@cmo-so/skills 0.15.0 → 0.16.1
This diff represents the content of publicly available package versions that have been released to one of the supported registries. The information contained in this diff is provided for informational purposes only and reflects changes between package versions as they appear in their respective public registries.
- package/catalog.json +17 -1
- package/package.json +1 -1
- package/skills/cmo-ab-testing/SKILL.md +1 -1
- package/skills/cmo-ad-creative/SKILL.md +4 -1
- package/skills/cmo-ad-video/SKILL.md +117 -0
- package/skills/cmo-ads-audit/SKILL.md +1 -1
- package/skills/cmo-ads-budget/SKILL.md +1 -1
- package/skills/cmo-ads-competitor-research/SKILL.md +1 -1
- package/skills/cmo-ads-launch/SKILL.md +1 -1
- package/skills/cmo-ads-monitoring/SKILL.md +1 -1
- package/skills/cmo-ads-strategy/SKILL.md +1 -1
- package/skills/cmo-aeo-content/SKILL.md +1 -1
- package/skills/cmo-agent-readiness/SKILL.md +1 -1
- package/skills/cmo-ai-brand-monitoring/SKILL.md +1 -1
- package/skills/cmo-ai-citation-gaps/SKILL.md +1 -1
- package/skills/cmo-ai-prompt-research/SKILL.md +1 -1
- package/skills/cmo-ai-visibility/SKILL.md +1 -1
- package/skills/cmo-ai-visibility-audit/SKILL.md +1 -1
- package/skills/cmo-app-store-optimization/SKILL.md +1 -1
- package/skills/cmo-attribution/SKILL.md +1 -1
- package/skills/cmo-autopilot/SKILL.md +1 -1
- package/skills/cmo-blog-planner/SKILL.md +1 -1
- package/skills/cmo-blog-writing/SKILL.md +1 -1
- package/skills/cmo-brand-naming/SKILL.md +1 -1
- package/skills/cmo-brand-profile/SKILL.md +1 -1
- package/skills/cmo-brand-protection/SKILL.md +1 -1
- package/skills/cmo-campaign-analytics/SKILL.md +1 -1
- package/skills/cmo-checkout-cro/SKILL.md +1 -1
- package/skills/cmo-china-social/SKILL.md +1 -1
- package/skills/cmo-churn-prevention/SKILL.md +1 -1
- package/skills/cmo-client-report/SKILL.md +1 -1
- package/skills/cmo-closed-loop-measurement/SKILL.md +1 -1
- package/skills/cmo-co-marketing/SKILL.md +1 -1
- package/skills/cmo-cold-email/SKILL.md +1 -1
- package/skills/cmo-community/SKILL.md +1 -1
- package/skills/cmo-competitor-pages/SKILL.md +1 -1
- package/skills/cmo-competitor-research/SKILL.md +1 -1
- package/skills/cmo-connect/SKILL.md +1 -1
- package/skills/cmo-content-brief/SKILL.md +1 -1
- package/skills/cmo-content-refresh/SKILL.md +1 -1
- package/skills/cmo-content-repurposing/SKILL.md +1 -1
- package/skills/cmo-content-strategy/SKILL.md +1 -1
- package/skills/cmo-copy-editing/SKILL.md +1 -1
- package/skills/cmo-copywriting/SKILL.md +1 -1
- package/skills/cmo-customer-research/SKILL.md +1 -1
- package/skills/cmo-daily/SKILL.md +1 -1
- package/skills/cmo-directory-submissions/SKILL.md +1 -1
- package/skills/cmo-draft-review/SKILL.md +1 -1
- package/skills/cmo-ecommerce-seo/SKILL.md +1 -1
- package/skills/cmo-email-deliverability/SKILL.md +1 -1
- package/skills/cmo-email-sequences/SKILL.md +1 -1
- package/skills/cmo-employee-advocacy/SKILL.md +1 -1
- package/skills/cmo-entity-audit/SKILL.md +1 -1
- package/skills/cmo-events-webinars/SKILL.md +1 -1
- package/skills/cmo-expert-panel/SKILL.md +1 -1
- package/skills/cmo-facebook/SKILL.md +7 -1
- package/skills/cmo-facebook-posts/SKILL.md +1 -1
- package/skills/cmo-form-cro/SKILL.md +1 -1
- package/skills/cmo-free-tools/SKILL.md +1 -1
- package/skills/cmo-google-ads/SKILL.md +1 -1
- package/skills/cmo-google-business/SKILL.md +1 -1
- package/skills/cmo-google-business-posts/SKILL.md +1 -1
- package/skills/cmo-humanize/SKILL.md +1 -1
- package/skills/cmo-image-generation/SKILL.md +1 -1
- package/skills/cmo-influencer/SKILL.md +1 -1
- package/skills/cmo-instagram/SKILL.md +7 -1
