@adtrackify/at-tracking-event-types 4.49.0 → 4.51.0
This diff represents the content of publicly available package versions that have been released to one of the supported registries. The information contained in this diff is provided for informational purposes only and reflects changes between package versions as they appear in their respective public registries.
- package/dist/cjs/__tests__/measure-alias-map.spec.js +9 -0
- package/dist/cjs/__tests__/measure-alias-map.spec.js.map +1 -1
- package/dist/cjs/types/api/measures/definitions/orders-measure-definitions.js +866 -0
- package/dist/cjs/types/api/measures/definitions/orders-measure-definitions.js.map +1 -1
- package/dist/cjs/types/api/measures/measure-alias-map.js +9 -3
- package/dist/cjs/types/api/measures/measure-alias-map.js.map +1 -1
- package/dist/cjs/types/api/measures/measures.d.ts +6 -0
- package/dist/cjs/types/api/measures/measures.js +6 -0
- package/dist/cjs/types/api/measures/measures.js.map +1 -1
- package/dist/esm/__tests__/measure-alias-map.spec.js +9 -0
- package/dist/esm/__tests__/measure-alias-map.spec.js.map +1 -1
- package/dist/esm/types/api/measures/definitions/orders-measure-definitions.js +866 -0
- package/dist/esm/types/api/measures/definitions/orders-measure-definitions.js.map +1 -1
- package/dist/esm/types/api/measures/measure-alias-map.js +9 -3
- package/dist/esm/types/api/measures/measure-alias-map.js.map +1 -1
- package/dist/esm/types/api/measures/measures.d.ts +6 -0
- package/dist/esm/types/api/measures/measures.js +6 -0
- package/dist/esm/types/api/measures/measures.js.map +1 -1
- package/package.json +1 -1
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@@ -10,6 +10,7 @@ exports.ORDERS_MEASURES_MAP = {
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[measures_js_1.MEASURE.ORDERS_COUNT]: {
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priority: 1,
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title: 'Orders',
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shortTitle: 'Orders',
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description: 'The number of orders.',
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sumPrefix: '',
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sumSuffix: '',
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@@ -149,6 +150,7 @@ exports.ORDERS_MEASURES_MAP = {
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[measures_js_1.MEASURE.ORDERS_UNITS_PER_ORDER]: {
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priority: 3,
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title: 'Units Per Order',
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shortTitle: 'Units/Order',
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description: 'Average units per order.',
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sumPrefix: '',
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sumSuffix: '',
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@@ -1401,9 +1403,136 @@ exports.ORDERS_MEASURES_MAP = {
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formula: 'total_discounts / order_count',
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relatedMeasures: [measures_js_1.MEASURE.ORDERS_DISCOUNTS, measures_js_1.MEASURE.ORDERS_REFUND_PER_ORDER, measures_js_1.MEASURE.ORDERS_GROSS_AOV],
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},
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[measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_DISCOUNTS]: {
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priority: 15,
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title: 'NC Discount Amount',
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shortTitle: 'NC Discounts',
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description: 'Total discount amount for new customers.',
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sumPrefix: '$',
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sumSuffix: '',
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avgPrefix: '$',
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avgSuffix: '',
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icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
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measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_DISCOUNTS,
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category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
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subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_ADJUSTMENTS,
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valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
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decimalPlaces: 2,
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useCompactNotation: true,
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applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
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tooltip: 'Total dollar value of discounts applied to new customer orders.',
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relatedMeasures: [measures_js_1.MEASURE.ORDERS_DISCOUNT_AMOUNT, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_DISCOUNT_RATE, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_DISCOUNT_PER_ORDER],
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},
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[measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_DISCOUNT_RATE]: {
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priority: 16,
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title: 'NC Discount Rate',
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description: 'Discounts as percentage of new customer gross revenue.',
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sumPrefix: '',
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sumSuffix: '%',
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avgPrefix: '',
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avgSuffix: '%',
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icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
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measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_DISCOUNT_RATE,
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category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
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subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_ADJUSTMENTS,
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valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
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decimalPlaces: 2,
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useCompactNotation: false,
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applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
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tooltip: 'New customer discounts as a percentage of new customer gross revenue.',
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formulaDisplay: 'NC Discounts ÷ NC Gross Revenue × 100',
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formula: 'nc_discounts / nc_gross_revenue * 100',
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relatedMeasures: [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_DISCOUNTS, measures_js_1.MEASURE.ORDERS_DISCOUNT_RATE, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_DISCOUNT_RATE],
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},
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[measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_DISCOUNT_PER_ORDER]: {
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priority: 17,
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title: 'NC Discount Per Order',
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shortTitle: 'NC Discount/Order',
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description: 'Average discount per new customer order.',
