@koda-sl/baker-cli 0.532.0 → 0.534.0-dev.911a80433

package/dist/accounts-IW62WBX5.js

@@ -0,0 +1,701 @@
+import {
+  ACCOUNTS_ENGAGEMENT_MAX_LIMIT,
+  ACCOUNTS_NO_SETTINGS_MESSAGE,
+  INFLUENCE_MODEL_KINDS,
+  accountDealStatus,
+  accountsCampaignsRequestSchema,
+  accountsCompanyRequestSchema,
+  accountsEngagementRequestSchema,
+  accountsInfluencedRequestSchema,
+  influenceParams,
+  warmAccounts
+} from "./chunk-RIA5RXPL.js";
+import {
+  readTargetsFile
+} from "./chunk-MTV2RSGY.js";
+import "./chunk-45EERHDB.js";
+import "./chunk-GRQ2AXDX.js";
+import {
+  TABLE_OUTPUT_FORMATS,
+  outputFormatRefusal,
+  toCsvRow,
+  writeAdsOutput
+} from "./chunk-LV7EU6HM.js";
+import {
+  failApi
+} from "./chunk-7MY3QHGA.js";
+import "./chunk-DYOUJERF.js";
+import "./chunk-QV6AST5T.js";
+import "./chunk-WCU362Z6.js";
+import "./chunk-GIWHHCD6.js";
+import "./chunk-SOPVIIUW.js";
+import "./chunk-G4FG5EQO.js";
+import "./chunk-NSBNIPIW.js";
+import "./chunk-MUS2UTWU.js";
+import {
+  ApiError,
+  apiPost
+} from "./chunk-CIW3Q7B2.js";
+import "./chunk-O7AMKMII.js";
+import "./chunk-VPF5A7CM.js";
+import {
+  registerSchema,
+  writeJson
+} from "./chunk-HZPTQRX6.js";
+import "./chunk-YQSBHWOI.js";
+
+// src/commands/accounts/index.ts
+import { readFileSync } from "fs";
+import { defineCommand } from "citty";
+import { z } from "zod";
+
+// src/commands/accounts/report.ts
+function accountsRefusal(code, message) {
+  if (code === "CONFLICT" && message.includes(ACCOUNTS_NO_SETTINGS_MESSAGE)) {
+    return {
+      code: "ACCOUNTS_NOT_SET_UP",
+      fix: {
+        action: "ask_user",
+        explanation: "The user sets up where the deals are in Measure \u2192 Accounts first: HubSpot (then its pipelines and won/lost stages), or Another CRM, whose deals they send by spreadsheet or from their system (`baker accounts crm status`). Only the user can say which stages mean won and lost; do not guess them. Until then `baker accounts engagement` and `baker accounts warm` still work \u2014 they need no deals."
+      }
+    };
+  }
+  return null;
+}
+var FLAG_OF_FIELD = {
+  lastMonths: "--last-months",
+  start: "--start",
+  end: "--end",
+  campaignId: "--campaign-id",
+  limit: "--limit",
+  basis: "--basis",
+  model: "--model",
+  threshold: "--threshold",
+  orgId: "company",
+  domain: "company",
+  targets: "--targets"
+};
+function invalidArgsMessage(issues) {
+  return issues.map((issue) => {
+    const field = issue.path.map(String).join(".");
+    return `${FLAG_OF_FIELD[field] ?? (field || "args")}: ${issue.message}`;
+  }).join("; ");
+}
+function money(value) {
+  const parts = Object.entries(value).map(
+    ([currency, amount]) => `${Math.round(amount).toLocaleString("en")} ${currency}`
+  );
+  return parts.length > 0 ? parts.join(" + ") : "no amount";
+}
+function influencedHints(data) {
+  const hints = [];
+  const { summary } = data;
+  if (summary.lowConfidenceDeals > 0) {
+    const deals = summary.lowConfidenceDeals === 1 ? "deal" : "deals";
+    const look = summary.lowConfidenceDeals === 1 ? "looks" : "look";
+    hints.push(
+      `${summary.lowConfidenceDeals} more ${deals} (${money(summary.lowConfidenceValue)}) ${look} influenced through a company match that is only a guess (a subdomain or a name). They are not counted in the numbers until someone confirms the match in Measure \u2192 Accounts; they are listed under lowConfidence.`
+    );
+  }
+  const valued = Object.keys(summary.influencedValue).length > 0;
+  const spent = Object.values(summary.spend).some((amount) => amount > 0);
+  if (summary.valuePerSpend === null && valued && spent) {
+    hints.push(
+      `valuePerSpend is null because the influenced value (${money(summary.influencedValue)}) and the LinkedIn spend (${money(summary.spend)}) are not in one single currency \u2014 amounts in different currencies are never converted or added. Report them side by side.`