- package/skills/cmo-instagram-posts/SKILL.md +7 -1
- package/skills/cmo-international-seo/SKILL.md +1 -1
- package/skills/cmo-keyword-clustering/SKILL.md +1 -1
- package/skills/cmo-keyword-research/SKILL.md +1 -1
- package/skills/cmo-landing-page-audit/SKILL.md +1 -1
- package/skills/cmo-landing-page-builder/SKILL.md +1 -1
- package/skills/cmo-lead-magnets/SKILL.md +1 -1
- package/skills/cmo-link-building/SKILL.md +1 -1
- package/skills/cmo-linkedin/SKILL.md +5 -1
- package/skills/cmo-linkedin-ads/SKILL.md +1 -1
- package/skills/cmo-linkedin-engagement/SKILL.md +1 -1
- package/skills/cmo-linkedin-posts/SKILL.md +5 -1
- package/skills/cmo-linkedin-profile/SKILL.md +1 -1
- package/skills/cmo-linkedin-strategy/SKILL.md +1 -1
- package/skills/cmo-local-seo/SKILL.md +1 -1
- package/skills/cmo-market-sizing/SKILL.md +1 -1
- package/skills/cmo-marketing-audit/SKILL.md +1 -1
- package/skills/cmo-marketing-automation/SKILL.md +1 -1
- package/skills/cmo-marketing-ideas/SKILL.md +1 -1
- package/skills/cmo-marketing-plan/SKILL.md +1 -1
- package/skills/cmo-marketing-psychology/SKILL.md +1 -1
- package/skills/cmo-memory/SKILL.md +1 -1
- package/skills/cmo-meta-ads/SKILL.md +1 -1
- package/skills/cmo-newsletter/SKILL.md +1 -1
- package/skills/cmo-offer-design/SKILL.md +1 -1
- package/skills/cmo-onboarding-activation/SKILL.md +1 -1
- package/skills/cmo-open-social/SKILL.md +1 -1
- package/skills/cmo-ops-autopilot/SKILL.md +1 -1
- package/skills/cmo-organic-social/SKILL.md +1 -1
- package/skills/cmo-page-cro/SKILL.md +1 -1
- package/skills/cmo-page-seo/SKILL.md +1 -1
- package/skills/cmo-paywalls/SKILL.md +1 -1
- package/skills/cmo-pinterest/SKILL.md +1 -1
- package/skills/cmo-popups/SKILL.md +1 -1
- package/skills/cmo-positioning/SKILL.md +1 -1
- package/skills/cmo-pricing-strategy/SKILL.md +1 -1
- package/skills/cmo-product-launch/SKILL.md +1 -1
- package/skills/cmo-programmatic-seo/SKILL.md +1 -1
- package/skills/cmo-proposals/SKILL.md +1 -1
- package/skills/cmo-prospecting/SKILL.md +1 -1
- package/skills/cmo-public-relations/SKILL.md +1 -1
- package/skills/cmo-reddit/SKILL.md +1 -1
- package/skills/cmo-referral-program/SKILL.md +1 -1
- package/skills/cmo-revops/SKILL.md +1 -1
- package/skills/cmo-routines/SKILL.md +1 -1
- package/skills/cmo-sales-enablement/SKILL.md +1 -1
- package/skills/cmo-schema-markup/SKILL.md +1 -1
- package/skills/cmo-search-intent/SKILL.md +1 -1
- package/skills/cmo-seo-audit/SKILL.md +1 -1
- package/skills/cmo-seo-monitoring/SKILL.md +1 -1
- package/skills/cmo-seo-opportunities/SKILL.md +1 -1
- package/skills/cmo-seo-plan/SKILL.md +1 -1
- package/skills/cmo-short-form-video/SKILL.md +1 -1
- package/skills/cmo-signup-flow/SKILL.md +1 -1
- package/skills/cmo-site-architecture/SKILL.md +1 -1
- package/skills/cmo-sms-whatsapp/SKILL.md +1 -1
- package/skills/cmo-social-analytics/SKILL.md +1 -1
- package/skills/cmo-social-crisis/SKILL.md +1 -1
- package/skills/cmo-social-distribution/SKILL.md +1 -1
- package/skills/cmo-social-listening/SKILL.md +1 -1
- package/skills/cmo-social-strategy/SKILL.md +1 -1
- package/skills/cmo-team-access/SKILL.md +1 -1
- package/skills/cmo-technical-seo/SKILL.md +1 -1
- package/skills/cmo-thought-leadership/SKILL.md +1 -1
- package/skills/cmo-tiktok/SKILL.md +5 -1
- package/skills/cmo-tiktok-posts/SKILL.md +6 -1
- package/skills/cmo-tracking-setup/SKILL.md +1 -1
- package/skills/cmo-video-production/SKILL.md +4 -1
- package/skills/cmo-video-repurposing/SKILL.md +1 -1
- package/skills/cmo-wasted-spend/SKILL.md +1 -1
- package/skills/cmo-website-setup/SKILL.md +1 -1
- package/skills/cmo-weekly-report/SKILL.md +1 -1
- package/skills/cmo-x-growth/SKILL.md +1 -1
- package/skills/cmo-youtube/SKILL.md +1 -1
