@adtrackify/at-tracking-event-types 3.1.30 → 3.1.32

package/dist/esm/types/api/measures/definitions/core-measure-definitions.d.ts

@@ -0,0 +1,103 @@
+import { MEASURE } from '../measures';
+export declare const CORE_MEASURES_MAP: {
+    "core.cpa": {
+        title: string;
+        description: string;
+        sumPrefix: string;
+        sumSuffix: string;
+        avgPrefix: string;
+        avgSuffix: string;
+        icon: string;
+        measure: MEASURE;
+    };
+    "core.new_customer_cpa": {
+        title: string;
+        description: string;
+        sumPrefix: string;
+        sumSuffix: string;
+        avgPrefix: string;
+        avgSuffix: string;
+        icon: string;
+        measure: MEASURE;
+    };
+    "core.mer_net": {
+        title: string;
+        description: string;
+        sumPrefix: string;
+        sumSuffix: string;
+        avgPrefix: string;
+        avgSuffix: string;
+        icon: string;
+        measure: MEASURE;
+    };
+    "core.mer_gross": {
+        title: string;
+        description: string;
+        sumPrefix: string;
+        sumSuffix: string;
+        avgPrefix: string;
+        avgSuffix: string;
+        icon: string;
+        measure: MEASURE;
+    };
+    "core.roas_net": {
+        title: string;
+        description: string;
+        sumPrefix: string;
+        sumSuffix: string;
+        avgPrefix: string;
+        avgSuffix: string;
+        icon: string;
+        measure: MEASURE;
+    };
+    "core.roas_gross": {
+        title: string;
+        description: string;
+        sumPrefix: string;
+        sumSuffix: string;
+        avgPrefix: string;
+        avgSuffix: string;
+        icon: string;
+        measure: MEASURE;
+    };
+    "core.rradd": {
+        title: string;
+        description: string;
+        sumPrefix: string;
+        sumSuffix: string;
+        avgPrefix: string;
+        avgSuffix: string;
+        icon: string;
+        measure: MEASURE;
+    };
+    "core.spend_gross_percent": {
+        title: string;
+        description: string;
+        sumPrefix: string;
+        sumSuffix: string;
+        avgPrefix: string;
+        avgSuffix: string;
+        icon: string;
+        measure: MEASURE;
+    };
+    "core.rradd_gross_percent": {
+        title: string;
+        description: string;
+        sumPrefix: string;
+        sumSuffix: string;
+        avgPrefix: string;
+        avgSuffix: string;
+        icon: string;
+        measure: MEASURE;
+    };
+    "core.new_customer_roas": {
+        title: string;
+        description: string;
+        sumPrefix: string;
+        sumSuffix: string;
+        avgPrefix: string;
+        avgSuffix: string;
+        icon: string;
+        measure: MEASURE;
+    };
+};

