@timmeck/marketing-brain 0.2.0

package/dist/research/research-engine.js

@@ -0,0 +1,211 @@
+import { engagementScore } from '../learning/confidence-scorer.js';
+import { getLogger } from '../utils/logger.js';
+export class ResearchEngine {
+    config;
+    postRepo;
+    engagementRepo;
+    campaignRepo;
+    templateRepo;
+    insightRepo;
+    synapseManager;
+    timer = null;
+    logger = getLogger();
+    constructor(config, postRepo, engagementRepo, campaignRepo, templateRepo, insightRepo, synapseManager) {
+        this.config = config;
+        this.postRepo = postRepo;
+        this.engagementRepo = engagementRepo;
+        this.campaignRepo = campaignRepo;
+        this.templateRepo = templateRepo;
+        this.insightRepo = insightRepo;
+        this.synapseManager = synapseManager;
+    }
+    start() {
+        // Initial delay before first run
+        setTimeout(() => {
+            this.runCycle();
+            this.timer = setInterval(() => {
+                try {
+                    this.runCycle();
+                }
+                catch (err) {
+                    this.logger.error('Research cycle error:', err);
+                }
+            }, this.config.intervalMs);
+        }, this.config.initialDelayMs);
+    }
+    stop() {
+        if (this.timer) {
+            clearInterval(this.timer);
+            this.timer = null;
+        }
+    }
+    runCycle() {
+        this.logger.info('Starting research cycle');
+        // Expire old insights
+        const expired = this.insightRepo.expireOld();
+        if (expired > 0)
+            this.logger.info(`Expired ${expired} old insights`);
+        // Generate new insights
+        this.detectTrends();
+        this.detectGaps();
+        this.detectSynergies();
+        this.suggestTemplates();
+        this.suggestOptimizations();
+        this.logger.info('Research cycle complete');
+    }
+    detectTrends() {
+        const cutoff = new Date();
+        cutoff.setDate(cutoff.getDate() - this.config.trendWindowDays);
+        const recentPosts = this.postRepo.recentPublished(cutoff.toISOString());
+        if (recentPosts.length < this.config.minDataPoints)
+            return;
+        // Detect platform engagement trends
+        const platformScores = {};
+        for (const post of recentPosts) {
+            const eng = this.engagementRepo.getLatestByPost(post.id);
+            if (!eng)
+                continue;
+            const score = engagementScore(eng);
+            if (!platformScores[post.platform])
+                platformScores[post.platform] = [];
+            platformScores[post.platform].push(score);
+        }
+        for (const [platform, scores] of Object.entries(platformScores)) {
+            if (scores.length < 3)
+                continue;
+            const avg = scores.reduce((a, b) => a + b, 0) / scores.length;
+            const recentAvg = scores.slice(0, Math.ceil(scores.length / 2)).reduce((a, b) => a + b, 0) / Math.ceil(scores.length / 2);
+            const olderAvg = scores.slice(Math.ceil(scores.length / 2)).reduce((a, b) => a + b, 0) / Math.floor(scores.length / 2);
+            if (olderAvg > 0 && Math.abs(recentAvg - olderAvg) / olderAvg > 0.2) {
+                const direction = recentAvg > olderAvg ? 'up' : 'down';
+                const pct = Math.round(Math.abs(recentAvg - olderAvg) / olderAvg * 100);
+                this.insightRepo.create({
+                    type: 'trend',
+                    title: `${platform} engagement trending ${direction}`,
+                    description: `Engagement on ${platform} is ${direction} ${pct}% over the last ${this.config.trendWindowDays} days (avg score: ${avg.toFixed(0)})`,
+                    confidence: Math.min(0.9, scores.length / 20),
+                    priority: pct > 30 ? 8 : 5,
+                    expires_at: this.expiresAt(),
+                });
+            }
+        }
+    }
+    detectGaps() {
+        const platforms = ['x', 'reddit', 'linkedin', 'bluesky'];
+        const postsByPlatform = this.postRepo.countByPlatform();
+        for (const platform of platforms) {
+            if (!postsByPlatform[platform] || postsByPlatform[platform] === 0) {
+                this.insightRepo.create({
+                    type: 'gap',
+                    title: `No posts on ${platform}`,
+                    description: `You haven't posted on ${platform} yet. Consider expanding your reach to this platform.`,
+                    confidence: 0.8,
+                    priority: 4,
+                    expires_at: this.expiresAt(),
+                });
+            }
+            else if (postsByPlatform[platform] < 3) {
