@owlmeans/web-gtm 0.1.18-rc.34 → 0.1.18-rc.35
This diff represents the content of publicly available package versions that have been released to one of the supported registries. The information contained in this diff is provided for informational purposes only and reflects changes between package versions as they appear in their respective public registries.
- package/README.md +1 -1
- package/agent-meta/manifest.json +2 -2
- package/agent-meta/skills/web-gtm/SKILL.md +43 -43
- package/build/index.d.ts +2 -78
- package/build/index.d.ts.map +1 -1
- package/build/index.js +1 -224
- package/build/index.js.map +1 -1
- package/build/tag/types.d.ts +82 -0
- package/build/tag/types.d.ts.map +1 -0
- package/build/tag/types.js +2 -0
- package/build/tag/types.js.map +1 -0
- package/build/tag.d.ts +16 -0
- package/build/tag.d.ts.map +1 -0
- package/build/tag.js +172 -0
- package/build/tag.js.map +1 -0
- package/package.json +2 -2
- package/src/index.ts +2 -281
- package/src/tag/types.ts +82 -0
- package/src/tag.ts +233 -0
- package/tests/head.spec.ts +13 -13
- package/tests/tag.spec.ts +33 -33
package/README.md
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@@ -6,7 +6,7 @@ This package ships embedded agent skills under `agent-meta/`. After installing y
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your project's skill store (`.agents/skills/`):
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```sh
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npx @owlmeans/agent-skills@^0.1.18-rc.
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npx @owlmeans/agent-skills@^0.1.18-rc.49
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```
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The embedded files are version-matched to this package release. Do not edit them
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package/agent-meta/manifest.json
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{
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"schemaVersion": 2,
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"package": "@owlmeans/web-gtm",
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"version": "0.1.18-rc.
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"generatedAt": "2026-10-
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"version": "0.1.18-rc.35",
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"generatedAt": "2026-10-05T21:03:06.368Z",
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"canonicalRepo": "https://github.com/owlmeans/common",
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"entries": [
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{
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@@ -1,6 +1,6 @@
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---
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name: web-gtm
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description: How to use @owlmeans/web-gtm — the Google tag head snippet for every Google id (Tag Manager GTM-, GA4 G-, Google tag GT-, Ads AW-, Floodlight DC-) that declares Consent Mode defaults before any loader runs, the id validator, the CSP host lists, the cookie-policy disclosure for a tag, the noscript frame, and the script-side loader for a host that cannot edit its own HTML. Auto-invoked when adding a Google tag or tag manager to a page, importing googleTagHeadScript, isGoogleTagId,
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description: How to use @owlmeans/web-gtm — the Google tag head snippet for every Google id (Tag Manager GTM-, GA4 G-, Google tag GT-, Ads AW-, Floodlight DC-) that declares Consent Mode defaults before any loader runs, the id validator, the CSP host lists, the cookie-policy disclosure for a tag, the noscript frame, and the script-side loader for a host that cannot edit its own HTML. Auto-invoked when adding a Google tag or tag manager to a page, importing googleTagHelper (googleTagHeadScript, isGoogleTagId, googleTagServices, gtmHeadScript, gtmNoscriptFrame, loadGtm) or GOOGLE_TAG_CSP_SOURCES, or debugging why a tag ignores a stored consent decision or is blocked by CSP.
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user-invocable: false
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---
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<!-- AUTO-GENERATED — do not edit. Regenerate via sync-agent-meta. -->
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# @owlmeans/web-gtm
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**Layer:** Web
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**Install:** `"@owlmeans/web-gtm": "^0.1.18-rc.
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**Install:** `"@owlmeans/web-gtm": "^0.1.18-rc.35"` in `dependencies`
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The tag half of the consent set. It emits **strings and data**, not components, and it holds no
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state — the decision lives in `@owlmeans/consent`, which this package reads through
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`consentBootstrapScript` and `consentStore`.
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`consentModeHelper.consentBootstrapScript` and `consentStore`.
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## The one idea: order
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## Loading mode: gated by default
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`googleTagHeadScript`,
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`googleTagHelper.googleTagHeadScript`, `.gtmHeadScript` and `.loadGtm` all take an optional `mode:
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'basic' | 'advanced'`, defaulting to `GOOGLE_TAG_DEFAULT_MODE` — currently `'basic'`, one named
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constant so flipping the platform default later is a one-line change:
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| `mode` | What runs, and when |
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|---|---|
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| `'basic'` (default) | The bootstrap and the ads-redaction flags still run unconditionally — Consent Mode's own denied-by-default signals are declared either way. The LOADER itself — `gtm.js`, or `gtag/js` + `js` + `config` — is wrapped in `@owlmeans/consent`'s `consentGateScript`: it runs immediately if the visitor's stored record already
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| `'basic'` (default) | The bootstrap and the ads-redaction flags still run unconditionally — Consent Mode's own denied-by-default signals are declared either way. The LOADER itself — `gtm.js`, or `gtag/js` + `js` + `config` — is wrapped in `@owlmeans/consent`'s `consentModeHelper.consentGateScript`: it runs immediately if the visitor's stored record already `.trackingGranted`, and otherwise waits for a later `CONSENT_EVENT` (from `.applyConsent`, i.e. an in-page consent decision) that does. Nothing — not even Google's own IP receipt — reaches the tag before a signal-bearing category (`analytics` or `marketing` by default; a `required` or signal-less category never counts) is granted. |
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| `'advanced'` | The original, only behavior before this mode existed: the loader runs immediately, Consent Mode signals denied by default, so the tag itself starts receiving traffic cookielessly from first paint. This is Google's own recommended default for its conversion modeling, and remains available for a site that has decided that tradeoff is acceptable. |
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Read `'basic'`'s default as the EU/DE worst-case reading of ePrivacy Art. 5(3): no third party
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receives a connection before consent.
