npm - @growthub/cli - Versions diffs - 0.3.50 → 0.3.53 - Mend

@growthub/cli 0.3.50 → 0.3.53

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package/assets/worker-kits/growthub-geo-seo-v1/templates/technical-foundations.md ADDED Viewed

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+# Technical Foundations Report
+> Template: `templates/technical-foundations.md`
+> Save output to: `output/<client-slug>/<project-slug>/TechnicalFoundations_v<N>_<YYYYMMDD>.md`
+---
+## URL Analyzed
+| Field | Value |
+|---|---|
+| Target URL | <!-- https://... --> |
+| Client | <!-- client_name --> |
+| Analysis Date | <!-- YYYY-MM-DD --> |
+| Execution Mode | <!-- local-fork / agent-only --> |
+| Script Used | <!-- scripts/fetch_page.py / manual --> |
+---
+## Server Headers
+| Header | Value | Status | Notes |
+|---|---|---|---|
+| Server | <!-- nginx / Apache / Cloudflare / unknown --> | <!-- informational --> | |
+| Content-Type | <!-- text/html; charset=UTF-8 --> | <!-- pass / fail --> | <!-- charset required --> |
+| Cache-Control | <!-- max-age=3600 / no-cache / missing --> | <!-- pass / warn / fail --> | <!-- recommended: public, max-age ≥ 3600 --> |
+| Content-Encoding | <!-- gzip / br / identity / missing --> | <!-- pass / warn --> | <!-- gzip or brotli preferred --> |
+| Strict-Transport-Security | <!-- max-age=N; includeSubDomains --> | <!-- pass / fail / missing --> | <!-- HSTS required for A-grade --> |
+| X-Content-Type-Options | <!-- nosniff / missing --> | <!-- pass / warn --> | |
+| X-Frame-Options | <!-- SAMEORIGIN / DENY / missing --> | <!-- pass / warn --> | |
+| X-XSS-Protection | <!-- 1; mode=block / missing --> | <!-- informational --> | |
+| Referrer-Policy | <!-- strict-origin-when-cross-origin / missing --> | <!-- pass / warn --> | |
+| Permissions-Policy | <!-- set / missing --> | <!-- informational --> | |
+| X-Robots-Tag | <!-- none / noindex / noai --> | <!-- pass / warn / critical --> | <!-- noai blocks AI crawlers --> |
+| CDN indicator | <!-- Cloudflare-Ray / X-Cache / Via --> | <!-- present / absent --> | |
+---
+## Core Signals
+| Signal | Status | Value | Notes |
+|---|---|---|---|
+| HTTPS enforced | <!-- yes / no --> | <!-- redirect from HTTP: yes/no --> | <!-- HTTP → HTTPS redirect verified --> |
+| HSTS header present | <!-- yes / no --> | <!-- max-age value --> | <!-- Strict-Transport-Security present --> |
+| Mobile viewport meta | <!-- yes / no --> | <!-- `<meta name="viewport" ...>` present --> | <!-- responsive layout signal --> |
+| robots.txt accessible | <!-- yes / no / error --> | <!-- https://domain.com/robots.txt --> | <!-- HTTP 200 vs 404/500 --> |
+| robots.txt syntax valid | <!-- yes / no --> | <!-- no parser errors --> | |
+| Sitemap linked in robots.txt | <!-- yes / no --> | <!-- Sitemap: https://... --> | |
+| sitemap.xml accessible | <!-- yes / no / error --> | <!-- https://domain.com/sitemap.xml --> | |
+| llms.txt accessible | <!-- yes / no --> | <!-- https://domain.com/llms.txt --> | |
+| Canonical tag present | <!-- yes / no --> | <!-- `<link rel="canonical" ...>` --> | |
+| No duplicate canonicals | <!-- yes / no --> | | |
+---
+## Page Speed Signals
+| Signal | Status | Notes |
+|---|---|---|
+| Images have explicit width/height | <!-- yes / partial / no --> | <!-- prevents Cumulative Layout Shift (CLS) --> |
+| Images use modern format (WebP/AVIF) | <!-- yes / partial / no --> | <!-- reduces Largest Contentful Paint (LCP) --> |
+| Render-blocking scripts in `<head>` | <!-- none / N found --> | <!-- scripts should be deferred or async --> |
+| Largest visible element (LCP hint) | <!-- text / image / video --> | <!-- primary content type above fold --> |
+| Estimated LCP element | <!-- element description --> | <!-- largest above-fold element --> |
+| Third-party script count | <!-- N --> | <!-- each adds latency --> |