+    );
+  }
+  return hints;
+}
+function influencedTableRows(data, full) {
+  return full ? data.deals : [...data.deals, ...data.lowConfidence];
+}
+function engagementHints(data, request) {
+  if (data.companies.length === 0) {
+    return [
+      `No company the LinkedIn ads reached shows up for ${data.window.start} to ${data.window.end}. The nightly sync may not have run since the campaigns started delivering, or LinkedIn left the companies out (fewer than 3 events in a month). Try a longer period (--last-months 12), or read the ad account live with \`baker ads linkedin companies\`.`
+    ];
+  }
+  const page = data.pageInfo;
+  if (page?.hasMore) {
+    const first = (page.page - 1) * page.pageSize + 1;
+    const last = first + data.companies.length - 1;
+    return [
+      `Companies ${first}-${last} of ${page.total.toLocaleString("en")} shown. Read the next ones with --page ${page.page + 1} --limit ${page.pageSize}.`
+    ];
+  }
+  return data.truncated ? [`More companies were reached than --limit ${request.limit}; raise it to see the tail.`] : [];
+}
+var ENGAGEMENT_TABLE_FIELDS = [
+  "orgId",
+  "name",
+  "domain",
+  "impressions",
+  "clicks",
+  "engagements",
+  "videoViews",
+  "costLocal",
+  "currency",
+  "monthsActive",
+  "lastMonth",
+  "previousImpressions",
+  "previousClicks",
+  "previousEngagements",
+  "flag",
+  "crmCompanyId",
+  "matchConfidence",
+  "dealStatus",
+  "hasOpenDeal",
+  "hasWonDeal",
+  "hasLostDeal",
+  "lastLostAt",
+  "websitePeople",
+  "websiteLeads",
+  "websiteVisits",
+  "websitePagesRead",
+  "websiteLastVisit"
+];
+function engagementTableRows(rows) {
+  return withDealStatus(rows).map(({ previous, website, visitorCompany, ...row }) => ({
+    ...row,
+    previousImpressions: previous.impressions,
+    previousClicks: previous.clicks,
+    previousEngagements: previous.engagements,
+    websitePeople: website?.people ?? 0,
+    websiteLeads: website?.leads ?? 0,
+    websiteVisits: visitorCompany?.visits ?? 0,
+    websitePagesRead: visitorCompany?.pages ?? 0,
+    websiteLastVisit: visitorCompany?.lastSeen ?? null
+  }));
+}
+var MODEL_OF_METRIC = {
+  engagements: "engagement",
+  impressions: "awareness",
+  clicks: "intent"
+};
+function warmMinimum(rule, override) {
+  const saved = { model: { kind: rule ? MODEL_OF_METRIC[rule.metric] : "engagement", threshold: rule?.threshold } };
+  const read = influenceParams(saved, { model: override.model, threshold: override.threshold });
+  const value = override.min ?? read.threshold;
+  return value > 0 ? { metric: read.metric, value } : void 0;
+}
+function warmHints(read, warm, minimum) {
+  const hints = [];
+  if (read.truncated) {
+    hints.push(
+      `The ads reached more companies than one read returns (${read.companies.length.toLocaleString("en")}, the most engaged first), so warm companies with little engagement may be missing. Read a shorter period with --last-months 1 to see them.`
+    );
+  }
+  if (warm.length === 0 && read.companies.length > 0 && minimum !== void 0) {
+    hints.push(
+      `No company both warmed up and reached ${minimum.value}+ ${minimum.metric} in the period. Try a longer period with --last-months, or a lower bar with --min (--min 0 drops it).`
+    );
+  }
+  if (warm.some((row) => row.name === "")) {
+    hints.push("Some companies have no name yet \u2014 the nightly sync looks them up; the organizationUrn still matches.");
+  }
+  if (warm.length > 0) {
+    hints.push(
+      'To advertise to them: `baker accounts warm --output csv > warm.csv`, then `baker ads linkedin audiences create --name "Warm accounts" --type company-list --list-file warm.csv` (staged until publish).'
