@aglyn/plugins-marketing 1.0.0-beta.229 → 1.0.0-beta.231

package/src/lib/server/marketing-figures.js

@@ -19,9 +19,29 @@ import { EMAIL_CREATED_AT_FIELD, emailSendTimeMs } from "../model/email-record.j
 import { CAMPAIGN_SEND_HOST_FIELD } from "../model/campaign-container.js";
 import { orgCampaignSends } from "./campaign-org-refs.js";
 import { compareVariants, summarizeVariantStats } from "../model/experiments.js";
+import { CAMPAIGN_CONVERSION_KINDS } from "../model/campaign-conversions.js";
+import { EMAIL_ATTRIBUTION_WINDOW_DAYS } from "../model/campaign-revenue.js";
+import { CAMPAIGN_ATTRIBUTIONS_COLLECTION } from "./campaign-attribution-store.js";
 const MARKETING_PLUGIN_ID = 'marketing';
 /** Sends a campaign table reads, newest first, before it keeps those sent in the window. */ export const CAMPAIGN_FIGURES_READ_LIMIT = 100;
 /** Experiments an experiments table reads. */ export const EXPERIMENT_FIGURES_READ_LIMIT = 20;
+/**
+ * The channels a conversion is counted by, in reading order. Each is an
+ * aggregation count over the attribution records — `kind`, `channel` and the
+ * window on `convertedAtMs` — so the table costs a read per thousand index
+ * entries rather than a read per record, and never loads one.
+ */ export const CONVERSION_FIGURE_CHANNELS = [
+    'email',
+    'page',
+    'web',
+    'sequence'
+];
+/** How a conversions table names each kind: the record it credits, in the console's words. */ const CONVERSION_KIND_LABELS = {
+    form: 'Form submissions',
+    lead: 'Leads',
+    contact: 'Contacts',
+    booking: 'Bookings'
+};
 const WINDOWS = [
     7,
     14,
@@ -248,8 +268,246 @@ export function marketingFigureReaders(firestore) {
         }
     ];
 }
+/** A stored count as a non-negative integer. */ const whole = (raw)=>{
+    const value = Number(raw);
+    return Number.isFinite(value) && value > 0 ? Math.floor(value) : 0;
+};
+/**
+ * What the site's campaigns CAUSED and EARNED, as two more tables (AGL-3603):
+ * the conversions credited to a campaign touch in the window, and the revenue
+ * credited to the campaign emails sent in it. Same rules the Conversions
+ * section and a campaign's report print — the kinds are never added together,
+ * currencies are never added together, net is gross less refunded — and the
+ * same honesty about what is NOT here: a conversion credited to nothing has no
+ * record, so it is not counted, and the notes say so.
+ */ export function marketingOutcomeFigureReaders(firestore) {
+    return [
+        {
+            id: 'marketing.conversions',
+            label: 'Campaign conversions',
+            description: 'Conversions credited to a campaign touch on the site in the window — form submissions, leads, contacts and bookings, one row each — counted by the touch that earned the credit: a campaign email, a page filed under a campaign, a link labeled for a campaign, or a sales sequence email.',
+            scope: 'site',
+            windows: WINDOWS,
+            read: async (request)=>{
+                if (!request.hostId) return {
+                    ok: false,
+                    status: 400,
+                    error: 'Open a site to read its conversions'
+                };
+                if (!WINDOWS.includes(request.days)) {
+                    return {
+                        ok: false,
+                        status: 400,
+                        error: 'That window is not one conversions are read over'
+                    };
+                }
+                const { current } = pluginFigureWindows(request.now, request.days);
+                /*
+         * Aggregation counts, never the records: per kind, one over every
+         * channel and one per channel, each an equality on `kind` (and
+         * `channel`) with the window on `convertedAtMs`. Served by the two
+         * composite indexes the index file declares for them.
+         */ const inWindow = (kind, channel)=>{
+                    let query = firestore().collection('hosts').doc(request.hostId).collection(CAMPAIGN_ATTRIBUTIONS_COLLECTION).where('kind', '==', kind);
+                    if (channel) query = query.where('channel', '==', channel);
+                    return query.where('convertedAtMs', '>=', current.startMs).where('convertedAtMs', '<', current.endMs).count().get().then((snapshot)=>whole(snapshot.data().count));
+                };
+                const rows = await Promise.all(CAMPAIGN_CONVERSION_KINDS.map(async (kind)=>{
+                    const [credited, ...byChannel] = await Promise.all([
+                        inWindow(kind, null),
+                        ...CONVERSION_FIGURE_CHANNELS.map((channel)=>inWindow(kind, channel))
+                    ]);
+                    const row = {
+                        kind: CONVERSION_KIND_LABELS[kind],
+                        credited
+                    };
+                    CONVERSION_FIGURE_CHANNELS.forEach((channel, index)=>{
+                        row[channel] = byChannel[index];
+                    });
+                    return row;
+                }));
+                return {
+                    ok: true,
+                    table: {
+                        title: 'Campaign conversions',
+                        source: {
+                            label: 'Conversions',
+                            path: 'marketing/conversions'
+                        },
+                        period: {
+                            from: current.from,
+                            to: current.to,
+                            days: request.days
+                        },
+                        columns: [
+                            {
+                                key: 'kind',
+                                label: 'Conversion',
+                                kind: 'text'
+                            },
+                            {
+                                key: 'credited',
+                                label: 'Credited to a campaign',
+                                kind: 'count'
+                            },
+                            {
+                                key: 'email',
+                                label: 'From a campaign email',
+                                kind: 'count'
+                            },
+                            {
+                                key: 'page',
+                                label: 'From a campaign page',
+                                kind: 'count'
+                            },
+                            {
+                                key: 'web',
+                                label: 'From a labeled link',
+                                kind: 'count'
+                            },
+                            {
+                                key: 'sequence',
+                                label: 'From a sequence email',
+                                kind: 'count'
+                            }
+                        ],
+                        rows,
+                        omitted: 0,
+                        notes: [
+                            'Each row counts a different record of the same visits — one form submission can also make a lead and a contact — so the rows are never added together.',
+                            'Only conversions credited to a campaign touch are counted; a conversion credited to nothing has no record and is not in this table.'
+                        ]
+                    }
+                };
+            }
+        },
+        {
+            id: 'marketing.revenue',
+            label: 'Campaign revenue',
+            description: 'Revenue credited to each campaign email sent from the site in the window: orders credited, gross, refunded and net, one row per email and currency, with amounts in each row’s currency.',
+            scope: 'site',
+            windows: WINDOWS,
+            read: async (request)=>{
+                if (!request.hostId) return {
+                    ok: false,
+                    status: 400,
+                    error: 'Open a site to read its campaign revenue'
+                };
+                if (!WINDOWS.includes(request.days)) {
+                    return {
+                        ok: false,
+                        status: 400,
+                        error: 'That window is not one campaign revenue is read over'
+                    };
+                }
+                if (!request.orgId) return {
+                    ok: false,
+                    status: 400,
+                    error: 'This site is not part of an organization'
+                };
+                const { current } = pluginFigureWindows(request.now, request.days);
+                // The campaigns table's own read: the site's sends, newest first.
+                const sendsRef = orgCampaignSends(firestore(), request.orgId);
+                const snapshot = await sendsRef.where(CAMPAIGN_SEND_HOST_FIELD, '==', request.hostId).orderBy(EMAIL_CREATED_AT_FIELD, 'desc').limit(CAMPAIGN_FIGURES_READ_LIMIT).get();
+                const sends = snapshot.docs.filter((doc)=>{
+                    var _doc_data;
+                    const record = (_doc_data = doc.data()) != null ? _doc_data : {};
+                    const sentAt = emailSendTimeMs(record);
+                    return Boolean(record['sentAt']) && sentAt >= current.startMs && sentAt < current.endMs;
+                }).slice(0, PLUGIN_FIGURE_MAX_ROWS);
+                /*
+         * One keyed read per send for its revenue rollup, bounded by the rows
+         * a table may carry — the rollup is its own document so the history
+         * list never pays for it, and this is the one place that does.
