@adtrackify/at-tracking-event-types 4.42.0 → 4.42.2

package/dist/cjs/types/api/accounts/account-enums.d.ts

@@ -80,3 +80,16 @@ export declare enum REFERRAL_SOURCE {
     AD_I_SAW = "Ad I saw",
     OTHER = "Other"
 }
+export declare enum ONBOARDING_BUSINESS_TYPE {
+    ECOMMERCE = "ecommerce",
+    LEAD_GEN = "leadgen",
+    SAAS = "saas"
+}
+export declare enum ONBOARDING_PLATFORM {
+    SHOPIFY = "shopify",
+    WOOCOMMERCE = "woocommerce",
+    WORDPRESS = "wordpress",
+    WEBFLOW = "webflow",
+    REACT = "react",
+    CUSTOM = "custom"
+}

package/dist/cjs/types/api/accounts/account-enums.js

@@ -1,6 +1,6 @@
 "use strict";
 Object.defineProperty(exports, "__esModule", { value: true });
-exports.REFERRAL_SOURCE = exports.BUSINESS_PLATFORM = exports.BUSINESS_USER_ROLE = exports.BUSINESS_TYPE = exports.USER_ACCOUNT_STATUS = exports.USER_ROLE = exports.FEATURE_FLAG = exports.PIXEL_STATUS = exports.ACCOUNT_SUBSCRIPTION_TYPE = exports.ACCOUNT_CANCELLED_BY = exports.ACCOUNT_STATUS_DETAIL = exports.ACCOUNT_STATUS = void 0;
+exports.ONBOARDING_PLATFORM = exports.ONBOARDING_BUSINESS_TYPE = exports.REFERRAL_SOURCE = exports.BUSINESS_PLATFORM = exports.BUSINESS_USER_ROLE = exports.BUSINESS_TYPE = exports.USER_ACCOUNT_STATUS = exports.USER_ROLE = exports.FEATURE_FLAG = exports.PIXEL_STATUS = exports.ACCOUNT_SUBSCRIPTION_TYPE = exports.ACCOUNT_CANCELLED_BY = exports.ACCOUNT_STATUS_DETAIL = exports.ACCOUNT_STATUS = void 0;
 var ACCOUNT_STATUS;
 (function (ACCOUNT_STATUS) {
     ACCOUNT_STATUS["PENDING"] = "pending";
@@ -95,4 +95,19 @@ var REFERRAL_SOURCE;
     REFERRAL_SOURCE["AD_I_SAW"] = "Ad I saw";
     REFERRAL_SOURCE["OTHER"] = "Other";
 })(REFERRAL_SOURCE = exports.REFERRAL_SOURCE || (exports.REFERRAL_SOURCE = {}));
+var ONBOARDING_BUSINESS_TYPE;
+(function (ONBOARDING_BUSINESS_TYPE) {
+    ONBOARDING_BUSINESS_TYPE["ECOMMERCE"] = "ecommerce";
+    ONBOARDING_BUSINESS_TYPE["LEAD_GEN"] = "leadgen";
+    ONBOARDING_BUSINESS_TYPE["SAAS"] = "saas";
+})(ONBOARDING_BUSINESS_TYPE = exports.ONBOARDING_BUSINESS_TYPE || (exports.ONBOARDING_BUSINESS_TYPE = {}));
+var ONBOARDING_PLATFORM;
+(function (ONBOARDING_PLATFORM) {
+    ONBOARDING_PLATFORM["SHOPIFY"] = "shopify";
+    ONBOARDING_PLATFORM["WOOCOMMERCE"] = "woocommerce";
+    ONBOARDING_PLATFORM["WORDPRESS"] = "wordpress";
+    ONBOARDING_PLATFORM["WEBFLOW"] = "webflow";
+    ONBOARDING_PLATFORM["REACT"] = "react";
+    ONBOARDING_PLATFORM["CUSTOM"] = "custom";
+})(ONBOARDING_PLATFORM = exports.ONBOARDING_PLATFORM || (exports.ONBOARDING_PLATFORM = {}));
 //# sourceMappingURL=account-enums.js.map

package/dist/cjs/types/api/accounts/account-enums.js.map

@@ -1 +1 @@
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package/dist/cjs/types/api/accounts/account-types.d.ts

