@cmo-so/skills 0.19.0 → 0.19.2

This diff represents the content of publicly available package versions that have been released to one of the supported registries. The information contained in this diff is provided for informational purposes only and reflects changes between package versions as they appear in their respective public registries.
Files changed (156) hide show
  1. package/catalog.json +1 -1
  2. package/package.json +1 -1
  3. package/skills/cmo-ab-testing/SKILL.md +1 -1
  4. package/skills/cmo-ad-creative/SKILL.md +1 -1
  5. package/skills/cmo-ad-video/SKILL.md +1 -1
  6. package/skills/cmo-ads-audit/SKILL.md +1 -1
  7. package/skills/cmo-ads-budget/SKILL.md +1 -1
  8. package/skills/cmo-ads-competitor-research/SKILL.md +1 -1
  9. package/skills/cmo-ads-launch/SKILL.md +1 -1
  10. package/skills/cmo-ads-monitoring/SKILL.md +1 -1
  11. package/skills/cmo-ads-strategy/SKILL.md +1 -1
  12. package/skills/cmo-aeo-content/SKILL.md +1 -1
  13. package/skills/cmo-agent-readiness/SKILL.md +1 -1
  14. package/skills/cmo-ai-brand-monitoring/SKILL.md +1 -1
  15. package/skills/cmo-ai-citation-gaps/SKILL.md +1 -1
  16. package/skills/cmo-ai-prompt-research/SKILL.md +1 -1
  17. package/skills/cmo-ai-visibility/SKILL.md +1 -1
  18. package/skills/cmo-ai-visibility-audit/SKILL.md +1 -1
  19. package/skills/cmo-app-store-optimization/SKILL.md +1 -1
  20. package/skills/cmo-attribution/SKILL.md +1 -1
  21. package/skills/cmo-autopilot/SKILL.md +1 -1
  22. package/skills/cmo-blog-planner/SKILL.md +1 -1
  23. package/skills/cmo-blog-writing/SKILL.md +1 -1
  24. package/skills/cmo-brand-naming/SKILL.md +1 -1
  25. package/skills/cmo-brand-profile/SKILL.md +1 -1
  26. package/skills/cmo-brand-protection/SKILL.md +1 -1
  27. package/skills/cmo-campaign-analytics/SKILL.md +1 -1
  28. package/skills/cmo-checkout-cro/SKILL.md +1 -1
  29. package/skills/cmo-china-social/SKILL.md +1 -1
  30. package/skills/cmo-churn-prevention/SKILL.md +1 -1
  31. package/skills/cmo-client-report/SKILL.md +1 -1
  32. package/skills/cmo-closed-loop-measurement/SKILL.md +1 -1
  33. package/skills/cmo-co-marketing/SKILL.md +1 -1
  34. package/skills/cmo-cold-email/SKILL.md +1 -1
  35. package/skills/cmo-community/SKILL.md +1 -1
  36. package/skills/cmo-competitor-pages/SKILL.md +1 -1
  37. package/skills/cmo-competitor-research/SKILL.md +1 -1
  38. package/skills/cmo-connect/SKILL.md +1 -1
  39. package/skills/cmo-content-brief/SKILL.md +1 -1
  40. package/skills/cmo-content-refresh/SKILL.md +1 -1
  41. package/skills/cmo-content-repurposing/SKILL.md +1 -1
  42. package/skills/cmo-content-strategy/SKILL.md +1 -1
  43. package/skills/cmo-copy-editing/SKILL.md +1 -1
  44. package/skills/cmo-copywriting/SKILL.md +1 -1
  45. package/skills/cmo-customer-research/SKILL.md +1 -1
  46. package/skills/cmo-daily/SKILL.md +1 -1
  47. package/skills/cmo-directory-submissions/SKILL.md +1 -1
  48. package/skills/cmo-draft-review/SKILL.md +1 -1
  49. package/skills/cmo-ecommerce-seo/SKILL.md +1 -1
  50. package/skills/cmo-email-deliverability/SKILL.md +1 -1
  51. package/skills/cmo-email-sequences/SKILL.md +1 -1
  52. package/skills/cmo-employee-advocacy/SKILL.md +1 -1
  53. package/skills/cmo-entity-audit/SKILL.md +1 -1
  54. package/skills/cmo-events-webinars/SKILL.md +1 -1
  55. package/skills/cmo-expert-panel/SKILL.md +1 -1
  56. package/skills/cmo-facebook/SKILL.md +1 -1
  57. package/skills/cmo-facebook-posts/SKILL.md +1 -1
  58. package/skills/cmo-form-cro/SKILL.md +1 -1
  59. package/skills/cmo-free-tools/SKILL.md +1 -1
  60. package/skills/cmo-google-ads/SKILL.md +1 -1
  61. package/skills/cmo-google-business/SKILL.md +1 -1
  62. package/skills/cmo-google-business-posts/SKILL.md +1 -1
  63. package/skills/cmo-humanize/SKILL.md +1 -1
  64. package/skills/cmo-image-generation/SKILL.md +1 -1
  65. package/skills/cmo-influencer/SKILL.md +1 -1
  66. package/skills/cmo-instagram/SKILL.md +1 -1
  67. package/skills/cmo-instagram-posts/SKILL.md +1 -1
  68. package/skills/cmo-international-seo/SKILL.md +1 -1
  69. package/skills/cmo-keyword-clustering/SKILL.md +1 -1
  70. package/skills/cmo-keyword-research/SKILL.md +1 -1
  71. package/skills/cmo-landing-page-audit/SKILL.md +1 -1
  72. package/skills/cmo-landing-page-builder/SKILL.md +1 -1
  73. package/skills/cmo-lead-magnets/SKILL.md +1 -1
  74. package/skills/cmo-link-building/SKILL.md +1 -1
  75. package/skills/cmo-linkedin/SKILL.md +1 -1
  76. package/skills/cmo-linkedin-ads/SKILL.md +1 -1
  77. package/skills/cmo-linkedin-engagement/SKILL.md +1 -1
  78. package/skills/cmo-linkedin-posts/SKILL.md +1 -1
  79. package/skills/cmo-linkedin-profile/SKILL.md +1 -1
  80. package/skills/cmo-linkedin-strategy/SKILL.md +1 -1
  81. package/skills/cmo-local-seo/SKILL.md +1 -1
  82. package/skills/cmo-market-sizing/SKILL.md +1 -1
  83. package/skills/cmo-marketing-audit/SKILL.md +1 -1
  84. package/skills/cmo-marketing-automation/SKILL.md +1 -1
  85. package/skills/cmo-marketing-ideas/SKILL.md +1 -1
  86. package/skills/cmo-marketing-plan/SKILL.md +1 -1
  87. package/skills/cmo-marketing-psychology/SKILL.md +1 -1
  88. package/skills/cmo-memory/SKILL.md +1 -1
  89. package/skills/cmo-meta-ads/SKILL.md +1 -1
  90. package/skills/cmo-newsletter/SKILL.md +1 -1
  91. package/skills/cmo-offer-design/SKILL.md +1 -1
  92. package/skills/cmo-onboarding-activation/SKILL.md +1 -1
  93. package/skills/cmo-open-social/SKILL.md +1 -1
  94. package/skills/cmo-ops-autopilot/SKILL.md +1 -1
  95. package/skills/cmo-organic-social/SKILL.md +1 -1