+         */ const rollups = sends.length ? await firestore().getAll(...sends.map((doc)=>sendsRef.doc(doc.id).collection('reports').doc('revenue'))) : [];
+                const rows = [];
+                const currencies = new Set();
+                sends.forEach((doc, index)=>{
+                    var _ref, _rollup_byCurrency;
+                    var _rollups_index;
+                    const rollup = (_ref = (_rollups_index = rollups[index]) == null ? void 0 : _rollups_index.data()) != null ? _ref : {};
+                    for (const [currency, totals] of Object.entries((_rollup_byCurrency = rollup.byCurrency) != null ? _rollup_byCurrency : {})){
+                        var _doc_get;
+                        const grossCents = whole(totals == null ? void 0 : totals.grossCents);
+                        const refundedCents = whole(totals == null ? void 0 : totals.refundedCents);
+                        const orders = whole(totals == null ? void 0 : totals.orders);
+                        if (!orders && !grossCents) continue;
+                        currencies.add(currency.toUpperCase());
+                        rows.push({
+                            campaign: String((_doc_get = doc.get('subject')) != null ? _doc_get : '').trim() || 'A campaign with no subject',
+                            currency: currency.toUpperCase(),
+                            orders,
+                            gross: grossCents / 100,
+                            refunded: refundedCents / 100,
+                            // Clamped where it is shown, as the campaign report clamps it.
+                            net: Math.max(0, grossCents - refundedCents) / 100
+                        });
+                    }
+                });
+                const [only] = currencies;
+                const money = currencies.size === 1 && /^[A-Z]{3}$/.test(only != null ? only : '');
+                const amount = (key, label)=>money ? {
+                        key,
+                        label,
+                        kind: 'money',
+                        currency: only
+                    } : {
+                        key,
+                        label: `${label} (in the row’s currency)`,
+                        kind: 'number'
+                    };
+                return {
+                    ok: true,
+                    table: {
+                        title: 'Campaign revenue',
+                        source: {
+                            label: 'Campaigns',
+                            path: 'marketing/campaigns'
+                        },
+                        period: {
+                            from: current.from,
+                            to: current.to,
+                            days: request.days
+                        },
+                        columns: [
+                            {
+                                key: 'campaign',
+                                label: 'Campaign email',
+                                kind: 'text'
+                            },
+                            {
+                                key: 'currency',
+                                label: 'Currency',
+                                kind: 'text'
+                            },
+                            {
+                                key: 'orders',
+                                label: 'Orders credited',
+                                kind: 'count'
+                            },
+                            amount('gross', 'Gross'),
+                            amount('refunded', 'Refunded'),
+                            amount('net', 'Net')
+                        ],
+                        rows: rows.slice(0, PLUGIN_FIGURE_MAX_ROWS),
+                        omitted: Math.max(0, rows.length - PLUGIN_FIGURE_MAX_ROWS),
+                        notes: [
+                            `Revenue is credited to the last campaign email whose link the buyer clicked within ${EMAIL_ATTRIBUTION_WINDOW_DAYS} days, for the emails sent in the window; amounts in different currencies are never added together.`,
+                            ...snapshot.docs.length === CAMPAIGN_FIGURES_READ_LIMIT ? [
+                                `Only the ${CAMPAIGN_FIGURES_READ_LIMIT} most recent emails were looked at.`
+                            ] : []
+                        ]
+                    }
+                };
+            }
+        }
+    ];
+}
 /** Registers the campaign and A/B testing readers from the console surface, where insight jobs run. */ export function registerMarketingFigureReaders(firestore) {
-    for (const reader of marketingFigureReaders(firestore)){
+    for (const reader of [
+        ...marketingFigureReaders(firestore),
+        ...marketingOutcomeFigureReaders(firestore)
+    ]){
         registerPluginFigureReader(reader, {
             pluginId: MARKETING_PLUGIN_ID
         });

package/src/lib/server/marketing-figures.js.map

@@ -1 +1 @@
-{"version":3,"sources":["../../../../../../../libs/plugins/marketing/src/lib/server/marketing-figures.ts"],"sourcesContent":["/**\n * @license\n * Copyright 2026 Aglyn LLC\n *\n * Licensed under the Apache License, Version 2.0 (the \"License\");\n * you may not use this file except in compliance with the License.\n * You may obtain a copy of the License at\n *\n *   http://www.apache.org/licenses/LICENSE-2.0\n *\n * Unless required by applicable law or agreed to in writing, software\n * distributed under the License is distributed on an \"AS IS\" BASIS,\n * WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.\n * See the License for the specific language governing permissions and\n * limitations under the License.\n */\n\nimport {\n  PLUGIN_FIGURE_MAX_ROWS,\n  pluginFigureWindows,\n  registerPluginFigureReader,\n  type PluginFigureReader,\n  type PluginFigureRow,\n} from '@aglyn/aglyn/plugin-manager/plugin-figures'\nimport {\n  type SendRate,\n  type SendStats,\n} from '@aglyn/shared-ui-email-campaigns/model/send-report'\nimport { campaignReport } from '../model/campaign-report'\nimport {\n  EMAIL_CREATED_AT_FIELD,\n  emailSendTimeMs,\n} from '../model/email-record'\nimport { CAMPAIGN_SEND_HOST_FIELD } from '../model/campaign-container'\nimport { orgCampaignSends } from './campaign-org-refs'\nimport { compareVariants, summarizeVariantStats, type HostExperiment } from '../model/experiments'\n\n/**\n * A site's campaign and A/B testing results as figure tables another plugin\n * reads by id (AGL-2915).\n *\n * The campaign table is what each send's report shows — delivered, and the\n * open and click rates over delivered — through `campaignReport`, the one\n * reader of a send's counters. The experiments table is what the A/B testing\n * section shows, through the same variant comparison. No recipient, address\n * or visitor reaches either: a campaign is named by its subject, a variant by\n * its name.\n */\n\ntype Firestore = FirebaseFirestore.Firestore\n\nconst MARKETING_PLUGIN_ID = 'marketing'\n\n/** Sends a campaign table reads, newest first, before it keeps those sent in the window. */\nexport const CAMPAIGN_FIGURES_READ_LIMIT = 100\n\n/** Experiments an experiments table reads. */\nexport const EXPERIMENT_FIGURES_READ_LIMIT = 20\n\nconst WINDOWS: readonly number[] = [7, 14, 30, 90]\n\nconst percent = (rate: SendRate | null): number | null =>\n  rate ? Math.round(rate.value * 1_000) / 10 : null\n\n/** Rates pooled across sends: every numerator over every denominator, never an average of rates. */\nfunction pooled(rates: ReadonlyArray<SendRate | null>): number | null {\n  const known = rates.filter((rate): rate is SendRate => rate !== null)\n  const denominator = known.reduce((sum, rate) => sum + rate.denominator, 0)\n  if (!denominator) return null\n  return Math.round((known.reduce((sum, rate) => sum + rate.numerator, 0) / denominator) * 1_000) / 10\n}\n\nexport function marketingFigureReaders(firestore: () => Firestore): PluginFigureReader[] {\n  return [\n    {\n      id: 'marketing.campaigns',\n      label: 'Campaigns',\n      description:\n        'Each campaign email sent from the site in the window: how many were delivered and the share of delivered messages opened and clicked, with every campaign together on the first row.',\n      scope: 'site',\n      windows: WINDOWS,\n      read: async (request) => {\n        if (!request.hostId) return { ok: false, status: 400, error: 'Open a site to read its campaigns' }\n        if (!WINDOWS.includes(request.days)) {\n          return { ok: false, status: 400, error: 'That window is not one campaigns are read over' }\n        }\n        if (!request.orgId) return { ok: false, status: 400, error: 'This site is not part of an organization' }\n        const { current } = pluginFigureWindows(request.now, request.days)\n        /*\n         * The organization's sends, narrowed to the ones sent as this site.\n         * Served by the composite index on the site field and the creation\n         * stamp — the equality and the ordering together are one index.