@sellable/mcp 0.1.404 → 0.1.406
This diff represents the content of publicly available package versions that have been released to one of the supported registries. The information contained in this diff is provided for informational purposes only and reflects changes between package versions as they appear in their respective public registries.
- package/dist/index-dev.js +0 -0
- package/dist/index.js +0 -0
- package/dist/tools/prompts.js +1 -1
- package/package.json +1 -1
- package/skills/create-campaign/SKILL.md +6 -19
- package/skills/create-campaign-v2/references/ai-tells.md +6 -0
- package/skills/create-campaign-v2/references/gold-standard-message-examples.md +26 -0
- package/skills/create-campaign-v2/references/gold-standard-message-patterns.md +11 -1
- package/skills/create-campaign-v2/references/sellable-cleanup-rules.md +1 -1
- package/skills/create-evergreen-campaigns/SKILL.md +336 -31
- package/skills/generate-messages/SKILL.md +78 -31
- package/skills/refill-sends/SKILL.md +4 -37
- package/skills/refill-sends-workflow/SKILL.md +13 -180
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@@ -252,6 +252,35 @@ must read like final create-campaign/generate-messages output.
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samples. If two samples would still read the same after replacing names and
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companies, revise or rerun.
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### Shared Evergreen Signal Discovery hard gate
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For Shared Signal Discovery and other shared evergreen lanes, signal-led copy
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must be safer than the legacy weak-signal examples. These lanes are reused by
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multiple senders, so the first line cannot sound like a scraped-activity excuse
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or a founder self-intro.
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- `hope this is relevant`, `might be interested`, and `saw you in a few conversations` are blocked openers for shared evergreen lanes.
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- do not write first-person singular founder language such as `I'm building`,
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`I've mapped`, `my company`, or `my team` unless exactly one sender can
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credibly say it and the lane is not shared.
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- Do not put internal workflow vocabulary in buyer-facing copy: `Codex`, `MCP`,
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`Claude-style agent workflows`, `agent workflows`, `workflow table`, `lead
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source`, or `signal discovery`.
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- Write a concrete signal/problem bridge instead of a relevance hedge. Good
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shapes are `the AI-assisted GTM conversations keep coming back to [buyer
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problem]`, `teams trying to turn LinkedIn signal into pipeline usually hit
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[problem]`, or `when [observable business moment] is live, [buyer workflow]
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gets harder to run consistently`.
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- If the row evidence is too weak to write a concrete bridge, omit the source
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line and start from a buyer problem, event, role, or company observation.
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- Shared evergreen lanes must pass this gate before `confirmed`, before saving a
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reusable template, and before any route-proof approval.
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Short form: shared evergreen copy cannot use `hope this is relevant`.
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Short form: shared evergreen copy cannot use `might be interested`.
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Short form: shared evergreen copy cannot use `I'm building`.
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Short form: write a concrete signal/problem bridge instead of a relevance hedge.
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### Rich Personalization Contract
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The `create-campaign` asset `references/ai-native-tokens.md` is the canonical
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- Use this shape for any hook, bridge, or row-specific relevance line:
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`[PERSONALIZATION_LINE — Intent: write one short sentence that anchors the
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note to why this might matter now. DO: connect one observable role/company/
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activity signal to the buyer problem or offer with
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activity signal to the buyer problem or offer with a permissioned bridge. For
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shared evergreen lanes, do not use `hope this is relevant`, `might be
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interested`, or `saw you in a few conversations`; use a concrete
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signal/problem bridge instead. For non-evergreen weak-signal campaigns only,
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legacy low-certainty language like "hope this is relevant if..." or "so may be
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off, but this seemed relevant" can be considered when the source is otherwise
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awkward. DON'T: recap their resume, list companies, compliment their
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background, name a product their company sells, use source-citation phrasing, or
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use generic nouns like "your work".