+    );
+  }
+  return hints;
+}
+var WARM_CSV_COLUMNS = ["companyName", "domain", "organizationUrn"];
+function warmAccountsCsv(rows) {
+  const lines = [toCsvRow(WARM_CSV_COLUMNS)];
+  for (const row of rows) {
+    const name = row.name.replace(/\s*[\r\n]+\s*/g, " ");
+    lines.push(toCsvRow([name, row.domain, `urn:li:organization:${row.orgId}`]));
+  }
+  return `${lines.join("\n")}
+`;
+}
+var plural = (count, one, many) => `${count} ${count === 1 ? one : many}`;
+function reachText(counts2) {
+  return `${counts2.reached} of ${counts2.total} reached, ${counts2.engaged} engaged`;
+}
+function targetsHints(summary, unreadable) {
+  if (summary === void 0) {
+    return [
+      "This Baker server does not narrow reports to target accounts yet: the rows cover every company the ads reached."
+    ];
+  }
+  const tiers = Object.entries(summary.byTier ?? {}).sort(([a], [b]) => a.localeCompare(b, "en", { numeric: true })).map(([tier, counts2]) => `tier ${tier}: ${reachText(counts2)}`);
+  const hints = [
+    `Target accounts: ${reachText(summary)}${tiers.length > 0 ? ` (${tiers.join("; ")})` : ""}. Rows and numbers cover the target accounts only.`
+  ];
+  const missed = summary.notReached.length;
+  if (missed > 0) {
+    hints.push(
+      `${plural(missed, "target account was", "target accounts were")} never reached in the period (targets.notReached). Check ${missed === 1 ? "its domain is the website on its LinkedIn page" : "their domains are the websites on their LinkedIn pages"}, or advertise to ${missed === 1 ? "it" : "them"} with a company list.`
+    );
+  }
+  if (unreadable.length > 0) {
+    const listed = unreadable.map((entry) => `"${entry}"`).join(", ");
+    hints.push(
+      `Skipped ${plural(unreadable.length, "entry", "entries")} of the targets file that ${unreadable.length === 1 ? "is" : "are"} not a website: ${listed}.`
+    );
+  }
+  return hints;
+}
+function withDealStatus(rows) {
+  return rows.map((row) => ({ ...row, dealStatus: accountDealStatus(row) }));
+}
+var counts = (row) => ({
+  month: row.month,
+  impressions: row.impressions,
+  clicks: row.clicks,
+  engagements: row.engagements
+});
+function unreachedHint(unreached, deals) {
+  if (unreached.length > 0) {
+    return `The LinkedIn ads have not reached LinkedIn company ${unreached.map((org) => org.orgId).join(", ")} in the months the nightly sync keeps (up to 24), so there is nothing to show. Check the id against \`baker accounts engagement\`, or try the company's website domain.`;
+  }
+  if (deals > 0) {
+    return `That company is in the CRM with ${deals === 1 ? "1 deal" : `${deals} deals`}, but the LinkedIn ads have not reached it in the months the nightly sync keeps, so none of its deals can count as influenced.`;
+  }
+  return "The ads have not reached that company, or it is named differently: try its LinkedIn id from `baker accounts engagement`.";
+}
+function companyView(data) {
+  const reachedOrgs = new Set(data.months.map((row) => row.orgId));
+  const orgs = data.orgs.filter((org) => reachedOrgs.has(org.orgId) || org.name !== "" || org.crmCompanyId !== null);
+  const months = data.months.filter((row) => row.campaignId === "").map((row) => ({ orgId: row.orgId, ...counts(row) }));
+  const byCampaign = [];
+  for (const row of data.months) {
+    if (row.campaignId === "") continue;
+    let entry = byCampaign.find((item) => item.orgId === row.orgId && item.campaignId === row.campaignId);
+    if (entry === void 0) {
+      entry = { orgId: row.orgId, campaignId: row.campaignId, campaignName: row.campaignName, months: [] };
+      byCampaign.push(entry);
+    }
+    entry.months.push(counts(row));
+  }
+  const hints = [];
+  const unreached = unreachedHint(
+    data.orgs.filter((org) => !orgs.includes(org)),
+    data.deals.length
+  );
+  if (orgs.length === 0) hints.push(unreached);
+  if (byCampaign.length > 0) {
+    hints.push(
+      "`months` are the company's totals. `byCampaign` splits the same numbers by campaign, and a company several campaigns reached shows up under each \u2014 never add byCampaign to the totals or to each other."
