@adtrackify/at-tracking-event-types 4.52.1 → 4.53.0

package/dist/esm/types/api/measures/definitions/emq-measure-definitions.js

@@ -1,292 +1,292 @@
-import { MEASURE } from '../measures.js';
-import { MEASURE_CATEGORY, MEASURE_SUBCATEGORY } from './measure-categories.js';
-import { MEASURE_ICON } from './measure-icon.js';
-import { MeasureValueType } from './measure-value-type.js';
-export const EMQ_MEASURES_MAP = {
-    [MEASURE.EMQ_SCORE]: {
-        title: 'EMQ Score',
-        description: 'Event Match Quality score from Meta (0-10 scale). Higher scores indicate better event matching.',
-        shortTitle: 'EMQ',
-        tooltip: 'Meta rates how well your events are matched to Facebook users on a 0-10 scale. Higher scores improve ad delivery and attribution accuracy.',
-        relatedMeasures: [MEASURE.EMQ_EVENT_COVERAGE, MEASURE.EMQ_MATCH_KEY_COVERAGE],
-        sumPrefix: '',
-        sumSuffix: '',
-        avgPrefix: '',
-        avgSuffix: '/10',
-        icon: MEASURE_ICON.UPSTACK,
-        measure: MEASURE.EMQ_SCORE,
-        category: MEASURE_CATEGORY.DATA_QUALITY,
-        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
-        valueType: MeasureValueType.NUMBER,
-        decimalPlaces: 1,
-        useCompactNotation: false,
-    },
-    [MEASURE.EMQ_EVENT_COVERAGE]: {
-        title: 'Event Coverage',
-        description: 'Percentage of events with valid match keys.',
-        tooltip: 'How many of your events include at least one valid customer identifier (email, phone, etc.) that Meta can use for matching.',
-        relatedMeasures: [MEASURE.EMQ_SCORE, MEASURE.EMQ_MATCH_KEY_COVERAGE],
-        sumPrefix: '',
-        sumSuffix: '%',
-        avgPrefix: '',
-        avgSuffix: '%',
-        icon: MEASURE_ICON.UPSTACK,
-        measure: MEASURE.EMQ_EVENT_COVERAGE,
-        category: MEASURE_CATEGORY.DATA_QUALITY,
-        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
-        valueType: MeasureValueType.PERCENTAGE,
-        decimalPlaces: 1,
-        useCompactNotation: false,
-    },
-    [MEASURE.EMQ_EVENT_COVERAGE_GOAL]: {
-        title: 'Event Coverage Goal',
-        description: 'Target event coverage percentage from Meta.',
-        shortTitle: 'Coverage Goal',
-        tooltip: 'The event coverage target Meta recommends for your pixel to achieve optimal ad delivery and attribution.',
-        relatedMeasures: [MEASURE.EMQ_EVENT_COVERAGE],
-        sumPrefix: '',
-        sumSuffix: '%',
-        avgPrefix: '',
-        avgSuffix: '%',
-        icon: MEASURE_ICON.UPSTACK,
-        measure: MEASURE.EMQ_EVENT_COVERAGE_GOAL,
-        category: MEASURE_CATEGORY.DATA_QUALITY,
-        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
-        valueType: MeasureValueType.PERCENTAGE,
-        decimalPlaces: 1,
-        useCompactNotation: false,
-    },
-    [MEASURE.EMQ_DIAGNOSTICS_COUNT]: {
-        title: 'Diagnostics Count',
-        description: 'Number of active diagnostic issues.',
-        shortTitle: 'Diagnostics',
-        tooltip: 'Number of active issues Meta has flagged with your event setup. Each issue can reduce your EMQ score and attribution quality.',
-        relatedMeasures: [MEASURE.EMQ_SCORE, MEASURE.EMQ_MATCH_KEY_ISSUES_COUNT],
-        sumPrefix: '',
-        sumSuffix: '',
-        avgPrefix: '',
-        avgSuffix: '',
-        icon: MEASURE_ICON.UPSTACK,
-        measure: MEASURE.EMQ_DIAGNOSTICS_COUNT,
-        category: MEASURE_CATEGORY.DATA_QUALITY,