  96. package/skills/cmo-page-cro/SKILL.md +1 -1
  97. package/skills/cmo-page-seo/SKILL.md +1 -1
  98. package/skills/cmo-paywalls/SKILL.md +1 -1
  99. package/skills/cmo-pinterest/SKILL.md +1 -1
  100. package/skills/cmo-popups/SKILL.md +1 -1
  101. package/skills/cmo-positioning/SKILL.md +1 -1
  102. package/skills/cmo-pricing-strategy/SKILL.md +1 -1
  103. package/skills/cmo-product-launch/SKILL.md +1 -1
  104. package/skills/cmo-programmatic-seo/SKILL.md +1 -1
  105. package/skills/cmo-proposals/SKILL.md +1 -1
  106. package/skills/cmo-prospecting/SKILL.md +1 -1
  107. package/skills/cmo-public-relations/SKILL.md +1 -1
  108. package/skills/cmo-reddit/SKILL.md +1 -1
  109. package/skills/cmo-referral-program/SKILL.md +1 -1
  110. package/skills/cmo-revops/SKILL.md +1 -1
  111. package/skills/cmo-routines/SKILL.md +1 -1
  112. package/skills/cmo-sales-enablement/SKILL.md +1 -1
  113. package/skills/cmo-schema-markup/SKILL.md +1 -1
  114. package/skills/cmo-search-intent/SKILL.md +1 -1
  115. package/skills/cmo-seo-audit/SKILL.md +1 -1
  116. package/skills/cmo-seo-monitoring/SKILL.md +1 -1
  117. package/skills/cmo-seo-opportunities/SKILL.md +1 -1
  118. package/skills/cmo-seo-plan/SKILL.md +1 -1
  119. package/skills/cmo-short-form-video/SKILL.md +1 -1
  120. package/skills/cmo-signup-flow/SKILL.md +1 -1
  121. package/skills/cmo-site-architecture/SKILL.md +1 -1
  122. package/skills/cmo-sms-whatsapp/SKILL.md +1 -1
  123. package/skills/cmo-social-analytics/SKILL.md +1 -1
  124. package/skills/cmo-social-crisis/SKILL.md +1 -1
  125. package/skills/cmo-social-distribution/SKILL.md +1 -1
  126. package/skills/cmo-social-listening/SKILL.md +1 -1
  127. package/skills/cmo-social-strategy/SKILL.md +1 -1
  128. package/skills/cmo-team-access/SKILL.md +1 -1
  129. package/skills/cmo-technical-seo/SKILL.md +1 -1
  130. package/skills/cmo-thought-leadership/SKILL.md +1 -1
  131. package/skills/cmo-tiktok/SKILL.md +1 -1
  132. package/skills/cmo-tiktok-posts/SKILL.md +1 -1
  133. package/skills/cmo-tracking-setup/SKILL.md +1 -1
  134. package/skills/cmo-video-production/SKILL.md +1 -1
  135. package/skills/cmo-video-repurposing/SKILL.md +1 -1
  136. package/skills/cmo-wasted-spend/SKILL.md +1 -1
  137. package/skills/cmo-website-setup/SKILL.md +1 -1
  138. package/skills/cmo-weekly-report/SKILL.md +1 -1
  139. package/skills/cmo-wp-builder/SKILL.md +1 -1
  140. package/skills/cmo-wp-child-theme/SKILL.md +1 -1
  141. package/skills/cmo-wp-clone/SKILL.md +1 -1
  142. package/skills/cmo-wp-faq/SKILL.md +1 -1
  143. package/skills/cmo-wp-images/SKILL.md +1 -1
  144. package/skills/cmo-wp-migrate/SKILL.md +1 -1
  145. package/skills/cmo-wp-motion/SKILL.md +1 -1
  146. package/skills/cmo-wp-page-design/SKILL.md +1 -1
  147. package/skills/cmo-wp-qa/SKILL.md +1 -1
  148. package/skills/cmo-wp-sections/SKILL.md +1 -1
  149. package/skills/cmo-wp-security/SKILL.md +1 -1
  150. package/skills/cmo-wp-seo/SKILL.md +1 -1
  151. package/skills/cmo-wp-seo-technical/SKILL.md +8 -4
  152. package/skills/cmo-wp-vibe-coding/SKILL.md +8 -4
  153. package/skills/cmo-x-growth/SKILL.md +1 -1
  154. package/skills/cmo-youtube/SKILL.md +1 -1
  155. package/skills/cmo-youtube-posts/SKILL.md +1 -1
  156. package/skills/cmo-youtube-strategy/SKILL.md +1 -1
@@ -7,7 +7,7 @@ metadata:
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  tier: "core"
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  funnel_stage: "awareness"
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  channels: "cmo.so,linkedin,facebook,instagram,google-business"
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- version: "0.19.0"
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+ version: "0.19.2"
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  docs: "https://cmo.so/skills/cmo-social-distribution"
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  ---
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  # Social distribution check
@@ -7,7 +7,7 @@ metadata:
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  tier: "connected"
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  funnel_stage: "awareness"
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  channels: "reddit,x,linkedin,bluesky,mastodon,youtube,tiktok,forums"
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- version: "0.19.0"
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+ version: "0.19.2"
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  docs: "https://cmo.so/skills/cmo-social-listening"
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  ---
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  # Social listening and topic pulse
@@ -7,7 +7,7 @@ metadata:
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  tier: "connected"
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  funnel_stage: "awareness"
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  channels: "linkedin,x,instagram,tiktok,facebook"
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- version: "0.19.0"
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+ version: "0.19.2"
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  docs: "https://cmo.so/skills/cmo-social-strategy"
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  ---
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  # Social media strategy
@@ -7,7 +7,7 @@ metadata:
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  tier: "core"
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  funnel_stage: "all"
