@polymorphism-tech/morph-spec 2.4.0 → 3.0.1
This diff represents the content of publicly available package versions that have been released to one of the supported registries. The information contained in this diff is provided for informational purposes only and reflects changes between package versions as they appear in their respective public registries.
- package/CLAUDE.md +75 -239
- package/bin/morph-spec.js +8 -0
- package/content/.claude/commands/morph-deploy.md +529 -0
- package/content/.claude/skills/level-0-meta/README.md +7 -0
- package/content/.claude/skills/{checklists → level-0-meta}/morph-checklist.md +117 -117
- package/content/.claude/skills/level-1-workflows/README.md +7 -0
- package/content/.claude/skills/{workflows → level-1-workflows}/morph-replicate.md +213 -213
- package/content/.claude/skills/{workflows → level-1-workflows}/phase-clarify.md +131 -131
- package/content/.claude/skills/{workflows → level-1-workflows}/phase-design.md +213 -205
- package/content/.claude/skills/{workflows → level-1-workflows}/phase-setup.md +106 -92
- package/content/.claude/skills/{workflows → level-1-workflows}/phase-tasks.md +164 -164
- package/content/.claude/skills/{workflows → level-1-workflows}/phase-uiux.md +169 -138
- package/content/.claude/skills/level-2-domains/README.md +14 -0
- package/content/.claude/skills/level-2-domains/architecture/prompt-engineer.md +189 -0
- package/content/.claude/skills/level-2-domains/architecture/seo-growth-hacker.md +320 -0
- package/content/.claude/skills/level-2-domains/infrastructure/azure-deploy-specialist.md +699 -0
- package/content/.claude/skills/{specialists → level-2-domains/quality}/testing-specialist.md +126 -126
- package/content/.claude/skills/level-3-technologies/README.md +7 -0
- package/content/.claude/skills/level-4-patterns/README.md +7 -0
- package/content/.morph/config/agents.json +744 -358
- package/content/.morph/config/config.template.json +33 -0
- package/content/.morph/docs/workflows/enforcement-pipeline.md +668 -0
- package/content/.morph/examples/scheduled-reports/decisions.md +158 -158
- package/content/.morph/examples/scheduled-reports/proposal.md +95 -95
- package/content/.morph/examples/scheduled-reports/spec.md +267 -267
- package/content/.morph/hooks/README.md +158 -0
- package/content/.morph/hooks/task-completed.js +73 -0
- package/content/.morph/hooks/teammate-idle.js +68 -0
- package/content/.morph/schemas/tasks.schema.json +220 -220
- package/content/.morph/standards/agent-teams-workflow.md +474 -0
- package/content/.morph/templates/CONTEXT-FEATURE.md +276 -0
- package/content/.morph/templates/CONTEXT.md +170 -0
- package/content/.morph/templates/clarify-questions.md +159 -159
- package/content/.morph/templates/contracts/Commands.cs +74 -74
- package/content/.morph/templates/contracts/Entities.cs +25 -25
- package/content/.morph/templates/contracts/Queries.cs +74 -74
- package/content/.morph/templates/contracts/README.md +74 -74
- package/content/.morph/templates/infra/azure-pipelines-deploy.yml +480 -0
- package/package.json +1 -2
- package/scripts/reorganize-skills.cjs +175 -0
- package/scripts/validate-agents-structure.cjs +52 -0
- package/scripts/validate-skills.cjs +180 -0
- package/src/commands/advance-phase.js +83 -0
- package/src/commands/deploy.js +780 -0
- package/src/commands/detect-agents.js +43 -6
- package/src/commands/detect.js +1 -1
- package/src/commands/generate-context.js +40 -0
