@koda-sl/baker-cli 0.471.0 → 0.472.0

package/dist/chunk-HD2NCBNV.js

@@ -0,0 +1,133 @@
+import {
+  IDEA_ANGLES,
+  IDEA_FORMATS,
+  checkIdeas,
+  coverageOf,
+  readCreativeRecords,
+  readIdeas,
+  readInsights,
+  readKnowledgeCorpus,
+  readPersonaIds,
+  sameMessageRead,
+  workspaceIdeasJudge
+} from "./chunk-6ISTCPKY.js";
+import {
+  findWorkspaceRoot
+} from "./chunk-SGPQ2NDZ.js";
+import {
+  registerSchema,
+  writeJson
+} from "./chunk-KCA5CDCU.js";
+
+// src/commands/creatives/ideas.ts
+import { defineCommand } from "citty";
+var BUILD_NEXT = 3;
+var DESCRIPTION = `Check and rank the ad ideas in src/creatives/_ideas/: is each backed by something a customer said (src/content/insights/), does it claim only what the Knowledge holds, is it a different ad from the others, does it fill a gap the live ads leave. Free and local.
+
+Start here, after writing 4-8 idea files (one per file, eight fields: who, message, evidence, awareness, angle, format, job, why):
+  baker creatives ideas            # ranked, with problems; build_next names the ones to make
+  baker creatives make <idea>      # then build each one in build_next
+An idea with a problem is not built until it is fixed. An idea with no evidence is an explore bet: it may be built, and says so.`;
+var ARGS = {
+  full: {
+    type: "boolean",
+    description: "Every idea with its warnings and gaps, and the allowed angle and format values",
+    required: false,
+    default: false
+  }
+};
+registerSchema({ command: "creatives.ideas", description: DESCRIPTION, args: ARGS });
+function ideasHints(report) {
+  const hints = [];
+  const toBuild = report.ideas.filter((i) => i.status === "idea");
+  if (toBuild.length === 0 && report.unreadable.length === 0) {
+    hints.push(
+      "No ideas yet. Write 4-8 files in src/creatives/_ideas/<idea>.md (who, message, evidence, awareness, angle, format, job, why), then run this again."
+    );
+  }
+  if (report.unreadable.length > 0) {
+    hints.push(`Fix ${report.unreadable.map((u) => u.id).join(", ")}: each names what is missing or unknown.`);
+  }
+  const blocked = toBuild.filter((i) => i.problems.length > 0);
+  if (blocked.length > 0) hints.push(`Fix before building: ${blocked.map((i) => i.id).join(", ")}.`);
+  if (report.observedCount < 3) {
+    hints.push(
+      "Few customer quotes on file: run `baker research customers` so ideas stand on what customers said; until then they are explore bets."
+    );
+  } else if (toBuild.length > 0 && toBuild.every((i) => i.evidence === "explore")) {
+    hints.push("No idea cites an insight: put the insight ids that back each one in its `evidence`.");
+  }
+  const next = buildNext(report.ideas);
+  if (next.length === 1) hints.push(`Build: \`baker creatives make ${next[0]}\`.`);
+  if (next.length > 1)
+    hints.push(
+      `Build ${next.join(", ")} at once: one \`creative-producer\` per idea, all spawned in one message in the background, each given its idea id, and handle each as it returns. Never build them one after another: each render takes minutes. Edited an idea after this check? Run \`baker creatives ideas\` again first: a producer cannot build an idea with a problem.`
+    );
+  return hints;
+}
+function buildNext(ideas, count = BUILD_NEXT) {
+  const ready = ideas.filter((i) => i.status === "idea" && i.problems.length === 0);
+  const firstBet = ready.find((i) => i.evidence === "explore");
+  return ready.filter((i) => i.evidence !== "explore" || i === firstBet).slice(0, count).map((i) => i.id);
+}
+function compactIdea(check) {
+  return {
+    idea: check.id,
+    status: check.status,
+    evidence: check.evidence,
+    ...check.quote ? { quote: check.quote.length > 120 ? `${check.quote.slice(0, 117)}...` : check.quote } : {},
+    awareness: check.awareness,
+    angle: check.angle,