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  channels: "cmo.so"
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- version: "0.19.0"
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+ version: "0.19.2"
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  docs: "https://cmo.so/skills/cmo-team-access"
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  ---
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  # Team & account access
@@ -7,7 +7,7 @@ metadata:
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  tier: "connected"
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  funnel_stage: "awareness"
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  channels: "google-search,bing"
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- version: "0.19.0"
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+ version: "0.19.2"
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  docs: "https://cmo.so/skills/cmo-technical-seo"
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  ---
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  # Technical SEO
@@ -7,7 +7,7 @@ metadata:
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  tier: "standalone"
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  funnel_stage: "awareness"
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  channels: "linkedin,x"
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- version: "0.19.0"
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+ version: "0.19.2"
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  docs: "https://cmo.so/skills/cmo-thought-leadership"
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  ---
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  # Founder thought leadership
@@ -7,7 +7,7 @@ metadata:
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  tier: "core"
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  funnel_stage: "awareness"
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  channels: "tiktok"
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- version: "0.19.0"
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+ version: "0.19.2"
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  docs: "https://cmo.so/skills/cmo-tiktok"
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  ---
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  # TikTok queue
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  tier: "connected"
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  funnel_stage: "awareness"
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  channels: "tiktok"
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- version: "0.19.0"
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+ version: "0.19.2"
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  docs: "https://cmo.so/skills/cmo-tiktok-posts"
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  ---
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  # TikTok caption writing
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  tier: "standalone"
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  funnel_stage: "all"
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  channels: "ga4,gtm,google-ads,meta-ads"
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- version: "0.19.0"
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+ version: "0.19.2"
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  docs: "https://cmo.so/skills/cmo-tracking-setup"
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  ---
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  # Tracking & UTM setup
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  tier: "standalone"
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  funnel_stage: "awareness"
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  channels: "youtube,tiktok,instagram,linkedin"
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- version: "0.19.0"
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+ version: "0.19.2"
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  docs: "https://cmo.so/skills/cmo-video-production"
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  ---
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  # Video production
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  tier: "standalone"
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  funnel_stage: "awareness"
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  channels: "youtube,linkedin,tiktok"
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- version: "0.19.0"
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+ version: "0.19.2"
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  docs: "https://cmo.so/skills/cmo-video-repurposing"
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  ---
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  # Video & podcast repurposing
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  tier: "standalone"
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  funnel_stage: "conversion"
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  channels: "google-ads,meta-ads"
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- version: "0.19.0"
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+ version: "0.19.2"
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  docs: "https://cmo.so/skills/cmo-wasted-spend"
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  ---
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  # Wasted ad spend finder