- package/skills/cmo-youtube-posts/SKILL.md +1 -1
- package/skills/cmo-youtube-strategy/SKILL.md +1 -1
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tier: "core"
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funnel_stage: "awareness"
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channels: "facebook"
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version: "0.
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version: "0.16.1"
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docs: "https://cmo.so/skills/cmo-facebook"
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---
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# Facebook Page queue
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@@ -76,6 +76,12 @@ A Facebook post can be a video instead of text or a picture. A vertical (9:16) v
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- From a post that hasn't gone out: `social_video_attach` `{id, url}` makes it a video post (its picture is removed: a video post never has one); `social_video_detach` makes it a text post again.
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- A video post gets no picture: never offer `social_image_new` or a photo for it. It is approved like any other post; after it goes out, the platform takes a minute or more to process it before it shows.
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### Carousels from words or a PDF
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- **A text carousel** (`social_image_new` with `count` 5-10): a cover with the hook, one point a slide and a last slide with the next step, words on the brand's colours (style `bold_type`, or `infographic` for lists and numbers). No AI picture and free; LinkedIn posts it as a PDF carousel, Instagram and Facebook as a carousel (the first 10), TikTok as a photo post (`social_tiktok_photo`). Good for tips, steps, myths vs facts and checklists; change the words on any slide with `social_picture_edit`.
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- **A PDF from the user** (`social_carousel_pdf_attach`, `file` or `url`) works on Instagram, Facebook and TikTok posts too: its first pages become the post's pictures (Instagram and Facebook post the first 10); the same idea's LinkedIn post goes out as the PDF itself.
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## Output
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```
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Facebook — connected (Bea's Bakery) · posting on · approval: manual · 3 a week
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tier: "core"
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funnel_stage: "awareness"
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channels: "instagram"
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version: "0.
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version: "0.16.1"
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docs: "https://cmo.so/skills/cmo-instagram"
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---
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# Instagram queue
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- From a post that hasn't gone out: `social_video_attach` `{id, url}` makes it a video post (its picture is removed: a video post never has one); `social_video_detach` makes it a text post again.
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- A video post gets no picture: never offer `social_image_new` or a photo for it. It is approved like any other post; after it goes out, the platform takes a minute or more to process it before it shows.