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sumPrefix: '$',
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sumSuffix: '',
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avgPrefix: '$',
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avgSuffix: '',
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icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
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measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_DISCOUNT_PER_ORDER,
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category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
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subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_ADJUSTMENTS,
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valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
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decimalPlaces: 2,
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useCompactNotation: false,
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applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
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tooltip: 'Average discount dollar value applied per new customer order.',
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formulaDisplay: 'NC Discounts ÷ NC Order Count',
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formula: 'nc_discounts / nc_order_count',
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relatedMeasures: [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_DISCOUNTS, measures_js_1.MEASURE.ORDERS_DISCOUNT_PER_ORDER, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_DISCOUNT_PER_ORDER],
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},
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[measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_DISCOUNTS]: {
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priority: 18,
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title: 'RC Discount Amount',
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shortTitle: 'RC Discounts',
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description: 'Total discount amount for returning customers.',
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sumPrefix: '$',
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sumSuffix: '',
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avgPrefix: '$',
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avgSuffix: '',
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icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
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measure: measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_DISCOUNTS,
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category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
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subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_ADJUSTMENTS,
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valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
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decimalPlaces: 2,
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useCompactNotation: true,
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applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
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tooltip: 'Total dollar value of discounts applied to returning customer orders.',
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relatedMeasures: [measures_js_1.MEASURE.ORDERS_DISCOUNT_AMOUNT, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_DISCOUNT_RATE, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_DISCOUNT_PER_ORDER],
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},
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[measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_DISCOUNT_RATE]: {
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priority: 19,
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title: 'RC Discount Rate',
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description: 'Discounts as percentage of returning customer gross revenue.',
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sumPrefix: '',
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sumSuffix: '%',
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avgPrefix: '',
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avgSuffix: '%',
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icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
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measure: measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_DISCOUNT_RATE,
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category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
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subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_ADJUSTMENTS,
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valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
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decimalPlaces: 2,
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useCompactNotation: false,
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applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
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tooltip: 'Returning customer discounts as a percentage of returning customer gross revenue.',
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formulaDisplay: 'RC Discounts ÷ RC Gross Revenue × 100',
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formula: 'rc_discounts / rc_gross_revenue * 100',
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relatedMeasures: [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_DISCOUNTS, measures_js_1.MEASURE.ORDERS_DISCOUNT_RATE, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_DISCOUNT_RATE],
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},
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[measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_DISCOUNT_PER_ORDER]: {
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priority: 20,
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title: 'RC Discount Per Order',
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shortTitle: 'RC Discount/Order',
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description: 'Average discount per returning customer order.',
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sumPrefix: '$',
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sumSuffix: '',
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avgPrefix: '$',
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avgSuffix: '',
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icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
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measure: measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_DISCOUNT_PER_ORDER,
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category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
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subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_ADJUSTMENTS,
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valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
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decimalPlaces: 2,
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useCompactNotation: false,
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applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
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tooltip: 'Average discount dollar value applied per returning customer order.',
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formulaDisplay: 'RC Discounts ÷ RC Order Count',
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formula: 'rc_discounts / rc_order_count',
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relatedMeasures: [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_DISCOUNTS, measures_js_1.MEASURE.ORDERS_DISCOUNT_PER_ORDER, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_DISCOUNT_PER_ORDER],