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`gtmNoscriptFrame` returns `''` in `'basic'` mode rather than an iframe — a browser with JavaScript
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`googleTagHelper.gtmNoscriptFrame` returns `''` in `'basic'` mode rather than an iframe — a browser with JavaScript
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disabled cannot have granted anything, so an unauthenticated `<noscript>` frame would defeat the
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whole point of gating. It keeps emitting the iframe in `'advanced'` mode, unchanged.
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`loadGtm` gates the same way at the DOM level: it still calls `consentStore.init(opts)` first, but
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only appends the container's `<script>` element once `trackingGranted(consentStore.get().record,
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`googleTagHelper.loadGtm` gates the same way at the DOM level: it still calls `consentStore.init(opts)` first, but
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only appends the container's `<script>` element once `consentModeHelper.trackingGranted(consentStore.get().record,
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opts.categories)` is true — immediately if already granted, or via a one-shot `consentStore.subscribe`
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that unsubscribes itself on the first update where it becomes true. The anti-double-load guard (the
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element's own id) is unchanged.
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None of this is new state: it is one more consumer of `@owlmeans/consent`'s existing surface —
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`trackingGranted(record, categories)` (whether a stored/applied record grants a signal-bearing,
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non-required category) and
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`consentModeHelper.trackingGranted(record, categories)` (whether a stored/applied record grants a signal-bearing,
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non-required category) and `.consentGateScript(loaderExpr, opts)` (the inline script implementing the
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"run now or wait for `CONSENT_EVENT`" branch). Both live in `@owlmeans/consent`, not here, because a
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target project's own custom loader can reuse the same gate without depending on this package.
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| Export | Description |
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|--------|-------------|
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| `googleTagHeadScript(opts)` | The inline `<head>` script for any Google id: consent bootstrap, ads redaction, then the loader the prefix calls for — gated behind `consentGateScript` in `opts.mode`'s default, `'basic'`. **The default for new code** |
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| `isGoogleTagId(id)` /
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| `googleTagHelper.googleTagHeadScript(opts)` | The inline `<head>` script for any Google id: consent bootstrap, ads redaction, then the loader the prefix calls for — gated behind `consentModeHelper.consentGateScript` in `opts.mode`'s default, `'basic'`. **The default for new code** |
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| `googleTagHelper.isGoogleTagId(id)` / `.googleTagKind(id)` | Whether an id is loadable, and whether it takes `gtm` (container) or `gtag` (gtag.js); `null` for anything else |
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| `GoogleTagOptions` / `GoogleTagKind` | `ConsentOptions` plus `id`, optional `dataLayerName` and `mode`; `'gtm' \| 'gtag'` |
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| `GoogleTagMode` / `GOOGLE_TAG_DEFAULT_MODE` | `'basic' \| 'advanced'`; the platform default, `'basic'` — see **Loading mode** below |
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| `GOOGLE_TAG_CSP_SOURCES` | The hosts GA4, Tag Manager and Google Ads need in `script-src`, `connect-src` and `img-src` (7, frozen) |
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| `GOOGLE_TAG_FRAME_SOURCES` | The hosts they frame, for `frame-src`: `https://www.googletagmanager.com`, `https://td.doubleclick.net` |
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| `googleTagServices(id)` | The `ConsentService[]` a cookie policy discloses for that tag — pass to `CookiePolicy`'s `services` |
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| `gtmHeadScript(opts)` | The container-only snippet: consent defaults, stored decision, then `gtm.js` — gated the same way as
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| `gtmNoscriptFrame(opts)` | The hidden `<noscript>` iframe, for the top of `<body>` — `''` in `'basic'` mode |
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| `loadGtm(opts)` | Script-side container load, for a host that cannot emit into its own head — gated the same way |
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| `googleTagHelper.googleTagServices(id)` | The `ConsentService[]` a cookie policy discloses for that tag — pass to `CookiePolicy`'s `services` |
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| `googleTagHelper.gtmHeadScript(opts)` | The container-only snippet: consent defaults, stored decision, then `gtm.js` — gated the same way as `.googleTagHeadScript` |
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| `googleTagHelper.gtmNoscriptFrame(opts)` | The hidden `<noscript>` iframe, for the top of `<body>` — `''` in `'basic'` mode |
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| `googleTagHelper.loadGtm(opts)` | Script-side container load, for a host that cannot emit into its own head — gated the same way |
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| `GtmOptions` | `ConsentOptions` plus `id` (e.g. `GTM-XXXXXXX`), optional `dataLayerName` and `mode` |
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## Ids
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`isGoogleTagId` accepts exactly `GTM-` + 4–12, or `G-` / `GT-` / `AW-` / `DC-` + 4–16, upper-case
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`googleTagHelper.isGoogleTagId` accepts exactly `GTM-` + 4–12, or `G-` / `GT-` / `AW-` / `DC-` + 4–16, upper-case
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letters and digits. It is strict on purpose: the id is typed into a settings form and ends up in
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an inline script and a script URL, and a value it accepts cannot carry a quote, a tag or a second
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query parameter — so **validate with it where the id is stored**, not only where it is emitted.
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| `GTM-` | `gtm` | `gtm.js` — Google's container IIFE |
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| `G-` GA4, `GT-` Google tag, `AW-` Google Ads, `DC-` Floodlight | `gtag` | `gtag/js`, then `js` and `config` |
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## `googleTagHeadScript` — what it emits
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## `googleTagHelper.googleTagHeadScript` — what it emits
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1. `consentBootstrapScript(opts)` — `consent/default` (everything denied except
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1. `consentModeHelper.consentBootstrapScript(opts)` — `consent/default` (everything denied except
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`security_storage`) and, for a returning visitor, `consent/update` from the stored record.
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2. `set ads_data_redaction true` and `set url_passthrough false` — both have to precede the tag's
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`config`. Redaction strips ad-click ids and goes cookieless while `ad_storage` is denied.