+    );
+  }
+  if (orgs.some((org) => org.matchConfidence === "low")) {
+    hints.push(
+      "The CRM match is only a guess (a subdomain or a name) until someone confirms it in Measure \u2192 Accounts."
+    );
+  }
+  if (data.rule !== void 0 && data.deals.length > 0) {
+    hints.push(
+      `\`influenced\` on each deal: ${data.rule.threshold}+ ${data.rule.metric} (\`touchValue\`) in the ${data.rule.lookbackMonths} months up to the month the deal was created (closed, for a won deal), counted from this company's months above.`
+    );
+  }
+  return { data: { orgs, months, byCampaign, deals: data.deals, ...data.rule ? { rule: data.rule } : {} }, hints };
+}
+
+// src/commands/accounts/index.ts
+function optionalNumber(raw) {
+  return typeof raw === "string" && raw.trim() !== "" ? Number(raw) : void 0;
+}
+function optionalString(raw) {
+  return typeof raw === "string" && raw.trim() !== "" ? raw.trim() : void 0;
+}
+function failInvalidArgs(message) {
+  writeJson({ ok: false, error: { code: "INVALID_ARGS", message } });
+  process.exit(1);
+}
+function failInvalid(issues) {
+  failInvalidArgs(invalidArgsMessage(issues));
+}
+function outputFormat(args, supported) {
+  const format = optionalString(args.output) ?? "json";
+  const refusal = outputFormatRefusal(format, supported);
+  if (refusal !== null) failInvalidArgs(refusal);
+  return format;
+}
+var OUTPUT_ARG = {
+  type: "string",
+  description: "json|csv|jsonl|md (default json). csv/jsonl/md print the rows only; the summary and hints go to stderr",
+  required: false,
+  default: "json"
+};
+var RULE_ARGS = {
+  model: {
+    type: "string",
+    description: "Read this report with another influence model, for this call only (the saved settings stay): engagement (engagements), awareness (impressions) or intent (clicks)",
+    required: false
+  },
+  threshold: {
+    type: "string",
+    description: "Read this report with another threshold on the model's metric, for this call only (a whole number, 1 or more)",
+    required: false
+  }
+};
+function ruleInput(args) {
+  return { model: optionalString(args.model), threshold: optionalNumber(args.threshold) };
+}
+function moneyText(value) {
+  return Object.entries(value).map(([currency, amount]) => `${Math.round(amount)} ${currency}`).join(" + ");
+}
+function failAccounts(err) {
+  const refusal = err instanceof ApiError ? accountsRefusal(err.code, err.message) : null;
+  if (err instanceof ApiError && refusal !== null) {
+    writeJson({ ok: false, error: { code: refusal.code, message: err.message, fix: refusal.fix } });
+    process.exit(1);
+  }
+  failApi(err);
+}
+var WINDOW_ARGS = {
+  "last-months": {
+    type: "string",
+    description: "Calendar months to read, the current one included (1-24)",
+    required: false
+  },
+  start: { type: "string", description: "First day, YYYY-MM-DD (instead of --last-months)", required: false },
+  end: { type: "string", description: "Last day, YYYY-MM-DD (default today; needs --start)", required: false }
+};
+var TARGETS_ARG = {
+  targets: {
+    type: "string",
+    description: 'Only these target accounts: a .csv (a domain or website column; name and tier optional) or a .json file (["acme.com", \u2026] or [{"domain": "acme.com", "tier": 1}, \u2026]). Rows and numbers narrow to them, and `targets` says how many were reached and engaged, per tier, and which were never reached. Build one from the Knowledge with `node __tooling__/scripts/target-accounts.mjs --out targets.csv`',
+    required: false
+  }
+};
+function targetsInput(args) {
+  const path = optionalString(args.targets);
+  if (path === void 0) return null;
+  let read;
+  try {
+    read = readTargetsFile(path, readFileSync(path, "utf8"));