@@ -1,5 +1,5 @@
 import { Subscription } from '../subscriptions/subscription-types.js';
-import { ACCOUNT_STATUS, ACCOUNT_STATUS_DETAIL, ACCOUNT_CANCELLED_BY, ACCOUNT_SUBSCRIPTION_TYPE, PIXEL_STATUS, FEATURE_FLAG, BUSINESS_TYPE, BUSINESS_USER_ROLE, BUSINESS_PLATFORM, REFERRAL_SOURCE } from './account-enums.js';
+import { ACCOUNT_STATUS, ACCOUNT_STATUS_DETAIL, ACCOUNT_CANCELLED_BY, ACCOUNT_SUBSCRIPTION_TYPE, PIXEL_STATUS, FEATURE_FLAG, BUSINESS_TYPE, BUSINESS_USER_ROLE, BUSINESS_PLATFORM, REFERRAL_SOURCE, ONBOARDING_BUSINESS_TYPE, ONBOARDING_PLATFORM } from './account-enums.js';
 import type { PixelEventConfig } from '../destinations/custom-event-mapping.js';
 export interface Account {
     id: string;
@@ -25,6 +25,9 @@ export interface Account {
     confirmedAt?: string;
     featureFlags?: FeatureFlag[];
     personalization?: AccountPersonalization;
+    onboardingBusinessType?: ONBOARDING_BUSINESS_TYPE;
+    onboardingPlatform?: ONBOARDING_PLATFORM;
+    onboarding?: AccountOnboarding;
     createdAt: string;
     updatedAt: string;
     updatedBy?: string;
@@ -63,6 +66,29 @@ export interface AccountPersonalization {
     referralSource?: REFERRAL_SOURCE;
     referralSourceOther?: string;
 }
+export interface OnboardingDataSources {
+    facebookAds?: boolean;
+    googleAds?: boolean;
+    tiktokAds?: boolean;
+    stripe?: boolean;
+}
+export interface OnboardingDestinations {
+    metaCapi?: boolean;
+    googleAdsCapi?: boolean;
+    tiktokEventsApi?: boolean;
+    klaviyo?: boolean;
+}
+export interface AccountOnboarding {
+    dataSourceConnected?: boolean;
+    trackingInstalled?: boolean;
+    eventsConfigured?: boolean;
+    firstEventReceived?: boolean;
+    dataSources?: OnboardingDataSources;
+    destinations?: OnboardingDestinations;
+    dismissed?: boolean;
+    requiredCompletedAt?: string;
+    recommendedDismissed?: boolean;
+}
 export interface User {
     id: string;
     sub: string;