- package/src/commands/state.js +2 -1
- package/src/commands/sync.js +1 -1
- package/src/commands/update.js +13 -1
- package/src/lib/context-generator.js +513 -0
- package/src/lib/design-system-detector.js +187 -0
- package/src/lib/design-system-scaffolder.js +299 -0
- package/src/lib/hook-executor.js +256 -0
- package/src/lib/spec-validator.js +258 -0
- package/src/lib/standards-context-injector.js +287 -0
- package/src/lib/state-manager.js +21 -4
- package/src/lib/team-orchestrator.js +322 -0
- package/src/lib/validation-runner.js +65 -13
- package/src/lib/validators/design-system-validator.js +231 -0
- package/src/utils/file-copier.js +9 -1
- /package/content/.claude/skills/{checklists → level-0-meta}/code-review.md +0 -0
- /package/content/.claude/skills/{checklists → level-0-meta}/simulation-checklist.md +0 -0
- /package/content/.claude/skills/{specialists → level-2-domains/ai-agents}/ai-system-architect.md +0 -0
- /package/content/.claude/skills/{specialists → level-2-domains/architecture}/po-pm-advisor.md +0 -0
- /package/content/.claude/skills/{specialists → level-2-domains/architecture}/standards-architect.md +0 -0
- /package/content/.claude/skills/{specialists → level-2-domains/backend}/dotnet-senior.md +0 -0
- /package/content/.claude/skills/{specialists → level-2-domains/backend}/ef-modeler.md +0 -0
- /package/content/.claude/skills/{specialists → level-2-domains/backend}/hangfire-orchestrator.md +0 -0
- /package/content/.claude/skills/{specialists → level-2-domains/backend}/ms-agent-expert.md +0 -0
- /package/content/.claude/skills/{stacks/dotnet-blazor.md → level-2-domains/frontend/blazor-builder.md} +0 -0
- /package/content/.claude/skills/{stacks/dotnet-nextjs.md → level-2-domains/frontend/nextjs-expert.md} +0 -0
- /package/content/.claude/skills/{specialists → level-2-domains/frontend}/ui-ux-designer.md +0 -0
- /package/content/.claude/skills/{specialists → level-2-domains/infrastructure}/azure-architect.md +0 -0
- /package/content/.claude/skills/{infra → level-2-domains/infrastructure}/bicep-architect.md +0 -0
- /package/content/.claude/skills/{infra → level-2-domains/infrastructure}/container-specialist.md +0 -0
- /package/content/.claude/skills/{infra → level-2-domains/infrastructure}/devops-engineer.md +0 -0
- /package/content/.claude/skills/{integrations → level-2-domains/integrations}/asaas-financial.md +0 -0
- /package/content/.claude/skills/{integrations → level-2-domains/integrations}/azure-identity.md +0 -0
- /package/content/.claude/skills/{integrations → level-2-domains/integrations}/clerk-auth.md +0 -0
- /package/content/.claude/skills/{integrations → level-2-domains/integrations}/resend-email.md +0 -0
- /package/content/.claude/skills/{specialists → level-2-domains/quality}/code-analyzer.md +0 -0
- /package/{detectors → src/lib/detectors}/config-detector.js +0 -0
- /package/{detectors → src/lib/detectors}/conversation-analyzer.js +0 -0
- /package/{detectors → src/lib/detectors}/index.js +0 -0
- /package/{detectors → src/lib/detectors}/standards-generator.js +0 -0
- /package/{detectors → src/lib/detectors}/structure-detector.js +0 -0
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# Prompt Engineer
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Especialista em engenharia de prompts para LLMs e sistemas de IA. Use PROATIVAMENTE ao construir features de IA, melhorar performance de agentes ou criar system prompts.