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},
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[measures_js_1.MEASURE.ORDERS_SHIPPING]: {
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priority: 31,
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title: 'Shipping Revenue',
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shortTitle: 'Shipping',
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description: 'Total shipping revenue.',
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sumPrefix: '$',
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sumSuffix: '',
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formula: 'total_shipping / order_count',
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relatedMeasures: [measures_js_1.MEASURE.ORDERS_SHIPPING, measures_js_1.MEASURE.ORDERS_TAX_PER_ORDER, measures_js_1.MEASURE.ORDERS_TOTAL_AOV],
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},
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[measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_SHIPPING]: {
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priority: 34,
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title: 'NC Shipping Revenue',
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shortTitle: 'NC Shipping',
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description: 'Total shipping revenue from new customers.',
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sumPrefix: '$',
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sumSuffix: '',
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avgPrefix: '$',
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avgSuffix: '',
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icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
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measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_SHIPPING,
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category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
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subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_ADJUSTMENTS,
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valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
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decimalPlaces: 2,
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useCompactNotation: true,
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applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
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tooltip: 'Total shipping fees collected from new customer orders.',
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relatedMeasures: [measures_js_1.MEASURE.ORDERS_SHIPPING, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_SHIPPING_RATE, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_SHIPPING_PER_ORDER],
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},
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[measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_SHIPPING_RATE]: {
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priority: 35,
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title: 'NC Shipping Rate',
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description: 'Shipping as percentage of new customer total revenue.',
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sumPrefix: '',
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sumSuffix: '%',
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avgPrefix: '',
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avgSuffix: '%',
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icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
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measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_SHIPPING_RATE,
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category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
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subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_ADJUSTMENTS,
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valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
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decimalPlaces: 2,
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useCompactNotation: false,
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applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
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tooltip: 'New customer shipping revenue as a percentage of new customer total revenue.',
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formulaDisplay: 'NC Shipping ÷ NC Total Revenue × 100',
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formula: 'nc_shipping / nc_total_revenue * 100',
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relatedMeasures: [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_SHIPPING, measures_js_1.MEASURE.ORDERS_SHIPPING_RATE, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_SHIPPING_RATE],
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},
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[measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_SHIPPING_PER_ORDER]: {
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priority: 36,
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title: 'NC Shipping Per Order',
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shortTitle: 'NC Shipping/Order',
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description: 'Average shipping per new customer order.',
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sumPrefix: '$',
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sumSuffix: '',
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avgPrefix: '$',
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avgSuffix: '',
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icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
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measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_SHIPPING_PER_ORDER,
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category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
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subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_ADJUSTMENTS,
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valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
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decimalPlaces: 2,
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useCompactNotation: false,
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applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
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tooltip: 'Average shipping fee collected per new customer order.',
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formulaDisplay: 'NC Shipping ÷ NC Order Count',
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formula: 'nc_shipping / nc_order_count',
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relatedMeasures: [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_SHIPPING, measures_js_1.MEASURE.ORDERS_SHIPPING_PER_ORDER, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_SHIPPING_PER_ORDER],
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},
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[measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_SHIPPING]: {
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|
+
priority: 37,
|
|
1684
|
+
title: 'RC Shipping Revenue',
|
|
1685
|
+
shortTitle: 'RC Shipping',
|
|
1686
|
+
description: 'Total shipping revenue from returning customers.',
|
|
1687
|
+
sumPrefix: '$',
|
|
1688
|
+
sumSuffix: '',
|
|
1689
|
+
avgPrefix: '$',
|
|
1690
|
+
avgSuffix: '',
|
|
1691
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
1692
|
+
measure: measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_SHIPPING,