+  } catch (err) {
+    failInvalidArgs(`--targets: ${err instanceof Error ? err.message : String(err)}`);
+  }
+  if (read.targets.length === 0) failInvalidArgs(`--targets: ${path} names no company website.`);
+  return read;
+}
+function withTargetsHints(hints, read, summary) {
+  return read === null ? hints : [...targetsHints(summary, read.unreadable), ...hints];
+}
+function windowInput(args) {
+  return {
+    lastMonths: optionalNumber(args["last-months"]),
+    start: optionalString(args.start),
+    end: optionalString(args.end)
+  };
+}
+var INFLUENCED_ARGS = {
+  basis: {
+    type: "string",
+    description: "pipeline (default): deals created in the period and not won. revenue: deals closed won in the period",
+    required: false,
+    default: "pipeline"
+  },
+  ...WINDOW_ARGS,
+  full: {
+    type: "boolean",
+    description: "Every deal in the period, influenced or not, instead of the influenced ones",
+    required: false,
+    default: false
+  },
+  ...RULE_ARGS,
+  ...TARGETS_ARG,
+  output: OUTPUT_ARG
+};
+var DEAL_TABLE_FIELDS = [
+  "dealId",
+  "dealName",
+  "companyName",
+  "domain",
+  "amount",
+  "currency",
+  "status",
+  "referenceAt",
+  "touchValue",
+  "firstTouchMonth",
+  "matchConfidence",
+  "influenced",
+  "crmCompanyId"
+];
+function influencedSummaryLine(data) {
+  const { summary, rule } = data;
+  const value = moneyText(summary.influencedValue) || "no amount";
+  return `${summary.influencedDeals} of ${summary.deals} ${data.basis} deals influenced (${value}) \u2014 ${rule.threshold}+ ${rule.metric} in the ${rule.lookbackMonths} months up to each deal, ${data.window.start} to ${data.window.end}.`;
+}
+registerSchema({
+  command: "accounts.influenced",
+  description: `Start here for 'what pipeline / revenue did our LinkedIn ads influence'. A deal is influenced when its company reached the company's influence rule (default: 3+ LinkedIn ad engagements) in the 12 months up to and including the month the deal was created (pipeline) or closed won (revenue). A labelled rule, not credit: never call it 'attributed' or split it. Returns {summary: {deals, influencedDeals, influencedValue per currency, lowConfidenceDeals, spend, valuePerSpend}, deals, lowConfidence}. Amounts in different currencies are never added. Default the last 12 calendar months. --model/--threshold read it with another rule for this call only ("what if we counted 5+ engagements"); --targets <file> narrows it to the target accounts' deals; --output csv|md|jsonl prints the deals.`,
+  args: INFLUENCED_ARGS
+});
+var influencedCommand = defineCommand({
+  meta: {
+    name: "influenced",
+    description: "Deals the LinkedIn ads influenced, with influenced pipeline or revenue. Example: baker accounts influenced --basis revenue --last-months 6"
+  },
+  args: INFLUENCED_ARGS,
+  run: async ({ args }) => {
+    const format = outputFormat(args, TABLE_OUTPUT_FORMATS);
+    const targets = targetsInput(args);
+    const parsed = accountsInfluencedRequestSchema.safeParse({
+      ...windowInput(args),
+      ...ruleInput(args),
+      basis: optionalString(args.basis),
+      full: Boolean(args.full),
+      targets: targets?.targets
+    });
+    if (!parsed.success) failInvalid(parsed.error.issues);
+    try {
+      const response = await apiPost("/api/accounts/influenced", parsed.data);
+      const hints = withTargetsHints(influencedHints(response.data), targets, response.data.targets);
+      if (format !== "json") {
+        const rows = influencedTableRows(response.data, parsed.data.full);
+        writeAdsOutput(rows, format, DEAL_TABLE_FIELDS, [influencedSummaryLine(response.data), ...hints]);
+        return;
+      }