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element created from the inline script — one inline script rather than Google's two elements,
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so a build stamps one thing. The element carries id `owl-gtag-<id>`, so running the snippet
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twice configures the tag once instead of double-counting page views. In `mode`'s default,
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`'basic'`, this whole step 3 is what `consentGateScript` withholds — steps 1 and 2 always run;
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`'basic'`, this whole step 3 is what `consentModeHelper.consentGateScript` withholds — steps 1 and 2 always run;
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pass `mode: 'advanced'` to run step 3 unconditionally too, as before this mode existed.
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An **invalid id yields the consent bootstrap alone, regardless of `mode`** — a mistyped tag must
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never cost a page its consent defaults. So a host may stamp `googleTagHeadScript({ id: configured
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})` unconditionally, or stamp `consentBootstrapScript()` when no tag is configured; both are
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never cost a page its consent defaults. So a host may stamp `googleTagHelper.googleTagHeadScript({ id: configured
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})` unconditionally, or stamp `consentModeHelper.consentBootstrapScript()` when no tag is configured; both are
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correct.
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**The output is safe to place inline in HTML as-is.** JSON encoding keeps configured values inside
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their string literals, but the HTML parser ends a script element at the first `</script` wherever
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it sits, so every `</` and `<!--` in the output is backslash-escaped (`<\/`, `<\!--` — JavaScript
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reads them unchanged). `gtmHeadScript` predates this and does not escape; prefer
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reads them unchanged). `googleTagHelper.gtmHeadScript` predates this and does not escape; prefer
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`.googleTagHeadScript` wherever category keys or a storage key come from configuration.
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## Stamping it
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```typescript
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import {
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import { googleTagHelper } from '@owlmeans/web-gtm'
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const head = googleTagHeadScript({ id: 'G-XXXXXXXXXX' }) // inline <script> content, first in <head>
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const head = googleTagHelper.googleTagHeadScript({ id: 'G-XXXXXXXXXX' }) // inline <script> content, first in <head>
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```
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The snippet is stamped **from HTML**, never from the application bundle:
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- a Vite app — a `transformIndexHtml` plugin substituting a marker, so the snippet cannot drift
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from the package;
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- an Astro site — `owlHeadScripts()` from `@owlmeans/astro`, `set:html` in the base layout;
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- an Astro site — `astroHelper.owlHeadScripts()` from `@owlmeans/astro`, `set:html` in the base layout;
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- a **generated Viable app** — its Rollup build writes `index.html` and puts
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`googleTagHeadScript({ id })` in the `<head>` when the project owner has set a Google tag
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(`BRANDING_GOOGLE_TAG`), and `consentBootstrapScript()` otherwise. The tag is attached in
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`googleTagHelper.googleTagHeadScript({ id })` in the `<head>` when the project owner has set a Google tag
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(`BRANDING_GOOGLE_TAG`), and `consentModeHelper.consentBootstrapScript()` otherwise. The tag is attached in
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**preview and production** alike; the consent default is first in both.
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The snippet **reads the stored decision**, so the same `ConsentOptions` (categories, `storageKey`)
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**Cross-domain consent needs nothing new here.** `GtmOptions`/`GoogleTagOptions` both extend
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`ConsentOptions`, so `linker` (see the `consent` skill's plugin-seam section) passed to either head
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script reaches `consentBootstrapScript` unchanged, which embeds the adopt-and-strip fragment right
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script reaches `consentModeHelper.consentBootstrapScript` unchanged, which embeds the adopt-and-strip fragment right
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after `consent/default` when it is set:
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```typescript
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googleTagHeadScript({ id: 'GTM-XXXXXXX', linker: { domains: ['owlmeans.com', 'owlmeans.pl'] } })
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googleTagHelper.googleTagHeadScript({ id: 'GTM-XXXXXXX', linker: { domains: ['owlmeans.com', 'owlmeans.pl'] } })
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```
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`consentBootstrapScript({ linker: { domains } })`.
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`consentModeHelper.consentBootstrapScript({ linker: { domains } })`.
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## Content Security Policy
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## Disclosing it
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`googleTagServices(id)` returns what the cookie policy lists under each category, read off the
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`googleTagHelper.googleTagServices(id)` returns what the cookie policy lists under each category, read off the
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prefix — the page knows nothing more:
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| Id | Entries |
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- **Consent Mode speaks on `window.dataLayer`.** The bootstrap and the dialog's later
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`consent/update` both push there, so a tag given another `dataLayerName` never hears a consent
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command. Leave `dataLayerName` unset on any consent-gated page; it exists for a page running a
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second, separately-consented container. `googleTagHeadScript` falls back to `dataLayer` when the
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second, separately-consented container. `googleTagHelper.googleTagHeadScript` falls back to `dataLayer` when the
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name is not a plain identifier.
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- **Ids and queue names are injected as data, never interpolated raw.** `gtmHeadScript` and
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- **Ids and queue names are injected as data, never interpolated raw.** `googleTagHelper.gtmHeadScript` and
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`.googleTagHeadScript` JSON-encode them; `.gtmNoscriptFrame` URL-encodes the id so it cannot break
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out of the attribute. Never build either string by hand.
