@aglyn/plugins-marketing 1.0.0-beta.221 → 1.0.0-beta.222

package/src/lib/components/campaign-reach-sections.js.map

@@ -1 +1 @@
-{"version":3,"sources":["../../../../../../../libs/plugins/marketing/src/lib/components/campaign-reach-sections.tsx"],"sourcesContent":["/**\n * @license\n * Copyright 2026 Aglyn LLC\n *\n * Licensed under the Apache License, Version 2.0 (the \"License\");\n * you may not use this file except in compliance with the License.\n * You may obtain a copy of the License at\n *\n *   http://www.apache.org/licenses/LICENSE-2.0\n *\n * Unless required by applicable law or agreed to in writing, software\n * distributed under the License is distributed on an \"AS IS\" BASIS,\n * WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.\n * See the License for the specific language governing permissions and\n * limitations under the License.\n */\n'use client'\n\nimport { AppLink } from '@aglyn/shared-ui-jsx'\nimport {\n  Figure,\n  MoneyFigure,\n  Section,\n} from '@aglyn/shared-ui-jsx/components/measured-figures.component'\nimport { ListPagination } from '@aglyn/shared-ui-jsx/components/list-pagination.component'\nimport { TABLE_PAGE_SIZE_DEFAULT } from '@aglyn/shared-ui-jsx/const/table-pagination'\nimport { ScrollTable } from '@aglyn/shared-ui-jsx/components/scroll-table.component'\nimport {\n  Alert,\n  Button,\n  Stack,\n  TableBody,\n  TableCell,\n  TableHead,\n  TableRow,\n  Typography,\n} from '@mui/material'\nimport {\n  collection,\n  getCountFromServer,\n  getDoc,\n  query,\n  where,\n} from 'firebase/firestore'\nimport { useCallback, useEffect, useMemo, useState } from 'react'\nimport { useFirestore } from '@aglyn/tenant-feature-instance'\nimport {\n  campaignSequencesReport,\n  type CampaignLinkRollup,\n  type CampaignSequencesRollup,\n} from '@aglyn/shared-ui-email-campaigns/model'\nimport { EMAIL_ATTRIBUTION_WINDOW_DAYS } from '@aglyn/shared-util-email'\nimport {\n  CAMPAIGN_CONVERSION_KINDS,\n  CAMPAIGN_CONVERSION_KIND_COPY,\n  type CampaignConversionKind,\n} from '../model/campaign-conversions'\nimport {\n  campaignRevenueAcrossSends,\n  type CampaignRevenueAcrossSends,\n  type CampaignRevenueRollup,\n} from '../model/campaign-revenue'\nimport {\n  campaignSendReportDoc,\n  campaignSequenceReportDoc,\n} from './campaign-queries'\n\n/**\n * A CAMPAIGN BEYOND ITS MAIL — what it caused, what it earned, and where it\n * sent people.\n *\n * ## Attribution is the mechanism, and there is no other one\n *\n * A campaign owns no screen, no form and no overlay. Nothing in the stored\n * model connects `emailCampaigns/{id}` to a page a visitor lands on:\n * `HostExperiment` names a screen and never a campaign, `HostOverlay` names\n * neither, and a form document carries no campaign field. So a section\n * claiming a campaign CONTAINS a landing page would be inventing an edge, and\n * the containment would be a claim nothing in the data supports.\n *\n * What the data does support is EVIDENCE, of two kinds, and both are already\n * being written:\n *\n *  - **Where it sent people.** `campaigns/{sendId}/reports/links` counts\n *    clicks per destination URL, so the union across a campaign's emails is\n *    the set of pages that campaign drove traffic to — observed rather than\n *    declared, which is also why it stays true when a marketer re-points a\n *    link.\n *  - **What it caused there.** `campaignAttributions` records one row per\n *    identify moment — a form submission, a lead, a contact, a booking —\n *    carrying the SEND whose link the visitor followed.\n *  - **What it earned there.** `campaigns/{sendId}/reports/revenue` buckets\n *    the orders credited to that send by currency, so the merge across a\n *    campaign's emails is what the campaign was credited with — per currency,\n *    because the buckets have units and a total across them would not.\n *\n * All three sections below therefore hang off the campaign's own send ids,\n * which is the only handle any of those collections offers.\n *\n * ## What neither section can say, and says so instead\n *\n * A conversion credited to a WEB touch carries `utm_` labels and no send id.\n * A campaign container has no `utm_` label of its own — a marketer types\n * those into a URL — so there is no join to make, and no amount of matching\n * on the campaign's NAME would be one: two campaigns may share a name, and a\n * label is a string anybody who can vary a query string can mint. The\n * site-wide Conversions section is where the web channel is read, and the\n * copy below points at it rather than quietly leaving it out.\n *\n * A conversion with no touch at all is credited to nobody and is in neither\n * collection. The same holds for an order: one placed by somebody who never\n * clicked is credited to no campaign. That makes a page showing only credited\n * outcomes a partial account by construction, which is why the figures are\n * labelled \"credited to this campaign\" everywhere they appear.\n */\n\n/** Firestore's cap on the values in one `in` filter. */\nconst ID_CHUNK = 30\n\nexport interface CampaignReachProps {\n  /**\n   * The org whose sends the rollups sit under, `orgs/{orgId}/campaigns/{id}/\n   * reports/*`; nothing is read until it is known.\n   */\n  orgId: string | null\n  /**\n   * The campaign's emails, by send id — the handle both collections join on.\n   *\n   * A stable array is not required: both sections key their reads on the\n   * joined string, so a caller rebuilding the array every render pays for one\n   * set of reads rather than one per render.\n   */\n  sendIds: readonly string[]\n  /** The campaign holds more emails than `sendIds` names. */\n  truncated: boolean\n}\n\n/** The ids as one primitive, so an effect depends on the VALUE not the array. */\nconst idsKey = (sendIds: readonly string[]): string => sendIds.join(',')\n\n/** `['a','b','c']` in runs of at most {@link ID_CHUNK}. */\nfunction chunked(ids: readonly string[]): string[][] {\n  const out: string[][] = []\n  for (let index = 0; index < ids.length; index += ID_CHUNK) {\n    out.push(ids.slice(index, index + ID_CHUNK))\n  }\n  return out\n}\n\n/**\n * WHAT THE CAMPAIGN CAUSED, counted rather than listed.\n *\n * Four aggregation counts over `campaignAttributions`, one per kind, each\n * narrowed to this campaign's own sends. An aggregation is billed per\n * thousand index entries rather than per document, so the honest figure costs\n * about as much as a single row — which is what lets this run on mount\n * instead of behind a button. Listing the records would not: that is the\n * per-record read every figure on this page is arranged to avoid, and the\n * site-wide Conversions section already lists them.\n *\n * The composite index the query needs — `kind` then `campaignId` — is already\n * declared for the conversions list's own campaign-scoped view, and an `in`\n * runs as a disjunction of equalities against that same index.\n *\n * ## The kinds are never added together\n *\n * One form submission by a new person writes a submission, a contact AND a\n * lead: three true statements about one visit. A total would count that visit\n * three times and would look exactly like a bigger number, so there is no\n * total here and the note under the figures says why.\n */\nexport function CampaignConversionsSection(\n  props: Omit<CampaignReachProps, 'orgId'> & {\n    /**\n     * The site whose conversions are counted. Conversions are a site's\n     * visitors and are recorded under it, so on the org hub the caller picks\n     * one.\n     */\n    hostId: string\n    /**\n     * That site's marketing hub URL, for its conversions list; `null` hides\n     * the link rather than pointing it nowhere.\n     */\n    basePath: string | null\n  },\n) {\n  const { hostId, sendIds, truncated, basePath } = props\n  const firestore = useFirestore()\n  const key = idsKey(sendIds)\n  const [counts, setCounts] = useState<Record<string, number> | null>(null)\n  const [failed, setFailed] = useState(false)\n\n  useEffect(() => {\n    const ids = key ? key.split(',') : []\n    setCounts(null)\n    setFailed(false)\n    if (!ids.length) return\n    let active = true\n    const attributions = collection(\n      firestore,\n      'hosts',\n      hostId,\n      'campaignAttributions',\n    )\n    /*\n     * Summed ACROSS chunks, which is safe because a record carries exactly\n     * one `campaignId`: the chunks partition the send ids, so no record can\n     * be counted by two of them.\n     */\n    void Promise.all(\n      CAMPAIGN_CONVERSION_KINDS.map(async (kind) => {\n        const perChunk = await Promise.all(\n          chunked(ids).map((chunk) =>\n            getCountFromServer(\n              query(\n                attributions,\n                where('kind', '==', kind),\n                where('campaignId', 'in', chunk),\n              ),\n            ).then((snapshot) => Number(snapshot.data().count ?? 0)),\n          ),\n        )\n        return [kind, perChunk.reduce((sum, value) => sum + value, 0)] as const\n      }),\n    )\n      .then((entries) => {\n        if (active) setCounts(Object.fromEntries(entries))\n      })\n      .catch(() => {\n        /*\n         * WITHHELD, never zeroed. A count that failed and a campaign that\n         * caused nothing are opposite facts, and rendering the first as the\n         * second is the most flattering wrong answer available here.\n         */\n        if (active) setFailed(true)\n      })\n    return () => {\n      active = false\n    }\n  }, [firestore, hostId, key])\n\n  return (\n    <Section title=\"What it caused\">\n      {!key ? (\n        <Typography variant=\"body2\" color=\"text.secondary\">\n          {'No emails have gone out under this campaign, so nothing can be ' +\n            'credited to it yet.'}\n        </Typography>\n      ) : failed ? (\n        <Alert severity=\"warning\">\n          {'The conversions credited to this campaign could not be counted.'}\n        </Alert>\n      ) : !counts ? (\n        <Typography variant=\"body2\" color=\"text.secondary\">\n          {'Counting what this campaign is credited with…'}\n        </Typography>\n      ) : (\n        <Stack spacing={1}>\n          <Stack direction=\"row\" spacing={3} sx={{ flexWrap: 'wrap' }}>\n            {CAMPAIGN_CONVERSION_KINDS.map((kind: CampaignConversionKind) => (\n              <Figure\n                key={kind}\n                label={CAMPAIGN_CONVERSION_KIND_COPY[kind].label}\n                value={counts[kind] ?? 0}\n                note={CAMPAIGN_CONVERSION_KIND_COPY[kind].note}\n              />\n            ))}\n          </Stack>\n          <Typography variant=\"caption\" color=\"text.secondary\">\n            {'These count different things about the same visits and are ' +\n              'deliberately not added together — one person filling in one ' +\n              'form appears as a submission, a contact and a lead.'}\n          </Typography>\n          <Typography variant=\"caption\" color=\"text.secondary\">\n            {'Credited to this campaign’s own emails. Somebody who arrived ' +\n              'from a link tagged with utm_ parameters is credited to that ' +\n              'label instead, and somebody who arrived directly is credited ' +\n              'to nobody — both are counted on the site’s conversions list.'}\n          </Typography>\n          {truncated ? (\n            <Typography variant=\"caption\" color=\"text.secondary\">\n              {'Over the emails listed below. This campaign has sent more ' +\n                'than the page holds, and their conversions are not in these ' +\n                'figures.'}\n            </Typography>\n          ) : null}\n        </Stack>\n      )}\n      {basePath ? (\n        <Stack direction=\"row\">\n          <Button\n            component={AppLink as any}\n            {...({ componentVariant: 'naked', nativeButton: false } as any)}\n            href={`${basePath}/conversions`}\n            size=\"small\"\n            color=\"primary\"\n          >\n            {'All conversions'}\n          </Button>\n        </Stack>\n      ) : null}\n    </Section>\n  )\n}\nCampaignConversionsSection.displayName = 'CampaignConversionsSection'\n\n/**\n * The rule the amounts were credited under, in the sentence a reader can\n * check them against.\n *\n * Plural where the campaign is plural. A container can hold emails credited\n * under different models or windows, and printing one of them as though it\n * governed all of them would be the same lie as printing one currency symbol\n * over two currencies.\n */\nfunction creditedUnder(report: CampaignRevenueAcrossSends): string {\n  const model = report.models.length === 1 ? report.models[0] : ''\n  const rule =\n    model === 'last-click'\n      ? 'to the last campaign whose link the buyer clicked'\n      : model\n        ? `under the ${model} model`\n        : 'under more than one attribution model'\n  const window =\n    report.windowDays.length === 1\n      ? `within ${report.windowDays[0]} days of that click`\n      : `within ${report.windowDays.join(' or ')} days of that click, ` +\n        'depending on the email'\n  return `Credited ${rule}, ${window}.`\n}\n\n/**\n * WHAT THE CAMPAIGN EARNED — per currency, and never across them.\n *\n * The same question a campaign of one email answers, answered the same way by\n * a campaign of several: how many messages a container happens to hold is not\n * a fact about whether its revenue is knowable. So this is the same section\n * the single-send report carries — `Revenue`, in the same place in the page's\n * order, drawn by the same money components — over a merge rather than over\n * one document.\n *\n * ## Why it takes a merge, and what the merge may not do\n *\n * `reports/revenue` is written per SEND. There is no container-level rollup\n * and there should not be one: it would have to be kept true against every\n * order and every refund of every email in the campaign, duplicating figures\n * that are already correct one level down. So the campaign's figure is one\n * document per email and an addition — and the addition is the danger.\n *\n * **Currency is to money what kind is to a conversion.** The section above\n * refuses to total form submissions with leads because one visit writes both;\n * this refuses to total USD with EUR because the sum has no unit. Both\n * refusals are structural rather than remembered:\n * {@link campaignRevenueAcrossSends} keys its accumulator on the currency, so\n * amounts in different currencies never reach the same addition, and the\n * result carries no combined field for a screen to print.\n *\n * ## One currency reads as one figure; several read as several\n *\n * The common case is one currency, and it is drawn exactly as a single\n * email's report draws it — net, gross, refunded, orders — with no currency\n * heading, because a label saying `USD` over a page that only ever shows\n * dollars is noise. The moment a second currency appears every block gets its\n * code as a heading and its own email count, and a caveat says in words what\n * the headings say in layout: these do not add up, and nothing here converts\n * between them. The rare case pays for itself; the common one does not pay\n * for the rare one.\n *\n * ## Behind a button, and the button says the price\n *\n * One document per email — the per-record read the conversions section above\n * is shaped to avoid. That section can run on mount because an aggregation is\n * billed per thousand index entries, so its four honest figures cost about as\n * much as a single row however large the campaign is. This cannot: fifty\n * emails is fifty document reads, every time the page opens, for a section\n * most readers of a campaign are not opening the page for. So it is asked\n * for, at the same control and in the same words as the destinations section\n * below, which buys its rows the same way.\n *\n * ## Nothing, and nothing readable, are different sentences\n *\n * The rollup is created by the writer on the first order it credits, so an\n * email with no record has never earned. A campaign where NO email has one\n * has not been shown to have earned nothing — it is also every campaign sent\n * before the join existed and every campaign on a site with no store, which\n * is the distinction the single-send report draws in the same two sentences.\n * A read that is REFUSED shows neither: the figures are withheld behind a\n * warning, and any figures already on screen are dropped rather than left\n * standing beside it, because a stale total under a fresh error is the one\n * arrangement that looks authoritative and is not.\n */\nexport function CampaignRevenueSection(props: CampaignReachProps) {\n  const { orgId, sendIds, truncated } = props\n  const firestore = useFirestore()\n  const key = idsKey(sendIds)\n  const [busy, setBusy] = useState(false)\n  const [error, setError] = useState<string | null>(null)\n  const [report, setReport] = useState<CampaignRevenueAcrossSends | null>(null)\n\n  // A merge over one set of emails describes that set. Leaving it on screen\n  // after the campaign's emails change labels it as something it is not.\n  useEffect(() => {\n    setReport(null)\n    setError(null)\n  }, [key])\n\n  const load = useCallback(async () => {\n    if (busy) return\n    const ids = key ? key.split(',') : []\n    if (!ids.length || !orgId) return\n    setBusy(true)\n    setError(null)\n    try {\n      const snapshots = await Promise.all(\n        ids.map((id) =>\n          getDoc(campaignSendReportDoc(firestore, orgId, id, 'revenue')),\n        ),\n      )\n      /*\n       * `data()` is `undefined` on a document that does not exist, and it is\n       * handed on as `undefined` rather than as an empty rollup: the merge\n       * counts the records that EXIST to tell a campaign that earned nothing\n       * from one whose revenue was never recorded at all.\n       */\n      setReport(\n        campaignRevenueAcrossSends(\n          snapshots.map(\n            (snapshot) => snapshot.data() as CampaignRevenueRollup | undefined,\n          ),\n        ),\n      )\n    } catch (caught) {\n      console.error(caught)\n      /*\n       * WITHHELD, never zeroed and never left stale. A refused read and a\n       * campaign that earned nothing are opposite facts, and the second is\n       * the more flattering of the two.\n       */\n      setReport(null)\n      setError('The revenue credited to this campaign could not be read')\n    } finally {\n      setBusy(false)\n    }\n  }, [busy, firestore, orgId, key])\n\n  const count = key ? key.split(',').length : 0\n\n  return (\n    <Section title=\"Revenue\">\n      {!count ? (\n        <Typography variant=\"body2\" color=\"text.secondary\">\n          {'No emails have gone out under this campaign, so nothing can be ' +\n            'credited to it yet.'}\n        </Typography>\n      ) : (\n        <Stack spacing={1}>\n          <Typography variant=\"body2\" color=\"text.secondary\">\n            {'What this campaign’s emails were credited with, read from each ' +\n              'email’s own revenue record and merged by currency.'}\n          </Typography>\n          <Stack direction=\"row\" spacing={1} sx={{ alignItems: 'center' }}>\n            <Button size=\"small\" onClick={() => void load()} disabled={busy}>\n              {busy ? 'Reading…' : report ? 'Read again' : 'Show revenue'}\n            </Button>\n            <Typography variant=\"caption\" color=\"text.secondary\">\n              {`Reads one record per email — ${count.toLocaleString()} of them.