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## Responsabilidades
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1. Criar prompts otimizados para LLMs
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2. Aplicar técnicas avançadas de prompting
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3. Definir formatos de output estruturados
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4. Otimizar prompts existentes
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5. Adaptar prompts para diferentes modelos
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## Triggers
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Keywords: `prompt`, `prompting`, `system prompt`, `few-shot`, `chain-of-thought`, `llm prompt`, `agent prompt`, `engenharia de prompt`
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## Áreas de Expertise
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### Otimização de Prompts
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- Seleção few-shot vs zero-shot
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- Raciocínio chain-of-thought
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- Role-playing e definição de perspectiva
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- Especificação de formato de output
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- Definição de constraints e limites
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### Arsenal de Técnicas
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- Constitutional AI principles
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- Recursive prompting
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- Tree of thoughts
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- Self-consistency checking
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- Prompt chaining e pipelines
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### Otimização por Modelo
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- **Claude**: Ênfase em helpful, harmless, honest
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- **GPT**: Estrutura clara e exemplos
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- **Open models**: Necessidades específicas de formatação
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- **Modelos especializados**: Adaptação de domínio
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## Processo de Otimização
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1. Analisar caso de uso pretendido
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2. Identificar requisitos e constraints chave
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3. Selecionar técnicas de prompting apropriadas
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4. Criar prompt inicial com estrutura clara
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5. Testar e iterar baseado em outputs
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6. Documentar padrões efetivos
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## Formato de Output Obrigatório
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**IMPORTANTE:** SEMPRE que criar qualquer prompt, DEVE exibir o texto completo. NUNCA apenas descreva um prompt.
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### O Prompt
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```
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[Exibir texto completo do prompt aqui]
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```
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### Notas de Implementação
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- Técnicas chave usadas
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- Por que essas escolhas foram feitas
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- Outcomes esperados
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## Deliverables
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- **O texto do prompt** (exibido completo, formatado)
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- Explicação das escolhas de design
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- Guidelines de uso
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- Exemplos de outputs esperados
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- Benchmarks de performance
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- Estratégias de tratamento de erro
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## Padrões Comuns
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### Estrutura System/User/Assistant
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```
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<system>
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[Contexto e personalidade]
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</system>
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<user>
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[Input do usuário]
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</user>
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```
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### Tags XML para Seções Claras
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```xml
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<context>
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[Background information]
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</context>
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<instructions>
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[What to do]
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</instructions>
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<output_format>
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[Expected format]
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```
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### Outros Padrões
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- Formatos de output explícitos
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- Raciocínio passo-a-passo
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- Critérios de auto-avaliação
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## Exemplo de Output
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Quando solicitado a criar prompt para code review:
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### O Prompt
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```
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You are an expert code reviewer with 10+ years of experience. Review the provided code focusing on:
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1. Security vulnerabilities
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2. Performance optimizations
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3. Code maintainability
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4. Best practices
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For each issue found, provide:
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- Severity level (Critical/High/Medium/Low)
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- Specific line numbers
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- Explanation of the issue
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- Suggested fix with code example
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Format your response as a structured report with clear sections.
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```
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### Notas de Implementação
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- Usa role-playing para estabelecer expertise
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- Fornece critérios de avaliação claros
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- Especifica formato de output para consistência
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- Inclui requisitos de feedback acionável
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## Técnicas Avançadas
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### Few-Shot Prompting
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```
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Here are examples of good responses:
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Example 1:
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Input: [example input]
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Output: [example output]
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Example 2:
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Input: [example input]
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Output: [example output]
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Now process this:
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Input: [actual input]
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```
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### Chain-of-Thought
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```
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Think through this step by step:
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1. First, identify...
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2. Then, analyze...
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3. Finally, conclude...
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Show your reasoning before giving the final answer.
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```
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### Self-Consistency
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```
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Generate 3 different approaches to solve this problem.
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Compare the approaches and select the most robust one.
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Explain why this approach is best.
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```
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## Checklist Antes de Completar
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- [ ] Exibiu texto completo do prompt (não apenas descreveu)
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- [ ] Marcou claramente com headers ou code blocks
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- [ ] Forneceu instruções de uso
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- [ ] Explicou escolhas de design
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- [ ] Incluiu exemplos de outputs esperados
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## Documentação de Referência
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- [Anthropic Prompt Engineering Guide](https://docs.anthropic.com/claude/docs/prompt-engineering)
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- [OpenAI Prompt Engineering](https://platform.openai.com/docs/guides/prompt-engineering)
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- [Prompt Engineering Patterns](https://www.promptingguide.ai/)
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## Anti-Patterns a Evitar
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1. **Prompts vagos**: "Faça algo bom" → Especifique critérios claros
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2. **Sem formato de output**: Sempre definir estrutura esperada
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3. **Instruções contraditórias**: Revisar consistência antes de usar
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4. **Overloading**: Muitas instruções = confusão. Priorize as essenciais
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5. **Falta de exemplos**: Few-shot geralmente supera zero-shot
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# SEO Growth Hacker
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Especialista híbrido em SEO técnico + Content Marketing. Use PROATIVAMENTE para SaaS, microsaas, landing pages e sites que precisam de crescimento orgânico.