\n         */\n        const snapshot = await orgCampaignSends(firestore(), request.orgId)\n          .where(CAMPAIGN_SEND_HOST_FIELD, '==', request.hostId)\n          .orderBy(EMAIL_CREATED_AT_FIELD, 'desc')\n          .limit(CAMPAIGN_FIGURES_READ_LIMIT)\n          .get()\n        const sends = snapshot.docs\n          .map((doc) => doc.data() ?? {})\n          .filter((record) => {\n            const sentAt = emailSendTimeMs(record)\n            return Boolean(record['sentAt']) && sentAt >= current.startMs && sentAt < current.endMs\n          })\n          .map((record) => ({\n            subject: String(record['subject'] ?? '').trim() || 'A campaign with no subject',\n            report: campaignReport(record['stats'] as SendStats | undefined),\n          }))\n        const rows: PluginFigureRow[] = [\n          {\n            campaign: 'All campaigns',\n            delivered: sends.every((send) => send.report.delivered === null)\n              ? null\n              : sends.reduce((sum, send) => sum + (send.report.delivered ?? 0), 0),\n            openRate: pooled(sends.map((send) => send.report.rates.open)),\n            clickRate: pooled(sends.map((send) => send.report.rates.click)),\n          },\n          ...sends.slice(0, PLUGIN_FIGURE_MAX_ROWS - 1).map((send) => ({\n            campaign: send.subject,\n            delivered: send.report.delivered,\n            openRate: percent(send.report.rates.open),\n            clickRate: percent(send.report.rates.click),\n          })),\n        ]\n        return {\n          ok: true,\n          table: {\n            title: 'Campaigns',\n            source: { label: 'Campaigns', path: 'marketing/campaigns' },\n            period: { from: current.from, to: current.to, days: request.days },\n            columns: [\n              { key: 'campaign', label: 'Campaign', kind: 'text' },\n              { key: 'delivered', label: 'Delivered', kind: 'count' },\n              { key: 'openRate', label: 'Opened', kind: 'percent' },\n              { key: 'clickRate', label: 'Clicked', kind: 'percent' },\n            ],\n            rows,\n            omitted: Math.max(0, sends.length - (PLUGIN_FIGURE_MAX_ROWS - 1)),\n            notes: [\n              'Rates are over delivered messages, and a campaign with no delivery recorded has none.',\n              ...(snapshot.docs.length === CAMPAIGN_FIGURES_READ_LIMIT\n                ? [`Only the ${CAMPAIGN_FIGURES_READ_LIMIT} most recent emails were looked at.`]\n                : []),\n            ],\n          },\n        }\n      },\n    },\n    {\n      id: 'marketing.experiments',\n      label: 'A/B tests',\n      description:\n        'Each running or finished A/B test on the site: every variant’s visitors shown it, conversions and conversion rate, with the lift over the first variant and how confident that lift is.',\n      scope: 'site',\n      windows: [],\n      feature: 'abTesting',\n      read: async (request) => {\n        if (!request.hostId) return { ok: false, status: 400, error: 'Open a site to read its A/B tests' }\n        const experimentsRef = firestore().collection('hosts').doc(request.hostId).collection('experiments')\n        const snapshot = await experimentsRef.limit(EXPERIMENT_FIGURES_READ_LIMIT).get()\n        const rows: PluginFigureRow[] = []\n        for (const doc of snapshot.docs) {\n          const experiment = (doc.data() ?? {}) as Partial<HostExperiment>\n          if (experiment.status !== 'running' && experiment.status !== 'done') continue\n          const variants = (experiment.variants ?? []).slice(0, 4)\n          if (!variants.length) continue\n          const stats = await doc.ref.collection('stats').get()\n          const byVariant = new Map(stats.docs.map((entry) => [entry.id, entry.data() ?? {}]))\n          const control = byVariant.get(variants[0].id) ?? {}\n          variants.forEach((variant, index) => {\n            const own = byVariant.get(variant.id) ?? {}\n            const summary = summarizeVariantStats(own)\n            const comparison = index === 0 ? null : compareVariants(control, own)\n            rows.push({\n              test: String(experiment.name ?? '').trim() || doc.id,\n              variant: String(variant.name ?? '').trim() || variant.id,\n              shown: summary.exposures,\n              conversions: summary.conversions,\n              rate: summary.exposures ? Math.round(summary.rate * 1_000) / 10 : null,\n              lift: comparison?.lift === null || comparison === null ? null : Math.round(comparison.lift * 1_000) / 10,\n              confidence:\n                comparison?.confidence === null || comparison === null\n                  ? null\n                  : Math.round(comparison.confidence * 1_000) / 10,\n            })\n          })\n        }\n        return {\n          ok: true,\n          table: {\n            title: 'A/B tests',\n            source: { label: 'A/B testing', path: 'marketing/experiments' },\n            period: null,\n            columns: [\n              { key: 'test', label: 'Test', kind: 'text' },\n              { key: 'variant', label: 'Variant', kind: 'text' },\n              { key: 'shown', label: 'Shown', kind: 'count' },\n              { key: 'conversions', label: 'Conversions', kind: 'count' },\n              { key: 'rate', label: 'Conversion rate', kind: 'percent' },\n              { key: 'lift', label: 'Lift over the first variant', kind: 'change' },\n              { key: 'confidence', label: 'Confidence in the lift', kind: 'percent' },\n            ],\n            rows: rows.slice(0, PLUGIN_FIGURE_MAX_ROWS),\n            omitted: Math.max(0, rows.length - PLUGIN_FIGURE_MAX_ROWS),\n            notes: ['Figures are totals since each test started; the first variant of a test is its control.'],\n          },\n        }\n      },\n    },\n  ]\n}\n\n/** Registers the campaign and A/B testing readers from the console surface, where insight jobs run. */\nexport function registerMarketingFigureReaders(firestore: () => Firestore): void {\n  for (const reader of marketingFigureReaders(firestore)) {\n    registerPluginFigureReader(reader, { pluginId: MARKETING_PLUGIN_ID })\n  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+{"version":3,"sources":["../../../../../../../libs/plugins/marketing/src/lib/server/marketing-figures.ts"],"sourcesContent":["/**\n * @license\n * Copyright 2026 Aglyn LLC\n *\n * Licensed under the Apache License, Version 2.0 (the \"License\");\n * you may not use this file except in compliance with the License.\n * You may obtain a copy of the License at\n *\n *   http://www.apache.org/licenses/LICENSE-2.0\n *\n * Unless required by applicable law or agreed to in writing, software\n * distributed under the License is distributed on an \"AS IS\" BASIS,\n * WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.\n * See the License for the specific language governing permissions and\n * limitations under the License.\n */\n\nimport {\n  PLUGIN_FIGURE_MAX_ROWS,\n  pluginFigureWindows,\n  registerPluginFigureReader,\n  type PluginFigureReader,\n  type PluginFigureRow,\n} from '@aglyn/aglyn/plugin-manager/plugin-figures'\nimport {\n  type SendRate,\n  type SendStats,\n} from '@aglyn/shared-ui-email-campaigns/model/send-report'\nimport { campaignReport } from '../model/campaign-report'\nimport {\n  EMAIL_CREATED_AT_FIELD,\n  emailSendTimeMs,\n} from '../model/email-record'\nimport { CAMPAIGN_SEND_HOST_FIELD } from '../model/campaign-container'\nimport { orgCampaignSends } from './campaign-org-refs'\nimport { compareVariants, summarizeVariantStats, type HostExperiment } from '../model/experiments'\nimport {\n  CAMPAIGN_CONVERSION_KINDS,\n  type CampaignConversionKind,\n  type CampaignTouchChannel,\n} from '../model/campaign-conversions'\nimport {\n  EMAIL_ATTRIBUTION_WINDOW_DAYS,\n  type CampaignRevenueRollup,\n} from '../model/campaign-revenue'\nimport { CAMPAIGN_ATTRIBUTIONS_COLLECTION } from './campaign-attribution-store'\n\n/**\n * A site's campaign and A/B testing results as figure tables another plugin\n * reads by id (AGL-2915).\n *\n * The campaign table is what each send's report shows — delivered, and the\n * open and click rates over delivered — through `campaignReport`, the one\n * reader of a send's counters. The experiments table is what the A/B testing\n * section shows, through the same variant comparison. No recipient, address\n * or visitor reaches either: a campaign is named by its subject, a variant by\n * its name.\n */\n\ntype Firestore = FirebaseFirestore.Firestore\n\nconst MARKETING_PLUGIN_ID = 'marketing'\n\n/** Sends a campaign table reads, newest first, before it keeps those sent in the window. */\nexport const CAMPAIGN_FIGURES_READ_LIMIT = 100\n\n/** Experiments an experiments table reads. */\nexport const EXPERIMENT_FIGURES_READ_LIMIT = 20\n\n/**\n * The channels a conversion is counted by, in reading order. Each is an\n * aggregation count over the attribution records — `kind`, `channel` and the\n * window on `convertedAtMs` — so the table costs a read per thousand index\n * entries rather than a read per record, and never loads one.