|
|
1693
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
1694
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_ADJUSTMENTS,
|
|
1695
|
+
valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
|
|
1696
|
+
decimalPlaces: 2,
|
|
1697
|
+
useCompactNotation: true,
|
|
1698
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
1699
|
+
tooltip: 'Total shipping fees collected from returning customer orders.',
|
|
1700
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_SHIPPING, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_SHIPPING_RATE, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_SHIPPING_PER_ORDER],
|
|
1701
|
+
},
|
|
1702
|
+
[measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_SHIPPING_RATE]: {
|
|
1703
|
+
priority: 38,
|
|
1704
|
+
title: 'RC Shipping Rate',
|
|
1705
|
+
description: 'Shipping as percentage of returning customer total revenue.',
|
|
1706
|
+
sumPrefix: '',
|
|
1707
|
+
sumSuffix: '%',
|
|
1708
|
+
avgPrefix: '',
|
|
1709
|
+
avgSuffix: '%',
|
|
1710
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
1711
|
+
measure: measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_SHIPPING_RATE,
|
|
1712
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
1713
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_ADJUSTMENTS,
|
|
1714
|
+
valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
|
|
1715
|
+
decimalPlaces: 2,
|
|
1716
|
+
useCompactNotation: false,
|
|
1717
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
1718
|
+
tooltip: 'Returning customer shipping revenue as a percentage of returning customer total revenue.',
|
|
1719
|
+
formulaDisplay: 'RC Shipping ÷ RC Total Revenue × 100',
|
|
1720
|
+
formula: 'rc_shipping / rc_total_revenue * 100',
|
|
1721
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_SHIPPING, measures_js_1.MEASURE.ORDERS_SHIPPING_RATE, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_SHIPPING_RATE],
|
|
1722
|
+
},
|
|
1723
|
+
[measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_SHIPPING_PER_ORDER]: {
|
|
1724
|
+
priority: 39,
|
|
1725
|
+
title: 'RC Shipping Per Order',
|
|
1726
|
+
shortTitle: 'RC Shipping/Order',
|
|
1727
|
+
description: 'Average shipping per returning customer order.',
|
|
1728
|
+
sumPrefix: '$',
|
|
1729
|
+
sumSuffix: '',
|
|
1730
|
+
avgPrefix: '$',
|
|
1731
|
+
avgSuffix: '',
|
|
1732
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
1733
|
+
measure: measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_SHIPPING_PER_ORDER,
|
|
1734
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
1735
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_ADJUSTMENTS,
|
|
1736
|
+
valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
|
|
1737
|
+
decimalPlaces: 2,
|
|
1738
|
+
useCompactNotation: false,
|
|
1739
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
1740
|
+
tooltip: 'Average shipping fee collected per returning customer order.',
|
|
1741
|
+
formulaDisplay: 'RC Shipping ÷ RC Order Count',
|
|
1742
|
+
formula: 'rc_shipping / rc_order_count',
|
|
1743
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_SHIPPING, measures_js_1.MEASURE.ORDERS_SHIPPING_PER_ORDER, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_SHIPPING_PER_ORDER],
|
|
1744
|
+
},
|
|
1490
1745
|
[measures_js_1.MEASURE.ORDERS_TAX]: {
|
|
1491
1746
|
priority: 41,
|
|
1492
1747
|
title: 'Tax Collected',
|
|
1748
|
+
shortTitle: 'Tax',
|
|
1493
1749
|
description: 'Total tax collected.',
|
|
1494
1750
|
sumPrefix: '$',
|
|
1495
1751
|
sumSuffix: '',
|
|
@@ -1572,6 +1828,132 @@ exports.ORDERS_MEASURES_MAP = {
|
|
|
1572
1828
|
formula: 'total_tax / order_count',
|
|
1573
1829
|
relatedMeasures: [measures_js_1.MEASURE.ORDERS_TAX, measures_js_1.MEASURE.ORDERS_SHIPPING_PER_ORDER, measures_js_1.MEASURE.ORDERS_TOTAL_AOV],
|
|
1574
1830
|
},
|
|
1831
|
+
[measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_TAX]: {
|
|
1832
|
+
priority: 44,
|
|
1833
|
+
title: 'NC Tax Collected',
|
|
1834
|
+
shortTitle: 'NC Tax',
|
|
1835
|
+
description: 'Total tax collected from new customers.',
|
|
1836
|
+
sumPrefix: '$',
|
|
1837
|
+
sumSuffix: '',
|
|
1838
|
+
avgPrefix: '$',
|
|
1839
|
+
avgSuffix: '',
|
|
1840
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
1841
|
+
measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_TAX,
|
|
1842
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
1843
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_ADJUSTMENTS,
|
|
1844
|
+
valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
|
|
1845
|
+
decimalPlaces: 2,
|
|
1846
|
+
useCompactNotation: true,
|
|
1847
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
1848
|
+
tooltip: 'Total tax collected from new customer orders.',
|
|
1849
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_TAX, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_TAX_RATE, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_TAX_PER_ORDER],
|
|
1850
|
+
},
|
|
1851
|
+
[measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_TAX_RATE]: {
|
|
1852
|
+
priority: 45,
|
|
1853
|
+
title: 'NC Tax Rate',
|
|
1854
|
+
description: 'Tax as percentage of new customer total revenue.',
|
|
1855
|
+
sumPrefix: '',
|
|
1856
|
+
sumSuffix: '%',
|
|
1857
|
+
avgPrefix: '',
|
|
1858
|
+
avgSuffix: '%',
|
|
1859
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
1860
|
+
measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_TAX_RATE,
|
|
1861
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
1862
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_ADJUSTMENTS,
|
|
1863
|
+
valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
|
|
1864
|
+
decimalPlaces: 2,
|
|
1865
|
+
useCompactNotation: false,
|
|
1866
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
1867
|
+
tooltip: 'New customer tax as a percentage of new customer total revenue.',
|
|
1868
|
+
formulaDisplay: 'NC Tax ÷ NC Total Revenue × 100',
|
|
1869
|
+
formula: 'nc_tax / nc_total_revenue * 100',
|
|
1870
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_TAX, measures_js_1.MEASURE.ORDERS_TAX_RATE, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_TAX_RATE],
|
|
1871
|
+
},
|
|
1872
|
+
[measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_TAX_PER_ORDER]: {
|
|
1873
|
+
priority: 46,
|
|
1874
|
+
title: 'NC Tax Per Order',
|
|
1875
|
+
shortTitle: 'NC Tax/Order',
|
|
1876
|
+
description: 'Average tax per new customer order.',
|
|
1877
|
+
sumPrefix: '$',
|
|
1878
|
+
sumSuffix: '',
|
|
1879
|
+
avgPrefix: '$',
|
|
1880
|
+
avgSuffix: '',
|
|
1881
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
1882
|
+
measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_TAX_PER_ORDER,
|
|
1883
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
1884
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_ADJUSTMENTS,
|
|
1885
|
+
valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
|
|
1886
|
+
decimalPlaces: 2,
|
|
1887
|
+
useCompactNotation: false,
|
|
1888
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
1889
|
+
tooltip: 'Average tax amount collected per new customer order.',
|
|
1890
|
+
formulaDisplay: 'NC Tax ÷ NC Order Count',
|
|
1891
|
+
formula: 'nc_tax / nc_order_count',
|
|
1892
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_TAX, measures_js_1.MEASURE.ORDERS_TAX_PER_ORDER, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_TAX_PER_ORDER],
|
|
1893
|
+
},
|
|
1894
|
+
[measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_TAX]: {
|
|
1895
|
+
priority: 47,
|
|
1896
|
+
title: 'RC Tax Collected',
|
|
1897
|
+
shortTitle: 'RC Tax',
|
|
1898
|
+
description: 'Total tax collected from returning customers.',
|
|
1899
|
+
sumPrefix: '$',
|
|
1900
|
+
sumSuffix: '',
|
|
1901
|
+
avgPrefix: '$',
|
|
1902
|
+
avgSuffix: '',
|
|
1903
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
1904
|
+
measure: measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_TAX,
|
|
1905
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
1906
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_ADJUSTMENTS,
|
|