+                this.insightRepo.create({
+                    type: 'gap',
+                    title: `Low activity on ${platform}`,
+                    description: `Only ${postsByPlatform[platform]} posts on ${platform}. Increasing frequency could improve visibility.`,
+                    confidence: 0.6,
+                    priority: 3,
+                    expires_at: this.expiresAt(),
+                });
+            }
+        }
+    }
+    detectSynergies() {
+        const topPosts = this.engagementRepo.topPosts(20);
+        // Look for patterns in top posts
+        const platformFormat = {};
+        for (const post of topPosts) {
+            const fullPost = this.postRepo.getById(post.post_id);
+            if (!fullPost)
+                continue;
+            const key = fullPost.platform;
+            if (!platformFormat[key])
+                platformFormat[key] = {};
+            const format = fullPost.format;
+            platformFormat[key][format] = (platformFormat[key][format] ?? 0) + 1;
+        }
+        for (const [platform, formats] of Object.entries(platformFormat)) {
+            const sorted = Object.entries(formats).sort(([, a], [, b]) => b - a);
+            if (sorted[0] && sorted[0][1] >= 3) {
+                this.insightRepo.create({
+                    type: 'synergy',
+                    title: `${sorted[0][0]} works best on ${platform}`,
+                    description: `${sorted[0][1]} of your top posts on ${platform} use the ${sorted[0][0]} format. This combination consistently performs well.`,
+                    confidence: sorted[0][1] / topPosts.length,
+                    priority: 6,
+                    expires_at: this.expiresAt(),
+                });
+            }
+        }
+    }
+    suggestTemplates() {
+        const topPosts = this.engagementRepo.topPosts(10);
+        for (const post of topPosts) {
+            const fullPost = this.postRepo.getById(post.post_id);
+            if (!fullPost)
+                continue;
+            // Check if a template already exists for similar structure
+            const existing = this.templateRepo.search(fullPost.format, 1);
+            if (existing.length > 0)
+                continue;
+            // If top post has no matching template, suggest creating one
+            this.insightRepo.create({
+                type: 'template',
+                title: `Create template from top ${fullPost.platform} post`,
+                description: `Post #${fullPost.id} (${fullPost.format}) has high engagement. Consider extracting its structure as a reusable template.`,
+                confidence: 0.7,
+                priority: 5,
+                expires_at: this.expiresAt(),
+            });
+        }
+    }
+    suggestOptimizations() {
+        const campaigns = this.campaignRepo.listActive();
+        for (const campaign of campaigns) {
+            const posts = this.postRepo.listByCampaign(campaign.id, 50);
+            if (posts.length < 3)
+                continue;
+            let totalScore = 0;
+            let postCount = 0;
+            for (const post of posts) {
+                const eng = this.engagementRepo.getLatestByPost(post.id);
+                if (!eng)
+                    continue;
+                totalScore += engagementScore(eng);
+                postCount++;
+            }
+            if (postCount === 0)
+                continue;
+            const avgScore = totalScore / postCount;
+            // Suggest cross-posting top content
+            const topPost = this.engagementRepo.topPosts(1);
+            if (topPost.length > 0 && topPost[0]) {
+                const top = topPost[0];
+                const topFullPost = this.postRepo.getById(top.post_id);
+                if (topFullPost && topFullPost.campaign_id === campaign.id) {
+                    this.insightRepo.create({
+                        type: 'optimization',
+                        title: `Cross-post top content from "${campaign.name}"`,
+                        description: `Your top post in "${campaign.name}" (score: ${engagementScore(top).toFixed(0)}) could be adapted for other platforms. Campaign avg: ${avgScore.toFixed(0)}.`,
+                        confidence: 0.6,
+                        priority: 4,
+                        campaign_id: campaign.id,
+                        expires_at: this.expiresAt(),
+                    });
+                }
+            }
+        }
+    }
+    expiresAt() {
+        const d = new Date();
+        d.setDate(d.getDate() + this.config.insightExpiryDays);
+        return d.toISOString();
+    }
+}
+//# sourceMappingURL=research-engine.js.map