\n */\nexport const CONVERSION_FIGURE_CHANNELS: readonly CampaignTouchChannel[] = ['email', 'page', 'web', 'sequence']\n\n/** How a conversions table names each kind: the record it credits, in the console's words. */\nconst CONVERSION_KIND_LABELS: Readonly<Record<CampaignConversionKind, string>> = {\n  form: 'Form submissions',\n  lead: 'Leads',\n  contact: 'Contacts',\n  booking: 'Bookings',\n}\n\nconst WINDOWS: readonly number[] = [7, 14, 30, 90]\n\nconst percent = (rate: SendRate | null): number | null =>\n  rate ? Math.round(rate.value * 1_000) / 10 : null\n\n/** Rates pooled across sends: every numerator over every denominator, never an average of rates. */\nfunction pooled(rates: ReadonlyArray<SendRate | null>): number | null {\n  const known = rates.filter((rate): rate is SendRate => rate !== null)\n  const denominator = known.reduce((sum, rate) => sum + rate.denominator, 0)\n  if (!denominator) return null\n  return Math.round((known.reduce((sum, rate) => sum + rate.numerator, 0) / denominator) * 1_000) / 10\n}\n\nexport function marketingFigureReaders(firestore: () => Firestore): PluginFigureReader[] {\n  return [\n    {\n      id: 'marketing.campaigns',\n      label: 'Campaigns',\n      description:\n        'Each campaign email sent from the site in the window: how many were delivered and the share of delivered messages opened and clicked, with every campaign together on the first row.',\n      scope: 'site',\n      windows: WINDOWS,\n      read: async (request) => {\n        if (!request.hostId) return { ok: false, status: 400, error: 'Open a site to read its campaigns' }\n        if (!WINDOWS.includes(request.days)) {\n          return { ok: false, status: 400, error: 'That window is not one campaigns are read over' }\n        }\n        if (!request.orgId) return { ok: false, status: 400, error: 'This site is not part of an organization' }\n        const { current } = pluginFigureWindows(request.now, request.days)\n        /*\n         * The organization's sends, narrowed to the ones sent as this site.\n         * Served by the composite index on the site field and the creation\n         * stamp — the equality and the ordering together are one index.\n         */\n        const snapshot = await orgCampaignSends(firestore(), request.orgId)\n          .where(CAMPAIGN_SEND_HOST_FIELD, '==', request.hostId)\n          .orderBy(EMAIL_CREATED_AT_FIELD, 'desc')\n          .limit(CAMPAIGN_FIGURES_READ_LIMIT)\n          .get()\n        const sends = snapshot.docs\n          .map((doc) => doc.data() ?? {})\n          .filter((record) => {\n            const sentAt = emailSendTimeMs(record)\n            return Boolean(record['sentAt']) && sentAt >= current.startMs && sentAt < current.endMs\n          })\n          .map((record) => ({\n            subject: String(record['subject'] ?? '').trim() || 'A campaign with no subject',\n            report: campaignReport(record['stats'] as SendStats | undefined),\n          }))\n        const rows: PluginFigureRow[] = [\n          {\n            campaign: 'All campaigns',\n            delivered: sends.every((send) => send.report.delivered === null)\n              ? null\n              : sends.reduce((sum, send) => sum + (send.report.delivered ?? 0), 0),\n            openRate: pooled(sends.map((send) => send.report.rates.open)),\n            clickRate: pooled(sends.map((send) => send.report.rates.click)),\n          },\n          ...sends.slice(0, PLUGIN_FIGURE_MAX_ROWS - 1).map((send) => ({\n            campaign: send.subject,\n            delivered: send.report.delivered,\n            openRate: percent(send.report.rates.open),\n            clickRate: percent(send.report.rates.click),\n          })),\n        ]\n        return {\n          ok: true,\n          table: {\n            title: 'Campaigns',\n            source: { label: 'Campaigns', path: 'marketing/campaigns' },\n            period: { from: current.from, to: current.to, days: request.days },\n            columns: [\n              { key: 'campaign', label: 'Campaign', kind: 'text' },\n              { key: 'delivered', label: 'Delivered', kind: 'count' },\n              { key: 'openRate', label: 'Opened', kind: 'percent' },\n              { key: 'clickRate', label: 'Clicked', kind: 'percent' },\n            ],\n            rows,\n            omitted: Math.max(0, sends.length - (PLUGIN_FIGURE_MAX_ROWS - 1)),\n            notes: [\n              'Rates are over delivered messages, and a campaign with no delivery recorded has none.',\n              ...(snapshot.docs.length === CAMPAIGN_FIGURES_READ_LIMIT\n                ? [`Only the ${CAMPAIGN_FIGURES_READ_LIMIT} most recent emails were looked at.`]\n                : []),\n            ],\n          },\n        }\n      },\n    },\n    {\n      id: 'marketing.experiments',\n      label: 'A/B tests',\n      description:\n        'Each running or finished A/B test on the site: every variant’s visitors shown it, conversions and conversion rate, with the lift over the first variant and how confident that lift is.',\n      scope: 'site',\n      windows: [],\n      feature: 'abTesting',\n      read: async (request) => {\n        if (!request.hostId) return { ok: false, status: 400, error: 'Open a site to read its A/B tests' }\n        const experimentsRef = firestore().collection('hosts').doc(request.hostId).collection('experiments')\n        const snapshot = await experimentsRef.limit(EXPERIMENT_FIGURES_READ_LIMIT).get()\n        const rows: PluginFigureRow[] = []\n        for (const doc of snapshot.docs) {\n          const experiment = (doc.data() ?? {}) as Partial<HostExperiment>\n          if (experiment.status !== 'running' && experiment.status !== 'done') continue\n          const variants = (experiment.variants ?? []).slice(0, 4)\n          if (!variants.length) continue\n          const stats = await doc.ref.collection('stats').get()\n          const byVariant = new Map(stats.docs.map((entry) => [entry.id, entry.data() ?? {}]))\n          const control = byVariant.get(variants[0].id) ?? {}\n          variants.forEach((variant, index) => {\n            const own = byVariant.get(variant.id) ?? {}\n            const summary = summarizeVariantStats(own)\n            const comparison = index === 0 ? null : compareVariants(control, own)\n            rows.push({\n              test: String(experiment.name ?? '').trim() || doc.id,\n              variant: String(variant.name ?? '').trim() || variant.id,\n              shown: summary.exposures,\n              conversions: summary.conversions,\n              rate: summary.exposures ? Math.round(summary.rate * 1_000) / 10 : null,\n              lift: comparison?.lift === null || comparison === null ? null : Math.round(comparison.lift * 1_000) / 10,\n              confidence:\n                comparison?.confidence === null || comparison === null\n                  ? null\n                  : Math.round(comparison.confidence * 1_000) / 10,\n            })\n          })\n        }\n        return {\n          ok: true,\n          table: {\n            title: 'A/B tests',\n            source: { label: 'A/B testing', path: 'marketing/experiments' },\n            period: null,\n            columns: [\n              { key: 'test', label: 'Test', kind: 'text' },\n              { key: 'variant', label: 'Variant', kind: 'text' },\n              { key: 'shown', label: 'Shown', kind: 'count' },\n              { key: 'conversions', label: 'Conversions', kind: 'count' },\n              { key: 'rate', label: 'Conversion rate', kind: 'percent' },\n              { key: 'lift', label: 'Lift over the first variant', kind: 'change' },\n              { key: 'confidence', label: 'Confidence in the lift', kind: 'percent' },\n            ],\n            rows: rows.slice(0, PLUGIN_FIGURE_MAX_ROWS),\n            omitted: Math.max(0, rows.length - PLUGIN_FIGURE_MAX_ROWS),\n            notes: ['Figures are totals since each test started; the first variant of a test is its control.'],\n          },\n        }\n      },\n    },\n  ]\n}\n\n/** A stored count as a non-negative integer. */\nconst whole = (raw: unknown): number => {\n  const value = Number(raw)\n  return Number.isFinite(value) && value > 0 ? Math.floor(value) : 0\n}\n\n/**\n * What the site's campaigns CAUSED and EARNED, as two more tables (AGL-3603):\n * the conversions credited to a campaign touch in the window, and the revenue\n * credited to the campaign emails sent in it. Same rules the Conversions\n * section and a campaign's report print — the kinds are never added together,\n * currencies are never added together, net is gross less refunded — and the\n * same honesty about what is NOT here: a conversion credited to nothing has no\n * record, so it is not counted, and the notes say so.