+      writeJson({ ...response, meta: { count: response.data.deals.length }, ...hints.length > 0 ? { hints } : {} });
+    } catch (err) {
+      failAccounts(err);
+    }
+  }
+});
+var ENGAGEMENT_ARGS = {
+  ...WINDOW_ARGS,
+  "campaign-id": { type: "string", description: "Only this campaign's companies (numeric id)", required: false },
+  limit: {
+    type: "string",
+    description: `Companies per page, 1-${ACCOUNTS_ENGAGEMENT_MAX_LIMIT} (default 500)`,
+    required: false
+  },
+  page: {
+    type: "string",
+    description: "Which page to read, 1-based, most engaged first (default 1). pageInfo.hasMore says another page follows; pageInfo.total counts every company reached",
+    required: false
+  },
+  ...TARGETS_ARG,
+  output: OUTPUT_ARG
+};
+registerSchema({
+  command: "accounts.engagement",
+  description: "Every company the LinkedIn ads reached, most engaged first, with the period before for comparison, New/Rising flags, and where it stands in the CRM (matched company; dealStatus won > open > lost > none, lost meaning every deal it had was lost; lastLostAt). Default the last 3 calendar months. From the nightly sync, so it is fast and covers up to 24 months; for a live read of one ad account use `baker ads linkedin companies`. Paged: --limit companies per page, --page N; pageInfo {page, pageSize, total, hasMore}. --targets <file> keeps the target accounts only and adds `targets` {total, reached, engaged, notReached, byTier}.",
+  args: ENGAGEMENT_ARGS
+});
+function engagementInput(args, targets, limit) {
+  return {
+    ...windowInput(args),
+    campaignId: optionalString(args["campaign-id"])?.replace(/^urn:li:sponsoredCampaign:/, ""),
+    limit: limit ?? optionalNumber(args.limit),
+    page: limit === void 0 ? optionalNumber(args.page) : void 0,
+    targets: targets?.targets
+  };
+}
+var engagementCommand = defineCommand({
+  meta: {
+    name: "engagement",
+    description: "Companies the LinkedIn ads reached, with New/Rising flags and CRM status. Example: baker accounts engagement --last-months 3 --limit 50"
+  },
+  args: ENGAGEMENT_ARGS,
+  run: async ({ args }) => {
+    const format = outputFormat(args, TABLE_OUTPUT_FORMATS);
+    const targets = targetsInput(args);
+    const parsed = accountsEngagementRequestSchema.safeParse(engagementInput(args, targets));
+    if (!parsed.success) failInvalid(parsed.error.issues);
+    try {
+      const response = await apiPost("/api/accounts/engagement", parsed.data);
+      const hints = withTargetsHints(engagementHints(response.data, parsed.data), targets, response.data.targets);
+      if (format !== "json") {
+        writeAdsOutput(engagementTableRows(response.data.companies), format, ENGAGEMENT_TABLE_FIELDS, hints);
+        return;
+      }
+      const companies = withDealStatus(response.data.companies);
+      writeJson({
+        ...response,
+        data: { ...response.data, companies },
+        meta: { count: companies.length, ...response.data.pageInfo ? { total: response.data.pageInfo.total } : {} },
+        ...hints.length > 0 ? { hints } : {}
+      });
+    } catch (err) {
+      failAccounts(err);
+    }
+  }
+});
+var warmRuleSchema = z.object({
+  model: z.enum(INFLUENCE_MODEL_KINDS).optional(),
+  threshold: z.number().int().min(1).optional(),
+  min: z.number().int().min(0).optional()
+});
+var WARM_ARGS = {
+  ...WINDOW_ARGS,
+  "campaign-id": ENGAGEMENT_ARGS["campaign-id"],
+  min: {
+    type: "string",
+    description: "Least a company must have done this period on the rule's metric to count as warm (default: the company's influence threshold, e.g. 3 engagements; 0 keeps every New/Rising company)",
+    required: false
+  },
+  ...RULE_ARGS,
+  ...TARGETS_ARG,
+  output: {
+    type: "string",