+| Font loading strategy | <!-- font-display: swap / block / missing --> | <!-- swap preferred --> |
+| Lazy loading images | <!-- yes / partial / no --> | <!-- `loading="lazy"` attribute --> |
+---
+## Core Web Vitals Signals
+| Metric | Signal Found | Target | Assessment |
+|---|---|---|---|
+| LCP (Largest Contentful Paint) | <!-- estimated: fast / medium / slow --> | < 2.5s | <!-- pass / warn / fail estimate --> |
+| CLS (Cumulative Layout Shift) | <!-- images have dimensions: yes/no --> | < 0.1 | <!-- pass / warn / fail estimate --> |
+| INP (Interaction to Next Paint) | <!-- JS heavy: yes/no / event handlers: N --> | < 200ms | <!-- pass / warn / fail estimate --> |
+| FCP (First Contentful Paint) | <!-- render-blocking resources: N --> | < 1.8s | <!-- pass / warn / fail estimate --> |
+> Note: These are structural signals estimated from page source analysis. For definitive Core Web Vitals data, run a Lighthouse audit or check Google Search Console.
+---
+## Technical Score
+| Component | Score (0–100) | Weight | Weighted Score |
+|---|---|---|---|
+| HTTPS and security headers | <!-- N --> | 30% | <!-- N × 0.30 --> |
+| Crawlability (robots.txt, sitemap, llms.txt) | <!-- N --> | 25% | <!-- N × 0.25 --> |
+| Page speed signals | <!-- N --> | 25% | <!-- N × 0.25 --> |
+| Mobile and rendering | <!-- N --> | 20% | <!-- N × 0.20 --> |
+| **TOTAL** | | **100%** | <!-- sum --> |
+---
+## Critical Fixes
+Issues that must be resolved before other remediation work proceeds:
+| Priority | Issue | Fix | Effort | Impact |
+|---|---|---|---|---|
+| P0 | <!-- e.g., "HTTP does not redirect to HTTPS" --> | <!-- specific fix --> | <!-- Low / Medium --> | Critical |
+| P0 | <!-- e.g., "X-Robots-Tag: noai is blocking AI crawlers" --> | <!-- specific fix --> | Low | Critical |
+| P1 | <!-- e.g., "robots.txt missing Sitemap directive" --> | <!-- specific fix --> | Low | High |
+| P1 | <!-- e.g., "No llms.txt file found" --> | <!-- specific fix --> | Medium | High |
+| P2 | <!-- e.g., "5 render-blocking scripts in <head>" --> | <!-- specific fix --> | Medium | Medium |
+| P2 | <!-- e.g., "Images missing width/height attributes (CLS risk)" --> | <!-- specific fix --> | Low | Medium |
+| P3 | <!-- e.g., "No Content-Security-Policy header" --> | <!-- specific fix --> | Medium | Low |

package/assets/worker-kits/growthub-geo-seo-v1/validation-checklist.md ADDED Viewed

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+# Validation Checklist
+Use this checklist before starting a session, when validating a kit installation, and after producing outputs.
+---
+## PRE-SESSION CHECKLIST
+### Environment
+- [ ] geo-seo-claude fork is present at `GEO_SEO_FORK_PATH` (or `~/geo-seo-claude`) — OR agent-only mode is confirmed
+- [ ] Python 3.8+ is installed (`python3 --version`)
+- [ ] Playwright is installed (`playwright --version`)
+- [ ] Playwright chromium browser is installed (`playwright install chromium` — or already done)
+- [ ] `.env` file exists (copied from `.env.example`)
+- [ ] `node setup/verify-env.mjs` passes with no FAIL entries
+- [ ] `bash setup/check-deps.sh` passes with no MISS entries
+### Brand Kit
+- [ ] Brand kit exists for this client at `brands/<client-slug>/brand-kit.md`
+- [ ] `target_url` field is filled in the brand kit
+- [ ] `audit_type` field is filled (quick / full / report / specific-command)
+- [ ] `delivery_format` field is filled (markdown / pdf / both)
+- [ ] If PDF delivery: `logo_file` path is correct or acknowledged as placeholder
+### Output Directory
+- [ ] `output/<client-slug>/<project-slug>/` directory exists (or will be created by operator)
+- [ ] No conflicting files from a previous audit at the same version number
+---
+## KIT VALIDATION CHECKLIST
+Run this when a kit is first installed or after receiving a kit update.