\n */\nexport function marketingOutcomeFigureReaders(firestore: () => Firestore): PluginFigureReader[] {\n  return [\n    {\n      id: 'marketing.conversions',\n      label: 'Campaign conversions',\n      description:\n        'Conversions credited to a campaign touch on the site in the window — form submissions, leads, contacts and bookings, one row each — counted by the touch that earned the credit: a campaign email, a page filed under a campaign, a link labeled for a campaign, or a sales sequence email.',\n      scope: 'site',\n      windows: WINDOWS,\n      read: async (request) => {\n        if (!request.hostId) return { ok: false, status: 400, error: 'Open a site to read its conversions' }\n        if (!WINDOWS.includes(request.days)) {\n          return { ok: false, status: 400, error: 'That window is not one conversions are read over' }\n        }\n        const { current } = pluginFigureWindows(request.now, request.days)\n        /*\n         * Aggregation counts, never the records: per kind, one over every\n         * channel and one per channel, each an equality on `kind` (and\n         * `channel`) with the window on `convertedAtMs`. Served by the two\n         * composite indexes the index file declares for them.\n         */\n        const inWindow = (kind: CampaignConversionKind, channel: CampaignTouchChannel | null) => {\n          let query = firestore()\n            .collection('hosts')\n            .doc(request.hostId as string)\n            .collection(CAMPAIGN_ATTRIBUTIONS_COLLECTION)\n            .where('kind', '==', kind)\n          if (channel) query = query.where('channel', '==', channel)\n          return query\n            .where('convertedAtMs', '>=', current.startMs)\n            .where('convertedAtMs', '<', current.endMs)\n            .count()\n            .get()\n            .then((snapshot) => whole(snapshot.data().count))\n        }\n        const rows: PluginFigureRow[] = await Promise.all(\n          CAMPAIGN_CONVERSION_KINDS.map(async (kind) => {\n            const [credited, ...byChannel] = await Promise.all([\n              inWindow(kind, null),\n              ...CONVERSION_FIGURE_CHANNELS.map((channel) => inWindow(kind, channel)),\n            ])\n            const row: PluginFigureRow = { kind: CONVERSION_KIND_LABELS[kind], credited }\n            CONVERSION_FIGURE_CHANNELS.forEach((channel, index) => {\n              row[channel] = byChannel[index]\n            })\n            return row\n          }),\n        )\n        return {\n          ok: true,\n          table: {\n            title: 'Campaign conversions',\n            source: { label: 'Conversions', path: 'marketing/conversions' },\n            period: { from: current.from, to: current.to, days: request.days },\n            columns: [\n              { key: 'kind', label: 'Conversion', kind: 'text' },\n              { key: 'credited', label: 'Credited to a campaign', kind: 'count' },\n              { key: 'email', label: 'From a campaign email', kind: 'count' },\n              { key: 'page', label: 'From a campaign page', kind: 'count' },\n              { key: 'web', label: 'From a labeled link', kind: 'count' },\n              { key: 'sequence', label: 'From a sequence email', kind: 'count' },\n            ],\n            rows,\n            omitted: 0,\n            notes: [\n              'Each row counts a different record of the same visits — one form submission can also make a lead and a contact — so the rows are never added together.',\n              'Only conversions credited to a campaign touch are counted; a conversion credited to nothing has no record and is not in this table.',\n            ],\n          },\n        }\n      },\n    },\n    {\n      id: 'marketing.revenue',\n      label: 'Campaign revenue',\n      description:\n        'Revenue credited to each campaign email sent from the site in the window: orders credited, gross, refunded and net, one row per email and currency, with amounts in each row’s currency.',\n      scope: 'site',\n      windows: WINDOWS,\n      read: async (request) => {\n        if (!request.hostId) return { ok: false, status: 400, error: 'Open a site to read its campaign revenue' }\n        if (!WINDOWS.includes(request.days)) {\n          return { ok: false, status: 400, error: 'That window is not one campaign revenue is read over' }\n        }\n        if (!request.orgId) return { ok: false, status: 400, error: 'This site is not part of an organization' }\n        const { current } = pluginFigureWindows(request.now, request.days)\n        // The campaigns table's own read: the site's sends, newest first.\n        const sendsRef = orgCampaignSends(firestore(), request.orgId)\n        const snapshot = await sendsRef\n          .where(CAMPAIGN_SEND_HOST_FIELD, '==', request.hostId)\n          .orderBy(EMAIL_CREATED_AT_FIELD, 'desc')\n          .limit(CAMPAIGN_FIGURES_READ_LIMIT)\n          .get()\n        const sends = snapshot.docs\n          .filter((doc) => {\n            const record = doc.data() ?? {}\n            const sentAt = emailSendTimeMs(record)\n            return Boolean(record['sentAt']) && sentAt >= current.startMs && sentAt < current.endMs\n          })\n          .slice(0, PLUGIN_FIGURE_MAX_ROWS)\n        /*\n         * One keyed read per send for its revenue rollup, bounded by the rows\n         * a table may carry — the rollup is its own document so the history\n         * list never pays for it, and this is the one place that does.\n         */\n        const rollups = sends.length\n          ? await firestore().getAll(\n              ...sends.map((doc) => sendsRef.doc(doc.id).collection('reports').doc('revenue')),\n            )\n          : []\n        const rows: PluginFigureRow[] = []\n        const currencies = new Set<string>()\n        sends.forEach((doc, index) => {\n          const rollup = (rollups[index]?.data() ?? {}) as CampaignRevenueRollup\n          for (const [currency, totals] of Object.entries(rollup.byCurrency ?? {})) {\n            const grossCents = whole(totals?.grossCents)\n            const refundedCents = whole(totals?.refundedCents)\n            const orders = whole(totals?.orders)\n            if (!orders && !grossCents) continue\n            currencies.add(currency.toUpperCase())\n            rows.push({\n              campaign: String(doc.get('subject') ?? '').trim() || 'A campaign with no subject',\n              currency: currency.toUpperCase(),\n              orders,\n              gross: grossCents / 100,\n              refunded: refundedCents / 100,\n              // Clamped where it is shown, as the campaign report clamps it.\n              net: Math.max(0, grossCents - refundedCents) / 100,\n            })\n          }\n        })\n        const [only] = currencies\n        const money = currencies.size === 1 && /^[A-Z]{3}$/.test(only ?? '')\n        const amount = (key: string, label: string) =>\n          money\n            ? { key, label, kind: 'money' as const, currency: only }\n            : { key, label: `${label} (in the row’s currency)`, kind: 'number' as const }\n        return {\n          ok: true,\n          table: {\n            title: 'Campaign revenue',\n            source: { label: 'Campaigns', path: 'marketing/campaigns' },\n            period: { from: current.from, to: current.to, days: request.days },\n            columns: [\n              { key: 'campaign', label: 'Campaign email', kind: 'text' },\n              { key: 'currency', label: 'Currency', kind: 'text' },\n              { key: 'orders', label: 'Orders credited', kind: 'count' },\n              amount('gross', 'Gross'),\n              amount('refunded', 'Refunded'),\n              amount('net', 'Net'),\n            ],\n            rows: rows.slice(0, PLUGIN_FIGURE_MAX_ROWS),\n            omitted: Math.max(0, rows.length - PLUGIN_FIGURE_MAX_ROWS),\n            notes: [\n              `Revenue is credited to the last campaign email whose link the buyer clicked within ${EMAIL_ATTRIBUTION_WINDOW_DAYS} days, for the emails sent in the window; amounts in different currencies are never added together.`,\n              ...(snapshot.docs.length === CAMPAIGN_FIGURES_READ_LIMIT\n                ? [`Only the ${CAMPAIGN_FIGURES_READ_LIMIT} most recent emails were looked at.`]\n                : []),\n            ],\n          },\n        }\n      },\n    },\n  ]\n}\n\n/** Registers the campaign and A/B testing readers from the console surface, where insight jobs run. */\nexport function registerMarketingFigureReaders(firestore: () => Firestore): void {\n  for (const reader of [...marketingFigureReaders(firestore), ...marketingOutcomeFigureReaders(firestore)]) {\n    registerPluginFigureReader(reader, { pluginId: MARKETING_PLUGIN_ID })\n  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package/src/lib/server/overlay-figures.d.ts

@@ -0,0 +1,36 @@
+/**
+ * @license
+ * Copyright 2026 Aglyn LLC
+ *
+ * Licensed under the Apache License, Version 2.0 (the "License");
+ * you may not use this file except in compliance with the License.