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## Responsabilidades
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2. Otimizar meta tags, títulos e Core Web Vitals
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3. Implementar schema markup e structured data
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4. Criar conteúdo SEO-otimizado
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5. Desenvolver estratégias de content marketing
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6. Otimizar CTAs e conversões
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## Triggers
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Keywords: `seo`, `landing page`, `saas`, `meta tags`, `core web vitals`, `blog`, `content marketing`, `schema markup`, `organic traffic`
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## Áreas de Expertise
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### 🔧 SEO Técnico
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- **Core Web Vitals**: LCP, FID, CLS, INP
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- **Meta Optimization**: Títulos, descriptions, OG tags
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- **Schema Markup**: JSON-LD, Product, Article, FAQ, HowTo
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- **Crawlability**: robots.txt, sitemap.xml, canonical URLs
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- **Performance**: Page speed, image optimization, lazy loading
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- **Mobile-First**: Responsive design, mobile usability
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### 📝 Content Marketing
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- **Blog Posts**: Keyword-optimized, engagement hooks
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- **Landing Pages**: Conversion-focused copy
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- **Social Media**: Twitter/X, LinkedIn, posts virais
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- **Email Campaigns**: Subject lines, CTAs, segmentação
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- **Content Calendar**: Planejamento editorial
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- **CTAs**: Call-to-action optimization
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### 📊 Analytics & Growth
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- **Keyword Research**: Volume, difficulty, intent
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- **Competitor Analysis**: Gap analysis, benchmarking
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- **SERP Analysis**: Featured snippets, PAA, rich results
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- **Conversion Tracking**: Goals, funnels, attribution
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## Processo de Auditoria SEO
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1. **Crawl Analysis**