-        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
-        valueType: MeasureValueType.NUMBER,
-        decimalPlaces: 0,
-        useCompactNotation: false,
-    },
-    [MEASURE.EMQ_MATCH_KEY_ISSUES_COUNT]: {
-        title: 'Match Key Issues',
-        description: 'Number of match keys with identified issues.',
-        tooltip: 'Count of customer identifier fields (email, phone, etc.) that have data quality problems affecting Meta matching.',
-        relatedMeasures: [MEASURE.EMQ_DIAGNOSTICS_COUNT, MEASURE.EMQ_MATCH_KEY_COVERAGE],
-        sumPrefix: '',
-        sumSuffix: '',
-        avgPrefix: '',
-        avgSuffix: '',
-        icon: MEASURE_ICON.UPSTACK,
-        measure: MEASURE.EMQ_MATCH_KEY_ISSUES_COUNT,
-        category: MEASURE_CATEGORY.DATA_QUALITY,
-        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
-        valueType: MeasureValueType.NUMBER,
-        decimalPlaces: 0,
-        useCompactNotation: false,
-    },
-    [MEASURE.EMQ_ACR_PERCENTAGE]: {
-        title: 'ACR Percentage',
-        description: 'Attributed Conversion Rate percentage.',
-        shortTitle: 'ACR %',
-        tooltip: 'Attributed Conversion Rate - the share of your conversions that Meta can successfully attribute to ad interactions.',
-        relatedMeasures: [MEASURE.EMQ_SCORE, MEASURE.EMQ_EVENT_COVERAGE_POTENTIAL_ACR],
-        sumPrefix: '',
-        sumSuffix: '%',
-        avgPrefix: '',
-        avgSuffix: '%',
-        icon: MEASURE_ICON.UPSTACK,
-        measure: MEASURE.EMQ_ACR_PERCENTAGE,
-        category: MEASURE_CATEGORY.DATA_QUALITY,
-        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
-        valueType: MeasureValueType.PERCENTAGE,
-        decimalPlaces: 2,
-        useCompactNotation: false,
-    },
-    [MEASURE.EMQ_EVENT_COVERAGE_POTENTIAL_ACR]: {
-        title: 'Coverage Potential ACR',
-        description: 'Potential Attributed Conversion Rate improvement from increasing event coverage.',
-        shortTitle: 'Coverage ACR Gain',
-        tooltip: 'How much your attributed conversion rate could improve if you increase event coverage to the recommended goal.',
-        relatedMeasures: [MEASURE.EMQ_ACR_PERCENTAGE, MEASURE.EMQ_EVENT_COVERAGE, MEASURE.EMQ_EVENT_COVERAGE_GOAL],
-        sumPrefix: '',
-        sumSuffix: '%',
-        avgPrefix: '',
-        avgSuffix: '%',
-        icon: MEASURE_ICON.UPSTACK,
-        measure: MEASURE.EMQ_EVENT_COVERAGE_POTENTIAL_ACR,
-        category: MEASURE_CATEGORY.DATA_QUALITY,
-        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
-        valueType: MeasureValueType.PERCENTAGE,
-        decimalPlaces: 2,
-        useCompactNotation: false,
-    },
-    [MEASURE.EMQ_EVENT_POTENTIAL_ACR]: {
-        title: 'Event Potential ACR',
-        description: 'Potential Attributed Conversion Rate improvement from event quality improvements.',
-        shortTitle: 'Event ACR Gain',
-        tooltip: 'How much your attributed conversion rate could improve by resolving event quality issues identified in diagnostics.',
-        relatedMeasures: [MEASURE.EMQ_ACR_PERCENTAGE, MEASURE.EMQ_DIAGNOSTICS_COUNT],
-        sumPrefix: '',
-        sumSuffix: '%',
-        avgPrefix: '',
-        avgSuffix: '%',
-        icon: MEASURE_ICON.UPSTACK,
-        measure: MEASURE.EMQ_EVENT_POTENTIAL_ACR,
-        category: MEASURE_CATEGORY.DATA_QUALITY,
-        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
-        valueType: MeasureValueType.PERCENTAGE,