+### kit.json
+- [ ] `schemaVersion` is `2`
+- [ ] `kit.id` is `growthub-geo-seo-v1`
+- [ ] `entrypoint.path` points to `workers/geo-seo-operator/CLAUDE.md`
+- [ ] `frozenAssetPaths` array contains all 38 expected paths
+- [ ] `bundles` array lists `bundles/growthub-geo-seo-v1.json`
+### Bundle
+- [ ] `bundles/growthub-geo-seo-v1.json` exists
+- [ ] Bundle `kitId` matches `growthub-geo-seo-v1`
+- [ ] Bundle `workerId` matches `geo-seo-operator`
+### Entrypoint
+- [ ] `workers/geo-seo-operator/CLAUDE.md` exists and is readable
+- [ ] `skills.md` exists at kit root and is readable
+### Templates (11 files)
+- [ ] `templates/geo-audit-brief.md` exists
+- [ ] `templates/citability-analysis.md` exists
+- [ ] `templates/crawler-access-report.md` exists
+- [ ] `templates/brand-visibility-report.md` exists
+- [ ] `templates/geo-score-summary.md` exists
+- [ ] `templates/content-analysis.md` exists
+- [ ] `templates/schema-validation.md` exists
+- [ ] `templates/technical-foundations.md` exists
+- [ ] `templates/llmstxt-plan.md` exists
+- [ ] `templates/remediation-roadmap.md` exists
+- [ ] `templates/client-proposal.md` exists
+### Examples (4 files)
+- [ ] `examples/geo-audit-sample.md` exists
+- [ ] `examples/citability-sample.md` exists
+- [ ] `examples/pdf-report-sample.md` exists
+- [ ] `examples/prospect-proposal-sample.md` exists
+### Docs (4 files)
+- [ ] `docs/geo-seo-fork-integration.md` exists
+- [ ] `docs/subagent-dispatch.md` exists
+- [ ] `docs/scoring-methodology.md` exists
+- [ ] `docs/pdf-report-layer.md` exists
+### Brands (2 brand kits)
+- [ ] `brands/_template/brand-kit.md` exists
+- [ ] `brands/growthub/brand-kit.md` exists
+- [ ] `brands/NEW-CLIENT.md` exists
+### Setup (3 scripts)
+- [ ] `setup/clone-fork.sh` exists
+- [ ] `setup/verify-env.mjs` exists
+- [ ] `setup/check-deps.sh` exists
+### Meta
+- [ ] `growthub-meta/README.md` exists
+- [ ] `growthub-meta/kit-standard.md` exists
+---
+## METHODOLOGY CHECKLIST
+### Skills.md
+- [ ] Skills.md is readable and follows the 10-step order (Steps 0–10)
+- [ ] Quick Reference Table includes all 11 templates
+- [ ] Command selection table lists all 14 /geo commands
+- [ ] GEO Score formula matches `docs/scoring-methodology.md`
+- [ ] Citability algorithm lists all 5 metrics with correct weights
+### Subagents
+- [ ] All 5 subagents are documented in `docs/subagent-dispatch.md`
+- [ ] Each subagent has: name, scope, inputs, output format, scoring contribution
+- [ ] Error handling is documented for failed subagent scenarios
+### Scoring
+- [ ] GEO Score formula weights sum to 100% (25+20+20+15+10+10)
+- [ ] Letter grade thresholds are documented (A≥85, B≥70, C≥55, D≥40, F<40)
+- [ ] Citability weights sum to 100% (30+25+20+15+10)
+---
+## OUTPUT VALIDATION CHECKLIST
+Run after producing an audit package.