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-
- **`loadGtm` is the fallback, not the default.** It is for a single-page app whose HTML is not
|
|
201
|
+
- **`googleTagHelper.loadGtm` is the fallback, not the default.** It is for a single-page app whose HTML is not
|
|
202
202
|
yours to edit. It still pushes the defaults first (through `consentStore.init`) and refuses to
|
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203
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load a second time — it marks its own `<script>` element with an id derived from the container —
|
|
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204
|
but it runs after the bundle, which is exactly the window the head snippet closes. In `'basic'`
|
|
205
|
-
mode it additionally withholds the element itself until `trackingGranted`, same as the head
|
|
205
|
+
mode it additionally withholds the element itself until `consentModeHelper.trackingGranted`, same as the head
|
|
206
206
|
snippets.
|
|
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207
|
- **The default flipped to `'basic'`.** Code written before this mode existed called
|
|
208
|
-
`googleTagHeadScript({ id })` /
|
|
208
|
+
`googleTagHelper.googleTagHeadScript({ id })` / `.gtmHeadScript({ id })` expecting the tag to load unconditionally.
|
|
209
209
|
It now gates by default; pass `mode: 'advanced'` explicitly to keep the old behavior for a site
|
|
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210
|
that has made that call deliberately.
|
|
211
211
|
- **A second `consent/default` after a tag has loaded can WIDEN what was already narrowed**, so the
|
|
212
212
|
bootstrap is idempotent through a window flag. A page may therefore carry the call twice — once
|
|
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213
|
inline, once from the bundle that mounts the dialog — without harm. Do not defeat the flag.
|
|
214
|
-
- `loadGtm` returns immediately when there is no `document`, so it is safe to call from code that
|
|
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|
+
- `googleTagHelper.loadGtm` returns immediately when there is no `document`, so it is safe to call from code that
|
|
215
215
|
also runs during server rendering.
|
|
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216
|
|
|
217
217
|
## Depends On
|
|
218
218
|
|
|
219
|
-
- `@owlmeans/consent` — `consentBootstrapScript`, `consentStore`, `ConsentOptions`,
|
|
219
|
+
- `@owlmeans/consent` — `consentModeHelper.consentBootstrapScript`, `consentStore`, `ConsentOptions`,
|
|
220
220
|
`ConsentService`, the category keys and the Consent Mode signal mapping, plus (for the `'basic'`
|
|
221
|
-
gated mode)
|
|
221
|
+
gated mode) `.consentGateScript` and `.trackingGranted`
|
|
222
222
|
|
|
223
223
|
## Related
|
|
224
224
|
|
|
@@ -226,4 +226,4 @@ cookie page does so when a Google tag is set. The strings are English data, not
|
|
|
226
226
|
ordering rule this package implements
|
|
227
227
|
- `web-consent` — the dialog and the cookie-policy page (`services`) that produce and disclose the
|
|
228
228
|
decision
|
|
229
|
-
- `astro` — `owlHeadScripts()`, which composes the head strings for an Astro layout
|
|
229
|
+
- `astro` — `astroHelper.owlHeadScripts()`, which composes the head strings for an Astro layout
|
package/build/index.d.ts
CHANGED
|
@@ -1,81 +1,5 @@
|
|
|
1
|
-
|
|
2
|
-
|
|
3
|
-
/**
|
|
4
|
-
* The inline `<head>` snippet, consent first and the container second.
|
|
5
|
-
*
|
|
6
|
-
* The ORDER is the whole point of this package. Google Tag Manager decides what a tag may do from
|
|
7
|
-
* the consent state present when the container loads, and a React bundle cannot get there first —
|
|
8
|
-
* by the time an island mounts, the container has been running for hundreds of milliseconds. A
|
|
9
|
-
* site whose defaults arrive after `gtm.js` is not configured differently; it is unconfigured for
|
|
10
|
-
* the window that matters, and nothing in the page reports it.
|
|
11
|
-
*
|
|
12
|
-
* Emit this into the document head, above everything else, as an inline script.
|
|
13
|
-
*
|
|
14
|
-
* In `GOOGLE_TAG_DEFAULT_MODE` (`'basic'`) the container is not requested at all until a
|
|
15
|
-
* signal-bearing category is granted — {@link consentGateScript} wraps it, reading any stored
|
|
16
|
-
* decision immediately and otherwise waiting for `@owlmeans/consent`'s `CONSENT_EVENT`. Pass
|
|
17
|
-
* `mode: 'advanced'` for the original, unconditional load.
|
|
18
|
-
*/
|
|
19
|
-
export declare const gtmHeadScript: (opts: GtmOptions) => string;
|
|
20
|
-
/**
|
|
21
|
-
* The `<noscript>` iframe, for the body.
|
|
22
|
-
*
|
|
23
|
-
* In `'basic'` mode this is an empty string: the whole point of gating is that an unauthenticated
|
|
24
|
-
* `<noscript>` iframe would defeat it — a browser with JavaScript disabled cannot have granted
|
|
25
|
-
* anything, so there is nothing lawful left to render. `'advanced'` keeps the frame.
|
|
26
|
-
*/
|
|
27
|
-
export declare const gtmNoscriptFrame: (opts: GtmOptions) => string;
|
|
28
|
-
/**
|
|
29
|
-
* Load the container from script, for a host that cannot emit into its own head.
|
|
30
|
-
*
|
|
31
|
-
* The head snippet is strictly better and should be preferred; this exists for a single-page app
|
|
32
|
-
* whose HTML is not ours to edit. It still pushes the defaults first, and it still refuses to load
|
|
33
|
-
* a second time.
|
|
34
|
-
*
|
|
35
|
-
* In `'basic'` mode the container element is not appended until `trackingGranted` is true: either
|
|
36
|
-
* the stored record already grants it, or — since this runs after the bundle mounted, past the
|
|
37
|
-
* window the head snippet exists to close — a subscription to `consentStore` catches the first
|
|
38
|
-
* update where it becomes true and unsubscribes. `'advanced'` appends it immediately, as before.
|
|
39
|
-
*/
|
|
40
|
-
export declare const loadGtm: (opts: GtmOptions) => void;
|
|
41
|
-
/** Whether `id` is a Tag Manager container or Google tag id this package can load. */
|
|
42
|
-
export declare const isGoogleTagId: (id: string) => boolean;
|
|
43
|
-
/** The loader `id` takes, or `null` when it is not a loadable id at all. */
|
|
44
|
-
export declare const googleTagKind: (id: string) => GoogleTagKind | null;
|
|
45
|
-
/**
|
|
46
|
-
* The one inline `<head>` script for a Google tag of any kind: the consent bootstrap FIRST, then
|
|
47
|
-
* ads redaction, then the loader the id's prefix calls for — the Tag Manager container for `GTM-`,
|
|
48
|
-
* gtag.js with `js` and `config` for `G-`, `GT-`, `AW-` and `DC-`.