+    format: check.format,
+    ...check.problems.length > 0 ? { problems: check.problems } : {},
+    ...check.warnings.length > 0 ? { warnings: check.warnings } : {}
+  };
+}
+async function ideasReport(root, opts = {}) {
+  const judge = opts.ask ? { ask: opts.ask, done: () => Promise.resolve() } : workspaceIdeasJudge(root);
+  const [{ ideas, unreadable }, insights, knowledge, personas, creatives] = await Promise.all([
+    readIdeas(root),
+    readInsights(root, { ask: judge.ask }),
+    readKnowledgeCorpus(root),
+    readPersonaIds(root),
+    readCreativeRecords(root)
+  ]);
+  const sameMessage = await sameMessageRead(ideas, judge.ask);
+  await judge.done();
+  const checked = checkIdeas({ ideas, insights, knowledge, personas, sameMessage, ...coverageOf(ideas, creatives) });
+  return {
+    ideas: checked,
+    unreadable,
+    insightCount: insights.length,
+    observedCount: insights.filter((i) => i.status === "observed").length
+  };
+}
+var ideasCommand = defineCommand({
+  meta: { name: "ideas", description: DESCRIPTION },
+  args: ARGS,
+  async run({ args }) {
+    const root = findWorkspaceRoot(process.cwd()) ?? process.cwd();
+    const report = await ideasReport(root);
+    const full = args.full === true;
+    writeJson({
+      ok: true,
+      data: {
+        build_next: buildNext(report.ideas),
+        ideas: full ? report.ideas : report.ideas.map(compactIdea),
+        ...report.unreadable.length > 0 ? { unreadable: report.unreadable } : {},
+        customer_quotes: { total: report.insightCount, observed: report.observedCount },
+        ...full ? { allowed: { angle: IDEA_ANGLES, format: IDEA_FORMATS } } : {}
+      },
+      hints: ideasHints(report)
+    });
+  }
+});
+
+export {
+  ideasHints,
+  buildNext,
+  compactIdea,
+  ideasReport,
+  ideasCommand
+};
+//# sourceMappingURL=chunk-HD2NCBNV.js.map

package/dist/chunk-HR3HS56F.js

@@ -0,0 +1,136 @@
+import {
+  handleConnectionError,
+  needsConnectionFix,
+  writeAdsJson
+} from "./chunk-CXT6Q7KP.js";
+import {
+  ApiError
+} from "./chunk-QG2WPVKE.js";
+import {
+  getEnv
+} from "./chunk-5TTHWWON.js";
+
+// src/commands/ads/meta/shared.ts
+var DAY_MS = 864e5;
+function metaForbiddenFix(message) {
+  if (message.includes("has not accepted Meta's Lead Generation Terms")) {
+    return {
+      action: "reject",
+      explanation: `${message}
+
+Meta confirmed the Page's terms status using its Page access. Give the Page owner the terms link in the error and ask them to accept it before trying the form or lead ad set again. Do not suggest reconnecting Meta for this refusal; continue with other work that does not require the form or ad set.`
+    };
+  }
+  return {
+    action: "reject",
+    explanation: [
+      message,
+      "This is a permission refusal, not a dead connection, and Meta returns the same code for two causes with opposite remedies. Tell them apart by how much else works before you answer.",
+      "If other reads on this account are ALSO refused (campaigns, ad sets, insights), the connection is short a permission it was never granted. Only the user can widen it, by reconnecting Meta from the dashboard.",
+      "If those reads work and only this object is refused, the asset (pixel/dataset, Page, or catalog) belongs to a Business the connected user holds no role in. Ad-account access does not carry asset access and reconnecting cannot grant it \u2014 the client assigns that asset to the connected user or partner in Meta Business settings, under the asset's own section (Data sources \u2192 Datasets for a pixel).",
+      "Either way do not retry the same call, and do not abort the wider job. Continue with what you can read, and state in your answer that this specific check could not run and why \u2014 never present the task as verified when this step was skipped."