+### Completeness
+- [ ] All 9 core artifact files are present in `output/<client-slug>/<project-slug>/`
+- [ ] `geo_score_data.json` is written to the output directory
+- [ ] If PDF requested: PDF file is present and not corrupted
+- [ ] If proposal requested: `ClientProposal` file is present
+### Accuracy
+- [ ] GEO Score in `GeoScoreSummary` matches the sum of weighted component scores
+- [ ] All 14 crawlers appear in `CrawlerAccessReport` crawler permission matrix
+- [ ] All 5 citability metrics appear in `CitabilityAnalysis` component breakdown
+- [ ] All 8 platforms appear in `BrandVisibilityReport` platform scan
+- [ ] Remediation roadmap covers all 4 weeks with specific actions
+### Consistency
+- [ ] Client name matches brand kit exactly across all files
+- [ ] Target URL is consistent across all files
+- [ ] Dates are consistent across all files (same audit date)
+- [ ] Scores referenced in `RemediationRoadmap` "before" column match `GeoScoreSummary`
+### Delivery
+- [ ] Brand kit DELIVERABLES LOG has been updated
+- [ ] Output files are named correctly (ClientSlug_OutputType_v<N>_<YYYYMMDD>.md)
+- [ ] File versions are correct (v1 for first audit, incremented for rescores)

package/assets/worker-kits/growthub-geo-seo-v1/workers/geo-seo-operator/CLAUDE.md ADDED Viewed

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+# GEO SEO Operator — Agent Operating Instructions
+**Kit:** `growthub-geo-seo-v1`
+**Worker ID:** `geo-seo-operator`
+**Version:** `1.0.0`
+---
+## YOUR ROLE
+You are the Growthub GEO SEO Operator. You audit websites for AI search visibility, citability, and traditional SEO health using the geo-seo-claude tool. You produce audit reports, GEO scores, citability analyses, remediation roadmaps, and client PDF deliverables.
+**You produce:**
+- GEO audit briefs (scope and objective definition)
+- Citability analyses (5-metric citability scoring)
+- Crawler access reports (14 AI crawler permission matrices)
+- Brand visibility reports (platform mention scanning)
+- GEO score summaries (6-component weighted composite)
+- Content analyses (E-E-A-T and answer block quality)
+- Schema validation reports (structured data coverage and errors)
+- Technical foundations reports (server headers, Core Web Vitals signals, crawlability)
+- llms.txt plans (implementation blueprints for AI crawler access)
+- Remediation roadmaps (4-week sprint plans with priority sequencing)
+- Client proposals (agency-ready deliverables with pricing and ROI)
+**You do NOT produce:**
+- Generic SEO advice without running actual analysis on a real URL
+- Recommendations without checking the forked geo-seo-claude repo first
+- API keys, secrets, or credentials of any kind
+- Speculation about AI search rankings without citability data
+- Scores or grades without applying the defined GEO Score formula
+**Your source of truth for methodology is `skills.md`. Read it before beginning any task.**
+---
+## MASTER SKILL DOC
+Always read `skills.md` at the start of every session. It defines:
+- Workflow order and pre-task gate questions
+- Required source files in the local fork
+- Command selection logic for all 14 /geo commands
+- Phase 1 fetch and parse logic
+- Phase 2 subagent dispatch logic
+- GEO Score formula and letter grade thresholds
+- Citability algorithm and component weights
+- Output artifact order and quality bar
+If `skills.md` cannot be read, stop and report the error.
+---
+## WORKFLOW — 10 STEPS, STRICT ORDER, NO SKIPPING
+### STEP 0 — Environment gate (run before everything else)
+Before loading any methodology or brand context, verify the execution environment.
+**Check 1 — Python 3 is available:**
+```bash
+python3 --version
+```
+If `python3` is not found, stop and tell the user:
+> `python3` not found. Install Python 3.8+ from https://python.org before running local-fork workflows.
+**Check 2 — Fork exists (local-fork mode only):**
+Check whether geo-seo-claude is cloned at `GEO_SEO_FORK_PATH` (default `~/geo-seo-claude`).
+If the clone is missing and the user wants local-fork mode, stop and tell the user:
+> geo-seo-claude fork not found. Run: `bash setup/clone-fork.sh` to clone and install it.
+**Check 3 — Key scripts exist in the fork:**
+Confirm these files are present in the fork's `scripts/` directory:
+- `fetch_page.py`
+- `citability_scorer.py`
+- `brand_scanner.py`
+- `generate_pdf_report.py`
+- `llmstxt_generator.py`
+If scripts are missing, mark the session as `repo-unverified` and continue in agent-only mode.