package/dist/esm/types/api/measures/definitions/core-measure-definitions.js

@@ -0,0 +1,104 @@
+import { MEASURE } from '../measures';
+export const CORE_MEASURES_MAP = {
+    [MEASURE.CORE_CPA]: {
+        title: 'Cost Per Acquisition',
+        description: 'The amount spent per acquisition. (Amount Spent / # Conversions)',
+        sumPrefix: '$',
+        sumSuffix: '',
+        avgPrefix: '$',
+        avgSuffix: '',
+        icon: 'upstack',
+        measure: MEASURE.CORE_CPA,
+    },
+    [MEASURE.CORE_NEW_CUSTOMER_CPA]: {
+        title: 'NCPA - (New Customer Cost Per Acquisition)',
+        description: 'The amount spent per new customer acquisition. (Amount Spent / # New Customer Conversions)',
+        sumPrefix: '$',
+        sumSuffix: '',
+        avgPrefix: '$',
+        avgSuffix: '',
+        icon: 'upstack',
+        measure: MEASURE.CORE_NEW_CUSTOMER_CPA,
+    },
+    [MEASURE.CORE_MER_NET]: {
+        title: 'MER NET - (Marketing Efficiency Ratio - Net Sales)',
+        description: '(Ad Spend / Net Sales) * 100',
+        sumPrefix: '',
+        sumSuffix: '%',
+        avgPrefix: '',
+        avgSuffix: '%',
+        icon: 'upstack',
+        measure: MEASURE.CORE_MER_NET,
+    },
+    [MEASURE.CORE_MER_GROSS]: {
+        title: 'MER GROSS - (Marketing Efficiency Ratio - Gross Sales)',
+        description: '(Ad Spend / Gross Sales) * 100',
+        sumPrefix: '',
+        sumSuffix: '%',
+        avgPrefix: '',
+        avgSuffix: '%',
+        icon: 'upstack',
+        measure: MEASURE.CORE_MER_GROSS,
+    },
+    [MEASURE.CORE_ROAS_NET]: {
+        title: 'ROAS NET - (Net Sales Return on Ad Spend)',
+        description: 'Net Sales / Ad Spend',
+        sumPrefix: '',
+        sumSuffix: 'x',
+        avgPrefix: '',
+        avgSuffix: 'x',
+        icon: 'upstack',
+        measure: MEASURE.CORE_ROAS_NET,
+    },
+    [MEASURE.CORE_ROAS_GROSS]: {
+        title: 'ROAS GROSS - (Gross Sales Return on Ad Spend)',
+        description: 'Gross Sales / Ad Spend',
+        sumPrefix: '',
+        sumSuffix: 'x',
+        avgPrefix: '',
+        avgSuffix: 'x',
+        icon: 'upstack',
+        measure: MEASURE.CORE_ROAS_GROSS,
+    },
+    [MEASURE.CORE_RRADD]: {
+        title: 'RRADD - (Revenue after Discounts, Returns, Ad Spend)',
+        description: 'Net Sales - Ad Spend',
+        sumPrefix: '',
+        sumSuffix: '$',
+        avgPrefix: '',
+        avgSuffix: '$',
+        icon: 'upstack',
+        measure: MEASURE.CORE_RRADD,
+    },
+    [MEASURE.CORE_SPEND_GROSS_PERCENT]: {
+        title: 'Ad Spend Gross Sales Percentage',
+        description: 'The percentage of gross sales that were spent on ads. (Amount Spent / Gross Sales) * 100',
+        sumPrefix: '',
+        sumSuffix: '%',
+        avgPrefix: '',
+        avgSuffix: '%',
+        icon: 'upstack',
+        measure: MEASURE.CORE_SPEND_GROSS_PERCENT,
+    },
+    [MEASURE.CORE_RRADD_GROSS_PERCENT]: {
+        title: 'RRADD % of Gross',
+        description: 'RRADD as a percentage of Gross Sales (RRADD / Gross Sales) * 100',
+        sumPrefix: '',
+        sumSuffix: '%',
+        avgPrefix: '',
+        avgSuffix: '%',
+        icon: 'upstack',
+        measure: MEASURE.CORE_RRADD_GROSS_PERCENT,
+    },
+    [MEASURE.CORE_NEW_CUSTOMER_ROAS]: {
+        title: 'NC-ROAS (New Customer Return On Ad Spend)',
+        description: '(New Customer Revenue / Ad Spend)',
+        sumPrefix: '',
+        sumSuffix: 'x',
+        avgPrefix: '',
+        avgSuffix: 'x',
+        icon: 'upstack',
+        measure: MEASURE.CORE_NEW_CUSTOMER_ROAS,
+    },
+};
+//# sourceMappingURL=core-measure-definitions.js.map

package/dist/esm/types/api/measures/definitions/core-measure-definitions.js.map

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package/dist/esm/types/api/measures/definitions/facebook-measure-definitions.d.ts