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FALLBACK: if unsupported, omit the entire line.]`
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- The rendered personalization line should usually be 6-14 words. If it needs
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two clauses, multiple companies, or abstract tags like `GTM`, `international
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Safer shapes:
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- `hope this is relevant if {{signal_topic}} is part of the plan`
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- `saw you might be interested in {{signal_topic}}, so hope this is relevant`
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- `saw you in a few conversations around {{signal_topic}}, so hope this is relevant`
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- `hope this is relevant if {{signal_topic}} is part of the plan` for non-evergreen weak-signal campaigns only
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- `saw you might be interested in {{signal_topic}}, so hope this is relevant` for non-evergreen weak-signal campaigns only
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- `saw you in a few conversations around {{signal_topic}}, so hope this is relevant` for non-evergreen weak-signal campaigns only
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- `saw you in a few conversations about {{signal_topic}}, so may be off, but this seemed relevant`
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- `appreciate you showing some love on my post about {{signal_topic}}` only when the sender/client authored the source post and the row proves a reaction or comment
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- `thanks for showing support on my {{signal_topic}} post` only when the sender/client authored the source post and the row proves a reaction or comment
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@@ -499,20 +531,22 @@ artifact.**
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magnet replies, or scraped conversations), it is acceptable to reference the
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conversation when it explains why the note exists. Keep it topic-level, not
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activity-log-level: `saw you in a few conversations around
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{{signal_topic}}, so hope this is relevant` is acceptable
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{{signal_topic}}, so hope this is relevant` is acceptable only for
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non-evergreen weak-signal campaigns; it is blocked for Shared Evergreen
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Signal Discovery. `saw you commented on {{post_context}}` and `your LinkedIn
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activity around...` are not acceptable. Reserve `raise your hand` phrasing
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for explicit lead-magnet comments, replies, or opt-ins. For ordinary shared
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evergreen thread discovery, either translate the topic into a concrete
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buyer/problem bridge or omit the source line.
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Keep the apologetic nature, but aim it at uncertainty, not surveillance.
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Good: `saw you in a few
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because it asserts fit from a
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Good for non-evergreen weak-signal campaigns: `saw you in a few
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conversations about outbound, so may be off, but this seemed relevant`, `may
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be off, but if outbound is relevant to what you're working on...`, or `hope
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this is relevant if...`. For shared evergreen lanes, these hedges are not
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enough; use a concrete signal/problem bridge or omit the source line. Bad:
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`your role at {{company}} looked close...`, because it asserts fit from a
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title and tells the buyer about themselves.
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Block wordier source narration such as `you might not remember the thread,
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but I found you through a {{signal_topic}} discussion and your
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the lead sample. If desire is inferred, use tentative framing like
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`hope this is relevant if...`, `saw you might be interested in...`,
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`saw you in a few conversations around...`, `figured this might matter if...`,
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or `if you've ever wanted...`.
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or `if you've ever wanted...`. Exception: for Shared Signal Discovery and
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other shared evergreen lanes, `hope this is relevant`, `might be interested`,
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and `saw you in a few conversations` are blocked; use a concrete
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signal/problem bridge or omit the source line.
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- **Buyer-first opener:** after the greeting, the first substantive line
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should usually enter the buyer's world: a real signal, current-state
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pain, buyer-owned priority, or useful artifact. Sender-origin can come
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`saw you might be interested in [topic], so hope this is relevant`, `saw you
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in a few conversations around [topic], so hope this is relevant`, `found you
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in a few conversations about [topic], so may be off, but this seemed
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relevant`, `figured this might matter if [workflow] is live at [company]`, or
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line.
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relevant`, `figured this might matter if [workflow] is live at [company]`, or
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a similarly natural line. For shared evergreen lanes, skip the `hope this is
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relevant` / `might be interested` / `saw you in a few conversations` versions
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and use the concrete bridge version. Longer source-recap forms such as `you
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might not remember the thread,
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but I found you through a [topic] discussion...` are BLOCKED; they narrate
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the scrape path instead of creating buyer relevance.
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- **Engagement reference is opt-in, not the default opener:** do not
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led to it. Acceptable openers:
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- `Hey {{first_name}}, [one plain sentence about what we built].`
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- `Hey {{first_name}}, hope this is relevant if [buyer context] is still on your plate.`
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- `Hey {{first_name}}, saw you might be interested in [topic], so hope this is relevant.`
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- `Hey {{first_name}}, saw you in a few conversations around [topic], so hope this is relevant.`
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- `Hey {{first_name}}, hope this is relevant if [buyer context] is still on your plate.` Not for shared evergreen lanes.
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- `Hey {{first_name}}, saw you might be interested in [topic], so hope this is relevant.` Not for shared evergreen lanes.
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- `Hey {{first_name}}, saw you in a few conversations around [topic], so hope this is relevant.` Not for shared evergreen lanes.