package/dist/research/research-engine.js.map

@@ -0,0 +1 @@
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package/dist/services/analytics.service.d.ts

@@ -0,0 +1,116 @@
+import type { PostRepository } from '../db/repositories/post.repository.js';
+import type { EngagementRepository } from '../db/repositories/engagement.repository.js';
+import type { CampaignRepository } from '../db/repositories/campaign.repository.js';
+import type { StrategyRepository } from '../db/repositories/strategy.repository.js';
+import type { RuleRepository } from '../db/repositories/rule.repository.js';
+import type { TemplateRepository } from '../db/repositories/template.repository.js';
+import type { InsightRepository } from '../db/repositories/insight.repository.js';
+import type { SynapseManager } from '../synapses/synapse-manager.js';
+export declare class AnalyticsService {
+    private postRepo;
+    private engagementRepo;
+    private campaignRepo;
+    private strategyRepo;
+    private ruleRepo;
+    private templateRepo;
+    private insightRepo;
+    private synapseManager;
+    constructor(postRepo: PostRepository, engagementRepo: EngagementRepository, campaignRepo: CampaignRepository, strategyRepo: StrategyRepository, ruleRepo: RuleRepository, templateRepo: TemplateRepository, insightRepo: InsightRepository, synapseManager: SynapseManager);
+    getSummary(): {
+        posts: {
+            total: number;
+            byPlatform: Record<string, number>;
+            byStatus: Record<string, number>;
+        };
+        campaigns: {
+            total: number;
+        };
+        strategies: {
+            total: number;
+        };
+        rules: {
+            total: number;
+            active: number;
+        };
+        templates: {
+            total: number;
+        };
+        insights: {
+            active: number;
+            total: number;
+        };
+        network: {
+            synapses: number;
+            nodes: number;
+            avgWeight: number;
+        };
+    };
+    getTopPerformers(limit?: number): {
+        topPosts: (import("../types/post.types.js").Engagement & {
+            platform: string;
+            content: string;
+            published_at: string;
+        })[];
+        platformStats: {
+            platform: string;
+            avg_likes: number;
+            avg_comments: number;
+            avg_shares: number;
+            avg_impressions: number;
+            avg_clicks: number;
+            post_count: number;
+        }[];
+        topStrategies: import("../types/post.types.js").Strategy[];
+    };
+    getDashboardData(): {
+        summary: {
+            posts: {
+                total: number;
+                byPlatform: Record<string, number>;
+                byStatus: Record<string, number>;
+            };
+            campaigns: {
+                total: number;
+            };
+            strategies: {
+                total: number;
+            };
+            rules: {
+                total: number;
+                active: number;
+            };
+            templates: {
+                total: number;
+            };
+            insights: {
+                active: number;
+                total: number;
+            };
+            network: {
+                synapses: number;
+                nodes: number;
+                avgWeight: number;
+            };
+        };
+        topPerformers: {
+            topPosts: (import("../types/post.types.js").Engagement & {
+                platform: string;
+                content: string;
+                published_at: string;
+            })[];
+            platformStats: {
+                platform: string;
+                avg_likes: number;
+                avg_comments: number;
+                avg_shares: number;
+                avg_impressions: number;
+                avg_clicks: number;
+                post_count: number;
+            }[];
+            topStrategies: import("../types/post.types.js").Strategy[];
+        };
+        recentInsights: import("../types/post.types.js").Insight[];
+        activeRules: import("../types/post.types.js").MarketingRule[];
+        strongestConnections: import("../types/synapse.types.js").SynapseRecord[];
+    };
+}

package/dist/services/analytics.service.js

@@ -0,0 +1,69 @@
+export class AnalyticsService {
+    postRepo;
+    engagementRepo;
+    campaignRepo;
+    strategyRepo;
+    ruleRepo;
+    templateRepo;
+    insightRepo;
+    synapseManager;
+    constructor(postRepo, engagementRepo, campaignRepo, strategyRepo, ruleRepo, templateRepo, insightRepo, synapseManager) {
+        this.postRepo = postRepo;
+        this.engagementRepo = engagementRepo;
+        this.campaignRepo = campaignRepo;
+        this.strategyRepo = strategyRepo;
+        this.ruleRepo = ruleRepo;
+        this.templateRepo = templateRepo;
+        this.insightRepo = insightRepo;
+        this.synapseManager = synapseManager;
+    }
+    getSummary() {
+        const network = this.synapseManager.getNetworkStats();
+        return {
+            posts: {
+                total: this.postRepo.countAll(),
+                byPlatform: this.postRepo.countByPlatform(),
+                byStatus: this.postRepo.countByStatus(),
+            },
+            campaigns: {
+                total: this.campaignRepo.countAll(),
+            },
+            strategies: {
+                total: this.strategyRepo.countAll(),
+            },
+            rules: {
+                total: this.ruleRepo.countAll(),
+                active: this.ruleRepo.countActive(),
+            },
+            templates: {
+                total: this.templateRepo.countAll(),
+            },
+            insights: {
+                active: this.insightRepo.countActive(),
+                total: this.insightRepo.countAll(),
+            },
+            network: {
+                synapses: network.totalSynapses,
+                nodes: network.totalNodes,
+                avgWeight: network.avgWeight,
+            },
+        };
+    }
+    getTopPerformers(limit = 10) {
+        return {
+            topPosts: this.engagementRepo.topPosts(limit),
+            platformStats: this.engagementRepo.avgByPlatform(),
+            topStrategies: this.strategyRepo.topByConfidence(0.6, limit),
+        };
+    }
+    getDashboardData() {
+        return {
+            summary: this.getSummary(),
+            topPerformers: this.getTopPerformers(5),
+            recentInsights: this.insightRepo.listActive(5),
+            activeRules: this.ruleRepo.listActive(),
+            strongestConnections: this.synapseManager.getStrongestSynapses(10),
+        };
+    }
+}
+//# sourceMappingURL=analytics.service.js.map