+    ].join("\n\n")
+  };
+}
+function handleMetaError(err) {
+  if (err instanceof ApiError) {
+    if (needsConnectionFix(err.code, err.message)) {
+      handleConnectionError("meta_ads", err.message);
+    }
+    const envelope = {
+      ok: false,
+      error: {
+        code: err.code,
+        message: err.message,
+        fix: err.code === "FORBIDDEN" ? metaForbiddenFix(err.message) : { action: "reject", explanation: err.message },
+        retryable: err.code === "RATE_LIMITED" || err.code === "UNAVAILABLE" || err.code === "INTERNAL_ERROR"
+      }
+    };
+    writeAdsJson(envelope);
+    process.exit(1);
+  }
+  const message = err instanceof Error ? err.message : "Unexpected error";
+  writeAdsJson({ ok: false, error: { code: "NETWORK_ERROR", message } });
+  process.exit(1);
+}
+var ACCOUNT_ID_RE = /^(act_)?[0-9]+$/;
+function resolveAccountIdArg(args) {
+  const fromArgs = args["account-id"];
+  const id = fromArgs || getEnv().BAKER_META_AD_ACCOUNT_ID;
+  if (!id) {
+    writeAdsJson({
+      ok: false,
+      error: {
+        code: "MISSING_ACCOUNT_ID",
+        message: "Pass --account-id or set BAKER_META_AD_ACCOUNT_ID. Run `baker ads meta accounts` to find IDs."
+      }
+    });
+    process.exit(1);
+  }
+  if (!ACCOUNT_ID_RE.test(id)) {
+    writeAdsJson({
+      ok: false,
+      error: {
+        code: "INVALID_ACCOUNT_ID",
+        message: `Invalid account ID "${id}". Expected numeric ID, optionally prefixed with "act_".`
+      }
+    });
+    process.exit(1);
+  }
+  return id.startsWith("act_") ? id : `act_${id}`;
+}
+function getDateRange(args) {
+  const datePreset = args["date-preset"];
+  const since = args.since;
+  const until = args.until;
+  if (since && until) return { since, until };
+  return { datePreset: datePreset ?? "last_7d" };
+}
+function todayIso() {
+  return (/* @__PURE__ */ new Date()).toISOString().slice(0, 10);
+}
+function daysAgoIso(days) {
+  return new Date(Date.now() - days * DAY_MS).toISOString().slice(0, 10);
+}
+function csvOrJson(args) {
+  return args.output ?? "json";
+}
+var NAME_CONTAINS_ARG = {
+  type: "string",
+  description: "Only rows whose name contains this text, matched by Meta before anything is returned. Start here to find one entity by name: --name-contains octubre --all-statuses"
+};
+function resolveEffectiveStatus(args) {
+  if (args["all-statuses"]) {
+    return void 0;
+  }
+  const explicit = args["effective-status"];
+  if (explicit) {
+    return explicit;
+  }
+  return "ACTIVE";
+}
+function statusFilterHints(rows, effectiveStatus, noun) {
+  if (rows.length > 0 || effectiveStatus === void 0) return [];
+  if (effectiveStatus === "ACTIVE") {
+    return [
+      `No ACTIVE ${noun}. The ACTIVE filter hides paused, archived and in-review ones (under a paused campaign or ad set that is all of them), so this does NOT mean none exist. Re-run with --all-statuses before concluding there are none.`
+    ];
+  }
+  return [
+    `No ${noun} with effective_status ${effectiveStatus}. Re-run with --all-statuses to see every status before concluding there are none.`
+  ];
+}
+
+export {
+  metaForbiddenFix,
+  handleMetaError,
+  resolveAccountIdArg,
+  getDateRange,
+  todayIso,
+  daysAgoIso,
+  csvOrJson,
+  NAME_CONTAINS_ARG,
+  resolveEffectiveStatus,
+  statusFilterHints
+};
+//# sourceMappingURL=chunk-HR3HS56F.js.map

package/dist/chunk-II6QUVD5.js

@@ -0,0 +1,76 @@
+import {
+  handleConnectionError,
+  isNotConnectedError,
+  writeAdsJson
+} from "./chunk-CXT6Q7KP.js";
+import {
+  ApiError
+} from "./chunk-QG2WPVKE.js";
+
+// src/commands/ads/google/service-read-errors.ts
+var KNOWN_REFUSALS = [
+  {
+    match: /BILLING_SETUP_NOT_ON_MONTHLY_INVOICING/,
+    code: "NOT_INVOICED",
+    message: "This account is not billed by monthly invoicing, so Google issues no invoices through the API.",
+    explanation: "Degrade, don't abort: the account pays automatically (card or bank), and its receipts are in Google Ads \u2192 Billing \u2192 Documents for the user to download. Spend itself is readable with `query --preset account-summary`. Carry on with the rest of the job."