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- `Hey {{first_name}}, found you in a thread about [topic], so may be off, but this seemed relevant.`
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- `Hey {{first_name}}, saw you raise your hand for [topic], so figured this was (hopefully) worth sending.` Only use this for explicit lead-magnet comments, replies, or opt-ins.
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- `Hey {{first_name}}, saw you raise your hand for [topic] (creepy to reach out based on that, i know) - but this felt too on the nose to ignore.` Only use this for explicit lead-magnet comments, replies, or opt-ins.
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- if `lead-sample.json` carries **any** per-lead signal for this lead — a recent post, a recent hire, a visible tool in the headline, a topic engagement, a public initiative — the **message must reference it specifically**. Category-level copy is rejected.
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- default placement is **Block 3**, not Block 1. Keep Block 1 substance-first unless the archived motion clearly earns a signal-led opener without falling into source-citation / talk-at phrasing.
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- `"Saw you might be interested in [topic], so hope this is relevant."` Non-evergreen weak-signal only; blocked for shared evergreen lanes.
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- signal-led opener shape is a **special case**, not the default. Use it only when the archived motion truly depends on it and the line can stay natural. For LinkedIn-post-sourced campaigns, prefer `"saw you in a few conversations around [topic], so hope this is relevant"` or `"found you in a thread about [topic], so may be off, but this seemed relevant"` when referencing the source makes the outreach feel less random. Avoid activity-log phrasing such as `"you commented on..."`, `"you reacted to..."`, or `"your LinkedIn activity..."` unless the approved motion is the deliberately self-aware raise-hand line for an explicit lead-magnet comment, reply, or opt-in.
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good LinkedIn signal into review-ready pipeline without another dashboard."`
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allowed-tools:
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- mcp__sellable__get_subskill_prompt
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- mcp__sellable__search_subskill_prompts
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- mcp__sellable__list_senders
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- mcp__sellable__get_sender_routing
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- mcp__sellable__get_campaign_waterfall
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- mcp__sellable__fill_campaign_horizon
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- mcp__sellable__get_table_rows
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- mcp__sellable__get_campaign_table_schema
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---
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```
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Then follow that workflow exactly. The default path is read-only research:
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resolve the route,
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approval mode, expected side effects, and stop/rollback condition.
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For interactive Codex or Claude Code sessions, that approval must use the
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host-native structured question gate, not plain chat:
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The approval question must present the final refill step with exactly two
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choices: `Accept` and `Decline`. Treat `Accept` as permission for only the
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with no mutation.
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reread. `--yolo` only covers the exact target, caps, approval mode, and side
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delete cleanup, direct scheduler writes, sender reassignment, or any expanded
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target set. Stop and re-plan if the route, ids, caps, blockers, or side-effect
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In `--yolo`, the default two-day fill horizon is two send days. The workflow must pick
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and rows already ready to schedule. If a same-source copy hits the campaign-table
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row cap, split the current source into a bounded LinkedIn profile source list,
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confirm only that smaller list into the same campaign, and operate on the copied
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resolve the route, read target refill state, report the next safe step, and stop
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before mutation unless the user has explicitly approved the exact workspace,
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Public concepts are regular campaign and evergreen campaign. Internal direct
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description: Internal skill-led refill sends workflow for regular campaigns and evergreen campaigns.
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visibility: internal
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allowed-tools:
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- mcp__sellable__list_senders
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- mcp__sellable__resolve_campaign_fill_route
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- mcp__sellable__queue_campaign_cells
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---
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to active regular campaigns, and `intent:"evergreen"` only when the user
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result. For a broad `active_campaigns` route, inspect enough candidates to
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identify the campaign or small campaign set that most recently had
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first resolver target unless it is also the most recent sender-relevant send
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lane.
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single highest-ranked recent-send campaign unless the refill-state evidence
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proves multiple distinct sender lanes need separate two-day fills.
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5. Classify the target from refill state:
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2. Pick exact ids from the resolver result. Do not use campaign names or table
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names as target identifiers.
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3. Call `get_campaign_refill_state` for the selected `campaignId` or `tableId`.
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This must be the next target-specific research primitive.
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4. Classify the target from refill state:
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sequence, senders, and send/refill stages.
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- evergreen campaign: managed always-on lane with current source evidence.