+ * You may obtain a copy of the License at
+ *
+ *   http://www.apache.org/licenses/LICENSE-2.0
+ *
+ * Unless required by applicable law or agreed to in writing, software
+ * distributed under the License is distributed on an "AS IS" BASIS,
+ * WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
+ * See the License for the specific language governing permissions and
+ * limitations under the License.
+ */
+import { type PluginFigureReader } from '@aglyn/aglyn/plugin-manager/plugin-figures';
+/**
+ * A site's announcement bars and popups as a figure table another plugin
+ * reads by id (AGL-3603) — the AI plugin's insights answer "which popup gets
+ * clicked?" from it.
+ *
+ * The figures are the lifetime counters the overlay beacon increments on each
+ * overlay (`stats.impressions`, `stats.clicks`, `stats.dismissals`, AGL-271)
+ * — the numbers the Overlays list shows — so the table has no window: the
+ * counters are totals since each overlay was made, never a period's. One read
+ * of the site's overlays, projected to the fields counted and capped. An
+ * overlay's copy and its pages never reach the table, only its name.
+ */
+type Firestore = FirebaseFirestore.Firestore;
+/** Overlays one table reads; a site with more is told its table is partial. */
+export declare const OVERLAY_FIGURES_READ_LIMIT = 100;
+export declare function overlayFigureReader(firestore: () => Firestore): PluginFigureReader;
+/** Registers the overlays reader from the console surface, where insight jobs run. */
+export declare function registerOverlayFigureReader(firestore: () => Firestore): void;
+export {};

package/src/lib/server/overlay-figures.js

@@ -0,0 +1,158 @@
+/**
+ * @license
+ * Copyright 2026 Aglyn LLC
+ *
+ * Licensed under the Apache License, Version 2.0 (the "License");
+ * you may not use this file except in compliance with the License.
+ * You may obtain a copy of the License at
+ *
+ *   http://www.apache.org/licenses/LICENSE-2.0
+ *
+ * Unless required by applicable law or agreed to in writing, software
+ * distributed under the License is distributed on an "AS IS" BASIS,
+ * WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
+ * See the License for the specific language governing permissions and
+ * limitations under the License.
+ */ import { PLUGIN_FIGURE_MAX_ROWS, registerPluginFigureReader } from "@aglyn/aglyn/plugin-manager/plugin-figures";
+import { compareOverlayPrecedence, overlayStatus } from "../model/overlays.js";
+const MARKETING_PLUGIN_ID = 'marketing';
+/** Overlays one table reads; a site with more is told its table is partial. */ export const OVERLAY_FIGURES_READ_LIMIT = 100;
+const KIND_LABEL = {
+    bar: 'Announcement bar',
+    popup: 'Popup'
+};
+const STATUS_LABEL = {
+    off: 'Off',
+    scheduled: 'Scheduled',
+    live: 'Showing'
+};
+const count = (value)=>{
+    const number = Number(value);
+    return Number.isFinite(number) && number > 0 ? Math.round(number) : 0;
+};
+/** One counter over another as a percent to a tenth, or `null` with nothing to divide by. */ const rate = (numerator, denominator)=>denominator > 0 ? Math.round(numerator / denominator * 1000) / 10 : null;
+export function overlayFigureReader(firestore) {
+    return {
+        id: 'marketing.overlays',
+        label: 'Announcement bars and popups',
+        description: 'Each announcement bar and popup on the site: whether it is showing, how many times it was seen, clicked and dismissed, and its click rate. Totals since each one was made, with no window.',
+        scope: 'site',
+        windows: [],
+        feature: 'marketingOverlays',
+        read: async (request)=>{
+            if (!request.hostId) return {
+                ok: false,
+                status: 400,
+                error: 'Open a site to read its overlays'
+            };
+            const snapshot = await firestore().collection('hosts').doc(request.hostId).collection('overlays').select('kind', 'name', 'enabled', 'startAtMs', 'endAtMs', 'order', 'stats').limit(OVERLAY_FIGURES_READ_LIMIT + 1).get();
+            const nowMs = request.now.getTime();
+            const overlays = snapshot.docs.slice(0, OVERLAY_FIGURES_READ_LIMIT).map((doc)=>{
+                var _doc_data;
+                return {
+                    overlay: (_doc_data = doc.data()) != null ? _doc_data : {}
+                };
+            }).filter(({ overlay })=>overlay.kind === 'bar' || overlay.kind === 'popup')// The list's own order, so a row reads as the Overlays page lists it.