@@ -0,0 +1,123 @@
+import { MEASURE } from '../measures';
+export declare const FACEBOOK_MEASURES_MAP: {
+    "fb.clicks": {
+        title: string;
+        description: string;
+        sumPrefix: string;
+        sumSuffix: string;
+        avgPrefix: string;
+        avgSuffix: string;
+        icon: string;
+        measure: MEASURE;
+    };
+    "fb.impressions": {
+        title: string;
+        description: string;
+        sumPrefix: string;
+        sumSuffix: string;
+        avgPrefix: string;
+        avgSuffix: string;
+        icon: string;
+        measure: MEASURE;
+    };
+    "fb.spend": {
+        title: string;
+        description: string;
+        sumPrefix: string;
+        sumSuffix: string;
+        avgPrefix: string;
+        avgSuffix: string;
+        icon: string;
+        measure: MEASURE;
+    };
+    "fb.roas": {
+        title: string;
+        description: string;
+        sumPrefix: string;
+        sumSuffix: string;
+        avgPrefix: string;
+        avgSuffix: string;
+        icon: string;
+        measure: MEASURE;
+    };
+    "fb.cpc": {
+        title: string;
+        description: string;
+        sumPrefix: string;
+        sumSuffix: string;
+        avgPrefix: string;
+        avgSuffix: string;
+        icon: string;
+        measure: MEASURE;
+    };
+    "fb.ctr": {
+        title: string;
+        description: string;
+        sumPrefix: string;
+        sumSuffix: string;
+        avgPrefix: string;
+        avgSuffix: string;
+        icon: string;
+        measure: MEASURE;
+    };
+    "fb.cpm": {
+        title: string;
+        description: string;
+        sumPrefix: string;
+        sumSuffix: string;
+        avgPrefix: string;
+        avgSuffix: string;
+        icon: string;
+        measure: MEASURE;
+    };
+    "fb.cpa": {
+        title: string;
+        description: string;
+        sumPrefix: string;
+        sumSuffix: string;
+        avgPrefix: string;
+        avgSuffix: string;
+        icon: string;
+        measure: MEASURE;
+    };
+    "fb.purchases": {
+        title: string;
+        description: string;
+        sumPrefix: string;
+        sumSuffix: string;
+        avgPrefix: string;
+        avgSuffix: string;
+        icon: string;
+        measure: MEASURE;
+    };
+    "fb.frequency": {
+        title: string;
+        description: string;
+        sumPrefix: string;
+        sumSuffix: string;
+        avgPrefix: string;
+        avgSuffix: string;
+        icon: string;
+        measure: MEASURE;
+    };
+    "fb.new_customer_roas": {
+        title: string;
+        description: string;
+        sumPrefix: string;
+        sumSuffix: string;
+        avgPrefix: string;
+        avgSuffix: string;
+        icon: string;
+        measure: MEASURE;
+    };
+    "fb.new_customer_cpa": {
+        title: string;
+        description: string;
+        sumPrefix: string;
+        sumSuffix: string;
+        avgPrefix: string;
+        avgSuffix: string;
+        icon: string;
+        measure: MEASURE;
+    };
+};