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approved, ready to schedule, scheduled;
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`scheduledFor`;
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- latest scheduled send date, latest scheduled-cell update when present,
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sender overlap with the requested or inferred sender set, and whether future
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scheduled sends already exist;
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`scheduledFor`;
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- `freshness.stateHash` and exact campaign/table/workspace ids.
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Empty or unsafe states stop with the blocker: no fillable target, missing or deleted campaign,
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For regular campaign workspaces, rank regular campaigns from route and
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`get_campaign_refill_state` evidence. Choose the best existing refill target.
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The default refill interpretation is "continue the campaign that was actually
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sending most recently for the relevant available senders", not "touch every
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active campaign".
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Default `--yolo` horizon is two send days when the user asks to fill, refill,
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load, or max sends without naming a different horizon. Compute the target from
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the selected campaign's healthy sender daily capacity for the next two send
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days, minus already scheduler-owned future scheduled sends for those days and
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minus rows already ready to schedule. If `readyToSchedule` already covers the
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two-day gap, do not add rows or prep; report that the selected campaign is loaded
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and awaiting the scheduler. If the gap is positive, prepare only the gap and keep
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all source-copy/prep caps tied to that two-day packet.
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Short form: default `--yolo` refill target is the selected campaign's two-day send gap.
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senders, or the inferred sender set when the user said only "fill sends" or
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"load senders". Do not include campaigns merely because they are active when
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their sender set is unrelated.
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and non-null `scheduledFor` cells for those senders. Future scheduled sends
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are stronger continuation evidence than old historical sends; otherwise use
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the latest scheduled send date / newest scheduled-cell update from refill
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state.
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capacity, and a gap between current ready-to-schedule rows and the desired
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sender capacity.
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4. **Same-campaign source health**: prefer campaigns whose current source has
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enough `sourceAvailable` inventory to prepare the gap. If source inventory
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is low or exhausted, choose same-campaign row replenishment before switching
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campaigns.
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5. **Campaign scope**: keep the selected set small. Normally choose one
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campaign; choose multiple only when the recent-send evidence shows multiple
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distinct sender lanes are actively being filled.
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Do not create side campaigns, warm-post-engager side campaigns, on-demand campaigns,
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or unrelated campaigns as the default answer to a fill request.
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For each selected campaign, decide the next action by the smallest sufficient
|
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step:
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- **Enrich/prep more rows in the same campaign** when sender health is good,
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recent sends point to this campaign, and `sourceAvailable` can cover the
|
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ready-to-schedule gap.
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- **Add/import more rows to the same campaign/source path** when the campaign is
|
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the right recent-send lane but source inventory or viable rows cannot cover
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the gap.
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- **Use a different existing campaign** only when the recent-send campaign is
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blocked, archived, missing sequence/source/senders, disconnected, exhausted
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with no viable same-campaign replenishment path, or the user explicitly asks
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to move to another campaign.
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- **Ask what to create** only after resolver/state evidence shows there is no
|
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suitable existing campaign for the requested sender set.
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When the best regular campaign is source-exhausted, recommend same-campaign source-ladder replenishment.
|
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Keep `selectedLeadListId` source identity distinct
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from the campaign `workflowTableId`.
|
|
@@ -184,30 +109,6 @@ Source replenishment choices:
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source prospects into the same campaign/source-list path, then confirm
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readiness.
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|
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|
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When reusing an existing source list on an already-large campaign, handle the
|
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campaign-table row cap automatically in `--yolo` mode. If `confirm_lead_list`
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fails with `USER_ADDED_ROWS_LIMIT_EXCEEDED`, parse `remainingRows`,
|
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|
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`currentRows`, `requestedRows`, and `maxRows`; do not stop just because the full
|
|
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|
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source list is too large. Instead, create a bounded same-source split:
|
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|
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|
|
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|
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1. choose a split size no larger than `remainingRows`, the two-day refill row
|
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|
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budget, and the first-pass processing cap unless the packet named a higher
|
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cap;
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2. read compact rows from the current `selectedLeadListId` with
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`get_rows_minimal`;
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3. create a temporary bounded LinkedIn profile source list with
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`load_csv_linkedin_leads`, preserving useful source columns such as post URL,
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post author, engagement type/text, keyword, confidence, and why;
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4. call `confirm_lead_list` with that bounded source-list id, the same campaign
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id, and `currentStep:"running"` for ACTIVE campaigns;
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5. verify the campaign table row count and review batch with
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`get_campaign_table_schema` before any prep/approval.
