement: baseline,
+                    multiplier,
+                });
+            }
+        }
+        // Hashtag pattern
+        if (hashtagPosts.length >= 3 && noHashtagPosts.length >= 3) {
+            const hAvg = hashtagPosts.reduce((s, v) => s + v, 0) / hashtagPosts.length;
+            const nhAvg = noHashtagPosts.reduce((s, v) => s + v, 0) / noHashtagPosts.length;
+            const multiplier = nhAvg > 0 ? hAvg / nhAvg : 1;
+            if (multiplier >= 1.2) {
+                patterns.push({
+                    pattern: `Posts with hashtags get ${multiplier.toFixed(1)}x more engagement`,
+                    category: 'content',
+                    confidence: this.computeConfidence(hashtagPosts.length, rows.length, multiplier),
+                    sampleSize: hashtagPosts.length,
+                    avgEngagement: hAvg,
+                    baselineEngagement: baseline,
+                    multiplier,
+                });
+            }
+        }
+        // CTA pattern
+        if (ctaPosts.length >= 3 && nonCtaPosts.length >= 3) {
+            const cAvg = ctaPosts.reduce((s, v) => s + v, 0) / ctaPosts.length;
+            const ncAvg = nonCtaPosts.reduce((s, v) => s + v, 0) / nonCtaPosts.length;
+            const multiplier = ncAvg > 0 ? cAvg / ncAvg : 1;
+            if (multiplier >= 1.2) {
+                patterns.push({
+                    pattern: `Posts with calls-to-action get ${multiplier.toFixed(1)}x more engagement`,
+                    category: 'content',
+                    confidence: this.computeConfidence(ctaPosts.length, rows.length, multiplier),
+                    sampleSize: ctaPosts.length,
+                    avgEngagement: cAvg,
+                    baselineEngagement: baseline,
+                    multiplier,
+                });
+            }
+        }
+        return patterns;
+    }
+    /**
+     * Compute confidence based on sample size relative to total, and effect magnitude.
+     * Higher sample sizes and larger effects yield higher confidence.
+     */
+    computeConfidence(sampleSize, totalSize, multiplier) {
+        // Sample coverage factor (0-1): more data → higher confidence
+        const coverage = Math.min(1, sampleSize / Math.max(1, totalSize));
+        // Sample size factor: minimum 3, scales up to ~30
+        const sizeFactor = Math.min(1, Math.log(sampleSize + 1) / Math.log(30));
+        // Effect factor: larger effects are more likely real
+        const effectFactor = Math.min(1, (multiplier - 1) / 2);
+        return Math.min(1, (coverage * 0.3 + sizeFactor * 0.4 + effectFactor * 0.3));
+    }
+}
+//# sourceMappingURL=pattern-extractor.js.map

package/dist/learning/pattern-extractor.js.map

@@ -0,0 +1 @@
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package/dist/marketing-core.d.ts

@@ -8,6 +8,7 @@ export declare class MarketingCore {
     private researchEngine;
     private crossBrain;
     private notifier;
+    private subscriptionManager;
     private config;
     private configPath?;
     private restarting;
@@ -16,5 +17,6 @@ export declare class MarketingCore {
     private cleanup;
     restart(): void;
     stop(): void;
+    private setupCrossBrainSubscriptions;
     private setupEventListeners;
 }