-        decimalPlaces: 2,
-        useCompactNotation: false,
-    },
-    [MEASURE.EMQ_MATCH_KEY_COVERAGE]: {
-        title: 'Match Key Coverage',
-        description: 'Coverage percentage for a specific match key (email, phone, etc.).',
-        tooltip: 'What percentage of events include this customer identifier. Higher coverage means better Meta matching for this key.',
-        relatedMeasures: [MEASURE.EMQ_SCORE, MEASURE.EMQ_EVENT_COVERAGE],
-        sumPrefix: '',
-        sumSuffix: '%',
-        avgPrefix: '',
-        avgSuffix: '%',
-        icon: MEASURE_ICON.UPSTACK,
-        measure: MEASURE.EMQ_MATCH_KEY_COVERAGE,
-        category: MEASURE_CATEGORY.DATA_QUALITY,
-        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
-        valueType: MeasureValueType.PERCENTAGE,
-        decimalPlaces: 1,
-        useCompactNotation: false,
-    },
-    [MEASURE.EMQ_MATCH_KEY_EXPECTED_INCREASE]: {
-        title: 'Expected EMQ Increase',
-        description: 'Predicted EMQ score increase if the match key issue is resolved.',
-        shortTitle: 'EMQ Gain',
-        tooltip: 'How many EMQ score points you would gain by fixing this specific match key issue.',
-        relatedMeasures: [MEASURE.EMQ_SCORE, MEASURE.EMQ_MATCH_KEY_COVERAGE],
-        sumPrefix: '+',
-        sumSuffix: '',
-        avgPrefix: '+',
-        avgSuffix: '',
-        icon: MEASURE_ICON.UPSTACK,
-        measure: MEASURE.EMQ_MATCH_KEY_EXPECTED_INCREASE,
-        category: MEASURE_CATEGORY.DATA_QUALITY,
-        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
-        valueType: MeasureValueType.NUMBER,
-        decimalPlaces: 2,
-        useCompactNotation: false,
-    },
-    [MEASURE.EMQ_MATCH_KEY_POTENTIAL_ACR]: {
-        title: 'Potential ACR',
-        description: 'Potential Attributed Conversion Rate if match key is improved.',
-        shortTitle: 'Key ACR Gain',
-        tooltip: 'How much your attributed conversion rate could improve by fixing this specific match key.',
-        relatedMeasures: [MEASURE.EMQ_ACR_PERCENTAGE, MEASURE.EMQ_MATCH_KEY_COVERAGE],
-        sumPrefix: '',
-        sumSuffix: '%',
-        avgPrefix: '',
-        avgSuffix: '%',
-        icon: MEASURE_ICON.UPSTACK,
-        measure: MEASURE.EMQ_MATCH_KEY_POTENTIAL_ACR,
-        category: MEASURE_CATEGORY.DATA_QUALITY,
-        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
-        valueType: MeasureValueType.PERCENTAGE,
-        decimalPlaces: 2,
-        useCompactNotation: false,
-    },
-    [MEASURE.EMQ_DIAGNOSTIC_AFFECTED_PERCENTAGE]: {
-        title: 'Affected Events %',
-        description: 'Percentage of events affected by the diagnostic issue.',
-        shortTitle: 'Affected %',
-        tooltip: 'Share of your total events impacted by this specific diagnostic issue.',
-        relatedMeasures: [MEASURE.EMQ_DIAGNOSTIC_AFFECTED_COUNT, MEASURE.EMQ_DIAGNOSTICS_COUNT],
-        sumPrefix: '',
-        sumSuffix: '%',
-        avgPrefix: '',
-        avgSuffix: '%',
-        icon: MEASURE_ICON.UPSTACK,
-        measure: MEASURE.EMQ_DIAGNOSTIC_AFFECTED_PERCENTAGE,
-        category: MEASURE_CATEGORY.DATA_QUALITY,
-        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
-        valueType: MeasureValueType.PERCENTAGE,
-        decimalPlaces: 1,
-        useCompactNotation: false,
-    },
-    [MEASURE.EMQ_DIAGNOSTIC_AFFECTED_COUNT]: {
-        title: 'Affected Event Count',
-        description: 'Number of events affected by the diagnostic issue.',