`}\n            </Typography>\n          </Stack>\n          {error ? <Alert severity=\"warning\">{error}</Alert> : null}\n          {report ? (\n            report.currencies.length ? (\n              <Stack spacing={3}>\n                {report.caveats.map((caveat) => (\n                  <Alert key={caveat.id} severity=\"info\">\n                    {caveat.message}\n                  </Alert>\n                ))}\n                {report.currencies.map((entry) => (\n                  <Stack key={entry.currency} spacing={1}>\n                    {/*\n                     * The currency is a HEADING when there is more than one\n                     * and absent when there is one — the single-send report's\n                     * rule, so the two shapes of campaign page read alike.\n                     */}\n                    {report.multiCurrency ? (\n                      <Typography variant=\"subtitle2\">\n                        {entry.currency.toUpperCase()}\n                      </Typography>\n                    ) : null}\n                    <Stack\n                      direction=\"row\"\n                      spacing={4}\n                      useFlexGap\n                      sx={{ flexWrap: 'wrap' }}\n                    >\n                      <MoneyFigure\n                        label=\"Net revenue\"\n                        cents={entry.netCents}\n                        currency={entry.currency}\n                        note=\"after refunds\"\n                      />\n                      <MoneyFigure\n                        label=\"Gross revenue\"\n                        cents={entry.grossCents}\n                        currency={entry.currency}\n                        note=\"as charged\"\n                      />\n                      <MoneyFigure\n                        label=\"Refunded\"\n                        cents={entry.refundedCents}\n                        currency={entry.currency}\n                        note=\"handed back\"\n                      />\n                      <Figure\n                        label=\"Orders\"\n                        value={entry.orders}\n                        note=\"credited to this campaign\"\n                      />\n                      <Figure\n                        label=\"Fully refunded\"\n                        value={entry.refundedOrders}\n                        note=\"of those orders\"\n                      />\n                      {/*\n                       * Only where it says something. With one currency this\n                       * repeats the coverage line under the figures; with\n                       * two it is what shows the blocks are disjoint parts of\n                       * the campaign rather than two views of all of it.\n                       */}\n                      {report.multiCurrency ? (\n                        <Figure\n                          label=\"Emails\"\n                          value={entry.emails}\n                          note={`earned in ${entry.currency.toUpperCase()}`}\n                        />\n                      ) : null}\n                    </Stack>\n                  </Stack>\n                ))}\n                {/*\n                 * NO PER-MESSAGE AVERAGE, and this is where a reader of the\n                 * single-send report would look for one. That page divides by\n                 * the send's own delivered count, read from the same document\n                 * at the same instant. A campaign has no such pair — its\n                 * revenue covers the emails with a revenue record and its\n                 * delivery total covers the emails that recorded a delivery\n                 * count, which are different subsets — so the quotient would\n                 * be an average over a population nobody named.\n                 */}\n                <Typography variant=\"caption\" color=\"text.secondary\">\n                  {`${report.attributedOrders.toLocaleString()} ` +\n                    `${report.attributedOrders === 1 ? 'order' : 'orders'} ` +\n                    `credited, across ${report.recorded.toLocaleString()} of ` +\n                    `this campaign’s ${report.read.toLocaleString()} ` +\n                    `${report.read === 1 ? 'email' : 'emails'}. The rest have ` +\n                    'never been credited with a sale.'}\n                </Typography>\n                <Typography variant=\"caption\" color=\"text.secondary\">\n                  {`${creditedUnder(report)} Clicks only — an open is not ` +\n                    'treated as evidence that anybody read the email. An ' +\n                    'order placed by somebody who never clicked, or who ' +\n                    'checked out without giving an address, is credited to no ' +\n                    'campaign, so this is a floor rather than every sale this ' +\n                    'campaign influenced.'}\n                </Typography>\n              </Stack>\n            ) : (\n              <Typography variant=\"body2\" color=\"text.secondary\">\n                {report.recorded\n                  ? 'No orders have been credited to this campaign.'\n                  : 'No revenue has been attributed to any of this ' +\n                    'campaign’s emails. Orders are credited to the last ' +\n                    'campaign whose link the buyer clicked, within ' +\n                    `${EMAIL_ATTRIBUTION_WINDOW_DAYS} days — emails sent ` +\n                    'before that was recorded, or a site with no store, will ' +\n                    'never show a figure here.'}\n              </Typography>\n            )\n          ) : null}\n          {/*\n            OUTSIDE both branches, because it qualifies both. A campaign that\n            reports nothing over the emails this page holds has not reported\n            nothing about itself, and the emptier answer is the one that most\n            needs its population named.\n           */}\n          {report && truncated ? (\n            <Typography variant=\"caption\" color=\"text.secondary\">\n              {`Across the ${report.read.toLocaleString()} emails this page ` +\n                'holds. The campaign has sent more.'}\n            </Typography>\n          ) : null}\n        </Stack>\n      )}\n    </Section>\n  )\n}\nCampaignRevenueSection.displayName = 'CampaignRevenueSection'\n\n/** One destination, summed across the campaign's emails. */\ninterface DestinationRow {\n  url: string\n  clicks: number\n  /** How many of the campaign's emails carried a link to it. */\n  emails: number\n}\n\n/** What one pass over the campaign's link rollups produced. */\ninterface DestinationsResult {\n  rows: DestinationRow[]\n  /** Emails whose rollup was read, which is the population the rows describe. */\n  read: number\n  /** Clicks on destinations past each email's own rollup cap. */\n  overflowClicks: number\n  /** Clicks that arrived naming no destination at all. */\n  unattributedClicks: number\n}\n\n/**\n * WHERE THE CAMPAIGN SENT PEOPLE — the pages its mail pointed at.\n *\n * The union of `campaigns/{sendId}/reports/links` across the campaign's\n * emails, which is the closest the stored data comes to \"the surfaces this\n * campaign runs across\". It is observed rather than declared: a page is on\n * this list because a link in this campaign's mail was followed to it.\n *\n * ## Behind a button, and the button says the price\n *\n * One document per email, up to the ceiling the page holds — which is the\n * per-record read the figures above are shaped to avoid, so it is asked for\n * rather than paid on mount. The same bargain the conversions list makes for\n * its landing-page grouping.\n *\n * ## What a row is, and what it is not\n *\n * A destination is the link's address with its query string dropped, because\n * a campaign body is merged per recipient and a personalised query would mint\n * one row per person — and could carry that person's address into an\n * aggregate the whole team reads. The cost is that two links to one page\n * distinguished only by their tracking parameters are one row, which the note\n * under the table states rather than leaving the reader to discover.\n *\n * Clicks are EVENTS. One reader clicking twice counts twice, so a destination\n * total is not a count of people.\n */\nexport function CampaignDestinationsSection(props: CampaignReachProps) {\n  const { orgId, sendIds, truncated } = props\n  const firestore = useFirestore()\n  const key = idsKey(sendIds)\n  const [busy, setBusy] = useState(false)\n  const [error, setError] = useState<string | null>(null)\n  const [result, setResult] = useState<DestinationsResult | null>(null)\n  /*\n   * The page is a SLICE of a window this section already holds. One campaign\n   * can reach fifty destinations per email over fifty emails, so the row\n   * count is bounded by the rollups rather than small — and a table that\n   * grows with the campaign gets a footer like every other one.\n   */\n  const [page, setPage] = useState(0)\n  const [pageSize, setPageSize] = useState(TABLE_PAGE_SIZE_DEFAULT)\n  const visibleRows = useMemo(\n    () => (result?.rows ?? []).slice(page * pageSize, page * pageSize + pageSize),\n    [result, page, pageSize],\n  )\n\n  // A grouping read for one set of emails describes that set. Leaving it on\n  // screen after the campaign's emails change labels it as something it is not.\n  useEffect(() => {\n    setResult(null)\n    setError(null)\n    setPage(0)\n  }, [key])\n\n  const load = useCallback(async () => {\n    if (busy) return\n    const ids = key ? key.split(',') : []\n    if (!ids.length || !orgId) return\n    setBusy(true)\n    setError(null)\n    try {\n      const snapshots = await Promise.all(\n        ids.map((id) =>\n          getDoc(campaignSendReportDoc(firestore, orgId, id, 'links')),\n        ),\n      )\n      const byUrl = new Map<string, DestinationRow>()\n      let overflowClicks = 0\n      let unattributedClicks = 0\n      snapshots.forEach((snapshot) => {\n        const rollup = snapshot.data() as CampaignLinkRollup | undefined\n        if (!rollup) return\n        overflowClicks += Number(rollup.overflowClicks ?? 0)\n        unattributedClicks += Number(rollup.unattributedClicks ?? 0)\n        Object.values(rollup.links ?? {}).forEach((entry) => {\n          const url = String(entry?.url ?? '').trim()\n          if (!url) return\n          const row = byUrl.get(url) ?? { url, clicks: 0, emails: 0 }\n          row.clicks += Number(entry?.clicks ?? 0)\n          // One rollup holds at most one entry per destination, so this\n          // counts EMAILS that linked there rather than link occurrences.\n          row.emails += 1\n          byUrl.set(url, row)\n        })\n      })\n      setPage(0)\n      setResult({\n        rows: [...byUrl.values()].sort(\n          (a, b) => b.clicks - a.clicks || a.url.localeCompare(b.url),\n        ),\n        read: ids.length,\n        overflowClicks,\n        unattributedClicks,\n      })\n    } catch (caught) {\n      console.error(caught)\n      setError('The destinations could not be read')\n    } finally {\n      setBusy(false)\n    }\n  }, [busy, firestore, orgId, key])\n\n  const count = key ? key.split(',').length : 0\n\n  return (\n    <Section title=\"Where it sent people\">\n      {!count ? (\n        <Typography variant=\"body2\" color=\"text.secondary\">\n          {'No emails have gone out under this campaign, so it has sent ' +\n            'nobody anywhere yet.'}\n        </Typography>\n      ) : (\n        <Stack spacing={1}>\n          <Typography variant=\"body2\" color=\"text.secondary\">\n            {'The pages this campaign’s links were followed to. A campaign ' +\n              'does not own a page — this is where its mail actually sent ' +\n              'people, read from each email’s own click report.'}\n          </Typography>\n          <Stack direction=\"row\" spacing={1} sx={{ alignItems: 'center' }}>\n            <Button size=\"small\" onClick={() => void load()} disabled={busy}>\n              {busy ? 'Reading…' : result ? 'Read again' : 'Show destinations'}\n            </Button>\n            <Typography variant=\"caption\" color=\"text.secondary\">\n              {`Reads one record per email — ${count.toLocaleString()} of them.`}\n            </Typography>\n          </Stack>\n          {error ? <Alert severity=\"warning\">{error}</Alert> : null}\n          {result ? (\n            result.rows.length ? (\n              <Stack spacing={0.5}>\n                <ScrollTable size=\"small\">\n                  <TableHead>\n                    <TableRow>\n                      <TableCell>{'Destination'}</TableCell>\n                      <TableCell align=\"right\">{'Emails'}</TableCell>\n                      <TableCell align=\"right\">{'Clicks'}</TableCell>\n                    </TableRow>\n                  </TableHead>\n                  <TableBody>\n                    {visibleRows.map((row) => (\n                      <TableRow key={row.url}>\n                        <TableCell sx={{ wordBreak: 'break-all' }}>\n                          {row.url}\n                        </TableCell>\n                        <TableCell align=\"right\">\n                          {row.emails.toLocaleString()}\n                        </TableCell>\n                        <TableCell align=\"right\">\n                          {row.clicks.toLocaleString()}\n                        </TableCell>\n                      </TableRow>\n                    ))}\n                  </TableBody>\n                </ScrollTable>\n                <ListPagination\n                  page={page}\n                  pageSize={pageSize}\n                  rowCount={visibleRows.length}\n                  count={result.rows.length}\n                  onPageChange={setPage}\n                  onPageSizeChange={setPageSize}\n                />\n                <Typography variant=\"caption\" color=\"text.secondary\">\n                  {'A destination is the address without its query string, ' +\n                    'so two links to one page that differ only in their ' +\n                    'tracking parameters are one row. Clicks are events — ' +\n                    'one reader clicking twice counts twice.'}\n                </Typography>\n                {result.overflowClicks ? (\n                  <Typography variant=\"caption\" color=\"text.secondary\">\n                    {`${result.overflowClicks.toLocaleString()} further ` +\n                      'clicks landed on destinations past the per-email cap ' +\n                      'and are not in the table.'}\n                  </Typography>\n                ) : null}\n                {result.unattributedClicks ? (\n                  <Typography variant=\"caption\" color=\"text.secondary\">\n                    {`${result.unattributedClicks.toLocaleString()} clicks ` +\n                      'arrived naming no destination, so they belong to no ' +\n                      'row.'}\n                  </Typography>\n                ) : null}\n                {truncated ? (\n                  <Typography variant=\"caption\" color=\"text.secondary\">\n                    {`Across the ${result.read.toLocaleString()} emails this ` +\n                      'page holds. The campaign has sent more.'}\n                  </Typography>\n                ) : null}\n              </Stack>\n            ) : (\n              <Typography variant=\"body2\" color=\"text.secondary\">\n                {'None of this campaign’s emails has recorded a followed ' +\n                  'link yet.'}\n              </Typography>\n            )\n          ) : null}\n        </Stack>\n      )}\n    </Section>\n  )\n}\nCampaignDestinationsSection.displayName = 'CampaignDestinationsSection'\n\n/**\n * WHAT THE CAMPAIGN'S SEQUENCES PRODUCED (AGL-3254).\n *\n * A sequence joins a campaign from its own document, and the Outreach\n * runtime credits what each enrollment produced to the campaign's one\n * sequences report — `campaignSequenceReports/{campaignId}` on the org,\n * server-only like the conversions rollup, and readable by org-wide members\n * alone: a site collaborator is told it could not be read. One keyed read, joined on the\n * CONTAINER's id rather than on send ids: a sequence's emails are not the\n * campaign's sends, so the join the three sections above make does not\n * exist for it, and the report is written under the campaign directly.\n *\n * Absent is not zero: a campaign no sequence was ever in has no document,\n * and says so in words rather than as five dashes.\n */\nexport function CampaignSequencesSection(props: {\n  orgId: string | null\n  campaignId: string\n}) {\n  const { orgId, campaignId } = props\n  const firestore = useFirestore()\n  const [rollup, setRollup] = useState<CampaignSequencesRollup | undefined | null>(null)\n  const [failed, setFailed] = useState(false)\n\n  useEffect(() => {\n    let active = true\n    setRollup(null)\n    setFailed(false)\n    if (!orgId) return undefined\n    getDoc(campaignSequenceReportDoc(firestore, orgId, campaignId))\n      .then((snapshot) => {\n        if (active) setRollup((snapshot.data() as CampaignSequencesRollup | undefined) ?? undefined)\n      })\n      .catch(() => {\n        // Withheld, never zeroed — the conversions section's reason.\n        if (active) setFailed(true)\n      })\n    return () => {\n      active = false\n    }\n  }, [firestore, orgId, campaignId])\n\n  const report = rollup === null ? null : campaignSequencesReport(rollup)\n\n  return (\n    <Section title=\"What its sequences produced\">\n      {failed ? 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Put one in it from the ' +\n            'sequence’s settings, and everyone enrolled from then on counts here.'}\n        </Typography>\n      ) : (\n        <Stack spacing={1}>\n          <Stack direction=\"row\" spacing={3} sx={{ flexWrap: 'wrap' }}>\n            {report.figures.map((figure) => (\n              <Figure key={figure.outcome} label={figure.label} value={figure.value} note={figure.note} />\n            ))}\n          </Stack>\n          {report.caveats.map((caveat) => (\n            <Typography key={caveat.id} variant=\"caption\" color=\"text.secondary\">\n              {caveat.message}\n            </Typography>\n          ))}\n          <Typography variant=\"caption\" color=\"text.secondary\">\n            {'Credited to the campaigns a sequence was in when each person was ' +\n              'enrolled. A meeting counts when it was booked from a link in a ' +\n              'sequence email; a conversion when a lead in a sequence became a contact.'}\n          </Typography>\n        </Stack>\n      )}\n    </Section>\n  )\n}\nCampaignSequencesSection.displayName = 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+{"version":3,"sources":["../../../../../../../libs/plugins/marketing/src/lib/components/campaign-reach-sections.tsx"],"sourcesContent":["/**\n * @license\n * Copyright 2026 Aglyn LLC\n *\n * Licensed under the Apache License, Version 2.0 (the \"License\");\n * you may not use this file except in compliance with the License.\n * You may obtain a copy of the License at\n *\n *   http://www.apache.org/licenses/LICENSE-2.0\n *\n * Unless required by applicable law or agreed to in writing, software\n * distributed under the License is distributed on an \"AS IS\" BASIS,\n * WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.