1907
|
+
valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
|
|
1908
|
+
decimalPlaces: 2,
|
|
1909
|
+
useCompactNotation: true,
|
|
1910
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
1911
|
+
tooltip: 'Total tax collected from returning customer orders.',
|
|
1912
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_TAX, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_TAX_RATE, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_TAX_PER_ORDER],
|
|
1913
|
+
},
|
|
1914
|
+
[measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_TAX_RATE]: {
|
|
1915
|
+
priority: 48,
|
|
1916
|
+
title: 'RC Tax Rate',
|
|
1917
|
+
description: 'Tax as percentage of returning customer total revenue.',
|
|
1918
|
+
sumPrefix: '',
|
|
1919
|
+
sumSuffix: '%',
|
|
1920
|
+
avgPrefix: '',
|
|
1921
|
+
avgSuffix: '%',
|
|
1922
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
1923
|
+
measure: measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_TAX_RATE,
|
|
1924
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
1925
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_ADJUSTMENTS,
|
|
1926
|
+
valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
|
|
1927
|
+
decimalPlaces: 2,
|
|
1928
|
+
useCompactNotation: false,
|
|
1929
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
1930
|
+
tooltip: 'Returning customer tax as a percentage of returning customer total revenue.',
|
|
1931
|
+
formulaDisplay: 'RC Tax ÷ RC Total Revenue × 100',
|
|
1932
|
+
formula: 'rc_tax / rc_total_revenue * 100',
|
|
1933
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_TAX, measures_js_1.MEASURE.ORDERS_TAX_RATE, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_TAX_RATE],
|
|
1934
|
+
},
|
|
1935
|
+
[measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_TAX_PER_ORDER]: {
|
|
1936
|
+
priority: 49,
|
|
1937
|
+
title: 'RC Tax Per Order',
|
|
1938
|
+
shortTitle: 'RC Tax/Order',
|
|
1939
|
+
description: 'Average tax per returning customer order.',
|
|
1940
|
+
sumPrefix: '$',
|
|
1941
|
+
sumSuffix: '',
|
|
1942
|
+
avgPrefix: '$',
|
|
1943
|
+
avgSuffix: '',
|
|
1944
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
1945
|
+
measure: measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_TAX_PER_ORDER,
|
|
1946
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
1947
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_ADJUSTMENTS,
|
|
1948
|
+
valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
|
|
1949
|
+
decimalPlaces: 2,
|
|
1950
|
+
useCompactNotation: false,
|
|
1951
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
1952
|
+
tooltip: 'Average tax amount collected per returning customer order.',
|
|
1953
|
+
formulaDisplay: 'RC Tax ÷ RC Order Count',
|
|
1954
|
+
formula: 'rc_tax / rc_order_count',
|
|
1955
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_TAX, measures_js_1.MEASURE.ORDERS_TAX_PER_ORDER, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_TAX_PER_ORDER],
|
|
1956
|
+
},
|
|
1575
1957
|
[measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_PERCENT]: {
|
|
1576
1958
|
priority: 31,
|
|
1577
1959
|
title: 'New Customer %',
|
|
@@ -1846,6 +2228,94 @@ exports.ORDERS_MEASURES_MAP = {
|
|
|
1846
2228
|
formula: 'cm3 / order_count',
|
|
1847
2229
|
relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM3_MARGIN_RATE, measures_js_1.MEASURE.ORDERS_CM1_PER_ORDER, measures_js_1.MEASURE.ORDERS_CM2_PER_ORDER],
|
|
1848
2230
|
},
|
|
2231
|
+
[measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM2_PER_ORDER]: {
|
|
2232
|
+
priority: 16,
|
|
2233
|
+
title: 'NC CM2 Per Order',
|
|
2234
|
+
shortTitle: 'NC CM2/Order',
|
|
2235
|
+
description: 'Average CM2 per new customer order.',
|
|
2236
|
+
sumPrefix: '$',
|
|
2237
|
+
sumSuffix: '',
|
|
2238
|
+
avgPrefix: '$',
|
|
2239
|
+
avgSuffix: '',
|
|
2240
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
2241
|
+
measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM2_PER_ORDER,
|
|
2242
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
2243
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
|
|
2244
|
+
valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
|
|
2245
|
+
decimalPlaces: 2,
|
|
2246
|
+
useCompactNotation: false,
|
|
2247
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
2248
|
+
tooltip: 'Average Contribution Margin 2 per new customer order, after deducting marketing costs.',
|
|
2249
|
+
formulaDisplay: 'NC CM2 ÷ NC Order Count',
|
|
2250
|
+
formula: 'nc_cm2 / nc_order_count',
|
|
2251
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM2_PER_ORDER, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM1_PER_ORDER, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM3_PER_ORDER],
|
|
2252
|
+
},
|
|
2253
|
+
[measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM3_PER_ORDER]: {
|
|
2254
|
+
priority: 17,
|
|
2255
|
+
title: 'NC CM3 Per Order',
|
|
2256
|
+
shortTitle: 'NC CM3/Order',
|
|
2257
|
+
description: 'Average CM3 per new customer order.',
|
|
2258
|
+
sumPrefix: '$',
|
|
2259
|
+
sumSuffix: '',
|
|
2260
|
+
avgPrefix: '$',
|
|
2261
|
+
avgSuffix: '',
|
|
2262
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
2263
|
+
measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM3_PER_ORDER,
|
|
2264
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
2265
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
|
|
2266
|
+
valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
|
|
2267
|
+
decimalPlaces: 2,
|
|
2268
|
+
useCompactNotation: false,
|
|
2269
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
2270
|
+
tooltip: 'Average Contribution Margin 3 per new customer order, after all layered cost deductions.',
|
|
2271
|
+
formulaDisplay: 'NC CM3 ÷ NC Order Count',
|
|
2272
|
+
formula: 'nc_cm3 / nc_order_count',
|
|
2273
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM3_PER_ORDER, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM1_PER_ORDER, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM2_PER_ORDER],
|
|
2274
|
+
},
|
|
2275
|
+
[measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM2_PER_ORDER]: {
|
|
2276
|
+
priority: 26,
|
|
2277
|
+
title: 'RC CM2 Per Order',
|
|
2278
|
+
shortTitle: 'RC CM2/Order',
|
|
2279
|
+
description: 'Average CM2 per returning customer order.',
|
|
2280
|
+
sumPrefix: '$',
|
|
2281
|
+
sumSuffix: '',
|
|
2282
|
+
avgPrefix: '$',
|
|
2283
|
+
avgSuffix: '',
|
|
2284
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
2285
|
+
measure: measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM2_PER_ORDER,
|
|
2286
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
2287
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
|
|
2288
|
+
valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
|
|
2289
|
+
decimalPlaces: 2,
|
|
2290
|
+
useCompactNotation: false,
|
|
2291
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
2292
|
+
tooltip: 'Average Contribution Margin 2 per returning customer order, after deducting marketing costs.',
|
|
2293
|
+
formulaDisplay: 'RC CM2 ÷ RC Order Count',
|
|
2294
|
+
formula: 'rc_cm2 / rc_order_count',
|
|
2295
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM2_PER_ORDER, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM1_PER_ORDER, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM3_PER_ORDER],
|
|
2296
|
+
},
|
|
2297
|
+
[measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM3_PER_ORDER]: {
|
|
2298
|
+
priority: 27,
|
|
2299
|
+
title: 'RC CM3 Per Order',
|
|
2300
|
+
shortTitle: 'RC CM3/Order',
|
|
2301
|
+
description: 'Average CM3 per returning customer order.',
|
|
2302
|
+
sumPrefix: '$',
|
|
2303
|
+
sumSuffix: '',
|
|
2304
|
+
avgPrefix: '$',
|
|
2305
|
+
avgSuffix: '',
|
|
2306
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
2307
|
+
measure: measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM3_PER_ORDER,
|
|
2308
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
2309
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_CONTRIBUTION_MARGIN,
|
|
2310
|
+
valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
|
|
2311
|
+