package/dist/services/analytics.service.js.map

@@ -0,0 +1 @@
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package/dist/services/audience.service.d.ts

@@ -0,0 +1,20 @@
+import type { AudienceRepository } from '../db/repositories/audience.repository.js';
+import type { SynapseManager } from '../synapses/synapse-manager.js';
+import type { Audience } from '../types/post.types.js';
+export declare class AudienceService {
+    private audienceRepo;
+    private synapseManager;
+    constructor(audienceRepo: AudienceRepository, synapseManager: SynapseManager);
+    create(data: {
+        name: string;
+        platform?: string;
+        demographics?: string;
+        interests?: string;
+    }): Audience;
+    linkToPost(audienceId: number, postId: number): void;
+    getById(id: number): Audience | undefined;
+    listAll(): Audience[];
+    getStats(): {
+        total: number;
+    };
+}

package/dist/services/audience.service.js

@@ -0,0 +1,30 @@
+export class AudienceService {
+    audienceRepo;
+    synapseManager;
+    constructor(audienceRepo, synapseManager) {
+        this.audienceRepo = audienceRepo;
+        this.synapseManager = synapseManager;
+    }
+    create(data) {
+        const existing = this.audienceRepo.getByName(data.name);
+        if (existing)
+            return existing;
+        const id = this.audienceRepo.create(data);
+        return this.audienceRepo.getById(id);
+    }
+    linkToPost(audienceId, postId) {
+        this.synapseManager.strengthen({ type: 'post', id: postId }, { type: 'audience', id: audienceId }, 'engages_with');
+    }
+    getById(id) {
+        return this.audienceRepo.getById(id);
+    }
+    listAll() {
+        return this.audienceRepo.listAll();
+    }
+    getStats() {
+        return {
+            total: this.audienceRepo.countAll(),
+        };
+    }
+}
+//# sourceMappingURL=audience.service.js.map

package/dist/services/audience.service.js.map

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package/dist/services/campaign.service.d.ts

@@ -0,0 +1,27 @@
+import type { CampaignRepository } from '../db/repositories/campaign.repository.js';
+import type { PostRepository } from '../db/repositories/post.repository.js';
+import type { EngagementRepository } from '../db/repositories/engagement.repository.js';
+import type { SynapseManager } from '../synapses/synapse-manager.js';
+import type { Campaign, CampaignCreate } from '../types/post.types.js';
+export declare class CampaignService {
+    private campaignRepo;
+    private postRepo;
+    private engagementRepo;
+    private synapseManager;
+    constructor(campaignRepo: CampaignRepository, postRepo: PostRepository, engagementRepo: EngagementRepository, synapseManager: SynapseManager);
+    create(data: CampaignCreate): Campaign;
+    getById(id: number): Campaign | undefined;
+    getByName(name: string): Campaign | undefined;
+    listCampaigns(): Campaign[];
+    getStats(campaignId: number): {
+        campaign: Campaign;
+        postCount: number;
+        totalLikes: number;
+        totalComments: number;
+        totalShares: number;
+        totalImpressions: number;
+        avgEngagement: number;
+    } | null;
+    update(id: number, data: Partial<Campaign>): boolean;
+    crossPromote(campaignA: number, campaignB: number): void;
+}