|
|
49
|
-
*
|
|
50
|
-
* The order is the rule {@link gtmHeadScript} exists for, and it holds for gtag.js just the same:
|
|
51
|
-
* a tag decides what it may do from the consent state present when it loads. The bootstrap
|
|
52
|
-
* declares everything denied and applies any stored decision in the same turn, so a returning
|
|
53
|
-
* visitor's tag starts granted and a new visitor's starts cookieless.
|
|
54
|
-
*
|
|
55
|
-
* An id that is not a loadable id ({@link isGoogleTagId}) yields the consent bootstrap alone — a
|
|
56
|
-
* page must never lose its consent defaults because someone mistyped a tag. The result is safe to
|
|
57
|
-
* place inline in HTML as-is: `</` and `<!--` inside any configured value are escaped.
|
|
58
|
-
*
|
|
59
|
-
* In `GOOGLE_TAG_DEFAULT_MODE` (`'basic'`) the loader itself — the last piece — is wrapped in
|
|
60
|
-
* `consentGateScript`: it runs immediately for a returning visitor whose stored record already
|
|
61
|
-
* grants a signal-bearing category, and otherwise waits for `@owlmeans/consent`'s `CONSENT_EVENT`
|
|
62
|
-
* before ever requesting the tag. The bootstrap and the redaction flags are unaffected and still
|
|
63
|
-
* run unconditionally — Consent Mode's OWN denied-by-default signals are declared either way, so a
|
|
64
|
-
* tag that later does load still starts from `ad_storage`/`analytics_storage` denied. Pass
|
|
65
|
-
* `mode: 'advanced'` for the original, unconditional load.
|
|
66
|
-
*/
|
|
67
|
-
export declare const googleTagHeadScript: (opts: GoogleTagOptions) => string;
|
|
68
|
-
/**
|
|
69
|
-
* What a Google tag discloses on the cookie policy, for `CookiePolicy`'s `services`.
|
|
70
|
-
*
|
|
71
|
-
* Read off the id's prefix, because that is all the page knows: `G-` is Google Analytics 4
|
|
72
|
-
* (`_ga`, and `_ga_<id without G->` which carries the session), `AW-` Google Ads, `DC-` Floodlight.
|
|
73
|
-
* A `GTM-` container and a `GT-` Google tag route to whatever their owner configured at Google,
|
|
74
|
-
* so both are disclosed as an analytics AND an advertising entry, worded as configured there —
|
|
75
|
-
* the policy may not claim less than the tag can do. An invalid id discloses nothing, matching
|
|
76
|
-
* {@link googleTagHeadScript}, which loads nothing for it.
|
|
77
|
-
*/
|
|
78
|
-
export declare const googleTagServices: (id: string) => ConsentService[];
|
|
1
|
+
export type * from './tag/types.js';
|
|
2
|
+
export * from './tag.js';
|
|
79
3
|
export type { GoogleTagKind, GoogleTagMode, GoogleTagOptions, GtmOptions } from './types.js';
|
|
80
4
|
export { GOOGLE_TAG_CSP_SOURCES, GOOGLE_TAG_DEFAULT_MODE, GOOGLE_TAG_FRAME_SOURCES } from './consts.js';
|
|
81
5
|
//# sourceMappingURL=index.d.ts.map
|
package/build/index.d.ts.map
CHANGED
|
@@ -1 +1 @@
|
|
|
1
|
-
{"version":3,"file":"index.d.ts","sourceRoot":"","sources":["../src/index.ts"],"names":[],"mappings":"AAAA,
|
|
1
|
+
{"version":3,"file":"index.d.ts","sourceRoot":"","sources":["../src/index.ts"],"names":[],"mappings":"AAAA,mBAAmB,gBAAgB,CAAA;AACnC,cAAc,UAAU,CAAA;AACxB,YAAY,EAAE,aAAa,EAAE,aAAa,EAAE,gBAAgB,EAAE,UAAU,EAAE,MAAM,YAAY,CAAA;AAC5F,OAAO,EAAE,sBAAsB,EAAE,uBAAuB,EAAE,wBAAwB,EAAE,MAAM,aAAa,CAAA"}
|
package/build/index.js
CHANGED
|
@@ -1,226 +1,3 @@
|
|
|
1
|
-
|
|
2
|
-
import { GOOGLE, GOOGLE_PRIVACY, GOOGLE_TAG_ID, JS_IDENTIFIER, UNTIL_ANALYTICS, UNTIL_MARKETING } from './consts.local.js';
|
|
3
|
-
import { GOOGLE_TAG_DEFAULT_MODE } from './consts.js';
|
|
4
|
-
/** Google's own container IIFE, the id and queue name injected as JSON data. */
|
|
5
|
-
const gtmContainerScript = (layer, id) => `(function(w,d,s,l,i){w[l]=w[l]||[];` +
|
|
6
|
-
`w[l].push({'gtm.start':new Date().getTime(),event:'gtm.js'});` +
|
|
7
|
-
`var f=d.getElementsByTagName(s)[0],j=d.createElement(s),` +
|
|
8
|
-
`dl=l!='dataLayer'?'&l='+l:'';j.async=true;` +
|
|
9
|
-
`j.src='https://www.googletagmanager.com/gtm.js?id='+i+dl;` +
|
|
10
|
-
`f.parentNode.insertBefore(j,f)})` +
|
|
11
|
-
`(window,document,'script',${JSON.stringify(layer)},${JSON.stringify(id)})`;
|
|
12
|
-
/**
|
|
13
|
-
* The inline `<head>` snippet, consent first and the container second.