decimalPlaces: 2,
|
|
2312
|
+
useCompactNotation: false,
|
|
2313
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
2314
|
+
tooltip: 'Average Contribution Margin 3 per returning customer order, after all layered cost deductions.',
|
|
2315
|
+
formulaDisplay: 'RC CM3 ÷ RC Order Count',
|
|
2316
|
+
formula: 'rc_cm3 / rc_order_count',
|
|
2317
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM3_PER_ORDER, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM1_PER_ORDER, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM2_PER_ORDER],
|
|
2318
|
+
},
|
|
1849
2319
|
[measures_js_1.MEASURE.ORDERS_AVG_ORDERS_PER_CUSTOMER]: {
|
|
1850
2320
|
priority: 6,
|
|
1851
2321
|
title: 'Avg Orders Per Customer',
|
|
@@ -4049,6 +4519,204 @@ exports.ORDERS_MEASURES_MAP = {
|
|
|
4049
4519
|
formula: 'rc_net_sales / spend',
|
|
4050
4520
|
relatedMeasures: [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_TOTAL_ROAS, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_ROAS, measures_js_1.MEASURE.ORDERS_NET_ROAS],
|
|
4051
4521
|
},
|
|
4522
|
+
[measures_js_1.MEASURE.ORDERS_CM1_ROAS]: {
|
|
4523
|
+
priority: 51,
|
|
4524
|
+
title: 'CM1 ROAS',
|
|
4525
|
+
shortTitle: 'CM1 ROAS',
|
|
4526
|
+
description: 'CM1 (Gross Margin) divided by Total Ad Spend.',
|
|
4527
|
+
sumPrefix: '',
|
|
4528
|
+
sumSuffix: 'x',
|
|
4529
|
+
avgPrefix: '',
|
|
4530
|
+
avgSuffix: 'x',
|
|
4531
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
4532
|
+
measure: measures_js_1.MEASURE.ORDERS_CM1_ROAS,
|
|
4533
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
4534
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PERFORMANCE,
|
|
4535
|
+
valueType: measure_value_type_js_1.MeasureValueType.MULTIPLIER,
|
|
4536
|
+
decimalPlaces: 2,
|
|
4537
|
+
useCompactNotation: false,
|
|
4538
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
4539
|
+
tooltip: 'How much gross margin (CM1) you earn for every dollar spent on advertising.',
|
|
4540
|
+
formulaDisplay: 'CM1 ÷ Total Ad Spend',
|
|
4541
|
+
formula: 'cm1 / spend',
|
|
4542
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM2_ROAS, measures_js_1.MEASURE.ORDERS_CM3_ROAS, measures_js_1.MEASURE.ORDERS_TOTAL_ROAS],
|
|
4543
|
+
},
|
|
4544
|
+
[measures_js_1.MEASURE.ORDERS_CM2_ROAS]: {
|
|
4545
|
+
priority: 52,
|
|
4546
|
+
title: 'CM2 ROAS',
|
|
4547
|
+
shortTitle: 'CM2 ROAS',
|
|
4548
|
+
description: 'CM2 divided by Total Ad Spend.',
|
|
4549
|
+
sumPrefix: '',
|
|
4550
|
+
sumSuffix: 'x',
|
|
4551
|
+
avgPrefix: '',
|
|
4552
|
+
avgSuffix: 'x',
|
|
4553
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
4554
|
+
measure: measures_js_1.MEASURE.ORDERS_CM2_ROAS,
|
|
4555
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
4556
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PERFORMANCE,
|
|
4557
|
+
valueType: measure_value_type_js_1.MeasureValueType.MULTIPLIER,
|
|
4558
|
+
decimalPlaces: 2,
|
|
4559
|
+
useCompactNotation: false,
|
|
4560
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
4561
|
+
tooltip: 'How much contribution margin after marketing (CM2) you earn for every dollar spent on advertising.',
|
|
4562
|
+
formulaDisplay: 'CM2 ÷ Total Ad Spend',
|
|
4563
|
+
formula: 'cm2 / spend',
|
|
4564
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM1_ROAS, measures_js_1.MEASURE.ORDERS_CM3_ROAS, measures_js_1.MEASURE.ORDERS_TOTAL_ROAS],
|
|
4565
|
+
},
|
|
4566
|
+
[measures_js_1.MEASURE.ORDERS_CM3_ROAS]: {
|
|
4567
|
+
priority: 53,
|
|
4568
|
+
title: 'CM3 ROAS',
|
|
4569
|
+
shortTitle: 'CM3 ROAS',
|
|
4570
|
+
description: 'CM3 divided by Total Ad Spend.',
|
|
4571
|
+
sumPrefix: '',
|
|
4572
|
+
sumSuffix: 'x',
|
|
4573
|
+
avgPrefix: '',
|
|
4574
|
+
avgSuffix: 'x',
|
|
4575
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
4576
|
+
measure: measures_js_1.MEASURE.ORDERS_CM3_ROAS,
|
|
4577
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
4578
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PERFORMANCE,
|
|
4579
|
+
valueType: measure_value_type_js_1.MeasureValueType.MULTIPLIER,
|
|
4580
|
+
decimalPlaces: 2,
|
|
4581
|
+
useCompactNotation: false,
|
|
4582
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
4583
|
+
tooltip: 'How much contribution margin after all costs (CM3) you earn for every dollar spent on advertising.',
|
|
4584
|
+
formulaDisplay: 'CM3 ÷ Total Ad Spend',
|
|
4585
|
+
formula: 'cm3 / spend',
|
|
4586
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM1_ROAS, measures_js_1.MEASURE.ORDERS_CM2_ROAS, measures_js_1.MEASURE.ORDERS_TOTAL_ROAS],
|
|
4587
|
+
},
|
|
4588
|
+
[measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM1_ROAS]: {
|
|
4589
|
+
priority: 54,
|
|
4590
|
+
title: 'NC CM1 ROAS',
|
|
4591
|
+
shortTitle: 'NC CM1 ROAS',
|
|
4592
|
+
description: 'New Customer CM1 (Gross Margin) divided by Ad Spend.',
|
|
4593
|
+
sumPrefix: '',
|
|
4594
|
+
sumSuffix: 'x',
|
|
4595
|
+
avgPrefix: '',
|
|
4596
|
+
avgSuffix: 'x',
|
|
4597
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
4598
|
+
measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM1_ROAS,
|
|
4599
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
4600
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PERFORMANCE,
|
|
4601
|
+
valueType: measure_value_type_js_1.MeasureValueType.MULTIPLIER,
|
|
4602
|
+
decimalPlaces: 2,
|
|
4603
|
+
useCompactNotation: false,
|
|
4604
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
4605
|
+
tooltip: 'New customer gross margin (CM1) per dollar spent on advertising.',
|
|
4606
|
+
formulaDisplay: 'NC CM1 ÷ Ad Spend',
|
|
4607
|
+
formula: 'nc_cm1 / spend',
|
|
4608
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM1_ROAS, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM2_ROAS, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM3_ROAS],
|
|
4609
|
+
},
|
|
4610
|
+
[measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM2_ROAS]: {
|
|
4611
|
+
priority: 55,
|
|
4612
|
+
title: 'NC CM2 ROAS',
|
|
4613
|
+
shortTitle: 'NC CM2 ROAS',
|
|
4614
|
+
description: 'New Customer CM2 divided by Ad Spend.',
|
|
4615
|
+
sumPrefix: '',
|
|
4616
|
+
sumSuffix: 'x',
|
|
4617
|
+
avgPrefix: '',
|
|
4618
|
+
avgSuffix: 'x',
|
|
4619
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
4620
|
+
measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM2_ROAS,
|
|
4621
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
4622
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PERFORMANCE,
|
|
4623
|
+
valueType: measure_value_type_js_1.MeasureValueType.MULTIPLIER,
|
|
4624
|
+
decimalPlaces: 2,
|
|
4625
|
+
useCompactNotation: false,
|
|
4626
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
4627
|
+
tooltip: 'New customer contribution margin after marketing (CM2) per dollar spent on advertising.',
|
|
4628
|
+
formulaDisplay: 'NC CM2 ÷ Ad Spend',
|
|
4629
|
+
formula: 'nc_cm2 / spend',
|
|
4630
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM2_ROAS, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM1_ROAS, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM3_ROAS],
|
|
4631
|
+
},
|
|
4632
|
+
[measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM3_ROAS]: {
|
|
4633
|
+
priority: 56,
|
|
4634
|
+
title: 'NC CM3 ROAS',
|
|
4635
|
+
shortTitle: 'NC CM3 ROAS',
|
|
4636
|
+
description: 'New Customer CM3 divided by Ad Spend.',
|
|
4637
|
+
sumPrefix: '',
|
|
4638
|
+
sumSuffix: 'x',
|
|
4639
|
+
avgPrefix: '',
|
|
4640
|
+
avgSuffix: 'x',
|
|
4641
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
4642
|
+
measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM3_ROAS,
|
|
4643
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
4644
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PERFORMANCE,
|
|
4645
|
+
valueType: measure_value_type_js_1.MeasureValueType.MULTIPLIER,
|
|
4646
|
+
decimalPlaces: 2,
|
|
4647
|
+
useCompactNotation: false,
|
|
4648
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
4649
|
+
tooltip: 'New customer contribution margin after all costs (CM3) per dollar spent on advertising.',
|
|
4650
|
+
formulaDisplay: 'NC CM3 ÷ Ad Spend',
|
|
4651
|
+