\n * See the License for the specific language governing permissions and\n * limitations under the License.\n */\n'use client'\n\nimport { AppLink } from '@aglyn/shared-ui-jsx'\nimport {\n  Figure,\n  MoneyFigure,\n  Section,\n} from '@aglyn/shared-ui-jsx/components/measured-figures.component'\nimport { ListPagination } from '@aglyn/shared-ui-jsx/components/list-pagination.component'\nimport { TABLE_PAGE_SIZE_DEFAULT } from '@aglyn/shared-ui-jsx/const/table-pagination'\nimport { ScrollTable } from '@aglyn/shared-ui-jsx/components/scroll-table.component'\nimport {\n  Alert,\n  Button,\n  Stack,\n  TableBody,\n  TableCell,\n  TableHead,\n  TableRow,\n  Typography,\n} from '@mui/material'\nimport {\n  collection,\n  getCountFromServer,\n  getDoc,\n  query,\n  where,\n} from 'firebase/firestore'\nimport { useCallback, useEffect, useMemo, useState } from 'react'\nimport { useFirestore } from '@aglyn/tenant-feature-instance'\nimport { type SendLinkRollup } from '@aglyn/shared-ui-email-campaigns/model/send-report'\nimport {\n  campaignSequencesReport,\n  type CampaignSequencesRollup,\n} from '../model/campaign-report'\nimport { EMAIL_ATTRIBUTION_WINDOW_DAYS } from '@aglyn/shared-util-email'\nimport {\n  CAMPAIGN_CONVERSION_KINDS,\n  CAMPAIGN_CONVERSION_KIND_COPY,\n  type CampaignConversionKind,\n} from '../model/campaign-conversions'\nimport {\n  campaignRevenueAcrossSends,\n  type CampaignRevenueAcrossSends,\n  type CampaignRevenueRollup,\n} from '../model/campaign-revenue'\nimport {\n  campaignSendReportDoc,\n  campaignSequenceReportDoc,\n} from './campaign-queries'\n\n/**\n * A CAMPAIGN BEYOND ITS MAIL — what it caused, what it earned, and where it\n * sent people.\n *\n * ## Attribution is the mechanism, and there is no other one\n *\n * A campaign owns no screen, no form and no overlay. Nothing in the stored\n * model connects `emailCampaigns/{id}` to a page a visitor lands on:\n * `HostExperiment` names a screen and never a campaign, `HostOverlay` names\n * neither, and a form document carries no campaign field. So a section\n * claiming a campaign CONTAINS a landing page would be inventing an edge, and\n * the containment would be a claim nothing in the data supports.\n *\n * What the data does support is EVIDENCE, of two kinds, and both are already\n * being written:\n *\n *  - **Where it sent people.** `campaigns/{sendId}/reports/links` counts\n *    clicks per destination URL, so the union across a campaign's emails is\n *    the set of pages that campaign drove traffic to — observed rather than\n *    declared, which is also why it stays true when a marketer re-points a\n *    link.\n *  - **What it caused there.** `campaignAttributions` records one row per\n *    identify moment — a form submission, a lead, a contact, a booking —\n *    carrying the SEND whose link the visitor followed.\n *  - **What it earned there.** `campaigns/{sendId}/reports/revenue` buckets\n *    the orders credited to that send by currency, so the merge across a\n *    campaign's emails is what the campaign was credited with — per currency,\n *    because the buckets have units and a total across them would not.\n *\n * All three sections below therefore hang off the campaign's own send ids,\n * which is the only handle any of those collections offers.\n *\n * ## What neither section can say, and says so instead\n *\n * A conversion credited to a WEB touch carries `utm_` labels and no send id.\n * A campaign container has no `utm_` label of its own — a marketer types\n * those into a URL — so there is no join to make, and no amount of matching\n * on the campaign's NAME would be one: two campaigns may share a name, and a\n * label is a string anybody who can vary a query string can mint. The\n * site-wide Conversions section is where the web channel is read, and the\n * copy below points at it rather than quietly leaving it out.\n *\n * A conversion with no touch at all is credited to nobody and is in neither\n * collection. The same holds for an order: one placed by somebody who never\n * clicked is credited to no campaign. That makes a page showing only credited\n * outcomes a partial account by construction, which is why the figures are\n * labelled \"credited to this campaign\" everywhere they appear.\n */\n\n/** Firestore's cap on the values in one `in` filter. */\nconst ID_CHUNK = 30\n\nexport interface CampaignReachProps {\n  /**\n   * The org whose sends the rollups sit under, `orgs/{orgId}/campaigns/{id}/\n   * reports/*`; nothing is read until it is known.\n   */\n  orgId: string | null\n  /**\n   * The campaign's emails, by send id — the handle both collections join on.\n   *\n   * A stable array is not required: both sections key their reads on the\n   * joined string, so a caller rebuilding the array every render pays for one\n   * set of reads rather than one per render.\n   */\n  sendIds: readonly string[]\n  /** The campaign holds more emails than `sendIds` names. */\n  truncated: boolean\n}\n\n/** The ids as one primitive, so an effect depends on the VALUE not the array. */\nconst idsKey = (sendIds: readonly string[]): string => sendIds.join(',')\n\n/** `['a','b','c']` in runs of at most {@link ID_CHUNK}. */\nfunction chunked(ids: readonly string[]): string[][] {\n  const out: string[][] = []\n  for (let index = 0; index < ids.length; index += ID_CHUNK) {\n    out.push(ids.slice(index, index + ID_CHUNK))\n  }\n  return out\n}\n\n/**\n * WHAT THE CAMPAIGN CAUSED, counted rather than listed.\n *\n * Four aggregation counts over `campaignAttributions`, one per kind, each\n * narrowed to this campaign's own sends. An aggregation is billed per\n * thousand index entries rather than per document, so the honest figure costs\n * about as much as a single row — which is what lets this run on mount\n * instead of behind a button. Listing the records would not: that is the\n * per-record read every figure on this page is arranged to avoid, and the\n * site-wide Conversions section already lists them.\n *\n * The composite index the query needs — `kind` then `campaignId` — is already\n * declared for the conversions list's own campaign-scoped view, and an `in`\n * runs as a disjunction of equalities against that same index.\n *\n * ## The kinds are never added together\n *\n * One form submission by a new person writes a submission, a contact AND a\n * lead: three true statements about one visit. A total would count that visit\n * three times and would look exactly like a bigger number, so there is no\n * total here and the note under the figures says why.\n */\nexport function CampaignConversionsSection(\n  props: Omit<CampaignReachProps, 'orgId'> & {\n    /**\n     * The site whose conversions are counted. Conversions are a site's\n     * visitors and are recorded under it, so on the org hub the caller picks\n     * one.\n     */\n    hostId: string\n    /**\n     * That site's marketing hub URL, for its conversions list; `null` hides\n     * the link rather than pointing it nowhere.\n     */\n    basePath: string | null\n  },\n) {\n  const { hostId, sendIds, truncated, basePath } = props\n  const firestore = useFirestore()\n  const key = idsKey(sendIds)\n  const [counts, setCounts] = useState<Record<string, number> | null>(null)\n  const [failed, setFailed] = useState(false)\n\n  useEffect(() => {\n    const ids = key ? key.split(',') : []\n    setCounts(null)\n    setFailed(false)\n    if (!ids.length) return\n    let active = true\n    const attributions = collection(\n      firestore,\n      'hosts',\n      hostId,\n      'campaignAttributions',\n    )\n    /*\n     * Summed ACROSS chunks, which is safe because a record carries exactly\n     * one `campaignId`: the chunks partition the send ids, so no record can\n     * be counted by two of them.\n     */\n    void Promise.all(\n      CAMPAIGN_CONVERSION_KINDS.map(async (kind) => {\n        const perChunk = await Promise.all(\n          chunked(ids).map((chunk) =>\n            getCountFromServer(\n              query(\n                attributions,\n                where('kind', '==', kind),\n                where('campaignId', 'in', chunk),\n              ),\n            ).then((snapshot) => Number(snapshot.data().count ?? 0)),\n          ),\n        )\n        return [kind, perChunk.reduce((sum, value) => sum + value, 0)] as const\n      }),\n    )\n      .then((entries) => {\n        if (active) setCounts(Object.fromEntries(entries))\n      })\n      .catch(() => {\n        /*\n         * WITHHELD, never zeroed. A count that failed and a campaign that\n         * caused nothing are opposite facts, and rendering the first as the\n         * second is the most flattering wrong answer available here.\n         */\n        if (active) setFailed(true)\n      })\n    return () => {\n      active = false\n    }\n  }, [firestore, hostId, key])\n\n  return (\n    <Section title=\"What it caused\">\n      {!key ? (\n        <Typography variant=\"body2\" color=\"text.secondary\">\n          {'No emails have gone out under this campaign, so nothing can be ' +\n            'credited to it yet.'}\n        </Typography>\n      ) : failed ? (\n        <Alert severity=\"warning\">\n          {'The conversions credited to this campaign could not be counted.'}\n        </Alert>\n      ) : !counts ? (\n        <Typography variant=\"body2\" color=\"text.secondary\">\n          {'Counting what this campaign is credited with…'}\n        </Typography>\n      ) : (\n        <Stack spacing={1}>\n          <Stack direction=\"row\" spacing={3} sx={{ flexWrap: 'wrap' }}>\n            {CAMPAIGN_CONVERSION_KINDS.map((kind: CampaignConversionKind) => (\n              <Figure\n                key={kind}\n                label={CAMPAIGN_CONVERSION_KIND_COPY[kind].label}\n                value={counts[kind] ?? 0}\n                note={CAMPAIGN_CONVERSION_KIND_COPY[kind].note}\n              />\n            ))}\n          </Stack>\n          <Typography variant=\"caption\" color=\"text.secondary\">\n            {'These count different things about the same visits and are ' +\n              'deliberately not added together — one person filling in one ' +\n              'form appears as a submission, a contact and a lead.'}\n          </Typography>\n          <Typography variant=\"caption\" color=\"text.secondary\">\n            {'Credited to this campaign’s own emails. Somebody who arrived ' +\n              'from a link tagged with utm_ parameters is credited to that ' +\n              'label instead, and somebody who arrived directly is credited ' +\n              'to nobody — both are counted on the site’s conversions list.'}\n          </Typography>\n          {truncated ? (\n            <Typography variant=\"caption\" color=\"text.secondary\">\n              {'Over the emails listed below. This campaign has sent more ' +\n                'than the page holds, and their conversions are not in these ' +\n                'figures.'}\n            </Typography>\n          ) : null}\n        </Stack>\n      )}\n      {basePath ? (\n        <Stack direction=\"row\">\n          <Button\n            component={AppLink as any}\n            {...({ componentVariant: 'naked', nativeButton: false } as any)}\n            href={`${basePath}/conversions`}\n            size=\"small\"\n            color=\"primary\"\n          >\n            {'All conversions'}\n          </Button>\n        </Stack>\n      ) : null}\n    </Section>\n  )\n}\nCampaignConversionsSection.displayName = 'CampaignConversionsSection'\n\n/**\n * The rule the amounts were credited under, in the sentence a reader can\n * check them against.\n *\n * Plural where the campaign is plural. A container can hold emails credited\n * under different models or windows, and printing one of them as though it\n * governed all of them would be the same lie as printing one currency symbol\n * over two currencies.\n */\nfunction creditedUnder(report: CampaignRevenueAcrossSends): string {\n  const model = report.models.length === 1 ? report.models[0] : ''\n  const rule =\n    model === 'last-click'\n      ? 'to the last campaign whose link the buyer clicked'\n      : model\n        ? `under the ${model} model`\n        : 'under more than one attribution model'\n  const window =\n    report.windowDays.length === 1\n      ? `within ${report.windowDays[0]} days of that click`\n      : `within ${report.windowDays.join(' or ')} days of that click, ` +\n        'depending on the email'\n  return `Credited ${rule}, ${window}.`\n}\n\n/**\n * WHAT THE CAMPAIGN EARNED — per currency, and never across them.\n *\n * The same question a campaign of one email answers, answered the same way by\n * a campaign of several: how many messages a container happens to hold is not\n * a fact about whether its revenue is knowable. So this is the same section\n * the single-send report carries — `Revenue`, in the same place in the page's\n * order, drawn by the same money components — over a merge rather than over\n * one document.\n *\n * ## Why it takes a merge, and what the merge may not do\n *\n * `reports/revenue` is written per SEND. There is no container-level rollup\n * and there should not be one: it would have to be kept true against every\n * order and every refund of every email in the campaign, duplicating figures\n * that are already correct one level down. So the campaign's figure is one\n * document per email and an addition — and the addition is the danger.\n *\n * **Currency is to money what kind is to a conversion.** The section above\n * refuses to total form submissions with leads because one visit writes both;\n * this refuses to total USD with EUR because the sum has no unit. Both\n * refusals are structural rather than remembered:\n * {@link campaignRevenueAcrossSends} keys its accumulator on the currency, so\n * amounts in different currencies never reach the same addition, and the\n * result carries no combined field for a screen to print.\n *\n * ## One currency reads as one figure; several read as several\n *\n * The common case is one currency, and it is drawn exactly as a single\n * email's report draws it — net, gross, refunded, orders — with no currency\n * heading, because a label saying `USD` over a page that only ever shows\n * dollars is noise. The moment a second currency appears every block gets its\n * code as a heading and its own email count, and a caveat says in words what\n * the headings say in layout: these do not add up, and nothing here converts\n * between them. The rare case pays for itself; the common one does not pay\n * for the rare one.\n *\n * ## Behind a button, and the button says the price\n *\n * One document per email — the per-record read the conversions section above\n * is shaped to avoid. That section can run on mount because an aggregation is\n * billed per thousand index entries, so its four honest figures cost about as\n * much as a single row however large the campaign is. This cannot: fifty\n * emails is fifty document reads, every time the page opens, for a section\n * most readers of a campaign are not opening the page for. So it is asked\n * for, at the same control and in the same words as the destinations section\n * below, which buys its rows the same way.\n *\n * ## Nothing, and nothing readable, are different sentences\n *\n * The rollup is created by the writer on the first order it credits, so an\n * email with no record has never earned. A campaign where NO email has one\n * has not been shown to have earned nothing — it is also every campaign sent\n * before the join existed and every campaign on a site with no store, which\n * is the distinction the single-send report draws in the same two sentences.\n * A read that is REFUSED shows neither: the figures are withheld behind a\n * warning, and any figures already on screen are dropped rather than left\n * standing beside it, because a stale total under a fresh error is the one\n * arrangement that looks authoritative and is not.\n */\nexport function CampaignRevenueSection(props: CampaignReachProps) {\n  const { orgId, sendIds, truncated } = props\n  const firestore = useFirestore()\n  const key = idsKey(sendIds)\n  const [busy, setBusy] = useState(false)\n  const [error, setError] = useState<string | null>(null)\n  const [report, setReport] = useState<CampaignRevenueAcrossSends | null>(null)\n\n  // A merge over one set of emails describes that set. Leaving it on screen\n  // after the campaign's emails change labels it as something it is not.\n  useEffect(() => {\n    setReport(null)\n    setError(null)\n  }, [key])\n\n  const load = useCallback(async () => {\n    if (busy) return\n    const ids = key ? key.split(',') : []\n    if (!ids.length || !orgId) return\n    setBusy(true)\n    setError(null)\n    try {\n      const snapshots = await Promise.all(\n        ids.map((id) =>\n          getDoc(campaignSendReportDoc(firestore, orgId, id, 'revenue')),\n        ),\n      )\n      /*\n       * `data()` is `undefined` on a document that does not exist, and it is\n       * handed on as `undefined` rather than as an empty rollup: the merge\n       * counts the records that EXIST to tell a campaign that earned nothing\n       * from one whose revenue was never recorded at all.\n       */\n      setReport(\n        campaignRevenueAcrossSends(\n          snapshots.map(\n            (snapshot) => snapshot.data() as CampaignRevenueRollup | undefined,\n          ),\n        ),\n      )\n    } catch (caught) {\n      console.error(caught)\n      /*\n       * WITHHELD, never zeroed and never left stale. A refused read and a\n       * campaign that earned nothing are opposite facts, and the second is\n       * the more flattering of the two.\n       */\n      setReport(null)\n      setError('The revenue credited to this campaign could not be read')\n    } finally {\n      setBusy(false)\n    }\n  }, [busy, firestore, orgId, key])\n\n  const count = key ? key.split(',').length : 0\n\n  return (\n    <Section title=\"Revenue\">\n      {!count ? (\n        <Typography variant=\"body2\" color=\"text.secondary\">\n          {'No emails have gone out under this campaign, so nothing can be ' +\n            'credited to it yet.'}\n        </Typography>\n      ) : (\n        <Stack spacing={1}>\n          <Typography variant=\"body2\" color=\"text.secondary\">\n            {'What this campaign’s emails were credited with, read from each ' +\n              'email’s own revenue record and merged by currency.'}\n          </Typography>\n          <Stack direction=\"row\" spacing={1} sx={{ alignItems: 'center' }}>\n            <Button size=\"small\" onClick={() => void load()} disabled={busy}>\n              {busy ? 'Reading…' : report ? 'Read again' : 'Show revenue'}\n            </Button>\n            <Typography variant=\"caption\" color=\"text.secondary\">\n              {`Reads one record per email — ${count.toLocaleString()} of them.`}\n            </Typography>\n          </Stack>\n          {error ? <Alert severity=\"warning\">{error}</Alert> : null}\n          {report ? (\n            report.currencies.length ? (\n              <Stack spacing={3}>\n                {report.caveats.map((caveat) => (\n                  <Alert key={caveat.id} severity=\"info\">\n                    {caveat.message}\n                  </Alert>\n                ))}\n                {report.currencies.map((entry) => (\n                  <Stack key={entry.currency} spacing={1}>\n                    {/*\n                     * The currency is a HEADING when there is more than one\n                     * and absent when there is one — the single-send report's\n                     * rule, so the two shapes of campaign page read alike.