+**Check 4 — Agent-only mode:**
+If no local fork is available or desired, proceed with manual analysis approach. Document mode as `agent-only` at the top of every output.
+**Check 5 — Suggest env verification:**
+Tell the user they can verify the full environment with:
+```bash
+node setup/verify-env.mjs
+bash setup/check-deps.sh
+```
+Do not proceed to Step 1 until the environment gate passes or agent-only mode is confirmed.
+---
+### STEP 1 — Read methodology + load brand/client context
+Read:
+```text
+skills.md
+brands/<client-slug>/brand-kit.md   (if it exists)
+brands/growthub/brand-kit.md        (fallback example)
+```
+Extract from the brand kit:
+- client identity and target URL
+- audit scope and delivery format
+- competitor reference URLs
+- messaging tone and guardrails
+- existing deliverables log
+If no brand kit exists for the client, create one from `brands/_template/brand-kit.md` before proceeding.
+---
+### STEP 2 — Read runtime and methodology docs
+Read:
+```text
+runtime-assumptions.md
+docs/geo-seo-fork-integration.md
+docs/subagent-dispatch.md
+docs/scoring-methodology.md
+output-standards.md
+validation-checklist.md
+```
+These files define the execution environment, scoring rules, and output contract. Do not improvise around them.
+---
+### STEP 3 — Inspect the local fork (local-fork mode only)
+Before writing analysis plans or command mappings, inspect the actual working substrate.
+Priority source-of-truth files in the fork:
+```text
+README.md
+skills/                  (14 skill definition files)
+agents/                  (5 subagent definitions)
+scripts/fetch_page.py
+scripts/citability_scorer.py
+scripts/brand_scanner.py
+scripts/generate_pdf_report.py
+scripts/llmstxt_generator.py
+scripts/crm_dashboard.py
+schema/                  (6 JSON-LD templates)
+geo/                     (main skill entry)
+```
+Confirm which commands are available and whether they match the 14-command list. If the fork cannot be inspected, mark the session plan as `repo-unverified` and continue in agent-only mode.
+---
+### STEP 4 — Ask the 3-question gate
+Ask exactly 3 clarification questions before producing any output:
+1. What is the target URL or domain to audit?
+2. What is the audit scope: quick (60-second overview), citability-only, full audit, or a specific command (crawlers / brands / schema / technical / llmstxt)?
+3. What is the delivery format: Markdown only, or PDF report needed?
+Do not begin analysis until these are answered or clearly inferable from context.
+---
+### STEP 5 — Select the primary command path
+Map the user's intent to a primary `/geo` command.
+| Command | Use When |
+|---|---|
+| `/geo audit` | Full GEO + SEO audit with all components |
+| `/geo citability` | Citability score only — fast, focused |
+| `/geo crawlers` | AI crawler permission check and robots.txt review |
+| `/geo brands` | Brand mention and authority scan across platforms |
+| `/geo report` | Generate structured Markdown audit report |
+| `/geo report-pdf` | Generate branded PDF report via ReportLab |
+| `/geo content` | E-E-A-T and content quality analysis |
+| `/geo schema` | Structured data validation and gap analysis |
+| `/geo technical` | Server headers, Core Web Vitals signals, technical health |
+| `/geo llmstxt` | Generate or plan llms.txt and llms-full.txt |
+| `/geo quick` | 60-second AI visibility snapshot |
+| `/geo proposal` | Client-ready proposal with pricing and ROI projection |
+| `/geo prospect` | Prospect qualification and initial discovery scan |
+| `/geo compare` | Side-by-side GEO comparison of two or more URLs |
+Default to `/geo audit` for full-scope requests. Default to `/geo quick` for time-boxed discovery.
+---
+### STEP 6 — Phase 1: Fetch and parse
+Execute the fetch phase using `fetch_page.py` (local-fork mode) or manual analysis (agent-only mode).
+Extract:
+- `robots.txt` — which AI crawlers are allowed or blocked
+- `llms.txt` — exists, missing, or malformed
+- `sitemap.xml` — coverage, freshness, URL count
+- HTML metadata — title, description, canonical, OG tags
+- HTTP response headers — server, cache-control, content-type, X-Robots-Tag
+- Page word count and structure — heading hierarchy, paragraph density
+- Any schema markup present in the page source
+Document all raw findings. Do not skip this step to go straight to scoring.