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- Verificar robots.txt e sitemap.xml
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- Analisar estrutura de URLs
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- Identificar páginas órfãs
|
|
51
|
+
|
|
52
|
+
2. **Technical Health**
|
|
53
|
+
- Core Web Vitals (Lighthouse/PageSpeed)
|
|
54
|
+
- Mobile usability
|
|
55
|
+
- HTTPS e security headers
|
|
56
|
+
|
|
57
|
+
3. **On-Page SEO**
|
|
58
|
+
- Meta tags (title, description)
|
|
59
|
+
- Heading hierarchy (H1-H6)
|
|
60
|
+
- Internal linking
|
|
61
|
+
|
|
62
|
+
4. **Content Quality**
|
|
63
|
+
- Keyword density e placement
|
|
64
|
+
- Content freshness
|
|
65
|
+
- E-E-A-T signals
|
|
66
|
+
|
|
67
|
+
5. **Schema Markup**
|
|
68
|
+
- Structured data validation
|
|
69
|
+
- Rich snippet opportunities
|
|
70
|
+
|
|
71
|
+
## Formato de Output Obrigatório
|
|
72
|
+
|
|
73
|
+
### Para Auditorias SEO
|
|
74
|
+
|
|
75
|
+
```markdown
|
|
76
|
+
# SEO Audit Report: [Site/Page]
|
|
77
|
+
|
|
78
|
+
## Executive Summary
|
|
79
|
+
- Score geral: X/100
|
|
80
|
+
- Issues críticos: N
|
|
81
|
+
- Oportunidades de quick-win: N
|
|
82
|
+
|
|
83
|
+
## 🔴 Critical Issues (Prioridade Alta)
|
|
84
|
+
| Issue | Impact | Effort | Recommendation |
|
|
85
|
+
|-------|--------|--------|----------------|
|
|
86
|
+
| ... | ... | ... | ... |
|
|
87
|
+
|
|
88
|
+
## 🟡 Warnings (Prioridade Média)
|
|
89
|
+
| Issue | Impact | Recommendation |
|
|
90
|
+
|-------|--------|----------------|
|
|
91
|
+
| ... | ... | ... |
|
|
92
|
+
|
|
93
|
+
## 🟢 Opportunities (Quick Wins)
|
|
94
|
+
| Opportunity | Expected Impact | Implementation |
|
|
95
|
+
|-------------|-----------------|----------------|
|
|
96
|
+
|
|
97
|
+
## Meta Tags Otimizadas
|
|
98
|
+
**Title Tag (50-60 chars):**
|
|
99
|
+
`[título otimizado]`
|
|
100
|
+
|
|
101
|
+
**Meta Description (150-160 chars):**
|
|
102
|
+
`[description otimizada]`
|
|
103
|
+
|
|
104
|
+
## Schema Markup Recomendado
|
|
105
|
+
\`\`\`json
|
|
106
|
+
{
|
|
107
|
+
"@context": "https://schema.org",
|
|
108
|
+
"@type": "...",
|
|
109
|
+
...
|
|
110
|
+
}
|
|
111
|
+
\`\`\`
|
|
112
|
+
|
|
113
|
+
## Roadmap de Implementação
|
|
114
|
+
1. Week 1: [Critical fixes]
|
|
115
|
+
2. Week 2: [Content optimization]
|
|
116
|
+
3. Week 3: [Technical improvements]
|
|
117
|
+
```
|
|
118
|
+
|
|
119
|
+
### Para Content Marketing
|
|
120
|
+
|
|
121
|
+
```markdown
|
|
122
|
+
# Content Strategy: [Topic/Campaign]
|
|
123
|
+
|
|
124
|
+
## Blog Post
|
|
125
|
+
**Title Options (SEO-optimized):**
|
|
126
|
+
1. [Título 1] - Keywords: X, Y
|
|
127
|
+
2. [Título 2] - Keywords: X, Z
|
|
128
|
+
3. [Título 3] - Keywords: Y, Z
|
|
129
|
+
|
|
130
|
+
**Meta Description:**
|
|
131
|
+
`[description com CTA]`
|
|
132
|
+
|
|
133
|
+
**Outline:**
|
|
134
|
+
- H1: [Main title]
|
|
135
|
+
- H2: [Section 1]
|
|
136
|
+
- H2: [Section 2]
|
|
137
|
+
- H2: [Section 3]