|
|
14
|
-
*
|
|
15
|
-
* The ORDER is the whole point of this package. Google Tag Manager decides what a tag may do from
|
|
16
|
-
* the consent state present when the container loads, and a React bundle cannot get there first —
|
|
17
|
-
* by the time an island mounts, the container has been running for hundreds of milliseconds. A
|
|
18
|
-
* site whose defaults arrive after `gtm.js` is not configured differently; it is unconfigured for
|
|
19
|
-
* the window that matters, and nothing in the page reports it.
|
|
20
|
-
*
|
|
21
|
-
* Emit this into the document head, above everything else, as an inline script.
|
|
22
|
-
*
|
|
23
|
-
* In `GOOGLE_TAG_DEFAULT_MODE` (`'basic'`) the container is not requested at all until a
|
|
24
|
-
* signal-bearing category is granted — {@link consentGateScript} wraps it, reading any stored
|
|
25
|
-
* decision immediately and otherwise waiting for `@owlmeans/consent`'s `CONSENT_EVENT`. Pass
|
|
26
|
-
* `mode: 'advanced'` for the original, unconditional load.
|
|
27
|
-
*/
|
|
28
|
-
export const gtmHeadScript = (opts) => {
|
|
29
|
-
const bootstrap = consentBootstrapScript(opts);
|
|
30
|
-
const loader = gtmContainerScript(opts.dataLayerName ?? 'dataLayer', opts.id);
|
|
31
|
-
if ((opts.mode ?? GOOGLE_TAG_DEFAULT_MODE) === 'basic') {
|
|
32
|
-
return `${bootstrap};${consentGateScript(loader, opts)}`;
|
|
33
|
-
}
|
|
34
|
-
return `${bootstrap};${loader}`;
|
|
35
|
-
};
|
|
36
|
-
/**
|
|
37
|
-
* The `<noscript>` iframe, for the body.
|
|
38
|
-
*
|
|
39
|
-
* In `'basic'` mode this is an empty string: the whole point of gating is that an unauthenticated
|
|
40
|
-
* `<noscript>` iframe would defeat it — a browser with JavaScript disabled cannot have granted
|
|
41
|
-
* anything, so there is nothing lawful left to render. `'advanced'` keeps the frame.
|
|
42
|
-
*/
|
|
43
|
-
export const gtmNoscriptFrame = (opts) => {
|
|
44
|
-
if ((opts.mode ?? GOOGLE_TAG_DEFAULT_MODE) === 'basic') {
|
|
45
|
-
return '';
|
|
46
|
-
}
|
|
47
|
-
return `<iframe src="https://www.googletagmanager.com/ns.html?id=${encodeURIComponent(opts.id)}"` +
|
|
48
|
-
` height="0" width="0" style="display:none;visibility:hidden"></iframe>`;
|
|
49
|
-
};
|
|
50
|
-
/**
|
|
51
|
-
* Load the container from script, for a host that cannot emit into its own head.
|
|
52
|
-
*
|
|
53
|
-
* The head snippet is strictly better and should be preferred; this exists for a single-page app
|
|
54
|
-
* whose HTML is not ours to edit. It still pushes the defaults first, and it still refuses to load
|
|
55
|
-
* a second time.
|
|
56
|
-
*
|
|
57
|
-
* In `'basic'` mode the container element is not appended until `trackingGranted` is true: either
|
|
58
|
-
* the stored record already grants it, or — since this runs after the bundle mounted, past the
|
|
59
|
-
* window the head snippet exists to close — a subscription to `consentStore` catches the first
|
|
60
|
-
* update where it becomes true and unsubscribes. `'advanced'` appends it immediately, as before.
|
|
61
|
-
*/
|
|
62
|
-
export const loadGtm = (opts) => {
|
|
63
|
-
if (typeof document === 'undefined') {
|
|
64
|
-
return;
|
|
65
|
-
}
|
|
66
|
-
const marker = `owl-gtm-${opts.id}`;
|
|
67
|
-
if (document.getElementById(marker) != null) {
|
|
68
|
-
return;
|
|
69
|
-
}
|
|
70
|
-
// Defaults before the container, every time — the same rule the head snippet exists to keep.
|
|
71
|
-
consentStore.init(opts);
|
|
72
|
-
const inject = () => {
|
|
73
|
-
if (document.getElementById(marker) != null) {
|
|
74
|
-
return;
|
|
75
|
-
}
|
|
76
|
-
const layer = opts.dataLayerName ?? 'dataLayer';
|
|
77
|
-
const script = document.createElement('script');
|
|
78
|
-
script.id = marker;
|
|
79
|
-
script.async = true;
|
|
80
|
-
script.src = `https://www.googletagmanager.com/gtm.js?id=${encodeURIComponent(opts.id)}`
|
|
81
|
-
+ (layer !== 'dataLayer' ? `&l=${encodeURIComponent(layer)}` : '');
|
|
82
|
-
document.head.appendChild(script);
|
|
83
|
-
};
|
|
84
|
-
if ((opts.mode ?? GOOGLE_TAG_DEFAULT_MODE) !== 'basic') {
|
|
85
|
-
inject();
|
|
86
|
-
return;
|
|
87
|
-
}
|
|
88
|
-
if (trackingGranted(consentStore.get().record, opts.categories)) {
|
|
89
|
-
inject();
|
|
90
|
-
return;
|
|
91
|
-
}
|
|
92
|
-
const unsubscribe = consentStore.subscribe(state => {
|
|
93
|
-
if (trackingGranted(state.record, opts.categories)) {
|
|
94
|
-
unsubscribe();
|
|
95
|
-
inject();
|
|
96
|
-
}
|
|
97
|
-
});
|
|
98
|
-
};
|
|
99
|
-
/** Whether `id` is a Tag Manager container or Google tag id this package can load. */
|
|
100
|
-
export const isGoogleTagId = (id) => typeof id === 'string' && GOOGLE_TAG_ID.test(id);
|
|
101
|
-
/** The loader `id` takes, or `null` when it is not a loadable id at all. */
|
|
102
|
-
export const googleTagKind = (id) => !isGoogleTagId(id) ? null : id.startsWith('GTM-') ? 'gtm' : 'gtag';
|
|
103
|
-
const layerOf = (opts) => opts.dataLayerName != null && JS_IDENTIFIER.test(opts.dataLayerName)
|
|
104
|
-
? opts.dataLayerName
|
|
105
|
-
: 'dataLayer';
|
|
106
|
-
/**
|
|
107
|
-
* Make a generated script safe to place between `<script>` and `</script>`.