\n                     */}\n                    {report.multiCurrency ? (\n                      <Typography variant=\"subtitle2\">\n                        {entry.currency.toUpperCase()}\n                      </Typography>\n                    ) : null}\n                    <Stack\n                      direction=\"row\"\n                      spacing={4}\n                      useFlexGap\n                      sx={{ flexWrap: 'wrap' }}\n                    >\n                      <MoneyFigure\n                        label=\"Net revenue\"\n                        cents={entry.netCents}\n                        currency={entry.currency}\n                        note=\"after refunds\"\n                      />\n                      <MoneyFigure\n                        label=\"Gross revenue\"\n                        cents={entry.grossCents}\n                        currency={entry.currency}\n                        note=\"as charged\"\n                      />\n                      <MoneyFigure\n                        label=\"Refunded\"\n                        cents={entry.refundedCents}\n                        currency={entry.currency}\n                        note=\"handed back\"\n                      />\n                      <Figure\n                        label=\"Orders\"\n                        value={entry.orders}\n                        note=\"credited to this campaign\"\n                      />\n                      <Figure\n                        label=\"Fully refunded\"\n                        value={entry.refundedOrders}\n                        note=\"of those orders\"\n                      />\n                      {/*\n                       * Only where it says something. With one currency this\n                       * repeats the coverage line under the figures; with\n                       * two it is what shows the blocks are disjoint parts of\n                       * the campaign rather than two views of all of it.\n                       */}\n                      {report.multiCurrency ? (\n                        <Figure\n                          label=\"Emails\"\n                          value={entry.emails}\n                          note={`earned in ${entry.currency.toUpperCase()}`}\n                        />\n                      ) : null}\n                    </Stack>\n                  </Stack>\n                ))}\n                {/*\n                 * NO PER-MESSAGE AVERAGE, and this is where a reader of the\n                 * single-send report would look for one. That page divides by\n                 * the send's own delivered count, read from the same document\n                 * at the same instant. A campaign has no such pair — its\n                 * revenue covers the emails with a revenue record and its\n                 * delivery total covers the emails that recorded a delivery\n                 * count, which are different subsets — so the quotient would\n                 * be an average over a population nobody named.\n                 */}\n                <Typography variant=\"caption\" color=\"text.secondary\">\n                  {`${report.attributedOrders.toLocaleString()} ` +\n                    `${report.attributedOrders === 1 ? 'order' : 'orders'} ` +\n                    `credited, across ${report.recorded.toLocaleString()} of ` +\n                    `this campaign’s ${report.read.toLocaleString()} ` +\n                    `${report.read === 1 ? 'email' : 'emails'}. The rest have ` +\n                    'never been credited with a sale.'}\n                </Typography>\n                <Typography variant=\"caption\" color=\"text.secondary\">\n                  {`${creditedUnder(report)} Clicks only — an open is not ` +\n                    'treated as evidence that anybody read the email. An ' +\n                    'order placed by somebody who never clicked, or who ' +\n                    'checked out without giving an address, is credited to no ' +\n                    'campaign, so this is a floor rather than every sale this ' +\n                    'campaign influenced.'}\n                </Typography>\n              </Stack>\n            ) : (\n              <Typography variant=\"body2\" color=\"text.secondary\">\n                {report.recorded\n                  ? 'No orders have been credited to this campaign.'\n                  : 'No revenue has been attributed to any of this ' +\n                    'campaign’s emails. Orders are credited to the last ' +\n                    'campaign whose link the buyer clicked, within ' +\n                    `${EMAIL_ATTRIBUTION_WINDOW_DAYS} days — emails sent ` +\n                    'before that was recorded, or a site with no store, will ' +\n                    'never show a figure here.'}\n              </Typography>\n            )\n          ) : null}\n          {/*\n            OUTSIDE both branches, because it qualifies both. A campaign that\n            reports nothing over the emails this page holds has not reported\n            nothing about itself, and the emptier answer is the one that most\n            needs its population named.\n           */}\n          {report && truncated ? (\n            <Typography variant=\"caption\" color=\"text.secondary\">\n              {`Across the ${report.read.toLocaleString()} emails this page ` +\n                'holds. The campaign has sent more.'}\n            </Typography>\n          ) : null}\n        </Stack>\n      )}\n    </Section>\n  )\n}\nCampaignRevenueSection.displayName = 'CampaignRevenueSection'\n\n/** One destination, summed across the campaign's emails. */\ninterface DestinationRow {\n  url: string\n  clicks: number\n  /** How many of the campaign's emails carried a link to it. */\n  emails: number\n}\n\n/** What one pass over the campaign's link rollups produced. */\ninterface DestinationsResult {\n  rows: DestinationRow[]\n  /** Emails whose rollup was read, which is the population the rows describe. */\n  read: number\n  /** Clicks on destinations past each email's own rollup cap. */\n  overflowClicks: number\n  /** Clicks that arrived naming no destination at all. */\n  unattributedClicks: number\n}\n\n/**\n * WHERE THE CAMPAIGN SENT PEOPLE — the pages its mail pointed at.\n *\n * The union of `campaigns/{sendId}/reports/links` across the campaign's\n * emails, which is the closest the stored data comes to \"the surfaces this\n * campaign runs across\". It is observed rather than declared: a page is on\n * this list because a link in this campaign's mail was followed to it.\n *\n * ## Behind a button, and the button says the price\n *\n * One document per email, up to the ceiling the page holds — which is the\n * per-record read the figures above are shaped to avoid, so it is asked for\n * rather than paid on mount. The same bargain the conversions list makes for\n * its landing-page grouping.\n *\n * ## What a row is, and what it is not\n *\n * A destination is the link's address with its query string dropped, because\n * a campaign body is merged per recipient and a personalised query would mint\n * one row per person — and could carry that person's address into an\n * aggregate the whole team reads. The cost is that two links to one page\n * distinguished only by their tracking parameters are one row, which the note\n * under the table states rather than leaving the reader to discover.\n *\n * Clicks are EVENTS. One reader clicking twice counts twice, so a destination\n * total is not a count of people.\n */\nexport function CampaignDestinationsSection(props: CampaignReachProps) {\n  const { orgId, sendIds, truncated } = props\n  const firestore = useFirestore()\n  const key = idsKey(sendIds)\n  const [busy, setBusy] = useState(false)\n  const [error, setError] = useState<string | null>(null)\n  const [result, setResult] = useState<DestinationsResult | null>(null)\n  /*\n   * The page is a SLICE of a window this section already holds. One campaign\n   * can reach fifty destinations per email over fifty emails, so the row\n   * count is bounded by the rollups rather than small — and a table that\n   * grows with the campaign gets a footer like every other one.\n   */\n  const [page, setPage] = useState(0)\n  const [pageSize, setPageSize] = useState(TABLE_PAGE_SIZE_DEFAULT)\n  const visibleRows = useMemo(\n    () => (result?.rows ?? []).slice(page * pageSize, page * pageSize + pageSize),\n    [result, page, pageSize],\n  )\n\n  // A grouping read for one set of emails describes that set. Leaving it on\n  // screen after the campaign's emails change labels it as something it is not.\n  useEffect(() => {\n    setResult(null)\n    setError(null)\n    setPage(0)\n  }, [key])\n\n  const load = useCallback(async () => {\n    if (busy) return\n    const ids = key ? key.split(',') : []\n    if (!ids.length || !orgId) return\n    setBusy(true)\n    setError(null)\n    try {\n      const snapshots = await Promise.all(\n        ids.map((id) =>\n          getDoc(campaignSendReportDoc(firestore, orgId, id, 'links')),\n        ),\n      )\n      const byUrl = new Map<string, DestinationRow>()\n      let overflowClicks = 0\n      let unattributedClicks = 0\n      snapshots.forEach((snapshot) => {\n        const rollup = snapshot.data() as SendLinkRollup | undefined\n        if (!rollup) return\n        overflowClicks += Number(rollup.overflowClicks ?? 0)\n        unattributedClicks += Number(rollup.unattributedClicks ?? 0)\n        Object.values(rollup.links ?? {}).forEach((entry) => {\n          const url = String(entry?.url ?? '').trim()\n          if (!url) return\n          const row = byUrl.get(url) ?? { url, clicks: 0, emails: 0 }\n          row.clicks += Number(entry?.clicks ?? 0)\n          // One rollup holds at most one entry per destination, so this\n          // counts EMAILS that linked there rather than link occurrences.\n          row.emails += 1\n          byUrl.set(url, row)\n        })\n      })\n      setPage(0)\n      setResult({\n        rows: [...byUrl.values()].sort(\n          (a, b) => b.clicks - a.clicks || a.url.localeCompare(b.url),\n        ),\n        read: ids.length,\n        overflowClicks,\n        unattributedClicks,\n      })\n    } catch (caught) {\n      console.error(caught)\n      setError('The destinations could not be read')\n    } finally {\n      setBusy(false)\n    }\n  }, [busy, firestore, orgId, key])\n\n  const count = key ? key.split(',').length : 0\n\n  return (\n    <Section title=\"Where it sent people\">\n      {!count ? (\n        <Typography variant=\"body2\" color=\"text.secondary\">\n          {'No emails have gone out under this campaign, so it has sent ' +\n            'nobody anywhere yet.'}\n        </Typography>\n      ) : (\n        <Stack spacing={1}>\n          <Typography variant=\"body2\" color=\"text.secondary\">\n            {'The pages this campaign’s links were followed to. A campaign ' +\n              'does not own a page — this is where its mail actually sent ' +\n              'people, read from each email’s own click report.'}\n          </Typography>\n          <Stack direction=\"row\" spacing={1} sx={{ alignItems: 'center' }}>\n            <Button size=\"small\" onClick={() => void load()} disabled={busy}>\n              {busy ? 'Reading…' : result ? 'Read again' : 'Show destinations'}\n            </Button>\n            <Typography variant=\"caption\" color=\"text.secondary\">\n              {`Reads one record per email — ${count.toLocaleString()} of them.`}\n            </Typography>\n          </Stack>\n          {error ? <Alert severity=\"warning\">{error}</Alert> : null}\n          {result ? (\n            result.rows.length ? (\n              <Stack spacing={0.5}>\n                <ScrollTable size=\"small\">\n                  <TableHead>\n                    <TableRow>\n                      <TableCell>{'Destination'}</TableCell>\n                      <TableCell align=\"right\">{'Emails'}</TableCell>\n                      <TableCell align=\"right\">{'Clicks'}</TableCell>\n                    </TableRow>\n                  </TableHead>\n                  <TableBody>\n                    {visibleRows.map((row) => (\n                      <TableRow key={row.url}>\n                        <TableCell sx={{ wordBreak: 'break-all' }}>\n                          {row.url}\n                        </TableCell>\n                        <TableCell align=\"right\">\n                          {row.emails.toLocaleString()}\n                        </TableCell>\n                        <TableCell align=\"right\">\n                          {row.clicks.toLocaleString()}\n                        </TableCell>\n                      </TableRow>\n                    ))}\n                  </TableBody>\n                </ScrollTable>\n                <ListPagination\n                  page={page}\n                  pageSize={pageSize}\n                  rowCount={visibleRows.length}\n                  count={result.rows.length}\n                  onPageChange={setPage}\n                  onPageSizeChange={setPageSize}\n                />\n                <Typography variant=\"caption\" color=\"text.secondary\">\n                  {'A destination is the address without its query string, ' +\n                    'so two links to one page that differ only in their ' +\n                    'tracking parameters are one row. Clicks are events — ' +\n                    'one reader clicking twice counts twice.'}\n                </Typography>\n                {result.overflowClicks ? (\n                  <Typography variant=\"caption\" color=\"text.secondary\">\n                    {`${result.overflowClicks.toLocaleString()} further ` +\n                      'clicks landed on destinations past the per-email cap ' +\n                      'and are not in the table.'}\n                  </Typography>\n                ) : null}\n                {result.unattributedClicks ? (\n                  <Typography variant=\"caption\" color=\"text.secondary\">\n                    {`${result.unattributedClicks.toLocaleString()} clicks ` +\n                      'arrived naming no destination, so they belong to no ' +\n                      'row.'}\n                  </Typography>\n                ) : null}\n                {truncated ? (\n                  <Typography variant=\"caption\" color=\"text.secondary\">\n                    {`Across the ${result.read.toLocaleString()} emails this ` +\n                      'page holds. The campaign has sent more.'}\n                  </Typography>\n                ) : null}\n              </Stack>\n            ) : (\n              <Typography variant=\"body2\" color=\"text.secondary\">\n                {'None of this campaign’s emails has recorded a followed ' +\n                  'link yet.'}\n              </Typography>\n            )\n          ) : null}\n        </Stack>\n      )}\n    </Section>\n  )\n}\nCampaignDestinationsSection.displayName = 'CampaignDestinationsSection'\n\n/**\n * WHAT THE CAMPAIGN'S SEQUENCES PRODUCED (AGL-3254).\n *\n * A sequence joins a campaign from its own document, and the Outreach\n * runtime credits what each enrollment produced to the campaign's one\n * sequences report — `campaignSequenceReports/{campaignId}` on the org,\n * server-only like the conversions rollup, and readable by org-wide members\n * alone: a site collaborator is told it could not be read. One keyed read, joined on the\n * CONTAINER's id rather than on send ids: a sequence's emails are not the\n * campaign's sends, so the join the three sections above make does not\n * exist for it, and the report is written under the campaign directly.\n *\n * Absent is not zero: a campaign no sequence was ever in has no document,\n * and says so in words rather than as five dashes.\n */\nexport function CampaignSequencesSection(props: {\n  orgId: string | null\n  campaignId: string\n}) {\n  const { orgId, campaignId } = props\n  const firestore = useFirestore()\n  const [rollup, setRollup] = useState<CampaignSequencesRollup | undefined | null>(null)\n  const [failed, setFailed] = useState(false)\n\n  useEffect(() => {\n    let active = true\n    setRollup(null)\n    setFailed(false)\n    if (!orgId) return undefined\n    getDoc(campaignSequenceReportDoc(firestore, orgId, campaignId))\n      .then((snapshot) => {\n        if (active) setRollup((snapshot.data() as CampaignSequencesRollup | undefined) ?? undefined)\n      })\n      .catch(() => {\n        // Withheld, never zeroed — the conversions section's reason.\n        if (active) setFailed(true)\n      })\n    return () => {\n      active = false\n    }\n  }, [firestore, orgId, campaignId])\n\n  const report = rollup === null ? null : campaignSequencesReport(rollup)\n\n  return (\n    <Section title=\"What its sequences produced\">\n      {failed ? (\n        <Alert severity=\"warning\">{'What this campaign’s sequences produced could not be read.'}</Alert>\n      ) : !report ? (\n        <Typography variant=\"body2\" color=\"text.secondary\">\n          {'Reading what this campaign’s sequences produced…'}\n        </Typography>\n      ) : !report.recorded ? (\n        <Typography variant=\"body2\" color=\"text.secondary\">\n          {'No sequence has been in this campaign. Put one in it from the ' +\n            'sequence’s settings, and everyone enrolled from then on counts here.'}\n        </Typography>\n      ) : (\n        <Stack spacing={1}>\n          <Stack direction=\"row\" spacing={3} sx={{ flexWrap: 'wrap' }}>\n            {report.figures.map((figure) => (\n              <Figure key={figure.outcome} label={figure.label} value={figure.value} note={figure.note} />\n            ))}\n          </Stack>\n          {report.caveats.map((caveat) => (\n            <Typography key={caveat.id} variant=\"caption\" color=\"text.secondary\">\n              {caveat.message}\n            </Typography>\n          ))}\n          <Typography variant=\"caption\" color=\"text.secondary\">\n            {'Credited to the campaigns a sequence was in when each person was ' +\n              'enrolled. A meeting counts when it was booked from a link in a ' +\n              'sequence email; a conversion when a lead in a sequence became a contact.'}\n          </Typography>\n        </Stack>\n      )}\n    </Section>\n  )\n}\nCampaignSequencesSection.displayName = 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package/src/lib/components/campaign-report-card.js

@@ -22,7 +22,8 @@ import { AppLink, CardDisplay } from "@aglyn/shared-ui-jsx";
 import { ScrollTable } from "@aglyn/shared-ui-jsx/components/scroll-table.component";
 import { Alert, Box, Button, Chip, Divider, Stack, TableBody, TableCell, TableHead, TableRow, Typography } from "@mui/material";
 import { useFirestore, useFirestoreDoc } from "@aglyn/tenant-feature-instance";
-import { campaignLinkReport, campaignReport } from "@aglyn/shared-ui-email-campaigns/model/campaign-report";
+import { sendLinkReport } from "@aglyn/shared-ui-email-campaigns/model/send-report";
+import { campaignReport } from "../model/campaign-report.js";
 import { campaignRevenueReport } from "../model/campaign-revenue.js";
 import { campaignConversionsReport } from "../model/campaign-conversions.js";
 /*
@@ -30,8 +31,8 @@ import { campaignConversionsReport } from "../model/campaign-conversions.js";
  * here, so "a rate prints its denominator" is one implementation and not a
  * convention each new card has to remember.