-        shortTitle: 'Affected Events',
-        tooltip: 'How many events are impacted by this diagnostic issue and may have reduced matching quality.',
-        relatedMeasures: [MEASURE.EMQ_DIAGNOSTIC_AFFECTED_PERCENTAGE, MEASURE.EMQ_DIAGNOSTICS_COUNT],
-        sumPrefix: '',
-        sumSuffix: '',
-        avgPrefix: '',
-        avgSuffix: '',
-        icon: MEASURE_ICON.UPSTACK,
-        measure: MEASURE.EMQ_DIAGNOSTIC_AFFECTED_COUNT,
-        category: MEASURE_CATEGORY.DATA_QUALITY,
-        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
-        valueType: MeasureValueType.NUMBER,
-        decimalPlaces: 0,
-        useCompactNotation: true,
-    },
-    [MEASURE.EMQ_DEDUPE_BROWSER_COVERAGE]: {
-        title: 'Browser Dedupe Coverage',
-        description: 'Percentage of browser events with deduplication key.',
-        shortTitle: 'Browser Dedupe',
-        tooltip: 'Share of browser pixel events that include a deduplication key, which prevents double-counting when browser and server events overlap.',
-        relatedMeasures: [MEASURE.EMQ_DEDUPE_SERVER_COVERAGE, MEASURE.EMQ_DEDUPE_OVERALL_BROWSER],
-        sumPrefix: '',
-        sumSuffix: '%',
-        avgPrefix: '',
-        avgSuffix: '%',
-        icon: MEASURE_ICON.UPSTACK,
-        measure: MEASURE.EMQ_DEDUPE_BROWSER_COVERAGE,
-        category: MEASURE_CATEGORY.DATA_QUALITY,
-        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
-        valueType: MeasureValueType.PERCENTAGE,
-        decimalPlaces: 1,
-        useCompactNotation: false,
-    },
-    [MEASURE.EMQ_DEDUPE_SERVER_COVERAGE]: {
-        title: 'Server Dedupe Coverage',
-        description: 'Percentage of server events with deduplication key.',
-        shortTitle: 'Server Dedupe',
-        tooltip: 'Share of server-side Conversions API events that include a deduplication key, enabling accurate deduplication against browser pixel events.',
-        relatedMeasures: [MEASURE.EMQ_DEDUPE_BROWSER_COVERAGE, MEASURE.EMQ_DEDUPE_OVERALL_BROWSER],
-        sumPrefix: '',
-        sumSuffix: '%',
-        avgPrefix: '',
-        avgSuffix: '%',
-        icon: MEASURE_ICON.UPSTACK,
-        measure: MEASURE.EMQ_DEDUPE_SERVER_COVERAGE,
-        category: MEASURE_CATEGORY.DATA_QUALITY,
-        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
-        valueType: MeasureValueType.PERCENTAGE,
-        decimalPlaces: 1,
-        useCompactNotation: false,
-    },
-    [MEASURE.EMQ_DEDUPE_OVERALL_BROWSER]: {
-        title: 'Overall Browser Coverage',
-        description: 'Overall browser coverage percentage for deduplication.',
-        shortTitle: 'Overall Dedupe',
-        tooltip: 'Combined deduplication key coverage across all browser events, reflecting how well your setup prevents duplicate conversion reporting.',
-        relatedMeasures: [MEASURE.EMQ_DEDUPE_BROWSER_COVERAGE, MEASURE.EMQ_DEDUPE_SERVER_COVERAGE],
-        sumPrefix: '',
-        sumSuffix: '%',
-        avgPrefix: '',
-        avgSuffix: '%',
-        icon: MEASURE_ICON.UPSTACK,
-        measure: MEASURE.EMQ_DEDUPE_OVERALL_BROWSER,
-        category: MEASURE_CATEGORY.DATA_QUALITY,
-        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
-        valueType: MeasureValueType.PERCENTAGE,
-        decimalPlaces: 1,
-        useCompactNotation: false,
-    },
-};
+import { MEASURE } from '../measures.js';
+import { MEASURE_CATEGORY, MEASURE_SUBCATEGORY } from './measure-categories.js';