+            .sort((a, b)=>compareOverlayPrecedence(a.overlay, b.overlay));
+            let views = 0;
+            let clicks = 0;
+            let dismissals = 0;
+            const rows = overlays.map(({ overlay })=>{
+                var _overlay_name;
+                var _overlay_stats, _overlay_stats1, _overlay_stats2;
+                const own = {
+                    views: count((_overlay_stats = overlay.stats) == null ? void 0 : _overlay_stats.impressions),
+                    clicks: count((_overlay_stats1 = overlay.stats) == null ? void 0 : _overlay_stats1.clicks),
+                    dismissals: count((_overlay_stats2 = overlay.stats) == null ? void 0 : _overlay_stats2.dismissals)
+                };
+                views += own.views;
+                clicks += own.clicks;
+                dismissals += own.dismissals;
+                return {
+                    overlay: String((_overlay_name = overlay.name) != null ? _overlay_name : '').trim() || `Untitled ${KIND_LABEL[overlay.kind].toLowerCase()}`,
+                    kind: KIND_LABEL[overlay.kind],
+                    status: STATUS_LABEL[overlayStatus(overlay, nowMs)],
+                    views: own.views,
+                    clicks: own.clicks,
+                    clickRate: rate(own.clicks, own.views),
+                    dismissals: own.dismissals
+                };
+            });
+            const kept = rows.slice(0, PLUGIN_FIGURE_MAX_ROWS - 1);
+            return {
+                ok: true,
+                table: {
+                    title: 'Announcement bars and popups',
+                    source: {
+                        label: 'Overlays',
+                        path: 'marketing/overlays'
+                    },
+                    period: null,
+                    columns: [
+                        {
+                            key: 'overlay',
+                            label: 'Overlay',
+                            kind: 'text'
+                        },
+                        {
+                            key: 'kind',
+                            label: 'Kind',
+                            kind: 'text'
+                        },
+                        {
+                            key: 'status',
+                            label: 'Status',
+                            kind: 'text'
+                        },
+                        {
+                            key: 'views',
+                            label: 'Views',
+                            kind: 'count'
+                        },
+                        {
+                            key: 'clicks',
+                            label: 'Clicks',
+                            kind: 'count'
+                        },
+                        {
+                            key: 'clickRate',
+                            label: 'Click rate',
+                            kind: 'percent'
+                        },
+                        {
+                            key: 'dismissals',
+                            label: 'Dismissed',
+                            kind: 'count'
+                        }
+                    ],
+                    rows: [
+                        {
+                            overlay: 'All overlays',
+                            kind: 'All kinds',
+                            status: 'All statuses',
+                            views,
+                            clicks,
+                            clickRate: rate(clicks, views),
+                            dismissals
+                        },
+                        ...kept
+                    ],
+                    omitted: Math.max(0, rows.length - kept.length),
+                    notes: [
+                        'Totals since each overlay was made, not over a window.',
+                        ...snapshot.docs.length > OVERLAY_FIGURES_READ_LIMIT ? [
+                            `The site has more than ${OVERLAY_FIGURES_READ_LIMIT} overlays; the table counts ${OVERLAY_FIGURES_READ_LIMIT} of them.`
+                        ] : []
+                    ]
+                }
+            };
+        }
+    };
+}
+/** Registers the overlays reader from the console surface, where insight jobs run. */ export function registerOverlayFigureReader(firestore) {
+    registerPluginFigureReader(overlayFigureReader(firestore), {
+        pluginId: MARKETING_PLUGIN_ID
+    });
+}
+
+//# sourceMappingURL=overlay-figures.js.map

package/src/lib/server/overlay-figures.js.map

@@ -0,0 +1 @@
+{"version":3,"sources":["../../../../../../../libs/plugins/marketing/src/lib/server/overlay-figures.ts"],"sourcesContent":["/**\n * @license\n * Copyright 2026 Aglyn LLC\n *\n * Licensed under the Apache License, Version 2.0 (the \"License\");\n * you may not use this file except in compliance with the License.\n * You may obtain a copy of the License at\n *\n *   http://www.apache.org/licenses/LICENSE-2.0\n *\n * Unless required by applicable law or agreed to in writing, software\n * distributed under the License is distributed on an \"AS IS\" BASIS,\n * WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.\n * See the License for the specific language governing permissions and\n * limitations under the License.\n */\n\nimport {\n  PLUGIN_FIGURE_MAX_ROWS,\n  registerPluginFigureReader,\n  type PluginFigureReader,\n  type PluginFigureRow,\n} from '@aglyn/aglyn/plugin-manager/plugin-figures'\nimport { compareOverlayPrecedence, overlayStatus, type HostOverlay } from '../model/overlays'\n\n/**\n * A site's announcement bars and popups as a figure table another plugin\n * reads by id (AGL-3603) — the AI plugin's insights answer \"which popup gets\n * clicked?\" from it.\n *\n * The figures are the lifetime counters the overlay beacon increments on each\n * overlay (`stats.impressions`, `stats.clicks`, `stats.dismissals`, AGL-271)\n * — the numbers the Overlays list shows — so the table has no window: the\n * counters are totals since each overlay was made, never a period's. One read\n * of the site's overlays, projected to the fields counted and capped. An\n * overlay's copy and its pages never reach the table, only its name.\n */\n\ntype Firestore = FirebaseFirestore.Firestore\n\nconst MARKETING_PLUGIN_ID = 'marketing'\n\n/** Overlays one table reads; a site with more is told its table is partial. */\nexport const OVERLAY_FIGURES_READ_LIMIT = 100\n\nconst KIND_LABEL: Readonly<Record<HostOverlay['kind'], string>> = {\n  bar: 'Announcement bar',\n  popup: 'Popup',\n}\n\nconst STATUS_LABEL: Readonly<Record<ReturnType<typeof overlayStatus>, string>> = {\n  off: 'Off',\n  scheduled: 'Scheduled',\n  live: 'Showing',\n}\n\nconst count = (value: unknown): number => {\n  const number = Number(value)\n  return Number.isFinite(number) && number > 0 ? Math.round(number) : 0\n}\n\n/** One counter over another as a percent to a tenth, or `null` with nothing to divide by. */\nconst rate = (numerator: number, denominator: number): number | null =>\n  denominator > 0 ? Math.round((numerator / denominator) * 1_000) / 10 : null\n\nexport function overlayFigureReader(firestore: () => Firestore): PluginFigureReader {\n  return {\n    id: 'marketing.overlays',\n    label: 'Announcement bars and popups',\n    description:\n      'Each announcement bar and popup on the site: whether it is showing, how many times it was seen, clicked and dismissed, and its click rate. Totals since each one was made, with no window.',\n    scope: 'site',\n    windows: [],\n    feature: 'marketingOverlays',\n    read: async (request) => {\n      if (!request.hostId) return { ok: false, status: 400, error: 'Open a site to read its overlays' }\n      const snapshot = await firestore()\n        .collection('hosts')\n        .doc(request.hostId)\n        .collection('overlays')\n        .select('kind', 'name', 'enabled', 'startAtMs', 'endAtMs', 'order', 'stats')\n        .limit(OVERLAY_FIGURES_READ_LIMIT + 1)\n        .get()\n      const nowMs = request.now.getTime()\n      const overlays = snapshot.docs\n        .slice(0, OVERLAY_FIGURES_READ_LIMIT)\n        .map((doc) => ({ overlay: (doc.data() ?? {}) as Partial<HostOverlay> }))\n        .filter(({ overlay }) => overlay.kind === 'bar' || overlay.kind === 'popup')\n        // The list's own order, so a row reads as the Overlays page lists it.