package/dist/marketing-core.js

@@ -3,7 +3,7 @@ import fs from 'node:fs';
 import { loadConfig } from './config.js';
 import { createLogger, getLogger } from './utils/logger.js';
 import { getEventBus } from './utils/events.js';
-import { createConnection } from './db/connection.js';
+import { createConnection } from '@timmeck/brain-core';
 import { runMigrations } from './db/migrations/index.js';
 // Repositories
 import { PostRepository } from './db/repositories/post.repository.js';
@@ -17,6 +17,7 @@ import { SynapseRepository } from './db/repositories/synapse.repository.js';
 import { InsightRepository } from './db/repositories/insight.repository.js';
 import { MemoryRepository } from './db/repositories/memory.repository.js';
 import { SessionRepository } from './db/repositories/session.repository.js';
+import { ABTestRepository } from './db/repositories/ab-test.repository.js';
 // Services
 import { PostService } from './services/post.service.js';
 import { CampaignService } from './services/campaign.service.js';
@@ -28,23 +29,26 @@ import { SynapseService } from './services/synapse.service.js';
 import { AnalyticsService } from './services/analytics.service.js';
 import { InsightService } from './services/insight.service.js';
 import { MemoryService } from './services/memory.service.js';
+import { ABTestService } from './services/ab-test.service.js';
+import { CalendarService } from './services/calendar.service.js';
 // Synapses
 import { SynapseManager } from './synapses/synapse-manager.js';
 // Engines
 import { LearningEngine } from './learning/learning-engine.js';
+import { PatternExtractor } from './learning/pattern-extractor.js';
 import { ResearchEngine } from './research/research-engine.js';
 // IPC
 import { IpcRouter } from './ipc/router.js';
-import { IpcServer } from './ipc/server.js';
+import { IpcServer } from '@timmeck/brain-core';
 // API
 import { ApiServer } from './api/server.js';
 // MCP HTTP
 import { McpHttpServer } from './mcp/http-server.js';
 // Dashboard
-import { DashboardServer } from './dashboard/server.js';
+import { createMarketingDashboardServer } from './dashboard/server.js';
 import { renderDashboard } from './dashboard/renderer.js';
 // Cross-Brain
-import { CrossBrainClient, CrossBrainNotifier } from '@timmeck/brain-core';
+import { CrossBrainClient, CrossBrainNotifier, CrossBrainSubscriptionManager } from '@timmeck/brain-core';
 export class MarketingCore {
     db = null;
     ipcServer = null;
@@ -55,6 +59,7 @@ export class MarketingCore {
     researchEngine = null;
     crossBrain = null;
     notifier = null;
+    subscriptionManager = null;
     config = null;
     configPath;
     restarting = false;
@@ -89,10 +94,14 @@ export class MarketingCore {
         const insightRepo = new InsightRepository(this.db);
         const memoryRepo = new MemoryRepository(this.db);
         const sessionRepo = new SessionRepository(this.db);
+        const abTestRepo = new ABTestRepository(this.db);
         // 6. Synapse Manager
         const synapseManager = new SynapseManager(synapseRepo, config.synapses);
         // 7. Services
         const memoryService = new MemoryService(memoryRepo, sessionRepo, synapseManager);
+        const patternExtractor = new PatternExtractor(this.db);
+        const abTestService = new ABTestService(abTestRepo);
+        const calendarService = new CalendarService(this.db);
         const services = {
             post: new PostService(postRepo, engagementRepo, synapseManager),
             campaign: new CampaignService(campaignRepo, postRepo, engagementRepo, synapseManager),
@@ -104,6 +113,9 @@ export class MarketingCore {
             analytics: new AnalyticsService(postRepo, engagementRepo, campaignRepo, strategyRepo, ruleRepo, templateRepo, insightRepo, synapseManager, memoryRepo, sessionRepo),
             insight: new InsightService(insightRepo, synapseManager),
             memory: memoryService,
+            patternExtractor,
+            abTest: abTestService,
+            calendar: calendarService,
         };
         // 8. Learning Engine
         this.learningEngine = new LearningEngine(config.learning, postRepo, engagementRepo, ruleRepo, strategyRepo, synapseManager);
@@ -119,10 +131,14 @@ export class MarketingCore {
         // 10. Cross-Brain Client + Notifier
         this.crossBrain = new CrossBrainClient('marketing-brain');
         this.notifier = new CrossBrainNotifier(this.crossBrain, 'marketing-brain');
+        // 10b. Cross-Brain Subscription Manager
+        this.subscriptionManager = new CrossBrainSubscriptionManager('marketing-brain');
         // 11. IPC Server
         const router = new IpcRouter(services);
-        this.ipcServer = new IpcServer(router, config.ipc.pipeName);
+        this.ipcServer = new IpcServer(router, config.ipc.pipeName, 'marketing-brain', 'marketing-brain');
         this.ipcServer.start();
+        // Wire subscription manager into IPC router
+        router.setSubscriptionManager(this.subscriptionManager, this.ipcServer);
         // 12. MCP HTTP Server (SSE for Cursor/Windsurf/Cline)
         if (config.mcpHttp.enabled) {
             this.mcpHttpServer = new McpHttpServer(config.mcpHttp.port, router);
@@ -148,7 +164,7 @@ export class MarketingCore {
                 rule: services.rule,
                 synapse: services.synapse,
             };
-            this.dashboardServer = new DashboardServer({
+            this.dashboardServer = createMarketingDashboardServer({
                 port: config.dashboard.port,
                 getDashboardHtml: () => {
                     try {
@@ -166,6 +182,8 @@ export class MarketingCore {
         }
         // 13. Event listeners (synapse wiring)
         this.setupEventListeners(synapseManager);
+        // 13b. Cross-Brain Event Subscriptions
+        this.setupCrossBrainSubscriptions();
         // 14. PID file
         const pidPath = path.join(path.dirname(config.dbPath), 'marketing-brain.pid');
         fs.writeFileSync(pidPath, String(process.pid));
@@ -196,6 +214,7 @@ export class MarketingCore {
         catch { /* best effort */ }
     }
     cleanup() {
+        this.subscriptionManager?.disconnectAll();
         this.researchEngine?.stop();
         this.learningEngine?.stop();
         this.dashboardServer?.stop();
@@ -210,6 +229,7 @@ export class MarketingCore {
         this.dashboardServer = null;
         this.learningEngine = null;
         this.researchEngine = null;
+        this.subscriptionManager = null;
     }
     restart() {
         if (this.restarting)
@@ -238,6 +258,16 @@ export class MarketingCore {
         logger.info('Marketing Brain daemon stopped');
         process.exit(0);
     }
+    setupCrossBrainSubscriptions() {
+        if (!this.subscriptionManager)
+            return;
+        const logger = getLogger();
+        // Subscribe to brain: error:reported events for project health context
+        this.subscriptionManager.subscribe('brain', ['error:reported'], (event, data) => {
+            logger.info(`[cross-brain] Received ${event} from brain`, { data });
+            // TODO: deeper integration — adjust content tone/urgency based on project health
+        });
+    }
     setupEventListeners(synapseManager) {
         const bus = getEventBus();
         const notifier = this.notifier;