+    description: "json (default) or csv \u2014 csv prints companyName,domain,organizationUrn, the file `baker ads linkedin audiences create --type company-list --list-file` takes",
+    required: false,
+    default: "json"
+  }
+};
+registerSchema({
+  command: "accounts.warm",
+  description: "Warm accounts: companies engaging with the LinkedIn ads more than in the period before (New: nothing before; Rising: engagements at least doubled) that reached the company's influence threshold this period (e.g. 3+ engagements; --min overrides, --min 0 drops it) and are not already somebody's deal: no open deal, never won (customers are left out), and no deal lost in the last 6 months (an older loss no longer counts). Default the current calendar month against the one before. `--output csv > warm.csv` writes a company list ready for `baker ads linkedin audiences create --type company-list --list-file warm.csv` (LinkedIn needs 300+ matched members to serve). --targets <file> keeps the warm target accounts only and adds `targets` (reached and engaged among them).",
+  args: WARM_ARGS
+});
+var warmCommand = defineCommand({
+  meta: {
+    name: "warm",
+    description: "Companies warming up that are not in pipeline, customers, or recently lost. Example: baker accounts warm --last-months 1 --output csv > warm.csv"
+  },
+  args: WARM_ARGS,
+  run: async ({ args }) => {
+    const format = outputFormat(args, ["json", "csv"]);
+    const rule = warmRuleSchema.safeParse({ ...ruleInput(args), min: optionalNumber(args.min) });
+    if (!rule.success) failInvalid(rule.error.issues);
+    const targets = targetsInput(args);
+    const input = engagementInput(args, targets, ACCOUNTS_ENGAGEMENT_MAX_LIMIT);
+    const parsed = accountsEngagementRequestSchema.safeParse(
+      input.start === void 0 && input.lastMonths === void 0 ? { ...input, lastMonths: 1 } : input
+    );
+    if (!parsed.success) failInvalid(parsed.error.issues);
+    try {
+      const response = await apiPost("/api/accounts/engagement", parsed.data);
+      const minimum = warmMinimum(response.data.rule, rule.data);
+      const warm = warmAccounts(response.data.companies, (/* @__PURE__ */ new Date()).toISOString().slice(0, 10), { minimum });
+      const hints = withTargetsHints(warmHints(response.data, warm, minimum), targets, response.data.targets);
+      if (format === "csv") {
+        process.stdout.write(warmAccountsCsv(warm));
+        for (const hint of hints) process.stderr.write(`${hint}
+`);
+        return;
+      }
+      writeJson({
+        ok: true,
+        data: {
+          window: response.data.window,
+          previousWindow: response.data.previousWindow,
+          minimum: minimum ?? null,
+          ...response.data.targets ? { targets: response.data.targets } : {},
+          companies: withDealStatus(warm)
+        },
+        meta: { count: warm.length },
+        ...hints.length > 0 ? { hints } : {}
+      });
+    } catch (err) {
+      failAccounts(err);
+    }
+  }
+});
+var COMPANY_ARGS = {
+  company: {
+    type: "positional",
+    description: "LinkedIn company id (1035), its urn:li:organization URN, or a website domain (acme.com)",
+    required: true
+  }
+};
+registerSchema({
+  command: "accounts.company",
+  description: "One company's story: its month-by-month totals (`months`), the same numbers split by LinkedIn campaign (`byCampaign` \u2014 overlapping, never add it to the totals), the CRM company it matched and how surely, and that company's deals, each with `touchValue` and `influenced` under the company's rule. Use it to show why a deal counts as influenced.",
+  args: COMPANY_ARGS
+});
+function companyRequest(raw) {
+  const value = raw.trim();