package/dist/cjs/types/api/measures/definitions/orders-measure-definitions.js

@@ -1019,6 +1019,7 @@ exports.ORDERS_MEASURES_MAP = {
         applicableContexts: measure_applicable_contexts_js_1.STANDARD_APPLICABLE_CONTEXTS,
         tooltip: 'The total dollar value of discounts applied across all orders. High discount totals reduce gross margin.',
         relatedMeasures: [measures_js_1.MEASURE.ORDERS_DISCOUNT_RATE, measures_js_1.MEASURE.ORDERS_REFUNDS, measures_js_1.MEASURE.ORDERS_GROSS_REVENUE, measures_js_1.MEASURE.ORDERS_NET_REVENUE],
+        aliases: [measures_js_1.MEASURE.ORDERS_DISCOUNT_AMOUNT],
     },
     [measures_js_1.MEASURE.ORDERS_DISCOUNT_RATE]: {
         title: 'Discount Rate',
@@ -2773,5 +2774,173 @@ exports.ORDERS_MEASURES_MAP = {
         tooltip: 'A ranking of products ordered by revenue contribution. Identifies the highest-impact products for merchandising and ad targeting.',
         relatedMeasures: [measures_js_1.MEASURE.ORDERS_UNITS, measures_js_1.MEASURE.ORDERS_GROSS_REVENUE, measures_js_1.MEASURE.ORDERS_COUNT],
     },
+    [measures_js_1.MEASURE.ORDERS_CPA]: {
+        title: 'Cost Per Order',
+        shortTitle: 'CPA',
+        description: 'The amount spent per order acquisition.',
+        sumPrefix: '$',
+        sumSuffix: '',
+        avgPrefix: '$',
+        avgSuffix: '',
+        icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
+        measure: measures_js_1.MEASURE.ORDERS_CPA,
+        category: measure_categories_js_1.MEASURE_CATEGORY.AD_PERFORMANCE,
+        subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.AD_PERFORMANCE_EFFICIENCY,
+        valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
+        decimalPlaces: 2,
+        useCompactNotation: true,
+        applicableContexts: measure_applicable_contexts_js_1.ATTRIBUTION_APPLICABLE_CONTEXTS,
+        tooltip: 'How much you spend on average to acquire each order. Lower is better.',
+        formulaDisplay: 'Total Ad Spend ÷ Orders',
+        formula: 'spend / orders',
+        relatedMeasures: [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CPA, measures_js_1.MEASURE.ORDERS_TOTAL_ROAS, measures_js_1.MEASURE.CHANNEL_SPEND],
+    },
+    [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CPA]: {
+        title: 'New Customer Cost Per Order',
+        shortTitle: 'NC CPA',
+        description: 'The amount spent per new customer order acquisition.',
+        sumPrefix: '$',
+        sumSuffix: '',
+        avgPrefix: '$',
+        avgSuffix: '',
+        icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
+        measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CPA,
+        category: measure_categories_js_1.MEASURE_CATEGORY.AD_PERFORMANCE,
+        subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.AD_PERFORMANCE_EFFICIENCY,
+        valueType: measure_value_type_js_1.MeasureValueType.CURRENCY,
+        decimalPlaces: 2,
+        useCompactNotation: true,
+        applicableContexts: measure_applicable_contexts_js_1.ATTRIBUTION_APPLICABLE_CONTEXTS,
+        tooltip: 'How much you spend to acquire each first-time customer order. Critical for understanding customer acquisition efficiency.',
+        formulaDisplay: 'Total Ad Spend ÷ New Customer Orders',
+        formula: 'spend / new_customer_orders',
+        relatedMeasures: [measures_js_1.MEASURE.ORDERS_CPA, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_TOTAL_ROAS],
+    },
+    [measures_js_1.MEASURE.ORDERS_TOTAL_ROAS]: {
+        title: 'Return on Ad Spend',
+        shortTitle: 'ROAS',
+        description: 'Total Order Revenue divided by Total Ad Spend.',
+        sumPrefix: '',
+        sumSuffix: 'x',
+        avgPrefix: '',
+        avgSuffix: 'x',
+        icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
+        measure: measures_js_1.MEASURE.ORDERS_TOTAL_ROAS,
+        category: measure_categories_js_1.MEASURE_CATEGORY.AD_PERFORMANCE,
+        subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.AD_PERFORMANCE_EFFICIENCY,
+        valueType: measure_value_type_js_1.MeasureValueType.MULTIPLIER,
+        decimalPlaces: 2,
+        useCompactNotation: false,
+        applicableContexts: measure_applicable_contexts_js_1.ATTRIBUTION_APPLICABLE_CONTEXTS,
+        tooltip: 'How much revenue you earn for every dollar spent on advertising. A 3x ROAS means $3 revenue per $1 spent.',
+        formulaDisplay: 'Total Order Revenue ÷ Total Ad Spend',
+        formula: 'total_revenue / spend',
+        relatedMeasures: [measures_js_1.MEASURE.ORDERS_GROSS_ROAS, measures_js_1.MEASURE.ORDERS_NET_ROAS, measures_js_1.MEASURE.ORDERS_CPA],
+    },
+    [measures_js_1.MEASURE.ORDERS_GROSS_ROAS]: {
+        title: 'ROAS (Gross Sales)',
+        shortTitle: 'ROAS Gross',
+        description: 'Gross Order Sales divided by Total Ad Spend.',
+        sumPrefix: '',
+        sumSuffix: 'x',
+        avgPrefix: '',
+        avgSuffix: 'x',
+        icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
+        measure: measures_js_1.MEASURE.ORDERS_GROSS_ROAS,
+        category: measure_categories_js_1.MEASURE_CATEGORY.AD_PERFORMANCE,
+        subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.AD_PERFORMANCE_EFFICIENCY,
+        valueType: measure_value_type_js_1.MeasureValueType.MULTIPLIER,
+        decimalPlaces: 2,
+        useCompactNotation: false,
+        applicableContexts: measure_applicable_contexts_js_1.ATTRIBUTION_APPLICABLE_CONTEXTS,