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Do not use `add_on_demand_leads` or create an on-demand table as the automatic
|
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regular-campaign fallback. The fallback must stay same-campaign and
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source-list-backed.
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Short form: row-cap fallback means bounded same-source split, not stop or on-demand.
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|
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|
### Running Campaign Signal Discovery Recovery
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113
|
|
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114
|
For an already-running regular campaign that needs same-campaign Signal
|
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@@ -245,10 +146,10 @@ returns to Running after same-campaign source rows are copied. Do not call
|
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146
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post-copy state transition.
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147
|
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|
Before any source mutation, show exact approval evidence: workspace id,
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campaign
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|
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|
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|
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Then reread `get_campaign_refill_state`; if
|
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changed, stop and ask for a fresh approval.
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|
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campaign id, workflow table id, source/provider id, source-list id when known,
|
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|
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import caps, target dates/caps, dedupe/DNC/provider exclusion expectations, and
|
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|
+
expected row side effects. Then reread `get_campaign_refill_state`; if
|
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|
+
`freshness.stateHash` or exact ids changed, stop and ask for a fresh approval.
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153
|
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253
154
|
After source import, call `wait_for_lead_list_ready` and `confirm_lead_list`
|
|
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155
|
with the source-list id and campaign id. Imports append to the existing
|
|
@@ -278,71 +179,18 @@ Before prep or approval mutation, reread `get_campaign_refill_state` and compare
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179
|
If they changed, stop. A second concurrent refill run must see the first run's
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import/prep state on reread and avoid duplicate work.
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|
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After the final reread and before the first mutating refill primitive, render
|
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one final approval packet in campaign-name-first language, then ask a
|
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host-native structured question with exactly two choices: `Accept` and
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`Decline`. The question is the execution boundary.
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|
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Short form: exactly two choices: `Accept` and `Decline`.
|
|
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|
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|
|
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|
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- In Codex interactive sessions, use `request_user_input`.
|
|
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- In Claude Code interactive sessions, use `AskUserQuestion`.
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- The `Accept` choice must name the exact campaign, workspace id, campaign id,
|
|
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|
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workflow table id, source/action ids when relevant, caps/dates, approval mode,
|
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|
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expected side effects, and stop/rollback condition.
|
|
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- The `Decline` choice must stop with no mutation.
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|
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|
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- Do not proceed from a plain chat "ok", "yes", "go", or "do it" when the
|
|
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|
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structured question tool is available. If the structured question tool is not
|
|
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|
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available in an interactive session, stop and tell the user the quick question
|
|
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panel is required for refill approvals. In non-interactive exec/automation,
|
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print the approval packet and stop before mutation.
|
|
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|
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|
|
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|
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`--yolo` mode is explicit auto-accept. If Christian includes `--yolo` in the
|
|
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|
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same refill request, do not ask the `Accept` / `Decline` question. Instead:
|
|
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|
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|
|
302
|
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1. render the same final approval packet;
|
|
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|
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2. reread `get_campaign_refill_state`;
|
|
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|
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3. verify the route, workspace id, campaign id, table id, source/action ids,
|
|
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|
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caps/dates, approval mode, blockers, and side-effect class still match the
|
|
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packet;
|
|
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|
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4. execute only the exact packet.
|
|
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|
|
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|
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`--yolo` never authorizes launch/start, sending, archive/delete cleanup, raw
|
|
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|
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scheduler writes, sender reassignment, unrelated campaigns, expanded campaign
|
|
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|
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sets, or higher caps than the packet named. If any state or scope drifts, stop
|
|
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|
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and re-plan instead of auto-accepting the changed action.
|
|
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|
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Short form: expanded campaign sets are not covered by `--yolo`.
|
|
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|
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Short form: direct scheduler writes are not covered by `--yolo`.
|
|
315
|
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Short form: stop and re-plan instead of auto-accepting the changed action.
|
|
316
|
-
|
|
317
182
|
After same-campaign source copy, inspect the actual campaign-table position of
|
|
318
183
|
the copied rows before starting prep. Newly copied rows often land after the first 100 table rows. Use `get_campaign_table_schema` to read the `reviewBatch`,
|
|
319
184
|
then use `select_campaign_cells` diagnostics against
|
|
320
185
|
`rowSelector:{ type:"reviewBatch" }` for `enrich`, `generateMessage`, and
|
|
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186
|
`approved` roles when needed.