package/dist/esm/types/api/measures/definitions/facebook-measure-definitions.js

@@ -0,0 +1,124 @@
+import { MEASURE } from '../measures';
+export const FACEBOOK_MEASURES_MAP = {
+    [MEASURE.FB_CLICKS]: {
+        title: 'Facebook Clicks',
+        description: 'The number of clicks on your Facebook ads.',
+        sumPrefix: '',
+        sumSuffix: '',
+        avgPrefix: '',
+        avgSuffix: '',
+        icon: 'facebook',
+        measure: MEASURE.FB_CLICKS,
+    },
+    [MEASURE.FB_IMPRESSIONS]: {
+        title: 'Facebook Impressions',
+        description: 'The number of times your Facebook ads were shown.',
+        sumPrefix: '',
+        sumSuffix: '',
+        avgPrefix: '',
+        avgSuffix: '',
+        icon: 'facebook',
+        measure: MEASURE.FB_IMPRESSIONS,
+    },
+    [MEASURE.FB_SPEND]: {
+        title: 'Facebook Spend',
+        description: 'The amount of money spent on your Facebook ads.',
+        sumPrefix: '$',
+        sumSuffix: '',
+        avgPrefix: '$',
+        avgSuffix: '',
+        icon: 'facebook',
+        measure: MEASURE.FB_SPEND,
+    },
+    [MEASURE.FB_ROAS]: {
+        title: 'Facebook ROAS',
+        description: 'The return on ad spend from your Facebook ads.',
+        sumPrefix: '',
+        sumSuffix: '',
+        avgPrefix: '',
+        avgSuffix: '',
+        icon: 'facebook',
+        measure: MEASURE.FB_ROAS,
+    },
+    [MEASURE.FB_CPC]: {
+        title: 'Facebook CPC',
+        description: 'The cost per click on your Facebook ads.',
+        sumPrefix: '$',
+        sumSuffix: '',
+        avgPrefix: '$',
+        avgSuffix: '',
+        icon: 'facebook',
+        measure: MEASURE.FB_CPC,
+    },
+    [MEASURE.FB_CTR]: {
+        title: 'Facebook CTR',
+        description: 'The click-through rate of your Facebook ads.',
+        sumPrefix: '',
+        sumSuffix: '%',
+        avgPrefix: '',
+        avgSuffix: '%',
+        icon: 'facebook',
+        measure: MEASURE.FB_CTR,
+    },
+    [MEASURE.FB_CPM]: {
+        title: 'Facebook CPM',
+        description: 'The cost per thousand impressions of your Facebook ads.',
+        sumPrefix: '$',
+        sumSuffix: '',
+        avgPrefix: '$',
+        avgSuffix: '',
+        icon: 'facebook',
+        measure: MEASURE.FB_CPM,
+    },
+    [MEASURE.FB_CPA]: {
+        title: 'Facebook CPA',
+        description: 'The cost per action of your Facebook ads.',
+        sumPrefix: '$',
+        sumSuffix: '',
+        avgPrefix: '$',
+        avgSuffix: '',
+        icon: 'facebook',
+        measure: MEASURE.FB_CPA,
+    },
+    [MEASURE.FB_PURCHASES]: {
+        title: 'Facebook Purchases',
+        description: 'The number of Facebook attributed purchases.',
+        sumPrefix: '',
+        sumSuffix: '',
+        avgPrefix: '',
+        avgSuffix: '',
+        icon: 'facebook',
+        measure: MEASURE.FB_PURCHASES,
+    },
+    [MEASURE.FB_FREQUENCY]: {
+        title: 'Facebook Frequency',
+        description: 'The frequency of the Facebook ad.',
+        sumPrefix: '',
+        sumSuffix: '',
+        avgPrefix: '',
+        avgSuffix: '',
+        icon: 'facebook',
+        measure: MEASURE.FB_FREQUENCY,
+    },
+    [MEASURE.FB_NEW_CUSTOMER_ROAS]: {
+        title: 'New Customer ROAS',
+        description: 'The return on ad spend from new customers.',
+        sumPrefix: '',
+        sumSuffix: '',
+        avgPrefix: '',
+        avgSuffix: '',
+        icon: 'facebook',
+        measure: MEASURE.FB_NEW_CUSTOMER_ROAS,
+    },
+    [MEASURE.FB_NEW_CUSTOMER_CPA]: {
+        title: 'New Customer CPA',
+        description: 'The cost per new customer.',
+        sumPrefix: '$',
+        sumSuffix: '',
+        avgPrefix: '$',
+        avgSuffix: '',
+        icon: 'facebook',
+        measure: MEASURE.FB_NEW_CUSTOMER_CPA,
+    },
+};
+//# sourceMappingURL=facebook-measure-definitions.js.map

package/dist/esm/types/api/measures/definitions/facebook-measure-definitions.js.map

@@ -0,0 +1 @@
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package/dist/esm/types/api/measures/definitions/google-measure-definitions.d.ts