package/dist/services/campaign.service.js

@@ -0,0 +1,65 @@
+import { getEventBus } from '../utils/events.js';
+export class CampaignService {
+    campaignRepo;
+    postRepo;
+    engagementRepo;
+    synapseManager;
+    constructor(campaignRepo, postRepo, engagementRepo, synapseManager) {
+        this.campaignRepo = campaignRepo;
+        this.postRepo = postRepo;
+        this.engagementRepo = engagementRepo;
+        this.synapseManager = synapseManager;
+    }
+    create(data) {
+        const existing = this.campaignRepo.getByName(data.name);
+        if (existing)
+            return existing;
+        const id = this.campaignRepo.create(data);
+        const campaign = this.campaignRepo.getById(id);
+        getEventBus().emit('campaign:created', { campaignId: id, name: data.name });
+        return campaign;
+    }
+    getById(id) {
+        return this.campaignRepo.getById(id);
+    }
+    getByName(name) {
+        return this.campaignRepo.getByName(name);
+    }
+    listCampaigns() {
+        return this.campaignRepo.listAll();
+    }
+    getStats(campaignId) {
+        const campaign = this.campaignRepo.getById(campaignId);
+        if (!campaign)
+            return null;
+        const posts = this.postRepo.listByCampaign(campaignId, 1000);
+        let totalLikes = 0, totalComments = 0, totalShares = 0, totalImpressions = 0;
+        for (const post of posts) {
+            const eng = this.engagementRepo.getLatestByPost(post.id);
+            if (eng) {
+                totalLikes += eng.likes;
+                totalComments += eng.comments;
+                totalShares += eng.shares;
+                totalImpressions += eng.impressions;
+            }
+        }
+        return {
+            campaign,
+            postCount: posts.length,
+            totalLikes,
+            totalComments,
+            totalShares,
+            totalImpressions,
+            avgEngagement: posts.length > 0
+                ? (totalLikes + totalComments * 3 + totalShares * 5) / posts.length
+                : 0,
+        };
+    }
+    update(id, data) {
+        return this.campaignRepo.update(id, data);
+    }
+    crossPromote(campaignA, campaignB) {
+        this.synapseManager.strengthen({ type: 'campaign', id: campaignA }, { type: 'campaign', id: campaignB }, 'cross_promotes');
+    }
+}
+//# sourceMappingURL=campaign.service.js.map

package/dist/services/campaign.service.js.map

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package/dist/services/insight.service.d.ts

@@ -0,0 +1,18 @@
+import type { InsightRepository } from '../db/repositories/insight.repository.js';
+import type { SynapseManager } from '../synapses/synapse-manager.js';
+import type { Insight, InsightCreate } from '../types/post.types.js';
+export declare class InsightService {
+    private insightRepo;
+    private synapseManager;
+    constructor(insightRepo: InsightRepository, synapseManager: SynapseManager);
+    create(data: InsightCreate): Insight;
+    listActive(limit?: number): Insight[];
+    listByType(type: string, limit?: number): Insight[];
+    listByCampaign(campaignId: number): Insight[];
+    deactivate(id: number): void;
+    expireOld(): number;
+    getStats(): {
+        active: number;
+        total: number;
+    };
+}

package/dist/services/insight.service.js

@@ -0,0 +1,40 @@
+import { getEventBus } from '../utils/events.js';
+export class InsightService {
+    insightRepo;
+    synapseManager;
+    constructor(insightRepo, synapseManager) {
+        this.insightRepo = insightRepo;
+        this.synapseManager = synapseManager;
+    }
+    create(data) {
+        const id = this.insightRepo.create(data);
+        const insight = this.insightRepo.getById(id);
+        if (data.campaign_id) {
+            this.synapseManager.strengthen({ type: 'insight', id }, { type: 'campaign', id: data.campaign_id }, 'informs');
+        }
+        getEventBus().emit('insight:created', { insightId: id, type: data.type });
+        return insight;
+    }
+    listActive(limit) {
+        return this.insightRepo.listActive(limit);
+    }
+    listByType(type, limit) {
+        return this.insightRepo.listByType(type, limit);
+    }
+    listByCampaign(campaignId) {
+        return this.insightRepo.listByCampaign(campaignId);
+    }
+    deactivate(id) {
+        this.insightRepo.deactivate(id);
+    }
+    expireOld() {
+        return this.insightRepo.expireOld();
+    }
+    getStats() {
+        return {
+            active: this.insightRepo.countActive(),
+            total: this.insightRepo.countAll(),
+        };
+    }
+}
+//# sourceMappingURL=insight.service.js.map

package/dist/services/insight.service.js.map

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