+import { MEASURE_ICON } from './measure-icon.js';
+import { MeasureValueType } from './measure-value-type.js';
+export const EMQ_MEASURES_MAP = {
+    [MEASURE.EMQ_SCORE]: {
+        title: 'EMQ Score',
+        description: 'Event Match Quality score from Meta (0-10 scale). Higher scores indicate better event matching.',
+        shortTitle: 'EMQ',
+        tooltip: 'Meta rates how well your events are matched to Facebook users on a 0-10 scale. Higher scores improve ad delivery and attribution accuracy.',
+        relatedMeasures: [MEASURE.EMQ_EVENT_COVERAGE, MEASURE.EMQ_MATCH_KEY_COVERAGE],
+        sumPrefix: '',
+        sumSuffix: '',
+        avgPrefix: '',
+        avgSuffix: '/10',
+        icon: MEASURE_ICON.UPSTACK,
+        measure: MEASURE.EMQ_SCORE,
+        category: MEASURE_CATEGORY.DATA_QUALITY,
+        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
+        valueType: MeasureValueType.NUMBER,
+        decimalPlaces: 1,
+        useCompactNotation: false,
+    },
+    [MEASURE.EMQ_EVENT_COVERAGE]: {
+        title: 'Event Coverage',
+        description: 'Percentage of events with valid match keys.',
+        tooltip: 'How many of your events include at least one valid customer identifier (email, phone, etc.) that Meta can use for matching.',
+        relatedMeasures: [MEASURE.EMQ_SCORE, MEASURE.EMQ_MATCH_KEY_COVERAGE],
+        sumPrefix: '',
+        sumSuffix: '%',
+        avgPrefix: '',
+        avgSuffix: '%',
+        icon: MEASURE_ICON.UPSTACK,
+        measure: MEASURE.EMQ_EVENT_COVERAGE,
+        category: MEASURE_CATEGORY.DATA_QUALITY,
+        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
+        valueType: MeasureValueType.PERCENTAGE,
+        decimalPlaces: 1,
+        useCompactNotation: false,
+    },
+    [MEASURE.EMQ_EVENT_COVERAGE_GOAL]: {
+        title: 'Event Coverage Goal',
+        description: 'Target event coverage percentage from Meta.',
+        shortTitle: 'Coverage Goal',
+        tooltip: 'The event coverage target Meta recommends for your pixel to achieve optimal ad delivery and attribution.',
+        relatedMeasures: [MEASURE.EMQ_EVENT_COVERAGE],
+        sumPrefix: '',
+        sumSuffix: '%',
+        avgPrefix: '',
+        avgSuffix: '%',
+        icon: MEASURE_ICON.UPSTACK,
+        measure: MEASURE.EMQ_EVENT_COVERAGE_GOAL,
+        category: MEASURE_CATEGORY.DATA_QUALITY,
+        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
+        valueType: MeasureValueType.PERCENTAGE,
+        decimalPlaces: 1,
+        useCompactNotation: false,
+    },
+    [MEASURE.EMQ_DIAGNOSTICS_COUNT]: {
+        title: 'Diagnostics Count',
+        description: 'Number of active diagnostic issues.',
+        shortTitle: 'Diagnostics',
+        tooltip: 'Number of active issues Meta has flagged with your event setup. Each issue can reduce your EMQ score and attribution quality.',
+        relatedMeasures: [MEASURE.EMQ_SCORE, MEASURE.EMQ_MATCH_KEY_ISSUES_COUNT],
+        sumPrefix: '',
+        sumSuffix: '',
+        avgPrefix: '',
+        avgSuffix: '',
+        icon: MEASURE_ICON.UPSTACK,
+        measure: MEASURE.EMQ_DIAGNOSTICS_COUNT,
+        category: MEASURE_CATEGORY.DATA_QUALITY,
+        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
+        valueType: MeasureValueType.NUMBER,
+        decimalPlaces: 0,
+        useCompactNotation: false,
+    },
+    [MEASURE.EMQ_MATCH_KEY_ISSUES_COUNT]: {
+        title: 'Match Key Issues',
+        description: 'Number of match keys with identified issues.',