  */ import { Figure, MoneyFigure, MoneyPerUnitRow, percent, RateRow, Section } from "@aglyn/shared-ui-jsx/components/measured-figures.component";
-import { emailSendTimeMs } from "@aglyn/shared-ui-email-campaigns/model/email-record";
-import { campaignSendDisplay, campaignSendProgress } from "@aglyn/shared-ui-email-campaigns/model/campaign-container";
+import { emailSendTimeMs } from "../model/email-record.js";
+import { campaignSendDisplay, campaignSendProgress } from "../model/campaign-container.js";
 import { campaignSendDoc, campaignSendReportDoc } from "./campaign-queries.js";
 import { orgSiteHubPath, useMarketingOrgId, useMarketingOrgMount } from "./marketing-org-mount.js";
 import { useRecordRouteContext } from "./record-route-context.js";
@@ -193,7 +194,7 @@ import { useRecordRouteContext } from "./record-route-context.js";
     const messageHref = messageHrefOf(campaignId);
     const conversionsHub = orgMount ? orgSiteHubPath(orgMount, String((_ref = campaign == null ? void 0 : campaign.hostId) != null ? _ref : ''), 'marketing') : basePath;
     const report = campaignReport(campaign == null ? void 0 : campaign.stats);
-    const linkReport = campaignLinkReport(links);
+    const linkReport = sendLinkReport(links);
     const revenueReport = campaignRevenueReport({
         rollup: revenue,
         /*

package/src/lib/components/campaign-report-card.js.map

@@ -1 +1 @@
-{"version":3,"sources":["../../../../../../../libs/plugins/marketing/src/lib/components/campaign-report-card.tsx"],"sourcesContent":["/**\n * @license\n * Copyright 2026 Aglyn LLC\n *\n * Licensed under the Apache License, Version 2.0 (the \"License\");\n * you may not use this file except in compliance with the License.\n * You may obtain a copy of the License at\n *\n *   http://www.apache.org/licenses/LICENSE-2.0\n *\n * Unless required by applicable law or agreed to in writing, software\n * distributed under the License is distributed on an \"AS IS\" BASIS,\n * WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.\n * See the License for the specific language governing permissions and\n * limitations under the License.\n */\n'use client'\n\nimport { PageHeaderRecord, pluginDocsHelp } from '@aglyn/aglyn'\nimport { pluginRecordHref } from '@aglyn/aglyn/plugin-manager/plugin-record-routes'\nimport { AppLink, CardDisplay } from '@aglyn/shared-ui-jsx'\nimport { ScrollTable } from '@aglyn/shared-ui-jsx/components/scroll-table.component'\nimport {\n  Alert,\n  Box,\n  Button,\n  Chip,\n  Divider,\n  Stack,\n  TableBody,\n  TableCell,\n  TableHead,\n  TableRow,\n  Typography,\n} from '@mui/material'\nimport { useFirestore, useFirestoreDoc } from '@aglyn/tenant-feature-instance'\nimport {\n  campaignLinkReport,\n  campaignReport,\n  type CampaignLinkRollup,\n  type CampaignStats,\n} from '@aglyn/shared-ui-email-campaigns/model/campaign-report'\nimport {\n  campaignRevenueReport,\n  type CampaignRevenueRollup,\n} from '../model/campaign-revenue'\nimport {\n  campaignConversionsReport,\n  type CampaignConversionsRollup,\n} from '../model/campaign-conversions'\n/*\n * The three renderers every email report shares. Imported rather than kept\n * here, so \"a rate prints its denominator\" is one implementation and not a\n * convention each new card has to remember.\n */\nimport {\n  Figure,\n  MoneyFigure,\n  MoneyPerUnitRow,\n  percent,\n  RateRow,\n  Section,\n} from '@aglyn/shared-ui-jsx/components/measured-figures.component'\nimport {\n  emailSendTimeMs,\n} from '@aglyn/shared-ui-email-campaigns/model/email-record'\nimport {\n  campaignSendDisplay,\n  campaignSendProgress,\n} from '@aglyn/shared-ui-email-campaigns/model/campaign-container'\nimport { campaignSendDoc, campaignSendReportDoc } from './campaign-queries'\nimport {\n  orgSiteHubPath,\n  useMarketingOrgId,\n  useMarketingOrgMount,\n} from './marketing-org-mount'\nimport { useRecordRouteContext } from './record-route-context'\n\n/**\n * The help affordance, hoisted so BOTH headers carry it.\n *\n * The unreadable-campaign branch below renders its own `CardDisplay`, and a\n * header without help is a header a reader has no way out of — which is\n * exactly the state that branch describes.\n */\nconst reportDocsHelp = pluginDocsHelp('emailCampaigns', {\n  anchor: '#the-campaign-report',\n  excerpt:\n    'What one campaign did: delivery, opens, clicks, bounces, complaints, ' +\n    'unsubscribes and the revenue it was credited with, each with the ' +\n    'population it is measured against.',\n})\n\nexport interface CampaignReportCardProps {\n  /** The site, or `null` on the org Marketing hub. */\n  hostId: string | null\n  campaignId: string\n  /** The marketing hub URL, for the way back to the campaigns list. */\n  basePath: string\n}\n\n/**\n * ONE CAMPAIGN, MEASURED — and every denominator on screen.\n *\n * ## What was missing\n *\n * Opens and clicks have been recorded on the campaign document since AGL-268\n * and displayed as two words in a history row: `12 opens · 3 clicks`. Nothing\n * anywhere showed a rate, a delivery count, a bounce, a complaint or an\n * unsubscribe, and the populations the send itself measured — how large the\n * audience was, how many the consent rule refused, how many were already\n * suppressed — were computed on every send and written nowhere.\n *\n * ## The rule this screen is built around\n *\n * **Every rate names its denominator, in the same breath as the number.**\n *\n * That is not decoration. An open rate over `sent` and an open rate over\n * `delivered` are different numbers that share a label, and the difference\n * between them is exactly the mail that bounced — so a report that showed one\n * while the reader assumed the other would be wrong by however bad the\n * address list is, which is the case where being wrong matters most. Worse,\n * \"click rate\" is used in the wild for two unrelated quantities — clicks over\n * delivered, and clicks over openers — and they differ by a factor of three\n * or four on ordinary mail.\n *\n * So the arithmetic is not done here at all. `campaign-report.ts` returns\n * each rate as a triple carrying `denominatorLabel`, this file renders that\n * label, and a rate whose denominator is zero or unrecorded comes back `null`\n * and is drawn as \"—\" with a caveat naming the reason. There is no path\n * through this component that prints a percentage without saying what it is a\n * percentage of.\n *\n * ## What the page is about comes before how the mail did\n *\n * A campaign of one email is the ordinary shape, and this card is the page it\n * gets: the URL names a send, so there is no container above it and no list of\n * emails to draw. That collapse is honest, but it decided what the page was\n * ABOUT — delivery, engagement and rates are mechanics of a message, and a\n * page that led with them at length read as a mail report wearing the word\n * campaign.\n *\n * So the outcomes lead: what it caused, what it earned, where it sent people.\n * Two of those headings are the ones `campaign-reach-sections.tsx` puts at the\n * top of a campaign holding SEVERAL emails, and they are the same words here\n * deliberately — a merchant who opens a campaign of one and a campaign of six\n * is asking the same question and should not have to learn two vocabularies to\n * find the answer. The email's own figures follow, under a row that names the\n * message they belong to.\n *\n * Nothing about the reads changed with the order. The conversions, revenue and\n * destination figures were already on this page and already came from the four\n * documents below; they were simply underneath the mail.\n *\n * ## Three documents, whatever the campaign's size\n *\n * The whole screen is one campaign document plus one link-rollup document\n * plus one revenue-rollup document. All three are single-document listens, so\n * the cost does not move with the audience — a report over a 50,000-recipient\n * send reads the same three documents as one over ten. Aggregating the\n * per-recipient delivery log on mount would have been the obvious\n * implementation and would have read one document per recipient, every time\n * anybody opened the page; joining orders to campaigns at read time would\n * have been the same mistake one collection along, which is why the join is\n * done once at the sale and stored.\n *\n * ## No per-recipient view here, deliberately\n *\n * Every number on this screen is an aggregate that carries no address, and\n * that is what makes it three single-document reads. A per-recipient list is a\n * different read and a different question, so it lives where it is asked:\n * the design report's recipients table, which resolves the campaigns from the\n * design on a server that has already checked the reader's site role, and\n * returns only rows tagged with that site.\n *\n * ## The same four documents at the org level\n *\n * A send and its rollups are the org's, so the org hub reads the same four\n * documents. The one link that leads to a SITE fact — the conversions list,\n * which is that site's visitors — goes to the site the send was sent as.\n *\n * The other per-recipient view — the staff delivery log on the user detail\n * page — spans every site on the install and is behind a staff claim that\n * records who looked. Neither reaches this card: adding a recipient list here\n * would put an unbounded read behind a widget whose whole cost model is that\n * it has none.\n */\nexport function CampaignReportCard(props: CampaignReportCardProps) {\n  const { hostId, campaignId, basePath } = props\n  // The scope the message's own page is asked in: it belongs to the Emails page.\n  const routeContext = useRecordRouteContext()\n  const orgMount = useMarketingOrgMount()\n  const { orgId } = useMarketingOrgId(hostId)\n  const firestore = useFirestore()\n\n  const { data: campaign, status } = useFirestoreDoc<\n    Record<string, unknown> & { stats?: CampaignStats }\n  >(\n    () => (orgId ? campaignSendDoc(firestore, orgId, campaignId) : null),\n    [firestore, orgId, campaignId],\n  )\n  /*\n   * The link rollup, its own document rather than a field on the campaign.\n   *\n   * A map of destinations grows with the campaign's content and a campaign\n   * document is read by the history list, the glance widget and the send\n   * path; putting an unbounded map on it would make every one of those reads\n   * larger. Split, the rollup is read by exactly the screen that renders it.\n   */\n  const { data: links } = useFirestoreDoc<CampaignLinkRollup>(\n    () =>\n      orgId ? campaignSendReportDoc(firestore, orgId, campaignId, 'links') : null,\n    [firestore, orgId, campaignId],\n  )\n  /*\n   * The revenue rollup, a third single-document listen.\n   *\n   * Its own document beside the link rollup rather than a field on the\n   * campaign, for the reason the link rollup is: the campaign document is\n   * read by the history list, the glance widget and the send path, and a map\n   * that grows with the campaign's sales would enlarge every one of those\n   * reads. The cost model in this file's header is unchanged in the way that\n   * matters — the page still reads a fixed number of documents whatever the\n   * audience, and no per-order or per-recipient read exists anywhere on it.\n   */\n  const { data: revenue } = useFirestoreDoc<CampaignRevenueRollup>(\n    () =>\n      orgId\n        ? campaignSendReportDoc(firestore, orgId, campaignId, 'revenue')\n        : null,\n    [firestore, orgId, campaignId],\n  )\n\n  /*\n   * The conversions rollup, a fourth single-document listen.\n   *\n   * Beside `reports/revenue` and read the same way, because it is the same\n   * join answering the other half of the question: revenue is what a campaign\n   * EARNED from people who named themselves at checkout, and this is what it\n   * CAUSED among people who were anonymous until the moment they submitted,\n   * signed up or booked. The cost model in this file's header is unchanged in\n   * the way that matters — a fixed number of documents whatever the audience,\n   * and no per-conversion read anywhere on the page.\n   */\n  const { data: conversions } = useFirestoreDoc<CampaignConversionsRollup>(\n    () =>\n      orgId\n        ? campaignSendReportDoc(firestore, orgId, campaignId, 'conversions')\n        : null,\n    [firestore, orgId, campaignId],\n  )\n  /*\n   * Where this send's links lead. The message's page is on the Emails page —\n   * the site's under a site, the organization's over the org; the\n   * conversions list is always the sending site's.\n   */\n  const messageHrefOf = (id: string): string | null =>\n    routeContext ? pluginRecordHref('emailMessage', routeContext, id) : null\n  const messageHref = messageHrefOf(campaignId)\n  const conversionsHub = orgMount\n    ? orgSiteHubPath(orgMount, String(campaign?.hostId ?? ''), 'marketing')\n    : basePath\n\n  const report = campaignReport(campaign?.stats)\n  const linkReport = campaignLinkReport(links)\n  const revenueReport = campaignRevenueReport({\n    rollup: revenue,\n    /*\n     * The DENOMINATOR, handed over from the same document read at the same\n     * instant rather than re-read here. `report.delivered` is `null` when no\n     * delivery event was ever recorded, and it is passed as `null` so the\n     * revenue figures over it are withheld for exactly the reason every other\n     * rate over it is.\n     */\n    delivered: report.delivered,\n    midFlight: campaign\n      ? campaignSendProgress(campaign as never).state === 'sending'\n      : false,\n  })\n  /*\n   * No denominator is handed in, unlike the revenue report. A conversion RATE\n   * over delivered messages would repeat the defect the revenue section\n   * refuses for orders — one visitor can submit two forms, so the quotient\n   * passes 100% without anything being wrong — and counting distinct people\n   * instead needs a document per person per campaign, which is the\n   * per-recipient read this screen's cost model exists to refuse.\n   */\n  const conversionsReport = campaignConversionsReport({ rollup: conversions })\n  const subject = String(campaign?.subject ?? 'Campaign')\n  const sendTimeMs = campaign ? emailSendTimeMs(campaign) : 0\n\n  const backButton = (\n    <Button\n      component={AppLink as any}\n      {...({ componentVariant: 'naked', nativeButton: false } as any)}\n      href={`${basePath}/campaigns`}\n      size=\"small\"\n      color=\"primary\"\n    >\n      {'All campaigns'}\n    </Button>\n  )\n\n  // Nothing to say until the read has had its chance to answer.\n  if (!campaign && (status === 'loading' || !orgId)) return null\n\n  if (!campaign) {\n    return (\n      <CardDisplay\n        header={'Campaign report'}\n        help={reportDocsHelp}\n        contentGutterX\n        contentGutterY\n        HeaderProps={{ action: backButton }}\n      >\n        {/*\n         * Not \"no data\". A campaign that cannot be read is a different\n         * situation from one with no engagement, and rendering an empty\n         * report for the first is how somebody comes to believe a campaign\n         * they sent reached nobody.\n         */}\n        <Typography variant=\"body2\" color=\"text.secondary\">\n          {'This campaign could not be loaded. It may have been deleted.'}\n        </Typography>\n      </CardDisplay>\n    )\n  }\n\n  /* The card, named so the page chrome above it is a plain list of\n     what this surface publishes upward. */\n  const card = (\n    <CardDisplay\n      header={'Campaign report'}\n      help={reportDocsHelp}\n      contentGutterX\n      contentGutterY\n      HeaderProps={{ action: backButton }}\n    >\n      <Stack spacing={3}>\n        {report.caveats.map((caveat) => (\n          <Alert key={caveat.id} severity=\"info\">\n            {caveat.message}\n          </Alert>\n        ))}\n\n        {/*==========================================\n          * WHAT THIS CAMPAIGN CAUSED — the page's first section, and the\n          * heading a campaign of several emails leads with too.\n          *\n          * The same join as the revenue below, credited under the same rule,\n          * answering it for people who were anonymous until the moment being\n          * counted: they arrived from a campaign link, browsed, and only\n          * became somebody when they submitted a form, signed up or booked.\n          *\n          * THE FOUR FIGURES ARE NEVER ADDED. One person filling in one form\n          * writes a submission, a contact and a lead, so a total would count\n          * that visit three times — and it would look like a bigger version\n          * of a real number, which is why the model carries no total for this\n          * JSX to reach for and the caveat says so in words above them.\n          *\n          * They are laid out in a row of independent `Figure`s rather than in\n          * a table with a footer, because a footer row is where a reader\n          * expects the sum to be.\n          *=========================================*/}\n        <Section title=\"What it caused\">\n          {conversionsReport.caveats.map((caveat) => (\n            <Alert key={caveat.id} severity=\"info\">\n              {caveat.message}\n            </Alert>\n          ))}\n          {conversionsReport.any ? (\n            <Stack spacing={1}>\n              <Stack\n                direction=\"row\"\n                spacing={4}\n                useFlexGap\n                sx={{ flexWrap: 'wrap' }}\n              >\n                {conversionsReport.kinds.map((entry) => (\n                  <Figure\n                    key={entry.kind}\n                    label={entry.label}\n                    value={entry.value}\n                    note={entry.note}\n                  />\n                ))}\n              </Stack>\n              <Typography variant=\"caption\" color=\"text.secondary\">\n                {`Credited ${conversionsReport.model === 'last-click' ? 'to the last campaign whose link the visitor clicked' : `under the ${conversionsReport.model} model`}, ` +\n                  `within ${conversionsReport.windowDays} days of that click. ` +\n                  'Somebody who converted without ever following a campaign ' +\n                  'link is credited to no campaign at all — nothing is ' +\n                  'inferred from a referrer — so these are a floor rather ' +\n                  'than everything this campaign influenced. The ones ' +\n                  'credited to nobody are counted under Conversions in the ' +\n                  'marketing console.'}\n              </Typography>\n              {/*\n                THE RECORDS BEHIND THE FIGURES. The rollup says how many; the\n                list says which, and it is the only place the uncredited half\n                is counted. A link rather than a table here — the records are\n                a paged read and this page's whole cost model is a fixed\n                number of documents whatever the audience.\n               */}\n              {conversionsHub ? (\n                <Box>\n                  <Button\n                    component={AppLink as any}\n                    {...({\n                      componentVariant: 'naked',\n                      nativeButton: false,\n                    } as any)}\n                    href={`${conversionsHub}/conversions/${campaignId}`}\n                    size=\"small\"\n                    color=\"primary\"\n                  >\n                    {'See these conversions'}\n                  </Button>\n                </Box>\n              ) : null}\n            </Stack>\n          ) : (\n            <Typography variant=\"body2\" color=\"text.secondary\">\n              {conversionsReport.recorded\n                ? 