@@ -0,0 +1,53 @@
+import { MEASURE } from '../measures';
+export declare const GOOGLE_MEASURES_MAP: {
+    "google.spend": {
+        title: string;
+        description: string;
+        sumPrefix: string;
+        sumSuffix: string;
+        avgPrefix: string;
+        avgSuffix: string;
+        icon: string;
+        measure: MEASURE;
+    };
+    "google.impressions": {
+        title: string;
+        description: string;
+        sumPrefix: string;
+        sumSuffix: string;
+        avgPrefix: string;
+        avgSuffix: string;
+        icon: string;
+        measure: MEASURE;
+    };
+    "google.clicks": {
+        title: string;
+        description: string;
+        sumPrefix: string;
+        sumSuffix: string;
+        avgPrefix: string;
+        avgSuffix: string;
+        icon: string;
+        measure: MEASURE;
+    };
+    "google.ctr": {
+        title: string;
+        description: string;
+        sumPrefix: string;
+        sumSuffix: string;
+        avgPrefix: string;
+        avgSuffix: string;
+        icon: string;
+        measure: MEASURE;
+    };
+    "google.cpc": {
+        title: string;
+        description: string;
+        sumPrefix: string;
+        sumSuffix: string;
+        avgPrefix: string;
+        avgSuffix: string;
+        icon: string;
+        measure: MEASURE;
+    };
+};

package/dist/esm/types/api/measures/definitions/google-measure-definitions.js

@@ -0,0 +1,54 @@
+import { MEASURE } from '../measures';
+export const GOOGLE_MEASURES_MAP = {
+    [MEASURE.GOOGLE_SPEND]: {
+        title: 'Google Spend',
+        description: 'The spend of the Google ad.',
+        sumPrefix: '$',
+        sumSuffix: '',
+        avgPrefix: '$',
+        avgSuffix: '',
+        icon: 'google',
+        measure: MEASURE.GOOGLE_SPEND,
+    },
+    [MEASURE.GOOGLE_IMPRESSIONS]: {
+        title: 'Google Impressions',
+        description: 'The impressions of the Google ad.',
+        sumPrefix: '',
+        sumSuffix: '',
+        avgPrefix: '',
+        avgSuffix: '',
+        icon: 'google',
+        measure: MEASURE.GOOGLE_IMPRESSIONS,
+    },
+    [MEASURE.GOOGLE_CLICKS]: {
+        title: 'Google Clicks',
+        description: 'The clicks of the Google ad.',
+        sumPrefix: '',
+        sumSuffix: '',
+        avgPrefix: '',
+        avgSuffix: '',
+        icon: 'google',
+        measure: MEASURE.GOOGLE_CLICKS,
+    },
+    [MEASURE.GOOGLE_CTR]: {
+        title: 'Google CTR',
+        description: 'The CTR of the Google ad.',
+        sumPrefix: '',
+        sumSuffix: '',
+        avgPrefix: '',
+        avgSuffix: '',
+        icon: 'google',
+        measure: MEASURE.GOOGLE_CTR,
+    },
+    [MEASURE.GOOGLE_CPC]: {
+        title: 'Google CPC',
+        description: 'The CPC of the Google ad.',
+        sumPrefix: '$',
+        sumSuffix: '',
+        avgPrefix: '$',
+        avgSuffix: '',
+        icon: 'google',
+        measure: MEASURE.GOOGLE_CPC,
+    },
+};
+//# sourceMappingURL=google-measure-definitions.js.map

package/dist/esm/types/api/measures/definitions/google-measure-definitions.js.map

@@ -0,0 +1 @@
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package/dist/esm/types/api/measures/definitions/index.d.ts

@@ -0,0 +1,7 @@
+export * from './measure-definitions';
+export * from './facebook-measure-definitions';
+export * from './google-measure-definitions';
+export * from './shopify-measure-definitions';
+export * from './tracked-measure-definitions';
+export * from './core-measure-definitions';
+export * from './core-channel-measure-definitions';

package/dist/esm/types/api/measures/definitions/index.js

@@ -0,0 +1,8 @@
+export * from './measure-definitions';
+export * from './facebook-measure-definitions';
+export * from './google-measure-definitions';
+export * from './shopify-measure-definitions';
+export * from './tracked-measure-definitions';
+export * from './core-measure-definitions';
+export * from './core-channel-measure-definitions';
+//# sourceMappingURL=index.js.map

package/dist/esm/types/api/measures/definitions/index.js.map

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