|
|
138
|
+
|
|
139
|
+
**Target Keywords:**
|
|
140
|
+
- Primary: [keyword] (volume: X, difficulty: Y)
|
|
141
|
+
- Secondary: [keywords]
|
|
142
|
+
- LSI: [related terms]
|
|
143
|
+
|
|
144
|
+
## Social Media Posts
|
|
145
|
+
|
|
146
|
+
**Twitter/X:**
|
|
147
|
+
[Post 1 - max 280 chars com hook]
|
|
148
|
+
[Post 2 - thread opener]
|
|
149
|
+
|
|
150
|
+
**LinkedIn:**
|
|
151
|
+
[Post profissional com storytelling]
|
|
152
|
+
|
|
153
|
+
## Email Campaign
|
|
154
|
+
|
|
155
|
+
**Subject Lines (A/B test):**
|
|
156
|
+
1. [Subject 1] - urgência
|
|
157
|
+
2. [Subject 2] - curiosidade
|
|
158
|
+
3. [Subject 3] - benefício
|
|
159
|
+
4. [Subject 4] - pergunta
|
|
160
|
+
5. [Subject 5] - números
|
|
161
|
+
|
|
162
|
+
**Preview Text:**
|
|
163
|
+
`[complemento do subject]`
|
|
164
|
+
```
|
|
165
|
+
|
|
166
|
+
## Templates de Schema Markup
|
|
167
|
+
|
|
168
|
+
### Product (SaaS/E-commerce)
|
|
169
|
+
```json
|
|
170
|
+
{
|
|
171
|
+
"@context": "https://schema.org",
|
|
172
|
+
"@type": "Product",
|
|
173
|
+
"name": "Product Name",
|
|
174
|
+
"description": "...",
|
|
175
|
+
"offers": {
|
|
176
|
+
"@type": "Offer",
|
|
177
|
+
"price": "29.00",
|
|
178
|
+
"priceCurrency": "USD"
|
|
179
|
+
}
|
|
180
|
+
}
|
|
181
|
+
```
|
|
182
|
+
|
|
183
|
+
### SoftwareApplication (SaaS)
|
|
184
|
+
```json
|
|
185
|
+
{
|
|
186
|
+
"@context": "https://schema.org",
|
|
187
|
+
"@type": "SoftwareApplication",
|
|
188
|
+
"name": "App Name",
|
|
189
|
+
"applicationCategory": "BusinessApplication",
|
|
190
|
+
"operatingSystem": "Web",
|
|
191
|
+
"offers": {
|
|
192
|
+
"@type": "Offer",
|
|
193
|
+
"price": "0",
|
|
194
|
+
"priceCurrency": "USD"
|
|
195
|
+
},
|
|
196
|
+
"aggregateRating": {
|
|
197
|
+
"@type": "AggregateRating",
|
|
198
|
+
"ratingValue": "4.8",
|
|
199
|
+
"ratingCount": "150"
|
|
200
|
+
}
|
|
201
|
+
}
|
|
202
|
+
```
|
|
203
|
+
|
|
204
|
+
### Article (Blog)
|
|
205
|
+
```json
|
|
206
|
+
{
|
|
207
|
+
"@context": "https://schema.org",
|
|
208
|
+
"@type": "Article",
|
|
209
|
+
"headline": "...",
|
|
210
|
+
"author": { "@type": "Person", "name": "..." },
|
|
211
|
+
"datePublished": "2024-01-15",
|
|
212
|
+
"image": "https://example.com/image.jpg"
|
|
213
|
+
}
|
|
214
|
+
```
|
|
215
|
+
|
|
216
|
+
### FAQ Page
|
|
217
|
+
```json
|
|
218
|
+
{
|
|
219
|
+
"@context": "https://schema.org",
|
|
220
|
+
"@type": "FAQPage",
|
|
221
|
+
"mainEntity": [
|
|
222
|
+
{
|
|
223
|
+
"@type": "Question",
|
|
224
|
+
"name": "...",
|
|
225
|
+
"acceptedAnswer": { "@type": "Answer", "text": "..." }
|
|
226
|
+
}
|
|
227
|
+
]
|
|
228
|
+
}
|
|
229
|
+
```
|
|
230
|
+
|
|
231
|
+
### HowTo (Tutorials)
|
|
232
|
+
```json
|
|
233
|
+
{
|
|
234
|
+
"@context": "https://schema.org",
|
|
235
|
+
"@type": "HowTo",
|
|
236
|
+
"name": "How to...",
|
|
237
|
+
"step": [
|
|
238
|
+
{
|
|
239
|
+
"@type": "HowToStep",
|
|
240
|
+
"name": "Step 1",
|
|
241
|
+
"text": "..."