|
|
108
|
-
*
|
|
109
|
-
* JSON encoding keeps a value inside its string literal, but the HTML parser does not read
|
|
110
|
-
* JavaScript: it ends the element at the first `</script` it meets, wherever it sits, and a
|
|
111
|
-
* `<!--` can switch it into a state where the real closing tag is swallowed. Both sequences can
|
|
112
|
-
* only appear inside the JSON-encoded values here — category keys, a storage key, a queue name —
|
|
113
|
-
* so each gets a backslash that JavaScript reads as nothing (`\/` is `/`, `\!` is `!`).
|
|
114
|
-
*/
|
|
115
|
-
const inlineSafe = (script) => script.replace(/<\//g, '<\\/').replace(/<!--/g, '<\\!--');
|
|
116
|
-
/**
|
|
117
|
-
* Ads data redaction on, URL passthrough off — before any loader runs.
|
|
118
|
-
*
|
|
119
|
-
* `ads_data_redaction` makes an Ads or Floodlight tag strip ad-click identifiers and send its
|
|
120
|
-
* requests through a cookieless domain while `ad_storage` is denied. `url_passthrough` is set to
|
|
121
|
-
* its default explicitly so that nothing configured later on the page can switch on decorating
|
|
122
|
-
* links with click ids for a visitor who refused marketing storage. Google reads both only when
|
|
123
|
-
* they are set ahead of the tag's `config`.
|
|
124
|
-
*/
|
|
125
|
-
const redactionScript = (layer) => `(function(w,l){w[l]=w[l]||[];function g(){w[l].push(arguments)}` +
|
|
126
|
-
`g('set','ads_data_redaction',true);g('set','url_passthrough',false)})` +
|
|
127
|
-
`(window,${JSON.stringify(layer)})`;
|
|
128
|
-
/**
|
|
129
|
-
* Google's gtag.js snippet as one inline script: the queue function, `js` and `config`, then the
|
|
130
|
-
* library requested from here rather than from a second `<script src>` element.
|
|
131
|
-
*
|
|
132
|
-
* One inline script instead of Google's two elements because the document it lands in is served
|
|
133
|
-
* with a hash-based CSP and stamped by a build that writes one head snippet — a second element
|
|
134
|
-
* would be a second thing to keep in order. The element carries an id derived from the tag, so a
|
|
135
|
-
* page that runs the snippet twice (two stampings, a hot reload) does not configure the tag twice
|
|
136
|
-
* and double-count every page view. `window.gtag` is published only when nothing else owns it, so
|
|
137
|
-
* application code can send its own events.
|
|
138
|
-
*/
|
|
139
|
-
const gtagScript = (layer, id) => `(function(w,d,l,i){var m='owl-gtag-'+i;if(d.getElementById(m))return;` +
|
|
140
|
-
`w[l]=w[l]||[];function g(){w[l].push(arguments)}if(!w.gtag)w.gtag=g;` +
|
|
141
|
-
`g('js',new Date());g('config',i);` +
|
|
142
|
-
`var j=d.createElement('script');j.id=m;j.async=true;` +
|
|
143
|
-
`j.src='https://www.googletagmanager.com/gtag/js?id='+encodeURIComponent(i)` +
|
|
144
|
-
`+(l!='dataLayer'?'&l='+encodeURIComponent(l):'');` +
|
|
145
|
-
`(d.head||d.documentElement).appendChild(j)})` +
|
|
146
|
-
`(window,document,${JSON.stringify(layer)},${JSON.stringify(id)})`;
|
|
147
|
-
/**
|
|
148
|
-
* The one inline `<head>` script for a Google tag of any kind: the consent bootstrap FIRST, then
|
|
149
|
-
* ads redaction, then the loader the id's prefix calls for — the Tag Manager container for `GTM-`,
|
|
150
|
-
* gtag.js with `js` and `config` for `G-`, `GT-`, `AW-` and `DC-`.
|
|
151
|
-
*
|
|
152
|
-
* The order is the rule {@link gtmHeadScript} exists for, and it holds for gtag.js just the same:
|
|
153
|
-
* a tag decides what it may do from the consent state present when it loads. The bootstrap
|
|
154
|
-
* declares everything denied and applies any stored decision in the same turn, so a returning
|
|
155
|
-
* visitor's tag starts granted and a new visitor's starts cookieless.
|
|
156
|
-
*
|
|
157
|
-
* An id that is not a loadable id ({@link isGoogleTagId}) yields the consent bootstrap alone — a
|
|
158
|
-
* page must never lose its consent defaults because someone mistyped a tag. The result is safe to
|
|
159
|
-
* place inline in HTML as-is: `</` and `<!--` inside any configured value are escaped.
|
|
160
|
-
*
|
|
161
|
-
* In `GOOGLE_TAG_DEFAULT_MODE` (`'basic'`) the loader itself — the last piece — is wrapped in
|
|
162
|
-
* `consentGateScript`: it runs immediately for a returning visitor whose stored record already
|
|
163
|
-
* grants a signal-bearing category, and otherwise waits for `@owlmeans/consent`'s `CONSENT_EVENT`
|
|
164
|
-
* before ever requesting the tag. The bootstrap and the redaction flags are unaffected and still
|
|
165
|
-
* run unconditionally — Consent Mode's OWN denied-by-default signals are declared either way, so a
|
|
166
|
-
* tag that later does load still starts from `ad_storage`/`analytics_storage` denied. Pass
|
|
167
|
-
* `mode: 'advanced'` for the original, unconditional load.