+  },
+  {
+    match: /no approved billing setup/i,
+    code: "NO_BILLING_SETUP",
+    message: "This account has no approved billing setup, so it has no invoices.",
+    explanation: "Degrade, don't abort: nothing is billed to this account yet (or a manager account pays). Carry on with the rest of the job."
+  },
+  {
+    match: /BILLING_NOT_ON_MONTHLY_INVOICING|verification is only open to customers with billing setup for monthly invoicing/,
+    code: "VERIFICATION_NOT_READABLE",
+    message: "Google only reports advertiser verification through the API for accounts on monthly invoicing.",
+    explanation: "Degrade, don't abort: the status is in Google Ads \u2192 Billing \u2192 Advertiser verification, where the user can read it. Say that, and carry on with the rest of the job."
+  },
+  {
+    match: /UNSUPPORTED_AD_TYPE/,
+    code: "NO_PREVIEW_FOR_AD_TYPE",
+    message: "Google has no shareable preview for this ad type: --ads previews only video ads of Video campaigns, live on YouTube (search, display and Demand Gen ads answer unsupported).",
+    explanation: "Degrade, don't abort: preview a Performance Max campaign with --asset-groups, and describe any other ad from its copy (`ads list`, `query --preset ad-copy-performance`). Carry on with the rest of the job."
+  }
+];
+function serviceReadRefusal(message) {
+  const known = KNOWN_REFUSALS.find((refusal) => refusal.match.test(message));
+  if (!known) return null;
+  return {
+    ok: false,
+    error: {
+      code: known.code,
+      message: known.message,
+      fix: { action: "reject", explanation: known.explanation },
+      retryable: false
+    }
+  };
+}
+function exitWithServiceReadError(err) {
+  if (err instanceof ApiError) {
+    if (isNotConnectedError(err.code, err.message)) handleConnectionError("google_ads", err.message);
+    writeAdsJson(
+      serviceReadRefusal(err.message) ?? {
+        ok: false,
+        error: {
+          code: err.code,
+          message: err.message,
+          fix: { action: "reject", explanation: err.message },
+          retryable: err.code === "RATE_LIMITED" || err.code === "UNAVAILABLE"
+        }
+      }
+    );
+    process.exit(1);
+  }
+  writeAdsJson({
+    ok: false,
+    error: { code: "NETWORK_ERROR", message: err instanceof Error ? err.message : "Unexpected error" }
+  });
+  process.exit(1);
+}
+
+export {
+  exitWithServiceReadError
+};
+//# sourceMappingURL=chunk-II6QUVD5.js.map

package/dist/chunk-IMQY53XT.js

@@ -0,0 +1,111 @@
+import {
+  reportError,
+  splitList
+} from "./chunk-4AQJJHOM.js";
+import {
+  apiGet
+} from "./chunk-QG2WPVKE.js";
+import {
+  registerSchema,
+  writeJson
+} from "./chunk-KCA5CDCU.js";
+
+// src/commands/winning-ads/launches.ts
+import { defineCommand } from "citty";
+registerSchema({
+  command: "winning-ads.launches",
+  description: 'What the brands you follow (or the ones named) launched in the last N days and which of those ads still run, each with its stage (new, testing, killed_early\u2026), and the tests each brand decided in that window (the version kept, what differed). The "what did competitors launch last week" report. Compact by default; --full lists every launch.',
+  args: {
+    since: { type: "number", description: "Days to look back, 1-90 (default 7)", required: false, default: 7 },
+    advertiser: {
+      type: "string",
+      description: "Comma list of advertiser ids instead of every followed brand",
+      required: false
+    },
+    platform: { type: "string", description: "Only this platform: meta|linkedin|tiktok|google", required: false },