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  tier: "core"
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  funnel_stage: "all"
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  channels: "cmo.so,wordpress,shopify,wix,api"
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- version: "0.19.0"
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+ version: "0.19.2"
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  docs: "https://cmo.so/skills/cmo-website-setup"
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  ---
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  # Website setup & verification
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  tier: "core"
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  funnel_stage: "all"
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  channels: "cmo.so,google-search,ai-search"
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- version: "0.19.0"
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+ version: "0.19.2"
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  docs: "https://cmo.so/skills/cmo-weekly-report"
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  ---
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  # Weekly marketing report
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  tier: "core"
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  funnel_stage: "all"
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  channels: "wordpress"
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- version: "0.19.0"
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+ version: "0.19.2"
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  docs: "https://cmo.so/skills/cmo-wp-builder"
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  ---
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  # WordPress site builder
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  tier: "core"
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  funnel_stage: "all"
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  channels: "wordpress"
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- version: "0.19.0"
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+ version: "0.19.2"
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  docs: "https://cmo.so/skills/cmo-wp-child-theme"
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  ---
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  # WordPress child theme
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  tier: "core"
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  funnel_stage: "consideration"
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  channels: "wordpress"
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- version: "0.19.0"
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+ version: "0.19.2"
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  docs: "https://cmo.so/skills/cmo-wp-clone"
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  ---
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  # WordPress design from a reference site
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  tier: "core"
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  funnel_stage: "consideration"
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  channels: "wordpress,google-search"
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- version: "0.19.0"
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+ version: "0.19.2"
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  docs: "https://cmo.so/skills/cmo-wp-faq"
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  ---
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  # WordPress page FAQs
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  tier: "core"
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  funnel_stage: "consideration"
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  channels: "wordpress"
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- version: "0.19.0"
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+ version: "0.19.2"
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  docs: "https://cmo.so/skills/cmo-wp-images"
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  ---
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  # WordPress page pictures
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  tier: "core"
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  funnel_stage: "all"
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  channels: "wordpress,google-search"
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- version: "0.19.0"
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+ version: "0.19.2"
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  docs: "https://cmo.so/skills/cmo-wp-migrate"
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  ---
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  # WordPress migration to Maggie Core
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  tier: "core"
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  funnel_stage: "consideration"
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  channels: "wordpress"
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- version: "0.19.0"
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+ version: "0.19.2"
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  docs: "https://cmo.so/skills/cmo-wp-motion"
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  ---