formula: 'nc_cm3 / spend',
|
|
4652
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM3_ROAS, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM1_ROAS, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM2_ROAS],
|
|
4653
|
+
},
|
|
4654
|
+
[measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM1_ROAS]: {
|
|
4655
|
+
priority: 57,
|
|
4656
|
+
title: 'RC CM1 ROAS',
|
|
4657
|
+
shortTitle: 'RC CM1 ROAS',
|
|
4658
|
+
description: 'Returning Customer CM1 (Gross Margin) divided by Ad Spend.',
|
|
4659
|
+
sumPrefix: '',
|
|
4660
|
+
sumSuffix: 'x',
|
|
4661
|
+
avgPrefix: '',
|
|
4662
|
+
avgSuffix: 'x',
|
|
4663
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
4664
|
+
measure: measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM1_ROAS,
|
|
4665
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
4666
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PERFORMANCE,
|
|
4667
|
+
valueType: measure_value_type_js_1.MeasureValueType.MULTIPLIER,
|
|
4668
|
+
decimalPlaces: 2,
|
|
4669
|
+
useCompactNotation: false,
|
|
4670
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
4671
|
+
tooltip: 'Returning customer gross margin (CM1) per dollar spent on advertising.',
|
|
4672
|
+
formulaDisplay: 'RC CM1 ÷ Ad Spend',
|
|
4673
|
+
formula: 'rc_cm1 / spend',
|
|
4674
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM1_ROAS, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM2_ROAS, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM3_ROAS],
|
|
4675
|
+
},
|
|
4676
|
+
[measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM2_ROAS]: {
|
|
4677
|
+
priority: 58,
|
|
4678
|
+
title: 'RC CM2 ROAS',
|
|
4679
|
+
shortTitle: 'RC CM2 ROAS',
|
|
4680
|
+
description: 'Returning Customer CM2 divided by Ad Spend.',
|
|
4681
|
+
sumPrefix: '',
|
|
4682
|
+
sumSuffix: 'x',
|
|
4683
|
+
avgPrefix: '',
|
|
4684
|
+
avgSuffix: 'x',
|
|
4685
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
4686
|
+
measure: measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM2_ROAS,
|
|
4687
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
4688
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PERFORMANCE,
|
|
4689
|
+
valueType: measure_value_type_js_1.MeasureValueType.MULTIPLIER,
|
|
4690
|
+
decimalPlaces: 2,
|
|
4691
|
+
useCompactNotation: false,
|
|
4692
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
4693
|
+
tooltip: 'Returning customer contribution margin after marketing (CM2) per dollar spent on advertising.',
|
|
4694
|
+
formulaDisplay: 'RC CM2 ÷ Ad Spend',
|
|
4695
|
+
formula: 'rc_cm2 / spend',
|
|
4696
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM2_ROAS, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM1_ROAS, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM3_ROAS],
|
|
4697
|
+
},
|
|
4698
|
+
[measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM3_ROAS]: {
|
|
4699
|
+
priority: 59,
|
|
4700
|
+
title: 'RC CM3 ROAS',
|
|
4701
|
+
shortTitle: 'RC CM3 ROAS',
|
|
4702
|
+
description: 'Returning Customer CM3 divided by Ad Spend.',
|
|
4703
|
+
sumPrefix: '',
|
|
4704
|
+
sumSuffix: 'x',
|
|
4705
|
+
avgPrefix: '',
|
|
4706
|
+
avgSuffix: 'x',
|
|
4707
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
4708
|
+
measure: measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM3_ROAS,
|
|
4709
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
4710
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PERFORMANCE,
|
|
4711
|
+
valueType: measure_value_type_js_1.MeasureValueType.MULTIPLIER,
|
|
4712
|
+
decimalPlaces: 2,
|
|
4713
|
+
useCompactNotation: false,
|
|
4714
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
4715
|
+
tooltip: 'Returning customer contribution margin after all costs (CM3) per dollar spent on advertising.',
|
|
4716
|
+
formulaDisplay: 'RC CM3 ÷ Ad Spend',
|
|
4717
|
+
formula: 'rc_cm3 / spend',
|
|
4718
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM3_ROAS, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM1_ROAS, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM2_ROAS],
|
|
4719
|
+
},
|
|
4052
4720
|
[measures_js_1.MEASURE.ORDERS_TOTAL_MER]: {
|
|
4053
4721
|
priority: 31,
|
|
4054
4722
|
title: 'Marketing Efficiency Ratio',
|
|
@@ -4249,6 +4917,204 @@ exports.ORDERS_MEASURES_MAP = {
|
|
|
4249
4917
|
formula: '(spend / rc_net_sales) * 100',
|
|
4250
4918
|
relatedMeasures: [measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_TOTAL_MER, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_GROSS_MER, measures_js_1.MEASURE.ORDERS_NET_MER],
|
|
4251
4919
|
},
|
|
4920
|
+
[measures_js_1.MEASURE.ORDERS_CM1_MER]: {
|
|
4921
|
+
priority: 61,
|
|
4922
|
+
title: 'CM1 MER',
|
|
4923
|
+
shortTitle: 'CM1 MER',
|
|
4924
|
+
description: 'Marketing Efficiency Ratio using CM1 (Gross Margin).',
|
|
4925
|
+
sumPrefix: '',
|
|
4926
|
+
sumSuffix: '%',
|
|
4927
|
+
avgPrefix: '',
|
|
4928
|
+
avgSuffix: '%',
|
|
4929
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
4930
|
+
measure: measures_js_1.MEASURE.ORDERS_CM1_MER,
|
|
4931
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
4932
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PERFORMANCE,
|
|
4933
|
+
valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
|
|
4934
|
+
decimalPlaces: 2,
|
|
4935
|
+
useCompactNotation: false,
|
|
4936
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
4937
|
+
tooltip: 'What percentage of your gross margin (CM1) is spent on advertising. Lower is better.',
|
|
4938
|
+
formulaDisplay: '(Total Ad Spend ÷ CM1) × 100',
|
|
4939
|
+
formula: '(spend / cm1) * 100',
|
|
4940
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM2_MER, measures_js_1.MEASURE.ORDERS_CM3_MER, measures_js_1.MEASURE.ORDERS_TOTAL_MER],
|
|
4941
|
+
},
|
|
4942
|
+
[measures_js_1.MEASURE.ORDERS_CM2_MER]: {
|
|
4943
|
+
priority: 62,
|
|
4944
|
+
title: 'CM2 MER',
|
|
4945
|
+
shortTitle: 'CM2 MER',
|
|
4946
|
+
description: 'Marketing Efficiency Ratio using CM2.',
|
|
4947
|
+
sumPrefix: '',
|
|
4948
|
+
sumSuffix: '%',
|
|
4949
|
+
avgPrefix: '',
|
|
4950
|
+
avgSuffix: '%',
|
|
4951
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
4952
|
+
measure: measures_js_1.MEASURE.ORDERS_CM2_MER,
|
|
4953
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
4954
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PERFORMANCE,
|
|
4955
|
+
valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
|
|
4956
|
+
decimalPlaces: 2,
|
|
4957
|
+
useCompactNotation: false,
|
|
4958
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
4959
|
+
tooltip: 'What percentage of your contribution margin after marketing (CM2) is spent on advertising.',
|
|
4960
|
+
formulaDisplay: '(Total Ad Spend ÷ CM2) × 100',
|
|
4961
|
+
formula: '(spend / cm2) * 100',
|
|
4962
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM1_MER, measures_js_1.MEASURE.ORDERS_CM3_MER, measures_js_1.MEASURE.ORDERS_TOTAL_MER],
|
|
4963
|
+
},
|
|
4964
|
+
[measures_js_1.MEASURE.ORDERS_CM3_MER]: {
|
|
4965
|
+
priority: 63,
|
|
4966
|
+
title: 'CM3 MER',
|
|
4967
|
+
shortTitle: 'CM3 MER',
|
|
4968
|
+
description: 'Marketing Efficiency Ratio using CM3.',
|
|
4969
|
+
sumPrefix: '',
|
|
4970
|
+
sumSuffix: '%',
|
|
4971
|
+
avgPrefix: '',
|
|
4972
|
+
avgSuffix: '%',
|
|
4973
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
4974
|
+
measure: measures_js_1.MEASURE.ORDERS_CM3_MER,
|
|
4975
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
4976
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PERFORMANCE,
|
|
4977
|
+
valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
|
|
4978
|
+
decimalPlaces: 2,
|
|
4979
|
+
useCompactNotation: false,
|
|
4980
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
4981
|
+
tooltip: 'What percentage of your contribution margin after all costs (CM3) is spent on advertising.',
|
|
4982
|
+
formulaDisplay: '(Total Ad Spend ÷ CM3) × 100',
|
|
4983
|
+
formula: '(spend / cm3) * 100',
|
|
4984
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM1_MER, measures_js_1.MEASURE.ORDERS_CM2_MER, measures_js_1.MEASURE.ORDERS_TOTAL_MER],
|
|
4985
|
+
},
|
|
4986
|