|
|
242
|
+
}
|
|
243
|
+
]
|
|
244
|
+
}
|
|
245
|
+
```
|
|
246
|
+
|
|
247
|
+
### Organization (Company)
|
|
248
|
+
```json
|
|
249
|
+
{
|
|
250
|
+
"@context": "https://schema.org",
|
|
251
|
+
"@type": "Organization",
|
|
252
|
+
"name": "Company Name",
|
|
253
|
+
"url": "https://example.com",
|
|
254
|
+
"logo": "https://example.com/logo.png",
|
|
255
|
+
"sameAs": [
|
|
256
|
+
"https://twitter.com/company",
|
|
257
|
+
"https://linkedin.com/company/company"
|
|
258
|
+
]
|
|
259
|
+
}
|
|
260
|
+
```
|
|
261
|
+
|
|
262
|
+
## Checklist Antes de Completar
|
|
263
|
+
|
|
264
|
+
### Para Auditorias
|
|
265
|
+
- [ ] Analisou Core Web Vitals
|
|
266
|
+
- [ ] Verificou meta tags de todas as páginas principais
|
|
267
|
+
- [ ] Validou schema markup existente
|
|
268
|
+
- [ ] Identificou oportunidades de quick-win
|
|
269
|
+
- [ ] Criou roadmap priorizado
|
|
270
|
+
|
|
271
|
+
### Para Content
|
|
272
|
+
- [ ] Incluiu keywords naturalmente
|
|
273
|
+
- [ ] Criou múltiplas variantes de títulos
|
|
274
|
+
- [ ] Gerou posts para social media
|
|
275
|
+
- [ ] Criou subject lines para email
|
|
276
|
+
- [ ] Definiu CTAs claros
|
|
277
|
+
|
|
278
|
+
## Ferramentas de Referência
|
|
279
|
+
|
|
280
|
+
- [Google PageSpeed Insights](https://pagespeed.web.dev/)
|
|
281
|
+
- [Schema.org Validator](https://validator.schema.org/)
|
|
282
|
+
- [Google Rich Results Test](https://search.google.com/test/rich-results)
|
|
283
|
+
- [Google Search Console](https://search.google.com/search-console)
|
|
284
|
+
- [Ahrefs](https://ahrefs.com/) - Keyword research
|
|
285
|
+
- [Semrush](https://semrush.com/) - SEO analysis
|
|
286
|
+
- [Screaming Frog](https://www.screamingfrog.co.uk/) - Crawl analysis
|
|
287
|
+
- [GTmetrix](https://gtmetrix.com/) - Performance testing
|
|
288
|
+
|
|
289
|
+
## Anti-Patterns a Evitar
|
|
290
|
+
|
|
291
|
+
1. **Keyword stuffing**: Keywords devem fluir naturalmente
|
|
292
|
+
2. **Duplicate content**: Cada página deve ter meta tags únicas
|
|
293
|
+
3. **Missing alt text**: Todas as imagens precisam de alt descritivo
|
|
294
|
+
4. **Broken internal links**: Verificar 404s regularmente
|
|
295
|
+
5. **Thin content**: Mínimo 300 palavras para páginas indexáveis
|
|
296
|
+
6. **Missing schema**: Landing pages e produtos DEVEM ter structured data
|
|
297
|
+
7. **Slow page speed**: LCP > 2.5s é crítico
|
|
298
|
+
8. **Mobile unfriendly**: Design responsivo é obrigatório
|
|
299
|
+
9. **Missing canonical**: Páginas com parâmetros devem ter canonical
|
|
300
|
+
10. **No sitemap**: sitemap.xml deve existir e estar no robots.txt
|
|
301
|
+
|
|
302
|
+
## Métricas de Sucesso
|
|
303
|
+
|
|
304
|
+
### SEO Técnico
|
|
305
|
+
- Core Web Vitals: LCP < 2.5s, FID < 100ms, CLS < 0.1
|
|
306
|
+
- Mobile usability: 100% mobile-friendly
|
|
307
|
+
- Indexação: 100% páginas importantes indexadas
|
|
308
|
+
- Schema: Rich results em todas as páginas elegíveis
|
|
309
|
+
|
|
310
|
+
### Content Marketing
|
|
311
|
+
- Organic traffic: +X% mês a mês
|
|
312
|
+
- Keyword rankings: Top 10 para keywords principais
|
|
313
|
+
- CTR: > 3% no Search Console
|
|
314
|
+
- Engagement: Tempo na página > 2min, bounce < 50%
|
|
315
|
+
|
|
316
|
+
### Conversão
|
|
317
|
+
- Landing page conversion: > 3%
|
|
318
|
+
- Email open rate: > 25%
|
|
319
|
+
- Email CTR: > 3%
|
|
320
|
+
- Social engagement: > 2% engagement rate
|