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  # WordPress page motion
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  tier: "core"
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  funnel_stage: "consideration"
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  channels: "wordpress"
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- version: "0.19.0"
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+ version: "0.19.2"
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  docs: "https://cmo.so/skills/cmo-wp-page-design"
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  # WordPress page design
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  tier: "core"
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  funnel_stage: "all"
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  channels: "wordpress"
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- version: "0.19.0"
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+ version: "0.19.2"
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  docs: "https://cmo.so/skills/cmo-wp-qa"
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  ---
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  # WordPress site QA
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  tier: "core"
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  funnel_stage: "consideration"
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  channels: "wordpress"
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- version: "0.19.0"
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+ version: "0.19.2"
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  docs: "https://cmo.so/skills/cmo-wp-sections"
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  ---
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  # WordPress sections
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  tier: "core"
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  funnel_stage: "retention"
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  channels: "wordpress"
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- version: "0.19.0"
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+ version: "0.19.2"
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  docs: "https://cmo.so/skills/cmo-wp-security"
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  # WordPress security check
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  tier: "core"
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  funnel_stage: "awareness"
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  channels: "wordpress,google-search"
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- version: "0.19.0"
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+ version: "0.19.2"
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  docs: "https://cmo.so/skills/cmo-wp-seo"
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  ---
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  # WordPress SEO
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  tier: "core"
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  funnel_stage: "awareness"
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  channels: "wordpress,google-search,ai-search"
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- version: "0.19.0"
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+ version: "0.19.2"
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  docs: "https://cmo.so/skills/cmo-wp-seo-technical"
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  # WordPress technical SEO and internal links
@@ -44,12 +44,16 @@ redirects, the internal-link layout across pages, articles, menu and footer, and
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  each page with two or more such articles shows them ("From the blog");
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  - **orphans**: pages nothing links to; articles linked only from the blog list.
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  4. **Apply.** Show the plan's actions to the owner, then `wp_internal_links_apply` with `preview: true`, then for
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- real (20 actions at a time, best matches first). Menu and footer actions go through `wp_menu_set` and
48
- `wp_footer_set`. Re-running replaces the earlier bands instead of stacking them. Check a changed page at phone
47
+ real (20 actions at a time, best matches first). Menu and footer actions carry ready `args`: `wp_menu_set`
48
+ (`add`) and `wp_footer_set` (`footer_links`, the footer's row of page links; it replaces its own row and `[]`
49
+ removes it). Re-running replaces the earlier bands instead of stacking them. Check a changed page at phone
49
50
  and desktop width; follow DESIGN.md.
50
51
  5. **llms.txt.** `wp_llms_txt_set generate: true preview: true`, show it, adjust, then save (`text` or `generate`).
51
52
  Check it with `wp_llms_txt_get` (a real llms.txt file on the server would win; it says so).
52
- 6. **Measure.** Re-run `wp_seo_tech_audit`; four weeks later compare Search Console (`gsc_performance_get`) for
53
+ 6. **Speed.** `speed: true` measures the homepage on phones. On Maggie Core 0.15+ with Maggie Press, visitors get
54
+ only the compiled CSS (no in-browser Tailwind compiler); if a speed finding names render-blocking CSS or a
55
+ large hero picture, fix those; `wp_css_build` keeps the compiled CSS current after manual changes in wp-admin.