|
|
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187
|
|
|
323
|
-
For bounded split refills, operate on the review batch first. Queue
|
|
324
|
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`queue_campaign_cells` for `columnRole:"enrich"` on
|
|
325
|
-
`rowSelector:{ type:"reviewBatch" }`, wait for campaign processing, then queue
|
|
326
|
-
`columnRole:"generateMessage"` for the same review batch or
|
|
327
|
-
`needsGeneratedMessage` rows. If the bounded packet explicitly uses
|
|
328
|
-
`approvalMode:"approve"` because the user asked to fill/schedule sends or
|
|
329
|
-
provided `--yolo` for a two-day send fill, approve only the bounded review-batch
|
|
330
|
-
cohort after current generated messages exist. Do not broad approve existing
|
|
331
|
-
table rows.
|
|
332
|
-
|
|
333
188
|
If review-batch enrich cells are pending or Generate Message cells are
|
|
334
189
|
dependency-blocked, omit `maxRowsToCheck` so the adaptive prep job can cover the
|
|
335
190
|
bounded table scan, or set a bounded cap high enough to include appended rows
|
|
336
191
|
when row count evidence requires it. Do not run a fixed `maxRowsToCheck:100` prep pass after appending rows to a larger existing campaign table; it can spend
|
|
337
192
|
the whole budget on older rows and miss the refill batch.
|
|
338
193
|
|
|
339
|
-
Bound `targetPreparedMessages` to the actual ready-to-schedule gap for the
|
|
340
|
-
selected campaign and sender set. If `readyToSchedule` already covers the gap,
|
|
341
|
-
do not start prep; report that the campaign is already loaded and awaiting the
|
|
342
|
-
scheduler. If source inventory is available and the gap is small, prepare only
|
|
343
|
-
the gap instead of filling every active campaign.
|
|
344
|
-
Short form: prepare only the gap instead of filling every active campaign.
|
|
345
|
-
|
|
346
194
|
Scheduled success requires a post-action reread proving scheduler-owned cells
|
|
347
195
|
with non-null `scheduledFor`. Prepared, approved, and ready-to-schedule rows are
|
|
348
196
|
intermediate states; report them as awaiting scheduler unless scheduled cells
|
|
@@ -377,24 +225,9 @@ the current source or ask for more research instead of walking the ladder.
|
|
|
377
225
|
- No mutation in production unless Christian explicitly approves exact
|
|
378
226
|
workspace, campaign/table ids, source/action ids, caps/dates, approval mode,
|
|
379
227
|
expected side effects, and rollback/stop condition.
|
|
380
|
-
- In interactive Codex or Claude Code, that explicit approval must be collected
|
|
381
|
-
through the host-native `Accept` / `Decline` question gate.
|
|
382
|
-
- `--yolo` in the current refill request is explicit auto-accept for the
|
|
383
|
-
rendered bounded refill packet only; it does not loosen the launch/send,
|
|
384
|
-
scheduler-write, archive/delete, or drift rules above.
|
|
385
228
|
|
|
386
229
|
## Report
|
|
387
230
|
|
|
388
|
-
Report
|
|
389
|
-
|
|
390
|
-
|
|
391
|
-
- why they were selected, including last scheduled send date/future scheduled
|
|
392
|
-
send evidence and sender overlap;
|
|
393
|
-
- whether the smallest next step is enrich/prep more in that campaign, add rows
|
|
394
|
-
to that campaign/source, use a different existing campaign, or ask what to
|
|
395
|
-
create;
|
|
396
|
-
- source state, blockers, exact next primitive, approval required, and the
|
|
397
|
-
freshness hash used.
|
|
398
|
-
|
|
399
|
-
Keep ids visible but secondary: show them under "Exact target" or "Proof", not
|
|
400
|
-
as the main decision text. Say explicitly: nothing was launched and nothing was sent.
|
|
231
|
+
Report the selected target, target type, source state, blockers, exact next
|
|
232
|
+
primitive, approval required, and the freshness hash used. Say explicitly that
|
|
233
|
+
nothing was launched and nothing was sent.
|