+    full: { type: "boolean", description: "List every launch", required: false, default: false }
+  }
+});
+var COMPACT_LAUNCHES = 10;
+function compactLaunches(report, full) {
+  return {
+    since_days: report.since_days,
+    advertisers: report.advertisers.map((b) => ({
+      advertiser_id: b.advertiser_id,
+      label: b.label,
+      launched: b.launched,
+      still_running: b.still_running,
+      launches: (full ? b.launches : b.launches.slice(0, COMPACT_LAUNCHES)).map((l) => ({
+        ad_id: l.ad_id,
+        platform: l.platform,
+        format: l.format,
+        headline: l.headline,
+        first_seen_at: l.first_seen_at,
+        stage: l.stage,
+        idea: l.idea ?? null,
+        ...full ? { media_url: l.media_url } : {}
+      })),
+      tests_decided: (b.tests_decided ?? []).map((t) => ({
+        concept: t.concept,
+        versions: t.versions,
+        kept_ad_id: t.winner_ad_id,
+        decided_at: t.decided_at ?? null,
+        what_differed: t.what_differed
+      }))
+    }))
+  };
+}
+var IDEA_HINT = "Idea: whether each launch was a `new` idea (the first day of its concept), another version of one the brand was still `testing`, or a version built on a `winner` it had already kept. Many launches and no new idea means the brand is iterating on what works, not testing new directions: say so.";
+function launchesHints(report, named) {
+  if (!named && report.following_count === 0) {
+    return ["You follow no brands yet: `baker winning-ads follow <domain>` adds one, or pass --advertiser <id>."];
+  }
+  if (report.advertisers.length === 0) {
+    return [`No launches in the last ${report.since_days} days. Widen the window with --since 30.`];
+  }
+  const withIdeas = report.advertisers.some((b) => b.launches.some((l) => l.idea));
+  return [
+    ...withIdeas ? [IDEA_HINT] : [],
+    "Stages: new \u22647 days, testing \u226421 days, proven \u226460 days, evergreen beyond, killed_early = stopped within 2 weeks (a lost test). tests_decided is what each brand learned in the window: the version it kept (kept_ad_id) and what differed. `baker winning-ads search --survived-test` finds the versions brands kept across the library."
+  ];
+}
+var launchesCommand = defineCommand({
+  meta: {
+    name: "launches",
+    description: "What competitors launched lately and what still runs. Start here: baker winning-ads launches --since 7 (every followed brand), or --advertiser adv_1,adv_2"
+  },
+  args: {
+    since: { type: "string", description: "Days to look back, 1-90 (default 7)", required: false },
+    advertiser: { type: "string", description: "Comma list of advertiser ids", required: false },
+    platform: { type: "string", description: "Only this platform: meta|linkedin|tiktok|google", required: false },
+    full: { type: "boolean", description: "List every launch", required: false, default: false }
+  },
+  run: async ({ args }) => {
+    try {
+      const named = splitList(args.advertiser);
+      const params = { since_days: String(args.since ?? 7) };
+      if (named.length > 0) {
+        params.advertiser = named.join(",");
+      }
+      if (args.platform) {
+        params.platform = String(args.platform);
+      }
+      const report = await apiGet("/api/ad-library/launches", params);
+      writeJson({
+        ok: true,
+        data: compactLaunches(report, Boolean(args.full)),
+        hints: launchesHints(report, named.length > 0)
+      });
+    } catch (err) {
+      reportError(err);
+    }
+  }
+});
+
+export {
+  compactLaunches,
+  IDEA_HINT,
+  launchesHints,
+  launchesCommand
+};
+//# sourceMappingURL=chunk-IMQY53XT.js.map