+        tooltip: 'Count of customer identifier fields (email, phone, etc.) that have data quality problems affecting Meta matching.',
+        relatedMeasures: [MEASURE.EMQ_DIAGNOSTICS_COUNT, MEASURE.EMQ_MATCH_KEY_COVERAGE],
+        sumPrefix: '',
+        sumSuffix: '',
+        avgPrefix: '',
+        avgSuffix: '',
+        icon: MEASURE_ICON.UPSTACK,
+        measure: MEASURE.EMQ_MATCH_KEY_ISSUES_COUNT,
+        category: MEASURE_CATEGORY.DATA_QUALITY,
+        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
+        valueType: MeasureValueType.NUMBER,
+        decimalPlaces: 0,
+        useCompactNotation: false,
+    },
+    [MEASURE.EMQ_ACR_PERCENTAGE]: {
+        title: 'ACR Percentage',
+        description: 'Attributed Conversion Rate percentage.',
+        shortTitle: 'ACR %',
+        tooltip: 'Attributed Conversion Rate - the share of your conversions that Meta can successfully attribute to ad interactions.',
+        relatedMeasures: [MEASURE.EMQ_SCORE, MEASURE.EMQ_EVENT_COVERAGE_POTENTIAL_ACR],
+        sumPrefix: '',
+        sumSuffix: '%',
+        avgPrefix: '',
+        avgSuffix: '%',
+        icon: MEASURE_ICON.UPSTACK,
+        measure: MEASURE.EMQ_ACR_PERCENTAGE,
+        category: MEASURE_CATEGORY.DATA_QUALITY,
+        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
+        valueType: MeasureValueType.PERCENTAGE,
+        decimalPlaces: 2,
+        useCompactNotation: false,
+    },
+    [MEASURE.EMQ_EVENT_COVERAGE_POTENTIAL_ACR]: {
+        title: 'Coverage Potential ACR',
+        description: 'Potential Attributed Conversion Rate improvement from increasing event coverage.',
+        shortTitle: 'Coverage ACR Gain',
+        tooltip: 'How much your attributed conversion rate could improve if you increase event coverage to the recommended goal.',
+        relatedMeasures: [MEASURE.EMQ_ACR_PERCENTAGE, MEASURE.EMQ_EVENT_COVERAGE, MEASURE.EMQ_EVENT_COVERAGE_GOAL],
+        sumPrefix: '',
+        sumSuffix: '%',
+        avgPrefix: '',
+        avgSuffix: '%',
+        icon: MEASURE_ICON.UPSTACK,
+        measure: MEASURE.EMQ_EVENT_COVERAGE_POTENTIAL_ACR,
+        category: MEASURE_CATEGORY.DATA_QUALITY,
+        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
+        valueType: MeasureValueType.PERCENTAGE,
+        decimalPlaces: 2,
+        useCompactNotation: false,
+    },
+    [MEASURE.EMQ_EVENT_POTENTIAL_ACR]: {
+        title: 'Event Potential ACR',
+        description: 'Potential Attributed Conversion Rate improvement from event quality improvements.',
+        shortTitle: 'Event ACR Gain',
+        tooltip: 'How much your attributed conversion rate could improve by resolving event quality issues identified in diagnostics.',
+        relatedMeasures: [MEASURE.EMQ_ACR_PERCENTAGE, MEASURE.EMQ_DIAGNOSTICS_COUNT],
+        sumPrefix: '',
+        sumSuffix: '%',
+        avgPrefix: '',
+        avgSuffix: '%',
+        icon: MEASURE_ICON.UPSTACK,
+        measure: MEASURE.EMQ_EVENT_POTENTIAL_ACR,
+        category: MEASURE_CATEGORY.DATA_QUALITY,
+        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
+        valueType: MeasureValueType.PERCENTAGE,
+        decimalPlaces: 2,
+        useCompactNotation: false,
+    },
+    [MEASURE.EMQ_MATCH_KEY_COVERAGE]: {
+        title: 'Match Key Coverage',
+        description: 'Coverage percentage for a specific match key (email, phone, etc.).',