\n        .sort((a, b) => compareOverlayPrecedence(a.overlay, b.overlay))\n      let views = 0\n      let clicks = 0\n      let dismissals = 0\n      const rows: PluginFigureRow[] = overlays.map(({ overlay }) => {\n        const own = {\n          views: count(overlay.stats?.impressions),\n          clicks: count(overlay.stats?.clicks),\n          dismissals: count(overlay.stats?.dismissals),\n        }\n        views += own.views\n        clicks += own.clicks\n        dismissals += own.dismissals\n        return {\n          overlay: String(overlay.name ?? '').trim() || `Untitled ${KIND_LABEL[overlay.kind as HostOverlay['kind']].toLowerCase()}`,\n          kind: KIND_LABEL[overlay.kind as HostOverlay['kind']],\n          status: STATUS_LABEL[overlayStatus(overlay, nowMs)],\n          views: own.views,\n          clicks: own.clicks,\n          clickRate: rate(own.clicks, own.views),\n          dismissals: own.dismissals,\n        }\n      })\n      const kept = rows.slice(0, PLUGIN_FIGURE_MAX_ROWS - 1)\n      return {\n        ok: true,\n        table: {\n          title: 'Announcement bars and popups',\n          source: { label: 'Overlays', path: 'marketing/overlays' },\n          period: null,\n          columns: [\n            { key: 'overlay', label: 'Overlay', kind: 'text' },\n            { key: 'kind', label: 'Kind', kind: 'text' },\n            { key: 'status', label: 'Status', kind: 'text' },\n            { key: 'views', label: 'Views', kind: 'count' },\n            { key: 'clicks', label: 'Clicks', kind: 'count' },\n            { key: 'clickRate', label: 'Click rate', kind: 'percent' },\n            { key: 'dismissals', label: 'Dismissed', kind: 'count' },\n          ],\n          rows: [\n            {\n              overlay: 'All overlays',\n              kind: 'All kinds',\n              status: 'All statuses',\n              views,\n              clicks,\n              clickRate: rate(clicks, views),\n              dismissals,\n            },\n            ...kept,\n          ],\n          omitted: Math.max(0, rows.length - kept.length),\n          notes: [\n            'Totals since each overlay was made, not over a window.',\n            ...(snapshot.docs.length > OVERLAY_FIGURES_READ_LIMIT\n              ? [`The site has more than ${OVERLAY_FIGURES_READ_LIMIT} overlays; the table counts ${OVERLAY_FIGURES_READ_LIMIT} of them.`]\n              : []),\n          ],\n        },\n      }\n    },\n  }\n}\n\n/** Registers the overlays reader from the console surface, where insight jobs run. */\nexport function registerOverlayFigureReader(firestore: () => Firestore): void {\n  registerPluginFigureReader(overlayFigureReader(firestore), { pluginId: MARKETING_PLUGIN_ID })\n}\n"],"names":["PLUGIN_FIGURE_MAX_ROWS","registerPluginFigureReader","compareOverlayPrecedence","overlayStatus","MARKETING_PLUGIN_ID","OVERLAY_FIGURES_READ_LIMIT","KIND_LABEL","bar","popup","STATUS_LABEL","off","scheduled","live","count","value","number","Number","isFinite","Math","round","rate","numerator","denominator","overlayFigureReader","firestore","id","label","description","scope","windows","feature","read","request","hostId","ok","status","error","snapshot","collection","doc","select","limit","get","nowMs","now","getTime","overlays","docs","slice","map","overlay","data","filter","kind","sort","a","b","views","clicks","dismissals","rows","own","stats","impressions","String","name","trim","toLowerCase","clickRate","kept","table","title","source","path","period","columns","key","omitted","max","length","notes","registerOverlayFigureReader","pluginId"],"mappings":"AAAA;;;;;;;;;;;;;;;CAeC,GAED,SACEA,sBAAsB,EACtBC,0BAA0B,QAGrB,6CAA4C;AACnD,SAASC,wBAAwB,EAAEC,aAAa,QAA0B,uBAAmB;AAiB7F,MAAMC,sBAAsB;AAE5B,6EAA6E,GAC7E,OAAO,MAAMC,6BAA6B,IAAG;AAE7C,MAAMC,aAA4D;IAChEC,KAAK;IACLC,OAAO;AACT;AAEA,MAAMC,eAA2E;IAC/EC,KAAK;IACLC,WAAW;IACXC,MAAM;AACR;AAEA,MAAMC,QAAQ,CAACC;IACb,MAAMC,SAASC,OAAOF;IACtB,OAAOE,OAAOC,QAAQ,CAACF,WAAWA,SAAS,IAAIG,KAAKC,KAAK,CAACJ,UAAU;AACtE;AAEA,2FAA2F,GAC3F,MAAMK,OAAO,CAACC,WAAmBC,cAC/BA,cAAc,IAAIJ,KAAKC,KAAK,CAAC,AAACE,YAAYC,cAAe,QAAS,KAAK;AAEzE,OAAO,SAASC,oBAAoBC,SAA0B;IAC5D,OAAO;QACLC,IAAI;QACJC,OAAO;QACPC,aACE;QACFC,OAAO;QACPC,SAAS,EAAE;QACXC,SAAS;QACTC,MAAM,OAAOC;YACX,IAAI,CAACA,QAAQC,MAAM,EAAE,OAAO;gBAAEC,IAAI;gBAAOC,QAAQ;gBAAKC,OAAO;YAAmC;YAChG,MAAMC,WAAW,MAAMb,YACpBc,UAAU,CAAC,SACXC,GAAG,CAACP,QAAQC,MAAM,EAClBK,UAAU,CAAC,YACXE,MAAM,CAAC,QAAQ,QAAQ,WAAW,aAAa,WAAW,SAAS,SACnEC,KAAK,CAACpC,6BAA6B,GACnCqC,GAAG;YACN,MAAMC,QAAQX,QAAQY,GAAG,CAACC,OAAO;YACjC,MAAMC,WAAWT,SAASU,IAAI,CAC3BC,KAAK,CAAC,GAAG3C,4BACT4C,GAAG,CAAC,CAACV;oBAAqBA;uBAAZ;oBAAEW,OAAO,GAAGX,YAAAA,IAAIY,IAAI,cAARZ,YAAc,CAAC;gBAA2B;eACpEa,MAAM,CAAC,CAAC,EAAEF,OAAO,EAAE,GAAKA,QAAQG,IAAI,KAAK,SAASH,QAAQG,IAAI,KAAK,QACpE,sEAAsE;aACrEC,IAAI,CAAC,CAACC,GAAGC,IAAMtD,yBAAyBqD,EAAEL,OAAO,EAAEM,EAAEN,OAAO;YAC/D,IAAIO,QAAQ;YACZ,IAAIC,SAAS;YACb,IAAIC,aAAa;YACjB,MAAMC,OAA0Bd,SAASG,GAAG,CAAC,CAAC,EAAEC,OAAO,EAAE;oBAUrCA;oBARHA,gBACCA,iBACIA;gBAHpB,MAAMW,MAAM;oBACVJ,OAAO5C,OAAMqC,iBAAAA,QAAQY,KAAK,qBAAbZ,eAAea,WAAW;oBACvCL,QAAQ7C,OAAMqC,kBAAAA,QAAQY,KAAK,qBAAbZ,gBAAeQ,MAAM;oBACnCC,YAAY9C,OAAMqC,kBAAAA,QAAQY,KAAK,qBAAbZ,gBAAeS,UAAU;gBAC7C;gBACAF,SAASI,IAAIJ,KAAK;gBAClBC,UAAUG,IAAIH,MAAM;gBACpBC,cAAcE,IAAIF,UAAU;gBAC5B,OAAO;oBACLT,SAASc,QAAOd,gBAAAA,QAAQe,IAAI,YAAZf,gBAAgB,IAAIgB,IAAI,MAAM,CAAC,SAAS,EAAE5D,UAAU,CAAC4C,QAAQG,IAAI,CAAwB,CAACc,WAAW,IAAI;oBACzHd,MAAM/C,UAAU,CAAC4C,QAAQG,IAAI,CAAwB;oBACrDlB,QAAQ1B,YAAY,CAACN,cAAc+C,SAASP,OAAO;oBACnDc,OAAOI,IAAIJ,KAAK;oBAChBC,QAAQG,IAAIH,MAAM;oBAClBU,WAAWhD,KAAKyC,IAAIH,MAAM,EAAEG,IAAIJ,KAAK;oBACrCE,YAAYE,IAAIF,UAAU;gBAC5B;YACF;YACA,MAAMU,OAAOT,KAAKZ,KAAK,CAAC,GAAGhD,yBAAyB;YACpD,OAAO;gBACLkC,IAAI;gBACJoC,OAAO;oBACLC,OAAO;oBACPC,QAAQ;wBAAE9C,OAAO;wBAAY+C,MAAM;oBAAqB;oBACxDC,QAAQ;oBACRC,SAAS;wBACP;4BAAEC,KAAK;4BAAWlD,OAAO;4BAAW2B,MAAM;wBAAO;wBACjD;4BAAEuB,KAAK;4BAAQlD,OAAO;4BAAQ2B,MAAM;wBAAO;wBAC3C;4BAAEuB,KAAK;4BAAUlD,OAAO;4BAAU2B,MAAM;wBAAO;wBAC/C;4BAAEuB,KAAK;4BAASlD,OAAO;4BAAS2B,MAAM;wBAAQ;wBAC9C;4BAAEuB,KAAK;4BAAUlD,OAAO;4BAAU2B,MAAM;wBAAQ;wBAChD;4BAAEuB,KAAK;4BAAalD,OAAO;4BAAc2B,MAAM;wBAAU;wBACzD;4BAAEuB,KAAK;4BAAclD,OAAO;4BAAa2B,MAAM;wBAAQ;qBACxD;oBACDO,MAAM;wBACJ;4BACEV,SAAS;4BACTG,MAAM;4BACNlB,QAAQ;4BACRsB;4BACAC;4BACAU,WAAWhD,KAAKsC,QAAQD;4BACxBE;wBACF;2BACGU;qBACJ;oBACDQ,SAAS3D,KAAK4D,GAAG,CAAC,GAAGlB,KAAKmB,MAAM,GAAGV,KAAKU,MAAM;oBAC9CC,OAAO;wBACL;2BACI3C,SAASU,IAAI,CAACgC,MAAM,GAAG1E,6BACvB;4BAAC,CAAC,uBAAuB,EAAEA,2BAA2B,4BAA4B,EAAEA,2BAA2B,SAAS,CAAC;yBAAC,GAC1H,EAAE;qBACP;gBACH;YACF;QACF;IACF;AACF;AAEA,oFAAoF,GACpF,OAAO,SAAS4E,4BAA4BzD,SAA0B;IACpEvB,2BAA2BsB,oBAAoBC,YAAY;QAAE0D,UAAU9E;IAAoB;AAC7F"}