'Nothing has been credited to this campaign yet.'\n                : 'No conversions have been attributed to this campaign. A ' +\n                  'form submission, lead, contact or booking is credited to ' +\n                  'the last campaign whose link the visitor clicked, within ' +\n                  `${conversionsReport.windowDays} days — a campaign sent ` +\n                  'before that was recorded will never show a figure here.'}\n            </Typography>\n          )}\n        </Section>\n\n        <Divider />\n\n        {/*==========================================\n          * WHAT THIS CAMPAIGN EARNED.\n          *\n          * The merchant's second question, and the one every compared\n          * product answers by reconstructing revenue probabilistically\n          * because it does not own the order. Here it is a join: the click\n          * and the order are rows in one database, so there is no tracking\n          * script, no catalog sync and nothing estimated except the model.\n          *\n          * THE MODEL IS ON SCREEN, in a sentence, above the money. A revenue\n          * figure whose rule the reader cannot state is worse than no\n          * figure, because they will use it anyway — and the two things they\n          * have to know to use it are which campaign gets the credit when\n          * several touched the buyer, and how long a click stays creditable.\n          *\n          * NET LEADS. Gross and refunded are both shown beside it, because\n          * \"this campaign made $4,000\" and \"this campaign made $4,000 of\n          * which $3,100 came back\" are different facts about whether to send\n          * another one.\n          *=========================================*/}\n        <Section title=\"Revenue\">\n          {revenueReport.caveats.map((caveat) => (\n            <Alert key={caveat.id} severity=\"info\">\n              {caveat.message}\n            </Alert>\n          ))}\n          {revenueReport.currencies.length ? (\n            <Stack spacing={3}>\n              {revenueReport.currencies.map((entry) => (\n                <Stack key={entry.currency} spacing={1}>\n                  {/*\n                   * The currency is a HEADING when there is more than one,\n                   * and absent when there is one. A per-currency label on a\n                   * report that only ever shows dollars is noise; the moment\n                   * there are two, the reader has to be able to see at a\n                   * glance that the blocks are not addable — which is also\n                   * what the caveat above says in words.\n                   */}\n                  {revenueReport.multiCurrency ? (\n                    <Typography variant=\"subtitle2\">\n                      {entry.currency.toUpperCase()}\n                    </Typography>\n                  ) : null}\n                  <Stack\n                    direction=\"row\"\n                    spacing={4}\n                    useFlexGap\n                    sx={{ flexWrap: 'wrap' }}\n                  >\n                    <MoneyFigure\n                      label=\"Net revenue\"\n                      cents={entry.netCents}\n                      currency={entry.currency}\n                      note=\"after refunds\"\n                    />\n                    <MoneyFigure\n                      label=\"Gross revenue\"\n                      cents={entry.grossCents}\n                      currency={entry.currency}\n                      note=\"as charged\"\n                    />\n                    <MoneyFigure\n                      label=\"Refunded\"\n                      cents={entry.refundedCents}\n                      currency={entry.currency}\n                      note=\"handed back\"\n                    />\n                    <Figure\n                      label=\"Orders\"\n                      value={entry.orders}\n                      note=\"credited to this campaign\"\n                    />\n                    <Figure\n                      label=\"Fully refunded\"\n                      value={entry.refundedOrders}\n                      note=\"of those orders\"\n                    />\n                  </Stack>\n                  <MoneyPerUnitRow\n                    label=\"Net revenue per delivered message\"\n                    figure={entry.netPerDelivered}\n                  />\n                </Stack>\n              ))}\n              {/*\n               * NO CONVERSION RATE, and this is where a reader would look\n               * for one. Orders over delivered is not a rate: one buyer can\n               * place two orders, so the quotient passes 100% without\n               * anything being wrong — the same defect that keeps `opens`\n               * out of the open-rate numerator two sections above. Counting\n               * distinct buyers instead would need a document per person per\n               * campaign, which is the per-recipient read this screen's cost\n               * model exists to refuse. The order count is shown as a count.\n               */}\n              <Typography variant=\"caption\" color=\"text.secondary\">\n                {`Credited ${revenueReport.model === 'last-click' ? 'to the last campaign whose link the buyer clicked' : `under the ${revenueReport.model} model`}, ` +\n                  `within ${revenueReport.windowDays} days of that click. ` +\n                  'Clicks only — an open is not treated as evidence that ' +\n                  'anybody read the email. An order placed by somebody who ' +\n                  'never clicked, or who checked out without giving an ' +\n                  'address, is credited to no campaign, so this is a floor ' +\n                  'rather than every sale this campaign influenced.'}\n              </Typography>\n            </Stack>\n          ) : (\n            <Typography variant=\"body2\" color=\"text.secondary\">\n              {revenueReport.recorded\n                ? 'No orders have been credited to this campaign.'\n                : 'No revenue has been attributed to this campaign. Orders ' +\n                  'are credited to the last campaign whose link the buyer ' +\n                  `clicked, within ${revenueReport.windowDays} days — a ` +\n                  'campaign sent before that was recorded, or one on a site ' +\n                  'with no store, will never show a figure here.'}\n            </Typography>\n          )}\n        </Section>\n\n        <Divider />\n\n        <Section title=\"Where it sent people\">\n          {/*\n            The heading a campaign of several emails carries over the same\n            question, so the two shapes of campaign page read alike. A\n            campaign owns no page — this is where its mail was actually\n            followed to, which is the only account of it the data holds.\n           */}\n          <Typography variant=\"body2\" color=\"text.secondary\">\n            {'The pages this campaign’s links were followed to.'}\n          </Typography>\n          {linkReport.rows.length ? (\n            <>\n              <ScrollTable size=\"small\">\n                <TableHead>\n                  <TableRow>\n                    <TableCell>{'Destination'}</TableCell>\n                    <TableCell align=\"right\">{'Clicks'}</TableCell>\n                    <TableCell align=\"right\">{'Share'}</TableCell>\n                  </TableRow>\n                </TableHead>\n                <TableBody>\n                  {linkReport.rows.map((row) => (\n                    <TableRow key={row.url}>\n                      <TableCell sx={{ wordBreak: 'break-all' }}>\n                        {row.url}\n                      </TableCell>\n                      <TableCell align=\"right\" sx={{ fontWeight: 'bold' }}>\n                        {row.clicks.toLocaleString()}\n                      </TableCell>\n                      <TableCell align=\"right\">\n                        {row.share\n                          ? `${percent(row.share.value)} of ${row.share.denominator.toLocaleString()} ${row.share.denominatorLabel}`\n                          : '—'}\n                      </TableCell>\n                    </TableRow>\n                  ))}\n                </TableBody>\n              </ScrollTable>\n              {/*\n               * The normalisation, stated rather than left for somebody to\n               * discover from a total that does not add up. Two links to the\n               * same page distinguished only by their UTM tags are one row\n               * here, and a merchant comparing this table with the campaign\n               * they built has to be told that before they conclude a link\n               * is missing.\n               */}\n              <Typography variant=\"caption\" color=\"text.secondary\">\n                {'Counted by address and path — query strings are dropped, so ' +\n                  'two links to the same page with different tracking ' +\n                  'parameters count as one row.'}\n              </Typography>\n              {linkReport.unattributedClicks ? (\n                <Typography variant=\"caption\" color=\"text.secondary\">\n                  {`${linkReport.unattributedClicks.toLocaleString()} clicks ` +\n                    'arrived without a destination and are not in this table.'}\n                </Typography>\n              ) : null}\n              {linkReport.overflowClicks ? (\n                <Alert severity=\"info\">\n                  {`This campaign has more distinct destinations than the ` +\n                    `rollup keeps. ${linkReport.overflowClicks.toLocaleString()} ` +\n                    'clicks landed on links past that limit and are counted ' +\n                    'in the click total above but not in this table.'}\n                </Alert>\n              ) : null}\n            </>\n          ) : (\n            <Typography variant=\"body2\" color=\"text.secondary\">\n              {report.clicks\n                ? 'Clicks were recorded for this campaign, but none of them ' +\n                  'carried a destination, so there is nothing to break down ' +\n                  'by link.'\n                : 'No link clicks have been recorded for this campaign.'}\n            </Typography>\n          )}\n        </Section>\n\n        <Divider />\n\n        {/*==========================================\n          * THE EMAIL THE FIGURES BELOW CAME FROM — and the hinge between the\n          * two halves of this page.\n          *\n          * This screen is reached at `/marketing/campaigns/{sendId}`, which\n          * is a CAMPAIGN url resolving to a send — the fall-through that keeps\n          * every unsubscribe footer and every pasted report link working. So\n          * a reader arrives from the campaigns table, where the row carries a\n          * \"Single send\" chip, and everything under this row is a fact about\n          * a message rather than about the campaign.\n          *\n          * Figures with no visible source read as a campaign holding no\n          * emails while reporting real numbers, which is a contradiction\n          * rather than a shortage of detail. Naming the one email — and\n          * saying it IS the campaign, which is what the chip already claims\n          * and what `campaignListRows` already does at read time — is what\n          * makes the page answer the question it raises.\n          *\n          * One row, from the document this card already read: no query, no\n          * second listen, and the two-document cost the header describes is\n          * unchanged.\n          *=========================================*/}\n        <Section title=\"The email in this campaign\">\n          <Stack spacing={1}>\n            <Stack\n              direction=\"row\"\n              spacing={1}\n              useFlexGap\n              sx={{ alignItems: 'center', flexWrap: 'wrap' }}\n            >\n              {/*\n                The MESSAGE's own page, which the Emails console owns — hence\n                the sibling hub rather than this surface's `basePath`. Plain\n                text until that hub resolves: a link with no destination is\n                worse than none, and the subject is what the reader came for\n                either way.\n               */}\n              {messageHref ? (\n                <AppLink href={messageHref}>{subject}</AppLink>\n              ) : (\n                <Typography variant=\"body2\">{subject}</Typography>\n              )}\n              {/*\n                What the email is DOING, not the field it stores. One\n                delivering an audience larger than one batch is written back\n                as `scheduled` between runs, so a chip rendering the status\n                said \"Scheduled\" at the head of a report of five hundred\n                deliveries.\n               */}\n              <Chip\n                size=\"small\"\n                label={campaignSendDisplay(campaign as never).label}\n              />\n              <Chip\n                size=\"small\"\n                variant=\"outlined\"\n                label=\"Single send\"\n                title={\n                  'One email, sent on its own rather than as part of a ' +\n                  'campaign of several. Its report and its unsubscribe links ' +\n                  'are unchanged.'\n                }\n              />\n              <Typography variant=\"caption\" color=\"text.secondary\">\n                {sendTimeMs\n                  ? new Date(sendTimeMs).toLocaleString()\n                  : 'not recorded'}\n              </Typography>\n            </Stack>\n            <Typography variant=\"caption\" color=\"text.secondary\">\n              {'This campaign is one email, so the sections above are what ' +\n                'that one email caused. What follows is the mail itself — ' +\n                'how it was delivered and how it was read. Open the message ' +\n                'for its body and the people it reached.'}\n            </Typography>\n          </Stack>\n        </Section>\n\n        <Divider />\n\n        {/*==========================================\n          * WHAT HAPPENED TO THE MAIL.\n          *\n          * Counts first and rates second, in that order and not the other\n          * way round, because a rate is only readable once you know what it\n          * was taken over — and because the counts are the part that is\n          * always true. Every rate below can be absent; none of these can.\n          *=========================================*/}\n        <Section title=\"Delivery\">\n          <Stack direction=\"row\" spacing={4} useFlexGap sx={{ flexWrap: 'wrap' }}>\n            <Figure\n              label=\"Addressed\"\n              value={report.recipients}\n              note=\"after the per-send cap\"\n            />\n            <Figure\n              label=\"Sent\"\n              value={report.sent}\n              note=\"accepted by the provider\"\n            />\n            <Figure\n              label=\"Delivered\"\n              value={report.delivered}\n              note=\"accepted by the receiving server\"\n            />\n            <Figure label=\"Bounced\" value={report.bounced} note=\"of sent\" />\n            <Figure\n              label=\"Marked as spam\"\n              value={report.complained}\n              note=\"of delivered\"\n            />\n          </Stack>\n        </Section>\n\n        <Divider />\n\n        <Section title=\"Engagement\">\n          {/*\n           * BOTH the event count and the distinct count, side by side.\n           *\n           * `Opens` is every open event — one reader opening four times is\n           * four — and it is the number this product has always shown. It\n           * cannot be a rate numerator: divided by anything it exceeds 100%\n           * the moment somebody reads an email twice. `Readers who opened`\n           * is the distinct count, and it is what the rate below divides.\n           * Showing only one of them would either hide activity or invite a\n           * rate nobody can defend, so both are here with different names.\n           */}\n          <Stack direction=\"row\" spacing={4} useFlexGap sx={{ flexWrap: 'wrap' }}>\n            <Figure\n              label=\"Opens\"\n              value={report.opens}\n              note=\"every open, repeats included\"\n            />\n            <Figure\n              label=\"Readers who opened\"\n              value={report.uniqueOpens}\n              note=\"distinct recipients\"\n            />\n            <Figure\n              label=\"Clicks\"\n              value={report.clicks}\n              note=\"every click, repeats included\"\n            />\n            <Figure\n              label=\"Readers who clicked\"\n              value={report.uniqueClicks}\n              note=\"distinct recipients\"\n            />\n            <Figure\n              label=\"Unsubscribed\"\n              value={report.unsubscribes}\n              note=\"through this campaign's link\"\n            />\n          </Stack>\n        </Section>\n\n        <Divider />\n\n        <Section title=\"Rates\">\n          <Stack spacing={1}>\n            <RateRow label=\"Delivery rate\" rate={report.rates.delivery} />\n            <RateRow label=\"Open rate\" rate={report.rates.open} />\n            <RateRow label=\"Click rate\" rate={report.rates.click} />\n            <RateRow\n              label=\"Click-to-open rate\"\n              rate={report.rates.clickToOpen}\n            />\n            <RateRow label=\"Bounce rate\" rate={report.rates.bounce} />\n            <RateRow label=\"Complaint rate\" rate={report.rates.complaint} />\n            <RateRow\n              label=\"Unsubscribe rate\"\n              rate={report.rates.unsubscribe}\n            />\n          </Stack>\n        </Section>\n\n        {report.populations.length ? (\n          <>\n            <Divider />\n            <Section title=\"Who this went to\">\n              {/*\n               * The populations the SEND measured, recorded at send time.\n               *\n               * Not recomputed here, and the note under the heading says so:\n               * consent records change and addresses get suppressed, so\n               * asking the list today produces a number that is true of the\n               * list and false of the campaign.\n               */}\n              <Typography variant=\"body2\" color=\"text.secondary\">\n                {'Measured when this campaign was sent, and stored as it was ' +\n                  'then. These figures describe the send, not the audience ' +\n                  'as it stands today.'}\n              </Typography>\n              <ScrollTable size=\"small\">\n                <TableBody>\n                  {report.populations.map((population) => (\n                    <TableRow key={population.id}>\n                      <TableCell>{population.label}</TableCell>\n                      <TableCell align=\"right\" sx={{ fontWeight: 'bold' }}>\n                        {population.count.toLocaleString()}\n                      </TableCell>\n                      <TableCell align=\"right\">\n                        <Typography variant=\"caption\" color=\"text.secondary\">\n                          {`of ${population.of.toLocaleString()} ${population.ofLabel}`}\n                        </Typography>\n                      </TableCell>\n                    </TableRow>\n                  ))}\n                </TableBody>\n              </ScrollTable>\n            </Section>\n          </>\n        ) : null}\n      </Stack>\n    </CardDisplay>\n  )\n\n  return (\n    <>\n      {/* The page heading and the trail name the send; this card is\n          then free to say what it holds rather than repeating the title. */}\n      <PageHeaderRecord\n        title={\n          campaign ? 