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### Carousels from words or a PDF
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- **A text carousel** (`social_image_new` with `count` 5-10): a cover with the hook, one point a slide and a last slide with the next step, words on the brand's colours (style `bold_type`, or `infographic` for lists and numbers). No AI picture and free; LinkedIn posts it as a PDF carousel, Instagram and Facebook as a carousel (the first 10), TikTok as a photo post (`social_tiktok_photo`). Good for tips, steps, myths vs facts and checklists; change the words on any slide with `social_picture_edit`.
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- **A PDF from the user** (`social_carousel_pdf_attach`, `file` or `url`) works on Instagram, Facebook and TikTok posts too: its first pages become the post's pictures (Instagram and Facebook post the first 10); the same idea's LinkedIn post goes out as the PDF itself.
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## Output
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```
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Instagram — connected (@brightwell.books) · posting on · approval: manual · 3 a week
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tier: "connected"
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funnel_stage: "awareness"
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channels: "instagram"
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version: "0.
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version: "0.16.1"
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docs: "https://cmo.so/skills/cmo-instagram-posts"
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---
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# Instagram post writing
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### 5. Check
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Run the quality bar below, then save it to CMO.so or hand it over.
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### Longer carousels
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- **A text carousel** (`social_image_new` with `count` 5-10): a cover with the hook, one point a slide and a last slide with the next step, words on the brand's colours (style `bold_type`, or `infographic` for lists and numbers). No AI picture and free; LinkedIn posts it as a PDF carousel, Instagram and Facebook as a carousel (the first 10), TikTok as a photo post (`social_tiktok_photo`). Good for tips, steps, myths vs facts and checklists; change the words on any slide with `social_picture_edit`.
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- **A PDF from the user** (`social_carousel_pdf_attach`, `file` or `url`) works on Instagram, Facebook and TikTok posts too: its first pages become the post's pictures (Instagram and Facebook post the first 10); the same idea's LinkedIn post goes out as the PDF itself.
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## Output
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```
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Format: set of 4 (steps)
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tier: "core"
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funnel_stage: "awareness"
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channels: "linkedin"
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version: "0.
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version: "0.16.1"
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docs: "https://cmo.so/skills/cmo-linkedin"
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---
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# LinkedIn queue
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- From a post that hasn't gone out: `social_video_attach` `{id, url}` makes it a video post (its picture is removed: a video post never has one); `social_video_detach` makes it a text post again.
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- A video post gets no picture: never offer `social_image_new` or a photo for it. It is approved like any other post; after it goes out, the platform takes a minute or more to process it before it shows.
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### Text carousels
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- **A text carousel** (`social_image_new` with `count` 5-10): a cover with the hook, one point a slide and a last slide with the next step, words on the brand's colours (style `bold_type`, or `infographic` for lists and numbers). No AI picture and free; LinkedIn posts it as a PDF carousel, Instagram and Facebook as a carousel (the first 10), TikTok as a photo post (`social_tiktok_photo`). Good for tips, steps, myths vs facts and checklists; change the words on any slide with `social_picture_edit`.
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## Output
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```
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LinkedIn — connected · posting on · approval: manual
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tier: "connected"
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funnel_stage: "awareness"
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channels: "linkedin"
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version: "0.16.1"
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docs: "https://cmo.so/skills/cmo-linkedin-posts"
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---
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# LinkedIn post writing
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### A text carousel from the post
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- **A text carousel** (`social_image_new` with `count` 5-10): a cover with the hook, one point a slide and a last slide with the next step, words on the brand's colours (style `bold_type`, or `infographic` for lists and numbers). No AI picture and free; LinkedIn posts it as a PDF carousel, Instagram and Facebook as a carousel (the first 10), TikTok as a photo post (`social_tiktok_photo`). Good for tips, steps, myths vs facts and checklists; change the words on any slide with `social_picture_edit`.
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## Output
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- **Format** and why.
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tier: "core"
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funnel_stage: "all"
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channels: "cmo.so,linkedin,facebook,instagram,google-business,google-search,ai-search"
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docs: "https://cmo.so/skills/cmo-ops-autopilot"
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---
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# Ops Autopilot and reports
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