+  return /^(urn:li:organization:)?\d+$/.test(value) ? { orgId: value } : { domain: value };
+}
+var companyCommand = defineCommand({
+  meta: {
+    name: "company",
+    description: "One company's monthly LinkedIn ad activity and its deals. Example: baker accounts company acme.com"
+  },
+  args: COMPANY_ARGS,
+  run: async ({ args }) => {
+    const parsed = accountsCompanyRequestSchema.safeParse(companyRequest(String(args.company ?? "")));
+    if (!parsed.success) failInvalid(parsed.error.issues);
+    try {
+      const response = await apiPost("/api/accounts/company", parsed.data);
+      const view = companyView(response.data);
+      writeJson({ ok: true, data: view.data, ...view.hints.length > 0 ? { hints: view.hints } : {} });
+    } catch (err) {
+      failAccounts(err);
+    }
+  }
+});
+var CAMPAIGNS_ARGS = {
+  basis: INFLUENCED_ARGS.basis,
+  ...WINDOW_ARGS,
+  ...RULE_ARGS,
+  ...TARGETS_ARG,
+  output: OUTPUT_ARG
+};
+var CAMPAIGN_TABLE_FIELDS = [
+  "campaignId",
+  "campaignName",
+  "companiesReached",
+  "companiesEngaged",
+  "influencedDeals",
+  "influencedValue"
+];
+registerSchema({
+  command: "accounts.campaigns",
+  description: "Per LinkedIn campaign: companies reached and engaged in the period, and the influenced deals it touched in their lookback \u2014 pipeline (default: deals created and not won) or, with --basis revenue, deals closed won. Overlapping by design \u2014 a deal counts for every campaign that touched it, so the rows never sum to the total; read them as a comparison, not a split. Default the last 12 calendar months. --model/--threshold read it with another rule for this call only; --targets <file> counts the target accounts only.",
+  args: CAMPAIGNS_ARGS
+});
+var campaignsCommand = defineCommand({
+  meta: {
+    name: "campaigns",
+    description: "Companies reached and influenced pipeline or revenue per campaign. Example: baker accounts campaigns --basis revenue --last-months 6"
+  },
+  args: CAMPAIGNS_ARGS,
+  run: async ({ args }) => {
+    const format = outputFormat(args, TABLE_OUTPUT_FORMATS);
+    const targets = targetsInput(args);
+    const input = {
+      basis: optionalString(args.basis),
+      ...windowInput(args),
+      ...ruleInput(args),
+      targets: targets?.targets
+    };
+    const parsed = accountsCampaignsRequestSchema.safeParse(input);
+    if (!parsed.success) failInvalid(parsed.error.issues);
+    try {
+      const response = await apiPost("/api/accounts/campaigns", parsed.data);
+      const hints = withTargetsHints(
+        ["Campaign rows overlap: a deal counts for every campaign that touched it. Never add them up."],
+        targets,
+        response.data.targets
+      );
+      if (format !== "json") {
+        const rows = response.data.campaigns.map((row) => ({
+          ...row,
+          influencedValue: moneyText(row.influencedValue)
+        }));
+        writeAdsOutput(rows, format, CAMPAIGN_TABLE_FIELDS, hints);
+        return;
+      }
+      writeJson({ ...response, meta: { count: response.data.campaigns.length }, hints });
+    } catch (err) {
+      failAccounts(err);
+    }
+  }
+});
+var accountsCommand = defineCommand({
+  meta: {
+    name: "accounts",
+    description: "Account insights: which companies the LinkedIn ads are warming, and which CRM deals they influenced. Start with `baker accounts influenced` or `baker accounts warm`."
+  },
+  subCommands: {
+    influenced: influencedCommand,
+    engagement: engagementCommand,
+    warm: warmCommand,
+    company: companyCommand,
+    campaigns: campaignsCommand,
+    crm: () => import("./crm-VNAUSVC5.js").then((m) => m.crmCommand)
+  }
+});
+export {
+  accountsCommand
+};
+//# sourceMappingURL=accounts-IW62WBX5.js.map