+        tooltip: 'What percentage of events include this customer identifier. Higher coverage means better Meta matching for this key.',
+        relatedMeasures: [MEASURE.EMQ_SCORE, MEASURE.EMQ_EVENT_COVERAGE],
+        sumPrefix: '',
+        sumSuffix: '%',
+        avgPrefix: '',
+        avgSuffix: '%',
+        icon: MEASURE_ICON.UPSTACK,
+        measure: MEASURE.EMQ_MATCH_KEY_COVERAGE,
+        category: MEASURE_CATEGORY.DATA_QUALITY,
+        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
+        valueType: MeasureValueType.PERCENTAGE,
+        decimalPlaces: 1,
+        useCompactNotation: false,
+    },
+    [MEASURE.EMQ_MATCH_KEY_EXPECTED_INCREASE]: {
+        title: 'Expected EMQ Increase',
+        description: 'Predicted EMQ score increase if the match key issue is resolved.',
+        shortTitle: 'EMQ Gain',
+        tooltip: 'How many EMQ score points you would gain by fixing this specific match key issue.',
+        relatedMeasures: [MEASURE.EMQ_SCORE, MEASURE.EMQ_MATCH_KEY_COVERAGE],
+        sumPrefix: '+',
+        sumSuffix: '',
+        avgPrefix: '+',
+        avgSuffix: '',
+        icon: MEASURE_ICON.UPSTACK,
+        measure: MEASURE.EMQ_MATCH_KEY_EXPECTED_INCREASE,
+        category: MEASURE_CATEGORY.DATA_QUALITY,
+        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
+        valueType: MeasureValueType.NUMBER,
+        decimalPlaces: 2,
+        useCompactNotation: false,
+    },
+    [MEASURE.EMQ_MATCH_KEY_POTENTIAL_ACR]: {
+        title: 'Potential ACR',
+        description: 'Potential Attributed Conversion Rate if match key is improved.',
+        shortTitle: 'Key ACR Gain',
+        tooltip: 'How much your attributed conversion rate could improve by fixing this specific match key.',
+        relatedMeasures: [MEASURE.EMQ_ACR_PERCENTAGE, MEASURE.EMQ_MATCH_KEY_COVERAGE],
+        sumPrefix: '',
+        sumSuffix: '%',
+        avgPrefix: '',
+        avgSuffix: '%',
+        icon: MEASURE_ICON.UPSTACK,
+        measure: MEASURE.EMQ_MATCH_KEY_POTENTIAL_ACR,
+        category: MEASURE_CATEGORY.DATA_QUALITY,
+        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
+        valueType: MeasureValueType.PERCENTAGE,
+        decimalPlaces: 2,
+        useCompactNotation: false,
+    },
+    [MEASURE.EMQ_DIAGNOSTIC_AFFECTED_PERCENTAGE]: {
+        title: 'Affected Events %',
+        description: 'Percentage of events affected by the diagnostic issue.',
+        shortTitle: 'Affected %',
+        tooltip: 'Share of your total events impacted by this specific diagnostic issue.',
+        relatedMeasures: [MEASURE.EMQ_DIAGNOSTIC_AFFECTED_COUNT, MEASURE.EMQ_DIAGNOSTICS_COUNT],
+        sumPrefix: '',
+        sumSuffix: '%',
+        avgPrefix: '',
+        avgSuffix: '%',
+        icon: MEASURE_ICON.UPSTACK,
+        measure: MEASURE.EMQ_DIAGNOSTIC_AFFECTED_PERCENTAGE,
+        category: MEASURE_CATEGORY.DATA_QUALITY,
+        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
+        valueType: MeasureValueType.PERCENTAGE,
+        decimalPlaces: 1,
+        useCompactNotation: false,
+    },
+    [MEASURE.EMQ_DIAGNOSTIC_AFFECTED_COUNT]: {
+        title: 'Affected Event Count',
+        description: 'Number of events affected by the diagnostic issue.',
+        shortTitle: 'Affected Events',
+        tooltip: 'How many events are impacted by this diagnostic issue and may have reduced matching quality.',
+        relatedMeasures: [MEASURE.EMQ_DIAGNOSTIC_AFFECTED_PERCENTAGE, MEASURE.EMQ_DIAGNOSTICS_COUNT],
+        sumPrefix: '',