56
+ 7. **Measure.** Re-run `wp_seo_tech_audit`; four weeks later compare Search Console (`gsc_performance_get`) for
53
57
  the pages that got links.
54
58
 
55
59
  ## Output
@@ -7,7 +7,7 @@ metadata:
7
7
  tier: "core"
8
8
  funnel_stage: "all"
9
9
  channels: "wordpress"
10
- version: "0.19.0"
10
+ version: "0.19.2"
11
11
  docs: "https://cmo.so/skills/cmo-wp-vibe-coding"
12
12
  ---
13
13
  # WordPress vibe coding
@@ -67,13 +67,17 @@ theme. No wp-admin, FTP or SSH; every change is previewed, approved, checked and
67
67
  `wp_internal_links_plan` / `wp_internal_links_apply`, `wp_llms_txt_set` (see `cmo-wp-seo-technical`);
68
68
  - security: `wp_security_scan`, `wp_plugin_update`, `wp_cron_unschedule` (see `cmo-wp-security`);
69
69
  - theme updates: `wp_theme_updates`, `wp_theme_update`.
70
- 6. **Keep the guides current.** The owner states a lasting preference or a don't ("short headlines", "never use
70
+ 6. **Styles.** On Maggie Press sites the tools rebuild the compiled Tailwind CSS on the server about 30 seconds after
71
+ they change a page, section, article, header, footer, menu or child theme (`styles` in the result says so);
72
+ visitors get only that file. Run `wp_css_build` to rebuild now or `status: true` to see the last build. A site
73
+ whose Tailwind setup loads plugins, CDN files or extra sources is refused: build it in wp-admin.
74
+ 7. **Keep the guides current.** The owner states a lasting preference or a don't ("short headlines", "never use
71
75
  stock photos of people") → `wp_site_memory_add` (prefer / avoid / note), in their words. After a change to the
72
76
  look (colours, fonts, widths) → `wp_site_guides_set refresh_design: true` (the Rules section is kept); a new
73
77
  design rule the owner agrees → add it under Rules with `wp_site_guides_set design_md`.
74
- 7. **Check.** Each write returns a check (page opens, one H1, a title); for visual work open the page at phone and
78
+ 8. **Check.** Each write returns a check (page opens, one H1, a title); for visual work open the page at phone and
75
79
  desktop widths. Then tell the owner what changed and how to undo it.
76
- 8. **Undo.** Pages `wp_page_undo`; posts and pages deleted go to the trash; child theme `wp_child_theme_restore`;
80
+ 9. **Undo.** Pages `wp_page_undo`; posts and pages deleted go to the trash; child theme `wp_child_theme_restore`;
77
81
  theme `wp_theme_update rollback_to`; homepage and settings changes return their previous values.
78
82
 
79
83
  ## Output
@@ -7,7 +7,7 @@ metadata:
7
7
  tier: "standalone"
8
8
  funnel_stage: "awareness"
9
9
  channels: "x"
10
- version: "0.19.0"
10
+ version: "0.19.2"
11
11
  docs: "https://cmo.so/skills/cmo-x-growth"
12
12
  ---
13
13
  # X (Twitter) growth
@@ -7,7 +7,7 @@ metadata:
7
7
  tier: "core"
8
8
  funnel_stage: "awareness"
9
9
  channels: "youtube"
10
- version: "0.19.0"
10
+ version: "0.19.2"
11
11
  docs: "https://cmo.so/skills/cmo-youtube"
12
12
  ---
13
13
  # YouTube queue
@@ -7,7 +7,7 @@ metadata:
7
7
  tier: "connected"
8
8
  funnel_stage: "awareness"
9
9
  channels: "youtube"
10
- version: "0.19.0"
10
+ version: "0.19.2"
11
11
  docs: "https://cmo.so/skills/cmo-youtube-posts"
12
12
  ---
13
13
  # YouTube Short writing
@@ -7,7 +7,7 @@ metadata:
7
7
  tier: "standalone"
8
8
  funnel_stage: "awareness"
9
9
  channels: "youtube"
10
- version: "0.19.0"
10
+ version: "0.19.2"
11
11
  docs: "https://cmo.so/skills/cmo-youtube-strategy"
12
12
  ---
13
13
  # YouTube channel strategy