+        tooltip: 'Return on ad spend using gross sales (before discounts and refunds are applied).',
+        formulaDisplay: 'Gross Order Sales ÷ Total Ad Spend',
+        formula: 'gross_sales / spend',
+        relatedMeasures: [measures_js_1.MEASURE.ORDERS_TOTAL_ROAS, measures_js_1.MEASURE.ORDERS_NET_ROAS],
+    },
+    [measures_js_1.MEASURE.ORDERS_NET_ROAS]: {
+        title: 'ROAS (Net Sales)',
+        shortTitle: 'ROAS Net',
+        description: 'Net Order Sales divided by Total Ad Spend.',
+        sumPrefix: '',
+        sumSuffix: 'x',
+        avgPrefix: '',
+        avgSuffix: 'x',
+        icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
+        measure: measures_js_1.MEASURE.ORDERS_NET_ROAS,
+        category: measure_categories_js_1.MEASURE_CATEGORY.AD_PERFORMANCE,
+        subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.AD_PERFORMANCE_EFFICIENCY,
+        valueType: measure_value_type_js_1.MeasureValueType.MULTIPLIER,
+        decimalPlaces: 2,
+        useCompactNotation: false,
+        applicableContexts: measure_applicable_contexts_js_1.ATTRIBUTION_APPLICABLE_CONTEXTS,
+        tooltip: 'Return on ad spend using net sales (after discounts and refunds). Most accurate for true profitability.',
+        formulaDisplay: 'Net Order Sales ÷ Total Ad Spend',
+        formula: 'net_sales / spend',
+        relatedMeasures: [measures_js_1.MEASURE.ORDERS_TOTAL_ROAS, measures_js_1.MEASURE.ORDERS_GROSS_ROAS],
+    },
+    [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_TOTAL_ROAS]: {
+        title: 'New Customer Return on Ad Spend',
+        shortTitle: 'NC ROAS',
+        description: 'New Customer Order Revenue divided by Ad Spend.',
+        sumPrefix: '',
+        sumSuffix: 'x',
+        avgPrefix: '',
+        avgSuffix: 'x',
+        icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
+        measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_TOTAL_ROAS,
+        category: measure_categories_js_1.MEASURE_CATEGORY.AD_PERFORMANCE,
+        subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.AD_PERFORMANCE_EFFICIENCY,
+        valueType: measure_value_type_js_1.MeasureValueType.MULTIPLIER,
+        decimalPlaces: 2,
+        useCompactNotation: false,
+        applicableContexts: measure_applicable_contexts_js_1.ATTRIBUTION_APPLICABLE_CONTEXTS,
+        tooltip: 'Revenue from new customer orders per dollar spent on advertising. Key metric for customer acquisition efficiency.',
+        formulaDisplay: 'New Customer Order Revenue ÷ Ad Spend',
+        formula: 'nc_revenue / spend',
+        relatedMeasures: [measures_js_1.MEASURE.ORDERS_TOTAL_ROAS, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_CPA, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_ROAS, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_NET_ROAS],
+    },
+    [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_ROAS]: {
+        title: 'NC ROAS (Gross Sales)',
+        shortTitle: 'NC ROAS Gross',
+        description: 'New Customer Gross Order Sales divided by Ad Spend.',
+        sumPrefix: '',
+        sumSuffix: 'x',
+        avgPrefix: '',
+        avgSuffix: 'x',
+        icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
+        measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_ROAS,
+        category: measure_categories_js_1.MEASURE_CATEGORY.AD_PERFORMANCE,
+        subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.AD_PERFORMANCE_EFFICIENCY,
+        valueType: measure_value_type_js_1.MeasureValueType.MULTIPLIER,
+        decimalPlaces: 2,
+        useCompactNotation: false,
+        applicableContexts: measure_applicable_contexts_js_1.ATTRIBUTION_APPLICABLE_CONTEXTS,
+        tooltip: 'Gross sales from new customer orders per dollar spent on advertising.',
+        formulaDisplay: 'NC Gross Order Sales ÷ Ad Spend',
+        formula: 'nc_gross_sales / spend',
+        relatedMeasures: [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_TOTAL_ROAS, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_NET_ROAS, measures_js_1.MEASURE.ORDERS_GROSS_ROAS],
+    },
+    [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_NET_ROAS]: {
+        title: 'NC ROAS (Net Sales)',
+        shortTitle: 'NC ROAS Net',
+        description: 'New Customer Net Order Sales divided by Ad Spend.',
+        sumPrefix: '',
+        sumSuffix: 'x',
+        avgPrefix: '',
+        avgSuffix: 'x',
+        icon: measure_icon_js_1.MEASURE_ICON.SHOPIFY,
+        measure: measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_NET_ROAS,
+        category: measure_categories_js_1.MEASURE_CATEGORY.AD_PERFORMANCE,
+        subcategory: measure_categories_js_1.MEASURE_SUBCATEGORY.AD_PERFORMANCE_EFFICIENCY,
+        valueType: measure_value_type_js_1.MeasureValueType.MULTIPLIER,
+        decimalPlaces: 2,
+        useCompactNotation: false,
+        applicableContexts: measure_applicable_contexts_js_1.ATTRIBUTION_APPLICABLE_CONTEXTS,
+        tooltip: 'Net sales from new customer orders per dollar spent on advertising. Most accurate for true acquisition profitability.',
+        formulaDisplay: 'NC Net Order Sales ÷ Ad Spend',
+        formula: 'nc_net_sales / spend',
+        relatedMeasures: [measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_TOTAL_ROAS, measures_js_1.MEASURE.ORDERS_NEW_CUSTOMER_GROSS_ROAS, measures_js_1.MEASURE.ORDERS_NET_ROAS],
+    },
 };
 //# sourceMappingURL=orders-measure-definitions.js.map