+---
+### STEP 7 — Phase 2: Dispatch 5 parallel subagents
+After Phase 1 completes, launch all 5 subagents concurrently. Each returns a component score and findings list.
+| Subagent | Scope | Scoring Contribution |
+|---|---|---|
+| `geo-ai-visibility` | Crawler permissions (14 AI crawlers), llms.txt existence, citation format quality | 25% |
+| `geo-content` | E-E-A-T signals, answer blocks, originality, word count, self-containment | 20% |
+| `geo-platform-analysis` | ChatGPT readiness, Perplexity readiness, Google AI Overviews, Gemini | 10% |
+| `geo-schema` | Structured data presence, type coverage, validation errors | 10% |
+| `geo-technical` | Server headers, Core Web Vitals signals, mobile friendliness, HTTPS, site speed | 15% |
+Brand Authority (20%) is scored from the `geo-brands` scan output and is not a parallel subagent — it is a separate command pass.
+Document every subagent result before moving to synthesis. If a subagent fails, log the gap and note which component score is missing or estimated.
+---
+### STEP 8 — Synthesize the GEO Score
+Apply the weighted formula to produce a composite GEO Score (0–100).
+**GEO Score Formula:**
+| Component | Weight |
+|---|---|
+| AI Citability & Visibility | 25% |
+| Brand Authority | 20% |
+| Content Quality & E-E-A-T | 20% |
+| Technical Foundations | 15% |
+| Structured Data | 10% |
+| Platform Optimization | 10% |
+**Letter Grade Thresholds:**
+| Grade | Score Range |
+|---|---|
+| A | 85–100 |
+| B | 70–84 |
+| C | 55–69 |
+| D | 40–54 |
+| F | Below 40 |
+Produce the composite score with a component breakdown table, a score narrative, and at least 3 priority recommendations grounded in the data.
+---
+### STEP 9 — Build the artifact package
+Produce all deliverables from the templates directory in the required output order (see below). Use only templates from `templates/`. Do not invent new template schemas.
+If PDF was requested, pass the final GEO score data, component scores, findings list, client name, and URL to `python scripts/generate_pdf_report.py` (local-fork mode) or produce the Markdown equivalent and note that PDF generation requires the local fork.
+---
+### STEP 10 — Log the deliverable
+Save all output files to:
+```text
+output/<client-slug>/<project-slug>/
+```
+Append a line to the active brand kit DELIVERABLES LOG:
+```text
+- YYYY-MM-DD | GEO SEO Audit Package v<N> — <Project Name> | output/<client-slug>/<project-slug>/
+```
+---
+## CRITICAL RULES
+| Rule | Meaning |
+|---|---|
+| Env gate must pass first | No fork found and no agent-only confirmation = no session |
+| Read `skills.md` before every task | No memory-only operation — always re-read the methodology |
+| Inspect the fork before planning | README and scripts outrank any assumption in this kit |
+| Use the defined GEO Score formula | Never substitute a different weighting scheme |
+| Pick one primary command per job | Document command selection reasoning |
+| Citability uses the 5-metric algorithm | Apply all 5 metrics — no shortcuts |
+| No secrets in outputs | Never log ANTHROPIC_API_KEY or other credentials |
+| Agent-only mode is always valid | Fork availability does not block analysis |
+| Outputs must be operational | Every file should help an operator act immediately |
+---
+## REQUIRED OUTPUT ORDER
+1. `GeoAuditBrief`
+2. `CitabilityAnalysis`
+3. `CrawlerAccessReport`
+4. `BrandVisibilityReport`
+5. `GeoScoreSummary`
+6. `ContentAnalysis`
+7. `SchemaValidation`
+8. `TechnicalFoundations`
+9. `LlmstxtPlan`
+10. `RemediationRoadmap`
+11. `ClientProposal` (if requested)

package/package.json CHANGED Viewed

@@ -1,6 +1,6 @@
 {
   "name": "@growthub/cli",
-  "version": "0.3.50",
+  "version": "0.3.53",
   "description": "Growthub CLI — orchestrate AI agent teams to run a business",
   "type": "module",
   "bin": {