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+{"version":3,"sources":["../../../../../../../libs/plugins/marketing/src/lib/components/campaign-report-card.tsx"],"sourcesContent":["/**\n * @license\n * Copyright 2026 Aglyn LLC\n *\n * Licensed under the Apache License, Version 2.0 (the \"License\");\n * you may not use this file except in compliance with the License.\n * You may obtain a copy of the License at\n *\n *   http://www.apache.org/licenses/LICENSE-2.0\n *\n * Unless required by applicable law or agreed to in writing, software\n * distributed under the License is distributed on an \"AS IS\" BASIS,\n * WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.\n * See the License for the specific language governing permissions and\n * limitations under the License.\n */\n'use client'\n\nimport { PageHeaderRecord, pluginDocsHelp } from '@aglyn/aglyn'\nimport { pluginRecordHref } from '@aglyn/aglyn/plugin-manager/plugin-record-routes'\nimport { AppLink, CardDisplay } from '@aglyn/shared-ui-jsx'\nimport { ScrollTable } from '@aglyn/shared-ui-jsx/components/scroll-table.component'\nimport {\n  Alert,\n  Box,\n  Button,\n  Chip,\n  Divider,\n  Stack,\n  TableBody,\n  TableCell,\n  TableHead,\n  TableRow,\n  Typography,\n} from '@mui/material'\nimport { useFirestore, useFirestoreDoc } from '@aglyn/tenant-feature-instance'\nimport {\n  sendLinkReport,\n  type SendLinkRollup,\n  type SendStats,\n} from '@aglyn/shared-ui-email-campaigns/model/send-report'\nimport { campaignReport } from '../model/campaign-report'\nimport {\n  campaignRevenueReport,\n  type CampaignRevenueRollup,\n} from '../model/campaign-revenue'\nimport {\n  campaignConversionsReport,\n  type CampaignConversionsRollup,\n} from '../model/campaign-conversions'\n/*\n * The three renderers every email report shares. Imported rather than kept\n * here, so \"a rate prints its denominator\" is one implementation and not a\n * convention each new card has to remember.\n */\nimport {\n  Figure,\n  MoneyFigure,\n  MoneyPerUnitRow,\n  percent,\n  RateRow,\n  Section,\n} from '@aglyn/shared-ui-jsx/components/measured-figures.component'\nimport { emailSendTimeMs } from '../model/email-record'\nimport {\n  campaignSendDisplay,\n  campaignSendProgress,\n} from '../model/campaign-container'\nimport { campaignSendDoc, campaignSendReportDoc } from './campaign-queries'\nimport {\n  orgSiteHubPath,\n  useMarketingOrgId,\n  useMarketingOrgMount,\n} from './marketing-org-mount'\nimport { useRecordRouteContext } from './record-route-context'\n\n/**\n * The help affordance, hoisted so BOTH headers carry it.\n *\n * The unreadable-campaign branch below renders its own `CardDisplay`, and a\n * header without help is a header a reader has no way out of — which is\n * exactly the state that branch describes.\n */\nconst reportDocsHelp = pluginDocsHelp('emailCampaigns', {\n  anchor: '#the-campaign-report',\n  excerpt:\n    'What one campaign did: delivery, opens, clicks, bounces, complaints, ' +\n    'unsubscribes and the revenue it was credited with, each with the ' +\n    'population it is measured against.',\n})\n\nexport interface CampaignReportCardProps {\n  /** The site, or `null` on the org Marketing hub. */\n  hostId: string | null\n  campaignId: string\n  /** The marketing hub URL, for the way back to the campaigns list. */\n  basePath: string\n}\n\n/**\n * ONE CAMPAIGN, MEASURED — and every denominator on screen.\n *\n * ## What was missing\n *\n * Opens and clicks have been recorded on the campaign document since AGL-268\n * and displayed as two words in a history row: `12 opens · 3 clicks`. Nothing\n * anywhere showed a rate, a delivery count, a bounce, a complaint or an\n * unsubscribe, and the populations the send itself measured — how large the\n * audience was, how many the consent rule refused, how many were already\n * suppressed — were computed on every send and written nowhere.\n *\n * ## The rule this screen is built around\n *\n * **Every rate names its denominator, in the same breath as the number.**\n *\n * That is not decoration. An open rate over `sent` and an open rate over\n * `delivered` are different numbers that share a label, and the difference\n * between them is exactly the mail that bounced — so a report that showed one\n * while the reader assumed the other would be wrong by however bad the\n * address list is, which is the case where being wrong matters most. Worse,\n * \"click rate\" is used in the wild for two unrelated quantities — clicks over\n * delivered, and clicks over openers — and they differ by a factor of three\n * or four on ordinary mail.\n *\n * So the arithmetic is not done here at all. `campaign-report.ts` returns\n * each rate as a triple carrying `denominatorLabel`, this file renders that\n * label, and a rate whose denominator is zero or unrecorded comes back `null`\n * and is drawn as \"—\" with a caveat naming the reason. There is no path\n * through this component that prints a percentage without saying what it is a\n * percentage of.\n *\n * ## What the page is about comes before how the mail did\n *\n * A campaign of one email is the ordinary shape, and this card is the page it\n * gets: the URL names a send, so there is no container above it and no list of\n * emails to draw. That collapse is honest, but it decided what the page was\n * ABOUT — delivery, engagement and rates are mechanics of a message, and a\n * page that led with them at length read as a mail report wearing the word\n * campaign.\n *\n * So the outcomes lead: what it caused, what it earned, where it sent people.\n * Two of those headings are the ones `campaign-reach-sections.tsx` puts at the\n * top of a campaign holding SEVERAL emails, and they are the same words here\n * deliberately — a merchant who opens a campaign of one and a campaign of six\n * is asking the same question and should not have to learn two vocabularies to\n * find the answer. The email's own figures follow, under a row that names the\n * message they belong to.\n *\n * Nothing about the reads changed with the order. The conversions, revenue and\n * destination figures were already on this page and already came from the four\n * documents below; they were simply underneath the mail.\n *\n * ## Three documents, whatever the campaign's size\n *\n * The whole screen is one campaign document plus one link-rollup document\n * plus one revenue-rollup document. All three are single-document listens, so\n * the cost does not move with the audience — a report over a 50,000-recipient\n * send reads the same three documents as one over ten. Aggregating the\n * per-recipient delivery log on mount would have been the obvious\n * implementation and would have read one document per recipient, every time\n * anybody opened the page; joining orders to campaigns at read time would\n * have been the same mistake one collection along, which is why the join is\n * done once at the sale and stored.\n *\n * ## No per-recipient view here, deliberately\n *\n * Every number on this screen is an aggregate that carries no address, and\n * that is what makes it three single-document reads. A per-recipient list is a\n * different read and a different question, so it lives where it is asked:\n * the design report's recipients table, which resolves the campaigns from the\n * design on a server that has already checked the reader's site role, and\n * returns only rows tagged with that site.\n *\n * ## The same four documents at the org level\n *\n * A send and its rollups are the org's, so the org hub reads the same four\n * documents. The one link that leads to a SITE fact — the conversions list,\n * which is that site's visitors — goes to the site the send was sent as.\n *\n * The other per-recipient view — the staff delivery log on the user detail\n * page — spans every site on the install and is behind a staff claim that\n * records who looked. Neither reaches this card: adding a recipient list here\n * would put an unbounded read behind a widget whose whole cost model is that\n * it has none.\n */\nexport function CampaignReportCard(props: CampaignReportCardProps) {\n  const { hostId, campaignId, basePath } = props\n  // The scope the message's own page is asked in: it belongs to the Emails page.\n  const routeContext = useRecordRouteContext()\n  const orgMount = useMarketingOrgMount()\n  const { orgId } = useMarketingOrgId(hostId)\n  const firestore = useFirestore()\n\n  const { data: campaign, status } = useFirestoreDoc<\n    Record<string, unknown> & { stats?: SendStats }\n  >(\n    () => (orgId ? campaignSendDoc(firestore, orgId, campaignId) : null),\n    [firestore, orgId, campaignId],\n  )\n  /*\n   * The link rollup, its own document rather than a field on the campaign.\n   *\n   * A map of destinations grows with the campaign's content and a campaign\n   * document is read by the history list, the glance widget and the send\n   * path; putting an unbounded map on it would make every one of those reads\n   * larger. Split, the rollup is read by exactly the screen that renders it.\n   */\n  const { data: links } = useFirestoreDoc<SendLinkRollup>(\n    () =>\n      orgId ? campaignSendReportDoc(firestore, orgId, campaignId, 'links') : null,\n    [firestore, orgId, campaignId],\n  )\n  /*\n   * The revenue rollup, a third single-document listen.\n   *\n   * Its own document beside the link rollup rather than a field on the\n   * campaign, for the reason the link rollup is: the campaign document is\n   * read by the history list, the glance widget and the send path, and a map\n   * that grows with the campaign's sales would enlarge every one of those\n   * reads. The cost model in this file's header is unchanged in the way that\n   * matters — the page still reads a fixed number of documents whatever the\n   * audience, and no per-order or per-recipient read exists anywhere on it.\n   */\n  const { data: revenue } = useFirestoreDoc<CampaignRevenueRollup>(\n    () =>\n      orgId\n        ? campaignSendReportDoc(firestore, orgId, campaignId, 'revenue')\n        : null,\n    [firestore, orgId, campaignId],\n  )\n\n  /*\n   * The conversions rollup, a fourth single-document listen.\n   *\n   * Beside `reports/revenue` and read the same way, because it is the same\n   * join answering the other half of the question: revenue is what a campaign\n   * EARNED from people who named themselves at checkout, and this is what it\n   * CAUSED among people who were anonymous until the moment they submitted,\n   * signed up or booked. The cost model in this file's header is unchanged in\n   * the way that matters — a fixed number of documents whatever the audience,\n   * and no per-conversion read anywhere on the page.\n   */\n  const { data: conversions } = useFirestoreDoc<CampaignConversionsRollup>(\n    () =>\n      orgId\n        ? campaignSendReportDoc(firestore, orgId, campaignId, 'conversions')\n        : null,\n    [firestore, orgId, campaignId],\n  )\n  /*\n   * Where this send's links lead. The message's page is on the Emails page —\n   * the site's under a site, the organization's over the org; the\n   * conversions list is always the sending site's.\n   */\n  const messageHrefOf = (id: string): string | null =>\n    routeContext ? pluginRecordHref('emailMessage', routeContext, id) : null\n  const messageHref = messageHrefOf(campaignId)\n  const conversionsHub = orgMount\n    ? orgSiteHubPath(orgMount, String(campaign?.hostId ?? ''), 'marketing')\n    : basePath\n\n  const report = campaignReport(campaign?.stats)\n  const linkReport = sendLinkReport(links)\n  const revenueReport = campaignRevenueReport({\n    rollup: revenue,\n    /*\n     * The DENOMINATOR, handed over from the same document read at the same\n     * instant rather than re-read here. `report.delivered` is `null` when no\n     * delivery event was ever recorded, and it is passed as `null` so the\n     * revenue figures over it are withheld for exactly the reason every other\n     * rate over it is.\n     */\n    delivered: report.delivered,\n    midFlight: campaign\n      ? campaignSendProgress(campaign as never).state === 'sending'\n      : false,\n  })\n  /*\n   * No denominator is handed in, unlike the revenue report. A conversion RATE\n   * over delivered messages would repeat the defect the revenue section\n   * refuses for orders — one visitor can submit two forms, so the quotient\n   * passes 100% without anything being wrong — and counting distinct people\n   * instead needs a document per person per campaign, which is the\n   * per-recipient read this screen's cost model exists to refuse.\n   */\n  const conversionsReport = campaignConversionsReport({ rollup: conversions })\n  const subject = String(campaign?.subject ?? 'Campaign')\n  const sendTimeMs = campaign ? emailSendTimeMs(campaign) : 0\n\n  const backButton = (\n    <Button\n      component={AppLink as any}\n      {...({ componentVariant: 'naked', nativeButton: false } as any)}\n      href={`${basePath}/campaigns`}\n      size=\"small\"\n      color=\"primary\"\n    >\n      {'All campaigns'}\n    </Button>\n  )\n\n  // Nothing to say until the read has had its chance to answer.\n  if (!campaign && (status === 'loading' || !orgId)) return null\n\n  if (!campaign) {\n    return (\n      <CardDisplay\n        header={'Campaign report'}\n        help={reportDocsHelp}\n        contentGutterX\n        contentGutterY\n        HeaderProps={{ action: backButton }}\n      >\n        {/*\n         * Not \"no data\". A campaign that cannot be read is a different\n         * situation from one with no engagement, and rendering an empty\n         * report for the first is how somebody comes to believe a campaign\n         * they sent reached nobody.\n         */}\n        <Typography variant=\"body2\" color=\"text.secondary\">\n          {'This campaign could not be loaded. It may have been deleted.'}\n        </Typography>\n      </CardDisplay>\n    )\n  }\n\n  /* The card, named so the page chrome above it is a plain list of\n     what this surface publishes upward. */\n  const card = (\n    <CardDisplay\n      header={'Campaign report'}\n      help={reportDocsHelp}\n      contentGutterX\n      contentGutterY\n      HeaderProps={{ action: backButton }}\n    >\n      <Stack spacing={3}>\n        {report.caveats.map((caveat) => (\n          <Alert key={caveat.id} severity=\"info\">\n            {caveat.message}\n          </Alert>\n        ))}\n\n        {/*==========================================\n          * WHAT THIS CAMPAIGN CAUSED — the page's first section, and the\n          * heading a campaign of several emails leads with too.\n          *\n          * The same join as the revenue below, credited under the same rule,\n          * answering it for people who were anonymous until the moment being\n          * counted: they arrived from a campaign link, browsed, and only\n          * became somebody when they submitted a form, signed up or booked.\n          *\n          * THE FOUR FIGURES ARE NEVER ADDED. One person filling in one form\n          * writes a submission, a contact and a lead, so a total would count\n          * that visit three times — and it would look like a bigger version\n          * of a real number, which is why the model carries no total for this\n          * JSX to reach for and the caveat says so in words above them.\n          *\n          * They are laid out in a row of independent `Figure`s rather than in\n          * a table with a footer, because a footer row is where a reader\n          * expects the sum to be.\n          *=========================================*/}\n        <Section title=\"What it caused\">\n          {conversionsReport.caveats.map((caveat) => (\n            <Alert key={caveat.id} severity=\"info\">\n              {caveat.message}\n            </Alert>\n          ))}\n          {conversionsReport.any ? (\n            <Stack spacing={1}>\n              <Stack\n                direction=\"row\"\n                spacing={4}\n                useFlexGap\n                sx={{ flexWrap: 'wrap' }}\n              >\n                {conversionsReport.kinds.map((entry) => (\n                  <Figure\n                    key={entry.kind}\n                    label={entry.label}\n                    value={entry.value}\n                    note={entry.note}\n                  />\n                ))}\n              </Stack>\n              <Typography variant=\"caption\" color=\"text.secondary\">\n                {`Credited ${conversionsReport.model === 'last-click' ? 'to the last campaign whose link the visitor clicked' : `under the ${conversionsReport.model} model`}, ` +\n                  `within ${conversionsReport.windowDays} days of that click. ` +\n                  'Somebody who converted without ever following a campaign ' +\n                  'link is credited to no campaign at all — nothing is ' +\n                  'inferred from a referrer — so these are a floor rather ' +\n                  'than everything this campaign influenced. The ones ' +\n                  'credited to nobody are counted under Conversions in the ' +\n                  'marketing console.'}\n              </Typography>\n              {/*\n                THE RECORDS BEHIND THE FIGURES. The rollup says how many; the\n                list says which, and it is the only place the uncredited half\n                is counted. A link rather than a table here — the records are\n                a paged read and this page's whole cost model is a fixed\n                number of documents whatever the audience.\n               */}\n              {conversionsHub ? (\n                <Box>\n                  <Button\n                    component={AppLink as any}\n                    {...({\n                      componentVariant: 'naked',\n                      nativeButton: false,\n                    } as any)}\n                    href={`${conversionsHub}/conversions/${campaignId}`}\n                    size=\"small\"\n                    color=\"primary\"\n                  >\n                    {'See these conversions'}\n                  </Button>\n                </Box>\n              ) : null}\n            </Stack>\n          ) : (\n            <Typography variant=\"body2\" color=\"text.secondary\">\n              {conversionsReport.recorded\n                ? 'Nothing has been credited to this campaign yet.'\n                : 'No conversions have been attributed to this campaign. A ' +\n                  'form submission, lead, contact or booking is credited to ' +\n                  'the last campaign whose link the visitor clicked, within ' +\n                  `${conversionsReport.windowDays} days — a campaign sent ` +\n                  'before that was recorded will never show a figure here.'}\n            </Typography>\n          )}\n        </Section>\n\n        <Divider />\n\n        {/*==========================================\n          * WHAT THIS CAMPAIGN EARNED.\n          *\n          * The merchant's second question, and the one every compared\n          * product answers by reconstructing revenue probabilistically\n          * because it does not own the order. Here it is a join: the click\n          * and the order are rows in one database, so there is no tracking\n          * script, no catalog sync and nothing estimated except the model.\n          *\n          * THE MODEL IS ON SCREEN, in a sentence, above the money. A revenue\n          * figure whose rule the reader cannot state is worse than no\n          * figure, because they will use it anyway — and the two things they\n          * have to know to use it are which campaign gets the credit when\n          * several touched the buyer, and how long a click stays creditable.