+
[measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM1_MER]: {
|
|
4987
|
+
priority: 64,
|
|
4988
|
+
title: 'NC CM1 MER',
|
|
4989
|
+
shortTitle: 'NC CM1 MER',
|
|
4990
|
+
description: 'Marketing Efficiency Ratio using New Customer CM1.',
|
|
4991
|
+
sumPrefix: '',
|
|
4992
|
+
sumSuffix: '%',
|
|
4993
|
+
avgPrefix: '',
|
|
4994
|
+
avgSuffix: '%',
|
|
4995
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
4996
|
+
measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM1_MER,
|
|
4997
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
4998
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PERFORMANCE,
|
|
4999
|
+
valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
|
|
5000
|
+
decimalPlaces: 2,
|
|
5001
|
+
useCompactNotation: false,
|
|
5002
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
5003
|
+
tooltip: 'What percentage of new customer gross margin (CM1) is spent on advertising.',
|
|
5004
|
+
formulaDisplay: '(Ad Spend ÷ NC CM1) × 100',
|
|
5005
|
+
formula: '(spend / nc_cm1) * 100',
|
|
5006
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM1_MER, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM2_MER, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM3_MER],
|
|
5007
|
+
},
|
|
5008
|
+
[measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM2_MER]: {
|
|
5009
|
+
priority: 65,
|
|
5010
|
+
title: 'NC CM2 MER',
|
|
5011
|
+
shortTitle: 'NC CM2 MER',
|
|
5012
|
+
description: 'Marketing Efficiency Ratio using New Customer CM2.',
|
|
5013
|
+
sumPrefix: '',
|
|
5014
|
+
sumSuffix: '%',
|
|
5015
|
+
avgPrefix: '',
|
|
5016
|
+
avgSuffix: '%',
|
|
5017
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
5018
|
+
measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM2_MER,
|
|
5019
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
5020
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PERFORMANCE,
|
|
5021
|
+
valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
|
|
5022
|
+
decimalPlaces: 2,
|
|
5023
|
+
useCompactNotation: false,
|
|
5024
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
5025
|
+
tooltip: 'What percentage of new customer contribution margin after marketing (CM2) is spent on advertising.',
|
|
5026
|
+
formulaDisplay: '(Ad Spend ÷ NC CM2) × 100',
|
|
5027
|
+
formula: '(spend / nc_cm2) * 100',
|
|
5028
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM2_MER, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM1_MER, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM3_MER],
|
|
5029
|
+
},
|
|
5030
|
+
[measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM3_MER]: {
|
|
5031
|
+
priority: 66,
|
|
5032
|
+
title: 'NC CM3 MER',
|
|
5033
|
+
shortTitle: 'NC CM3 MER',
|
|
5034
|
+
description: 'Marketing Efficiency Ratio using New Customer CM3.',
|
|
5035
|
+
sumPrefix: '',
|
|
5036
|
+
sumSuffix: '%',
|
|
5037
|
+
avgPrefix: '',
|
|
5038
|
+
avgSuffix: '%',
|
|
5039
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
5040
|
+
measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM3_MER,
|
|
5041
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
5042
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PERFORMANCE,
|
|
5043
|
+
valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
|
|
5044
|
+
decimalPlaces: 2,
|
|
5045
|
+
useCompactNotation: false,
|
|
5046
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
5047
|
+
tooltip: 'What percentage of new customer contribution margin after all costs (CM3) is spent on advertising.',
|
|
5048
|
+
formulaDisplay: '(Ad Spend ÷ NC CM3) × 100',
|
|
5049
|
+
formula: '(spend / nc_cm3) * 100',
|
|
5050
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM3_MER, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM1_MER, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CM2_MER],
|
|
5051
|
+
},
|
|
5052
|
+
[measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM1_MER]: {
|
|
5053
|
+
priority: 67,
|
|
5054
|
+
title: 'RC CM1 MER',
|
|
5055
|
+
shortTitle: 'RC CM1 MER',
|
|
5056
|
+
description: 'Marketing Efficiency Ratio using Returning Customer CM1.',
|
|
5057
|
+
sumPrefix: '',
|
|
5058
|
+
sumSuffix: '%',
|
|
5059
|
+
avgPrefix: '',
|
|
5060
|
+
avgSuffix: '%',
|
|
5061
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
5062
|
+
measure: measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM1_MER,
|
|
5063
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
5064
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PERFORMANCE,
|
|
5065
|
+
valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
|
|
5066
|
+
decimalPlaces: 2,
|
|
5067
|
+
useCompactNotation: false,
|
|
5068
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
5069
|
+
tooltip: 'What percentage of returning customer gross margin (CM1) is spent on advertising.',
|
|
5070
|
+
formulaDisplay: '(Ad Spend ÷ RC CM1) × 100',
|
|
5071
|
+
formula: '(spend / rc_cm1) * 100',
|
|
5072
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM1_MER, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM2_MER, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM3_MER],
|
|
5073
|
+
},
|
|
5074
|
+
[measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM2_MER]: {
|
|
5075
|
+
priority: 68,
|
|
5076
|
+
title: 'RC CM2 MER',
|
|
5077
|
+
shortTitle: 'RC CM2 MER',
|
|
5078
|
+
description: 'Marketing Efficiency Ratio using Returning Customer CM2.',
|
|
5079
|
+
sumPrefix: '',
|
|
5080
|
+
sumSuffix: '%',
|
|
5081
|
+
avgPrefix: '',
|
|
5082
|
+
avgSuffix: '%',
|
|
5083
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
5084
|
+
measure: measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM2_MER,
|
|
5085
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
5086
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PERFORMANCE,
|
|
5087
|
+
valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
|
|
5088
|
+
decimalPlaces: 2,
|
|
5089
|
+
useCompactNotation: false,
|
|
5090
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
5091
|
+
tooltip: 'What percentage of returning customer contribution margin after marketing (CM2) is spent on advertising.',
|
|
5092
|
+
formulaDisplay: '(Ad Spend ÷ RC CM2) × 100',
|
|
5093
|
+
formula: '(spend / rc_cm2) * 100',
|
|
5094
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM2_MER, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM1_MER, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM3_MER],
|
|
5095
|
+
},
|
|
5096
|
+
[measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM3_MER]: {
|
|
5097
|
+
priority: 69,
|
|
5098
|
+
title: 'RC CM3 MER',
|
|
5099
|
+
shortTitle: 'RC CM3 MER',
|
|
5100
|
+
description: 'Marketing Efficiency Ratio using Returning Customer CM3.',
|
|
5101
|
+
sumPrefix: '',
|
|
5102
|
+
sumSuffix: '%',
|
|
5103
|
+
avgPrefix: '',
|
|
5104
|
+
avgSuffix: '%',
|
|
5105
|
+
icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
|
|
5106
|
+
measure: measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM3_MER,
|
|
5107
|
+
category: measure_categories_js_1.MEASURE_CATEGORY.ORDERS,
|
|
5108
|
+
subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.ORDERS_PERFORMANCE,
|
|
5109
|
+
valueType: measure_value_type_js_1.MeasureValueType.PERCENTAGE,
|
|
5110
|
+
decimalPlaces: 2,
|
|
5111
|
+
useCompactNotation: false,
|
|
5112
|
+
applicableContexts: measure_applicable_contexts_js_1.ORDERS_ATTRIBUTION_APPLICABLE_CONTEXTS,
|
|
5113
|
+
tooltip: 'What percentage of returning customer contribution margin after all costs (CM3) is spent on advertising.',
|
|
5114
|
+
formulaDisplay: '(Ad Spend ÷ RC CM3) × 100',
|
|
5115
|
+
formula: '(spend / rc_cm3) * 100',
|
|
5116
|
+
relatedMeasures: [measures_js_1.MEASURE.ORDERS_CM3_MER, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM1_MER, measures_js_1.MEASURE.ORDERS_RETURNING_CUSTOMER_CM2_MER],
|
|
5117
|
+
},
|
|
4252
5118
|
[measures_js_1.MEASURE.ORDERS_SPEND_GROSS_PERCENT]: {
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priority: 61,
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title: 'Ad Spend % of Gross Sales',
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