|
|
168
|
-
*/
|
|
169
|
-
export const googleTagHeadScript = (opts) => {
|
|
170
|
-
const bootstrap = consentBootstrapScript(opts);
|
|
171
|
-
const kind = googleTagKind(opts.id);
|
|
172
|
-
if (kind == null) {
|
|
173
|
-
return inlineSafe(bootstrap);
|
|
174
|
-
}
|
|
175
|
-
const layer = layerOf(opts);
|
|
176
|
-
const loader = kind === 'gtm' ? gtmContainerScript(layer, opts.id) : gtagScript(layer, opts.id);
|
|
177
|
-
const redaction = redactionScript(layer);
|
|
178
|
-
if ((opts.mode ?? GOOGLE_TAG_DEFAULT_MODE) === 'basic') {
|
|
179
|
-
return inlineSafe(`${bootstrap};${redaction};${consentGateScript(loader, opts)}`);
|
|
180
|
-
}
|
|
181
|
-
return inlineSafe(`${bootstrap};${redaction};${loader}`);
|
|
182
|
-
};
|
|
183
|
-
const analyticsService = (name, purpose, cookies) => ({
|
|
184
|
-
name, provider: GOOGLE, category: CONSENT_ANALYTICS, purpose, cookies, privacyHref: GOOGLE_PRIVACY,
|
|
185
|
-
});
|
|
186
|
-
const adsService = (name, purpose, cookies) => ({
|
|
187
|
-
name, provider: GOOGLE, category: CONSENT_MARKETING, purpose, cookies, privacyHref: GOOGLE_PRIVACY,
|
|
188
|
-
});
|
|
189
|
-
/**
|
|
190
|
-
* What a Google tag discloses on the cookie policy, for `CookiePolicy`'s `services`.
|
|
191
|
-
*
|
|
192
|
-
* Read off the id's prefix, because that is all the page knows: `G-` is Google Analytics 4
|
|
193
|
-
* (`_ga`, and `_ga_<id without G->` which carries the session), `AW-` Google Ads, `DC-` Floodlight.
|
|
194
|
-
* A `GTM-` container and a `GT-` Google tag route to whatever their owner configured at Google,
|
|
195
|
-
* so both are disclosed as an analytics AND an advertising entry, worded as configured there —
|
|
196
|
-
* the policy may not claim less than the tag can do. An invalid id discloses nothing, matching
|
|
197
|
-
* {@link googleTagHeadScript}, which loads nothing for it.
|
|
198
|
-
*/
|
|
199
|
-
export const googleTagServices = (id) => {
|
|
200
|
-
if (!isGoogleTagId(id)) {
|
|
201
|
-
return [];
|
|
202
|
-
}
|
|
203
|
-
const prefix = id.slice(0, id.indexOf('-'));
|
|
204
|
-
switch (prefix) {
|
|
205
|
-
case 'G':
|
|
206
|
-
return [analyticsService('Google Analytics', 'Measures how visitors use the site — pages viewed, time spent, device and approximate '
|
|
207
|
-
+ `location — so it can be improved. ${UNTIL_ANALYTICS}`, ['_ga', `_ga_${id.slice(2)}`])];
|
|
208
|
-
case 'AW':
|
|
209
|
-
return [adsService('Google Ads', 'Measures which ads led to a visit or a sign-up, and may add visitors to audiences for '
|
|
210
|
-
+ `showing them ads elsewhere. ${UNTIL_MARKETING}`, ['_gcl_au', '_gcl_aw'])];
|
|
211
|
-
case 'DC':
|
|
212
|
-
return [adsService('Google Campaign Manager 360 (Floodlight)', `Measures which ad campaigns led to a visit or a sign-up. ${UNTIL_MARKETING}`, ['_gcl_au', '_gcl_dc'])];
|
|
213
|
-
default: {
|
|
214
|
-
const source = prefix === 'GTM' ? 'Google Tag Manager' : 'Google tag';
|
|
215
|
-
const where = prefix === 'GTM' ? 'in its container' : 'for it at Google';
|
|
216
|
-
return [
|
|
217
|
-
analyticsService(`${source} — analytics`, `Runs the analytics tags configured ${where}, typically Google Analytics. `
|
|
218
|
-
+ UNTIL_ANALYTICS, ['_ga', '_ga_*']),
|
|
219
|
-
adsService(`${source} — advertising`, `Runs the advertising tags configured ${where}, typically Google Ads conversion `
|
|
220
|
-
+ `tracking and remarketing. ${UNTIL_MARKETING}`, ['_gcl_au', '_gcl_aw']),
|
|
221
|
-
];
|
|
222
|
-
}
|
|
223
|
-
}
|
|
224
|
-
};
|
|
1
|
+
export * from './tag.js';
|
|
225
2
|
export { GOOGLE_TAG_CSP_SOURCES, GOOGLE_TAG_DEFAULT_MODE, GOOGLE_TAG_FRAME_SOURCES } from './consts.js';
|
|
226
3
|
//# sourceMappingURL=index.js.map
|
package/build/index.js.map
CHANGED
|
@@ -1 +1 @@
|
|
|
1
|
-
{"version":3,"file":"index.js","sourceRoot":"","sources":["../src/index.ts"],"names":[],"mappings":"
|
|
1
|
+
{"version":3,"file":"index.js","sourceRoot":"","sources":["../src/index.ts"],"names":[],"mappings":"AACA,cAAc,UAAU,CAAA;AAExB,OAAO,EAAE,sBAAsB,EAAE,uBAAuB,EAAE,wBAAwB,EAAE,MAAM,aAAa,CAAA"}
|