\n          *\n          * NET LEADS. Gross and refunded are both shown beside it, because\n          * \"this campaign made $4,000\" and \"this campaign made $4,000 of\n          * which $3,100 came back\" are different facts about whether to send\n          * another one.\n          *=========================================*/}\n        <Section title=\"Revenue\">\n          {revenueReport.caveats.map((caveat) => (\n            <Alert key={caveat.id} severity=\"info\">\n              {caveat.message}\n            </Alert>\n          ))}\n          {revenueReport.currencies.length ? (\n            <Stack spacing={3}>\n              {revenueReport.currencies.map((entry) => (\n                <Stack key={entry.currency} spacing={1}>\n                  {/*\n                   * The currency is a HEADING when there is more than one,\n                   * and absent when there is one. A per-currency label on a\n                   * report that only ever shows dollars is noise; the moment\n                   * there are two, the reader has to be able to see at a\n                   * glance that the blocks are not addable — which is also\n                   * what the caveat above says in words.\n                   */}\n                  {revenueReport.multiCurrency ? (\n                    <Typography variant=\"subtitle2\">\n                      {entry.currency.toUpperCase()}\n                    </Typography>\n                  ) : null}\n                  <Stack\n                    direction=\"row\"\n                    spacing={4}\n                    useFlexGap\n                    sx={{ flexWrap: 'wrap' }}\n                  >\n                    <MoneyFigure\n                      label=\"Net revenue\"\n                      cents={entry.netCents}\n                      currency={entry.currency}\n                      note=\"after refunds\"\n                    />\n                    <MoneyFigure\n                      label=\"Gross revenue\"\n                      cents={entry.grossCents}\n                      currency={entry.currency}\n                      note=\"as charged\"\n                    />\n                    <MoneyFigure\n                      label=\"Refunded\"\n                      cents={entry.refundedCents}\n                      currency={entry.currency}\n                      note=\"handed back\"\n                    />\n                    <Figure\n                      label=\"Orders\"\n                      value={entry.orders}\n                      note=\"credited to this campaign\"\n                    />\n                    <Figure\n                      label=\"Fully refunded\"\n                      value={entry.refundedOrders}\n                      note=\"of those orders\"\n                    />\n                  </Stack>\n                  <MoneyPerUnitRow\n                    label=\"Net revenue per delivered message\"\n                    figure={entry.netPerDelivered}\n                  />\n                </Stack>\n              ))}\n              {/*\n               * NO CONVERSION RATE, and this is where a reader would look\n               * for one. Orders over delivered is not a rate: one buyer can\n               * place two orders, so the quotient passes 100% without\n               * anything being wrong — the same defect that keeps `opens`\n               * out of the open-rate numerator two sections above. Counting\n               * distinct buyers instead would need a document per person per\n               * campaign, which is the per-recipient read this screen's cost\n               * model exists to refuse. The order count is shown as a count.\n               */}\n              <Typography variant=\"caption\" color=\"text.secondary\">\n                {`Credited ${revenueReport.model === 'last-click' ? 'to the last campaign whose link the buyer clicked' : `under the ${revenueReport.model} model`}, ` +\n                  `within ${revenueReport.windowDays} days of that click. ` +\n                  'Clicks only — an open is not treated as evidence that ' +\n                  'anybody read the email. An order placed by somebody who ' +\n                  'never clicked, or who checked out without giving an ' +\n                  'address, is credited to no campaign, so this is a floor ' +\n                  'rather than every sale this campaign influenced.'}\n              </Typography>\n            </Stack>\n          ) : (\n            <Typography variant=\"body2\" color=\"text.secondary\">\n              {revenueReport.recorded\n                ? 'No orders have been credited to this campaign.'\n                : 'No revenue has been attributed to this campaign. Orders ' +\n                  'are credited to the last campaign whose link the buyer ' +\n                  `clicked, within ${revenueReport.windowDays} days — a ` +\n                  'campaign sent before that was recorded, or one on a site ' +\n                  'with no store, will never show a figure here.'}\n            </Typography>\n          )}\n        </Section>\n\n        <Divider />\n\n        <Section title=\"Where it sent people\">\n          {/*\n            The heading a campaign of several emails carries over the same\n            question, so the two shapes of campaign page read alike. A\n            campaign owns no page — this is where its mail was actually\n            followed to, which is the only account of it the data holds.\n           */}\n          <Typography variant=\"body2\" color=\"text.secondary\">\n            {'The pages this campaign’s links were followed to.'}\n          </Typography>\n          {linkReport.rows.length ? (\n            <>\n              <ScrollTable size=\"small\">\n                <TableHead>\n                  <TableRow>\n                    <TableCell>{'Destination'}</TableCell>\n                    <TableCell align=\"right\">{'Clicks'}</TableCell>\n                    <TableCell align=\"right\">{'Share'}</TableCell>\n                  </TableRow>\n                </TableHead>\n                <TableBody>\n                  {linkReport.rows.map((row) => (\n                    <TableRow key={row.url}>\n                      <TableCell sx={{ wordBreak: 'break-all' }}>\n                        {row.url}\n                      </TableCell>\n                      <TableCell align=\"right\" sx={{ fontWeight: 'bold' }}>\n                        {row.clicks.toLocaleString()}\n                      </TableCell>\n                      <TableCell align=\"right\">\n                        {row.share\n                          ? `${percent(row.share.value)} of ${row.share.denominator.toLocaleString()} ${row.share.denominatorLabel}`\n                          : '—'}\n                      </TableCell>\n                    </TableRow>\n                  ))}\n                </TableBody>\n              </ScrollTable>\n              {/*\n               * The normalisation, stated rather than left for somebody to\n               * discover from a total that does not add up. Two links to the\n               * same page distinguished only by their UTM tags are one row\n               * here, and a merchant comparing this table with the campaign\n               * they built has to be told that before they conclude a link\n               * is missing.\n               */}\n              <Typography variant=\"caption\" color=\"text.secondary\">\n                {'Counted by address and path — query strings are dropped, so ' +\n                  'two links to the same page with different tracking ' +\n                  'parameters count as one row.'}\n              </Typography>\n              {linkReport.unattributedClicks ? (\n                <Typography variant=\"caption\" color=\"text.secondary\">\n                  {`${linkReport.unattributedClicks.toLocaleString()} clicks ` +\n                    'arrived without a destination and are not in this table.'}\n                </Typography>\n              ) : null}\n              {linkReport.overflowClicks ? (\n                <Alert severity=\"info\">\n                  {`This campaign has more distinct destinations than the ` +\n                    `rollup keeps. ${linkReport.overflowClicks.toLocaleString()} ` +\n                    'clicks landed on links past that limit and are counted ' +\n                    'in the click total above but not in this table.'}\n                </Alert>\n              ) : null}\n            </>\n          ) : (\n            <Typography variant=\"body2\" color=\"text.secondary\">\n              {report.clicks\n                ? 'Clicks were recorded for this campaign, but none of them ' +\n                  'carried a destination, so there is nothing to break down ' +\n                  'by link.'\n                : 'No link clicks have been recorded for this campaign.'}\n            </Typography>\n          )}\n        </Section>\n\n        <Divider />\n\n        {/*==========================================\n          * THE EMAIL THE FIGURES BELOW CAME FROM — and the hinge between the\n          * two halves of this page.\n          *\n          * This screen is reached at `/marketing/campaigns/{sendId}`, which\n          * is a CAMPAIGN url resolving to a send — the fall-through that keeps\n          * every unsubscribe footer and every pasted report link working. So\n          * a reader arrives from the campaigns table, where the row carries a\n          * \"Single send\" chip, and everything under this row is a fact about\n          * a message rather than about the campaign.\n          *\n          * Figures with no visible source read as a campaign holding no\n          * emails while reporting real numbers, which is a contradiction\n          * rather than a shortage of detail. Naming the one email — and\n          * saying it IS the campaign, which is what the chip already claims\n          * and what `campaignListRows` already does at read time — is what\n          * makes the page answer the question it raises.\n          *\n          * One row, from the document this card already read: no query, no\n          * second listen, and the two-document cost the header describes is\n          * unchanged.\n          *=========================================*/}\n        <Section title=\"The email in this campaign\">\n          <Stack spacing={1}>\n            <Stack\n              direction=\"row\"\n              spacing={1}\n              useFlexGap\n              sx={{ alignItems: 'center', flexWrap: 'wrap' }}\n            >\n              {/*\n                The MESSAGE's own page, which the Emails console owns — hence\n                the sibling hub rather than this surface's `basePath`. Plain\n                text until that hub resolves: a link with no destination is\n                worse than none, and the subject is what the reader came for\n                either way.\n               */}\n              {messageHref ? (\n                <AppLink href={messageHref}>{subject}</AppLink>\n              ) : (\n                <Typography variant=\"body2\">{subject}</Typography>\n              )}\n              {/*\n                What the email is DOING, not the field it stores. One\n                delivering an audience larger than one batch is written back\n                as `scheduled` between runs, so a chip rendering the status\n                said \"Scheduled\" at the head of a report of five hundred\n                deliveries.\n               */}\n              <Chip\n                size=\"small\"\n                label={campaignSendDisplay(campaign as never).label}\n              />\n              <Chip\n                size=\"small\"\n                variant=\"outlined\"\n                label=\"Single send\"\n                title={\n                  'One email, sent on its own rather than as part of a ' +\n                  'campaign of several. Its report and its unsubscribe links ' +\n                  'are unchanged.'\n                }\n              />\n              <Typography variant=\"caption\" color=\"text.secondary\">\n                {sendTimeMs\n                  ? new Date(sendTimeMs).toLocaleString()\n                  : 'not recorded'}\n              </Typography>\n            </Stack>\n            <Typography variant=\"caption\" color=\"text.secondary\">\n              {'This campaign is one email, so the sections above are what ' +\n                'that one email caused. What follows is the mail itself — ' +\n                'how it was delivered and how it was read. Open the message ' +\n                'for its body and the people it reached.'}\n            </Typography>\n          </Stack>\n        </Section>\n\n        <Divider />\n\n        {/*==========================================\n          * WHAT HAPPENED TO THE MAIL.\n          *\n          * Counts first and rates second, in that order and not the other\n          * way round, because a rate is only readable once you know what it\n          * was taken over — and because the counts are the part that is\n          * always true. Every rate below can be absent; none of these can.\n          *=========================================*/}\n        <Section title=\"Delivery\">\n          <Stack direction=\"row\" spacing={4} useFlexGap sx={{ flexWrap: 'wrap' }}>\n            <Figure\n              label=\"Addressed\"\n              value={report.recipients}\n              note=\"after the per-send cap\"\n            />\n            <Figure\n              label=\"Sent\"\n              value={report.sent}\n              note=\"accepted by the provider\"\n            />\n            <Figure\n              label=\"Delivered\"\n              value={report.delivered}\n              note=\"accepted by the receiving server\"\n            />\n            <Figure label=\"Bounced\" value={report.bounced} note=\"of sent\" />\n            <Figure\n              label=\"Marked as spam\"\n              value={report.complained}\n              note=\"of delivered\"\n            />\n          </Stack>\n        </Section>\n\n        <Divider />\n\n        <Section title=\"Engagement\">\n          {/*\n           * BOTH the event count and the distinct count, side by side.\n           *\n           * `Opens` is every open event — one reader opening four times is\n           * four — and it is the number this product has always shown. It\n           * cannot be a rate numerator: divided by anything it exceeds 100%\n           * the moment somebody reads an email twice. `Readers who opened`\n           * is the distinct count, and it is what the rate below divides.\n           * Showing only one of them would either hide activity or invite a\n           * rate nobody can defend, so both are here with different names.\n           */}\n          <Stack direction=\"row\" spacing={4} useFlexGap sx={{ flexWrap: 'wrap' }}>\n            <Figure\n              label=\"Opens\"\n              value={report.opens}\n              note=\"every open, repeats included\"\n            />\n            <Figure\n              label=\"Readers who opened\"\n              value={report.uniqueOpens}\n              note=\"distinct recipients\"\n            />\n            <Figure\n              label=\"Clicks\"\n              value={report.clicks}\n              note=\"every click, repeats included\"\n            />\n            <Figure\n              label=\"Readers who clicked\"\n              value={report.uniqueClicks}\n              note=\"distinct recipients\"\n            />\n            <Figure\n              label=\"Unsubscribed\"\n              value={report.unsubscribes}\n              note=\"through this campaign's link\"\n            />\n          </Stack>\n        </Section>\n\n        <Divider />\n\n        <Section title=\"Rates\">\n          <Stack spacing={1}>\n            <RateRow label=\"Delivery rate\" rate={report.rates.delivery} />\n            <RateRow label=\"Open rate\" rate={report.rates.open} />\n            <RateRow label=\"Click rate\" rate={report.rates.click} />\n            <RateRow\n              label=\"Click-to-open rate\"\n              rate={report.rates.clickToOpen}\n            />\n            <RateRow label=\"Bounce rate\" rate={report.rates.bounce} />\n            <RateRow label=\"Complaint rate\" rate={report.rates.complaint} />\n            <RateRow\n              label=\"Unsubscribe rate\"\n              rate={report.rates.unsubscribe}\n            />\n          </Stack>\n        </Section>\n\n        {report.populations.length ? (\n          <>\n            <Divider />\n            <Section title=\"Who this went to\">\n              {/*\n               * The populations the SEND measured, recorded at send time.\n               *\n               * Not recomputed here, and the note under the heading says so:\n               * consent records change and addresses get suppressed, so\n               * asking the list today produces a number that is true of the\n               * list and false of the campaign.\n               */}\n              <Typography variant=\"body2\" color=\"text.secondary\">\n                {'Measured when this campaign was sent, and stored as it was ' +\n                  'then. These figures describe the send, not the audience ' +\n                  'as it stands today.'}\n              </Typography>\n              <ScrollTable size=\"small\">\n                <TableBody>\n                  {report.populations.map((population) => (\n                    <TableRow key={population.id}>\n                      <TableCell>{population.label}</TableCell>\n                      <TableCell align=\"right\" sx={{ fontWeight: 'bold' }}>\n                        {population.count.toLocaleString()}\n                      </TableCell>\n                      <TableCell align=\"right\">\n                        <Typography variant=\"caption\" color=\"text.secondary\">\n                          {`of ${population.of.toLocaleString()} ${population.ofLabel}`}\n                        </Typography>\n                      </TableCell>\n                    </TableRow>\n                  ))}\n                </TableBody>\n              </ScrollTable>\n            </Section>\n          </>\n        ) : null}\n      </Stack>\n    </CardDisplay>\n  )\n\n  return (\n    <>\n      {/* The page heading and the trail name the send; this card is\n          then free to say what it holds rather than repeating the title. */}\n      <PageHeaderRecord\n        title={\n          campaign ? 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package/src/lib/components/campaigns-card.js

@@ -38,7 +38,7 @@ import { collection, limit, query, setDoc, where } from "firebase/firestore";
 import { useCallback, useMemo, useState } from "react";
 import { useRouter } from "next/navigation";
 import { useConsoleHostRoute, useFirestore, useFirestoreCollection, useUser } from "@aglyn/tenant-feature-instance";
-import { campaignListRows, campaignSiteIds, campaignVisibleTo } from "@aglyn/shared-ui-email-campaigns/model";
+import { campaignListRows, campaignSiteIds, campaignVisibleTo } from "../model/campaign-container.js";
 import { CreateArtifactDrawer } from "@aglyn/shared-ui-jsx-forms";
 import { CAMPAIGN_SITE_SEARCH_NOTICE, SINGLE_SENDS_BASE, campaignContainerSearchFields, campaignContainersListQuery, campaignContainersScope, campaignSendsScope, campaignSingleSendsListQuery, campaignSiteSearchClause } from "../model/campaign-list-query.js";
 import { campaignContainerDoc, campaignContainersCollection, campaignSendsCollection } from "./campaign-queries.js";