+        sumSuffix: '',
+        avgPrefix: '',
+        avgSuffix: '',
+        icon: MEASURE_ICON.UPSTACK,
+        measure: MEASURE.EMQ_DIAGNOSTIC_AFFECTED_COUNT,
+        category: MEASURE_CATEGORY.DATA_QUALITY,
+        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
+        valueType: MeasureValueType.NUMBER,
+        decimalPlaces: 0,
+        useCompactNotation: true,
+    },
+    [MEASURE.EMQ_DEDUPE_BROWSER_COVERAGE]: {
+        title: 'Browser Dedupe Coverage',
+        description: 'Percentage of browser events with deduplication key.',
+        shortTitle: 'Browser Dedupe',
+        tooltip: 'Share of browser pixel events that include a deduplication key, which prevents double-counting when browser and server events overlap.',
+        relatedMeasures: [MEASURE.EMQ_DEDUPE_SERVER_COVERAGE, MEASURE.EMQ_DEDUPE_OVERALL_BROWSER],
+        sumPrefix: '',
+        sumSuffix: '%',
+        avgPrefix: '',
+        avgSuffix: '%',
+        icon: MEASURE_ICON.UPSTACK,
+        measure: MEASURE.EMQ_DEDUPE_BROWSER_COVERAGE,
+        category: MEASURE_CATEGORY.DATA_QUALITY,
+        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
+        valueType: MeasureValueType.PERCENTAGE,
+        decimalPlaces: 1,
+        useCompactNotation: false,
+    },
+    [MEASURE.EMQ_DEDUPE_SERVER_COVERAGE]: {
+        title: 'Server Dedupe Coverage',
+        description: 'Percentage of server events with deduplication key.',
+        shortTitle: 'Server Dedupe',
+        tooltip: 'Share of server-side Conversions API events that include a deduplication key, enabling accurate deduplication against browser pixel events.',
+        relatedMeasures: [MEASURE.EMQ_DEDUPE_BROWSER_COVERAGE, MEASURE.EMQ_DEDUPE_OVERALL_BROWSER],
+        sumPrefix: '',
+        sumSuffix: '%',
+        avgPrefix: '',
+        avgSuffix: '%',
+        icon: MEASURE_ICON.UPSTACK,
+        measure: MEASURE.EMQ_DEDUPE_SERVER_COVERAGE,
+        category: MEASURE_CATEGORY.DATA_QUALITY,
+        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
+        valueType: MeasureValueType.PERCENTAGE,
+        decimalPlaces: 1,
+        useCompactNotation: false,
+    },
+    [MEASURE.EMQ_DEDUPE_OVERALL_BROWSER]: {
+        title: 'Overall Browser Coverage',
+        description: 'Overall browser coverage percentage for deduplication.',
+        shortTitle: 'Overall Dedupe',
+        tooltip: 'Combined deduplication key coverage across all browser events, reflecting how well your setup prevents duplicate conversion reporting.',
+        relatedMeasures: [MEASURE.EMQ_DEDUPE_BROWSER_COVERAGE, MEASURE.EMQ_DEDUPE_SERVER_COVERAGE],
+        sumPrefix: '',
+        sumSuffix: '%',
+        avgPrefix: '',
+        avgSuffix: '%',
+        icon: MEASURE_ICON.UPSTACK,
+        measure: MEASURE.EMQ_DEDUPE_OVERALL_BROWSER,
+        category: MEASURE_CATEGORY.DATA_QUALITY,
+        subcategory: MEASURE_SUBCATEGORY.DATA_QUALITY_EMQ,
+        valueType: MeasureValueType.PERCENTAGE,
+        decimalPlaces: 1,
+        useCompactNotation: false,
+    },
+};
 //# sourceMappingURL=emq-measure-definitions.js.map

package/dist/esm/types/api/measures/definitions/facebook-measure-definitions.d.ts

@@ -1,2 +1,2 @@
-import { MeasureDefinition } from './measure-definitions.js';
-export declare const FACEBOOK_MEASURES_MAP: Record<string, MeasureDefinition>;
+import { MeasureDefinition } from './measure-definitions.js';
+export declare const FACEBOOK_MEASURES_MAP: Record<string, MeasureDefinition>;